Podcasts about publicis groupe

Campaign's editors from around the world come together ahead of the Lions festival for the first episode of the Campaign Cannes global podcast in partnership with Ocean Outdoor.We preview the festival and talk about the work we want to win, the mood in the ad industry and Campaign House – our exciting new venue at Cannes. Gideon Spanier (centre in picture), the UK editor-in-chief of Campaign, hosts the podcast and is joined by Maisie McCabe, editor of Campaign UK, Nikita Mishra, editor of Campaign Asia, David Brown, co-editor of Campaign Canada, and Luz Corona, editor of Campaign US.We also discuss why Arthur Sadoun, the chief executive of Publicis Groupe and a speaker at Campaign House on day one of the festival, has called for the industry to take a “different” approach at Cannes this year and the introduction of new “safe zones” at the festival.Further reading about the work and stories on this podcastKFC “Believe in Chicken” by Mother LondonChannel 4 “Considering What?” by 4CreativeApple TV+ “Severance in Grand Central” by Kamp GrizzlyKFC “Uncle KFC's Rice Bowl” by Wolf BKKIKEA “U Up?” by RethinkMaple Leaf “Look for the Leaf” by NFA Hosted on Acast. See acast.com/privacy for more information.

Campaign's editors from around the world come together ahead of the Lions festival for the first episode of the Campaign Cannes global podcast in partnership with Ocean Outdoor.We preview the festival and talk about the work we want to win, the mood in the ad industry and Campaign House – our exciting new venue at Cannes. Gideon Spanier (centre in picture), the UK editor-in-chief of Campaign, hosts the podcast and is joined by Maisie McCabe, editor of Campaign UK, Nikita Mishra, editor of Campaign Asia, David Brown, co-editor of Campaign Canada, and Luz Corona, editor of Campaign US.We also discuss why Arthur Sadoun, the chief executive of Publicis Groupe and a speaker at Campaign House on day one of the festival, has called for the industry to take a “different” approach at Cannes this year and the introduction of new “safe zones” at the festival. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! campaignlive.com What we know about advertising, you should know about advertising. Start your 1-month FREE trial to Campaign US.

Welcome to “In my humble opinion”, a podcast collaboration between The Marketing Society and Publicis Groupe UK that creates a space for marketing leaders to discuss their opinions on topics affecting our industry which they think about but may not always say out loud. You will hear industry leaders and experts talk about their views and opinions on deliberately provocative subjects such as the impact of technology on brands and consumers, the future of our industry, the generational divides, diversity and inclusion and more.You're joining us for episode 6 'In My Humble Opinion... Fragmented creativity is exciting'.Featuring Ben Mooge, Chief Creative Officer, Publicis Groupe and Kelly Engstrom, Brand & Demand Generation Communications Director. BT, EE and Plusnet at BT.Ben and Kelly explore a provocative idea that challenges traditional integrated campaign thinking. They discuss how media fragmentation has fundamentally shifted creative execution, moving away from the "matching luggage" approach to embrace channel-specific creativity that maintains brand authenticity.Whether you're a marketer, creative, or brand strategist, this conversation offers valuable insights on embracing creative fragmentation as an opportunity rather than a threat. Connect with our guests: Ben Mooge, Chief Creative Officer, Publicis Groupe - LinkedIn ProfileKelly Engstrom, Brand & Demand Generation Communications Director. BT, EE and Plusnet at BT - LinkedIn ProfileDon't forget to subscribe, rate, and review our podcast!Our industry is filled with many brilliant minds with thought provoking views, we can't wait to bring them to you, our next episode of “In my humble opinion” will be coming soon and find our series of content of the same name over at The Marketing Society website here.

Pierre Louette, président directeur général du groupe Les Echos – Le Parisien, était l'invité de la matinale de Radio Classique ce mardi 10 juin, aux côtés de Maurice Lévy, président du conseil de surveillance de Publicis Groupe. Pierre Louette est revenu sur la place des entreprises européennes dans la course à l'intelligence artificielle face aux États-Unis et à la Chine. Il souligne déjà de «très bon atouts», mais appelle à «encore plus d'Europe». Des enjeux au cœur de Vivatech, un évènement consacré à l'innovation technologique et aux start-up organisé au Parc des Expositions Porte de Versailles, à Paris, du 11 au 14 juin.Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Como um dos maiores conglomerados de comunicação do mundo tem unido dados e tecnologia em prol da criatividade? O episódio #214 do programa Mídia e Marketing conversa com Gabriela Onofre, CEO do Publicis Groupe, dono de agências como DPZ, Talent, Publicis, Leo e Le Pub no Brasil. Na entrevista, a executiva ainda fala sobre a união da inteligência artificial com a inteligência humana e sobre a relevância dos criadores de conteúdo na estratégia das marcas. 'Agências continuam sendo sócias dos clientes. Somos solucionadores de problemas através da criatividade'.

This year’s inaugural CMO Awards weren’t just a showcase of Australian marketing leaders doing an excellent job of marketing stewardship and effectiveness. We also introduced the Best Growth Initiative of the Year award, supported by Publicis Groupe, to single out and recognise strategic growth initiatives led by marketing teams. In this podcast episode, we bring together Jenni Dill, CMO of inaugural award winner, Arnott’s Group, with Cath Brands, CMO of highly commended Flintfox International, plus inaugural judge Ty Hayes, former Curtin Uni CMO and founder of Growth Generators, to delve into what it takes to unlock growth that delivers business-grade impact. From first identifying the opportunity, to how they freed up capacity and gained cross-functional buy-in to make it happen, these marketing leaders from very different B2C and B2B worlds shed light on the programs of work that led to success – and importantly, where they had to rethink and pivot. For judges, Arnott’s Gluten Free was a clear winner for Best Growth Initiative of the Year award for its gluten free effort – the most incremental launch the FMCG has had to date. Today, gluten-free biscuits make up approximately 10 per cent of the total biscuit market, with an impressive annual growth rate of 40 per cent. Remarkably, Arnott’s has driven 82 per cent of this growth in the past year alone, chalking up $40 million in sales. “When we got into it, what people really wanted was our biggest, known, loved icons, but gluten-free versions with no taste trade off. So that pretty quickly set our true north,” says Jenni Dill. “That meant a multi-year journey to invest in new bakeries, establish new ways of working, new methods of baking, new ways of going to market, new locations on shelf. It really was a concerted effort, but we also wanted to make sure we weren't waiting two or three years to do something. So we had to get an MVP in the market. We had to start with our simpler products that were easier to get taste equivalent matches to in a gluten-free version. And then everything we did from a marketing perspective, had to make sure that everything was as incremental as it could possibly be.” At Flintfox, meanwhile, the growth opportunity was to take an Australian-made pricing solutions offering into the German, Austrian and Swiss markets. “The team and I had two goes at this,” Cath Brands admits. “In the first attempt, we did it the lazy way – we put a translate button on the website, did some contextual translation of what we did and decided to buy some LinkedIn media. Turns out that that's not how you go to business in Germany. That's not how the Germans play the game.” Take two required an all-encompassing approach: Native product extension, translation and new integrations with SAP, identifying nuanced user and macro conditions, building a market presence from scratch and a go-to-market approach. The result was winning two really big customers in Germany last year worth millions. For Ty Hayes, however different this year’s winner and highly commended brands may be, each identified strategic, innovative, approaches to drive significant net new revenue. “That was either attacking a new category or creating a new category, or entering a new market,” he says. They also demonstrate what Hayes sees as the top three things every growth initiative of substance needs: “Insight, foresight and experimentation”.See omnystudio.com/listener for privacy information.

This week's episode recaps Google's latest AI-related announcements, OpenAI's hardware plans following its acquisition of io and Publicis Groupe's purchase of Captiv8 to bolster its influencer marketing business. Then Google vp of global ads Dan Taylor (18:03) joins the show to discuss how the search giant is transforming its search advertising business for the AI era.

In this conversation, Danielle and Casey discuss the recent acquisition of Captiv8 by Publicis Groupe, exploring the implications for the influencer marketing industry. They delve into the role of technology, the importance of quality content, and the challenges faced by creators in the evolving landscape. The discussion also touches on the impact of AI, the need for high-touch agencies, and the balance between innovation and consolidation in the industry. Learn more about your ad choices. Visit megaphone.fm/adchoices

The future of work isn't just about where we work, but how and why. Rei talks with Rishad Tobaccowala, a visionary in creative business strategy, to dissect the evolving landscape of work amid societal and technological upheavals. As the pandemic and AI innovations reshape global work dynamics, Rishad shares his unique insights on how both companies and leaders can adapt to these changes effectively. Throughout the discussion, Rishad highlights five critical shifts reshaping the workplace: societal, technological, market, office, and mindset shifts. With clear, actionable strategies, Rishad delves into the implications of these shifts.Tobaccowala was named by BusinessWeek as one of the top business leaders for his pioneering innovation and TIME magazine dubbed him one of five “Marketing Innovators. Rishad is the author of “Restoring the Soul of Business: Staying Human in The Age of Data” which helps people think, feel, and see differently about how to grow their companies, their teams and themselves to remain relevant in transformational time and the upcoming “Re-Thinking Work” to be published globally by HarperCollins in February 2025 which helps people thrive amidst the seismic changes that will occur at work due a combination of changing demographics, new mindsets, the rise of distributed work, and the spread of AI. Rishad Tobaccowala remains a Senior Advisor to the Publicis Groupe where he has spent his entire 37 career, most recently serving as the Chief Growth Officer and Chief Strategist of the 106,000 person firm.Timestamps:0:03 Exploring Seismic Changes in Work with Rishad Tobaccowala4:04 The Future of Work: Societal Shifts and Technological Advances8:04 Reinventing Work: The Rise of Small Companies and AI12:24 The Rise of Fractionalized Employees in the Modern Workforce13:54 The Rise of New Leadership and Workplace Dynamics23:19 Five Shifts and Four Actions for Modern Business Success24:36 Four TakeawaysEpisode References:Rishad Tobaccowala | WebsiteRishad Tobaccowala | SubstackRishad Tobaccowala | LinkedInRei Inamoto | InstagramRei Inamoto | XI&CO | Corporate SiteSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rishad is the author of Restoring the Soul of Business: Staying Human in the Age of Data and “Rethinking Work” both published by HarperCollins. He was the Global Strategist and Chief Growth Officer of the 100,000+ person marketing and business transformation Publicis Groupe and has been named by BusinessWeek as one of the top business leaders for his pioneering innovation and TIME magazine dubbed him one of five “Marketing Innovators.” Rishad is one of only 300 people selected to the Advertising Hall of Fame in 75 years.Rishad joins the Liftoff podcast and shares with us his thoughts on super founders, smarter leadership, and the future of work.Follow Rishad:- LinkedIn: https://www.linkedin.com/in/rishadtobaccowala- https://rishadtobaccowala.com/Follow the Liftoff with Keith:- Spotify: https://open.spotify.com/show/3cFpLXfYvcUsxvsT9MwyAD- Apple Podcasts: https://podcasts.apple.com/us/podcast/liftoff-with-keith-newman/id1560219589- Substack: https://keithnewman.substack.com/- LinkedIn: https://www.linkedin.com/company/liftoffwithkeith/- Newman Media Studios: https://newmanmediastudios.com/

This week, we are celebrating the Class of 2025 inductees into the Advertising Hall of Fame, as Jim welcomes three of this year's honorees for a roundtable discussion. Recorded live the morning after "The Biggest Night in Advertising"—the American Advertising Federation's annual Hall of Fame induction and celebration—the conversation highlights a few individuals each year who have made an indelible impact on the advertising and marketing industry, as well as exceptional philanthropic contributions. Since the Hall of Fame's inception in 1948, only 296 people have been inducted.Joining Jim are:David Lubars, the recently retired Chairman and Chief Creative Officer of BBDO. David has won an astonishing 600 Cannes Lions and is the only creative head ever to win Network of the Year at Cannes for seven consecutive years.Linda Boff, the former long-standing Chief Marketing Officer of GE, who, among many other achievements, helped guide the company through its split into three separate public entities.Rishad Tobaccowala, who served in a variety of roles at Publicis Groupe over a 40-year career. Rishad is impossible to put in a box—he is an innovator, a pioneer, a mentor, a teacher, and an advisor. His weekly thought letter, The Future Does Not Fit into the Containers of the Past, is read by 30,000 people.Tune in for a funny, warm, reflective, and poignant conversation with three people who have just experienced one of the most special evenings of their lives.---Learn more about the entire class of inductees:https://www.aaf.org/Public/Public/Events/Advertising-Hall-of-Fame/AHOF_Home.aspxPlus catch up of videos from the past celebrations: https://vimeo.com/showcase/7609857---This week's episode is brought to you byDeloitte and StrawberryFrog. Learn more: https://strawberryfrog.com/jimSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Steve Lombardo recently returned to the agency world at the helm of strategic communications and public affairs shop Adfero. His range of experience includes stops at Koch Industries, Edelman-owned StrategyOne and the presidential campaigns of former President George HW Bush and Mitt Romney. He talks about what he sees as the most important news coming out of Washington, DC, and the biggest marketing and communications news of the week, including Publicis Groupe and Omnicom Group earnings and the effects of tariffs on the agency business. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

What happens when leadership loses its way — and work loses its soul, let alone its staff? In S2 Ep37 the impressive Rishad Tobaccowala, futurist, author, and former Chief Strategy / Growth Officer (now Senior Advisor) of Publicis Groupe joins me on Insider Interviews to offer a refreshingly human take on the future of work. And yes, we have a musical interlude.... The author of “Restoring the Soul of Business” and his latest,  "Rethinking Work," explains what it really takes to stay relevant in marketing -- and business in general. As Rishad says, “Change Sucks. But irrelevance is worse!” First, I found out that we are both quadruple espresso fans, so if you wonder where Rishad gets his energy.... THEN I discovered we both had a thing about MATH that changed our respective trajectories*. But, after comparing our coffee rituals we go full steam into how companies need to evolve old leadership styles —from “bossing” to inspiring. Rishad shares why corporate models are in urgent need of a reset, and how flexibility, curiosity, and a human-centered approach must replace outdated hierarchies. Think “fractional workers” and project-based teams meets AI. Rishad urges organizations to stop clinging to legacy systems and start designing for the future. But, as this is primarily a show about media, marketing and advertising, (he is, after all, being inducted in the Advertising Hall of Fame) he also explores how storytelling goes hand in hand with tech and remains a marketing essential — not despite the data age, but because of it. Discover the "5 Cs" of embracing the future in Marketing. Interestingly, as former Chairman of Razorfish, his imprint may have been made on Anthony Yell, who - per Epi 30 - clearly agrees in Collaboration and merging Creativity with tech and storytelling! Of course, we talk brand purpose -- and that theme actually runs through it all, with Rishad explaining how generosity is not just as a personal value, but a business advantage. He shares how this belief drives the Tobaccowala Foundation's work in improving access to education and healthcare in India — and why doing good can, and should, be good business. This episode is a frank but, yes, inspiring look at how to rethink work, reimagine leadership, and build companies that serve people — not just profit. *(FYI: Hear how math impacted the journey of Cadillac CMO Melissa Grady, too!) Key Moments:  01:03 Rishad Tobaccowala's Background and Award-Worthy Achievements! 02:57 The Essence of Rishad's Books - "Restoring the Soul of Business" and "Rethinking Work"   03:28 Combining Story and Data in Business 06:21 The Continuing Impact of Pandemic WFH Mentality and the Impact of AI on Work Lifestyles 07:11 Rethinking Work Now and Near Term Future Trends 11:02 Strategies for Embracing Change (Yes it "Sucks" But so Does Irrelevance!) 13:04 Building a Future-Ready Workforce 22:02 Personal Development Thru Continuous Learning 23:46 Mentorship and Leadership Advice Through Musical Metaphors (AKA: E.B. has to Sing Again) 25:37 The Crisis in Modern Leadership 26:07 Boss vs. Leader: Key Differences 32:06 Generosity as a Strategy 37:39 The Tobaccowala Foundation's Mission 39:45 The Future of Marketing and Creativity (Hint: Does Not Fit in the Containers of the Past!)  46:03 Book Summary and Can't Miss Resources Oh, and you might WIN! ...Add a "like" and a comment on Apple, Spotify or YouTube for this episode, and I'll randomly (okay, those who LOVE the show might have an advantage!) will be entered to win a copy of Rishad's book which I'll announce on or before 4/30/25. BUT to make SURE you get your own, and to learn more about Rishad, visit:  https://rethinking-work.io/whats-inside-2  Follow, Connect & Share the Love Connect with Rishad: https://www.linkedin.com/in/rishadtobaccowala/ Learn about Rishad/Purchase Rethinking Work: https://rethinking-work.io/ Connect with E.B.

Work is transforming at an unprecedented pace—AI, gig work, and shifting values are reshaping careers and companies alike. Rishad Tobaccowala's latest book, Rethinking Work, dives deep into the trends that will redefine how we work, lead, and thrive.00:36- About Rishad TobaccowalaRishad is the author of the latest book titled ‘ Rethinking Work'.He is also the former chief strategy and growth officer of the Publicis Groupe.He's chairman of the Tobaccowala Foundation, and he's been recognized by Business Week and Time magazine. 

Chris Peterson, Co-Founder of Lifemind, is a marketing pioneer with over 30 years of experience shaping the digital landscape. Author of Red & Blue Customers, Chris has built and sold two innovative agencies, earning recognition from The Wall Street Journal and working with both Fortune 500 brands and fast-growth startups. In this episode of On Brand, we discuss his insights on the evolving digital landscape and how brands can better connect with customers in an increasingly divided world. About Chris Peterson Chris Peterson is the Co-Founder of Lifemind, an AI-agent platform designed for national, local, and regional marketers. With over 30 years as a marketing pioneer and entrepreneur, Chris has founded two digital marketing agencies, working with fast-growing startups and Fortune 500 companies. In the 1990s, he launched one of the first digital direct marketing agencies, earning recognition from The Wall Street Journal. Publicis Groupe later acquired the agency. Chris later established an early content marketing agency before the term became mainstream, which was then acquired by Rain, a direct-to-consumer advertising agency. He's also the author of the book Red & Blue Customers. From the Show What brand has made Chris smile recently? Chris shared the smiles that he gets from his beloved New Balance sneakers, which he's delighted to see are back in style! Connect with Chris on LinkedIn and check out the Lifemind website, including the special offer for listeners at lifemind.ai/onbrand. As We Wrap … Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

A CMO Confidential Interview with Rishad Tobaccowala, former Publicis Groupe Strategy & Growth Officer, speaker, author, and podcast host of "What's Next." Rishad discusses the media, data, and technology scale benefits driving agency consolidation, the challenge of managing people through a merger, and his new book, Rethinking Work. Key topics include: why talent and marketing will be more important in an AI world; why everyone should operate as a "company of one;" how the world is moving to a "whales and plankton model;" and why clients should consider a "Master Blaster" model. Tune in to hear why he's concerned about mollycoddling and a Mary Poppins analogy. It's a Supercalifragilisticexpialidocious 2-part show!Get the inside scoop on the Omnicom and IPG merger and what it means for the future of marketing! In this episode of CMO Confidential, host and five-time Chief Marketing Officer Mike Linton dives into the critical insights every CMO needs to navigate this game-changing merger. Joined by special guest Rashad Tabakawala, former Chief Strategist and Growth Officer of Publicis Groupe and best-selling author, this discussion unpacks how the merger impacts scale, data, technology, and the role of creative agencies.Key topics include the consolidation of holding companies, the challenges of scaling media, data, and tech, and the future of large agencies versus niche specialists. Rashad also shares his expert perspective on the evolving agency ecosystem and what this means for marketers selecting partners in a rapidly changing landscape. With lessons from past mergers and actionable advice for CMOs, this is a must-watch for marketing leaders looking to stay ahead.Tune in to hear Rashad's unique take on the future of the industry and discover how to position your brand for success in this new era of marketing. Don't forget to subscribe to the CMO Confidential Newsletter for exclusive insights and updates. Stay informed, stay connected, and stay ahead with CMO Confidential! #omnicomipgmerger #MarketingStrategy, #GrowthMarketing, #BrandBuilding, #MarketingInnovation, #DigitalMarketingTrends, #BusinessGrowth, #CMOChallenges, #CustomerExperienceCHAPTERS:00:00 - Intro00:40 - Rishad Tobaccowala Joins the Show01:27 - Omnicom IPG Merger Analysis11:15 - Future Implications of Omnicom IPG Merger15:18 - Impact on Other Companies18:45 - Future Trends for Businesses22:00 - Client Strategies for Success27:33 - End of Part 1See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Le géant français de la publicité, Publicis Groupe, vient de lever le voile sur l'ampleur vertigineuse de son système de surveillance numérique. Son PDG, Arthur Sadoun, a présenté avec fierté CoreAI, une plateforme capable de collecter, analyser et exploiter des milliards de données en temps réel.CoreAI, qualifié de « suite d'applications et d'agents d'intelligence artificielle », ne se contente pas de tracer les habitudes des consommateurs. Il les anticipe. Sadoun l'explique avec un exemple : celui de Lola, un profil fictif. Grâce à ses outils, Publicis sait qu'elle a deux enfants, qu'ils consomment des jus de fruits premium, que leur prix augmente et que son salaire ne suit pas l'inflation. Résultat ? Des publicités ciblées pour l'inciter à choisir une marque moins chère, au bon moment, sur tous ses écrans. Et Lola, c'est chacun d'entre nous. 91 % des adultes dans le monde figurent dans la base de données de Publicis, alimentée par notre navigation sur internet, nos applications mobiles, nos cartes de fidélité….12 milliards de dollars. C'est ce que le groupe a investi sur 10 ans pour bâtir « l'écosystème marketing le plus puissant au monde ». Un empire consolidé en 2019 avec l'acquisition d'Epsilon (2,3 milliards de profils) et en 2025 avec le rachat de Lotame, une plateforme de gestion des identités numériques ajoutant 1,6 milliard d'identifiants supplémentaires. Mais ce n'est pas juste une question de quantité, c'est la précision des données qui interroge. 7 000 attributs individuels par personne aux États-Unis, 75 % des achats scrutés, et une mise à jour toutes les cinq minutes grâce à un trillion d'interactions traitées quotidiennement par l'intelligence artificielle. Et la protection des données personnelles ? Une illusion. Malgré les réglementations, l'industrie du courtage de données échappe largement au contrôle. Les régulateurs peinent à suivre, et les amendes infligées ne sont que des pichenettes pour ces mastodontes. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.

This week's episode of the Digiday Podcast covers T-Mobile and Publicis Groupe's ad tech acquisitions amidst the "everything's an ad network" narrative, the TikTok ban tug-of-war and YouTube's new subscription service, Premium Lite. Also on this episode, Pinterest's chief revenue officer Bill Watkins walks through the platform's play for more ad dollars this year with AI-powered tools, a focus on performance marketing and balancing more ads with the user experience. 

Welcome to episode #974 of Six Pixels of Separation - The ThinkersOne Podcast. Rishad Tobaccowala is one of those rare thinkers who can seamlessly connect the dots between business, technology, media, and human behavior - so it's always a pleasure to have him back on the show. A true industry veteran, Rishad has spent decades shaping the marketing and media landscape, from his time as Global Chief Strategist and Growth Officer at Publicis Groupe to becoming a sought-after author, advisor, and speaker. His latest book, Rethinking Work - Seismic Changes In The Where, When, And Why, dives deep into the fundamental shifts happening in the workforce, from the decline of the 9-to-5 model to the rise of hybrid work, decentralized careers, and leadership that prioritizes talent over corporate loyalty. Rishad's first book is Restoring The Soul Of Business and his newsletter, The Future Does Not Fit In The Containers Of The Past, and podcast, What Next?, are not to be missed. In our conversation, we explore the evolving role of leadership, the impact of AI on employment, and how brands must rethink trust in an era where consumers are more aligned with individuals than institutions. Rishad also shares his insights on how businesses can remain relevant by embracing change rather than resisting it, and why the future of work will require companies to shift from management-driven structures to ones that emphasize agility, learning, and human connection. Thoughtful, provocative, and always ahead of the curve, Rishad brings the kind of clarity we need as we navigate a world of constant disruption. If you want to stay relevant in a fast-changing business landscape, this episode is one you won't want to miss. Enjoy the conversation... Running time: 1:08:19. Hello from beautiful Montreal. Listen and subscribe over at Apple Podcasts. Listen and subscribe over at Spotify. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. Check out ThinkersOne. or you can connect on LinkedIn. ...or on X. Here is my conversation with Rishad Tobaccowala. Rethinking Work - Seismic Changes In The Where, When, And Why. Restoring The Soul Of Business. The Future Does Not Fit In The Containers Of The Past. What Next? Book Rishad for your next meeting on ThinkersOne. Follow Rishad on LinkedIn. Follow Rishad on Instagram. This week's music: David Usher 'St. Lawrence River'. Chapters: (00:00) - Introduction to Rishad. (03:08) - The Political Landscape of Tech and Media. (06:06) - The Power Dynamics of Big Tech. (09:03) - The Influence of Money in Politics. (11:55) - The Shift in Consumer Trust. (15:08) - The Erosion of Brand Trust. (17:52) - The Changing Nature of Work. (20:53) - The Crisis of Leadership in Business. (35:15) - The Entrepreneurial Vision and Workforce Dynamics. (36:25) - Leadership vs. Management: The New Paradigm. (37:45) - Diversity in the Workplace: Ageism and Work Styles. (38:44) - The Irrelevance of Traditional Business Models. (39:57) - The Importance of In-Person Interaction. (41:40) - The Future of Work: Hybrid and Remote Models. (43:34) - AI's Impact on Employment and Business Structure. (46:32) - The Transformation of Knowledge Work. (49:50) - Reimagining Business Strategies in the Age of AI. (52:33) - The Financial Play: Mergers and Market Relevance. (56:18) - Aligning Talent and Corporate Goals. (01:01:48) - The Future of Work: Companies as Talent Aggregators.

Today, Dot discusses another huge acquisition in ad tech, and earnings figures from ITV and Havas. 

Holding company solutions are on the rise, particularly for large clients whose spend is in the £100 millions. Publicis Flame is the latest to ignite, created after Santander appointed Publicis Groupe to its global creative and media business. Ongoing pitches include Natwest which is also looking for a single holding company to take on its media and creative business.Holding companies have been expanding their offerings across creative, media, tech and data to service client needs, but do these solutions really work? And what becomes of the individual agency brands when amalgamated into one solution? Campaign's journalists gather in the studio to discuss.This episode features editor-in-chief Gideon Spanier, creativity and culture editor Alessandra Scotto di Santolo and media editor Beau Jackson. It is hosted by tech editor Lucy Shelley.Further reading:Santander on its shift to one global agency, why it picked Publicis and how ‘data is key'Will more agencies move to a holding company solution for their biggest clients?Pfizer moves creative from IPG to Publicis after just 10 monthsWPP's Mark Read on client demand for AI and fewer agency partnersWPP triumphs over Publicis Groupe to win Centrica's integrated reviewBritish Gas turns up the heat with media, creative and below-the-line reviewBritish Gas appoints media and creative agenciesWPP wins majority of $4 billion Coca-Cola businessThe $100m question for agencies Hosted on Acast. See acast.com/privacy for more information.

Jack Klues, former director at Publicis Groupe, on the current talent crisis in the advertising industry. The architect of what is now Publicis Media built his career at Leo Burnett Media and says that long-term employee growth over constant job churn is about companies investing in their people. The role of leaders, he says, is to foster a supportive environment in the age of AI, shifting from boss behaviour to collaborative leadership. And short-term pitch cycles and the commoditization of talent, he argues, degrade trust, respect, and integrity in client-agency relationships.#Business #Leadership #AI

Tess Ariotti is the Lead Consultant at Salter Baxter, part of the Publicis Groupe of companies, who specialise in developing sustainability strategies at global, local, corporate and brand level and activating across the value chain. Sustainability is a hot topic. The UN Sustainability Goals set a global agenda for 2015 to 2030. Now almost two thirds of the way into that agenda, progress has been slow, but steady. Some point to the global pandemic, other to the subsequent economic slow-down.  But where are we today? What are companies and corporations doing? And what could they be doing? And for us in marketing, what is the role for marketing? Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190  Listen on Spotify: https://open.spotify.com/show/75mJ4Gt6MWzFWvmd3A64XW?si=a3b63c66ab6e4934  Listen on Stitcher: https://www.stitcher.com/show/managing-marketing  Listen on Podbean: https://managingmarketing.podbean.com/  For more episodes of TrinityP3's Managing Marketing podcast, visit https://www.trinityp3.com/managing-marketing-podcasts/  Recorded on RiversideFM and edited, mixed and managed by JML Audio with thanks to Jared Lattouf.

Creative people bring color to an otherwise lifeless and monotonous workplace. They lie at the heart and core of many companies and organizations. How can you keep their innovative spark burning? How can you be the leader that creative people need? Best-selling Author, International Speaker, and “arms dealer for creative leaders,” Todd Henry graces The Ripple Effect Podcast with his captivating insights and approach to creativity. Todd Henry is the author of seven critically acclaimed books — The Accidental Creative, Die Empty, Herding Tigers, Daily Creative, The Motivation Code, The Brave Habit, and Louder Than Words. He also hosts the podcasts Daily Creative and Herding Tigers, which have garnered over 20 Million downloads. Todd has helped individuals, leaders, teams, and organizations find passion in their work and bring out their brilliance. Among Todd's long list of clients are corporate giants and top advertising agencies such as Google, Intel, P&G, Leo Burnett, and Publicis Groupe.    So, is there such a thing as hacking creativity?  If you're working in the creative industry or someone leading a team of creatives, you will 100% resonate with this episode. And if you think you're not creative, this video will change your mind! Don't miss the chance to learn from our incredible guest. ____________________________________________ Learn more about Todd Henry's work:  accidentalcreative.com toddhenry.com   Connect with Todd Henry on LinkedIn: linkedin.com/in/toddhenry1

Philippa Levenberg is the Co-Founder and Managing Partner of Sable Strategy, a senior-level strategic communications firm specializing in PR and reputation management for corporations, nonprofits, and trade associations. The firm was recently named to Inc. Magazine's 2024 "Best in Business" list. Philippa's career has focused on leveraging digital, social, and paid media strategies to build employer brands, develop thought leadership programs, engage advocates, navigate crises, and shape policy outcomes. Prior to founding Sable, she led and grew digital media practices and products at several agencies, including a leading global public affairs firm within Publicis Groupe. She is based in the D.C. area.In today's episode of Smashing the Plateau, you will learn how to leverage your experiences to build a resilient business and lead with impact in the evolving landscape of public relations.Philippa and I discuss:Why resilience is key in entrepreneurship [00:00]How Philippa's bi-continental life shaped her approach to business [02:12]Transitioning from journalism to PR and the evolution of media [03:07]The importance of digital and social media strategy in crisis communication [04:33]The flawed model of big agency PR and the creation of Sable Strategy [05:44]Empowering women in the workplace and the importance of senior-level consultancy [07:22]The role of partnerships in entrepreneurship and the support systems that matter [10:21]Lessons from the initial months of starting Sable Strategy and recognizing opportunities [10:59]The impact of COVID-19 on women in the workforce and entrepreneurship [21:44]Learn more about Philippa and her work at https://www.sablestrategy.com/ and https://www.linkedin.com/in/philippalevenberg/.Thank you to our sponsor:The Smashing the Plateau Community Register now for exclusive access to our concise, expert-curated strategy tips from podcast professionals—your shortcut to success is just one click away!

On today's MadTech Daily: TikTok Ban Poised to be Delayed; Meta to Fire Thousands of Employees; Publicis Groupe to Combine Leo Burnett and Publicis Worldwide

Dr. Ngozi Ezike, the face of Illinois' response to the COVID-19 pandemic, admitted to an ethics violation for taking the CEO job at Sinai Chicago and will pay a $150,000 fine. Crain's health care reporter Katherine Davis discusses with host Amy Guth.Plus: Startup investments still sluggish in Chicago, Publicis Groupe merges Leo Burnett and Publicis Worldwide to form new creative unit, NASCAR quietly lost a massive local sponsor of its Chicago race and Illinois attorney general pushes back on Walmart's plans to roll back DEI programs.

After dominating news headlines throughout December, and likely well into 2025, it is all still possible for the Omnicom-IPG merger to fall through, repeating history from 2013 when Omnicom failed to merge with Publicis Groupe.Campaign's editor-in-chief Gideon Spanier sat down in a global exclusive interview with John Wren, CEO of Omnicom, and Philippe Krakowsky, CEO of IPG, after they announced the all-stock deal on 9 December to create the world's biggest agency group. Since then, the share price of Omnicom declined 15%.In this episode, Spanier is joined by editor Maisie McCabe and media editor Beau Jackson to ask the $31bn question: will the merger really happen?Hosted by tech editor Lucy Shelley, the team discuss the regulatory obstacles the holdcos need to hurdle, a shrink in share prices, and the potential for divergent performance of Omnicom and IPG in 2025. Is the merger an attempt to "fight scale with scale", says Spanier, to compete with the power of tech companies. The team asks where it leaves R/GA and Huge after being held for sale last year and any signs that adland might see a repeat of the attempted Publicis merger.Further reading:The $31bn Omnicom-IPG deal has industrial logic but also many caveatsOmnicom-IPG merger: how the holdcos stack up in the UKInterpublic sells digital experiences agency Huge'The industry doesn't need another behemoth': Stagwell CEO on Omnicom-IPGPublicis Groupe CEO Arthur Sadoun says Omnicom-IPG deal is 'real opportunity'Omnicom and IPG 'huddling together as cold winds blow': Martin SorrellEverything we know so far about the Omnicom-IPG mega mergerComing up in the Campaign calendar:Media Week Live, 29 January Hosted on Acast. See acast.com/privacy for more information.

Walmart, Target, Aldi and other grocers competed for a place on holiday tables with turkey dinner deals and other promotions to tempt Americans who haven't recovered from recent food price inflation. Walmart, the nation's largest food retailer, bundled the makings of a traditional turkey feast into a meal deal three years ago. This year, the 29-item offer, which included a frozen turkey and ingredients for side dishes, cost less than $55 (the exact total depends on the region) and was intended to serve eight. That calculates to less than $7 per person. Last year's two bundles had different items, but Walmart said the total price of this year's selected products was 3.5% lower than it was a year ago. “Some of the holiday's most special moments take place around the dinner table,” John Laney, executive vice president of food at Walmart U.S., said in a recent statement. “We are committed to offering customers even deeper savings.” Target's version for four people cost $20, $5 less than the company's 2023 Thanksgiving meal, and included a frozen turkey, stuffing mix and canned green beans and canned jellied cranberry sauce. Aldi offers a frozen Butterball turkey with gravy mix as well as pumpkin ingredients for pumpkin pie and ingredients for side dishes like sweet potato casserole. The German-owned supermarket chain priced it at $47 and said that was less than what it charged for the same items in 2019. Comparing the respective menus to determine which represented the best value is difficult since recommended serving sizes and contents vary. But the promotions, introduced earlier than ever and at a time when many households remained put off by higher prices, underscored the importance of Thanksgiving to grocers, analysts said. While consumer perceptions of grocery prices are based on the cost of staples like eggs and milk, “the Thanksgiving meal has become essentially a new benchmark,” Jason Goldberg, chief commerce strategy officer at Publicis Groupe, a global marketing and communications company. It's the occasion for the second-largest holiday meal for retailers behind the feasts that accompany the winter holidays. This article was provided by The Associated Press.

durée : 01:45:36 - Soft Power - par : Frédéric Martel - L'IA au service de l'art. / Le métier de plume : les secrets des discours politiques. - réalisation : Peire Legras - invités : Maurice Lévy Président d'honneur de Publicis Groupe, fondateur de la plateforme YourArt et du salon VivaTech, président-directeur général de Solocal (ex-PagesJaunes).; Milo Lévy-Bruhl Philosophe, spécialiste de Léon Blum et du socialisme, ancienne plume de Raphaël Glucksmann pour la campagne des européennes de 2024.; Raphaël Charpentier Plume pendant sept ans en cabinet, notamment pour les Premiers ministres Elisabeth Borne et Gabriel Attal.; Rémi Letourneur Ancien collaborateur parlementaire de François Ruffin, qu'il a aidé sur l'écriture de son ouvrage "Je vous écris du front de la Somme" (éd. Les Liens qui libèrent).; Sophie des Déserts Grand Reporter à Libération.

Steve Walls has had big strategy jobs at TBWA, Ogilvy, Publicis Groupe, and more. But, now, he lives in Zurich, works with Moon Rabbit, and sees agency pitches from the other side - as someone helping marketers get more out of their agencies. In this episode, we discuss what Steve sees agencies get right and wrong in the pitch process. Steve will be teaching at our 2024 Sweathead Do-Together. Find tickets at http://www.sweathead.com. Links: Steve: https://www.linkedin.com/in/steve-walls-bb533638 Mark: http://www.instagram.com/markpollard

Campaign's editorial team gather in the studio to question how to launch a successful ad agency. This year we have seen exciting start ups include Uncharted founded by the female trio (Fern Miller, Hattie Matthews and Laura Jordan Bambach) and Publicis Groupe launching LeShop with 80 staff working across 20 brands. However, in the last five years, data from Avid Panda suggests that 42.5% of new marketing companies have closed and advertising agencies are the hardest to run, with a business mortality rate of 43.9%.In this episode, the team discusses what happens after an agency is launched, how do you scale and is a sell a measure of success, with comments from James Murphy, founder and chief executive of New Commercial Arts, which he recently sold to WPP, after selling his previous shop Adam & Eve to DDB in 2012.Hosted by Campaign's tech editor Lucy Shelley, she is joined by editor-in-chief Gideon Spanier, deputy editor Gemma Charles and features editor Matt Barker.Further reading:What makes an agency brand?Croud sells majority stake to boost M&A ‘war chest' in £180m-plus dealWould an agency by any other name taste as sweet? Hosted on Acast. See acast.com/privacy for more information.

In this episode of the PR Masters Podcast, host Art Stevens interviews Maurice Lévy, a global marketing communications leader and honorary chairman of  Publicis Groupe.  They discuss Levy's journey in transforming Publicis into a global powerhouse, the importance of globalization in marketing, the future of global communications, and the role of AI in enhancing marketing strategies. Levy shares insights on the future of public relations, the impact of size in attracting global clients, and his reflections on mentorship and future aspirations.

In this episode, Brent Poer, Global Client Lead at Publicis Imagine, joins me as we explore the journey of understanding your unique value and harnessing your superpowers to create success in your career and life. We discuss how often our self-perception is influenced by others' opinions and the importance of finding clarity through introspection, especially in times of change, challenges, and failures. We also explore how he:Learned to read the roomConnects meaningfully with othersNavigates the complexities of both personal and professional lifeBelieves in embracing nuanced phases throughout your careerEngaged in honesty and vulnerable conversations with LeadershipKeeps routines to stay structuredBrent shares his insights on how he keeps his mind sharp, finds peace in his daily routine, and stays adaptable in an ever-changing marketplace. Show Guest Brent Poer is the Global Client Lead for Publicis Imagine and oversees Zenith US operations in Los Angeles while serving on the agency's Executive Board. With over 30 years of experience at Publicis Groupe, Brent has led award-winning initiatives and secured significant clients like The Walt Disney Company, TikTok, Lululemon, and Arlo. He has held significant roles, including CMO of Zenith US and overseeing the Content Practice, winning Cannes Lions and Effie Awards. Brent began his career at Starcom Mediavest Group, leading LiquidThread North America. He has also worked at Warner Brothers and Lifetime Television. Brent lives in Los Angeles with his husband, Beau Quillian, and their three dogs.Support the showJill Griffin helps leaders and teams thrive in today's complex workplace. Leveraging her extensive experience to drive multi-million-dollar revenues for brands like Coca-Cola, Microsoft, Samsung, and Hilton Hotels, Jill applies a strategic lens to workplace performance, skillfully blending strategy and mindset to increase professional growth, enhance productivity, and career satisfaction across diverse organizations. Visit JillGriffinCoaching.com for more details on: Book a 1:1 Career Strategy and Executive Coaching HERE Gallup CliftonStrengths Corporate Workshops to build a strengths-based culture Team Dynamics training to increase retention, communication, goal setting, and effective decision-making Keynote Speaking Grab a personal Resume Refresh with Jill Griffin HERE Follow @JillGriffinOffical on Instagram for daily inspiration Connect with and follow Jill on LinkedIn

We take a trip to the agency side of things this week, as Dave interviews Margaux Logan, SVP, Head of Omnichannel and Emerging Marketplaces at Publicis Commerce. Publicis Commerce is a “center of excellence” responsible for developing the commerce practices of client teams across the Publicis Groupe umbrella.  Prior to joining Publicis, Margaux held senior brand management and marketing positions at Unilever and Amazon. Margaux shares how her Theater degree helped to position her for a marketing career (4:43), an overview of Publicis Commerce (4:43), reflections on her time at Unilever (7:16), an overview of Publicis Commerce (12:46), the major differences between RMNs (19:30), and why content is still king, especially with the ways AI can now inform and enhance it (23:51). Follow Publicis Commerce: https://www.linkedin.com/company/publiciscommerce/Connect with Margaux: https://www.linkedin.com/in/margaux-logan/Take advantage of a special offer from It'sRapid and get a free image, video or banner ad by emailing sales@itsrapid.io with code "BEYOND2024"Learn more about ItsRapid: https://itsrapid.ai/Theme music: "Happy" by Mixaud - https://mixaund.bandcamp.comProducer: Jake Musiker

Piotr met his co-founders at a party in Coachella. He built them an app for influencers to post online. That simple idea evolved into one of the world's first influencer marketplaces. While so many other tried and failed, Piotr and his team targeted marketing agencies with big budgets. They grew to $150M in revenue over a 10 year period. This summer, they were acquired by Publicis Groupe for $500M. This is the story of how it all started, where the idea came from and how partnering with IBM of all companies drastically changed Influential's trajectory. Piotr also goes through in depth what it feels like to actually sell your company, and to go from living like a salaried employee to having tens of millions of dollars.Why you should listen: Why the right go-to-market channel is the difference between failure and a $500M exit.How to shift from a manual process to a tech-enabled marketplaceHow to know which partnerships are key— and which are totally useless.What it feels like to go from a regular person to having $10s of millions in the bank. KeywordsInfluencer marketing, startup journey, product-market fit, technology, partnerships, exit strategy, ad agencies, growth strategies, entrepreneurship, venture capitalTimestamps:(00:00:00) Intro(00:01:27) The Start of Influential(00:11:49) Raising the Seed Round(00:14:41) How to leverage a partnership with a large incumbent(00:21:26) Series A and Superbowl Campaign(00:30:02) Winning because of go-to-market(00:35:43) The Acquisition(00:38:56) One Piece of AdviceSend me a message to let me know what you think!

Passionate about the transformative power of people, Denny Tu— previously Global CMO at IMAX in LA, and former Head of Strategy at Sky in London— paints a vivid picture of how to shake off the barnacles that may be holding you back and shares strategies for becoming your own best advocate.Denny Tu is an accomplished marketing executive with over 20 years of global experience driving growth for leading disruptor brands. Previously as Global CMO at IMAX (NYSE: IMAX), he transformed the marketing organization, redefined the premium category, and delivered a record-breaking $1.1B+ box office in FY23. Blending strategic vision with hands-on execution, his leadership has been pivotal in growing brands in both publicly traded and entrepreneurial organizations, previously having guided three #1 brands in their category. Prior, Denny served as Head of Strategy, Brand & Creative at Sky, where he led brand growth and campaigns for Europe's leading direct-to-consumer media company. A dual British/American citizen, Denny is passionate about fostering inclusive, high-performance teams and is a recipient of Adweek's CMO Award. He has been named to Equilar/Nasdaq's “Top 50 Diverse Board Candidates List” and the Financial Times “100 Leading Ethnic Minorities Power List.” He serves as Board Advisor for Making Space, a venture backed talent platform progressing the career opportunities of disabled people and as Trustee for Ditch The Label, a leading anti-bullying charity. He is a member of The Academy of Motion Picture Arts & Sciences and BAFTA. This episode with Denny Tu is sponsored by Publicis Groupe.E-mail Us:  asiansinadvertising@gmail.comShop: asiansinadvertising.com/shopLearn More: asiansinadvertising.com--- Support this podcast: https://podcasters.spotify.com/pod/show/asiansinadvertising/support --- Support this podcast: https://podcasters.spotify.com/pod/show/asiansinadvertising/support

Maurice Lévy, ex-président de Publicis Groupe, est un témoin particulier de l'évolution de l'Europe économique par rapport aux Etats- Unis sur les 50 dernières années. Est-ce qu'on peut parler de déclin de l'Europe?C'est une interview menée par Caroline Roux diffusé dans le documentaire "Europe: la fin du rêve américain" le dimanche 13 octobre 2024 sur France 5.

Publicis Groupe's chief executive Arthur Sadoun breaks his six-year silence from public speaking in the UK at Campaign's inaugural Campaign Live event.Opening the conference opposite Campaign's UK editor-in-chief Gideon Spanier, Sadoun is questioned on how to sell creativity and what has made Publicis Groupe "extract itself from the agency pack".In this episode, Spanier and tech editor Lucy Shelley have a brief chat about the interview before heading into the session from the event. The discussion begins with Sadoun making a joke as he sits down in stage about buying Stagwell, who are projected behind him as a sponsor of the event. "I'm not going to buy them," he said.The question from the audience came from financial analyst and Campaign columnist Ian Whittaker, who asked about the value of creative and how if clients are prepared to pay for it, that could add to the agencies' share price value.Further reading:Arthur Sadoun: 'I have never won a pitch without a creative idea'Arthur Sadoun on defying doubters, Q2 revenue upgrade, ‘very high' staff bonus pool and Paris OlympicsPublicis' mocking ‘taking the BS out of AI' film goes down badly with agency rivalsM&A rumour mill is buzzing as Publicis pulls ahead of agency packMore from Campaign Live:Adam & Eve/DDB's Richard Brim says industry's creative ‘low point' is an opportunityAds 'must accurately represent target audience' say Campaign Live panellistsBlack creatives recount 'unapologetic' pushes for industry changeMonzo's AJ Coyne: ‘Creativity is the way to differentiate yourself'NatWest chief design officer: AI makes brands ‘more creative'Ex-Unilever CFO says it's now harder to justify marketing and media spend to investors‘It all comes down to trust': KFC and Mother on how to create a cult Hosted on Acast. See acast.com/privacy for more information.

Ian Baer, Founder and Chief Soothsayer, has been solving marketing's greatest challenges forover three decades. He has spent his career helping major brands achieve extraordinary successand challenger brands box above their weight class in leadership roles with Publicis Groupe,TBWA, Rapp, Deutsch and others, and was named to Campaign US' Digital 40 Over 40. A prominent thought leader all aspects of marketing, Ian has spoken at numerous conferences and podcasts discussing trends in consumer behavior. In addition tofounding sooth in 2023, Ian is the brand storytelling practice lead for Kestrel Consultants andsits on the Ithaca College Customer Experience Board.

Once upon a time there were advertising agencies that offered clients a full range of services, being media and creative. Where the two were considered, developed, recommended and delivered together.  Then, in the last millennium, media was split off, and media and creative were often handled by separate and sometimes competing companies. Channel strategies, creative strategies, and connection strategies were developed by various teams, both in-house and outsourced. But increasingly these are being put back together with what is again called “full service” but is more likely an integrated offering similar to the one Publicis Groupe developed for their client Arnott's with The Neighbour, which we have discussed here previously. But in this episode, we are going under the hood of the integrated offering to discuss how an integrated agency offering works with Publicis Groupe ANZ's Chief Media Officer, Imogen Hewitt, Chief Creative Officer, Dave Bowman, and Chief Data Officer, Maurice Riley. Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190  Listen on Spotify: https://open.spotify.com/show/75mJ4Gt6MWzFWvmd3A64XW?si=a3b63c66ab6e4934  Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjE2MTQ0MjA2NC9zb3VuZHMucnNz  Listen on Stitcher: https://www.stitcher.com/show/managing-marketing  Listen on Podbean: https://managingmarketing.podbean.com/  For more episodes of TrinityP3's Managing Marketing podcast, visit https://www.trinityp3.com/managing-marketing-podcasts/  Recorded live on Zoom H4n and edited, mixed and managed by JML Audio with thanks to Jared Lattouf.

Ever feel like what you're doing at work doesn't matter? Today's guest, Edina Kalamperovic, SVP at Publicis Groupe, shares her journey from an immigrant childhood to becoming a senior leader who makes a big impact, revealing the pivotal moments and lessons learned along the way.Edina dives into the challenges of navigating early career hurdles and the importance of having a purpose in your work. We discuss recognizing and overcoming burnout, and how stepping out of your comfort zone can open new doors. Edina's leadership style emphasizes authenticity, transparency, and earning the trust of those you work with. If you're looking to take proactive steps in your career, understand the importance of authentic leadership, or learn strategies to overcome burnout, Edina's story is sure to resonate. Let's get into it!Resources:Download the Energy Inventory WorksheetRead Edina's work on Substack: edinakalamperovic.substack.comConnect with Edina on LinkedInHow to Restore Yourself from Burnout with Dr. Christina Maslach - How to be Awesome at Your JobConnect with me:InstagramLinkedInYouTubeselfatwork.comProduced by NOVA Media

Over the years, BRAVE COMMERCE hosts Rachel Tipograph and Sarah Hofstetter have made it a point to focus on the experiences and stories of their guests, and not themselves. As a result, they have never used this platform to highlight the work they do in their day-to-day roles: Rachel as the Founder and CEO of MikMak and Sarah as the President of Profitero. This episode, recorded on stage at the recent BRAVE COMMERCE Live event in NYC, features the professional wisdom these two industry leaders bring to their work every day. Rachel launched MikMak with the strong belief that the boom in D2C did not signal the end of retail, but instead the need for enterprise brands to connect more directly with their consumers. As many challenger brands have moved into stores, their legacy competitors feel an even greater need to show up where their customers are spending time, and convert them effectively. MikMak creates shoppable experiences that put brands in the driver's seat with consumers. In turn, MikMak provides the data needed for these brands to make smarter marketing decisions. Additionally, this data strengthens brands positioning with the 7,000+ retailers in MikMak's network. After a year that included two major acquisitions and several new partnerships, MikMak is better positioned than ever to empower the world's brands to grow commerce-first, and to succeed in the emerging era of intelligent commerce. Sarah's company, Profitero, is the leading global commerce acceleration company offering a flexible suite of intelligence-driven solutions so that brands can grow profitably. Their integrated digital shelf analytics, shelf-intelligent activation and advisory services empower brands to optimize product availability, discoverability, and maximize conversions across 1,200+ retailers in 70 countries. With Sarah at the helm, Profitero has been recognized as the #1 Digital Shelf Provider by DCG, deemed a customer favorite on G2, and identified as an integral part of Publicis Groupe's recognition as a commerce leader in the Forrester Wave™. After [finally] introducing their companies, Rachel and Sarah shift the discussion to the trends they are seeing in commerce and in the market including: ● The consumer is more digitally connected than ever before – 8 in 10 consumers say retail purchases are influenced by digital touchpoints (Profitero)● 66% of traffic (as measured by MikMak) comes from Social, and the majority of that is from Meta● Amazon is losing against Walmart when it comes to grocery, 50% decline in Amazon grocery traffic in the past 90 days (MikMak)● There is a clear trend of shrinking basket size (MikMak), but profitability remains a priority with brands reporting a 116% increase in a dedicated focus on pricing and promotions (Profitero) The market is different. To succeed in the era of intelligent commerce requires brands to beat the market where it is today. You've got the information and collaborative partnerships will help you understand what to do with it. Stay tuned for future episodes from BRAVE COMMERCE Live featuring the superstars of commerce. Hosted on Acast. See acast.com/privacy for more information.

Edited highlights of our full length conversation. Are you leading, following or getting out of the way? This episode is the first in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the next five weeks leading up to Cannes, we're going to focus our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries, or should we adjust and iterate, slowly and carefully? Do we follow the puck, or skate to where it's going? There are opportunities and risks around every corner. We start with a conversation with Nick Law, who is Creative Chairperson at Accenture Song. Nick has seen the creative industries from an array of extraordinary perspectives. He was Vice Chairman, Global Chief Creative Officer at R/GA, he served as Chief Creative Officer at Publicis Groupe, and was Vice President of Marcom Integration at Apple, where he co-led the global design and marketing group. On his Cannes speaker profile, Nick says that he believes all technology needs creativity to make it human, and all creativity needs technology to make it real. At the end of the series, I'll offer some thoughts on what we've heard and learned, and where we might go from here. It promises to be an eye opening and thought provoking journey. Thanks for joining us.

Are you leading, following or getting out of the way? This episode is the first in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the next five weeks leading up to Cannes, we're going to focus our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries, or should we adjust and iterate, slowly and carefully? Do we follow the puck, or skate to where it's going? There are opportunities and risks around every corner. We start with a conversation with Nick Law, who is Creative Chairperson at Accenture Song. Nick has seen the creative industries from an array of extraordinary perspectives. He was Vice Chairman, Global Chief Creative Officer at R/GA, he served as Chief Creative Officer at Publicis Groupe, and was Vice President of Marcom Integration at Apple, where he co-led the global design and marketing group. On his Cannes speaker profile, Nick says that he believes all technology needs creativity to make it human, and all creativity needs technology to make it real. At the end of the series, I'll offer some thoughts on what we've heard and learned, and where we might go from here. It promises to be an eye opening and thought provoking journey. Thanks for joining us.

Edited highlights of our full length conversation. Are you leading, following or getting out of the way? This episode is the first in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the next five weeks leading up to Cannes, we're going to focus our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries, or should we adjust and iterate, slowly and carefully? Do we follow the puck, or skate to where it's going? There are opportunities and risks around every corner. We start with a conversation with Nick Law, who is Creative Chairperson at Accenture Song. Nick has seen the creative industries from an array of extraordinary perspectives. He was Vice Chairman, Global Chief Creative Officer at R/GA, he served as Chief Creative Officer at Publicis Groupe, and was Vice President of Marcom Integration at Apple, where he co-led the global design and marketing group. On his Cannes speaker profile, Nick says that he believes all technology needs creativity to make it human, and all creativity needs technology to make it real. At the end of the series, I'll offer some thoughts on what we've heard and learned, and where we might go from here. It promises to be an eye opening and thought provoking journey. Thanks for joining us.

In this episode, Rishad Tobaccowala, former Chief Growth Officer at Publicis Groupe, and current author, speaker, advisor, and host of the What Next? podcast, offers an incisive look into the evolving nexus of technology and human capital shaping the future of work. Rishad discusses the critical importance of rethinking workplace design and integrating new technologies into workflows to drive growth. He also provides actionable strategies to leverage advancements in AI and enhance employee engagement to ensure companies remain competitive in the face of tomorrow's challenges. This episode is a must-listen for leaders seeking to scale their companies effectively while navigating the dynamic shifts in work environments and trends.Key Topics:The Major Shifts in Work Motivators: Rishad explains how we went from looking for money, fame, and power out of our jobs, to desiring purpose, values, and connections and then eventually freedom, story, and growth. Trends Shaping the Future of Work: Rishad explores the trends that leaders must keep top of mind to ensure their companies are prepared for a rapidly evolving future. These include changing demographics, power shifts, mind shifts, and technological shifts.Cultivating a Culture of Change and Innovation: According to Rishad, the strategic importance of fostering an environment conducive to change and innovation cannot be overstated. For investors and entrepreneurs, embedding this type of culture within their startups or established enterprises is key to navigating future uncertainties. Leveraging AI as a Catalyst for Comprehensive Engagement: AI's role transcends operational efficiencies, emerging as a crucial catalyst for enriching employee engagement. Rishad advocates for greater integration of AI to foster an environment of heightened productivity and employee satisfaction.Adaptive Leadership for Resilient Workplaces: Throughout the conversation, Rishad encourages leaders to remain agile and forward-looking amidst rapid changes in work environments. By thinking critically about workplace design, employee engagement, and technological integration, leaders can forge paths that not only adapt to but anticipate future trends.Resources:What Next with Rishad TobaccowalaRestoring the Soul of Business: Staying Human in the Age of DataRishad's substackThis content is for informational purposes only, should not be taken as legal, business, tax or investment advice, or be used to evaluate any investment or security, and is not directed at any investor or potential investor in any investment vehicle sponsored by S2G Investments, LLC or its affiliates (“S2G Ventures”). Investing involves risk, including the risk of loss. The opinions expressed do not necessarily represent the views of S2G Ventures. Specific companies are mentioned herein solely for educational purposes and should not be construed as an endorsement of any particular company or investment. Please note that S2G Ventures may maintain investments in the companies mentioned herein. For more important information, please see www.s2gventures.com/disclosures

If you make wine, sell wine, ship wine, or drink wine, the conversations and presentations that took place here matter to you. We learned about emerging technologies, new tactics, eminent legal threats, changing consumption and much more over 2 days in Concord. If you couldn't make it to the conference, missed a speaker you wanted to see or want to learn more about a presentation, this episode is for you. Over the course of 10 guests and nearly 4 and half hours of recording, we bring the DTC Wine Symposium directly to you! So buckle up and maybe head out for a road trip, this one is a journey! [Ep306] Timestamp list of guests: Cathy Huyghe, Enolytics 00:35 Lulie Halstead, Gérard Basset Foundation 22:03 Steve Gross, The Wine Institute 47:43 Walter Carter, Danza Del Sol Winery 1:23:40 Liz Thach MW, Wine Market Council 1:47:00 Jennie Gilbert, Red Chirp 2:12:05 Kat Gordon, The 3% Movement  2:38 Jennifer Freebairn, Lasseter Family Winery and Philipe Theibaud, Stone Edge Farm Winery 3:08:25 Rishad Tobaccowalla, Publicis Groupe 3:48