Podcast appearances and mentions of karin conroy

In this conversation, Karin Conroy, a legal marketing strategist, discusses the evolution of law firm websites and the importance of unique branding in legal marketing. She emphasizes the pitfalls of copying competitors and the need for firms to develop their own unique selling propositions. The discussion also touches on the significance of being first to market and avoiding shortcuts in marketing strategies. Karin provides insights into how firms can differentiate themselves and succeed in a competitive landscape.  Links from the episode:  www.conroycreativecounsel.com  https://conroycreativecounsel.com/blw/  Chapters  00:00 Introduction to Legal Marketing and Website Contest  02:59 The Evolution of Law Firm Websites  06:01 The Pitfalls of Copying Competitors  08:54 The Importance of Unique Branding  12:05 Strategies for Being First to Market  14:52 Conclusion and Resources for Legal Marketing 

In this conversation, Karin Conroy, a legal marketing strategist, discusses the evolution of law firm websites and the importance of unique branding in legal marketing. She emphasizes the pitfalls of copying competitors and the need for firms to develop their own unique selling propositions. The discussion also touches on the significance of being first to market and avoiding shortcuts in marketing strategies. Karin provides insights into how firms can differentiate themselves and succeed in a competitive landscape.  Links from the episode:  www.conroycreativecounsel.com  https://conroycreativecounsel.com/blw/  Chapters  00:00 Introduction to Legal Marketing and Website Contest  02:59 The Evolution of Law Firm Websites  06:01 The Pitfalls of Copying Competitors  08:54 The Importance of Unique Branding  12:05 Strategies for Being First to Market  14:52 Conclusion and Resources for Legal Marketing  Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Counsel Cast Chambers, Karin Conroy and Max Gutsche discuss the current landscape of AI-driven content generation with a focus on practical applications for law firms and other professional services. The conversation highlights the basic and advanced capabilities of popular AI tools like ChatGPT, MidJourney, and DALL-E, and explores the benefits and limitations of using these technologies for creating text and graphic content. Max also shares his contrarian view on the market's emphasis on rapid content generation and argues for leveraging existing deep knowledge within organizations to produce valuable content. Additionally, the role of transcription tools such as Riverside in enhancing content creation is examined.Max Gutsche gives listeners actionable tips on:00:00 Introduction to AI Content Generation01:45 Different AI Tools for Content Creation02:01 Advanced Use Cases and Personal Preferences02:42 Contrarian Views on AI Content Generation02:55 Transcription and Content Repurposing03:42 Controversies and Market Trends04:58 Deep Knowledge and Content PackagingConnect with Max here:https://www.linkedin.com/in/maximiliangu/https://www.unifire.ai/ Connect with Counsel Cast:InstagramPinterestFacebookTwitterKarin on TwitterKarin on LinkedInConroy Creative Counsel on Facebookhttps://conroycreativecounsel.com

Feeling the marketing grind? Perhaps it's time for some marketing therapy! In this episode, Karin Conroy sits down with Lorrie Thomas Ross, CEO of Web Marketing Therapy. Lorrie shares her unique approach to marketing that emphasizes building authentic client relationships and ditching stress. She explores how marketing therapy gives you the roadmap to drive bigger growth with practical solutions, rediscover the joy of marketing, and build rock-solid relationships through open communication. Lorrie also reveals the secrets to building a strong and creative team, as well as why embracing creative conflict can lead to marketing magic.

Achieving maximum growth with just a handful of resources might seem an overwhelming task at first, but it is never impossible. If you know how to work around with what you have, you can finally ditch the crickets in your inbox. Karin Conroy chats with Sarah Noel Block, Founder of the Tiny Marketing Club, who shares effective strategies on how law firms can escape tedious sales cycles and unlock profound growth. She reveals her lean marketing secrets and explains how to build your own “marketing engine” that consistently attracts ideal clients without breaking the bank – or your brain. Tune in to discover how to create a compelling marketing campaign while staying true to your tiny but mighty law firm.

In today's episode of the *Wealthy Woman Lawyer®* podcast, I chat with Karin Conroy, Founder and Creative Director of Conroy Creative Counsel, an award-winning recognized leader in law firm marketing and website development. Karin has cracked the code on building smart, sophisticated, and strategic websites for law firms that result in more reach and revenue. Through strategic branding and positioning, her clients enhance their online reputation and create a marketing strategy that works.Listen in as Karin and I discuss:Why a website alone won't bring in new clients—and what actually works.The importance of a holistic marketing strategy for law firms.How to avoid common mistakes that waste time and money.The role of a fractional CMO in streamlining law firm marketing.Why data-driven marketing decisions lead to better client conversions.Please feel free to go here to listen.You can go here to watch. **LINKS TO LOVE:**To learn more about Karin Conroy and Conroy Creative Counsel, visit conroycreativecounsel.com or connect with Karin on LinkedIn, Facebook, or Instagram.Want to leave us a review on Apple Podcasts? We'd love it!Ready to scale your law firm and build a practice that aligns with your values? Check out our new training: "3 Beliefs Preventing You From Attaining Your $1M+ Law Firm and Millionaire Lifestyle" (And How to Turn it All Around in 90 Days and Finally Get What You Want Most).

In this conversation, Karin Conroy and Zack Glaser discuss the integration of AI in marketing, emphasizing the importance of maintaining a human touch while leveraging technology. They explore the significance of a unique brand voice, particularly the value of female perspectives in marketing. The discussion also covers Google's EAT principles, the need for content optimization for AI search, and the importance of regularly reviewing and refining marketing strategies. Finally, they stress the necessity of defining an ideal client to enhance marketing effectiveness.  Links from the episode:   Check out Conroy Creative Counsel 

In this conversation, Karin Conroy and Zack Glaser discuss the integration of AI in marketing, emphasizing the importance of maintaining a human touch while leveraging technology. They explore the significance of a unique brand voice, particularly the value of female perspectives in marketing. The discussion also covers Google's EAT principles, the need for content optimization for AI search, and the importance of regularly reviewing and refining marketing strategies. Finally, they stress the necessity of defining an ideal client to enhance marketing effectiveness.  Links from the episode:   Check out Conroy Creative Counsel  Learn more about your ad choices. Visit megaphone.fm/adchoices

Who does not love to learn some high-impact marketing hacks? In today's fast-paced world, everyone will do anything just to get their target market's attention and convert it into actual sales. This is exactly what Eric Eden bring to this conversation with Karin Conroy. Tune in as the Founder and Chief Marketer of Workverse reveals the actionable marketing strategies for lawyers in this digital age. Eric explains how to maximize the power of personal branding in a world oversaturated with content and currently being shaped by artificial intelligence. He also discusses why businesses must view marketing as a long-term investment rather than simply as a quick fix.

Artificial intelligence is here to stay, so expect it to keep evolving in the years to come. Instead of repelling it, perhaps now is the best time to integrate AI-driven strategies to your marketing. Karin Conroy sits down with James Hipkin, CEO of Red 8 Interactive, to decode the secrets of AI and how it can elevate the way you market your law firm in today's digital age. He explores the right way to understand your target client, craft compelling customer journeys, and leverage AI for content creation. James also shares his insights on avoiding common marketing pitfalls, like "boiling the ocean" and chasing shiny objects. Tune in to discover how to create a law firm marketing strategy that genuinely connects with clients and drives meaningful growth.

Every law firm must have a solid growth plan in place if they want to achieve long-term success. But if you have one implemented and yet you are still falling short in hitting your goals, perhaps you are missing something. In this episode, Karin Conroy talks with strategy and operations advisor Jessica Lackey about the three stages of law firm growth. She explains how to secure sustainable growth by defining your target audience, developing a strong marketing plan, and streamlining back-end operations. Jessica also shares insights on transitioning from a generalist to specialist and how to charge a premium price for your legal expertise.

Images can convey messages in a unique way that words simply cannot, making them essential elements in building a strong marketing campaign. Branding and book photographer John DeMato joins Karin Conroy to discuss the best photo strategies to elevate your law firm's brand. They explain how to make the most out of photoshoots, how to produce the right profile photos, and when to update images across your online profiles. John also stresses why using stock photos is a big mistake and how to give photographers the freedom to leverage even the most spontaneous moments of your business.

Lawyers who desire to succeed in their craft must learn the art of public speaking and hone their presentation skills. Otherwise, they can never exercise their influence or connect with other people. Karin Conroy sits down with presentation pitching and speaker coach Juanita Wheeler to discuss how lawyers can build their brand and reputation through persuasive public speaking. She discusses how to tailor your message according to the audience you are speaking to and how persuasion can lead to trust. Juanita also stresses the importance of having a clear objective before speaking publicly to fully resonate with the needs and interests of the people you are talking to.

Discover the secrets to thriving in the competitive legal marketing landscape with Karin Conroy, host of the Counsel Cast podcast. In this episode, Karin joins Tracy Hazzard to dive deep into the world of legal marketing, strategic podcasting, and creating a robust marketing funnel for law firms. She shares her unique approach to legal marketing, from her early days of experimenting with various tactics to establishing a successful podcast that aligns with her broader marketing strategy. This episode is packed with actionable insights for law firms looking to elevate their marketing strategy and achieve sustainable growth.Love the show? Subscribe, rate, review, and share!Here's How »Join the Binge Factor community today:FacebookInstagramLinkedInPinterestYouTubeTikTok

Karin Conroy is the Founder and Creative Director at Conroy Creative Counsel, a marketing agency specializing in the legal industry. With a focus on strategic and sophisticated marketing, Karin has established herself as a leader in redefining how law firms approach marketing. Her firm's signature program, Marketing Co-Counsel™ is rooted in the belief that a cohesive and customized marketing plan is crucial for law firms aiming to enhance their online presence, reputation, and reach. Karin also hosts Counsel Cast, a podcast clarifying marketing questions for law firms. In this episode… Designing tailored marketing services that resonate with a specific industry like law requires both creativity and strategic insight. But what does it take to create marketing services that not only attract law firms but also cater to their unique needs and challenges? According to marketing expert Karin Conroy, success in this niche comes down to understanding the specific marketing needs of law firms and offering customized, strategic solutions. Karin emphasizes the importance of building long-term client relationships, adapting services to meet evolving market demands, and leveraging the power of a well-designed marketing funnel. This blends creative design with practical outcomes, ensuring that each marketing plan aligns with the unique ethos and objectives of law firm clients. In this episode of the Financial Clarity podcast, Hannah Smolinski speaks with Karin Conroy, Founder and Creative Director at Conroy Creative Counsel, about her journey in designing specialized marketing services for law firms. They discuss the intricacies of service design, the evolution of Karin's business model, and the key strategies for maintaining successful client relationships. This insightful discussion sheds light on the unique challenges and opportunities in legal marketing.

In this episode, Steve Fretzin and Karin Conroy discuss:Setting your pricing to attract the kind of clients you are wanting to work with.Knowing where your strengths are and hiring for your weaknesses.  Having your own plan for your website that fits with your strategy. Understanding your strategy to understand your budget.  Key Takeaways:Start in the right way with your pricing and you won't have to backtrack later and argue for what you are actually worth. Don't waste time and money doing the things that you can delegate to someone else for less of both. Your website should match your firm. There is psychology that goes behind what the clients are seeing and what they are thinking about you and your legal practice. You can't set a budget without knowing what success means to you.  "Start with what success means to your firm, and then work backward from that - that's strategy." —  Karin Conroy Connect with Karin Conroy:  Website: https://conroycreativecounsel.com/Podcast: https://counsel-cast.com/LinkedIn: https://www.linkedin.com/in/karinconroy/Twitter: https://twitter.com/karinconroyFacebook: https://www.facebook.com/conroycreativecounsel/Instagram: https://www.instagram.com/conroycreative/Take Karin's FREE Quiz here: https://conroycreativecounsel.com/marketing-budget-calculator/ Thank you to our Sponsors!Legalese Marketing: https://legaleasemarketing.com/Moneypenny: https://www.moneypenny.com/us/Practice Panther: https://www.practicepanther.com/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Show notes by Podcastologist Chelsea Taylor-Sturkie Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Leave me a voice message HERE or https://www.golegalyourselfpodcast.com/  Email me at Kelly@GoLegalYourselfPodcast.com Or call 760-525-4540 Today I had the pleasure of talking with Karin Conroy with Conroy Creative Counsel. As an attorney that has multiple years of schooling underneath my belt, going to law school, there's one thing they don't teach you. How to run your business. They do not teach you how to become a business owner. And in fact, they don't really teach you much about the real world and how to interact with clients. This is where Conroy Creative Counsel come in. So listen in and find out how Karin helps attorneys get tier business on track. Get Your Copy of Go Legal Yourself (2nd Edition) Go to my website HERE or https://www.golegalyourself.com/resources-2/  Contact Karin Conroy Website: Conroy Creative Counsel Contact the Queen of Business Law Kelly Bagla, Esq. Go Legal Yourself One of the Top 20 Business Law Podcasts to listen to HERE.

These days, everyone is online. If you aren't then that's a red flag for consumers, but at the same time, how on Earth can you possibly stand out from the crowd? Legal marketing consultant, Karin Conroy, is on hand with the tips you need to hear. How has the online landscape changed since everyone flocked to it in the ‘90s? What are the best website templates for legal marketing and which ones give clients the wrong ideas?  Resources: https://conroycreativecounsel.com (Controy Creative Counsel) https://www.linkedin.com/in/karinconroy/ (Karin Conroy on LinkedIn) If you've enjoyed the podcast, http://getpodcast.reviews/id/1086406592 (please head to Apple Podcasts and leave a rating & review for the show)! It only takes a moment, and really helps me to reach new listeners. You can also http://www.thelawentrepreneur.com (head to the website at TheLawEntrepreneur.com) for more information on the podcast and my legal services. -- Thank you to our sponsors! https://confirm.spotlightbranding.com/tle/ (Spotlight Branding) - A legal marketing company that works with solo and small law firms to increase referrals. Go to https://confirm.spotlightbranding.com/tle/ (spotlightbranding.com/TLE) for a better way to market your law practice. http://callruby.com/lawentrepreneur (Ruby Receptionist) - Virtual receptionist & live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://callruby.com/lawentrepreneur (callruby.com/lawentrepreneur) or call 844.895.7829 https://www.marketcircle.com/ (Daylite) - The all-in-one contact relationship manager. If you feel like it's time to upgrade from spreadsheets to a CRM, visit https://www.marketcircle.com/ (marketcircle.com) and get your first month free when you mention Law Entrepreneur. The Law Entrepreneur is a production of http://crate.media (Crate Media)

The Counsel Cast podcast hosted by Karin Conroy provides the expertise of a Marketing Co-Counsel for your law firm. A co-counsel advances the reach of your firm's expertise and allows you to deliver at the next level.On this podcast, you will get clarity and answers to your marketing questions so you can elevate your impact online.Each week, we will discuss a topic related to marketing, strategy, and design. Our guests will leave you with actionable steps that you can implement right away.Be sure to subscribe!

The Counsel Cast podcast hosted by Karin Conroy provides the expertise of a Marketing Co-Counsel for your law firm. A co-counsel advances the reach of your firm's expertise and allows you to deliver at the next level. On this podcast, you will get clarity and answers to your marketing questions so you can elevate your impact online. Each week, we will discuss a topic related to marketing, strategy, and design. Our guests will leave you with actionable steps that you can implement right away. Be sure to subscribe!

In this episode of The LeXFactor, a lawfully good podcast, Lexicon Brand Manager Lauren Hoffman and CIO Brad Paubel are joined by Karin Conroy, Founder & Creative Director, Conroy Creative Counsel, to discuss what it means to be a “Thought Leader.” A lot of us may have... The post Here's a Thought: Ever Thought of Being a “Thought Leader?” – The LeXFactor appeared first on Lexicon.

This week's episode, Karin Conroy of Conroy Creative Counsel joins the program to talk marketing for law firms. It's a great episode where Karin talks about her journey to become a premier marketer out in California. Whether it's battling wildfires a block away from her home, or quitting her job to pursue two new degrees, she is a real fighter with lots of insight on the digital marketing field. For video options, click the link below! https://youtu.be/doQ_75TadB4 For more Ask Alan! The Podcast, click right here! https://cronelawfirmplc.com/resources/ask-alan/ Conroy Creative Counsel: https://conroycreativecounsel.com/

Episode 69: Web Branding Strategy with Karin Conroy   On today's episode, Jake sits down with attorney branding strategist, Karin Conroy. Karin's marketing company Conroy Creative Counsel supports attorneys and law firm in their web-based branding strategy. Due to her focus on the legal industry, Karin has incredible marketing insights to share for lawyers wanting to take their web presence to the next level. Don't miss out on this week's marketing guru!   Highlights: Learn how to make a strong call to action on your website for potential clients. Discover the power of stories in branding yourself and in keeping potential clients on your website. Hear Karin discuss some of the biggest marketing mistakes she has seen over her career of helping lawyers and firms communicate their identity via the internet. Listen as Karin gives concrete practical ways to improve your rankings on Google.

In this episode, Steve Fretzin and Karin Conroy discuss:How websites have changed from the beginning brochure style to how they work best strategically now.Where lawyers and law firms are missing the boat on website design and strategy. Being unique and memorable from the first look of your website. Connecting your message with your design.  Key Takeaways:Website technology is constantly changing. Whenever you learn it, learn the principles and concepts about marketing and design and evolve with the changes. Don't pretend that you know what you're doing in building your website - work with someone who can strategically help you design your website for what you want it to do.Not everyone uses websites the same way you use a website. Conversion does not mean the same for every firm.  "Your calls to action need to be aligned with your positioning." —  Karin Conroy Connect with Karin Conroy:  Website: https://conroycreativecounsel.com/LinkedIn: https://www.linkedin.com/in/karinconroy/Twitter: https://twitter.com/karinconroyFacebook: https://www.facebook.com/conroycreativecounsel/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Show notes by Podcastologist Chelsea Taylor-Sturkie Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, our guest is Karin Conroy, Legal Marketing Consultant at Conroy Creative Counsel. Karin talks with our new host, Scott Pruim, about what makes a great website, marketing tips that organizations should consider, and more. https://www.linkedin.com/in/karinconroy/ https://conroycreativecounsel.com/  

The Law Firm Journey to Marketing Discovery: Karin Conroy of Conroy Creative Counsel, which specializes in web sites and marketing for law firms, joins host Richard Levick of LEVICK to discuss the role of fear in law firm marketing, the wisdom of marketing integration, the value of risk taking, the power of one big idea per page and the “what” vs. the “how.”

Welcome back to another Ladies Who Law School Podcast episode! This week's episode is sponsored by Angela Vorpahl - and you guys she is offering the BEST opportunity for 0L's about to start law school this cycle, Angela's FREE 1L Masterclass. The FREE masterclass will cover the 3 biggest mistakes 1Ls make that prevent them from hitting their ambitious grade goals AND her signature 3-part framework to correct those mistakes and compete for top grades. SO. If you guys are looking to cut through the confusion and uncertainty of 1L year --  SIGN UP HERE!! -- and listen to her episode with the ladies HERE! This episode is also sponsored by Barcast Audio! Barcast has a special announcement: A LA CARTE COURSES!!! Now you can purchase individual courses from the MBE pack, perfect for law students looking to spruce up their skills on the subjects for the bar exam! We have been waiting for the a la carte option for so long and we are so excited to give you guys our promo code LADIES at checkout! On this weeks episode the ladies chat with Karin Conroy of Conroy Creative Counsel! She is a marketing expert for law firms and shares her expertise with the ladies. This episode is one to listen to and save, especially if you want to start your own firm one day! Follow Karin on Instagram HERE and Linkedin HERE FACEBOOK GROUP

A Little About Karin ConroyIf you have lawyers in your audience who want to be more successful, you should talk to Karin Conroy. Karin is the Founder and Creative Director of Conroy Creative Counsel, an award-winning recognized leader that has cracked the code of smart, sophisticated, and strategic websites for law firms.Her clients are proud of the way they look online and their firm reputation is improved because their online presence beautifully displays their experience and expertise.Karin and her team's goal is to enhance the success of the clients she works with through a proven online marketing process. She doesn‘t leave the success of her projects up to creative chance but uses proven systems that result in more reach and revenue through strategic branding and positioning.In this episode of The Millionaire's Lawyer, JP and Karin Conroy discuss:At the time of the Financial Collapse Karin, with her NBA and found that there were no positions available so she created her own corporation!Lawyers when they are in school are not taught anything about business, it is something that they have to learn on their own.When Karin is trying to bring on new clients she always makes sure to talk about the fact that she has an NBA, she does this for the following reasons:Allows you to notice her on a peer levelThis shows that she will be coming in strategically to assist you with your goalsThe whyWhat's the reason?Understanding the firms positioning:Knows your target audienceKnow your messaging - specific for the area of your specialtyWork backward from there to create the website and online presence.the guy reaction to what you are looking forGeneral Principals of a Home Page:Make sure they feel like they are in the right placeClient-focusedUnderstanding the client's problems and how you can solve them (without being specific)Law Firm websites are generally to maintain and boost reputationNot about the info on the website, but more testimonials, event appearances, noting what type of cases you've dealt with and how without telling them the specificsThere is a fine line between SEO Based and Content-Based websitesKarin states that there is so much more to just having a website, you need to be able to attract traffic and gain the client's confidence Websites are:First impressionClients validationBusinesses messagingBrand ExperienceDesignMake sure you are where your clients will be; go to the local event, do the public speaking.Borrow someones else's audience in the field you are working on - go on their podcast, have them promote and publish your blog post, you will grow your following that way.Karin noted that the clients she started to attract once she switched from price-based to strategy-based were astonishing, they were better to deal with, there were always fewer complications, and her business was finally able to start flourishing.Have your clientele note the value you bring to the tablePinterest is surprising a great platform for people to leverage their business on - It is a search engine which is why it is unlike all other social media toolsBeing Present is something that Karin feels is still a good thing to be, traditional marketing has not died yet and it still has an impactConnect with Karin Conroy:LinkedInWebsiteTwitterFacebookConnect with your host, JP:TwitterInstagramFacebookWebsiteShow:LinkedInEmail:  jpmcavoy@conductlaw.comPhone:  1-833-890-8878THANK YOU TO OUR SPONSOR:Conduct LawWebsite

On this week’s episode of the Wealthy Woman Lawyer Podcast, we speak with Karin Conroy, Founder and Creative Director of Conroy Creative Counsel. Conroy Creative Counsel is dedicated to creating smart, strategic websites for the law firm industry and providing clients with insightful marketing strategies to support their goals.

Many attorneys’ marketing strategies focus on generating a high volume of leads, but is that really the best way to grow a business? Chris Anderson and Karin Conroy think not! Karin shares her key steps for helping lawyers connect with the right clients: insight, intake, and discovery. They outline how to filter down leads to find the best matches for your firm, what to do when you progress from lead to client, and how to curate meaningful client relationships throughout the process. Karin Conroy is a legal marketing consultant at Conroy Creative Counsel. Special thanks to our sponsors, Nexa, Solo Practice University, Scorpion, and Lawclerk.

On today's episode of the Modern Lawyer Podcast, we speak with Karin Conroy, Legal Marketing Consultant and founder of Conroy creative counsel. In our conversation, we talk about marketing strategies for small and mid-size law firm attorneys. Karin provides us guidance on how to create a prospective-client-focused website, aligning website visuals with each firm's ideal client, and the demands of the modern prospective client operating in a world of limitless attorney options.

On Episode 63, we're back with Karin Conroy, founder and creative director of Conroy Creative Counsel. Last time, Karin introduced the concept of whole-brained marketing. In this second part of our discussion, we examine trends Karin is following, and things like chatbots. Oh, and I declare that SEO is dead, but I'm not sure Karin agrees. Listen to find out. Episode LinksConroy Creative CounselAbout the Firm

On Epsiode 62, we have Karin Conroy, founder and creative director of Conroy Creative Counsel. She champions an approach called whole-brained marketing. Her business focuses on web design and digital marketing for law firms. But she found that many lawyers needed to modernize their marketing, and with whole-brained marketing she gives them an approach that balances the rational and creative. She even shares what it's like to negotiate with an attorney. It’s a challenge, but Karin has navigated it well. We had a fascinating discussion that I’ve divided into two parts. Here’s part one. Episode LinksConroy Creative CounselAbout the FirmCover image from Wikimedia Commons, public domain.

This episode is sponsored by Acuity Scheduling. Check out our Free 20 Minute Acuity Scheduling Training here.Today's episode is about how to qualify and onboard really great clients! It's SOO crucial to ensure you only bring on clients that love and respect you.GUEST BIO: Karin Conroy is the “analytics meets aesthetics” Founder of Conroy Creative Counsel. She earned her MBA degree at the University of California. She started working on websites when the internet was young, back in the renaissance days of Netscape, Napster, and Flash. She was often underestimated, but found that the doubt fueled her. She rose quickly in her career, as the Director of Marketing for the largest Century 21 in the world, and became known for her design sense and ability to communicate complex messages visually.She wanted control of her life and career, and was driven by the idea of building her own destiny and profiting from her work. She saw lawyers struggling to build thriving practices so applied her strategic thinking and marketing expertise to create a website for a lawyer. When his colleagues saw his site and learned of her mix of technology, design, and business knowledge, word spread rapidly.Law school doesn’t teach you how to run a business, so Karin’s MBA and real-world marketing experience fills that gap for small and solo law firms and helps them to stand out from the crowd. Now, over 200 law industry websites later, the legal industry clearly knows a good thing when they experience it.WHERE TO FIND GUEST: WebsiteFacebookTwitterLinkedInLINKS MENTIONED: See acast.com/privacy for privacy and opt-out information.

In this episode with Karin Conroy, we talk about the key factors in making your website both functional and effective. From SEO, design, and content tips—this podcast covers everything you need to conduct your very own website audit. We also talk about various website and SEO tools, including Moz.com for SEO tracking, gtmetrix.com to monitor and improve your website's page speed, a WordPress Security Plugin called iThemes Security, a responsiveness checker called the Mobile-Friendly Test by Google, webaim.org to check your website's accessibilty, a Hubspot resource page to learn more about Inbound Marketing, Lawyerist's Best Websites page to check out the law firm websites we think are doing it right, and lastly—our Website Design Guide to help kickstart your audit.

Karin Conroy is back to talk about law firm websites. This is also, you might notice, our last podcast of 2015. Call it the end of Season 1. But don’t worry, we’ll be back in 2016, thanks in large part to your contributions.