Podcasts about swipewell

In this episode, we are joined by Corey Haines, the founder of Swipe Files and cofounder of SwipeWell. He shares their journey toward entrepreneurship, including the challenges they faced and how they found their passion in the world of tech and marketing. Corey Haines has been the head of marketing at companies like Baremetrics and SavvyCal as well as consulting with dozens of startups. He's currently writing a book on SaaS marketing called "Founding Marketing" that will be released in 2024.He also discussed the importance of having a media personality within a company's senior leadership team, treating content like a product, and building individual thought leaders. The conversation provides insights into the world of programmatic SEO and its potential challenges and opportunities for building a successful SaaS company. They discuss their approach to time management, content creation, and programmatic SEO, as well as the importance of treating content like a product and marketing like a media company.Topics:Programmatic SEO Marketing Enneagram Three Strengths and Weaknesses Managing Time and EnergyWorking on what's excitingThe Difficulty of Content Creation Building momentum for Swipe Well.Programmatic SEO StrategiesProgrammatic SEO and Generative AITechnical Foundations for Programmatic SEO Programmatic SEO VS Marketing Like a Media CompanyContent as the Cornerstone of MarketingBuilding Trust through Media PersonalitiesThe Risks of Building Social Thought LeadersRetention and Incentivization The Modern Environment of Media Companies Journey to self-discovery Show LinksVisit Swipe Files and SwipeWellConnect with Corey Haines on LinkedIn and TwitterConnect with Alex Birkett on LinkedIn and TwitterConnect with Omniscient Digital on LinkedIn or TwitterPast guests on The Long Game podcast include: Morgan Brown (Shopify), Ryan Law (Animalz), Dan Shure (Evolving SEO), Kaleigh Moore (freelancer), Eric Siu (Clickflow), Peep Laja (CXL), Chelsea Castle (Chili Piper), Tracey Wallace (Klaviyo), Tim Soulo (Ahrefs), Ryan McReady (Reforge), and many more.Some interviews you might enjoy and learn from:Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)Building Competitive Marketing Content with Sam Chapman (Aprimo)How to Build the Right Data Workflow with Blake Burch (Shipyard)Data-Driven Thought Leadership with Alicia Johnston (Sprout Social)Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:Blue Ocean vs Red Ocean SEOShould You Hire Writers or Subject Matter Experts?How Do Growth and Content Overlap?Connect with Omniscient Digital on social:Twitter: @beomniscientLinkedin: Be OmniscientListen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/

People outside of marketing and copywriting might think “swiping” is something you do on your phone with a dating app, or maybe that it's slang for shoplifting. Not wrong, but today we're talking about what copywriters and marketing strategists mean when they say “swiping.” And that is, taking a proven form (whether that's actual words or something a little more conceptual) and finding a way to use it yourself. It could be word-substitution in a headline. For example, we've seen countless examples of headlines that have swiped the originals: Who Else Wants A Whiter Wash? and Who Else Wants A Beach Body? Swipes would be Who Else Wants A Six-Pack That Gets Admiring Stares? Who Else Wants More Free Time Than You Ever Dreamed Of? Our guest today has a much broader and, I would say, more profitable vision of what swiping is and what it can be. His name is Corey Haines and he has a lot of experience in SaaS marketing. In case you're not familiar with the term, SaaS stands for “Software-as-a-Service.” He also writes a weekly newsletter on SaaS marketing with more than 18,000 subscribers. Corey's also cofounder of SwipeWell and has a whole lot of knowledge and wisdom on swiping than I've ever heard from anyone else. Here are the questions we covered on the show: - How do you definite “swipe file”? - Where did the concept of a swipe file come from? - Why is a swipe file valuable to a marketer and copywriter? - Where do you find good marketing inspiration to swipe from? - What are some examples of using a swipe file day to day? - What are some examples of taking inspiration from other industries to come up with creative marketing campaigns? To get a free trial of the software, go to: https://swipewell.app To find out more about Corey, go to: https://corey.co Download.

We're joined today by Corey Haines, Co-founder at SwipeWell, Founder of Swipe Files, and former Head of Growth at Baremetrics. Corey is a marketer, entrepreneur, podcaster, and investor on a mission to help people with exceptional products, services, and content get the attention they deserve. Today's metric: Lead Velocity Rate.

If you're trying to solve a thousand-piece jigsaw puzzle, you can just try jamming pieces together. That could take you days or weeks. But, if you approach it with a framework or mental model (like starting off with the edges), you can increase your chances of success sooner rather than later.That's true for marketing too.Marketing mental models and frameworks give you the shortcut to success.That's where Corey Haines comes in. He's the Co-Founder of SwipeWell and has consulted and worked with dozens of startups, including SavvyCal, Riverside.fm, and Baremetrics.And he's a huge fan of mental models for marketers. He's even created a whole course about it!Today, we'll dig into one of his favorite mental models, Second Order Thinking, which will help you create more bulletproof Marketing plans… like New from the movie The Matrix.In this Marketing Powerups episode, you'll learn:What is the Second Order Thinking mental modelThree ways marketers can apply second-order thinking to their weekly and quarterly planningHow Corey applied the second order thinking to SwipeWell's embed featureWhy starting more side projects can help accelerate your marketing career

There are currently around 30,000 SaaS companies providing services to 14 billion SaaS customers around the world. With the growing number of software companies opening left and right, is it worth it to start building your own? In this episode, Raul welcomes Corey Haines, the cofounder of SwipeWell and the Founder of Swipe Files, to talk about the profitability of acquiring customers in the software and SaaS industry. He also talks about using their platform to help people save and organize marketing examples. Corey believes that copywriting is essential for marketers and entrepreneurs and that live events and communities are important for product growth. Who's The Guest? Corey Haines is the cofounder of SwipeWell (the only tool dedicated to helping you save, organize, and reference marketing examples) and the Founder of Swipe Files (a newsletter and community to help SaaS founders and marketers create predictable and consistent MRR). He was previously the Head of Growth at Baremetrics and the first marketing hire at Cordial. He's consulted and advised dozens of SaaS startups on marketing and growth. Episode Highlights Who's the Guest: Introducing Corey Haines Exploring the issues with CAC versus LTV Ratios Calculating the lifetime value for subscription-based products Impact of customer acquisition costs on business profitability Cash flow and product-led growth strategies in software and SaaS The challenges of measuring software sales performance B2C SaaS and the demand generation strategies for SaaS companies Exploring Relationship-Based vs. Community-Based B2B SaaS marketing strategies Understanding the power of copywriting and the benefits of persuasive writing How to use copy-pasting to create resonate copywriting Exploring the benefits of building a SaaS and a software company What it looks like finding a cofounder Benefits of a swipe file for creative inspiration The creative solutions of SwipeWell Tips for SaaS founders who are planning to build in public   Episode Resources Connect with Raul Hernandez Ochoa https://www.linkedin.com/in/dogoodwork/ https://twitter.com/rherochoa https://dogoodwork.io/ Connect with Corey Haines https://swipewell.app https://swipefiles.com https://coreyhaines.co https://twitter.com/coreyhainesco    Review, Subscribe and Share If you like what you hear please leave a review by clicking here

Corey Haines is a prolific entrepreneur and creator, he is the Cofounder of SwipeWell, a tool dedicated to organizing and referencing marketing examples. He hosts the Default Alive podcast, where he and his co-host discuss bootstrapping startups. He was previously the head of growth at Baremetrics, a business forecasting tool. Now, he shares his insights into marketing and growth for free to over 12,000 people each week in his newsletter. You can find him on Twitter @coreyhainesco.

In this interview edition of the Daily Job Hunt, we're speaking with Corey Haines. Corey is a founder and marketer at Swipe Files, cofounder at SwipeWell, and a successful marketer, entrepreneur, investor, and podcaster. Corey discusses breaking into copywriting, and getting started with no experience. Taken from the Supercharge Your Career In a Sh*t Economy event. Want to launch a marketing career, fast? Check out Skillbank. Use code CAREERHACKERS for 20% off tuition. https://bit.ly/3S3vQu8 Get The Daily Job Hunt sent to your inbox every day as well as the sign-up bonuses at https://careerhackers.com/djh/ Can't get enough? Get private video podcasts, private coaching, and private newsletters with Career Hackers bonus content https://careerhackers.com/#/portal/ Want to change your life in 10 weeks? Relaunch into a lucrative and meaningful career in tech with Coding Temple. Use code CareerHackers for up to $500 off tuition. Learn more at https://bit.ly/3dHOHwr In this episode: Getting started learning to copywrite in an organic and effective way Pitching to companies with no experience and the best ways to approach it Key points for great copywriting How Corey broke into his career and stories he witnessed along the way Tools to help you create quality copywriting Guest Links: Website: https://www.coreyhaines.co/

Corey is working on co-marketing campaigns for SwipeWell. Chris is back from Webflow Conf and shares everything that happened at the event! They also discuss some of the unique aspects of the Calm Fund SEAL agreement.Ask us a question →Notable mentions: Webflow Conf Announcements Webflow Apps Reilly Chase's tweet Tyler Tringas's tweet More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

From a business growth perspective, choosing the right SaaS pricing model and strategy is a must. Most business owners I have worked with treat it almost like an afterthought, but the reality is an effective pricing strategy is vital for business success. In this episode, I'm joined by Corey Haines, the creator of SwipeWell, Swipe Files, and Copywriting Prompts, to deconstruct SaaS pricing models and strategies. Corey is a a marketer, entrepreneur, podcaster, and investor. In addition to launching several SaaS businesses, he's consulted with dozens of startups on marketing and growth including SavvyCal, Evercast, Riverside.fm, and Holloway. He's also the host of the weekly Default Alive podcast, where he talks about his journey on bootstrapping his startups. Tune in to learn: The importance of SaaS pricing How to approach SaaS pricing when you're just starting out The most common SaaS pricing models How to choose the right SaaS pricing model for your business The different SaaS pricing strategies to keep in mind Productivity hacks for busy entrepreneurs ...and lots more. A must-listen episode for SaaS entrepreneurs and marketers out there. -=-=-=-=- Tools and resources discussed in the episode: SwipeWell - https://www.swipewell.app/ CoreyHaines.co - Learn more about our guest Corey Haines here - https://www.coreyhaines.co/ SaaS Pricing Models & Strategies Demystified (Corey Haines' blog post) - https://baremetrics.com/blog/saas-pricing-models Semrush - Get 1-month free trial to Semrush: https://www.99signals.com/go/semrush-pro-offer/ Ahrefs - https://ahrefs.com/ Recommended business books for entrepreneurs: The Mom Test by Rob Fitzpatrick, Obviously Awesome by April Dunford, and Super Thinking by Gabriel Weinberg and Lauren McCann -=-=-=-=- BONUS RESOURCES + FREE DOWNLOADS If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills: The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site. Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It's a great place to get started if you're visiting 99signals for the first time. -=-=-=-=- Visit https://www.99signals.com for more insights on SEO, blogging, and marketing. --- Send in a voice message: https://anchor.fm/sandeep-mallya/message

Corey recaps the SaaS Marketing Summit and State of SaaS Marketing report. Chris is wrapping up his final prep before Webflow Conf next week. They also talk about AI, newsletter sponsorships, and SwipeWell mobile apps.Ask us a question →Notable mentions: Webflow Conf Agenda Corey's AI generated profile pictures SaaS Marketing Summit recording State of SaaS Marketing 2022 Report More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

Corey hits a big newsletter subscriber milestone. Chris gets back from vacation and officially launches the Jetboost blog. They also talk about playing the waiting game with SEO, Webflow Conf, and SwipeWell's public roadmap.Ask us a question →Notable mentions: SwipeWell Public Roadmap SaaS Marketing Summit on October 12th Jetboost Blog More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

Corey got the marketing bug at college and hasn't looked back. Now an SaaS founder and with his own newsletter, he opens up his playbook. As writer of the Swipe Files, Corey has more than 10k subscribers and growing. He's also the founder of SwipeWell, a tool dedicated to helping you save, organize, and reference marketing examples so you always have them when you need them most. Daniel and Corey get into why SEO is a magic tool, why there's always a danger in averages, and why becoming an independent thinker is the goal. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials (https://ratethispodcast.com/marketingmillennials), I really appreciate your support!. Follow Corey: LinkedIn: https://www.linkedin.com/in/corey-haines (linkedin.com/in/corey-haines) Twitter: https://twitter.com/coreyhainesco (https://twitter.com/coreyhainesco) Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: https://twitter.com/Dmurr68 (twitter.com/Dmurr68) LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing (linkedin.com/in/daniel-murray-marketing)  Sign up to The Marketing Millennials newsletter: https://workweek.com/brand/the-marketing-millennials/ (workweek.com/brand/the-marketing-millennials) Daniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: http://www.workweek.com/ (www.workweek.com) Timestamps: 0:00 Intro 04:23 The Race to Succeed 07:56 Solving The Annual Subscription Problem 08:26 The Magic of SEO 13:44 Uncovering The Goldmine 16:57 Exposing Your Insides 22:11 Get Everyone Talking 23:20 The Marketing Hill I'd Die On Is… 30:14 The Danger of Averages 30:48 You Can Handle The Truth The Secret to Successful SaaS MarketingSaaS marketing is a delicate balance of art and science. Many SaaS marketers struggle to find the perfect balance. If your company falls into this camp, you're not alone. Finding that sweet spot is tricky for most SaaS vendors because so many different variables are at play.    Your marketing strategy needs to account for everything from your target audience to your sales funnel. What works for one SaaS company may not work for another, which is why it's important to understand the ins and outs of an effective SaaS marketing strategy from the get-go. This blog post will walk you through everything you need to know about growing an effective SaaS marketing strategy from square one.  What's the best way to market a Saas product?If you've been in the SaaS marketing game for any length of time, you've probably heard a thousand different opinions on the best way to market a Saas product. And while there's no one-size-fits-all answer, there are some general best practices to keep in mind. First, understand that there are two main SaaS marketing strategies to choose from: Top-of-funnel and mid-funnel marketing.    Top-of-funnel marketing: Top-of-funnel marketing is the most basic form of SaaS marketing. It's the stage where you're focused on getting your brand name in front of as many people as possible. The goal here is to drive traffic to your website, where you can begin converting leads into customers.   Mid-funnel marketing: Mid-funnel marketing is the process of transitioning leads into paying customers. This is where you'll spend most of your time as a SaaS vendor. The goal here is to keep your existing customers happy and to acquire new ones. Mid-funnel SaaS marketing involves nurturing leads, closing deals faster, and driving more sales.  How to define your target audienceThe first step in building an effective SaaS marketing strategy is to establish your target audience. What type of person are you hoping to sell your product to?    Defining your target audience is the foundation upon which your entire marketing plan will be built. Once you've established your audience, you can tailor...

Syed Rahman (@shapingelements) designed The Micro, a consumer-friendly, sub-$300 3D printer, which went on to be one of the best performing kickstarter campaigns of all time.  Today, he's building products for creators —like Coffees with Creators which allows fans to book calls with their favorite influencers.  In this episode of Zero to (point) One Syed and Zach discuss: Why indie hackers should focus on building an audience before building a product The biggest problems TikTok creators face today How to create content that retains attention  The pros and cons of building in public This episode is brought to you by SwipeWell. SwipeWell helps you save all of your marketing inspiration in one place, enabling you to build a swipe file that you will actually use.  SwipeWell's chrome extension allows you to take a screenshot of a page, or a specific element on a page, and automatically save it to your designated collection — allowing you to keep Facebook Ads and Headlines on Landing Pages in separate spaces.  You can get started with SwipeWell for free at SwipeWell.app.  And, when you're ready to go all in, you can get SwipeWell's founding customer discount for just $100/yr if you sign up for a paid plan before October 31st, 2022.  About the Show Zero to (point) One is hosted by yours truly, Zach Busekrus (@zboozee).    I'm an entrepreneur in residence at a marketing firm by day and building my own start up Sponstayneous by night.    Sponstayneous brings subscribers the best last-minute deals and upcoming steals on Airbnb.  My wife and I co-founded the company while living full-time on Airbnb last year.   There's a lot of podcasts out there that feature entrepreneurs: once they've gone public once they've had an exit or even once they've made their first million.   But not as many that feature the first-time Product Hunt launchers, the Indie Hacker that has yet to go viral on Twitter, or the micro influencer who wants to build their first niche product.    And there's where this show comes in. Zero to (point) One features a collection of ideas that may go nowhere, or just might change the world, from people you've never heard of, who may just become household names.    A nod to tech founder Peter Thiel's Zero to One framework, Zero to (point) One explores the beginnings of (very) early-stage creators and entrepreneurs whose first chapters are still being written.     Each guest featured on the show has MRR of $500 - $10k (no more and no less) or has 10k - 100k followers on Instagram, TikTok, or Twitter.    Come and meet the next generation of builders wherever you get your podcasts every Friday morning.    If you'd like to be on the show or if you know someone who might be a good fit for the show, send me an email at zach@sponstayneous.com or DM me on Twitter @zboozee.    Finally, be sure to subscribe — who knows?  You may just meet your future co-founder, your next great investment, or the next Steve or Elon right here. 

Growing up, Mike Sallese's (@MikeSallese9) Christmas list was full of requests for both the latest tech gadgets and athletic gear. Mike played basketball from grade school through college — the discipline he learned on the court has helped him stay focused in the game of business. After graduating with a degree in computer science and working as a software engineer at IBM, Mike was bit by the entrepreneurship bug. Today, Mike is building Scribbl — a transcription for Google Meet. Tune in to hear Mike and Zach chat about: The opportunities for entrepreneurs that lie in massive markets How to know when to (and when not to) listen to customer feedback How to cross the $2k in MRR threshold with a chrome extension This episode is brought to you by SwipeWell. SwipeWell helps you save all of your marketing inspiration in one place, enabling you to build a swipe file that you will actually use.  SwipeWell's chrome extension allows you to take a screenshot of a page, or a specific element on a page, and automatically save it to your designated collection — allowing you to keep Facebook Ads and Headlines on Landing Pages in separate spaces.  You can get started with SwipeWell for free at SwipeWell.app.  And, when you're ready to go all in, you can get SwipeWell's founding customer discount for just $100/yr if you sign up for a paid plan before October 31st, 2022.  About the Show Zero to (point) One is hosted by yours truly, Zach Busekrus (@zboozee).    I'm an entrepreneur in residence at a marketing firm by day and building my own start up Sponstayneous by night.    Sponstayneous brings subscribers the best last-minute deals and upcoming steals on Airbnb.  My wife and I co-founded the company while living full-time on Airbnb last year.   There's a lot of podcasts out there that feature entrepreneurs: once they've gone public once they've had an exit or even once they've made their first million.   But not as many that feature the first-time Product Hunt launchers, the Indie Hacker that has yet to go viral on Twitter, or the micro influencer who wants to build their first niche product.    And there's where this show comes in. Zero to (point) One features a collection of ideas that may go nowhere, or just might change the world, from people you've never heard of, who may just become household names.    A nod to tech founder Peter Thiel's Zero to One framework, Zero to (point) One explores the beginnings of (very) early-stage creators and entrepreneurs whose first chapters are still being written.     Each guest featured on the show has MRR of $500 - $10k (no more and no less) or has 10k - 100k followers on Instagram, TikTok, or Twitter.    Come and meet the next generation of builders wherever you get your podcasts every Friday morning.    If you'd like to be on the show or if you know someone who might be a good fit for the show, send me an email at zach@sponstayneous.com or DM me on Twitter @zboozee.    Finally, be sure to subscribe — who knows?  You may just meet your future co-founder, your next great investment, or the next Steve or Elon right here.   

Corey integrates a new newsletter growth tool for Swipe Files and ships a new landing page for SwipeWell. Chris is still celebrating recent wins while pondering the future of Jetboost. They also talk about Chrome web store SEO, “Two Way Write Ups,” and product evolution.Next week is a Q&A episode to celebrate the 2-year anniversary of the podcast. AMA!Ask us a question →Notable mentions: SwipeWell Chrome Store listing State of SaaS Marketing Survey Tweet about Jetboost benefits Two Way Write Ups Great Bootstrapped Web episode SparkLoop Partner Network More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

Corey prepares to roll out waitlist invites for SwipeWell. Chris shares what he learned while setting Jetboost up to hire full-time employees instead of contractors. They also discuss Google's upcoming search update, programmatic SEO, and useful SEO tools.Ask us a question →Notable mentions: Above Board podcast Startup to Last podcast PageFactory Splitbee More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

Corey builds a mobile app MVP using the no-code tool Adalo. Chris is continuing to push out small UX updates for Jetboost while preparing for his big move across the country. They also talk about new onboarding flows for SwipeWell and Swipe Files.Ask us a question →Notable mentions: Adalo Crash Course YouTube Video More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

Corey celebrates getting the first SwipeWell customers. Chris ships a helpful update to Jetboost and brainstorms some content ideas. They also discuss product analytics and being a power user of your own app.Ask us a question →Notable mentions: PostHog More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

Corey launches CopywritingPrompts.com and experiments with programmatic SEO for SwipeWell. Chris is getting back in the groove, talking to customers, exploring partnerships, and working on new features for Jetboost. They also provide an update on Default Alive Ventures and discuss the opportunity cost of buying a SaaS.Ask us a question →Notable mentions: CopywritingPrompts.com Relume Rails SaaS Conf Framework Friends More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

Corey works on a new side project as marketing for SwipeWell. Chris ships an important update to handle subscription changes and works on turning content briefs into articles. They also introduce Default Alive Ventures and talk about SaaS acquisition multiples based on ARR vs SDE.Ask us a question →Notable mentions: Default Alive Ventures Tweet Hunter Maker Grant Pieter Levels tweet More podcasts for bootstrappers Learn more about their businesses: Swipe Files Jetboost Follow them on Twitter: @coreyhainesco @c_spags

Meet Corey Haines, creator of Swipe Files and cofounder of SwipeWell. Previously, he was the Head of Growth at Baremetrics and the first marketing hire at Cordial.In this episode, you'll hear why Corey created Swipe Files and how it differs from other marketing communities. You'll learn what it means to market like a media company in a B2B SaaS setting, how you can implement it within your budget and team size, and, finally, how to find a long-term balance between brand and performance marketing.Notes:- 02:15 A Unique Membership Community for Marketers- 08:15 The Specific Needs of Non-marketers vs. Hardcore Professional Marketers- 11:00 The Three Most Common Themes Marketers Need Help With- 13:20 What "marketing like a media company" Looks Like in a B2B SaaS Setting- 17:55 The Two Types of Relationships Marketers Have With Performance Marketing- 20:50 A "crawl - walk - run" Approach to Marketing Like a Media Company

Inspirational stories plus practical takeaways from the entrepreneurship world.Today's guest is Corey Haines who is a serial entrepreneur. He's the founder of both SwipeFiles and SwipeWell and other stealth startups. He's currently the Marketing Lead at SavvyCal, a disruptive calendar SaaS company. Corey is an expert in B2B SaaS marketing and has consulted for many other projects. Corey has two of his own podcasts, Default Alive and Everything is Marketing.  We hope enjoy the episode and don't forget to share it with others. You can learn more at http//www.entrepreneurshandbook.co.Use Corey's discount code "ENTREPRENEURSHANDBOOK" on https://swipefiles.com for 50% off.Find out more about Corey: https://www.coreyhaines.co/Follow him on Twitter: https://twitter.com/coreyhainescoFollow him on LinkedIn: https://www.linkedin.com/in/corey-haines/SwipeFiles: https://www.swipefiles.com/SwipeWell: https://www.swipewell.app/SavvyCal: https://savvycal.com/onboardingDefault Alive: https://www.defaultalive.fm/

Corey onboards the first SwipeWell users on calls and publishes some new blog posts. Chris is only working half-time right now but managed to ship a key stability update for Jetboost. They also how sleep affects productivity and a new indie hacker podcast, Framework Friends.Ask us a question →Notable mentions: Framework Friends More podcasts for bootstrappers Learn more about their businesses: Swipe Files Jetboost Follow them on Twitter: @coreyhainesco @c_spags

Corey builds a waitlist for SwipeWell and shares the outline for Founding Marketing. Chris gives a short update on how paternity leave is going. They also talk about the woes of tax season, meeting online friends in person, and the discipline to focus on what you work on.Ask us a question →Notable mentions: Founding Marketing Table of Contents Jetboost Compare Products More podcasts for bootstrappers Learn more about their businesses: Swipe Files Jetboost Follow them on Twitter: @coreyhainesco @c_spags