Podcasts about eye digitally

Many audiologists struggle to create meaningful connections, often leaving patients feeling like just another number in a busy schedule. Having experienced impersonal care, Ted Rubin found it refreshing when his new doctor took the time to listen, making him feel truly valued. This reinforced his Return on Relationship (ROR) concept, underscoring the value of nurturing long-term relationships. In this episode, Ted offers strategies for audiologists to effectively engage with patients on social media and enhance patient satisfaction and loyalty through stellar personalized care. Ted Rubin is a leading social marketing strategist, author, and speaker. He is known for his enthusiastic approach to social media and his mantra "Return on Relationship" (ROR).  In this episode, Kevin and Ted will discuss: - Why ROR beats ROI every time   - The art of authentic patient connections   - How to transform the patient experience  - Social media tips for practice growth - Digital marketing trends for audiologists - Relationship-driven marketing that actually works    - How Ted built a brand on zero budget  - Why passion trumps experience in hiring   - How posting real content creates trust - How to humanize your practice with social media   - And other topics… Ted Rubin is a prominent social marketing strategist, international keynote speaker, and business advisor. He is known for coining the term "Return on Relationship" (ROR), a principle he sees as crucial for fostering a highly engaged community and loyal customer base. Ted has worked with major brands such as e.l.f. Cosmetics, where he significantly grew their social media presence and customer engagement. He has authored several books, including Return on Relationship, How To Look People in the Eye Digitally, and The Age of Influence. Ted is highly regarded for his enthusiastic, energetic, and personal approach to building meaningful connections both online and offline. Connect with Ted: Ted's Website: https://tedrubin.com/  Ted's LinkedIn: https://www.linkedin.com/in/tedrubin/  Resources Mentioned: Ted's Books: Return on Relationship: Relationships Are the New Currency: Honor Them, Invest in Them, and Start Measuring Your ROR: https://www.amazon.com/Return-Relationship-Kathryn-Rose/dp/1622958209  How to Look People in the Eye Digitally: https://www.amazon.com/How-Look-People-Eye-Digitally/dp/197687503X  Permission Marketing: Turning Strangers into Friends and Friends into Customers by Seth Godin: https://www.amazon.com/Permission-Marketing-Turning-Strangers-Customers/dp/0684856360   How to Win Friends & Influence People by Dale Carnegie: https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034  The Only Thing: If you're an audiologist and want to grow your practice – we've got a FREE, expert guide to help you achieve your goals. It's called The Only Thing.  This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue. It's the best resource I know for growing your audiology practice. Get your copy for free at http://medpb.com/mastery.

You would be hard-pressed to find a nicer, more passionate guy than Ted Rubin! I have been a fan of his for many years and I am absolutely honored he agreed to be on the show. He is truly one of the good guys and I am so grateful to get to know him just a little bit better. He's fascinating! A little more about Ted: Ted is a leading Social Marketing Strategist, International Keynote Speaker, Business Advisor, and… Author, Connector, Provocateur. In March 2009 he started using and evangelizing the term ROR, Return on Relationship, hashtag #RonR… a concept he believes is the cornerstone for building an engaged multi-million member database and engaged community, many of whom are vocal advocates for the brand. In the words of Collective Bias Founder John Andrews… “Ted, you were the vision, heartbeat, and soul of Collective Bias, thank you for building a great company. From innovations like CB socially to the amazing relationships, you built with the blogger community, clients, and employees, you drove the epic growth. You will be missed!” Advisory Boards, past and present… Aptaris, Big Fuel, Blue Calypso, Brand Innovators, Collective Bias, Crowdsourcing Week, Dynamic Signal, Evergreen Trading, GoodXChange, Impactica, OpenSky, Photofy, SheSpeaks, Spaceback, The Coupon Bureau, TapTank, and Zuberance. Many people in the social media world know Ted Rubin for his enthusiastic, energetic & undeniably personal connection to people. He has been listed as #13 on Forbes Top 50 Social Media Power Influencers, and number #2 on the Leadtail list of Top 25 People Most Mentioned by digital marketers… and most recently to the leadersHum Global Power list of the Top 200 Biggest Voices in Leadership for 2022. Return on Relationship, ROR, #RonR is the basis of his philosophy… It's All About Relationships! His books are as follows: Return on Relationship 2013, How to Look People in the Eye Digitally 2015, The Age of Influence 2017, and 2022 released Retail Relevancy, written along with business partner and Retail Thought Leader John Andrews. Learn more about Ted at TedRubin.com, ReturnOnRelationship.com, @TedRubin, and LinkedIn.com/in/TedRubin.

In this HRchat episode, we talk about building and maintaining relationships. Listen too as we talk about lessons from the world of social media marketing that can be transferred to leadership and HR.Bill's guest is Ted Rubin, a leading Social Marketing Strategist, International Keynote Speaker, Business Advisor, Author, Connector, and Provocateur. In March 2009 Ted started using and evangelizing the term ROR, Return on Relationship, hashtag #RonR. His book, Return on Relationship, was released January 2013, How To Look People in the Eye Digitally was released January 2015, and The Age of Influence… Selling to the Digitally Connected Customer was released in May 2017.Ted is currently writing his latest book, along with business partner and Retail Thought Leader John Andrews titled Retail Relevancy. Learn more about Ted at TedRubin.com.We do our best to ensure editorial objectivity. The views and ideas shared by our guests and sponsors are entirely independent of The HR Gazette, HRchat Podcast and Iceni Media Inc.   

Dr. Heidi talks with Ted Rubin, leading Social Marketing Strategist, Speaker, Author, Provocateur, and CMO of Photofy. In March 2009 Ted started using and evangelizing the term ROR, Return on Relationship #RonR. Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people... #NoLetUp! His book, Return on Relationship, was released January 2013, How To Look People in the Eye Digitally was released January 2105 and The Age of Influence… Selling to the Digitally Connected Customer was released in May 2017.  Website: TedRubin.com ROR: Return on Relationship™, #RonR… simply put the value that is accrued by a person or brand due to nurturing a relationship. ROI is simple $’s and cents. ROR.online: Photofy.com Facebook Page: Facebook.com/tedrubin Twitter ID: Twitter.com/tedrubin Instagram: Instagram.com/tedrubin This episode is also celebrates Dr. Heidi Forbes Öste's, #1 Bestselling book, Digital Self Mastery Across Generations, Print edition now available from all on-line booksellers, and for order in local book sellers internationally. Your order will help support the Evolving Digital Self podcast. If you like it, please feel free to share it with your friends (both the book and the podcast :-)  

Ted Rubin is a leading Social Marketing Strategist, International Keynote Speaker, CMO of Photofy… Author, Connector, Provocateur. In March 2009 he started using and evangelizing the term ROR, Return on Relationship, hashtag #RonR. Many people in the social media world know Ted for his enthusiastic, energetic, and undeniably personal connection to people. His books: Return on Relationship 2013, How to Look People in the Eye Digitally 2015, and The Age of Influence 2017... are must reads. Join us in the Business Spotlight December 8th at 1pmET/10amPT or in podcast, and find out more about what is behind the brand. Connect with Ted at TedRubin.com, and on Facebook, Facebook Pages, Twitter, Instagram, LinkedIn, Pinterest and YouTube. Follow #WordofMom on Facebook, Instagram and Twitter. Email us at info.wordofmomradio@gmail.com. Thanks to our sponsor SafetyBags, StadiumBags.com, NoSuchThingasaBully.com and SmithSistersBluegrass.com  for our theme song, She is You. #WordofMomRadio ~ Sharing the wisdom of women in business and in life.

Ted Rubin is a leading Social Marketing Strategist, Photofy CMO... Author/Speaker/Provocateur. Ted was Chief Social Marketing Officer of Collective Bias (an early entrant to the content and influencer marketing space) ... and a principal shareholder until the November 2016 7-figure acquisition by Inmar. In the words of Collective Bias Co-Founder, and content marketing thought-leader, John Andrews... "Ted, you were the vision, heartbeat and soul of Collective Bias, thank you for building a great company. From innovations like cbSocially to the amazing relationships you built with the blogger/ influencer community, clients and employees, you drove the epic growth.” His book, Return on Relationship, was released January 2013, How To Look People in the Eye Digitally was released January 2105 and The Age of Influence... Selling to the Digitally Connected Customer was released in May 2017. Ted is currently writing his latest book, along with business partner and Retail Thought Leader John Andrews titled Retail Relevancy. Return on Relationship, ROR, #RonR, a term he started using and evangelizing in March 2009, is the basis of Ted's philosophy... It’s All About Relationships!     Most passionate about To answer your question, and to be perfectly honest, I’m not really sure where I’m heading. Everybody who tells you that they know this is just fooling themselves. Everything we are working on today evolves as we go. Certainly, we have goals, but I always need to realign those goals. Right now, I spend most of my time involved with a company called Photofy. It’s a content market company. Once again, my business partner brought me there. We met 11 years ago when John was just ready to leave Walmart, He managed their emerging content and I still worked at e.l.f. Cosmetics. We both believed in those who were the influencers of the time, which were the bloggers, mainly because bloggers created content. John started a business called CollectiveBios, a content creation company that used a community of bloggers to create storytelling content at scale for brands. And I joined John. Brands weren’t necessarily ready for it. They weren’t prepared to let other people create content for them. It took a lot of “banging on doors,” a lot of patience and resilience, and a lot of hard work to break down those doors. Luckily, we succeeded in doing that and built a company that still exists. It was acquired in 2016 for a significant amount of money, and I thank John every day for that. Later on, John joined a company called Photofy as CEO. Immediately, I got an email saying, “Oh, and by the way, you are the CMO.” Photofy is a content creating tool. It empowers businesses of all industries to create and share high-quality branded content and to encourage their employees to create and share visual branded content on the fly. Ted’s career I have been an entrepreneur all of my life but I was very fortunate to approach Seth Godin when he just started his internet company Yoyodyne. I was intrigued by an interview on the radio in which he said that he always needs smart people who can sell anything. I said, “Well, that’s me...!” I started as a salesperson and ended up building the entire sales team to sell a product that was the first click-through online product, when no one knew what that was. So, I was lucky then, but I was also lucky to find John as a partner. A partner is a great match when he either does things that you don’t know how to do or does things that you don’t like to do. John and I are similar in many ways but we are also different and that works well for us. John is more sensitive. He talks a lot with our employees; he inspires and guides them. I don’t speak a lot; I prefer to use the products I’m selling and then people start asking me, “Hi, how did you do that?” or “Can you teach me...” and so on. I prefer to be bought than to...

In this episode, I’m really excited to have as my guest, Ted Rubin. Ted is a digital marketer and brand strategist who coined the term Return on Relationship (aka. #RonR). He is also the Chief Marketing Officer of Photofy, a prolific author, and an even more prolific social media personality.  Ted believes in looking people in the eye, even in today’s digital world, as clients and customers want a connection that adds value to their business. Looking someone in the eye conveys that you’re paying attention and that you’re “in the moment.” In our discussion, Ted and I talked about: Why communities are more powerful than just relationships How to build emotional connections on social media and really listen to people Why he posts photos of his socks Listen to the podcast to learn more. Show Notes and Blog The Podcasts

Today on the Dads With Daughters Podcast we have leading Social Marketing Strategist, Author, Speaker, Provocateur Ted Rubin. Ted’s book, Return on Relationship, was released January 2013, How To Look People in the Eye Digitally was released January 2015 and The Age of Influence… Selling to the Digitally Connected Customer in 2017. We spent most of the conversation today talking about the experience that Ted Rubin had in trying to stay involved in the lives of his daughters. Ted shares the painful truth of his divorce and how his daughters were led to believe that he was not the passionate father that he is. Ted shares even after the negative circumstances changed his life personally and his life with his daughters, he let go of anger to focus on his daughters to show them that he would never give up on them. Anyone that has gone through a divorce, you may have also gone through many emotions such as anger and more. Ted’s story is a powerful one that can help everyone to find perspective in their own journey toward finding what is most important for the future. Interested in learning more about Ted Rubin? You can find him at tedrubin.com. If you've enjoyed today's episode of the Dads With Daughters podcast we invite you to check out the Fatherhood Insider. The Fatherhood Insider is the essential resource for any dad that wants to be the best dad that he can be. We know that no child comes with an instruction manual and most are figuring it out as they go along. The Fatherhood Insider is full of valuable resources and information that will up your game on fatherhood. Through our extensive course library, interactive forum, step-by-step roadmaps and more you will engage and learn with experts but more importantly with dads like you. So check it out today!

Ted Rubin, author of How to Look People in the Eye Digitally, believes in looking people in the eye, even in today’s digital world, as clients and customers want a connection that adds value to their business. Looking someone in the eye conveys that you’re paying attention and that you’re “in the moment.” Rubin states that in today’s heavily connected world, the line between business and personal has disappeared — and that regardless of one’s level of connectivity, at this stage, people might not want to, but they have to engage via social media. He shares his thoughts with Taryn Winter Brill on Best Seller TV on C-Suite TV. Learn more about your ad choices. Visit megaphone.fm/adchoices

Ted Rubin is a leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist and Acting CMO of Brand Innovators and in March 2009 started publicly using and evangelizing the term “ROR: Return on Relationship™”… a concept he believes is the cornerstone for building an engaged multi-million member database. His book, Return on Relationship™, was released in 2013, and How To Look People in the Eye Digitally in 2015. Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people. Ted is the most followed CMO on Twitter according to Social Media Marketing Magazine; one of the most interesting CMOs on Twitter according to Say Media, #13 on Forbes Top 50 Social Media Power Influencers, and number #2 on the Leadtail list of Top 25 People Most Mentioned by digital marketers. ROR™is the basis of his philosophy… It’s All About Relationships! --- Send in a voice message: https://anchor.fm/bbpshow/message

I love "No Let Up!"  This episode does not lack energy--nor does any place or room with Ted Rubin in it! Ted Rubin is a leading Social Marketing Strategist, Keynote Speaker, Acting CMO of Brand Innovators, and Co-Founder of the recently launched Prevailing Path. In March 2009 he started using and evangelizing the term ROR, Return on Relationship™, hashtag #RonR…. a concept he believes is the cornerstone for building an engaged multi-million member database and community, many of whom are vocal advocates for the brand, like the one he built for e.l.f. Cosmetics as the Chief Marketing Officer between 2008 and 2010, the one he built for OpenSky where Ted was Chief Social Marketing Officer until the end of April 2011, and for Collective Bias (whose Advisory Board he joined in January 2011) where Ted became Chief Social Marketing Officer, and a partner, May 1st 2011… a company he worked closely with since it was founded by John Andrews who Ted met through the blogging community when he was leading Emerging Media at Walmart. Ted left his position as Chief Social Marketing Officer of Collective Bias on August 31, 2013. He remained a principal shareholder until the November 2016 acquisition by Inmar. In the words of Collective Bias Founder John Andrews… “Ted, you were the vision, heartbeat and soul of Collective Bias, thank you for building a great company. From innovations like cb.Socially to the amazing relationships you built with the blogger community, clients and employees, you drove the epic growth. You will be missed!” With e.l.f. Cosmetics from 2008-2010, OpenSky from 2010-2011 and Collective Bias, Ted has become known for his active use of Twitter where he has in excess of 100,000,000 followers throughout his network, and grew 100,000+ followers for e.l.f. Twitter handles in 2009, over 200,000 for OpenSky in 2010, and well in excess of 2MM for Collective Bias and growing every day… all with deep engagement and interaction. Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people. Ted is the most followed CMO on Twitter according to Social Media Marketing Magazine; one of the most interesting CMOs on Twitter according to Say Media, #13 on Forbes Top 50 Social Media Power Influencers, and number #2 on the Leadtail list of Top 25 People Most Mentioned by digital marketers. ROR is the basis of his philosophy… It’s All About Relationships! Return on Relationship, ROR, #RonR, is the basis of his philosophy… It’s All About Relationships! Ted’s book, Return on Relationship, was released January 2013, How To Look People in the Eye Digitally was released January 2015 and The Age of Influence… Selling to the Digitally Connected Customer was just released. At e.l.f., Ted’s responsibilities included communicating with and building e.l.f.’s client base (membership increased from 600k to in excess of 2.4MM during his tenure), leveraging brand equity through strategic marketing programs (with many major brands and publishers), and creating/developing/managing a major thrust into social media initiatives and partnerships and building the most highly respected social media presence in the cosmetics industry. In addition, the merging of traditional PR and the ability of social media to create/spread PR opportunities was leveraged to full effect under his tenure… a first for many companies and something which many are yet to understand. Ted believes the key to continued success for any brand/retailer/etailer is identifying with the customer. Ted is quick to point out “listening is finally getting the respect it deserves through Social Media… listen and adjust your message to make it relevant to your consumer. Brand loyalty declines due to lack of relevance… a direct result of not listening.” “Number one is always try to understand who your customer is and pay attention.” Your Brand/Business is what you do; your Reputation is what people Remember and Share. Ted has a deep online background beginning in 1997 working with best selling author, entrepreneur and agent of change Seth Godin at Yoyodyne, which was acquired in Q4 1998 by Yahoo! Ted served as a Social Marketing and Engagement Advisor to Big Fuel Communications until they were acquired in March 2011 by Publicis Groupe, and is on the Advisory Boards of Aptaris, Brand Innovators, Crowdsourcing Week, Dynamic Signal, GoodXChange, OpenSky, and SheSpeaks. A native New Yorker, Ted holds a Bachelor of Science in Business and Economics from Cornell University. He is divorced, has two daughters in college, and lives in Pompano Beach, FL. Follow Ted on Social: Facebook: https://www.facebook.com/tedrubin  Twitter: http://twitter.com/@tedrubin  Insta: http://instagram.com/tedrubin  Pinterest: http://pinterest.com/tedrubin You Tube: http://www.youtube.com/user/tedrubinusa Linked In: https://www.linkedin.com/in/tedrubin     ======================  Request to Join the FREE Meredith Atwood Community & Coaching https://meredith-atwood-coaching.mn.co/ ======================  Buy Meredith’s Books: The Year of No Nonsense https://amzn.to/3su5qWp Triathlon for the Every Woman: https://amzn.to/3nOkjiH =======================   Follow Meredith Atwood & The Podcast on Social: Web: http://www.swimbikemom.com Instagram: http://instagram.com/swimbikemom   =======================  Want to Connect?  Email: same24hourspodcast@gmail.com =======================  Credits: Host & Production: Meredith Atwood Intro: Carl Stover Music Copyright 2017-2020, 2021 All Rights Reserved, Meredith Atwood, LLC

Our guest Ted Rubin and host Dr. Heidi Forbes Öste talk the journey through evolving tech, keeping our humanity and reaching customers. Ted Rubin is a leading Social Marketing Strategist, Keynote Speaker, Acting CMO of Brand Innovators, and Co-Founder of Prevailing Path. Ted is the most followed CMO on Twitter according to SocialMedia Marketing Magazine; one of the most interesting CMOs on Twitter according to SayMedia, #13 on Forbes Top 50 Social Media Power Influencers, and number #2 on the Leadtail list of Top 25 People Most Mentioned by digital marketers. Return on Relationship, ROR, #RonR, is the basis of his philosophy... It’s All About Relationships! His book, Return on Relationship was released January 2013, How To Look People in the Eye Digitally was released January 2015, and The Age of Influence... Selling to the Digitally Connected Customer was recently released. Connect with Ted at TedRubin.com or @TedRubin. websites: TedRubin.com, ReturnOnRelationship.com, PrevailingPath.com Facebook Page: facebook.com/tedrubin Twitter ID: twitter.com/tedrubin Instagram: instagram.com/tedrubin Sponsored by GoodIdea Drinks. Good Idea™ – The Swedish Sugar Buster Your best lunch date ever... and one that you can have every day! Available on Amazon.com.

The importance of human connection in the digital world has come up a lot in Be The Drop, which is why in today's episode I review and summarise some of the key tips we've learnt to help you look your audience in the eye, digitally. I also review the key central component that will drive your ability to deliver successful online communication, that not only engages but also motivates and inspires your audience to take action; this critical component is, the strategy that underpins your digital content.   In today's episode of Be The Drop, I provide a list of tools that you can access for FREE to assist you to create digital content that engages your target customers and discuss why your marketing and content strategy need to be the solid foundation that underpins the delivery of top communication results... This is an actionable summary version of Be The Drop... Resources referenced in this episode:  http://narrativemarketing.com.au/blog/know-your-brand-share-it-and-develop-strong-communities/ http://narrativemarketing.com.au/blog/andre/ http://narrativemarketing.com.au/blog/vinh_giang/ Make sure you don't miss an episode: SUBSCRIBE to the blog here using the 'unlock my storytelling superpowers' form on the right! SUBSCRIBE to us in iTunes here (Android users can access via the free app 'Podcast Addict'). SUBSCRIBE to us in SoundCloud here. SUBSCRIBE to us in YouTube here-> get the full interview video plus behind the scenes, bloopers & more! CONNECT with Narrative Marketing on Facebook, and @be_the_drop on Instagram and Twitter. CONTACT US at podcast@narrativemarketing.com.au

Episode 028 - Ted Rubin - Social Marketing Strategist Ted is a leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist and Acting CMO of Brand Innovators and in March 2009 started publicly using and evangelizing the term ROR: Return on Relationship™… a concept he believes is the cornerstone for building an engaged multi-million member database, many of whom are vocal advocates for the brand, like the one he built for e.l.f. Cosmetics as the Chief Marketing Officer between 2008 and 2010, and the one being built for the new updated OpenSky where Ted was Chief Social Marketing Officer until the end of April 2011. Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people. Ted is the most followed CMO on Twitter according to Social Media Marketing Magazine; one of the most interesting CMOs on Twitter according to Say Media, #13 on Forbes Top 50 Social Media Power Influencers, and number #2 on the Leadtail list of Top 25 People Most Mentioned by digital marketers. ROR is the basis of his philosophy… It’s All About Relationships! His book, Return on Relationship, was released in 2013, and How To Look People in the Eye Digitally in 2015. Ian Farrar and Ted Rubin Discuss:- Communities & networks Approach to social Customer service & social media use Employee engagement Personal branding Culture Customer relationships Show Sponsors:- Far North - Sales, Marketing, Technology Are you looking to enter new markets? Launch a new business, product or service? Maybe introduce a new revenue stream? Far North is an all-encompassing Business Development Consultancy. We aim to fulfil your growth potential by reviewing your existing business strategy or developing a new, bespoke business model.

Welcome to Episode 19 of The Art of Humanity, where we explore creativity + consciousness to allow you and your business to evolve. In Episode 19, Jessica Ann talks with Ted Rubin. {Like what you hear? Leave a review on iTunes!} Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people. Ted is the most followed CMO on Twitter, according to Social Media Marketing Magazine; one of the most interesting CMOs on Twitter, according to Say Media, #13 on Forbes Top 50 Social Media Power Influencers, and number #2 on the Leadtail list of Top 25 People Most Mentioned by digital marketers. ROR is the basis of his philosophy...it's all about relationships! His book, Return on Relationship, was released in 2013, and How to Look People in the Eye Digitally in 2015.  In this interview, Jessica Ann and Ted Rubin talk about:  His background with Seth Godin, starting back in 1997 (He sent Seth Godin a resume!) And the critical error that he made at the beginning of his career.  His work with E.L.F. cosmetics in 2008 at the early stage of social and how he built a brand using ingenuity without a marketing budget. (6:00) I speak my mind. I say what I think. I tell people that they have to get back to something that is near and dear to your heart: their humanity. It's about building relationships and being good to people. It's about how connecting with people in a real way will benefit your business.  (9:15) I got to listen and learn from Seth Godin. A lot of what I got from Return on Relationship came from Seth's Permission Marketing...about bypassing the agencies whenever you can and talking directly to the people you want to do business with.  Agencies provide a great function but Seth's point was: instead (10:45) A network gives you reach but communities give you power...Networks allow you to connect with various people but communities care.  (11:33) This evolution to me has been like a God-send. Not only am I a community builder but now I have all of these platforms to build communities that enable and empower me. But I also love to interact and meet with people. I'm obsessed with interacting with people. If you're going to make responsive part of your personal brand, be prepared for when your following grows and you have to be responsive for what you care about. And for me, the beauty or the difficulty of it is not something I built into my brand...it's a part of who I am.  (13:00) His definition of community in today's digital age.  (17:46) It's not about the platform it's about the people.  (22:00) This is how you separate yourself, and that you do care about humanity. When you pass people in the street, smile at them! A brand is what a business or a person does...a reputation is what people remember and share.  It's less of a problem than an opportunity. If you're with someone, put the phone down and look at someone. This isn't so much about humanity (although that has a lot to do with it). It's about showing people how important they are to you.  (26:30) He tells a true story that not a lot of people know.  You will feel better if you treat people better. You will feel better if you default to happy. You will feel better if you stop before you go off on someone. Take a breath and smile :)  (32:18) I'm not a big persona guy. And what I've learned is that it's very hard to maintain a persona. In other words, if I didn't really believe in what I do, it would be hard to keep it up. It would be hard to fight the naysayers.  (33:30) The hilarious study that was done on Millennials about the reason that the consumption of cereal is going down is because Millennials are too lazy to clean the dishes from eating cereal. Here is the study in The Washington Post. Like what you hear? Leave a review in iTunes!   

Today’s contestant is Ted Rubin. Ted is a leading Social Marketing Strategist, Keynote Speaker, and Acting Chief Marketing Officer of Brand Innovators. Ted is the most followed CMO on Twitter according to Social Media Marketing Magazine. He’s  #13 on Forbes Top 50 Social Media Power Influencers. Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people.His latest book, How To Look People in the Eye Digitally was released January 2015. Ted's city: Huntington, NY and Pompano Beach, FL Fun fact about Ted: Ted loves wearing unique socks. Check out #TedSockie on Instagram Ted's random trivia Question: Ted is friends with a key player of the “Immaculate Reception,” arguably the most famous play in professional football history.   Ted’s Links Website: www.tedrubin.com and www.ReturnOnRelationship.com Ted on Social Media Facebook: http://facebook.com/tedrubin and http://facebook.com/tedrubinpage LinkedIn: http://www.linkedin.com/in/tedrubin Twitter: http://twitter.com/tedrubin  http://twitter.com/ThisDadWontQuit http://twitter.com/parentng http://twitter.com/Just_Be_Nice Snapchat: @TedRubin Instagram: https://www.instagram.com/tedrubin/ Pinterest: https://www.pinterest.com/tedrubin/ Tumblr: http://weheartsocks.tumblr.com/and http://returnonrelationship.tumblr.com/ Google Plus: https://plus.google.com/+TedRubin Special thanks to Audiobooks.com for providing the prizes for our contestants! Check them out here.  Sign up now and get your first book free!  You can cancel anytime.       Find exclusive content and play an online version of the game at Podcastgameshow.com Connect with me on Twitter and Instagram   Affiliate Links: Disclosure of Material Connection: Some of the links in the post above are “affiliate links”. This means that if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products and services I believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

In this episode I had the pleasure of chatting with native New York native and one of the most influential CMOs in the world, Ted Rubin. Ted is a leading Social Marketing Strategist, Keynote Speaker and Brand Evangelist and evangelized the term ROR: Return on Relationship™, a concept he believes is the cornerstone for building an engaged multi-million member database, many of whom are vocal advocates for the brand. Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people. Ted is the most followed CMO on Twitter according to Social Media Marketing Magazine; one of the most interesting CMOs on Twitter according to Say Media, #13 on Forbes Top 50 Social Media Power Influencers, and number #2 on the Leadtail list of Top 25 People Most Mentioned by digital marketers. ROR is the basis of his philosophy…It’s All About Relationships! His book, Return on Relationship, was released in 2013, and How To Look People in the Eye Digitally in 2015. Ted has a deep online background beginning in 1997 working with best selling author, entrepreneur and agent of change Seth Godin at Yoyodyne, which was acquired in 1998 by Yahoo! His personal motto is Life is not about waiting for the storm to pass, it’s about learning to dance in the rain. We discussed a number of topics, including: - Customer Experience in 2016 - Return on Relationship - Looking People in the Eye Digitally - The Age of Influence, how ANYBODY can become influential without leaving their house - Balancing pressure to cut costs, automate and offshore with increasing customer service expectations - How Social Media is NOT about screaming marketing messages from from the tree-tops - Tools to help you build and nurture ROR - Empowering Your Employees to Increase ROR - We also talked about some of our favourite books and philosophised a little on life towards the end of the show   Show Notes: - For find out a little bit more about Ted, download some thought leadership of his or to pick up a copy of his books head to tedrubin.com and returnonrelationship.com. - Search for 'Twitter Basics' at TedRubin.com to find out some of the tools that Ted Rubin and his team uses to build ROR - To download 'The 12 Most Important Ways to Build a Return on Relationship' head to RORPro.com - RocketReach.com (find anyone's email address)   --- I hope you enjoyed this episode. If you’d like to receive a weekly email from me, complete with reflections, books I’ve been reading, words of wisdom and access to blogs, ebooks and more that I’m publishing on a regular basis, just leave your details at www.futuresquared.xyz/subscribe and you’ll receive the very next one. Listen on Apple Podcasts @ goo.gl/sMnEa0 Also available on: Spotify, Google Play, Stitcher and Soundcloud Twitter: www.twitter.com/steveglaveski Instagram: www.instagram.com/@thesteveglaveski Future Squared: www.futuresquared.xyz Steve Glaveski: www.steveglaveski.com Medium: www.medium.com/@steveglaveski

Ted Rubin on How to Look People in the Eye Digitally and Stories about Seth Godin

Ted Rubin is helping brands look their customers in the eye digitally. He shares how to really connect with customers online through quality relationships & engagement. ThinkLikeAJournalist.com See the show notes.

For today's marketer it's even harder to connect one on one with your customer. But it's not impossible, not at all. Do you know how to look someone in the eye digitally? +Ted Rubin  does and he's going to share some tips on getting real with one on one communication skills that many of us may have forgotten. Check out Ted's latest book, "How to Look People in the Eye Digitally". Learn more about this episode on the blog: http://bit.ly/2iYk72v --- Support this podcast: https://anchor.fm/jfouts/support

The TalentCulture #TChat Show is back live on Wednesday, April 15, 2015, from 7-8 pm ET (4-5 pm PT). Last week we talked about the adoption of social software for workforce collaboration and communication, and this week we're going to talk about how to look people in the eye digitally. Building and sustaining authentic relationships in person or online are no easy tasks. It takes an investment of being “present” when you’re talking to someone. This week's guest is a big proponent of "Looking People in the Eye Digitally" (as well as personally). Something we know the TalentCulture #TChat Show community believes in as well. Introductions and ongoing relationships in social platforms require the same personal attention as the human touch and eye contact in a physical relationship. Join TalentCulture #TChat Show co-founders and co-hosts Meghan M. Biro and Kevin W. Grossman as we talk about how to look people in the eye digitally with this week’s guest: Ted Rubin, a leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist, and Acting CMO of Brand Innovators.  Thank you to all our TalentCulture sponsors and partners: Dice, Jibe, TalentWise, Hootsuite, IBM, CareerBuilder, PeopleFluent, Jobvite, Predictive Analytics World for Workforce and HRmarketer Insight. Plus, we're big CandE supporters!

Top CMO Ted Rubin discusses social media strategies and his book "How To Look People in the Eye Digitally." Ted is the most followed CMO on Twitter and #13 on the Forbes Top 50 list of Social Media Power Influencers. Social media marketing strategies. Host, Kevin Craine. @Everyday_MBA Everyday-MBA.com  

On Bizcast hosted by Kevin Craine, author Ted Rubin discuses his book How to Look People in the Eye Digitally. Rubin re-introduces us to the one-on-one communication skills we’ve forgotten in our rush to new technologies. He shows us how we’ve let social and mobile technologies hold us back, and teaches us new ways to use the people skills we already have to stay connected in an authentic, human way. Visit http://www.c-suitebookclub.com to learn more about Ted Rubin and our other best-selling authors.   Bizcast is part of C-Suite Radio, a division of C-Suite Network.  Learn more about your ad choices. Visit megaphone.fm/adchoices