Podcasts about Automotive industry

The future of the car business isn't coming… it's already here. And it's driven by artificial intelligence! Join Sean V. Bradley, President of Dealer Synergy, as he explores how AI is transforming every corner of the automotive industry. In this powerful episode, Sean is joined by two industry leaders: Yuriy Demidko from Fox Motors and Tasso Roumeliotis, Founder and CEO of Numa. Together, they pull back the curtain on the real impact of AI inside today's dealerships, from sales and service to communication and customer experience! "If you don't embrace some level of AI in certain pieces of your process, you will just fall behind really, really quickly." - Yuriy Demidko You'll hear how Fox Motors is strategically implementing AI to streamline service operations, enhance communication, and create more meaningful connections with customers, while Numa's cutting-edge technology is helping service advisors do more with less, resolving communication gaps that once slowed dealerships down! "Imagine what it will save you in the long term. Having cleaned up data, not just hoping and praying that your marketing is working properly." - Yuriy Demidko This isn't just theory, it's what's actually happening inside some of the nation's most forward-thinking stores. Whether you're a dealer principal, manager, or salesperson ready to embrace the next era of retail automotive, this episode will open your eyes to how AI is not replacing people, it's empowering them!

 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Adam Rath to reflect on the journey and evolution of their industry mastermind group. Adam shares how the group has grown from its early days, emphasizing the importance of building a community where shop owners can collaborate and hold each other accountable. The hosts discuss the impact of implementing the Entrepreneurial Operating System (EOS) in their businesses, highlighting its role in shaping leadership and clarifying organizational vision.00:00 Leadership Restructuring and Future Plans05:58 Growth and Accountability Through Masterminds13:41 Addressing Customer Education Gaps20:16 "Self-Implementing EOS Journey"24:36 Assessing Employee Alignment & Capability27:01 End-Year Hiring Pitfalls32:55 Survival Over Vision39:59 Protective Leadership Commitment43:56 Personal Reflection on Growth Ambitions50:32 "Reviving Vision in Medical Device Sales"57:02 Reflect and Appreciate Progress01:02:56 Intentional Clarity Breaks01:04:48 Streamlined Meeting Schedule Changes01:08:32 "Successful Business and Industry Giveback"

In the golden age of 1980s television, few faces were more familiar — or more dishonest — than Joe Isuzu’s. Actor David Leisure brought the fast-talking car salesman to life, turning a parody of advertising into one of its greatest icons. In this Very Special Interview, the man behind America’s favorite liar revisits the campaign that changed commercials forever. * Listen to Very Special Episodes wherever you get your podcasts. New episodes every Wednesday. See omnystudio.com/listener for privacy information.

WWJ auto analyst John McElroy reports imported classic cars are exempt from the tariffs imposed by President Trump. (Photo: Getty Images)

In the golden age of 1980s television, few faces were more familiar — or more dishonest — than Joe Isuzu’s. Actor David Leisure brought the fast-talking car salesman to life, turning a parody of advertising into one of its greatest icons. In this Very Special Interview, the man behind America’s favorite liar revisits the campaign that changed commercials forever. * Hosted by Zaron Burnett, Dana Schwartz, and Jason EnglishWritten by Zaron BurnettSenior Producer is Josh FisherEditing and Sound Design by Chris ChildsMixing and Mastering by Baheed FrazierOriginal Music by Elise McCoyShow Logo by Lucy QuintanillaExecutive Producer is Jason English Question? Comment? Idea for which advertising icon we should try to interview next? Email us at veryspecialepisodes@gmail.com. See omnystudio.com/listener for privacy information.

In the golden age of 1980s television, few faces were more familiar — or more dishonest — than Joe Isuzu’s. Actor David Leisure brought the fast-talking car salesman to life, turning a parody of advertising into one of its greatest icons. In this Very Special Interview, the man behind America’s favorite liar revisits the campaign that changed commercials forever. * Hosted by Zaron Burnett, Dana Schwartz, and Jason EnglishWritten by Zaron BurnettSenior Producer is Josh FisherEditing and Sound Design by Chris ChildsMixing and Mastering by Baheed FrazierOriginal Music by Elise McCoyShow Logo by Lucy QuintanillaExecutive Producer is Jason English Question? Comment? Idea for which advertising icon we should try to interview next? Email us at veryspecialepisodes@gmail.com. See omnystudio.com/listener for privacy information.

Mike Edge is the host of the Gain Traction Podcast, the official podcast for the tire and automotive industry, powered by Tread Partners. With a passion for spotlighting the people behind the business, Mike has spent over four years interviewing tire dealers, shop owners, industry executives, and innovators who keep the industry rolling forward.Sonny McDonald, National Director of Training at Toyo Tire U.S.A. Corp., joins Mike for this milestone episode celebrating 200 recordings of the Gain Traction Podcast. Known for his leadership, mentorship, and decades of hands-on experience, Sonny has long been a supporter of the show and an advocate for collaboration, authenticity, and growth within the tire industry.In this episode…What does it take for a niche podcast to reach 200 episodes? A milestone that only 2.35% of shows ever achieve? In this special edition of the Gain Traction Podcast, host Mike Edge and guest Sonny McDonald take listeners behind the mic to reflect on the journey from a simple idea in 2021 to a global platform that celebrates the people of the tire and automotive industry.Mike and Sonny revisit how the show began with a handful of conversations that turned into hundreds of interviews with shop owners, technicians, executives, and thought leaders. They talk about what makes the tire business unique; the people, the relationships, and the shared commitment to service and how teamwork and connection have been central to every story told.The episode also captures the humor, authenticity, and real-world perspective that have defined the Gain Traction Podcast. From behind-the-scenes bloopers to memorable guest moments, Mike and Sonny look back at the highlights that shaped the show's growth, the lessons learned along the way, and what's ahead for the podcast at industry events like SEMA.Here's a glimpse of what you'll learn: [00:32] How only 2.35% of podcasts make it to 200 episodes[02:18] The core mission and purpose behind the Gain Traction Podcast[06:12] The story of how the podcast first began in 2021[08:26] How the show grew to thousands of monthly downloads[10:15] Memorable interviews with industry leaders like Mike Spagnola and Mike Graber[15:21] Funny behind-the-scenes moments from early episodes[18:09] The teamwork behind the podcast's success[20:27] What to expect from the Gain Traction team at SEMA[23:14] Toyo Tires' Treadpass display and its one-of-a-kind buildsResources mentioned in this episode:Tread PartnersGain Traction Podcast on YouTubeGain Traction Podcast WebsiteMike Edge on LinkedInSonny McDonald LinkedInToyo Tires USA WebsiteGain Traction Podcast Episode #1Gain Traction Podcast Episode #121Gain Traction Podcast Episode #136Gain Traction Podcast Episode #178Quotable Moments:“We wanted to elevate the brands and people of this industry and have fun doing it.”“At the end of the day, we're all in the people business.”“Only 2.35% of podcasts reach 200 episodes and that's something worth celebrating.”“Teamwork makes everything possible, both in the shop and behind the mic.”“Great conversations create impact far beyond the microphone.”Action Steps:Celebrate your milestones; big or small, and reflect on how far you've come.Keep your focus on people: customers, teams, and relationships that build your business.Attend industry events like SEMA to network, collaborate, and stay inspired.Support independent podcasts that share your industry's stories and elevate its leaders.Listen to more episodes of the Gain Traction Podcast to learn from voices shaping the tire and automotive world.

Autonomous cabs are a staple in some US cities – but how will they cope with London's streets? Gwyn Topham and Johana Bhuiyan report. Help support our independent journalism at theguardian.com/infocus

In this eye-opening episode of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and L.A. Williams tackle one of the most costly mistakes in automotive: sales professionals practicing on REAL customers! "Practice makes permanent. Only perfect practice makes something perfect." - Sean V. Bradley They break down why the industry can no longer afford to "wing it" and how the world's top performers master their craft before they ever meet a client. Listeners will hear powerful insights on how the next generation of dealerships are training smarter, not harder, by using technology and artificial intelligence to simulate real-world selling situations without the real-world risk. "If you want the things the average person doesn't have, you've got to be willing to do the things that the average person isn't willing to do." - Sean V. Bradley Whether you're a dealer principal, manager, or salesperson, this episode will challenge how you think about preparation, training, and accountability. Discover how a commitment to practice, performance, and innovation can unlock better customer experiences, higher profits, and a stronger dealership culture. "AI is not there to take your jobs, folks. AI is there to enhance what you do, how you do it, and help you increase your engagements and your results." - Sean V. Bradley

 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Samantha Higdon, founder of Shift Point Academy. Samantha explains the philosophy behind Shift Point's training, emphasizing relationship-based selling and the importance of communication within shop teams. The conversation also explores how training programs can adapt in a changing industry, including countering the impact of AI and fostering ongoing accountability for both trainees and shop owners.00:00 Top Tier Service Advisor Insights08:01 Importance of Parts Deposit14:25 "Communication Challenges with Autism"20:58 Service Advisor Training Incident25:58 Messy Hotel Stay After Bar Visit32:35 "New CSR Training in NJ"38:33 "Shopware Inspection with 5 Cs"39:57 "Manual Workflow Explanation"45:15 Cost Breakdown of Diagnostic Tests50:37 Grocery Shopping Routine55:48 Spring Car Care Clinic Recap01:01:58 Faulty Inspection Uncovered

WWJ auto analyst John McElroy reports the former CEO of Stellantis says you shouldn't be surprised if the automaker is broken up, and Chrysler ends up with American ownership. (Photo by Bill Pugliano/Getty Images)

WWJ auto analyst John McElroy reports the price of tariffs for automakers has increased to more than $10.6 billion and automakers are likely to raise prices. Consumers will ultimately pay for tariffs. (Photo: Getty Images)

WWJ auto analyst John McElroy reports Stellantis has a new work-around to get magnets for new vehicles and EVs.

Solutionaries Rising: Norma Williamson's Journey in the Automotive Industry Welcome to the Car Guy Coffee Podcast. Kickstart your day the right way  and join us as we tap into the brightest minds and most passionate voices across the automotive world to bring you the education, motivation, and inspiration you need to thrive. From the showroom floor to the service lane, prepare to Upshift and Uplift your perspective. In this episode, hosts Lennartz and Lou Ramirez sit down with Norma Williamson, a rising star in the automotive industry and a Dealer Relations Manager at Automotive Mastermind. Norma discusses her journey from growing up in an automotive family to joining the industry, her path through various roles, and her current position at Automotive Mastermind. She emphasizes the importance of faith, intentional leadership, continuous growth, and the role of technology and predictive analytics in modern dealerships. Join us as we discuss personal and professional growth, the evolving dynamics of the automotive industry, and the importance of love, faith, and intentionality in leadership.

WWJ auto analyst John McElroy reports automakers should throw out their legacy specifications if they want to catch up with the Chinese.

WWJ auto analyst John McElroy reports automakers have no clue where they will get workers needed to make new vehicles in the future.

In this episode of the Millionaire Car Salesman Podcast, host LA Williams sits down with Brandon Anderson, Vice President at Dealer Synergy and Founder of Anderson Athletic Academy, to discuss the parallels between high-level sports and success in automotive sales!  “To me, the mindset has to be, how can I be better immediately, not six months from now.” – Brandon Anderson They delve into how principles such as discipline, consistency, and effective coaching transcend industries, offering insights into achieving greatness regardless of one's field. Brandon shares his experiences and the mindset required to excel, drawing comparisons between preparing athletes for the NFL and coaching salespeople to reach their full potential. “Preparation always meets opportunity, right? So when you're prepared, you're ready to cash in on the opportunity.” – Brandon Anderson The discussion emphasizes the importance of viewing sales as a professional sport, requiring the same dedication, preparation, and competitive spirit. Keywords like "high-level performance," "sales coaching," and "competitive mindset" underscore the techniques and strategies necessary to elevate sales effectiveness! Brandon illustrates how having discipline and an unwavering drive can turn ordinary efforts into extraordinary achievements, whether on the playing field or the sales floor. The episode concludes with advice for sales managers on transforming their teams through accountability and effective coaching, urging them to embrace a culture of continuous improvement.   Key Takeaways: ✅Discipline and Consistency: Brandon emphasizes the role of preparation and consistent effort in achieving success, whether in sports or sales. ✅Competitive Mindset: Embracing competition and striving for better results is crucial in any field. ✅Importance of Fundamentals: Mastering basics are essential before advancing to more sophisticated techniques in sales or sports. ✅Coaching and Accountability: The significance of having a strong coach to guide, motivate, and hold teams accountable is highlighted. ✅Continual Improvement: The episode promotes a culture of learning and adapting through regular review and analysis of performance.   About Brandon Anderson Brandon Anderson is an exceptional individual known for his multifaceted background in athletics and business coaching. As an All-American defensive back, Brandon has thrived in competitive sports, later transitioning into coaching, where he focused initially on training athletes for the NFL through his establishment, Anderson Athletic Academy. Today, he serves as a performance coach at Dealer Synergy, translating his deep insights from the athletic world into actionable coaching strategies for sales teams. Brandon is recognized for his unique ability to cultivate both individual and team potential, leveraging his expertise to spearhead transformation within the automotive sales industry!   Bridging the Gap Between Athletic Mindsets and Car Sales Success Key Takeaways Repetition and Consistency for Mastery: Just like athletes practice relentless repetition, sales professionals must adopt the same discipline for success. Mindset Overcomes Barriers: A competitive and resilient mindset can transcend different fields, motivating continuous improvement regardless of past performance. The Importance of the Hidden Grind: Private preparation—away from direct supervision—fuels public performance, driving success both in sports and sales.   Repetition: The Athlete's Secret to Sales Mastery Repetition and consistency underpin the journey to excellence in any field, be it athletics or car sales. Athletes dedicate countless hours to perfecting their craft through unwavering repetition, an approach directly applicable in other sectors. As Brandon Anderson emphasized, "Greatness is consistency… It's boring because you got to do the same thing over and over." The same principle applies to sales professionals, where mastery is achieved through consistent practice and process adherence. Understanding the necessity of repetition allows salespeople to bridge the gap between ordinary performance and extraordinary success. Anderson notes, "Practice doesn't make perfect because we always can be better, but it makes permanent." While this might seem mundane, enduring repetition integrates skills and processes into a salesperson's daily routine, driving efficiency and expertise. This disciplined approach fosters a deep understanding of sales tactics, ultimately leading to improved conversion rates and career advancement. Cultivating a Competitive Mindset Across Industries A central theme of the discussion was the transformative power of a competitive mindset in achieving success, regardless of the field. LA Williams highlighted, "If salespeople… looked at themselves as an athlete, what are some of the changes you think folks… would change for people?" The answer lies in adopting the athlete's tenacity and drive to excel beyond the status quo, as Anderson underscores with, "Do you want to be the best or you just want to be here?" This mindset shift involves a relentless pursuit of excellence and the willingness to push past current limits. Whether managing a challenging sales month or underperforming in a game, the key is bouncing back stronger and more determined. As Anderson states, "In winners, that doesn't exist because if you had a bad half, you're ready for the second half." A competitive outlook encourages continuous self-improvement and the resilience needed to tackle setbacks head-on, converting challenges into opportunities for growth. The Hidden Grind: Private Preparation Drives Public Performance Behind every public performance is a wealth of private dedication and unseen effort. Williams and Anderson highlight the importance of this "hidden grind"—the silent, tireless work away from the spotlight that truly fuels success. Anderson articulates, "The private grind is more important… that private grind, you're watching film, you're trying to see tendencies, you're trying to see what's going on." This preparation is essential for both athletes and salespeople, where those extra hours of work cultivate confidence and capability. Sales professionals who engage in this hidden grind—a combination of practice, strategy review, and personal growth—equip themselves to overcome challenges and excel under pressure. In the dealership context, this might involve reviewing sales calls to identify improvements, studying trends to refine pitches, or dedicating time to personal development. As Williams notes, "Rehearse in private so that you can perform in public," reinforcing how this critical preparation distinguishes high achievers from their peers. Viewing these insights together, it's evident that the synergy between an athlete's mindset and a sales professional's success creates a powerful blueprint for personal and professional growth. Emphasizing repetition, fostering a competitive mindset, and committing to private preparation offers sales professionals a holistic framework for achieving excellence. By harnessing these principles, individuals can transcend perceived limitations, achieving results that redefine their career trajectories and set new benchmarks for success. The journey to greatness—whether on the field or the sales floor—demands dedication, resilience, and a relentless pursuit of improvement.   Resources + Our Proud Sponsors: ➼ The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! ➼ Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! ➼ Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!

 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Ken Miller, owner of 821 Collision and president of AASP New Jersey. Ken outlines the ongoing challenges faced in the collision repair industry, stressing the relentless pressure from insurance companies and their impact on repair quality. He shares a chilling story about uncovering dangerously incomplete repairs on a nearly new vehicle, emphasizing the importance of thorough inspections and documentation. The conversation also explores the increasing overlap between collision and mechanical shops, driven by the complexities of ADAS systems and the need for greater collaboration and education in both fields.00:00 Insurance Challenges Undermine Auto Repair05:09 Tampered Seat Belt System Detected08:00 Post-Collision Inspection Basics12:45 Car Repair Struggles and Inspections13:26 Car Imperfections and Concerns16:43 Professional Responsibility Irrefutable20:29 Insurers' Auto Settlement Practices24:50 Researching Title 17 Regulations28:22 CEO-Employee Pay Gap Concerns32:29 Dispute Over $40K Repairs36:36 Calibration and Liability in Auto Repairs40:22 Reluctance in Auto Repair Challenges42:08 Insurance Companies' Calibration Dispute46:44 Licensure Tied to I-CAR Accreditation50:01 "Advanced Auto Tools Misjudged"51:44 Challenges in Training and Labor Rates55:46 Expanding Mechanical Team in NJ58:14 Enhancing Mechanical Show Value

Auto Finance Summit 2025 shed light on how auto lenders are responding to challenges facing the wider market, including credit performance, affordability and evolving technologies. Following subprime buy here, pay here lender Tricolor's Sept. 10 Chapter 7 bankruptcy filing, auto asset-backed securities spreads widened, Kayvan Darouian, director of consumer asset-backed securities research at Deutsche Bank, said during an Oct. 15 presentation at the event. Still, Tricolor's challenges do not represent issues facing the wider market, he said. Further, subprime share has “come back in the last 12 months,” and lenders should be competitive in the near prime sector, Scot Hensel, finance director at Kunes Auto Group, said during a fireside chat at the summit. Auto lenders are also leaning into AI and technology to drive efficiencies. GM Financial, for example, is piloting a digital app for dealers to manage their businesses and track information such as deal volume and floorplan balance, President and Chief Executive Susan Sheffield said during a fireside chat. Meanwhile, third-quarter bank earnings so far point to growth in auto originations and improved credit performance. Ally Financial's auto originations rose 24.5% year over year to $11.7 billion, while Wells Fargo Auto's originations soared 114.6% YoY to $8.8 billion. Bank of America's net charge-offs across its direct and indirect consumer portfolio also decreased 1 basis point YoY to 0.2%. Listen as Auto Finance News Editor Amanda Harris and Associate Editor Aidan Bush dive into the top stories from Auto Finance Summit 2025 and highlight key takeaways from third-quarter bank earnings. 

Welcome back to the EUCVC Summit Talks, where we bring you candid conversations with Europe's leading founders, corporate leaders, and investors shaping the future of venture collaboration.In this session, Marcus Behrendt, Managing Director at BMW i Ventures, and Nicole LeBlanc, Partner at Woven Capital (Toyota's global growth fund), join Andreas Munk Holm to explore the shifting landscape of mobility and corporate venture.From navigating capital-intensive hardware bets to finding the balance between strategic alignment and financial discipline, Marcus and Nicole share what they've learned running two of the world's most active mobility CVCs. They open up on exits, collaboration with startups, and how CVCs must evolve to remain relevant in an era of autonomous, connected, and electrified vehicles.

WWJ auto analyst John McElroy reports while General Motors is the first to report it will have to write off 1.6 billion, they won't be the last. And the write offs are not something CEOs want to do.

Like the show? Show your support by using our sponsors.Promotive can help you find your dream job. Touch HERE to see open jobs.Need to update your shop systems and software? Try Tekmetric HEREIn this episode, Jeff welcomes Sherwood Cook II and Sherwood Cook III of Royalty Auto for an in-depth conversation at ASTA 2025. The trio highlights the importance of advocacy in the automotive industry, emphasizing honest communication and putting the customer's safety and best interests first. They discuss the current challenges facing independent shops, from the technician shortage to the escalating costs of tools and access to training, and explore ways to attract and retain the next generation of technicians.Timestamps: 00:00 "Safety Over Inconvenience Prioritized"05:41 "Rapid Channel Success Explained"11:12 "Sharing Training for Struggling Techs"18:27 "Passion for Lifelong Training"22:16 Micah's Creative Remote Control Hack30:24 Streamlined Auto Service Conversations35:31 "Assessing Vehicle Needs Insightfully"39:45 The Dilemma of Discounting43:11 "Practical Repairs Over Perfection"48:44 Passionate Mechanic's Reflection57:09 "Mentors, Survival, and Tool Humor"01:00:51 "First Tools and Truck Shop"01:04:14 Budget Tools vs Premium Quality01:08:34 Bought Used Scanner, Regret Depreciation01:14:47 Tech Industry Workforce Shortage01:22:30 Hands-On Summer Skills Camp Follow/Subscribe to the show on social media! TikTok - https://www.tiktok.com/@jeffcompton7YouTube - https://www.youtube.com/@TheJadedMechanicFacebook - https://www.facebook.com/profile.php?id=100091347564232

 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Tonnika Haynes, second-generation shop owner of Brown's Automotive in Chapel Hill. Tonnika shares the inspiring story of her family's legacy in the automotive industry, detailing her journey from growing up in her father's body shop to taking over the business and navigating the challenges of shop ownership. The conversation covers the importance of maintaining strong core values and community involvement, the lessons learned from previous generations, and Tonnika's commitment to supporting the next wave of automotive professionals.00:00 Untold Story of Inspiration06:28 Reflecting on Parental Work-Life Balance15:27 Realization: "I'm Owed Nothing"17:13 Gift of Parenthood Reflections25:29 "Shop Evolution and Inspiring Leadership"29:29 Buying a Corvette Dilemma37:09 "Concerns Over Industry Representation"42:26 "Dedicated and Punctual Workforce"47:58 Choosing Family Over Long Hours48:44 No "Kill Switch" for Illness58:30 Shop Closure Decision Explained59:37 "Car Service Delay Options"01:05:55 "Memories of Downtown Snack Shop"

WWJ auto analyst John McElroy reports incentives for electric cars are not going away thanks to a deal cut between the IRS and GM and Ford and other car companies who are offering incentives on their own.

WWJ auto analyst John McElroy reports General Motors, Hyundai and Toyota are tops when it comes to gaining market share, but those that aren't may be providing the best deals.

WWJ auto analyst John McElroy reports a company called Remora, which is based in Wixom, is working on carbon capture technology for diesel locomotives and diesel semi trucks.

In this inspiring episode of the Millionaire Car Salesman Podcast, host Sean V. Bradley welcomes a guest whose career journey is anything but ordinary. From the spotlight of national television to the fast-paced world of automotive sales, Jamie Jacobs shares how reinvention, communication, and passion can open unexpected doors! "Everything you ever wanted is right outside your comfort zone. So be comfortable being uncomfortable." - Jamie Jacobs This episode explores what it truly means to adapt, evolve, and succeed; both personally and professionally. Listeners will walk away motivated to think bigger, push past limitations, and approach every opportunity with confidence and creativity. "If you don't teach somebody how to be an entrepreneur, they're not an entrepreneur, they're an employee." - Sean V. Bradley Tune in for a story that proves success isn't about where you start, it's about how you grow. "At the end of the day, I've always outworked the next person." - Jamie Jacobs Ready to unlock your next level in automotive sales and leadership? Register now for the upcoming Digital Dealer Conference and use our exclusive code for 25% off your pass with Code: DealSyn. Don't miss your chance to be in the room where the future of automotive is being written: https://tinyurl.com/DSDD2025   Key Takeaways: ✅ Transitioning careers can leverage existing skill sets into new areas with unexpected success. ✅ The service department offers untapped potential for generating new sales leads by building relationships with current service customers. ✅ Mastering the art of communication and listening is crucial for success in any sales-driven environment. ✅ Consistency, creativity, and confidence are key in standing out and making memorable connections with customers. ✅ Treating individual roles in automotive sales like one's own business can lead to greater financial success and personal fulfillment.   About Jamie Jacobs Jamie Jacobs is a seasoned professional who transitioned from a successful career in the entertainment industry to automotive sales. With over 30 years of experience in TV, Jamie worked as a television host for major shows on networks such as HGTV and TLC, including "American Home" and "Designing Spaces." He also launched his own classic car TV show, "Tail Fins and Chrome," and has depth in performing arts with stand-up comedy experience in LA. Currently, Jamie is a car salesman at Reed's Nissan near Orlando, Florida. His versatile background in communication and entertainment enriches his interactions and strategies in the automotive industry.   Mastering Auto Sales: Communication, Strategy, and Service Drive Success Key Takeaways: Effective communication is fundamental to success in automotive sales, requiring a blend of personality, listening, and adaptability. Viewing car sales as an entrepreneurial venture can significantly boost success rates among car salespeople. The often-overlooked service drive represents a goldmine of potential car sales, particularly through strategic customer interactions. In the realm of automotive sales, the journey from modest beginnings to achieving the title of a "Millionaire Car Salesman" requires more than just selling cars—it demands mastering the art of communication, cultivating entrepreneurial spirit, and harnessing untapped dealer resources. With insights shared in the Millionaire Car Salesman podcast, hosted by Sean V. Bradley, we can dissect the strategic mindset and actions that can transform traditional sales approaches into monumental career success. Below, we'll explore the critical facets that underpin this transformation, drawing from the experiences of seasoned professionals in the industry. The Power of Communication in Automotive Sales In any industry, the ability to communicate effectively is an invaluable tool. In automotive sales, it's not just about talking—it's about creating an engaging dialogue that fosters trust and understanding between salesperson and customer. As articulated by Jamie Jacobs, a seasoned automotive professional, communication is key to connecting with potential clients: “Listen, you can't sell somebody something unless you know what they want.” The value of communication extends beyond sheer verbal interaction; it involves reading the customer's needs, aspirations, and reservations. Jacobs emphasizes the importance of being a "listener," pointing out that selling is not about bombarding prospects with information but rather uncovering their needs through thoughtful questions and active engagement. This approach aligns with Dr. Covey's principle from the "7 Habits of Highly Effective People"—seeking first to understand, then to be understood. To thrive in this sector, one must hone their communication skills as if practicing a craft, ensuring every interaction leaves a lasting impression on clients. Moreover, mastering communication in sales settings isn't just about words. It's also about utilizing tools that enhance messages, such as analogies, stories, and humor. Jacobs's diverse background in television and stand-up comedy has equipped him with a unique storytelling ability, enabling him to weave narratives that resonate with customers on a personal level. This strategy not only aids in retention but strengthens the relationship between the salesperson and customer. Embracing an Entrepreneurial Mindset Many sales professionals mistakenly view automotive sales as merely a job. As Sean V. Bradley highlights, the path to true success in car sales lies in treating it as an entrepreneurial venture. “The strategy that works is treating car sales like it's your own business. Car sales is like owning your own business,” Bradley reiterates. This mindset empowers salespeople to innovate, strategize, and personalize their approaches to selling. To achieve financial independence, key performers like Cody Carter exemplify the benefits of seeing oneself as the owner of their sales destiny. With a structured business plan, Carter operates not as an employee but akin to a dealer principal, handling marketing, personal branding, financial planning, and even employing staff. This proactive stance allows Carter to transcend traditional sales barriers, leveraging tools like CRM systems and community outreach to expand his network and client base. The entrepreneurial approach prescribed by Bradley entails more than just product knowledge or sales tactics; it's about creating a business blueprint that encompasses everything from customer service strategy to personal marketing campaigns. Sales professionals can accelerate their growth trajectory by adopting this posture, investing in self-development, and broadening their business savvy. Unlocking the Potential of Service Drive Sales An often underestimated avenue for generating sales is the dealership service drive. Jamie Jacobs, self-proclaimed "service lounge lizard," harnesses this rarely tapped resource to cultivate leads and close deals. The service department, bustling with customers who are already brand-aligned, becomes a fertile ground for nurturing potential sales opportunities. Jacobs shares his strategic process: arriving early, engaging customers with genuine curiosity, and turning anticipated repair costs into an opening for new vehicle sales. "Hey, I just talked to service, your service advisor, and you're looking at almost, probably $1,800 maybe to fix everything. I said, are you interested in perhaps trading it in with us?" Jacobs articulates this pivot approach, positioning a new car purchase as a cost-effective alternative to costly repairs. The National Automobile Dealers Association (NADA) corroborates the efficacy of this method, revealing that customers who frequent service departments are significantly more likely to purchase vehicles from that dealership. Jacobs's initiative is illustrative of how proactive interaction within the service drive can transform casual conversations into lucrative sales. For salespeople, recognizing the potential of service-ups is crucial; it signifies a shift from passive order-taking to active relationship-building. The success witnessed in the service department underscores a broader industry trend: the bold thrive, while the complacent stagnate. By recognizing the service drive as a pipeline for potential deals, dealerships can realize enhanced customer loyalty and increased profit margins through targeted engagement and strategic upselling. Overall, the journey to mastering automotive sales demands more than conventional tactics—it's a fusion of the art of communication, entrepreneurial spirit, and strategic resourcefulness. This multilayered approach not only deepens customer connections but cements a salesperson's reputation and success within the industry. By channeling the lessons shared by Jamie Jacobs and Sean V. Bradley, sales personnel can navigate the transformative path toward becoming true leaders in the automotive sales sector.   Resources + Our Proud Sponsors: ➼ The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! ➼ Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! ➼ Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!  

WWJ auto analyst John McElroy reports car loan delinquencies are causing some concern. (Photo: Getty Images)

 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Cecil Bullard, who shares his recent experience recovering from major brain surgery and how it's influenced his perspective on business and leadership. Cecil emphasizes the importance of foundational principles and clear communication in running a successful auto repair shop. The conversation also explores the challenges of pricing, profitability, and the need for a unified, professional standard in the automotive industry.00:00 Delayed Pituitary Surgery Journey08:32 Trash Disposal Frustration13:44 Organized Shops Boost Customer Comfort20:13 Small Shop Owners' Time Dilemma23:27 Turning Struggles Into Opportunities28:23 "Maximizing Profit on Tie Wraps"35:41 Veteran Diagnostic Tech Dilemma41:50 Discount Strategy Debate in Auto Shop44:07 "Technicians Undervalued; Raise Rates"48:43 Self-Regulate Industry Standards56:17 Orthodontist Organizes Continuing Education Show59:59 Airplane Oil Cap Mishap01:06:00 "Motivation Beyond Money"01:10:06 Investing in Legacy Over Luxury01:16:57 "Overwhelming Support Before Surgery"01:20:18 "Industry's Bright Future Ahead"

WWJ auto analyst John McElroy reports NASA is running a contest to see who can come up with a new lunar rover. GM has one contract.

WWJ auto analyst John McElroy says EV sales shot up as incentives were nearing an end, but maybe sales don't have to plummet with no incentives.

October 3rd, 2025 ~ State Senator, John Damoose, joins Glenn and Terry for a deep dive on the Michigan budget and how that affects the automotive and manufacturing businesses. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

WWJ auto analyst John McElroy reports two automakers have started to turn things around in China.

It's a brand new episode of Connected! This week, Greg's talking with Yuriy Demidko, chief information officer at DP Fox Ventures. Yuriy has a lot of experience both inside and outside of automotive and that gives him great insight on where the industry is headed. Greg and Yuriy cover: -Yuriy's career path and how he got to where he is today. -The importance of clean data in boosting efficiency and backing AI and the role a CDP plays in that. -The importance of tailoring dashboards to each role. As Yuriy says, the dealer world is evolving so quickly. It's important to understand the technology so you don't fall behind.

In this must-listen episode of the Millionaire Car Salesman Podcast, host Sean V. Bradley and co-host L.A. Williams sit down with automotive veteran Jake Hales - Digital Operations Manager for Gee Automotive Group and advisory board member for Digital Dealer. With over 25 years of experience, Jake pulls back the curtain on how dealerships are transforming in the digital age and why this year's Digital Dealer Conference is a can't-miss event! “As an industry we don't have a technology problem. We have a utilization problem.” - Sean V. Bradley You'll get an inside look at how technology, AI, and digital innovation are reshaping the automotive industry… and why the smartest dealers are the ones investing in their growth, their teams, and their networks. But that's just the start. Jake also shares how Digital Dealer's revamped agenda is delivering more value than ever, with sessions designed to sharpen skills, expand connections, and equip attendees with strategies that can change the trajectory of their business! "The feedback was... we need to have more workshops. Because it's one thing to sit in a classroom and have people preach at you, it's another thing to get with the dealer next to you." - Jake Hales Ready to unlock your next level in automotive sales and leadership? Register now for the upcoming Digital Dealer Conference and use our exclusive code for 25% off your pass with Code: DealSyn. Don't miss your chance to be in the room where the future of automotive is being written: https://tinyurl.com/DSDD2025   Key Takeaways: ✅ The automotive industry must overcome its historical underutilization of technology by correctly setting up and managing CRM tools to enhance dealership operations. ✅ The Digital Dealer conference has undergone significant transformations to offer more hands-on workshops and concise, impactful presentations. ✅ Sales managers in particular need to leverage AI to streamline their responsibilities, which now encompass dealing with digital leads and customer interactions. ✅ Networking with industry peers and attending conferences can provide invaluable insights, practical solutions, and personal growth opportunities within the automotive sector. ✅ Embracing a forward-thinking approach with AI integration can greatly enhance the efficiency and effectiveness of dealership operations.   About Jake Hales Jake Hales is a seasoned automotive professional with over 25 years of experience. He has built a notable career spanning roles in retail sales, OEM operations with Toyota, consulting, and software delivery. Currently, Jake is the Digital Operations Manager at Gee Automotive Group, where he oversees digital transformations related to CRM and phone systems for a group of 40 dealerships. In addition, Jake serves on the advisory board for Digital Dealer, where he contributes his expertise to shape the future of automotive conferences.   Maximizing the Potential of CRMs: Harnessing AI, Innovation, and Conferences to Revolutionize the Automotive Industry Key Takeaways The automotive industry is not limited by a lack of technology but by its proper utilization and management. The upcoming Digital Dealer conference promises to revitalize and refocus learning and networking opportunities, featuring a new format aimed at more practical engagement. Artificial intelligence (AI) offers transformative possibilities, yet many current solutions overlook critical integrations and real-world dealership problems.   The Underutilization of Automotive CRM Systems For decades, the automotive industry has struggled not with a lack of technology but with effectively utilizing the technology it already possesses. Sean V. Bradley, a renowned expert in automotive sales, makes no bones about this: "Our industry has never had a deficiency of technology. Our industry has a deficiency to proper utilization." With 90% of all Customer Relationship Management (CRM) systems not being set up or managed correctly, it's evident that the problem isn't technological capability but strategic implementation. CRMs should be the backbone of any dealership, providing a 360-degree view of customers, and leveraging data for both sales and service. Yet, the potential of these systems is frequently left untapped. As dealerships continue to struggle with lower sales numbers post-pandemic, the conversation pivots not just toward adopting new technology, but ensuring the mastery of what's already available. Bradley adds, "If we're not understanding it and we're not utilizing it, all we're doing is shuffling the deck." The implications of this are profound: for dealerships to remain competitive, they must move beyond merely possessing tools to mastering them. This means in-depth training, cross-departmental integration, and reevaluating the traditional dealership roles to foster a tech-centric culture that thrives on data-driven decision-making. Revamping the Digital Dealer Conference for Future Success In response to fluctuating attendance and shifting industry needs, the Digital Dealer conference has decided on a seismic reformation. In its previous iterations, feedback highlighted challenges with overcrowded vendor spaces and less focus on value. As Jake Hales, a digital operations expert and advisory board member for Digital Dealer, notes, the shift aims to address these concerns head-on with an upgraded format. "We need to have more workshops," Hales explains. The conference will transition into a dynamic hub of activity, featuring TEDx-style sessions for high-level insights and deeper, hands-on workshops for applied learning. This bifurcated approach allows for more intensive engagement on practical issues, breaking away from the traditional passive learning structure. "The challenge of having hour-long sessions is you do end up getting into minutiae," Hales states. With the introduction of compressed 25-minute TEDx sessions, speakers are encouraged to distill critical insights into compelling, actionable narratives. Complementing these are extended workshops where attendees can "get into the weeds," fostering a collaborative environment designed to dive deep into solutions for current dealership challenges. The Promise and Pitfalls of Artificial Intelligence in Automotive Artificial Intelligence is hailed as a transformative force ready to revolutionize automotive sales and operations. However, both Bradley and Hales offer a word of caution: between the promise and delivery of AI lies a gulf that only purpose-driven integration can bridge. "The magic sauce hasn't come out yet," Hales asserts, with many AI applications failing to address real dealership needs. Bradley elaborates, emphasizing the noise in the market: "There's all these fugazi AI companies… either don't have Internet integration, they don't have funding, or they're just batshit crazy." To navigate this landscape, dealerships must sift through these options, hone in on solutions that offer genuine integrative benefits, and take advantage of AI capabilities across CRM systems, predictive modeling, and customer engagement. There is significant potential for AI to handle repetitive and time-consuming tasks, thereby freeing up human resources for roles that require nuanced decision-making and relationship-building. As Hales points out, AI can ameliorate the juggling act performed by overstretched managers. Translating customer interactions through multilanguage support, for example, can help unlock underserved markets. Yet the broader adoption of AI will succeed only if anchored in realistic, performance-enhancing applications tailored to dealership exigencies. By engaging more deeply with AI tools and formats that prioritize education and partnership over exploitation, the automotive industry can transcend current inefficiencies, cultivating a more informed, agile, and customer-centric ethos that distinguishes the leaders from the laggards. Nurturing Growth Through Networking and Engagement Undoubtedly, one of the key pillars for advancing within an evolving field such as automotive sales is networking—an undertaking the industry hardly emphasizes beyond simple introductions. Conferences like Digital Dealer are excellent avenues for fostering these connections, providing invaluable face-time with peers and industry leaders. These interactions offer unforeseen insights that even profound technological acumen might overlook. "You're not going to send any of these folks back to school," Hales articulates, noting the practical limitations that educational programs face. His assertion dovetails seamlessly with observations made by others on the importance of dealer collaboration, not only for shared learning but for driving collective progress. Bradley points out, "It's being in the know," emphasizing that much of a conference's value lies in stripping away feelings of isolation by exposing shared challenges and innovative responses. Setting the stage for engagement at the fringes of formal sessions allows meaningful discourse to flourish—nurturing growth and acting as a backbone for individual and team success. Real-world applications and success stories are brought to the forefront, transforming simple education into actionable strategy. Dealer culture, intrinsically rooted in kinesthetic, hands-on modalities, thrives on involvement rather than observation. Specialized sessions, think tanks, and non-static formats invite participants to dive directly into problem-solving, accommodating varying levels of expertise and empowering professionals to be proactive catalysts in their own success stories. With every session, conference, and professional engagement, the automotive industry sharpen its competitive edge by cultivating a culture where mastery of technology and collaborative ingenuity work hand-in-hand to defy traditional constraints and embrace innovative possibilities.   Resources + Our Proud Sponsors: ➼ The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! ➼ Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! ➼ Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!

Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Nicholas Lerubino, second-generation technician and lead tech at Mark's Auto Service in Gillette, New Jersey. Nicholas shares how caring deeply about customers and the industry brought both fulfillment and stress, detailing the emotional toll of serving skeptical clients and navigating challenging shop cultures. The conversation examines the importance of achieving a work-life balance in the automotive industry, the realities of technician burnout, and the significance of having a supportive network within the field.00:00 "Incriminated and Betrayed Heist"06:03 "Eric's Vital Support"07:25 Discovering Mario Rojas's Impact10:40 "Brief Courtesy Call Notification"15:26 Warranty Work Isn't Profitable17:15 "Leaving Due to Shop Culture"21:20 "Handling Employee Write-Up Concerns"24:08 "Gravy Work vs. Practical Skills"27:04 Failure to Follow Procedure28:59 Throttle Body Diagnosed in Minutes32:10 Fuel Leak and Code Issues37:06 "Balancing Business and Personal Life"40:06 "Expectations for Young Men's Work"42:58 "Prioritize Work Over Leisure"45:28 "Finalizing Paperwork Concerns"50:57 "Process Obsession's Daily Impact"54:04 Nearly Fatal Garage Door Incident55:08 Avoiding Dangerous Road Stretch58:20 Identical Specs Uncovered

Wheels of Time: A Retrospective on Automotive Innovation is a series highlighting the significant developments in both the automotive industry and motorsports, showcasing the rapid advancements in technology, the establishment of notable and iconic brands, and the constant changes in competitive racing as a popular sport. With each lap that the Wheels of Time completes, is another transformative period that laid the groundwork for future innovations in both vehicle manufacturing and racing.  And up next, the Top-50 most significant developments in the Automotive Industry and Motorsports for the year: 1972 ===== (Oo---x---oO) ===== The Motoring Podcast Network : Years of racing, wrenching and Motorsports experience brings together a top notch collection of knowledge, stories and information. #everyonehasastory #gtmbreakfix - motoringpodcast.net More Information: https://www.motoringpodcast.net/ Become a VIP at: https://www.patreon.com/gtmotorsports Online Magazine: https://www.gtmotorsports.org/ This episode is sponsored in part by THE SOCIETY OF AUTOMOTIVE HISTORIANS (SAH); The SAH encourages research into any aspect of automotive history, and actively supports the compilation and preservation of papers, organizational records, print ephemera, and images to safe-guard, broaden, and deepen the understanding of motorized, wheeled land transportation through the modern age and into the future. For further information on the SAH visit www.autohistory.org Voice over by Revel Arroway and music by Ultra Cat, "Disco High"

What does it take to truly understand every angle of dealership operations? In this episode, LA Williams sits down with Jonathan Schrieber, a proven leader whose journey began in his family-owned dealerships, sharpened through hands-on roles in sales and management, and elevated when he graduated from the prestigious NADA Dealer Academy! "You can't just move the pieces around and expect things to work in a dealership. You have to have the right mentality and mindset." - Jonathan Schrieber Jonathan shares how his unexpected path, from teaching and coaching to living the day-to-day grind of the showroom, shaped his passion for the Internet department and ignited his drive to innovate CRM processes, lead management, and operational efficiency. His experiences aren't secondhand theories; they're lessons learned from the front lines of dealership life. "I wanted things to happen faster than they were. Just overall being more patient and understanding the situation." - Jonathan Schrieber Now at Dealer Synergy, Jonathan brings that same grit and expertise to multiple rooftops across the country. He opens up about the realities of transitioning from in-store leadership to vendor-side accountability, the challenges and wins of outsourced BDCs, and why running a dealership is strikingly similar to coaching a championship sports team.  "You can't control customers. You can shape them and try to lead them, but at the end of the day, it's their decision to make." - Jonathan Schrieber If you're a dealership manager looking for practical, battle-tested strategies to optimize your CRM, hold your team accountable, and lead with confidence, this episode will inspire you to rethink what's possible in your store.   Key Takeaways: ✅ Jonathan Schrieber's transition from education to the automotive industry illustrates the diverse career paths that lead to success in the automotive sector. ✅ Effective use of CRM systems is crucial for dealership operations, with emphasis on automation and complete utilization of CRM capabilities before switching systems. ✅ Understanding the balance between technical skills and people skills is essential for automotive sales success, suggesting roles can be complemented through team support. ✅ Patience and accountability are vital traits for dealership management, with a focus on informed and data-driven decision-making. ✅ Jonathan encourages a mindset shift in managing personal finances, advocating for saving practices among salespeople to ensure financial stability.   About Jonathan Schrieber Jonathan Schrieber is an experienced automotive professional who has transitioned from teaching to the automotive industry, where he worked his way up within dealerships. He has held various roles, such as an Internet Director and General Manager, learning and optimizing every aspect of the dealership operation. Accredited with NADA University, Jonathan brings a structured, analytical approach to his work, enhancing operations with his deep understanding of CRM systems and automotive sales processes. Currently, he is making strides in consulting and training with Dealer Synergy, where he focuses on improving organizational processes and performance.   Navigating the Automotive Industry: Insights from a Dealer Synergy Leader   Key Takeaways Role Versatility: Understanding multiple dealership roles fosters a well-rounded perspective, crucial for effective leadership. CRM Mastery: Technical proficiency in CRM systems enhances efficiency and customizes client management. Patience and Timing: Remaining patient and strategic in career growth pays dividends in the long run. The Multidimensional Journey of Automotive Leadership The automotive industry is rich with opportunity but demands an intricate balance of passion, tactical understanding, and versatile skills. Jonathan Schrieber's trajectory from teaching to automotive leadership exemplifies this blend. At the core of his journey is a move from academia into automotive sales—a transition informed by his analytical nature. "I have always been more analytical," highlights how this quality underpinned his career progression and success. Schrieber's experience underscores the value of comprehending diverse dealership roles—whether it's selling, managing an internet department, or orchestrating dealership operations. Such an approach not only builds comprehensive industry comprehension but also cultivates strategic foresight crucial for effective dealership leadership. Exploring new challenges led Schrieber to adopt analytical tools, refining operational efficiencies alongside enhancing customer experience. Through Dealer Synergy, he reflects, "Understanding CRM inside and out," provides the leverage needed to excel in managing extensive client data while ensuring customer satisfaction. For industry professionals, embracing multiple roles and understanding CRM intricacies enhance both leadership capabilities and organizational success. CRM as a Strategic Tool in the Automotive Arena Customer Relationship Management (CRM) is indispensable in the automotive industry. Schrieber's insights into leveraging CRM systems reflect its criticality as a strategic asset. A profound understanding of CRM functionalities allows leaders to tailor client interactions, thus optimizing productivity. "There's no perfect CRM," Schrieber notes, emphasizing the importance of thorough insight into the CRM systems to fully harness their potential. Success in the automotive field relies on utilizing CRM tools for seamless data management and strategic operation. As Schrieber underscores, using CRM effectively ensures informed decision-making, reinforced by data insights. In this data-driven industry, the focus must remain on understanding intricate CRM details and applying them to foster enhanced dealership operations. Patience and Strategic Growth: Lessons for the Automotive Professional In the fast-paced automotive world, patience and strategic planning herald long-term success. Reflecting on his earlier career, Schrieber highlights the importance of pacing one's professional journey: "Just be more patient," he confesses looking back. This mindset is a powerful takeaway for industry professionals eager for swift progression. Navigating through dealership roles and external challenges, Schrieber emphasizes the incremental benefits of patience woven into career strategies, stating, "Set objectives and pay yourself first." Adopting deliberate career strategies and prioritizing objectives ensure sustained progress amid industry volatility. Embracing a patient, calculated approach fosters lasting, impactful success. Integrating Insights for Elevating Automotive Success Jonathan Schrieber's journey highlights pivotal themes for reflection and application within the automotive sector—role versatility, CRM proficiency, and strategic patience. By mastering these domains, professionals can cultivate robust, adaptable career pathways, enhanced customer relations through CRM, and strategic resilience amidst industry dynamics. These insights crystallize the multidimensional fabric of automotive leadership, driving sustained success amidst evolving challenges.     Resources + Our Proud Sponsors: The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!  

WWJ auto analyst John McElroy reports heavy truck sales started dropping in May a month after new tariffs were announced. Experts say there's been a decline in freight demand

Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Bob Leonard from Mobility Works. Bob shares his unique path from studying music to a long career in modifying mobility vehicles, detailing what drew him to working with adaptive equipment for individuals with physical disabilities. The conversation also explores the challenges and rewards in automotive education and training, from Bob's passion for sharing knowledge to his observations on why the industry sometimes "eats its young."00:00 Avoid Overcommitting Tasks07:57 Hiring Red Flag: Unused Parts12:27 "Understanding Disabilities Naturally"22:00 "Rejecting Traditional Education Path"25:39 "Bad Boss Experience at Gas Station"28:46 Passion for Teaching vs. Gatekeeping38:24 "Maximizing Young Workers' Potential"41:39 Automotive Technology Evolution49:05 Car Repair: Unclogging Sunroof Drains51:43 Dealer Visit After Service Warning59:08 "Use 'Q' Hardware to Prevent Squeaks"01:04:32 Intricate 3D Wood Flooring Designs01:07:30 "Spending Choices: Cars vs. Dining"

WWJ auto analyst John McElroy reports several tier one suppliers, who are major players in the auto industry, are selling junk bonds because they couldn't sell their own stock to raise money for capital projects. (Photo: Getty Images)

Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Jesse Sammons and Todd Compton for an honest discussion on the challenges of running an automotive repair shop. Todd shares his experience of a dramatic drop in car count and revenue after switching marketing companies and tightening the types of jobs his shop accepted. The group explores the unintended consequences of restricting work too much, the importance of regularly reviewing shop processes and phone interactions, and the ongoing struggle to balance technician autonomy with effective leadership.00:00 "Distant Busy Ties"04:52 Google Ads Issue and Solution07:41 Narrowing Service Scope Over Time10:57 "Post-Trip Staff Meeting Insights"16:11 Balance Between Growth and Rest17:28 "Admitting Mistakes, Fixing Them"23:48 Relentless Commitment to Research27:24 Teaching Complexity: Duplication Challenge29:27 Letting Go to Empower Growth32:12 Mechanic Dedication Scale36:52 Efficient Learning for Complex Systems37:52 Intermittent Electrical Fault Challenges41:38 Shifting Focus to Client Experience46:55 Technician-Owner Relationship Dynamics48:03 Unhelpful Car Inspection Practices52:32 Technician Motivation and Performance Dilemma54:39 Accountability Over Authority58:13 Embracing Empathy Today

WWJ auto analyst John McElroy reports while artificial intelligence is a wonderful thing for some, it is driving the cost of a car higher. (Photo credit: Getty Images)

WWJ auto analyst John McElroy reports the cyber attack happened three weeks ago and there hasn't been one car built during that time.

In this powerful and heartwarming episode of the Millionaire Car Salesman Podcast, Tianna Mick, joined by her powerhouse mother, Karen Bradley, CEO of Dealer Synergy, welcomes another incredible mother-daughter duo, Tiffany Kruzer and Liana Nikel, to the show! “For me, it's just I've watched this amazing empire that my mom has built for herself, and it really motivates me to push myself to succeed." - Liana Nikel Together, these dynamic women share their stories of breaking barriers and building legacies in the automotive industry. From navigating the challenges of a traditionally male-dominated field to embracing mentorship, technology, and modern marketing strategies, they reveal what it takes to thrive and transform the car business for future generations! "People purchase and like people that they know they can trust and building that relationship and not just forgetting about a person after you have had contact with them." - Tiffany Kruzer Listeners will hear first-hand how these mother-daughter teams: Create lasting family legacies in automotive. Balance old-school customer relationships with new-school digital marketing. Overcome obstacles with persistence, self-motivation, and trust. Highlight the power of female representation and leadership in auto sales. This episode is filled with inspiration, strategy, and proof that women are not only thriving but reshaping the automotive world. Whether you're a sales professional, a leader in the industry, or someone looking to create your own legacy, this is an episode you won't want to miss!   Key Takeaways: ✅ The power of mentorship, especially from family, offers a profound support system that can significantly enhance career development in the automotive industry. ✅ Transitioning between generations in the automotive industry highlights the evolution of sales techniques, incorporating both traditional methods and modern technology. ✅ Developing long-term customer relationships is crucial for sustained success and can significantly increase referrals, building a future-proof sales business. ✅ Overcoming challenges as women in a male-dominated industry requires determination and the ability to remain resilient against societal stereotypes. ✅ Legacy creation is about more than individual achievements; it's about instilling values and establishing systems for future generations to succeed and innovate. About Tiffany Kruzer Tiffany Kruzer is a record-breaking saleswoman at Ken Ganley Honda. Her career began in telemarketing and quickly transitioned to the auto industry, where she leverages her exceptional communication skills to achieve astounding sales records. Her journey is marked by overcoming gender barriers, leading her to be featured on the cover of Auto Dealer Monthly!   About Liana Nikel Liana Nikel is a rising star at Medina Buick GMC Cadillac, and daughter of Tiffany Kruzer. Initially a preschool teacher, Liana transitioned to automotive sales, inspired by her mother's successful career. Her approach is centered around building long-term customer relationships!   About Karen Bradley, CEO Karen Bradley is the CEO of Dealer Synergy, specializing in automotive training, branding, and sales strategy. Her career in the automotive industry spans 18 years, marked by a deep commitment to operational excellence and employee development. Notably, she advanced from an intern to leading the company, which was founded by her husband, Sean Bradley.   About Tianna ‘T Got Your Keys' Mick Tianna Mick aka T Got Your Keys, is a significant figure in the world of automotive sales. She has emerged as a vital part of the family legacy at Dealer Synergy, following the footsteps of her mother, Karen Bradley, in transforming the sales landscape.   Unleashing Automotive Success: The Impact of Mother-Daughter Duos in the Industry Key Takeaways: Mentorship within the automotive industry, particularly from family connections, significantly enhances career success and personal growth. Embracing a blend of generational experiences creates a powerful synergy that drives innovation and adaptability in a traditionally male-dominated field. Building a legacy is about continuous influence and active mentorship, crafting a pathway for future generations to thrive in automotive sales and leadership. The Transformative Power of Mother-Daughter Mentorship in Automotive The automotive industry is often perceived as a daunting male-dominated arena, where women have historically faced numerous challenges. However, in the recent episode of the "Millionaire Car Salesman Podcast," an inspiring conversation unfolds. Hosted by Tianna Mick, also known as "T," and featuring powerful industry leaders like Karen Bradley and Tiffany Kruzer, this discussion unlocks the essence of mentorship, generational synergy, and legacy building within the sector. In this lively exchange, Tianna Mick, along with her mother Karen Bradley, CEO of Dealer Synergy, align voices with Tiffany Kruzer and her daughter, Liana Nikel, illustrating the vibrant dynamics involved in navigating and thriving in automotive sales. The dialogue elaborates on how robust mentorship and familial bonds are not only transforming individual careers but reshaping the very fabric of the industry. Karen Bradley highlights the importance of mentorship by stating, "Knowing and understanding that sometimes we don't necessarily want to do things, but we need to do those things is what sets us apart." This mindset is a cornerstone for emerging leaders in the automotive world, emphasizing that consistent actions and demonstrated success pave the way for future improvements. Empowering Women Through Generational Synergy Generational synergy is a force multiplier. As evidenced by Liana Nikel's transition from teaching to automotive sales, where she attributes the shift to observing her mother, Tiffany Kruzer. The blend of past wisdom and modern approaches—an environment Karen and Tiffany have cultivated—is pushing industry barriers. Tiffany reflects on her journey, "At first was in a career when I was doing telemarketing; I noticed I really had a drive to talk to people, and I was good at it." Here, we see the intersection of traditional perseverance with contemporary technology and social integration. The older managerial styles, depicted vividly as Liana recounts experiences at her "old-school" dealership, clash yet ultimately harmonize with the more progressive tactics of their new environment. This fusion represents how the automotive landscape is shifting, driven in part by female leadership and family mentorship. Tianna Mick sheds light on this transformation, recalling her own journey, "When I had that opportunity… I saw that was something that I was pretty good at." Demonstrating that when nurtured adequately, younger generations thrive, bridging traditional practices with innovative strategies. Legacy Building: Creating a Foundation for the Future Through the lens of legacy building, this conversation enriches the understanding of how purposeful mentorship creates lasting impact. Karen Bradley expresses her thoughts on legacy: "I want to leave behind values and good habits for future generations." This notion is reinforced as Tiffany Kruzer shares stories of leading by example, proving that actions over time inspire those who follow. Legacy in the context of the automotive world extends beyond family. It is about empowering a community—through shared knowledge, experience, and opportunity. Tiffany and Karen's support of their daughters not only provides personal insight but sets a precedent within their professional realms. Tianna Mick reiterates this shared mission by pointing out, "Legacy isn't just passed down, it's built together." The significance of actively nurturing relationships within the industry comes through in how Tiffany describes her client interactions. By maintaining connections, she secures repeat business and referrals, embodying the ideal of a professional legacy: "Spending all day with… our children… influences their success and future." The Continuous Influence of Mentorship Across Generations In the web of professional transitions and personal growth, the unifying thread is the family mentorship that transcends simple guidance. As the industry increasingly diversifies, these relationships illuminate pathways for more inclusive and effective leadership. This dynamic dialogue unveils that embracing diverse career perspectives—even those not initially charted by one's own vision—are vital in carving roles for women in automotive spaces. Both seasoned mothers and their ambitious daughters are clear about their mission. For Karen Bradley, it's about demonstrating "that sometimes actions speak louder than words." Meanwhile, Tiffany encourages the next generation to "carry [their] own weather," a metaphor for maintaining inner strength and resiliency regardless of external circumstances. These reflective insights underscore not just a transition of skills or aspirations but highlight a collective ambition for where the future can expand. Ultimately, the podcast crystallizes how integral these family partnerships are to reshaping the automotive industry, emphasizing that success is deeply rooted in the sharing of experiences and continued growth. This episode offers a masterclass in personal and professional development, providing a blueprint not just for ascending in ranks, but for altogether reinventing them for those to come.   Resources + Our Proud Sponsors: The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!

Like the show? Show your support by using our sponsors. Promotive can help you find your dream job. Touch HERE to see open jobs. Need to update your shop systems and software? Try Tekmetric HEREIn this episode, Jeff Compton welcomes Marshall Sheldon. Marshall stresses the importance of selecting apprentices based on personality and willingness to learn rather than experience. Jeff and Marshall also talk about flat rate vs hourly, and how the industry might just replace service advisors soon.00:00 Meet Marshall Sheldon06:02 "Mentorship to Independence"13:49 Personable Candidates over Technical Skills19:46 Advocating For Technician Training24:04 Employee Retention Through Treatment28:43 Certificate of Qualification Reflections37:18 "Mechanic's Night Shift Challenges"41:11 Entrepreneurship: Balancing Risk and Reward43:55 Innovative Technician's Essential Impact49:03 Rework Incentives: Fair or Not?54:31 Budgeting Training Costs01:03:50 "Stop Performing DVI for Free"01:07:35 Improving Advisor Communication Skills01:11:07 "Three-Year Engine Warranty Assurance"01:16:38 Hands-On Mechanical Training Guidance01:22:12 "Commitment to Quality Repairs"01:31:04 Autel vs. Zeus Tool Dilemma01:33:11 Auto Programming with Autel Device01:38:16 Dealership Mentorship and Financial Guidance01:45:52 Jeep Module Issue and Dealer Solution01:48:20 LinkedIn: Showcasing Technical Professionalism Follow/Subscribe to the show on social media! TikTok - https://www.tiktok.com/@jeffcompton7YouTube - https://www.youtube.com/@TheJadedMechanicFacebook - https://www.facebook.com/profile.php?id=100091347564232

WWJ auto analyst John McElroy says GM may have to turn to Brazil to sell low-cost cars and trucks in Mexico.

Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David sit down with Justin Allen at TOOLS 2025 to talk about Justin's journey in the automotive industry and his transition from sales to training with Hunter. Justin opens up about his struggles, the importance of building connections, and how past challenges have shaped his approach to supporting others in the industry. The discussion also covers the value of ongoing education, the impact of effective feedback and leadership styles, and the critical role that personal relationships and work-life balance play for shop owners.00:00 "Childhood Relocation Impact"10:00 "From Commune to Career Opportunity"15:46 Collaborative Improvement, Not Direct Feedback17:48 "Attracting People Pleasers"21:55 Pursuit of Improvement Insight27:43 "Balancing Freedom and Overcommitment"36:31 "Reluctance to Embrace New Information"41:07 Encourage Quiet Connections44:27 "Networking Confusion: Forgetting Adam"48:16 Overwhelmed by Financial Stress56:29 Reluctant School Event Attendance01:00:41 Landscaper's Business Growth Insights01:04:06 "Online Distractions and Guilt"

In this powerful episode, host Sean V. Bradley delves into the unique career journey of Nena Gilmore Moss, a top-performing salesperson at Bolivar Ford with a substantial background in law enforcement!  From a career path that's anything but ordinary to her impressive achievements in automotive sales, Nena's journey is filled with lessons, strategies, and surprising insights! "I had some goals, and I knew what I needed to do early on to get to where I wanted to be." - Nena Gilmore Moss Listeners will discover how her unique background shaped her approach to sales and the unconventional methods she uses to consistently rise to the top of her field. This episode is packed with fresh perspectives, actionable ideas, and a story that proves success can come from the most unexpected places. "Work hard. You can't sit back and wait on ups." - Nena Gilmore Moss Sean V. Bradley explores with Nena the strategies behind her success, particularly her adept use of client relationships and industry connections to drive repeat business and referrals. Her approaches are framed around macro selling strategies which have proven to be highly effective, allowing her to sell nearly 36 cars a month. Nena's story is a testament to the fact that strategic networking and customer-centric service can revolutionize one's sales approach.  "Probably 99% of my business is repeat and referral." - Nena Gilmore Moss Tune in and hear firsthand how Nena has turned her past experiences into a formula for dominating the automotive industry, while inspiring others to push past limits and rethink what's possible!   Key Takeaways: ✅ Leverage Past Experiences: Nena's law enforcement background gives her a unique edge in sales, allowing her to communicate effectively and build trust quickly with clients. ✅ Importance of Relationship Building: Developing strong relationships with customers is crucial for generating repeat and referral business. ✅ Macro Selling Strategies: Nena uses strategic community connections to tap into group sales, enhancing her sales volume through organized partnerships. ✅ Community Engagement: Participation in local events is essential for visibility and networking in the community, generating opportunities beyond regular leads. ✅ Process and Training: Emphasizing the significance of having a well-structured sales process and continuous training to optimize performance and customer satisfaction.   About Nena Gilmore Moss Nena Gilmore Moss is a top sales professional at Bolivar Ford in Tennessee, with a unique and diverse professional background. Before entering the automotive industry, Nena dedicated 18 years to law enforcement, spending nine of those years as a training manager within the prison system! Her extensive experience has equipped her with exceptional skills in communication, process integrity, and leadership. Nena has made a remarkable transition into automotive sales, where she consistently excels, often topping the sales chart and bringing a wealth of experience and a strategic mindset to her current role. Nena continues to break barriers and is an inspiration to everyone in the industry!    Mastering Automotive Sales: Leveraging Experience and Networks for Success   Key Takeaways Building strong, authentic relationships is a key to expanding your customer base and securing repeat business. Leveraging your unique background and network to establish niche markets can significantly boost your sales and reputation. A proactive approach to marketing and relationship-building, rather than waiting for prospects, leads to greater success in the automotive sales industry. Harnessing Your Past for Present Success In the realm of automotive sales, one of the most effective strategies involves drawing from your previous experiences and networks. This idea is brilliantly illustrated in the journey of Nena Gilmore Moss, a former law enforcement officer who transitioned seamlessly into automotive sales and achieved remarkable success. With almost two decades in law enforcement, she now thrives as a top-performing sales consultant at Bolivar Ford. Her story is a testament to the power of leveraging one's unique background to create a distinct value proposition. Having worked "18 years in a prison system," as Moss states, she drew upon her extensive experience in dealing with a wide range of people and situations to excel in automotive sales. The adaptability and communication skills she honed over the years have become invaluable assets. "What do you think your previous life helped you or prepared you with to be able to be successful in automotive?" Moss reflects, "Having a plan and following a process… because if we don't follow a process, it's chaos." Her law enforcement experience provided her with the unique ability to "build that relationship in the beginning and keep that [customer] relationship going," which contrasts with typical sales approaches that often emphasize immediate sales over long-term relationships. This tailored approach not only earns repeat business but also generates vast referrals, underscoring the importance of leveraging past networks to create a new client base. Strategies for Building a Referral Network Referral networks are gold mines in the sales industry, often untapped due to either a lack of awareness or an understanding of how to cultivate them. Moss's experience showcases the immense potential of tapping into pre-existing professional networks to foster business growth. She eloquently narrates her tactic of leveraging connections from her time in law enforcement to form a robust referral base in her sales career. "We have a program that's not open to the public. It is exclusive to law enforcement only because that's my background," she explains, demonstrating the significance of crafting a special, targeted program tailored to specific client groups. This strategy has been instrumental in driving referrals: "Probably 99% of my business is repeat and referral." Her proactive strategy extends even further, utilizing tools like LinkedIn to establish new contacts with police departments and other relevant organizations. The creation of a targeted lead generation process involving these connections exemplifies how combining traditional relationship-building with modern platforms can expand one's reach exponentially. The Art of Proactive Selling An overarching lesson from Moss's success story is the power of proactive selling—the art of creating opportunities rather than waiting for them to appear. Moss, a former training manager, understands discipline and execution and applies these principles to automotive sales to gain clear advantages over competitors. "In this business, you can't sit back and wait on ups. You can't sit and hope that somebody comes on the parking lot, you got to work." Through active community involvement and personalized outreach, she doesn't just wait for customers to walk through the door. Instead, Moss engages in activities like setting up booths at local events and diligently cultivating a positive reputation in her community. She also delves into untapped opportunities like becoming a certified car safety inspector, offering her services to parents and daycare centers. This niche service not only provides value but differentiates her from many others in the field. Moss emphasizes, "Once you build that relationship, you keep that relationship. And you're transparent about your process. You explain your process. You work hard in the beginning, it pays off." These diligently-nurtured relationships then serve as a reliable source of ongoing business, reinforcing the importance of investing in long-term customer engagement strategies. Looking at Moss's journey, it becomes clear that in automotive sales, success is within reach when employing tailored approaches that draw on personal expertise and networks. This is a lesson echoed through her narrative, where methodical planning, adaptability, and leveraging past experiences become the bedrock of a thriving sales career. By cultivating meaningful relationships and employing proactive, network-based strategies, sales professionals can significantly boost their impact and create a thriving business founded on trust and exceptional service.   Resources + Our Proud Sponsors: The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department—Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!

Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025 Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityMake sure you mention: CTISUMMER to get FREE data migration!If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out. Click here to register: https://geni.us/PlanWithTheProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Anders G. Gustafson, a former shop owner turned mentor, coach, and advisor. Anders reflects on his transition from corporate strategy and data analysis to shop ownership and eventually coaching, emphasizing the emotional toll and challenges of running a repair business. The conversation examines the distinctions between corporate and independent shop operations, the evolving complexities of the automotive industry, and the crucial importance of prioritizing employee satisfaction over customer satisfaction.00:00 "Customer Care Drives Success"05:55 "E-Commerce Business Consideration"13:56 Career Path: Shop Chain Opportunity20:33 Managing Large Retail Operations22:25 Troublesome Nationwide Parts Store28:42 "Strategies for Repair Shop Success"35:03 "Replica 1992 Pizza Hut Idea"38:41 Nostalgic Blockbuster Prediction Moment45:04 Volvo's Pioneering Truck Safety Technology47:42 Automotive Entrepreneurship Opportunities57:42 Guiding a Friend's Journey01:00:06 "Discussing Insecurities and Sibling Rivalry"