Podcast appearances and mentions of Eric Ries

Fifteen years ago, Eric Ries handed a generation of founders a playbook. When Eli was in a Palo Alto-based startup accelerator in 2011, The Lean Startup felt like the only book anyone in that ecosystem was talking about. It was in the middle of a wildly optimistic moment for tech. Marc Andreessen declared that “software is eating the world,” social media was blooming, and there was a widespread belief that technology was about to democratize everything and bring us closer together. Concepts like the MVP (“minimum viable product,”), the pivot, and build-measure-learn became the operating language of Silicon Valley. This is a preview of a premium episode. Listen to the full interview on our Substack: https://designbetterpodcast.com/p/eric-ries But a lot of the companies built on those ideas went on to get corrupted by forces Eric hadn't yet named. His new book, Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great, is his reckoning with what happens after you build something great — and how to keep it from falling apart. Buy the book In this conversation, we get into why speed itself wasn't the problem, but treating a rising stock price as proof of health is like assuming more exhaust means a faster car. Eric explains why doing the right thing 100% of the time is actually easier than doing it 98% of the time, and how companies behave like superorganisms with their own emergent character — a point he illustrates with a genuinely mind-bending study about ants solving a puzzle that no single ant ever could. We talk about the “harder is easier” principle through stories from Patagonia and the long-term stock exchange he built as a design challenge, and why the value a company makes comes from the design of its products. And because we couldn't resist, we get into AI slop, LLM psychosis, and Eric's clear, simple antidote: never ask these tools to make you an artifact — ask them to teach you how to make one yourself. Bio Over the last two decades, Eric Ries's ideas about continuous innovation, long-term thinking, governance, and market reform have reshaped company building and management practices. He is the creator of the Lean Startup method, and the author of the New York Times bestseller The Lean Startup; The Leader's Guide; and The Startup Way. As a founder, he has put his own ideas into practice with The Long-Term Stock Exchange (LTSE); Answer.AI, an AI R&D lab; the Lean Startup Co, which teaches and supports the implementation of Lean Startup; Virgil, a legal services startup; and IMVU, where the ideas that became the Lean Startup method were forged. On his podcast, The Eric Ries Show, he talks to guests including world-class technologists, thought leaders, and executives working to build profitable companies for the long-term benefit of society. Eric has served as an entrepreneur-in-residence at Harvard Business School and IDEO. He lives in the San Francisco Bay Area with his wife and three children. *** Premium Episodes on Design Better This is a premium episode on Design Better. We release two premium episodes per month, along with two free episodes for everyone. New premium subscriber benefit: we've launched a private Slack workspace…join now to connect with designers, product leaders & creative practitioners in our community. And get a behind-the-scenes pass to every episode with The Roundup, where each week we bring you insights and actionable tactics from recent episodes. Premium subscribers get access to the documentary Design Disruptors and our growing library of books. You'll also get access to our monthly AMAs with former guests, ad-free episodes, discounts and early access to workshops, and our monthly newsletter The Brief that compiles salient insights, quotes, readings, and creative processes uncovered in the show. And subscribers at the annual level now get access to the Design Better Toolkit, which gets you major discounts and free access to tools and courses that will help you unlock new skills, make your workflow more efficient, and take your creativity further. Upgrade to paid Visiting the links below is one of the best ways to support our show: Masterclass: MasterClass is the only streaming platform where you can learn and grow with over 200+ of the world's best. People like Steph Curry, Paul Krugman, Malcolm Gladwell, Dianne Von Furstenberg, Margaret Atwood, Lavar Burton and so many more inspiring thinkers share their wisdom in a format that is easy to follow and can be streamed anywhere on a smartphone, computer, smart TV, or even in audio mode. MasterClass always has great offers during the holidays, sometimes up to as much as 50% off. Head over to http://masterclass.com/designbetter for the current offer. Learn more about your ad choices. Visit megaphone.fm/adchoices

Healthcare companies are built to improve patients' lives. So why do so many prioritize shareholders over the people they're meant to serve?This week, Halle sits down with Eric Ries, author of Incorruptible, to unpack the rise of shareholder primacy, what it is, and why he believes it's at the root of many of society's biggest challenges. They discuss the surprising history of corporate governance, the lessons behind Novo Nordisk's century-long success, and what founders can do today to keep their companies aligned with their mission as they grow.We cover:Why shareholder primacy reshaped corporate America (and where we go from here)How Novo Nordisk's unusual ownership structure may have saved GLP-1 researchThe simple governance change that could preserve your company's mission for decadesHow boards, investors, and acquisitions can slowly pull companies away from their original purposeThe founder mistakes that make mission drift almost inevitableAbout our guest:Over the last two decades, Eric Ries's ideas about continuous innovation, long-term thinking, governance, and market reform have reshaped company building and management practices. He is the creator of the Lean Startup method, and the author of two New York Times bestsellers The Lean Startup and Incorruptible; The Leader's Guide; and The Startup Way. As a founder, he has put his own ideas into practice with The Long-Term Stock Exchange (LTSE); Answer.AI, an AI R&D lab; Virgil, a legal services startup; and IMVU. On The Eric Ries Show, he talks with world-class technologists, thought leaders, and executives building for the long-term. Check out his book, Incorruptible: Why Good Companies Go Bad…and How Great Companies Stay Great—

In this Risky Business sponsor interview Casey Ellis chats with Haroon Meer from Thinkst about building companies customers don't hate. Haroon explains why Thinkst still offers Canary tokens for free and why it has avoided annual price hikes on its paid products. They talk about Eric Ries's “Incorruptible”, Rob Lee's 100-year-company approach at Dragos, and why keeping customers happy is a better business strategy than chasing easy sugar highs. Show notes

Can AI startups keep their promise to benefit humanity? Eric Ries explains why business success often leads to corporate "corruption" of the founder's mission.Eric Ries, creator of the Lean Startup Method, breaks down the inherent tensions between scaling a business and maintaining its core purpose. We examine why so many organizations lose sight of their initial mission as they grow, and what it takes for leadership to stay grounded.This discussion focuses specifically on how AI company ethics are being tested in the current market. Ries shares his perspective on advising Anthropic, offering a rare look at how a major firm attempts to protect its mission while navigating rapid growth. If you are interested in the intersection of philosophy and corporate strategy, this breakdown offers a practical look at the challenges modern founders face.Subscribe for weekly business strategy breakdowns, and let me know in the comments: what do you think is the biggest threat to a company's original mission?YOU'LL DISCOVER✅ Why corruption means making money without creating value, not breaking the law✅ The Sol Price story: how FedMart was liquidated, and Costco grew from the same idea✅ Why shareholder primacy is only about 40 years old, not a law of capitalism✅ The three-part formula for an incorruptible company: purpose, coherence, integrity✅ How alternative ownership structures (foundations like Novo Nordisk and Hershey, purpose trusts like Patagonia) make firms far more durable✅ Eric's idea of financial gravity and why your buying, working, and investing choices matter✅ The job interview question that can push a company to put its mission in its legal charter✅ Why Anthropic's public benefit corporation and long-term benefit trust protect its mission⏱️ TIMESTAMPS0:00 Why success corrupts good companies3:14 What corruption really means5:41 Shareholder primacy is a recent invention8:22 Sol Price, FedMart, and the founding of Costco13:08 Who decides which values matter18:22 Missionaries versus mercenaries19:44 How Google lost its way21:38 Governance structures that protect a mission28:01 Financial gravity and your power35:25 Red flags when vetting a company43:00 Why I am optimistic50:53 Advice for AI founders and AnthropicSubscribe to CXOTalk for weekly conversations with the business and technology leaders shaping the enterprise.Get the CXOTalk newsletter: https://newsletter.cxotalk.comShow notes, transcript, and summary: https://www.cxotalk.com/episode/can-you-build-an-incorruptible-ai-company-a-conversation-with-eric-riesEpisode 923 | Recorded June 26, 2026#CXOTalk #EricRies #Incorruptible #LeanStartup #CorporateGovernance #ShareholderPrimacy #MissionDriven #Leadership #Anthropic #BusinessEthics

Most founders assume that building a great product and serving customers well will be enough to protect what they have built. Eric Ries, author of The Lean Startup and the new book Incorruptible, argues that the assumption is dangerously wrong.   In this episode of Business For Good, Paul Shapiro sits down with Eric Ries to explore why successful organizations are systematically pulled toward corruption by a force he calls financial gravity. The conversation examines how short-term investor incentives, flawed governance structures, and misaligned compensation hollow out companies from the inside, often without anyone intending it. Eric explains the difference between mission-hopeful companies that merely wish to stay on course and mission-driven companies that have actually engineered structural protections into their governance.   The discussion covers why independent directors have statistically failed to prevent corporate corruption, how industrial foundation structures used by companies like Patagonia, IKEA, and Novo Nordisk produce dramatically better long-term outcomes, and why tenured voting rights could realign shareholder power with genuine stewardship. Paul and Eric also explore how the same forces corrupt nonprofit organizations, using examples from animal welfare and Eric's work with Adopt-a-Pet founder David Meyer.   Things You Will Learn: Why the most successful companies become the most vulnerable targets for corruption, and why it is a systems problem, not a people problem. How financial gravity collapses organizations over time, stripping away the qualities that made them distinctive. Why independent directors have statistically failed to prevent corporate corruption despite being the standard prescription. How industrial foundation structures produce companies that are roughly five times more likely to survive to year 50 than conventionally governed peers. Why tenured voting rights and multi-stakeholder governance could replace the broken one-share-one-vote model.   Tools & Frameworks Covered: Financial Gravity: The systemic force transmitted by financial markets that gradually pulls companies away from their founding mission toward extractive behavior, regardless of the intentions of the people involved. Mission Hopeful vs. Mission Driven: A diagnostic framework for evaluating whether an organization has genuine structural protections for its mission or is simply hoping good intentions will be enough. Constitutional Governance / Industrial Foundation Structure: A corporate governance model where an outside nonprofit foundation or purpose trust serves as mission guardian over a for-profit operating company, used by Patagonia, Novo Nordisk, IKEA, and others, with evidence showing dramatically higher longevity and financial performance. #BusinessForGood #SustainableBusiness #FutureOfFood #AlternativeProtein 

Why do so many great companies get bought, then deliberately ruined in the name of profit? That mystery is what drove Eric Ries, author of the mega-bestseller The Lean Startup, to write his new book, Incorruptible. Eric has spent 15 years helping founders build companies, and he has watched the best of the industry alongside its dark side: beloved brands acquired and gutted, founders pushed out of companies that still bear their names. In this episode, he unpacks why it keeps happening, and what a rare set of enduring companies do differently. In this Marketing Speak episode, Eric breaks down: ✅ Why learning, not technology, is still the real rate-limiting step in the AI era ✅ Why you can't outsource the hard cognitive work, no matter how good the tools get ✅ The two traits that Costco, Patagonia, Vanguard, and Rolex share despite having nothing else in common ✅ Ethos and integrity: how to give your mission a guardian that outlasts shareholder pressure ✅ Why it's always too early to protect your company's mission, until suddenly it's too late Whether you're starting something new or trying to keep what you've built from being hollowed out, Eric's blueprint for an incorruptible company is worth your time. Tune in! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/546  

Episode SummaryRecorded live at the San Diego Angel Conference finale at SDSU, Eric Ries — author of The Lean Startup — sits down with product leader and founder coach Vidya Dinamani to unpack his new book, Incorruptible. His argument: there's a gravitational force that pulls even mission-driven companies toward decay — “the making of money without the creating of value” — and the more successful you get, the bigger a target you become. Eric walks through how it happens (stack-ranking by ROI, the “what would investors want” ghost in every meeting, Groupon's two-emails-a-day spiral), why the fix has to come earlier than anyone wants (“it's too early until it's too late”), and the concrete governance moves that keep the great ones honest. Along the way: the San Diego origin story of Costco, Cloudflare giving away its best paid feature, Anthropic's long-term benefit trust, a hard-nosed take on AI, and a health insurer whose customer-service reps act like guardian angels.Key Topics* Corruption as “making money without creating value”* The gravity that pulls companies from mission to mediocrity* Costco's San Diego origin — and why FedMart died* Why stack-ranking by ROI buries the work that builds trust* “It's too early until it's too late” — protecting the mission in time* The PBC filing and binding your board to the mission* AI as a “Dunning-Kruger factory,” and how to actually use it* “Love” as an operating framework: the Devoted Health storyLinks & Resources* Incorruptible* The Lean Startup* Long-Term Stock Exchange (LTSE)* San Diego Angel ConferenceConnect on LinkedIn* Neal Bloom * Eric Ries* Vidya Dinamani This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit risingtidepartners.substack.com/subscribe

Corruption in organizations is one of the biggest problems of our time, and many people believe it may be unsolvable—but Eric Ries doesn't think so. As entrepreneur and author, Eric has dedicated his career to helping businesses succeed and do the right thing. His new book, Incorruptible, focuses on how to help organizations stay aligned with their ideals. In this episode, Adam and Eric break down why it's so easy for modern companies to go astray from their missions, the incentives that encourage organizations to deprioritize their principles, and what differentiates companies that have managed to avoid corruption over long periods of time. Eric recommends a series of practices that any workplace can adopt, and shares what he learned from establishing a stock exchange anchored on long-term value instead of short-term returns.Featured guestFollow Eric Ries on LinkedInBuy IncorruptibleConnect with the teamFollow Adam on Instagram, LinkedIn, and at adamgrant.net/Subscribe to Adam's Substack GrantedWatch ReThinking videos on YouTube at TEDPodsFollow TED on X, Instagram, Facebook, LinkedIn, and TikTokReThinking is produced by Cosmic Standard. Our Senior Producer is Jessica Glazer, our Engineer is Aja Simpson, our Technical Director is Jacob Winik, and our Executive Producer is Eliza Smith.For the full text transcript, visit ted.com/podcasts/rethinking-with-adam-grant-transcripts Hosted on Acast. See acast.com/privacy for more information.

Eric Ries is the creator of the Lean Startup method and the author of the New York Times bestseller The Lean Startup, which transformed how a generation of founders and engineers think about building products. It introduced concepts like the MVP, the pivot, and build-measure-learn that are now so widely adopted they feel obvious. Over The post Eric Ries on Why Good Companies Go Bad appeared first on Software Engineering Daily.

On this special segment of The Full Ratchet, the following Investors are featured: David Ulevitch of Andreessen Horowitz Eric Ries author of "The Lean Startup" Larry Cheng of Volition Capital We asked guests to share the best question they've ever been asked by an allocator. The host of The Full Ratchet is Nick Moran of New Stack Ventures, a venture capital firm committed to investing in founders outside of the Bay Area. We're proud to partner with Ramp, the modern finance automation platform. Book a demo and get $150—no strings attached.   Want to keep up to date with The Full Ratchet? Follow us on social. You can learn more about New Stack Ventures by visiting our LinkedIn and Twitter.

Eric Ries is the creator of the Lean Startup method and the author of the New York Times bestseller The Lean Startup, which transformed how a generation of founders and engineers think about building products. It introduced concepts like the MVP, the pivot, and build-measure-learn that are now so widely adopted they feel obvious. Over The post Eric Ries on Why Good Companies Go Bad appeared first on Software Engineering Daily.

Eric Ries is the creator of the Lean Startup method and the author of the New York Times bestseller The Lean Startup, The Leader's Guide, and The Startup Way. As a founder, Eric has put his own ideas into practice through the Long-Term Stock Exchange (LTSE), Answer.AI, an AI R&D lab, Virgil, a legal services startup, and IMVU. On The Eric Ries Show, he talks with world-class technologists, thought leaders, and executives who are building for the long term. Get a copy of his new book Incorruptible: Why Good Companies Go Bad... and How Great Companies Stay Great New here? I am a two-time New York Times bestselling author and one of the most sought-after public speakers globally, having addressed over 500 companies in more than 40 countries. My clients include Apple, Google, Microsoft, and Nike. My work has been covered in print media, including The New Yorker, The New York Times, Time, Fast Company, Fortune, Politico, Inc., and Harvard Business Review. It has also been featured on NPR, NBC, FOX, and multiple times on The Steve Harvey Show. Get more stuff from me: Join 200K+ subscribers on my FREE weekly newsletter: https://gregmckeown.com/1mw/ Stay in touch with me: Instagram https://www.instagram.com/gregorymckeown/ LinkedIn https://www.linkedin.com/in/gregmckeown/ X https://x.com/GregoryMcKeown Hire me to speak: https://gregmckeown.com/keynote/

Episode Summary: In this episode of the Solar Maverick Podcast, Benoy Thanjan speaks with Eric Ries, bestselling author of The Lean Startup, about his new book, Incorruptible. Eric explains why successful companies often lose their mission as they grow, take on outside capital, and face pressure to prioritize short-term shareholder returns over long-term value. He explores how founders can protect the original purpose of their companies through stronger governance, legal structures, aligned investors, and what he calls “mission integrity.” The conversation also covers lessons from Costco, FedMart, Anthropic, public benefit corporations, employee ownership, and purpose trusts. Eric also explains why the core principles of The Lean Startup remain highly relevant in the age of artificial intelligence. Biographies Benoy Thanjan Benoy Thanjan is the Founder and CEO of Reneu Energy, a solar development and consulting firm, and the host of the Solar Maverick Podcast. He also serves as a strategic advisor to multiple cleantech startups. Over his career, Benoy has developed more than 100 MW of solar projects across the United States, advised on more than 1 GW of energy projects worldwide, helped launch some of the first residential solar tax equity funds at Tesla, and brokered approximately $50 million in renewable energy credit transactions. Before founding Reneu Energy, Benoy worked in Tesla's Project Finance Group as an environmental commodities trader, where he managed one of the company's largest environmental commodities portfolios. He originated renewable energy credit transactions and worked with senior leadership to develop monetization and hedging strategies supporting the company's expansion into East Coast markets. Benoy also served as Vice President at Vanguard Energy Partners, a solar and energy storage construction company, where he developed project finance solutions for commercial-scale solar portfolios. At Ridgewood Renewable Power, a private equity fund with approximately 125 MW of U.S. renewable energy assets, he evaluated investment opportunities, supported portfolio strategy, and played a key role in the sale of the firm's renewable energy portfolio. Earlier in his career, Benoy worked in Energy Structured Finance at Deloitte & Touche and in Financial Advisory Services at Ernst & Young. He also completed an internship on the trading floor at D. E. Shaw & Co., a global investment and technology development firm. Benoy holds an MBA in Finance from Rutgers University and a Bachelor of Science in Finance and Economics from the NYU Stern School of Business, where he was an Alumni Scholar.   Guest Information Eric Ries Eric Ries is an entrepreneur, author, and leading thinker on innovation, management, and organizational design. He is best known as the author of the New York Times bestseller The Lean Startup, which introduced the Build-Measure-Learn framework and helped transform how startups and established companies develop new products under conditions of uncertainty. His latest book, Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great, examines why organizations lose their founding principles and how leaders can design companies that remain trustworthy, mission-driven, and successful over the long term. Eric has worked with startups, major corporations, nonprofit organizations, government agencies, and leaders across industries to create more innovative and resilient organizations. Stay Connected: Benoy Thanjan Email: info@reneuenergy.com  LinkedIn: Benoy Thanjan Website: https://www.reneuenergy.com Website: https://www.solarmaverickpodcast.com/   Eric Ries Website: https://incorruptible.co       Website: https://howisincorruptiblegoing.com       Legal services (Virgil): https://tryvirgil.com    Linkedin:  https://www.linkedin.com/in/eries/   Please provide 5 star reviews      If you enjoyed this episode, please rate, review and share the Solar Maverick Podcast so more people can learn how to accelerate the clean energy transition.    Reneu Energy Reneu Energy provides expert consulting across solar and storage project development, financing, energy strategy, and environmental commodities. Our team helps clients originate, structure, and execute opportunities in community solar, C&I, utility-scale, and renewable energy credit markets. Email us at info@reneuenergy.com to learn more.  

On this week's Tech Nation, what sets a great company apart from the rest? Moira speaks with Eric Ries about his book, “Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great”. Then, Dr. Steve Harr tells us how Sana Biotechnology is working to engineer insulin-producing cells for Type I diabetics, without the need for immunosuppressant drugs.

Recorded live at #mtpcon London, Lily sits down with Emily Tate — former MD of Mind the Product for a broad debrief on the day's themes. They cover why product and design may matter more in an AI world than ever before, how heritage organisations can navigate transformation without the luxury of greenfield conditions, and what it actually takes to get internal stakeholders on side. Emily also makes a case for why SaaS isn't dead, why positioning fundamentals haven't changed despite the AI frenzy, and why remote work is draining the fun out of product teams.Chapters0:00 — Intro1:00 — The state of AI in product: still an inflection point3:18 — AI is a technology, not a moat4:57 — Keeping the humanity in product work6:13 — Advice for PMs new to the industry8:38 — Why conferences need both practical and inspirational talks10:24 — How to start speaking: find your local ProductTank13:46 — You don't need a novel idea to give a great talk16:01 — Charity Ibhadon's talk: product is hard, but it should be fun16:19 — Remote work and the slow erosion of joy at work19:15 — Innovating inside heritage organisations21:39 — Stop trying to educate stakeholders about product24:06 — April Dunford on positioning: what AI changes, and what it doesn't27:00 — The SaaS-pocalypse myth28:47 — Predictions: 12–18 more months of heavy AI talk30:59 — Filtering signal from noise: where Emily reads31:40 — Eric Ries' Incorruptible and building companies that resist corruptionKey takeawaysIf your only moat is AI, you don't have a moat. AI is a capability, not a product. The question is how you're using it to serve customers better than you could before — not whether you're using it at all.Building is no longer the bottleneck — deciding what to build is. That shift makes strong product and design thinking more important, not less.Stop trying to teach stakeholders about product. Drop the methodology, use their language, show them something tangible, and bring them along in ways that make sense to them — not to you.SaaS has a defensible edge. Products built on experience across hundreds of customers carry knowledge that a single company building its own solution can't replicate. That's a positioning story worth telling.Positioning fundamentals haven't changed. Sprinkling AI on your messaging doesn't sharpen it. Outside of tech, leading with AI can actively damage trust.You don't need a novel idea to give a great talk. Your version of a familiar concept might be the one that finally makes it click for someone. Start at a local ProductTank.Don't try to be someone else on stage. Find your style by doing it. Authenticity beats borrowed charisma.Remote work is eroding team joy in ways we're not measuring. The informal moments that build relationships and make work fun don't happen on Slack or in back-to-back video calls — and the resulting friction is real.Featured links  Incorruptible by Eric Ries — https://www.penguin.co.uk/books/460881/incorruptible-by-ries-eric/9780241692028The Decision Stack by Martin Eriksson — thedecisionstack.comChristian Idiodi — Silicon Valley Product GroupApril Dunford — aprildunford.comFind your local ProductTank — producttank.comMind the Product — mindtheproduct.comOur HostsLily Smith enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. She's currently Chief Product Officer at BBC Maestro, and has spent 13 years in the tech industry working with startups in the SaaS and mobile space. She's worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank Bristol and runs ProductCamp in Bristol and Bath.Randy Silver is a Leadership & Product Coach and Consultant. He gets teams unstuck, helping you to supercharge your results. Randy's held interim CPO and Leadership roles at scale-ups and SMEs, advised start-ups, and been Head of Product at HSBC and Sainsbury's. He participated in Silicon Valley Product Group's Coaching the Coaches forum, and speaks frequently at conferences and events. You can join one of communities he runs for CPOs (CPO Circles), Product Managers (Product In the {A}ether) and Product Coaches. He's the author of What Do We Do Now? A Product Manager's Guide to Strategy in the Time of COVID-19. A recovering music journalist and editor, Randy also launched Amazon's music stores in the US & UK.

Why do even good leaders succumb to corruption? This book summary reveals how financial gravity pulls companies toward unethical behavior.

Founders are told that if they work hard, build the right product and hire well, the outcome will follow. It's motivating. It's clean. And according to today's guest, it's mostly wrong.Mike Grossman has been CEO of six venture-backed Silicon Valley companies. Across them, he tried 18 different business models. Twelve failed. Five required layoffs. Three lived in persistent existential crisis. And yet all six were eventually acquired. Mike's story is one that far more founders actually live, but almost nobody tells.In this episode, Yaniv Bernstein sits down with Mike to dig into his new book, Failure Is An Option: a candid 44-essay collection drawn from three decades in the trenches. They explore the uncomfortable truth that luck dominates outcomes more than skill, why your business model is not your business, and how radical honesty is the most underrated leadership tool in a founder's kit.In this episode, you will:Learn about 'resulting': why confusing luck for skill costs founders in both directionsHear how Mike pivoted Tempo from building a Visa/Mastercard competitor to partnering with Mastercard, only to have the entire model wiped out overnight by a Senate amendmentDiscover the 'dreamers vs soldiers' framework for building teams that hold together when adversity strikesHear Mike's hard-won playbook for layoffs: why founders almost always cut too little, too late; what day two feels like; and why a smaller, denser team is often more productiveGet a clear framework for staying accountable for the process when the outcomes aren't in your controlTimestamps:00:00 Coming Up...00:34 On Today's Show: Mike Grossman on Managing Failure02:02 The Role of Luck and Timing03:41 Poker Strategy and 'Resulting'08:55 "The Business Model Is Not The Business"11:27 Tempo's Pivot13:28 Why Values Matter In A Crisis19:21 Talent Density and Layoffs: Cut Once, Cut Deep28:15 How AI Changes Hiring Pace32:15 Leading with 'Radical Honesty'36:33 Dreamers vs. Soldiers38:02 Managing Investors41:43 Luck, Agency, Process48:39 About 'Failure Is An Option'51:29 Closing ThoughtsResources mentioned'Failure Is An Option' by Mike Grossman: https://www.failureisanoption.comMike Grossman's Substack: https://failureisanoption.substack.comThinking in Bets by Annie Duke (the 'resulting' concept discussed): https://www.amazon.com/Thinking-Bets-Making-Smarter-Decisions/dp/0735216355'Incorruptible' by Eric Ries: https://www.incorruptible.co/Eric Ries's TSP episode: https://youtu.be/HQ7cP1lGyiM 'Powerful' by Patty McCord: https://www.amazon.com/Powerful-Building-Culture-Freedom-Responsibility/dp/1939714095Patty McCord's TSP episode: https://www.youtube.com/watch?v=BefnNLBEmXAThe Durbin Amendment (the legislation that killed Tempo): https://en.wikipedia.org/wiki/Durbin_amendmentThe PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us here on YouTube for full-video episodes: https://www.youtube.com/@startup-podcastGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/

We've built an economy that rewards destroying value. Eric Ries wants to know how we got here, and whether we can build our way out. Eric wrote The Lean Startup in 2011 and helped define a generation of entrepreneurs. Since then, he's watched promising, mission-driven companies get hollowed out, and he thinks he knows exactly why. His new book, Incorruptible: How Good Companies Go Bad and How Great Companies Stay Great, is his attempt to name what's happening, explain how we got here, and lay out a blueprint for building something better.  In this episode, Jessi and Eric discuss: What Eric calls "financial gravity": the systemic force that pulls organizations away from their mission and toward extraction Why shareholder primacy isn't ancient law; it's a 1980s invention that was never voted on by anyone The private equity problem: how you can taste the cost-cutting in your food when private equity buys your favorite restaurant Why today's best practices are actually value-destroying, and what the data says about the alternative The Public Benefit Corporation filing: a two-page form that could change what your company is legally obligated to do Why "it's always too early until it's too late," and how founders miss their window to protect their mission The AI layoff glee: why Eric thinks companies racing to replace people with robots is slow-motion suicide How to find opportunity in this moment, even if you've been laid off, and why trust is the most underrated asset in business today Follow Eric Ries and Jessi Hempel on LinkedIn.

What if the way most companies are run today—chasing short-term profits, cutting corners, exploiting customers, and ignoring employee well-being—is actually the opposite of what creates lasting organizational success? Eric Ries, author of the bestselling The Lean Startup and in his new book, Incorruptible, has spent decades studying how organizations can thrive over the long term while genuinely improving the lives of employees, customers, and communities. In Incorruptible, he argues that the most enduring, high-performing companies are guided by a mission that advances human flourishing and a principled ethos that shapes every decision and action. These organizations resist shortcuts, prioritize employee well-being, and refuse to squeeze customers—proving that ethics and excellence are inseparable. Eric brings these ideas to life with vivid examples. He examines 3M, where a strong corporate ethos fueled groundbreaking innovation like Post-it Notes, and shows what happens when organizations like them abandon their guiding principles. He highlights Sol Price's Price Club, a discount retailer which built extraordinary success by treating employees and customers with care, and how that culture carried forward when Price Club merged with Costco, where Jim Sinegal continued the same principles at an even larger scale. The conversation dives into why so few companies pursue this “road less traveled,” the perils of short-term thinking, and how leaders, boards, and investors can embrace principled, long-term leadership. Eric also shares actionable insights for individual leaders who want to build an incorruptible culture within their own teams—even when systems often reward the opposite. For anyone who cares about creating workplaces where employees thrive, where all people are treated with respect and dignity, and where long-term success doesn't come at the expense of human well-being, this episode is packed with insights and practical lessons. Listen now to discover how incorruptible organizations are built, why they matter, and what it takes to lead with principles, purpose, and care in a world that too often values the opposite. The post Eric Ries: Why Most Companies Are Built to Fail appeared first on Mark C. Crowley.

This is a recap of the top 10 posts on Hacker News on June 10, 2026. This podcast was generated by wondercraft.ai (00:30): macOS Container MachinesOriginal post: https://news.ycombinator.com/item?id=48469658&utm_source=wondercraft_ai(01:59): Building an HTML-first site doubled our users overnightOriginal post: https://news.ycombinator.com/item?id=48475483&utm_source=wondercraft_ai(03:28): German ruling declares Google liable for false answers in AI OverviewsOriginal post: https://news.ycombinator.com/item?id=48470248&utm_source=wondercraft_ai(04:57): πFSOriginal post: https://news.ycombinator.com/item?id=48480978&utm_source=wondercraft_ai(06:27): I'm Eric Ries, author of "The Lean Startup" and new book "Incorruptible" – AMAOriginal post: https://news.ycombinator.com/item?id=48477135&utm_source=wondercraft_ai(07:56): Mercedes‑Benz starts large‑scale production of electric axial flux motorOriginal post: https://news.ycombinator.com/item?id=48472877&utm_source=wondercraft_ai(09:25): PgDog is funded and coming to a database near youOriginal post: https://news.ycombinator.com/item?id=48476466&utm_source=wondercraft_ai(10:54): AWS Bedrock to require sharing data with Anthropic for Mythos and future modelsOriginal post: https://news.ycombinator.com/item?id=48473166&utm_source=wondercraft_ai(12:24): Chrome is looking to permanently drop MV2 extensionOriginal post: https://news.ycombinator.com/item?id=48471970&utm_source=wondercraft_ai(13:53): Claude Desktop spawns 1.8 GB Hyper-V VM on every launch, even for chat-only useOriginal post: https://news.ycombinator.com/item?id=48479452&utm_source=wondercraft_aiThis is a third-party project, independent from HN and YC. Text and audio generated using AI, by wondercraft.ai. Create your own studio quality podcast with text as the only input in seconds at app.wondercraft.ai. Issues or feedback? We'd love to hear from you: team@wondercraft.ai

A founder builds something people trust. Customers love it. Employees believe in it. Investors are happy.Then, slowly, something changes.The targets shift. The incentives change. The message stays the same – but the behaviour doesn't.And trust starts to fade.In this episode, I sit down with Eric Ries @theericriesshow – author of Incorruptible and The Lean Startup – and one of the most influential thinkers in modern entrepreneurship. We talked about why so many companies start with strong values and drift over time – even when leaders care about doing the right thing.Eric shares powerful stories – from Cloudflare's “unspoken mission” to Sol Price, the father of modern retail, and the paradox of success that can make great companies vulnerable.One idea keeps coming back:Communication isn't just what you say.It's what people see repeated in decisions, incentives and trade-offs.We explore why mission statements often fail, why jargon weakens clarity, and why trust – not strategy, not growth, not even innovation – shapes long-term success.We also talk about what happens under pressure.Because that's where leadership communication is tested.What You'll Learn:* Why people believe what you reinforce, not just what you say * How to align your message with incentives and decisions* Why inconsistent signals weaken trust inside teams* How to communicate purpose so it holds under pressure* What leaders do differently when they build lasting trustIn This Episode:03:45 – The story behind Incorruptible08:21 – Why business jargon weakens communication09:17 – Cloudflare's unspoken mission17:47 – External pressure and “financial gravity”24:55 – When people stop believing your message25:30 – You can't command an organisation28:46 – Sol Price and the power of ethos34:29 – The paradox of success47:01 – Trust as the most underrated assetIf you lead a team, build a business or communicate ideas for a living, this episode will change how you think about communication.We hope you enjoy it! ———————Eric Ries:* Book website: https://www.incorruptible.co/ * LinkedIn: https://www.linkedin.com/in/eries/ * X: https://x.com/ericries * Instagram: https://www.instagram.com/ericriesactual/ * Newsletter: https://news.theleanstartup.com/ * Podcast: https://www.youtube.com/@theericriesshow ———————IDEAS ON STAGE RESOURCES * Timeless Presenter & Confident Presenter (books) – free copy: https://bit.ly/claimyourbooks   * Business Presentation Revolution (book): https://www.ideasonstage.com/resources/books/business-presentation-revolution-book/ * The Confident Presenter Scorecard: https://ideasonstage.com/score * Free Web Class: https://www.ideasonstage.com/uk/events/   #IdeasOnStagePodcast #LeadershipCommunication #BusinessCommunication #OrganizationalCulture

New York Times bestselling author Eric Ries applies his startup philosophy to churches. Carey and Eric cover how to know when to take a risk, how to get past broke thinking in your church, and why the harder path is often easier.

The concept of "enshittification" has helped illuminate why companies and their products so often get worse over time, but the causes of this process are complex and multifaceted. In his new book Incorruptible, author Eric Ries presents a related but contrasting take on how good companies go bad, and how to build companies that resist the process. This week, Eric joins the podcast to talk all about the book and what we might be able to do to solve this problem. Get the book: https://www.incorruptible.co/

Why the best leaders treat uncertainty as a chance to learn, not a failure to avoid.Most companies are built to grow. Far fewer are built to stay true to their purpose as they do.Eric Ries is an entrepreneur, creator of the Lean Startup movement, and author of Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great. For Ries, innovation starts with a simple reality: nobody can predict the future. “If you're going to do something fundamentally new,” he says, “how are we supposed to forecast” what success will look like? Instead of relying on certainty, leaders should focus on learning. “If you cannot fail, you cannot learn.”In this episode of Think Fast, Talk Smart, Ries and host Matt Abrahams explore how leaders can communicate through uncertainty, turn setbacks into valuable insights, and build cultures rooted in trust. From the power of the build-measure-learn feedback loop to the importance of making “deposits” in a company's culture bank, Ries shares practical strategies for creating organizations that innovate, adapt, and stay true to their values as they grow.To listen to the extended Deep Thinks version of this episode, please visit FasterSmarter.io/premium.Episode Reference Links:Eric RiesEric's Book: IncorruptibleEp.56 Lean Messaging: How Simple Messages Really StickEp.54 Leadership and Ethics: How to Communicate Your Core Values  Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedIn Chapters:(00:00) - Introduction (02:21) - Lean Startup Fundamentals (04:03) - Business Plans vs. Reality (06:31) - Learning from Failure (08:11) - Why Companies Go Bad (10:49) - The Culture Bank (13:51) - The Final Three Questions (22:05) - Conclusion ********Thank you to our sponsors.  These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.Unleash your Superhuman potential with AI that meets you where you work. Learn more at superhuman.comJoin our Think Fast Talk Smart Learning Community and become the communicator you want to be. 

Eric Ries of the Lean Startup joins Nick to discuss The Hyper-Scaler CEO Whisperer and Founder of the Lean Startup Movement on Incorruptible Startups, Building to Thrive and Survive, and Creating a Governance Fortress. In this episode we cover: The Concept Behind "Incorruptible" The Story of Saul Price and FedMart The Governance Fortress and Legal Structures The Role of Mission-Driven Companies The Case of Novo Nordisk Advice for Founders The Importance of Mission-Driven Entrepreneurship Eric's Approach to Advice Guest Links: Eric's LinkedIn Eric's X Eric's Newsletter  Eric's Podcast The host of The Full Ratchet is Nick Moran of New Stack Ventures, a venture capital firm committed to investing in founders outside of the Bay Area. We're proud to partner with Ramp, the modern finance automation platform. Book a demo and get $150—no strings attached.   Want to keep up to date with The Full Ratchet? Follow us on social. You can learn more about New Stack Ventures by visiting our LinkedIn and Twitter.

How do companies create entirely new markets—and why are the best organizations rethinking profit, trust, and corporate purpose? Join us for a thought-provoking conversation with Bruce Cleveland, author of Market Engineering, and Eric Ries, author of Incorruptible. We'll explore what “Market Engineering” really means and why companies must actively shape markets to stay ahead, why trust has become one of the most valuable assets an organization can build, and how mission-driven companies outperform during times of disruption. We'll also discuss why the era of shareholder primacy is being challenged, what comes next for corporate leadership, and how AI governance, healthcare, climate markets, and corporate accountability are reshaping the future of business. If you care about the future of leadership, innovation, and building enduring companies in the AI era, you won't want to miss this one.

What if the problem isn't that a few companies got greedy? What if the problem is that we built a system that teaches companies to sell us out? In this episode, Eric Ries joins us to explain the economic lie sitting underneath so much of modern business: that companies exist to extract as much value as possible for shareholders, even if that means making the product worse, treating employees poorly, breaking customer trust, and slowly destroying the very thing that made the company great. We talk about why so many once-loved brands seem to get worse over time, why Costco has managed to resist the pressure, what Amazon reveals about the tradeoff between customer obsession and company decay, and why “good governance” may actually be helping create weaker companies. This conversation will change how you think about capitalism, Wall Street, private equity, and the companies we interact with every single day. https://www.incorruptible.co/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Brainy Business podcast, Melina Palmer welcomes Eric Ries, the renowned author of The Lean Startup and his latest book, Incorruptible. Together, they explore the complexities of building sustainable organizations that resist the corrosive forces of financial gravity and short-term thinking. Eric shares compelling stories of well-intentioned founders whose visions were undermined by systemic pressures, revealing the hidden incentives that can lead companies astray. Listeners will gain insights into the concept of financial gravity and how it shapes behavior within organizations, often pulling them away from their original missions. Eric discusses the importance of aligning corporate governance with values that prioritize long-term success over immediate profits. He also highlights innovative companies that have successfully navigated these challenges by implementing structures designed to promote integrity and mission alignment. This episode is essential for founders, leaders, and anyone interested in creating organizations that can thrive sustainably. Eric's insights will inspire you to rethink the rules of the game and consider how you can build a company that remains true to its values while achieving lasting success. In this episode: Understand the concept of financial gravity and its impact on organizational behavior. Learn about the systemic pressures that can lead well-intentioned founders astray. Explore the importance of aligning corporate governance with long-term values. Discover examples of companies successfully resisting financial gravity. Gain actionable insights on how to build a sustainable and mission-driven organization. Get important links, top recommended books and episodes, and a full transcript at thebrainybusiness.com/XXX. Get important links, top recommended books and episodes, and a full transcript at thebrainybusiness.com/XXX. Looking to explore applications of behavioral economics further?  Learn With Us on our website. Subscribe to Melina's Newsletter Brainy Bites.  Let's connect: Send Us a Message Follow Melina on LinkedIn The Brainy Business on Youtube The Brainy Business on Instagram Learn With Us on our website. Subscribe to Melina's Newsletter Brainy Bites. 

Eric Ries is an author, podcaster, and founder of The Lean Startup. He hosts The Eric Ries Show and his notable books Incorruptible: Why Good Companies Go Bad... and How Great Companies Stay Great, The Lean Startup, Farther, Faster, and Far Less Drama, The Leader's Guide, and The Startup Way. Greg and Eric discuss why startups and corporations lose their mission through shifts from founder-to investor-control, changing from long-term focus to short-term focus, and purpose-driven to profit-driven behavior. Eric argues governance is “organizational soul craft” and critiques shareholder primacy as a recent, judge-and-academic-driven ideology that creates unaccountable short-term pressure, metric surrogation, and value destruction, even for shareholders.  Eric also explains how markets reward short-term cost-cutting (e.g. reduced R&D), and why mission-driven companies can outperform. He outlines practical protections such as writing mission primacy into charters, converting to Public Benefit Corporations, and stronger structures like foundation ownership (e.g. Novo Nordisk and Patagonia). *unSILOed Podcast is produced by University FM.* Episode Quotes: Mission-driven or mission-hopeful? 12:39: So I think for companies, we're seeing this world now where we have a divergence between the mission statement and the actual mission or purpose of the organization. So the mission statement is lofty. I tell the story in the book of Silicon Valley Bank before it collapsed. Its mission statement was something like, “To advance the innovation economy,” or whatever. But its actual legal purpose was just maximize shareholder value. So this divergence caused the collapse of the bank. And so, first of all, if you have a mission statement, but your purpose says “any lawful act or activity,” you're lying. Just so you know, you are lying to your customers. You are lying to your employees. You're lying to everyone you say that mission to because, according to current legal theory, you could be replaced at a moment's notice by your investors, who will then can change the mission to whatever they want. I call that not being mission-driven. You are mission-hopeful. You're hoping nobody will do this to you in the future. Governance is organizational soul craft Governance sounds really boring, but it's really the art of organizational soul craft. It's actually really interesting. And if we can get leaders and founders to pay more attention to it, they can have a much higher probability of their organization enduring. The age of temporary organizations 27:46: I say we've entered an era of temporary managers running temporary organizations for the benefit of temporary owners because executive tenure, company lifespan, and average holding period of stocks have all collapsed in the last, especially the last twenty-five years, let alone the last forty years. So, I don't think it's possible to really have—it's very difficult to build a value-creating organization in that span, and the markets will punish you for doing so. Show Links: Recommended Resources: Governance Shareholder Primacy Overlapping Consensus Silicon Valley Bank Andy Rachleff Environmental, Social, and Governance Mark Zuckerberg Guest Profile: LinkedIn Profile Wikipedia Page The Lean Startup Social Profile on X Guest Work: The Eric Ries Show YouTube Channel Amazon Author Page Incorruptible: Why Good Companies Go Bad... and How Great Companies Stay Great The Lean Startup by Eric Ries – How Today's Entrepreneurs Use Continuous Innovation to Build Successful Businesses The Leader's Guide The Startup Way: How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-Term Growth Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Eric Ries is the author of Lean Startup (millions of copies sold), serial founder, ex-EIR at Harvard, and author of a new book: Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great.Why is this relevant? Most climate startups optimize for growth and capital, not governance. That's how mission-driven companies get sold, diluted, or pointed in the wrong direction over time.From the book summary: “Drawing on two decades of work with founders, CEOs, investors, and institution builders, Ries shows how these failures arise predictably, and how they can be prevented. He reframes corporate governance not as bureaucracy or compliance, but as a creative and strategic act at the heart of building enduring, mission-controlled companies.”Why it mattersMost climate founders focus on product, capital, and growth. Almost none design governance early. That's how companies built to solve climate problems end up owned by actors working against them.In this episode:The Lean Startup breaks at mission scale – MVPs and rapid iteration work early. But mission-driven companies need a long-term philosophical foundation to survive the “flat part of the curve.”Success creates a dangerous new asset: trust – Mission-driven companies generate outsized trust with customers, employees, and society. That trust becomes exploitable as companies scale.The system is designed to extract, not protect – Delaware C-Corps are legally oriented toward shareholder value maximization. Over time, this pressures companies to trade mission for liquidity.The Revlon Doctrine is the forcing function – Once a company is for sale, boards must choose the highest bidder. Even if it destroys the original mission.Real example: mission failure at scale – A UK therapeutics company was sold to a tobacco firm offering a slightly higher bid. Within ~3 years, ~$900M in value was wiped out.Quick fix most founders ignore – Converting to a Public Benefit Corporation (PBC) can be done with a simple filing. It allows balancing mission and shareholder value. Only ~5–10% of climate companies have done this.Advanced structures for long-term control -  Foundations, trusts, and employee ownership models preserve mission across decades. Data across ~54,000 companies shows better growth, retention, and resilience.Investor objections are often weak - “It's unusual” or “others won't like it.” But climate investing is already a non-consensus bet. Governance should be, too.--Join our confidential CEO community.Private CEO group for VC/PE-backed climate tech founders navigating capital, strategy, and scale. Capped at 45 CEOs. See if you're a fit → entrepreneursforimpact.comJoin 40,000 professionals who get our newsletter.Climate tech finance, strategy, leadership. 2-min read. → entrepreneursforimpact.substack.comLeave a podcast review.If you got value, take 30 seconds and do the community a favor. It helps push more capital and talent toward scalable climate solutions.

How small business owners can build mission-driven companies that earn trust, create long-term value, and avoid the traps that cause good businesses to lose their way. Show Notes Page: https://www.thehowofbusiness.com/609-eric-ries-incorruptible/ What causes good companies to go bad? According to Eric Ries, author of The Lean Startup and his new book Incorruptible, it often begins when organizations lose sight of their true mission and start making decisions based solely on short-term financial results. In this episode, Henry Lopez speaks with Eric Ries about how entrepreneurs can build businesses that stay true to their purpose as they grow. Eric shares why mission is much more than a statement on a wall, how trust becomes a powerful competitive advantage, and why governance structures matter even for small businesses. They discuss real-world examples from companies like Cloudflare, Patagonia, Costco, and Taylor Guitars, exploring how organizations can make principled decisions that strengthen trust and create long-term value. Eric also explains why profit is often misunderstood and how business owners can think differently about profitability, purpose, and organizational longevity. The conversation concludes with Eric's thoughts on how AI is accelerating entrepreneurship and why founders who move quickly, learn rapidly, and remain grounded in their mission will be best positioned for the future. Whether you're launching a startup, leading a growing company, or planning for succession, this episode offers valuable insights on building a business that endures. Eric Ries is an entrepreneur, author, and creator of the Lean Startup methodology. His work on innovation, entrepreneurship, governance, and long-term company building has influenced founders and business leaders around the world. He is the bestselling author of The Lean Startup, The Startup Way, and Incorruptible. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run, grow and exit your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

Eric Ries is the author of the New York Times bestseller The Lean Startup, which is responsible for many of the terms commonly used in tech today, including minimum viable product and the build-measure-learn cycle. And his new book is titled, Incorruptible: Why Good Companies Go Bad... and How Great Companies Stay Great. Over the last two decades, Eric's ideas about continuous innovation, long-term thinking, governance, and market reform have reshaped company building and management practices. He is the creator of the Lean Startup method, is founder of The Long-Term Stock Exchange and Answer.Ai among other companies, and has served as an entrepreneur-in-residence at Harvard Business School and IDEO.  In this episode we discuss the following: Things aren't always the way they are because they have to be—they're often that way because someone benefits from them staying that way. And over time, those systems start to feel inevitable, even when they're not. Eric's story about using long-term thinking to build the Long-Term Stock Exchange is an inspiring reminder that change often comes from outside the system, and requires persistence in the face of pressure. I love Eric's perspective on mission primacy. The best organizations aren't built just to maximize profits—they're built around a purpose. They exist to solve a real problem, to create something meaningful. And when the mission comes first, profits aren't the goal—they're the result. And maybe the most practical takeaway is to not set our goals too low. Before all of the great people became the great people, they were just a student, just a worker, just someone trying to figure things out. As Eric said, “If you see the opportunity for real, lasting, profound change, don't shy away. Give it a shot. You never know what you might birth in those moments that feel the darkest, that feel the most impossible.”

What if the biggest threat to your company is not competition, but the systems everyone told you to trust?In this episode, Alisa Cohn sits down with Eric Ries, creator of the Lean Startup methodology and bestselling author of The Lean Startup, The Startup Way, and Incorruptible, for a conversation about leadership, corporate governance, innovation, and why so many modern companies lose their way as they grow.Eric unpacks the dangerous side of “best practices,” why shareholder primacy often destroys long-term value, and how financial pressure quietly reshapes company culture from the inside out. He also shares the untold story behind Costco's governance model, why Anthropic's structure matters in the AI race, and what founders misunderstand about speed, alignment, and leadership integrity.You'll learn:Why many “best practices” are actually value destroyingWhat Eric Ries means by “financial gravity”How companies lose their mission after founders lose controlWhy Costco became one of the strongest governance models in businessThe hidden danger of shareholder primacyWhy trustworthiness may be the most underrated asset in businessHow Lean Startup was misunderstood by most foundersThe real purpose behind MVPs and rapid experimentationWhy principles create faster companies, not slower onesHow aligned teams move faster with less management overheadWhat Anthropic is doing differently with AI governanceWhy constraints often create breakthrough innovationThe leadership lesson Eric learned from nearly compromising his own principlesHow founders can build companies their grandchildren will be proud ofWe talk about:00:00 Why Eric Ries says builders are “under siege”02:00 The hidden problem with modern business “best practices”05:00 Why shareholder primacy destroys long-term companies08:00 The untold Costco and Sol Price story12:00 How Costco built a governance fortress16:00 Understanding “financial gravity” inside organizations19:00 Why Costco shareholders defended leadership decisions22:00 The problem with management entrenchment24:00 Why corporations should function more like balanced systems26:00 Anthropic's governance structure and AI leadership30:00 Why checks and balances do not kill innovation32:00 The real philosophy behind Lean Startup35:00 Why principles create speed inside organizations38:00 The overlooked role of trust and alignment40:00 Why great leaders intentionally make things harder42:00 The danger of compromising on core values44:00 Eric's hardest leadership decision46:00 What founders misunderstand about success and power47:00 How to build companies designed to last generationsFollow Eric onLinkedIn: https://www.linkedin.com/in/eries/Website: https://theleanstartup.com/ Connect with Alisa!Follow Alisa Cohn on Instagram: @alisacohnTwitter: @alisacohnFacebook: facebook.com/alisa.cohnLinkedIn: https://www.linkedin.com/in/alisacohn/Website: http://www.alisacohn.comDownload her 5 scripts for delicate conversations (and 1 to make your life better) Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon

Eric Ries, who helped so many entrepreneurs build phenomenally successful businesses based on his Lean Startup philosophy, is back with a new book called Incorruptible. The book explains why some companies succeed over the long term, while others wither. I asked him to tell us the stories of the AI companies he’s worked with and studied, and talk about how he used AI help him research his book. Eric Ries is the entrepreneur and author behind The Lean Startup, one of the most influential startup books of the last decade. He has advised founders and companies around the world on innovation, long-term thinking, and organizational design, and he also helped shape governance structures for mission-driven AI companies like Anthropic. Sponsored byZapier More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

This week on the Do Good to Lead Well podcast, I sit down with bestselling author Eric Ries for a timely and thought-provoking conversation about leadership, mission, and the growing crisis of short-term thinking in business.Eric first transformed the entrepreneurial world with The Lean Startup. In his latest book, Incorruptible, he tackles a new challenge: why so many organizations lose sight of their purpose, compromise their values, and drift away from the very mission that made them successful in the first place.Together, we explore why many traditional business “best practices” are no longer serving leaders, employees, or society — and what it takes to build organizations that can withstand the pressures of short-term performance, protect trust, and stay anchored in their values over time.Through powerful stories, real-world examples, and surprising data, listeners learn how organizations can defend their mission, outlast competitors, and resist the economic “gravity” that pulls so many companies into compromise. From redefining profit as human flourishing to making trust and love into competitive advantages, the episode offers a blueprint for building companies that not only succeed financially, but endure.Whether you're a founder determined to preserve your mission, or an executive seeking to build a culture of integrity, this episode is packed with practical guidance and inspiration. Tune in to discover what it truly means to become an incorruptible force for the good of your business and the good of humanity.What You'll Learn- The perils of “best practices.”- Corruption isn't just a crime – It's losing your purpose.- How the moral logic of capitalism has been lost.- Redefining profit: Maximizing human flourishing.- Mission (not money) makes companies endure.- Trust and love are competitive advantages.- Governance isn't boring. It's your organization's DNA.- Does growth kill mission? The risk is real. The reality does not have to be.- You can build incorruptible companies: An evidence-based business case.Podcast Timestamps(00:00) - A Special Topic and Guest(01:49) - From the Lean Start-up to Incorruptible(04:07) - Defining and Diagnosing Corruption(08:32) - The Moral Logic of Capitalism and Value Creation(13:03) - Redefining Profit and Human Flourishing(19:15) - Mission Drift and Protecting Organizational Purpose(22:01) - Outliers: Exceptional Companies and New Best Practices(25:29) - Financial Gravity, Longevity, and Employee Ownership(30:00) - Trust as Organizational Currency(34:23) - The Long Term Stock Exchange and Long-Termism(35:20) - Love, People-First Leadership, and Real Competitive Advantage(41:23) - Governance, Board Dynamics, and Creating Incorruptible Organizations(44:46) - Lessons from Case Studies: Zita Cobb and Beyond(49:16) - Closing Reflections and Practical ResourcesKEYWORDSPositive Leadership, Incorruptible, Integrity, Do Good to Lead Well, Long Term Thinking, Effective Governance, Market Reform, Lean Startup Method, Company Culture, Avoiding Short Term Thinking, Corruption, Capitalism, Value Creation, Shareholder Primacy, Business Ethics, Corporate Mission, Profit Redefinition, Human Flourishing, Stakeholder Alignment, Organizational Trust, Financial Gravity, Mission Controlled Companies, Organizational Character, CEO Success

In this episode of FOMO Sapiens, Patrick McGinnis sits down with Eric Ries, creator of the Lean Startup method and author of the New York Times bestseller The Lean Startup, to discuss his bold and urgently needed new book, Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great. Eric's core argument is as simple as it is unsettling: the corruption that destroys great companies is not primarily a problem of bad actors or weak ethics; it is structural. The systems governing organizations, ownership, incentives, accountability, board composition, and decision-making quietly reshape behavior over time until even principled leaders are producing outcomes they never intended. Drawing on two decades of work with founders, CEOs, and investors, and on vivid case studies from Costco, Patagonia, and H-E-B, Eric makes the case that incorruptibility is not a fantasy — it is a design problem, and builders have more agency than they think. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this special episode, Eric Ries, author of the 2011 bestseller "The Lean Startup," discusses his new book, "Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great." Ries explains why he's redefining profit as the maximization of human flourishing, reveals his role advising Anthropic's founders on their corporate structure, and makes the case that the era of shareholder primacy is already over. He also discusses the fall of Whole Foods, the Musk v. OpenAI trial, and why he believes mission-controlled companies dramatically outperform. GeekWire's Todd Bishop recorded this conversation with Ries after interviewing him on stage at Seattle Flow Startup Day on May 15. See omnystudio.com/listener for privacy information.

In an era of relentless pressure for quarterly growth, is it even possible for a large brand to stay true to its core mission, or is compromising a brand's values just an inevitable part of achieving scale?Agility requires more than just reacting quickly to market changes. It requires a resilient, long-term mission that acts as a north star, ensuring that every pivot and experiment builds enduring value, not just short-term gains.Today, we're going to talk about the tension that every marketing leader feels: the conflict between the relentless demand for measurable, short-term results and the need to build a brand with a durable, long-term mission. We'll explore how the very systems designed to measure success can sometimes corrupt a company's purpose, and how a new definition of value can create a strategic advantage that outlasts fleeting market trends.To help me discuss this topic, I'd like to welcome, Eric Ries, Author of The Lean Startup, and the new book, Incorruptible. About Eric Ries Over the last two decades, Eric Ries's ideas about continuous innovation, long-term thinking, governance, and market reform have reshaped company building and management practices. He is the creator of the Lean Startup method, and the author of the New York Times bestseller The Lean Startup; The Leader's Guide; and The Startup Way. As a founder, he has put his own ideas into practice with The Long-Term Stock Exchange (LTSE); Answer.AI, an AI R&D lab; the Lean Startup Co, which teaches and supports the implementation of Lean Startup; Virgil, a legal services startup; and IMVU, where the ideas that became the Lean Startup method were forged. On his podcast, The Eric Ries Show, he talks to guests including world-class technologists, thought leaders, and executives working to build profitable companies for the long-term benefit of society. He lives in the San Francisco Bay Area with his wife and three children. Eric Ries on LinkedIn: https://www.linkedin.com/in/eries/ ---------- Resources ---------- The Lean Startup: https://www.leanstartup.co The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Get Incorruptible by Eric Ries: https://amzn.to/4dERCRyDrive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fDon't miss We Make Future - the International Festival of Innovation in AI, Tech, and Digital Marketing, June 24-26 in Bologna. Learn more: https://aglbrnd.co/r/c80991afff416bb2The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

Eric Ries, author of Incorruptible, talks about how to stay focused on a missionSee omnystudio.com/listener for privacy information.

Hey friends, Chase here Eric Ries is back on the show, and this conversation goes far beyond startups, venture capital, or the mechanics of building a company. You probably know Eric as the author of The Lean Startup, the book that changed how founders, creators, entrepreneurs, and teams think about building something new. His work helped popularize ideas like continuous innovation, validated learning, experimentation, and staying close to the customer instead of getting lost in theory, ego, or endless planning. But this episode is not just about how to start something. It's about how to protect the thing you've built once it starts working. Eric's new book, Incorruptible: Why Good Companies Go Bad…and How Great Companies Stay Great, asks a question that feels especially urgent for creators, entrepreneurs, founders, and leaders right now: How do you build something that can grow without being captured, corrupted, or hollowed out? That question matters whether you're running a company, building a personal brand, growing a creative practice, launching a product, choosing clients, working with sponsors, or trying to do work that actually reflects your values. Because success is not neutral. Success brings attention, opportunity, money, investors, partners, platforms, algorithms, expectations, incentives, shortcuts, and people who may not share the reason you started in the first place. One of Eric's most powerful lines in this conversation is this: "Success is not a source of strength. It is a liability, because success attracts predators." That idea is the center of this episode. If you've ever built something that started to work, you know exactly what he means. The thing that made your work powerful can become the thing other people want to capture. The trust you built can become something others want to monetize. The values that made your community believe in you can suddenly feel inconvenient when there's more money on the table. This conversation is about how to stay awake in the middle of that pressure. We talk about defining what you stand for, making decisions before the pressure arrives, treating trust as an asset, saying no to misaligned opportunities, and building something that can grow without losing its soul. Why This Conversation Matters Right Now We are living in a strange moment for creators and entrepreneurs. On one hand, there has never been more opportunity. An individual with a laptop, a camera, a newsletter, a product, an idea, or a point of view can reach people directly. You can build an audience, launch a business, compete with massive companies, and create a brand around your name, your work, your taste, your values, and your trust. That is extraordinary, but it also comes with a real cost. The forces shaping our work have never been more intense. Platforms reward outrage. Algorithms reward simplification. Investors reward speed. Markets reward extraction. The pressure to be louder, faster, more polarizing, more optimized, and more "growth-minded" is everywhere. Eric describes this pressure as a kind of gravity. It is the gravity of platforms, incentives, success, and other people's definitions of winning. If we are not conscious of those forces, they shape us without our permission. That is one of the biggest themes in this episode: you are always being shaped by the systems you participate in. The question is whether you are awake enough to notice, honest enough to name it, and disciplined enough to choose a different path when the incentives start pulling you away from who you actually want to be. What We Explore in This Episode Why success can become a liability when it attracts people, money, platforms, and incentives that want to capture what you've built. How creators get shaped by platforms and why the algorithm can quietly tune your voice, values, and identity toward whatever gets the most engagement. Why trust may be the most valuable asset in business and why it is so easy to destroy with one short-term decision. How to define an ethos before outside pressure, money, growth, or status starts making decisions for you. Why "harder is easier" when your principles are clear enough to remove debate from the moments that matter. How companies, creators, and brands slowly trade away their soul through small compromises that seem harmless in the moment. Why alignment matters more than scale when choosing clients, customers, sponsors, platforms, partners, and investors. How to build something durable without losing the trust, purpose, and values that made it worth building in the first place. The Core Idea: Growth Without Betrayal The real test of success is whether you can grow without betraying what made you worth trusting. It is easy to talk about values when nothing is on the line. It is easy to say you care about quality, access, creativity, service, truth, community, or long-term thinking when the stakes are low. But values only become real when they cost you something. That might happen when there is a big check on the table from a misaligned sponsor. It might happen when an investor wants a different path than the one you set out to build. It might happen when the algorithm rewards a version of you that is more inflammatory, less nuanced, and less honest. It might happen when you can quietly take the shortcut, ship something you don't believe in, or make a decision that no one will notice in the short term. Those are the moments that reveal the truth. Not the words on the wall, not the mission statement, not the brand deck, and not the beautifully written values page. The decision is the proof. Eric's argument is that if you want to build something incorruptible, you have to know what you stand for before those moments arrive. Once the pressure is here, it becomes much harder to think clearly. Success Attracts Predators One of the most powerful parts of this conversation is Eric's warning about success. Most of us are trained to think of success as pure upside: more customers, more revenue, more attention, more leverage, more opportunity, and more proof that the thing is working. Eric flips that idea on its head. Success is not only a source of strength. It is also a liability, because the more valuable your work becomes, the more attractive it becomes to people and systems that want to use it for their own ends. That can look like: Investors who want growth at any cost. Platforms that reward you for becoming a more extreme version of yourself. Partners who want access to your audience but do not share your values. A company acquiring a beloved brand and slowly stripping away what people trusted about it. Your own internal pressure to keep the numbers moving up and to the right, even when the work starts to feel misaligned. This is where corruption often begins. Not with one giant evil decision, but with tiny tradeoffs. A small compromise here, a slightly misaligned deal there, a decision that seems harmless because "no one will notice," or a shortcut taken because the quarter is tight. Over time, the thing that made you trusted starts to erode. The work still looks successful from the outside, but inside the machine, something essential has been traded away. The Gravity of Platforms Eric and I also talk about the pressure creators face from platforms. This part is especially relevant if you make anything for the internet. The promise of platforms is access. You can reach people, publish instantly, build a community, and grow a business without asking for permission from traditional gatekeepers. That is powerful, and I don't want to minimize how much opportunity that has created. But platforms also have values. Not values in the human sense, but values in the incentive sense. They reward certain behaviors and punish others. They reward what keeps people clicking, watching, reacting, arguing, and coming back. Over time, creators start to adapt. You post something thoughtful and nuanced, and almost nobody sees it. You post something sharper, more polarizing, more emotionally charged, and suddenly the platform lights up. That teaches you something, whether you want it to or not. The danger is that you start to confuse what the algorithm rewards with what people actually need. You begin making tiny adjustments: a stronger hook, a more controversial angle, less complexity, more certainty, more outrage, less truth. Eventually, you may not even notice that your voice has changed. That is the gravity Eric is talking about. It is not a force that announces itself. It is a force that quietly pulls until one day you realize you have been shaped by something you never consciously chose. Trust Is a Bank Account One of my favorite ideas from Eric's book is what he calls the culture bank. The idea is simple: trust is an asset. Every time you make a sacrifice for the sake of a principle, you make a deposit. Every time you betray a principle for short-term gain, you make a withdrawal. Eric's rule is almost painfully simple: Only make deposits. Never make withdrawals. Of course, we are human. We make mistakes. Sometimes we think we are doing the right thing and we get it wrong. Sometimes something breaks, a customer gets disappointed, or a decision does not land the way we intended. That is not the point. The point is not perfection. The point is to avoid intentional withdrawals. Don't knowingly trade trust for a quick hit. Don't knowingly betray the values that made people believe in you. Don't knowingly cash out your reputation for something that will not matter a year from now. Because trust takes a long time to build and almost no time to destroy. When you are a creator, founder, or entrepreneur, trust is not a soft idea. It is the business, the brand, the relationship, and the reason people come back. Harder Is Easier Another principle Eric shares is this: harder is easier. At first, that sounds backwards, but the more you sit with it, the more it makes sense. When your principles are unclear, every decision becomes a debate: Should we take this client? Should we work with this sponsor? Should we ship something that is not good enough? Should we raise prices in a way that violates what we promised? Should we optimize for short-term revenue even if it damages long-term trust? If you don't know what you stand for, every one of those moments requires a new meeting, a new justification, a new argument, and a new rationalization. When your principles are clear, many decisions become simpler. Not always easier in the short term, but simpler. You already know what the answer is. You may still have to do the hard work, find another way, absorb some pain, or get more creative, but you don't have to wonder who you are. For a creator, this might mean knowing the kind of clients you will not take. For a founder, it might mean knowing the kind of investors you will not accept. For a leader, it might mean knowing the kind of culture you will not tolerate. For a brand, it might mean knowing which promises are sacred. Values Are Not Decoration We also talk about the difference between values as corporate decoration and values as operating instructions. Most of us have seen the empty version: company values on a wall, mission statements nobody remembers, and nice words that disappear the second the business is under pressure. Real values are different because real values shape decisions. They influence who you hire, who you fire, who you serve, what you build, what you refuse, how you respond when something goes wrong, and what you do when nobody is watching. At CreativeLive, one of our core values was access. That value shaped the business model. It shaped the decision to make live classes available for free while we were creating them. It shaped the way people encountered the brand and the way the community experienced the work. Yes, there were plenty of moments where people looked at that and asked why we were giving so much away. But that was the point. Access wasn't a slogan. It was a decision, and the decision is what made the value real. Alignment Beats Anyone With a Dollar Toward the end of the conversation, we talk about one of the most important lessons for creators: not every customer is your customer. Early on, this can be hard to hear. When you're trying to make a living with your camera, your writing, your design work, your product, your ideas, or your creative practice, the temptation is to say yes to anyone with a dollar and a heartbeat. I get it. I've been there. Over time, though, the goal is not to work with everyone. The goal is to find the right people. The right clients. The right customers. The right sponsors. The right collaborators. The right platforms. The right partners. The right community. When I was making millions of dollars a year as a photographer, I didn't need millions of customers. I needed a small number of deeply aligned clients. That is true for a lot of creative businesses. Scale is seductive, but alignment is durable. When you know your values, it becomes easier to choose who you want to work with and just as importantly, who you don't. About Eric Ries Eric Ries is an entrepreneur, author, and long-term thinker whose ideas have shaped how companies are built and managed over the last two decades. He is the creator of the Lean Startup method and the author of the New York Times bestseller The Lean Startup, as well as The Leader's Guide and The Startup Way. As a founder, Eric has put his ideas into practice through The Long-Term Stock Exchange, Answer.AI, the Lean Startup Co, Virgil, and IMVU, where the ideas that became the Lean Startup method were forged. His new book, Incorruptible: Why Good Companies Go Bad…and How Great Companies Stay Great, explores why organizations lose their way and how leaders can build companies that endure without losing their soul. Follow Eric Ries LinkedIn X Instagram TikTok Newsletter Incorruptible The Eric Ries Show YouTube Timecodes 04:20 – Why this is an unusually powerful time to be a creator 06:31 – Why Eric says all of his books come from pain 07:29 – How platforms shape creators through algorithmic gravity 10:58 – Eric describes the war for the soul of the economy 13:40 – Chase shares what happened after raising venture capital for CreativeLive 17:17 – Why corruption often looks more like corrosion than scandal 19:52 – Why success attracts predators 21:35 – What Steve Jobs understood about defending principles 23:09 – Why companies need integrity and the ability to keep a promise 25:44 – How real values shape hiring, decisions, and culture 31:35 – Eric explains the "culture bank" and why trust is an asset 33:55 – Why the rule is simple: only make deposits, never withdrawals 36:05 – Chase shares the CreativeLive value of access 38:19 – How to recover when you make a mistake 44:16 – Why creators should choose alignment over anyone with a dollar 46:15 – Why the right audience matters more than the biggest audience 48:41 – Eric's new book, Incorruptible Questions to Ask Yourself If you want to turn this episode into action, take a few minutes with these questions: What do I actually stand for in my work? Where am I letting outside incentives shape my decisions without realizing it? What kind of success would I not want if it required betraying my values? Where have I confused growth with alignment? Which clients, customers, platforms, sponsors, or partners are pulling me away from the work I want to be known for? What is one trust deposit I could make this week? What is one trust withdrawal I need to stop making? What promise do I want my work to make and keep? A Simple Practice for Staying Incorruptible Here's something practical you can do this week. Write down three lists and be brutally honest with yourself: What I stand for: the values that should guide your work, offers, partnerships, clients, platforms, and decisions. What I will not trade: the principles you are unwilling to sacrifice for money, growth, attention, status, convenience, or approval. What I need to change: the places where your current behavior is not aligned with what you say you believe. This is not a branding exercise, and it is not about coming up with impressive words. It is about making decisions easier before the pressure arrives. Because when the opportunity shows up, when the money is on the table, when the algorithm rewards the wrong thing, when the shortcut looks harmless, you want to already know who you are. Final Thought The longer I build things, the more I believe that trust is everything. Trust is what makes people come back. Trust is what makes a brand durable. Trust is what makes a creative career sustainable. Trust is what allows a company, a community, a body of work, or a reputation to compound over time. But trust is also fragile. It can be spent, traded, and quietly eroded by decisions that seem small in the moment. That is why this conversation with Eric matters. The goal is not just to build something successful. The goal is to build something worthy of the success it earns: something aligned, durable, and trustworthy enough that people can believe in it over the long term. Until next time: know what you stand for, protect the trust you've built, and build something that can grow without being captured.

What happens when the author of The Lean Startup starts questioning the very system that built Silicon Valley? In this episode of Remarkable People, Eric Ries joins Guy Kawasaki to unpack the ideas behind his new book, Incorruptible, and explain why so many great companies lose their soul as they grow. Eric explores corruption in modern business, the dangers of shareholder primacy, and why companies like Costco and Novo Nordisk have resisted the pressures that break other organizations. He also shares how founders can build structures that protect trust, mission, and long-term thinking from the start. If you've ever wondered whether companies can scale without selling out, this conversation will challenge the way you think about capitalism, leadership, and innovation.--Guy Kawasaki is on a mission to make you remarkable. His Remarkable People podcast features interviews with remarkable people such as Jane Goodall, Marc Benioff, Woz, Kristi Yamaguchi, and Bob Cialdini. Every episode will make you more remarkable.With his decades of experience in Silicon Valley as a Venture Capitalist and advisor to the top entrepreneurs in the world, Guy's questions come from a place of curiosity and passion for technology, start-ups, entrepreneurship, and marketing. If you love society and culture, documentaries, and business podcasts, take a second to follow Remarkable People.Listeners of the Remarkable People podcast will learn from some of the most successful people in the world with practical tips and inspiring stories that will help you be more remarkable.Episodes of Remarkable People organized by topic: https://bit.ly/rptopologyListen to Remarkable People here: **https://podcasts.apple.com/us/podcast/guy-kawasakis-remarkable-people/id1483081827**

What if the way we think about business value, trust, and capitalism itself is fundamentally broken? Eric Ries' The Lean Startup changed how a generation of entrepreneurs build companies. Now, Ries takes aim at some of the most sacred business assumptions today in his new book, Incorruptible. Ries joins Rapid Response to share what he witnessed firsthand in the clash between Anthropic and the US government, and why he believes the current system is failing the very people it's supposed to serve. He also brings in-the-trenches stories from Cloudflare, Novo Nordisk, and Whole Foods to make the case that courage, not capital, may be the most undervalued asset in business right now.Visit the Rapid Response website here: https://www.rapidresponseshow.com/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Why do so many organizations lose their way as they grow? Eric Ries, entrepreneur and author, says that corruption inside companies rarely begins with bad people or dramatic scandals. More often, it emerges slowly, through broken incentives, unchecked bureaucracy, and systems that reward the wrong behaviors. He explains why even successful organizations drift from their values, and what companies can do to stay adaptable, trustworthy, and mission-driven as they scale. Ries wrote the book Incorruptible: Why Good Companies Go Bad... and How Great Companies Stay Great.

What if the very success of your company is what eventually destroys it? Eric Ries, the mind behind the Lean Startup movement, is back with a warning every founder, leader, and employee needs to hear. In his new book Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great, Eric tackles the question he admits he failed to answer the first time around: once you build something worth protecting, how do you actually protect it? In this conversation with host Brandon Laws, Eric unpacks the invisible force he calls "financial gravity," the systemic pull that quietly bends companies away from their mission. You'll hear the jaw-dropping story of Saul Price (the man Sam Walton credited as the father of modern retail), the real reason Costco still sells a hot dog and soda for $1.50, and why protecting your company's values is always "too early," until suddenly it's too late. If you care about building a business that means something, this episode is essential listening. Key Timestamps [00:00:00] — Welcome & episode intro; overview of Eric Ries and Incorruptible [00:01:30] — Why Eric wrote this book: the personal pain of watching great companies get hollowed out — and what The Lean Startup missed [00:04:00] — Ordinary failure vs. unusual failure: why success itself is often the cause of collapse [00:05:30] — The legend of Saul Price: the father of modern retail, his "fiduciary duty to the customer" philosophy, and what happened when investors changed the locks on his office [00:11:00] — The ultimate A/B test: Fed Mart's destruction vs. the rise of Costco — and what it proves about ethos + governance [00:14:30] — Redefining corruption: it's not just illegal behavior — it's any act that destroys the moral logic of business [00:17:30] — Organizations as superorganisms: why founders can wake up and not recognize the company they built [00:21:30] — Financial gravity explained: the force that pulls every company toward mediocrity (and how to fight it) [00:25:00] — Why protecting your mission is always "too early" until it's too late — and what happens to founders who wait [00:29:30] — The $1.50 hot dog: Costco's legendary promise to customers, why Jim Senegal said "figure it out" — and what that cost them [00:35:00] — Mission statement vs. actual mission: how companies like CloudFlare engineer their values into their business model [00:40:30] — Transmitting the mission: Costco's food safety program, civic infrastructure, and what it means to truly stand for something [00:43:30] — Where to find Eric Ries and how to get Incorruptible A QUICK GLIMPSE INTO OUR PODCAST Podcast: Transform Your Workplace, sponsored by Xenium HR Host: Brandon Laws In Brandon's own words: "The Transform Your Workplace podcast is your go-to source for the latest workplace trends, big ideas, and time-tested methods straight from the mouths of industry experts and respected thought-leaders." About Xenium HR Xenium HR is on a mission to transform workplaces by providing expert outsourced HR and payroll services for small and medium-sized businesses. With a people-first approach, Xenium helps organizations create thriving work environments where employees feel valued and supported. From navigating compliance to enhancing workplace culture, Xenium offers tailored solutions that empower growth and simplify HR. Whether managing employee relations, payroll processing, or implementing impactful training programs, Xenium is the trusted partner businesses rely on to elevate their workplace experience. Discover how Xenium can transform your workplace: Learn more Connect with Brandon Laws LinkedIn | Instagram | About Connect with Xenium HR Website | LinkedIn | Facebook | Twitter | Instagram | YouTube

Eric Ries changed how a generation of founders build companies with The Lean Startup. Now he is back with Incorruptible, a blueprint for making sure the company you build never betrays the mission that made it worth building in the first place. In this episode, Eric breaks down the invisible force he calls financial gravity, the force that quietly pulls even the most well-intentioned companies toward short-term thinking and eventual corruption. You will hear the real story behind building the Long-Term Stock Exchange, why only 20% of venture-backed founders are still CEO three years after an IPO, and the one two-page legal filing that could protect everything you are building. If you are a founder, an operator, or anyone who cares about doing business the right way, this conversation will change how you think about building for the long term.Chapters:0:00 - Eric Ries on Building Companies That Never Lose Their Soul 1:22 - Did Eric Know The Lean Startup Would Change the World? 3:17 - The Origin of the Title of His New Book, "Incorruptible"5:30 - Rapid Fire #1: Most Humbling Setback as a Founder 6:07 - Rapid Fire #2: How Do You Decide What Is a Priority When Everything Feels Urgent 11:10 - Rapid Fire #3: How Do You Decide What to Track With KPIs 14:47 - Rapid Fire #4: The One Tool You Cannot Live Without 16:40 - Rapid Fire #5: When Did You Last Want to Give Up But Did Not 18:26 - Why Eric Finally Wrote "Incorruptible" 22:49 - Why Corporate Corruption Is Getting Worse Not Better 26:52 - Value Destroying vs. Value Creating: The Sol Price and Costco Story 36:25 - How Founders Avoid Becoming Corrupt as They Scale 40:06 - The One Action Every Founder Should Take Today 45:30 - What Got Cut from the Book and Where to Find It 47:22 - Where to Find Eric Ries and How to Get Incorruptiblehttps://www.incorruptible.co/Linkedin: https://www.linkedin.com/in/eries/X: https://x.com/ericriesInstagram: https://www.instagram.com/ericriesactual/TikTok: https://www.tiktok.com/@ericriesactualNewsletter: https://news.theleanstartup.com/Podcast: https://www.youtube.com/@theericriesshow or https://www.ericriesshow.com/

Over the last two decades, Eric Ries's ideas about continuous innovation, long-term thinking, governance, and market reform have reshaped company building and management practices. He is the creator of the Lean Startup method, and the author of the New York Times bestseller The Lean Startup; The Leader's Guide; and The Startup Way.  As a founder, he has put his own ideas into practice with The Long-Term Stock Exchange (LTSE); Answer.AI, an AI R&D lab; the Lean Startup Co, which teaches and supports the implementation of Lean Startup; Virgil, a legal services startup; and IMVU, where the ideas that became the Lean Startup method were forged. On his podcast, The Eric Ries Show, he talks to guests including world-class technologists, thought leaders, and executives working to build profitable companies for the long-term benefit of society. Eric has served as an entrepreneur-in-residence at Harvard Business School and IDEO. He lives in the San Francisco Bay Area with his wife and three children. This episode is sponsored by the coaching company of the host, Paul Zelizer. Consider a Strategy Session if you can use support growing your impact business. Resources mentioned in this episode include: Incorruptable site Miyoko Awarepreneurs interview The Lean Startup site Long Term Stock Exchange site Paul's Strategy Sessions Pitch an Awarepreneurs episode  

Most UX practitioners have spent their careers fighting for the user — pushing back against dark patterns, advocating for quality, and insisting that making things better for people is also better for the business. Eric Ries would say that instinct is exactly right. And that it's not enough.In this episode, host Laura Klein talks with Eric Ries — New York Times Best Selling Author of The Lean Startup and founder of the Long Term Stock Exchange — about his new book, Incorruptible: Why Good Companies Go Bad...and How Great Companies Stay Great. Eric makes the case that most of today's business best practices are actively value-destroying, and that the builders, designers, and makers who already believe product quality matters are more revolutionary than they realize — they just lack the tools to protect that belief inside their organizations.They dig into the history of shareholder primacy, why corporate governance is something every practitioner should understand, and the very specific questions you can ask in a job interview to find out whether a company is genuinely mission-driven or just mission-hopeful.About Eric Ries | LinkedinThe Eric Ries ShowIncorruptible (New Book) - Available Now!The Lean Start Up (Book)Related NN/G Articles & VideosUX Stakeholder Engagement 101Deceptive Patterns in UX: How to Recognize and Avoid ThemFour Factors in UX MaturityUX Maturity Is a Living System, Not a LadderUXers Need to Think Like Product LeadersTry One of Our Courses→ Becoming a UX Strategist (Live Online)→ Successful Stakeholder Relationships (Live Online)→ Lean UX and Agile (Live Online)→ Demonstrating UX Value (Self-Paced)→ UX Maturity: Elevating Organizational UX Practices (Self-Paced)Don't forget to like and subscribe! ❤️Follow Us On:NewsletterInstagramThreadsLinkedinBlueskyX

Eric Ries: Incorruptible Eric Ries is the creator of the Lean Startup method, and the author of the New York Times bestseller The Lean Startup, The Leader's Guide, and The Startup Way. Over the last two decades, his ideas about continuous innovation, long-term thinking, governance, and market reform have reshaped company building and management practices. He is the author of Incorruptible: Why Good Companies Go Bad…and How Great Companies Stay Great (Amazon, Bookshop)*. If you build a great organization, the predators will come. With the right principles in place, not only can you protect what you love, but help many people flourish because of it. In this conversation, Eric and I show you exactly where to start. Key Points Most leaders are one acquisition, one IPO, one board meeting away from seeing something they love turn into something they hate. If you build something great, they will come. The “they” are the predators who are willing to kill the golden goose. Financial gravity is the force no one controls but everyone obeys. Appreciating its realities and laws will help you build stronger. Rather than framing profit as good or bad, define profit as how you contribute to human flourishing. Harder is easier. Rather than viewing principles as a burden, the best leaders see principles as opportunities. Design the business model so the organization prospers only via mission attainment. Resources Mentioned Incorruptible: Why Good Companies Go Bad…and How Great Companies Stay Great by Eric Ries (Amazon, Bookshop)* Interview Notes Download my interview notes in PDF format (free membership required). Related Episodes Doing Better Than Zero-Sum Thinking, with Renée Mauborgne (episode 641) Crafting the Modern Business Plan, with Seth Godin (episode 704) Notice Disruption and Innovate Through It, with Steve Blank (episode 761) Discover More Activate your free membership for full access to the entire library of interviews since 2011, searchable by topic. To accelerate your learning, uncover more inside Coaching for Leaders Plus.

The Learning Leader Show with Ryan Hawk Read my NEW BOOK -- The Price of Becoming -  www.LearningLeader.com/Becoming Eric Ries is the author of The Lean Startup, one of the most influential business books of the past 25 years, and the founder of the Long-Term Stock Exchange, the first new U.S. exchange to both list and trade multiple stocks since NASDAQ launched 50 years ago. His new book is Incorruptible. Key Learnings The more successful a company becomes, the more valuable it is as a target. Companies are worth stealing and taking over. Most founders are naive about this and don't understand what's coming for them. They've been following the so-called best practices about how companies should be built, structured, and governed. Most of those best practices are value-destroying. Sol Price was a lawyer before he became an entrepreneur. He believed a lawyer had a fiduciary duty to put the client's interests before his own. So when he became a retailer, he asked: "Who's my client?" The customer. He treated the customer as the person he would rather die than betray. When competitors sold a product for less, he'd put up signs in his own store: "Don't buy this from me. You can get it cheaper somewhere else." He capped his margins at 14 percent. He paid above-market wages. It is so much easier to destroy than to create. One day, Sol came into work and couldn't get into his office because the locks had been changed. Investors had pushed him out and forced Fedmart to practice retail best practices. Within seven years, they bankrupted the company. We've built an economy that rewards people for cost-cutting without holding them accountable for the consequences to trustworthiness, brand, or culture. The origin story of Costco: Sol took two weeks off, then leased the office upstairs from Fedmart and started Price Club. One of the young guys who left with him, Jim Sinegal, had worked his way up from stock boy. Jim eventually started his own company using the Sol ethos. A few years later, their companies merged to form what we now call Costco. Wall Street routinely calls Costco the exception to every rule. Wall Street analysts say things like: "At Costco, they take money that rightfully belongs to shareholders and instead invest it in the customer experience." As if that's a criticism. Costco endures because it's protected by a governance fortress. A series of worst practices that resist outside pressure structurally. The $1.50 hot dog has been the same price since 1986. A McDonald's Big Mac was $1.60 in 1986. Today that same Big Mac in California is over $7. Costco sells more hot dogs than every Major League Baseball stadium in America combined. If they raised the combo to $7, it would be a billion dollars of extra net income. They could do it. They choose not to. "If you raise the price of the effing hot dog, I will kill you. So figure it out." Jim Sinegal said it to his COO in 2008 when costs were rising. Figure it out. Costco vertically integrated the hot dog supply chain. They own hot dog production plants in multiple cities. They worked deals with soda vendors. They did all that extra work for the privilege of not making more money on the hot dog. Harder is easier. "When you take the hard road, when you make a principled commitment, you get these almost unbelievable values. Because you're generating the most underrated and most valuable asset in all of business: trustworthiness." "Easy choices, hard life. Hard choices, easy life." Jerzy Gregorek, Olympic weightlifter. "Everybody wanna be a bodybuilder. Nobody wanna lift these heavy ass weights." Ronnie Coleman, eight-time Mr. Olympia. Everyone wants the outcome. Nobody wants to do the actual thing. Culture and mission can be cultivated, not commanded. Most leaders get this wrong. They say "I'm in charge of my team." But can you command your team to have integrity? Can you command it to have a particular culture? You have to make consistent, responsible choices, just like cultivating health in your body. Get reps. Eric gave practice talks at a Hobee's restaurant at 7 AM to six people just to get the reps. Caring and trying to do a good job is so unbelievably rare. That alone is a competitive advantage. Feedback tells you something about the person giving it, not about yourself. If someone reads Eric's manuscript and says, "This book sucks," he hasn't learned anything about the book. He's learned this person doesn't like this kind of book. When he stopped arguing with negative customer reviews and started studying who they came from, he noticed patterns. People 16 and younger loved the product. People 16 and older hated it. He learned who his product was for. Separate qualitative from quantitative feedback. Qualitative is for hypothesis generation. Quantitative is for hypothesis validation. When test readers told him a chapter wasn't working, that was qualitative. When the platform data showed nobody was getting past that chapter, that was quantitative. You need both to know what to fix. It is always too early until it's too late. Eric tells the story of a multibillion-dollar founder he warned before his IPO. The founder talked to his bankers, lawyers, and CFO. They told him Eric was a downer. The founder went public anyway with conventional governance. Five months later, his stock dropped 90 percent, and he was ousted. The best time to plant a tree is 40 years ago. The second-best time is today. Eric's checklist for building an incorruptible company: Encode your mission into the corporate charter. Most founders have never read their charter. If your mission statement says one thing but your legal charter says another, you're lying. The easiest fix: file a public benefit corp filing (PBC). Two pages. 44 states. Your lawyer can do it tomorrow. Identify your fiduciary commitments. Who would you rather die than betray? Is it your customers? Your employees? Product quality? You decide. If your answer is nobody, you're a sociopath. The whole book is for the people who actually want to accomplish something. Align your employees to that mission. Make sure everybody on the team is committed to the same fiduciary priority. Create a director's oath. Like the Hippocratic Oath for doctors, but for your board. They must pledge to commit to the company's mission. Board betrayal and investor pressure are leading causes of death of companies in the modern world. Make the directors accountable to somebody. Power without accountability is corrosive to the human spirit. Novo Nordisk is governed by a nonprofit foundation. Patagonia is governed by a perpetual purpose trust. John Lewis Partnership in the UK is governed by an employee ownership trust. IKEA, Vanguard, and REI all have these structures. The data shows these companies are dramatically more stable and higher performing than conventional structures. You are not stuck in traffic. You are traffic. People love to blame the system. But you're not just a passenger. You're part of what creates the system. Where you work. What you buy. What you give your attention to. Every one of those choices is fueling somebody's company, somebody's algorithm, somebody's bonus. The richest people in the world spend billions on PR because they know your individual choices matter. Use that power. Eric's champagne moment a year from now: a grassroots movement around Incorruptible. This book won't get wall-to-wall media coverage. It's antagonistic to people in power. So Eric hopes readers will hand it to their founders, their bosses, their friends. If consumers and employees start demanding, "I want to work in an incorruptible company," that's the toast. Reflection Questions What is your equivalent of Costco's hot dog? The one commitment you'd defend even when it's financially painful, even when the easy move would be to abandon it? Have you ever read your corporate charter, or the foundational document of your team or department? Does what's actually written match what you say you stand for? Where in your work or life would the harder short-term path build something more durable in the long run? Are you willing to lift the heavy weights? More Learning #258: Jesse Itzler: Creating Your Life Resume & Living Outside the Box #529: James Clear: Setting Up Your Future Self & Becoming an Optimist #565: Noah Kahan: The Art of Asking For What You Want Podcast Chapters 00:00 The Price of Becoming - Pre-Order Now!  01:03 Meet Eric Ries  02:55 Is It Possible to Build an Incorruptible Company?  04:04 Why Culture Alone Won't Save You  05:13 Sol Price, Fedmart, and the Locks That Got Changed  07:56 Why Wall Street Calls Costco the Exception  09:11 The $1.50 Hot Dog Story  13:59 Harder Is Easier: The Principle Behind It All  16:48 Why Governance Is Just Soul Craft  19:50 Building the First New Stock Exchange Since Nasdaq  22:33 Eric's Communication Style: Reps, Not Talent  30:52 The Opportunity Hiding in Broken Markets  31:59 How to Know Which Feedback to Listen To  35:39 Qualitative vs. Quantitative: Why You Need Both  37:23 The Whole Foods Cautionary Tale  40:25 The Founder's Checklist for Building Something Durable  43:44 Encode Your Mission Into the Corporate Charter  47:35 You Are Not Stuck in Traffic. You Are the Traffic.  52:37 The Champagne Question: A Grassroots Movement  55:27 James Clear, Author's Equity, and the Future of Publishing 56:43 EOPC

Eric Ries wrote the book that changed how the entire world builds startups. Now he's back with a more urgent argument: the way we're taught to build companies is quietly turning them against everything that made them worth building in the first place. The creator of The Lean Startup has spent years watching mission-driven founders get fired from their own companies, watching the spark that started everything get extinguished by the very success they worked so hard to create—and he's finally written the blueprint to stop it. In this interview, Eric breaks down the core ideas behind his new book Incorruptible, why your corporate charter was designed to sound boring so you'd ignore it, and how the loyalty of your best customers is the most valuable—and most endangered—asset your business has. What you'll learn in this interview: • Why the metrics you're tracking are actively destroying customer loyalty—and what to measure instead • The IMVU pivot story: how six months of data finally broke through Eric's stubbornness and forced the pivot that saved the company • Why product improvements that don't change customer behavior aren't improvements at all • How to know when it's time to pivot—and why the real problem is never the decision itself but getting your team to agree on the facts • Why DTC brands are systematically burning their most loyal customers with re-acquisition marketing they've already earned • The Saul Price story: how the founder of Fed-Mart was locked out of his own company—and came back to build Costco • Why only 20% of founders are still CEO three years after IPO—and the governance decisions made at founding that cause it • Why your corporate structure was deliberately designed to sound boring so you'll ignore it until it's too late • The two paths every mission-driven founder must master: the path of ethos and the path of integrity • How Novo Nordisk's 100-year-old governance structure—built by a Nobel laureate in the 1920s—accidentally created the most profitable pharmaceutical in history If you're an early-stage founder, a DTC operator who cares about building something that lasts, or anyone who's ever wondered why the companies that start with the most idealism seem to end up the most corrupt, this conversation will fundamentally change how you think about structure, loyalty, and what it actually means to build a company worth protecting. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://your.omnisend.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to get started. WANT TO GROW YOUR BRAND WITH META ADS? Join the Foundr Operators Waitlist → ⁠⁠⁠⁠⁠⁠https://foundr.com/operators⁠⁠⁠⁠⁠⁠ HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/startdollartrial⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ → Already have a store? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ CONNECT WITH NATHAN CHAN Instagram → ⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠ LinkedIn → ⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠ CONNECT WITH ERIC RIES Instagram → ⁠https://www.instagram.com/ericriesactual/ LinkedIn → https://www.linkedin.com/in/eries/ Website → https://theleanstartup.com/ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2uyvzdt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/podcast⁠