Podcast appearances and mentions of liane caruso

Ever wondered what it takes to become a Fractional CMO? And what exactly is one, anyway? Hear from three pioneering women who are redefining the marketing game as Fractional CMOs. We'll explore their journeys to the top, unpack the biggest needs facing brands today, and discover why fractional executives might just be the future. Special thanks to our guests Brooke Budke, Founder & CEO of Momentum Brands, Liane Caruso, Founder of helloCMO, and Katherine LeBlanc, Founder of Franchise Fractionals and Owner at Apollo CMO.

Welcome back to another enriching episode of The Advisory Board Podcast, where the world of franchising is demystified with insights you can actually use to boost your business savvy. A huge shout-out to ClientTether for sponsoring this enlightening conversation!Today, we dive deep with franchising powerhouse Liane Caruso, whose expertise spans a commendable 15 years across both agency and brand marketing. Liane, the visionary behind Hello CMO and co-founder of the Let's Grow event and Franchise Assembly Group, generously unpacks her treasure trove of knowledge on franchise development and marketing strategies.Liane kicks off by sharing the overwhelming success of the inaugural Let's Grow event in Dallas, hinting at the exciting expansion of the event to Toronto. She underscores the importance of these gatherings as a nexus for thought leaders in franchise marketing, particularly through the lens of her mastermind groups which are dedicated to enhancing the strategic prowess of CMOs within the franchise industry.A significant part of the conversation pivots to the common hurdles franchisors face in the industry. Liane points out the foundational missteps in budgeting for franchise candidate acquisition, emphasizing the disparity between expectations and reality. She stresses the critical need for a marketing-savvy approach in franchise sales campaigns, highlighting how often sales teams, unaided by marketing expertise, miss the mark on effective engagement strategies.Diving deeper, Liane and host Dave Hansen debate the often contentious relationship between marketing and sales teams within franchising organizations. They advocate for a symbiotic relationship where both departments leverage their strengths to achieve common business goals. Liane argues for strategic alignment and consistency across branding and campaign efforts, which she believes are essential for gaining a competitive edge.The duo also explores modern challenges in franchise development, including how to effectively utilize various digital platforms and the importance of a multi-touch marketing strategy. Liane explains that successful franchisors must employ a diverse mix of marketing tactics to reach potential franchisees, who now require upwards of 20 touchpoints before they engage with a brand.The discussion concludes with actionable strategies for nurturing potential franchise leads through thoughtful, consistent engagement that marries traditional and digital marketing techniques. Liane's approach is a clarion call to franchisors to innovate continuously and stay relevant in a rapidly evolving market landscape.If today's discussion resonated with you, or if you're looking to propel your franchise to new heights, Liane Caruso is just a LinkedIn connection away. Engage with her for more bespoke insights and strategies tailored to the unique needs of your franchise.Thank you for tuning in, and remember, each episode is a stepping stone to transforming your business dreams into reality. Stay tuned for more episodes that quench your entrepreneurial thirst, only on The Advisory Board Podcast.

Liane Caruso, founder of hello CMO! and Let's Grow! speaks candidly about how much franchisors and their marketing teams need to know to have a coherent fran dev strategy - and why that's important.  And she shares her exciting news about a new learning experience unlike others that is laser focused on development.  It's Let's Grow! Happening in Dallas Feb 4 -6.  Not a bunch of panels, but hands on learning from peers and experts.  It's a Game Changer!  Listen, learn, and sign up today.We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

Liane has over 14 years of experience in franchise marketing and in 2020, she launched helloCMO, a franchise marketing consultancy offering fractional CMO or outsourced CMO engagements specifically for franchise brands and suppliers. Liane Caruso, is a wonderful balance of live on the edge innovative with a calm knowingness. Somehow she just knows ‘what's next'. You must listen in to Liane's interview on The Franchise Woman Podcast: Where Passion & Purpose Collide.

Welcome to the Franchise Founders Podcast. We are on a mission to help aspiring entrepreneurs just like you take action through franchise ownership allowing you to obtain more financial freedom, time with family, and ultimately, a business that can run on its own without you.Dan Claps has co-founded several franchise development firms and currently runs The Franchise Playbook. Christian Dadulak is a successful Franchise Consultant and runs his independent Franchise Consulting business, The Franchise Guys. In this episode, Dan and Christian talk to Liane Caruso, Senior Vice President at Entrepreneur Media. As Senior Vice President, Liane handles all things franchising for Entrepreneur, including all of the franchise-related articles that are meant to provide education for prospective franchise buyers and beyond. She discusses exactly why content is so critical for franchisors to invest their resources into, the importance of regularly putting out articles, as well as whether or not there is such a thing as "too much content." We even get into what is and what isn't worthy of writing a story about as it relates to the franchisor's brand. Tune in to learn the in's and out's of producing content, PR, and the power of Entrepreneur Media for the franchise space. 

This week, Kathy talks social media and franchising with Entrepreneur Media's Liane Caruso. Launching her career in franchising with her marketing agency, Liane has worked in franchise marketing for over ten years. Since its acquisition, she has served on both the franchisor and agency sides, so she understands all facets of franchise marketing challenges. In 2021, Liane took on the Sr. Vice President of Franchising at Entrepreneur Media. In a significant initiative to make a bigger impact in franchising, she provides oversight to the franchise division, marketing and sales, strategic planning, and content development through all forms of media, including articles, video, television, social media, publishing, and education.

Charles N. Internicola talks to Liane Caruso from Entrepreneur Media about leveraging vendor relationships and the franchise community and more! If you want to learn more about franchising or are looking for a community of supportive franchise industry professionals… READ MORE: https://www.franchiselawsolutions.com/learn/grow-your-franchise/leveraging-vendor-relationships-and-the-franchise-community-after-franchising-your-business SUBSCRIBE to our YouTube Channel: https://www.youtube.com/channel/UC4MLk_xJi-uAfT2cqrtklxw?sub_confirmation=1 CONTACT US: https://www.franchiselawsolutions.com/ JOIN Franchise Growth Mastermind Community: https://www.facebook.com/groups/1464519290241259 LIKE us on Facebook: https://www.facebook.com/entrepreneurskickass FOLLOW us on Instagram: https://www.instagram.com/entrepreneurskickass/ CLAIM your Free FranX Profile: https://www.franxlaunch.com

Today is a special day for the Franchising 101 Podcast. This is our 100th episode! We are celebrating with a different type of show and turning the tables on our host and FranCoach Founder. Liane Caruso returns to take the role of host and interviews Tim Parmeter about his franchising journey. Many of our listeners have requested a show about Tim and his franchising experience and we thought this would be the perfect time to do it. Give the people what they want! Liane has a few surprises up her sleeve so stay tuned to the end for a very special guest. We can't thank you enough for listening to Franchising 101 for 100 episodes. It means so much and we are committed to being your go to resource for all things franchising for a long time to come. Here's to the next 100 episodes and here's to your better tomorrow! Episode Highlights: 0:00 - Intro 1:51 - Liane Caruso joins and Tim's interview begins 30:10 - Tim answers rapid fire questions 33:32 - Our special, Danielle, guest joins the show 51:51 - Danielle answers the same rapid fire questions Links and resources mentioned in this episode: Schedule a call https://meetings.hubspot.com/tim17 Franchising 101 podcast website with a library of past episodes http://franchising101.net/ Entrepreneur.com https://www.entrepreneur.com/franchises Create a Shift https://createashift.net/ Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it. Sign up for our email newsletter at FranCoach.net Interested in sponsoring the podcast? Contact us at info@francoach.net Follow FranCoach: Twitter: twitter.com/FranCoach4U Facebook: facebook.com/francoach4u/ YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

Welcome to Franchising 101, your one-stop-shop for all things franchising! This week we are joined by Liane Caruso from Entrepreneur.com to discuss new and emerging franchises, what they are, who they are good for and why, as well as the Entrepreneur Magazine 2022 Ranking of the Top New & Emerging Franchises. Entrepreneur Magazine, in case you didn't already know, is another amazing resource for franchising information and for future franchise owners. We are thrilled to welcome Liane back to the show. Episode Highlights: 0:00 - Intro 2:11 - What's new at Entrepreneur Magazine 4:47 - What is the 2022 Top New & Emerging Franchises Ranking? 9:55 - Current trends in emerging franchises 12:05 - How attainable is an emerging franchise for a new owner? 13:51 - Advantages and disadvantages of being an early adopter with an emerging franchise 21:23 - Entrepreneur Magazine as a thought leader and resource and what is on the horizon for them 28:11 - How to get involved with Entrepreneur Magazine and FranCoach Links and resources mentioned in this episode: Schedule a call https://meetings.hubspot.com/tim17 Franchising 101 podcast website with a library of past episodes http://franchising101.net/ 2022 Top New & Emerging Franchises Ranking https://www.entrepreneur.com/franchise/topnew Episode 80 - The 2022 Franchise 500 List https://franchising101.net/uncategorized/franchising-101-episode-eighty-the-2022-franchise-500-list-with-entrepreneur-magazines-jason-feifer-and-leane-caruso/ Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it. Sign up for our email newsletter at FranCoach.net Interested in sponsoring the podcast? Contact us at info@francoach.net Follow FranCoach: Twitter: twitter.com/FranCoach4U Facebook: facebook.com/francoach4u/ YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

Host Josh Allen interviews Senior VP of Entrepreneur, Liane Caruso. Entrepreneur has set its sights on being the educational hub for franchising. They're providing resources on their Franchise Center for all audiences: existing franchisors and franchisees, people interested in franchising their business model, prospective franchisees, and suppliers.Listen to Josh's conversation with Liane to learn more about the exciting things to come at Entrepreneur. You'll also hear about:The growing need to meet audiences with quality content.The franchising opportunity.Navigating the "noise" and finding success with digital marketing.Giving digital advertising the time and budget needed to be successful.

Looking to grow your business? Take inspiration from an industry that's all about growth and replication — franchising! Every year, Entrepreneur magazine publishes its definitive Franchise 500 list, and digs into the trends and insights that drive the industry. On this episode, host Jason Feifer talks with Entrepreneur's SVP of franchising, Liane Caruso, about the big takeaways from the list — including how brands successfully adapt to consumers' new needs, and why cats love a hotel and spa.

Welcome back to Franchising 101, your one-stop-shop for all things franchising! This week we are joined by two amazing guests from Entrepreneur.com to discuss the exciting world of franchising, the 2022 Franchise 500 List, and the many resources available for those of you interested in franchise ownership. Episode Highlights: 0:00 Intro 1:23 Interview begins 2:08 About Jason Feifer, Editor-in-Chief for Entrepreneur 10:39 About Liane Caruso, her role at Entrepreneur, and her passion for franchising 12:28 About the Franchise 500 List 15:44 Trends in franchising over the last several years 23:42 “Reconsidering the impossible” and how people are finding franchise ownership to be the key 26:51 Resources for someone curious about franchising 29:25 More about the Franchise 500 list, the parameters, categories, and emerging brands 36:13 Where to find and connect with Franchise 500 online Links and resources mentioned in this episode: Schedule a call https://meetings.hubspot.com/tim17 Franchising 101 podcast website with a library of past episodes http://franchising101.net/ Entrepreneur 2022 Franchise 500 List and information https://www.entrepreneur.com/franchise500 Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it. Sign up for our email newsletter at FranCoach.net Interested in sponsoring the podcast? Contact us at info@francoach.net Follow FranCoach: Twitter: twitter.com/FranCoach4U Facebook: facebook.com/francoach4u/ YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ

Do you feel like marketing is a four letter word? Joining this week's podcast is marketing guru, Liane Caruso. Listen as she demystifies what marketing within a franchise system looks like and tells you exactly what you need to know as a franchise owner. Episode Highlights: How to make marketing less intimidating Things franchise owners can do to market their business even if they have no marketing experience What it means to “become your brand” Local marketing and micro influencing Building your marketing team Marketing advice for people interested in becoming a franchise owner in the future Links and resources mentioned in this episode: Schedule a call https://meetings.hubspot.com/tim17 New Franchising 101 podcast website http://franchising101.net/ Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it. Sign up for our email newsletter at FranCoach.net Interested in sponsoring the podcast? Contact us at info@francoach.net Follow FranCoach: Twitter: twitter.com/FranCoach4U Facebook: facebook.com/francoach4u/ YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

This podcast episode is part one of a two-part series. In this part, we'll be concentrating on B2B Marketing Strategy.We have chosen several clips from previous episodes of the World Innovators Podcast that cover the best marketing strategies for your B2B business. Listen as we speak with industry leaders about the top B2B marketing trends you need to enhance your brand and to facilitate trust.Industry: Barbara Falk, PubWorx: Building relationships and communities that offer value.Sue Bromwich, Simply Smarter Marketing: There is a big emphasis on self-education and self-help, so companies need to send out educational pieces of content, not just sales promotions. Through education, relationships can form.Goals:Andrew Ewer, CFO, Terrapinn Conference: Pinpoint your specific target audience and send them messages that resonate with your market to get quality leads.Doug Glenn, Publisher, Heat Treat Today: Deliver good content – Find It, Filter It, Format It – offer value to your prospects.Liane Caruso, Franchise CMO: With the marketplace so full, how does your brand stand out? With a strong to build relationships.Joanne Persico, One Count: Have all your data in one place so you know exactly who is interacting with your brand and what they are most interested in.   Tactics:Cindy Cardinal, CC Communications: Using and nurturing your house file is the best way to get valuable information and to retain and increase business.Amy Miller, Informa: Incorporating some direct mail to complement your digital initiatives can help you achieve your specific marketing goals.Scott Adams, Angel Business Communications: More revenue is currently being allocated to traditional media.Tina Silver, Le Mas Candille: Using video helps a company showcase their brand, helping a prospect become a customer.Stephanie Gordon, Harvard Law School Executive Education: How can offering virtual events grow your business?Merrill Loechner, Smith Douglass Associates – Podcasts are a great way for companies to show themselves as a thought leader in their industries.   Lu Rahman and Sarah Orme, Drug Discovery World – Multichannel approaches help create a cohesive strategy to reinforce your message.

This morning I was very intrigued to be sitting down (or standing up), with Liane Caruso, a Franchise Marketing Consultant, about the franchise space. I have done a little work in the franchise space, but Liane really went into details about this industry. It is a great industry for people who want to make a change in their life and own their own business. Basically, these people are ready to control their own destiny! Listen in because this was a fun interview. Intricacies of the franchise Industry Biggest trends for franchise marketing in 2021 The importance of giving and educatingDifferent ways to get energized

The IFA Women's Franchise Committe presents: Her Success: Stories of Female Franchise Leaders In this episode, we interview Marianne Murphy, CFE, Vice President of Brand Experience at Floor Coverings International. A veteran of franchising with over 30 years of experience, Marianne joined Floor Coverings International® , a FirstService Brands company, in October 2011, and currently holds the role of Vice President, Brand Experience. In addition, Marianne is an active participant in the International Franchise Association, having received the designation of Certified Franchise Executive (CFE), and previously served on the IFA’s Women’s Franchise Committee. She was awarded the 2014 Crystal Compass Award. Throughout her career in the Real Estate and Franchising industries, she has engaged with numerous audiences on topics ranging from Selling in a Down Market to The Power of Connecting. She holds a B.A. from Rutgers College, New Brunswick, NJ. Marianne was interviewed by Liane Caruso, CFE a franchise marketing consultant and fractional CMO for various franchise brands.  

The IFA Women's Franchise Committe presents: Her Success: Stories of Female Franchise Leaders In this episode, we interview Mary Ann O'Connell, CFE, President and Founder of FranWise.  Did you know that Mary Ann has a theater degree and worked with commercial real estate? You may be surprised how and why she hired an actor for meetings. Her journey to franchising is inspiring and she had the good fortune to work with outstanding franchises (Money Mailer, Great Clips). She currently sits on the Board of Directors of the International Franchise Association (IFA), is the First Vice Chair of the Supplier Forum Advisory Board and the Chairman of the Membership Committee. Interviewed by WFC Committee member Liane Caruso, CFE, Franchise Marketing Consultant.

Carolyn Lyden, Owner and Lead SEO of Search Hermit joins Liane Caruso and Jack Monson  to discuss SEO for enterprises, franchise systems, and SMBs. How has SEO changed in the past 5 years? What should brands focus on to improve technical SEO as well as content? And, what SEO trends should we all be watching?  We've got more details on June's Franchise Marketing Leadership Conference in Atlanta! #FMLCon Thanks to Social Joey, 1851 Franchise, VetFran, and Franchise Update Media!   

Steve Beagelman, CEO of SMB Advisors joins Jack Monson and Liane Caruso to share best practices for developing a Franchise Advisory Council.   Why are FACs so critical to a franchise system's success?When should a brand start an FAC?What are the challenges?  Thanks to Social Joey, 1851 Franchise, No Limit Agency, and The Better Software Company!  

Chris DeJong of Big Blue Swim School joins Jack Monson of Social Joey and Liane Caruso of No Limit Agency and 1851 Franchise to share his story of moving from sports to the world of business Learn how Chris is transitioning from the world of wins & losses to entrepreneurship!  Plus, more details on Franchise Update Media's Franchise Marketing Leadership Conference happening June 18 - 20 in Atlanta!        

Nick Powills, Founder and CEO of 1851 Franchise and No Limit Agency joins Jack Monson and Liane Caruso for Part 2 in our series of episodes on Personal Branding! Nick discusses how personal challenges can fuel an entrepreneur's success plus more from his new book Stick and Stones. The book is full of ideas from a master storyteller on how to achieve more in your professional life, grow your personal brand, and create your own story.   Thanks to our sponsor Social Joey.  Social Geek Radio is a proud supporter of IFA's VetFran.    

Steve Schildwachter, CMO of BrightStar Care, joins Jack Monson and Liane Caruso to discuss Customer Decision Journeys.  How do you start developing a customer journey for your brand? What will a customer journey look like in 2020 and beyond? And, why are do marketing funnels make no sense?!? We'll also share more details on the Franchise Marketing Leadership Conference in Atlanta this June!   To connect with Steve, find him on Twitter at @SteveS1  Thanks to Social Joey and Franchise Update Media for Supporting Social Geek Radio!         

This is Part 1 in a series of Personal Branding episodes. Today Jack Monson and Liane Caruso welcome back Stefanie Sigurdson Forbes to share examples of effective personal brands. The team also discusses ways to develop your personal brand. We also have more details on The Franchise Marketing Leadership Conference in June.  For further conversation and upcoming announcements, connect with Stefania on Facebook. Social Geek Radio and Social Joey are proud supporters of The International Franchise Association's VetFran program. IKCCGmItaQeEL0Y3kwBP    

Joining Jack Monson and Liane Caruso on today's show is Elly Deutch Moody! Elly leads digital communications and social media strategy for McDonald's Corporation worldwide. She gives us insight on using social channels to communicate globally for an iconic brand and shares news of McDonald's new Women in Tech program. Thanks to Social Geek Radio, Naranga, and The Franchise Marketing Leadership Conference!       

Stephen Marcotte, a Head Trainer and Regional Social Media Director with Orangetheory Fitness, joins Jack Monson and Liane Caruso to discuss local social marketing best practices. Orangetheory Fitness' explosive growth may be attributed to the brand and the local studios creating an army of raving fans by building a unique relationship with each customer. Stephen shares that the key is having a great local staff in each studio to build the relationship and then engage with those customers on the local social media channels.    Thanks to Social Joey and Location3 for sponsoring this episode!          

Stefania Sigurdson Forbes of FranchiseBlast joins Jack Monson and Liane Caruso to discuss using videos for storytelling and sharing value with customers.  We'll talk about personal branding and "being the face / voice" of your company. Then we'll dive deep into how Stefania's videos bring creativity to business discussions and use visual art to educate the audience on marketing principles. Check out Stefania's awesome ongoing video series!        

Scott Monty, CEO of Brain + Trust Partners returns to Social Geek Radio to discuss the how brands are reacting to recent Facebook data issues. Scott shares several ideas on owning customer relationships online and makes some predictions along with Liane Caruso of Qiigo and Jack Monson of Social Joey. Check out Scott's fantastic weekly updates at The Full Monty! Thanks Franchise Dictionary Magazine for sponsoring today's episode!               

  Social Geek Radio is now on TWICE PER WEEK!  Host Jack Monson welcomes his go-to team, The Digital Marketing All-Stars to discuss the recent challenges for Facebook! Jim Buckley, Liane Caruso, and Mike McDowell join the show with opinons and expert analysis of:  Mark Zuckerberg's testimony on Capitol HillThe real issues with Facebook's data handling for MarketersWhat are the concerns of brands, small business owners, and franchise systems?Predictions on the future of Facebook!        

Liane Caruso of Qiigo joins Social Geek Radio host Jack Monsonto discuss tips on improving organic reach on Facebook, what they're seeing lately with brands on users' Facebook feeds, and some upcoming WFN events in the Franchise industry for Social Geek Radio listeners in Tampa, Chicago, and Atlanta. And this week, Social Geek Radio welcomes our newest sponsor, Social Joey!   

  Get ready for #IFA2018 with a conversation with Social Geek host Jack Monson and special guest Liane Caruso of Qiigo. We'll talk about the recent Newsfeed changes on Facebook, the upcoming events at the IFA convention, and the brilliant marketing move at Crock-Pot with NBC's "This Is Us"!

Do you know all the new features on Snapchat? Join Deb Evans and Jack Monson as they interview the Social Media Director for Qiigo, Liane Caruso and learn what's new on Snapchat.

Liane Caruso, Marketing Communications Specialist joined Deb Evans and Jack Monson as the first Social Geek Radio guest in 2017.with an emphasis on social media marketing and management, workshops and presentations, training and consulting. Equally passionate about creating brand identities, developing content for all marketing initiatives, and internet marketing through a collaborative effort. Liane works with franchise brands with an emphasis on social media marketing and management, workshops and presentations, training and consulting. She is passionate about creating brand identities, developing content for all marketing initiatives, and internet marketing through a collaborative effort. Liane, Deb, and Jack share their 2017 predictions for 2017.

  [audio mp3="http://socialmediabusinesshour.com/wp-content/uploads/2015/07/Liane-Caruso-Final.mp3"][/audio]   A marketing communications specialist with twenty years of experience ranging from strategy to design to execution, Liane Caruso launched Limelight Marketing Consultants in 2009. This well-respected Tampa-based firm was singularly committed to the establishment of meaningful campaigns that connected clients with their customers and prospects by powering brand awareness. Limelight expanded rapidly with the addition of in-house specialists in design, demographics, branding, social media management, and content marketing. The second phase of the expansion included the addition of SEO and SEM digital marketing strategists to develop cohesive, research-based approaches to further client initiatives. In 2015, Liane merged Limelight with The CRUSH Agency out of King of Prussia, Pennsylvania; the company responsible for supporting the franchise marketing needs of new and established businesses across the country. Now responsible for managing the recently formed agencys creative and marketing teams while identifying proficiencies and efficiencies in budgeting, planning and strategy, Liane oversees the creative process; ensuring quality control and marketing planning are in place for the clients and for the agency.  Additional Info: A lot has happened since I launched Limelight Marketing Consultants back in 2009. After a comparatively short time in business I had the latitude to add an intern who soon became a trusted employee. That led to hiring more employees, and then even more employees. Now I am proud to say our new office space is brimming with exceptional professionals. Late last year a golden opportunity arose to merge with a Pennsylvania-based firm that specializes in franchise marketing. Long story short, we have officially joined forces into one crazy-talented team! Our new name is The CRUSH Agency, and I will serve as President of the entire agency with two locations in Tampa, FL and King of Prussia, PA. Marketing Communications specialist with an emphasis on social media marketing and management, workshops and presentations, training and consulting. Equally passionate about creating brand identities, developing content for all marketing initiatives, and internet marketing through a collaborative effort. Specialties: Social Media Management & Training, Branding and Brand Identity, Interactive and Online Marketing for brands, products, services of all sizes. Experience in franchise marketing. Website Link: http://www.thecrushagency.com Related Books:  

On this episode of Motivating Other Moms, Liane Caruso joins Rosemary to discuss social media, SEO and her life as a mompreneur. Rosemary and Liane discuss different social media platforms, and how those targeted ads really work. Liane shares her journey intro entrepreneurship and the different stuggles she has dealt with. This episode is packed full of great tips for social media interaction for you and your business! 
 Key Takaways: [00:02:09] Liane describes attending Rosemary’s first tea party [00:05:39] Liane talks about The Crush Agency [00:10:05] Why do you need a mobile friendly website? [00:16:55] Liane speaks all about SEO [00:20:20] Liane explains keywords [00:21:46] The importance of social media interaction [00:25:02] Misleading Facebook numbers [00:27:41] Liane talks about boosting Facebook posts [00:29:03] Targeting ads on Facebook [00:32:35] Is Google+ here to stay? [00:34:59] Making your life easier with scheduling [00:39:11] Liane tells her story [00:45:01] Liane describes the shift in finances [00:47:20] Rosemary and Liane share their opinions on bartering
 
 Mentioned in this Episode: http://www.thecrushagency.com/ https://yoast.com/wordpress/plugins/seo/ lcaruso@thecrushagency.com