Podcasts about gmv

Most brands think GMV Max is just another ad campaign. It is not. GMV Max rewards better inputs.Better creator partnersBetter content systemsBetter shop operationsBetter product pagesBetter internal alignment between TikTok Shop, paid media, creative, and DTC.In this workshop, Jordan West and Brywinn Travers break down what actually happens once a brand starts scaling on TikTok Shop and why so many brands plateau around the $50K/month GMV mark.They cover why creator relationships matter more than micromanaging campaigns, how to improve signal quality, why more videos per creator matters, when to invest in your top creators, and why GMV Max should be managed like a business system instead of a traditional media buying channel.You'll learn:• Why GMV Max rewards signal quality over manual control• Why the best creators need coaching, not just samples• How many videos per creator brands should be aiming for• Why hero SKUs matter before scaling into more products• How to think about creator testing instead of audience testing• Why boosting individual creatives usually does not beat the algorithm• How to use creator content across TikTok Shop, Meta, Amazon, DTC, YouTube, and CTV• Why retainers are risky before a creator has proven they can sell• What brands need to review weekly to keep GMV Max healthyIf you are running TikTok Shop, scaling GMV Max, or trying to figure out why your creator content is not turning into revenue, this session will help you understand what the real levers are.Social Commerce Club works with brands to build TikTok Shop into a real growth channel through creators, content, ads, operations, and measurement.Book a call with Social Commerce Club:https://socialcommerceclub.com/pages/contact

1️⃣ Notre article fil conducteur est donc lié à Zalando cette semaine, qui démarre 2026 avec une puissance de frappe renouvelée. Les chiffres publiés impressionnent : 4,3 milliards d'euros de GMV (+21,7%) et 3 milliards d'euros de chiffre d'affaires (+23,8%). Le 1er trimestre 2026 révèle surtout autre chose : le groupe allemand ne se comporte plus comme un simple distributeur de mode. Il construit progressivement une infrastructure technologique et logistique capable de gérer le e-commerce fashion européen à grande échelle. L'IA irrigue désormais toutes les couches du groupe : expérience client, automatisation des entrepôts, gestion des catalogues, onboarding partenaires et outils B2B. La vraie accélération vient surtout de l'intégration d'ABOUT YOU, son concurrent, acheté l'été dernier (1,1 milliard d'€), dont Zalando commence désormais à absorber les volumes, les clients et les synergies. Voici les questions que nous nous posons :  Ce que ça change l'acquisition d'About You pour Zalando ? Quel est le rôle de l'IA chez Zalando ? Focus sur la logistique de Zalando Est-ce que Zalando devient de plus en plus une plateforme BtoB ? Comment se positionne Zalando sur le marché européen ?

Brendan Foody is the Founder and CEO @ Mercor, one of the leading data providers to the largest labs on the planet including OpenAI. In the last two years, Brendan has scaled the company to $1.5BN in ARR and a valuation of $10BN.  AGENDA:  True or False: Mercor lost Meta and OpenAI as a customer with the hack? Mercor has been poaching competitor talent, paying them millions?  Mercor revenue is not real revenue and is only GMV? 12:56 Would Brendan sell Mercor for $30 billion?  14:23 Why everyone is wrong that AI will lead to labor displacement? 15:59 We will create many new jobs that do not exist with AI.  16:59 Why training agents will be a massive labor category that does not exist today  19:51 Will we see the data provider market unbundle and specialize into verticals?  22:24 Is the stated revenue really revenue or is it really GMV?  27:55 How a 1 million ARR company secured one of the best investors in the world with a helicopter ride  29:41 How Felicis secured the deal of the decade with a race track and a set of Ferraris  32:59 Which investment round felt like the highest price to grow into?  34:49 Why will value accrue to the infrastructure layer, not the application layer, in the next 12 months?  35:46 Why the model is the product and why application layer companies should be scared as a result  37:22 Why network effects will be the determinant of value creation  38:46 Why the forward-deployed motion, not the GTM motion, will determine true value creation.  41:59 Why token spend within organizations is going to continue to increase  43:54 Why agent evaluation to commoditize the model layer will be a massive business for enterprises?  51:13 Why we should have increased capital gains tax  01:01:31 How to compete with $20 million a year from Meta?  01:08:49 Will Mercor go public and when?  

El episodio 117 llegó con verdades incómodas y números que no se pueden creer.Arrancamos con Antonio Gracia, el inversor más silencioso y más importante de SpaceX. Fue el primero en poner plata cuando Elon lo necesitaba y nunca paró. Hoy tiene el 4% de la compañía. Si el IPO sale a 2 trillones, se lleva 100 billones solo en carry. El mayor retorno en dólares de cualquier inversor en la historia, hecho en silencio y sin ruido.Después viene algo que cualquier founder o inversor debería leer: la jerarquía del bullshit corporativo. Si una empresa tiene caja, te muestra caja. Si no, te muestra ganancias ajustadas. Si no, gross profit. Si no, revenue. Si no, GMV. Si no, usuarios activos. Si no, descargas. Y si no tiene nada de eso, te habla del mejor lugar para trabajar. Ahora ya sabés cómo leer entre líneas lo que te están diciendo.También hablamos de los exits que son mentira. La mayoría de los press releases de adquisiciones no significan que alguien ganó plata. Muchos son quick hires disfrazados, asset sales donde los inversores se fueron a cero, o simplemente ego de founder que necesita contar una historia. El exit real no necesita comunicado de prensa.Cerramos con tres historias que no te podés perder. Warren Buffett cerró una inversión de 5 billones en Goldman Sachs en 40 minutos, sin negociar, sin due diligence y sin abogados. Patrick Collison, co-founder de Stripe, se tomó una cerveza con un fan por su cumpleaños porque su novia le mandó un mail en frío y él respondió en tres minutos. Y la bolsa de Corea subió 203% en un año, con Micron pasando de 96 a 942 dólares, mientras todos miraban para otro lado.

TikTok Shop is not a channel you can just “turn on.”In this workshop, Jordan West and Brywinn Travers break down what brands need in place before TikTok Shop can scale, especially if you are trying to move from cold start to real GMV.They cover the hardest part of TikTok Shop growth, why the first $10K is such a grind, what TikTok considers “cold start,” and why getting to around $60K/month in GMV can unlock more support and resources.The big theme:Early GMV is not just revenue.It is feedback.Feedback on your product, your offer, your content, your creator program, your product listing, and your operations.In this session, you will learn:• Why TikTok Shop cold start is harder than most brands expect• How to choose the right 1 to 2 hero products for launch• What makes a TikTok Shop listing conversion-ready• Why copying Amazon listings onto TikTok Shop is a mistake• Why reviews, trust signals, and clean product pages matter so much• Why you need a Shop Performance Score before scaling• Why friends and family purchases are risky• How creator outreach should be judged by signal, not follower count• Why samples are the fuel for your creator engine• How to think about open collabs vs target collabs• Why GMV Max is not an ads problem• What inputs actually determine whether GMV Max can scale• Why TikTok Shop creates a halo effect across DTC, Meta, Google, and other channels• Why brands need to build TikTok Shop like infrastructure, not a side experimentChapters:00:00 Welcome and workshop overview01:02 From $0 to $10K on TikTok Shop01:37 Why cold start is harder than people think03:33 TikTok Shop launch principles05:26 Choosing your hero products07:13 Making your shop conversion-ready08:41 Why product titles need a human touch10:16 Why Amazon listings do not translate directly to TikTok Shop12:39 Shop Performance Score explained13:17 Why not to use friends and family orders14:14 Using approved levers to get verified orders15:22 Why Shop Performance Score matters16:30 Creator outreach and signal18:42 Finding creators who already love your product21:54 Samples and commission strategy23:47 Commission structures by category27:07 Activating your first affiliates28:03 Building deeper creator relationships30:56 GMV Max basics31:39 Why GMV Max is not an ads problem34:22 GMV Max as a magnifying glass37:17 How long top-performing TikTok Shop videos can last38:08 Why the campaign is no longer separate from the shop39:19 Why brands need to create their own content41:37 How to think about ROI and halo effect43:48 Measuring TikTok Shop's impact beyond platform ROAS47:57 Why fundamentals still decide scale50:17 The 5 big GMV Max inputs51:00 Live Q&A54:22 Why founder-led creator onboarding can workWant help building your TikTok Shop operating system?Book a call with Social Commerce Club:https://socialcommerceclub.com/pages/contactApply for the Social Commerce Club Mastermind:https://socialcommerceclub.com/pages/tiktok-shop-os-mastermindSubscribe for more TikTok Shop strategy, creator commerce breakdowns, GMV Max workshops, and social commerce growth playbooks.

A TikTok Shop Blitz can move serious GMV when it is timed correctly.But most brands get the timing wrong.They coordinate creator posts before the offer is live.They launch content without urgency.They ask creators to drive traffic before customers have a reason to buy.In this video, Jordan breaks down why Blitz timing needs to be tied to a real offer, product drop, sale, bundle, or timed promotion.You will learn:• Why creator volume alone is not enough• Why the offer has to be live when creators post• How to brief creators around the offer• Why simple incentive rules matter• How GMV and volume incentives work together• Why launch momentum matters more than spreading spend evenlyAt Social Commerce Club, we have seen what happens when a Blitz is built correctly.Portland Leather Goods went from $1,200/day to $100,000/day in 7 days.Not from random posting.From a coordinated launch with a real offer behind it.If your brand is building TikTok Shop in 2026, this is the timing mistake to avoid.Subscribe for more TikTok Shop strategy, creator commerce breakdowns, and social commerce playbooks from Jordan West and Social Commerce Club.

Los retailers que más crecen en HOT SALE no tienen el descuento más agresivo, sino el proceso más inteligente: antes, durante y después de la campaña.En este episodio de eCommerce Rockstars by AMVO, Pierre-Claude Blaise (CEO de AMVO) conversa con Erika Diaz, VP de eCommerce, Mercadotecnia y Relaciones Públicas de The Home Depot México. Erika comparte la visión completa del embudo (marca, conversión, experiencia y retención) de uno de los casos más inspiradores de madurez omnicanal en México.Descubre:El proceso de mejora continua: Cómo un líder de retail transforma la experiencia de cada campaña en decisiones más inteligentes para el siguiente ciclo.Estrategia de descuentos como ventaja competitiva: La lógica detrás de diseñar ofertas que construyen lealtad a largo plazo, en lugar de solo generar transacciones estacionales.La ejecución omnicanal en alta presión: Cómo la complejidad operativa en una categoría como mejoras para el hogar se convierte en una ventaja cuando la orquestación es sólida.Métricas de éxito post-campaña: Por qué el GMV no es suficiente para medir la sofisticación digital, y qué indicadores (como la tasa de recompra y el NPS) realmente definen el éxito.Este episodio es un referente estratégico para directores de eCommerce que buscan elevar el estándar de calidad en el ecosistema mexicano y convertir al 84% de los compradores digitales que esperan promociones en clientes de largo plazo.Invitada: Erika Diaz, VP eCommerce, Mercadotecnia, Relaciones Públicas y Servicios Especiales, THE HOME DEPOT MéxicoHost: Pierre-Claude Blaise, CEO, AMVOTakeawaysPromociones como incentivo principal para compras en líneaImportancia de la mejora continua y el análisis post-Hot Sale Hot Sale success goes beyond sales and includes customer engagement and brand loyalty.Omnichannel integration and customer-centric strategies are crucial for ecommerce success.Chapters00:00 El Impacto de las Promociones en el Retail Digital Mexicano22:36 Estrategias de Precios y Programas de Lealtad28:09 Creating Customer Loyalty36:16 Post-Hot Sale Strategy44:41 Rapid Fire Q&A

¿Es Mercado Libre una oportunidad de inversión o sus márgenes empiezan a ser una señal de alerta? En este Sanedrín analizamos MELI y los KPI clave que todo inversor debería mirar antes de invertir: crecimiento de ingresos, Mercado Pago, GMV, márgenes, crédito, logística y valoración. ¿Puede Mercado Libre seguir dominando Latinoamérica? ¿Está cara o sigue siendo una gran oportunidad a largo plazo? ══════════════ Dos cosas que debes saber: 1 - Cada día mandamos un email con una idea, estrategia o reflexión privada para que avances más rápido en tu camino como inversor. El de hoy ya te lo has perdido, si quieres recibir el de mañana, te apuntas en: https://locosdewallstreet.com/7-errores/ 2 - Al apuntarte recibes un video titulado «7 errores fatales (muy habituales) en la selección de oportunidades en bolsa». Me da igual en lo que inviertas, tus años de experiencia o el tamaño de tu cartera. Si inviertes deberías verlo (antes de tomar una decisión de la que poder arrepentirte). Lo recibes al apuntarte en nuestra newsletter aquí: https://locosdewallstreet.com/7-errores/ ══════════════ DISCLAIMER El contenido de este canal de YouTube tiene exclusivamente fines educativos y no constituye asesoramiento financiero ni recomendaciones de inversión. Todos los temas tratados están diseñados para ayudar a los espectadores a entender mejor el mundo de las finanzas, pero las decisiones de inversión deben tomarse de forma personal y bajo la responsabilidad de cada individuo. Invertir en mercados financieros conlleva riesgos significativos debido a su complejidad y volatilidad. Es posible perder parte o la totalidad del capital invertido. Por ello, es fundamental que realices tu propio análisis antes de tomar cualquier decisión y, si lo consideras necesario, consultes con un profesional financiero acreditado. Recomendamos: - Contar con un fondo de emergencia equivalente a al menos tres meses de tus gastos básicos antes de invertir. - Analizar muy detenidamente y con precisión cualquier inversión. - En caso de duda consultes con un asesor financiero certificado por CNMV - Mantenerte alejado de promesas de rentabilidades astronómicas, dinero rápido u otros esquemas engañosos. En Locos de Wall Street, nuestra misión es fomentar una educación financiera sólida, ética y accesible para todos, ayudando a nuestros seguidores a tomar decisiones informadas y responsables. ══════════════ #MercadoLibre #MELI #Invertir #Bolsa #Acciones #MercadoPago #Latinoamérica #Sanedrín

Why Most Affiliate Networks Are Built for the Brand, Not the PartnerDorin Boerescu has been in this industry since 2009. He started as an affiliate, bought a network that was turning over next to nothing, and has since facilitated more than 828 million euros in GMV. But the number that matters most to him is not the revenue figure. It is the question nobody asked when they built every traditional network before his: who actually has the right to decide how the marketing budget gets spent?What followed that question is Business League, a full-transparency affiliate ecosystem built around one metric, the number of sales. No branded traffic allowed. No hidden rankings. No six-month approval chains. Just a live leaderboard, gamified performance tiers, and a platform that treats affiliates like the traders they actually are.Lee-Ann sat down with Dorin to find out how a concept born in Romania is now live in Ireland, why complete transparency makes programs stronger rather than more vulnerable, and what happens when you build an affiliate network from the affiliate's point of view rather than the advertiser's.Talking Points IncludeWhy affiliates are traders, not content creators and why the best performers in Business League have never read a Kotler textbookThe leaderboard that embarrassed a client who thought he was number one and why seeing the real ranking changed how he ran his program from that day forwardFull transparency as a fraud deterrent and why making all data visible to everyone keeps bad actors out and drives up quality across the entire ecosystemHow gamification goes beyond commission from speed contests to conversion rate competitions, and why affiliates compete even when the prize money is only 25 eurosThe case against budget caps in performance marketing and why capping spend in a cost-per-sale model is one of the most counterproductive things a brand can doListen to Find Out More AboutHow Dorin went from selling his agency shares in 2009 to building a network that outperforms traditional media channels on ROASWhy Business League launched in Ireland first, what he found when he got there, and which market is nextHow a branded traffic ban is enforced technically and what happens to affiliates who try to get around itThe five performance tiers from freelancer to unicorn and what it actually takes to move between themWhy Dorin would have dinner with Jeff Bezos and what Amazon's affiliate program did for this entire industryWhat an ROAS of 11.9 from non-branded traffic looks like in practice across 900 e-shops and 5,700 affiliatesKey Segments and Where to Tune In[10:25] The Business League model explained: Premier League for marketing, 28-day rounds, five tiers, and why the only metric that matters is the number of sales[19:10] Full transparency as a competitive moat: why showing everyone the data keeps fraud out, makes brands better, and builds genuine respect between partners at different levels[24:30] Gamification in depth: the First 100 speed contest, conversion rate competitions, and why Dorin used the same system on his kids to get them to brush their teeth[33:20] Rapid fire round: affiliate marketing in three words, the one thing e-commerce brands get wrong when they launch a program, and who Dorin would have dinner withSend me a text with your questions

Three stories on the table this week, and none of them small.Saks Global plans to exit Chapter 11 on June 22nd carrying $1.2 billion in debt, with a reorganization plan targeting $9 billion in GMV by fiscal 2030. That's nearly double where they sit today. Rick Watson and Jessica Lesesky walk through the vendor mess (720 brands stopped shipping at the worst of it), the repair work underway, and why exiting bankruptcy this leveraged sets up another round of trouble down the road.The Watson Weekly Weekend edition is sponsored by Avalara - the agentic AI platform automating global tax and compliance for leading eCommerce brands. For more details: https://avalaratax.watsonweekly.comOver at Victoria's Secret, Australian investor Brett Blundy's BBRC Worldwide has built a roughly 13% stake and is pushing to remove two directors: chair Donna James and Miriam Naficy. The complaint is acquisitions like Adore Me. CEO Hillary Super is running a "path to potential" plan built around body positivity and a return to the Angels heritage. Fiscal 2025 sales are up 5%. The question is whether that's enough to keep the activist quiet.Then earnings. Alphabet did $109B in Q1, with Google Cloud growing 63% YoY to a $20B run rate and a $462B backlog. Amazon hit $181B, AWS grew 28% to $37.5B, and the chip business crossed a $20B run rate of its own. Shopify cleared $100B in quarterly GMV for the first time, with operating income up 88% on the back of all the layoffs and restructuring.The thread underneath all of it: AI compute is getting more expensive, not less. The pricing power is sitting with the infrastructure layer. Amazon, Nvidia, and the LLM owners are collecting the rent. The businesses adopting AI are paying it.

In der heutigen #kassensturz Folge, unseren wöchentlichen Marketing & eCommerce News, geht es unter anderem um folgende Themen:(00:00) Intro(02:29) Reddit positioniert sich als eCommerce-Kanal (09:32) ChatGPT launcht auf Amazon Bedrock (19:22) Sam Altman und Elon Musk streiten vor Gericht(22:39) Chinesische Regierung lässt Meta x Manus Deal rückabwickelnd(26:50) Big Tech Earnings: Meta, Alphabet, Microsoft, Amazon(30:03) 35% aller neuen Webseiten sind AI-generiert(30:25) TikTok Shop soll $27.5 Mrd. GMV in Q1 2026 geknackt haben(31:55) Google testet mit "Ask YouTube" neue AI-SucheQuellenReddit positioniert sich als eCommerce-Kanal https://retail-news.de/reddit-shopping-tools-ecommerce/ChatGPT launcht auf Amazon Bedrock https://www.geekwire.com/2026/openais-models-land-on-amazon-bedrock-one-day-after-microsoft-exclusivity-ends/Sam Altman und Elon Musk streiten vor Gerichthttps://www.business-punk.com/tech/musk-vs-altman-richterin-nimmt-tech-titanen-die-tastatur-weg/Chinesische Regierung lässt Meta x Manus Deal rückabwickelnhttps://www.wsj.com/tech/ai/meta-is-preparing-to-have-to-undo-its-manus-acquisition-after-china-ban-a4ffbefb?st=K6Q3tFBig Tech Earnings: Meta, Alphabet, Microsoft, Amazon> siehe jeweilige Press Releases35% aller neuen Webseiten sind AI-generierthttps://www.404media.co/study-finds-a-third-of-new-websites-are-ai-generated/TikTok Shop soll $27.5 Mrd. GMV in Q1 2026 geknackt habenchwang.com/news/204863903124Google testet mit "Ask YouTube" neue AI-Suchehttp://theverge.com/streaming/919441/google-ask-youtube-ai-chatbot-searchMax & Kristina auf LinkedIn>⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠Max Rottenaicher⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠Kristina Mertens⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠CreditsLogo Design: Naim SolisIntro & Jingles: Kurt WoischytzkyFotos: Stefan GrauIntro-Video: Tim Solle

Laetitia Gazel Anthoine est une Repeat Entrepreneure. Elle a fondé Connecthings qu'elle a revendue au groupe Xerys, puis a développé un fonds CVC au sein du périmètre Altavia (800M€ de CA pour 2800 salariés) où elle a soutenu plusieurs startups tricolores pour plus de 12M€ d'investissements cumulés. En 2024, toujours au sein du périmètre Altavia, elle monte le projet de logiciel dénommé Kazaar. Porté en seulement quelques trimestres à plus de 40M€ de volume de transactions (GMV). Découvrez tous ses retours et apprentissages sur l'ensemble de ces projets. Un parcours jalonné de nombreux succès !

What you'll learn:The evolution of Salesforce Commerce Cloud and the drive to rediscover its competitive edge.How AI is enhancing user experience and agility.Strategic priorities and future directions for enterprise commerce.Summary:Salesforce Commerce Cloud has long been considered a heavyweight in the enterprise ecommerce space, but has lost many SME clients to platforms like Shopify with more compelling roadmaps. As it ramps up investment in the platform, we explore what type of business it is relevant to now, and why.In this episode, Rob Smith, SVP of Commerce at OSF Digital, pulls back the curtain on the platform's evolution, and what it really takes to compete with newer, leaner solutions like Shopify and Centra.You'll discover how Salesforce's focus on multi-country, multi-language management keeps it in the upper right of Gartner's Magic Quadrant = suitable for large, complex brands.Rob answers common challenges:What common refrains are still applicable?Has recent investment in AI, React-based architecture and agentic merchandising made it more agile and user-friendly, especially for fast-paced replatforming projects?What's the minimum GMV a retailer needs to make platform investment viable?We break down the real costs, implementation speed and much criticised admin experience, plus what's coming next.We explore the strategic priorities Salesforce is doubling down on, from AI-enhanced search and recommendations to scalable infrastructure that's built for trust and uptime. Rob shares candid insights into how the platform is balancing between enterprise needs and simplifying the admin experience without sacrificing power. Whether you're considering a Salesforce project or just want to understand its future trajectory, this episode provides a nuanced, honest view of what to watch for.Hit play now to explore whether Salesforce Commerce Cloud can keep pace with your next big growth move, and how its latest innovations are tailored to enterprise commerce.Chapters:[01:00] Salesforce Commerce Cloud market segmentation, target business size & recent evolution.[05:45] Challenges related to admin complexity and platform usability.[07:00] Salesforce's maturity for multi-country, multi-language, multi-currency setups.[09:25] The new Salesforce reference application built on React and Tailwind.[10:40] AI-driven front-end development and automation in replatforming projects.[12:10] Suitability of Salesforce for different business sizes and use cases.[13:30] Speed to market and platform deployment times.[16:15] AI and agentic tools integration for marketing and content management.[17:30] Licensing fees and cost flexibility for enterprise clients.[19:45] Admin UI improvements and UX enhancements.[21:15] Strategic focus areas including search & recommendations.[26:20] Handling complex enterprise requirements versus mid-market needs.[27:45] Balancing feature richness with partner ecosystem and third-party integrations.[34:35] Salesforce's strategic direction towards integrated data, marketing and commerce tools.[39:00] Practical limitations and user experience gaps in current platforms like Shopify.[42:15] The shifting landscape of legacy enterprise platforms and Salesforce's position.

Today on the Watson Weekly: Google treats compute like a moat, Amazon finally figures out groceries, Vinted runs the Amazon playbook in Europe, Apple shows up late to the glasses party — and finally, The Investor Minute with 5 items this week from the world of venture capital, acquisitions, and IPOs.The Watson Weekly is sponsored by Avalara - the agentic AI platform automating global tax and compliance for leading eCommerce brands. For more details: https://avalaratax.watsonweekly.comGoogle's Compute Discipline — Compute isn't just infrastructure anymore, it's the moat.Amazon's Grocery Crystallizes — The 2025 shareholder letter dropped a $150 billion gross grocery number. Vinted's Breakout — 47% GMV growth to €10.8 billion. Apple's Glasses Play: Late but Lethal

After years of hype around live shopping in the U.S., Whatnot looks like it might be one of the first companies to truly make the model stick at scale.In this episode of Retail Remix, host Nicole Silberstein speaks with Whatnot's VP of Categories and Expansion Armand Wilson about why the platform's community-first approach is resonating with Western consumers. Armand explains how Whatnot evolved from a collectibles marketplace built around trust into a live shopping platform spanning hundreds of categories — everything from trading cards to tomahawk steaks — and how live commerce creates a more human, transparent and personalized shopping experience than traditional ecommerce.Key TakeawaysWhy Whatnot's model differs from live shopping in China and is built more around community and expertise than mass product pushing; How the platform grew to more than $8 billion in GMV in 2025, doubling year over year; Why trust, transparency and seller expertise are central to the Whatnot's experience; How the platform's algorithm blends social engagement signals and purchase intent to surface the right streams to the right buyers; Why categories like beauty and food are opening up new opportunities;  What makes a successful Whatnot seller (hint: it has more to do with business fundamentals than a sparkling personality, although that certainly helps); andWhy Armand believes 2026 could be the year live shopping goes mainstream in the U.S.  Related LinksExplore live shopping on Whatnot and discover sellers across categoriesRelated reading: Gary V on the Shifting Landscape of Attention and the Death of Don Draper MarketingGet more retail industry insights from Retail TouchPointsSubscribe and catch up on all episodes of Retail Remix

Bobby  launched Protege in early 2024 to connect data holders with AI model builders. He raised a $10M seed with almost no demand pipeline. A year later, Protege jumped 30x to $30M in GMV and raised $30M from a16z.In this episode, Bobby breaks down how he built a 250-partner data network by leveraging prior healthcare relationships, why he flies from New York every week to close seven-figure enterprise deals, and why the "texting terms" litmus test tells you if a deal is real.Why You Should ListenWhy ignoring a customer's "no" can be the best sales move you make.How flying to see buyers weekly became the number one growth driver.Why the gap between A and A-plus talent is worth blowing your budget for.How Protege went from $1M to $30M GMV in a single year.Keywords startup podcast, startup podcast for founders, product market fit, finding pmf, AI data, enterprise sales, founder-led sales, data licensing, healthcare AI, a16z, B2B startup, Bobby Samuels, ProtegeChapters00:00:00 Intro00:03:01 Building the First Data Network00:06:12 Why In-Person Sales Changed Everything00:16:08 Going to Market with No Pipeline00:21:07 Ignoring the Lab's No00:27:40 From $1M to $30M in One Year00:34:55 Why A-Plus Talent Is Worth It00:38:28 The Moment of True Product Market FitSend me a message to let me know what you think!

In der heutigen #kassensturz Folge, unseren wöchentlichen Marketing & eCommerce News, geht es unter anderem um folgende Themen:(00:00) Intro(02:48) Meta launcht neue AI Features mit “Muse”(13:40) Gewinner und Verlierer des Google Core Updates(20:25) amerge wird Teil von Podean(23:42) Amazon führt Logistikzuschlag ein (26:11) Amazon streicht WerbekundInnen Zahlungen mit Kreditkarte(27:46) bevh veröffentlicht neue Zahlen zum E-Commerce-Markt(30:15) BestSecret steigert Umsatz auf €1.5Mrd.(30:54) Vinted steigert GMV auf €10.8 Mrd(31:29) ChatGPT plant wohl CPC Ads(33:01) YouTube launcht AI-Klon-Feature für ShortsQuellenMax & Kristina auf LinkedIn>⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠Max Rottenaicher⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠Kristina Mertens⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠CreditsLogo Design: Naim SolisIntro & Jingles: Kurt WoischytzkyFotos: Stefan GrauIntro-Video: Tim Solle

Practices that lean into memberships, rewards, and digital shopping see around 22% revenue growth in year one driven by repeat visits and higher spend.Today's patients expect on-demand everything, and if your practice isn't accessible 24/7, they'll find one that is. RepeatMD's Matt Suraci and Robin Ntoh highlight one of the biggest missed opportunities in aesthetics: making it easy for patients to come back.They discuss why memberships build loyalty, create predictable revenue, and keep patients from jumping to competitors.Hear how simple automations like birthday rewards, reactivation offers, and embedded financing can increase conversions while reducing staff workload.Learn more about RepeatMDQuestions answered in this episode:What is a medical spa membership program and how does it work? How can aesthetic practices increase revenue with a loyalty program?What is a beauty bank and how does it work for med spas?How much revenue growth can a med spa expect from a membership program?How do patient loyalty programs reduce staff workload in aesthetic practices? What is the difference between a membership and a subscription for aesthetic practices?How does embedded financing help convert aesthetic treatment sales?How can plastic surgery practices offer memberships without cheapening their brand?What is drop shipping skincare and how can medical practices use it? How does omnichannel selling work for aesthetic and medical spa practices?GUESTMatt SuraciChief Revenue Officer, RepeatMDMatt has been an executive leader in eCommerce for over 10 years. Prior to joining RepeatMD, Matt led all of Klarna's North American commercial functions for over 5 years, taking a new product in a new market from zero to over $20 billion in GMV.Connect with Matt Suraci on LinkedInPresented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.Let's embark on this transformative journey together where beauty meets business.About NextechIndustry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ 

Shopify just opened up its foundational B2B features to all paid plans, not just Plus. Samir Pradhan, VP of Product at Shopify, joins the show to break down what merchants actually get: company profiles, up to three custom catalogs, quantity rules, ACH payments, vaulted credit cards, and 50+ features total, at no additional cost. We walk through the setup, talk about what stays Plus-only, and dig into why B2B was consistently a top three merchant request. Plus, 96% GMV growth for merchants already using these tools. If you've been avoiding wholesale or duct-taping workarounds, this is the episode. LINKS Shopify B2B Newsroom Post: https://www.shopify.com/news/b2b-for-all Shopify B2B Help Docs: https://help.shopify.com/en/manual/b2b Samir Pradhan on LinkedIn: https://www.linkedin.com/in/samir-pradhan-71978120 SPONSORS Swym - Wishlists, Back in Stock alerts, & more getswym.com/kurt Cleverific - Smart order editing for Shopify cleverific.com Zipify - Build high-converting sales funnels zipify.com/KURT WORK WITH KURT Apply for Shopify Help ethercycle.com/apply See Our Results ethercycle.com/work Free Newsletter kurtelster.com The Unofficial Shopify Podcast is hosted by Kurt Elster and explores the stories behind successful Shopify stores. Get actionable insights, practical strategies, and proven tactics from entrepreneurs who've built thriving ecommerce businesses.

In this episode of the Ecomm Breakthrough podcast, host Josh Hadley introduces his "TikTok Creator Engine," a structured system for turning product samples into loyal brand evangelists. Josh outlines five creator stages—Inactivated, Activated, Emerging, Performing, and Evangelist—and explains how to move creators through each using personalized outreach, gamification, community building, and targeted ad spend. He also details key team roles, essential KPIs, and onboarding strategies to replace the ineffective "spray and pray" approach with a scalable, relationship-driven affiliate program that generates consistent revenue.Links and Mentions:Tools and Websites"TikTok Creator Engine": "00:01:12""Shopify": "00:01:12""Amazon": "00:01:12""WhatsApp": "00:09:34""CRM (Creator Relationship Management System)": "00:11:42""TikTok Shop": "00:10:40""Fulfilled by TikTok": "00:13:55""Amazon MCF (Multi-Channel Fulfillment)": "00:13:55""Beehive": "21:31""Discord": "22:31""ChatGPT": "23:39"Videos and Playlists"YouTube Onboarding Videos": "00:18:51""YouTube Playlist for New Creators": "24:27"Concepts and Strategies"Creative Briefs": "23:39""Creative Brief": "00:42:53""Bingo Card Game": "28:51""Ad Spend Strategy": "00:39:18""Performance Coach Role": "00:41:54""Affiliate Support Specialist Role": "00:41:54""VIP Program": "00:43:50""Monthly Contests": "00:44:43""Personalized Contests": "00:48:19""Weekly Creator Calls": "26:10"Metrics and KPIs"Contact Information Capture": "00:51:08""Performance Metrics": "00:52:56""Pareto Principle": "00:45:38""Gamification": "00:44:43"Timestamps:00:00:00 Introducing the TikTok Creator EngineA systematic process to turn product samples into loyal brand evangelists, focusing on consistent revenue over viral moments.00:01:12 Host IntroductionJosh Hadley shares his background as an e-commerce entrepreneur, father, and host of the E-com Breakthrough podcast.00:02:17 Core Principles of the SystemThe system focuses on inspiring creators, tracking behavior, doubling down on winners, and ignoring the rest based on performance.00:04:10 Common Problems with Creator ProgramsOutlines issues brands face, such as creators not posting, one-off videos, wasted samples, and overreliance on TikTok DMs.00:06:49 The Five Stages of the Creator EngineAn overview of the five distinct stages creators move through: Inactivated, Activated, Emerging, Performing, and Brand Evangelist.00:10:40 The Required Team StructureDetails the three essential team roles needed to run the engine: Affiliate Support Specialist, Performance Coach, and Store Operations.00:15:03 Stage 1: Inactivated CreatorsFocuses on approving samples and, most importantly, capturing the creator's contact information to move them out of TikTok DMs.00:17:53 The 30-Day Onboarding SequenceA detailed breakdown of the first 30 days of communication, including emails and WhatsApp messages for new creators.00:21:31 Tools for the Activation ProgramDiscusses essential tools for creator activation, including email newsletters, community platforms like WhatsApp, and detailed creative briefs.00:24:27 The YouTube Onboarding PlaylistOutlines a mini-course for creators covering mindset, hook strategy, lighting, audio, and success stories to build relationships.00:28:51 Gamifying Onboarding: The Bingo CardA gamified "bingo card" system that incentivizes new creators to complete key tasks like posting multiple videos.00:30:42 Stage 2: Activated CreatorsCovers the team's actions once a creator posts their first video, including congratulations and providing initial feedback.00:33:29 High ROI Move: Boosting Videos with AdsA strategy to use small, targeted ad spend on new creators' videos to generate initial views and sales.00:35:29 Stage 3: Emerging CreatorsThe goal for this stage is to build consistency with creators who have momentum but aren't posting regularly.00:40:13 Stage 4: Performing CreatorsFocuses on scaling the output of consistent creators by building a personal relationship and offering exclusive VIP program invitations.00:45:38 Stage 5: Brand EvangelistsA high-touch strategy to retain top creators through personalized contests, gifts, and exclusive access to new products.00:50:16 Collecting Creator Contact InfoEmphasizes the critical importance of capturing creator contact information and offers creative methods like auto-DMs and product inserts.00:51:58 Key Metrics to MeasureA breakdown of the essential KPIs to track weekly, including samples sent, post rates, and GMV per stage.00:54:48 Daily Roles of the TeamA summary of the daily action items for the Affiliate Support Specialist and the Performance Coach within the system.00:55:50 Conclusion and Final ThoughtsA summary of the system's benefits, emphasizing that consistent action, refinement, and focus are the keys to success.Transcript:Josh Hadley 00:00:00  That activation stage is honestly the biggest miss that I see most brands like just completely skipping and they just go from inactivated creator to somebody went viral and it's as simple as that. And and that's all they're relying upon. Whereas we're going to methodically walk all of these creators through these five different stages. Welcome to the Ecomm Breakthrough podcast. I'm Josh Hadley. I've scaled my own ecommerce brand from 0 to 8 figures, and I'm actively building towards nine figures in sales. This podcast is where I document that journey and share the systems, the strategies, and the lessons learned in real time so that you can learn what actually matters and scale your own business. Today, I want to share with you all the TikTok Creator Engine. This is how we're turning thousands of samples into thousands of brand evangelists. This isn't just about like sending out as many samples as you possibly can. The spray and pray approach, just hoping that somebody will go viral. Rather, this is a systematic process that we follow to ensure that every sample we send out actually has the chance of helping some of t...

Rick Watson is out. Nick Kaplan is in — and he's not giving the mic back.In this special Kaplan Wednesday episode, Nick takes the research prompts Watson built for his agentic commerce analysis and turns them on the very stories they were designed to interrogate.On the docket: Adyen's white paper claiming infrastructure is the constraint on agentic commerce (it isn't — and their own 95% AML false positive rate says why). Shopify's one-toggle Agentic Storefront promise and the data ownership problem it quietly creates. Klaviyo and Reebok Europe's Locale Aware Catalogs announcement — and the 149,999 merchants who aren't Reebok. The EU AI Act, which starts enforcement in five months and would like a word with every agentic protocol on the market. And the number that breaks every GMV projection: only 14% of shoppers trust AI recommendations enough to transact.The Kaplan Weekly is sponsored by Avalara. — automated tax compliance built for Shopify merchants, from calculation to returns. For more details: https://avalara.watsonweekly.com/The constraint isn't infrastructure. It's trust. Build that first.Happy April Fools. Rick will be back next week.Subscribe for weekly retail and commerce analysis: watsonweekly.com#ecommerce #kaplanwednesday #AIact #watsonwednesday

La misión Artemis II de la NASA despega este 1 abril. Hablamos de este viaje con Miguel Ángel Molina, adjunto al director general de Sistemas Espaciales de GMV.

Armand Wilson, Chief Revenue Officer at Whatnot, joins Phillip and Brian to unpack why live shopping finally took hold in the West. Drawing from Whatnot's recent 2026 State of Live Selling Report, we trace the platform's origin from a niche Funko Pop marketplace to an $8B GMV juggernaut after landing $225 million in Series F funding. Main Street Went Live Key Takeaways: The barrier to entry for live selling is far lower than traditional eCommerce. 80% of Whatnot buyers return the following month, compared with approximately 30% in traditional eCommerce. Live selling lets brands tell their story in ways a static product page never can. Whatnot raised $225M in Series F; the platform did $8B in GMV last year. Live commerce is quietly revitalizing small businesses and local brick-and-mortar. Key Quotes: [00:09:00] "It's clienteling in almost a digital way, blurring the line between parasocial relationship and actual relationship between seller and buyer." — Brian Lange [00:12:00] "It could cost you a hundred thousand dollars to open up a comic bookshop. It costs you $0 to open up a comic bookshop on Whatnot." — Armand Wilson [00:31:45] "It's really hard to tell your story in an authentic way when you're just telling it on a couple of lines of text on a product page." — Armand Wilson [00:41:30] "80% of our customers come back the next month, whereas traditional eCommerce is, on average, maybe 30%." — Armand Wilson In-Show Mentions: Whatnot's State of Live Selling Report Associated Links: Check out Future Commerce on YouTube Check out Future Commerce Plus for exclusive content and save on merch and print Subscribe to Insiders and The Senses to read more about what we are witnessing in the commerce world Listen to our other episodes of Future Commerce Have any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Josh started his career at American Airlines (AA) and spent 5 years in their MBA leadership development program. Josh's experience at AA further refined his leadership abilities and strategic decision making skills. While employed at AA Josh and his wife Becca started Hadley Designs. As the CEO of Hadley Designs, Josh led the business to gross $100,000+ in revenue within it's first year and in 2022 Hadley Designs crossed the eight figure mark, grossing over $10,000,000 in revenue.In the ever-evolving world of e-commerce, standing still means falling behind. In a recent episode of the Ecom Breakthrough Podcast, host and eight-figure brand owner Josh Hadley pulls back the curtain on the real struggles and breakthrough strategies that have propelled his business from the brink of collapse to new heights. This episode is a masterclass for e-commerce entrepreneurs looking to scale beyond seven figures, with a special focus on leveraging TikTok Shop, affiliate marketing, and integrated sales funnels across Amazon and Shopify.Highlight Bullets> Here's a glimpse of what you would learn…. Strategies for scaling e-commerce businesses on platforms like Amazon and TikTok Shop.Personal experiences of overcoming business challenges, including product failures and financial difficulties.The importance of targeted outreach and building relationships with creators for affiliate marketing.Utilizing TikTok Shop to generate significant gross merchandise volume (GMV) and create viral content.The role of effective sales funnel structures in improving conversion rates and average order value (AOV).Implementing subscription models to create recurring revenue streams.The integration of marketing efforts across TikTok, Shopify, and Amazon to enhance profitability.The significance of product differentiation and niche focus in e-commerce success.The challenges of maintaining profitability on Amazon and strategies to avoid market stagnation.The necessity of hard work and commitment in achieving success in the competitive e-commerce landscape.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley shares his journey overcoming business setbacks and reveals his proven strategies for scaling e-commerce brands on Amazon, Shopify, and TikTok Shop. He details how he rebuilt his business using TikTok Shop affiliate marketing, building a network of creators, and optimizing sales funnels. Josh emphasizes the importance of creator partnerships, viral content, and subscription models, offering listeners a step-by-step blueprint for driving growth and profitability in today's competitive e-commerce landscape. He also provides actionable tips and resources for brands seeking to break through stagnation and achieve lasting success.Here are the 3 action items that Josh identified from this episode:Target Niche Creators with Email Collection Use tools like Yuka AI to reach out to creators in your specific niche (not spray-and-pray). Before approving samples, collect their email and phone number to build direct relationships off TikTok. Add them to an automated email flow that nurtures engagement and tracks content creation.Require 30 Videos + Usage Rights Upfront Send a creative brief before sample approval and have creators commit to producing 30 videos in 60 days with unlimited usage rights. This gives you permission to repurpose viral content (100K+ views) as Meta ads without asking, and weeds out freebie seekers while maximizing ROI per sample.Turn Amazon Products into High-AOV Shopify Funnels Take viral TikTok videos and run them as Meta ads driving to dedicated landing pages (not your homepage). Bundle products together, add digital exclusives Amazon can't match, include pre-checkout upsells, and offer a subscription club—turning $25 products into $85+ AOV while generating recurring revenue.Resources & Links SectionJosh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comTikTok ShopAmazonShopifyChatGPTEuka AIKalodataStreakWooCommerce

refurbed, the leading online marketplace for refurbished products in Ireland, has surpassed €3 billion in cumulative Gross Merchandise Volume (GMV) and expanded into 12 new European markets, doubling its footprint and marking a major milestone in the mainstream adoption of refurbished products. The company reached €3 billion in the total value of goods sold through its marketplace less than 12 months after passing €2 billion, reflecting year-on-year GMV growth of over 40%. The milestone follows a €50 million investment round in November 2025 and profitability achieved earlier that year, providing a strong foundation for continued expansion across Europe. "Refurbished is no longer a niche – it's becoming the default for many customers across Europe." said Peter Windischhofer, co-founder and CEO of refurbed. "We've proven that a circular business model can scale profitably. Surpassing €3 billion in GMV and expanding into 12 new markets shows that." To date, refurbed has sold 10 million products across their European markets and over 50% of its customers have returned for additional purchases. Since entering the Irish market five years ago, refurbed has sold more than 400,000 products to over 200,000 customers, contributing over €146 million in GMV. Through the purchase of refurbished devices, Irish customers have saved almost 17 million kilograms of CO?, more than 5 billion litres of water and nearly 60,000 kilograms of electronic waste. Pan-European expansion at scale The company's new markets include Spain, France, the UK, Poland, Slovakia, Slovenia, Croatia, Lithuania, Estonia, Latvia, Bulgaria and Luxembourg, bringing refurbed's addressable market to approximately 486 million consumers. Leading brands available on the platform include Dyson and Kärcher in home and garden, alongside Apple, Samsung and Google in consumer electronics. "This expansion is a deliberate next step," Windischhofer adds. "After reaching profitability and securing fresh investment, we are deploying capital where we see clear demand, strong supply infrastructure and long-term value creation. We scale where our model works – and we know it works." €3 Billion GMV: Refurbishment moves into the mainstream The acceleration from €2 billion to €3 billion in under a year highlights growing consumer trust in refurbished products and increasing competitive strength against new product sales. Premium supply is expanding rapidly, with the premium product share of order volume increasing by +113% and the premium share of GMV rising by +90% since the category launched in 2025. "We are witnessing a clear, structural shift in consumer behaviour," says Kilian Kaminski, co-founder of refurbed. "Smart and sustainable growth is no longer a trade-off. The circular economy is becoming mainstream, and Europe has the opportunity to lead globally by proving that profitability and sustainability go hand in hand." To date, refurbed has contributed to saving 445,000 tonnes of CO2 by offering refurbished instead of new products to consumers. See more stories here. More about Irish Tech News Irish Tech News are Ireland's No. 1 Online Tech Publication and often Ireland's No.1 Tech Podcast too. You can find hundreds of fantastic previous episodes and subscribe using whatever platform you like via our Anchor.fm page here: https://anchor.fm/irish-tech-news If you'd like to be featured in an upcoming Podcast email us at Simon@IrishTechNews.ie now to discuss. Irish Tech News have a range of services available to help promote your business. Why not drop us a line at Info@IrishTechNews.ie now to find out more about how we can help you reach our audience. You can also find and follow us on Twitter, LinkedIn, Facebook, Instagram, TikTok and Snapchat.

Rafay and Graeme are the founders of The UpTik, an education and mentorship platform that helps eCommerce brands and entrepreneurs scale through TikTok. With over a decade of experience in eCommerce and short-form video, they've helped thousands of businesses grow on platforms like TikTok, Shopify, and Amazon using proven frameworks that drive real results. Their approach bridges the gap between traditional eCommerce and the creator economy—turning social media attention into anti-fragile revenue. They've worked with everyone from early-stage founders to billion-dollar brands, and their new book, Scroll to Sold, breaks down exactly how to turn TikTok attention into sales.Highlight Bullets> Here's a glimpse of what you would learn…. Importance of understanding TikTok Shop fundamentals for e-commerce success.Common mistakes brands make when entering TikTok Shop.Strategies for analyzing competitors and historical data to inform TikTok strategies.The significance of content volume and consistency in driving engagement and sales.Building strong relationships with creators and treating them as integral team members.The role of creator training and support in enhancing content quality and brand representation.The impact of TikTok's algorithm on content virality and engagement metrics.The necessity of viewing TikTok as a top-of-funnel awareness tool rather than just a direct sales channel.The importance of long-term commitment and strategic investment in TikTok Shop for sustainable growth.Examples of successful brands leveraging TikTok for awareness and sales, including their approaches to creator partnerships.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Rafay and Graeme, founders of Uptik and authors of From Scroll to Sold. They share expert strategies for e-commerce brands to succeed on TikTok Shop, emphasizing the importance of benchmarking competitors, producing high volumes of content, and building strong, supportive relationships with creators. The discussion covers actionable tips, common pitfalls, and the evolving role of social commerce, offering listeners a roadmap to drive sales and brand growth through TikTok's unique ecosystem.Here are the 3 action items that Josh identified from this episode:Benchmark Like a ProReverse-engineer the early moves of brands that recently won on TikTok Shop. Use tools like Killer Data to study their creator volume, posting cadence, and offers—then outperform their output.Out-Create EveryoneCommit to a relentless content engine: 30–100+ posts per week across brand and creator channels. Test formats fast, double down on what gets full watches, and treat content as your primary growth lever.Build a Creator Sales ForceOnboard creators personally, support them with weekly check-ins, and gamify performance. A trained, motivated affiliate army will drive scalable GMV far beyond what your brand channel alone can do.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comTikTok ShopAmazonShopifyDiscordDouyinKalodataWispr Flow

TikTok Shop sales are booming. Will Amazon surpass Walmart? Plus, a major Helium 10 announcement. Get the latest buzzing e-commerce news on this Weekly Buzz episode! We're back with another episode of the Weekly Buzz with Helium 10's Principal Brand Evangelist, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level.   TikTok Shop U.S. GMV grew 68% to reach US$15.1B in 2025 https://thelowdown.momentum.asia/new-report-tiktok-shop-u-s-gmv-grew-68-to-reach-us15-1b-in-2025/ TikTok Shop buyers expect 4x faster response than on Amazon https://channelx.world/2026/02/tiktok-shop-buyers-expect-4x-faster-response-than-on-amazon/ New Feature Alerts: Helium 10 just launched for the Diamond plan. This new feature, called Insight Alert, instantly flags SKUs at risk of Amazon low-inventory and long-term storage fees, so you can sort by risk and fix restocks before you get charged.   Plus, Elite members can now set a specific time window for “Request a Review” automations in Follow-Up, letting you choose exactly when review requests are sent instead of leaving timing to Amazon. Amazon set to pass Walmart in annual revenue for the first time after hitting $700 billion in sales https://www.modernretail.co/operations/amazon-set-to-pass-walmart-in-annual-revenue-for-the-first-time-after-hitting-700-billion-in-sales/ Amazon Seller Central: New Sell Globally feature simplifies international expansion https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHR0EyRFpaQ1ZSWDdWRTZV Helium 10 is bringing back its old-school, high-level strategy webinars with a major educational session hosted by Leo Sgovio and Bradley Sutton, packed with “behind-closed-doors” tactics tailored for selling in 2026. It airs February 23 at 10 am PST — register now at https://h10.me/bigweb226 In episode 496 of the AM/PM Podcast and Weekly Buzz, Carrie talks about: 00:40 - TikTok US Sales 03:53 - TikTok Buyer Expectations 06:09 - Low Inventory Fee Alert 08:30 - Review Request Delivery 10:23 - Amazon vs Walmart 12:18 - AI Bid Rules Strategy 16:01 - Sell Globally Feature 17:23 - Big Announcement

Join your Watson Weekly Weekend Edition hosts, Rick Watson and Jessica Lesesky, as they break down the biggest shifts in tech, retail, and e-commerce. From Pinterest's AI pivot to Starbucks' massive loyalty shakeup, we're diving deep into the news moving the needle this week.

去年抵禦酷澎入侵台灣的電商龍頭momo，成績揭曉：2025年營收年減3.46%，前三季稅後淨利年減12%。momo首戰打贏了嗎？ 文：王一芝 製作團隊：樂祈 ＊閱讀零時差，點這看全文

Send us a textMiguel Armaza sits down with Nikolay Seleznev, Co-Founder of Uzum, Uzbekistan's first tech unicorn rewriting the playbook for e-commerce and fintech in Central Asia. From Moscow to Tashkent, Nikolay Seleznev brings global banking experience and entrepreneurial grit to a country leapfrogging straight into the digital economy.In this episode, Nikolay Seleznev shares the origin story of Uzum and how a simple, subpar online shopping experience sparked the vision for a super app serving millions. He dives into the challenges of building next-day delivery and financial services from scratch—without warehouses, 3PL infrastructure, or widespread digital adoption. Discover how Uzum managed to issue 4 million debit cards in a single year, reach 20 million monthly active users, and outperform their first-year GMV forecast by 4x, all while driving massive change in a historically cash-based society.Timestamped Overview00:00 Intro & Nikolay's Background05:45 Building a Super App Ecosystem08:05 Time as the ultimate resource10:51 Uzbekistan's rapid transformation15:13 Commerce and Fintech Ecosystem Overview20:12 Building trust through products23:15 Uzbekistan's first unicorn funding26:57 Scaling success and adaptation28:22 Super app strategy adjustments32:02 Super Apps and Local Adaptation35:41 Self-focused entrepreneurial perspectiveWant more podcast episodes? Join me and follow Fintech Leaders today on Apple, Spotify, or your favorite podcast app for weekly conversations with today's global leaders that will dominate the 21st century in fintech, business, and beyond.Do you prefer a written summary? Check out the Fintech Leaders newsletter and join ~85,000+ readers and listeners worldwide!Miguel Armaza is Co-Founder and General Partner of Gilgamesh Ventures, a seed-stage investment fund focused on fintech in the Americas. He also hosts and writes the Fintech Leaders podcast and newsletter.Miguel on LinkedIn: https://bit.ly/3nKha4ZMiguel on Twitter: https://bit.ly/2Jb5oBcFintech Leaders Newsletter: https://bit.ly/3jWIpqp

Allison Yazdian took over as CEO of Uscreen in June 2025, as the video SaaS platform entered a new growth phase. Founder PJ Taei moved into an executive chairman role, and a December chief-of-staff job ad confirmed the company's “fully remote, bootstrapped, and profitable” setup. Uscreen reports 13,000 creators, nearly $1 billion in GMV, and over 8 billion minutes streamed.Looking for Remote Work?Click here remoteworklife.io to access a private beta list of remote jobs in sales, marketing, and strategy — plus get podcasts, real-world tips and business insights from founders, CEOs, and remote leaders. subscribe to my free newsletter Connect on LinkedIn

The Bradery, cinq ans après : retour sur une trajectoire fulgurante dans la mode et la vente événementielle.En 2018, Édouard Caraco et Timothée Linyer lançaient The Bradery avec une idée simple : réinventer la vente privée pour une génération plus jeune, plus exigeante, plus connectée.Depuis, l'entreprise a changé d'échelle : plus de 3 millions de commandes, plus de 100M€ de GMV annuel, près de 70 collaborateurs, et une communauté d'un million de followers sur Instagram.Dans cet épisode, enregistré quelques semaines après le rachat des parts de Showroomprivé par ses fondateurs, Édouard revient avec une grande lucidité sur :• la mutation profonde du marché de la mode, entre surstocks, banalisation de la promotion et ultra fast fashion• la construction d'un modèle événementiel fondé sur la désirabilité, la sélection et la rigueur opérationnelle• les coulisses très humaines d'un deal capitalistique, entre négociations, charge mentale et nouvelle paternité• la stratégie produit de The Bradery, centrée sur l'app, la rétention et l'IA• les ambitions de croissance et d'internationalisation pour les prochaines annéesUn épisode dense, sincère, et particulièrement éclairant sur ce que signifie entreprendre dans un marché devenu impitoyable, où “le moyen bon ne suffit plus”.Bonne écoute, toujours sans coupure !Pour suivre Les Digital Doers :LinkedIn | Insta | Facebook | Tiktok | WhatsApp | Site webHébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Welcome back to the EUVC Podcast, where we bring you the people and perspectives shaping European venture.This week, Andreas Munk Holm is joined by Max Schertel, co-founder & CEO of finmid, and Tim Rehder, General Partner at Earlybird, to unpack the rise of embedded lending infrastructure for B2B platforms.From food delivery and PSPs to ride-hailing and fleet platforms, finmid lets marketplaces offer financing directly to their merchants – with a single integration, across 30+ European markets. Together, they break down why embedded lending is often new capital, not just smoother UX; how better data lets you underwrite the “invisible” SME segment; and what it really takes to scale regulated infra across a fragmented Europe.Here's what's covered:01:03 – What finmid does: One integration for platforms to offer any financing product to business users across Europe02:02 – Why embedded wins: Tim on data access, risk scoring, and turning platforms into “banks in all but the balance sheet”04:05 – Owning infra, not capital: Regulation, operations and data engine vs outsourcing pure funding to institutions06:43 – Economics & margins: Market size, 60%+ gross margins, and why net income beats headline spread10:47 – Customer examples: How Wolt Cash works, proactive offers in the merchant dashboard, and +80% retention uplift12:32 – Impact on the market: New capital for underserved SMEs vs just smoothing the bank journey17:57 – Ticket sizes & duration: Typical loans of €10–20k, up to ~12 months, 85% renewal and the path to larger, longer credit21:15 – AI & risk: Using generative and agentic AI in ops (adverse media) and data science (millions of data points, daily model iteration)29:20 – Scaling to 30 countries: U27 + UK, CH, IS – regulation, payments rails and why “ugly detail work” is the real moat40:17 – Partner alignment: Making financing core to platform metrics (GMV & retention) and hard-won lessons on incentives

Florian Hoppe, Partner at Bain, joins Jeremy Au to unpack insights from the Bain Southeast Asia Digital Economy Report 2025 and explain why the region's digital economy keeps growing despite global uncertainty and negative headlines. They explore the long-term forces behind this resilience, including consumer adoption, payments and logistics infrastructure, and sustained middle-class demand. The conversation covers the expansion from ASEAN six to ASEAN ten, how regional scale really works for founders, and why competition from China and global players continues to fuel innovation. Florian also explains why AI and data centers should be seen as foundational utilities, how local AI solutions create real value in healthcare and education, and what investors, policymakers, and parents should focus on as Southeast Asia enters its next digital decade. 03:03 Adoption drives resilience: Smartphone penetration, payments, logistics, and trust infrastructure enabled durable digital behavior over time. 05:52 ASEAN expanded from six to ten countries: New markets added population and long-term upside, even with limited short-term GMV impact. 08:51 Regional strategy depends on product depth: High-end offerings cluster in major cities, while mass-market products still scale across ASEAN. 14:18 AI growth starts with infrastructure: Data centers and talent form the base layer before real business value emerges. 15:52 AI in Southeast Asia prioritizes quality and access: Lower labor costs shift focus from cost cutting to better healthcare and education outcomes. 22:17 Digital economy reached policy relevance: It now represents a meaningful share of GDP and employs tens of millions across the region.  29:50 Preparing the next generation for an AI economy: Florian argues parents should train curiosity, abstract thinking, and learning ability, rather than over-optimizing for specific technical skills too early. Watch, listen or read the full insight at https://www.bravesea.com/blog/florian-hoppe-compounding-southeast-asia WhatsApp: https://whatsapp.com/channel/0029VakR55X6BIElUEvkN02e TikTok: https://www.tiktok.com/@jeremyau Instagram: https://www.instagram.com/jeremyauz Twitter: https://twitter.com/jeremyau LinkedIn: https://www.linkedin.com/company/bravesea Spotify English: https://open.spotify.com/show/4TnqkaWpTT181lMA8xNu0T Bahasa Indonesia: https://open.spotify.com/show/2Vs8t6qPo0eFb4o6zOmiVZ Chinese: https://open.spotify.com/show/20AGbzHhzFDWyRTbHTVDJR Vietnamese: https://open.spotify.com/show/0yqd3Jj0I19NhN0h8lWrK1 YouTube English: https://www.youtube.com/@JeremyAu?sub_confirmation=1 Apple Podcast English: https://podcasts.apple.com/sg/podcast/brave-southeast-asia-tech-singapore-indonesia-vietnam/id1506890464 #SoutheastAsiaTech #DigitalEconomy #AIinAsia #StartupEcosystem #VentureCapital #ASEAN #FutureOfWork #DataCenters #TechTrends #BRAVEpodcast

Hidden listing keywords. An Amazon & TikTok Shop reality show. And a tool that exposes the Amazon influencers hyping your competitors' products. Special edition Weekly Buzz today. Let's go!   We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton, and Helium 10's Principal Brand Evangelist, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. 1️⃣ Listing Builder combines 8 tools into one, integrating keyword research and listing creation so you can find, analyze, and optimize Amazon listings in one place. 2️⃣ Helium 10's Scale Stories YouTube series follows real sellers at different stages, with expert mentors guiding beginners and stuck sellers step by step to grow. 3️⃣ TikTok Product Finder helps sellers discover winning TikTok Shop products using filters like category, price, sales, GMV, affiliates, and influencers. 4️⃣ Helium 10's Chrome extension now supports Amazon Saudi Arabia, letting sellers analyze sales and opportunities in this fast-growing market. 5️⃣ TikTok Hot Videos shows top-performing TikTok Shop videos by keyword, category, and timeframe, helping sellers and influencers replicate high-converting content. 6️⃣ Amazon Influencer Finder helps sellers discover, analyze, and contact Amazon influencers making product videos, making it easy to recruit proven creators for listings. 7️⃣ TikTok Shop Ads tool lets sellers analyze GMV Max ads by platform, product, and video to spot top-performing creatives and improve ROI. 8️⃣ Helium 10 Share of Voice shows how much page-one visibility your brand owns across organic, sponsored, and video placements, revealing true share of shelf beyond rankings. 9️⃣ Keyword Tracker now includes built-in translation, letting sellers instantly understand and analyze foreign-language keywords across global Amazon marketplaces.

In this episode, Jordan West sits down with Bora, co-founder of Reacher, one of the leading TikTok Shop affiliate platforms, to break down what's really happening inside social commerce right now.They uncover why only 1.4% of creators on TikTok Shop generate meaningful GMV, why creator outreach conversion rates are collapsing, and what brands must do differently to win in an increasingly competitive market.The conversation dives deep into:Creator scarcity vs creator volumeWhy mass outreach is dyingThe future of brand-owned contentWhy AI content is being suppressed on TikTokHow top brands are building moats through creator relationshipsWhy loyalty, training, and community matter more than everIf you're a brand, agency, founder, or operator trying to scale on TikTok Shop, this episode reveals the uncomfortable truths most people ignore — and the strategies that actually work going into the next phase of social commerce.===============================

Youtube launched Shopping in India in October 2024, and within a year, 40% of eligible creators adopted it. The platform is betting on high-intent audiences who research before buying—unlike Instagram's impulse-driven model. By building shopping infrastructure in-house and partnering with Flipkart and Myntra, Youtube offers creators high commissions.The shift is democratizing income for micro-creators, while affiliate GMV exploded from Rs 10 crore to Rs 300 crore in two years. Youtube isn't trying to beat Instagram at its game—it's doubling down on what it does best.Tune in.Daybreak is produced from the newsroom of The Ken, India's first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.

In this episode of Seceret to Scaling your Ecommerce Brand, Jordan West and Zohaib from Refundle break down exactly how brands can scale from 0 to 7 figures on TikTok Shop using creators, content strategy, CPM arbitrage, and whitelisting.We cover the real reasons TikTok Shop works, how to build creator communities, how to repurpose UGC across every platform, and why attribution is broken in 2025. You'll learn how to reach out to affiliates, how many samples you should send, how to increase GMV from live shopping, and the exact playbook top-performing brands are using right now.If you want to grow your TikTok Shop, lower CPMs, and scale organic + paid through creators, this episode gives you the full blueprint.===============================

Fresh out of the studio, we commemorated the 10th anniversary of the e-Conomy SEA [Southeast Asia] Report with Sapna Chadha from Google, Florian Hoppe from Bain & Company, and Cassie Wu from Temasek, celebrating a decade of tracking Southeast Asia's digital transformation. The panel reflected on the region's remarkable achievement of reaching $300 billion in GMV—exceeding the original $200 billion goal by 1.5x—alongside revenue growth of 11x over the past decade. The panellists examined pivotal themes including Southeast Asia's position as the world's most AI-curious region with three times more interest than elsewhere, the explosive rise of video commerce and the maturation of digital financial services. The conversation explored the expansion from SEA-6 to 10 ASEAN countries, the ecosystem's resilience through multiple crisis cycles, and the shift from growth-at-all-costs to sustainable profitability. The episode concludes with each panellist sharing their vision for 2030, emphasizing building trust in AI adoption, creating an inclusive AI economy that benefits SMEs alongside large platforms, and navigating the AI transition gracefully to unlock innovation while addressing employment challenges—underscoring Southeast Asia's evolution from digital catch-up player to global innovation leader rewriting the playbook for digital adoption."We set this audacious goal of 200 billion by 2025. People told us we were crazy. In 2016 when we put that ambition out there, we've actually reached 1.5x that and we've hit 300 billion. And so it's just reflective of this incredible economy." - Sapna Chadha"Indonesia e-commerce still I think is larger or about the same size as all of India e-commerce. And yet the attention tends to be a little bit veering away from Southeast Asia, but this is actually a real economic powerhouse I think for all of Asia Pacific." - Florian Hoppe"Southeast Asia as a region, as we think about digital economy adoption, we are not playing catch up anymore. In many ways we're leading the digital adoption. We're writing how digital economy, how digital adoption could look like for a population and demographic like us." - Cassie WuProfiles: Sapna Chadha, Vice President Southeast Asia and South Asia Frontier, Google Asia PacificFlorian Hoppe, Partner at Bain & CompanyCassie Wu, Director, Southeast Asia at Temaseke-Conomy SEA 2025: https://economysea.withgoogle.com/Episode Highlights:[00:00] Quote of the Day by Sapna Chadha, Florian Hoppe & Cassie Wu[01:17] 10th anniversary of e-Conomy SEA Report[03:00] Digital economy hits 300 billion, exceeding goals[04:09] Ecosystem resilience through multiple crisis cycles[06:10] Report expands from SEA-6 to ASEAN-10[08:13] Southeast Asia most underappreciated AI opportunity[09:31] Indonesia e-commerce matches all of India[10:04] Region leading digital adoption, not catching up[12:13] Cash no longer king, payments fully inverted[13:00] Revenue growth 11x over past decade[15:00] 300 billion GMV despite headwinds and tariffs[16:00] Video commerce grew 5x in three years[19:03] Digital payments north of 60% of transactions[23:32] Super apps unique to Southeast Asia ecosystem[25:45] Data center capacity growing faster than anywhere[27:01] Lower labor costs delayed AI adoption initially[31:00] Ecosystem healthier than ever before[33:08] Talent is the critical AI bottleneck[35:19] Digital infrastructure must align with green economy[39:00] Southeast Asia remains globally underappreciated[40:39] Can Southeast Asia leapfrog into AI era[43:00] ClosingPodcast Information: Bernard Leong hosts and produces the show. The proper credits for the intro and end music are "Energetic Sports Drive." G. Thomas Craig mixed and edited the episode in both video and audio format.

Surprise! It's a Two-Sided bonus episode! Sjoerd sat down with Constantine Anastasakis, CEO of Dribbble, to discuss their transition from an online design community to a lead-generation marketplace. The shift sparked a loud social-media backlash, but, as you'll hear in the episode, the comments mostly missed what was actually happening on the platform.We discuss:The pivot timeline and rationale: Constantine explains why the change occurred now and how it was introduced step-by-step to the community.Finding out who your power-users are and what they want: There were several assumptions, both internally and externally, about what Dribbble was, who it served, and who its power users were. But when Constantine had several conversations with uers, and combined the insights from there with the data, it became clear that agencies were the true power users, which helped shape the direction of the changes.The aftermath and the metrics: Despite the initial uproar online, the team soon realized that the loudest comments didn't come from the power users. In fact, within three months, the team saw the GMV triple.All in all, a very thoughtful conversation, that offers several practical lessons on turning attention into reliable revenue, without breaking your community. A must-listen for anyone building a service marketplace! 

"If I had taken investment in the early years, it would've wrecked me. I wouldn't have been able to deal with investors breathing down my neck."George Sullivan turned his obsession with trainers into The Sole Supplier, a business driving £50 million GMV annually - without a single investor. His biggest insight? Bootstrapping isn't just about keeping control; it's about growing at a pace that matches your capacity as a founder.In today's episode, I'm joined by George Sullivan, founder and CEO of The Sole Supplier, Europe's leading sneaker marketplace. After discovering parkour at 13 and building various side hustles, George launched Sole Supplier at 22 and has grown it over 12 years to work with the world's biggest brands, building a team of 30 and generating billions in content views. His journey includes navigating untreated ADHD, rejecting the toxic hustle culture narrative, and proving that sustainable growth beats venture-backed chaos.Together we unpack:Why taking investment would have destroyed his business in the early yearsHow ADHD can be both a superpower and a liability in fast-growth environmentsThe danger of being bamboozled by credentials and investor pressure when you're youngWhy quality beats quantity and hustle culture is destructive for motivated foundersHow to validate spending decisions when bootstrapping with limited resources

In this episode of Next in Media, Mike Shields sits down with Michael Komasinski, CEO of Criteo, to unpack how one of ad tech's best-known companies has reinvented itself for a privacy-first world. Once synonymous with retargeting, Criteo has successfully evolved into a powerhouse in retail media, supporting more than 230 retailers and $160 billion in GMV.Michael shares how the company's early investments in addressability technology and diversification under Megan Clarkin laid the foundation for long-term resilience. He also discusses the industry's next big shifts from the end of “easy money” in retail media to the rise of agentic workflows, AI-powered ad optimization, and Criteo's surprising new partnership with Google. Key Highlights:

Work with Jordan personally at ⁠⁠www.ecommerceos.co⁠⁠Work with social commerce club at ⁠⁠www.socialcommerceclub.com⁠⁠Get 27 strategies in 27 days at ⁠⁠https://socialcommerceclub.com/pages/27-strategies⁠⁠Join Tiktok shop elites mastermind at ⁠⁠https://www.skool.com/tiktokshopelite/aboutWorking with high GMV creators can make or break your TikTok Shop success—but most brands are doing it wrong. In this episode, I break down the biggest mistakes brands make when approaching top creators and how to avoid them. From weak outreach strategies to low commissions and poor communication, I'll share exactly what turns creators off—and what gets them excited to work with your brand.I'm Jordan West—former BC Ambulance paramedic turned entrepreneur. I've built 8 brands, 2 agencies, a software company, and a restaurant. Today, I help eCommerce brands unlock social commerce growth through TikTok Shop, YouTube Shopping, and beyond.In this episode of eCommerce Entrepreneurs with Jordan West, you'll learn:✅ The #1 mistake brands make when pitching high GMV creators✅ Why commission structure matters more than you think✅ How to build long-term creator partnerships that actually drive sales✅ The quick win brands can implement today to get creators saying “yes”

Here's the thing. Payments only look simple from the outside. In this Tech Talks Daily episode, I sit down with Roberto “Reks” Kafati, CEO and co-founder of DEUNA, to unpack how a scrappy one-click checkout idea grew into an intelligent payments infrastructure that now touches a large slice of Mexico's online economy.  Reks explains why Latin America's high decline rates aren't just an inconvenience but a growth killer, and how DEUNA's early focus on orchestration and checkout opened the door to something bigger. When a region routinely sees more than four out of ten online transactions knocked back, the bar for reliability sits in a different place. That practical problem set the stage for what came next. Athena, Real-Time Decisions, and 638 Signals per Transaction DEUNA's pivot point came when merchants asked a fair question. With all this payment data flying through the system, what should we do with it? The answer is Athena, DEUNA's AI-powered layer that watches every transaction and feeds merchants real-time insight, routing choices, and suggested actions. It is not another dashboard you promise to check and then ignore by Friday. It is a reasoning engine that sits on top of 638 data points per transaction and turns mess into movement. That is how you recover revenue without punishing good customers with extra friction, how you avoid surprise fees from networks, and how you protect recurring revenue when a processor wobbles. Reks walks us through results that speak plainly. Ramped merchants saw conversion lift from the original one-click experience. The infrastructure tier recovers meaningful GMV and trims fees. Enterprise clients report double-digit ROI and stick around for the compounding effect. Building Through Adversity and Betting on the Right Layer What resonated most was the human story behind the metrics. DEUNA was born in the first months of the pandemic, shaped by the shock that hit real-world businesses when revenue fell off a cliff and marketplaces became a lifeline with strings attached. Reks shares an unvarnished look at a tough 2023, the kind of year founders rarely talk about on record. Revenues dipped, deals went sideways, life got complicated. The team chose resilience and doubled down on a two-year vision. That bet is paying off. Over the past twenty-four months the company has grown at a pace that would bend a chart, and the focus has shifted from commoditizing orchestration to productizing intelligence. Put simply, earn trust at checkout, then make the data work for the merchant in real time. Agentic Commerce, US Expansion, and What Comes Next We also look forward. If chat interfaces begin to mediate more buying decisions, merchants will need infrastructure that can think, not just connect endpoints. That is the territory DEUNA calls intelligent infrastructure, and it is where Athena operates every day.  The company is now in active conversations with major US retailers, confident after winning head-to-head enterprise evaluations. Reks frames the opportunity without hype. If you can see acceptance trends by processor, by country, by card type, and act in the moment, you keep customers, protect margins, and avoid death by a thousand false declines. If you cannot, competitors will gladly welcome your frustrated shoppers. If you care about the real mechanics of growth, this conversation is for you. We talk conversion lift, recovered revenue, and the gritty bits of building a payments company that merchants actually rely on. We also talk about the days that test your resolve and the tenth day that reminds you why you started.