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In today's episode, Shamanth is in conversation with Selina Tobaccowala, Founder at Evite & Gixo (both of which have been acquired). who talks to us about her experiences as an entrepreneur from the early days of the internet boom, the following bust - and all the way to today. She talks about how she and her team were among the earliest to systemically study and drive virality while at Evite, and employ virality and freemium models while at SurveyMonkey - and how many of those lessons have helped her in her latest venture Gixo.Check out the show notes here:https://mobileuseracquisitionshow.com/episode/invites-surveys-selina-tobaccowala-evite-surveymonkey-gixo/ KEY HIGHLIGHTS:☂️ The first internet boom
The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch
Sarah Tavel is a General Partner @ Benchmark, one of the most successful funds of the last decade with a portfolio including the likes of Uber, Twitter, Dropbox, WeWork, Snapchat, StitchFix, eBay and many more. As for Sarah, prior to joining Benchmark, she was a General Partner at another globally renowned firm, Greylock, where she led deals in Sonder and Gixo. Pre-Greylock, Sarah was the first PM @ Pinterest where she led three acquisitions, launched Pinterest internationally, and was responsible for closing their $100m Series C financing. 20VC: Benchmark's Sarah Tavel on Why Chasing GMV Will Lead To The Wrong Direction, The 2 Crucial Tipping Points For Marketplace Adoption, Why UGC Plays Are Like Marketplaces & How To Determine Between Existential and Non-Existential Risk In Today’s Episode You Will Learn: 1.) How Sarah made her way from being the first PM at Pinterest to being a General Partner at one of the world's leading venture firms, Benchmark? 2.) What does Sarah mean when she says, "the small things are not the big things"? How does Sarah determine between existential vs non-existential risk? How does this impact the type of board member Sarah is? How has Sarah seen the best board members engage? Who are they? 3.) Why does Sarah believe that in marketplaces, chasing GMV will lead you in the wrong direction? How does Sarah think about good vs great when it comes to 1.) Average order values? 2.) Repeat purchase rates. 3.) NPS? 4.) Net revenue retention? How should they change with time? 4.) In marketplaces, what is a tipping point? What are the 2 crucial tipping points to be aware of? How can marketplaces ensure demand brings further demand? What can they determine from how demand engages with different suppliers? How does Sarah feel about feedback systems? 5.) Why does Sarah believe that UGC plays are like marketplaces? What lessons can be drawn from TikTok to suggest this? How does Sarah think about her biggest lessons when analysing the growth of DoorDash? What do many not see that is important to recognise? Item’s Mentioned In Today’s Episode Sarah’s Favourite Book: Pachinko: The New York Times Bestseller As always you can follow Harry and The Twenty Minute VC on Twitter here! Likewise, you can follow Harry on Instagram here for mojito madness and all things 20VC.
NFX partner James Currier talks with Selina Tobaccowala - co-founder of Evite, CTO and President of SurveyMonkey, and cofounder of the fitness app Gixo. It’s rare to get a candid view into what happens behind the scenes of companies that break out from the pack - and the hard decisions that lead to their success. In this episode, James and Selina talk about: - Knowing when and how to sell your company - The difference between selling Evite vs. selling Gixo - Why to build strategic relationships as early as possible - How to upfront the hard conversations - How to build and measure product virality - & more great advice for early-stage Founders Read the full essay here - https://www.nfx.com/post/good-vs-great-companies/
It's the opposite of what you were taught. The best entrepreneurs — they let fires burn. Knowing which problems NOT to solve is as critical as knowing how to solve them. We're revisiting this episode with serial entrepreneur Selina Tobaccowala (Evite, SurveyMonkey, TicketMaster, Gixo) to underscore the one thing every entrepreneur needs to know right now: You have to conserve energy for the biggest blazes, and learn how to sleep easy while other fires smolder around you. Cameo appearances: Cheryl Kellond (Apostrophe, Inc.), Brian Chesky (Airbnb), Lisa Curtis (Kuli Kuli), Hadi Partovi (Code.org), Jerry Chen (Greylock Partners).
In an interview between Reid Hoffman and Sarah Guo, they discuss “Blitzscaling” and how companies achieve massive scale at incredible speed. Reid shares insights and lessons on how to prioritize speed and efficiency in an environment of uncertainty, the benefits of intense collaboration found in Silicon Valley, and non-obvious rules needed to succeed. REID HOFFMAN - Co-Founder of LinkedIn, Partner @ Greylock Partners (@reidhoffman) “Part of the secret and the thing that’s great about Silicon Valley is that, while we compete intensely, we also collaborate intensely.” - Reid Hoffman An accomplished entrepreneur, executive, and investor, Reid Hoffman has played an integral role in building many of today’s leading consumer technology businesses including co-founding PayPal & LinkedIn. In '09 he joined Greylock Partners where he serves on the boards of Airbnb, Apollo Fusion, Aurora, Coda, Convoy, Entrepreneur First, Gixo, Microsoft, Nauto, Xapo. In addition, he serves on a number of not-for-profit boards, including Kiva, Endeavor, CZI Biohub, & Do Something. He is the host of the podcast Masters of Scale, co-author of two New York Times best-selling books: The Start-Up of You & The Alliance. His new book is Blitzscaling, based on his Stanford course. SARAH GUO - General Partner @ Greylock Partners (@saranormous) Sarah joined Greylock Partners as an investor in '13 and focused on B2B apps & infrastructure. Prior, she was at Goldman Sachs, where she invested in growth-stage tech startups like Dropbox & advised pre-IPO tech companies like Workday as well as public clients like Zynga, Netflix & Nvidia. RESOURCES Greylock Blitzscaling: The Lightning Fast Path to Creating Massively Valuable Companies Masters of Scale Podcast SHOW NOTES Discovering the “secret sauce” to Silicon Valley and discovering “Blitzscaling” (3:50) Defining the framework of “Blitzscaling.” (7:01) The OODA Loop. (7:21) Reid’s first insight to Blitzscaling at PayPal when they were compounding at 2-5% daily user growth. (8:28) Do rapidly scaling companies ever stop Blitzscaling? (11:39) The dynamics of prioritizing speed over efficiency in the face of uncertainty. (13:25) Why Reid chose collaboration and to publicly share the “secret sauce” to Silicon Valley. (15:45) What Reid’s learned about rapid scaling from his portfolio at Greylock. (17:45) How Blitzscaling applies to different company scales. (20:10) Where Blitzscaling goes bad. (21:48) How Blitzscaling applies to technical leaders. (23:25) Facebook’s example emphasizing speed at different scales. (26:18) How to make decisions when you don’t have full data or an opinionated team. (29:26) Reid’s three non-obvious rules of management. (32:02) How to be comfortable “embracing chaos.” (33:55) How do you think about product development when scaling fast? (37:03) How Blitzscaling accounts for the “tech-lash,” the changing cultural perception of Silicon Valley, and perceived obsession with speed over accountability. (38:42) How Blitzscaling applies to deeply technical problems with a long time-horizon. (40:45) Get involved at sfelc.com! --- Send in a voice message: https://anchor.fm/engineeringleadership/message
Every founder faces the same question when they start their entrepreneurial journey: How much money do I need to raise? And the answer is: A lot more than you think – but not for the reasons you think. In this classic episode, the founder and CEO of Minted, Mariam Naficy, talks about her decision to raise – and raise again. Not for a rainy-day slush fund, but because she understood that to outmaneuver the competition, to guard against economic downturns, and to take advantage of opportunities that may unfold late in the game, she’d need to have the capital. It was with that foresight that she raised more than $300 million – and grew Minted to the nine-figure revenue company it is today. Cameo appearances: Selina Tobaccowala (Evite, Gixo), Daniel Kahneman (Nobel-winning psychologist), Brian Chesky (Airbnb), Amos Kedmey (Wine and Cheese Place).
From the 2019 Startup Grind Conference, Greylock's Reid Hoffman and OpenAI Co-Founder and CTO Greg Brockman on the prospects of building beneficial AGI (Artificial General Intelligence). AI systems have achieved impressive capabilities that may one day reach human levels of intelligence. Autonomous systems with this intelligence and capability are referred to as artificial general intelligence (AGI). The future impact human-level AI will have on society is challenging to comprehend. Yet, it's broadly understood that prioritization of building beneficial and ethical autonomous systems today are vital for positive human impact. In this episode of Greymatter, OpenAI co-founder and CTO Greg Brockman and Greylock partner and OpenAI investor Reid Hoffman discuss the implications of today’s AI progress. Greg and Reid deep dive into the transformative potential of AGI on organizations of all kinds, the policy changes required of international governments, and ways to build and scale ethical AI and AGI systems. Founded in 2015, OpenAI is an AI research company discovering and enacting the path to safe artificial general intelligence. Prior to co-founding OpenAI, Greg previously was CTO at Stripe, which he helped scale from 4 to 250 employees. An accomplished entrepreneur and executive, Reid has played an integral role in building many of today’s leading consumer technology businesses, including LinkedIn and PayPal. As a Greylock investor, he currently serves on the boards of Airbnb, Apollo Fusion, Aurora, Coda, Convoy, Entrepreneur First, Gixo, Microsoft, Nauto, Xapo and a few early stage companies still in stealth. Reid is the co-author of Blitzscaling and two New York Times best-selling books: The Start-up of You and The Alliance.
Charlie is back with an exciting and relevant topic on the 'How Technology Can Help' mini series of the 20 Minute Fitness podcast, which is streaming group workouts. The most common excuse for skipping a workout is 'I don't have time for it'. Well, good news is that after listening to this episode, you won't be able to pull this one again because we introduce you to the most convenient ways of doing a fitness class: at home. Press play to hear how technology can bring your group workouts home, start moving and stop making up excuses! Three Things You Will Learn1) HIIT Live Or On-Demand From Your Own Living Room You guys have probably all heard of ClassPass before. But have you also heard of ClassPass Live? It's a relatively new service of ClassPass that offers interactive live and on-demand workout classes making it easy to tune in wherever you are. The on-demand really excels on the convenience dimension, whereas the live classes will truly make you feel like working out with a group. Very similar to Class Pass Live, but leaning more towards the on-demand side is Booya Fitness. Their workout library is absolutely extensive, covering everything from bootcamp to HIIT and dance classes. Listen to today's episode to find out if ClassPass Live or Booya Fitness is the one for you!2) Do You Have a Virtual Trainer?Gixo is a fitness app that provides very similar services to ClassPass Live & Booya Fitness, but they really level up on the live virtual classes aspect. Besides you being able to see the trainer on the other end of the app, you can enable the camera feature so the trainer will be able to see you as well. This way you'll get real-time feedback on your form from a real professional at an affordable price. Listen on to learn more about Gixo's virtual trainings and a lot more!3) Race Against Thousands Around The WorldLast but not least the ultimate revolutionizer of at-home spinning, Peloton. Besides providing you with the most high-tech equipment for indoor cycling, Peloton also makes sure that you get the all-around experience of a real spinning class. Live classes, performance tracking and racing against spinners worldwide. Tune in to hear what else Peloton has to offer!
Selina Tobaccowala is a serial entrepreneur who started coding in her Stanford dorm room in the late 1990s. Selina and her college friend Al Leib co-founded Evite, which was the dominant platform for online invitations. After Ticketmaster acquired Evite, she served as Senior Vice President of Product and Technology at Ticketmaster. She left Ticketmaster to become the President and CTO of SurveyMonkey. Selina is now back to being a founder. She started Gixo, a live fitness app that aims to improve global health. Gixo offers professional coaches teaching live classes to people of all fitness levels in all locations, making exercise more accessible in people’s busy lives. If you sign up for Gixo and input the promo code OZAN, you’ll get a free trial and a discount on the membership. [Note: This is not an affiliate deal. I don’t make a dime from any sign-ups. It’s simply Selina’s generous offer to the audience]. In the interview, Selina and I discuss: How Selina literally stumbled upon the idea for Evite when she was in college. The three questions her father asked Selina to help her decide whether she should go with the uncertainty of a start-up as opposed to the certainty of salaried job. The most valuable failures she experienced in growing Evite How Selina and the SurveyMonkey were able to scale the company rapidly How businesses can go beyond paying lip service to failure and actually create a company culture where people are willing to fail and share those failures Why she decided to go back to being a founder again. Resources mentioned: Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don’t Have All the Facts - Get your FREE copy of my e-book. Text OZAN to 345345 or navigate to weeklycontrarian.com to download a free copy of my e-book, The Contrarian Handbook: 8 Principles for Innovating Your Thinking. Along with your free e-book, you’ll get the Weekly Contrarian — a newsletter that challenges conventional wisdom and changes the way we look at the world (plus access to exclusive content for subscribers only). Don’t want to miss future episodes? Be sure to subscribe to the podcast and leave a review on iTunes or Google Play. As always, thanks for listening.
Selina Tobaccowala co-founded Evite when she was in college, and, after selling it to IAC, took on senior roles at Ticketmaster. But then she met her mentor in Dave Goldberg, the CEO of SurveyMonkey, and she became that firm's president and CTO. His sudden death in May 2015 prompted her to get more active--and start a company to help others do the same. Thank you to Unboxed (Nitasha Syed!) for sponsoring this week's podcast episode. --
Selina Tobaccowala (@selinato) of Gixo and Holly Shelton (@hlshelton) of MoveWith join Erik for a discussion of the state of consumer fitness apps. The Gixo and MoveWith apps bring fitness to you. Selina and Holly break down the successes of a few other companies in the space and talk about what the business models look like for both online and offline fitness. Erik asks why it’s been so difficult to build a business in this space and they discuss the difficulty of behavior change and how to make fitness something you want to come back to again and again. Selina and Holly also talk about how VR/AR might affect fitness and why competition feels so good — even for non-competitive people. Check us out on the web at villageglobal.vc/podcast.
Selina Tobaccowala (@selinato) of Gixo and Holly Shelton (@hlshelton) of MoveWith join Erik for a discussion of the state of consumer fitness apps. The Gixo and MoveWith apps bring fitness to you. Selina and Holly break down the successes of a few other companies in the space and talk about what the business models look like for both online and offline fitness. Erik asks why it’s been so difficult to build a business in this space and they discuss the difficulty of behavior change and how to make fitness something you want to come back to again and again. Selina and Holly also talk about how VR/AR might affect fitness and why competition feels so good — even for non-competitive people. Check us out on the web at villageglobal.vc/podcast.
Welcome to this week's episode of How Things Grow! In this episode we dive into the nuances of how products go viral, about how companies and cultures are built for the long term - and much much more. My guest today is the amazing and wise Selina Tobaccowala, one of the most respected leaders in the Silicon Valley. She's had an uncanny knack of reinventing herself, starting over and succeeding time and again. Selina co-founded Evite right after she graduated from Stanford, which was acquired by IAC. She then worked as the SVP of Product & Technology at Ticketmaster Europe. In her next role she joined SurveyMonkey as President & CTO when it was a 20 person team - and helped grow its revenues over 10x in the next 5 years. She is now a co-founder at her most recent venture Gixo. In today's episode, we talk about it was like during the first internet boom when Selina started her first business Evite. We dive into the nuances of virality and freemium models. We also talk quite a bit about Dave Goldberg, the former CEO of SurveyMonkey who was a mentor to Selina. We go into health, the psychology of fitness - and how Selina's new startup Gixo leverages both consumer psychology and technology to help people get fit. This is a wide-ranging, in-depth conversation that I'm excited to bring to you this week!Check out the full transcript and show notes here:https://howthingsgrow.co/surveys-invites-surveymonkey-evite-selina-tobaccowala-gixo/**Get more goodies here:http://MobileUserAcquisitionShow.comhttp://RocketShipHQ.comhttp://RocketShipHQ.com/blog
This fall, I was invited to moderate a panel for a conference put on by Women In Product, a non-profit formed to create a strong community of women builders and leaders in the tech industry. My panel included four female founders of technology companies: Cheryl Contee of Fission Strategy, Heather Fernandez of Solv, Selina Tobaccowala of Evite and Gixo and Aarthi Ramamurthy of Lumoid. You’ll hear what surprised each of them about starting a company, the pros and cons of running a company while female, from leadership style to sexual harassment and gender bias--and ultimately as business-people what it takes to scale. Inflection Point is brought to you by FreshBooks—spend less time dealing with invoices and expenses, and more time changing the world. Get your first 30 days free at freshbooks.com/inflection and enter “Inflection Point” in the how did you hear about us section. And—Women’s voices have never been more vital. Your monthly support will make them be heard. Become an Inflection Point Patron (Matron!) today. Thank you!
How is technology making a difference in your life today? On today’s episode, my guest Selina Tobaccowala discusses her newest startup Gixo and how she plans to help consumers lead healthier lives. You'll hear Selina compare and contrast her experiences with Evite, the company she co-founded; SurveyMonkey, the company she helped grow and scale to 200 million users; and Gixo, her current-day startup that she co-founded with Al Lieb. Selina also shares insight into what makes a great Product Manager and how to take your career to the next level. It starts with carving your own path, a lot of success starts with you taking on more responsibility—be proactive and ask for more from your manager instead of waiting for them to come to you. Selina also tells me that PMs are the glue that makes all the pieces work and it’s important to know the answers to the following: What are the important areas of feedback that helps drive your product? What are the business metrics? What are the strategic goals? How do you make sure you have a great engineering partner (or team)? Selina’s Recommended Readings Reid Hoffman No Sweat To learn more about Selina, visit gixo.com or her Medium page.