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Send us a textWhat if a single word could transform your life in ways you never imagined? Join us as we explore the concept of choosing a one-word vision to steer your year with clarity and purpose, as inspired by Jon Gordon. I'll share stories from my own life and what I've learned from Gordon's experiences to illustrate the powerful impact of this practice. By incorporating this word into your daily life, you're reminded of your goals and driven to overcome challenges with focus and intention.Velocity is my word for 2024 and it's far more than a concept; it's a force that can accelerate your personal and professional growth. As we look to 2025, the journey of mastering growth through action continues. This episode provides insights into setting concise goals and capitalizing on opportunities before they slip away. Reflecting on the meditative nature of activities such as running, we explore how they can offer clarity and inspire your next steps. Whether you're eager to refine your personal growth strategies or simply seeking new inspiration, our podcast aims to be your trusted resource. Feedback is welcomed as we strive to better serve our audience in the coming year.Thank you for tuning in! If you feel led, please subscribe & share the show to others who you believe would benefit from it.Keep in touch below! MAGIC MIND - The World's First Mental Performance Shot - 20% Off Join The Unshakeable Discipline Community! LinkedIn | www.linkedin.com/in/ryanacass/ Instagram | @ryanacass
Most people confuse saving, investing, and speculating, leaving their financial security to chance. They rely on the traditional accumulation model, trusting the markets to take care of them, while unknowingly engaging in high-risk strategies without understanding the implications. In today's episode, we explore how to distinguish between these three financial strategies and why building a strong foundation of savings is the key to long-term success. True financial security doesn't come from speculation or blind investing – it comes from understanding your options, controlling your capital, and aligning your financial strategy with your personal goals. We dive into how Infinite Banking can provide a framework for building wealth with guaranteed growth and liquidity while preserving your ability to seize investment opportunities. We also discuss why questioning conventional wisdom and thinking critically about your financial choices is essential in today's uncertain environment. Most importantly, we provide practical advice on how to shift from a speculative mindset to one focused on guaranteed savings, intentional investing, and informed decisions. The True Nature of Saving, Investing, and Speculating: Most people conflate these terms, leading to risky financial behavior. Saving ensures guaranteed security and liquidity, while investing requires informed, strategic decisions. Speculating, on the other hand, is high-risk and unpredictable. The Power of Infinite Banking: Using whole life insurance as a foundation allows for guaranteed growth, tax advantages, and accessible liquidity. It's a savings vehicle that aligns with both safety and opportunity. Challenging Conventional Wisdom: The "safe path" isn't always safe. Question financial advice that prioritizes accumulation over velocity and puts your money at risk without protection. Building True Financial Security: Protect your family and assets first with a robust savings strategy. Then, leverage your savings for informed investments. This approach creates resilience against life's uncertainties while empowering wealth-building. Chapters 00:00 - Introduction 02:10 - What Is Speculating? 05:35 - Investing vs. Speculating: The Key Differences 09:45 - The Savings Problem in America 12:20 - Infinite Banking and Whole Life Insurance 16:05 - The Velocity of Money 20:15 - The Flaws in Accumulation Theory 24:40 - Protecting Against Life's “Three Ds” 29:10 - Life Insurance as a Savings and Investment Tool 34:00 - Why Financial Institutions Want Your Money 40:00 - Closing Got Questions? Reach out to us at info@remnantfinance.com Visit https://remnantfinance.com for more information FOLLOW REMNANT FINANCE Youtube: @RemnantFinance (https://www.youtube.com/@RemnantFinance) Facebook: @remnantfinance (https://www.facebook.com/profile?id=61560694316588) Twitter: @remnantfinance (https://x.com/remnantfinance) TikTok: @RemnantFinance Don't forget to hit LIKE and SUBSCRIBE
Lauren Fehlhaber is a dynamic, inspirational leader who created something unique with The Film Hub. The Film Hub is a coworking space that inspires creativity. Film Hub members have access to coworking spaces, sound stages, a podcast studio, and beautifully designed conference rooms created to the backdrop in photos, video, or your next Zoom call. Join Rachel and Lauren for a thoughtful conversation about leading the way with vulnerability, self-acceptance, and authenticity. So many great lessons in this episode! Show Notes: The Film Hub Book: Selling from the Heart by Larry Levine Song: Just Be Held by Casting Crowns Business: Gysio Bookkeeping Follow us at @velocityvistapod on IG and Facebook. Advertising inquiries can be sent to ceo@vistachamber.org. Velocity is produced by A Different Day Radio.
For more than a year now, the story about inflation and why inflation was almost certainly going to stay high (in the 'high 3s, low 4s' on median inflation, as the Inflation Guy has long held) was a story about the guaranteed rebound in money velocity. That has been an easy story and forecasting medium-term inflation has been consequently pretty easy. That is changing. Velocity has made a round trip to where it was prior to COVID. And that means that the underlying drivers of inflation going forward are changing. In this episode, the Inflation Guy explains what that means for the future of inflation. NOTES Very important blog post: “What Makes a Stable Coin Stable?” https://inflationguy.blog/2024/10/31/what-makes-a-stable-coin-stable/ Blog for this month's CPI: “Inflation Guy's CPI Summary (October 2024)” (https://inflationguy.blog/2024/11/13/inflation-guys-cpi-summary-october-2024/ ) To Subscribe to Quarterly Inflation Outlook: https://inflationguy.blog/shop/ Now just $29.99/quarter! To Subscribe for free to the blog: https://inflationguy.blog/ Check out the website! https://www.EnduringInvestments.com/
Listen to weekly sermons from Velocity Church in Lawrence, KS. Velocity is a vision-fueled and faith-filled community changing lives and transforming a city with the message of Jesus. For more information visit www.findvelocity.org
In this episode of The Art of SBA Lending Ray is joined by Brent Ciurlino at NAGGL as they unpack Brent's background in risk management and where he got his reputation as: "the fixer” Brent held significant roles, including the Director of Asset Marketing at the FDIC and several senior positions within SBA-regulated entities. His current position is with Velocity, an SBLC, where he oversees the company's strategic growth and risk management operations. Known for his innovative contributions to SBA oversight mechanisms, he has been instrumental in developing key regulatory frameworks. Moreover, Brent explains his contributions to the development of the OCRM's oversight tools like PARIS and SMARt, and his experiences in guiding multiple SBA-licensed entities through times of economic uncertainty. Key Takeaways: Strategic Growth in SBA Lending: Understand the dynamics of expanding SBA lending operations sustainably and effectively. Navigating Non-Bank Lender Challenges: Explore the pressures and regulatory requirements faced by non-bank lenders in the SBA landscape. Advocating for Risk Management: Learn the importance of balanced risk management in preventing institutional failures. Listen in as Brent and Ray explore the evolving market, the significance of risk management, and insights on navigating SBA's complex regulations. Be sure to subscribe to keep up with the rest of our Vegas interview series from NAGGL 2024! This episode is sponsored by: Baker Lewis Baker Lewis is the SBA lending industry's premier executive search and personnel consulting firm. Schedule a call by reaching out to Dustin Baker at 940-230-4321. Rapid Business Plans Rapid Business Plans is the go-to provider of business plans and feasibility studies for government guaranteed small business lenders. For more information, or to set up a Get Acquainted call go to https://rapidbusinessplans.com/art-of-sba SBA Jobs Board Hiring for your SBA department? We've got you covered! SBA Jobs Board is here to bridge the gap between you and top SBA talent. Our Art of SBA Lending audience is packed with experts ready for their next career move. List your openings with us to connect with the best in the industry and find the right fit for your team. Live now on our new Art of SBA Website BDO's…let's start your weeks strong! Sign up for our weekly sales advice series, Sales Ammo. Every Monday morning wake up to a piece of Rays sales advice in your inbox to help you rise to the top. Subscribe here: https://www.artofsba.com/army-of-bdos Loving The Art of SBA Lending episodes? Make sure to follow along with our sister shows, The BDO Show and SBA Today, each week with the links below! https://www.youtube.com/@thebdoshow http://www.youtube.com/@sbatoday Head to http://www.artofsba.com for more information and to sign up for our must-read monthly newsletter to stay up to date with The Art of SBA Lending.
Electronic music pioneer and composer Suzanne Ciani discusses her career highlights in conversation with William Stokes, including early performance struggles due to her determination to present shows in quadraphonic, a career resurgence thanks to Moogfest and why she loves working with the Buchla interface.Chapters00:00 - Introduction01:06 - The First Female To Score A Movie04:01 - Having More Than 20 Albums04:36 - Golden Apples Of The Sun07:55 - Live Performance Struggles11:57 - A Love Of Programming14:09 - Interacting With A Buchla17:14 - A New Way Of Performing Music22:32 - The Buchla 250 MARF25:36 - Making A Comeback At Moogfest29:36 - Creating Spatial Content38:40 - A Meeting Of Art And Science 41:36 - Future Plans"I didn't build the machines, I certainly didn't design them, but I could interact with them and use them, you know, and that's what I liked".#buchla #moogSuzanne Ciani BiogSuzanne is a five-time Grammy award-nominated composer, electronic music pioneer, and neo-classical recording artist who has released over 20 solo albums including "Seven Waves," and "The Velocity of Love," along with a landmark quad LP “LIVE Quadraphonic,” which restarted her Buchla modular performances. Her work has been featured in films, games, and countless commercials as well. She was inducted into the first class of Keyboard Magazine's Hall of Fame alongside other synth luminaries, including Bob Moog, Don Buchla and Dave Smith and received the Moog Innovation Award. Most recently, she is the recipient of the Independent Icon Award from A2IM, The Golden Ear Award and the SEAMUS Award.Suzanne has provided the voice and sounds for Bally's groundbreaking "Xenon" pinball machine, created Coca-Cola's pop-and-pour sound, designed logos for Fortune 500 companies and carved out a niche as one of the most creatively successful female composers in the world. A Life in Waves, a documentary about Ciani's life and work, debuted at SXSW in 2017 and is available to watch on all digital platforms. Ciani is a graduate of Wellesley College and holds a Masters in Music Composition from the University of California, Berkeley.http://sevwave.com/https://transversales.bandcamp.com/album/golden-apples-of-the-sun-3William Stokes BiogWilliam Stokes is a producer, writer and artist in three-piece avant-psych band Voka Gentle. As well as being a critic and columnist for Sound On Sound, conceiving the popular Talkback column and heading up the Modular column, he has also written on music and music technology for The Guardian, MOJO, The Financial Times, Electronic Sound and more. As an artist in Voka Gentle he has made records with producers from Gareth Jones (Depeche Mode, Grizzly Bear, Nick Cave) to Sam Petts-Davies (Radiohead, The Smile, Roger Waters), has had songs featured on franchises from FIFA Football to The Sims and has toured across the UK, Europe and the USA, playing festivals from Pitchfork Avant-Garde in Paris to SXSW in Austin, Texas. He has collaborated with artists including the Flaming Lips' Wayne Coyne, Morcheeba, Panda Bear and Sonic Boom. Alongside being a guitarist and pianist, he is a synthesis enthusiast with a particular interest in sampling and explorative sound manipulation. As a producer and engineer, he has made albums with acclaimed avant-garde musicians from composer Tullis Rennie to Mute Records artist Louis Carnell. “I'm always seeking out the most ‘out-there', experimental, risk-taking musicians I can find to work with,” he says, “to capture vibrant, detailed recordings and create three-dimensional mixes of music that might otherwise struggle to know where to begin in the studio environment.” Stokes currently lectures in Music Production at City, University of London.https://www.vokagentle.com/Catch more shows on our other podcast channels: https://www.soundonsound.com/sos-podcasts
On this Screaming in the Cloud Replay, Corey is joined by John Allspaw, Founder/Principal at Adaptive Capacity Labs. John was foundational in the DevOps movement, but he's continued to bring much more to the table. He's written multiple books and seems to always be at the forefront. Which is why he is now at Adaptive Capacity Labs. John tells us what exactly Adaptive Capacity Labs does and how it works and how he convinced some heroes to get behind it. John brings a much-needed insight into how to get multiple people in an organization on the same level when it comes to dealing with incidents. Engineers and non. John points out the issues surrounding public vs. private write-ups and the roadblocks they may prop up. Adaptive Capacity Labs is working towards bringing those roadblocks down, tune in for how!Show Highlights(0:00) Introduction(0:59) The Duckbill Group sponsor read(1:33) What is Adaptive Capacity Labs and the work that they do?(3:00) How to effectively learn from incidents(7:33) What is the root of confusion in incident analysis(13:20) Identifying if an organization has truly learned from their incidents(18:23) Gitpod sponsor read(19:35) Adaptive Capacity Lab's reputation for positively shifting company culture(24:22) What the tech industry is missing when it comes to learning effectively from the incidents(28:44) Where you can find more from John and Adaptive Capacity LabsAbout John AllspawJohn Allspaw has worked in software systems engineering and operations for over twenty years in many different environments. John's publications include the books The Art of Capacity Planning (2009) and Web Operations (2010) as well as the forward to “The DevOps Handbook.” His 2009 Velocity talk with Paul Hammond, “10+ Deploys Per Day: Dev and Ops Cooperation” helped start the DevOps movement.John served as CTO at Etsy, and holds an MSc in Human Factors and Systems Safety from Lund UniversityLinksThe Art of Capacity Planning: https://www.amazon.com/Art-Capacity-Planning-Scaling-Resources/dp/1491939206/Web Operations: https://www.amazon.com/Web-Operations-Keeping-Data-Time/dp/1449377440/The DevOps Handbook: https://www.amazon.com/DevOps-Handbook-World-Class-Reliability-Organizations/dp/1942788002/Adaptive Capacity Labs: https://www.adaptivecapacitylabs.comJohn Allspaw Twitter: https://twitter.com/allspawRichard Cook Twitter: https://twitter.com/ri_cookDave Woods Twitter: https://twitter.com/ddwoods2Original Episodehttps://www.lastweekinaws.com/podcast/screaming-in-the-cloud/finding-a-common-language-for-incidents-with-john-allspaw/SponsorsThe Duckbill Group: duckbillgroup.com Gitpod: http://www.gitpod.io/
While financial abundance is desirable, it's crucial to prioritize both wealth and health, and this is where velocity banking and IBC strategies can play a pivotal role. Join Nino Gonzalez and Pei Chen as they explore the concept of balancing financial stability and health through innovative IBC strategies. Discover how to fund an IBC policy using a line of credit and leverage the cash value for financial growth while maintaining a healthy lifestyle. This episode is a must-listen for anyone seeking to build wealth responsibly and sustainably.
Benji is joined by Jamie Bartlett of the 509 Syndicate to catch up on Zephyr FC's recent run of games, say goodbye to Velocity until 2025, and talk about the Brazilian Goat winning the NWSL crown to avenge Olympic disappointment. Be sure to follow the Spokane Soccer Show on Instagram! Host: Benji Wade Guest: Jamie Bartlett --- Support this podcast: https://podcasters.spotify.com/pod/show/spokane-soccer-show/support
Listen to weekly sermons from Velocity Church in Lawrence, KS. Velocity is a vision-fueled and faith-filled community changing lives and transforming a city with the message of Jesus. For more information visit www.findvelocity.org
Training is becoming increasingly virtual. We discuss with Velocity owner Robbie Ventura how to maximize athlete and coach interactions in this new online environment. Learn more about your ad choices. Visit megaphone.fm/adchoices
It's official – after more than 10 years codesharing with Virgin Australia, Etihad has called it quits, announcing the tie-up will end next June irrespective (it seems) of whether the exclusivity arrangement between Virgin and Qatar Airways is approved. With codesharing on Singapore Airlines services beyond Asia also looking likely to get the chop – but not Velocity frequent flyer benefits on those same services – what will this mean for passengers? Adam and Jake try to unpick the details and ask whether the exclusive code-sharing arrangement needs to be restricted. Plus, with regional airports owed millions after Rex went into administration, and rivals rebuking the government's bailout, is it time to let the airline go?
Raaz Herzberg is the chief marketing officer and VP of product strategy at Wiz. Wiz hit $100 million ARR within 18 months (the fastest growth in startup history) and, five years in, is generating over $500 million ARR. It also serves over 45% of the Fortune 100. Raaz was one of the first five employees at Wiz, joining as the first product manager, and helped the team pivot to what may be the most intense PMF in history. Before Wiz, Raaz led security products at Microsoft, including Azure Sentinel. In our conversation, we discuss:• How Wiz pivoted from their initial idea and found deep product-market fit• What Raaz learned about listening to customers• Why she moved from product to marketing, despite no prior experience• How she thinks differently as a marketer with a product background• Lessons learned from scaling a hypergrowth startup like Wiz• Much more—Brought to you by:• WorkOS—Modern identity platform for B2B SaaS, free up to 1 million MAUs• Rippling—Automate HR, IT, and finance so you can scale faster• Cloudinary—The foundational technology for all images and video on the internet—Find the transcript at: https://www.lennysnewsletter.com/p/building-wiz-raaz-herzberg—Where to find Raaz Herzberg:• X: https://x.com/raazherzberg• LinkedIn: https://www.linkedin.com/in/raazh—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Raaz's background(02:54) Early challenges and Wiz's essential pivot(06:41) Finding product-market fit(11:31) Lessons from early customer interactions(14:54) The power in speaking up when you don't understand something(17:46) How Wiz pivoted from their initial idea(23:52) Marketing and leadership insights(34:12) The challenges of being a marketing leader(28:05) Following the “heat” in your organization(30:22) How Raaz found success as CMO(34:01) Common CMO mistakes(36:23) Creating noise and standing out(40:28) Embracing failure and taking risks(44:53) The importance of clear communication(48:32) The “dummy” explanation(51:00) Building trust and company culture(53:45) Contrarian corner(56:34) Lightning round—Referenced:• Wiz: https://www.wiz.io/• An inside look at Deel's unprecedented growth | Meltem Kuran Berkowitz (Head of Growth): https://www.lennysnewsletter.com/p/an-inside-look-at-deels-unprecedented• Velocity over everything: How Ramp became the fastest-growing SaaS startup of all time | Geoff Charles (VP of Product): https://www.lennysnewsletter.com/p/velocity-over-everything-how-ramp• Assaf Rappaport on LinkedIn: https://www.linkedin.com/in/assafrappaport/• How LinkedIn became interesting: The inside story | Tomer Cohen (CPO at LinkedIn): https://www.lennysnewsletter.com/p/how-linkedin-became-interesting-tomer-cohen• Shardul Shah on LinkedIn: https://www.linkedin.com/in/shardul-shah-3589062/• Doug Leone on LinkedIn: https://www.linkedin.com/in/douglas-leone-a2714/• Jeff Horing on LinkedIn: https://www.linkedin.com/in/jeffhoring2009/• RSA Conference: https://www.rsaconference.com/• Microsoft acquires Adallom to advance identity and security in the cloud: https://blogs.microsoft.com/blog/2015/09/08/microsoft-acquires-adallom-to-advance-identity-and-security-in-the-cloud/• Imposter syndrome: https://www.psychologytoday.com/us/basics/imposter-syndrome• Careers at Wiz: https://www.wiz.io/careers• Setting the Table: The Transforming Power of Hospitality in Business: https://www.amazon.com/Setting-Table-Transforming-Hospitality-Business/dp/0060742763• No Rules Rules: Netflix and the Culture of Reinvention: https://www.amazon.com/No-Rules-Netflix-Culture-Reinvention/dp/1984877860/• Gong: https://www.gong.io/• The Wire on HBO: https://www.hbo.com/the-wire• Raaz's pen holder recommendation: https://www.paper-republic.com/products/le-loop-penholder—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe
Listen to weekly sermons from Velocity Church in Lawrence, KS. Velocity is a vision-fueled and faith-filled community changing lives and transforming a city with the message of Jesus. For more information visit www.findvelocity.org
Morning Footy: A daily soccer podcast from CBS Sports Golazo Network
Ahead of this weekend's USL League 1 Final, Defender Derek Waldeck joins the show to talk about his club - Spokane Velocity as they take on Union Omaha. This will be the fifth time the two teams have played each other having split 2 wins and 2 loses. The group discuss the club's path to the final, the leadership of teammate Luis Gil, and finally, dig through some of his old tweets from the past. Morning Footy is available for free on the Audacy app as well as Apple Podcasts, Spotify and wherever else you listen to podcasts. Follow the Morning Footy podcast on Twitter: @CBSSportsGolazo, @susannahcollins, @nicocantor1, @NotAlexis, @CharlieDavies9 Visit the betting arena on CBSSports.com for all the latest in sportsbook reviews and sportsbook promos for betting on soccer For more soccer coverage from CBS Sports, visit https://www.cbssports.com/soccer/ To hear more from the CBS Sports Podcast Network, visit https://www.cbssports.com/podcasts/ Watch UEFA Champions League, UEFA Europa League, UEFA Europa Conference League, Serie A, Coppa Italia, EFL, NWSL, Scottish Premiership, Argentine Primera División by subscribing Paramount Plus: https://www.paramountplus.com/home/ To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices
In this episode of Beyond the Tech (Solo Edition), Bryan sits down with Leslie Grandy - author of Creative Velocity and former executive at Apple, T-Mobile, Best Buy, and Amazon - for an in-depth conversation about her Product Playbook for navigating ambiguity and driving transformation. Tune in for insights from one of the industry's most experienced change-makers!Leslie dives into her journey, beginning with her early passion for the arts, which led her to the film industry and, later, high-impact roles at companies like T-Mobile, Apple, and Best Buy.The conversation explores her work today as a “CEO whisperer,” helping both startups and established brands align customer insights with business strategy for enduring impact. Whether navigating uncharted waters or structuring frameworks for large-scale change, Leslie's story is one of resilience, creativity, and leadership in the face of complexity.Throughout the conversation, she reflects on how she used her background in the film industry to apply creative problem-solving approaches in corporate environments where ambiguity and change were often met with resistance. Leslie shares insights into leading teams through transformation by fostering a culture of innovation and adaptability, even in traditional corporate settings. She also emphasises the importance of embracing ambiguity as a tool for growth, especially when guiding organisations through digital and cultural shifts. Leslie also discusses her upcoming book, Creative Velocity (coming May 2025), which redefines creativity as an accessible skill rather than an innate talent.
After a behind-the-scenes tour of their shot shell manufacturing facility in East Alton, Illinois, Dr. Mike Brasher sits down with Nate Robinson, Ben Frank, and Grant Jeremiah from Winchester Ammunition to discuss how a long-standing passion for waterfowl hunting has helped Winchester become the most trusted name in waterfowl ammunition. From Dry-Lok to Blindside and new waterfowl loads such as Bismuth and Last Call TSS, the group discusses the innovation behind these products, their commitment to quality, and the design and testing that makes them the best in the business: Winchester Ammunition – the official ammunition of Ducks Unlimited and our proud partner in conservation.Listen now: www.ducks.org/DUPodcastSend feedback: DUPodcast@ducks.org
MALIK ZAIRE, AND SHAUN DAVIS DISCUSS: FREEMAN ON BETTER EXECUTION 'FREEMAN ON CLARITY AND VELOCITY FREEMAN ON BETTER PRACTICES AND MUCH MORE. THE PLAYERS ONLY PODCAST EXCLUSIVELY AT patreon.com/luckyleftynetwork #goirish #notredame #ndfootball Learn more about your ad choices. Visit podcastchoices.com/adchoices
Benji is joined by Scott of South Hill FC to talk about Velocity FC winning a dramatic penalty shootout vs. Forward Madison to earn their spot in the title game against Union Omaha. Be sure to follow the Spokane Soccer Show on Instagram! Host: Benji Wade Guest: Scott Linklater --- Support this podcast: https://podcasters.spotify.com/pod/show/spokane-soccer-show/support
Listen to weekly sermons from Velocity Church in Lawrence, KS. Velocity is a vision-fueled and faith-filled community changing lives and transforming a city with the message of Jesus. For more information visit www.findvelocity.org
Host Thomas Lah engages with Chris Mele, Managing Partner at Software Pricing Partners, to explore the shifting paradigms of software pricing models. As AI and automation redefine the technological landscape, traditional user-based pricing is under scrutiny. Chris shares his extensive experience on why it's time to rethink legacy pricing strategies and how companies can optimize for profitability in today's market.They discuss the three pillars of effective monetization—licensing, packaging, and pricing—and discuss the importance of aligning these with sales strategies and customer value perception. The conversation also tackles the challenges posed by AI, the pitfalls of discounting, and the need for data-driven, sophisticated pricing models.Listen in to discover actionable insights on transforming your pricing approach to not only survive but thrive in the evolving tech industry. Are your current pricing models optimized to maximize profitability? Find out in this insightful conversation.
Join the VENDO team as we recap Amazon Accelerate 2024! We'll cover the latest AI tools, best practices for testing frequency, optimizing product titles, insights on brand-tailored promotions, and post-purchase analytics. Tune in to discover how these developments are revolutionizing the future of e-commerce! Discussing Project Amelia (2:18) - AI Powered Listing Updates (5:55) - A+ Content: AI Generated Content Support (8:58) - How Often Should Brands Be Testing? (10:06) - Product Titles and Key Word Rankings (12:26) - AI Powered Tools (17:00) - Evolution of Brand Tailored Promotions (21:20) - AI Image Generator (23:55) - Post Purchase Analytics (25:55) - Account Health Updates (29:25) - New Seller Central Interface (33:22) Speakers: - Matt Mahony, Amazon Account Strategist, VENDO - Delaney Del Mundo, Director of Amazon Account Strategy, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
Benji is joined by Velocity FC head coach Leigh Veidman to talk about the first ever playoff win for Velocity following their 3-0 win over Northern Colorado Hailstorm to open the USL League One playoffs. Be sure to follow the Spokane Soccer Show on Instagram! Host: Benji Wade Guest: Leigh Veidman --- Support this podcast: https://podcasters.spotify.com/pod/show/spokane-soccer-show/support
In this episode of the Base Path Podcast, hosted by Dan Guttenplan, University of Rhode Island Baseball Coach Raphael Cerrato joins to discuss the challenges and adjustments during the fall season, particularly with the installation of a new turf field. Cerrato elaborates on the team's off-campus workouts and how they adapted to limited field usage. The conversation also delves into recruiting dynamics, touching on the impacts of the transfer portal, NIL changes, and the complexities of scouting high school players. The episode concludes with a 'Three Up, Three Down' segment focusing on baseball dilemmas and decision-making in coaching. Topics 00:27 Challenges of the Fall Season 00:46 New Turf Field and Its Impact 04:05 Recruiting During Field Construction 05:52 Changes in Recruiting Landscape 06:32 Transfer Portal and Roster Management 14:50 Importance of In-Person Scouting 18:18 Evaluating Players Beyond Data 20:44 Summer Baseball Competitiveness 21:02 Evaluating Talent Beyond Stats 22:25 Impact of Travel Ball on Recruitment 23:04 Velocity vs. Pitching Skills 24:23 Developing Effective Pitchers 27:50 Three Up, Three Down: Baseball Dilemmas 28:20 Slump Strategies for Hitters 32:39 Ethics in Baseball: Faking It 35:13 Aggressiveness in the Outfield 38:00 Conclusion and Wrap-Up
Pepper is kinda mean to Tony and only sort of feels bad about it. "Good Morning Toy World" Your Source for Semi-Premium Adult Related Toy Talk.
Listen to weekly sermons from Velocity Church in Lawrence, KS. Velocity is a vision-fueled and faith-filled community changing lives and transforming a city with the message of Jesus. For more information visit www.findvelocity.org
On todays episode we talked about the weight room, velocity based training, forging one's ability to respond when faced with obstacles, how we approached facing Wisconsin a decade ago, how the New Wisconsin is viewed now. The identity that NW/Iowa/Wisconsin have tried to bring to the football field over the last 20 years, meeting with players 1 on 1 before their first season, the 4.15 40 by the track kid at half time, how the discipline and routine of a strength program makes parenting easier, and whole lot more.If you love the show and want to show support, tell your friends! And, check out our exclusive content at Patreon.com/washedupwalkons where you can find extra podcast episodes, exclusive merchandise, Merch discounts with every tier, private Walkon discord channel access, and more!Find us on social media @washedupwalkonsVisit TheWashedUpWalkons.com for all of our episodes, merchandise, and more!
Eno and DVR discuss the Dodgers' series-clinching Game 5 victory over the Yankees that made them the 2024 World Series Champions, which featured a string of defensive miscues that opened the door for a five-run fifth, and a clean ninth inning from....Walker Buehler?! Plus, they look ahead to busy offseasons for both clubs as the Dodgers weigh options for a few potential upgrades, and the Yankees prepare to make a massive offer to retain Juan Soto. Rundown 1:18 The Dodgers' Pitching Staff Had Just Enough in the Tank 7:33 One Brutal Inning for the Yankees' Defense 15:20 The Yankees' Need for More Bullpen Depth in Future Postseasons 19:24 The Dodgers Have Taken Over Baseball's Death Star 30:06 Long-Term Concerns About Jack Flaherty's Velocity? 37:38 The Yankees' Offseason Plans & Juan Soto Watch Follow Eno on Twitter: @enosarris Follow DVR on Twitter: @DerekVanRiper e-mail: ratesandbarrels@gmail.com Join our Discord: https://discord.gg/FyBa9f3wFe Subscribe to The Athletic: theathletic.com/ratesandbarrels Hosts: Derek VanRiper & Eno Sarris Executive Producer: Derek VanRiper Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode, Nino Gonzalez and Pei Chen dive deep into the concept of velocity banking. They revisit this powerful strategy, first introduced in Episode 17, to help you eliminate debt faster while creating positive cash flow. Together, Nino and Pei explore how leveraging simple tools like lines of credit can dramatically improve your financial outlook. If you're looking for ways to manage your finances more effectively and ultimately build wealth, this episode offers practical insights you won't want to miss.
Velocity & Throughput Are Full of Crap - I Think NOT... Join V. Lee Henson as we review an article that was written to rebuff the way that I treat story points and velocity without them making an effort to understand why I have success with this approach. How to connect with AgileDad: - [website] https://www.agiledad.com/ - [instagram] https://www.instagram.com/agile_coach/ - [facebook] https://www.facebook.com/RealAgileDad/ - [Linkedin] https://www.linkedin.com/in/leehenson/
Benji is joined by USL Spokane owner Ryan Harnetiaux. They start by talking about the last two games of 2024 at ONE Stadium, Zephyr FC's 1-0 over Tampa Bay Sun and Velocity's 0-0 draw with One Knox. Then, they take a look back at their favorite memories of the first year at ONE Stadium. Finally, Ryan answers questions from the 509 community about the past, present, and future of professional soccer in Spokane. LOCK IN! Be sure to follow the Spokane Soccer Show on Instagram! Host: Benji Wade Guest: Ryan Harnetiaux --- Support this podcast: https://podcasters.spotify.com/pod/show/spokane-soccer-show/support
Addendum: In the episode, the guest mentioned the proper water consumption is one ounce per pound of body weight, the correct amount is half your body weight (or an ounce per kg) not an ounce per pound. Your athlete can improve their game without risking injury. In this episode, I'm joined by renowned sports performance coach, Dr. Nick Serio. We talk about the crazy lengths these young athletes will go to chase velocity, and how that can actually end up doing more harm than good. Dr. Serio shares his approach to customizing the training to the individual, not just throwing them into a one-size-fits-all program. He also shares the story of an athlete who came in thinking he needed to be squatting heavy, but it was actually wrecking his hips. Dr. Serio drops a ton of knowledge on the mental side, nutrition, and how to set these players up for long-term success, not just short-term gains. HIGHLIGHTS 00:00 Meet Dr. Nick Serio. 03:15 The fine line between improving skill and staying healthy. 07:00 How can athletes develop velocity safely? 21:00 What age should players begin strength training? 29:00 The best things you can do to strengthen your athletes' mental game. 31:15 Ways to teach your kids strength training techniques if you can't access experts. 38:00 How to not waste time trying to model what every other athlete is doing. 42:30 How to improve communication skills (including non verbal communication.) 47:45 The power of treating practice like the real game. RESOURCES + LINKS Learn more at aligndsports.com Book a 1:1 Consultation HERE FOLLOW Matt Hannaford: @mfhannaford Dr. Nick Serio: @coach_serio Contact Velocity team@velouniversity.com
Listen to weekly sermons from Velocity Church in Lawrence, KS. Velocity is a vision-fueled and faith-filled community changing lives and transforming a city with the message of Jesus. For more information visit www.findvelocity.org
Today we're discussing adjusting the power curve in order to better improve performance when training high performance athletes. Topics Include:Force Velocity ProfilingUnderstanding Force-based vs Velocity-based Athlete ProfilesThe “Special Strength Zones” Ready to take your game to the next level? With our holistic and data-driven approach, experienced coaches, and cutting-edge technology, RPP Baseball takes the guesswork out of player development. Twitter https://twitter.com/RPP_Baseball/ Instagram https://www.instagram.com/RPP_Baseball/ Call us at 201-308-3363 Email us at rpp@RocklandPeakPerformance.com Website ...
With so many events happening around LA today, traffic is going to be a nightmare. How concerned should we be amid Jack Flaherty's recent dip in velocity in his last few starts? Is starting Flaherty in Game 1 followed by Yamamoto in Game 2 the right decision?
On this episode of The Sales Gravy Podcast, JBJ sits down with Amy Franko, a sales expert specializing in the mid-market, to discuss pipeline velocity, qualifying deals, and the importance of asking the right questions in sales. Amy shares her insights on how to overcome common sales obstacles and provides practical advice for improving sales performance. Key Takeaways: – Pipeline Velocity as a Critical Metric: Pipeline velocity is essential for sales success, particularly in the mid-market segment where businesses are reaching for ambitious goals. Monitoring how quickly deals move through the pipeline can significantly impact quarterly and yearly outcomes. – Balancing Quality and Speed: Sales teams often struggle to balance quality with pipeline velocity. Moving deals through the pipeline quickly while maintaining high standards, avoiding the pitfall of focusing solely on speed without closing quality deals. – Breaking Up with Prospects: One challenge for sellers is recognizing when to disengage from prospects who show little progress. Find strategies for professionally and respectfully "breaking up" with prospects to avoid wasting time on deals that are unlikely to close. – Adapting to New Products: Sales teams can face difficulties when launching new products. Adoption often picks up once new products become measurable within the sales compensation plan, highlighting the importance of aligning comp plans with product priorities. – Coaching Through Adversity: Amy talks about how mindset plays a critical role in sales success. Coaching sellers to handle adversity effectively, particularly when deals stall or face internal resistance from stakeholders, can make a significant difference in closing deals. – The Importance of Ongoing Training: Continuous learning and training are vital for improving sales performance, especially in qualifying deals. The OutBound Conference provides an excellent opportunity for sales professionals to refine their skills, interact with industry leaders, and learn new strategies to enhance their pipeline management. https://www.youtube.com/watch?v=fuBcg1JB2yE Understanding Pipeline Velocity Pipeline velocity is a crucial metric for sales teams, especially for those operating in the mid-market. Many companies in this space have dedicated sales teams and hefty goals, and pipeline velocity can be the difference between meeting targets or falling short. At its core, pipeline velocity measures how quickly deals move through the sales pipeline. It's not just about the number of deals in the pipeline but also how fast they progress from one stage to the next. If deals are moving too slowly, there's a risk of losing momentum, and opportunities may slip away. On the other hand, moving deals too quickly without considering quality can result in low win rates or deals that aren't truly solid. In many mid-market organizations, sales teams find themselves in a balancing act. They want to move deals through quickly to meet their goals, but at the same time, they need to maintain a high level of quality. This balance is tricky, and many teams either rush deals that aren't ready or slow down too much, risking missed opportunities. The Challenge of New Products One of the challenges sales teams often face is launching new products or services. Salespeople who are comfortable selling established products may be hesitant to push new offerings, even if they know those products are key to the company's growth. Without the right level of comfort and confidence, sellers may not focus on the new product, preferring to stick with what they know. However, when new products become part of a measurable sales goal or compensation plan, things can change. Sellers are more motivated to include the new product in their conversations with prospects. This shift can lead to increased pipeline velocity, as salespeople become more confident in discussing and selling the new product.
Interested in learning more about affiliate marketing? Join the VENDO team as we dive in to the world of TikTok Shop! On this episode, we will discuss TikTok Shop's growth potential, the power of affiliate marketing, and the Halo Effect that TikTok Shop has on Amazon. We will also break down concerns brands face, partnering with affiliates, and effective off-platform strategies for success. Check out our first video in the TikTok Shop Affiliate Marketing Series: https://www.youtube.com/watch?v=eHB16LcpgMg&t=551s Topics Covered: - TikTok Shop Opportunity and Scalability (1:38) - Halo Effect of TikTok Shop & Amazon (4:11) - Storage Fees (7:37) - Power of Affiliate Marketing (9:20) - Concerns Brands Have with Affiliate Marketing (10:47) - What Affiliates are Looking for When Collaborating with Brands(16:02) - Thinking in an Affiliate's POV (18:18) - Off-Platform Strategies for TikTok Shop (21:10) - Target Plans Best Practices (24:30) - Understanding Profitability (28:05) Speakers: - Sohun Sanka, TikTok Shop Lead, VENDO - Delaney Del Mundo, Director of Amazon Account Strategy, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
Join us as we break down the potential of streaming TV ads to boost your brand's visibility. In this video, we explore effective audience targeting, essential metrics for success, and creative tips for engaging content. Plus, learn how to leverage major events for maximum impact. Topics Covered: - What is streaming TV ads? (2:26) - How does it enhance brand's visibility? (4:40) - How granular can you get when it comes to audience targeting? (6:00) - What metrics should be prioritized? (8:50) - Common challenges when interpreting data (11:48) - Creative best practices (15:23) - How to know when a brand is a good fit? (18:10) - Running ads around tentpole events (21:50) Speakers: - Matan Laredo, Lead Programmatic Advertising Manager, VENDO - Delaney Del Mundo, Director of Account Strategy, VENDO Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday! ➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA ➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362 ➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
The Exocast team are joined on this episode by Dr. Louise Nielsen, a Danish astronomer who, after a batchelor's degree at Niels Bohr Institute in Copenhagen, moved to the Geneva Observatory for a PhD focussing on radial velocity (RV) observations of exoplanets. Louise then completed postdoctoral fellowships at the University of Oxford and the European Southern Observatory (ESO) in Garching, before joining the Ludwig-Maximilians-Universität (LMU) in Munich as a staff astronomer in 2023. Louise discussesRead more
Listen to weekly sermons from Velocity Church in Lawrence, KS. Velocity is a vision-fueled and faith-filled community changing lives and transforming a city with the message of Jesus. For more information visit www.findvelocity.org
This month we tackle the dilemma that some NFL teams face of paying their "average" QB a big percentage of their salary cap space or risking falling off a cliff. We also think about ways to stem the tide of MLB pitcher injuries, Formula 1 hype versus reality, and the ongoing NCAA payer player litigation.
Welcome to the Purple Patch Podcast! As winter approaches, it's the perfect time to talk about indoor riding. When the weather gets rough, we take our rides indoors on the bike trainer. It's a great way to stay in shape and improve your outdoor riding. This week on the PurplePatch Podcast, we want to share some tips to help you maximize your training on the bike trainer. Instead of focusing on the usual technical aspects of bike training like FTPs and critical power, IRONMAN Master Coach Matt Dixon shares practical skills to make you faster, smarter, and a true craftsman on the bike. Matt takes us through the benefits and limitations of indoor riding to gain a better understanding of what indoor training offers and what elements of training can only be gained outdoors. Matt covers the different smart trainers available on the market, the three P's of indoor training: posture, pedaling, and power, terrain management, and the importance of end of range work and neurological conditioning. Our goal is to help you get faster and have a great time doing it. If you have any questions or want to continue the conversation, feel free to reach out to us at info@purplepatchfitness.com. If you'd like personalized coaching on the bike trainer, we offer complimentary sessions where I can coach you through a workout. It's a two-way video platform, so I can see your metrics and provide feedback. Just reach out to info@purplepatchfitness.com to set up a session. It's absolutely free, and there are no strings attached. Episode Timestamps 00:00 - 04:52 - Welcome and Episode Introduction 04:52 - 39:35 - The Meat and Potatoes: Weaponize Your Bike Trainer This Winter Matt Dixon 00:00 I'm Matt Dixon. Welcome to the Purple Patch podcast. The mission of Purple Patch is to empower and educate every human being to reach their athletic potential. Through the lens of athletic potential, you reach your human potential. The purpose of this podcast is to help time-starved people everywhere integrate sports into their lives. Matt Dixon 00:32 And welcome to the Purple Patch podcast, as ever, your host, Matt Dixon. And yes, it is getting that way. Winter looms, and therefore, we thought it was a good time to revisit indoor riding. Yes, it is the time of the year when we don't brave the elements and instead get inside, sit on the trainer for hours on end, daring and dreaming about when the sun comes out again. Look at the indoor bike trainer. It's a great workout, but it is important as it represents a great opportunity for you as a bicycle rider to uplevel your outside riding. If you do it right. There is no short-term success in improving your bike riding. But what I go through today is about as close as you can get to amplifying how you ride your bike outside by sitting inside, no matter how strong you are, no matter how tough you are. This is an opportunity for me to educate you today on how to weaponize the use of your bike trainer so that you can get more speed out of that toughness, that strength, and that fitness. Let me repeat that. What I want to try and do today is open up a guide where no matter how tough you are, how fit you are, or how strong you are, you get more speed out of it. That's our mission. That's why we talk about weaponizing the bike trainer. I'm not going to bore you today with the old, sterile stuff that you read in the media. I'm not going to talk about FTPS and critical powers and all of that. I want to give you some actionable skills that are accessible and that will yield a speed return greater than any fitness development you can gain. If you put the lessons into practice, you will get faster. You will also get smarter. You'll become a craftsman on the bike. And by the way, that's really fun because when you go out and train with your buddies, they're going to be very annoyed, and they're equally going to be amused at your newfound speed. What's he taking? Don't worry about that. Just get better at building your craft. Let's do it just before we get going, as now is the norm; we bring you today's show for free and promotion free. And so if while you're listening and you're thinking, Hmm, I'd like to maybe have a little bit of a taste of that, I want to continue the conversation, or maybe you have some follow-up questions. If you want to ask anything else related to today's topic, feel free to reach out. You can have a complimentary consultation where we'll chat with you about any of your questions. All you need to do is reach out to info@purplepatchfitness.com. That's the email address. Info@purplepatchfitness.com and all of our programming can be found at purplepatchfitness.com. That's the website I will say today because we are talking about the bike trainer; I would like to extend a personal invitation to you if you'd like me to coach you through a session. Our video platform is pretty special. It's pretty unique. But the nice thing about it, unlike Peloton, which is just that one too many with rah rah rah, and hey, I'm happy to do a bit of rah rah rah occasionally, but this is two-way video. So, in other words, you can see me as I'm coaching you through executing a workout, much of which we're going to talk about today. But also scarily, perhaps, I can see you and your trainer, if you have a smart trainer, is connected to the platform, so therefore I can see your metrics. I can see your Cadence and your heart rate. If you've got a heart rate, monitor your power production, and I can control the grades and give you feedback. So that's the opportunity for me, no matter where you're at in the world, to actually coach you. If you would like to have a complimentary session where I coach you, feel free to do so. All you need to do is reach out to info@purplepatchfitness.com, and we will set you up with a session. You can come and join the crew. You get a flavor of both the coaching and a little bit of the fun, and even some people say stupidity because why not? We'd like to have a little bit of fun while we are taking your performance very, very seriously, and we can sort you out. So feel free to reach out to us. It is absolutely free, no strings attached. And if you don't like it, go on your merry way and continue on in your mediocrity. All right. Barry, the producer, thank you very much. Let's do this. We are going to get on with it. It is, ladies and gentlemen, the meat and potatoes. Matt Dixon 05:01 All right, today we're talking about the bike trainer. So, let's set this up a little bit. Most triathletes, most people who ride their bikes when winter looms, go inside and sit on the trainer, and that's normal, but unfortunately, the vast majority of riders out there absolutely underutilize the opportunity. They tend to look at training with an indoor trainer as just a time-efficient workout. So it's time on the saddle where they're driving to boost their metrics, their FTP, or the elements that make up critical power, and they do intervals that are really hard, and typically, they execute it while they're either watching some gamification type platform or they've got a Netflix show or something like that, and they're just chasing avatars or watching crime dramas or something like that. But the truth is that they're missing a huge opportunity. If you know how to take advantage of the indoor trainer, you can get so much more out of it than just priming your physiology. So, the goal of the show today is to help you turbocharge your indoor riding in a way that actually delivers real-world performance benefits. So, using the indoor trainer so that you get better with your outdoor riding is a critically important component. Another message that is going to be woven into this is that no matter what your riding environment, the truth is that simply focusing on physiological metrics, such as your functional threshold or just your straight power meters, is a surefire pathway for underperformance on your bike. And so if you want to get faster, if you want to actually get more of a yield from your strength and fitness, and then we want you to go beyond the power, which is just a measure of output, how much work you're putting in and what you're able to generate. And so you need to go beyond the what's if you want to do that. And we want to think about becoming more efficient and more strategic about how you use your energy to ultimately give you what we're going for, which is more wheel speed. And so, yes, indoor trainers are highly valuable tools. They can improve your riding performance. They also bring improvements in safety and other components like that. But approaching your indoor trainer as a tool to upgrade your outside riding changes your whole mindset. I don't want your indoor trainer to just be a convenience tool. I want it to be something that actually helps you become a better bike rider. And so before we get in, I think that we should take a step back and say, well, that all sounds very romantic. That sounds like a wonderful investment. I should just do all my riding indoors if it helps me get better outdoors. But let's first highlight some of the limitations of riding your trainer indoors because it's not a solve-all situation here. Alrighty, we have a lot of people that only ride their bikes indoors, and then they go outside, and they race outside, and that is going to be a limiting prospect. And I understand and appreciate why it's tempting to always ride your bike in dots. There's no impact on traffic. It's very, very convenient. It's a time-efficient tool for training. And so I am all in on the bike trainer. But if you ride your bike trainer only, you are going to severely limit your riding potential as well. So, I'm speaking out of two sides of my mouth here. Use the bike trainer to improve your outdoor riding, but if you only ride it indoors, you're going to limit your riding potential at the same time. And we need to acknowledge that there are things that you just simply can't really develop and improve on a bike train. And so let's go through some of those first because I think it's important. The first is the bike trainer fosters an environment where you don't need to have situational awareness, so you don't need to have 360-degree understanding. There is a reason as you become a better bike rider, and the actual action is stabilizing and balancing the bike, shifting gears, and managing terrain. A lot of the stuff that we work on today slides into the unconscious or the subconscious, and then you have more capacity to understand the environment around you. The challenge is, if you never ride in the environment, you're never going to improve that component, and that can become actually more dangerous. There is a reason that the less experienced outdoor riders are the folks that tend to ride through the glass, that tend to hit the sticks and the potholes and tend to actually have more interactions with traffic, and that's because more seasoned riders have great situational awareness. So if you never. Get to that environment; you're never going to improve that component. So there is a safety component to actually riding outside a little bit, and you should consider that there are also many interactions with the machine itself, with the actual handling skills of a bicycle, that you just simply cannot Foster and improve on the bike trainer. And so how and when you're braking, balancing on the bike, managing different environmental factors, such as riding in the wind, even riding around corners, standing out of the saddle, really effectively. These are things that you can't really develop. Inside the bike trainer, you can apply some of the theoretical concepts. You can work on standing form, but to become a better bike handler, you have to ride your bike outside. And then a third component that I think is really important is that you don't get riding on an indoor trainer; at least, most of the bike trainer setups are many of the stabilizing muscles that actually come into play with outdoor riding. When somebody is on a static indoor trainer only utilizing the main muscle groups, they're not getting the stabilizing effect that occurs because the bike is always moving outside, and you are interacting with the different gravitational forces, the lateral forces of cut, of cornering, even keeping the bike stable in the wind, etc. And your core and stabilizing muscles are always engaging. And if you never use those outside, when you actually go outside, particularly if you're doing something like a half Ironman or an Ironman or a big Gran Fondo, you're going to get very, very stiff and tight. And that's going to have an interaction on how you're performing on the back end of the bike ride, or particularly if you're running off the bike. And so, don't undervalue the importance of doing some mileage outside of all of these factors. So ultimately, your best solution here for riding performance is to have a combination, or a mix, of some indoor riding and some outdoor riding because there are also, equally, some things that only indoor riding can truly provide. So, if we've talked about the negatives, why don't we shift gears and say, okay, the whole theme of today's podcast is weaponizing your indoor bike trainer? That's great. So what are the benefits? Well, I've already mentioned one of them. It is, of course, much, much safer, and that's really great. However, when you lack the requirement of situational awareness, that means that you can amplify the specificity because 100% of your focus can be dedicated to the action of the training. So rather than you thinking about traffic or random stops and starts with stoplights and things like that, inconvenient terrain changes when you don't want them, maybe some inclement weather, you have a highly effective environment to place all of your focus and willpower into the specific intervals that you might be doing, and that's a thumbs up. So, you get to have an increased specificity. You also have a safer environment. It's also a highly effective venue for structured workouts, particularly intervals because you can have a dose and response at a very specific timing that isn't necessarily influenced by terrain, wind, and other factors. So that's great. And you can also, interestingly, really isolate and dig into some very specific skills that are critical. The indoor bike trainer with awareness, with focus, with prioritization, is a great venue where you can actually foster and improve things like your posture, how you're actually sitting on the bike, whether that's in your time trial position or your road position, or how you're actually pedaling the bicycle. Yes, there is an art and a science to how you should be pedaling, and it's also a great place where you can learn the tools of the toolbox of how to become a better bike rider, particularly utilizing variance in Cadence, that's your leg speed and your gear selection. And so there are some critical skill developments that you can do inside that then transfer to outside, and that's great. And then, finally, the bike trainer is, of course, highly specific and particularly valuable for the time-starved athlete. Now, I'm not a massive fan of saying one hour on the train area equals two hours outside. I don't believe that one hour on the trainer is one hour on the trainer and two hours of riding outside is two hours of riding outside, but it is a particularly potent tool that you can use to get a great ROI on, whether you're thinking about skill development, interval training or anything else. And so when you weigh up when you have the combination of some indoor riding to really work on these environments where you can play. All of your energy and your focus on skill development in specific intervals are powerful. But then you want to take the mindset and the skills and the improved posture outside and apply it in the real world, where then you also integrate your situational awareness and your actual application onto the ribbony roads that you're going to go and ride outside. So that's your potency as you go from there. Now, if we go back to indoor trainers, they used to be what you would call dumb trainers. In other words, you would typically take the wheel off the trainer and you would lock it on either side of the axle. It would have a resistance against it, and you would shift gears and just simulate riding your bike. And, of course, what you get there is a different form of tension on the bike. You just do loads of intervals, and it's great. And so that's why you have the origins of things like pain cave because it's not very fun. It's not very variable, and it doesn't really apply to real-world bike riding. But over the last few years, everything has changed, and not everyone in the riding community is up to some of the things that you can do, so we still have, as an opportunity, a wonderful venue to do all sorts of intensity. We can do long and relatively boring endurance work outside. We can do very high-intensity, short intervals. We can do medium intervals, whatever it might be. So, with all of the specificity of classic interval training or endurance writing, you can do it inside. And that all exists, but now, with the advent of the smart trainer and some of the new platforms that are in play, you can actually apply real outdoor riding skills and Terrain Management that can be practiced on the smart trainer, and it's going to improve your power delivery, and thus speed through the variance of terrain, and that becomes the greatest yield. No matter how fit you are, no matter what your genetic gifts are, all of us are given a certain amount of visit of gifts, size of our engine, muscular strength, endurance, and resilience, no matter what our genetic gifts are and how much we work to develop over the course of time, our fitness, our power output, etc, the biggest yield that you can get for speed is becoming a master of the craft of how to actually take all of your genetic gifts and your hard work and your efforts. Therefore, your level of fitness has actually developed. How do you apply that to grades that are going uphill, where gravity is not your friend, cress, where gravity is becoming your friend, and downhill grades, then, when the wind is in your face, the wind is at your back, etc., how do you apply that fitness to give huge speed return, and these new platforms actually enable that, and that is incredibly exciting because that's where the biggest return of investment is. Whenever we see people become craftsmen on their bicycles, they leverage their fitness and power to the best of their ability. That's where they go from good to great, from mediocre to good. In other words, they uplevel, and that's a really powerful thing. And so it becomes a great opportunity. And it's only been for the last couple of years that this is really a reality, and we're sitting here right now, sitting in front of us with this opportunity to grow, to improve, and to learn on the indoor bike trainer, and it's passing many people by, that's the truth of it because we're stuck in an old school mentality of thinking about the bike trainer as just a venue to do intervals. And that's a shame because you can get a lot faster from just becoming a better craftsman, and then, of course, you layer the intervals on top, and you get really fast, and that's where the fun lies. So, let's talk about the benefits of indoor training. Well, just as I talked about, it teaches you how to maximize speed relative to your input, and that's a really good component. It also offers controlled conditions for riding, posture, pedal stroke, Cadence, and gear management. That's a good thing. It provides safe, repeatable feedback to enhance your outdoor skills, so you actually can get a yield of Am I doing it right or wrong repeatedly over a pattern, and it can actually help match your inner animals. I like to call it your intuitive sense of effort relative to a specific output or power. And that's a really good thing. And so it is a highly ideal venue to have any sort of specific interval, but also layer on outdoor riding, great. So, with that background, what are the Golden Rules for you this winter? If you're planning to spend a lot of time on the trainer, what are the golden rules for indoor training? Matt Dixon 20:07 What should you focus on to make sure that you do weaponize it? Well, the first thing I'd say is to think beyond your power, your FTP, your watts per kilogram, and all of the output side; all that is is a measurement, okay, that's not the yield. So your success over the course of the winter is not just about more power, more power, more power, because that's a really challenging and incremental gain. Once you get up to a certain level of fitness at the purple patch, we focus on what we call the three P's, and that is your great posture on bike number one. So, in other words, oh, okay, how am I sitting on the bike making sure that you're not carrying unnecessary tension in your shoulders, in your neck, and you're sitting quietly, subtly on the bike with just a strong core where you're actually sitting there, no matter what level of fatigue, you look like a ballerina, poetic and so great posture. Number one. Number two, we think about great pedaling, the different forms of pedal stroke, and how you actually really think about maintaining a lovely phrase that I like to talk about, constant tension on the chain, not allowing any micro decelerations flowing through, and introducing variance into how you're pedaling depending on whether you're doing high force, to whether you're doing lower force, whether you're doing high Cadence or low Cadence, etc. So pedaling is the second one. And then finally, output, it's power. So you have posture, pedaling, and power. These are the components that we think about. And as we go through the key here, let's just go through each of them. The key is always riding great with great upper body posture. So, let's talk about posture. First. We think about this that starts with your upper body, always ensuring that your upper body and your elbows are subtle. You see so many people sit on a bike trainer with locked elbows, and they sit there with very stiff so from shoulder down to wrist, it is a straight pillar, and those become stiff, and that is a habit that many people integrate on the trainer. They're sitting outside. They just choke back, they lock the elbows up, and they're sort of resting on their elbows in many ways. The challenge with doing that is it's a little akin to riding, driving in a car, and removing all of the shocks, and you're bouncing up and down the road, so when you have locked elbows and your shoulders moving up towards the ears, it's very stiff. Firstly, not only are you reducing economy, it's actually costing you more miles per gallon in terms of energy, but it's also an inhibitor of number one riding safety because now you're bouncing up and down the road, and if you do hit a pothole or a stick, it's much higher, higher likelihood that you bounce off the bike, and that's not a good thing. But also, with that negative posture, it's impossible for you to do the following: go around the corner, stand out of the saddle, control the bike in the wind, and many other factors. So you are, by definition, just with that simple habit, poor posture, you are a worse bike rider. And so if the bike is static, the only way to ingrain that as a habit is every time you're riding your bike, inside, hold yourself accountable and build the habit of great posture. The upper body is very quiet and relaxed. Shoulders supple if you're in the time trial position, allowing the tension on your neck to drop down, allowing your ears to drop between your shoulders, so that you're more aerodynamic, and you get comfortable sitting in positions for a long time, and when fatigue starts to strike, you're able to retain really good posture. So that, in itself, is not only going to make your outdoor riding better and safer, it's going to help you navigate when you do go and apply those outdoor skills, standing, cornering, braking, riding in different wind, etc. And that becomes really important. The second P is pedal stroke, and we think about riding for the most part, you see a lot of more junior riders, less experienced riders, stamping on the pedals, making it very quad heavy the muscles at the front of the pedal stroke, but a better way to think about your pedaling. And, of course, this is on a podcast where most of you are listening to me and not watching me, so it is challenging to apply this education. And over the airways, as you want to call it that. But I'm going to do my best tip. The majority of your power in the pedal stroke comes from the upper muscles of the leg. So, in other words, your glutes, your quads, your hamstrings, etc., so everything from the hip to the knee and so, for the most part, the fulcrum of your pedal stroke starts at the hip and then your femur, that big upper that big bone, it's the upper part of the leg, all of the muscles surrounding that. That's your engine room. That's where the origin of your pedal stroke is. Most scenarios dictate that anything under the knee can just be a response from the fulcrum, which is at the hip. So, in other words, think about it like a garden hose outside when you whip it 10 yards down, which it just whips at the end there. That's what your ankle is doing. It's just tracing the origin of the pedal stroke. And so with the pedal stroke that you're applying when you're riding your bicycle. You can use that and employ and improve it so that you're getting, yes, you're always going to get most of your power from the front of the pedal stroke. That's where you're biomechanically most efficient. And there is going to be the pressure, but you want to even it out so that you can get constant application of the chain and so you're not just stamping up and down like pistons. In fact, your pedal stroke is more elliptical in nature, almost sliding back and forth where you're still getting most of the power from the front, but the retreating leg, the one that is opposing, also gives a little bit of an unweighting of that rear leg as it comes up the back so that you can maintain constant tension of the chain. One of the things you can do over the course of this winter is to become an artist of your pedal stroke. A great way to do that while you're riding is just to close your eyes and feel it under the arch of your foot. And you should feel this constant tension. There shouldn't be a chunk, chunk, chunk of your pedal stroke. It's more of a Matt Dixon 27:07 and it's doing that. And the nice thing is you can get feedback on this just during the warm-up as you go through it. Don't worry about single-leg drills or anything like that. Just focus on one leg, then think about the other leg, keeping the opposing foot clipped in, and feel and think about this phrase: constant tension on the chain. It's going to help you. So if you can achieve those two things, which is upper body, really quiet, really supple, and then your pedal stroke, constant tension on the chain that's going to radically improve your efficiency, and that becomes really powerful. So just those two things, the two, first of the three, P's, posture, and pedal stroke are going to help your miles per gallon. It's going to help you get more output relative to whatever fitness you gain, but then the third, and remember, it's power. The third is really where the magic occurs, and it's built on the shoulders of great posture and great pedal stroke. Now, this is power, but it's not like what you might think because I'm not talking about just getting more power and being able to generate higher output, more what's on the screen; it's more the distribution of your power to give you speed return, and this is where you can add to your toolbox of yourself as a bike rider. So, let's talk about this now. As I discuss this, let me set the level here a little bit. In order for this to really be effective, you're going to want to have access to a platform that can simulate variability in terrain. The very best platform out there, by the way, is Velocity; that's its name. That is the platform that we use at Purple Patch Pro. Twenty of your training sessions are built in Velocity with videos so that we can coach you through these sessions. But the platform itself is Velocity; that's its name, okay? And it is, by far, I say this: I don't have any vested financial interest in Velocity, but I will tell you this: of all of the platforms out there, this is the only platform, and it is head and shoulders from an educational standpoint and skill development standpoint. There is nothing else like it. I don't have any vessel interested in them succeeding or not. It is powerful. It's the reason that we've integrated it, and I'm going to try and explain a little bit why on this so Terrain Management, the way that the platform works, and it's very, very smart. They have great algorithms here to simulate your rolling resistance as you're riding. And what I can do as a coach is I can shift grades, so 0%, 1%, 2%, 3%, 4%, 5%, so the degrees of the grade go up, and then we can have cresting and having descents as well. But it's not a light switch. It doesn't go from 0% to 1% because what the algorithms do is they understand the speed that you are riding simulated on the bike. And so if I go from a 0% grade to a 4% grade, if you think about what happens outside, if you're going from flat road to a hill, you're carrying speed, let's just say, 18 miles an hour riding along a flat road, and as the grade comes up incrementally, you feel the grip of gravity as it starts to work against you, and that tension on your chain increases As you're losing speed, and the hill has its way, and on the platform, it works like that, a little bit like a roller coaster going through and starting to feel the grade coming up. Conversely, if you're riding up a grade of 4% and you're going to transfer to a negative one or 2% grade, the same applies. You feel the tension releasing. Doesn't just release like this, releasing, and gradually gravity becomes your friend. So what does that mean? Why is that important? Well, no matter what output you're doing, just like you're riding outside, we get to help you learn how to use variants of Cadence, the proper utilization of changing gears, and the combination, of course, blending together gears and Cadence for you to actually navigate riding up a hill, cresting over the top of The Hill, riding through the dip of a roller managing to vary different grades so that you get a better speed return for whatever power you're riding at. And this absolutely smashes the myth, if you're thinking when you ride your bike outside, that you just want to stick to a single cadence, or you want to, as they talk about, flatten the course. In other words, no matter what happens with the grade going up downhill, you hold one power. It's a myth. That's a sure way to blow yourself to pieces or go very, very slowly. This is a way for you to distribute your power to the third P in a smart way to yield the best speed return. And so when you have simulated terrain like that, not only does it make it really fun, it's incredibly empowering. So, as I'm recording this show today, I just finished coaching a class where we had, in person, about 20 athletes because that's how many people sit in our studio in San Francisco. And then I had another 50 athletes or so globally, all over the place, two-way video. And we went through a moderate output, what we call zone three. So somewhere around a six out of 10, and their whole game was they had to keep the same power. But what I did was constantly vary the terrain, 0%, 2%, 4%, 5% negative, and 1%, rolling through that multiple times over the course of 13 or 14 minutes. And what we did there is that I want your output to be exactly the same, but you're not going to change gears, as what I was teaching them there is how they can manage their output by just using Cadence. Now, next week, what I'm going to do is I'm going to bring them back, and we're going to do the same workout, but I'm going to have them fix 85 rpm, and now the goal is the same zone three output, but this time, they're going to have to only change gears the whole time, so they're getting to moderate and manage their speed return through gears, holding the power exactly output. And then, of course, the third week, we combine it together. Now, I want you to try to get the best speed return and distribution of the work over this variable terrain to see if you can go faster using shifting power. When you're going downhill, probably slightly less power going uphill, a little bit more power, fat, pretty even power. Using gears and Cadence and what starts to occur as you go through this process and you repeat that educational process is why we call it bike school. You get faster because you start to learn, ah, I've got feedback loops here, and that is it. That's a really, really powerful tool. So, Terrain Management, I've gone on for five or 10 minutes now, just on this piece, but that's the third piece. So, the three primary tools that you have are to improve your posture. Improve your pedaling and distribution of power. Those are the three P's, and if you think about that, and nothing else when you go and sit on the trainer, you're going to get faster. So, let's just think about one other opportunity that you have on the bike trainer, and we call this the purple patch special source. But you can utilize it. You don't need to be a purple patch athlete, there is a great understanding of utilizing variants of Cadence when you're riding your bike outside. Most of the time, when you ride your bicycle, you're going to spend 90 95% of your time in a relatively narrow range, somewhere around 70 RPMs or revolutions per minute, up to maybe 95, and even in there, most of the time when you ride along the flat road, you can be somewhere between 80 and 90 rpm. That's pretty typical. Great. But there is a powerful training tool that you can do, best done on a trainer, where you work on what we call end-of-range work. And what I mean by the end of the range is, if your low end of that normal range is 60-65 to 70 RPM, upper range, 95 to 100 rpm, doing specific intervals at the low end of that range and the high end of that range. So, at the low end, we call it strength endurance. It is a powerful bridge between the strength training you do and the spike-specific intervals that you want to do, where you do consistent work at a very, very low Cadence. How low? Well, it starts from 60 to 65, goes down to 50 to 55, and even goes down to 40 revolutions per minute. It has very strong, high torque intervals and is the absolute catalyst for improving your riding performance, which is hugely important. Everyone should do low cadence work on the flip end, have neurological efficiency, and improve their pedal stroke by doing relatively low power and high cadence work. We call it neurological conditioning, which is really good for smoothing out the pedal stroke and is very effective. We Matt Dixon 37:05 just do a little bit of that. It also becomes a tool. If you're ever finding yourself in a place where you've got a strong tailwind, then keeping relatively low power at high speed and being able to sit comfortably at 100, 105, or 110 revolutions per minute without your heart rate blowing up. You want to train it so you become better. So that's a real outdoor application, but the real catalyst that has low Cadence, strength endurance, and is powerful. So that's a lot of information, and you might listen today and think, goodness me, I haven't even thought about any of this stuff. It's really hard. If you have any questions at all, feel free to reach out to us, and we'll try and help you a little bit. But do you know the best way to really improve this experiential learning? So I talked about this at the top of the show, but this is a genuine invite if you want me to teach you this and then just hop in for a free session. Reach out to us. We'll set you up. We'll make sure that your train is set up. And if you have a smart trainer, particularly at your house, it's so fun and rewarding, but you're going to get faster, and if you can carry that away, then it's going to help you. And so much like in our webinar, where we offer everyone a free consult, and many, many people took us up. That's good for us because if we get to help people have a great off-season, as we talked about a couple of weeks ago, that's super for the sport. Helps people. And if we can help you understand how to weaponize your trainer, purple patch or otherwise, that's good for the sport. And so feel free to join me. It's a lot of fun, and it's a personal invite, two-way video; I don't think you'll regret it. Okay, just remember this as a final message: improving your fitness is not enough for this if you want to gain outsized performance gains, and then I encourage you to focus on mastering bike handling, your posture and pedaling, and Terrain Management and use it to enhance your outdoor riding. Become a Better bike rider. It's so much more fun than just trying to chase power. And if you want breakthroughs, this is it. We have a strong reputation with all of our pro athletes. We always used to get asked how you generate such great bike riders. This is what I'm talking about here. This is it. Because we weren't fitter and we weren't stronger than anyone, we just helped our bike riders distribute that power across the terrain, and that's the speed game. So, if you want to beat your buddies up the hills, this is what we're talking about. Upgrade your skills and get smarter, and it can give you a better speed of return. I hope that helps. I feel very excited to help you in the live bike class. We'll see you soon. Remember, reach out. Info@purplepatchfitness.com, take care. Guys, thanks so much for joining, and thank you for Listening. I hope that you enjoyed the new format. You can never miss an episode by simply subscribing. Head to the Purple Patch channel on YouTube, and you will find it there. And you could subscribe. Of course, I'd like to ask you if you will subscribe. Also, share it with your friends. It's really helpful if you leave a nice, positive review in the comments. Now, if you have any questions, feel free to add a comment, and I will try my best to respond and support you on your performance journey. In fact, as we commence this video podcast experience, if you have any feedback at all, as mentioned earlier in the show, we would love your help in improving us. Simply email us at info@purplepatchfitness.com or leave it in the comments of the show on the purple patch page, and we will get you dialed in. We'd love constructive feedback. We are in a growth mindset, as we like to call it, so feel free to share with your friends. But as I said, Let's build this together. Let's make it something special. It's really fun. We're really trying hard to make it a special experience, and we want to welcome you into the Purple Patch community with that. I hope you have a great week. Stay healthy, have fun, keep smiling, do whatever you do, and take care.
Have you ever wondered how wealthy people have so many income streams? One of their strategies is called “velocity of money,” and in this episode, I explain exactly how it works and how I'm implementing it into my own wealth strategy. If you want to create multiple, mostly passive income streams to build your wealth, this episode is for you! Are you looking for more information on building wealth with your business? Sign up for my free email newsletter, Millionaire Mondays! In this episode, you'll learn: 0:00 What is the velocity of money? 5:50 How I'm using the velocity of money in my own wealth strategy 12:42 How you can maximize your velocity of money fund 15:57 The biggest think you need to focus on right now I'm Sarah Young - an entrepreneur, investor, and millionaire mentor for female founders! I have over a decade of experience in helping entrepreneurs scale their businesses and build wealth at the 6- and 7-figure levels, in addition to building my own successful agency, and I started the Profit + Prosper podcast to help you do the same. Profit + Prosper will help you make more money, save more money, and set yourself up to retire early while upgrading your life - all in a way that's fun and empowering. In each episode, I'll share tactical, strategic, and mindset tips to grow your business, increase your profit, and truly prosper in your business and in life. I hope you'll subscribe so we can Profit + Prosper together! Connect with Sarah: Sarah Young Website YouTube Instagram Facebook Millionaire Mondays Email Newsletter Young and Co Website
Karisa Haydon and Trista Smith give us a live update from the Rebelle Rally! They're currently sitting in 5th place, but the rally is far from over. They've had some really close calls and some 4 wheel air time already with more exciting updates to come. Follow along on their journey at on YouTube here: https://www.youtube.com/live/R0IW8nd6ELM?si=ncm2iuwbrG9EMEDf Follow with live tracking here! https://www.rebellerally.com/live-tracking/! Learn more about Team Velocity: https://www.rebellerally.com/2024teams/131-team-velocity/
Kara Brown and Joe Lynch discuss the revenue engine. Kara is the Founder and CRO of LeadCoverage, the premier B2B marketing and PR firm dedicated to helping logistics companies increase lead generation through targeted marketing strategies and media coverage. About Kara Brown A prominent thought leader in B2B go-to-market strategy, Kara Smith Brown is CEO of LeadCoverage, the pioneering consultancy transforming approaches to PR, demand generation and marketing across the supply chain, heavy industrial, and tech sectors. Her successful corporate career started at Echo Global Logistics where she played a key role in its ascent to a market leader and celebrated IPO in 2009. In 2017 Kara leveraged her prior corporate experience to launch LeadCoverage, a strategy consultancy addressing all elements of the B2B sales conversion cycle for supply chain companies. Today LeadCoverage is an Inc. 5000 company and continues to grow. Kara's new book "The Revenue Engine" offers readers a guide to effective revenue-generating strategies. The book goes beyond theoretical concepts and serves as a playbook for crafting data-driven go-to-market strategies. These principles mirror the philosophy Kara has embodied and advocated throughout her career. Kara's achievements extend beyond her corporate success. She is an advocate for diverse emerging leaders. She has been named a “Top Women in Marketing” by PR Daily and her influence shapes future entrepreneurs through her many advisory roles as well as board membership in the Entrepreneur's Organization Atlanta chapter and LaunchPad2x. She is an Ironman triathlete and lives in Atlanta with her husband and two girls. About LeadCoverage LeadCoverage is the premier supply chain go-to-market consulting group, dedicated to driving revenue growth for their clients. Company specializes in crafting GTM strategies that are grounded in data-backed insights and sophisticated mathematical models. Their proven expertise transforms businesses into market leaders, ensuring they stay ahead of the competition and achieve sustained success. LeadCoverage's headquarters is located in the beautiful Coda building in Midtown Atlanta, adjacent to the Georgia Tech campus. This particular corridor — "Supply Chain Square” — also includes cloud warehousing company Stord, supply chain intelligence company Verusen, as well as the Georgia Tech Supply Chain & Logistics Institute. For more information about LeadCoverage and its suite of supply chain, manufacturing, andlogistics-focused marketing, public relations, and analyst relations services, please visit LeadCoverage's website. The Revenue Engine: Fueling a B2B High Octane Pipeline by Kara Smith Brown Unlock the secrets to B2B go-to-market success with Kara Smith Brown's transformative book, The Revenue Engine. This is your roadmap to building a powerful revenue engine: Share Good News: Build relationships and keep conversations alive with compelling stories and data insights. Track Interest: Identify opportunities and guide prospects through your pipeline effectively. Follow Up Consistently: Convert leads into loyal customers with proactive engagement. Packed with real-world case studies and actionable strategies, this playbook is essential for both seasoned professionals and newcomers. CEOs and leadership teams will gain insights on leveraging data and measuring success through pipeline volume, velocity, and value―empowering informed decisions. Say goodbye to random acts of marketing and embrace a structured approach that delivers measurable results and secures your place at the executive table. Elevate your marketing game and drive your business forward! Kara has written a book titled "The Revenue Engine: Fueling a B2B High Octane Pipeline." Pre-order Kara's book on Amazon here: https://a.co/d/geq5TDn To receive a free book, fill out this form and Kara will send you one in the mail: The Revenue Engine | Kara Smith Brown Key Takeaways: The Revenue Engine Kara Smith Brown and Joe Lynch discuss Kara's new book "The Revenue Engine: Fueling a B2B High Octane Pipeline" and some of the strategies outlined in the book including: Ideal customer profile Executive thought leadership Intent data tools Sales partnerships LeadCoverage is the premier logistics and supply chain go-to-market consulting group, dedicated to driving revenue growth for their clients. Below are the services and results LeadCoverage clients receive: Marketing Automation Streamlined Processes: Automate repetitive tasks to save time and reduce errors. Targeted Campaigns: Reach your ideal audience with personalized messages. Data-Driven Insights: Gain valuable insights into your marketing efforts. Revenue Operations Aligned Teams: Create a cohesive approach across sales, marketing, and customer service. Optimized Processes: Streamline your revenue generation process for maximum efficiency. Data-Driven Decision Making: Make informed decisions based on real-time data. Public Relations Measurable ROI: Track the tangible results of your PR efforts. Thought Leadership: Establish your brand as an industry expert. Media Relations: Secure high-quality media placements to increase visibility. Paid Media Ads Targeted Reach: Connect with your ideal customers on the platforms they use. Measurable Results: Track the performance of your campaigns and optimize for better outcomes. Brand Awareness: Increase your brand's visibility and reach a wider audience. Timestamps (00:00:02) The Revenue Engine (00:00:21) Introducing Kara Smith Brown (00:01:32) Ideal Customer Profile (00:02:18) Account-Based Marketing and Intent Data (00:05:50) Go-to-Market vs Marketing (00:10:49) The Revenue Engine Book (00:12:44) Kara Wagner's Background (00:16:28) Global Clients and ODW Logistics (00:19:21) Thought Leadership Strategy (00:25:43) HubSpot Diamond Shop (00:27:31) Writing "The Revenue Engine" Book (00:32:41) Book Release Date and Data-Driven Go-to-Market (00:36:47) Intent Data Tools (00:42:07) Partnership Strategy (00:45:38) Ideal Customer Profile Focus (00:48:46) Three Go-to-Market Strategies Recap (00:49:50) Measuring Success with Volume, Velocity, and Value (00:53:25) Intent Data in Supply Chain (00:59:00) Podcast Outro Learn More About The Revenue Engine Kara Brown | LinkedIn LeadCoverage | LinkedIn LeadCoverage Lead Gen for Logistics with Kara Brown | The Logistics of Logistics LeadCoverage Ranks on Inc. 5000 List for Third Consecutive The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube
Listen to weekly sermons from Velocity Church in Lawrence, KS. Velocity is a vision-fueled and faith-filled community changing lives and transforming a city with the message of Jesus. For more information visit www.findvelocity.org
WNBA - Game for the Basketball Purist….Velocity is King WNBA Who's Watching? WNBA and LPGa vs. Tennis Judge Ruth Mantle Pitchers are better than ever MLB local brodcasts The Clock is ticking the Phillies The Dodgers - Body Blows $162mm for #2 Carlos Rodon Where they going? - 4 NFL teams Micheal Kay who you can't root for Mushnick Wacky World of college football
