Podcast appearances and mentions of john demato

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Best podcasts about john demato

Latest podcast episodes about john demato

That Will Nevr Work Podcast
S6|G8 Picture This: John DeMato on Authenticity and Trust Through Visual Storytelling

That Will Nevr Work Podcast

Play Episode Listen Later Apr 25, 2025 31:12


In this visually-rich episode of That Will Nevr Work, Maurice Chism sits down with expert visual storyteller and branded content strategist John DeMato to explore the powerful connection between authenticity, trust, and the images we share.John unpacks how experts, thought leaders, and entrepreneurs can use intentional photography and storytelling to build trust, elevate credibility, and connect with their audience on a deeper level. It's not just about snapping a good shot—it's about showing up with purpose, vulnerability, and clarity.Whether you're building a brand, writing a book, or speaking from stages, this conversation will challenge how you show up in your visuals—and how those visuals shape your legacy.

I Hate Dating Apps
Top Mistakes On Dating App Profiles

I Hate Dating Apps

Play Episode Listen Later Mar 25, 2025 50:12


In this episode, we dive into the most common mistakes (and Jinah's pet peeves) that people make when creating their dating app profiles. (Sunglasses in every photo... like WHY??!) Whether you're new to online dating or a seasoned swiper, your profile plays a major role in making a lasting impression. With our guests John DeMato and Nancy Vu - @dejavu and @dematophoto - we break down the top red flags to watch out for, from questionable bios to photos that don't quite hit the mark. Tune in for expert advice on crafting a profile that attracts the right matches, boosts your confidence, and keeps things authentic. Don't miss out on these essential tips for navigating the world of digital romance!

From Startup to Wunderbrand with Nicholas Kuhne
Boost Your Personal Brand CREDIBILITY with Professional Photos

From Startup to Wunderbrand with Nicholas Kuhne

Play Episode Listen Later Mar 17, 2025 34:08


Specialising in photography for speakers, authors, coaches, and consultants, John reveals why your iPhone selfie isn't enough when aiming for high-impact branding. Discover the power of imagery in positioning yourself as an authority, creating consistent visual storytelling, and effectively connecting with your audience.Explore why a consistent visual strategy matters, the importance of updating your portfolio regularly, and the difference professional photography makes in establishing perceived value and trust. John shares his journey into expert brand photography, his experiences with influential figures like Phil Jones, and unique anecdotes from his adventurous photography sessions.Connect with John Demato:Website: www.johndemato.comSocial media links available on his websiteTimestamps & Key Topics:[00:00] Introduction to John Demato and visual storytelling[01:00] Why professional photography still matters in the smartphone age[03:00] Importance of regularly updating your professional images[05:00] How outdated visuals affect audience trust[08:00] Creating a strategic visual plan aligned with your brand[13:00] John's photography process for new clients[20:00] Capturing authenticity in brand visuals[22:00] John's path to specialising in brand photography[24:00] Impactful photography experiences and key influences[26:00] John's personal branding and content marketing approach[30:00] Unique photography experiences and memorable moments#personalbranding Connect with me on:All my linksBecome a guestSign up for RiversideGet Descript #DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy

The Loqui Podcast @ Present Influence
From Photos to Trust: Professional Branding Strategies with John Demato

The Loqui Podcast @ Present Influence

Play Episode Listen Later Mar 12, 2025 45:55 Transcription Available


Mastering Visual Storytelling for Your Brand with John DematoSummaryIn this episode of 'Present Influence,' John delves into the art of visual storytelling with expert photographer John Demato. They discuss how images and photos on websites and social channels contribute to brand identity, moving beyond superficial appearances. John Demato provides valuable insights on creating strategic, intentional imagery to build credibility and foster audience connections. The conversation extends to essential visual elements for coaches, speakers, and authors, addressing why professional photos are a worthwhile investment. From discussing ideal shoot setups to common pitfalls, this episode offers a comprehensive guide for anybody looking to enhance their visual branding. Tune in to learn actionable tips on photo variety, authenticity, and why professional aesthetics matter.Visit John Demato's Website here: https://www.johndemato.com/ and check out John's blog hereLet me know if you're going to be upping your game with visual storytelling after this episode.Chapters00:00 Introduction to Visual Storytelling00:17 Meet John Demato: Visual Storytelling Expert00:52 The Importance of Visual Branding01:13 Welcome to Present Influence02:13 Understanding Visual Storytelling04:30 Strategic Planning for Visual Branding06:05 Practical Tips for Visual Storytelling13:19 Essential Images for Your Website21:57 Maximizing Your Photo Shoot24:07 Leveraging Your Visual Content27:14 Common Mistakes and How to Avoid Them39:20 The Never-Ending Story of Visual Branding42:27 Conclusion and Final ThoughtsGo to presentinfluence.com to get your copy of my guide to building authority through podcast guesting and for speaking enquiries or connect with me on LinkedInThanks for listening and please give the show a 5* review if you enjoyed it.

Financial Freedom for Physicians with Dr. Christopher H. Loo, MD-PhD
Mastering Visual Storytelling: Enhance Your Brand with John DeMato's Expert Strategies

Financial Freedom for Physicians with Dr. Christopher H. Loo, MD-PhD

Play Episode Listen Later Jan 6, 2025 19:01


How can visual storytelling transform your brand into an unforgettable experience? In this episode, we sit down with John DeMato, a visual storytelling expert, to explore how thought leaders, speakers, and authors can create authentic, impactful imagery that resonates with their audience. Learn about building trust through authentic visuals, crafting cohesive visual strategies, and avoiding common pitfalls in AI-generated photography. Discover the secrets to showcasing your process, personality, and expertise in a way that positions you as the authority in your field. To check out the YouTube (video podcast), visit: https://www.youtube.com/@drchrisloomdphd Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphd Enhance your productions through Descript (affiliate): https://get.descript.com/gaei637mutik Check out TubeBuddy, the all-in-one platform that helps you grow and scale your YouTube channel (affiliate): https://www.tubebuddy.com/pricing?a=FinancialFreedomPodcast Click here to check out our Amazon product of the day (affiliate): https://amzn.to/3ZLseCC We couldn't do it without the support of our listeners. To help support the show: CashApp- https://cash.app/$drchrisloomdphd Venmo- https://account.venmo.com/u/Chris-Loo-4 Spotify- https://podcasters.spotify.com/pod/show/christopher-loo/support Buy Me a Coffee- https://www.buymeacoffee.com/chrisJx Click here to schedule a 1-on-1 private coaching call: https://www.drchrisloomdphd.com/book-online Click here to check out our bookstore, e-courses, and workshops: https://www.drchrisloomdphd.com/shop Click here to purchase my books on Amazon: https://amzn.to/2PaQn4p For audiobooks, visit: https://www.audible.com/author/Christopher-H-Loo-MD-PhD/B07WFKBG1F Follow our YouTube channel: https://www.youtube.com/chL1357 Follow us on Twitter: https://www.twitter.com/drchrisloomdphd Follow us on Instagram: https://www.instagram.com/thereal_drchrisloo Follow us on Threads: https://www.threads.net/@thereal_drchrisloo Follow us on TikTok: https://www.tiktok.com/@drchrisloomddphd Follow our Blog: https://www.drchrisloomdphd.com/blog Follow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18 Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1 Subscribe to our Medium newsletter: https://medium.com/@drchrisloomdphd Subscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233 Subscribe to our email list: https://financial-freedom-podcast-with-dr-loo.kit.com/ Thank you to all of our sponsors and advertisers that help support the show! Financial Freedom for Physicians, Copyright 2025

Counsel Cast
What Photo Strategies Will Elevate Your Law Firm's Brand? With John DeMato

Counsel Cast

Play Episode Listen Later Dec 17, 2024 44:13


Images can convey messages in a unique way that words simply cannot, making them essential elements in building a strong marketing campaign. Branding and book photographer John DeMato joins Karin Conroy to discuss the best photo strategies to elevate your law firm's brand. They explain how to make the most out of photoshoots, how to produce the right profile photos, and when to update images across your online profiles. John also stresses why using stock photos is a big mistake and how to give photographers the freedom to leverage even the most spontaneous moments of your business.

Business Chop
Picture Your Success: Strategic Branding Through John DeMato's Lens

Business Chop

Play Episode Listen Later Dec 9, 2024 32:50


In this engaging conversation, Audrey "Tech Diva" Wiggins sits down with John DeMato, a visual storytelling expert and photographer, to explore the art of creating authentic branding imagery. John emphasizes the importance of aligning your visual presence with your message, building trust and credibility through strategic and intentional photography. From capturing candid moments to shooting dynamic live events, John shares actionable insights to help entrepreneurs and experts develop a visual strategy that reflects their essence and connects with their audience.John DeMato is a visual storytelling expert who helps speakers, trainers, consultants, authors, and coaches create compelling imagery that elevates their brand, builds credibility, and connects deeply with their audience.With nearly a decade of experience producing raw, real-life moments as a field producer on Maury, his ability to capture genuine moments now serves thought leaders looking to communicate their expertise through powerful visual storytelling.The focus is always on capturing real moments that matter. It's not just about taking photos; it's about aligning how one shows up visually with what they say, ensuring a brand is as compelling and trustworthy as its message.DeMato ProductionsVisit johndemato.com to receive John's free newsletter.Send us a message Buzzsprout - Let's get your podcast launched!Start for FREEDesignrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Riverside.fm Your Own Virtual StudioProfessional Virtual StudioAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Get Quality Podcast Guests NowKeep your podcast schedule filled with quality guests from PodMatch.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showPlease Rate & ReviewVisit Our Parent Company Altogether Marketing LLC

The Smart Agents Podcast
Episode 218: How To Create Authority Through Visual Marketing Assets

The Smart Agents Podcast

Play Episode Listen Later Dec 2, 2024 34:29


Episode 218 of The Smart Agents Podcast features visual storytelling expert and photographer John DeMato. After a career in television production, John found a passion for photography and now works with clients to create compelling imagery that elevates their brand, builds credibility, and connects deeper with their audience.  Over the course of our conversation, John touches on the different types of photos you should have in your marketing portfolio and how to leverage them. He also shares his advice for finding the right photographer to fit your needs. Follow John's Blog at: https://www.johndemato.com/blog

Remarkable Marketing Podcast
Using the Magic of Visual Storytelling to Build Your Personal Brand

Remarkable Marketing Podcast

Play Episode Listen Later Nov 30, 2024 18:40 Transcription Available


When it comes to personal branding the pictures you use to tell your story make all the difference in the world. Meet John Demato, a branding, event, and book photographer, as he uncovers the magic behind visual storytelling. Our conversation with John reveals how intentional and compelling images not only validate your personal brand story but can also transform how you perceive yourself. We discuss how the right pictures helps authors, keynote speakers and ambitious executives tell their story and take their career to the next level. John's insights will guide you through the nuances of enhancing your business communication with strategic use of visuals.  Learn how to harness the power of imagery in your professional journey.Check out John Demato's web site for more on this topic.Send us a Text Message, give feedback on the episode, suggest a guest or topicVisit the Remarkable Marketing Podcast website to see all our episodes.Visit the Remarkable Marketing Podcast on YouTube Remarkable Marketing Podcast Highlights on InstagramEric Eden on LinkedIn

BookThinkers: Life-Changing Books
175. John DeMato | DeMato Productions | Industry Edition

BookThinkers: Life-Changing Books

Play Episode Listen Later Apr 11, 2024 47:10


The World's #1 Personal Development Book Podcast!  Join the world's largest non-fiction Book community! https://www.instagram.com/bookthinkers/ Today's episode is sponsored by Ken Rusk, if you're ready to get UNSTUCK check out the links below: https://courses.kenrusk.com/ https://www.kenrusk.com/ In today's episode we have the pleasure to interview John DeMato owner of DeMato Productions where he specializes in visual storytelling and branding photography.John is an entrepreneur, writer, a photographer who specializes in visual storytelling and capture's compelling & genuine portraits plus candid moments for experts who speak, train, coach, consult, and write. He also offers book boudoir photography, which Nick had the pleasure of utilizing for his book launch, and branding photography.  John was a producer on the Maury Show, but felt like there was something more for him and we dive into all of it in this conversation. In this episode, you'll learn about why you need to figure out what your passion is and some starting questions you can ask yourself, about why photography is more relevant today than it has ever been even in the world of video, what visual storytelling actually is, and the importance of using photography to build your personal brand! We hope you enjoy this incredible conversation with John DeMato To learn more about John DeMato and book your next branding photography follow the links below: Instagram: https://www.instagram.com/dematophoto/ Blog: https://www.johndemato.com/blog Website: https://www.johndemato.com/ The purpose of this podcast is to connect you, the listener, with new books, new mentors, and new resources that will help you achieve more and live better. Each and every episode will feature one of the world's top authors so that you know each and every time you tune-in, there is something valuable to learn. If you have any recommendations for guests, please DM them to us on Instagram. (www.instagram.com/bookthinkers) If you enjoyed this show, please consider leaving a review. It takes less than 60-seconds of your time, and really makes a difference when I am trying to land new guests. For more BookThinkers content, check out our Instagram or our website. Thank you for your time!

Speakernomics
How to Start a Speaking Business

Speakernomics

Play Episode Listen Later Jul 25, 2023 22:25


Get ready for another exciting episode of Speakernomics! While our host Robert Kennedy III attended Influence 2023, he used the opportunity to be around more than 1,000 professional speakers to find out how successful speakers would start their business right now if they were starting over. Tune in as John DeMato, Arel Moodie, Frank Kitchen, CSP, Alana Hill, Steve Bollar, Genie Snyder, and Dr. James Smith, Jr., CSP, share their insights on how you too can build a successful speaking business right in 2023. Answer our question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering the our question and we may use your recording on an upcoming episode of Speakernomics! Question: If you were beginning your speaking business today with the knowledge that you currently have, what advice would you give yourself? Learn more about your ad choices. Visit megaphone.fm/adchoices

Technically Speaking 🎤
How To Shoot Professional Looking Photos As A DIYer

Technically Speaking 🎤

Play Episode Listen Later Jun 6, 2023 29:54


Thought leadership, as an industry, in an undeniably glamorous one, and what better way to showcase your business than killer photos?   With the right photographer, your action and headshots can elevate your perception and make you stand out from the crowd. Plus, they're great to have on hand for social posts or media kits.   That said, for aspiring or new thought leaders, a professional photographer isn't always in the budget. Even so, you can still create killer photos by shooting them yourself.   To walk us through this process, we're joined by long-time photographer and the owner of DeMato Productions, John DeMato.   With years of industry experience, John's a master at using photography tools – professional or DIY – to create eye-catching, compelling photos that tell a story.   Here, he explains how you can do the same, starting with maximizing the photographic capabilities of your phone and ending with how to use the photos you produce.   In his words, "Even if you use your phone initially after you hire a professional photographer, it's still good to understand self-portraiture so that, when you're on stage, you have a way to ensure you're getting good shots."   So, whether you're a DIYer or getting ready to hire a pro, let's dive in!   Show Notes:   ✅ Want to learn more about John's work? Check out his website here: https://johndemato.com  

Thoughts That Rock
Ep 157 - HOW TO BRING OUT SOMEONE'S TRUE NATURE (w/ John DeMato)

Thoughts That Rock

Play Episode Listen Later May 29, 2023 42:44


Our guest this week to share 3 thoughts on this topic is former television producer and famed photographer, John DeMato, who is now a visual storytelling expert who photographs speakers, authors, trainers and consultants to create world-class, image assets that positions them as an authority in their space of expertise.    TOPIC:  How to Bring Out Someone's True Nature GUEST: John DeMato   THOUGHT #1 - Understand the Big Picture - Don't Get Lost in the Details THOUGHT #2 - Own Who You Are - Be Confidently & Authentically Your True Self THOUGHT #3 - Don't Take Yourself Too Seriously   CONNECT: Website: JohnDeMato.com Instagram: @thebookboudoir   JOHN DEMATO'S BIO: John DeMato is visual storytelling expert who photographs speakers, authors, trainers and consultants to create world-class, image assets that positions them as an authority in their space of expertise.  Through collaboration, strategy and execution, he sets clients up for success beyond the photo sessions by educating them on how to leverage their portraits, book images, virtual and live event photos across their online presence.  A former television producer, John has spent 22 years behind a camera, which greatly influences how he creates a valuable and magical experience for those he serves.    RESOURCES: Evergreen Podcast Network - EvergereenPodcasts.com Thoughts That Rock – ThoughtsThatRock.com Certified Rock Star - CertifiedRockStar.com Booky Call - https://www.bookycall.com Booky Call - Book Review App on Apple - Apps.Apple.com Booky Call - Book Review App on Google Play - Play.Google.Com  Service That Rocks: TCreate Unforgettable Experiences and Turn Customers into Fans (Jim Knight) - ServiceThatRocksBook.com Leadership That Rocks: Take Your Brand's Culture to Eleven and Amp Up Results (Jim Knight) - LeadershipThatRocksBook.com Culture That Rocks: How to Revolutionize Your Company's Culture (Jim Knight) – CultureThatRocks.com Black Sheep: Unleash the Extraordinary, Awe-Inspiring, Undiscovered You (Brant Menswar) - FindYourBlackSheep.com Rock ‘n Roll With It: Overcoming the Challenge of Change (Brant Menswar) – RocknRollWithIt.com Cannonball Kids' cancer – CannonballKidscancer.org Big Kettle Drum - BigKettleDrum.com Spectacle Photography (Show/Website Photos) – SpectaclePhoto.com Jeffrey Todd “JT” Keel (Show Music) - JT Keel Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Profitable Photographer
197: John DeMato - Photographing Entrepreneurs, Speakers, and Authors with Visual Storytelling

The Profitable Photographer

Play Episode Listen Later Mar 22, 2023 51:26


This week on The Profitable Photographer Podcast I'm so excited to welcome John DeMato, a visual storytelling expert that photographs speakers, authors, trainers and consultants to create world-class, image assets that position them as an authority In their space of expertise. By using collaboration, strategy and execution, he sets clients up for success beyond the photo sessions by educating them on how to leverage their portraits, book images, virtual and live event photos across their online presence. And what a fascinating conversation John and I had all about empowering, and creating a magical experience for those he serves! With 22 years of experience behind the camera as a former television producer, John knows exactly how important it is to create a valuable experience for his clients. This experience is built on using strategy to create consistent results for each client, capturing a visual variety of images during a session, and, surprisingly, thinking more like a marketer than a photographer. But, John didn't start his business intending to make headshots his specialty, he just happened to be doing them on the side. In fact, it took him a while to build his business. He built his business by focusing on 2 things: being intentional through communication and building relationships. In addition to focusing on communication, John is also very active in his social media world. John's strategy for creating consistent results starts with having a strategy call with each client. During that call, he focuses on 4 things: Getting to who they areFinding out where the resources areGetting to know their personalityBuilding rapport so the client feels comfortable with him. His end goal for each session is always the same: to think like a marketer more than a photographer, to serve his clients, and to be a collaborator with them. John's final words for us? It is a gift to make a living in photography and it is something that needs to be earned. Believe in yourselfWant to connect with John for more inspiration? You can find him here: johndemato.com/deliver-magicInstagram: @delivermagicinfo@johndemato.comwww.johndemato.comPhotography Business Coach Luci Dumas' Programs and Contact Info:lucidumascoaching.comluci@lucidumas.comhttps://www.instagram.com/theprofitablephotographer_pod/https://www.facebook.com/LuciDumasCoachinghttps://www.youtube.com/channel/UCut3Qk6t6Z2DUJYEYGSCfKA

Bokeh - The Photography Podcast
#612: How to Use Strategy Calls for a Better Client Experience - John DeMato

Bokeh - The Photography Podcast

Play Episode Listen Later Mar 14, 2023 47:14


In a world where taking a good picture is no longer a differentiator in photography business, creating an amazing client experience is more important than ever! On today's Bokeh Podcast episode, photographer John DeMato shares how he uses strategy calls to take client experience to the next level! The Bokeh Podcast is brought to you by Photographer's Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast. Show Notes: John's introduction (3:45) How does John run his business in order to minimize burnout? (5:05) What key business principle has enabled John to build his business? (9:00) How do client strategy calls help to create a great experience - prior to the session? (13:10) 1. Communicates care 2. Creates awareness as to what is needed What is the difference between a general pre-session call and a strategy call? (15:20) What are the 3 main categories of questions asked on the strategy calls? (20:40) 1. "Who are you?" questions 2. "Who do you serve?" 3. "How do you solve your client's problems?" How does John gracefully decline sessions if it isn't a good fit between him and the potential client? (25:06) How does John translate the information gleaned from the strategy call to how he runs the shoot? (37:35) How does John make his clients feel more comfortable both on the call and in the session? (40:15) Links: https://johndemato.com/deliver-magic https://instagram.com/dematophoto https://instagram.com/delivermagic https://www.hbo.com/branson

Conversations with Phil Gerbyshak - Aligning your mindset, skill set and tool set for peak performance

It's been said a picture is worth a thousand words. If you're a professional speaker, trainer, or consultant, I'd say a picture is worth a million dollars - if it's taken by the right person. That right person is John Demato - and today, I'm going to find out how he takes such great photos, how you can set up a home studio, and how you can leverage a great photographer to make yourself - ONE MILLION DOLLARS (read in the Dr. Evil voice). Bonus: Get a copy of John's free ebook at https://www.johndemato.com/personal-brand. ★ Support this podcast ★ This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit happyaf.substack.com/subscribe

Speakernomics
Visual Storytelling with John DeMato

Speakernomics

Play Episode Listen Later May 3, 2022 27:04


With all your experience and research on your topic, no one is questioning that you're an expert on speaking topic, but do you look like the expert? Do the photos on your website and social media demonstrate the authentic you and show that you are an expert? This week on Speakernomics we invited photographer John DeMato to explain why you need good photography for business, how to make sure you look authentic and a few tips on selecting the right photographer for you. Key Takeaways Do not put on a show, just be yourself Flattering photos are not the objective Who is John DeMato? John is a visual storytelling expert who works with other content experts to create their visual assets to ensure that they look like the authority that they are and that they're worth every penny that they're paid. Learn more about your ad choices. Visit megaphone.fm/adchoices

Evolution of Brand
How to Amplify Your Brand With Visual Storytelling with John DeMato

Evolution of Brand

Play Episode Listen Later May 3, 2022 43:45


Top 3 Takeaways From This Value-Packed Conversation:No matter what space or niche you exist in, you are in the business of building relationships. And powerful imagery can tell current and potential customers/clients who you are, who you serve, problems you solve, how you solve them, and why you do what you doWhile heavy emphasis is placed on video in today's digital world, eye-catching imagery remains equally as important. Even if a video is short-form, it takes longer to consume than a powerful imageIn order to have the best experience with a professional photographer, be sure you like them so you have rapport! If your photo sessions lack rapport, you won't be present and your images simply won't turn out the way you want. Photographers do more than just shoot pictures, so make sure you like who you're working with so they can bring the greatest images possible to life Click here for complete show notes  Episode 058 of Evolution of Brand is sponsored by Bonjoro! Discover how you can connect with leads, customers, and colleagues in a unique, dynamic, impactful way with personalized videos. Click here to learn more10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copyMUSIC CREDIT: "Victory" courtesy of purple-planet.com

Evolution of Brand
How to Amplify Your Brand With Visual Storytelling with John DeMato

Evolution of Brand

Play Episode Listen Later May 3, 2022 43:45


Top 3 Takeaways From This Value-Packed Conversation: No matter what space or niche you exist in, you are in the business of building relationships. And powerful imagery can tell current and potential customers/clients who you are, who you serve, problems you solve, how you solve them, and why you do what you do While heavy emphasis is placed on video in today's digital world, eye-catching imagery remains equally as important. Even if a video is short-form, it takes longer to consume than a powerful image In order to have the best experience with a professional photographer, be sure you like them so you have rapport! If your photo sessions lack rapport, you won't be present and your images simply won't turn out the way you want. Photographers do more than just shoot pictures, so make sure you like who you're working with so they can bring the greatest images possible to life  Click here for complete show notes   Episode 058 of Evolution of Brand is sponsored by Bonjoro! Discover how you can connect with leads, customers, and colleagues in a unique, dynamic, impactful way with personalized videos. Click here to learn more 10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy MUSIC CREDIT: "Victory" courtesy of purple-planet.com

LIFESTYLE SOLOPRENEUR | The podcast for entrepreneurs who put LIFESTYLE FIRST via passive online income, real estate investin
Interview with John DeMato, who has created a successful business photographing the world's greatest speakers, authors and creatives

LIFESTYLE SOLOPRENEUR | The podcast for entrepreneurs who put LIFESTYLE FIRST via passive online income, real estate investin

Play Episode Listen Later Mar 24, 2022 26:32


John DeMato is a visual storytelling expert who photographs speakers, authors, trainers and consultants to create world-class, image assets that positions them as an authority in their area of expertise. Through collaboration, strategy and execution, he sets clients up for success beyond the photo sessions by educating them on how to leverage their portraits, book images, virtual and live event photos across their online presence.

The Trusted Leader Show
Ep. 47: John DeMato on The Power Of Visual Storytelling

The Trusted Leader Show

Play Episode Listen Later Sep 14, 2021 26:52


In this episode, David sits down with John DeMato, Photographer and Visual Story Expert, to discuss the power of visual storytelling. Show Notes: http://trustedleadershow.com/ Buy David's NEW Book: https://www.trustedleaderbook.com/

Book of Experts
How To Tell Better Visual Stories - with John DeMato

Book of Experts

Play Episode Listen Later Aug 4, 2021 25:46


Today's guest expert is John DeMato from New York City. John helps authors, consultants, and other experts stop the scroll and inspire those they serve. How? By telling better visual stories. John is a photographer who can show you how to make your stories more revealing, relatable, and inspiring. Specifically, this means: - Show them what your day-to-day life looks like - Show them how the sausage is made - Show them at the height of your superpowers - Show them why you're the solution to their problems You can learn more about John at BookOfExperts.com or at: https://www.johndemato.com/

Business of Story
#315: How to Use Your Photo in Business Storytelling

Business of Story

Play Episode Listen Later Jul 12, 2021 48:57


John DeMato is a photographer and visual story expert who collaborates with speakers, trainers, consultants and other expert business owners to create image content that captures their audience's attention through artistry and emotion. Explore Park's free and premium story building tools including his new book, Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand: http://bit.ly/StorytellingTools Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit businessofstory.com to get in touch.  

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Technically Speaking 🎤
Visual Storytelling In A Virtual Era: The Ultimate Guide

Technically Speaking 🎤

Play Episode Listen Later Jun 29, 2021 27:38


In today's episode, we're talking with photographer and portrait expert, John DeMato. John is a branded lifestyle portrait, virtual/live event photographer who collaborates with speakers, trainers, consultants and other expert-based business owners to create an emotional connection with their audiences through persuasive visual storytelling. John isn't simply a photographer - he thinks like a marketer. And this part is critical. Listen to today's episode to find out why and learn how to leverage your photographer in a virtual era. Show Notes: ✅ Reach out to John and get your shots in order! You won't regret it: https://www.johndemato.com/ ✅ Check out John's Blog and learn more about visual storytelling: www.johndemato.com/personal-brand

Salon Owner Evo Revo Show
How To Take Amazing Photo's Of Your Clients And Guests

Salon Owner Evo Revo Show

Play Episode Listen Later Jun 29, 2021 27:02


Takeaways:03:13 - How John DeMato got started in the photography industry 05:03 - What details in the salon to look for when taking shots of your salon08:40 - John explains how to use different angles and shots to tell a story in your salon14:30 - The curse of being an expert in the salon industry and how it may be affecting your social media feed17:17 - Tips for getting the best interaction candid shots from a professional photographer 18:43 - The 3 angels you should be getting for the perfect candid shots21:50 - What shots to ask a photographer to get if you bring one into the salon 24:15 - The importance of telling the story of the salonQuotes:“All of these things are what paint the full picture in addition to the human part”(John DeMato)(07:22)“It gets very boring.. Another thing of hair, great”(Doug Campbell)(09:56)“Don't fall into the trap of doing the same thing every time, what are the elements that”(Doug Campbell)(11:20)“It should be the whole experience from start to finish” (Jason Everett)(14:30)“Don't be satisfied with one photo”(John DeMato)(18:20)“Having other people on your team to know to instinctively come over and grab some shots for you.”(Doug Campbell)(19:39)Links Mentioned:Website - https://highperformancesalon.comJoin our FREE FB Community - https://www.facebook.com/groups/113597492523494John DeMato - https://www.johndemato.com/siy-headshot

Keep Leading!™
KL111: Leading Behind the Lens

Keep Leading!™

Play Episode Listen Later Jun 18, 2021 30:35


KL111 John DeMato Photographer & Visual Story Expert Leading Behind the Lens Episode Summary When I signed a copy of my book for John DeMato, I said: "You make moments matter with your amazing work!" I later realized John displays a form of leadership I had not considered before—leadership behind his camera lens. I sat down with John to discuss why this often-overlooked form of leadership matters. Bio John DeMato is a branded lifestyle portrait + virtual photographer who collaborates with expert-based business owners to create an emotional connection with their audiences through persuasive visual storytelling. More than just a photographer, John sets his clients up for success beyond the portrait session by strategizing with them on how to best leverage their image content for every touchpoint across their online presence - website, social media, presentations, digital ads, blogs, etc. John spent more than 20 years working as a television producer for Maury, Yahoo, reality shows, and private corporate clients. John is a C-Suite Network Advisor and a Photography Sponsor for the NYC Chapter of the National Speakers Association. He also educates photographers on creating a memorable online presence as a guest contributor for several photography websites. Website https://www.johndemato.com/ LinkedIn https://www.linkedin.com/in/johndemato/ Twitter https://twitter.com/dematophoto   Facebook https://www.facebook.com/john.a.demato/   Instagram https://www.instagram.com/dematophoto/   Leadership Quote The best way to lead and influence others to get past what's holding them back? Show, don't tell. Subscribe, share and review on Apple Podcasts! https://podcasts.apple.com/us/podcast/keep-leading/id1461490512 Full Episode Transcripts and Detailed Guest Information www.KeepLeadingPodcast.com   Keep Leading LIVE (Live Recordings of the Keep Leading!® Podcast) www.KeepLeadingLive.com The Keep Leading!® podcast is for people passionate about leadership. It is dedicated to leadership development and insights. Join your host Eddie Turner, The Leadership Excelerator® as he speaks with accomplished leaders and people of influence across the globe as they share their journey to leadership excellence. Listen as they share leadership strategies, techniques, and insights. For more information visit https://eddieturnerllc.com or follow Eddie Turner on Twitter and Instagram at @eddieturnerjr. Like Eddie Turner LLC on Facebook. Connect with Eddie Turner on LinkedIn. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Speak to Scale Podcast
Ep 139 - Creating Connection and Credibility with Virtual Photography (ft. John DeMato)

The Speak to Scale Podcast

Play Episode Listen Later Apr 7, 2021 38:52


Are you capturing the energy, the engagement, and the emotion that we're bringing to our virtual presentations and sharing it with others who are not in the room? The best way to get booked to speak is to allow others to see what it's like to be an audience member. Whether that means watching the presentation, hearing from audience members, or seeing snippets of the presentation... capturing the energy, emotion, and impact of your presentation is key to becoming an in-demand speaker.   CLICK HERE for episode links, show notes, and more.  

The Business of Hearing
How To Tell Powerful Visual Stories Through Photos with John DeMato

The Business of Hearing

Play Episode Listen Later Mar 9, 2021 39:45


John DeMato is a branded lifestyle portrait, virtual/live event photographer who collaborates with speakers, trainers, consultants and other expert-based business owners to create an emotional connection with their audiences through persuasive visual storytelling. John isn't simply a photographer - he thinks like a marketer. He sets clients up for success beyond the photo sessions by educating them on how to best leverage their image content for every touchpoint across their online presence. A former television producer, John has over 20 years of production experience, and has been featured as a portrait photographer expert on several NBC Universal daytime shows. In this ‘Expert Interview' – Phil talks to John about the mistakes he sees people make with their photography, the opportunities missed as a result and how practices can visually punctuate their patient stories and experiences. Highlights: “Photos visually punctuate the sentiment of every single story you want to tell.” ‘What we're talking about here is an opportunity to merge the visual with the written word or the spoken word and bring them together to create a very impactful piece of content.” “Photos give you that quick zing, that pop and again, when paired correctly with the right type of story it really sends a lot of positive vibes.” “We need to capture these moments that matter.” There needs to be a real conscious effort at choosing the right photos that make sense with what you're sharing with your audience.” Visit John's website and subscribe to his blog – www.johndemato.com Find out more about how “Inner Circle” members are transforming their hearing care practice with the help of the Orange & Gray team: https://orange-gray.com/inner-circle/

Speaking Business podcast
John DeMato - Persuasive Visual Storytelling

Speaking Business podcast

Play Episode Listen Later Feb 2, 2021 24:30


My guest this week is a branded lifestyle portrait, virtual/live event photographer who collaborates with speakers, trainers, consultants and other expert-based business owners to create an emotional connection with their audiences through persuasive visual storytelling.  He is a photographer who thinks like a marketeer. He sets clients up for success beyond the photo sessions by educating them on how to best leverage their image content for every touchpoint across their online presence.   A former television producer, he has over 20 years of production experience, and has been featured as a portrait photographer expert on several NBC Universal daytime shows.   Please welcome my guest this week, John DeMato. Bio John DeMato is a branded lifestyle portrait, virtual/live event photographer who collaborates with speakers, trainers, consultants and other expert-based business owners to create an emotional connection with their audiences through persuasive visual storytelling. John isn’t simply a photographer - he thinks like a marketer. He sets clients up for success beyond the photo sessions by educating them on how to best leverage their image content for every touchpoint across their online presence. A former television producer, John has over 20 years of production experience, and has been featured as a portrait photographer expert on several NBC Universal daytime shows.  Recorded on: 26th January 2021 Links: More about Maria Franzoni Ltd Connect with Maria on LinkedIn Connect with Maria on FaceBook Connect with John DeMato More about London Speaker Bureau Connect with London Speaker Bureau on LinkedIn To book any of the speakers featured on the Speaking Business podcast, click here To book any of the speakers featured on the Speaking Business podcast, click here Listen here: Libsyn  Itunes  Stitcher Spotify

EdTech Speaks
014 with Lifestyle Portrait and Virtual Photographer, John DeMato

EdTech Speaks

Play Episode Listen Later Jan 26, 2021 37:48


Welcome to this week's episode of the EdTech Speaks podcast where we interview John DeMato. John is a man of many talents, but primarily he is a branded lifestyle portrait and virtual photographer who collaborates with speakers, trainers, and other expert-based business owners to create an emotional connection with their audiences through persuasive visual storytelling. More than a photographer, John sets his clients up for success beyond the photo sessions by coaching them on how to best leverage their image content for every touchpoint across their online presence. A former television producer, John has over 20 years of production experience and has been featured as a portrait photographer expert on several NBC Universal daytime shows. He also is a sponsor for the NYC chapter of the National Speakers Association and is a guest contributor for several photography trade magazines.His topics of expertise: Persuasive Visual Storytelling, Lifestyle Portrait Photography, Event Photography, Virtual PhotographyLearn more and connect with John here:https://www.facebook.com/john.a.demato/https://www.instagram.com/dematophotohttps://www.twitter.com/dematophotohttps://www.linkedin.com/in/johndemato/ Get bonus content on Patreon See acast.com/privacy for privacy and opt-out information.

The Wealthy Speaker Podcast – Jane Atkinson
Your Branded Image with John DeMato

The Wealthy Speaker Podcast – Jane Atkinson

Play Episode Listen Later Jan 14, 2021 25:40


Sharing your image on your website and social media has always been part of a successful speaking business.  It's the first step in getting people to know, like and trust you.  In the era of COVID, the big stage has been replaced by your home office.  On this episode of The Wealthy Speaker Show, we welcome professional photographer John DeMato to share his expertise and ideas to help make all of your images unforgettable! Are your images inspiring potential clients to connect?  If not, it may be time to visually recalibrate how you present yourself to those you serve. If your images aren't bringing in the business, you simply can't afford to miss this episode.  For access to FULL SHOW NOTES including links, visit https://www.speakerlauncher.com/category/podcasts/

Aesthetic Marketing Podcast
#92: Persuasive Visual Storytelling with John DeMato

Aesthetic Marketing Podcast

Play Episode Listen Later Jan 6, 2021 53:03


Visual Storytelling is one of the hottest topics right now in online marketing. Simply because it works.   Using visual elements such as video and still imagery to communicate your brand and sell your services through Story is so powerful because Story is how we learn.   Story allows us to communicate complex topics in a way that’s clear and memorable, which is why I’m excited to introduce my guest today on the podcast – John DeMato.   Not only has John been my photographer for my photoshoot but he’s also worked with many of my clients in addition to the authors, speakers, & influencers across a diverse spectrum of industries.   On today’s interview John shares with you how he tells his client’s Stories through photography, what clients should look for when choosing a photographer, & much more!

InnovaBuzz
John DeMato, The Power of Persuasive Visual Storytelling - InnovaBuzz 369

InnovaBuzz

Play Episode Listen Later Dec 22, 2020 58:55


In this episode, I’m really excited to have as my guest, John DeMato who is a branded lifestyle portrait and virtual photographer who collaborates with speakers, trainers, and other expert-based business owners to create an emotional connection with their audiences through persuasive visual storytelling. More than a photographer, John sets his clients up for success beyond the photo sessions by coaching them on how to best leverage their image content for every touchpoint across their online presence. A former television producer, John has over 20 years of production experience and has been featured as a portrait photographer expert on several NBC Universal daytime shows. In our discussion, John talked to me about: What makes a good visual story The strategy behind successful photographs that build an emotional connection with your dream clients Lighting tips for online meetings Listen to the podcast to learn more. Show Notes and Blog The Podcasts See omnystudio.com/listener for privacy information.

Access To Anyone with Michael Roderick
ATA253 - John DeMato: The Art of Persuasive Visual Storytelling (And Why It Matters)

Access To Anyone with Michael Roderick

Play Episode Listen Later Dec 10, 2020 40:11


After an intense moment in his life, John DeMato decided to switch gears completely and pursue his dreams of becoming a photographer. Today John is not only a master behind the lens, he's also the wizard behind the art of persuasive visual storytelling. In today's episode, he reveals why building visual connections between you and your audience is the key to telling a meaningful story and growing a business.

10-Minute Mentor with Rich Perry
Position Yourself as an Authority Through Visual Storytelling with John DeMato

10-Minute Mentor with Rich Perry

Play Episode Listen Later Dec 9, 2020 11:00


It’s a noisy online landscape for speakers, trainers, consultants and other expert based business owners to get in front of those they serve, so high-quality images (portraits, headshots, lifestyle photos + virtual photos) help inspire your potential clients to stop the scroll and check out what you have to say. [About] John DeMato is a branded lifestyle portrait, virtual/live event photographer who collaborates with speakers, trainers, consultants and other expert-based business owners to create an emotional connection with their audiences through persuasive visual storytelling. John isn’t simply a photographer - he thinks like a marketer. He sets clients up for success beyond the photo sessions by educating them on how to best leverage their image content for every touchpoint across their online presence. A former television producer, John has over 20 years of production experience, and has been featured as a portrait photographer expert on several NBC Universal daytime shows. [10-Minute Challenge] Headshot image assessment [Connect]  https://www.johndemato.com https://www.facebook.com/john.a.demato/ https://www.linkedin.com/in/johndemato/ Like what you hear and want more free coaching tools? Go to: www.RichPerry.com   

Thrive LOUD with Lou Diamond
534: "RECOVER...REFOCUS"

Thrive LOUD with Lou Diamond

Play Episode Listen Later Nov 5, 2020 29:24


Like many of us, John DeMato has had a unique 2020. From a busy slate of client business - to a shut down - to contracting COVID-19 - to fighting through the virus - to picking up his camera and changing the way he works and how we now think about virtual events --> John has done MORE than just pivot his business. Listen to this episode pulled from his appearance on THRIVE LOUD LIVE as Visual Storyteller / NYC Lifestyle Portrait, Event & Virtual Photographer John DeMato catches up with Lou Diamond. *** CONNECT TO LOU DIAMOND: www.loudiamond.net SUBSCRIBE TO THRIVELOUD: www.thriveloud.com/podcast  

The Speaking Show
198: You Look Amazing!

The Speaking Show

Play Episode Listen Later Oct 13, 2020 31:10


John DeMato is a branded lifestyle portrait and virtual photographer who collaborates with speakers, trainers, consultants, and other expert-based business owners to create an emotional connection with their audiences through persuasive visual storytelling.   John talks about the role of photography in branding and marketing that goes beyond the vanity aspect! He also talks about his experience in television production and shifting to virtual photo shoots!

Over a Pint
Over A Pint with John DeMato

Over a Pint

Play Episode Listen Later Oct 5, 2020 51:48


For this Over A Pint, Andrew heads outside of the real estate industry and sat down with John DeMato, a branded lifestyle portrait photographer. When the pandemic hit, John quickly pivoted to virtual photography while he himself was sick with the virus. “Images help build relationships. You need to have a balance between being a super hero and being relatable.” John talks about creating a balance between content that positions the client as the authority in the space of their expertise. A combination of powerful images whether in person or online and mixing that with a look behind-the-scenes. Showing your day-to-day and process into becoming that industry authority. Watch this episode to find out more on content strategy! Want to connect with John? Visit https://www.johndemato.com/

The Know Like & Trust Show with Britney Gardner: Authentic Automated Marketing
Business Shifts Case Study #104 with John DeMato

The Know Like & Trust Show with Britney Gardner: Authentic Automated Marketing

Play Episode Listen Later Aug 31, 2020 21:15


    John DeMato, fellow brand photographer, went from photographing speakers and consultants to suffering from Covid-19 symptoms and having no work overnight. On a whim he picked up his camera and created a new product that works in the socially-distanced pandemic era and he'll continue to offer when the business world shifts again. TOPICS […] The post Business Shifts Case Study #104 with John DeMato appeared first on Brand Strategist & Content Strategy | Britney Gardner.

Show Your Business Who's Boss
EP 17: John DeMato – Persuasive Visual Story, Pivoting During COVID, and Capturing the Magic Shot

Show Your Business Who's Boss

Play Episode Listen Later Aug 20, 2020 62:46


Do the photos of you online represent the best you? Are they representing you like a true expert? Do they let your personality shine through or are they a little stiff? It’s not uncommon for business owners to grab a camera and have their friends take a few shots for their website or simply open selfie mode on their iPhone and upload the best of the shots to their social media accounts. These kinds of pictures do the trick—but, as you’ll hear today, having a persuasive and cohesive visual strategy across all your online channels takes more than a nice photo or two. On today’s episode, I’m excited to introduce branded lifestyle portrait and virtual photographer, John Demato. John collaborates with speakers, trainers, and other expert-based business owners to create an emotional connection with their audience through persuasive visual storytelling. John helped me get over my fear of the camera and has shot most of the photos of me online, including my book cover. And as you’ll hear in the episode, I cannot tell you how powerful it was for my brand to get a library full of branded lifestyle photos and how quickly it helped me level up in the eye of my audience. Tune into this episode to hear: How John successfully pivoted his in-person photography business to virtual during COVID What really needs to happen between you and your photographer if you want that MAGIC shot that connects with your audience What you need to do if you want to turn your passion, in photography or otherwise, into a sustainable and fulfilling business Learn more about John DeMato: johndemato.com Connect with John on LinkedIn Connect with John on Facebook The Persuasive Expert Photo Program Persuasive Visual Storytelling Guide for free   Learn more about Pia: The Show Your Business Who's Boss Crash Course Start reading the first chapter of my book piasilva.com  

Show Your Business Who's Boss
EP 17: Persuasive Visual Story, Pivoting During COVID, and Capturing the Magic Shot with John DeMato

Show Your Business Who's Boss

Play Episode Listen Later Aug 20, 2020 62:46


Do the photos of you online represent the best you? Are they representing you like a true expert? Do they let your personality shine through or are they a little stiff? It’s not uncommon for business owners to grab a camera and have their friends take a few shots for their website or simply open selfie mode on their iPhone and upload the best of the shots to their social media accounts. These kinds of pictures do the trick—but, as you’ll hear today, having a persuasive and cohesive visual strategy across all your online channels takes more than a nice photo or two. On today’s episode, I’m excited to introduce branded lifestyle portrait and virtual photographer, John Demato. John collaborates with speakers, trainers, and other expert-based business owners to create an emotional connection with their audience through persuasive visual storytelling. John helped me get over my fear of the camera and has shot most of the photos of me online, including my book cover. And as you’ll hear in the episode, I cannot tell you how powerful it was for my brand to get a library full of branded lifestyle photos and how quickly it helped me level up in the eye of my audience. Tune into this episode to hear: How John successfully pivoted his in-person photography business to virtual during COVID What really needs to happen between you and your photographer if you want that MAGIC shot that connects with your audience What you need to do if you want to turn your passion, in photography or otherwise, into a sustainable and fulfilling business Learn more about John DeMato: johndemato.com Connect with John on LinkedIn Connect with John on Facebook The Persuasive Expert Photo Program Persuasive Visual Storytelling Guide for free Learn more about Pia: The Show Your Business Who's Boss Crash Course Start reading the first chapter of my book piasilva.com

Personal Branding for Photographers
007 - Personal branding for Photographers with John DeMato

Personal Branding for Photographers

Play Episode Listen Later Aug 17, 2020 55:14


Today's guest is John DeMato. Although it’s been an interesting road getting to this point in his life where he owns his own lifestyle portrait and virtual photography business, He's happy he arrived, :)He helps identify and capture moments that matter in his clients’ lives and businesses in order to create an emotional with those they serve.John is more than just a dude who pushes a shutter button for a living, he sets his clients up for success beyond the portrait session by educating them on how to best leverage their image content for their websites, social channels, bios, publications, presentations, advertisements and various other needs - you know, the fancy stuff, :)He serves this community because he's inspired by those who help others.As a former television producer, John has over 20 years of production experience, and has been featured as a lifestyle photography expert on several NBC Universal daytime talk and reality shows. He translated these experiences to the storytelling strategy work he does with his clients, as well as putting together his own brand.Learn more about John here:InstagramWebsiteLinkedInFacebookTwitterMaurice Jager talks to photographers and entrepreneurs about personal branding as a photographer and through photography.The podcast covers real stories and experiences from industry leaders, seasoned and up and coming photographers.Maurice is the author of the book 'Personal branding for photographers'. His approach to building his photography business made him become one of the most sought after headshot- and portrait photographers, a public speaker for both photographers and entrepreneurs and sponsored by leading brands in the photography industry.Make sure to SUBSCRIBE

SpeakersU Podcast with James Taylor
SL069: Top Virtual Keynote Speaker Photography

SpeakersU Podcast with James Taylor

Play Episode Listen Later Jul 2, 2020 33:51


Top Virtual Keynote Speaker Photography James Taylor interviews John DeMato who specialises in portrait, event and headshot photography for top virtual keynote speakers. In today's episode John DeMato talks about Top Virtual Keynote Speaker Photography. John DeMato is a portrait and virtual photographer who serves speakers, authors and expert-based business owners to create persuasive visual storytelling that motivates their audiences to care, connect and take action. What we cover: Shooting photos of virtual keynote speakers including Sylvie Di Giusto, Phil M. Jones, Vinh Gianh and Ty Bennett. National Speakers Association Creating an experience Pre-session strategy call for virtual keynote speakers Virtual speaker wordrobes The challenges of green screen spill Photographing 80 virtual events DSLR vs Webcam Working with the camera Tools: Google Drive Book: Badass Your Brand by Pia Silva   Please SUBSCRIBE ►http://bit.ly/JTme-ytsub ♥️ Your Support Appreciated! If you enjoyed the show, please rate it on YouTube, iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show. SUBSCRIBE TO THE SHOW Apple: http://bit.ly/TSL-apple Libsyn: http://bit.ly/TSL-libsyn Spotify: http://bit.ly/TSL-spotify Android: http://bit.ly/TSL-android Stitcher: http://bit.ly/TSL-stitcher CTA link: https://speakersu.com/the-speakers-life/ FOLLOW ME: Website: https://speakersu.com LinkedIn: http://bit.ly/JTme-linkedin Instagram: http://bit.ly/JTme-ig Twitter: http://bit.ly/JTme-twitter Facebook Group: http://bit.ly/IS-fbgroup Read full transcript at https://speakersu.com/top-virtual-keynote-speaker-photography-sl069/ James Taylor Hey there, it's James Taylor and I'm delighted today to have on the show John DeMato. John DeMato is a portrait and virtual photographer who serve speakers, authors and expert based business owners to create persuasive visual storytelling that motivates their audiences to care, connect and take action. I am a huge fan of john and his work, as are many of many top speakers from all over the world. And I'm really excited to have him on today to talk about the work that he does and how he basically helps other speakers tell better stories about ourselves and what and what we what we actually do is living. So john, welcome onto the show. John DeMato Thank you for having me, James. Always a pleasure talking to you, my friends. So James Taylor shame is a what's happening in your world at the moment. John DeMato Well, uh, despite the fact that the world's been a little upside down and sideways, we've been managing to figure some things out and kind of roll with the punches. My lifestyle portrait business took a bit of a header over the past couple of months and fortunately, I was able to spark some inspiration and create something that still allows me to be useful and serve the speakers that I work with. So I'm very fortunate for that. James Taylor That unit you and I met I think it was 2018 I'm gonna say 2017 2018 when we did a shoot together in New York City, I been working there and then I I reached out to you, I can't remember there was no speaker. I think it told me about you, maybe Geoffrey shore, and we got together and I was you know, I'm used to like doing photo shoots and speaker with with photographers, and you get maybe three, or maybe four usable shots from from a day. I was blown away. I mean, I think in the shoot that we did, we almost had like 100 shots or something. It was incredible. And that's kind of what you're known for in terms of your portrait work with photographers is just basically creating enough content content for them to use over the course of a year. John DeMato Yeah, yeah. I mean, the fact is, is that a speaker's life, you know, although many of us are grounded now. But despite that, you know, when things are normal travel, you're busy, you have multiple tentacles to your business, you don't have a lot of time to continuously invest. So it's important that when you do get in front of the camera, how many ever times you do that you maximize that value by getting as much out of it as you can. James Taylor And I think after we did that, I started seeing your work because you have a style, you know, in terms of photographer, and I thought, Oh, that looks like John's work. Oh, that looks like you know, there were there was there was something about it, there's, there's a certain thing with lighting and a certain kind of feel and emotion as well. So tell tell us about some of the speakers that you've worked with many, many, many of them, we would actually know ourselves. John DeMato Yeah. Well, I've been fortunate enough to be interested. Do the into the speaker community through people such as yourself and Sylvia, did you so she introduced me to the National Speakers Association here in the United States and that pretty much opened the door to me to meet a lot of amazing speakers like her and Phil Jones is also a an amazing human being and a great clients. I've worked with other people, like just pet it also within the community. I've also done a lot of virtual work recently with some other speakers such as Vin Jang, and Aaron Kane, Ty Bennett, people that just really blow me away in terms of their presentation and it just makes my life easier photographing them because they're so awesome at what they do. James Taylor So I'm not very good at it because I was having a conversation with a speaker the other day and I said, You've got to the speaker had made a real pivot from doing a lot of in person keynotes all around the world and suddenly, like many of us can stuck at home. And they're doing lots of virtual keynotes, lots of virtual workshops as well. I solicit you've got to have a conversation with john and work with john, to get a visual representation of what you're doing. I mean, he's at the moment he's doing like little screenshots and, and I think maybe using little clips of things didn't look great. So I was trying to explain to him what you do when it comes to the virtual so we all know that the kind of photoshoots that speakers we get, you know about speaking on stages or, or you know, in some kind in our offices or whatever. But describe that the virtual thing. First of all, tell us how did it come about? How did that first gig come from, for being a virtual photographer? And then tell us about when you start having conversations with speakers? what they see how you describe what you do, John DeMato right? Well, the reason that it was even born in the first place was because I was I was sick. I was getting over Coronavirus. I wasn't feeling great. I hadn't picked up the camera in about four weeks. And the NSA, New York City chapter was putting on its first virtual event. And quite frankly, I wanted to feel useful in a little bit more like myself. So I just picked up the camera and I was in my office watching the presentation, Jill shuffle bind was speaking at the time. And I'm like, you know what, let me get a couple shots to Jill just for the hell of it. And I snapped the couple I looked at the camera the back of the camera, I'm like, wow, these these actually don't suck as much as I am and so I decided to shoot the entire program. And I think Chad highness was on that one. There was a couple of other there was another speaker I think I don't hundred percent remember, but either way, I shot the whole program. And the next day, I've wanted to again feel like kinda like myself, so I decided to write a social post, which I hadn't done in weeks. I put it out. And the next thing you know, I got a ton of reaction from a lot of speakers. And I thought to myself, this might be something. And from that I kind of consulted with some other speakers just pet it was actually one of them. She was one of the first ones I want to talk to about this. And she gave me some ideas on what would be important for speakers to have why these photos are important. And the biggest takeaway from that conversation was, it's about creating image content that speakers can share with meeting planners and organization heads and people who book keynotes or facilitators of any type. And basically what they want to see is the experience that the speaker will create for their audience. And that's how the whole thing was born. And then that's how the whole thing kind of steamrolled and developed from there. And the way that I present it to speakers when I talk to them is about the experience, but it's also the reality of your situation right now, if you're migrating to online and doing virtual presentations, these photos serve the same exact functions as your branded lifestyle portraits, and your live event stuff. Because this is what your business is now and to a certain extent to the future when people, you know, keep this within their repertoire. But either way, the point being is that you need to put out photos that represent who you are and who you serve, and why you do what you do and still have that expression and still have that artistry and still have that ability to capture your audience's attention. James Taylor I think the interesting thing about you as well is something we've worked together, we can start off talking about like brand, you know, what you want the brand to say what there's a whole series of quite strategic decisions being made along the way as we were kind of going back and forth, which is not frankly You know we've all been in this if you had to do photo shoots you you can turn up the photographer okay stand there maybe change that shirt and but you can have i do i think you call them as a strategy calls or I don't what you call those, those discussions you go into with the speaker or the thought leader, where you really start to kind of drill into like, What are you trying to say? What is the story that you're trying to say with images? Yeah, John DeMato yeah, it's a precession strategy calling it manifests itself in different ways depending upon how I work with a particular client and from where they're coming from in terms of what service they work with me on but But the main point to all of that is there is no show up and shoot or even with virtual there is no here's the zoom link and go make it happen. There is lengthy conversation beforehand because I need to know who you are in order to know what types of expressions I need to capture on your face. What level of artistry I need to include into these photos and how interesting they need to be based on, you know, the the quirks that make you you and yeah, wardrobe is important. By the way, it's not it's not something that should be dismissed. But it is. It is one piece of the puzzle much like vanity overall is a piece of the puzzle. We need you to look good. But that's not the most important part. That's a foundational element. That's a given not a goal. The goal is to create an image content that will visually punctuate the sentiment of every single story you want to share, whether it's the copy on your website, whether it's social posts, blog posts, whether it's a slide in your presentation of a photo for your book, whatever the case may be, whatever, wherever you put your story, your message, your insights part of your framework, you need to have image content that will punctuate visually that sentiment in order to drive people to get people's attention. So that they care, connect, and ultimately take action with you. James Taylor Now you have an interesting role in doing that, because you work with so many different thought leaders and speakers and you're, you're inside of those, whether it's the zoom webinars, or those online conferences, virtual conferences that are going on, as well. So you're also seeing probably from a from a photography standpoint, and from an audio standpoint, what looks good on the in the camera, and I'm gonna put my hand up here, I'm not a big fan of green screen. And, and I love it for certain things. By I feel there's a real danger that we've got so focused on the tech stuff that we've put the aesthetic out of the window a little bit, or you can feel jarring at times if it was being it's being used for just the sake of using it. So from your perspective, as someone who has to shoot these, these sessions, what are you finding is working with Once you take those shots, you can look back and think, ah, this is interesting, these kind of backgrounds or this kind of setting or, or this type of setup what what's working for you? John DeMato Well, well, from my vantage point green, the virtual background can either be really cool when it's lit well, and there's separation between the speaker and the background so that there's no, there's no spill of the green screen on the person. So they look like the Incredible Hulk, which I've seen a million times or when they move their arms. It's not lit well, so anytime they move their arms, you can see the aliasing around their arms, and you could see where they're what the actual background looks like. So that looks crazy. And it is jarring and you're right. So it's a dicey proposition if you don't really have the proper lighting to do it. But what has worked, I mean, I've seen over 80 of these events, and I've seen some amazing stuff and a lot of it is that simple. As dressing up your office decluttering the background behind your head, creating contrast between what you're wearing and what the color of your background is so that you pop off the background. The bookshelf thing is great. A clean wall is great. I mean, I've seen people just use plain blue walls or plain blue seamless paper or plain white, seamless paper. I've seen people go all the way above and beyond with neon and colors and digital writing boards and all of this stuff. But the most important thing to keep in mind is that what you want to do as a speaker is stand out in the frame 100% of the time, which means whatever you do in that background needs to support that ultimate goal. Because at the end of the day, if it's just you talking about the lighting on your face is clean. You look good. There's no any weird distraction That's the most important thing, start from there and then build out. James Taylor And then what about, you know, obviously, many of the speakers, they're using webcams, some of them may have nice kind of DSLR, high quality kind of cameras with nice lenses that they're using to get little bit of depth of field as well. If someone's just kind of starting on this process, and they're doing more presentations, and they know, let's say they're gonna be working with you, and in a month's time on a project, any advice you would give them in terms of the technical at the camera that they use, for example? John DeMato Yeah, sure. Jeff Shaw, Phil Jones, they use DSLRs. It looks great. I saw them prior to using it and the quality differences definitely there. But what I would say is this, don't invest. If you're going to do virtual photos, don't invest in the technology. It's just for the photos. It's not worth it. If this is something that is bigger. That eye you know, you want to present yourself with a little higher resolution with a little depth of field you know or blurry background as you guys say with the blurry background. Yeah, yeah, I'll simplify. Yeah. So if you want if you want the blurry background, you know, then you then and you plan on being on getting paid speaking virtual gigs, yeah, I'll give you the tips. You know, I'll give you the, the HDMI cable you need the DSLR camera that works best in auto and how to frame it and what to frame out and all of that jazz and I go over that with some of the speakers prior to I've had several of those kind of sessions but here's the thing, if it's not that big of a deal for you, and you maybe just want to upgrade to say a couple hundred dollar Logitech that's cool to the point is this. You just need to feel comfortable about the way you're presenting yourself. And then however that looks, that's when you call someone like me to photograph you. Yeah, that's one. James Taylor Yeah, it was interesting. I mean, I remember when I was done, we obviously I've been doing the virtual thing for cloud too many years. But I remember when we started doing things while I was using more multi cameras, I just knew I wanted to have a little bit more movement and just, you know, make it more especially the longer sessions. I liked having like maybe three cameras, I could go between a wide shot and an up close and maybe something or even an overhead shot. Yeah. Yeah. And, and I was thinking, God, this is gonna cost me a fortune here. I buy like three digit DSLR you know, I only had one DSLR but let's say I get another. They were like 1500 dollars or $2,000. By the time you had lenses, and in the end, I had a conversation with one of my speakers. You remembers Tom, Tom lightning, and he's even a lot of video stuff in the past. And he gave me a great little tip. You know, this is a kind of hackers tip. He said, go on to eBay and buy two cameras like a handycam cameras that like almost the prosumer versions, like five years ago, they would have been the top cameras. And he said, you can get them, you get like three of them for like a couple hundred bucks. And just get them like color and color match them and things or something can give you that without having to spend an absolute fortune, and have your one main nice establishing shot with all the depth of field stuff. He said, but a lot of the things that we do, we don't need a big, you know, fuzzy backgrounds or depth of field, because of the rooms that we're shooting in a lot of times when we're doing virtual. John DeMato Yeah, if you're doing if you're doing a solid background, the narrow depth of field with the blurry background, it's some consequence, you're not going to see it, it's gonna be useless. In fact, it'll it'll cause problems potentially with the focus on you as you're talking. Yeah, but in terms of the multi camera, I mean, the thing about the multi camera that I've seen that's been very successful is a getting back to the technical piece, just make sure that the two that you buy are in fact the same because when you switch between three that are all completely different, it's going to look weird and all the matching in the world isn't going to match, just FYI. And if if one of those chips in one of those sensors is older than the other, you might have to work harder to match those two. Just keep that in mind. I think that's a good point. James Taylor I had that with what I was trying to figure out between I use ECAM and also an ATM switcher for switching and for the email I figured you know what would be because I couldn't get one of the lenses just to match and it always looked off and actually thought you know, I'm going to try and do I'm going to try and make that lens black and white and I'm going to strip all the color from and so I'm not going to try and make it look the same thing. And I kind of experimented with that and I almost going to use it now as my at the side camera like when I'm kind of talking off camera like it's like a like a TV now because you obviously your bank For the people that don't know, you worked in TV for many years as well. So some of the stuff you've maybe done in the past is now coming probably pretty useful for you as well. John DeMato Well, while having these conversations with people now that now I get to dust off the producing skills, yeah. And here, but here's the thing, though, with that multi camera where I was getting pointing to before was the fact that when you have multi cameras, yes, doing what you do, when you change the vantage point on you from wide to medium to close to three shots or overhead, it creates that visual variety that you want, and that impulse of people getting bored gets lost when you switch switch switch, that's great. But one of the most effective things that I've seen a lot of folks do a multi cam is to they'll have a sitting, they'll have a sitting camera whether whether in front of the just sitting and talking, maybe sharing slides, then they'll cut to a second camera that has a flip chart. You know James Taylor This Vin, I think Vin does that Vin Jang John DeMato yeah Vin Vin does that yes. And also Clint Pulver did that the other day. He had a he had a, I think it was three cameras. He had one where he was standing in front of a backdrop. The second one was on his, he's a drummer. So he had one on his drum kit straight on. And then he had an overhead that was straight down on the drum kit. And it's just, I mean, listen, like I said, you don't have to start off with like, you know, bells, whistles, confetti, all this crazy stuff. The fact is, is that you just need to look like a badass and confident and know what your stuff and then you start from there and build out. But there's a lot of flexibility with multicam. James Taylor And I think one thing that's interesting getting going where we're kind of starting to move from, you know, from us being a speaker on stage where you had that quite a big canvas to work on. So your body movements are much larger generally, than when you come to a studio In a small camera, they're all those little small facial movements like it's like going from being a theatre actor to a film or TV actor, where you suddenly have to go like slightly kind of smaller and more more focused. I remember working with actors some actors before, and they might have a three cam, three cameras in the room shooting a scene. And and it's, I would say this especially the case of female actors, is they would know exactly what lens was on a certain camera. And they knew which lens worked particularly well for them for certain close ups. Oh, is that the such and such camera is that such a such lens, because they knew they had enough. And I'm almost thinking now for other speakers as we have to get. Obviously we're in we're in version 1.0 of this just now. I can see very quickly getting to the stage where speakers not only know like how to do it on stage and that way, but how to use some of those devices that an actor would use and playing with the camera and having a conversation and treating that how that camera was like your best friend. As well, John DeMato yes, that's a very good point. And it's something that I've had to actually coach through some of the stuff that I'm doing not not the real in person real audience events, but the stage events that I photographed with clients a lot. And it it really starts with this number one are what are you presenting? Is this a keynote to an audience? Is this a webinar where you're just basically talking to yourself record pre recording it and sharing it? Is it a mastermind group where it's more of a conversation, hotseat kind of thing, those that dictates immediately what you need, how you need to play with the camera. Because if it's if it's like a mastermind conversation thing, just be yourself just be normal. But if it's something that's going to be in front of an audience whether or a live audience watching in or an audience that's going to watch this purchase it or sign up for it or whatever. You need to be on. And a lot of the times when I work with clients to do their full screen speaker shots, you know, and there's nobody here and it's just us. I in fact, I did this yesterday, I prompt my clients to pull up sections of their keynote, and to be cognizant of the fact that your body language still matters. Even if you're sitting. Yeah, you need to move those hands, you need to move that face, you need those pauses, I need to see all of those things. Because again, as I said earlier, these photos are a representation of what your business looks like right now. And you need to do the same exact things as if you were in front of a room of 700 people. James Taylor Now I'm conscious that because this is a audio podcast, people can actually see your work. So we're gonna have links in here as well, but to take us through, let's say if I'm someone listening to this just now, they're a speaker, maybe they've got an upcoming keynote or they're giving a workshop and they really want to use that to be able to do a photo shoot photo shoot Photoshop, or maybe they've got some really want to start promoting their virtual but you don't really need to maybe almost like fake it till you make it and do it do a live type of shoot. Take us through the process of when you work with a speaker, where does it? Where does it start? And what are the stages that you generally go through and speaking? John DeMato Well, the first step is I just admit, yeah, this is weird. It's gonna be weird. And it's not the same as doing it live. But it's important. We go, we talk, I, the first part of the strategy that I have with a client is I start with, you know, what, what are they trying to do with these things? Are they just looking to create a landing page and just let people know, hey, speaker, bureau person, hey, meeting planner, this is what I do. And that said, or are they looking to dive a little deeper and create a social strategy? If they're looking to create a social strategy, then we get a little more meaty. Basically what I want to know is, what are the types of presentations that they do is that is the audience usually locked out or brought into these things because that will dictate Whether or not I shoot the Brady Bunch shots, the gallery view all the faces the collection, because my goal in the strategy calls is to kind of identify the key elements in their presentation, whether it's audience, are they using slides? Are they doing live drawings using a tablet? Today? How many cameras do they have? What are the Today's a flip chart, I'm trying to figure out what that presentation looks like so that I make sure that I capture images, fullscreen speaker, speaker with the filmstrip of people on the side filmstrip of the people on the top the audience if the audience is available, and side by side mode with the speaker or the tablet live drawing while they're working. Because my goal much like the branded lifestyle portrait photos or the live event stuff that shoot is to capture that visual variety because we want to be able to sustain them for you know other a sizable amount of time with images of the same event, but from different vantage points, because that's when once I have the elements on their end of what their presentation looks like, if there's an audience, all those things, that's when I take my laptop, get my folding table roll around on the floor and shoot them in different parts of my apartment. James Taylor And that's actually important because I think it'd be quite easy to say, Okay, well, so you just take take photos of the Zoom Room or something. John DeMato But yeah, James Taylor but actually the device, let's say iPad, talk about actually the room this the spacing in which you shoot that because I think it's really important cuz for me as I'm not a speaker, if I'm a client or event professional, and I'm looking at that is suddenly has a more realistic feel. I feel I can imagine myself, you know, so I'm saying this is a vegan now but sell the sizzle, not the steak. It feels like it feels real. Feels like, Oh, I can imagine myself watching that presentation. So you could just briefly describe because you went through that very quickly, like in filming different parts of your room. What in your apartment? Why is that important? John DeMato It's, well, it harkens. Well, first of all, you just confirmed what I had said earlier. It's about creating image content that illustrates the experience the viewer would feel if they were tuning in to your presentation at home. Right? So for me, at first, when I first shot those initial shots for NSA, my camera, my computer was tethered to my my office on the desk just the way I work, there was nothing and then the thought of experience, experience experience create the experience Well, they're not going to just watch it on that that's why I include my windows and and my French doors and you know the blinds and shooting on different surfaces and all of that kind of stuff because what that does is it creates that whole vibe, that kind of the scenario. And also, instead of just shooting it against like a white wall or a gray wall, which I could also do, that's not as interesting yet, but when you incorporate outside elements, it adds dimensionality and artistry to the images that captures people's attention. And by the way, it's because of this virtual session that I think I have the most famous apartment in the speaker community now. So many people's photos. James Taylor Well, at some some point, I'm going to come and hang out with you. I think the last time we were together, I think we possibly broke a few laws in terms of when we were doing that in person photo shoot of. John DeMato Yeah, private property. Yeah. Credit property. Yes. Yes. We're fine. We finally the photos are James Taylor so fantastic. So so people, obviously, and it's difficult with it with obviously a podcast interview like this, to really get across what these things look like. So please, we're gonna have a link CEUs people head over to your site and can see what you do. But before we can talk about that Usually a question I asked all of the speakers isn't normally speakers that we have on the show is I asked them what's in their speaker bag? What isn't that bag that they carry with them to all of their speaking engagements. So your your bag, you know, when we get back to doing live events again, it's going to be a little bit different. So what is in that bag of tricks that you take with you apart from obviously your one movie camera and lens, what the other things that you take with you that maybe speakers don't necessarily think about? John DeMato I can't wait to get back to live events. So my mic, my bag actually has two camera bodies for lenses. And I think now we're going to be That's going to be in my bag now moving forward. When James Taylor And what about resources or apps or tools are there any in terms of your we have Really can talk about your your mobile kind of creative process in your own role as a creative a thought leader. But are there any online resources or tools or apps that you find particularly useful for the creative work that you did? John DeMato The app that I live in? Well first of all, Google Drive is my that's it's my lifeblood, I work off my phone with it. I work off my Chromebook, my laptop, it has everything. Another app that I have found to be extremely useful is my notebook app. That's the one where I write down idea nuggets that popped into my mind throughout various times of the day. And that one really helps kind of fuel my creativity because when I'm in the mood to write something or find I'm working out a an idea for adding to my services, I just jot it down in there. And then when I'm ready to actually entertain the thought of taking action on it, I go right to that app. James Taylor So is that is that Just the one that comes with the phone like the iPhone Oh, John DeMato no, no, no, it's, it's, it's an outside app that you pay for. It has interesting ways to chapter and Chronicle stuff. And it's, it's more flexible than the regular one on the iPhone. James Taylor And then, if you were to recommend, you know, our listeners just now, obviously, most most of our speakers, but we kind of touched on a little bit in terms of thinking about branding about visual identity, visual storytelling as well. If you can recommend maybe one book to our listeners that can maybe just kind of help them. Think about their brand, you know, visually, it could be a booking of photography, or it could be just a book that's just gonna like maybe take their mind in a different place. In terms of visuals, what would that book be? John DeMato You know, I would probably say the one the one that started at all for me and the young woman that helped me with my niche and discovering this whole, this whole thing. It's bad A brand by Pierre Silva. Um, it's it. She doesn't talk necessarily about visuals, but the way that she talks about brands. It Well, there is a section on on photography. But the point is, is that that book really gets you thinking about putting yourself out there in a unique way and the colorful way she presents herself she's New Yorker. So it really it helps kind of help you see where you are and where you want to go. And from all that good things come, James Taylor and I'm suddenly remembered it was clear that is how I first learned about your work. You did amazing shot over. I can see it now. She's wearing a red top. She has quite a John DeMato stress like James Taylor yes. Yeah. And it was such an iconic type of shot. I thought he answered on the interview that I did for my creative life. I said, Who was that photographer, I want to work with that photographer. And that's how your name came up. So that's when it all kind of coming back round to things. Full Circle, John DeMato we made it. What we made came James Taylor back around the other end as well. JOHN, let's imagine you woke up tomorrow morning, a New York City there, and you have to start from scratch. So you've got all the tools, your trade, all the knowledge that you've acquired over the years, but I'm gonna take away your address book, you know, no one, no one knows you. What would you do? How would you restart things? John DeMato Well, I would probably start to listen, I would go on LinkedIn, I would look up the types of people in which I want to serve. So keynote speakers, facilitators, expert based business owners, look up who is in the New York City tri state area, and start to connect with them and engage their stuff and don't ask them for anything until they respond back and then have an actual conversation and see where it goes. James Taylor While talking about connecting where's the best place for people to go so they can connect with you See some of your work the great work you've done with lots of other other speakers and they reach out to you by getting a virtual getting a photoshoot done soon where's the best place for them to go and do that John DeMato that's place is my website. JohnDeMato.com from there you can sign up for my social sign up for my newsletter. You could also follow me there just you know email me from there you can James Taylor do that. Well john, it's been a pleasure speaking as always I always love hanging out and I can almost smell the cigar smoke. Are you a big cigar smoker, so I can almost feel feel the New York City vibe with a cigar smoke. Just now please stay safe. Stay. Well, thank you so much for coming on the speakers live and please continue doing the beautiful creative work that you do as well. John DeMato Thank you, my friend. I look forward to seeing you in New York soon. Website of John Demato #speakersU #speakerslife

The WordPress Photography Podcast
Episode 106 – Brand Photographer or Brand Specialist with John DeMato

The WordPress Photography Podcast

Play Episode Listen Later Jun 18, 2020 28:31


In this episode we speak with branded lifestyle photographer, John DeMato, about his take on branding as photographers, finding a niche, and other things you can do to get more business.

Level Up Your Life
LUYL 063 - Innovating Through Service with John Demato

Level Up Your Life

Play Episode Listen Later May 25, 2020 35:51


Welcome to the Level Up Your Life podcast hosted by the awe-inspiring, motivating, and passionate Mark Black. As a double transplant survivor Mark has a very exclusive and different take on life. Mark is what all motivational speakers aspire to. He is kind, spirited, and animated with a pure and honest heart. When you listen to Mark speak you can’t help but become excited. Mark cares about helping you get to the next level in all areas of life, work, home, mental, physical and emotional.  In this episode, Mark interviews event photographer John Demato. John DeMato is a branded lifestyle portrait photographer who collaborates with expert-based business owners to create an emotional connection with their audiences through persuasive visual storytelling. More than just a photographer, John sets his clients up for success beyond the portrait session by coaching them on how to best leverage their image content for every touchpoint across their online, and off-line, presence. A former television producer, John has over 20 years of production experience, and has been featured as a portrait photographer expert on several NBC Universal daytime talk and reality shows. He also is a C-Suite Network Advisor, a sponsor for the NYC chapter of the National Speakers Association and is a guest contributor for several photography trade magazines.When covid-19 struck, live events were put on hold indefinitely, and John’s business came to a grinding halt - as did the business of everyone in the events industry. To make matters worse, John also contracted the virus and it took its toll on his health and his ability to work. But John knew that he wanted to be of service to his colleagues and friends in the events industry and so he tried an experiment that led to a whole new line of business. Learn how John decided not to be a victim of covid19 and instead innovated and grew his business. JOIN OUR COMMUNITY on FACEBOOK: https://www.facebook.com/groups/levelupimpact/ MAKE YOURSELF A PRIORITY:Are you ready to take your life ot the next level? The waiting list is now open for Level Up Your LIfe Academy - our online university of personal and professional development. Get on the waitlist at: www.levelupyourlifeacademy.com FOR MORE INFORMATION ABOUT John DeMato, go to: www.johndemato.com

PhotoBizX The Ultimate Portrait and Wedding Photography Business Podcast
346: John DeMato – How to build a successful personal brand photography business

PhotoBizX The Ultimate Portrait and Wedding Photography Business Podcast

Play Episode Listen Later Jan 27, 2020 45:15


Premium Members, click here to access this interview in the premium area. John DeMato of www.johndemato.com is a New York based personal brand photographer and describes himself as a lifestyle photographer and storytelling strategist. In this interview, John shares how to build a successful personal brand photography business, the way he has. As [...] The post 346: John DeMato – How to build a successful personal brand photography business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Work From The Inside Out
024 – Find What Lights You Up - John DeMato

Work From The Inside Out

Play Episode Listen Later May 15, 2019 30:45


John DeMato is a photographer and branded content creator who works with speakers, authors, coaches, and business leaders to produce image content portfolios that present informational, entertaining and inspiring aspects of their brand to their followers. As a former television producer, John has over 18 years of production experience and has been featured as a lifestyle photography expert on several NBC Universal daytime talk and reality shows. More than just a guy who pushes a button for a living, John DeMato sets his clients up for success beyond the portrait session by educating them on how to best leverage their image content for their websites, social channels, bios, publications, advertisements, and various other needs.  He was inspired after the death of his mother to pursue work that felt more purposeful and meaningful which took him on the path of entrepreneurship.  He has not looked back. In this episode we discuss: How John started his career in television production after getting his Master’s Degree. John’s process of self-reflection after his mom passed away, and how he came to terms with the reality his career was not fulfilling. How serving others and telling their stories has been a theme through all of his life. John’s love language of service, how he learned about it, and how it has influenced his career path. How John realized photography is his unconditional love and biggest passion. He said “It is my passion, my art. I would do it for free. I have built my business around my art in a way that does not compromise my integrity because it allows me to serve others.” The wisdom he shares with the listeners, discussing the importance of figuring out what truly lights you up and pursuing that because having a strong passion will help you through the dark and hard times. Listen, subscribe and read show notes at www.tammygoolerloeb.com/podcasts/ - episode 024

Scaling Up Services
John DeMato, Branded Lifestyle Portrait Photographer / Content Creation Expert

Scaling Up Services

Play Episode Listen Later Mar 28, 2019 28:08


Scaling Up Services is a podcast devoted to helping founders, partners, CEOs, key executives, and managers of service-based businesses scale their companies faster and with less drama. Have each episode delivered to your inbox by subscribing here: http://www.scalingupservices.com/subscribe

The Create Your Own Life Show
540: Systemizing Your Content Feat. John DeMato | Freestyle Friday

The Create Your Own Life Show

Play Episode Listen Later Mar 8, 2019 14:16


About This Episode: John DeMato is a branded, lifestyle portrait photographer and content creation expert who collaborates with speakers, authors, coaches, and various other business owners to produce magazine-quality images that present them powerfully and memorably to their audiences. More than just a photographer, John sets his clients up for success beyond the portrait session by coaching them on how to best leverage their image content for their websites, social channels, blogs, publications and advertisements in addition to coaching them on how to create endless amounts of social posts and blog articles that creates a rapport with their audiences. A former television producer, John has over 18 years of production experience, and has been featured as a portrait photographer expert on several NBC Universal daytime talk and reality shows. Find out more about John at:  https://www.johndemato.com/ See the Show Notes: www.jeremyryanslate.com/540 Sponsors:Audible: Get a free 30 day free trial and 1 free audiobook from thousands of available books. Right now I'm reading "Steve Jobs," by Walter Isaacson head over to www.jeremyryanslate.com/book  Command Your Brand Media: Looking to grow your brand as a guest on top rated podcasts? Visit www.commandyourbrand.media

The Create Your Own Life Show
540: Systemizing Your Content Feat. John DeMato | Freestyle Friday

The Create Your Own Life Show

Play Episode Listen Later Mar 8, 2019 14:16


About This Episode: John DeMato is a branded, lifestyle portrait photographer and content creation expert who collaborates with speakers, authors, coaches, and various other business owners to produce magazine-quality images that present them powerfully and memorably to their audiences. More than just a photographer, John sets his clients up for success beyond the portrait session by coaching them on how to best leverage their image content for their websites, social channels, blogs, publications and advertisements in addition to coaching them on how to create endless amounts of social posts and blog articles that creates a rapport with their audiences. A former television producer, John has over 18 years of production experience, and has been featured as a portrait photographer expert on several NBC Universal daytime talk and reality shows. Find out more about John at:  https://www.johndemato.com/ See the Show Notes: www.jeremyryanslate.com/540 Sponsors:Audible: Get a free 30 day free trial and 1 free audiobook from thousands of available books. Right now I'm reading "Steve Jobs," by Walter Isaacson head over to www.jeremyryanslate.com/book  Command Your Brand Media: Looking to grow your brand as a guest on top rated podcasts? Visit www.commandyourbrand.media

Advance Your Art: From Artist to Creative Entrepreneur
Ep120 John DeMato – From TV Production to Portrait Photographer

Advance Your Art: From Artist to Creative Entrepreneur

Play Episode Listen Later Jan 24, 2019 40:08


ABOUT JOHN DEMATO John DeMato is a branded, lifestyle portrait photographer and content creation expert who collaborates with speakers, authors, coaches, and other thought leaders to produce magazine-quality images that present them powerfully, purposefully and authentically to their tribes. More than just a photographer, John sets his clients up for success beyond the portrait session by coaching them on how to best leverage their image content for their websites, blogs, speaking appearances, and various other needs. He also teaches his clients how to generate ideas for compelling social media content that resonates deeply with their audiences. A former television producer, John has over 18 years of production experience and has been featured as a portrait photographer expert on several NBC Universal daytime talk and reality shows. RESOURCES: https://www.johndemato.com/ (https://www.johndemato.com/) https://twitter.com/dematophoto (https://twitter.com/dematophoto) https://www.instagram.com/dematophoto/ (https://www.instagram.com/dematophoto/) https://www.facebook.com/DeMatoProductions/ (https://www.facebook.com/DeMatoProductions/) SUPPORT THE PODCAST AND GET GREAT CBD OIL! If you’re looking for a high-quality CBD Oil click on the link and try out zilis. I’ve been using them for a few weeks and I’m sleeping better and have less joint pain. Zilis CBD Oil (https://shop.zilis.com/#/shop/from/7143366) This podcast is brought to you by Audible. I have used Audible for years, and I love audiobooks. Click on the link to get a 30-day free trial, complete with a credit for a free audiobook download Audible.com (http://www.audibletrial.com/Yuri)

Breaking Barriers
Fight For Every Opportunity Because One Day You Will Look Back

Breaking Barriers

Play Episode Listen Later Jan 21, 2019 32:38


On this episode, John Vagueiro, president and founder of Adapting Social, sits down with John Demato to discuss the importance of fighting for what you want and living with NO regrets. This podcast will energize you and will encourage you to take action!

Creative On Purpose
Creative On Purpose Live - John DeMato

Creative On Purpose

Play Episode Listen Later Jan 18, 2019 26:05


Welcome to Creative On Purpose Live, conversations about cultivating greater fulfillment and equanimity in endeavors that make a difference. I'm your host, Scott Perry, author of Onward, head coach at Akimbo Workshops, and Chief Difference-Maker at Creative on Purpose. Visit CreativeOnPurpose.com to learn more and grab your copy of the burnout solution. My guest this episode is brand portrait photographer, John DeMato. Connect with John on his site. Here are the highlights of our conversation: - Photography on purpose. - How photos create connection and community. - The importance of guides and mentors. - Getting in front of the camera.

Creative On Purpose
John DeMato On Creative On Purpose Live

Creative On Purpose

Play Episode Listen Later Jan 18, 2019 26:05


Welcome to another episode of Creative On Purpose Live. This season is called “Dialogue to Make a Difference.” My guests are leaders engaging in transformative discourse. Discussions that shun the status quo and embrace possibility. I’m your host, Scott Perry, founder of Creative On Purpose. Learn more about me and my work at BeCreativeOnPurpose.com. My guest this episode is brand portrait photographer, John DeMato. Connect with John on his site. Here are the highlights of our conversation: - Photography on purpose. - How photos create connection and community. - The importance of guides and mentors. - Getting in front of the camera.

Expert Focus
EF013 Solving Problems Through Storytelling and Visual Punctuation with John DeMato

Expert Focus

Play Episode Listen Later Nov 29, 2018 43:52


John DeMato is an extraordinary photographer who works with speakers to get their personalities out to the world through what he refers to as Visual Punctuation. He understands that an actual portrayal of who a person truly is will not only get them speaking engagements but will get you more business as well. People tend to want to be around other people who are like them, so being relatable is not only a good thing, it’s human. John works with speakers and business owners so that they don’t pose pretending to work while staring at the camera. He also shares his views on what makes great content, and drops a lot of food for thought that you can think about and apply to your own online presence!   In This Episode Why photographers often struggle with the marketing elements of their business Yeah, absolutely! How do you connect with your clients beyond transactional business relationships Why no one wants to be around a “superhero” all of the time Getting your foot in the door is one thing, but how do you stay in the house? What is visual punctuation? Qualifying people in, and qualifying people out   “Usually when people come into this business, they’re coming in as an escape or some kind of creative outlet” - John “When you become a jack of all trades, you’re a master of none. You don’t have a niche” -John “It’s about them as a person and what they want to achieve” - Claire “Don’t just be a superhero, be relatable in your content” - John “People don’t want to be sold to, they want that relationship” - John “It’s about being true to who you are, being true to your people and being consistent about it” - John “Rightly or wrongly people are judgemental, they will judge you” - Claire   More John! www.johndemato.com Instagram   More Claire! https://m.facebook.com/clairedowdallcommunity/

Smashing the Plateau
Strategies for Building Recurring Revenue in a Photography Production Business Featuring John DeMato

Smashing the Plateau

Play Episode Listen Later Nov 14, 2018 27:17


John DeMato is the owner of DeMato Productions. He is a branded, lifestyle portrait photographer and content creation expert who collaborates with speakers, authors, coaches, and other thought leaders to produce magazine-quality images that present them powerfully, purposefully and authentically to their tribes. We discuss: What production super skills are made of [2:15] Why smashing your own plateau and being open to talk about it acts as a magnet for potential clients [6:31] What is necessary to break the mental cycle and bring the authentic self in front of the camera [9:53] Directions and fields photographers could turn to in order to achieve recurring revenue [13:33] How investing in your own personal development filters what’s important for you [21:01] More than just a photographer, John sets his clients up for success beyond the session by coaching them on how to leverage their image content for their websites, blogs, speaking appearances and various other needs. He also teaches his clients how to generate ideas for compelling social media content that resonates deeply with their audiences. A former television producer, John has over 18 years of production experience, and has been featured as a portrait photographer expert on several NBC Universal daytime talk and reality shows. Learn more about John at Facebook (https://www.facebook.com/DeMatoProductions) . Brief Description of Gift Two options – a content creation inspiration guide or a prep guide before their next portrait session URL for Free Gift http://www.johndemato.com (http://www.johndemato.com/) Facebook Twitter LinkedIn 0Shares

The Authors Unite Show
John DeMato: Branded Lifestyle Portrait Photographer

The Authors Unite Show

Play Episode Listen Later Nov 12, 2018 5:36


John DeMato is a branded lifestyle portrait photographer and content creation expert who serves speakers, coaches, authors and photographers to help them create a powerful and authentic online presence. You can learn more about John here: www.johndemato.com This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite here: http://authorsunite.com/. Thank you for listening to The Business Blast Podcast! Tyler --- Support this podcast: https://anchor.fm/authorsunite/support

Thrive LOUD with Lou Diamond
182: John DeMato - #YEAHABSOLUTELY

Thrive LOUD with Lou Diamond

Play Episode Listen Later Sep 9, 2018 26:33


John DeMato is a branded, lifestyle portrait photographer and content creation expert who collaborates with speakers, authors, coaches, and other thought leaders to produce magazine-quality images that present them powerfully, purposefully and authentically to their tribes. More than just a photographer, John sets his clients up for success beyond the portrait session by coaching them on how to best leverage their image content for their websites, biogs, speaking appearances and various other needs. He also teaches his clients how to generate ideas for compelling social media content that resonates deeply with their audiences. A former television producer, John has over 18 years of production experience, and has been featured as a portrait photographer expert on several NBC Universal daytime talk and reality shows. Learn why if asked if you want your picture taken by John the only response is...#YEAHABSOLUTELY *** Connect with Lou:  www.loudiamond.net Subscribe to Thrive LOUD: www.thriveloud.com/podcast  

Business Coaching with Join Up Dots
How To Start A Photography Business

Business Coaching with Join Up Dots

Play Episode Listen Later Aug 12, 2018 50:18


My guest today, on the Steve Jobs inspired Join Up Dots free podcast interview is a lifestyle portrait photographer and image content creator who works with high-level entrepreneurs and thought leaders of various industries to produce high-quality, highly-captionable images that present informational, entertaining and inspiring aspects of their brand to their followers. More than just a photographer, our guest sets his clients up for success beyond the portrait session by coaching them on how to best leverage their image content for their websites, social channels, blogs, publications, advertisements and various other needs. But you can certainly see a path that has joined the dots amazingly well, as after leaving New York-Hunter College with a BA in Media Studies, he freelanced as a Production assistant for HBO, whilst continuing his studies to gain an MFA in Television Production And then for over 17 years worked as a television producer, and as a portrait photographer expert on several NBC Universal daytime talk and reality shows. So the dots lined up for him to go out alone and create his own production company, which he did in 2014, as he says “While my business began as a full-service photo/video studio, drawing upon my 16 years of video production experience, I now focus solely on serving thought leaders and entrepreneurs by providing them versatile, high-volume, high-production value image content that can be used for all of their content needs. There's a lot more to my sessions that simply taking pictures; before, during and after each session, I help direct my clients so that they can maximise value from our session. I help them identify their content needs, determine the types of images we must capture to fill those needs, and then execute the game plan.. Its nice to live the dream daily” So was this a passion he persused through education and career, or like so many of us, just started to doing something until the passion was found? And what is teh hardest part of building his business, the sales and lead generation, or acually the content production? Well lets find out as we bring onto the show to start joining up dots with the one and only John DeMato. Show Highlights During the show we discussed such weighty topics with John DeMato such as: How John recalls how he got to the point in his life where he found that his internal compass was pointing in the wrong direction, and the steps he took to getting it where he wanted to point. How John manages to draw out the real character and personality in a photo, and why he feels it so important to do that thing. Why John can now see that through his business clarity comes confidence, and with confidence comes value. Its a real circle of development that you have to go through. and lastly…. We find out why John talks about his life as being within the matrix and outside the matrix and why he would never go back to where he was.

Experts Unleashed with Joel Erway
From A Burned Out Mainstream TV Producer To Living A Fulfilled Life w/ John DeMato | #017

Experts Unleashed with Joel Erway

Play Episode Listen Later Jun 28, 2018 40:02


John A DeMato is a lifestyle portrait photographer and image content creator who works with high level entrepreneurs and thought leaders. He produces high quality, highly-captionable images that present informational, entertaining and inspiring aspects of their brand to their followers. Pretty cool niche, right? More than just a photographer, John sets his clients up for success beyond the portrait session by educating them on how to best LEVERAGE their image content for websites, social channels, blogs, publications, etc.

The Commerce Marketer Podcast: Talking eCommerce, Email Marketing, Retail, and More
Episode 025: Finding Authenticity in Brand Photography

The Commerce Marketer Podcast: Talking eCommerce, Email Marketing, Retail, and More

Play Episode Listen Later Jun 5, 2018 37:01


Images are visual punctuations that help tell a story. For consumers, the more authentic the imagery, the better. From email marketing and website imagery to Instagram and Snapchat, we live in an image-driven online world, and brands have had to jump on board to keep up. But while social influencers and UGC can help with these efforts for more authentic imagery, brands can't rely on their customers alone to produce their content. In this episode, I sat down with John DeMato, owner at DeMato Productions, to discuss how to create authenticity in images, even when they're professionally shot in-house. We'll discuss: • How to unearth thoughts and stories in your images • The biggest photography mistakes websites make • Tips for streamlining your product photography sessions • Similarities between Ecommerce & self-branded photography Contact John or learn more about DeMato Productions: Info@JohnDemato.com | @DeMatoPhoto | www.JohnDemato.com Be sure to follow Greg @WhatsGregDoing

Marketing for Creatives Show | Marketing Tips for Creative Entrepreneurs and Small Business Owners
How to Work with the High-Level Clients Such as Thought Leaders with John DeMato | #38

Marketing for Creatives Show | Marketing Tips for Creative Entrepreneurs and Small Business Owners

Play Episode Listen Later Apr 2, 2018 31:04


Ep #38: Did you hear everyone saying ‘niche down,’ ‘work with the specific audience’? How scary is it to really narrow it down, right? But those who did that know that it works out well. I was thinking about bringing you another marketer, but instead, I invited a creative entrepreneur like we are to share his experience of switching his work to the specific market. We’ll talk about how he has done it, what challenges he had and how it benefits his work now. In this episode, John DeMato shares how to work with the high-level clients such as thought leaders. John DeMato is branded content creator who works with high-level, business leaders, thought leaders and various other change agents to produce high-volume, image libraries that present informational, entertaining and inspiring aspects of their brand to their followers. As a former television producer, he has over 17 years of production experience, and have been featured as a lifestyle photography expert on several NBC Universal daytime talk and reality shows. Time Stamped Show Notes: [00:22] About the episode and John DeMato [01:59] John shares how he started doing photography in school and it turned out to the professional photographer career [04:07] John shoot everything till one day he had a client who showed him the power of niching down and focusing on the specific audience [06:18] What John did with his other photography gigs after he began specializing in high-level clients and thought leaders [07:38] How it helps to work in the specific niche [08:39] How John started getting high-level clients [09:55] How to reach out high-level clients or the group of people who you want to work with [11:51] How to get noticed by your audience  [13:24] How John manages his routine [16:35] Everything and everyone who is working on the project should support the person who John photographs [18:13] What makes John stand out from his competitors [21:28] How to deal with people when they ask your prices [25:28] The biggest challenge John had when he started working with high-level clients and thought leaders [26:54] The main things you need to think about if you want to start working with high-level clients [29:38] Where to find John online [30:06] For the show notes go to IntNetworkPlus.com and subscribe to the Marketing for Creatives show Let’s get in touch: What topics do you want us to talk about in the next episodes? Who should I interview? Let me know on Instagram Did you get new insights? Please leave a short review on iTunes Get more marketing tips on intnetworkplus.com Follow on Instagram @MarinaBarayeva Follow on Twitter @MarinaBarayeva

Social Media Talks Podcast
Social Media Talks Interview with John DeMato

Social Media Talks Podcast

Play Episode Listen Later Mar 7, 2018 38:38


Social Media Talks Podcast, The Podcast for business owners who want to learn more about Social Media Marketing, presented by Alan Hennessy Head of Digital at www.kompassmedia.ie. On this week's show, we talk to John DeMato from DeMato Productions about Lifestyle Portrait Photography. John is an NYC-based, branded lifestyle portrait photographer where he collaborates with thought leaders and other high-level entrepreneurs to create a diverse and versatile, high-volume, image library that presents them candidly, powerfully and authentically to their tribes. These images visually punctuate the stories that they want to tell about their businesses, brands and lives.

Finding Creative Success
FCS 086: John DeMato talks about finding a community,Expert vs. Commodity, and his successful marketing plan!

Finding Creative Success

Play Episode Listen Later Feb 5, 2018 34:56


John DeMato is a lifestyle portrait photographer and image content creator who works with high-level entrepreneurs and thought leaders of various industries to produce high-quality, highly-captionable images that present informational, entertaining and inspiring aspects of their brand to their followers. More than just a photographer, John sets his clients up for success beyond the portrait session by coaching them on how to best leverage their image content for their websites, social channels, blogs, publications, advertisements and various other needs. A former television producer, John has over 17 years of production experience, and has been featured as a portrait photographer expert on several NBC Universal daytime talk and reality shows.

The Nice Guys on Business
512: The Artist Turned Entrepreneur, in a New York Minute

The Nice Guys on Business

Play Episode Listen Later Nov 20, 2017 43:28


John Demato turns entrepreneurs into rockstars, hear all about his journey on The Nice Guys today.   Reach Us Here: Doug- @DJDoug Strickland- @NiceGuyonBiz John - @DeMatoPhoto   Show Notes by Show Producer: Anna Nygren   In this episode, Doug and John discuss: John's career at a glimpse How photography found John The Maury Show Dealing with the business of it all Key Takeaways: The type of photography that John does is a combo of everything he's done in the past John is an artist turned business guy You've got to love what you do, almost unconditionally In no way shape or form, will you figure it all out on your own   "I have seen some crazy wild shit in my day" - John DeMato   Connect with John DeMato:   Twitter: John - @DeMatoPhoto Facebook: https://www.facebook.com/john.a.demato Website: http://www.johndemato.com   Nice Guys Sponsor: Interview Valet is the  best podcast booking service. They are the leader in Podcast Interview Marketing to help you easily turn listeners into leads.   Nice Guys Links Support the podcast at www.Patreon.com/NiceGuys   Subscribe to the Podcast   Niceguysonbusiness.com   TurnkeyPodcast.com - You're the expert. Let us help prove it. Podcast Production, Concept to Launch   Book Doug and/or Strick as a speaker at your upcoming event.   Amazon #1 Best selling book Nice Guys Finish First. Doug's Business Building Bootcamp (10 Module Course)   Survey: Take our short survey so The Nice Guys know what you like.     Partner Links: Amazon.com: Click before buying anything. Help support the podcast.   Interview Valet:  Get interviewed on top podcasts and share your message.   Acuity Scheduling: Stop wasting time going back and forth scheduling appointments   Social Quant - Boost your Twitter following the right way. Targeted reach     Promise Statement: To provide an experience that is entertaining and adds value to your life.   Don't underestimate the Power of Nice.      

Marketing To Crush Your Competitors: Online Business - Marketing Strategies - Fabienne Raphaël
Episode 267: "How to Spark & Succeed with your Branding Pictures" - John DeMato

Marketing To Crush Your Competitors: Online Business - Marketing Strategies - Fabienne Raphaël

Play Episode Listen Later Oct 23, 2017 32:15


As I rethink about this interview, I remember how I laughed (oh, and my guest too, by the way, lol) I interview John DeMato, and he has a unique view on branding photography. His descriptions and stories were "picturable". (ok, I don't know if the word exists, but I just put it out there) Totally à propos! Tune in now! And if you want to know more about John, here is the link to his blog: http://www.johndemato.com/  

School for Startups Radio
July 5, 2017 Entrepreneur Photography John DeMato, DreamFunded Manny Fernandez & Bound Victor Luo

School for Startups Radio

Play Episode Listen Later Jul 4, 2017


July 5, 2017 Entrepreneur Photography John DeMato, DreamFunded Manny Fernandez & Bound Victor Luo

Garlic Marketing Show
GMS 57 - How to Tell A Story with Portrait Photos

Garlic Marketing Show

Play Episode Listen Later May 9, 2017 33:38


Good, authentic imagery can completely change your existing website.  Imagery sets the mood and tells the story of yourself, your brand and your business.  Before you focus on designing a new logo and ordering business cards, consider the power of images and how they can easily transform how you market yourself.  I sit down with experienced video producer and portrait photographer, John Demato.  John knows what makes useful and powerful imagery.  More importantly, he knows how to create imagery to best fulfill your business objectives. What You’ll Learn: The do’s and don’ts of website imagery The power behind imagery and the subconscious Real statistics on imagery and increased conversion Why it pays to hire a professional Connect with John: Demato Productions See acast.com/privacy for privacy and opt-out information.

Business Coaching with Join Up Dots

My guest today, on the Steve Jobs inspired Join Up Dots free podcast interview is a lifestyle portrait photographer and image content creator who works with high-level entrepreneurs and thought leaders of various industries to produce high-quality, highly-captionable images that present informational, entertaining and inspiring aspects of their brand to their followers. More than just a photographer, our guest sets his clients up for success beyond the portrait session by coaching them on how to best leverage their image content for their websites, social channels, blogs, publications, advertisements and various other needs. But you can certainly see a path that has joined the dots amazingly well, as after leaving New York-Hunter College with a BA in Media Studies, he freelanced as a Production assistant for HBO, whilst continuing his studies to gain an MFA in Television Production And then for over 17 years worked as a television producer, and as a portrait photographer expert on several NBC Universal daytime talk and reality shows. So the dots lined up for him to go out alone and create his own production company, which he did in 2014, as he says “While my business began as a full-service photo/video studio, drawing upon my 16 years of video production experience, I now focus solely on serving thought leaders and entrepreneurs by providing them versatile, high-volume, high-production value image content that can be used for all of their content needs. There's a lot more to my sessions that simply taking pictures; before, during and after each session, I help direct my clients so that they can maximise value from our session. I help them identify their content needs, determine the types of images we must capture to fill those needs, and then execute the game plan.. Its nice to live the dream daily” So was this a passion he persused through education and career, or like so many of us, just started to doing something until the passion was found? And what is teh hardest part of building his business, the sales and lead generation, or acually the content production? Well lets find out as we bring onto the show to start joining up dots with the one and only John DeMato. Show Highlights During the show we discussed such weighty topics with John DeMato such as: How John recalls how he got to the point in his life where he found that his internal compass was pointing in the wrong direction, and the steps he took to getting it where he wanted to point. How John manages to draw out the real character and personality in a photo, and why he feels it so important to do that thing. Why John can now see that through his business clarity comes confidence, and with confidence comes value. Its a real circle of development that you have to go through. and lastly…. We find out why John talks about his life as being within the matrix and outside the matrix and why he would never go back to where he was. 

Forecast · The Marketing Podcast for Consultants and Professional Service Firms
Why Your Professional Portraits Are Really Important with John DeMato

Forecast · The Marketing Podcast for Consultants and Professional Service Firms

Play Episode Listen Later Apr 20, 2017 37:07


How much thought did you put into your professional headshots and portraits? If you're like most people, not much at all. You either found a local photographer to take a picture of you in some kind of studio; or you dusted off the DSLR you barely know how to use and took a picture in your living room (not that I've never done that...). The post Why Your Professional Portraits Are Really Important with John DeMato appeared first on Boutique Growth.