Podcasts about impact marketing

In this episode of the Hey Joe Podcast, Joe sits down with a friend and industry partner, Duane Carey of IMPACT Marketing & Public Relations, a marketing agency that helps brands and businesses grow and thrive using best practices and lead generation. IMPACT is a full-service marketing department for hire with a wide breadth of services, but most notably, they specialize in pet care and health care businesses. Join Duane and Joe as they discuss why investing in your marketing is not a "next step" or upgrade you can make, but a necessary and crucial piece of your business plan from day one. They dig into the various pieces that make up a successful marketing plan and share their experiences in this episode you won't want to miss!

How can brands maintain authenticity and a human touch while leveraging AI tools? What are some practical ways to simplify your content strategy and avoid "shiny object syndrome"? In this episode of Simplify to Scale, I sit down with Dawn Ferguson, a brand and marketing strategist with a passion for helping founder-led businesses shine. Together, we talk about how the marketing landscape is shifting with AI and what really makes a brand memorable in today's crowded digital space. Dawn shares how showing up authentically and putting a real face to your content can turn casual followers into devoted supporters. We also explore strategies that help businesses cut through noise, like focusing on your true audience, sharing aspirational results, and making your social profiles work harder for you. if you run a service or product-based business, Dawn's advice on making your brand relatable and inspiring is filled with practical tips! Also, we touch on letting go of cookie-cutter advice and finding a style that feels right for both you and your audience. If you're ready to make your marketing more impactful and authentic, tune in to this episode for ideas you can use right away. "People aren't buying your service—they're buying a new life, they're buying results, they're buying transformation." - Dawn Ferguson   In this episode, we discuss: •    The Changing Landscape and Future of Marketing •    Keys to High-Impact Branding in the Age of Noise •    Lessons from Big Brands •    What Turns Away Right-Fit Clients   Links https://sneakersandkale.com/ https://www.instagram.com/sneakersandkale     Ready to get out of the day-to-day operations of your business? A SOL (Strategy + Operations Leader) is the missing link between your vision and results that aren't dependent on you! Certify your existing right-hand or get support in hiring the right person: https://www.strategicopsinstitute.com/sol   Looking to go deeper and learn how to scale your business sustainably? SIMPLIFY TO SCALE will help you to reclaim your time, increase your impact and profit, and simplify your business as you scale to multiple-7 figures and beyond so you finally get to enjoy the success you worked so hard to achieve. Find out more at: https://www.leanoutmethod.com/scale   Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency? Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective   Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let's start a conversation. If you loved this episode, please help us spread the word and reach more business owners like you by leaving a 5-star rating and review. Hit subscribe to be the first to listen to new episodes each Tuesday.  

Dr. Nneka Unachukwu is the founder of EntreMD, a company on a mission to help 100,000 physicians build profitable 7 and 7+ figure businesses so they have the freedom to live life and practice medicine on their terms. She does this through the EntreMD Business School, the only school of its kind for physician entrepreneurs, the EntreMD podcast, a top 1% podcast, and her best-selling books. Dr. Una, as she is fondly called has also been featured in Forbes and her company was on the Inc. 5000 list of fastest-growing privately held companies in America two years running. She is a board-certified pediatrician and resides outside Atlanta with her husband and four children. Some of the topics we discussed were: 3 steps to do to build a successful and thriving practice practice in 2025 Why it's important to keep in mind that your private practice is a business Ensuring you get all of the payments for what you do How to lead your team in a way that each team member is profitable How your payroll functions as a return on your investment How to ethically price your services How to give access to care to the people you want to give it to and still meet your goals And more! Learn more about me or schedule a FREE coaching call:https://www.joyfulsuccessliving.com/ Join the Voices of Women Physicians Facebook Group:https://www.facebook.com/groups/190596326343825/ Connect with Dr. Una: Website:www.entremd.com Facebook:https://www.facebook.com/nneka.chinemeunachukwu Instagram:https://www.instagram.com/drunachukwu/ LinkedIn:https://www.linkedin.com/in/druna/ The EntreMD Podcast:www.entremd.com/podcasts Previous Episodes with Dr. Una on the Voices of Women Physicians Podcast: How to Become a Successful Physician Entrepreneur Part 1:https://open.spotify.com/episode/2RJ4FISuUmyEwhGSiCplgo?si=5324b3ee02d446b6 How to Become a Successful Physician Entrepreneur Part 2:https://open.spotify.com/episode/00r1l4BNMMUEXBECoDHflm?si=L23Z-Y7eSb2XxKoFaguTfw How to Build an A-Team for Your Business:https://open.spotify.com/episode/00r1l4BNMMUEXBECoDHflm?si=L23Z-Y7eSb2XxKoFaguTfw How to Market Your Business for 10x Results:https://open.spotify.com/episode/5V42PqHjIPpDkXb6QNYOFZ?si=ohoAvnr_S5-2UsO9euLAwg How to Thrive in Private Practice in 2024:https://open.spotify.com/episode/743rseYbl1pxUxGzfE4QAV?si=SpJpCq3BSmuRvR7CtnbFGw 

Who does not love to learn some high-impact marketing hacks? In today's fast-paced world, everyone will do anything just to get their target market's attention and convert it into actual sales. This is exactly what Eric Eden bring to this conversation with Karin Conroy. Tune in as the Founder and Chief Marketer of Workverse reveals the actionable marketing strategies for lawyers in this digital age. Eric explains how to maximize the power of personal branding in a world oversaturated with content and currently being shaped by artificial intelligence. He also discusses why businesses must view marketing as a long-term investment rather than simply as a quick fix.

 Known as Mr. Marketing because of his cash flow generation specialty, continues to routinely help entrepreneurs, semi cash strapped, small business owners and or service providers, (both) on and offline, generate, or discover previously hidden profit centers within their business or service. He strategically maximizes, once considered completely dead and or grossly underutilized, non- traditional assets and resources.He reveals how practically any little-known, up and coming, professional service provider, like a newly licensed CPA, CFP or Realtor or stockbroker, can strategically start to position themselves, as one of the "must get to know experts," in their specific industry or niche. Even if, they are just getting started! https://www.youcanmarketonlinenow.com/http://www.yourlotandparcel.org

Are you interested in how strategic marketing can create community change with limited resources? In this episode of The Power Lounge, host Amy Vaughn introduces Erin Maxson from COHatch, a specialist in impact marketing. The episode, titled "Mission-Driven Marketing," explores the use of narrative to engage communities and the effectiveness of cost-efficient marketing campaigns. Erin shares examples from supporting local blood drives to assisting a budding romance novelist with a new website. The discussion will cover the importance of local involvement, the benefits of seeking feedback, and how targeted marketing efforts can influence communities significantly.Listen for a conversation filled with real-world stories and strategies from Erin that demonstrate how impactful change is achievable for everyone..Connect with Erin:Erin MaxsonHead of National Digital and Marketing, COHatchLinkedIn: https://www.linkedin.com/in/erinmaxson/Episode Timestamps:00:00 - Introduction00:49 - Exploring Purpose-Driven Marketing for Significant Impact09:20 - Personalized Contributions from Smaller Businesses11:00 - Discovering Pressure-Free Community Impact in Phoenix16:19 - COHatch: Enhancing Community with Coworking Spaces and Rentals24:06 - Laurie Champions Passionate Storytelling for Community Engagement27:22 - Effective Storytelling in Impact Marketing on a Budget32:28 - Building Sustained Relationships Through Mission-Driven Marketing37:51 - Leveraging Local Research to Understand Community Needs43:02 - Lynette Utilizes Local Design for Enhanced Community Comfort49:23 - Focusing on Revenue and Organizing Events to Support Star House53:50 - Committing Effectively by Knowing Yourself57:59 - Challenges Encountered While Reading "How Change Happens"01:02:19 - OutroQuote of the Episode:"Being a smaller business or freelancer is tough, but seeing my direct impact on others is deeply rewarding." - Erin Maxson"In impact-driven campaigns,You have to be prepared to watch it fly or fail" - Erin MaxsonSupport the show

In this episode of B2B Better, I sit down with Alina Vandenberghe, co-founder of Chili Piper, to dive deep into the world of B2B marketing, company culture, and how to strategically align your team for maximum impact. Alina shares her unique approach to building a thriving company culture, harnessing employee advocacy on social media, and the bold tactics that set Chili Piper apart—like displaying real-time ROI at events. We also explore Alina's data-driven methods for generating qualified leads, measuring true impact beyond vanity metrics, and creating a marketing strategy with limited resources that scales sustainably. To top it off, Vic from Sopro joins us with insights on bridging the gap between sales and marketing for seamless success. Whether you're an entrepreneur, marketer, or just looking to understand the power of alignment and strategy, this episode is packed with actionable takeaways on driving measurable growth. Links & Resources: Alina Vandenberghe on LinkedInVictoria Heyward on LinkedIn Exclusive Offer for B2B Better Listeners Quick reminder that all B2B Better listeners are eligible to receive double the number of outreach credits for their first outreach campaign with Sopro.  Use them to experiment with some new messaging, try and open up a new market outside your network, or simply double your chances of closing more deals with your ideal customer.  Visit sopro.io/b2b-better-offer to find out more. 

The magic 3Ps - A purpose-driven, profitable business that makes impact and money comes down to these! 
 In this episode, host Adina Appelbaum, Esq., AFC®, introduces the "3P Framework" – Purpose, People, and Profit – to help entrepreneurs increase both their financial success and social impact. She shares insights on the power of building a purpose-driven, people-centered, profitable business that empowers you to make money and impact. She covers how to get clarity on your purpose, who the people are you are most excited to help, and the importance of profit (including how to work through aversion to the concept of it). Adina tells the story of her personal journey of starting an online business in 2018, and the challenges she faced with traditional bro marketing approaches -- which focused only on making money at all costs, with no consideration of people or impact. She then details the process of moving away from conventional, profit-driven strategies to develop a more value-aligned approach, and how she discovered the 3P methodology through these frustrations. The episode dives into defining purpose, understanding the needs of your target audience, and embracing profit as a means to sustain and amplify one's business mission. Adina emphasizes the importance of integrating these components to create a sustainable and impactful business. Tips and strategies for connecting with your purpose, identifying and serving your ideal clients, and ethical profit-making are provided to guide listeners in their heart-centered, impact-driven and profitable entrepreneurial journeys. 00:00 Introduction to the 3 Ps 02:16 My personal Journey and Realizations in Online Business 06:42 Discovering Purpose 11:59 Focusing on People 21:41 Understanding Profit 28:56 Conclusion and Next Steps Resources mentioned in this episode: *Free Numerology guide: ⁠⁠https://internationalempowerment.ac-page.com/gift⁠⁠ *Join HOME - free community group for heart-centered entrepreneurs & immigrants (members receive early access to all podcast episodes before they are published, behind the scenes insights, and occasional pop up coaching days!) ⁠⁠https://www.internationalempowerment.com/freegroup⁠⁠ *For new entrepreneurs: MISSION - Find your business "thing" + set the world alight with your heart ⁠⁠https://www.internationalempowerment.com/mission⁠⁠ *For entrepreneurs launching & growing: IMPACT Marketing & Sales Strategic Planning Intensive ⁠⁠https://www.internationalempowerment.com/impact⁠

What makes an EXCEPTIONAL social impact marketing team?Often, when we get this question from clients, they are trying to determine what ROLES to hire for. But that's putting the cart before the horse. Instead, it's best to think about the QUALITIES and CULTURE of a successful marketing philosophy for your brand. Because you can build a highly-skilled marketing team and still totally flop if:↳ You don't have vision as a brand↳ You don't let them create BOLD, scroll-stopping content↳ You micro-manage and add arduous approval processesIn today's episode of Designing Tomorrow, Eric distill's what he's seen work the best when building out your in-house marketing team at your social impact org. And at the end, he outlines how he would structure the marketing department for social impact orgs at different sizes. Jonathan STRONGLY disagrees with his recommendations at first, but starts to come around towards the end. Eric hopes to get him eventually. Watch on YouTube or listen wherever you get your favorite podcasts. Episode Highlights[02:15] - The importance of brand strategy[05:05] - Knowing your audience deeply [07:55] - Creating scroll-stopping content [13:42] - Balancing cadence and quality [17:14] - Evaluation and curiosity in marketing [20:45] - The role of leadership in marketing success [22:47] - Building marketing teams across different organizational sizes [24:26] - The role of content in marketing[28:06] - In-house capacity vs. agency support [31:54] - Challenges of scaling a marketing teamQuotes:"You have to understand who you're talking to. Who are you actually speaking to, who's reading this?" - Jonathan Hicken "If you start to just do marketing... and just putting content out there for the sake of putting content out there, but there's not a solid brand strategy... you're kind of setting yourself up for failure." - Eric Ressler "At the end of the day, if you or your marketing team are not spending time with the people that you're serving... you're never going to get it." - Jonathan Hicken"We need to find ways to get more creative and more emotional, sometimes more fun with our content, even if that feels intuitively wrong." - Eric ResslerResources:Rethinking Your Unhealthy Relationship with Social Impact MarketingIs Your Social Impact Marketing Strategy Built on a Strong Foundation or a House of Cards?Podcast - We Are For Good — Nonprofit Trends That Matter in 2023: Marketing is MissionMarketing Isn't Overhead, It's an Impact MultiplierEthical Storytelling Resource - Maria Bryan Creative*** If you liked this episode, it really helps a new podcast if you can help spread the word. Share with your friends or co-workers, post it to social media, “follow” or “subscribe” in your podcast app, or write a review on iTunes. We could not do this without you!We love hearing feedback from our community, so please email us with your questions or comments — including topics you'd like us to cover in future episListeners, now you can text us your comments or questions by clicking this link.

Michelle and David Bowles talk cause marketing, getting diverse perspectives in your business strategy, and looking toward the future of marketing. David is the president of CMRignite, a social impact marketing agency in Milwaukee, Wisconsin. P.S., they're hiring—link below! David shares examples of cause marketing campaigns his agency has created. Later, we dive spoon-first into big industry issues people don't talk about enough, like addressing inequalities in life and business, and admitting that we can't be experts in everything. David also shares his hot take on the dangers of cutting out social impact efforts.    Want seconds on Social Soup? Subscribe, rate, and share! Check out David's company, CMRignite. They're hiring, and are especially looking for people of color to apply! cmrignite.com      Connect with David Bowles on LinkedIn: linkedin.com/in/david-bowles-08657039  Connect with Michelle on LinkedIn: ⁠linkedin.com/in/michelledattilio⁠  Learn more about sōsh: visit our website and reach out! ⁠getsosh.com ⁠   Come over again next week for fresh soup!

In Episode 21, “Integrated Impact: Marketing, Hospitality, Tourism, and Workforce Development Aligned with Danielle Gibson”, Marketing Director from Decatur Morgan County Tourism joins Houston Blackwood and Kailah Dozier as they discuss the dynamic landscape of marketing, hospitality, and tourism, revealing how these elements align with workforce development. Discover how the Decatur Morgan County Tourism team leverages research, innovative branding initiatives, and strategic marketing to brand their community to shape their local economy and enhance community life with a focus on fun and growth. Gain insights into educational efforts, training programs, challenges, and future developments in hospitality and tourism across North Alabama. Join us for completing stories that are shaping Alabama's economic landscape!

In this week's edition of the AmiSights Podcast, we talk to Sarah Noel Block, founder of Tiny Marketing, where she helps small businesses with everything from core content, podcasts, and videos to partnerships and social media presence. She explained how freelancing for years while working prepared her to make the leap into entrepreneurship.  “Start building your personal brand early, so it's easy for people to say ‘yes,'” she said. “If you have been on LinkedIn or you have a podcast that is showcasing your expertise all the time, it's so much easier for people to say ‘yes'; you've built that trust ahead of time." The main topics of today's episode will be how she planned for six months before leaving her corporate job by setting up contracts to match her salary and beta testing on LinkedIn. Sarah with share how she balances her business and personal life by blocking time for work on her calendar and sticking to it. She will also share how she restructured her business to be able to do client work herself.  Connect with Sarah: https://www.linkedin.com/in/sarahnoelblock/ Check out Tiny Marketing: https://www.sarahnoelblock.com/ Recorded on 3/20/24

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Dave is joined by Dave Kline. Dave is currently the owner of SkillScouter and Co-Founder of MGMT Accelerator. He spent 20 years leading teams sized 2 to 200 at Moody's and Bridgewater before starting his own management accelerator.They talk about leadership and management for people who want to grow their careers and take on a leadership role. This is a useful episode for anyone in B2B marketing who is or wants to be a team leader.Timestamps(00:00) - - Intro (06:07) - - The Secret to Success on LinkedIn (08:17) - - Building the Right Audience (13:10) - - Intentional Engagement for Network Building (15:32) - - The Essentials of Effective Leadership (17:30) - - The Power of Hiring Right (21:37) - - Crafting Clear Objectives and Cultural Fit (24:42) - - Strategic Interview Techniques and Networking (33:21) - - Simplify Email Campaign Planning (35:09) - - Revisiting and Setting Work Expectations (38:45) - - Taking Action to Navigate Ambiguity (42:07) - - Assessing Resources for Improvement (44:14) - - The Skill and Will Framework for Effective Recruitment (47:04) - - Tools and Techniques for Effective Leadership Growth (51:37) - - Motivating and Developing People in Business Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Apollo.io. If you share a pipeline goal with your sales team, then you care about the deliverability rate of your team's outbound emails. No email visibility means no meetings. This is the “silent nightmare” for marketers. You often don't even know this is happening. And the most common cause of it? It's actually an easy one to fix: you're not using the right tool. That's why 100s of marketers at companies like Mutiny are switching to Apollo.io. Apollo has every tool you need to power your entire outbound and inbound motions (yes that's right, I said inbound emails too, ask their team about it).Marketers using Apollo have seen outbound email deliverability jump from 62% to 98% after making the switch. 98%! That means more replies, more meetings, and of course, more pipeline.Want to see what type of results you can get? Head over to apollo.io/e5 right now and their team will set up a free account for you. And as a thank you for your time, you will receive a free annual Exit Five membership, that's valued at $275. ***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

How do experts get paid what they are worth for their advice?  In this episode, our guest, Ann Carden, a successful marketing leader and CEO of an attraction marketing and media agency, shares her experience and strategies in helping clients build high-end, premium businesses. She discusses the importance of strategic marketing, including online positioning to eliminate competition and scalable speaking to reach and engage high-value clients. Ann shares stories about how she has helped entrepreneurs 10X their business and get paid $1 Million a year.   Additionally, she outlines her approach to hosting high-impact marketing strategies, such as virtual events and mansion retreats, to drive significant revenue growth and establish authority in the industry. The conversation also covers critical aspects of client engagement, premium branding, and creating lucrative offers, highlighting the significance of quality over quantity in business practices.Expert in You Ann's Podcast - Expert in You 00:17 Unveiling the Secrets to High-End Business Success01:39 Mastering Marketing: Strategies for Premium Client Acquisition03:05 The Power of Scalable Speaking and High Impact Marketing05:24 Revolutionizing Revenue: The Art of High-Value Virtual Events09:17 Building a Premium Brand: Strategies for Standing Out21:32 Simplifying Sales: The Key to Premium PricingVisit the Remarkable Marketing Podcast Website to see all our episodes.Visit the Remarkable Marketing Podcast on YouTubeVisit the Remarkable Marketing Podcast on LinkedIn

Ann Carden works with coaches, consultants, and professional entrepreneurs who want high-end clients. She discusses how to get clients who pay more for your services and also how to run a live retreat to grow your business!   What You'll Hear In This Episode:   -- What is “High Impact Marketing”?   -- How to build a system to consistently pull in high level clients   -- Why Ann doesn't like using the term “High Ticket”   -- How one of Ann's clients turned a $52,000 offer into a $413,000/year coaching relationship   -       Why live retreats are so effective in upleveling businesses!

You bet it's time for Ep. 174 of the Promo UPFront #podcast! This week hosts Kirby Hasseman and Bill Petrie talk about the second PromoCruise and what's easier – and more difficult – about planning it, discuss whether NIL (Name, Image, and Likeness) is working for advertisers or not, debate the branding of Halloween, chat about the Executive Order signed by Joe Biden this week regarding government regulation of generative AI, make football picks for good, and so much more! A GIANT thanks to our friends over at Seven Sourcing for sponsoring this fine broadcast! Russ Mogell and his team really demystify direct custom sourcing and help distributors create “wow” and “aha” moments. If you're looking to avoid off the shelf solutions for something that's off the wall, email Seven Sourcing at sales@sevensourcing.com.

In the ever-evolving world of digital marketing, we're always seeking out new ways to reach the heart of our audiences and make a lasting impression (that, of course, leads to sales!). So, this episode is dedicated to one of the most influential tools in our creative arsenal — video. Joining Jessie is today's guest expert, Beth Klepper. Beth started creating videos in kindergarten. With the neighborhood kids as her actors, brothers and sisters as pushy directors and producers, and an 80s-style camera always in hand, Beth discovered the power of video and storytelling very early in life. She earned her master's degree in film in London and moved from those early childhood neighborhood productions to spending almost a decade producing live entertainment and television shows for AXS TV. Beth has told a wide range of stories, producing reality shows, travel shows and celebrity gossip shows. She also produced live concerts for groups like “The Zac Brown Band,” “Def Leppard, “The String Cheese Incident" and many more.   In 2014, Beth founded Mainstream Video Production, working with more than 130 organizations and creating more than 2000 videos. Mainstream continues to help businesses increase revenues, save hours and tell their stories through video. Mainstream specializes in full-service production (think storyboarding, shooting and editing) and supports those who want to DIY their videos through Mainstream's online Video Marketing 101 course. Beth also teaches Public Speaking and Interpersonal communication at Metro State University.   So grab your headphones, settle in, and let's dive into the world of video! On today's episode, Jessie and Beth cover: Beth's career background, entrepreneurial journey, and how she founded her company How video can drastically enhance your marketing strategy, creating a more engaging and memorable experience for your audience The different types of video content, from explainer videos to customer testimonials, and how each can be used effectively to amplify your brand's message Tips on how to integrate video into your website, social media, and other marketing platforms How you can harness the power of video to increase your marketing's effectiveness And so much more! — Ready to elevate your brand? I'd love to work with you! Click here to schedule a call with me, and let's discuss the ways I can help you take your brand to the next level. — To connect with Jessie: Instagram: @jessie__christensen Email: hello@jessie-christensen.com Website: jessie-christensen.com LinkedIn: linkedin.com/in/jessieachristensen Pinterest: pinterest.com/jessie_christensen/_saved — To connect with Beth: Website: http://mainstreamvideoproduction.com FREE video mini course: https://mainstreamvideoproduction.lpages.co/3-videos-your-business-needs/ Instagram: ⁠⁠https://www.instagram.com/mainstreamvideo/⁠ — Have a question or topic you'd like Jessie to cover? Or are you interested in being featured as a guest expert on the show? Submit your request here.

Marketers have been overwhelmed with lessons from the success of the Barbie movie's marketing strategy. But those lessons only go so far if you don't have a 150-million-dollar budget to spend. This week, Rob, Angela, and Elena explore why Barbie's marketing was so successful and how other marketers could replicate the principles of Barbie's strategy with smaller budgets. They're discussing category design, lightning strikes, and the importance of making bold strategic moves to stand out from competitors. Topics covered: [02:00] How Barbie's marketing drove its success[05:00] Why producing Barbie required bravery from Mattel[08:30] Reframing marketing as an investment rather than an expense[11:30] Defining category design and lightning strikes[13:30] The difference between lightning strikes and guerilla marketing[16:30] How big moves break through competitive noise[18:00] Balancing long-term brand-building with lightning strikesTo learn more, visit marketingarchitects.com/podcast.Resources: 2023 Lochhead on Marketing Podcast: https://podcasts.apple.com/us/podcast/what-barbie-can-teach-tech-ceos-about-marketing/id1475593214?i=10006246358082022 Category Pirates Article: https://www.categorypirates.com/post/how-to-execute-a-lighting-strike-marketing-strategy-to-drive-sales2023 Variety Article: https://variety.com/2023/film/box-office/barbie-marketing-campaign-explained-warner-bros-1235677922/Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.

Promotional Links: StorySeed Message and Marketing Course - a comprehensive course for regenerative entrepreneurs to build and scale their message and marketing efforts. (currently at beta price) Regenerative Brand Archetype Quiz - a free lesson from StorySeed, this quiz will help you identify your dominant brand archetypes and the accompanying Toolkit with help you apply that knowledge into your marketing so you can show up with a consistent personality and voice to your audience. Join us in Episode 128 of the Seeds of Tao Podcast, where we explore the art of collaborative storytelling for impact entrepreneurs. From shaping internal narratives within teams to embracing collective movements, we delve into the four quadrants that interlace personal and collective stories. Discover how these interconnected tales cultivate regenerative businesses and contribute to a vibrant tapestry of transformation. Tune in as we unravel the power of collaborative storytelling in crafting a more harmonious world. You can see the full show notes on our site.

In this podcast, we interview John Horwedel, VP of Impact Marketing, about the benefits of secret shopping for new home builders. John shares how his company uses undetectable cameras to record sales interactions and provides insights into what makes a successful salesperson. He also discusses how secret shopping can help sales managers identify areas for improvement and coach their team members to be more effective.

Influencer Marketing: What Worked Yesterday, Won't Work Today. Join Becky and RippleXN co-founders, Adrian Land and James Beaven, as they explore the cutting-edge of influencer marketing. Hear how AI will revolutionize the industry, providing real-time insights and compliance assurance. Whether you're an agency aiming for pitch perfection or a brand in search of ROI and reliable eyes and ears in the new creator economy, this conversation with two marketing experts is a must-listen.Follow Adrian on LinkedIn. Follow James on LinkedIn.Explore more about their awesome social listening tool, RippleXN.Follow BH&P on:Instagram LinkedInTwitter

Chase Friedman, Founder of Vanquish Media Group on Brand Strategy And Impact Marketing For Purpose-Driven Organizations vanquishmediagroup.com Vanquish Media Group empowers purpose-driven brands to achieve sustainable growth and societal impact through impact marketing strategies and solutions.

Promotional Links: StorySeed Message and Marketing Course - a comprehensive course for regenerative entrepreneurs to build and scale their message and marketing efforts. (currently at beta price) Regenerative Brand Archetype Quiz - a free lesson from StorySeed, this quiz will help you identify your dominant brand archetypes and the accompanying Toolkit with help you apply that knowledge into your marketing so you can show up with a consistent personality and voice to your audience.   In this episode of the Seeds of Tao podcast, join hosts Emily and Josh Prieto as they delve into the power of effective brand storytelling to overcome common challenges faced by businesses in engaging clients. The episode begins by addressing a prevalent problem: businesses with exceptional products and services often struggle to connect with their target audience. Despite having a valuable offering and qualified leads, something seems to be missing. Emily and Josh explore this issue and propose a solution - the art of becoming an effective brand storyteller. Drawing from the timeless pattern of Joseph Campbell's Hero's Journey, the hosts demonstrate how storytelling has played a crucial role throughout history in various mediums such as mythology, philosophy, books, movies, and even brands. They break down the key elements of a brand's transformative story, including the hero's desire, challenges, meeting a guide, receiving a plan, experiencing an epiphany, taking action, achieving success, undergoing transformation, and ultimately becoming the guide themselves. Listeners are guided through the process of framing their own stories, starting with the desired transformation in mind and aligning it with the clients' desires and the brand's purpose. The hosts emphasize the importance of developing a clear plan, breaking it down into easy-to-understand steps, and helping clients visualize their progress. Furthermore, the episode explores the crucial role of conflict in storytelling. By understanding and effectively illustrating the physical, emotional, and philosophical obstacles standing in the way of clients' goals, businesses can create compelling narratives that captivate their audience and foster a deeper connection. Join Emily and Josh Prieto on this thought-provoking podcast episode as they unlock the power of storytelling to strengthen regenerative enterprises and engage clients on a profound level. Discover the secrets to crafting narratives that inspire, motivate, and drive transformative action within your organization. You can check out all the graphics we mentioned as well as the accompanying blog post on our site   

 We are all fighting for attention in some way.  The Impactmaker Movement is fighting for good reason.  Systems are the same regardless if you're working for a for-profit, non-profit, or just building a community impact project. Josh Ramsey is a marketing guy with an impactmaker's heart.  This episode draws on his professional and volunteer experience and will teach you how to think about your work differently. You'll be prepared to develop a flywheel of impact in no time. You can find show notes and more information by clicking here: https://www.bobdepasquale.com/podcast/joshramsey  

This week: Twitter is making it easier (cheaper) for SMBs to get organization-level verification, Google reveals an SEO hack that you probably didn't know about, and Reddit offers some advertising tips.

Impact Marketing ist eine innovative Marketingstrategie, die den Fokus auf soziale Verantwortung, Nachhaltigkeit und die Schaffung von positiven Auswirkungen auf Gesellschaft und Umwelt legt. Wie kann ein Unternehmen durch den Fokus auf Nachhaltigkeit und soziale Auswirkungen umweltbewusste Kunden gewinnen und sich dadurch einen Vorteil gegenüber der Konkurrenz verschaffen?·        Inwiefern verbessert eine ethische und nachhaltige Ausrichtung die Markenreputation Ihres Unternehmens?·        Welchen positiven Beitrag kann Ihr Unternehmen zur Gesellschaft und Umwelt leisten, indem es soziale Verantwortung übernimmt?·        Warum ist Impact Marketing wichtig und welche Rolle spielt es für UnternehmenDiese Fragen beantworten Christian Haberl, Digitalisierungsexperte und CEO von HUMANBRAND, und Marketingexperte Florian Schleicher im Podcast.

This week's guest is Amel Derragui, a marketing consultant who helps change-makers sell their vision, their ideas and their skills in order to make the visible impact they want to see in the world. Many entrepreneurs are intimidated by marketing but she helps demystifiy what it is really about so you can learn how to do it authentically. If you want to be a thought leader in your industry choose where you are most comfortable and proficient and drill down on that. Think about the change and transformation you want to make and divide them into three pillars or topics that you can talk about. This helps you keep consistency in your messaging. Don't worry about repetition. Consistency and repetition will make the connection for people.The more you speak out, in whichever way you can, the more change-makers will come together and join forces. Because let's be frank, this can be a lonely space when you're doing it on your own. There is strength in numbers and there are enough of us out here to really gather momentum. No matter what tools we use to disseminate the information, what is most powerful are the relationships we build and the connections we make. Amel helps us:- Demystify what marketing is really about and how to do it authentically- Implement strategies that are aligned with their values and who their are- Get some tips to rally people around their solution and turn their expertise into visible impact Thanks Amel for helping us to use marketing as a tool for communicating the impact that we change-makers are trying to have in the world, so that more people get to hear our message, vision and mission, and are encouraged to join forces for the good of people and the planet.Thanks also for showing us that we can all learn to get our message across and help others know how we can support them. You can find out more about Amel's work on amel@tandemnomads.com And follow her on Linkedin at @AmelDerraguiJoin Lou on LinkedinFollow her @brave_newgirl on Instagram and get her books Brave New Girl- How to be Fearless, FEAR LESS and her Internationally Bestselling book DARE TO SHARE on Amazon or Waterstones or Barnes & Noble. UK & US versions available.Lou is the founder of Brave New Girl Media putting your story in the spotlight, showcasing your vision and supercharging your impact by guesting you on global podcasts  https://bravenewgirlmedia.comMusic by Melody LoopSupport the showGuest on global podcasts to increase your business growth, influence, and visibility Brave New Girl Media Dare to Share- bestselling guide to podcast guesting TAKE THE QUICK QUIZ to gain access to our FREE MASTERCLASS to become a podcast guesting pro

Artificial intelligence has already made its way into major industries and is quickly making its way into the digital marketing landscape. Should you be concerned if you are a digital marketing agency owner? Do you think AI will contribute to the success of your business, or is it something that will eventually wipe out small businesses, yours included? When you don't fully understand something, you tend to fear it. But what is the truth about AI? In today's episode of The DigitalMarketer Podcast, Mark engages in a dynamic conversation with Thomas von Ahn, Chief Marketing Officer of Viral Solutions, a full-service marketing agency. Together, they discuss a topic that is of primary interest to many marketers out there. How might AI impact marketing agency management? If you're interested in knowing more about AI's impact on marketing and what you can do to pivot your business, don't miss this episode of The DigitalMarketer Podcast.“The key to a successful business, no matter what industry you're in, is your ability to execute on a plan or the information that you've been given whether you're making widgets or you're a lawyer.'' - Thomas von AhnIn this Episode: -What can Mark and Thomas say about AI and ChatGPT? Should professional service providers worry about them being replaced by AI?-Is AI a threat to small business owners? -Google search vs. AI/ ChatGPT-What is AI bias? Can that bias be eliminated? What is the potential impact if the bias is not sorted out?-With the significant shifts in the digital marketing space, how would agencies know who to trust and believe?-How does AI impact trademarks, patents, copyrights, and other types of intellectual property?-What is the future of digital marketing, and how can marketers compete with the emergence of AI? -Is there a threat of privacy violation while utilizing AI?-How can digital marketing agencies move toward the future direction in this quickly evolving space? And more!Connect with Thomas von Ahn:WebsiteInstagramFacebookYouTubeConnect with Mark de Grasse:WebsiteInstagramFacebookLinkedInTwitterYouTubeTikTokThis Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization Agency

Artificial intelligence has already made its way into major industries and is quickly making its way into the digital marketing landscape. Should you be concerned if you are a digital marketing agency owner? Do you think AI will contribute to the success of your business, or is it something that will eventually wipe out small businesses, yours included? When you don't fully understand something, you tend to fear it. But what is the truth about AI? In today's episode of The DigitalMarketer Podcast, Mark engages in a dynamic conversation with Thomas von Ahn, Chief Marketing Officer of Viral Solutions, a full-service marketing agency. Together, they discuss a topic that is of primary interest to many marketers out there. How might AI impact marketing agency management? If you're interested in knowing more about AI's impact on marketing and what you can do to pivot your business, don't miss this episode of The DigitalMarketer Podcast.“The key to a successful business, no matter what industry you're in, is your ability to execute on a plan or the information that you've been given whether you're making widgets or you're a lawyer.'' - Thomas von AhnIn this Episode: -What can Mark and Thomas say about AI and ChatGPT? Should professional service providers worry about them being replaced by AI?-Is AI a threat to small business owners? -Google search vs. AI/ ChatGPT-What is AI bias? Can that bias be eliminated? What is the potential impact if the bias is not sorted out?-With the significant shifts in the digital marketing space, how would agencies know who to trust and believe?-How does AI impact trademarks, patents, copyrights, and other types of intellectual property?-What is the future of digital marketing, and how can marketers compete with the emergence of AI? -Is there a threat of privacy violation while utilizing AI?-How can digital marketing agencies move toward the future direction in this quickly evolving space? And more!Connect with Thomas von Ahn:-Website - https://viralsolutions.net/-Instagram - https://www.instagram.com/viral.solutions/-Facebook - https://web.facebook.com/viralsolutions-YouTube - https://www.youtube.com/user/ViralLLCBe sure to subscribe to the podcast at: https://www.digitalmarketer.com/podcast/Facebook: https://www.facebook.com/digitalmarketerInstagram: https://www.instagram.com/digitalmarketer/Linkedin: https://www.linkedin.com/company/digital-marketer/This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of Scale

This episode features Daniel James, the CEO of Social Chain. He has been involved in the digital landscape since 2004, where he has led digital strategy at companies including MySpace, AOL, Turn, Kraft, and Disney. Today, he is leading the world's leading social media and e-commerce group.Daniel shares how his experience provides him with knowledge for marketing today.Listen to some of the biggest mistakes that Daniel sees companies make initially with their online marketing. He shares some of the mistakes that big companies he worked with made that caused their demise.Discover what Daniel thinks about how companies should be thinking about social media today and also in the future, how should that be a part of their marketing strategy?Find out some actionable steps that Daniel would recommend in terms of marketing your company if you want to make this the best year ever.Episode Action Items:To find more information about Daniel, go to:www.mint-performancemarketing.comABOUT THE HOST:Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.

High-Impact Marketing in ABA with Andy MullinsAndy is the Marketing Director for The Shandy Clinic and has been a friend for nearly 10 years. He is steeped in all facets of marketing at all sizes of organizations and I love his focus on 1) understand your organization's goals 2) talk to your customers 3) simple KPIs. Enjoy, kind listener! Resources The Shandy ClinicAndy on LinkedIn"The Rule of 7" (... touchpoints before a brand enters a consumer's consideration set)Objectives & Key Results: Andy referenced this powerful organizational performance management system (popularized by the legendary operator and investor John Doerr; if you haven't read his book, Measure What Matters, check it out!)Sponsored by ElementRCM 

Ep.31 - Maddy Kulkarni - A Crash Course On Social Impact Marketing by Louder Co.

Shannon talks with Chris StoltzfusOn this episode Shannon speaks with Christ Stoltzfus of E-Impact Marketing located in Lancaster, PA.  They discuss humble beginnings in a 60 square foot shed, vey similar to the way the Shed Geek Podcast got started.  Chris is a PA native, and now has an office in Lancaster, PA, and also in New York, NY.  Chris was a 2nd generation shed builder growing up under his father's business; Sheds Unlimited of which he was part owner for a small time.  Now he leads a team of 21 between the two offices, and concentrates on digital marketing.  He discusses his expertise as a Google Partner, Google Ads, and Website optimization and other marketing specialties.  The interview talks about leads, where do they go?  Automated marketing, tracking the cost for Google Ads, and cost of marketing.  Other topics include reviews, video, S.E.O, email marketing, C.R.M, and target marketing.  Chris also discussed a future for E-Impact Academy, missions work, Bible teaching, and so much more, including his ability to speak 3 different languages.  He is a man of many talents, and to know more, just click on the link and tell them the Shed Geek sent you!  Thanks for listening!Also, find out how the podcast can be heard throughout the plain communities by dialing the number 330-997-3055. If the number is busy, just dial again!For more information or to know more about the Shed Geek Podcast visit us at our website.Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Mini Barn: JMAG LLCHigh Barn: My Shed SolutionsMini Barn:  Rampage Doors

In this episode we talk with Allison Ellsworth, co-founder of Poppi, the prebiotic soda company from Shark Tank, taking over the functional beverage category with over 130K followers on Tik Tok and 100K on Instagram! We cover a lot of ground, from social media strategies and brand awareness activities (peep their summer house in the Hamptons) to the pros and cons of certain channels like Amazon! This was one of our favorite episodes of the season :)

In this episode, Bruce has on Daniel Francavilla, who is passionate about helping others to create social change. He's a Marketing Advisor & Brand Strategist through his own practice, Daniel Does. After travelling to developing countries as a student, he formed a nonprofit to help children in the developing world receive an education and to empower local youth to become leaders. Today, ACCESS focuses on supporting youth who are creating their own projects and organizations for positive social change, and now offers micro-grants, hosting Bright Ideas Pitches. His main squeeze these days is at King Street Media, after the agency he founded in 2013 was acquired in 2021. As a partner and lead strategist, he collaborates with creatives and marketers to support startups, businesses and non-profit organizations. As part of the merger, he now launched Now Impact Studio. If anyone wants to reach Daniel... http://danieldoes.co/marketing https://linkedin.com/in/danielfrancavilla

Audrey Bell-Kearney is the CEO of Noise Media Network which is a media, marketing, and consulting firm that produces and distribute digital content for clients and help them get exposure for their business, product or service by leveraging podcasting, streaming TV & AI.   Audrey started podcasting before podcasting was COOL and turned it into her own empire   Audrey is also the founder of PodChix International, a community for women who are serious about leveraging the power of podcast.   Audrey is the host of the #1 hyper-local podcast Good Morning Gwinnett.   Audrey is also the founder of HerTube.TV which is an empowerment video and television network about women and what women care about. Audrey is the author of What's Your Big Idea? The Ultimate Guide For New Entrepreneurs and I Want To Write A Book Now What? AtoZ Of Self-Publishing and Can They See You Now? Easy Video Marketing Even When You Hate Being On Camera which can be found on Amazon.com in both print & Kindle versions. Her new book PodChix: Women Who Have Launched A Podcast & How You Can Too is available on Amazon.   Audrey is passionate about entrepreneurship. Audrey started her first real business in 1999. She realized that she was a single mom who wanted to create a nice life for her daughter who was 8 years old at the time. So, she had this idea for a plus size fashion doll which was more realistic than the Barbie Doll. She told a friend about the idea and the friend thought it was a great idea. The two became partners and Big Beautiful Dolls, LLC was born June 1999. They invented the first plus-size fashion dolls. Audrey went on to start her own newspaper titled Women In Business Today. The paper profiled women who were already in business. Audrey later became a consultant with the Rutgers & Kean University Small Business Development Center in New Jersey. She also sat on the advisory board for the Rutgers University Small Business Development Center. The paper opened many doors for Audrey. She was asked to be interviewed on a local radio station. The host liked her so much that he brought her on full time with her own show which had the same title as her newspaper, Women In Business Today. Audrey did the show for one year on WSOU 89.5 FM until her husbands' job transferred him to North Carolina. While in North Carolina, Audrey decided that she would start her own TV show. So, she walked into a local TV station in Rocky Mount, NC and pitched the show idea to the station manager and the Women In Business Today TV show was born. From 2010 to 2013 Audrey was the host of The Ask Audrey Show on Harvest Radio WKMB 1070 AM. Audrey is currently the host of Good Morning Gwinnett and Talk Business With Audrey which can be heard on Apple Podcast & other podcast platforms. You can also listen to Good Morning Gwinnett on your Amazon Fire TV or Amazon Alexa by going to the Amazon store and searching for Good Morning Gwinnett and adding the app to your devices. Audrey host Impact Marketing & her newest podcast, Wise Women Invest and all her shows will be on the major podcasting platforms, 4 major streaming TV platforms and Alexa   GIVEAWAY PRIZE ALERT TO HEALTHY N WEALTHY N WISE COMMUNITY MEMBERS   WANT A FREE 30 SECOND SPOT on her show? Giveaway 30 Second Spot - Noise TV Network Email her @ Audrey@noisemedia.us   WANT A FREE MONTH OF COACHING MEMBERSHIP WITH COACHING WITH LOIS? Sign up today at http://loiskoffi.com/membership   OFFER GOES AWAY/EXPIRES FEB 28TH

Are you stuck for marketing ideas for 2022? Well then, this episode has got you covered! At the conclusion of 2021, I was reflecting on all of marketing planning, implementation and measurement that we had done for our clients. In 2021, I put together 15 comprehensive small business marketing strategies, we implemented countless successful marketing campaigns and we measured hundreds and thousands of marketing metrics. From this work, we extracted exactly what we did with each project to create high impact marketing on a small budget. We came up with a list of 50 things. There's so many ideas and fantastic tips and tricks – probably too many for you to note down with a pen and paper. Instead, you can download our list of 'Fifty things you can do to create high impact marketing on a small budget' to help you with your 2022 marketing planning today. Simply click on this link: https://www.howtodomarketing.com.au/fiftythings   About Jane Hillsdon I'm a passionate award-winning marketer dedicated to helping small business owners make good decisions about their marketing. I am the founder and CEO of a marketing agency called Dragonfly Marketing PLUS the founder of the How to do Marketing Academy.  I'm also the author of How To Do Marketing – A Comprehensive Guide For Small Business.  It's my mission to ensure that marketing is on the agenda for every regionally based small business in Australia. Why? Because I know that when marketing is done properly, it can help your business grow. On the marketing front, I am a Certified Practicing Marketer (CPM), a member of the Australian Marketing Institute (AMI) NSW Committee and a head judge for the AMI Awards for Excellence. I was awarded the Small Budget Marketing Award at the AMI Awards for Marketing Excellence in 2017, 2018 and 2019.   See omnystudio.com/listener for privacy information.

In the world of social media marketing, Kara Hoholik believes that building a true connection with your audience takes research, vulnerability and authenticity. When it comes to creating a team of high performers, the same principles apply. In this Powerful at Work Radio podcast episode, Kara talks about how she built a team of nine employees in just two years. Her secret to building a rock star team? It starts with embracing humanity in the work and understanding that we all have lives outside of work. Tune in to hear how giving a little grace can benefit your business tenfold… Episode Outline: [02:00] Why building an authentic connection can take more time but benefits your business in the long run… [07:29] We don't want what's shiny and pretty, we want real. [09:23] Do you know who will support you? Or who will leave? [11:06] To be authentic online is to do what you're comfortable with and not do what you're not comfortable with. [14:11] How recognizing that we all have lives outside of work benefits us, instead of working against us… About Kara Hoholik: Kara Hoholik helps social impact business leaders create compelling content to build community around their work. As the founder of Social for Good, she works to amplify positive messaging, connect others online, and spark belief in a vision for a better future. Kara lives on a farm outside of Grand Rapids, MI with her husband and 3 bright and wild children. When she's not wiping muddy feet, you can find her reading with a cup of cold coffee still sitting in the microwave. Growing up in New Jersey, Kara studied sociology and Spanish, and made time to travel to Costa Rica. She then moved to Michigan to pursue a Master's Degree in Education, fell in love with the slow vibe (and a guy), but stayed for the craft beer. Kara feels most like herself when she travels - immersed in a new culture and place. She openly struggles with anxiety, though she admits it often fuels her passions in a good way. Connect with Kara: LinkedIn: https://www.linkedin.com/in/karahoholik/ Website: https://socialforgood.co/ Instagram: https://www.instagram.com/socialforgood.co/ YouTube: https://www.youtube.com/channel/UCs99KOvl8ENveqZg8ltlOnA Pinterest: https://www.pinterest.com/socialforgoodco/_created/ Facebook: https://www.facebook.com/socialforgoodco/ Follow Rosa Ponce de Leon and Powerful at Work Radio: Website: https://rosaponcedeleon.com/ LinkedIn: https://www.linkedin.com/in/rosa-ponce-de-leon/ Twitter: https://twitter.com/Rosa_PdL Instagram: https://www.instagram.com/rosaponcedeleoncoach/ Facebook: https://www.facebook.com/RosaPoncedeLeonCoach

What's the secret to being productive and winning? To Wendy, it's finding one thing to do each day–one small thing to put effort and time into, which will give you the results and momentum you need in order to be successful. In her words: “the action will build the belief.” Wendy Lee Stephenson is a coach, a motivational speaker, the founder of Impact Marketing group, and, now, an author. She's also a mom to seven. Her experience as a mother led her to found “Foundations of a 6-Figure Mompreneur,” a course built to help moms in network marketing to ditch the overwhelm and make six figures through simplicity, intention, and joy. She left the corporate world behind for the freedom of her entrepreneurship, and now she wants to help you find the same success and build your own legacy. On this episode of Direct AF Sales, buckle up to hear Wendy's story, how she came to network marketing, and how her new career has allowed her to have the family and parenting style she's always wanted. Through her entrepreneurship, she's learned about the power of making mistakes; the power of recognizing the reality of dealing with sexism; and the power of growing alongside your team, family, and community. Tune in today to hear Wendy's advice on growing your business and creating legacy wealth, and come away with new insights into social selling and beating ‘analysis paralysis.'    What You'll Learn:  What it means to empower others, and how being a good leader will both create more leaders and more opportunities How Wendy went from being anti-MLM to having a six-figure residual income  Why you need to surround yourself with people who “are where you want to be” And so much more!   Favorite Quote:  “My goal is not to be the leader; my goal is to develop leaders.” Wendy Lee Stephenson   How to Get Involved:  You can connect with Wendy through her website. Win A Free Copy Of Direct AF Sales Find Lisa on LinkedIn, Instagram, and Facebook. This podcast is all about unapologetic, honest, and raw discussions. Tune in for ideas, strategies, and guests who share their ideas for individuals with side gigs or full-time careers in sales. Every week, find a new episode full of action plans to help you find what it takes to succeed in today's competitive selling and consuming environment. We sincerely hope you enjoyed the episode. If you still have an appetite, hop over to Apple Podcasts for more. Like and share to help spread the word. We appreciate your support—and we hope to return the favor. Leave a rating and a review to let us know what you thought. Your feedback means the world!

Episode Nine is with Maya Jaros, Marketing Executive at Will&Able. Will&Able is the first social enterprise of its kind in New Zealand, they are on a mission to create 100 new jobs for Kiwis with disabilities and make earth-friendly cleaning products. Maya highlights; The story behind Will&Able and what they do Why working for purpose-driven organisations is important to her What working alongside those with disabilities has personally taught her Will&Able's social impact model What social impact means to her, how to track and communicate impact effectively "Social Impact has to do with contributing to things that go beyond yourself and go towards improving the lives of others in some way" To learn more and support Will&Able check out their website and purchase their cleaning products! I have officially done the switch and highly recommend. https://willandable.co.nz/ * A big thanks to the sponsor of this episode, Go Generosity. Go Generosity is a platform that allows people to pay-it-forward at their favourite local businesses, so they can turn their generosity into tangible products and services for people in need. They are supporting Powered by Impact in raising the profile of social impact! Check out their impact and find out how you can be involved here - https://www.gogenerosity.com/

Episode Overview- How to make the transition out of corporate- How he started his marketing and branding business- How to articulate "your story" to encourage people to take action- How to get started when it comes to developing your brand and/or messaging? - How he's building his second business venture (completely different than marketing)About CelexCelex Thomas, Founder of Studio Celex, whose mission is to help businesses and professionals reach their goals by communicating their “X – Factor” with high impact, authentic storytelling and utilizing corporate-tested, proven marketing techniques. Celex is an award-winning sales and marketing executive with over 15 years experience in commercial strategy and has spent his career launching and growing some of the world's largest life science brands in a fortune 100 company. He has now intentionally chosen to move from a life of corporate achievement to one of fulfillment where he can leverage years of commercial experience for the benefit and service of others by helping businesses and individuals reach their goals.Connect w/ CelexSTUDIO CELEX | Personal Branding and Marketing AgencyInstagramTwitterLinkedInSupport this podcast at — https://redcircle.com/corporate-quitter/donationsAdvertising Inquiries: https://redcircle.com/brands

John Zaldonis sits down with Samantha Stallard to offer a sneak peek into Winmo's latest report of 100 brands whose social impact marketing managers are making big plans for these final weeks of 2021. https://www.winmo.com/marketing/100-social-impact-titles-planning-in-q4-q4-2021/

Meet Isra Garcia. Welcome to this very exclusive episode where Isra shares his very last interview and public appearance before going 100% offline. He will be unplugging from all attachment, identity, connections, and performances for an indefinite time, he calls it 'The Great Victory'. Listen here why and how!Isra is a best-selling Author in Amazon. Holistic High-Performance trainer. Marketer. Consultant. Speaker. Author. Educator. Digital Business. Blogger. Podcaster. Entrepreneur. Let's illustrate it in figures: 9 books published, 4.300 people trained, 71 clients, 62 businesses advised, 439 speakings, 5.010 articles published, 42 projects launched, 538 lectures/workshops, 7 companies, 22 adventures, 47 lifestyle experiments, 174 podcasts episodes, but most importantly ∞ fails. So far. Isra is in forward motion. He is obsessed with performing every day beyond his peak and pushing others to do the same.Isra Garcia is considered one of the youngest leading experts on human potential and peak performance, specializing in impact marketing, disruption, unstoppable attitude, and experimental lifestyle.In this episode, Isra Garcia discusses:His personal journey, against all oddsFrom limiting beliefs to fuel to excelFollowing your principles and values  The cost of not trying is higher than actually doing itNot only thinking outside the box but being outside itHow to use challenges as leverage for growthAcknowledging your biggest fear is the path through the darknessHow to deal with rejection and abandonment Exploring your biggest challenge and your last attachmentWhat is fearless livingHow to prepare for hard times in lifeHis ultimate challenge, The Great VictoryUnplugging 100% of all attachment, and identity The questions we all should ask ourselvesWhat is true freedom and how can you attain itHandles: isragarcia.com Podcast: http://disrupt-everything.isragarcia.esHolistic high-performance training programs 1:1 https://isragarcia.com/projects/holistic-high-performance-training-programSocial Media handles:@isragarcia - instagram.@Israel_Garcia - twitterIsra Garcia - youtubeIsra Garcia - LinkedInFind Isra's book hereTrue happiness is to enjoy the present, without anxious dependence upon the future, not to amuse ourselves with either hopes or fears but to rest satisfied with what we have, which is sufficient, for he that is so, wants nothing.  - Seneca In this episode, talk about:Disrupt Everything with Isra Garcia interviewing Natasja PelgromAppleSpotifyThe Awaken Podcast w/ Lex Empress on the gift of Vision, Transformation and SoulsongAppleSpotifyIf you appreciate our time, efforts, and offers, please feel free to donate to the scholarship program of Awaken The Medicine Within Retreat & Program. We believe in the Practices of Generosity and Gratitud

In this episode of the Fit4Privacy Podcast, Punit is joined by Abhinav Kumar who is a Chief Marketing Officer at one of the largest IT services providers TATA Consultancy Services. Together, they have a conversation on how privacy laws, especially GDPR have impacted the marketing space, how companies are taking actions to become compliant and how to create a culture of privacy. And, finally Abhinav shares his view that Data Protection Officers should consider a partnership approach when working with other departments. KEY CONVERSATION POINTS What is GDPR for you in one word? Impact of Privacy Laws In Corporate Communication Space Impact of Privacy Laws in Marketing Approach How To Create A Culture Of Privacy? CMO Expectation From A DPO ABOUT THE GUEST Abhinav Kumar is the Chief Marketing Officer / Chief Communication Officer for the Digital era. Built a brand worth US$ 14.9 billion. Leading high-performing teams in 45 countries. Strategic Partner to WEF / Davos since 2010. Sabre Award for Career Achievement. Authors #TheWeekendWord Award-winning global Communications, Marketing and Public affairs leader, in charge of all International markets (North America, South America, Europe, UK, MEA and APAC) for one of the world's largest services firms (469,000 employees, US$ 22 billion revenues). Proud custodian of this decade's fastest growing brand in the Digital & IT Services Industry. The brand value of the company has risen from US$ 2.3 billion in 2010 to US$ 14.9 billion in 2021. Its brand awareness among executives went up by 2X to 84% in the same period. All these efforts led ABOUT THE HOST Punit Bhatia is one of the leading privacy experts who has worked with professionals in over 30 countries. Punit works with business and privacy leaders to create an organization culture with high privacy awareness and compliance as a business priority. Selectively, Punit is open to mentor and coach privacy professionals. Punit is the author of books “Be Ready for GDPR” which was rated as the best GDPR Book, “AI & Privacy – How To Find Balance”, “Intro To GDPR”, and “Be an Effective DPO”. Punit is a global speaker who has spoken at over 30 global events. Punit is the creator and host of the FIT4PRIVACY Podcast. This podcast has been featured amongst top GDPR and privacy podcasts. As a person, Punit is an avid thinker and believes in thinking, believing, and acting in line with one's value to have joy in life. He has developed the philosophy named ‘ABC for joy of life' which passionately shares. Roger Federer is his favourite player. Punit is based out of Belgium, the heart of Europe. RESOURCES Websites: www.fit4privacy.com CONNECT Instagram https://www.instagram.com/punit.world/ Facebook https://www.facebook.com/PunitBhatiaSpeaker/ LinkedIn https://www.linkedin.com/in/punitbhatia/ Podcast http://hyperurl.co/fit4privacy YouTube http://youtube.com/fit4privacy Email hello@fit4privacy.com --- Send in a voice message: https://anchor.fm/fit4privacy/message

In today’s episode, we get a true masterclass in marketing from the founder of SaaS Growth Hacks. http://www.shatterthemoldpodcast.com

The Badass Leadership Summit continues with Mustang Monday! Badass tips from Ashlee Collins, Marketing Director with Southwest Healthcare and the importance of 'who you know' in order to grow. And then guess who hops in the seat? Dione Moser with Co-Working Connection and Impact Marketing about how a it takes a Badass Village to build a business. March is the beginning of Spring and we'll be covering the letter D in Badass which stands for DECIDE to grow and succeed. An important component to being licensed 2b badass… to DECIDE…. And we'll be talking all month about leadership and positive productivity! Want to get Licensed 2B Badass too? Grab your FREE Badass Habits eBook and I'll send you a sticker too! https://rebrand.ly/kdjx5

Entrepreneur and Founder of Impact Marketing Summit Vamsi Pannala shares what led him to try his hand at entrepreneurship and the eventual launch of Impact Marketing Summit. After years of working in corporate, Vamsi ended up launching his own virtual summit aimed at helping entrepreneurs grow their businesses and teaching them how to make an impact on the communities they serve. For more information on Vamsi Pannala or Impact Marketing Summit visit:https://vamsipannala.comhttps://www.impactmarketingsummit.com

We are back!!! In this episode, we speak to Joel Harrison who is an impact marketing consultant for social enterprises, a podcaster, and Founder of ElevateHub.ca, a British Columbia based social impact hub bringing news, events, and job listings to people doing purpose-driven work. His mission is to create a world where the majority of organizations make decisions for people and the planet first. In this episode, we really dive deep into a couple of different areas such as: - the misconception that people have about making money and creating impact at the same time - how does someone graduating from school navigate a career in social impact - his thoughts on the B-Corp Structure - how we need to listen to all perspectives before making a judgement. Here are some links to get in touch with Joel: https://joelmharrison.com https://www.linkedin.com/in/joelmharrison/ https://www.instagram.com/joelmharrison/ https://www.youtube.com/channel/UCqzx_17OKqedqLOT-BvkfaA

Apple came out on the 22nd of June 2020 with the statement that it plans on changing it'*s policies on IDFA with the release of IOS 14 in september of 2020. The changes will including giving options to mobile users whether or not they would like to be tracked and they data collected for Advertisement purposes.Essentially this means that once the policies take place in early 2021, Advertisers will have difficulty attaining the user-specific information they need to track and optimise Advertising data efficiently. More in the episode ! Build your podcast website with Podpage in under 5 minutes.You can find me on social media @kiamaugustineRate, Review & Subscribe to support the Podcast.Thank you for tuning in !Buzzsprout - Let's get your podcast launched! Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Episode #78 of Season 2 of The Social Impactors Podcast features #SocialImpactor Steven Aguiar, Founder of BlueWing and Good Goes Further. Steven is a full-stack digital marketer that has deep experience using digital marketing to drive positive outcomes for businesses and mission-driven organizations. Steven and I talk about his work with connecting non-profits to resources, how he can use digital marketing to make good go further in the world, and what it means to him to be a social impactor in his community. If you enjoyed the episode leave a #iTunes review to help new people find it! Link: https://apple.co/2WI5Ckn Email me if you have a special guest in mind that you want me to host on the podcast! Email: thesocialimpactors@gmail.com #SocialImpactEverywhere --- Support this podcast: https://anchor.fm/theimpactorspodcast/support

We talk UCLA, caffeine, going from glass to cans, and digital marketing.

About Vamsi Pannala:Vamsi is an entrepreneur, marketing strategist and a business coach.He spent 13 years in the corporate world as a sales and marketing specialist.In April 2019, he had a disconnect with a new role he accepted in an MNC and called it quits.That short stint at his last job allowed him to relook at what he wanted to achieve in his life.Instead of looking for a new role, Vamsi decided to pursue his dream, "Entrepreneurship".But, the journey was a super rough ride.He suffered from shiny object syndrome.After 5 failed attempts, Vamsi found virtual summits are his thing.He launched the Impact Marketing Summit with 35 world-class Entrepreneurs speaking on his summit.And it was an instant hit.He currently partners with purpose-driven Entrepreneurs and Marketers, helps them become an authority in their niche within 90 days by teaching them his step-by-step blueprint on hosting a successful virtual summit. You can find Vamsi Pannala on...Website: https://www.impactmarketingsummit.com/Facebook: https://www.facebook.com/vamsikpannalaInstagram: https://www.instagram.com/vamsipannala/====================== If you enjoyed the episode, if it helped you in any way, or if you had ONE aha moment, please let me know, hit the subscribe button and leave me a review and a comment. You will make my day :) Or if you think i can improve anything, also, leave me a review and a comment, you will help me do better things and bring you what you need in the future. If you would like to connect with me & become friends :) Check me out at: https://www.facebook.com/reem.kharbat Instagram: https://instagram.com/reem.kharbatLinkedin: https://linkedin.com/reem-kharbat Or visit my website: https://www.reemkharbat.com/home Do you want to launch your own podcast, then you have to check the Podcast Profit Lab Program; it's life changing! http://bit.ly/3bsS3xa

Social marketing uses the persuasion techniques normally used to sell potato chips, fashion, detergent, cars, and endless other consumer products, but for social good campaigns. Knowing how to do social marketing right is important to nonprofits, socially responsible corporations, and all other purpose-driven organizations — but all too often, it's done wrong. You hear a lot about "sharing information," "educating the public," and "conducting outreach." None of these is likely to have much effect on people's beliefs and behaviors, which are what count in creating social change. In this episode, Spencer Critchley teaches you a five-step model for social marketing that has impact. You can find a video version at dastardlycleverness.com, and on our YouTube channel.

Senior Matters returns for a live episode from the KDNK studio! This month host Diane Johnson discusses senior meal delivery with Mary Kenyon, director of Impact Marketing and founder of "Valley Meals and More."

In this episode, I'm joined by marketing and owner of WeddingVenueMap.com Shannon Tarrant. She's sharing her tried and true tips for creating a high impact marketing strategy for wedding pros while on a small budget. From networking to guerrilla marketing, her strategies are sure to help you focus on marketing during what is sure to be tight financial times in the next year. www.thewedpreneur.com/51

Linda started out in 1980 in the design world, working for KC Printing, TV guide and Versaltile Graphics as a designer. Her itch forinnovative creation then got enhanced when she took on a role with Hallmark Cards as one of their Creative Designers.She worked at Hallmark for 27 years, servicing companies like Disney, Pixar, Looney Tunes, Barbie and DC Comics. Linda’s passion for art and creation has been honed in on for the last 37 years as she now runs an independent marketing firm, consulting in brand recognition, seamless marketing strategies and modern brand design. Her flare for innovation is represented in her current portfolio ofwork.Her innovative eye and vision for branding is what brought her into the Alianza Motorsports team.Linda is the founder of Orbit Impact Marketing. We want to take the time to build relationships to understand your needs tohelp meet the challenges you are facing in this timeless ever changing world Our services Branding, Design, Print, PhotographyAnd Marketing! https://parkbench.com/blog/orbit-impact-marketing-marketing-mill-pond-richmond-hill-linda-breton

Wendy Cohen is the president of Picture Motion, an agency that creates social impact marketing campaigns for films. Wendy and her team work to maximize a film's impact—whether it's changing laws, bringing awareness to a social issue, or changing hearts and minds. This episode answers the question: How do you start a social movement around your film? https://www.roughcutpodcast.com/Find Rough Cut on InstagramFind Host Jennie Butler on InstagramFind Producer Sky Dylan-Robbins on InstagramThis episode is brought to you by Musicbed, which has made it easier than ever for you to find the song you're looking for with intuitive and easy-to-use browse and search, amazing indie artists and bands, incredible composers, and thousands of songs to choose from. To create your free account, go to musicbed.com. Plus, as a Rough Cut listener, you’ll get one month of subscription for free — or 20% off of a single-song license. Just enter promo code ROUGHCUT, all one word, when you check out.

This month on Senior Matters, Diane Johnson speaks with Niki Delson of the Carbondale Age-Friendly Community Initiative and Mary Kenyon with Impact Marketing.

How do you do your marketing strategy? Do you base it on Facebook, Influence, or even lead generation? Kaci wants to talk you about utilizing your impact as a strategy in itself. We are no longer in a time where we can simply be the best entrepreneur in the market. Your niche is most likely on the tip of becoming a red ocean. The best way to make sure your business and yourself are focused on the impact on others. Who will you choose to focus on?

Welcome to Impact Marketing Mondays! In this introduction, award winning ethical marketing strategist and social entrepreneur Sian Conway shares some insights into what an impact marketing strategy can achieve for your brand, and how our new podcast show will help you. Kickstarting your week with actionable, bitesize tips and advice to grow your business and help you change the world. Coming soon!

Welcome to Impact Marketing Mondays! Kickstarting your week with actionable, bitesize tips and advice to grow your ethical business and help you change the world. Coming soon!

Today we're going to learn about the skills accumulated and the lessons learned from a great marketer throughout the various stops on his career. Joining us for Career Day is Dave Hanley, who is the Founder and CEO at Tomorrow, which is an app that helps you organize your family's finances to make decisions for the future. Show NotesConnect With: Dave Hanley: Website // LinkedIn // Twitter The MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to learn about the skills accumulated and the lessons learned from a great marketer throughout the various stops on his career. Joining us for Career Day is Dave Hanley, who is the Founder and CEO at Tomorrow, which is an app that helps you organize your family's finances to make decisions for the future. Show NotesConnect With: Dave Hanley: Website // LinkedIn // Twitter The MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter

It's no longer enough for companies to offer the best product or value, according to Endeavor's Chief Marketing Officer. Bozoma Saint John joined MarketingPulse 2019 to discuss how companies can connect with their customer on an emotional level. The biggest challenge facing marketers in the next few years? Remaining relevant in a fast-changing world, says Ms Saint John.

To go forward with our life, we often have to leave something behind. Marketing funnel strategist Michelle L. Evans is no stranger to that. She walked away from her global marketing strategy role at Microsoft in 2012 after a successful sixteen-year corporate career and traded it in for a fantastic community of business owners, creating a heart-based impact marketing. She shares her journey as well as the techniques she has come up with from that experience that she applied to her own business to get a steady flow of clients. Michelle talks about the impact of joining masterminds, meeting people, creating a marketing funnel, doing sales calls, and finding a heart-based impact to marketing. Love the show? Subscribe, rate, review, and share! Here’s How » Join Heartrepreneur® Radio community today: heartrepreneur.com Heartrepreneur® Radio Facebook Terri Levine Twitter Terri Levine Instagram Heartrepreneur® Radio Pinterest Terri Levine YouTube Terri Levin LinkedIn

To go forward with our life, we often have to leave something behind. Marketing funnel strategist Michelle L. Evans is no stranger to that. She walked away from her global marketing strategy role at Microsoft in 2012 after a successful sixteen-year corporate career and traded it in for a fantastic community of business owners, creating […]

Tech marketer Paul Green outlines the three audiences every MSP should build for low-cost, high-impact marketing. Paul also explains the true meaning of DOA in your MSP business. Derek Gabriel of Ignite Solutions shares 1 Thing that changed his MSP business.

Joel, Jim and Jeff dive into machine learning and how it is impacting marketing and what the long term applications look like. Like all emerging technologies, the early years are full of hype and buzz, but it isn't until wide use case acceptance has happened that we truly start to feel the shift. Plus a new #ColdKnock you won't want to miss.

Meet Lauren Pawell. Lauren helps entrepreneurs generate (and nurture) more leads through their websites. Through her company, Bixa Media, she offers one-on-one consulting as well as done-for-you services.

 As an online marketing strategist, Lauren has been featured on Copyblogger, Videofruit and Thrive Global, as well as appeared as a guest expert on Highbrow, The Office Talk Podcast, Live In The Feast, The Food Entrepreneur Summit, Teach What You Do, Nail Your Brand Camp, and Blissful Bites. In this Episode, Ben and Lauren discuss her focus on high impact marketing efforts and how she came to serve small businesses. She answers why lead-nurturing is equally as important as lead generation (if not more), and how to leverage the power of content creation to get new leads to know, like and trust you so that they eventually buy from you. Resources Mentioned Freelance To Freedom Book Giveaway Bixa free Facebook community ConvertKit Mailchimp Drip Active Campaign Dubsado ShootQ Sponsors Gifyyy Booth Freedom Edits -   I have covered your first order…yep, it's FREE.

Welcome to Episode 2 of the Analytive Podcast! In this episode, we talk about bitcoin, blockchain, and the impact that it could have on the marketing industry. Will blockchain fundamentally change the way we do marketing? Or is it just a bunch of hype? In this episode, we do our best to give answers to those questions. To get alerted of new emails, join our mailing list by going to http://analytive.com/email

Dale Sperling is the CMO of Stash, a consumer financial technology company that allows anyone with a mobile device and at least $5 to start investing immediately. Stash has acquired over half a million new users in 2017 with over 25k joining every week. In June of this year, the company raised a $40 million in Series D funding. Dale started her marketing career at AOL in Impact Marketing and Sales Development. She has also worked at the Walt Disney Internet Group and cofounded CreatorBox in 2014, a build-it-yourself toy experience for parents and children to do together. She has been with Stash running marketing since May 2015. The topics discussed in this episode include why self-reported attribution data is not always accurate, how video is becoming increasingly essential, and the importance of delivering ongoing education to your target users.

As an Executive Coach for Fortune Management, Kim McGuire brings over 15 years of leadership experience in sales and marketing to the Denver Dental community. Kim coaches Dental teams to understand and prioritize ‘what’s most important’, create accountability, as well as incorporate the financial policies and office procedures necessary for the practice to run smoothly and efficiently.   Kim believes the coach-client relationship works best when it is co-managed – mutual trust, respect, open communication, and dedication to success - so that learning and growth are maximized. Her dedication to Vision-based strategic planning creates a strong, supportive work environment focused on truly embracing the mission of the Doctor.   An energetic speaker, Kim leads workshops on topics such as Goal Setting, Case Presentation and Enrollment, Impact Marketing, Time Economics, Staff Accountability and Leadership. Participants will walk away with practical business solutions as well as a better understanding of how to communicate more effectively in their personal lives.   Some of Kim’s personal activities include yoga, international travel, skiing, and non-fiction reading. In addition to the extensive leadership training she has received through Fortune Management, she has completed her Life Coaching Certification through the acclaimed Coaches Training Institute, which complements her B.S. in Business Administration from California State University, Chico. Her commitment to lifelong learning & personal development enables Dental practices to achieve their personal and professional best. Originally from California, Kim has coached doctors in the San Francisco Bay area and the New York City metropolitan area before settling with her family in Denver, CO.   www.FortuneMGMT.com

By implementing these 3 simple high impact marketing campaigns any business can relieve the “sales” stress and create lasting relationships with their customers! The post DYM 089 – Dave Blanchard: 3 High Impact Marketing Campaigns for Every Small Business appeared first on Driving Your Marketing.