Building Optimal Radio

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Building Optimal Radio is a podcast for custom builders and remodelers. The lessons and strategies you will learn from our interviews with leading industry experts and top performers will give you all the tools you need to grow your revenue, improve your bottom line, and build your brand.

Building Optimal Radio


    • Jan 2, 2025 LATEST EPISODE
    • infrequent NEW EPISODES
    • 30m AVG DURATION
    • 107 EPISODES

    Ivy Insights

    The Building Optimal Radio podcast is an incredible resource for anyone involved in the remodeling business. Hosted by Jared Gossett, this podcast delivers valuable content that is both relevant and well-presented. The production quality is top-notch, making for an enjoyable listening experience.

    One of the best aspects of this podcast is the wide range of topics covered. Jared brings in experts from various fields, including financing, client relationships, construction, and overall business strategies. This holistic approach gives listeners a well-rounded understanding of the remodeling industry and provides actionable advice that can be used to build a more successful and profitable business.

    Furthermore, Jared's ability to share his own experiences while also incorporating the insights of his guests is commendable. It adds a personal touch to each episode and creates a relatable connection with the audience. The guests themselves are highly knowledgeable individuals who have spent lifetimes working in the industry, making their contributions invaluable.

    The worst aspect of this podcast, if it can even be considered one, is that there may be occasional episodes or topics that are less relevant to certain individuals within the remodeling business. However, given the wide breadth of subjects covered in this podcast, it is likely that every listener will find something useful and applicable to their own situation.

    In conclusion, The Building Optimal Radio podcast is a must-listen for anyone in the remodeling industry. With its well-presented content, guest expertise, and comprehensive coverage of various topics related to building a successful remodeling business, this podcast offers immense value to its listeners. Whether you are new to the industry or a seasoned professional looking for fresh insights, this podcast has something for everyone.



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    Latest episodes from Building Optimal Radio

    #106: Why Most Builders Fail

    Play Episode Listen Later Jan 2, 2025 13:12


    I've hesitated to put this episode out, because I generally try to take an optimistic, encouraging tone. But we can't get better until we accept the reality of our situation. So, here's to each of us, and the building industry as a whole, staring reality in the eyes - and getting better. Wishing everyone nothing but success! Enjoy the episode.Also, we just released new products to take your home building company to the next level at the BUILDING OPTIMAL SHOP. Thank you to our amazing brand partnersSubzero Wolf CoveGrand Openings

    #105: Differentiate or Die

    Play Episode Listen Later Nov 25, 2024 10:02


    At the most fundamental level, there are really only two strategies in business, and only one that works for small businesses. Most home builders get this wrong, and end up stuck in the middle, never generating the profits they should.In this episode Jared discusses the risks of getting your strategy wrong, and the opportunities once you find the one that truly sets your business apart.Also, we just released new products to take your home building company to the next level at the BUILDING OPTIMAL SHOP. Thank you to our amazing brand partnersSubzero Wolf CoveGrand Openings

    #104: Building With In-House Labor, a Conversation With Joey Fentress

    Play Episode Listen Later Aug 14, 2024 29:12


    Joey Fentress is the founder and owner of Proform Builds, a Seattle-based luxury home builder. Joey recently expanded his operation into Austin, where I was introduced to him and his team. The level of professionalism with which Joey runs his business is evident in just a short conversation, and it's reflected in the quality of their builds.This episode is a conversation with Joey about his in-house labor, and how he manages that aspect of his business. Enjoy the episode, and if you like this and others we have done, it would be a huge help if you leave us a review here in your podcast player. Thanks for listening!Also, we just released new products to take your home building company to the next level at the BUILDING OPTIMAL SHOP. Thank you to our amazing brand partnersSubzero Wolf CoveGrand Openings

    #103: Bigger Wins With The "Hunting Antelope" Model

    Play Episode Listen Later May 15, 2024 9:11


    A quick 7-minute episode to help you make more progress and find some big wins in your business. Credit to Tim Ferriss for his recent blog post on the topic, the inspiration for this episode.If you enjoy listening to the podcast, please do us a favor and leave us a review on Spotify or Apple! Also, we just released new products to take your home building company to the next level at the BUILDING OPTIMAL SHOP. Thank you to our amazing brand partnersSubzero Wolf CoveGrand Openings

    #102: Must-Have AI Apps For Builders

    Play Episode Listen Later Apr 10, 2024 7:18


    We've been obsessed for over a year now with different AI apps that can help home builders. This is an extremely short episode on the best we've found. Enjoy!If you enjoy listening to the podcast, please do us a favor and leave us a review on Spotify or Apple! Also, we just released new products to take your home building company to the next level at the BUILDING OPTIMAL SHOP. Thank you to our amazing brand partnersSubzero Wolf CoveGrand Openings

    #101: Lessons From Startup Builder, Joe Hodge

    Play Episode Listen Later Mar 28, 2024 28:24


    This is one of the most inspiring episodes I've recorded. I have mentored Joe Hodge over the last few years as he set out on his dream to start his own home building company. Starting alone is difficult enough, but the market forces over the last few years added major complications as Joe came out of the gate.But Joe is a fighter (literally and metaphorically), and built a resoundingly successful project even with serious headwinds. We visit on both his wins and his lessons learned from this first of what will surely be many successful projects as Joe grows his company.Enjoy the episode!If you enjoy listening to the podcast, please do us a favor and leave us a review on Spotify or Apple! Also, we just released new products to take your home building company to the next level at the BUILDING OPTIMAL SHOP. Thank you to our amazing brand partnersSubzero Wolf CoveGrand OpeningsQuaker

    #100: Market and Lending Trends with Arixa Capital

    Play Episode Listen Later Feb 7, 2024 54:49


    Gossett & Co recently closed two construction loans with Arixa Capital, and sat down with executive Greg Hebner and his team during their visit to Austin. The group discusses the Austin market, California immigration, the latest market and financing trends, qualities of a good lender, and more. Thanks for listening.If you enjoy listening to the podcast, please do us a favor and leave us a review on Spotify or Apple! Also, we just released new products to take your home building company to the next level at the BUILDING OPTIMAL SHOP. Thank you to our amazing brand partnersSubzero Wolf CoveGrand OpeningsQuaker

    #99: Business Lessons from Charlie Munger (Part 4 - Final)

    Play Episode Listen Later Jan 24, 2024 8:26


    This is the final installment of our series on Charlie Munger, an episode devoted to the memory of the late investor who recently passed away. In this episode we cover the reason to read, the need to get into a great business, and the only way to run a good company.If you enjoy listening to the podcast, please do us a favor and leave us a review on Spotify or Apple! Also, we just released new products to take your home building company to the next level at the BUILDING OPTIMAL SHOP. Thank you to our amazing brand partnersSubzero Wolf CoveGrand OpeningsQuaker

    #98: Business Lessons from Charlie Munger (Part 3)

    Play Episode Listen Later Dec 4, 2023 11:56


    In the third installment of our mini-series on Charlie Munger, we delve deeper into the wisdom of one of the greatest investors and thinkers of our time. This episode continues up our series with a focus on Munger's most impactful strategies and philosophies that have influenced generations of investors and entrepreneurs. If you enjoy listening to the podcast, please do us a favor and leave us a review on Spotify or Apple! Also, we just released new products to take your home building company to the next level at the BUILDING OPTIMAL SHOP. Thank you to our amazing brand partnersSubzero Wolf CoveGrand OpeningsQuaker

    #97: Business Lessons from Charlie Munger (Part 2)

    Play Episode Listen Later Oct 27, 2023 6:41


    Part 2 of our mini-series on Charlie Munger, one of the greatest investors of all time. He's also one of the most profound thinkers of our era. This continues a multi-part series of short episodes dissecting some of Jared's favorite lessons from the investing giant.If you enjoy listening to the podcast, please do us a favor and leave us a review on Spotify or Apple!Also, we just released new products to take your home building company to the next level at the BUILDING OPTIMAL SHOP.And don't forget to sign up for our NEWSLETTER where we have all kinds of good tips and info you don't get with the podcast.Thank you to our amazing brand partnersSubzero Wolf CoveGrand OpeningsQuaker

    #96: Business Lessons from Charlie Munger (Part 1)

    Play Episode Listen Later Sep 21, 2023 13:08


    Charlie Munger is one of the greatest investors of all time. He's also one of the most profound thinkers of our era. This begins a multi-part series of short episodes dissecting some of Jared's favorite lessons from the investing giant.If you enjoy listening to the podcast, please do us a favor and leave us a review on Spotify or Apple!And don't forget to sign up for our NEWSLETTER where we have all kinds of good tips and info you don't get with the podcast.Tools to make more money and grow your bizNeed a little help growing your business or making more money at it? In addition to almost 100 free episodes of the podcast, check out The Building Optimal Shop, a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, check out our brand new:Building Optimal Business AcceleratorThank you to our amazing brand partnersLowe's and the new Lowe's MVP Pro Rewards ProgramSubzero Wolf CoveHuber Engineered WoodsGrand OpeningsQuaker

    #95: A Wild WWII Story and a Case for Thinking Small

    Play Episode Listen Later Aug 3, 2023 8:36


    This is a departure from our regular programming - Jared shares a very short story from World War II, and how you can apply it as a problem-solving model in your own business.If you enjoy listening to the podcast, please do us a favor and leave us a review on Spotify or Apple!And don't forget to sign up for our NEWSLETTER where we have all kinds of good tips and info you don't get with the podcast.Looking for tools to make more money and grow your biz?In addition to almost 100 free episodes of the podcast, check out The Building Optimal Shop, a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, check out our:Building Optimal Business AcceleratorThank you to our amazing brand partners...Lowe's and the new Lowe's MVP Pro Rewards ProgramSubzero Wolf CoveRAM Windows

    #94: Trey Farmer on Passive, Healthy, Grid-Resilient Homes

    Play Episode Listen Later Apr 25, 2023 28:07


    Trey Farmer is an architect with Forge Craft Architecturehere in Austin. We interviewed him previously on#63: Lessons From a Passive House Build. Today we revisit some of those passive home principles and also discuss some of his beliefs for building healthier, more grid-resilient homes.If you enjoy listening to the podcast, please do us a favor and leave us a review on Spotify or Apple!And don't forget to sign up for our NEWSLETTER where we have all kinds of good tips and info you don't get with the podcast.Tools to make more money and grow your bizNeed a little help growing your business or making more money at it? In addition to almost 100 free episodes of the podcast, check out The Building Optimal Shop, a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, check out our brand new:Building Optimal Business AcceleratorThank you to our amazing brand partnersLowe's and the new Lowe's MVP Pro Rewards ProgramSubzero Wolf CoveHuber Engineered WoodsRAM Windows

    #93: Lower Carbon Building and Social Equity Through Co-Ops with Jacob Deva Racusin

    Play Episode Listen Later Mar 20, 2023 56:21


    It's hard to spend a few minutes chatting with Jacob Deva Racusin without leaving inspired. He is the Director of Building Science and Sustainability for New Frameworks, an innovative, socially inclusive design/build firm in Vermont. He also serves as an Embodied Carbon Analyst and BEAM Trainer with Builders for Climate Action.In this conversation we discuss Jacob's ideas on how to minimize the embodied carbon in our buildings or even turn them into carbon sinks. Jacob also shares his benefits of straw bale building techniques and the socially inclusive culture they have created through a worker's co-op structure at New Frameworks.Enjoy!Links from the episode:Builders for Climate ActionBEAM EstimatorNew Frameworks WebsiteNew Frameworks on InstagramCroft Straw PanelsThe U.S. Federation of Worker CooperativesCompanies We Keep, by John AbramsTools to make more money and grow your bizNeed a little help growing your business or making more money at it? In addition to almost 100 free episodes of the podcast, check out The Building Optimal Shop, a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, check out our brand new:Building Optimal Business AcceleratorThank you to our amazing brand partnersLowe's and the new Lowe's MVP Pro Rewards ProgramSubzero Wolf CoveHuber Engineered WoodsRAM Windows

    #92: Dan Kolbert, High-Performance Builder and Sustainability Advocate

    Play Episode Listen Later Feb 12, 2023 29:43


    In this conversation we sit down with Dan Kolbert, co-author of Pretty Good House, and owner of Kolbert Building in Portland, Maine, to discuss high performance homes, the next evolution in building, and Dan's advice in today's economy.Links mentioned:Pretty Good House BookWater in Buildings, by Bill RoseChristine Williamson's InstagramHuber Engineered WoodClimate Zone MapTimber HPBEAM EstimatorBS and BeerTools to make more money and grow your bizNeed a little help growing your business or making more money at it? In addition to almost 100 free episodes of the podcast, check out The Building Optimal Shop, a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, check out our brand new:Building Optimal Business AcceleratorThank you to our amazing brand partnersLowe's and the new Lowe's MVP Pro Rewards ProgramSubzero Wolf CoveHuber Engineered WoodsRAM Windows

    #91: New Podcast Direction + State of the Market with Mark Sprague

    Play Episode Listen Later Dec 4, 2022 28:10


    We have a new, slightly different (and hopefully upgraded) direction for Building Optimal, and are excited to share it with you in this episode.We also visit with Mark Sprague, State Director of Information Capital for Independence Title. Mark is one of the most respected real estate market analysts and forecasters in Texas, and shares some of his insights with us in this short, 25-minute episode. In full disclosure, 75% of the information Mark Shares is specific to Austin or Texas, but 25% covers a national focus.Enjoy!Tools to make more money and grow your bizNeed a little help growing your business or making more money at it? In addition to almost 100 free episodes of the podcast, check out The Building Optimal Shop, a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, check out our brand new:Building Optimal Business AcceleratorThank you to our amazing brand partnersLowe's and the new Lowe's MVP Pro Rewards ProgramSubzero Wolf CoveHuber Engineered WoodsRAM Windows

    #90: Financial Freedom with David Gerstel

    Play Episode Listen Later Aug 15, 2022 89:33


    David Gerstel has written some of the top books available for construction professionals who want to build a better business. His latest book, https://www.amazon.com/Building-Freedom-Construction-Financial-Independence/dp/0982670923/ref=sr_1_2?crid=1A13F1OKZTAY5&keywords=david+gerstel&qid=1660227466&sprefix=david+gerstel%2Caps%2C162&sr=8-2 (Building Freedom: A Construction Pro's Path to Financial Independence), is the topic of today's conversation. We cover some novel concepts from David such as Employee-Centered Companies, thinking errors that hold us back, his research on selling construction companies, and more. In the episode we discuss a few books: https://amzn.to/3ds7ds3 (Small Giants: Companies That Choose to be Great Instead of Big) https://amzn.to/3pgyy34 (Cognitive Behavioral Therapy Made Simple) Please enjoy this enlightening episode! Tools to make more money and grow your biz Need a little help growing your business or making more money at it? In addition to almost 100 free episodes of the podcast, check out https://www.buildingoptimal.com/shop (The Building Optimal Shop), a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, check out our brand new: https://www.buildingoptimal.com/the-builder-accelerator (Building Optimal Business Accelerator) Muchas gracias to our amazing brand partners https://www.lowes.com/l/Pro/pro-benefits (Lowe's and the new Lowe's MVP Pro Rewards Program) https://www.subzero-wolf.com/ (Subzero Wolf Cove) https://www.huberwood.com/ (Huber Engineered Woods) https://ramwindows.com/ (RAM Windows)

    #89: Sub-Zero Wolf Supply Chain Update and New Innovations with Amy Kerr

    Play Episode Listen Later Aug 1, 2022 13:34


    We are visiting with https://www.linkedin.com/in/amy-kerr-13b4a198/ (Amy Kerr) of https://www.subzero-wolf.com/ (Sub-Zero Wolf Cove) to discuss supply chain updates and new innovations in their appliance lines. This episode is a short one, but full of great updates. Enjoy! Tools to make more money and grow your biz Need a little help growing your business or making more money at it? In addition to almost 100 free episodes of the podcast, check out https://www.buildingoptimal.com/shop (The Building Optimal Shop), a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, check out our brand new: https://www.buildingoptimal.com/the-builder-accelerator (Building Optimal Business Accelerator) Muchas gracias to our amazing brand partners https://www.lowes.com/l/Pro/pro-benefits (Lowe's and the new Lowe's MVP Pro Rewards Program) https://www.subzero-wolf.com/ (Subzero Wolf Cove) https://www.huberwood.com/ (Huber Engineered Woods) https://ramwindows.com/ (RAM Windows)

    #88: Wally Staples on Best Employee Compensation Practices

    Play Episode Listen Later Jun 24, 2022 44:02


    https://wjsbuilders.com/ (Wally Staples) is back. This time, we talk specifics of his employee compensation practices as well as some of his principles for being an "anti-fragile" builder. And don't miss my first interview with Wally, https://www.buildingoptimal.com/episodes/68-ensuring-profitability-and-employees-first-with-wally-staples (#68: Ensuring Profitability and Employees First with Wally Staples). Enjoy the episode! Tools to make more money and grow your biz Need a little help growing your business or making more money at it? In addition to almost 100 free episodes of the podcast, check out https://www.buildingoptimal.com/shop (the Building Optimal Shop), a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, check out our brand new: https://www.buildingoptimal.com/the-builder-accelerator (Building Optimal Business Accelerator) Muchas gracias to our amazing brand partners https://www.lowes.com/l/Pro/pro-benefits (Lowe's and the new Lowe's MVP Pro Rewards Program) https://www.subzero-wolf.com/ (Subzero Wolf Cove) https://www.huberwood.com/ (Huber Engineered Woods) https://ramwindows.com/ (RAM Windows)

    #87: Vik Szemerei on New Plumbing Trends and Technologies

    Play Episode Listen Later Jun 5, 2022 35:28


    Vik Szemerei is the Vice President of Sales for luxury plumbing company, https://houseofrohl.com/ (House of Rohl). They own brands such as Riobel, Victoria and Albert, and Rohl. We discuss cool new plumbing trends like https://www.moen.com/aromatherapy?utm_source=google&utm_medium=cpc&utm_campaign=brand_part_bath_shower_inly_google_broad&utm_content=brand_inly_broad-_-&utm_term=moen%20aromatherapy&gclid=CjwKCAjwjZmTBhB4EiwAynRmDzzTNuGsNI5FxSTXgD1ngor2fxVA1n9lg7UZwzgC4D9qdfrdh2tGwxoC1R8QAvD_BwE&gclsrc=aw.ds (aromatherapy shower heads), https://houseofrohl.com/shaws/ (hand-crafted fireclay sinks), https://houseofrohl.com/armstrong-pulldown-touchless-kitchen-faucet-polished-chrome-with-metal-lever-handle-u-4534ht-apc-2/ (touchless faucets), and more. And, to my delight, Vik explains the rise in popularity of biophilic design as we find ways to make our homes healthier and more comfortable. Enjoy the episode! Tools to make more money and grow your biz Need a little help growing your business or making more money at it? In addition to almost 100 free episodes of the podcast, check out the Building Optimal Shop, a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, check out our brand new: https://www.buildingoptimal.com/the-builder-accelerator (Building Optimal Business Accelerator) Muchas gracias to our amazing brand partners https://www.lowes.com/l/Pro/pro-benefits (Lowe's and the new Lowe's MVP Pro Rewards Program)https://www.subzero-wolf.com/sub-zero?PID=ppcpreference_subzero_2020:google:cpc:tribrand_preference:paidsearch&promoID=AAAA0654&ef_id=CjwKCAjwuYWSBhByEiwAKd_n_kR3kLWCZbpJOwTBE2WczsyMdNgoWs91uPgLqja1NPrxXY10cja2lRoCv7wQAvD_BwE:G:s&s_kwcid=AL!8580!3!421658033233!e!!g!!sub%20zero!9520549080!93984483101&gclid=CjwKCAjwuYWSBhByEiwAKd_n_kR3kLWCZbpJOwTBE2WczsyMdNgoWs91uPgLqja1NPrxXY10cja2lRoCv7wQAvD_BwE (Wolf/Subzero) https://www.huberwood.com/ (Huber Engineered Woods) https://ramwindows.com/ (RAM Windows)

    #86: Now Open - Our Builder Accelerator

    Play Episode Listen Later May 11, 2022 11:15


    Jared shares some of the lessons from his home building journey, and announces the latest offering from Building Optimal...our Builder Accelerator, to help others find success and build a great company. To learn more about the Builder Accelerator, go to: https://www.buildingoptimal.com/the-builder-accelerator (https://www.buildingoptimal.com/the-builder-accelerator) Use code LAUNCH between now and 5/19/22 For 20% off all our products at the Building Optimal Shop. As always, a special thanks to our show sponsors: https://www.lowes.com/l/Pro/pro-benefits (Lowe's and the new Lowe's MVP Pro Rewards Program) https://www.subzero-wolf.com/sub-zero?PID=ppcpreference_subzero_2020:google:cpc:tribrand_preference:paidsearch&promoID=AAAA0654&ef_id=CjwKCAjwuYWSBhByEiwAKd_n_kR3kLWCZbpJOwTBE2WczsyMdNgoWs91uPgLqja1NPrxXY10cja2lRoCv7wQAvD_BwE:G:s&s_kwcid=AL!8580!3!421658033233!e!!g!!sub%20zero!9520549080!93984483101&gclid=CjwKCAjwuYWSBhByEiwAKd_n_kR3kLWCZbpJOwTBE2WczsyMdNgoWs91uPgLqja1NPrxXY10cja2lRoCv7wQAvD_BwE (Wolf/Subzero) https://www.huberwood.com/ (Huber Engineered Woods) https://ramwindows.com/ (RAM Windows)

    #85: Zip System(R) Q&A and More with Mike Dye

    Play Episode Listen Later Apr 17, 2022 16:29


    There are a lot of misconceptions about https://www.huberwood.com/zip-system/wall-sheathing?gclid=CjwKCAjw9e6SBhB2EiwA5myr9pVuF8eF1c2XKjJmxJ52FNEOp1k2IJsUJG3PujQXRNzBcv6jK1ZH9xoCqpsQAvD_BwE (Zip System).®  Mike Dye, Senior Engineer at https://www.huberwood.com/ (Huber Engineered Woods), joins us to dispel those and also provide some useful ideas to improve the efficiency and sustainability of your builds. Enjoy the episode! New products launching in the Building Optimal Shop! Need a little help growing your business or making more money at it? In addition to almost 100 free episodes of the podcast, check out the Building Optimal Shop, a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, check out our brand new: https://www.buildingoptimal.com/the-builder-accelerator (Building Optimal Business Accelerator) Muchas gracias to our amazing brand partners: https://www.lowes.com/l/Pro/pro-benefits (Lowe's and the new Lowe's MVP Pro Rewards Program) https://www.subzero-wolf.com/sub-zero?PID=ppcpreference_subzero_2020:google:cpc:tribrand_preference:paidsearch&promoID=AAAA0654&ef_id=CjwKCAjwuYWSBhByEiwAKd_n_kR3kLWCZbpJOwTBE2WczsyMdNgoWs91uPgLqja1NPrxXY10cja2lRoCv7wQAvD_BwE:G:s&s_kwcid=AL!8580!3!421658033233!e!!g!!sub%20zero!9520549080!93984483101&gclid=CjwKCAjwuYWSBhByEiwAKd_n_kR3kLWCZbpJOwTBE2WczsyMdNgoWs91uPgLqja1NPrxXY10cja2lRoCv7wQAvD_BwE (Wolf/Subzero) https://www.huberwood.com/ (Huber Engineered Woods) https://ramwindows.com/ (RAM Windows)

    #84: Eric Spence, CEO of RAM Windows

    Play Episode Listen Later Mar 28, 2022 57:25


    https://ramwindows.com/ (RAM Windows) has emerged as one of the leading window manufacturers in the State of Texas and beyond. We use their modern-design, aluminum windows on most of our projects (you can see them on our recent https://gossettco.com/portfolio/445/ (Kennelwood project here)). As a brand partner of ours, I've gotten to personally know Eric Spence, President and CEO. It's easy to see why RAM has experienced the growth trajectory it has with him at the helm. He is a superb leader and a master with all things windows and building science. In this interview, we cover a wide range of topics from Eric's leadership advice to his views on the future of window technology. Enjoy a discussion with one of the industry's truly great leaders. Video referenced in the episode - https://www.youtube.com/watch?v=SnfWATH9xG8 (Cement: The Scale of the Problem) Need a little help growing your business or making more money at it? In addition to almost 100 free episodes of the podcast, check out the https://www.buildingoptimal.com/the-shop (Building Optimal Shop), a place where we have business tools for builders and contractors…and the list is growing. Or, if you want full-scale consulting or business startup help, contact me at jared@gossettco.com. We are a full-time building company - not a coach or mentor - but we have doubled over revenue to more than $50 million while actually cutting our overhead. And I'm happy to share what I know with those who could benefit from it. Fair warning, if it were a restaurant it would be $$$, my friends. But it also would have made me a few million more dollars if I had access to my current systems and thinking early in my career. Send me an email if you want to visit further. Muchas gracias to our amazing brand partners: https://www.lowes.com/l/Pro/pro-benefits (Lowe's and the new Lowe's MVP Pro Rewards Program) https://www.subzero-wolf.com/sub-zero?PID=ppcpreference_subzero_2020:google:cpc:tribrand_preference:paidsearch&promoID=AAAA0654&ef_id=CjwKCAjwuYWSBhByEiwAKd_n_kR3kLWCZbpJOwTBE2WczsyMdNgoWs91uPgLqja1NPrxXY10cja2lRoCv7wQAvD_BwE:G:s&s_kwcid=AL!8580!3!421658033233!e!!g!!sub%20zero!9520549080!93984483101&gclid=CjwKCAjwuYWSBhByEiwAKd_n_kR3kLWCZbpJOwTBE2WczsyMdNgoWs91uPgLqja1NPrxXY10cja2lRoCv7wQAvD_BwE (Wolf/Subzero) https://www.huberwood.com/ (Huber Engineered Woods) https://ramwindows.com/ (RAM Windows)

    #83: Issues and Trends Around Construction Innovation with Brian Potter

    Play Episode Listen Later Feb 28, 2022 37:31


    Brian Potter is the author of https://constructionphysics.substack.com/ (Construction Physics), the best blog on construction news and innovation that I've found. "https://constructionphysics.substack.com/p/why-its-hard-to-innovate-in-construction?utm_source=url (Why It's Hard to Innovate in Construction)" is one of my favorite and a central theme in today's discussion. Brian is a structural engineer by training. He is currently a Senior Fellow at the Institute for Progress and previously led an engineering team at Katerra. Enjoy the episode! Have any topics you want me to discuss, guests to interview, or feedback about the show? DM me on Instagram https://www.instagram.com/buildingoptimal/ (@buildingoptimal) or send me an email at jared@gossettco.com. And thank you to Lowe's for sponsoring today's episode! Learn more about Lowe's for Pros https://www.lowes.com/l/Pro/pro-benefits.html?cm_mmc=inf-_-b-_-prd-_-tol-_-gpr-_-jgos-_-wb-_-smp-_-rev-_-spy081221 (HERE) Want more good stuff? Sign up for the Building Optimal email http://buildingoptimal.com/email (HERE).

    #82: Hiring, Firing, and Retaining with Luke Mezger

    Play Episode Listen Later Jan 5, 2022 53:02


    This is one of my favorite conversations to date with Luke Mezger, a top builder from Austin, Texas. Luke is Owner of https://mezgerhomes.com/ (Mezger Homes), a superb leader, and a brilliant student of the game. He lays out probably a dozen actionable tips most of us can implement today to build a better company. Enjoy the episode! Have any topics you want me to discuss, guests to interview, or feedback about the show? DM me on Instagram https://www.instagram.com/buildingoptimal/ (@buildingoptimal) or send me an email at jared@gossettco.com. And thank you to Lowe's for sponsoring today's episode! Learn more about Lowe's for Pros https://www.lowes.com/l/Pro/pro-benefits.html?cm_mmc=inf-_-b-_-prd-_-tol-_-gpr-_-jgos-_-wb-_-smp-_-rev-_-spy081221 (HERE) Want more good stuff? Sign up for the Building Optimal email http://buildingoptimal.com/email (HERE).

    #81: Austin Miller Explains Building in the Remote Arctic

    Play Episode Listen Later Dec 12, 2021 47:40


    Austin Miller is an Australian carpenter and builder who moved to Canada six years ago to build in the remote Arctic. In this episode we are exploring how building works in one of the world's most inhospitable places. If nothing else, this episode will make you extremely grateful next time you are looking for a bolt on your own jobsite (gotta listen to understand)! Have any topics you want me to discuss, guests to interview, or feedback about the show? DM me on Instagram https://www.instagram.com/buildingoptimal/ (@buildingoptimal) or send me an email at jared@gossettco.com. And thank you to Lowe's for sponsoring today's episode! Learn more about Lowe's for Pros https://www.lowes.com/l/Pro/pro-benefits.html?cm_mmc=inf-_-b-_-prd-_-tol-_-gpr-_-jgos-_-wb-_-smp-_-rev-_-spy081221 (HERE) Want more good stuff? Sign up for the Building Optimal email http://buildingoptimal.com/email (HERE). Visit our online store to see our products to build a better business. https://www.buildingoptimal.com/the-shop (HERE)

    #80: Learning Skills Online with Gabe Jewell

    Play Episode Listen Later Nov 4, 2021 16:28


    Gabe Jewell is CEO of https://mtcopeland.com/ (MT Copeland), a new online education platform to learn the building and construction trades. We need more affordable, accessible education within our industry. It's why I started Building Optimal, and it's why I'm a fan of what Gabe and his team are doing. Check out the episode to learn about what these innovators are doing to help builders, and you just may find a class you want to take. I have no financial incentive, btw. Just like what these guys are about! Keep up to date with MT Copeland on Instagram, https://instagram.com/mt.copeland?utm_medium=copy_link (@mt.copeland). Have any topics you want me to discuss, guests to interview, or feedback about the show? DM me on Instagram https://www.instagram.com/buildingoptimal/ (@buildingoptimal) or send me an email at jared@gossettco.com. ... And thank you to Lowe's for sponsoring today's episode! Learn more about Lowe's for Pros https://www.lowes.com/l/Pro/pro-benefits.html?cm_mmc=inf-_-b-_-prd-_-tol-_-gpr-_-jgos-_-wb-_-smp-_-rev-_-spy081221 (HERE) ... Want more good stuff? Sign up for the Building Optimal email http://buildingoptimal.com/email (HERE).

    #79: Should You Pre-Sell Your Homes?

    Play Episode Listen Later Oct 16, 2021 24:10


    Pre-selling your homes under construction isn't all rainbows and kittens, as many veterans know. Check out this short episode to learn the pros, cons, and nuances of pre-selling. Plus, I share some of my own strategies for crafting a more favorable pre-sell for your company. Have any topics you want me to discuss, guests to interview, or feedback about the show? DM me on Instagram https://www.instagram.com/buildingoptimal/ (@buildingoptimal) or send me an email at jared@gossettco.com. And thank you to Lowe's for sponsoring today's episode! Learn more about Lowe's for Pros https://www.lowes.com/l/Pro/pro-benefits.html?cm_mmc=inf-_-b-_-prd-_-tol-_-gpr-_-jgos-_-wb-_-smp-_-rev-_-spy081221 (HERE) Want more good stuff? Sign up for the Building Optimal email http://buildingoptimal.com/email (HERE) (sign-up top of home page).

    #78: A Simple, Profitable Change Order System

    Play Episode Listen Later Sep 28, 2021 7:59


    A messy or worse, non-existent, change order system can sink a home builder. What should be a source of profits is often a place of loss and chaos. We can fix that in a hurry, though. Here is my company's strategy to change order the right way. Have any topics you want me to discuss, guests to interview, or feedback about the show? DM me on Instagram https://www.instagram.com/buildingoptimal/ (@buildingoptimal) or send me an email at jared@gossettco.com.   Learn more about Lowe's for Pros https://www.lowes.com/l/Pro/pro-benefits.html?cm_mmc=inf-_-b-_-prd-_-tol-_-gpr-_-jgos-_-wb-_-smp-_-rev-_-spy081221 (HERE)   Sign up for the best newsletter on the planet http://buildingoptimal.com/email (HERE) (sign-up top of home page) BTW, refer our newsletter to 3 other builders and get a copy of my client pre-construction guide. Refer 10 and get a 20-minute Q&A with me. Details of how in the newsletters, my friends.

    #77: 12 Crucial Client Conversations for A Successful Build

    Play Episode Listen Later Sep 6, 2021 18:11


    The success of every project is built upon meeting, or better, exceeding expectations. So it stands to reason that one of your many jobs as a builder is to proactively address with clients topics that could later become issues. In this episode I share 12 topics I always cover with new clients as soon as we enter into our pre-construction agreement. Have any topics you want me to discuss, guests to interview, or feedback about the show? DM me on Instagram https://www.instagram.com/buildingoptimal/ (@buildingoptimal) or send me an email at jared@gossettco.com. Thank you to our brand partner, Lowe's! Learn more about Lowe's for Pros https://www.lowes.com/l/Pro/pro-benefits.html?cm_mmc=inf-_-b-_-prd-_-tol-_-gpr-_-jgos-_-wb-_-smp-_-rev-_-spy081221 (HERE). Sign up for the best newsletter on the planet https://my.captivate.fm/www.buildingoptimal.com (HERE) (sign-up top of home page) BTW, refer our newsletter to 3 other builders and get a copy of my client pre-construction guide.

    #76: How to Prioritize, Create Big Wins, and Free up Your Time

    Play Episode Listen Later Aug 24, 2021 10:45


    Most builders I know are overworked and underpaid. Today's short episode covers a framework I like to use called The Eisenhower Matrix. It is a simple tool that can help you prioritize the things that will really propel you forward and leave behind the things that are sucking your time. Have any topics you want me to discuss, guests to interview, or feedback about the show? DM me on Instagram https://www.instagram.com/buildingoptimal/ (@buildingoptimal) or send me an email at jared@gossettco.com. Learn more about Lowe's for Pros https://www.lowes.com/l/Pro/pro-benefits.html?cm_mmc=inf-_-b-_-prd-_-tol-_-gpr-_-jgos-_-wb-_-smp-_-rev-_-spy081221 (HERE) Check out Spyder Blades https://www.lowes.com/pl/Spyder--Tools/4294936478?refinement=4294775783 (HERE) Sign up for the best newsletter on the planet https://my.captivate.fm/www.buildingoptimal.com (HERE) (sign-up top of home page) BTW, refer our newsletter to 3 other builders and get a copy of my client pre-construction guide. Refer 10 and get a 20-minute Q&A with me. Details of how in the newsletters, my friends.

    #75: Four Client Red Flags to Avoid

    Play Episode Listen Later Aug 13, 2021 22:46


    Working with a difficult or exhausting client can make life miserable and put your company in danger. After working with hundreds of clients I've identified four red flags. If I start working with a client who demonstrates any of these behaviors in our early interactions, I will graciously walk away before signing a construction contract. Just as important (if not more) than securing good clients who can help elevate your business is steering clear of those who will damage it. Have any red flags you've learned along the way? DM me on Instagram https://www.instagram.com/buildingoptimal/ (@buildingoptimal) or send me an email at jared@gossettco.com. Learn more about Lowe's for Pros https://www.lowes.com/l/Pro/pro-benefits.html?cm_mmc=inf-_-b-_-prd-_-tol-_-gpr-_-jgos-_-wb-_-smp-_-rev-_-spy081221 (HERE) Check out Spyder Blades https://www.lowes.com/pl/Spyder--Tools/4294936478?refinement=4294775783 (HERE) Sign up for our YUGE newsletter https://buildingoptimal.com/ (HERE) (sign-up top of home page) BTW, refer our newsletter to 3 other builders and get a copy of my client pre-construction guide. Refer 10 and get a 20-minute Q&A with me. Details of how in the newsletters, my friends. Have any builders who are making waves in the industry and would be good guests? Email me at jared@gossettco.com.

    #74: Builder Kyle Diamond on BuilderTrend, Pre-Con Systems, and More

    Play Episode Listen Later Jun 23, 2021 54:41


    Kyle Diamond is partner of https://www.ndccontracting.com/ (New Dimension Construction), in Millbrook, New York. The family-owned business has operated for more than 30 years with a stellar reputation. Check out some of the tips that Kyle graciously shares with us. Y'all enjoy the episode.

    #73: Insurance FAQ with Treacy Duerfeldt

    Play Episode Listen Later Jun 15, 2021 23:53


    Treacy, of https://nwcalliance.com/ (NWC Alliance), returns to answer some FAQ from our community about insurance and third party warranties. Sit back, enjoy a nice cocktail, and sharpen up your insurance skills my friends.

    #72: L.A. Builder Jason Pietruszka Shares His Story and Advice

    Play Episode Listen Later May 26, 2021 48:54


    You've probably seen Jason Pietruszka on https://www.instagram.com/jjpconstruction/ (Instagram) or https://www.youtube.com/jasonpie (YouTube). He shares some great content on social media, but his day job is owner of https://www.jjpconstructioninc.com/ (JJP Construction), a luxury builder in L.A. Jason has had a rocket ship growth trajectory from an unlikely background, and now he's not only building but sharing his lessons with others. Y'all enjoy the episode!

    #71: Rising Lumber Costs with Senior Wood Products Economist Dustin Jalbert

    Play Episode Listen Later May 10, 2021 31:42


    If you're getting *hammered* on lumber prices, well so is the rest of America. What's happening and when will it get better? Lumber economist, Dustin Jalbert, has a few answers. Dustin leads the lumber analysis on Fastmarkets RISI's Wood Products team. He is responsible for the monthly Lumber Commentary, the North American Lumber 5- and 15-Year Forecasts, and both consulting engagements related to the North American lumber markets. Find Dustin on Twitter (@2x4caster) and on LinkedIn. Build on, and enjoy the episode!

    #70: 8 Tips to Combat Soaring Costs

    Play Episode Listen Later Apr 17, 2021 10:12


    This is a reading of an article we just published on the Building Optimal blog. If you prefer the written word, check it out here: https://buildingoptimal.com/8-tips-to-combat-soaring-costs/ (https://buildingoptimal.com/8-tips-to-combat-soaring-costs/) By the way, if you aren't already signed up for our Building Optimal newsletter, head over to buildingoptimal.com and sign up for free right now. Should take about 15 seconds and the extra value we will be delivering in that newsletter won't be found anywhere. So, check it out.

    #69: Transparency and Self-Sustaining Companies with Michael Anschel

    Play Episode Listen Later Mar 12, 2021 36:35


    Michael Anschel is owner of https://otogawa-anschel.com/ (Otogawa-Anschel), a design-build firm out of Minnesota. Michael frequently lectures on topics in the industry and also writes for several well-known publications. He has built a company that allowed him to actually take three years off! If that isn't enough incentive to listen to this episode, we also discuss ideas to implement from culture to transparency. Enjoy the episode!

    #68: Ensuring Profitability and Employees First with Wally Staples

    Play Episode Listen Later Mar 9, 2021 55:22


    This is one of my favorite episodes to date. https://wjsbuilders.com/ (Wally Staples), a builder from Maine, has always made a profit over his 28 years in business. He has never had to lay anyone off. And, he has a financial freedom plan for himself and his entire team. Tune in for the secrets and wisdom of Wally. As I say in the episode, it's an avalanche of good ideas. Enjoy, and happy building out there.

    #67: The Perfect Wall Assembly with Dan Edelman

    Play Episode Listen Later Feb 19, 2021 20:35


    Dan Edelman with Rockwool joins us to share his perfect wall assembly and discuss a few new innovations and changes in the building science space. Enjoy the episode!

    #66: Employee BenefitTips with Lauren Allen and Elisa Thornton

    Play Episode Listen Later Jan 24, 2021 32:07


    If employee benefits make your head spin, you aren't alone. Luckily, we have Lauren Allen and Elisa Thornton on today's episode to help you out. They are with Brookstone Insurance, my own company's health and commercial liability provider. Enjoy the episode!

    #65: Arguments for Cost-Plus

    Play Episode Listen Later Jan 11, 2021 35:16


    https://buildingoptimal.com/episodes/06-ed-earl-secrets-happy-clients/ (Ed Earl) and https://buildingoptimal.com/episodes/11-paul-sanneman-getting-business-architects/ (Paul Sanneman), both previous guests, share the reasons why they like cost-plus contracts. As a fixed-price builder myself, I wanted to get the perspective from the other side of the aisle. If you want to learn more about Paul and Ed's work, visit https://residentialcontractorservicesgroup.com/ (https://residentialcontractorservicesgroup.com). Enjoy the episode!

    #64: Digital marketing tips with Spencer Powell

    Play Episode Listen Later Nov 9, 2020 31:46


    Most builders would get an F on our digital marketing, but it's an area that can exponentially grow your business if you develop the right strategy. I'm visiting with Spencer Powell, a digital marketing expert who specializes in builders and contractors, to share a few ideas of how to get started or get better. Spencer is the Inbound Marketing Director at https://www.builderfunnel.com/ (Builder Funnel). Since 2010, he’s been building out a proven model and system that has helped generate thousands of leads for his clients. He specializes in helping home builders and remodelers bring their websites up to speed – not only building traffic but focusing on lead conversion and ROI. Enjoy the episode!

    #64: Digital marketing tips with Spencer Powell

    Play Episode Listen Later Nov 9, 2020 31:46


    Most builders would get an F on our digital marketing, but it's an area that can exponentially grow your business if you develop the right strategy. I'm visiting with Spencer Powell, a digital marketing expert who specializes in builders and contractors, to share a few ideas of how to get started or get better. Spencer is the Inbound Marketing Director at https://www.builderfunnel.com/ (Builder Funnel). Since 2010, he’s been building out a proven model and system that has helped generate thousands of leads for his clients. He specializes in helping home builders and remodelers bring their websites up to speed – not only building traffic but focusing on lead conversion and ROI. Enjoy the episode!

    #63: Lessons from a Passive Home Build

    Play Episode Listen Later Oct 26, 2020 49:07


    What are some of the top systems you can install in your project to move it closer to a passive house? Trey Farmer has a few answers for us. In this episode we are exploring Trey’s personal home he just built as a case study of what worked great and what he would do differently next time. Trey is a licensed architect with the well-reputed firm, http://forgecraftarchitecture.com/ (Forge Craft Architecture). He is also a partner in https://www.studioferme.com/ (Studio Ferme), an interior design firm out of Austin. He sits on the board of the Austin Passive House Alliance and is an expert on sustainable design and construction. Enjoy the episode, and happy building!

    #62: Value Buckets for Better Deal Structuring

    Play Episode Listen Later Sep 30, 2020 13:29


    I've been using a framework I call "Value Buckets" to structure my deals. It's nothing more than a mental system I created to help me optimize my returns and also create alignment and trust with my investors. It's a short episode - 12ish minutes. If you prefer to read, here is the link to the blog article (https://buildingoptimal.com/value-buckets-better-deal-structuring/). Enjoy the episode!

    #61: Matt Risinger and the Business of Building

    Play Episode Listen Later Aug 27, 2020 48:41


    Matt Risinger is, in many circles, now a household name. His YouTube channel (https://www.youtube.com/user/MattRisinger) has 700,000 at the time of publication. While many people know him for his social media presence, I wanted to go behind the scenes to learn more about Matt Risinger, the business owner. His company, Risinger Build (https://risingerbuild.com/), is one of the top luxury home builders in Austin, a market with a tremendous crop of talent at the top. In this interview we cover everything from an inside look at his business to his social media tips and business advice to all builders. Thanks to Lowes for bringing us together for this special episode. Be sure to check out their Lowes for Pros (https://www.lowesforpros.com/l/pro-loyalty-learn-more.html) to learn how Lowe’s can help your company. Be well, be safe, and happy building my friends.

    #60: The Apps I Use in my Company

    Play Episode Listen Later Jul 30, 2020 16:46


    Jared walks you through the apps and other virtual tools he uses to build and manage his business. Enjoy!

    #59: A Powerful Punch List System

    Play Episode Listen Later May 21, 2020 30:06


    Bryan Kaplan (http://www.constructionconsulting.co/) is an international consultant for builders and the construction industry. Over his 21-year career in the industry, he has been an owner, general manager, and home inspector. With his breadth of experience, Bryan brings a systems-oriented approach to his clients. In this interview, we visit with Bryan on punch list systems that help you end projects on great terms with your clients. Connect with Bryan and learn more about his company here (http://www.constructionconsulting.co/) . And last but not least, a special thanks to Treacy Duerfeldt of Doug Lynch (https://douglaslynch.com/) , my insurance pros and today’s sponsors!

    #58: A Builder’s Path to Financial Freedom with David Gerstel

    Play Episode Listen Later Apr 22, 2020 64:28


    David Gerstel returns to share his ideas on how builders can achieve financial freedom. David is a best-selling author of several construction books, including his most recent, Nail Your Numbers: A Path to Skilled Construction Estimating and Bidding (https://amzn.to/2yELQg5) . He is also a well-known speaker. In addition to being an expert on many things “home building,” David is also a model of success, having achieved financial freedom with his own construction business by the age of 34. And last but not least, a special thanks to Treacy Duerfeldt of Doug Lynch (https://douglaslynch.com/) , my insurance pros and today’s sponsors! Enjoy the episode! And be sure to sign up for email updates and new information at www.buildingoptimal.com (http://www.buildingoptimal.com/) !

    #57: Show Host Jared Gossett Shares His Story

    Play Episode Listen Later Apr 16, 2020 60:31


    Building Optimal Director of Marketing, José Luis Guerra, puts me in the hot seat to talk about my company and my experience in the industry. I need to start doing more builder profiles other than me! If you have any recs, send me an email!

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