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With increased AI Adoption, is the most valuable skill for a modern marketer empathy with customers, or is it successfully prompting? Contentful, in partnership with Atlantic Insights, The Atlantic's marketing research division, recently conducted a study of over 425 marketing decision makers including 103 CMOs. This study, “When Machines Make Marketers More Human,” challenges the notion that AI will replace many marketing functions and instead demonstrates how AI can amplify marketers' effectiveness, creativity and impact. Today, we're going to talk about how AI is reshaping the very definition of a modern marketer. We'll explore the shift from simply automating tasks to augmenting human creativity, the rise of the ‘full stack' marketer, and what skills are becoming non-negotiable in an AI-driven world.To help me discuss this topic, I'd like to welcome, Elizabeth Maxson, CMO at Contentful. About Elizabeth Maxson Elizabeth Maxson is the Chief Marketing Officer of Contentful, a content management platform trusted by more than 4,200 companies around the world. Elizabeth brings nearly two decades of integrated marketing leadership to the role and is focused on driving marketing strategies that leverage AI and personalization to help brands deliver personalized and scalable content to their audiences. Prior to Contentful, Elizabeth served as the Chief Marketing Officer at Tableau, a Salesforce company, where she led go-to-market strategy, drove end-to-end marketing initiatives, and spearheaded strategic technology partnerships, launching critical relationships with industry giants such as AWS, Google, Alibaba, Apple, and many others. In addition to her role at Tableau, Elizabeth has also served as the Head of Marketing at Quip, another Salesforce acquisition. She holds a BAA in Facility Management and Marketing from Central Michigan University. ,Yes,This will be completed shortly Elizabeth Maxson on LinkedIn: https://www.linkedin.com/in/emaxson/ Resources Contentful: contentful.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Contentful, in partnership with Atlantic Insights, The Atlantic's marketing research division, conducted a new study, When Machines Make Marketers More Human, challenging the notion that AI will replace many marketing functions and instead demonstrates how AI can amplify marketers' effectiveness, creativity and impact. They surveyed 425 marketing decision makers, including 103 CMOs, across industries, company sizes, and regions to show how forward-thinking marketing leaders are incorporating AI into their critical infrastructure. Get the report hereConnect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com  The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Hello San Francisco - we're arrived for Microsoft Ignite 2025! The #CloudRealities podcast team has landed this week in San Francisco, we're bringing you the best updates right from the heart of the event. Join us to connect AI at scale, cloud modernization, and secure innovation—empowering organizations to become AI-first. Plus, we'll keep you updated on all the latest news and juicy gossip. Dave, Esmee, and Rob continue their conversation with Alistair Speirs, GM of Global Infrastructure for Microsoft's Azure Business Group, exploring how to build and scale the AI and Cloud datacenters of the future worldwide—while also addressing sovereignty requirements.  TLDR00:40 – Introduction to Alistair Speirs04:42 – Keynote highlights and Expo floor insights06:50 – Deep dive conversation with Alistair36:36 – Favorite IT-themed movie, using your brain as compute storage, and why people still matter GuestAlistair Speirs: https://www.linkedin.com/in/alistair/ HostsDave Chapman: https://www.linkedin.com/in/chapmandr/Esmee van de Giessen: https://www.linkedin.com/in/esmeevandegiessen/Rob Kernahan: https://www.linkedin.com/in/rob-kernahan/ ProductionMarcel van der Burg: https://www.linkedin.com/in/marcel-vd-burg/Dave Chapman: https://www.linkedin.com/in/chapmandr/ SoundBen Corbett: https://www.linkedin.com/in/ben-corbett-3b6a11135/Louis Corbett:  https://www.linkedin.com/in/louis-corbett-087250264/ 'Cloud Realities' is an original podcast from Capgemini

Hello San Francisco - we're arrived for Microsoft Ignite 2025! The #CloudRealities podcast team has landed this week in San Francisco, we're bringing you the best updates right from the heart of the event. Join us to connect AI at scale, cloud modernization, and secure innovation—empowering organizations to become AI-first. Plus, we'll keep you updated on all the latest news and juicy gossip. Dave, Esmee, and Rob wrap up their Ignite 2025 series with Yina Arenas, CVP of Microsoft Foundry, to discuss why Foundry is the go-to choice for enterprises and how it champions responsible development and innovation.  TLDR00:40 – Introduction to Yina Arenas01:14 – How the team is doing, keynote highlights, and insights from the Expo floor02:50 – Deep dive with Yina on the evolution of Cloud Foundry29:24 – Favourite IT-themed movie, human interaction, and our society31:56 – Personal (and slightly juicy) reflections on the week37:30 – Team reflections on Ignite 2025, including an executive summary per guest and appreciation for Dennis Hansen50:54 – The team's favorite IT-themed movies59:30 – Personal favorite restaurantGuestYina Arenas: https://www.linkedin.com/in/yinaa/ HostsDave Chapman: https://www.linkedin.com/in/chapmandr/Esmee van de Giessen: https://www.linkedin.com/in/esmeevandegiessen/Rob Kernahan: https://www.linkedin.com/in/rob-kernahan/ ProductionMarcel van der Burg: https://www.linkedin.com/in/marcel-vd-burg/Dave Chapman: https://www.linkedin.com/in/chapmandr/ SoundBen Corbett: https://www.linkedin.com/in/ben-corbett-3b6a11135/Louis Corbett:  https://www.linkedin.com/in/louis-corbett-087250264/ 'Cloud Realities' is an original podc

With increased AI Adoption, is the most valuable skill for a modern marketer empathy with customers, or is it successfully prompting? Contentful, in partnership with Atlantic Insights, The Atlantic's marketing research division, recently conducted a study of over 425 marketing decision makers including 103 CMOs. This study, “When Machines Make Marketers More Human,” challenges the notion that AI will replace many marketing functions and instead demonstrates how AI can amplify marketers' effectiveness, creativity and impact. Today, we're going to talk about how AI is reshaping the very definition of a modern marketer. We'll explore the shift from simply automating tasks to augmenting human creativity, the rise of the ‘full stack' marketer, and what skills are becoming non-negotiable in an AI-driven world. To help me discuss this topic, I'd like to welcome, Elizabeth Maxson, CMO at Contentful. About Elizabeth Maxson Elizabeth Maxson is the Chief Marketing Officer of Contentful, a content management platform trusted by more than 4,200 companies around the world. Elizabeth brings nearly two decades of integrated marketing leadership to the role and is focused on driving marketing strategies that leverage AI and personalization to help brands deliver personalized and scalable content to their audiences. Prior to Contentful, Elizabeth served as the Chief Marketing Officer at Tableau, a Salesforce company, where she led go-to-market strategy, drove end-to-end marketing initiatives, and spearheaded strategic technology partnerships, launching critical relationships with industry giants such as AWS, Google, Alibaba, Apple, and many others. In addition to her role at Tableau, Elizabeth has also served as the Head of Marketing at Quip, another Salesforce acquisition. She holds a BAA in Facility Management and Marketing from Central Michigan University. Elizabeth Maxson on LinkedIn: https://www.linkedin.com/in/emaxson/ Resources Contentful: https://www.contentful.com Read the report: What Happens When Machines Make Marketers More Human? The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Contentful, in partnership with Atlantic Insights, The Atlantic's marketing research division, conducted a new study, When Machines Make Marketers More Human, challenging the notion that AI will replace many marketing functions and instead demonstrates how AI can amplify marketers' effectiveness, creativity and impact. They surveyed 425 marketing decision makers, including 103 CMOs, across industries, company sizes, and regions to show how forward-thinking marketing leaders are incorporating AI into their critical infrastructure. Get the report here Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com  The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

In this special episode of Run the Numbers, CJ Gustafson records live from Campfire's AI Finance Forward conference in San Francisco, serving up a trio of rapid-fire interviews with top-tier finance leaders. First, Daniel Kang, CFO of Mercury, breaks down the quality of fintech revenue streams, the mechanics of float in a falling rate environment, and what investors really value. Then, Brad Floering, SVP of Finance at Snowflake, shares war stories on usage-based pricing, forecasting consumption, and the role of AI in modern FP&A. Finally, Mitzi Yue of Boulder Care brings a mission-driven perspective, reflecting on dual roles in finance and culture, career product-market fit, and the ethical frontier of AI in healthcare. It's a fast, thoughtful taste of where modern finance is headed.—LINKS:Daniel Kang on LinkedIn: https://www.linkedin.com/in/dmkang/Mercury: https://mercury.com/Brad Floering on LinkedIn: https://www.linkedin.com/in/brad-floering/Snowflake: https://www.snowflake.com/Mitzi Yue on LinkedIn: https://www.linkedin.com/in/mitziyue/Boulder Care: https://www.boulder.care/CJ on LinkedIn: https://www.linkedin.com/in/cj-gustafson-13140948/Mostly metrics: https://www.mostlymetrics.com—RELATED EPISODES:Grindr's $0 CAC Secret from the CFO Who Launched Disney+ | Vanna Krantzhttps://youtu.be/ijFIMmtpLNw—TIMESTAMPS:00:00:00 Preview and Intro00:04:03 Sponsors – Fidelity Private Shares, Metronome, Mercury00:06:49 Guest – Daniel Kang (Mercury) joins00:07:55 Lessons from being first finance hire00:10:49 Finance collaborating on product decisions00:13:12 Comparing customer segments and revenue models00:16:58 Sponsors – Right Rev, Tipalti, Aleph00:21:11 Market shift for consumer fintech models00:23:14 Balancing gross profit with product growth00:24:41 Misconceptions about fintech revenue00:26:57 Guest – Brad Floering (Snowflake) joins00:30:22 Aligning pricing with cloud resource consumption00:33:17 Forecasting challenges with usage-based revenue00:35:06 Complexity of sales commissions under consumption model00:38:23 Lessons from AWS: committing for discounts00:41:16 Cold start forecasting challenges and the role of employee size00:44:01 Customer behavior and rollover credit challenges00:47:08 Using professional services to recover unused credits00:49:05 Seasonality and forecasting challenges in Q400:54:16 Guest – Mitzi Yue (Boulder Care) joins00:57:05 The pandemic's impact on telemedicine adoption01:00:33 Finance decisions with human consequences in healthcare01:02:26 Finding personal product-market fit in Series B/C stage01:03:33 Finance as the central nervous system of the company01:07:10 Nonprofits inspired by personal values and experience01:10:52 Exploring AI's potential in healthcare and finance—SPONSORS:Fidelity Private Shares is the all-in-one equity management platform that keeps your cap table clean, your data room organized, and your equity story clear—so you never risk losing a fundraising round over messy records. Schedule a demo at https://www.fidelityprivateshares.com and mention Mostly Metrics to get 20% off.Metronome is real-time billing built for modern software companies. Metronome turns raw usage events into accurate invoices, gives customers bills they actually understand, and keeps finance, product, and engineering perfectly in sync. That's why category-defining companies like OpenAI and Anthropic trust Metronome to power usage-based pricing and enterprise contracts at scale. Focus on your product — not your billing. Learn more and get started at https://www.metronome.comMercury is business banking built for builders, giving founders and finance pros a financial stack that actually works together. From sending wires to tracking balances and approving payments, Mercury makes it simple to scale without friction. Join the 200,000+ entrepreneurs who trust Mercury and apply online in minutes at https://www.mercury.comRightRev automates the revenue recognition process from end to end, gives you real-time insights, and ensures ASC 606 / IFRS 15 compliance—all while closing books faster. For RevRec that auditors actually trust, visit https://www.rightrev.com and schedule a demo.Tipalti automates the entire payables process—from onboarding suppliers to executing global payouts—helping finance teams save time, eliminate costly errors, and scale confidently across 200+ countries and 120 currencies. More than 5,000 businesses already trust Tipalti to manage payments with built-in security and tax compliance. Visit https://www.tipalti.com/runthenumbers to learn more.Aleph automates 90% of manual, error-prone busywork, so you can focus on the strategic work you were hired to do. Minimize busywork and maximize impact with the power of a web app, the flexibility of spreadsheets, and the magic of AI. Get a personalised demo at https://www.getaleph.com/run—#RunTheNumbersPodcast #FintechStrategy #UsageBasedPricing #HealthcareFinance #AIinFinance This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cjgustafson.substack.com

CEO Scott Stephenson explains how Deepgram's voice AI technology powers everything from pharmacies to drive-thru ordering and why, after so many years, Voice AI is now ready for prime time.Topics Include:Scott Stephenson introduces Deepgram as an audio AI company building speech productsMajor brands like CVS and Anthropic use Deepgram to power voice agentsCVS handles prescription status calls where 25-40% ask if prescriptions are readyVoice technology now accurately understands diverse accents and speech patterns from callersAutomated systems free pharmacists to focus on their actual jobs insteadJack in the Box uses Deepgram for drive-thru ordering with natural conversationsPrevious McDonald's and Wendy's failures happened because the technology wasn't ready yetVoice AI can handle any task with text input like CRM notesHealthcare companies adopted voice AI faster than expected despite compliance hurdlesStaffing shortages drove hospitals to push through HIPAA and regulatory red tapeFirst misconception: AI will never match human performance in customer interactionsSecond misconception: one product should solve all voice-related business problemsCompanies must strategically decide what to build, partner on, or buyDeepgram's research team controls speech speed and outputs conversational data like timestampsAdoption will feel slow initially but suddenly be everywhere within three yearsParticipants:Scott Stephenson – Co-Founder & CEO, DeepgramSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

Making the transition from on-prem to the multi-cloud is difficult enough; today, we get a dose of reality from three experts in the multi-cloud world. They talk about making transitions, assumptions, and data security.   Jessica Van Erde from GovRAMP begins with three practical suggestions. The most obvious approach is to compare cloud service providers to ensure they have appropriate security compliance. Second, each CSP has variations in support. Does your team have training in the varying environments?   Finally, to gain a thorough understanding of the replacement services, it is essential to consider whether the other provider is actually providing the savings you expect. Van Erde refers to this as a "Customer Responsibility Matrix."    Dan Wilkins from Arizona expands on that concept when he suggests that a user develops a list of minimum requirements from a cloud vendor and produces a gap analysis – how each meets the requirements.   By now, users understand some of the sticker shock that can result from the egress of data; some costs are not immediately apparent, according to Nick Peters from Rubrik. The example he uses is the costs with AWS. When transferring within the zone, it can be cheap. However, when that same amount of data crosses regions, it can be much more expensive.    

Hello San Francisco - we're arrived for Microsoft Ignite 2025! The #CloudRealities podcast team has landed this week in San Francisco, we're bringing you the best updates right from the heart of the event. Join us to connect AI at scale, cloud modernization, and secure innovation—empowering organizations to become AI-first. Plus, we'll keep you updated on all the latest news and juicy gossip.  Dave, Esmee and Rob, continue their discussion with John Link, Partner Product Manager at Microsoft, exploring Frontier organizations and how AI and quantum are reshaping R&D, all within the context of Microsoft Discovery. TLDR00:58 – Introduction to John Link (and some fun food spellings)03:55 – Keynote highlights and Expo floor insights06:42 – Deep dive conversation with John25:00 – Favorite IT-themed movie, thoughts on brain implants, and the simulation theory GuestJohn Link: https://www.linkedin.com/in/johnmlink/ HostsDave Chapman:  https://www.linkedin.com/in/chapmandr/Esmee van de Giessen:  https://www.linkedin.com/in/esmeevandegiessen/Rob Kernahan:  https://www.linkedin.com/in/rob-kernahan/ ProductionMarcel van der Burg:  https://www.linkedin.com/in/marcel-vd-burg/Dave Chapman:  https://www.linkedin.com/in/chapmandr/ SoundBen Corbett:  https://www.linkedin.com/in/ben-corbett-3b6a11135/Louis Corbett:   https://www.linkedin.com/in/louis-corbett-087250264/ 'Cloud Realities' is an original podcast from Capgemini

Hello San Francisco - we're arrived for Microsoft Ignite 2025! The #CloudRealities podcast team has landed this week in San Francisco, we're bringing you the best updates right from the heart of the event. Join us to connect AI at scale, cloud modernization, and secure innovation—empowering organizations to become AI-first. Plus, we'll keep you updated on all the latest news and juicy gossip. Dave and Esmee continue their conversation with Rob Lefferts, CVP Threat Protection about the key security announcements and explore how we leverage agents to protect, defend, and respond at AI speed.  TLDR00:50 – Introduction to Rob Lefferts01:40 – Keynote highlights and insights from the Expo floor03:19 – In-depth conversation with Rob on why security is critical in the era of AI22:53 – Favorite IT-themed movie linked to the Asimov's principles and the Louvre password  GuestRob Lefferts: https://www.linkedin.com/in/rob-lefferts/ HostsDave Chapman: https://www.linkedin.com/in/chapmandr/Esmee van de Giessen: https://www.linkedin.com/in/esmeevandegiessen/Rob Kernahan: https://www.linkedin.com/in/rob-kernahan/ ProductionMarcel van der Burg: https://www.linkedin.com/in/marcel-vd-burg/Dave Chapman: https://www.linkedin.com/in/chapmandr/ SoundBen Corbett: https://www.linkedin.com/in/ben-corbett-3b6a11135/Louis Corbett:  https://www.linkedin.com/in/louis-corbett-087250264/ 'Cloud Realities' is an original podcast from Capgemini

Cloud Posse holds LIVE "Office Hours" every Wednesday to answer questions on all things related to AWS, DevOps, Terraform, Kubernetes, CI/CD. Register at https://cloudposse.com/office-hoursSupport the show

Welcome to AI Unraveled (November 20, 2025): Your daily strategic briefing on the business impact of AI.Today's Highlights: Saudi Arabia signs landmark AI deals with xAI and Nvidia; Europe scales back crucial AI and privacy laws; Anthropic courts Microsoft and Nvidia to break free from AWS; and Google's Gemini 3 climbs leaderboards, reinforcing its path toward AGI.Strategic Pillars & Topics:

Ever wonder what it takes to level up your career in data science? Senior Data Scientist Darya Petrashka joins Ned and Kyler to share her personal journey from management and linguistics into data science, the real difference between a junior and a senior role, and helps us get under the “data science umbrella” to see... Read more »

Ever wonder what it takes to level up your career in data science? Senior Data Scientist Darya Petrashka joins Ned and Kyler to share her personal journey from management and linguistics into data science, the real difference between a junior and a senior role, and helps us get under the “data science umbrella” to see... Read more »

We've been using Eight Sleep at the Kummer house for years, and in many ways it's been an incredible tool. The pod keeps the bed at exactly the right temperature through hot Georgia nights; lets us set different temperatures for falling asleep, the first half of the night, the second half, and waking up; and it tracks sleep, HRV, heart rate, respiratory rate, and even snoring. From a comfort and data perspective, we've genuinely loved a lot of what it can do. This episode isn't an endorsement, though. It's about why I've grown increasingly frustrated with Eight Sleep's dependence on constant WiFi and a stable internet connection.  Here's the bottom line: if you turn off your home's WiFi at night – as we do, to avoid unnecessary EMF exposure – the system basically breaks. Cooling stops, you can't change the temperature, and if the adjustable base is up, you can't even put it back down.  But even if you're not concerned about EMF exposure, the system's reliance on an internet connection is a major problem. For example, during recent internet and AWS outages, users couldn't control their beds at all – which is absurd for a product that's supposed to improve sleep. Eight Sleep's response to the AWS outage was to roll out a "backup mode" that lets the app talk to the pod over Bluetooth when cloud systems are down. That might help with outages, but it doesn't address the underlying issue that a sleep and health company keeps adding more wireless components around your bed. The latest generation even adds speakers and requires more communication between the base and the hub. We're in the middle of a move and I've decided we'll rip all of that out and stop using it. I still believe bed cooling is incredibly helpful in a modern, sealed house where airflow is limited, and I'll keep recommending the idea of bed cooling. But I'd rather use a simpler solution with less EMF exposure, even if that means losing automation, app control, and detailed sleep tracking. In the episode I talk through that decision, why I can't comfortably recommend Eight Sleep anymore, and what I'm looking for in a replacement. I also share some lower-tech levers we're already pulling — like better mattress and sheet materials — and ask you to share what's worked for you, whether that's another cooling system, smarter use of windows, or just a more breathable sleep setup. Learn more: Is the Eight Sleep Pod 4 Ultra the Answer to Better Sleep?: https://youtu.be/n6QsckyU9bs  How To Sleep Better And Fall Asleep Quicker: https://michaelkummer.com/sleep-guide/  85: Sleep Before Midnight: Does It Really Matter?: https://www.primalshiftpodcast.com/85-sleep-before-midnight-does-it-really-matter/  Thank you to this episode's sponsor, Peluva! Peluva makes minimalist shoes to support optimal foot, back and joint health. I started wearing Peluvas several months ago, and I haven't worn regular shoes since. I encourage you to consider trading your sneakers or training shoes for a pair of Peluvas, and then watch the health of your feet and lower back improve while reducing your risk of injury.  To learn more about why I love Peluva barefoot shoes, check out my in-depth review: https://michaelkummer.com/health/peluva-review/  And use code MICHAEL to get 10% off your first pair: https://michaelkummer.com/go/peluva  In this episode: 00:00 Intro 00:28 The benefits of Eight Sleep 01:25 Major drawbacks and frustrations 03:07 Recent outage and update 06:22 Personal decision to move on 08:54 Exploring alternatives 11:26 Conclusion and final thoughts Find me on social media for more health and wellness content: Website: https://michaelkummer.com/ YouTube: https://www.youtube.com/@MichaelKummer Instagram: https://www.instagram.com/primalshiftpodcast/ Pinterest: https://www.pinterest.com/michaelkummer/ Twitter/X: https://twitter.com/mkummer82 Facebook: https://www.facebook.com/realmichaelkummer/ [Medical Disclaimer] The information shared on this video is for educational purposes only, is not a substitute for the advice of medical doctors or registered dietitians (which I am not) and should not be used to prevent, diagnose, or treat any condition. Consult with a physician before starting a fitness regimen, adding supplements to your diet, or making other changes that may affect your medications, treatment plan, or overall health. [Affiliate Disclaimer] I earn affiliate commissions from some of the brands and products I review on this channel. While that doesn't change my editorial integrity, it helps make this channel happen. If you'd like to support me, please use my affiliate links or discount code. #EightSleep #SleepHealth  

#325: KubeCon NA 2025 wrapped in Atlanta with unseasonably cold weather and some significant shifts in the cloud native ecosystem. The conference showed fewer vendors backing CNCF projects on the show floor, with key concerns emerging around maintainer burnout—exemplified by NGINX Ingress being deprecated despite running on 40% of Kubernetes clusters worldwide. The event revealed a maturing ecosystem where AI moved from buzzword to operational reality, with focus shifting toward conformance standards, security policies, and enterprise readiness rather than the hype cycle of previous years. The discussions revealed a consolidation pattern where larger corporations like AWS, Microsoft, and Google are increasingly the only ones who can sustain open source project maintenance. Startups and smaller companies face difficult choices: maintain existing revenue streams, pivot entirely to AI, or attempt both and fail at both. Meanwhile, AI adoption in the ops space remains behind other sectors, with developers emerging as the primary buyers for AI tooling—a shift that's reshaping go-to-market strategies across vendors. Platform engineering continues as a parallel major theme, focusing on operationalizing infrastructure at scale.   Whitney's contact information: X: https://x.com/wiggitywhitney LinkedIn: https://www.linkedin.com/in/whitneylee/   YouTube channel: https://youtube.com/devopsparadox   Review the podcast on Apple Podcasts: https://www.devopsparadox.com/review-podcast/   Slack: https://www.devopsparadox.com/slack/   Connect with us at: https://www.devopsparadox.com/contact/

Formula 1 Chief Commercial Officer Emily Prazer joins The Big Impression to accelerate the motorsport's hold on Americans with year-round content and venue in Las Vegas. Episode TranscriptPlease note, this transcript  may contain minor inconsistencies compared to the episode audio.Damian Fowler (00:00):I'm Damian Fowler.Ilyse Liffreing (00:01):And I'm Ilyse LiffreingDamian Fowler (00:02):And welcome to this edition of The Big Impression.Ilyse Liffreing (00:09):Today we're joined by Emily Prazer, president and CEO of the Las Vegas Grand Prix and the Chief Commercial Officer of Formula One. She's helping transform F1 into one of the fastest growing sports brands in the world, leading strategy partnerships and fan engagement across markets from Miami to Melbourne.Damian Fowler (00:30):Emily's here to talk about the road to the last Vegas Grand Prix on November the 22nd. Now, in its third year, the Vegas Grand Prix turns the strip into a global stage where sport, entertainment and culture collide under the neon lights.Ilyse Liffreing (00:46):I love that. From the 100 day countdown events to new sponsorship models and digital fan experiences, formula One is redefining what a modern sports brand can look like, especially in the U.S. market.Damian Fowler (01:02):In past years, the marketing around Las Vegas, the Grand Prix has felt like a crescendo building over several months. What's been your strategy this year as you build, it's the third year, right? As you build towards those?Emily Prazer (01:14):Yeah, this third year, so I think the difference this year is we've had two years of a foundation to figure out what works and what doesn't work, but equally we've had our building open all year, so prior, well the first year we're obviously building the building for those that dunno, it's called Grand Prix Plaza. It's the length of three NFL fields, so it's not small. It's designed and built to service the Formula One Paddock Club, which is the most high-end hospitality that we offer in Formula One. Underneath that is where the garages are and where the teams hang out, so it's quite a significant building. When we first moved to Vegas, we purchased the 39 acres of land and have invested around $500 million in this infrastructure and so the difference I think is obviously the first year we were building it, the second year we were getting to grips with owning such a significant property in Las Vegas and then moving into the third year of the event, the building's been open all year and we built something called F1 Drive, which is carting.(02:10):We've had a restaurant up there called Fool and Fork, which is Formula One, themed food and beverage as you'd expect. We built an immersive Formula one experience called F1 X and so the marketing's ramped up, but that's because locally we've been able to activate since the day after the race last year all the way through to this year, and obviously how we market is very different depending on what we're trying to do, whether it's selling tickets or whether it's driving foot traffic to the building. It's all the awareness that we need in Las Vegas to continue to grow our fan base.Damian Fowler (02:41):The a hundred day countdown, that's important,Emily Prazer (02:43):Right? That was a big one. We always go big around a hundred days. We did a strip takeover, we made sure people understood that it was a hundred days ago. We did similar for 50 days, so we use those milestones to make sure, obviously Vegas is somewhat a last minute market. Some Grand Prix go on sale and sell out in 90 minutes. We see the most amount of activity from a hundred days through to November.Damian Fowler (03:04):That's very interesting. How do you decide which moments where you target your marketing strategy in that a hundred day buildup?Emily Prazer (03:12):Oh, well, we're very fortunate that the racing continues For those, again, that aren't familiar, formula One is a 24 race calendar, which spans globally, so we typically go big around the big races as you'd expect. We've just come out of Singapore where hopefully people have seen that McLaren won the Constructors Championship. We'll go big again around Austin and Mexico. They're both feeder markets to the Las Vegas Grand Prix and we'll just continue to make sure we've got major announcements, whether it be food and beverage merchandise programming all the way through between now and race day.Ilyse Liffreing (03:42):Now, can you also talk a little bit about the F1 business summits because you're also launching that during race week? Sure. How intentional is the idea of making Vegas not just a race, but a business and cultural destination?Emily Prazer (03:56):Sure. Well, if you look at what Vegas do around other major sports, it's not that we're trying to reinvent the wheel, we're taking learnings from how well the NFL have operated there with the Super Bowl, even around WWE where you see them extend from a one or two day event through to a whole week. We are very fortunate that again, for those that dunno, formula One kicks off on Thursday with free practice, we have qualifying on Friday and then on Saturday is the race. And so we are lucky that we actually have really good opportunity for shoulder programming and so it was a lot of requests coming through from multiple stakeholders saying we'd love to get the ecosystem together and talk about how we've shifted Formula One culturally into something very different. Obviously it's a sport first and foremost, but I think everyone's now seeing the change into more of a lifestyle brand and a proposition around how we're executing with some partners, which I'm sure we'll get to, but I think a lot of it has been around how we kind of talk about that strategy and how we've grown the sport over the last five years.(04:54):So it was very intentional, it's had really great uptake and as you'll see as we get closer to the race, we'll start talking about what we're doing kind of Tuesday, Wednesday all the way through.Damian Fowler (05:04):It was interesting you brought up the mention of partners and the fact that Formula One now transcends the racetrack and I for one say follow some Formula One drivers on Instagram. How do you play into that whole notion now that Formula One is this lifestyle brand and what does that mean when it comes to partnerships?Emily Prazer (05:26):Well, we've been really fortunate that we've, formula One was bought by Liberty Media in 2017 and the handcuffs were taken off per se, where social media was something that didn't really exist in the sport prior to that and the drivers have done a great job and the teams have done a great job of giving us access collectively to the drivers. They're all a lot younger than they have been before, so we've been fortunate enough to help them build their profiles through social, but obviously the pivot came with Drive to Survive. Everyone knows that that was a big leap of faith that Formula One took to be able to give behind the scenes access. It's a complicated sport that had traditionally been kept to a different type of club and we've opened up those floodgates and obviously we're reaping the rewards of that at the moment.(06:10):It hasn't been easy, but ultimately when you have the likes of Netflix wanting to display what we do, hopefully everyone's seen the Formula One movie with Brad Pitt, which is now I think the highest grossing sporting movie of all time and Brad Pitt's highest grossing movie of all time. So that again, is a great explainer if you take that concept, the strategy around all of it has to create this always on dynamic, which isn't just about the 24 race weekends, it's about how to have brand extension through partnerships 24 7, 365 days a year that's come to life through our licensing business, which I can get to and also our sponsorship business, that the thought process was we want to sign less B2B organizations more consumer brands, not because we don't appreciate, we are always going to have a B2B element Formula One lives in that space, especially on the technical side of the sport, but as it talks about how we penetrate the fan base, how we acquire new fans and how we talk to fans differently.(07:06):One of the big pieces of it was, well, how do we show up in every shopping mall, not just in North America, but globally and using the likes of Lego? You would've seen our recent announcement with Tag Hoya. You now go to these shopping malls and you see these different brands actually activating and taking some learnings from how the US sports do it, where everywhere you go you can buy a t-shirt. I think one of my proudest moments was being at the Super Bowl last year in New Orleans and seeing people in the parade wearing Formula one T-shirts.(07:32):I was like, that shows that the strategy is working. In addition to we acknowledge that pricing of Grand Prix is expensive, they're also places you typically have to travel to, and so brand extension through license partners has been really important. We have something called F1 Drive, which we'll be rolling out, which is the carting proposition I mentioned in Vegas we have F1 arcade, which is now opening up and popping up all over North America. We have F1 exhibition, which is a tribute to the history of the sport and we'll keep growing as we want to keep penetrating and explaining to those fansIlyse Liffreing (08:07):Fans. That is really interesting hearing you describe just how different the strategy here is in the US too because F1 is such a global brand. How do you I guess, keep the brand though true to its global roots at the same time as also making it feel like America's race?Emily Prazer (08:25):Definitely not trying to make it feel like America's race. I think taking the learnings of how to speak to the audience we've acquired wherever we go, the benefit of being a global sport is we're global, but in each of those destinations we act very local. So when you're there, you very much know that when you're at the British Grand Prix that you're at Silverstone and there's all of the heritage around it, Monza, there's nothing more special in global sport in my opinion, than seeing the ZI on a Sunday run onto the grid with the Ferrari flags and what have you that you can't take that passion and bottle it up and just pop it into a US race. The US market is different, but if you look at how Miami has identified itself, you for sure know where you are. Same with Austin, where it's Texas and everybody is in cowboy boots and you know that you're in Texas and then Vegas takes it to a different level because we partner with our friends at the L-B-C-V-A and other partners in Vegas to bring that kind of extreme entertainment to life. So yeah, wherever you go, you really do know where you are and that's where I think the local element comes into play.Ilyse Liffreing (09:28):Has anything changed in the sports rights context in order for Formula One to really be able to create more social and organic marketing tied to the event?Emily Prazer (09:41):Yeah, I think it's that we've got the confidence to try different things and have given different types of access. So you'll see obviously that we have lots of short form content. Now we're noticing that this generation of fandom that we're trying to continue to excite wants to look at things slightly differently, whether it be through YouTube or TikTok. I think we're launching our first TikTok store in a couple of weeks, which I never thought we would be in a place to do, but it's a testament to where the sports got to. So I don't think the rights have changed. I think our approach to it has changed where we have the confidence because of the excitement around destinations like Las Vegas to shift our mindset. Like I say, we're not going to do it everywhere. We're going to pick specific places to test it, and Vegas for us for the last three years has served as that test testbed.(10:28):You'll see the collaborations alone that we do in the merchandise space we've not been able to replicate prior and we're proud of it. What we're doing there is giving us the confidence to deliver new partnerships across the sport. American Express is a prime example where they came in as a Vegas only partner, did a year of that, a year later became a regional partner, so they activated across the Americas and then a year after that became a global partner. So it's just showing that we can bring in these more consumer led brands, but also how we've shifted our mindset to be able to deliver against it.Damian Fowler (11:00):That happened very fast. It's kind of amazing. You touched on this a little bit, but the different audiences in the different markets. What have you learned after the first two years of hosting Grand Prix in the United States about American fans specifically?Emily Prazer (11:16):Just that you need to give them variety. They aren't going to come in and behave the same way as a traditional Motorsport fan that has been or has grown up with. The heritage of the British audience is a great example where I mentioned Silverstone goes on sale and sells out. We've had to adjust the product to make sure that we're very much catering to that audience and the programming around it, like we talked about, has been super important. People don't want to come just for one session, but they want the option to come and leave and go to a casino or go to a different show and what have you. So they're looking for all round entertainment, not just coming to watch the Formula One event, which we focus specifically on making sure that we deliver against.Damian Fowler (11:59):One thing that's interesting about Vegas as well is that it's a big draw for tourism globally as well and people fly in. So maybe that fan base is also kind of a mix of international and local.Emily Prazer (12:11):Yeah, well interestingly, we've seen the majority of our fan base come from Mexico, Canada, and within the United States. I think Vegas obviously is incredibly special that they cater to everyone. I think they have something like 150,000 hotel rooms that spam from five star all the way through, and so one of the things that we had to pivot from in the first year where we expected Vegas to be this really, really high end proposition was actually that we needed to cater for all different types of ticket package and hospitality package. So we've learned those differences. We thought that it would be very, very high end and mostly international. It's actually around 80% domestic, but drive in traffic and fly in traffic from other US markets in. Like I said, Canada and Mexico have been significant buyers of the Grand Prix and Vegas.Ilyse Liffreing (12:59):Very cool. I'm very curious what kind of feedback you've gotten so far from those fans, sponsors, broadcasters, anybody watching the sport in Vegas?Emily Prazer (13:09):Well, the sponsors love it because it's something different. Like I said, we put a lot of emphasis on the production. What we were all really surprised about was the quality of the racing. I think it has the most overtakes on the Formula one calendar, so that was something we weren't going to know until you can do simulations, but until you see cars going around the track in the first year, we didn't really acknowledge or understand how great the actual racing would be. So I think that was the biggest surprise around feedback and what the broadcasters and general audience have been quite positive about shifting. The mentality and mindset has been something that we're proud of, but it's all stemming from the confidence we've gained through promoting our own event.Ilyse Liffreing (13:47):When you look at success, what KPIs are you most interested in? Is it ticket sales or,Emily Prazer (13:54):I think it's all around halo effect for the sport ticket sales and revenue is obviously my ultimate goal. I'm the chief commercial officer of Formula One, so I don't think I can sit here and say otherwise, but brand extension and growing the fandom and being engaged, giving another touch point to the US audience when again, I mentioned Liberty bought Formula One in 2017, they were very clear that they had two very strategic objectives. One was growing the sport in the United States, the other was growing the sport in Asia and obviously Asia's taken a little bit longer for obvious reasons with COVID and what have you, but we're starting to see the momentum pick up again there. The US we heavily focused on signing Miami as a starting point as a partnership with the Miami Dolphins, which we're really happy with, proud of as they have shown us how to do it. Seeing how they put their event on before we even put on Vegas meant that we could really take their learnings. But yeah, the expectations are that we continue to grow it, that the production level remains incredibly high and that it's our tempo event in the Formula one calendar.Damian Fowler (14:55):Now, you mentioned the Netflix show Drive to Survive, and obviously there's been a lot of media around the importance of that show. Could you talk a little bit about the significance of that show, how it helps or not inspire marketing strategy?Emily Prazer (15:09):Yeah, it comes back to this always on point that I mentioned before, which is Formula One needs to be accessible for the next generation of fans to truly understand it and the next generation of fans care about the competitive nature of the racing, but they also want to understand the personalities behind the sport, and I think it gave us the opportunity to open up to be able to show who we all are. The technical terminology, the filming that went into that and the movie to be honest, has given us the opportunity to use that content to be able to explain what DRS means or what is the significance of each Grand Prix, what does it actually mean? So these drivers like the NFL, when a player puts on a helmet, it's hard to understand the emotion, but being able to get to know the drivers and the team behind the drivers, which is also incredibly important, has been really helpful in our marketing strategy.(16:01):But what it inspired was how do we talk to the different audience? Like I said before, you can't talk to that audience the same way that you talk to the 75-year-old fan that's been going to Silverstone since its inception. So a lot of it has been about how we change our thoughts around short form content and how we use different platforms. To talk to a different audience in different markets has just meant that we've had to learn how to engage and pivot from just broadcast on a Sunday to every minute of every day coming up with new ideas to talk to the fan base.Damian Fowler (16:34):That's pressure for sure. You also mentioned the different channels, and we do talk about a lot about how live sports is now available across many, many different channels and tech platforms are bidding next to traditional broadcasters. I wonder in the mix of things, and especially when it comes to the show and when you broadcast it, how important has that kind of explosion as it were of channels been?Emily Prazer (17:00):I mean we have been ahead on the curve on that somewhat for we are different. Formula One owns its own broadcast capability. We have an office or a building in the UK in Big and Hill and Kent for those that have been in London, been to Kent around London and it's incredible. We own and operate again the whole thing. So every camera, every fiber optic cable, everything you see at a Grand Prix is being produced by Formula One. We have remote operations at the track that go back to Big and Hill and we have 180 broadcasters globally. So we've always been slightly different to other mainstream sports in that regard because we produce our own show, which is helpful for us around sponsorship and what have you. But generally speaking, I think obviously the world is changing and we've got to make sure we keep up with it.Ilyse Liffreing (17:47):Looking forward, which marketing innovations, there's obviously a lot right now, but ai, contextual, programmatic, what excites you the most? Is there any digital marketing innovations?Emily Prazer (18:02):Yeah, I think AI is something that we are excited but cautious. Again, with the sport that's so technologically advanced, you've got to be thoughtful about how we use it. We also don't want to lock ourselves in one direction or the other. So we're doing a lot of work without Formula One has the most unbelievable roster of tech partners. If you think about Salesforce, AWS, Lenovo globin to name a few, they're going to tell us how to use AI to benefit our sport, not just commercially, but on the tech side. So we are very excited about it, not just from a marketing point of view, but from a just general point of view. How does AI benefit the sport? We're taking a massive amount of time to think about just general activations. I know that sounds kind of immature if you think about Formula One, but how do we bring different activity to the track outside of just races? I'm not sure if either of you saw what we did in Miami with Lego, where Lego built 10 full size cars for the drivers to race Lego cars around the track.Damian Fowler (19:05):I show my son that. That'sEmily Prazer (19:06):So cool. If you think about the content that that created around marketing, that was probably the most viral thing we've done in a very, very long time. So our marketing strategy at the moment is about solidifying the brand equity, making sure that we deliver against our partnership objectives and that we continue to grow our social platforms. I'm not going to say that we're not technically as advanced, but the data capabilities is all quite new to Formula One. Loyalty programs are all quite new to us, so for us, I keep coming back to it, but it's really about figuring out how to engage with the audience and have something to sell them. Again, we're a rights holder that doesn't have tons of assets to sell ourselves. We license a lot out, and so really it's about coming up with these creative ideas to be kind of 10 steps ahead of anyone else.(19:53):And I think we are in a very unique space. We're very lean, which means we can be very nimble. So when we're making a lot of these decisions, it's me going to Stefano who's the CEO of Formula one saying, how do you feel about us trying something like this? And that's again, where we link the Vegas piece together with the broader marketing strategy to continue to keep everyone engaged rather than it just being like a technical marketing play. Obviously we do that day in, day out, but I think for us it's the confidence we've got now to really push the boundaries and be the first to do a lot of different things, whether it be what we're doing in the broadcast around all of the different types of digital advertising and what have you. I think again, if you watch the races, you'll start to see that we are trying and testing new technologies in thatIlyse Liffreing (20:37):Way. And on that note, we talked a little bit before about the timing of the race in Vegas. InEmily Prazer (20:46):Vegas. Yeah.Ilyse Liffreing (20:47):Because it's a new time for you guys thatEmily Prazer (20:49):10:00 PM Yeah, we moved it forward from 10:00 PM to 8:00 PM which is great. I think a lot of people were struggling with how that's local time, right? Local time, yeah. When we first went to Vegas, the idea was that the timing would be in line with the boxing match or the show. So it wasn't done for any other reason than 10 o'clock on a Saturday night in Vegas is when typically you start seeing things happen. The difference being is that the distance or time you need to keep between certain amounts of sessions meant that it created gaps. So if there were delays that 10:00 PM could technically be pushed. And so we had our issues in the first year. We learned from those last year operationally delivered really well, but we still felt that it was slightly too late, hence the 8:00 PM start. So everything has shifted forward. We have F1 Academy this year, which we're really excited about, so that will, I think doors now open at 2:30 PM rather than four. So it means everything will be a lot earlier, but it's all for the show.Damian Fowler (21:48):And presumably you have a kind of global viewership as well, so that all impactsEmily Prazer (21:53):The trends. Yeah, I think it obviously will be beneficial to the east coast market, not so beneficial to the rest of the world, but we still feel good about the viewership numbers and what we're seeing. SoDamian Fowler (22:03):The true fans willEmily Prazer (22:05):Watch you, right? If not next. Exactly. Hands always come through. Exactly.Damian Fowler (22:08):Alright, so we've got some kind of quick fire questions here to wrap this up. So first off, what keeps you up at night in the lead up to this?Emily Prazer (22:16):Everything in the lead up? The lead up. I'm not sleeping at all my first year as A CEO, I think last year it would've been ticket sales. This year it's probably just security and all round operations. So as my role has expanded on the Vegas race particularly, it's just we are opening and closing the track every three hours. It's not like other street races keep their roads closed for up to seven days. We are having to keep it open and close it regularly. You're in one of the busiest roads in North America, so we don't really have much of a choice and we don't want to impact the locals any further. So I think it's just being responsible for the logistics is scary.Damian Fowler (22:58):Wow. I agree. Closing the road down is like mind blowing.Emily Prazer (23:00):Yeah, it is genuinely mind blowing. If you go to Vegas now, you can see that things are still are on their way to being built and it's like, oh wow, this is happening.Ilyse Liffreing (23:10):That is scary. I'm scary for you. What would you say is missing in the US sports sponsorship marketplace that you would love to see happen?Emily Prazer (23:19):Ooh, good question. I haven't thought about the answer to that. That's a hard one. I'm going to have to sit on that one for a minute. Don't worry. Yeah, I mean I can't speak for, I can only really speak for my sport, but I'd love to have the same access to the teams that N-F-L-N-B-A have as the rights holder. We definitely don't get to just sell the team IP as we see fit. We have something in Formula One called the Concord Agreement, which means that we have some restrictions there. But yeah, let me have a think about the broader space. Sorry. I like that answer One hit me.Damian Fowler (23:52):That's a good answer there. We can circle back and do it again if you want, but I like that to be honest. Okay. So which other sports or entertainment brands do you think are nailing their brand positioning right now?Emily Prazer (24:03):I think the NBA and the NFL, they just do it so unbelievably well and they have fandom here. I've never witnessed in the UK you very much see the fandom around a specific team. Here you see genuine fandom around the NFL. And what I love as a Brit in the US obviously is I still can't believe how each of the TV channels cross-promote each other for other games. So you'll be watching Fox and they'll be like, tune into CBS to watch this game. And you're like, oh wow. They really do do it for the greater good of the league. We would obviously it's different. We don't have multiple games in Formula One, but if I think about it in comparison to the Premier League, you really do follow the team. If I'm a Chelsea fan by the way, but I would watch Chelsea, I wouldn't then flip channels to watch Man United in the us.(24:57):I find myself on a Sunday watching three or four games and I'm like, I'm not even your core audience. It has to be something to do with the marketing that it's always there telling me what to do, telling me how to watch it. And I really admire, maybe this is actually the answer to the previous question. I actually admire how good they are at getting in my head because I think about it, I'm like, what games are on a Sunday or what playoffs are happening in the NBA and I go to watch it because it's there. Whereas like I said, premier League, as much as I'm a huge Chelsea fan and grew up with it, you just don't seem to be able to follow it like that.Damian Fowler (25:35):Yeah, that's very interesting. Would you say you were an NFL fan before you came to theEmily Prazer (25:39):Us? No, not at all. Didn't know the rules and now I'm like hardcoreDamian Fowler (25:42):Because of the marketing, I guess.Emily Prazer (25:43):Wow. Must be. They just got in my head.Damian Fowler (25:46):Amazing. Yeah. And that's it for this edition of The Big Impression.Ilyse Liffreing (25:54):This show is produced by Molten Hart. Our theme is by love and caliber, and our associate producer is Sydney Cairns.Damian Fowler (26:01):And remember,Emily Prazer (26:02):We've had to learn how to engage and pivot from just kind of broadcast on a Sunday to every minute of every day coming up with new ideas to talk to the fan base.Damian Fowler (26:13):I'm Damian. Ilyse Liffreing (26:14):And I'm Ilyse.Damian Fowler (26:14):And we'll see you next time. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

** AWS re:Invent 2025 Dec 1-5, Las Vegas - Register Here! **Uri Cohen reveals how Elastic transformed from managing 50,000 complex clusters to building a seamless serverless platform that eliminates operational overhead while scaling globallyTopics Include:Johan Broman of AWS hosts Uri Cohen who leads Elastic's platform products teamUri shares his nine-year journey at Elastic from small company to global scaleElasticsearch started 15 years ago, becoming popular for search, logs, and security eventsElastic Cloud launched 2015, but users struggled with shards, nodes, and infrastructure complexityServerless eliminates operational concerns, letting users just ingest and analyze their dataDesign goal: maintain familiar Elasticsearch experience while removing all infrastructure management burdenChose complete architectural redesign over retrofitting auto-scaling to existing infrastructureNew architecture uses S3 persistence with lightweight routing layer serving 50,000+ clustersCell-based design limits blast radius and improves multi-tenancy across 40+ global regionsLearned S3 API costs can explode unexpectedly without careful request pattern optimizationAI transforms security workflows: 10,000 alerts become 3 actionable attack summaries automaticallyWeekly continuous deployment enables faster innovation delivery without waiting for version releasesParticipants:Uri Cohen – Vice President of Product Management, Platform, ElasticJohan Broman – EMEA ISV Head of Solutions Architecture, Amazon Web ServicesSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

Hello San Francisco - we're arrived for Microsoft Ignite 2025! The #CloudRealities podcast team has landed this week in San Francisco, we're bringing you the best updates right from the heart of the event. Join us to connect AI at scale, cloud modernization, and secure innovation—empowering organizations to become AI-first. Plus, we'll keep you updated on all the latest news and juicy gossip. Dave, Esmee, and Rob continue their conversation with Jonathan Hunt, CVP of Business Solutions at Microsoft, diving into the differences between AI-driven business solutions and traditional business applications, and exploring how customers can learn where—and how—to get started with AI.  TLDR00:35 – Introduction and conversation with Jonathan Hunt, plus updates from the event floor22:15 – Favorite IT-themed movie starring Arnold SchwarzeneggerGuestJonathan Hunt: https://www.linkedin.com/in/jonathan-hunt1/HostsDave Chapman: https://www.linkedin.com/in/chapmandr/Esmee van de Giessen: https://www.linkedin.com/in/esmeevandegiessen/Rob Kernahan: https://www.linkedin.com/in/rob-kernahan/ ProductionMarcel van der Burg: https://www.linkedin.com/in/marcel-vd-burg/Dave Chapman: https://www.linkedin.com/in/chapmandr/ SoundBen Corbett: https://www.linkedin.com/in/ben-corbett-3b6a11135/Louis Corbett:  https://www.linkedin.com/in/louis-corbett-087250264/ 'Cloud Realities' is an original podcast from Capgemini

Hello San Francisco - we're arrived for Microsoft Ignite 2025!The #CloudRealities podcast team has landed this week in San Francisco, we're bringing you the best updates right from the heart of the event. Join us to connect AI at scale, cloud modernization, and secure innovation—empowering organizations to become AI-first. Plus, we'll keep you updated on all the latest news and juicy gossip. Dave, Esmee and Rob kick off with Rob Cromwell, CVP of Engineering and explore the exciting evolution of Copilot and share insights on what's coming next. TLDR 00:50 – Back in San Francisco 02:45 – Highlights from the first keynote 11:08 – Intro and chat with Rob Cromwell 30:40 – Tackling tech and authentication challenges 32:28 – Favorite IT-related film and a glimpse into the near future GuestRob Cromwell: https://www.linkedin.com/in/robcromwell/HostsDave Chapman: https://www.linkedin.com/in/chapmandr/Esmee van de Giessen: https://www.linkedin.com/in/esmeevandegiessen/Rob Kernahan: https://www.linkedin.com/in/rob-kernahan/ProductionMarcel van der Burg: https://www.linkedin.com/in/marcel-vd-burg/Dave Chapman: https://www.linkedin.com/in/chapmandr/SoundBen Corbett: https://www.linkedin.com/in/ben-corbett-3b6a11135/Louis Corbett:  https://www.linkedin.com/in/louis-corbett-087250264/'Cloud Realities' is an original podcast from Capgemini

Ever wonder what it takes to level up your career in data science? Senior Data Scientist Darya Petrashka joins Ned and Kyler to share her personal journey from management and linguistics into data science, the real difference between a junior and a senior role, and helps us get under the “data science umbrella” to see... Read more »

A queda da Cloudflare na última terça-feira (18) deixou serviços como ChatGPT, X, Canva e diversos sites menores instáveis e muita gente ficou sem entender o que estava acontecendo. No episódio de hoje do Podcast Canaltech, conversamos com o repórter do Canaltech, André Lourenti Magalhães, que explica de forma clara por que a instabilidade da Cloudflare causa um efeito dominó na internet e como um pico incomum de tráfego foi suficiente para travar serviços usados diariamente por milhões de pessoas. André também comenta a diferença entre uma queda da Cloudflare e da AWS, por que a internet está cada vez mais centralizada, quem mais sofre com interrupções como essa e como empresas podem se preparar para reduzir dependência de um único serviço global. Você também vai conferir: China revela primeiro leitor de digitais na tela inteira., Polícia recupera 10 mil celulares e prende ‘professor do crime,Xiaomi quer alertar motoristas que dirigem rápido demais para o fluxo, tecnologia EMIB da Intel pode conquistar Apple e Qualcomm!, e seu pulso é a nova chave do seu Volkswagen. Este podcast foi roteirizado e apresentado por Fernada Santos e contou com reportagens de Nathan Vieira, Vinicius Moschen, Danielle Cassita, Raphael Giannotti, sob coordenação de Anaísa Catucci. A trilha sonora é de Guilherme Zomer, a edição de Natalia Improta e a arte da capa é de Erick Teixeira.See omnystudio.com/listener for privacy information.

AWS, Azure, and Now Cloudflare SOMETHING IS GOING ON Become A Member http://youtube.com/timcastnews/join The Green Room - https://rumble.com/playlists/aa56qw_g-j0 BUY CAST BREW COFFEE TO FIGHT BACK - https://castbrew.com/ Join The Discord Server - https://timcast.com/join-us/ Hang Out With Tim Pool & Crew LIVE At - http://Youtube.com/TimcastIRL

Steve Gruber is joined by Ivey Gruber, President of the Michigan Talk Network, for a wide-ranging conversation that hits everything from tech vulnerabilities to Michigan's hunting season. They break down the recent Cloudflare outage and the AWS failure, highlighting just how fragile our online world really is and what happens when the systems we rely on suddenly go dark. From there, they shift gears to something a lot more enjoyable: hunting season in Michigan, why they love it, and what it means to people across the state. The conversation wraps on a serious note as they discuss the latest revelations surrounding the Epstein files and the questions still hanging over the case.

“I really believe in Amazon,” says Ben Sturgill, citing its forecast for AWS growth. He encourages investors to buy the dip on tech giants, anticipating AMZN to climb to $300/share next year. He calls Nvidia (NVDA) the “core of the future of computing.” Ben has a $385 price target on Alphabet (GOOGL), noting Berkshire Hathaway's (BRK/B) increased stake. He thinks Tesla (TSLA) can hit $1,000 in the next few years, betting on a successful pivot to AI and robotics.======== Schwab Network ========Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/ About Schwab Network - https://schwabnetwork.com/about

Data Infrastructure built for humans over the past few decades aren't ideal for AI Agents. In this episode we join Tacnode founder and CEO Xiaowei Jiang to discuss "Context Lakes" - Data Infrastructure built to provide the context, scale and performance needed by AI Agents.Learn more about Tacnode Context Lake:tacnode.ioTacnode Context Lake on AWS:https://aws.amazon.com/blogs/apn/powering-real-time-ai-with-tacnode-context-lake-on-aws/Tacnode on AWS Marketplace:https://aws.amazon.com/marketplace/seller-profile?id=seller-cchnpb2cfdvoqAWS Hosts: Nolan Chen & Malini ChatterjeeEmail Your Feedback: rethinkpodcast@amazon.com

In today's Cloud Wars Minute, I explore how tech rivals are becoming collaborators to better serve customer innovation.Highlights00:43 — I call SAP and Snowflake's recent announcement a promiscuous partnership that's powerful and promising. I'll try not to trip over too many more P's here, but I think the point of this is we're seeing the promiscuous side: big tech companies that, you know, were very selective about how they worked with each other in the past.01:04 — I think now we're seeing that there are great advantages toward them aligning in ways — working together to do things for customers that neither could do individually. I think the ultimate example of this is the Oracle multicloud deals with Microsoft, Google Cloud, and AWS. So, in this case here, now we see both SAP and Snowflake are in the data cloud space.02:04 — This could have been a situation where SAP and Snowflake might have said: "I have a Data Cloud. You have one. We're going to compete" — but the result would be — “We're going to make customers' lives more miserable, because to work with both the SAP Data Cloud and the Snowflake Data Cloud, those customers are going to have to find workarounds and ways to integrate and all that.” Instead, they said, “Let's try to do this together.”03:00 — Some highlights: it accelerates customer innovation because they can spend more time focusing on business innovation, growth, and new business models, rather than a lot of expense on integration. The two companies, Snowflake and SAP, have intertwined their brands, which I think reveals to customers a very powerful commitment. This solution is called SAP Snowflake.03:55 — The AI revolution has put all sorts of new and interesting, challenging stresses on customers, right? And on the Cloud Wars Top 10 vendors: it can't just be business as usual for customers. The tech vendors have to operate differently — not just in the products they create but in the alliances they strike.04:46 — I tip my hat to Snowflake and SAP, and I think we're going to be seeing lots more of these promiscuous partnerships break out as the needs of the AI Revolution require customers to do things differently — which, in turn, compels the Cloud Wars Top 10 companies to behave in different ways. Visit Cloud Wars for more.

Thomas Monz, CEO of AQT (Alpine Quantum Technologies), joins Sebastian Hassinger on The New Quantum Era to chart the evolution of ion-trap quantum computing — from the earliest breakthroughs in Innsbruck to the latest roll-outs in supercomputing centers and on the cloud. Drawing on a career that spans pioneering research and entrepreneurial grit, Thomas details how AQT is bridging the gap between academic innovation and practical, scalable systems for real-world users. The conversation traverses AQT's trajectory from component supplier to systems integrator, how standard 19-inch racks and open APIs are making quantum computing accessible in Europe's top HPC centers, what Thomas anticipates from AQT launching on Amazon Braket, a quantum computing service from AWS, and what it will take for quantum to deliver genuine economic value.Guest Bio  Thomas Monz is the CEO and co-founder of AQT. A physicist by training, his work has helped transform trapped-ion quantum computing from a fundamental research topic into a commercially viable technology. After formative stints in quantum networks, high-precision measurement, and hands-on engineering, Thomas launched AQT alongside Peter Zoller and Rainer Blatt to make robust, scalable quantum computers available far beyond the university lab. He continues to be deeply engaged in both hardware development and quantum error correction research, with AQT now deploying systems at EuroHPC centers and bringing devices to Amazon Braket.Key Topics  From research prototype to rack-ready: How the pain points converting lab experiments into user-friendly hardware led AQT to build its quantum computers in the same form factors and standards as classical infrastructure, making plug-and-play integration with the supercomputing world possible.  Hybrid quantum–HPC deployments: Why systems-level thinking and classic IT lessons (such as respecting 19-inch rack and power standards) have enabled AQT to place ion-trap quantum computers in Germany and Poland as part of the EuroHPC initiative — and why abstraction at the API level is essential for developer adoption.  Error correction and code flexibility: How the physical properties of trapped ions let AQT remain agnostic to changing error-correcting codes (from repetition and surface codes to LDPC), enabling swift adaptation to new breakthroughs via software rather than expensive new hardware — and why end-users should never have to think about error correction themselves.  Scaling and networking: The challenges moving from one-dimensional to two-dimensional traps, the emerging role of integrated photonics, and AQT's vision for interconnecting quantum computers within and across HPC sites using telecom-wavelength photons.  From local to cloud: What AQT's move to Amazon Braket means for the range and sophistication of end-user applications, and how broad commercial access is shifting priorities from scientific exploration to real-world performance and customer-driven features.  Collaboration as leverage: How AQT's open approach to integration—letting partners handle job scheduling, APIs, and orchestration—positions it as a technology supplier while benefiting from advances across Europe's quantum ecosystem.Why It Matters  AQT's journey illustrates how “physics-first” quantum innovation is finally crossing into scalable, reliable real-world systems. By prioritizing integration, user experience, and abstraction, AQT is closing the gap between experimental platforms and actionable quantum advantage. From better error rates and hybrid deployments to global cloud infrastructure, the work Thomas describes signals a maturing industry rapidly moving toward both commercial impact and new scientific discoveries.Episode Highlights  How Thomas's PhD work helped implement the first three-qubit ion-trap gates and formed the foundation for AQT's technical strategy.  The pivotal insight: moving from bespoke lab systems to standardized products allowed quantum hardware to be deployed at scale.  The surprisingly smooth physical deployment of AQT machines across Europe, thanks to a “box-on-a-truck” design.  Real talk on error correction, the importance of LDPC codes, and the flexibility built into trapped-ion architectures.  The future of quantum networking: sending entangled photons between HPC facilities, and the promise of scalable cluster architectures.  What cloud access brings to the roadmap, including new end-user requirements and opportunities for innovation in error correction as a service.---- This episode offers an insider's perspective on the tight coupling of science and engineering required to bring quantum computing out of the lab and into industry. Thomas's journey is a case study in building both technology and market readiness — critical listening for anyone tracking the real-world ascent of quantum computers. In the spirit of full disclosure, Sebastian is an employee of AWS, working on quantum computing for the company, though he is not a member of the Braket service team. 

Major banks once built their own Linux kernels because no distributions existed, but today commercial distros — and Kubernetes — are universal. At KubeCon + CloudNativeCon North America, AWS's Jesse Butler noted that Kubernetes has reached the same maturity Linux once did: organizations no longer build bespoke control planes but rely on shared standards. That shift influences how AWS contributes to open source, emphasizing community-wide solutions rather than AWS-specific products.Butler highlighted two AWS EKS projects donated to Kubernetes SIGs: KRO and Karpenter. KRO addresses the proliferation of custom controllers that emerged once CRDs made everything representable as Kubernetes resources. By generating CRDs and microcontrollers from simple YAML schemas, KRO transforms “glue code” into an automated service within Kubernetes itself. Karpenter tackles the limits of traditional autoscaling by delivering just-in-time, cost-optimized node provisioning with a flexible, intuitive API. Both projects embody AWS's evolving philosophy: building features that serve the entire Kubernetes ecosystem as it matures into a true enterprise standard.Learn more from The New Stack about the latest in Kube Resource Orchestrator and Karpenter:  Migrating From Cluster Autoscaler to Karpenter v0.32How Amazon EKS Auto Mode Simplifies Kubernetes Cluster Management (Part 1) Kubernetes Gets a New Resource Orchestrator in the Form of KroJoin our community of newsletter subscribers to stay on top of the news and at the top of your game.  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Join Akmaljon Musaev, Founder & CEO of Hyper App - Enterprise Cloud, in conversation with Gary Fowler, as they explore how a new generation of cloud innovators from Central Asia are boldly competing with global giants like AWS. Discover how Hyper App is building regionally optimized, enterprise-ready cloud infrastructure — faster, more accessible, and built for the modern global market.

New @greenpillnet pod out today!

Mark Schaefer begins the show with a significant announcement about the future of The Marketing Companion. Co-host Sandy Carter kicks off a discussion about how Deep Fakes are overwhelming even the most famous brands and company leaders. Mark and Sandy also cover the impact of AI speed on marketing, the rise of the humanoids and more.   Mark Schaefer is a strategy consultant, college educator, keynote speaker, and the author of 10 books including "KNOWN," "Belonging to the Brand," and "Audacious: How Humans Win in an AI Marketing World." His annual marketing retreat is The Uprising. For more of Mark's insights every week, subscribe to his award-winning blog. Mark also offers classes in personal branding and professional speaking.     Sandy Carter is COO of Unstoppable Domains and has held marketing leadership positions at IBM and AWS. She is the author of AI First, Human Always.

AWS Morning Brief for the week of November 17th, with Corey Quinn.Links:Custom domain names for VPC Lattice resourcesAWS Lambda networking over IPv6AWS Control Tower supports automatic enrollment of accountsAmazon Braket Notebook Environments Now Support CUDA-Q NativelyAmazon MSK Express brokers now support Intelligent Rebalancing for 180 times faster operation performanceAmazon Keyspaces now supports logged batches for atomic, multi-statement operationsAmazon CloudWatch Composite Alarms adds threshold-based alertingAmazon Keyspaces (for Apache Cassandra) now supports Logged BatchesAmazon Elastic Kubernetes Service gets independent affirmation of its zero operator access designAWS Fault Injection Service (FIS) launches new test scenarios for partial failuresAWS CloudFormation Hooks adds granular invocation details for Hooks invocation summaryIntroducing structured output for Custom Model Import in Amazon Bedrock

SS&C Blue Prism's VP reveals how they achieved $200M annual savings and $600M revenue growth by deploying 3,000 AI agents, processing 6 million documents monthly as their own first customer.Topics Include:SS&C Blue Prism evolved from RPA leader to agentic automation provider over 25 yearsServes 22,000 clients in regulated industries like financial services, healthcare, manufacturing, and retailOffers AI agents, governance gateway, and secure enterprise chat leveraging AWS BedrockAs "customer zero," they deployed 3,000 agents processing 6 million documents monthlyGenerated $200M annual savings and $600M revenue growth using their own technologyFinancial services client unlocked unstructured document processing previously impossible with traditional automationHealthcare client's AI processes MRIs more accurately than human radiologistsKey lesson: Focus on business outcomes first, not just implementing AI everywhereCritical insight: Plan for scale on day one, not after pilots succeedAWS Marketplace streamlined purchasing, especially in challenging Latin American marketsFuture vision: B2A economy where agents negotiate parking, shopping, and services autonomouslyPredicts agent-to-agent communication will revolutionize healthcare monitoring and wealth managementParticipants:Satish Shenoy – Global Vice President, Technology Alliances and GenAI GTM, SS&C Blue PrismSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

Ari Paparo sits down with Sergio Serra, PM Lead for RTB Fabric at AWS, to explore how Amazon is transforming the foundations of programmatic advertising. They break down how RTB Fabric eliminates data egress costs, improves latency through deterministic routing, and introduces a per-billion transaction model built specifically for ad tech. Recorded at Marketecture, this conversation reveals how AWS is creating purpose-built infrastructure for SSPs and DSPs, the power of modular services like real-time throttling and OpenRTB filtering, and why Fabric might redefine the economics of ad exchanges. Takeaways RTB Fabric removes the dual tax of data egress and load balancing costs. Deterministic availability zone routing cuts latency and boosts reliability. Built-in modules add rate limiting, filtering, and error masking without extra cost. The pricing model aligns with ad tech's transaction-based economics. AWS is opening Fabric beyond its own backbone, allowing external connectivity. Chapters 00:00 Introduction and AWS's Focus on Ad Tech 01:00 What RTB Fabric Solves for SSPs and DSPs 03:00 Eliminating Data Egress and Load Balancing Costs 05:00 How Deterministic Routing Improves Latency 07:00 Built-In Modules: Rate Limiting, Filtering, Error Masking 10:00 Pricing Model Based on Transactions 12:00 Internal vs. External Fabric Connections 14:00 Launch Partners and Future Expansion 15:30 Competitive Edge and Vision for RTB Fabric Learn more about your ad choices. Visit megaphone.fm/adchoices

Is the current level of AI funding and investment rational or irrational? Is it possible that it's both at the same time? Let's look at some numbers and the thought process behind them.SHOW: 976SHOW TRANSCRIPT: The Cloudcast #976 TranscriptSHOW VIDEO: https://youtube.com/@TheCloudcastNET CLOUD NEWS OF THE WEEK: http://bit.ly/cloudcast-cnotwCHECK OUT OUR NEW PODCAST: "CLOUDCAST BASICS"SHOW SPONSORS:[TestKube] TestKube is Kubernetes-native testing platform, orchestrating all your test tools, environments, and pipelines into scalable workflows empowering Continuous Testing. Check it out at TestKube.io/cloudcast[Interconnected] Interconnected is a new series from Equinix diving into the infrastructure that keeps our digital world running. With expert guests and real-world insights, we explore the systems driving AI, automation, quantum, and more. Just search “Interconnected by Equinix”.SHOW NOTES:A whole bunch of AI-related statsSam Altman on BG2 podcastDO WE HAVE ANY IDEA HOW TO MEASURE THE IMPACT OF AI?How much is one model better than another (e.g. Gemini vs. CoPilot)?How much improvement should a software developer get?How much improvement should a knowledge worker get?How much cost savings should a chatbot provide?How long should it take to make a model understand a company's data?How many workers can a company displace with AI?OpenAI in 2030 - 26 gigawatts could power between 3.7 million to 17.3 million modern GPU serversOpenAI in 2035 - 50 gigawatts could power between 37 million to 173 million modern GPU serversFEEDBACK?Email: show at the cloudcast dot netTwitter/X: @cloudcastpodBlueSky: @cloudcastpod.bsky.socialInstagram: @cloudcastpodTikTok: @cloudcastpod

Richardson Dackam, a solo developer known for rapidly creating AI-first SaaS products, shared insights into his development process during a recent episode of the Business of Tech. Dackam emphasizes the importance of identifying manageable problems that can be solved quickly, which he refers to as "done for you ideas." His approach involves extensive research to create a Product Requirement Document (PRD) and context engineering for AI agents, enabling him to build prototypes in a matter of hours or days. He leverages various services, such as Magic Link for authentication and Superbase for databases, to streamline his workflow.Dackam's success is exemplified by his application, 8nodes, which serves as a workflow generator for N8n, currently attracting around 500 users. He utilizes multiple distribution channels, including his YouTube channel and contributions to AI communities, to promote his tools. Although 8nodes is not yet generating revenue, Dackam is focused on improving the product's speed, which he identifies as a critical pain point for users. He tracks user engagement metrics daily to inform his optimization efforts.The episode also addresses the balance between rapid prototyping and maintaining product reliability and compliance. Dackam asserts that he builds with an SOC 2 compliance mindset, ensuring that user data is handled securely. He discusses the challenges of scalability and uptime, noting that he relies on services like AWS and Vercel to manage these aspects effectively. By separating his landing page from the application, he ensures that marketing efforts remain uninterrupted even if the app experiences downtime.For Managed Service Providers (MSPs) and IT service leaders, Dackam's approach highlights the potential for rapid development cycles while maintaining a focus on security and compliance. His insights into the challenges of integrating AI into business processes underscore the need for organizations to understand their workflows before adopting automation solutions. As businesses navigate the complexities of AI deployment, the emphasis on iterative improvement and user feedback can inform strategies for successful product development and market fit.

It's a chatty chat. I repeat, this one's a chatty chat. Today we're digging into the big weird questions on our desk: what percentage of Meta's revenue allegedly comes from knowingly running scam ads, what exactly recently pardoned Binance founder Changpeng Zhao did and why he walked free, and what happens when AWS—the concrete pad foundation of the modern internet—goes down. If long-form nerd talk isn't your vibe, totally fine—we'll catch you next time. For everyone else, here's some good good chattin' for your dishes, your commute, or whatever you're up to right this second. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Featured Product Sponsor: Werkz Light Bearing Holsters -  "WE MAKE HOLSTERS FOR PISTOLS WITH LIGHTS" Episode 421: Justin Carroll & Rich Brown — Competent and Dangerous In this powerful conversation, Rich Brown sits down with author, Marine veteran, former intel professional, and long-time friend of AWS Justin Carroll to dive deep into his new book, Competent and Dangerous. This episode breaks down what it truly means to be a capable, prepared, and resilient protector in a world that is shifting faster than most realize. In this episode you'll hear: Why Justin wrote Competent and Dangerous and who the book is designed to serve. The gap between "owning a gun" and "being dangerous enough to win." Justin's model for developing well-rounded capability across shooting, fitness, medical, communication, and decision-making. The realities of modern threat environments and why most citizens dramatically underestimate them. Why competence must precede confidence — and how to build both through structured training. The role of mindset, deliberate practice, and environment design in building daily habits that stick. Justin's take on preparedness culture — what we're doing right, and where most people are failing. Rich and Justin's shared experiences training, carrying, and working with real-world protectors. How to turn information into action and begin closing capability gaps immediately. Who is Justin Carroll? U.S. Marine Corps veteran Former intelligence professional Security, preparedness, and communications expert Author of multiple well-regarded works on readiness Instructor and long-time AWS contributor Host of the "Across the Peak" podcast One of the clearest voices in the modern preparedness and training community Why this episode matters: Because being armed is not the same as being dangerous. Justin's book and this conversation outline the roadmap for the modern citizen-protector: capable, adaptable, trained, and mentally resilient. Get the Book here!

** AWS re:Invent 2025 Dec 1-5, Las Vegas - Register Here! **Three enterprise AI leaders from Archer, Demandbase, and Highspot reveal how top companies are implementing AI responsibly while navigating data privacy, bias prevention, and regulatory compliance challenges.Topics Include:AWS Security GM Brian Shadpour hosts three AI leaders discussing responsible enterprise deploymentDemandbase's Umberto Milletti explains tenant-based models ensuring first-party customer data remains confidentialHighspot's Oliver Sharp uses behavior-specific feedback frameworks to eliminate bias in sales assessmentsReal-time AI evaluation proves challenging when assessing dynamic sales conversations and customer interactionsCompanies create "second-party data" networks where customers opt-in to share insights collectivelyOpen-source models gain traction but require significant expertise for enterprise-grade implementationEU AI Act mandates human oversight, reshaping how companies design AI systems globallyArcher's Kayvan Alikhani extends identity management principles from web applications to AI agentsUnattended AI agents performing tasks autonomously create new security and accountability challengesHuman-in-the-loop oversight remains essential, especially for high-stakes decisions affecting customersFuture challenge: Determining when AI accuracy justifies removing costly human oversightEnterprise data hygiene becomes critical as AI systems need clean, reviewed internal dataParticipants:Kayvan Alikhani - Global Head of Engineering- Emerging Solutions, Archer Integrated Risk ManagementUmberto Milletti - Chief R&D Officer, DemandbaseOliver Sharp - Co-Founder & Chief AI Officer, HighspotBrian Shadpour - General Manager, Security, Amazon Web ServicesSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

We dig into the recent major AWS outage, why a misconfiguration in one region called global issues, and whether there's anything you can do to avoid being affected by a similar incident in the future.   Gary mentioned an AWS whitepaper.             Support us on patreon and get an ad-free... Read More

Dan Nathan and Gene Munster discuss upcoming earnings for Nvidia and the recent trends in the technology and AI domain for major companies including SoftBank's sell-off of Nvidia shares. They also wrap up Q3 earnings for the 'Mag Seven' tech giants such as Microsoft, Meta, Amazon, Google, and Apple. They address key points about Microsoft's Azure growth, Meta's controversial spending on AI, Amazon's financials amidst AWS growth, Google's AI-driven search improvements, and Apple's forthcoming AI developments. The market's recent shift favoring AI-related stocks and the debate over Amazon's strategic investments without their own AI models are also covered. They conclude by emphasizing the significant role of Nvidia's next report and its effect on AI market sentiment. —FOLLOW USYouTube: @RiskReversalMediaInstagram: @riskreversalmediaTwitter: @RiskReversalLinkedIn: RiskReversal Media

André Arko, CEO of Spinel Cooperative and longtime Bundler maintainer, joins Corey Quinn to introduce RV, a new Ruby tool that installs Ruby in one second instead of 10-40 minutes by using precompiled binaries. Inspired by Python's UV, RV aims to simplify Ruby dependency management without the complexity of older tools like RVM and rbenv. They talk about why Ruby isn't actually dead, Apple's problem with shipping a five-year-old end-of-life Ruby in macOS, and the challenges of writing dependency managers in the language they manage. André also shares how he transitioned from a struggling nonprofit model to a cooperative that charges companies for expertise, proving that open source maintainers can build sustainable businesses without relying on donations.Show Highlights:(03:50) Introducing RV(05:12) The RVM vs rbenv Wars and Why They All Break Bundler(09:00) Why Your Mac Still Shows Ruby 3.0.0 in Your Prompt(11:00) The Chef vs Puppet Philosophy Divide(16:30) Installing Ruby in One Second vs 40 Minutes(18:13) Apple's Ancient System Ruby Problem(22:20) RV's Incremental Approach (24:23) Is Ruby Dead? (28:44) Why RV Is Written in Rust, Not Ruby(31:10) The Bundler Problem(32:15) The Financial Reality(38:00) Spinel's Plans to Make Money(39:23) How to Stay In Contact with AndréLinks:André Arko: https://arko.netBlue Sky: https://bsky.app/profile/indirect.ioSpinel Cooperative: https://spinel.coopSponsor: Duckbill: https://www.duckbillhq.com/

In today's Cloud Wars Minute, I take a look at how Oracle's bold multicloud partnerships — with Microsoft, AWS, and Google Cloud.Highlights00:15 — One of the ways in which Oracle has been distinguishing itself is not just with its new technology, but with interesting go-to-market approaches. Now, Ellison recently said that while Oracle's multicloud business, where its three competitors, Microsoft, AWS, and Google Cloud, all offer the Oracle Database to their customers, that revenue was up over 1,500%.01:11 — He said so far, almost all of that growth has been generated by the Microsoft partnership because it was the first to come on board. Ellison believes that as the AWS partnership and Google get up to speed — and they get all the infrastructure set up to support that — you'd think that's going to drive a new round of growth for the Oracle Database business.02:12 — Can the Oracle Database hit $20 billion in revenue in five years? Ellison seemed bullish on that. One reason is the new Oracle AI Database, purpose-built for the AI Revolution. Second is these multicloud partnerships. There's such a demand among customers who have wanted the Oracle Database but have felt trapped using Microsoft Azure, AWS, or Google Cloud.03:15 — The AI reasoning, which Ellison was calling it, also known as inferencing, is something a lot of companies are going to be doing when they take these new tools and say, “How do I suit this for my retail company or my clothing company or my trucking company?” That's where, Ellison said, everybody's going to want to do this. He sees massive demand for it.04:32 — In a full-length article that I have today on CloudWars.com, I offer four specific points on why this approach that Ellison led with Oracle — and that the others fully agreed to — is so important. It's a great trend moving forward in the direction of more capability, more choice, more power in the hands of customers here in the buyer-seller equation. Visit Cloud Wars for more.

Digital intelligence is reshaping how organizations work, and success depends on integrating multiple domains, using real-time analytics, and ensuring strong cyber protections as data grows and risks increase  This week, Dave, Esmee, and Rob talk with Chris Carter, Director - Key Accounts and Australia at BAE Systems Digital Intelligence, to explore the fast-moving world of digital intelligence, data, and analytics and dive into the complexities of the work, how rapidly the landscape is evolving, and the major challenges organizations face today.  TLDR:00:41 Introduction of Chris Carter03:00 Rob is confused by the idea of renting out brain capacity for compute power07:13 Chris discusses the fusion of data, AI, and human judgment in complex environments34:30 Are we giving enough attention to human cognitive capacity?42:34 Rugby tickets with the family  GuestChris Carter: https://www.linkedin.com/in/chriscarter3/ HostsDave Chapman: https://www.linkedin.com/in/chapmandr/Rob Kernahan: https://www.linkedin.com/in/rob-kernahan/Esmee van de Giessen: https://www.linkedin.com/in/esmeevandegiessen/ ProductionMarcel van der Burg: https://www.linkedin.com/in/marcel-vd-burg/Dave Chapman: https://www.linkedin.com/in/chapmandr/ SoundBen Corbett: https://www.linkedin.com/in/ben-corbett-3b6a11135/Louis Corbett:  https://www.linkedin.com/in/louis-corbett-087250264/ 'Cloud Realities' is an original podcast from Capgemini 

Today we delve into the tech expertise deficit and why technical depth and decades of doing the work matter more than social media followers and content creation hype. Our guest is Russ White, engineer, author, teacher, and certification developer. We begin with current events in AI, and then investigate the differences between career and influence... Read more »

Certificates are the socks of IT—everyone needs them, and you always lose track of a few. On today’s show we dive into the ACME protocol, an IETF standard to help automate how a domain owner gets a domain validation certificate from a Certificate Authority (CA). Our guest, Ed Harmoush, a former network engineer with AWS... Read more »

Certificates are the socks of IT—everyone needs them, and you always lose track of a few. On today’s show we dive into the ACME protocol, an IETF standard to help automate how a domain owner gets a domain validation certificate from a Certificate Authority (CA). Our guest, Ed Harmoush, a former network engineer with AWS... Read more »

What is "spec-driven development," and why is this structured approach the key to unlocking complex AI projects? We're joined by Amit Patel, Director of Software Development for Kiro at AWS, to explore this methodology. He explains why "vibe coding" in a chat window fails on multi-day initiatives: the AI (and the developer) loses context. Kiro solves this by turning requirements and design into a persistent, structured spec that acts as the agent's long-term memory, enabling it to maintain context and build sophisticated applications.Amit shares the inside story of how his team at AWS built Kiro from scratch in under a year. He reveals their virtuous feedback loop with internal developers testing nightly builds and providing real-time feedback. This rapid iteration, which included six full revs of the spec experience, was so successful that the Kiro team famously "used the tool to build the tool," turning a multi-week feature into a two-day task. LinearB: Your AI productivity journey starts hereFollow the show:Subscribe to our Substack Follow us on LinkedInSubscribe to our YouTube ChannelLeave us a ReviewFollow the hosts:Follow AndrewFollow BenFollow DanFollow today's guest(s):Learn more and try Kiro: kiro.devJoin the Kiro Community: Kiro Discord Channel OFFERS Start Free Trial: Get started with LinearB's AI productivity platform for free. Book a Demo: Learn how you can ship faster, improve DevEx, and lead with confidence in the AI era. LEARN ABOUT LINEARB AI Code Reviews: Automate reviews to catch bugs, security risks, and performance issues before they hit production. AI & Productivity Insights: Go beyond DORA with AI-powered recommendations and dashboards to measure and improve performance. AI-Powered Workflow Automations: Use AI-generated PR descriptions, smart routing, and other automations to reduce developer toil. MCP Server: Interact with your engineering data using natural language to build custom reports and get answers on the fly.

A new AI-led tech role has emerged with a massive increase of job postings, Corey Quinn explains why younger devs won't tolerate pain in the AWS, Thomas Ptacek makes the case that you should write an agent, Paul Kinlan goes deeper on his dead framework theory, and Andrew Gallagher says to stop vibe coding your unit tests.

Tal Peleg, Senior Product Manager, and Coby Abrams, Cyber Security Researcher of Varonis, discussing their work and findings on Rusty Pearl - Remote Code Execution in Postgres Instances. The flaw could allow attackers to execute arbitrary commands on a database server's operating system, leading to potential data theft, destruction, or lateral movement across networks. While the vulnerability existed in PostgreSQL, Amazon RDS and Aurora were not affected, thanks to built-in protections like SELinux and AWS's automated threat detection. Still, the research underscores the importance of patching and configuration hygiene in managed database environments. The research can be found here: ⁠⁠⁠⁠Rusty Pearl: Remote Code Execution in Postgres Instances Learn more about your ad choices. Visit megaphone.fm/adchoices