Podcasts about dealersocket

In this exciting episode of the Millionaire Car Salesman Podcast, Sean V. Bradley welcomes the latest powerhouse to join the Dealer Synergy executive team—Jenna Blankenbiller! With over 12 years of experience in the automotive industry, Jenna's expertise has driven significant growth at Bob Ruth Ford, one of Dealer Synergy's flagship clients. Now, as the new Director of Dealer Relations at Dealer Synergy, Jenna is set to scale her proven strategies to benefit a broader range of clients! Tune in as Sean and Jenna dive into her innovative methods for scaling Internet sales departments and her pivotal role in the successful integration of an international BDC team. They also discuss the game-changing new venture—Dealer Synergy's outsourced BDC call center in Belize—and the advanced training techniques that will set this team apart! Whether you're looking to optimize your BDC operations or stay ahead with cutting-edge automotive sales strategies, this episode is packed with insights that you won't want to miss!   Key Takeaways Integration of International BDC Teams: Jenna's experience with managing remote BDC teams will be crucial in shaping Dealer Synergy's new call center in Belize. CRM Proficiency: Dealer Synergy's outsourced BDC agents will receive immersive training in various CRMs like VinSolutions, DealerSocket, and DriveCentric. Podium's AI BDC: The inclusion of Podium's AI BDC ensures ultra-fast response times, enhancing customer engagement and sales conversions. BDC Employee Well-being: Emphasis on treating BDC agents as integral parts of the team through recognition, support, and inclusive activities. Accountability and Success: The importance of holding BDC agents accountable and the resulting success in sales performance demonstrated by Jenna's achievements.     About Jenna Blankenbiller Jenna Blankenbiller is an accomplished automotive industry expert, having spent 12 years honing her skills with significant experiences at independent dealerships and Bob Ruth Ford, where she played a pivotal role in expanding their Internet department from selling 75 units a month to 356 units. Recently, she has joined Dealer Synergy as the Director of Dealer Relations, bringing her extensive expertise and innovative strategies to the executive team. Jenna's background includes roles as an Internet Director and General Sales Training Director, and she has been featured prominently in automotive industry publications and events. Resources: Podium: Discover how Podium's innovative AI technology can unlock unparalleled efficiency and drive your dealership's sales to new heights. Visit www.podium.com/mcs to learn more! Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry! With over 28,000 members, gain access to successful automotive mentors & managers, the best industry practices, & collaborate with automotive professionals from around the WORLD! Join The Millionaire Car Salesman Facebook Group today! Win the Game of Googleopoly: Unlocking the secret strategy of search engines.     The Millionaire Car Salesman Podcast is Proudly Sponsored By: Podium: Elevating Dealership Excellence with Intelligent Customer Engagement Solutions. Unlock unparalleled efficiency and drive sales with Podium's innovative AI technology, featured proudly on the Millionaire Car Salesman Podcast. Dealer Synergy: The #1 Automotive Sales Training, Consulting, and Accountability Firm in the industry! With over two decades of experience in building Internet Departments and BDCs, we have developed the most effective automotive Internet Sales, BDC, and CRM solutions. Our expertise in creating phone scripts, rebuttals, CRM action plans, strategies, and templates ensures that your dealership's tools and personnel reach their full potential. Bradley On Demand: The automotive sales industry's top Interactive Training, Tracking, Testing, and Certification Platform. Featuring LIVE Classes and over 9,000 training modules, our platform equips your dealership with everything needed to sell more cars, more often, and more profitably!   Elevating Automotive Business: Outsourcing BDC for Success Key Takeaways Importance of an efficient and resourceful outsourced BDC center. Integration of AI and CRM expertise for ultimate customer engagement. Leveraging experienced leadership for enhanced business processes and training.     Innovations in Automotive Business: The Power of Outsourced BDC In the ever-evolving automotive industry, efficiency, customer engagement, and innovative business practices are paramount. The recent conversation between Sean V. Bradley and Jenna Blankenbiller illuminates the transformation that an outsourced Business Development Center (BDC) can bring to automobile dealerships. With Jenna joining Dealer Synergy as the Director of Dealer Relations, her extensive experience in automotive sales and BDC management offers invaluable insights into optimizing dealership operations and customer interactions.   The Role of a Sophisticated BDC: Transforming Dealership Operations One of the critical themes emphasized in the discussion is the pivotal role that a well-managed, sophisticated BDC plays in transforming dealership operations. Jenna's experience at Bob Ruth Ford, where she successfully ramped up internet sales from 75 to 356 units per month, underscores this point. Jenna emphasizes, "We do call it the VIP experience. You get to shop with Bob Ruth for the way you want to shop, if you want to come in. And we have a process that you can do it that way.” The importance of providing customers with multiple shopping experiences tailored to their preferences cannot be overstated. Whether customers opt for curbside pickup, remote service, or a complete online transaction, a responsive BDC ensures consistent engagement and smooth transactions. Additionally, Jenna shares that Bob Ruth Ford incorporated a blend of international and domestic BDC representatives, enhancing flexibility and scalability.   CRM and AI Integration: Enhancing Customer Engagement Leveraging Customer Relationship Management (CRM) systems and Artificial Intelligence (AI) has proven to be a game-changer in automotive sales. As Sean V. Bradley articulates, "Our outsourced call center will do 30 days of full-blown follow-up, 60 days follow-up, and 90 days follow-up depending on your goals and details at the dealership.” The ability to integrate with popular CRMs such as VinSolutions, DealerSocket, Elite CRM, and others, ensures seamless continuity between the dealership's in-house operations and the outsourced BDC team. This facilitates not only transparent management but also enables comprehensive follow-up strategies. Moreover, the integration of AI technologies like Podium's AI BDC significantly enhances response times. Sean Bradley points out, “Podium's AIBDC can get it done in 15 seconds. I love it when a prospect answers the phone and they're like, wow, I'm still on the computer. And I'm like, sorry for the delay.” This rapid response capability, combined with the extensive training and expertise of Dealer Synergy's team, ensures unmatched customer satisfaction and elevated sales performance.   Valuing and Motivating BDC Teams: Building Strong, Productive Relationships Another crucial element discussed is the significance of valuing and motivating the BDC team. Jenna recalls how she prioritized taking care of her team at Bob Ruth Ford, which was instrumental in their success. She reflects, "I always made it a point, like, not to let people, whether in the dealership, sales staff or even other agents, bully them or, you know, push them around.” Creating a supportive environment where BDC team members feel valued and appreciated is vital. Jenna underscores the importance of integrating fun activities and team-building exercises, which help break the monotony of their roles and foster a positive work environment. She recounts, "We would take rebuttals or product knowledge and just like a normal Jenga game, we would write them, like, all over. You would do, like, jokes and, like, sometimes you would do like, you know, dealer synergy questions or things like that.” Such practices not only improve morale but also enhance the team's knowledge and skills, ultimately leading to better customer interactions and increased sales.   Scalability and Efficiency: The Future of Outsourced BDC Services The conversation sheds light on the scalability and efficiency advantages presented by Dealer Synergy's Outsourced BDC services. With access to a 300-plus staffed call center in Belize, dealerships can significantly reduce costs while maintaining high levels of service quality. This is further enhanced by Dealer Synergy's intensive training programs, which ensure that BDC agents are proficient in handling various customer interactions. Jenna expresses her excitement about this expansion, "I'm so excited about it. It's going to be a whole different experience. I mean, we were successful at Bob Ruth board. Now we get to be even more successful with more people.” The integration of advanced tools, such as conversational AI and extensive CRM expertise, provides an unprecedented level of service and operational efficiency that is not only cost-effective but also scalable to meet the growing demands of dealerships.   Building a Stronger Future Together: Dealer Synergy's Vision What sets Dealer Synergy apart is its commitment to continuous improvement and the betterment of its client dealerships. By bringing Jenna into the fold, they are not just adding another executive but infusing the organization with someone who resonates deeply with their mission. Jenna's firsthand experience and success in turning around dealership sales through effective BDC management and a robust follow-up process are assets that promise to revolutionize how Dealer Synergy serves its clients. Jenna shares, "I believe a lot in what you guys do. And that was one of the reasons I was successful at Bob Ruth four, too. I believed in your processes and what you guys do here at dealers energy.” This mutual respect and shared vision signify the beginning of a transformative journey that aims to set new benchmarks in the automotive industry. Together, they are geared to elevate client dealerships by merging technology, expert training, and an unwavering focus on customer satisfaction. Dealer Synergy's Outsourced BDC is more than just a cost-saving measure; it is a strategic initiative designed to enhance customer engagement, streamline operations, and significantly boost sales performance. As dealerships navigate the complexities of the modern automotive landscape, having a trusted partner like Dealer Synergy, equipped with the expertise and resources to deliver exceptional results, can make all the difference. By focusing on CRM integration, valuing and motivating their teams, and leveraging cutting-edge AI technology, Dealer Synergy is poised to lead the way in helping dealerships achieve their goals and exceed customer expectations.  

Peter Ord, the CEO and creator of GUIDEcx, leads the team behind this innovative platform. GUIDEcx is a state-of-the-art solution designed to enhance client onboarding and implementation. Its primary focus is on improving client visibility and engagement, allowing you to efficiently manage projects, uphold transparency, and provide an exceptional client experience at every stage. Peter Ord's extensive expertise is further reflected in his role as a National Columnist for the Forbes Technology Council, as well as his prior experience as the Vice President of Sales at DealerSocket.On this episode of The Rollercoaster, Tyler and Peter discuss on how books have long been regarded as invaluable tools for acquiring knowledge and honing essential skills. When it comes to mastering the ability to build and ultimately deliver a successful product, there are several top recommendations that stand out. Three notable books worth exploring are:The Mom Test by Rob Fitzpatrick challenges traditional feedback methods, guiding entrepreneurs and product developers to extract valuable insights by asking the right questions and actively listening. It equips them with effective tools to validate ideas and uncover hidden problems.The User Method by Jeff Gothelf and Josh Seiden advocates user-centered design and agile methodologies. By prioritizing continuous feedback and user-centric approaches, it enables product teams to meet authentic user needs and aspirations.The Lean Startup by Eric Ries revolutionizes startups with a scientific approach to product development. It promotes a lean startup mindset, focusing on the build-measure-learn feedback loop.In any leadership role, whether as a parent or employer, the saying holds true: "It's easier to dampen a child's fire than to reignite it." This timeless wisdom stresses the importance of nurturing and harnessing natural passion and drive, rather than trying to revive it later. Like a flame, a child's enthusiasm burns brightly. As a leader, it's vital to recognize and embrace this inherent energy. By offering guidance, encouragement, and support, you can fuel their potential and ensure sustained motivation and growth.Embrace your entrepreneurial spirit and seize the moment to start a company. In the business world, the mantra is clear: "Just do it." Avoid hesitation and indecision, trusting your instincts and taking action. When pursuing entrepreneurship, it's easy to overthink and delay. However, true success lies in trusting your inner drive and having the courage to leap forward. Don't let fear or self-doubt hinder your potential. Starting a company requires determination, resilience, and a tolerance for uncertainty. Instead of overanalyzing, focus on planning, strategizing, and executing your ideas. Embrace the inherent risks, knowing that mistakes and failures are valuable learning experiences.Where to find Peter Ord:LinkedIn: Sirva SoundbitesExplores the latest trends and topics on global talent mobility and the future of work.Listen on: Apple Podcasts Spotify-Where to find Tyler Hall: LinkedIn: https://www.linkedin.com/in/tylerchall/ Newsletter: https://www.linkedin.com/newsletters/the-tyler-hall-archives-7018241874482122753/ Twitter: https://twitter.com/sirTHALL Work with Tyler: https://www.tylerchristianhall.com/

On this episode of the Traction podcast, host Lloyed Lobo of Boast.AI welcomes Alok Tyagi, CEO at Boast.AI.   You raised a big round of funding and hired a pedigreed big company CTO but now, a few months in, you're concerned that the team is not shipping as fast as they used to.   Startups are built in stages, from idea to product-market fit and scale. The kind of product and engineering playbook you implement for your stage will make all the difference between hypergrowth and missing the boat.   Alok was ranked #2 in the list of Top 25 Software Product Executives of 2021 by The Software Report. He brings deep product and technology experience from leadership at several prominent enterprise SaaS companies including DealerSocket, RealPage, Oracle, Peoplesoft, JD Edwards, and Sage.    In this session, Alok shares the playbook for high-performing software teams that consistently ship blockbuster products. Specifically, Alok discusses:   4:16 - The key learnings from operating diverse businesses 7:11 - Preserving the startup mentality during massive growth 12:08 - Starting product development efforts with a press release 14:25 - How to approach R&D investments 18:00 - Balancing important and strategic decisions versus urgent decisions 23:00 - How to go about agile 28:32 - Defining success for enterprise SaaS products and what KPIs should be measured 34:12 - Why software is a people business 38:17 - Ideal team size and structure 40:38 - First few hires Alok would make if he started from scratch 42:27 - How to recruit and keep top talent 44:47 - How to solve trust, communication, and engagement challenges 47:32 - Key traits of frontline managers 53:13 - How leaders can show more empathy 55:46 - What Alok wishes he did more of and less of when looking back at his career 56:59 - Book recommendations 58:03 - Unconventional advice that founders ignore, but shouldn't   Learn more at https://tractionconf.io   Connect with Alok Tyagi: https://www.linkedin.com/in/aloktyagi/   This episode is brought to you by:   Each year the U.S. and Canadian governments provide more than $20 billion in R&D tax credits and innovation incentives to fund businesses. But the application process is cumbersome, prone to costly audits, and receiving the money can take as long as 16 months. Boast automates this process, enabling companies to get more money faster without the paperwork and audit risk. We don't get paid until you do! Find out if you qualify today at https://Boast.AI.   Launch Academy is one of the top global tech hubs for international entrepreneurs and a designated organization for Canada's Startup Visa. Since 2012, Launch has worked with more than 6,000 entrepreneurs from over 100 countries, of which 300 have grown their startups to seed and Series A stage and raised over $2 billion in funding. To learn more about Launch's programs or the Canadian Startup Visa, visit https://LaunchAcademy.ca    Content Allies helps B2B companies build revenue-generating podcasts. We recommend them to any B2B company that is looking to launch or streamline its podcast production. Learn more at https://ContentAllies.com

Next up on our series of NADA Show 2021 podcast episodes, we are joined by DealerSocket chief product & technology officer Alok Tyagi, as well as Darren Harris, who is the executive vice president and general manager of retail solutions at DealerSocket.

This week's episode featuring Peter Ord from GuideCX is brought to you by Oracle Netsuite (Sign up for a personalized product tour at www.netsuite.com/scale) Peter Ord is the founder and CEO of GuideCX, a client onboarding and implementation platform to engage new customers and deliver value faster. Before founding and scaling GuideCX, Peter was at DealerSocket for 14 years in a wide variety of roles from implementation, training and most recently as the VP of Sales where he helped lead DealerSocket through an acquisition. Peter is a graduate of Brigham Young University, and currently resides in the beautiful State of Utah. Connect with Peter Ord: https://www.linkedin.com/in/peterord/ Connect with Poya Osgouei: LinkedIn: https://www.linkedin.com/in/poyaosgouei/ Connect with Robby Allen: Linkedin: https://www.linkedin.com/in/robbyallen/ --- Support this podcast: https://anchor.fm/uncharted1/support

On today's podcast I interviewed Max Steckler, General Manager of DealerFire Digital, a division of DealerSocket. Max is a leader in automotive retail technology and I was very interested to learn why he joined DealerFire after a long career at CDK Global. Join me for an interesting conversation about DealerFire, which was one of the first companies in automotive retail to win an AWA Award, back in 2009.

I had the chance to sit down with Eric Giroux and Logan Nichol from DealerSocket to discuss Precise Price which is a deeply integrated digital retailing platform.  The fact that all online pricing/updates presented by Precise Price are using the same pricing engine that the dealer uses in the store gives this product a very interesting competitive advantage. Especially for dealers who have been using their desking tools for years. Take a minute to listen to my conversation regarding the future of automotive retailing with Eric and Logan. 

Digital retail is the "wave of the future" and a key focus area for DealerSocket this year. In this episode recorded at NADA Show 2019 earlier this year, chief executive Sejal Pietrzak and chief product officer Brad Perry talk about that, artificial intelligence/machine learning and more. Plus, Pietrzak, who is a youth basketball coach, talks a little hoops.

Chris, Axle, and Ryan are back for another podcast adventure. This episode opens up with a brief conversation around businesses getting into podcasting. The meat of the episode is on Chris' dilemma in the BDC, sparking on talk about hiring, training, discipline, and leadership. Towards the end we talk about AutoGravity -  new approach to vehicle financing. Listen for the "Fire Starter" Easter Egg.

DealerSocket's Julie Jamison joins us to discuss ways to use social media to best connect with your dealership's audience.

Episode 116: Paul Madera – Why He Invested $10 Million In Facebook In 2005 Paul Madera is one of the most down to earth and humble people I’ve ever spoken to… Considering the immense level of success in multiple life categories, I initially expected that he would have at least a semblance of an ego.  As you’ll hear, that does not exist within Paul.  What a refreshing and enjoyable conversation on this episode of The Learning Leader Show. Paul Madera is the founder of Meritech (1999).  Meritech is known as the pioneer of late stage investing. Paul currently focuses on the SaaS, storage, e-commerce, financial technology, digital consumer, and medical device sectors.  In 2005, Paul sat down with Facebook CEO Mark Zuckerberg and made the decision to invest $10 million to earn 2% of Facebook at the time ($500m valuation).  As most people know, Facebook is now worth hundreds of billions of dollars.  Paul also led the charge for Meritech to be an early investor in Salesforce.com among many other great decisions. Paul holds a B.S. from the United States Air Force Academy and an M.B.A. from the Stanford Graduate School of Business, and currently serves as the Chairman of the US Air Force Academy Endowment. Previously he flew F 16’s on missions that included dropping bombs on targets and dealing with enemy aircrafts (dogfighting). Episode 116: Paul Madera – Why He Invested $10 Million In Facebook In 2005 Subscribe on iTunes  or Stitcher Radio The Learning Leader Show “I Love To Invest In Leaders Who Are Obsessed About Their Company.  Those Who Absolutely Love What They Are Doing.” In This Episode, You Will Learn: The most dedicated, focused individuals who stress personal excellence tend to sustaine excellence Why Paul initially wanted to invest in MySpace What his first thoughts of Facebook CEO Mark Zuckerberg were in 2005 Agreeing to a deal with Mark Zuckerberg – Investing $10m at a $500m company valuation How his company makes decisions on who to invest in The specific qualities he looks for in a CEO to invest in (He loves leaders who are obsessed with their company and certain of their future success) The biggest mistakes young leaders/managers make The specific missions he flew as a fighter pilot – dropping bombs on enemy targets and dealing with combative opposing aircrafts Dogfighting like they did in the movie “Top Gun” – incredible stories! Great leaders are always “doing” – Always striving to learn more  “It’s Important To Have a Commitment Strategy… Not An Exit Strategy” Continue Learning: Go To: MeritechCapital.com See Paul on The Forbes Midas List: Forbes Midas List: Paul Madera Connect with Paul on LinkedIn: com/in/paulmadera To Follow Me on Twitter: @RyanHawk12 You may also like these episodes: Episode 001: How To Become A Master Connector W/ Jayson Gaignard From MasterMind Talks Episode 078: Kat Cole – From Hooters Waitress To President of Cinnabon Episode 082: Dan Pink – The Science of Motivation, Legendary Writer & Ted Talk Episode 086: Seth Godin – How To Become Indispensable & Build Your Tribe Did you enjoy the podcast? If you enjoyed hearing Jay Baer on the show, please don’t hesitate to send me a note on Twitter or email me. Episode edited by the great J Scott Donnell Bio From MeritechCapital.com Paul Madera founded Meritech in 1999. He currently focuses on the SaaS, storage, e-commerce, financial technology, digital consumer, and medical device sectors. He has led Meritech's investments into 2Wire (Pace), Acopia (F5), BlueArc (Hitachi Data), DataStax, DealerSocket, Facebook (FB), Force10 Networks (DELL), Glaukos, Homestead Technologies (INTU), IntraLase (AMO), Openlane (KAR), Panzura, Prosper, Riverbed Technology (RVBD), Salesforce.com (CRM), Tegile, Tensilica (CDNS), Topspin (Cisco), Wonga, Yammer (MSFT) and 21Vianet (VNET). Prior to Meritech, Paul was Managing Director and Head of the Private Equity Group at Montgomery Securities/Banc of America where he assisted tech and consumer-based startups in raising capital. He began his career in finance as an investment banker with Morgan Stanley & Co. in New York. Before joining Morgan Stanley, he served in the United States Air Force as an F-16 Instructor Pilot based in South Korea, Spain, and Utah. He also spent a tour at the Pentagon as a member of the Air Force Legislative Liaison Office. Paul holds a B.S. from the United States Air Force Academy and an M.B.A. from the Stanford Graduate School of Business, and currently serves as the Chairman of the US Air Force Academy Endowment. Paul spends his off hours cycling the hills west of Palo Alto to prepare for "century" rides as well as jogging throughout the San Francisco Peninsula (when he is not gathering material to terrorize his partner Mike Gordon).

DealerSocket's Nathan Usher on using your dealership's CRM to increase your customer retention.

Hunter Swift, director of sales development for DealerSocket. on holding salespeople accountable for proper CRM usage.

Hunter Swift, director of sales development for DealerSocket. on holding salespeople accountable for proper CRM usage.

"Most dealers are using their CRM to manage customers and leads, while the more progressive dealers are using it to manage the relationship" Hunter Swift Are you and your dealership unlocking the true power of your CRM software? A CRM is so much more then a tool to enter customer information or remind a sales person to make a follow up call. Your CRM has the potential to be a marketing monster for your dealerships sales and fixed ops departments.   In this session of "The Dealer Playbook" we sit down with our friend and industry thought leader Hunter Swift. Hunter is not just a expert on auto dealer CRM best practices, he is the Director of Sales Development at DealerSocket. In case you do not know who DealerSocket is, they are one of the auto industries leading CRM providers.  Hunter dives right in with some easy no cost strategies and tactics dealers can execute to drive more sales and keep your service techs turning wrenches. He also discusses in detail the email  campaigns that his company's clients are getting the best results from plus some other creative yet easy ways you can pump a lot of business out of your current CRM. You have to check this out because Hunter knows his stuff!!!  The information in this episode will sell you more cars!  In this episode you will learn more about: -Successful email campaigns -Shifting sales peoples mindsets when it comes to your CRM -How to use your CRM for branding -How to use your CRM to build relationships  -Freshening up email templates -Creating automated campaigns that convert -Mining for customers in your CRM All that plus more that will help you not just get more out of your CRM tool but sell more cars, make more gross, get great CSI and build long lasting relationships with your customers.  Links and Resources mentioned in this episode: Follow Hunter Swift on Twitter for more great content to help you unlock the power of your CRM toolhttps://twitter.com/HunterSwift  Hunter's powerful article from Driving Sales Innovation Guide:http://drivingsalesinnovationguide.com/2014/04/crm-and-your-brand/ Great video from Hunter on database mining discussed in the episode:https://www.youtube.com/watch?v=5-nK8jO0Wa4 We had a great time with Hunter Swift on this episode and hope you did as well.  Now it is your turn, leave us some feedback and let us know your thoughts or if Hunter missed anything.  Thank you again for dialing into the DPB podcast and we will see you next time!   

"Most dealers are using their CRM to manage customers and leads, while the more progressive dealers are using it to manage the relationship"  Hunter Swift Are you and your dealership unlocking the true power of your CRM software? A CRM is so much more then a tool to enter customer information or remind a sales person to make a follow up call. Your CRM has the potential to be a marketing monster for your dealerships sales and fixed ops departments.   In this session of "The Dealer Playbook" we sit down with our friend and industry thought leader Hunter Swift. Hunter is not just a expert on auto dealer CRM best practices, he is the Director of Sales Development at DealerSocket. In case you do not know who DealerSocket is, they are one of the auto industries leading CRM providers.  Hunter dives right in with some easy no cost strategies and tactics dealers can execute to drive more sales and keep your service techs turning wrenches. He also discusses in detail the email  campaigns that his company's clients are getting the best results from plus some other creative yet easy ways you can pump a lot of business out of your current CRM. You have to check this out because Hunter knows his stuff!!!  The information in this episode will sell you more cars! In this episode you will learn more about: -Successful email campaigns -Shifting sales peoples mindsets when it comes to your CRM -How to use your CRM for branding -How to use your CRM to build relationships  -Freshening up email templates -Creating automated campaigns that convert -Mining for customers in your CRM All that plus more that will help you not just get more out of your CRM tool but sell more cars, make more gross, get great CSI and build long lasting relationships with your customers.  Links and Resources mentioned in this episode: Follow Hunter Swift on Twitter for more great content to help you unlock the power of your CRM tool https://twitter.com/HunterSwift Hunter's powerful article from Driving Sales Innovation Guide: http://drivingsalesinnovationguide.com/2014/04/crm-and-your-brand/ Great video from Hunter on database mining discussed in the episode: https://www.youtube.com/watch?v=5-nK8jO0Wa4 We had a great time with Hunter Swift on this episode and hope you did as well.  Now it is your turn, leave us some feedback and let us know your thoughts or if Hunter missed anything.  Thank you again for dialing into the DPB podcast and we will see you next time!