Podcast appearances and mentions of corey haines

Episode 397 features Corey Haines, Founder of Conversion Factory and Swipe Files.Check out a blog article on learning code in 2 weeks we discussed: https://www.corey.co/blog/codeFind Corey Online:Website: https://corey.coLinkedin: https://www.linkedin.com/in/corey-hainesInstagram: instagram.com/coreyhainesTwitter: https://x.com/coreyhainescoConnect with the host, Brian OndrakoWebsite: https://brianondrako.com/Youtube: https://www.youtube.com/@brianondrakoTwitter: https://twitter.com/brianondrakoInstagram: https://www.instagram.com/brianondrako/Linkedin: https://www.linkedin.com/in/brianondrako/Newsletter/Blog: https://brianondrako.com/subscribeThis episode is brought to you by LMNT, the delicious, sugar-free electrolyte drink mix. As someone who is active with CrossFit and other activities, I take LMNT 1–2 times per day. LMNT is formulated to help anyone with their electrolyte needs as electrolytes are vital to helping relieve hunger, cramps, headaches, tiredness, and dizziness.For a limited time, listeners of the Just Get Started Podcast can get a free LMNT Sample Pack with any purchase. This special offer is available here: DrinkLMNT.com/justgetstarted Hosted on Acast. See acast.com/privacy for more information.

In this episode, I ask the question: what would a software design style inspired by ecological and embodied cognition be like? I sketch some tentative ideas. I plan to explore this further at nh.oddly-influenced.dev, a blog that will document an app I'm beginning to write. In my implementation, I plan to use Erlang-style "processes" (actors) as the core building block. Many software design heuristics are (implicitly) intended to avoid turning the app into a Big Ball of Mud. Evolution is not "interested" in the future, but rather in how to add new behaviors while minimizing their metabolic cost. That's similar to, but not the same as, "Big O" efficiency, perhaps because the constant factors dominate.The question I'd like to explore is: what would be a design style that accommodates both my need to have a feeling of intellectual control and looks toward biological plausibility to make design, refactoring, and structuring decisions?SourcesAndy Clark, Being There: Putting Brain, Body, and World Together Again, 1997Ray Naylor, The Mountain in the Sea, 2022Erlang processes (explained using Elixir syntax)MentionedBrian Foote and Joseph Yoder, "Big Ball of Mud", 1999TetrisIllinoisNew HampshirePrior workWhat I'm wanting to do is something like what the more extreme of the Extreme Programmers did. I'm thinking of Keith Braithwaite's “test-driven design as if you meant it” (also, also, also) or Corey Haines's “Global Day of Code Retreat” exercises (also). I mentioned those in early versions of this episode's script. They got cut, but I feel bad that I didn't acknowledge prior work. CreditsThe image is an Ophanim. These entities (note the eyes) were seen by the prophet Ezekiel. They are popularly considered to be angels or something like them, and they're why the phrase "wheels within wheels" is popular. I used the phrase when describing neural activation patterns that are nested within other patterns. The image was retrieved from Wikimedia Commons and was created by user RootOfAllLight, CC BY-SA 4.0.

What exactly is the stair-stepping approach to succeeding in business? Founders and Co-Founders alike all share similar struggles, no matter what industry they're in. Whether it's SaaS, marketing, or eCommerce, there are universal obstacles they all have to overcome. Corey Haines is the Co-Founder of Conversion Factory which, in their own words, is ‘the only product marketing agency for growing SaaS teams accessible on a subscription.' He's an impressive guy with an extensive career in marketing, and most importantly, he cuts through the bullsh*t, and he's not afraid to be open and honest about his entrepreneurial struggles, a breath of fresh air in this ‘grindset' society.Topics Covered:(00:00) - Intro (02:02) - Are you in danger of burning out? (05:03) - What is the stair-stepping approach to success? (08:45) - Start learning in public (14:28) - No one is a genius, our skill sets are rather imbalanced (18:20) - Have a direct line of communication with your audience (26:46) - Keep going, even when it's rough (29:23) - Entrepreneurship and survivorship bias (35:34) - You've gotta niche down! (39:55) - Can you become a billionaire in a small niche? ***→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARoFinally...If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@everyonehatesmarketers.com

Get ready to learn everything about product marketing from our guest today, Corey Haines. Corey is a marketing pro who knows a lot about selling the right products to the right people. He talks about problems that indie hackers often face and gives helpful tips to solve them. He also invites us behind the scenes of his new business, Conversion Factory, which helps young companies with their marketing.We chat about how Corey went from doing freelance work to starting his own company with two friends. He shares how they came up with the idea for Conversion Factory, their special way of (product) marketing, and how they make products really popular. We also look at new ways of doing business, comparing old and new methods — using subscription payments in an agency is pretty new ground. Corey's thoughts on this are really interesting and could change how you think about business.We end our talk with Corey's views on how software and starting a business have shaped his career. He talks about why selling a product might be easier than creating software. We also discuss the benefits of having a business that makes steady money, which can help start other projects. Corey's experience in running a marketing company and the importance of being an expert in your field offer great advice. This conversation is full of useful tips for anyone interested in starting a business. So let's dive in and learn from Corey's experience!Corey on Twitter: https://twitter.com/coreyhainescoConversion Factory: https://www.conversionfactory.co/00:00:00 Indie Hackers' Struggles With Product Marketing00:11:53 Hire Marketer, Launch Conversion Factory00:17:56 Starting an Agency00:30:36 Company Size and Service Needs Correlation00:42:12 The Role of Software and Entrepreneurship00:46:56 Website Design and Product Marketing00:57:50 Product Marketing and Building Service SubscriptionThe blog post: https://thebootstrappedfounder.com/corey-haines-mastering-product-marketing/The podcast episode: https://share.transistor.fm/s/30c61a32The video: https://youtu.be/WG6qrEnWNxAYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comThis episode is sponsored by Acquire.com

Join us in an engaging conversation with industry expert Corey, the "swipe file guy," as he shares his journey and the creation of Swipe File.  Discover how this revolutionary tool simplifies accessing and organizing examples across landing pages, ads, emails, and more. Don't let your swipe file gather dust tap into its true potential, and unleash your marketing creativity.  Get ready for a game-changing discussion on effective product strategy, leveraging AI, and embracing a customer-centric approach in the SaaS industry. To watch the full podcast and insightful conversation with Founder at SWIPEFILES.COM   https://bit.ly/46Bdnxb

In this episode, we are joined by Corey Haines, the founder of Swipe Files and cofounder of SwipeWell. He shares their journey toward entrepreneurship, including the challenges they faced and how they found their passion in the world of tech and marketing. Corey Haines has been the head of marketing at companies like Baremetrics and SavvyCal as well as consulting with dozens of startups. He's currently writing a book on SaaS marketing called "Founding Marketing" that will be released in 2024.He also discussed the importance of having a media personality within a company's senior leadership team, treating content like a product, and building individual thought leaders. The conversation provides insights into the world of programmatic SEO and its potential challenges and opportunities for building a successful SaaS company. They discuss their approach to time management, content creation, and programmatic SEO, as well as the importance of treating content like a product and marketing like a media company.Topics:Programmatic SEO Marketing Enneagram Three Strengths and Weaknesses Managing Time and EnergyWorking on what's excitingThe Difficulty of Content Creation Building momentum for Swipe Well.Programmatic SEO StrategiesProgrammatic SEO and Generative AITechnical Foundations for Programmatic SEO Programmatic SEO VS Marketing Like a Media CompanyContent as the Cornerstone of MarketingBuilding Trust through Media PersonalitiesThe Risks of Building Social Thought LeadersRetention and Incentivization The Modern Environment of Media Companies Journey to self-discovery Show LinksVisit Swipe Files and SwipeWellConnect with Corey Haines on LinkedIn and TwitterConnect with Alex Birkett on LinkedIn and TwitterConnect with Omniscient Digital on LinkedIn or TwitterPast guests on The Long Game podcast include: Morgan Brown (Shopify), Ryan Law (Animalz), Dan Shure (Evolving SEO), Kaleigh Moore (freelancer), Eric Siu (Clickflow), Peep Laja (CXL), Chelsea Castle (Chili Piper), Tracey Wallace (Klaviyo), Tim Soulo (Ahrefs), Ryan McReady (Reforge), and many more.Some interviews you might enjoy and learn from:Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)Building Competitive Marketing Content with Sam Chapman (Aprimo)How to Build the Right Data Workflow with Blake Burch (Shipyard)Data-Driven Thought Leadership with Alicia Johnston (Sprout Social)Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:Blue Ocean vs Red Ocean SEOShould You Hire Writers or Subject Matter Experts?How Do Growth and Content Overlap?Connect with Omniscient Digital on social:Twitter: @beomniscientLinkedin: Be OmniscientListen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/

People outside of marketing and copywriting might think “swiping” is something you do on your phone with a dating app, or maybe that it's slang for shoplifting. Not wrong, but today we're talking about what copywriters and marketing strategists mean when they say “swiping.” And that is, taking a proven form (whether that's actual words or something a little more conceptual) and finding a way to use it yourself. It could be word-substitution in a headline. For example, we've seen countless examples of headlines that have swiped the originals: Who Else Wants A Whiter Wash? and Who Else Wants A Beach Body? Swipes would be Who Else Wants A Six-Pack That Gets Admiring Stares? Who Else Wants More Free Time Than You Ever Dreamed Of? Our guest today has a much broader and, I would say, more profitable vision of what swiping is and what it can be. His name is Corey Haines and he has a lot of experience in SaaS marketing. In case you're not familiar with the term, SaaS stands for “Software-as-a-Service.” He also writes a weekly newsletter on SaaS marketing with more than 18,000 subscribers. Corey's also cofounder of SwipeWell and has a whole lot of knowledge and wisdom on swiping than I've ever heard from anyone else. Here are the questions we covered on the show: - How do you definite “swipe file”? - Where did the concept of a swipe file come from? - Why is a swipe file valuable to a marketer and copywriter? - Where do you find good marketing inspiration to swipe from? - What are some examples of using a swipe file day to day? - What are some examples of taking inspiration from other industries to come up with creative marketing campaigns? To get a free trial of the software, go to: https://swipewell.app To find out more about Corey, go to: https://corey.co Download.

Michele gives another update on the Section 174 effort and chats with Tyler Tringas and Arvid Kahl. Huge thanks to Justin Jackson and Corey Haines for sending out the letter to their newsletters! Subscribe to their newsletters:Corey's newsletter: https://www.corey.co/Justin's newsletter: https://justinjackson.ca/newsletter

Corey and Chris are bringing the podcast to an end. They discuss why, where things are at today, and what to look out for in the future.Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

We're joined today by Corey Haines, Co-founder at SwipeWell, Founder of Swipe Files, and former Head of Growth at Baremetrics. Corey is a marketer, entrepreneur, podcaster, and investor on a mission to help people with exceptional products, services, and content get the attention they deserve. Today's metric: Lead Velocity Rate.

In this episode of Pit Stops To Podium, we have Corey Haines joining us. Corey is a marketer, entrepreneur, podcaster, and investor. He is the founder of Swipe Files, a membership site that provides content, community, and courses to help you master marketing. His mission is to help people with exceptional products, services, and content get the attention they deserve. Corey curates marketing examples, copywriting help, and more through his newsletter, membership community, and podcast. Chapters: 00:00 - Intro 00:59 - Who Is Swipe Files? 02:17 - 3 Fun Facts About Corey 03:28 - The Point Of Marketing Sales 04:48 - The Landscape Of SaaS Marketing 06:03 - Marketing Like A Media Company 09:56 - Brand Marketing vs Performance Marketing 16:05 - How To Measure The Performance Marketing Approach 20:18 - Balancing Motivation + Accountability On Performance Marketing 24:19 - Engage With Corey //ENGAGE WITH COREY Corey's LinkedIn Corey's Twitter Swipe Files Website //MENTIONS Everything is Marketing Podcast Drift David Cancel Coinbase Wistia One, Ten, One Hundred //SUBSCRIBE! Subscribe to RevPartners YouTube Channel New "pit stops" every week. Join our growing community! //STAY AWESOME & DO IT BIG!! Website: revpartners.io Listen on Spotify and Apple Podcasts

Corey shares some learnings on startup taxes. Chris shares how the recent growth of the Jetboost team is going and what he's learning from that. They also discuss SaaS team account architecture, user onboarding email sequences, churn trends in 2023, and of course, they have to talk about ChatGPT.Ask us a question →Notable mentions: Andrew from FlowPhantom Pieter Levels tweet on Google fumbling AI Derrick's blog: Ship Small, Ship Fast MusicLM More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

If you're trying to solve a thousand-piece jigsaw puzzle, you can just try jamming pieces together. That could take you days or weeks. But, if you approach it with a framework or mental model (like starting off with the edges), you can increase your chances of success sooner rather than later.That's true for marketing too.Marketing mental models and frameworks give you the shortcut to success.That's where Corey Haines comes in. He's the Co-Founder of SwipeWell and has consulted and worked with dozens of startups, including SavvyCal, Riverside.fm, and Baremetrics.And he's a huge fan of mental models for marketers. He's even created a whole course about it!Today, we'll dig into one of his favorite mental models, Second Order Thinking, which will help you create more bulletproof Marketing plans… like New from the movie The Matrix.In this Marketing Powerups episode, you'll learn:What is the Second Order Thinking mental modelThree ways marketers can apply second-order thinking to their weekly and quarterly planningHow Corey applied the second order thinking to SwipeWell's embed featureWhy starting more side projects can help accelerate your marketing career

There are currently around 30,000 SaaS companies providing services to 14 billion SaaS customers around the world. With the growing number of software companies opening left and right, is it worth it to start building your own? In this episode, Raul welcomes Corey Haines, the cofounder of SwipeWell and the Founder of Swipe Files, to talk about the profitability of acquiring customers in the software and SaaS industry. He also talks about using their platform to help people save and organize marketing examples. Corey believes that copywriting is essential for marketers and entrepreneurs and that live events and communities are important for product growth. Who's The Guest? Corey Haines is the cofounder of SwipeWell (the only tool dedicated to helping you save, organize, and reference marketing examples) and the Founder of Swipe Files (a newsletter and community to help SaaS founders and marketers create predictable and consistent MRR). He was previously the Head of Growth at Baremetrics and the first marketing hire at Cordial. He's consulted and advised dozens of SaaS startups on marketing and growth. Episode Highlights Who's the Guest: Introducing Corey Haines Exploring the issues with CAC versus LTV Ratios Calculating the lifetime value for subscription-based products Impact of customer acquisition costs on business profitability Cash flow and product-led growth strategies in software and SaaS The challenges of measuring software sales performance B2C SaaS and the demand generation strategies for SaaS companies Exploring Relationship-Based vs. Community-Based B2B SaaS marketing strategies Understanding the power of copywriting and the benefits of persuasive writing How to use copy-pasting to create resonate copywriting Exploring the benefits of building a SaaS and a software company What it looks like finding a cofounder Benefits of a swipe file for creative inspiration The creative solutions of SwipeWell Tips for SaaS founders who are planning to build in public   Episode Resources Connect with Raul Hernandez Ochoa https://www.linkedin.com/in/dogoodwork/ https://twitter.com/rherochoa https://dogoodwork.io/ Connect with Corey Haines https://swipewell.app https://swipefiles.com https://coreyhaines.co https://twitter.com/coreyhainesco    Review, Subscribe and Share If you like what you hear please leave a review by clicking here

Corey and Chris talk about their goals, themes, and big projects for the new year.Ask us a question →Notable mentions: SwipeWell Product Hunt launch More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

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Corey and Chris look back on the past year's highlights, lowlights, and learnings.Ask us a question →Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

Corey Haines is a prolific entrepreneur and creator, he is the Cofounder of SwipeWell, a tool dedicated to organizing and referencing marketing examples. He hosts the Default Alive podcast, where he and his co-host discuss bootstrapping startups. He was previously the head of growth at Baremetrics, a business forecasting tool. Now, he shares his insights into marketing and growth for free to over 12,000 people each week in his newsletter. You can find him on Twitter @coreyhainesco.

Practice makes permanentFlow book by Mihaly CsikszentmihalyiKey Principles of Deliberate PracticeIsolationAppropriate level of challengeIntrospectionCode katasFuzz buzzTennis kataRoman Numerals KataGilded roseConstraint gamesTDD is a core tenant of katasExercismMartin Janiczek fuzz testing (and elm-test v2) episodeAdvent of CodeDillon's elm-katas starter repoElm Gilded Rose starter repoTCR (test commit revert)Dillon and Corey Haines pairing using TCR on the Gilded Rose kata in ElmDillon's example TCR script for snapshot testing workflow

In this interview edition of the Daily Job Hunt, we're speaking with Corey Haines. Corey is a founder and marketer at Swipe Files, cofounder at SwipeWell, and a successful marketer, entrepreneur, investor, and podcaster. Corey discusses breaking into copywriting, and getting started with no experience. Taken from the Supercharge Your Career In a Sh*t Economy event. Want to launch a marketing career, fast? Check out Skillbank. Use code CAREERHACKERS for 20% off tuition. https://bit.ly/3S3vQu8 Get The Daily Job Hunt sent to your inbox every day as well as the sign-up bonuses at https://careerhackers.com/djh/ Can't get enough? Get private video podcasts, private coaching, and private newsletters with Career Hackers bonus content https://careerhackers.com/#/portal/ Want to change your life in 10 weeks? Relaunch into a lucrative and meaningful career in tech with Coding Temple. Use code CareerHackers for up to $500 off tuition. Learn more at https://bit.ly/3dHOHwr In this episode: Getting started learning to copywrite in an organic and effective way Pitching to companies with no experience and the best ways to approach it Key points for great copywriting How Corey broke into his career and stories he witnessed along the way Tools to help you create quality copywriting Guest Links: Website: https://www.coreyhaines.co/

Corey is working on co-marketing campaigns for SwipeWell. Chris is back from Webflow Conf and shares everything that happened at the event! They also discuss some of the unique aspects of the Calm Fund SEAL agreement.Ask us a question →Notable mentions: Webflow Conf Announcements Webflow Apps Reilly Chase's tweet Tyler Tringas's tweet More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

From a business growth perspective, choosing the right SaaS pricing model and strategy is a must. Most business owners I have worked with treat it almost like an afterthought, but the reality is an effective pricing strategy is vital for business success. In this episode, I'm joined by Corey Haines, the creator of SwipeWell, Swipe Files, and Copywriting Prompts, to deconstruct SaaS pricing models and strategies. Corey is a a marketer, entrepreneur, podcaster, and investor. In addition to launching several SaaS businesses, he's consulted with dozens of startups on marketing and growth including SavvyCal, Evercast, Riverside.fm, and Holloway. He's also the host of the weekly Default Alive podcast, where he talks about his journey on bootstrapping his startups. Tune in to learn: The importance of SaaS pricing How to approach SaaS pricing when you're just starting out The most common SaaS pricing models How to choose the right SaaS pricing model for your business The different SaaS pricing strategies to keep in mind Productivity hacks for busy entrepreneurs ...and lots more. A must-listen episode for SaaS entrepreneurs and marketers out there. -=-=-=-=- Tools and resources discussed in the episode: SwipeWell - https://www.swipewell.app/ CoreyHaines.co - Learn more about our guest Corey Haines here - https://www.coreyhaines.co/ SaaS Pricing Models & Strategies Demystified (Corey Haines' blog post) - https://baremetrics.com/blog/saas-pricing-models Semrush - Get 1-month free trial to Semrush: https://www.99signals.com/go/semrush-pro-offer/ Ahrefs - https://ahrefs.com/ Recommended business books for entrepreneurs: The Mom Test by Rob Fitzpatrick, Obviously Awesome by April Dunford, and Super Thinking by Gabriel Weinberg and Lauren McCann -=-=-=-=- BONUS RESOURCES + FREE DOWNLOADS If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills: The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site. Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It's a great place to get started if you're visiting 99signals for the first time. -=-=-=-=- Visit https://www.99signals.com for more insights on SEO, blogging, and marketing. --- Send in a voice message: https://anchor.fm/sandeep-mallya/message

Corey recaps the SaaS Marketing Summit and State of SaaS Marketing report. Chris is wrapping up his final prep before Webflow Conf next week. They also talk about AI, newsletter sponsorships, and SwipeWell mobile apps.Ask us a question →Notable mentions: Webflow Conf Agenda Corey's AI generated profile pictures SaaS Marketing Summit recording State of SaaS Marketing 2022 Report More podcasts for bootstrappers Learn more about their businesses: Default Alive Ventures Swipe Files Jetboost SwipeWell Follow them on Twitter: @coreyhainesco @c_spags

"The goal of this podcast is to help business builders learn some best practices when they go looking for their first 10, to expose the things worth doing and the things that might be dead ends and ultimately cost time and money. We should all be recycling these days, and when it comes to understanding your customers and how you talk to them, there's a ton of value that my guests have shared that is worth repeating." – Conor McCarthy.Welcome to the final episode of season 4 of The First 10 Podcast, and what a season it has been! This season, we have heard from an array of inspirational serial entrepreneurs who have created multiple businesses who kindly took the time to openly and honestly share their biggest learnings, challenges and wins with us. Helping business builders is at the heart of this podcast, and valuable golden nuggets of advice come with each new episode. So, to close off this season, we will be doing a re-cap with each of our guests to learn their top tips for someone just starting out and hoping to obtain their first ten customers. So, grab a pen and paper and let this refresher masterclass begin with our entrepreneurial experts Andy Mackin, Jakob Greenfeld, Shane Melaugh, Daniel Vassallo, Rob Walling, Dave Parker, Brian Casel, Brennan Dunn and Corey Haines.Connect with the First 10 season 4 guests: Andy Mackin: https://www.linkedin.com/in/mackinconsultancy Jakob Greenfeld: https://jakobgreenfeld.com/ Shane Melaugh: https://ikario.com/about/ Daniel Vassallo: https://dvassallo.com/ Rob Walling: https://robwalling.com/ Dave Parker: https://www.dkparker.com/  Brian Casel: https://briancasel.com/  Brennan Dunn: https://rightmessage.com/  Corey Haines: https://www.swipefiles.com/ Nick Loper: https://SideHustleNation.comConnect with First 10 Podcast host Conor McCarthy: https://www.first10podcast.comhttps://www.conormccarthy.me/work-with-me https://twitter.com/TheFirst10Podhttps://www.linkedin.com/in/comccart/Check out my podcast partners!Buzzsprout: https://www.buzzsprout.com/?referrer_id=1389931Otter: https://otter.ai/referrals/ETRNKY16Calendly: https://calendly.grsm.io/ilev18qxpn1eThis podcast was produced in partnership with podlad.com

A free one-day virtual SaaS marketing summit is being held this Wednesday, October 12 by Corey Haines of Swipe Files. The summit will feature five discussions with popular marketers, and The Juice is one of the sponsors. In anticipation for the day, Jonathan and Brett discuss customer acquisition, the founder track, and influencer marketing. To sign up for the free summit, visit https:// www.swipefiles.com/summit. 0:00 Introduction 1:23 Conversation with JG 4:50 Working with influencers 9:59 Customer acquisition 13:35 Product market fit 18:50 Churn 20:45 Fundraising 22:55 Measuring success 25:24 Outro SaaS Marketing Summit (Register for free)Join The JuiceFollow The Juice:| Website | Blog | Twitter | LinkedInFollow Jonathan:| Twitter | LinkedInFollow Brett:| Twitter | LinkedIn 

7 questions, 7 answers. Daniel comes at Corey with his quickfire round of questions that reveal some surprising answers. And if you enjoyed this episode, check out the full episode here: https://pod.link/1527434899 (https://pod.link/1527434899) If you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials (https://ratethispodcast.com/marketingmillennials), I really appreciate your support!. Follow Corey: LinkedIn: https://www.linkedin.com/in/corey-haines (linkedin.com/in/corey-haines) Twitter: https://twitter.com/coreyhainesco (https://twitter.com/coreyhainesco) Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: https://twitter.com/Dmurr68 (twitter.com/Dmurr68) LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing (linkedin.com/in/daniel-murray-marketing)  Sign up to The Marketing Millennials newsletter: https://workweek.com/brand/the-marketing-millennials/ (workweek.com/brand/the-marketing-millennials) Daniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: http://www.workweek.com/ (www.workweek.com)

Corey got the marketing bug at college and hasn't looked back. Now an SaaS founder and with his own newsletter, he opens up his playbook. As writer of the Swipe Files, Corey has more than 10k subscribers and growing. He's also the founder of SwipeWell, a tool dedicated to helping you save, organize, and reference marketing examples so you always have them when you need them most. Daniel and Corey get into why SEO is a magic tool, why there's always a danger in averages, and why becoming an independent thinker is the goal. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials (https://ratethispodcast.com/marketingmillennials), I really appreciate your support!. Follow Corey: LinkedIn: https://www.linkedin.com/in/corey-haines (linkedin.com/in/corey-haines) Twitter: https://twitter.com/coreyhainesco (https://twitter.com/coreyhainesco) Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: https://twitter.com/Dmurr68 (twitter.com/Dmurr68) LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing (linkedin.com/in/daniel-murray-marketing)  Sign up to The Marketing Millennials newsletter: https://workweek.com/brand/the-marketing-millennials/ (workweek.com/brand/the-marketing-millennials) Daniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: http://www.workweek.com/ (www.workweek.com) Timestamps: 0:00 Intro 04:23 The Race to Succeed 07:56 Solving The Annual Subscription Problem 08:26 The Magic of SEO 13:44 Uncovering The Goldmine 16:57 Exposing Your Insides 22:11 Get Everyone Talking 23:20 The Marketing Hill I'd Die On Is… 30:14 The Danger of Averages 30:48 You Can Handle The Truth The Secret to Successful SaaS MarketingSaaS marketing is a delicate balance of art and science. Many SaaS marketers struggle to find the perfect balance. If your company falls into this camp, you're not alone. Finding that sweet spot is tricky for most SaaS vendors because so many different variables are at play.    Your marketing strategy needs to account for everything from your target audience to your sales funnel. What works for one SaaS company may not work for another, which is why it's important to understand the ins and outs of an effective SaaS marketing strategy from the get-go. This blog post will walk you through everything you need to know about growing an effective SaaS marketing strategy from square one.  What's the best way to market a Saas product?If you've been in the SaaS marketing game for any length of time, you've probably heard a thousand different opinions on the best way to market a Saas product. And while there's no one-size-fits-all answer, there are some general best practices to keep in mind. First, understand that there are two main SaaS marketing strategies to choose from: Top-of-funnel and mid-funnel marketing.    Top-of-funnel marketing: Top-of-funnel marketing is the most basic form of SaaS marketing. It's the stage where you're focused on getting your brand name in front of as many people as possible. The goal here is to drive traffic to your website, where you can begin converting leads into customers.   Mid-funnel marketing: Mid-funnel marketing is the process of transitioning leads into paying customers. This is where you'll spend most of your time as a SaaS vendor. The goal here is to keep your existing customers happy and to acquire new ones. Mid-funnel SaaS marketing involves nurturing leads, closing deals faster, and driving more sales.  How to define your target audienceThe first step in building an effective SaaS marketing strategy is to establish your target audience. What type of person are you hoping to sell your product to?    Defining your target audience is the foundation upon which your entire marketing plan will be built. Once you've established your audience, you can tailor...

Welcome to another episode of the Build In Public Podcast.Today's episode features Swipe Files Founder and Default Alive podcast host, Corey Haines. With 75 episodes on his podcast show, while helping exceptional products get the attention they deserve, Corey shares his knowledge and expertise on some interesting topics:• How Corey found his way to SaaS, Software, Tech and Marketing• His version of Rob Walling's Stair-Stepping Approach, and how this can be utilized in the world of founders• Why SaaS companies should aim to do marketing like a media company, how it “drives business results in a differentiated, better way” (and companies who are great at doing it)• Curation VS. Creation and how founders can apply it to their branding styleSwipeWell, Swipe Files and their ways to help you master marketing• Corey's podcasting journey: the hurdles and the lessons• Shared some valuable tips for beginner podcastersBuild In Public Podcast is an interview show where KP chats with ambitious startup founders, CEOs, and top Internet creators to unpack their stories, insights, and lessons.Share your thoughts in the comment section.Thanks for listening!Links:Corey's Twitter: https://twitter.com/coreyhainesco Swipe Files site: https://www.swipefiles.com/ KP's Twitter: https://twitter.com/thisiskp_ KP's YouTube Channel: https://www.youtube.com/c/KarthikPuvvadaKP

Interview with Corey Haines - Founder of Swipe Files Swipe Files - founded by Corey Haines - is a membership website that offers courses, a community, and content to help you become an expert marketer. Through his newsletter, membership community, podcast, and other platforms, Corey curates marketing examples, copywriting assistance, and more. In this episode, we discuss Corey's five stages of awareness in the customer journey, how he got Swipe Files off the ground, why he went full-time, and a comprehensive plan for succeeding in the SaaS industry. What's On The Menu: How Swipe File is helping copywriters by serving as a source of project inspiration Changing behaviors and meeting the ever-evolving demand for the relevant content Solving lower funnel challenges with 5 Stages of Awareness Creating a foundationally strong marketing strategy in order to survive constant algorithm updates Building a balance between in-house and outsourced content Standing out as a SaaS brand in a competitive market

"When people are actively looking for a product like yours, and you're not marketing it, you are actually doing an act of disservice. You are starving them of something that they need, that they could use. By not marketing, you're putting a ceiling on your potential." – Corey Haines. Are you currently creating or marketing a product in the SaaS space? If so, you will love and learn so much from this week's episode with SaaS marketing expert Corey Haines. Corey is a marketer, entrepreneur, podcaster, investor, and soon to be an author who is on a mission to help people and their products, services, and content get the recognition that they truly deserve. Corey is the mastermind and creator behind the popular Swipe Files and has consulted with numerous start-ups on growth and marketing, including SavvyCal, Evercast and Holloway, to name but a few. Throughout this episode, Corey shares his go-to research methods, the importance of live customer experience feedback, marketing cheat codes, and reveals his three tried and true methods guaranteed to bring your first customers through the door. Key points throughout include:  An introduction to Corey Haines. Obtaining Swipe Well's first customers and the creation of Swipe Files. Communicating with potential buyers on social media platforms.Dripping marketing: striking the right amount of marketing ahead of product launching. The key to mapping out appropriate marketing methods.Overcoming the fear of marketing. How avoiding marketing is an act of disservice. Methods for understanding your customer's needs. The power of asking why and the benefit of running polls.Navigating through career challenges and failures. Advertising conversion: does it really work?Corey's business book recommendations.Lessons to be learned from activating a landing page. Corey's advice on obtaining your first ten customers."You do need marketing. You have to treat it as an investment, something that's going to pay dividends later." - Corey Haines. COMING SOON! Join the waitlist to get your hands on Corey's forthcoming marketing handbook Founding Marketing  HERE. We do not doubt that this book will feature on many guests' recommended lists in future First 10 podcast episodes. "Without promotion, something terrible happens. Nothing! – PT Barnum. Connect with Corey Haines:https://www.coreyhaines.co/ https://www.linkedin.com/in/corey-haines/ https://twitter.com/coreyhainesco https://www.swipefiles.com/ https://www.defaultalive.fm/ https://www.swipefiles.com/foundingmarketing Connect with First 10 Podcast host Conor McCarthy: https://www.first10podcast.comhttps://twitter.com/TheFirst10Podhttps://www.linkedin.com/in/comccart/ Resources:The Mom Test by Rob Fitzpatrick

On this episode, we are once again joined by Corey Haines who is the Founder of Swipe Files. Corey was interested in this concept of marketing like a media company at an early stage, long before it became popular to deploy marketing strategies that don't come off to end buyers as just that, marketing.   Through careful research, he viewed the need to treat marketing like a product that blends performance and brand. We talk about why this trend isn't going away, why you need to think about earning attention from an audience perspective, and how to implement media brands successfully as a marketing engine for your company.   Content is more important than ever, so tune in and geek out about strategies and tactics with us.   For more content, episodes, and show notes make sure to check out rightmetric.co

 Corey Haines joins me to talk all about a marketer in search of a technical co-founder“You need to have usage before revenue because no one's going to pay for something that isn't actually being used that they are not finding utility out of and in making you.” - Corey HainesWatch this episode on YouTubeIn this conversation:Corey Haines:Corey's company, Swipe FilesCorey on Twitter: @coreyhainescoCorey's personal siteBrian Casel:Brian's company, ZipMessageBrian on Twitter: @casjamThanks to ZipMessageZipMessage (today's sponsor) is the video messaging tool that replaces live calls with asynchronous conversations.  Use it for free or tune into the episode for an exclusive coupon for Open Threads listeners.Quotes from this episode:Clip 1Corey:From my perspective as a marketer, I think that the marketing across each one of the products is relatively the same. It's not really like harder or easier for any one of them. I think the product is kind of the crux there. I love the example of Daniel Vassallo on Twitter. He's a really good thinker. And creator and maker.He shares openly. He is like all his revenue from the products that he creates. The vast majority of his income comes from info products ebooks and courses and things like that. And then he does some consulting for Gumroad and like I think actually one of his first projects. But the tiniest amount of revenue, I think only does like $1,000 a month is his sass called Userbase.I think one because it's just inherently harder to find product-market fit with software you can kind of like get lucky and strike gold and like build something that's like very new and needed and just people are clamoring for most of the time. You kind of has to like feel your way around and make a couple of changes and pivots and get up to feature parity in order to start competing with an incumbent or start being attractive for people to you.Brian:It's true. It's so hard because it literally has to be solving a problem that people are ready to buy and get their problem solved. Whereas with a course, I found that like, yes, it really, really benefits a lot of people who buy it and watch every lesson and implement it and use it to grow their business. And that's great.But then there's always other a lot of other buyers, you know, they don't necessarily go through it all. They don't necessarily implement it all, but it's sort of exploratory. Like they'll buy they'll make the purchase just to go down that rabbit hole for a little bit to see what it's like. And maybe they'll learn like, you know what, that's not for me. And in that case, it's still sort of they still got value out of learning that path is not for me. Right.Clip 2Corey:The tension there is that -  what am I working on today? Am I working on a product or am I working on marketing? And I have to do both. You know, and it usually involves. But like I'm either answering emails that are marketing-related or I'm in between GitHub issues. Yeah. And it's I mean, one of the.Brian:One of the best pieces of advice I've seen a lot of actors give to each other is to do a week on week off for a product or marketing is to spend one weekCorey:on the product. When I come to like whatever they are you're moving half as fast. That's true. You are moving definitely half as fast. I do a lot of that too, but it's never that clean. It's never like you know, literally Monday to Friday product time and then next Monday to Friday, it's marketing time. I mean, it's never that clean, you know, because opportunities are going to come into your inbox at any time.And that's when I have to just like flip into marketing mode and go do this podcast, you know.

Is it a class? Is it a hash? No, it's Ruby Struct! Brooke Kuhlmann joins the Rogues to explore this often-overlooked object. We extend simple structs with refinements, use pattern matching to compress complex logic and close the door on OpenStructs. Brooke talks about the challenges and rewards of introducing busy teams to advanced techiques, software craftsmanship and the transformational philosophy of alchemists.io (https://www.alchemists.io/). Sponsors Top End Devs (https://topenddevs.com/) Raygun | Click here to get started on your free 14-day trial (https://raygun.com/platform/apm?utm_medium=podcast&utm_source=rubyrogues&utm_campaign=devchat&utm_content=apm) Coaching | Top End Devs (https://topenddevs.com/coaching) Links Ruby Refinements | Alchemists (https://www.alchemists.io/articles/ruby_refinements/) Refinements | Alchemists (https://www.alchemists.io/projects/refinements/) Class: Pathname (Ruby 2.6.3) (https://ruby-doc.org/stdlib-2.6.3/libdoc/pathname/rdoc/Pathname.html) dry-rb - dry-monads v1.3 - Introduction (https://dry-rb.org/gems/dry-monads/1.3/) What's New in Python 2.6 (https://docs.python.org/3/whatsnew/2.6.html#pep-343-the-with-statement) GitHub - troessner/reek (https://github.com/troessner/reek) Software Craftsmanship and Code Retreats with Corey Haines (https://hanselminutes.com/308/software-craftsmanship-and-code-retreats-with-corey-haines) Master the Object Oriented Mindset in Ruby and Rails - avdi.codes (https://avdi.codes/moom/) Picks Brooke- Polished Ruby Programming (https://www.amazon.com/Polished-Ruby-Programming-maintainable-high-performance-ebook/dp/B093TH9P7C) Brooke- Everdell (https://boardgamegeek.com/boardgame/199792/everdell) Luke- WarnerBros.co.uk | Fantastic Beasts: The Secrets of Dumbledore | Movies (https://www.warnerbros.co.uk/movies/fantastic-beasts-secrets-dumbledore) Luke- Ruby Pattern Matching by Brooke Kuhlmann of the Alchemists Collective - YouTube (https://www.youtube.com/watch?v=A3CvJYyWNEc) Valentino- GitHub - thisredone/rb (https://github.com/thisredone/rb) Valentino- What About A Plain Text Web - Earthly Blog (https://earthly.dev/blog/text-mode/) Valentino- A morse themed arcade rhythm game (https://twitter.com/perbyhring/status/1508716634382512137) Special Guest: Brooke Kuhlmann.

In this episode of The SaaS SEO Show, we've interviewed Corey Haines, Founder at Swipe Files, and discussed how to do marketing like a media company.Here's what we're covering: How to identify the channels that can get you to $1M ARR Building a media company from the ground up How to do marketing like a media company Stay Tuned:► Website► LinkedIn► YouTubeThis episode is brought to you by SaaS SEO agency MINUTTIA and sponsored by Ahrefs.Visit ahrefs.com/awt and sign up for free!

Inspirational stories plus practical takeaways from the entrepreneurship world.Today's guest is Corey Haines who is a serial entrepreneur. He's the founder of both SwipeFiles and SwipeWell and other stealth startups. He's currently the Marketing Lead at SavvyCal, a disruptive calendar SaaS company. Corey is an expert in B2B SaaS marketing and has consulted for many other projects. Corey has two of his own podcasts, Default Alive and Everything is Marketing.  We hope enjoy the episode and don't forget to share it with others. You can learn more at http//www.entrepreneurshandbook.co.Use Corey's discount code "ENTREPRENEURSHANDBOOK" on https://swipefiles.com for 50% off.Find out more about Corey: https://www.coreyhaines.co/Follow him on Twitter: https://twitter.com/coreyhainescoFollow him on LinkedIn: https://www.linkedin.com/in/corey-haines/SwipeFiles: https://www.swipefiles.com/SwipeWell: https://www.swipewell.app/SavvyCal: https://savvycal.com/onboardingDefault Alive: https://www.defaultalive.fm/

“The rules change, the opportunities change. And so you don't want to build your castle on a big plot of sand, right? You want to have a strong foundation. And ideally, you want everything to funnel back to an owned means of distribution.” - Corey HainesIn today's episode, we are joined by Corey Haines, the founder and creator of Swipe Files. In this episode, he will talk about the idea of marketing like a media company. It's his mission to help people with exceptional products, services, and content get the attention they deserve. He's "stair-stepping" his way to entrepreneurship, building a portfolio of small bets to optimize for autonomy, mastery, and purpose. Previously Head of Growth at Baremetrics and first marketing hire at Cordial. He consulted with dozens of startups on marketing and growth including SavvyCal, Evercast, and Riverside.fm, Holloway, Beamer, and Timetastic.Tune in now and learn more about how you can market like a media company!Watch this episode on YouTubeIn this conversation:Corey Haines:Corey's company, Swipe FilesCorey on Twitter: @coreyhainescoCorey's personal siteBrian Casel:Brian's company, ZipMessageBrian on Twitter: @casjamThanks to ZipMessageZipMessage (today's sponsor) is the video messaging tool that replaces live calls with asynchronous conversations.  Use it for free or tune into the episode for an exclusive coupon for Open Threads listeners.Quotes:“Too many people kind of harp on this idea of like, oh, you got to focus, focus, and only do one thing and just hammer at that. But early on, you got to explore, you know, and you got to put a lot of stuff out there that people will start to know you.” - Brian Casel“The best marketing looks like building a media company or just like doing things as if you were a media company.” - Corey Haines“The rules change, the opportunities change. And so you don't want to build your castle on a big plot of sand, right? You want to have a strong foundation. And ideally, you want everything to funnel back to an owned means of distribution.” - Corey Haines

Corey Haines is the founder of Swipe Files, a SassS marketing community and personal media company. On today's episode, Corey discusses the crawl, walk, and run approach to marketing like a media company, as well as some examples of companies doing an excellent job at it. SaaS marketing is more competitive and difficult to measure than ever before; having awesome content and trustworthy personalities (like a media company) is critical to stand out from the competition. 0:00 Intro 0:54 Introducing Corey 2:00 Swipe Files 3:43 Entrepreneurship 5:11 Market like a media company 9:50 Rented vs owned platform 11:50 Build brand 15:13 Media personalities 20:05 Seeking Wisdom Podcast 22:22 Repurposing content 24:50 Traditional performance metrics 29:22 Examples of companies killing it 32:10 Connect with Corey 33:15 Outro Join Swipe Files (50% discount using "MODERNDAYMARKETING")Join The JuiceSign up for The Blend (weekly newsletter from The Juice)Follow The Juice:| Website | Blog | Twitter | LinkedInFollow Corey: |Website | Twitter | LinkedIn Follow Brett:| Twitter | LinkedIn 

If you are looking to start selling to customers and earning money on the internet - building a SaaS is rarely going to be the best way to get started. The Stair step Approach to Bootstrapping (microconf.com/stairstep) is a method that Rob Walling charted out in 2015 and it has helped thousands of entrepreneurs slowly build their chops online, find a way to buy back their time from an employer, and build a business that creates financial independence. In today’s episode of MicroConf On Air, we’re going to take a look a prime example of the Stairstep Approach in Action by talking to Corey Haines (@CoreyHainesco https://twitter.com/coreyhainesco), who is currently leading Swipefiles (https://www.swipefiles.com/), a community focused on growth marketing strategies. We’ll chat about Corey’s journey up the stair step method, from his two courses, content marketing as a funnel, community building to find his audience, and finally, his focus on SaaS marketing and increasing his prices to get to a position that has him Default Alive and building on the success of SwipeFiles. Learn more about the stairstep approach straight from the source. https://microconf.com/latest/the-stairstep-approach-to-bootstrapping In this episode, you'll hear the following: Corey's First Step: (9:20) What SaaS ideas Cory would avoid (13:00) How Corey acquired his marketing skills (16:45) Advice for marketing to customers who aren't that active online (21:50) Corey's Next Steps (29:05) Advice for absolute SaaS beginners (40:00) Leapfrogging early stair steps (41:30) Advice to consultancy owner on starting the stairsteps (44:40) Advice on translating websites (49:00) Book mentioned in the show: The Ultimate Sales Machine (https://www.amazon.com/The-Ultimate-Sales-Machine-audiobook/dp/B000VRA0ZW/) by Chet Holmes

If you are looking to start selling to customers and earning money on the internet - building a SaaS is rarely going to be the best way to get started. The Stair step Approach to Bootstrapping (microconf.com/stairstep) is a method that Rob Walling charted out in 2015 and it has helped thousands of entrepreneurs slowly build their chops online, find a way to buy back their time from an employer, and build a business that creates financial independence. In today’s episode of MicroConf On Air, we’re going to take a look a prime example of the Stairstep Approach in Action by talking to Corey Haines (@CoreyHainesco https://twitter.com/coreyhainesco), who is currently leading Swipefiles (https://www.swipefiles.com/), a community focused on growth marketing strategies. We’ll chat about Corey’s journey up the stair step method, from his two courses, content marketing as a funnel, community building to find his audience, and finally, his focus on SaaS marketing and increasing his prices to get to a position that has him Default Alive and building on the success of SwipeFiles. Learn more about the stairstep approach straight from the source. https://microconf.com/latest/the-stairstep-approach-to-bootstrapping In this episode, you'll hear the following: Corey's First Step: (9:20) What SaaS ideas Cory would avoid (13:00) How Corey acquired his marketing skills (16:45) Advice for marketing to customers who aren't that active online (21:50) Corey's Next Steps (29:05) Advice for absolute SaaS beginners (40:00) Leapfrogging early stair steps (41:30) Advice to consultancy owner on starting the stairsteps (44:40) Advice on translating websites (49:00) Book mentioned in the show: The Ultimate Sales Machine (https://www.amazon.com/The-Ultimate-Sales-Machine-audiobook/dp/B000VRA0ZW/) by Chet Holmes

Which SaaS Metrics really matter? What are good Startup Metrics or Startup KPIs? Corey Haines, Founder of Swipefiles and Marketing Lead at SavvyCal shares his hot takes on SaaS metrics that don't really matter and what to focus on instead.SaaS metrics and KPIs give you a pulse on what's working, not working, and what you should do next.But what if one of those KPIs gets off track, but your SaaS startup is growing really fast? Do you try to fix it?Corey shares his experiences and hot takes from working at Baremetrics and consulting other startups with their SaaS growth metrics. Get a deeper understanding of your SaaS growth in 2022.Show NotesContinue the conversation on Twitter -@ExploringPrdct@rdkhatch@candidrobert@coreyhainesco

Corey Haines is the Founder of Swipe Files. In this episode, Corey discusses the value of inspiration, his framework for creating swipe files, his favourite marketing best practices, the importance of looking outside your industry for inspiration, what's exciting him in marketing today, and much more.  For more content, episodes and show notes make sure to check out RightMetric.co.

Website- Swipefiles.comSpecial discount code- 50% off - 321MAILMANTwitter- https://twitter.com/coreyhainescoDefault Alive Podcast- https://www.defaultalive.fm/Everything is Marketing Podcast- https://www.swipefiles.com/everything-is-marketingStart Mailman free trial at mailmanhq.comFollow us on Twitter – https://twitter.com/Mailman_HQ

I've known Corey for about a year now. He's the founder and community manager of the SwipeFiles.com Community and many other things across the interwebs. Corey has worked with some amazing brands in the Software-as-a-Service sector, including Baremetrics and currently SavvyCal.com. In this episode Corey talks about his Entrepreneurial Journey from an in-house marketer to being out in the world on his own and building products and businesses. You can find more about Corey at his website: CoreyHaines.co If you're enjoying Entrepreneur's Enigma, please give us a review on the podcast directory of your choice. We're on all of them and these reviews really help others find the show. Also if you're getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee Sponsor For Entrepreneur's Enigma Season 1 This episode is sponsored by SEMrush, the search engine optimization tool that we use here at Goldstein Media. If you go to https://socl.bz/semrush you can get a 7 day FREE trial of their software and take your site to the next level. Learn more about your ad choices. Visit megaphone.fm/adchoices

Corey Haines is the creator of http://swipefiles.com/ (Swipefiles.com), an angel investor, advisor, and podcaster at http://defaultalive.fm/ (Defaultalive.fm) & http://defaultalive.fm/ (Everythingismarketing.fm) In this episode, we discussed: • Understanding the mechanisms of how to get discovered online • Using the Orb framework to grow your audience • Validating demand through your pricing strategy Follow https://twitter.com/coreyhainesco (@coreyhainesco) on Twitter to get better at marketing & audience building

Millennials, Boomers, Gen Z, Gen X, Gen etc - there are differences to how each approach life, yet principles common in all humanity which can help us share our faith effectively with each. Kevin (a boomer) & Sarah (a millennial) discuss these with two millennials, entrepreneurs, & fellow podcasters, Corey Haines & Jeremy LaBahn of Cultivate and Keep. Connect with Corey & Jeremy: https://www.cultivateandkeep.com/ (https://www.cultivateandkeep.com/ ) -Thank you for listening! Email Us: info@sent315.org Engage on Instagram: https://www.instagram.com/sent_315/ (https://www.instagram.com/sent_315/) Resources & Community:https://www.sent315.org/ (https://www.sent315.org/) -Sent 315 is here to help Christian believers grow in sharing Jesus, the Gospel, & their faith testimony. This is practical, natural evangelism.

My Guest today is Corey Haines, He is an entrepreneur and the Co-host of the Default Alive Podcast, his newsletter is the place to go if you want to learn all things Marketing, you need to check it out by going to SwipeFiles.com he is looking to build 1k true fans and he is currently running a twitter campaign teaching others how to grow their following. His feed is full of useful business knowledge and that is a large part why he was able to use Twitter to built a giant customer base so make Sure to follow him there @CoreyHainesIn todays episode we discuss Podcasting and how he is delivering value thereThe book Drive by Daniel Pink and how Material wealth doesn't last long instead satisfaction comes from  purpose, autonomy and mastery.The Pros and cons of Running a NewsletterHow he used a No code websites to build his dream with Webflow and you can too.

In this episode, Seth and Shannon talk with Corey Haines of SwipeFiles.com about building a community, doing the entrepreneurial jump during Covid and much more! Intro: Seth: Hey, Everyone, and welcome to season two, episode nineteen of the Digital Marketing Dive Podcast. I'm Seth with Goldstein Media, and with me as always is the amazing and talented Shannon of DIAM Business Consulting. Shannon, you ready to rock? Today we have Corey Haines of SwipeFiles on the show. Corey is a seasoned marketers and brand builder, who is going to talk to us today about building a community, a brand for your business, doing elearning courses to educate people, and all about his love for the no-code revolution online. Welcome Corey! Topics & Links Tell us your background? How did you find your way into marketing?Before becoming an entrepreneur, you worked in the tech/marketing world at Baremetrics, right? What was the journey like leaving that 9-5ish job to go out on your own?What is a Swipe File?What is Swipefiles.com?Tell us about the community behind SwipeFiles.com?How can small businesses use the swipe file technique? What are the benefits and how does one get a swipe file started?Tell us about your courses (Mental Models for Marketing and Refactoring Growth).You are also a podcaster. You have two shows. Tell us about them?Everything Is MarketingDefault AliveYou're a big proponent of the no-code movement? Why? How can no-code help the small business owner and entrepreneur?What are some of your no-code tools?You're an entrepreneur and small business owner. How do you make time for all your projects, your family, and have a life outside of work?We're all slowly getting out of the Covid-19 pandemic, finally. How has the past year-plus affected you? How have you coped? Special Offer: DIGITALMARKETINGDIVE - 50% off Swipe Files membership (swipefiles.com/membership) Outro: Seth: Well, that was so much fun Shan.  Shannon: It was great!! Reach out to us on DMD's social media channels and let us know what challenges you are having with digital marketing.  I want to shout out to Breesy Masks for keeping us covered in the craziness of 2021. These are by far the most comfortable masks I've worn. They are lightweight and moisture-wicking for a cool and comfortable experience. Check them out. The link is in the show notes! Seth: If you're enjoying the season, please feel free to give us a review in Apple Podcasts or the podcast directory of your choice. We appreciate all the support. If you feel so inclined check out PodChaser and give us a review there! That's it for this episode, but we want to hear from you. Drop us an email at hello@digitalmarketingdive.com. Also we have a community where you can interact with one another and with the guests. Check it out at Community.DMD.FM. Learn more about your ad choices. Visit megaphone.fm/adchoices

Links to Corey Haines' internet things:Corey is the Founder of Swipe FilesCorey's podcasts are Everything is Marketing and Default AliveFollow Corey on Social Media as well:Twitter (@coreyhainesco)LinkedInPersonal Website

Corey Haines, former Growth Marketer at Baremetrics, joins us to talk about how he's building out Swipe Files. If you've dipped your toe into the #nocoded movement, undoubtedly you've come across the Makerpad community + tutorials staring back at you. Now, picture Makerpad but for marketing processes — that's what Corey's building. You'll love the multiple streams of income and micro products + services he's stitching together to make this all a reality. I hope you enjoy today's episode, and if you do, please say thanks to Corey and our sponsors! ⚡️ Say THANKS to our Sponsors! ⚡️ Do the Woo podcast — Looking for a podcast that is dedicated to the coverage of WooCommerce?! Check out BobWP's latest venture! MalCare — Looking for a great way to protect your client's WordPress website? Don't deal with the hassle of cleaning out malware or infected plugins, turn to MalCare! Blog posts mentioned https://kk.org/thetechnium/1000-true-fans/ 1,000 True Fans? Try 100 ★ Support this podcast ★

In this episode, I spoke with Corey Haines. Corey is the Head of Growth at Baremetrics, a tool that helps SaaS companies to measure important revenue metrics and analytics. In addition, to his work at Baremetrics. Corey also has several marketing side...