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In this inspiring episode of the Millionaire Car Salesman Podcast, host Sean V. Bradley welcomes a guest whose career journey is anything but ordinary. From the spotlight of national television to the fast-paced world of automotive sales, Jamie Jacobs shares how reinvention, communication, and passion can open unexpected doors! "Everything you ever wanted is right outside your comfort zone. So be comfortable being uncomfortable." - Jamie Jacobs This episode explores what it truly means to adapt, evolve, and succeed; both personally and professionally. Listeners will walk away motivated to think bigger, push past limitations, and approach every opportunity with confidence and creativity. "If you don't teach somebody how to be an entrepreneur, they're not an entrepreneur, they're an employee." - Sean V. Bradley Tune in for a story that proves success isn't about where you start, it's about how you grow. "At the end of the day, I've always outworked the next person." - Jamie Jacobs Ready to unlock your next level in automotive sales and leadership? Register now for the upcoming Digital Dealer Conference and use our exclusive code for 25% off your pass with Code: DealSyn. Don't miss your chance to be in the room where the future of automotive is being written: https://tinyurl.com/DSDD2025 Key Takeaways: ✅ Transitioning careers can leverage existing skill sets into new areas with unexpected success. ✅ The service department offers untapped potential for generating new sales leads by building relationships with current service customers. ✅ Mastering the art of communication and listening is crucial for success in any sales-driven environment. ✅ Consistency, creativity, and confidence are key in standing out and making memorable connections with customers. ✅ Treating individual roles in automotive sales like one's own business can lead to greater financial success and personal fulfillment. About Jamie Jacobs Jamie Jacobs is a seasoned professional who transitioned from a successful career in the entertainment industry to automotive sales. With over 30 years of experience in TV, Jamie worked as a television host for major shows on networks such as HGTV and TLC, including "American Home" and "Designing Spaces." He also launched his own classic car TV show, "Tail Fins and Chrome," and has depth in performing arts with stand-up comedy experience in LA. Currently, Jamie is a car salesman at Reed's Nissan near Orlando, Florida. His versatile background in communication and entertainment enriches his interactions and strategies in the automotive industry. Mastering Auto Sales: Communication, Strategy, and Service Drive Success Key Takeaways: Effective communication is fundamental to success in automotive sales, requiring a blend of personality, listening, and adaptability. Viewing car sales as an entrepreneurial venture can significantly boost success rates among car salespeople. The often-overlooked service drive represents a goldmine of potential car sales, particularly through strategic customer interactions. In the realm of automotive sales, the journey from modest beginnings to achieving the title of a "Millionaire Car Salesman" requires more than just selling cars—it demands mastering the art of communication, cultivating entrepreneurial spirit, and harnessing untapped dealer resources. With insights shared in the Millionaire Car Salesman podcast, hosted by Sean V. Bradley, we can dissect the strategic mindset and actions that can transform traditional sales approaches into monumental career success. Below, we'll explore the critical facets that underpin this transformation, drawing from the experiences of seasoned professionals in the industry. The Power of Communication in Automotive Sales In any industry, the ability to communicate effectively is an invaluable tool. In automotive sales, it's not just about talking—it's about creating an engaging dialogue that fosters trust and understanding between salesperson and customer. As articulated by Jamie Jacobs, a seasoned automotive professional, communication is key to connecting with potential clients: “Listen, you can't sell somebody something unless you know what they want.” The value of communication extends beyond sheer verbal interaction; it involves reading the customer's needs, aspirations, and reservations. Jacobs emphasizes the importance of being a "listener," pointing out that selling is not about bombarding prospects with information but rather uncovering their needs through thoughtful questions and active engagement. This approach aligns with Dr. Covey's principle from the "7 Habits of Highly Effective People"—seeking first to understand, then to be understood. To thrive in this sector, one must hone their communication skills as if practicing a craft, ensuring every interaction leaves a lasting impression on clients. Moreover, mastering communication in sales settings isn't just about words. It's also about utilizing tools that enhance messages, such as analogies, stories, and humor. Jacobs's diverse background in television and stand-up comedy has equipped him with a unique storytelling ability, enabling him to weave narratives that resonate with customers on a personal level. This strategy not only aids in retention but strengthens the relationship between the salesperson and customer. Embracing an Entrepreneurial Mindset Many sales professionals mistakenly view automotive sales as merely a job. As Sean V. Bradley highlights, the path to true success in car sales lies in treating it as an entrepreneurial venture. “The strategy that works is treating car sales like it's your own business. Car sales is like owning your own business,” Bradley reiterates. This mindset empowers salespeople to innovate, strategize, and personalize their approaches to selling. To achieve financial independence, key performers like Cody Carter exemplify the benefits of seeing oneself as the owner of their sales destiny. With a structured business plan, Carter operates not as an employee but akin to a dealer principal, handling marketing, personal branding, financial planning, and even employing staff. This proactive stance allows Carter to transcend traditional sales barriers, leveraging tools like CRM systems and community outreach to expand his network and client base. The entrepreneurial approach prescribed by Bradley entails more than just product knowledge or sales tactics; it's about creating a business blueprint that encompasses everything from customer service strategy to personal marketing campaigns. Sales professionals can accelerate their growth trajectory by adopting this posture, investing in self-development, and broadening their business savvy. Unlocking the Potential of Service Drive Sales An often underestimated avenue for generating sales is the dealership service drive. Jamie Jacobs, self-proclaimed "service lounge lizard," harnesses this rarely tapped resource to cultivate leads and close deals. The service department, bustling with customers who are already brand-aligned, becomes a fertile ground for nurturing potential sales opportunities. Jacobs shares his strategic process: arriving early, engaging customers with genuine curiosity, and turning anticipated repair costs into an opening for new vehicle sales. "Hey, I just talked to service, your service advisor, and you're looking at almost, probably $1,800 maybe to fix everything. I said, are you interested in perhaps trading it in with us?" Jacobs articulates this pivot approach, positioning a new car purchase as a cost-effective alternative to costly repairs. The National Automobile Dealers Association (NADA) corroborates the efficacy of this method, revealing that customers who frequent service departments are significantly more likely to purchase vehicles from that dealership. Jacobs's initiative is illustrative of how proactive interaction within the service drive can transform casual conversations into lucrative sales. For salespeople, recognizing the potential of service-ups is crucial; it signifies a shift from passive order-taking to active relationship-building. The success witnessed in the service department underscores a broader industry trend: the bold thrive, while the complacent stagnate. By recognizing the service drive as a pipeline for potential deals, dealerships can realize enhanced customer loyalty and increased profit margins through targeted engagement and strategic upselling. Overall, the journey to mastering automotive sales demands more than conventional tactics—it's a fusion of the art of communication, entrepreneurial spirit, and strategic resourcefulness. This multilayered approach not only deepens customer connections but cements a salesperson's reputation and success within the industry. By channeling the lessons shared by Jamie Jacobs and Sean V. Bradley, sales personnel can navigate the transformative path toward becoming true leaders in the automotive sales sector. Resources + Our Proud Sponsors: ➼ The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! ➼ Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! ➼ Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!
Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Cecil Bullard, who shares his recent experience recovering from major brain surgery and how it's influenced his perspective on business and leadership. Cecil emphasizes the importance of foundational principles and clear communication in running a successful auto repair shop. The conversation also explores the challenges of pricing, profitability, and the need for a unified, professional standard in the automotive industry.00:00 Delayed Pituitary Surgery Journey08:32 Trash Disposal Frustration13:44 Organized Shops Boost Customer Comfort20:13 Small Shop Owners' Time Dilemma23:27 Turning Struggles Into Opportunities28:23 "Maximizing Profit on Tie Wraps"35:41 Veteran Diagnostic Tech Dilemma41:50 Discount Strategy Debate in Auto Shop44:07 "Technicians Undervalued; Raise Rates"48:43 Self-Regulate Industry Standards56:17 Orthodontist Organizes Continuing Education Show59:59 Airplane Oil Cap Mishap01:06:00 "Motivation Beyond Money"01:10:06 Investing in Legacy Over Luxury01:16:57 "Overwhelming Support Before Surgery"01:20:18 "Industry's Bright Future Ahead"
WWJ auto analyst John McElroy reports NASA is running a contest to see who can come up with a new lunar rover. GM has one contract.
WWJ auto analyst John McElroy says EV sales shot up as incentives were nearing an end, but maybe sales don't have to plummet with no incentives.
WWJ auto analyst John McElroy reports two automakers have started to turn things around in China.
It's a brand new episode of Connected! This week, Greg's talking with Yuriy Demidko, chief information officer at DP Fox Ventures. Yuriy has a lot of experience both inside and outside of automotive and that gives him great insight on where the industry is headed. Greg and Yuriy cover: -Yuriy's career path and how he got to where he is today. -The importance of clean data in boosting efficiency and backing AI and the role a CDP plays in that. -The importance of tailoring dashboards to each role. As Yuriy says, the dealer world is evolving so quickly. It's important to understand the technology so you don't fall behind.
In this must-listen episode of the Millionaire Car Salesman Podcast, host Sean V. Bradley and co-host L.A. Williams sit down with automotive veteran Jake Hales - Digital Operations Manager for Gee Automotive Group and advisory board member for Digital Dealer. With over 25 years of experience, Jake pulls back the curtain on how dealerships are transforming in the digital age and why this year's Digital Dealer Conference is a can't-miss event! “As an industry we don't have a technology problem. We have a utilization problem.” - Sean V. Bradley You'll get an inside look at how technology, AI, and digital innovation are reshaping the automotive industry… and why the smartest dealers are the ones investing in their growth, their teams, and their networks. But that's just the start. Jake also shares how Digital Dealer's revamped agenda is delivering more value than ever, with sessions designed to sharpen skills, expand connections, and equip attendees with strategies that can change the trajectory of their business! "The feedback was... we need to have more workshops. Because it's one thing to sit in a classroom and have people preach at you, it's another thing to get with the dealer next to you." - Jake Hales Ready to unlock your next level in automotive sales and leadership? Register now for the upcoming Digital Dealer Conference and use our exclusive code for 25% off your pass with Code: DealSyn. Don't miss your chance to be in the room where the future of automotive is being written: https://tinyurl.com/DSDD2025 Key Takeaways: ✅ The automotive industry must overcome its historical underutilization of technology by correctly setting up and managing CRM tools to enhance dealership operations. ✅ The Digital Dealer conference has undergone significant transformations to offer more hands-on workshops and concise, impactful presentations. ✅ Sales managers in particular need to leverage AI to streamline their responsibilities, which now encompass dealing with digital leads and customer interactions. ✅ Networking with industry peers and attending conferences can provide invaluable insights, practical solutions, and personal growth opportunities within the automotive sector. ✅ Embracing a forward-thinking approach with AI integration can greatly enhance the efficiency and effectiveness of dealership operations. About Jake Hales Jake Hales is a seasoned automotive professional with over 25 years of experience. He has built a notable career spanning roles in retail sales, OEM operations with Toyota, consulting, and software delivery. Currently, Jake is the Digital Operations Manager at Gee Automotive Group, where he oversees digital transformations related to CRM and phone systems for a group of 40 dealerships. In addition, Jake serves on the advisory board for Digital Dealer, where he contributes his expertise to shape the future of automotive conferences. Maximizing the Potential of CRMs: Harnessing AI, Innovation, and Conferences to Revolutionize the Automotive Industry Key Takeaways The automotive industry is not limited by a lack of technology but by its proper utilization and management. The upcoming Digital Dealer conference promises to revitalize and refocus learning and networking opportunities, featuring a new format aimed at more practical engagement. Artificial intelligence (AI) offers transformative possibilities, yet many current solutions overlook critical integrations and real-world dealership problems. The Underutilization of Automotive CRM Systems For decades, the automotive industry has struggled not with a lack of technology but with effectively utilizing the technology it already possesses. Sean V. Bradley, a renowned expert in automotive sales, makes no bones about this: "Our industry has never had a deficiency of technology. Our industry has a deficiency to proper utilization." With 90% of all Customer Relationship Management (CRM) systems not being set up or managed correctly, it's evident that the problem isn't technological capability but strategic implementation. CRMs should be the backbone of any dealership, providing a 360-degree view of customers, and leveraging data for both sales and service. Yet, the potential of these systems is frequently left untapped. As dealerships continue to struggle with lower sales numbers post-pandemic, the conversation pivots not just toward adopting new technology, but ensuring the mastery of what's already available. Bradley adds, "If we're not understanding it and we're not utilizing it, all we're doing is shuffling the deck." The implications of this are profound: for dealerships to remain competitive, they must move beyond merely possessing tools to mastering them. This means in-depth training, cross-departmental integration, and reevaluating the traditional dealership roles to foster a tech-centric culture that thrives on data-driven decision-making. Revamping the Digital Dealer Conference for Future Success In response to fluctuating attendance and shifting industry needs, the Digital Dealer conference has decided on a seismic reformation. In its previous iterations, feedback highlighted challenges with overcrowded vendor spaces and less focus on value. As Jake Hales, a digital operations expert and advisory board member for Digital Dealer, notes, the shift aims to address these concerns head-on with an upgraded format. "We need to have more workshops," Hales explains. The conference will transition into a dynamic hub of activity, featuring TEDx-style sessions for high-level insights and deeper, hands-on workshops for applied learning. This bifurcated approach allows for more intensive engagement on practical issues, breaking away from the traditional passive learning structure. "The challenge of having hour-long sessions is you do end up getting into minutiae," Hales states. With the introduction of compressed 25-minute TEDx sessions, speakers are encouraged to distill critical insights into compelling, actionable narratives. Complementing these are extended workshops where attendees can "get into the weeds," fostering a collaborative environment designed to dive deep into solutions for current dealership challenges. The Promise and Pitfalls of Artificial Intelligence in Automotive Artificial Intelligence is hailed as a transformative force ready to revolutionize automotive sales and operations. However, both Bradley and Hales offer a word of caution: between the promise and delivery of AI lies a gulf that only purpose-driven integration can bridge. "The magic sauce hasn't come out yet," Hales asserts, with many AI applications failing to address real dealership needs. Bradley elaborates, emphasizing the noise in the market: "There's all these fugazi AI companies… either don't have Internet integration, they don't have funding, or they're just batshit crazy." To navigate this landscape, dealerships must sift through these options, hone in on solutions that offer genuine integrative benefits, and take advantage of AI capabilities across CRM systems, predictive modeling, and customer engagement. There is significant potential for AI to handle repetitive and time-consuming tasks, thereby freeing up human resources for roles that require nuanced decision-making and relationship-building. As Hales points out, AI can ameliorate the juggling act performed by overstretched managers. Translating customer interactions through multilanguage support, for example, can help unlock underserved markets. Yet the broader adoption of AI will succeed only if anchored in realistic, performance-enhancing applications tailored to dealership exigencies. By engaging more deeply with AI tools and formats that prioritize education and partnership over exploitation, the automotive industry can transcend current inefficiencies, cultivating a more informed, agile, and customer-centric ethos that distinguishes the leaders from the laggards. Nurturing Growth Through Networking and Engagement Undoubtedly, one of the key pillars for advancing within an evolving field such as automotive sales is networking—an undertaking the industry hardly emphasizes beyond simple introductions. Conferences like Digital Dealer are excellent avenues for fostering these connections, providing invaluable face-time with peers and industry leaders. These interactions offer unforeseen insights that even profound technological acumen might overlook. "You're not going to send any of these folks back to school," Hales articulates, noting the practical limitations that educational programs face. His assertion dovetails seamlessly with observations made by others on the importance of dealer collaboration, not only for shared learning but for driving collective progress. Bradley points out, "It's being in the know," emphasizing that much of a conference's value lies in stripping away feelings of isolation by exposing shared challenges and innovative responses. Setting the stage for engagement at the fringes of formal sessions allows meaningful discourse to flourish—nurturing growth and acting as a backbone for individual and team success. Real-world applications and success stories are brought to the forefront, transforming simple education into actionable strategy. Dealer culture, intrinsically rooted in kinesthetic, hands-on modalities, thrives on involvement rather than observation. Specialized sessions, think tanks, and non-static formats invite participants to dive directly into problem-solving, accommodating varying levels of expertise and empowering professionals to be proactive catalysts in their own success stories. With every session, conference, and professional engagement, the automotive industry sharpen its competitive edge by cultivating a culture where mastery of technology and collaborative ingenuity work hand-in-hand to defy traditional constraints and embrace innovative possibilities. Resources + Our Proud Sponsors: ➼ The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! ➼ Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! ➼ Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Nicholas Lerubino, second-generation technician and lead tech at Mark's Auto Service in Gillette, New Jersey. Nicholas shares how caring deeply about customers and the industry brought both fulfillment and stress, detailing the emotional toll of serving skeptical clients and navigating challenging shop cultures. The conversation examines the importance of achieving a work-life balance in the automotive industry, the realities of technician burnout, and the significance of having a supportive network within the field.00:00 "Incriminated and Betrayed Heist"06:03 "Eric's Vital Support"07:25 Discovering Mario Rojas's Impact10:40 "Brief Courtesy Call Notification"15:26 Warranty Work Isn't Profitable17:15 "Leaving Due to Shop Culture"21:20 "Handling Employee Write-Up Concerns"24:08 "Gravy Work vs. Practical Skills"27:04 Failure to Follow Procedure28:59 Throttle Body Diagnosed in Minutes32:10 Fuel Leak and Code Issues37:06 "Balancing Business and Personal Life"40:06 "Expectations for Young Men's Work"42:58 "Prioritize Work Over Leisure"45:28 "Finalizing Paperwork Concerns"50:57 "Process Obsession's Daily Impact"54:04 Nearly Fatal Garage Door Incident55:08 Avoiding Dangerous Road Stretch58:20 Identical Specs Uncovered
Wheels of Time: A Retrospective on Automotive Innovation is a series highlighting the significant developments in both the automotive industry and motorsports, showcasing the rapid advancements in technology, the establishment of notable and iconic brands, and the constant changes in competitive racing as a popular sport. With each lap that the Wheels of Time completes, is another transformative period that laid the groundwork for future innovations in both vehicle manufacturing and racing. And up next, the Top-50 most significant developments in the Automotive Industry and Motorsports for the year: 1972 ===== (Oo---x---oO) ===== The Motoring Podcast Network : Years of racing, wrenching and Motorsports experience brings together a top notch collection of knowledge, stories and information. #everyonehasastory #gtmbreakfix - motoringpodcast.net More Information: https://www.motoringpodcast.net/ Become a VIP at: https://www.patreon.com/gtmotorsports Online Magazine: https://www.gtmotorsports.org/ This episode is sponsored in part by THE SOCIETY OF AUTOMOTIVE HISTORIANS (SAH); The SAH encourages research into any aspect of automotive history, and actively supports the compilation and preservation of papers, organizational records, print ephemera, and images to safe-guard, broaden, and deepen the understanding of motorized, wheeled land transportation through the modern age and into the future. For further information on the SAH visit www.autohistory.org Voice over by Revel Arroway and music by Ultra Cat, "Disco High"
What does it take to truly understand every angle of dealership operations? In this episode, LA Williams sits down with Jonathan Schrieber, a proven leader whose journey began in his family-owned dealerships, sharpened through hands-on roles in sales and management, and elevated when he graduated from the prestigious NADA Dealer Academy! "You can't just move the pieces around and expect things to work in a dealership. You have to have the right mentality and mindset." - Jonathan Schrieber Jonathan shares how his unexpected path, from teaching and coaching to living the day-to-day grind of the showroom, shaped his passion for the Internet department and ignited his drive to innovate CRM processes, lead management, and operational efficiency. His experiences aren't secondhand theories; they're lessons learned from the front lines of dealership life. "I wanted things to happen faster than they were. Just overall being more patient and understanding the situation." - Jonathan Schrieber Now at Dealer Synergy, Jonathan brings that same grit and expertise to multiple rooftops across the country. He opens up about the realities of transitioning from in-store leadership to vendor-side accountability, the challenges and wins of outsourced BDCs, and why running a dealership is strikingly similar to coaching a championship sports team. "You can't control customers. You can shape them and try to lead them, but at the end of the day, it's their decision to make." - Jonathan Schrieber If you're a dealership manager looking for practical, battle-tested strategies to optimize your CRM, hold your team accountable, and lead with confidence, this episode will inspire you to rethink what's possible in your store. Key Takeaways: ✅ Jonathan Schrieber's transition from education to the automotive industry illustrates the diverse career paths that lead to success in the automotive sector. ✅ Effective use of CRM systems is crucial for dealership operations, with emphasis on automation and complete utilization of CRM capabilities before switching systems. ✅ Understanding the balance between technical skills and people skills is essential for automotive sales success, suggesting roles can be complemented through team support. ✅ Patience and accountability are vital traits for dealership management, with a focus on informed and data-driven decision-making. ✅ Jonathan encourages a mindset shift in managing personal finances, advocating for saving practices among salespeople to ensure financial stability. About Jonathan Schrieber Jonathan Schrieber is an experienced automotive professional who has transitioned from teaching to the automotive industry, where he worked his way up within dealerships. He has held various roles, such as an Internet Director and General Manager, learning and optimizing every aspect of the dealership operation. Accredited with NADA University, Jonathan brings a structured, analytical approach to his work, enhancing operations with his deep understanding of CRM systems and automotive sales processes. Currently, he is making strides in consulting and training with Dealer Synergy, where he focuses on improving organizational processes and performance. Navigating the Automotive Industry: Insights from a Dealer Synergy Leader Key Takeaways Role Versatility: Understanding multiple dealership roles fosters a well-rounded perspective, crucial for effective leadership. CRM Mastery: Technical proficiency in CRM systems enhances efficiency and customizes client management. Patience and Timing: Remaining patient and strategic in career growth pays dividends in the long run. The Multidimensional Journey of Automotive Leadership The automotive industry is rich with opportunity but demands an intricate balance of passion, tactical understanding, and versatile skills. Jonathan Schrieber's trajectory from teaching to automotive leadership exemplifies this blend. At the core of his journey is a move from academia into automotive sales—a transition informed by his analytical nature. "I have always been more analytical," highlights how this quality underpinned his career progression and success. Schrieber's experience underscores the value of comprehending diverse dealership roles—whether it's selling, managing an internet department, or orchestrating dealership operations. Such an approach not only builds comprehensive industry comprehension but also cultivates strategic foresight crucial for effective dealership leadership. Exploring new challenges led Schrieber to adopt analytical tools, refining operational efficiencies alongside enhancing customer experience. Through Dealer Synergy, he reflects, "Understanding CRM inside and out," provides the leverage needed to excel in managing extensive client data while ensuring customer satisfaction. For industry professionals, embracing multiple roles and understanding CRM intricacies enhance both leadership capabilities and organizational success. CRM as a Strategic Tool in the Automotive Arena Customer Relationship Management (CRM) is indispensable in the automotive industry. Schrieber's insights into leveraging CRM systems reflect its criticality as a strategic asset. A profound understanding of CRM functionalities allows leaders to tailor client interactions, thus optimizing productivity. "There's no perfect CRM," Schrieber notes, emphasizing the importance of thorough insight into the CRM systems to fully harness their potential. Success in the automotive field relies on utilizing CRM tools for seamless data management and strategic operation. As Schrieber underscores, using CRM effectively ensures informed decision-making, reinforced by data insights. In this data-driven industry, the focus must remain on understanding intricate CRM details and applying them to foster enhanced dealership operations. Patience and Strategic Growth: Lessons for the Automotive Professional In the fast-paced automotive world, patience and strategic planning herald long-term success. Reflecting on his earlier career, Schrieber highlights the importance of pacing one's professional journey: "Just be more patient," he confesses looking back. This mindset is a powerful takeaway for industry professionals eager for swift progression. Navigating through dealership roles and external challenges, Schrieber emphasizes the incremental benefits of patience woven into career strategies, stating, "Set objectives and pay yourself first." Adopting deliberate career strategies and prioritizing objectives ensure sustained progress amid industry volatility. Embracing a patient, calculated approach fosters lasting, impactful success. Integrating Insights for Elevating Automotive Success Jonathan Schrieber's journey highlights pivotal themes for reflection and application within the automotive sector—role versatility, CRM proficiency, and strategic patience. By mastering these domains, professionals can cultivate robust, adaptable career pathways, enhanced customer relations through CRM, and strategic resilience amidst industry dynamics. These insights crystallize the multidimensional fabric of automotive leadership, driving sustained success amidst evolving challenges. Resources + Our Proud Sponsors: The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!
WWJ auto analyst John McElroy reports heavy truck sales started dropping in May a month after new tariffs were announced. Experts say there's been a decline in freight demand
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Bob Leonard from Mobility Works. Bob shares his unique path from studying music to a long career in modifying mobility vehicles, detailing what drew him to working with adaptive equipment for individuals with physical disabilities. The conversation also explores the challenges and rewards in automotive education and training, from Bob's passion for sharing knowledge to his observations on why the industry sometimes "eats its young."00:00 Avoid Overcommitting Tasks07:57 Hiring Red Flag: Unused Parts12:27 "Understanding Disabilities Naturally"22:00 "Rejecting Traditional Education Path"25:39 "Bad Boss Experience at Gas Station"28:46 Passion for Teaching vs. Gatekeeping38:24 "Maximizing Young Workers' Potential"41:39 Automotive Technology Evolution49:05 Car Repair: Unclogging Sunroof Drains51:43 Dealer Visit After Service Warning59:08 "Use 'Q' Hardware to Prevent Squeaks"01:04:32 Intricate 3D Wood Flooring Designs01:07:30 "Spending Choices: Cars vs. Dining"
WWJ auto analyst John McElroy reports several tier one suppliers, who are major players in the auto industry, are selling junk bonds because they couldn't sell their own stock to raise money for capital projects. (Photo: Getty Images)
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Jesse Sammons and Todd Compton for an honest discussion on the challenges of running an automotive repair shop. Todd shares his experience of a dramatic drop in car count and revenue after switching marketing companies and tightening the types of jobs his shop accepted. The group explores the unintended consequences of restricting work too much, the importance of regularly reviewing shop processes and phone interactions, and the ongoing struggle to balance technician autonomy with effective leadership.00:00 "Distant Busy Ties"04:52 Google Ads Issue and Solution07:41 Narrowing Service Scope Over Time10:57 "Post-Trip Staff Meeting Insights"16:11 Balance Between Growth and Rest17:28 "Admitting Mistakes, Fixing Them"23:48 Relentless Commitment to Research27:24 Teaching Complexity: Duplication Challenge29:27 Letting Go to Empower Growth32:12 Mechanic Dedication Scale36:52 Efficient Learning for Complex Systems37:52 Intermittent Electrical Fault Challenges41:38 Shifting Focus to Client Experience46:55 Technician-Owner Relationship Dynamics48:03 Unhelpful Car Inspection Practices52:32 Technician Motivation and Performance Dilemma54:39 Accountability Over Authority58:13 Embracing Empathy Today
WWJ auto analyst John McElroy reports while artificial intelligence is a wonderful thing for some, it is driving the cost of a car higher. (Photo credit: Getty Images)
WWJ auto analyst John McElroy reports the cyber attack happened three weeks ago and there hasn't been one car built during that time.
In this powerful and heartwarming episode of the Millionaire Car Salesman Podcast, Tianna Mick, joined by her powerhouse mother, Karen Bradley, CEO of Dealer Synergy, welcomes another incredible mother-daughter duo, Tiffany Kruzer and Liana Nikel, to the show! “For me, it's just I've watched this amazing empire that my mom has built for herself, and it really motivates me to push myself to succeed." - Liana Nikel Together, these dynamic women share their stories of breaking barriers and building legacies in the automotive industry. From navigating the challenges of a traditionally male-dominated field to embracing mentorship, technology, and modern marketing strategies, they reveal what it takes to thrive and transform the car business for future generations! "People purchase and like people that they know they can trust and building that relationship and not just forgetting about a person after you have had contact with them." - Tiffany Kruzer Listeners will hear first-hand how these mother-daughter teams: Create lasting family legacies in automotive. Balance old-school customer relationships with new-school digital marketing. Overcome obstacles with persistence, self-motivation, and trust. Highlight the power of female representation and leadership in auto sales. This episode is filled with inspiration, strategy, and proof that women are not only thriving but reshaping the automotive world. Whether you're a sales professional, a leader in the industry, or someone looking to create your own legacy, this is an episode you won't want to miss! Key Takeaways: ✅ The power of mentorship, especially from family, offers a profound support system that can significantly enhance career development in the automotive industry. ✅ Transitioning between generations in the automotive industry highlights the evolution of sales techniques, incorporating both traditional methods and modern technology. ✅ Developing long-term customer relationships is crucial for sustained success and can significantly increase referrals, building a future-proof sales business. ✅ Overcoming challenges as women in a male-dominated industry requires determination and the ability to remain resilient against societal stereotypes. ✅ Legacy creation is about more than individual achievements; it's about instilling values and establishing systems for future generations to succeed and innovate. About Tiffany Kruzer Tiffany Kruzer is a record-breaking saleswoman at Ken Ganley Honda. Her career began in telemarketing and quickly transitioned to the auto industry, where she leverages her exceptional communication skills to achieve astounding sales records. Her journey is marked by overcoming gender barriers, leading her to be featured on the cover of Auto Dealer Monthly! About Liana Nikel Liana Nikel is a rising star at Medina Buick GMC Cadillac, and daughter of Tiffany Kruzer. Initially a preschool teacher, Liana transitioned to automotive sales, inspired by her mother's successful career. Her approach is centered around building long-term customer relationships! About Karen Bradley, CEO Karen Bradley is the CEO of Dealer Synergy, specializing in automotive training, branding, and sales strategy. Her career in the automotive industry spans 18 years, marked by a deep commitment to operational excellence and employee development. Notably, she advanced from an intern to leading the company, which was founded by her husband, Sean Bradley. About Tianna ‘T Got Your Keys' Mick Tianna Mick aka T Got Your Keys, is a significant figure in the world of automotive sales. She has emerged as a vital part of the family legacy at Dealer Synergy, following the footsteps of her mother, Karen Bradley, in transforming the sales landscape. Unleashing Automotive Success: The Impact of Mother-Daughter Duos in the Industry Key Takeaways: Mentorship within the automotive industry, particularly from family connections, significantly enhances career success and personal growth. Embracing a blend of generational experiences creates a powerful synergy that drives innovation and adaptability in a traditionally male-dominated field. Building a legacy is about continuous influence and active mentorship, crafting a pathway for future generations to thrive in automotive sales and leadership. The Transformative Power of Mother-Daughter Mentorship in Automotive The automotive industry is often perceived as a daunting male-dominated arena, where women have historically faced numerous challenges. However, in the recent episode of the "Millionaire Car Salesman Podcast," an inspiring conversation unfolds. Hosted by Tianna Mick, also known as "T," and featuring powerful industry leaders like Karen Bradley and Tiffany Kruzer, this discussion unlocks the essence of mentorship, generational synergy, and legacy building within the sector. In this lively exchange, Tianna Mick, along with her mother Karen Bradley, CEO of Dealer Synergy, align voices with Tiffany Kruzer and her daughter, Liana Nikel, illustrating the vibrant dynamics involved in navigating and thriving in automotive sales. The dialogue elaborates on how robust mentorship and familial bonds are not only transforming individual careers but reshaping the very fabric of the industry. Karen Bradley highlights the importance of mentorship by stating, "Knowing and understanding that sometimes we don't necessarily want to do things, but we need to do those things is what sets us apart." This mindset is a cornerstone for emerging leaders in the automotive world, emphasizing that consistent actions and demonstrated success pave the way for future improvements. Empowering Women Through Generational Synergy Generational synergy is a force multiplier. As evidenced by Liana Nikel's transition from teaching to automotive sales, where she attributes the shift to observing her mother, Tiffany Kruzer. The blend of past wisdom and modern approaches—an environment Karen and Tiffany have cultivated—is pushing industry barriers. Tiffany reflects on her journey, "At first was in a career when I was doing telemarketing; I noticed I really had a drive to talk to people, and I was good at it." Here, we see the intersection of traditional perseverance with contemporary technology and social integration. The older managerial styles, depicted vividly as Liana recounts experiences at her "old-school" dealership, clash yet ultimately harmonize with the more progressive tactics of their new environment. This fusion represents how the automotive landscape is shifting, driven in part by female leadership and family mentorship. Tianna Mick sheds light on this transformation, recalling her own journey, "When I had that opportunity… I saw that was something that I was pretty good at." Demonstrating that when nurtured adequately, younger generations thrive, bridging traditional practices with innovative strategies. Legacy Building: Creating a Foundation for the Future Through the lens of legacy building, this conversation enriches the understanding of how purposeful mentorship creates lasting impact. Karen Bradley expresses her thoughts on legacy: "I want to leave behind values and good habits for future generations." This notion is reinforced as Tiffany Kruzer shares stories of leading by example, proving that actions over time inspire those who follow. Legacy in the context of the automotive world extends beyond family. It is about empowering a community—through shared knowledge, experience, and opportunity. Tiffany and Karen's support of their daughters not only provides personal insight but sets a precedent within their professional realms. Tianna Mick reiterates this shared mission by pointing out, "Legacy isn't just passed down, it's built together." The significance of actively nurturing relationships within the industry comes through in how Tiffany describes her client interactions. By maintaining connections, she secures repeat business and referrals, embodying the ideal of a professional legacy: "Spending all day with… our children… influences their success and future." The Continuous Influence of Mentorship Across Generations In the web of professional transitions and personal growth, the unifying thread is the family mentorship that transcends simple guidance. As the industry increasingly diversifies, these relationships illuminate pathways for more inclusive and effective leadership. This dynamic dialogue unveils that embracing diverse career perspectives—even those not initially charted by one's own vision—are vital in carving roles for women in automotive spaces. Both seasoned mothers and their ambitious daughters are clear about their mission. For Karen Bradley, it's about demonstrating "that sometimes actions speak louder than words." Meanwhile, Tiffany encourages the next generation to "carry [their] own weather," a metaphor for maintaining inner strength and resiliency regardless of external circumstances. These reflective insights underscore not just a transition of skills or aspirations but highlight a collective ambition for where the future can expand. Ultimately, the podcast crystallizes how integral these family partnerships are to reshaping the automotive industry, emphasizing that success is deeply rooted in the sharing of experiences and continued growth. This episode offers a masterclass in personal and professional development, providing a blueprint not just for ascending in ranks, but for altogether reinventing them for those to come. Resources + Our Proud Sponsors: The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!
Like the show? Show your support by using our sponsors. Promotive can help you find your dream job. Touch HERE to see open jobs. Need to update your shop systems and software? Try Tekmetric HEREIn this episode, Jeff Compton welcomes Marshall Sheldon. Marshall stresses the importance of selecting apprentices based on personality and willingness to learn rather than experience. Jeff and Marshall also talk about flat rate vs hourly, and how the industry might just replace service advisors soon.00:00 Meet Marshall Sheldon06:02 "Mentorship to Independence"13:49 Personable Candidates over Technical Skills19:46 Advocating For Technician Training24:04 Employee Retention Through Treatment28:43 Certificate of Qualification Reflections37:18 "Mechanic's Night Shift Challenges"41:11 Entrepreneurship: Balancing Risk and Reward43:55 Innovative Technician's Essential Impact49:03 Rework Incentives: Fair or Not?54:31 Budgeting Training Costs01:03:50 "Stop Performing DVI for Free"01:07:35 Improving Advisor Communication Skills01:11:07 "Three-Year Engine Warranty Assurance"01:16:38 Hands-On Mechanical Training Guidance01:22:12 "Commitment to Quality Repairs"01:31:04 Autel vs. Zeus Tool Dilemma01:33:11 Auto Programming with Autel Device01:38:16 Dealership Mentorship and Financial Guidance01:45:52 Jeep Module Issue and Dealer Solution01:48:20 LinkedIn: Showcasing Technical Professionalism Follow/Subscribe to the show on social media! TikTok - https://www.tiktok.com/@jeffcompton7YouTube - https://www.youtube.com/@TheJadedMechanicFacebook - https://www.facebook.com/profile.php?id=100091347564232
WWJ auto analyst John McElroy reports Canada is looking to drop tariffs on Chinese electric vehicles and it could affect the Detroit Big Three.
WWJ auto analyst John McElroy says GM may have to turn to Brazil to sell low-cost cars and trucks in Mexico.
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David sit down with Justin Allen at TOOLS 2025 to talk about Justin's journey in the automotive industry and his transition from sales to training with Hunter. Justin opens up about his struggles, the importance of building connections, and how past challenges have shaped his approach to supporting others in the industry. The discussion also covers the value of ongoing education, the impact of effective feedback and leadership styles, and the critical role that personal relationships and work-life balance play for shop owners.00:00 "Childhood Relocation Impact"10:00 "From Commune to Career Opportunity"15:46 Collaborative Improvement, Not Direct Feedback17:48 "Attracting People Pleasers"21:55 Pursuit of Improvement Insight27:43 "Balancing Freedom and Overcommitment"36:31 "Reluctance to Embrace New Information"41:07 Encourage Quiet Connections44:27 "Networking Confusion: Forgetting Adam"48:16 Overwhelmed by Financial Stress56:29 Reluctant School Event Attendance01:00:41 Landscaper's Business Growth Insights01:04:06 "Online Distractions and Guilt"
WWJ auto analyst John McElroy reports Mexico is worried about China flooding its market with new cars so tariffs will be increased.
WWJ auto analyst John McElroy reports the most noticeable design trend of new century involved grilles that are huge. But now they are no longer trendy.
WWJ auto analyst John McElroy reports franchise laws were put into place so automakers couldn't compete with auto dealers.
Steven Melnyk joins Tommy to talk about EV vehicles and how tariffs are impacting the industry.
In this powerful episode, host Sean V. Bradley delves into the unique career journey of Nena Gilmore Moss, a top-performing salesperson at Bolivar Ford with a substantial background in law enforcement! From a career path that's anything but ordinary to her impressive achievements in automotive sales, Nena's journey is filled with lessons, strategies, and surprising insights! "I had some goals, and I knew what I needed to do early on to get to where I wanted to be." - Nena Gilmore Moss Listeners will discover how her unique background shaped her approach to sales and the unconventional methods she uses to consistently rise to the top of her field. This episode is packed with fresh perspectives, actionable ideas, and a story that proves success can come from the most unexpected places. "Work hard. You can't sit back and wait on ups." - Nena Gilmore Moss Sean V. Bradley explores with Nena the strategies behind her success, particularly her adept use of client relationships and industry connections to drive repeat business and referrals. Her approaches are framed around macro selling strategies which have proven to be highly effective, allowing her to sell nearly 36 cars a month. Nena's story is a testament to the fact that strategic networking and customer-centric service can revolutionize one's sales approach. "Probably 99% of my business is repeat and referral." - Nena Gilmore Moss Tune in and hear firsthand how Nena has turned her past experiences into a formula for dominating the automotive industry, while inspiring others to push past limits and rethink what's possible! Key Takeaways: ✅ Leverage Past Experiences: Nena's law enforcement background gives her a unique edge in sales, allowing her to communicate effectively and build trust quickly with clients. ✅ Importance of Relationship Building: Developing strong relationships with customers is crucial for generating repeat and referral business. ✅ Macro Selling Strategies: Nena uses strategic community connections to tap into group sales, enhancing her sales volume through organized partnerships. ✅ Community Engagement: Participation in local events is essential for visibility and networking in the community, generating opportunities beyond regular leads. ✅ Process and Training: Emphasizing the significance of having a well-structured sales process and continuous training to optimize performance and customer satisfaction. About Nena Gilmore Moss Nena Gilmore Moss is a top sales professional at Bolivar Ford in Tennessee, with a unique and diverse professional background. Before entering the automotive industry, Nena dedicated 18 years to law enforcement, spending nine of those years as a training manager within the prison system! Her extensive experience has equipped her with exceptional skills in communication, process integrity, and leadership. Nena has made a remarkable transition into automotive sales, where she consistently excels, often topping the sales chart and bringing a wealth of experience and a strategic mindset to her current role. Nena continues to break barriers and is an inspiration to everyone in the industry! Mastering Automotive Sales: Leveraging Experience and Networks for Success Key Takeaways Building strong, authentic relationships is a key to expanding your customer base and securing repeat business. Leveraging your unique background and network to establish niche markets can significantly boost your sales and reputation. A proactive approach to marketing and relationship-building, rather than waiting for prospects, leads to greater success in the automotive sales industry. Harnessing Your Past for Present Success In the realm of automotive sales, one of the most effective strategies involves drawing from your previous experiences and networks. This idea is brilliantly illustrated in the journey of Nena Gilmore Moss, a former law enforcement officer who transitioned seamlessly into automotive sales and achieved remarkable success. With almost two decades in law enforcement, she now thrives as a top-performing sales consultant at Bolivar Ford. Her story is a testament to the power of leveraging one's unique background to create a distinct value proposition. Having worked "18 years in a prison system," as Moss states, she drew upon her extensive experience in dealing with a wide range of people and situations to excel in automotive sales. The adaptability and communication skills she honed over the years have become invaluable assets. "What do you think your previous life helped you or prepared you with to be able to be successful in automotive?" Moss reflects, "Having a plan and following a process… because if we don't follow a process, it's chaos." Her law enforcement experience provided her with the unique ability to "build that relationship in the beginning and keep that [customer] relationship going," which contrasts with typical sales approaches that often emphasize immediate sales over long-term relationships. This tailored approach not only earns repeat business but also generates vast referrals, underscoring the importance of leveraging past networks to create a new client base. Strategies for Building a Referral Network Referral networks are gold mines in the sales industry, often untapped due to either a lack of awareness or an understanding of how to cultivate them. Moss's experience showcases the immense potential of tapping into pre-existing professional networks to foster business growth. She eloquently narrates her tactic of leveraging connections from her time in law enforcement to form a robust referral base in her sales career. "We have a program that's not open to the public. It is exclusive to law enforcement only because that's my background," she explains, demonstrating the significance of crafting a special, targeted program tailored to specific client groups. This strategy has been instrumental in driving referrals: "Probably 99% of my business is repeat and referral." Her proactive strategy extends even further, utilizing tools like LinkedIn to establish new contacts with police departments and other relevant organizations. The creation of a targeted lead generation process involving these connections exemplifies how combining traditional relationship-building with modern platforms can expand one's reach exponentially. The Art of Proactive Selling An overarching lesson from Moss's success story is the power of proactive selling—the art of creating opportunities rather than waiting for them to appear. Moss, a former training manager, understands discipline and execution and applies these principles to automotive sales to gain clear advantages over competitors. "In this business, you can't sit back and wait on ups. You can't sit and hope that somebody comes on the parking lot, you got to work." Through active community involvement and personalized outreach, she doesn't just wait for customers to walk through the door. Instead, Moss engages in activities like setting up booths at local events and diligently cultivating a positive reputation in her community. She also delves into untapped opportunities like becoming a certified car safety inspector, offering her services to parents and daycare centers. This niche service not only provides value but differentiates her from many others in the field. Moss emphasizes, "Once you build that relationship, you keep that relationship. And you're transparent about your process. You explain your process. You work hard in the beginning, it pays off." These diligently-nurtured relationships then serve as a reliable source of ongoing business, reinforcing the importance of investing in long-term customer engagement strategies. Looking at Moss's journey, it becomes clear that in automotive sales, success is within reach when employing tailored approaches that draw on personal expertise and networks. This is a lesson echoed through her narrative, where methodical planning, adaptability, and leveraging past experiences become the bedrock of a thriving sales career. By cultivating meaningful relationships and employing proactive, network-based strategies, sales professionals can significantly boost their impact and create a thriving business founded on trust and exceptional service. Resources + Our Proud Sponsors: The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Anders G. Gustafson, a former shop owner turned mentor, coach, and advisor. Anders reflects on his transition from corporate strategy and data analysis to shop ownership and eventually coaching, emphasizing the emotional toll and challenges of running a repair business. The conversation examines the distinctions between corporate and independent shop operations, the evolving complexities of the automotive industry, and the crucial importance of prioritizing employee satisfaction over customer satisfaction.00:00 "Customer Care Drives Success"05:55 "E-Commerce Business Consideration"13:56 Career Path: Shop Chain Opportunity20:33 Managing Large Retail Operations22:25 Troublesome Nationwide Parts Store28:42 "Strategies for Repair Shop Success"35:03 "Replica 1992 Pizza Hut Idea"38:41 Nostalgic Blockbuster Prediction Moment45:04 Volvo's Pioneering Truck Safety Technology47:42 Automotive Entrepreneurship Opportunities57:42 Guiding a Friend's Journey01:00:06 "Discussing Insecurities and Sibling Rivalry"
WWJ auto analyst John McElroy reports automakers are getting serious about using fewer parts, and in one case Lucid said it will have one-half the number of parts when compared to a Tesla Model Y.
WWJ auto analyst John McElroy reports there could be lessons learned from the annual styling changes automakers undertook years ago.
WWJ auto analyst John McElroy reports the CEO of a new Chinese automaker says they have entered the "knockout" round and only five companies will survive.
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas is joined by Jason Rainey, head of the Napa Auto Care program, and Matt Crumpton, Director of Program Development. Jason and Matt break down what makes the Napa Auto Care program valuable for shop owners, including a wide range of benefits from business development support to a robust nationwide warranty. They also discuss Napa's efforts to attract and retain technicians, highlighting new initiatives like the Team Tool Rebate program and ongoing investments in technician training.00:00 Napa's Future: Innovation and Partnership06:03 AutoCare Program: Supporting Member Growth08:45 Elevating New Partnerships Strategically10:09 Napa Auto Care Advisory Insights13:18 NAP's Shift to Professional Market19:08 Leveraging Napa Programs Effectively22:03 Top-Tier Napa Auto Tech Training23:17 Auto Care Recruitment and Retention Initiative28:26 Senior Techs Advise Against Costly Tools31:03 Evolving Technician-Support Dynamics34:47 Carlyle Tool Rebrand Announcement37:56 "Auto Care Education and Outreach"40:52 "Comprehensive National Warranty Program"43:27 "App Autocare's Nationwide Warranty Service"48:24 "Napa's Century of Partnership"52:27 Managing Partner Expectations Through Transparency53:40 Improved Warranty Tracking Needed56:58 Maximizing Member Engagement
How does someone go from pushing cars on the lot to selling 40 vehicles a month and earning in one month what used to take him a YEAR? In this episode, Sean V. Bradley sits down with Denzel Applewhite, a top-producing automotive professional, to uncover the mindset, strategies, and innovative techniques that turned his career into a powerhouse success story! "You get out what you put in. So just keep that in mind. First and foremost, just try to take the job seriously because you are your own business." Denzel shares how he leverages modern tools like social media and Facebook Marketplace alongside proven in-store processes to keep a steady flow of sales and referrals. This conversation dives deep into how the right mindset, training, and dealership strategy can unlock record-breaking results—and why motivation alone isn't enough without the systems to back it up. "The motivation, the hustle... that's what sets me apart from the other salespeople." Whether you're brand new to the business or a seasoned veteran, this episode delivers powerful insights you won't want to miss! Key Takeaways: ✅ The significance of a robust dealership organization that supports sales staff through marketing, training, and technological investments. ✅ How leveraging Facebook Marketplace as a cost-effective tool can generate additional leads, resulting in increased car sales. ✅ The vital role of an accurate needs assessment and strategic questioning in closing deals and achieving higher sales numbers. ✅ Exploring multiple avenues beyond traditional sales methods, such as data mining and service department collaborations, to secure more car deals. ✅ The impact of motivation and hustle in transforming a sales career, highlighting the potential earnings and job satisfaction in the automotive field. About Denzel Applewhite Denzel Applewhite is a top-performing automotive sales professional at Step One Kia in Fort Walton Beach, Florida, where he has quickly built a reputation as a results-driven and customer-focused consultant! With over four years of industry experience, Denzel's journey is an inspiring one—he began his career as a lot porter making just $26,000 annually, and through hard work, dedication, and sales mastery, he now grosses that same amount in a single month. Recently, he achieved a remarkable milestone by selling 40 cars in just one month, a testament to his exceptional skills and relentless drive. Denzel's approach to sales is shaped not only by his personal determination but also by the influence of his sister, Nicole Applewhite, a respected and seasoned automotive professional. Together, they represent a family legacy of excellence in the auto industry. Passionate about helping customers find the right vehicle while delivering a world-class buying experience, Denzel continues to raise the bar in automotive retail and inspire others in the profession with his story of growth, resilience, and success. Climbing the Ranks: Unveiling the Path to Automotive Sales Success In the dynamic world of automotive sales, carving out a career that not only meets but exceeds expectations is no small feat. This is precisely what Denzel Applewhite has accomplished, transforming his journey from earning $26,000 annually as a lot porter to an astounding $26,000 in a single month as a salesman. In a conversation with Sean V. Bradley, this transcript reveals the strategies and mindset that fueled Denzel's meteoric rise in the auto sales industry. For those looking to optimize their careers, this article outlines the critical themes and strategies from the conversation, shedding light on how to replicate such success in your journey. Key Takeaways Diversification in lead generation is crucial: To become a top performer, one must leverage various avenues like fresh ups, Internet leads, and personal marketing efforts. Maximizing opportunities through effective communication: A strong focus on needs assessment and qualifying questions enhances the sales process, making it more efficient and customer-centric. Mindset and motivation drive success: A relentless work ethic and the drive to hustle are foundational to overcoming obstacles and achieving high sales numbers. Utilizing Multiple Lead Generation Channels The Power of Diversification In the automotive sales sector, relying solely on one or two lead sources can limit your potential. Denzel Applewhite exemplifies this through his diversified approach that includes walk-ins, referrals, and strategic use of social media platforms like Facebook Marketplace. As he explains, "I take photos of my inventory…and post them on Marketplace," allowing him to generate approximately 70 to 80 leads monthly with minimal financial investment. His strategy underscores the importance of being proactive in sourcing leads and illustrates how leveraging free digital platforms can yield significant returns. By expanding lead sources, not only are salespersons able to tap into untapped markets, but they also shield themselves against fluctuations in any single channel. Denzel's use of Facebook Marketplace is particularly illuminating. For less than $100 a month, he consistently draws dozens of leads, showcasing an innovative and cost-effective strategy that others in the field can emulate. And as Sean emphasized, scaling this method with increased investment and potentially teaming with an assistant could further amplify results, moving a salesperson from satisfactory to exceptional performance. The Role of Strategic Communication Mastering Customer Engagement A recurring theme in Denzel's methodology is his adeptness at handling customer interactions, starting with a solid needs assessment. The success in selling as many as 40 cars in a single month is partly attributed to effectively qualifying customers early in the process. Denzel states, "What do you currently pay on your current vehicle?" This question alone propels the conversation into a productive direction, focusing on aligning vehicle options with genuine budget constraints and desires. Denzel and Sean both stress the importance of precise communication, which helps in managing customer expectations and minimizes wasted time. Sean adds a layer by rephrasing the question into a trust-building statement: "I'm here to not only sell you the exact car you're looking for but…on your terms," making the customer feel in control and valued. This illustrates that beyond mastering the transaction mechanics, connecting authentically with customers is key to enhancing sales outcomes. The Indispensable Mindset for Success Motivation and Resilience Sales is as much a mental endeavor as it is a transactional one. Denzel's ascent in the automotive sales industry is a testament to tenacity and motivation. He mentions, "I'm right back out there on the lot trying to find a new opportunity… that's just how I am." This statement speaks volumes about the persistence required to maintain and escalate one's position in auto sales. The broader lesson here is the essence of mindset in driving performance metrics. For Denzel, the hustle doesn't stop at just hitting targets—it means creating them. This drive, coupled with a resilience to face rejection or setbacks, defines his professional ethos. As Sean contextualizes, the ability to earn is directly tied to one's willingness to put in the work—“You have to earn that…” Revisiting the Blueprint for Success Denzel Applewhite's narrative offers a real-world framework for success in automotive sales—one that others can follow. Through diversified lead generation, strategic customer engagement, and unwavering motivation, his story is not only inspiring but instructive. Each theme examined provides actionable insights, from maximizing free platforms like Facebook Marketplace to crafting communication strategies that resonate with customers. Furthermore, the conversation sheds light on the broader implications of these strategies. They remind us that sustainable success comes from continuous improvement, adaptation, and the courage to innovate. Denzel exemplifies this through leveraging all available resources, maintaining a client-centric approach, and committing his energies to relentless self-motivation. Whether you're starting in the field or seeking advancement, adopting these principles could be the stepping stone to elevating your career to extraordinary heights. Resources + Our Proud Sponsors: The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!
WWJ auto analyst John McElroy reports doubling speed limits by 2050 would revolutionize the auto industry and turbo charge the U.S. economy
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Lisa Coyle and Joelle Pollack from Promotive to discuss the evolving landscape of hiring in the automotive industry. Lisa explains how Promotive has grown by building a strong candidate database, highlighting the persistent challenges of matching technician ability with shop needs. The hosts and guests explore the importance of shop culture in retaining employees, sharing actionable advice on transparency, leadership, and communication with teams.00:00 "Hucklebuckle Lesson Learned"05:33 "Hilarious Job Site Misunderstanding"13:53 Basketball Tournament Encounter19:01 Cultivating Strong Workplace Culture26:28 Commitment to Leadership Development28:16 Hiring Challenges and Cultural Framework32:33 Improving Shop Communication with Data42:19 "Clarifying Goals for Travel and Business"43:48 Career Transition Concerns50:58 "Handling Client Upsets Maturely"54:53 "Owner Expectations vs. Technician Reality"01:00:09 Shop Owner Retirement Challenges
WWJ auto analyst John McElroy reports it's about time the U.S. gets rid of mirrors and switches to cameras outside of cars and trucks.
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Greg Schuler, Christian Beyer, Chad Kaemingk, and Joseph Augustine to discuss the realities of shop ownership and what they wish they'd known from the start. Joseph shares his experience with the pitfalls of hiring friends and family, stressing the benefits of implementing production-based pay for technicians and clear roles for staff. Greg emphasizes the importance of establishing systems and processes, particularly when transitioning leadership and ensuring team members understand what success looks like. The conversation also touches on the changing expectations of today's workforce and the value of leadership that goes beyond simply “fixing cars.”00:00 "From Engineering to Maintenance Leadership"06:50 Unexpected Journey into Family Business07:14 Family Business Challenges and Changes14:20 Scaling Challenges with Specialized Business19:35 Struggling with Multiple Roles20:21 Struggling to Find Work-Life Balance28:46 "Proven Business Methodology Essential"30:39 Operational Protocols and Responsibilities33:47 "Accountability Requires Clear Standards"38:06 "10-Year System Development Insights"43:01 Lack of Business Systems Leads to Fraud43:41 Implement Systems for Success49:23 "Don't Hire Apprentices First"54:15 Business Chaos Without Clear Financials56:28 Lack of Business Knowledge58:22 "Daughter's Crochet Creations Soar"
WWJ auto analyst John McElroy reports a couple of automakers are using autonomous technology to drive cars and trucks off the assembly line.
The Automotive Troublemaker w/ Paul J Daly and Kyle Mountsier
Shoot us a Text.Episode #1131: Live from Day 2 at the NAMAD Annual Meeting with co-host Erroll Bomar III! We recap our biggest takeaways from the first day of amazing conversations and content, plus look at the record $56.4B that consumers will spend on new vehicles in August.ASOTU's coverage is brought to you by Connected Dealer Services.Show Notes with links:Automotive retail is posting a strong for August, driven by expiring EV incentives and a calendar twist that included Labor Day. Consumers are projected to spend a record $54.6B on new vehicles, as electrified models reached peak share.Total new-vehicle sales projected at 1.48M, up 8.2% YoY; SAAR at 16.1M.EV retail share hits record 12.0%, up from 9.5% last year, driven by incentive pull-forward.Incentive spending restrained at 6.2% of MSRP amid tariff pressure.Average transaction price reaches $44,750; consumer spend hits August record.“The results are unquestionably inflated by shoppers accelerating their electric vehicle purchases to take advantage of Federal EV credits.” – Thomas King, J.D. PowerJoin Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/
WWJ auto analyst John McElroy reports automakers have dreamed of the day auto regulations would be the same around the world, and now it appears the U.S. and Europe may be getting ready to make a deal that could make auto manufacturing far simpler. (Photo: Getty Images)
Like the show? Show your support by using our sponsors. Promotive can help you find your dream job. Touch HERE to see open jobs. Need to update your shop systems and software? Try Tekmetric HEREIn this episode, Jeff is joined by Dory Carlin, co-owner of a two-bay independent shop in Western Pennsylvania. Dory shares his unconventional journey into automotive repair, reflecting on lessons learned from both good and bad management throughout his career at dealerships. They discuss the challenges of growing a small shop, emphasizing the importance of valuing diagnostic expertise and standing firm on pricing, and touch on the evolving roles and support needed for young technicians entering the trade. 00:00 Jeff can't take the heat!06:20 Valuing the Auto Industry Fairly13:02 Reflections on Childhood Acquaintances19:32 Dealership Dynamics and Challenges25:55 Customer Choice in Service Quality27:16 Shop Owners' Part Choices Critique34:11 Luxury Brands Use Flat Rate42:18 "CSI: The Imaginary Priority"44:43 Success Depends on Team Dynamics51:07 Collaborative Learning Boosts Business58:00 Customer Satisfaction: Word-of-Mouth Impact01:00:35 Public Transit: A Modern Solution01:05:34 Closer Job for Family Time01:12:04 "My Ex-Girlfriend, My Wife"01:17:51 Industry Dynamics and Control Shift01:25:31 "Vehicle Repair Access Concerns"01:27:27 Tesla: Pioneering Car Subscription Features01:33:51 Hiring Biases Against Young Workers01:39:14 Car Troubleshooting Conversation01:45:27 "Navigating Automotive Service Rates"01:50:18 Car Sales: Prioritize Quality and Integrity01:57:35 Understanding Trauma in Different Professions Follow/Subscribe to the show on social media! TikTok - https://www.tiktok.com/@jeffcompton7YouTube - https://www.youtube.com/@TheJadedMechanicFacebook - https://www.facebook.com/profile.php?id=100091347564232
Robert catches up with Elliot Richards for an in-depth discussion on the global automotive market, exploring China's growing influence, the current state of the U.S. industry, and the impact of tariffs on American manufacturers. They discuss the challenges facing the industry, recent technology advancements, and what the next few years could bring. 00:00 Discussion Points 05:00 Developments in China 13:00 Global Developments 14:50 CATL Batteries 17:25 Windrose Trucks 18:15 Industry Challenges 22:15 Technology Advancements 25:30 XPENG 29:00 Jaecoo & Chery 30:45 Jaguar Land Rover 34:30 Jaecoo 36:00 Chery History 38:00 Xiaomi 42:15 Maturing of China's Automotive Industry 44:00 Current Economy 46:30 Solar 47:20 Jim Farley (Ford) 50:00 USA & China Automotive Industry 53:00 Canadian Market 54:50 Korea 56:00 Next Few Years 57:30 Hybrid and EVs in China Sales & Charging @fullychargedshow @EverythingElectricShow Why not come and join us at our next Everything Electric expo: https://everythingelectric.show Check out our sister channel Everything Electric CARS: https://www.youtube.com/@fullychargedshow Support our StopBurningStuff campaign: https://www.patreon.com/STOPBurningStuff Become an Everything Electric Patreon: https://www.patreon.com/fullychargedshow Buy the Fully Charged Guide to Electric Vehicles & Clean Energy : https://buff.ly/2GybGt0 Subscribe for episode alerts and the Everything Electric newsletter: https://fullycharged.show/zap-sign-up/ Visit: https://FullyCharged.Show Find us on X: https://x.com/Everyth1ngElec Follow us on Instagram: https://instagram.com/officialeverythingelectric To partner, exhibit or sponsor at our award-winning expos email: commercial@fullycharged.show Everything Electric VANCOUVER - Vancouver Convention Center - 5th, 6th & 7th September 2025 Everything Electric FARNBOROUGH - Farnborough International - 11th & 12th October 2025 Everything Electric MELBOURNE - Melbourne Showgrounds 14th, 15th & 16th November 2025 #fullychargedshow #everythingelectricshow #homeenergy #cleanenergy #battery #electriccars #electric-vehicles-uk #electricvehicles #evs #renewableenergy
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Lauralee Schmidt at Vision. Lauralee opens up about the challenges she faced with a former shop manager who, she later learned, had attempted to bankrupt her shop to buy it at a low price. The hosts and Lauralee also discuss the importance of processes and policies in running a successful automotive business, including Lauralee's recent experience teaching a class on this topic. The conversation takes a lighthearted turn as the group delves into industry relationships, social media habits, and the challenges of balancing business ownership with family life.00:00 "Shop Spotlight Ambitions"10:41 "Workshop Dynamics and Adaptation"15:58 Uncovering a Manager's Hidden Scheme22:03 Suspicious Cash Deposits27:29 Messy Eater Confession30:57 Social Media and Self-Worth Discussion35:36 Gideon Ridge: Scenic Mountain Dining39:40 Family Homestead Dream49:57 DIY Disaster and Eviction54:49 "Rent Out Multi-Unit Properties"57:31 Living Large, Spending Small01:01:18 Sugar Restrictions in Childhood Memories
WWJ auto analyst John McElroy reports even with mining all of the materials for EVs, the Transportation Energy Institute says electric vehicles are much cleaner than those with internal combustion engines.
Welcome to the Experian Auto Insights podcast — where we explore the data driving today's automotive industry! Join us as we unpack key insights from Experian's Quarterly Automotive Trends Reports to help you stay ahead in a fast-moving market. Get Experian's Quarterly Automotive Trends Reports here: https://www.experian.com/automotive/auto-quarterly-trends #automotive #automotiveindustry #automotivesoftware #dealership #dealerships #dealersolutions #strategy️ #data #automotivedata #automotivemarketing #experian
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Tom Ham, Ryan Snow, and Eric Mrozinski to discuss the pivotal lessons they have learned in shop ownership and management. Tom shares the importance of hiring "nice" people and the critical role of setting and knowing your shop's numbers. Eric highlights how implementing a robust shop management system transformed their workflow and overall business efficiency. Ryan and the group discuss the challenges of acquiring versus starting a shop, as well as the necessity of strong processes, people, and incremental improvements in building a successful business.00:00 Transmission Shop Workflow Challenges05:45 Career-Changing Aha Moments07:18 "Embracing Change and Growth"11:26 Software Integration Aha Moment14:17 Leadership Challenges in Established Business18:23 Navigating Family Business Leadership Shift22:13 Service Advisor to Business Partner26:45 Insights on Experience and Perspectives27:51 Strategic Acquisition and Hiring Plan32:31 "Deciding the Shop's Future"37:15 Adapting Pricing Strategy for Success40:16 Value of Replica Car Repairs42:12 Mercedes Repair Cost Expectations48:04 "Financial Literacy for Business Owners"50:31 Unexpected Encounter During Riots54:37 Luxury Car Client Expectations56:28 Shift to Human-Centric Investments59:37 "Slow Changes for Business Success"
WWJ auto analyst John McElroy reports automakers are losing billions on the money they invested in EVs, so they have to maximize profit on their piston-power lineups. (Photo by Bill Pugliano/Getty Images)
WWJ auto analyst John McElroy reports it costs thousands of dollars to replace headlamps on current vehicles and it's out of control.
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by David Veldman at Vision KC 2025. David Veldman shares the real-world challenges of shop ownership, from the struggles of expanding to a larger location to the tough decisions involved in managing staff. The conversation covers the impact of team dynamics on shop culture, the complexities of setting boundaries between personal and professional relationships, and the ongoing battle with financial management as a business grows.00:00 Joe Rogan's Ad-Filled Show09:00 Shop Challenges and Staffing Issues13:22 Employee's Troubling Decline Noticeably Ends21:12 Ultimatum for Managing Attendance Issues24:55 Struggling with Staff Turnover27:23 Technical Troubleshooting Leadership Insights34:47 Unexpected Movement Caught on Camera42:14 Urgent End-of-Day Money Deadline44:07 Financial Planning Tool Consideration53:20 Struggles with ADHD and Meth57:33 Dangerous Drug Behavior Spread59:34 Managing Drug Side Effects01:08:17 Read Food Labels, Choose Wisely01:09:50 Modern Wheat Causes Gluten Issues
Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Connor Tracy and Elijah McMillan at VisionKC 2025. Elijah shares the unique challenges of operating an auto repair shop in a rural community with just 2,500 households and discusses his considerations for relocating to a larger market. Connor and the hosts discuss the common pitfalls shop owners face when expanding or acquiring existing businesses, emphasizing the importance of due diligence and understanding capital outlays. The group also explores evolving marketing strategies and the growing role of technology—like AI-driven analytics—in helping shops attract and retain customers.00:00 Potential Shop Relocation Doubtful05:57 Financial Consultant Exposes Shop Fraud15:00 "Rejected Skullet Idea"18:34 From Hobby to Profession23:02 "Unexpected Walgreens Encounter"28:12 Houston Hip Hop: Lean Culture35:34 Faulty Fuel System Issues43:30 Shop Relocation Strategy45:12 Christmas Tree Fleet Operations49:32 AI Call Conversion Analysis57:18 Optimizing Appointment Attendance Revenue01:01:32 Tool Effectively Analyzes Customer Feedback01:06:18 Trampoline Park Conference Blunder
In this conversation, Tommy Mello interviews Aaron Stokes, a seasoned expert in the automotive repair industry. They discuss Aaron's journey from humble beginnings to becoming a successful entrepreneur and coach. The conversation covers essential business concepts such as understanding financial metrics, the importance of gross profit by the hour, effective sales techniques, and the significance of live events in fostering community and growth. Aaron emphasizes the need for business owners to embrace change, understand their numbers, and create a supportive environment for their employees. The discussion concludes with insights on personal growth and the challenges of scaling a business. Don't forget to register for Tommy's event, Freedom 2025! This is the event where Tommy's billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025. For more details visit freedomevent.com Timestamps: 00:00 Embracing the Future 01:07 Introduction to Aaron Stokes 03:04 Aaron's Journey in the Automotive Industry 06:03 Understanding Business Numbers 15:03 The Importance of Gross Profit by the Hour 25:00 Staffing and Employee Management 34:29 Sales Techniques and Customer Engagement 44:32 The Power of Live Events 54:31 Final Thoughts and Advice