Podcasts about franchise development

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Best podcasts about franchise development

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Latest podcast episodes about franchise development

On The Homefront with Jeff Dudan
How To Succeed In a Franchise System | Franchise Fridays with Jeff Dudan #178

On The Homefront with Jeff Dudan

Play Episode Listen Later May 23, 2025 15:05


Are you considering investing in a franchise? In this episode of Franchise Fridays, Jeff Dudan reveals the 8 essential support pillars that every successful franchise system should provide. These pillars are key to long-term franchise success, ensuring you have the right tools, support, and systems to thrive. From onboarding and training, to marketing and lead generation, technology, community, coaching, and exit strategies, Jeff covers everything you need to know before committing to a franchise opportunity. Whether you're just getting started or scaling up, this episode will help you make an informed decision. Key topics discussed: The importance of onboarding and training for franchise owners How ongoing coaching and field support help you grow The role of marketing and lead generation in franchise success How technology systems empower franchise owners Building a franchise community and leveraging peer support Ensuring leadership and vision align with your business goals Understanding financing options to scale and grow Planning for your exit strategy and maximizing your business's value If you're serious about franchising, this episode will guide you through the essential factors for a successful journey.   

Franchising 101
Franchising 101 - Beyond Buying Ugly Houses: The Community and Impact of HomeVestors - Episode 244

Franchising 101

Play Episode Listen Later May 22, 2025 43:26


⭐ INTERESTED IN FRANCHISE OWNERSHIP? Schedule a call with one of our coaches today! https://www.francoach.net/

Path 2 Freedom
Meet the Fitness Franchise That's Disrupting an Oversaturated Market

Path 2 Freedom

Play Episode Listen Later May 15, 2025 71:45


Is boutique fitness oversaturated? Discover Strength doesn't think so — because they're doing it completely differently.   In this episode of Franchise Unfiltered, Wes sits down with Scott Breimhorst, VP of Franchise Development for Discover Strength, a cutting-edge fitness brand redefining what it means to own and operate a premium fitness franchise.   With a science-backed, twice-per-week strength training model, degreed exercise physiologists, and a high-end client experience, Discover Strength is turning heads — not just with customers, but with serious franchise investors.  

Eye On Franchising
​​$1M in Year 1?! Why Franchises Crush Business Acquisitions | Colt Florence Reveals All

Eye On Franchising

Play Episode Listen Later May 9, 2025 17:32


Ready to skip the struggle and build wealth FAST?I sit down with Colt Florence, SVP of Franchise Development at Five Star Franchising, to reveal:✅ Why buying an existing business can CRUSH your dreams (and wallet)✅ How top franchisees hit $1M+ in revenue in YEAR ONE✅ The secret sauce behind Five Star Bath Solutions & 1-800-PACKOUTS✅ How to choose the right franchise for your goals (hint: it's not about passion!)✅ Why franchising = mastermind + playbook + proven profits✅ Biggest rookie mistakes that derail new franchise owners✅ Colt's #1 success weapon: learning 2-4 business books per week

The Business Growth Show
S1Ep230 Simplifying the Franchise Decision Process with Ryan Zink

The Business Growth Show

Play Episode Listen Later May 8, 2025 43:36


Choosing the right franchise can feel like navigating a maze with no clear path—and high stakes at every turn. With hundreds of opportunities and little transparency, would-be franchisees are often left to rely on sales pitches, outdated directories, or gut instincts. The result? Missed opportunities, mismatched investments, and costly mistakes that could have been avoided. For those serious about franchising, the need for a better way forward is urgent. That's where Ryan Zink steps in. With over 20 years of experience in the franchise world—including three private equity exits, co-founding Complete Nutrition, Franchise FastLane, and now leading as CEO of Franchise Sidekick—he's reshaping the franchise decision process from the ground up. His mission is simple: help more people buy the right franchise, reduce risk, and set them up for long-term success. Rather than focusing solely on selling brands, Zink has taken the buyer's perspective. The goal isn't just to match people with a franchise—it's to equip them with the tools, insight, and structure they need to make informed, confident decisions. At Franchise Sidekick, that means vetting brands against a 150-point checklist, assessing everything from leadership and support systems to profitability and scalability. It's not just about who's selling; it's about whether the opportunity is worth buying. This structured approach to the franchise decision process is designed to reduce friction and increase transparency. Zink highlights how most prospective franchisees don't know what questions to ask—or who to trust. They're stepping into a world where financials vary widely, support is inconsistent, and expectations are often misaligned. Franchise Sidekick offers a solution: a process that empowers buyers through education, data, and strategic matchmaking. Zink also emphasizes the importance of brand readiness. Not every franchise is built to scale—and many don't have the systems, leadership, or support to sustain growth. By working closely with franchisors, his team ensures that only brands meeting specific criteria are positioned in front of qualified buyers. That alignment is key: a great candidate with the wrong brand is a recipe for frustration on both sides. The conversation also touches on what makes a great franchisee—not just financially, but mentally. Zink points out that while many people want to be business owners, not everyone is ready to operate within the structure a franchise requires. Success in franchising comes from following the system, trusting the process, and staying accountable. The right candidate has clarity on their role, knows what they're looking for, and is willing to put in the work. In today's fast-paced franchise industry, where private equity is accelerating brand growth and more people are entering entrepreneurship than ever before, the need for structure and support has never been greater. Simplifying the franchise decision process is about more than efficiency—it's about creating lasting success. When people are matched with the right opportunity, backed by the right support, they're more likely to thrive—and so is the brand. Ryan Zink is doing more than helping people buy franchises. He's changing how the industry thinks about the decision itself. And for those ready to take the leap, the difference between guessing and knowing can define the entire journey. Watch the full episode on YouTube. Don't miss future episodes of Fordify LIVE! every Wednesday at 11 AM Central, streaming on your favorite social platforms. Catch new episodes of The Business Growth Show Podcast every Thursday for a weekly dose of business growth wisdom. About Ryan Zink Ryan Zink is the Founder and CEO of Franchise Sidekick, where he's on a mission to simplify the franchise decision process and help more people invest in the right opportunities. With over two decades of experience, Ryan has co-founded and scaled brands like Complete Nutrition and Franchise FastLane, guided three successful private equity exits, and helped award more than 10,000 franchise locations. He brings a buyer-first approach to franchising, focused on transparency, risk reduction, and sustainable growth. Learn more at FranchiseSidekick.com. About Ford Saeks Ford Saeks is a Business Growth Accelerator who has helped generate over a billion dollars in sales for companies ranging from startups to Fortune 500s. As President and CEO of Prime Concepts Group, Inc., he focuses on customer acquisition, brand visibility, and innovation. With over 20 years of experience, Ford has founded more than ten companies, authored five books, and holds three U.S. patents. His expertise also extends into AI-driven content strategy, showcased at the Unleash AI for Business Summit. Learn more at ProfitRichResults.com and watch his TV show at Fordify.tv.

The Franchise Life
Ep. 97 - How Belfor Empowers & Supports Its Franchise Owners

The Franchise Life

Play Episode Listen Later May 5, 2025 31:59


In this informative episode of The Franchise Life, host Stacie Shannon sits down with D'Wayne Tanner, Vice President of Franchise Development for Belfor Franchise Group, a powerhouse organization that owns and supports 14 thriving home service brands. From entry-level startups like Patch Boys to high-investment opportunities like Cool Binz, Belfor offers a range of franchise options backed by operational excellence, in-house marketing support, and unique financing solutions. D'Wayne shares the secret sauce behind their rapid growth—even through COVID—the importance of grit and servant leadership in business ownership, and how market domination meetings create community and collaboration among franchisees. Please visit my website to get more information: https://fusionfranchising.com/

Dos Marcos
From Fitness to Franchise Rocket: How Brad Taylor is Disrupting Sleep Retail with Snooze

Dos Marcos

Play Episode Listen Later Apr 7, 2025 44:46


What do fitness, franchising, and Super Bowl champions have to do with mattresses? Brad Taylor explains it all.Join Mark Kinsley as he welcomes Brad Taylor, VP of Franchise Development at Snooze Mattress Company. With a background in fitness and franchising, Brad brings a fresh perspective to the sleep industry. In this episode, you'll hear how he's helping Snooze scale nationally, why wellness is the future of sleep retail, and how NFL champions Kevin Minter and Andrew Adams became brand ambassadors.What You'll Learn: Brad shares his playbook for awarding franchises (not selling them), why choosing the right location is crucial, and how Snooze is going beyond beds to promote holistic sleep health—including CPAP awareness, partner disturbance, and light exposure. Plus, get insider stories from Super Bowl events and tips for living a healthier life starting today.Timestamps: 00:00 – Meet Brad Taylor, former Snap Fitness exec turned mattress mogul 01:30 – How Matt Smith recruited Brad into Snooze 04:15 – NFL brand ambassadors: The story behind Kevin Minter & Andrew Adams 06:00 – Snooze at the Super Bowl: VIP access and brand awareness 11:50 – What does franchise disruption really mean? 14:20 – The FORM method Brad uses to vet new franchisees 16:00 – Why real estate is the make-or-break factor in store launches 18:10 – Miniature Herefords, farm life, and writing the next chapter 22:00 – Brad's journey: from TaylorMade Bodies to Anytime Fitness to Snooze 24:30 – How Snooze brings wellness into the mattress store experience 28:30 – CPAP machines, sleep apnea awareness, and HSA potential 32:00 – What most people overlook in their health journey 36:15 – Sleep as the missing link in wellness

Franchising 101
Franchising 101 - Inside the World of Home Services: An Interview with Trent Huey of Neighborly Brands - Episode 237

Franchising 101

Play Episode Listen Later Apr 3, 2025 36:48


Eye On Franchising
Franchising with Ford's Garage: Burgers, Beer & Big Business!

Eye On Franchising

Play Episode Listen Later Mar 14, 2025 23:54


Welcome to a special Eye On Franchising episode, recorded LIVE from the International Franchise Association (IFA) in Las Vegas! I'm joined by Dave Burgosa, VP of Franchise Development for Ford's Garage, as we dive deep into what makes this casual dining concept with a twist so special. From its unique partnership with Ford Motor Company to its guest-first philosophy, Ford's Garage is more than just a burger joint—it's an experience!

The Business Growth Show
S1Ep221 Franchise Success Strategies with Authority Brands' Jason Henshaw

The Business Growth Show

Play Episode Listen Later Mar 6, 2025 42:18


What does it take to build a thriving and scalable franchise business? Many entrepreneurs enter franchising expecting immediate success, only to find that long-term growth requires more than just a great brand name. Without the right franchise success strategies, franchisees can struggle with operations, customer acquisition, and maintaining profitability in an increasingly competitive market. Understanding how to leverage a franchise system effectively, follow proven processes, and execute key growth strategies can mean the difference between success and stagnation. Franchise success strategies start with choosing the right opportunity. With so many franchise options available, identifying a business model that aligns with personal goals, skill sets, and financial expectations is critical. The most successful franchisees take the time to evaluate whether the brand's support system, market positioning, and business model offer the potential for sustainable growth. Franchisees who work within a structured system while maintaining an entrepreneurial mindset tend to see the best results. A strong franchise system provides training, marketing, and operational support, but individual success ultimately depends on how well a franchisee executes the model in their local market. Having a solid foundation is only the beginning. Franchise growth depends on the ability to scale efficiently while maintaining high service standards and operational consistency. Many franchisees face challenges when transitioning from a hands-on owner-operator to managing a team and expanding their customer base. Understanding when and how to delegate responsibilities, invest in marketing, and optimize internal processes can make scaling a business more manageable. Successful franchisees recognize the importance of data-driven decision-making, tracking key performance indicators, and continuously refining their approach to growth. Franchise success strategies also include leveraging technology and automation to enhance efficiency. The best franchise brands invest in tools and systems that allow franchisees to streamline operations, improve customer communication, and track performance in real time. However, technology is only as effective as the people using it. The ability to combine digital tools with strong leadership, team development, and customer relationship management is what sets top-performing franchisees apart. Another critical component of franchise growth is resilience. Economic downturns, shifting consumer trends, and unexpected challenges can impact any business. Franchisees who adapt, stay engaged with their franchise network, and implement innovative solutions position themselves for long-term success. Franchise brands that provide ongoing education, peer support, and leadership development help franchisees navigate challenges and seize new opportunities. Franchising offers a pathway to business ownership with built-in support, but success is never guaranteed. The most profitable and sustainable franchises are built by owners who commit to franchise success strategies, stay engaged with their brand's leadership, and take proactive steps to grow their business. Whether it's refining operations, investing in marketing, or strengthening customer relationships, taking a strategic approach to franchising leads to greater results. Watch the full interview on YouTube. Join Fordify LIVE every Wednesday at 11 AM Central on your favorite social platforms, and catch The Business Growth Show Podcast every Thursday for a weekly dose of business growth wisdom. About Jason Henshaw Jason Henshaw is the Franchise Development Manager at Authority Brands, bringing over 15 years of experience in franchise ownership and development. Having started as a franchise owner himself, Jason understands the challenges and opportunities that come with building a successful franchise. Now, he helps aspiring business owners navigate the franchising process, providing insights on franchise growth, operational excellence, and strategic expansion. At Authority Brands, Jason works with a diverse portfolio of home service franchise brands, helping entrepreneurs invest in recession-resistant, scalable business models. His hands-on approach and deep industry knowledge make him a valuable resource for those looking to enter or expand within the franchise world. Learn more at MosquitoSquadFranchise.com and MonsterTreeService.com/Franchise About Ford Saeks Ford Saeks is a Business Growth Accelerator with over 20 years of experience, helping businesses drive innovation, attract loyal customers, and increase revenue. As President and CEO of Prime Concepts Group, Inc., he has played a key role in generating over a billion dollars in sales worldwide, working with startups, franchises, and Fortune 500 companies. His expertise in marketing, sales, and business strategy has made him a sought-after speaker, consultant, and thought leader. A serial entrepreneur, Ford has founded over ten companies, authored five books, and been awarded three U.S. patents. His track record of success has earned him numerous industry awards, and his insights have helped businesses create sustainable growth through customer acquisition, branding, and operational excellence. Ford is also a leader in AI prompt engineering, training businesses on how to leverage AI for content creation, marketing, and sales strategies. He recently showcased this expertise at the Unleash AI for Business Summit, where he discussed how ChatGPT is transforming modern business operations and customer engagement. For more insights and resources, visit ProfitRichResults.com and watch his TV show at Fordify.tv.

The Business Growth Show
S1Ep220 Scaling Success in Senior Care Franchising with JJ Sorenti

The Business Growth Show

Play Episode Listen Later Feb 27, 2025 41:57


Is senior care franchising the right investment in today's rapidly expanding market? With the ageing population increasing at an unprecedented rate, entrepreneurs and franchise investors are looking for ways to capitalize on the demand for high-quality senior care services. The challenge is understanding how to scale a franchise successfully while navigating the complexities of an industry that requires both business acumen and a strong commitment to service. Senior care franchising offers a unique opportunity to build a purpose-driven business that meets a critical need while providing financial growth potential. However, scaling a franchise requires more than just a strong brand name. It involves selecting the right locations, recruiting the right operators, and ensuring consistency in service quality across multiple units. The most successful franchisees embrace a system designed for growth while maintaining flexibility to adapt to local market needs. Leadership within a franchise organization plays a key role in how well franchisees execute the proven systems in place. When franchisees take ownership of their success and fully engage with the tools and strategies provided, they are positioned to outperform their competition and create sustainable businesses. Franchise development in the senior care industry is driven by increasing demand from families looking for reliable, high-quality services to support aging loved ones. This demand creates opportunities for franchise owners to build a business with both financial and personal rewards. The key is understanding the best practices that separate thriving senior care franchises from those that struggle. Market positioning, client acquisition strategies, and operational excellence all play a role in long-term success. The most effective franchise operators focus on building strong community relationships, leveraging technology to improve client experiences, and creating a workplace culture that attracts and retains top talent. The franchise landscape is competitive, and as more investors enter the space, standing out requires a clear strategy. The best franchise brands provide franchisees with comprehensive support, including marketing resources, sales training, and operational guidance. A strong franchise system ensures that every location upholds the brand's reputation while allowing owners to focus on growth. By working within a structured model that has been refined through years of experience, franchisees can accelerate their success while avoiding common pitfalls. The future of senior care franchising will be shaped by innovation, consumer expectations, and the ability of franchise brands to evolve with the needs of the aging population. Technology is playing a larger role in how services are delivered, and franchise brands that integrate tech-driven solutions will gain a competitive advantage. Operational efficiencies, data-driven decision-making, and client-centric services will define the next generation of successful senior care franchises. For those considering investing in this space, understanding how to implement these elements effectively will be a key factor in long-term sustainability. Watch the full episode on YouTube. Join Fordify LIVE every Wednesday at 11 AM Central on your favorite social platforms and catch The Business Growth Show Podcast every Thursday for a weekly dose of business growth wisdom. About JJ SorrentiJJ Sorrenti is the CEO of Best Life Brands, a franchise platform company specializing in senior care services. With over 25 years of leadership experience in franchising and retail, JJ has built and scaled multiple national brands, overseeing more than 750 franchise locations across the U.S. and Canada. Under his leadership, Best Life Brands has expanded its portfolio to include ComForCare, CarePatrol, Blue Moon Estate Sales, Boost Home Healthcare, and Next Day Access, providing a comprehensive suite of services that support aging populations and their families. Before joining Best Life Brands, JJ held executive roles at Safeguard Business Systems, Huntington Learning Centers, Hollywood Tans, and General Nutrition Centers (GNC), where he played a key role in expanding franchise operations globally. His experience in franchise development, strategic growth, and operational excellence has made him a respected leader in the industry. He is also actively involved with the International Franchise Association (IFA) and serves on the board of trustees for the IFA Education Foundation. Passionate about business growth and franchise success, JJ is dedicated to empowering franchisees with the tools, strategies, and leadership support they need to thrive in a competitive market. His approach focuses on innovation, franchisee engagement, and building strong brand cultures that drive long-term success. For more information about JJ Sorrenti and Best Life Brands, visit BestLifeBrands.com. About Ford Saeks Ford Saeks is a Business Growth Accelerator with over 20 years of experience helping businesses drive innovation, expand brand awareness, and increase revenue. As President and CEO of Prime Concepts Group, Inc., he has generated over a billion dollars in sales worldwide, working with startups, franchises, and Fortune 500 companies. His expertise in marketing, sales, and business strategy has made him a sought-after consultant, keynote speaker, and thought leader. A serial entrepreneur, Ford has founded over ten companies, authored five books, and been awarded three U.S. patents. His track record of success has earned him numerous industry awards, and his insights have helped businesses create sustainable growth through customer acquisition, branding, and operational excellence. Ford is also a leader in AI prompt engineering, training businesses on how to leverage AI to enhance content creation, marketing, and sales strategies. He recently showcased this expertise at the Unleash AI for Business Summit, where he discussed how ChatGPT is transforming modern business operations and customer engagement. For more insights and resources, visit ProfitRichResults.com and watch his TV show at Fordify.tv.

The Advisory Board | Expert Franchising Advice for Franchise Leaders

In this episode of The Advisory Board Podcast, host Dave Hansen teams up with franchise industry veteran Doug Smith, Senior VP of Franchise Development at the Belfor Franchise Group, to break down what it really takes to build a sustainable, thriving franchise. Doug—who's not only an expert in the field but also just shed 50 pounds—shares decades of wisdom on creating solid support systems that empower franchisees from the jump.The conversation kicks off with a deep dive into the “jumpstart” and “kickstart” programs—tailored pre-training and in-field coaching systems that prepare new franchise owners for immediate success. Doug explains how a long-term, “buy and hold” mindset, as opposed to a quick flip mentality, creates stability and encourages real growth. Listeners also get a taste of the innovative “market domination” meetings, where franchisees network across regions to share leads and forge partnerships, turning everyday challenges into opportunities for collective success.Later, the episode shifts gears into a lively exploration of sales automation. In an engaging demo with Tiffany Miller, Dave shows how a powerful CRM system can streamline lead follow-up, appointment scheduling, and customer communications—all while saving precious time and boosting conversion rates. It's a masterclass in transforming the chaotic “Wild West” of lead management into a well-orchestrated dance of automation and personal touch.A huge thank you to our episode sponsor, ClientTether, for powering the innovative tech solutions that keep businesses running smoothly and help our franchise partners thrive. Tune in for a blend of actionable insights, playful banter, and real-world strategies that prove success is all about building the right systems and staying hands-on in your own business journey.

Brand Clarity
From Independent Owner to Franchise Leader: Bill Snow's Journey with Rad Air

Brand Clarity

Play Episode Listen Later Feb 23, 2025 21:28


Podcast Summary:Bill Snow never set out to become a franchisee—he simply wanted to provide top-tier car care and exceptional customer service. But after connecting with Rad Air, he saw the value in the franchise model and found the perfect fit. Today, Bill not only operates his own Rad Air location but also plays a key role in the brand's growth as Vice President of Franchise Development and Operations.In this episode, Bill shares his unique perspective on franchise ownership, the importance of local community involvement, and how Rad Air supports its franchisees for long-term success.Key Takeaways: Elevating the customer experience at the store level. Providing tailored support to franchisees based on their immediate needs. The power of community involvement and its impact on franchise success. Breaking down common misconceptions about franchising. How franchisees successfully integrate into their local markets. Building a strong shop culture and retaining top talent. Plans for enhanced training and development in the years ahead. Why proactive business planning is key for franchisees. The value of networking and learning from fellow franchisees.Tune in to hear Bill's insights on blending entrepreneurship with franchising and how Rad Air continues to evolve in the automotive service industry.About Bill: Bill grew up in Mentor, Ohio, and after school, you'd find him and his friends working on cars in his driveway. As time passed, he started working on motorcycles in his parent's garage and with race cars.Bill joined Rad Air to connect his passions for helping people and being around cars. He oversees Rad Air's marketing programs and enjoys being involved in the neighborhoods served by Rad Air. One of Bill's passions is getting young people excited about careers in the industry. In 2020 he created the Rad Air Rising Stars Racing program at the Painesville Speedway. Through the program, students can get behind the wheel of a race car and get connected with local businesses to gain valuable, hands-on experience. Connect with Bill on LinkedIn https://www.linkedin.com/in/williamsnow/Susie Liberatore, a seasoned entrepreneur, discovered her passion for business ownership at a young age. Following years of academic pursuits and corporate experience, she founded her initial venture, Visions2images.com. What began as a solo endeavor has now evolved into a thriving enterprise led by Susie and supported by a team of 13 professionals. In a remarkably short period, she has elevated the brand's success by providing comprehensive services like website development, social media management, SEO, content creation, and paid advertising.Fueling her entrepreneurial spirit, Susie went on to establish various companies, showcasing her versatility in business development. The latest addition to her portfolio is Franchise-clarity.com. Recognizing a gap in the franchise market, she innovatively developed marketing software to address specific needs within the industry. For inquiries on marketing services, potential partnerships and investments, feel free to contact Susie Liberatore to discover how she can contribute to the growth of your business. https://susieliberatore.com/

The Business Growth Show
S1Ep219 Franchise Development with Dan Glaser

The Business Growth Show

Play Episode Listen Later Feb 20, 2025 28:14


Is franchising the right path to business growth? Entrepreneurs seeking to expand their brands often face a critical decision—how to scale effectively while maintaining consistency and profitability. Franchise development provides a structured pathway, but success in franchising requires more than just a great business model. It demands a strategic approach, a deep understanding of market positioning, and the ability to attract and support the right franchise partners. Franchise development is not just about selling franchises; it's about creating a scalable system that benefits both franchisors and franchisees. Many emerging brands struggle with growth because they fail to establish clear operational standards, build strong leadership, and implement efficient marketing strategies. The most successful franchisors recognize that their franchisees are not employees but independent business owners who need inspiration, guidance, and a proven system to thrive. The balance between control and flexibility is key. Entrepreneurs who franchise their businesses must learn how to lead through influence rather than mandates, ensuring franchisees follow the system while also leveraging their own business acumen. One of the biggest mistakes in franchise development is underestimating the financial requirements. Many brands attempt to scale without a clear growth strategy, resulting in cash flow issues and ineffective expansion. The cost of acquiring new franchisees has increased, making it crucial for franchisors to develop efficient lead-generation strategies, leverage consultant networks, and invest in digital marketing. Having a three-year growth pro forma and setting clear expectations for investment and returns can mean the difference between sustainable growth and costly missteps. A successful franchise model isn't just about the product or service—it's about what the business can do for the franchisee. The most attractive franchise opportunities offer a strong support system, a solid track record, and a leadership team committed to franchisee success. Entrepreneurs evaluating franchise opportunities should assess not only the financial potential but also whether the brand's culture, values, and business model align with their strengths. Those considering franchise ownership must also be honest about their role in the business. Some franchises require strong sales skills and direct customer interaction, while others allow for a more operational, behind-the-scenes approach. Finding the right fit can make or break long-term success. Technology plays a critical role in franchise growth, but over-reliance on automation can create a disconnect with franchisees and customers. The most effective franchisors strike a balance between using technology for efficiency while maintaining a personal touch in communication and support. Customer experience remains the cornerstone of a thriving franchise, and all the marketing in the world cannot compensate for a lack of customer satisfaction. For entrepreneurs looking to take control of their financial future, franchising presents a compelling opportunity, but only when approached with the right mindset and strategy. Success requires commitment, resilience, and a willingness to follow a proven system while continuously adapting to market changes. Those who understand the long-term value of franchising, rather than seeking quick returns, are the ones who build lasting, profitable businesses. Watch the full interview on YouTube. Join Fordify LIVE every Wednesday at 11 AM Central on your favorite social platforms, and catch The Business Growth Show Podcast every Thursday for a weekly dose of business growth wisdom. About Dan Glaser Dan Glaser is the Founder & President of FranGrowth, a franchise development firm focused on helping emerging brands scale strategically. With nearly 20 years of experience in the franchise industry, Dan has played a key role in expanding some of the most recognized home service brands, including Rainbow International Restoration, Window Genie, HouseMaster Home Inspection, and Real Property Management. His expertise spans franchise recruitment, growth strategy, and leadership development, making him a trusted advisor for franchisors looking to drive sustainable, long-term success. Dan began his career in franchising in 2007 at DreamMaker Bath & Kitchen, where he was instrumental in recruiting some of the company's largest conversion franchise owners. He then spent 15 years with Neighborly Brands, the world's largest home services franchise group, where he was responsible for driving franchise growth across multiple high-performing brands. In 2022, he founded FranGrowth to provide franchisors with a transparent, results-driven approach to franchise development, focusing on scalable systems, strong leadership, and franchisee success. Passionate about entrepreneurship and business ownership, Dan believes in the power of franchising to create opportunities and drive economic growth. His approach emphasizes building franchise systems that not only generate profitability but also provide long-term value to franchisees. For more information, visit FranGrowth.co. About Ford Saeks Ford Saeks is a Business Growth Accelerator with over 20 years of experience, helping businesses scale, innovate, and drive measurable results. As President and CEO of Prime Concepts Group, Inc., Ford has played a key role in generating over a billion dollars in sales worldwide, working with companies ranging from startups to Fortune 500s. His expertise lies in customer acquisition, brand expansion, and business innovation, making him a sought-after speaker, consultant, and thought leader. A proven entrepreneur, Ford has founded over ten companies, authored five books, and been awarded three U.S. patents. His strategic approach to business growth has earned him numerous industry awards and recognition as a leading expert in marketing, sales, and leadership development. In addition to his extensive work in business acceleration, Ford is at the forefront of AI prompt engineering, training businesses to leverage AI for content creation, marketing, and operational efficiency. He recently showcased this expertise at the prestigious Unleash AI for Business Summit, sharing insights on how ChatGPT is transforming marketing, sales, and customer experience strategies. For more insights and resources, visit ProfitRichResults.com and watch his TV show at Fordify.tv.

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co
IAM2377 - Franchise Development Manager Helps Aspiring Entrepreneurs to Achieve their Dream of Business Ownership

CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue 16 Media & CBNation.co

Play Episode Listen Later Feb 14, 2025 17:00


Jason Henshaw is a seasoned professional in franchise development and operations, currently working as a Franchise Development Manager at Authority Brands for Mosquito Squad and Monster Tree Service.   Jason's career spans corporate training, leadership development, business consulting, project management, and earning accolades such as Franchisee Satisfaction Awards and Franchise 500 rankings.   His experience has ranged across various brands before landing at Authority Brands, he works with home service franchises like Mosquito Squad and Monster Tree Service.   Jason emphasizes the value of economies of scale within Authority Brands, helping franchises access the best pricing for services like insurance, equipment, and fleet management.   He emphasizes the importance of building long-term relationships with franchisees and providing them with the guidance they need for success. Linkedin: Jason Henshaw Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

The Franchise Leaders Forum Podcast
How Strategic Pivoting and Knowing Your Niche Leads to Franchise Success with Frank Fiume

The Franchise Leaders Forum Podcast

Play Episode Listen Later Feb 5, 2025 48:16


How do you turn a passion into a business empire?Today's guest, Frank Fiume, took his love of adult men's softball and evolved it into a groundbreaking youth sports franchise. Frank discusses the importance of focusing on a niche market and the pivotal moment he decided to pivot his franchising business. He shares some hard truths about why so many franchisors struggle to hit that 100-unit mark and he dives into the challenges and strategies he employed to ensure success and stability for i9 sports. And you won't want to miss the golden nugget he shares when Tracy asks him one tip he could share with you that would help propel your franchise business forward.Frank Fiume is a pioneer and authority in the franchise industry. He is best known for founding i9 sports from its inception and building it into a powerhouse with over 1,000 locations. His exceptional leadership and vision led to the successful exit of the company three times, demonstrating his acumen in creating, scaling, and strategically exiting a franchise business.So, if you are ready to discover the pivotal moments that propelled i9 sports to over $400 million in revenue and hear his insights on navigating the challenges of franchising then today's episode is for you!Connect with Frank:Website: https://emergingfranchisebrands.com/Email: frank@frankfiume.comEpisode Highlights:Meet Frank FiumeFrank's journey into franchisingFrank's failure in replicating franchise success and how he pivoted into a successful franchiseEarly challenges in scaling and necessary hires for franchisingFrank talks about ESOP (Employee stock ownership plan)Frank's exit strategy from i9 sportsThe importance of having a CEO mindsetOrigination and concept behind Emerging Franchise Brands podcastWhy many franchise brands fail to reach 100 unitsImportance of executing well, focusing on franchise success and listening to franchiseesConnect with Tracy Personal LinkedIn: https://www.linkedin.com/in/tracy-panase/ JBF LinkedIn - https://www.linkedin.com/company/jbfsale JBF Franchise System - https://jbfsalefranchise.com/ Email: podcast@jbfsale.com Connect with Shannon Personal LinkedIn - https://www.linkedin.com/in/shannonwilburn/ JBF LinkedIn - https://www.linkedin.com/company/jbfsale

The Franchise Insiders
We Bought a Home Care Franchise | How Alanna Clark Found Success in Her 1st Year

The Franchise Insiders "Inside Scoop" Podcast

Play Episode Listen Later Feb 3, 2025 52:34 Transcription Available


Franchising 101
Franchising 101 - Creating Connections: The Heart and Strategy Behind Spavia Day Spa - Episode 228

Franchising 101

Play Episode Listen Later Jan 30, 2025 30:41


The Business Growth Show
S1Ep216 Franchise Ownership Success with D'Wayne Tanner

The Business Growth Show

Play Episode Listen Later Jan 30, 2025 21:38


Franchise ownership success is the goal of every entrepreneur looking to step into a proven business model, but getting there requires the right mindset, strategy, and execution. For many, the idea of investing in a franchise is appealing, but questions about risk, operational structure, and market competition can create hesitation. While franchising offers a built-in support system, navigating the transition from aspiring business owner to successful franchisee requires commitment to the process and a willingness to adapt. D'Wayne Tanner, Vice President of Franchise Development at BELFOR Franchise Group, has spent years guiding entrepreneurs through this transition. With a background that includes leadership roles at Taco Bell, Wendy's, Ruby Tuesday, and Focus Brands, his expertise spans multiple industries, offering a unique perspective on what separates successful franchisees from those who struggle. As a leader within BELFOR Franchise Group, which oversees 15 residential and commercial service brands, Tanner has witnessed firsthand how franchisees can thrive by aligning their strengths with a structured business model. One of the most significant challenges facing new franchise owners is the shift from independent decision-making to following a defined system. Many enter franchising after successful careers in other industries, bringing a wealth of experience but sometimes resisting the structure designed to set them up for success. According to Tanner, those who embrace the model, rather than attempting to modify it prematurely, often experience stronger financial performance and more sustainable growth. While innovation and personal expertise add value, franchising is built on consistency, and those who adhere to established processes are better positioned to maximize their investment. Building a strong team is another cornerstone of franchise ownership success. The most successful franchisees understand that a business is only as strong as the people operating it. Hiring for skill is important but hiring for cultural fit and shared values can make an even greater impact. Employees who believe in the brand's mission and take pride in their work contribute not only to day-to-day operations but also to the reputation and long-term stability of the business. Tanner emphasizes the importance of leadership in shaping company culture, fostering an environment where employees feel valued, and ensuring that customer experiences exceed expectations. Establishing a local presence is just as critical as operational execution. While national branding provides an advantage, the ability to connect with a specific community can be the difference between a business that survives and one that thrives. Tanner describes the importance of becoming a recognizable figure in the local market, attending community events, supporting charitable initiatives, and forming strategic partnerships that create goodwill and strengthen brand loyalty. Franchisees who position themselves as trusted resources within their communities often generate more word-of-mouth referrals, repeat business, and long-term customer relationships. Financial responsibility plays a key role in franchise ownership success, particularly for those new to business ownership. Understanding cash flow, reinvesting strategically, and balancing growth with sustainability are all factors that influence long-term stability. Many franchisees underestimate the financial discipline required in the early stages, assuming that revenue alone will drive success. Tanner stresses the importance of financial planning and leveraging the franchisor's support to navigate common pitfalls and optimize profitability. Beyond financial acumen and operational strategy, mindset remains one of the most critical elements of franchise success. Owning a business—whether independent or franchised—requires resilience, adaptability, and a proactive approach to problem-solving. Challenges will arise, but those who remain engaged, seek guidance, and commit to continuous improvement position themselves for greater success. With decades of experience in the franchise industry, Tanner has seen entrepreneurs transform their careers, build scalable businesses, and gain control over their financial futures. His expertise sheds light on what it truly takes to succeed in franchising and why those who embrace the journey fully, rather than seeking shortcuts, are the ones who ultimately build thriving businesses. Watch the full episode on YouTube. Join me LIVE every Wednesday at 11 AM Central on your favorite social platforms for Fordify LIVE! and catch The Business Growth Show Podcast every Thursday for a weekly dose of business growth wisdom. About D'Wayne Tanner D'Wayne Tanner is the Vice President of Franchise Development at BELFOR Franchise Group, bringing decades of experience in the franchise industry. With a background that includes leadership roles at major national brands like Taco Bell, Wendy's, Ruby Tuesday, and Focus Brands, D'Wayne has been instrumental in driving franchise expansion and helping entrepreneurs transition into business ownership. At BELFOR Franchise Group, he plays a key role in the growth of 15 residential and commercial service brands, guiding franchisees toward franchise ownership success by providing them with the systems, tools, and support they need to thrive. His passion lies in empowering aspiring business owners, ensuring they have the knowledge and strategy to confidently take charge of their futures. Throughout his career, D'Wayne has seen firsthand what separates thriving franchisees from struggling ones. His expertise in team building, brand awareness, and system execution has made him a trusted resource for entrepreneurs looking to maximize their investment and scale their businesses effectively. Whether coaching franchisees on hiring top talent, leveraging proven marketing strategies, or embracing operational best practices, he is dedicated to setting business owners on the path to long-term success. Learn more about BELFOR Franchise Group.   About Ford Saeks Ford Saeks is a Business Growth Accelerator with a track record of generating over $1 billion in sales worldwide for businesses ranging from startups to Fortune 500 companies. As the President and CEO of Prime Concepts Group, Inc., he specializes in customer acquisition, brand expansion, and business innovation, helping companies attract loyal customers and scale their success. A serial entrepreneur, Ford has founded over ten companies, authored five books, and been awarded three U.S. patents. His ability to identify market opportunities and create high-impact strategies has earned him numerous industry awards and recognition as a leading expert in marketing, sales, and business development. Beyond his work in traditional business growth strategies, Ford is a pioneer in AI prompt engineering, leveraging artificial intelligence to craft compelling content that drives engagement and results. His expertise in AI-powered marketing was recently showcased at the Unleash AI for Business Summit, where he shared insights on how ChatGPT is transforming operations, sales, and customer experience. For those looking to accelerate their success, Ford provides actionable strategies through his TV show, Fordify LIVE!, keynote presentations, and consulting services. Learn more at ProfitRichResults.com and watch his show at Fordify.tv.

Path 2 Freedom
Franchise Your Future: Doug Smith on Belfor's Winning Formula for Aspiring Entrepreneurs

Path 2 Freedom

Play Episode Listen Later Jan 16, 2025 45:46


Unlock the secrets to franchise success as we sit down with Doug Smith, Senior Vice President of Franchise Development at Belfor Franchise Group. Discover how Belfor's unique approach to franchising—entirely rooted in the home service sector—provides a winning formula for aspiring franchisees. Learn how being part of an operating giant like Belfor Property Restoration gives franchisees a unique advantage, offering them not just a business opportunity but a robust support system from seasoned business coaches who are invested in their success.   Explore the vibrant landscape of Belfor's 15 franchise brands, ranging from water damage restoration to junk removal. As Doug shares insights into how these brands harmonize in times of crisis and beyond, you'll get a glimpse of the comprehensive solutions Belfor offers for both residential and commercial needs. Whether you're drawn to the low-cost entry of a franchise like Patch Boys or the asset-heavy investments of Cool Bins and Redbox Plus, there's a brand that fits every aspiration and financial condition.   Doug also sheds light on the vital traits of successful franchise owners and the extensive resources Belfor offers to nurture these attributes. With a focus on the power of synergy, operational expertise, and a diverse portfolio of opportunities, this episode is a treasure trove of insights for anyone serious about entering the world of franchising. Tune in and discover how Belfor's model offers not just a franchise opportunity but a pathway to entrepreneurial success.   TIMESTAMPS:   (00:01) Belfor Franchise Group Synergy (10:03) Franchise Brand Synergy and Opportunities (18:22) Franchise Investment Ranges and Opportunities (21:45) Franchise Brand Ownership Expansion (33:12) Franchisee Traits for Success (44:39) Belfor Franchise Group Information Source   Connect with Doug and Belfor here:   Website: https://belforfranchisegroup.com Linkedin: https://www.linkedin.com/in/doug-smith-7b111b6/   Join the FREE Path To Freedom Facebook Group here: https://www.facebook.com/groups/1634819733719715/   7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising   If you would like to learn more about this particular franchise opportunity or discuss franchise ownership in general - feel free to use the link to my calendar below to schedule a free, no-obligation introductory meeting.   https://calendly.com/wes-barefoot/introcallwithwes   Connect with Wes:   Instagram: https://www.instagram.com/path2frdm/ Facebook: https://www.facebook.com/path2frdm Linkedin: https://www.linkedin.com/in/wesleybarefoot/   #Franchise  #Business #Belfor

Green Tagged: Theme Park in 30
BONUS: How Merlin will Bring Minecraft into the Real World

Green Tagged: Theme Park in 30

Play Episode Listen Later Jan 13, 2025 58:36


Scott is unavailable this week, so we're airing a panel discussion from IAAPA 2024. The panel, "IAAPA Fireside Chat: Inspiring Minds of the Industry," combines large and small attraction operators to discuss 2024 and industry trends. During this presentation, you'll hear how Mojang Studios is joining forces with Merlin Entertainments to bring Minecraft adventures to life in the real world through immersive and interactive attractions. Featured in this discussion: Kayleen Walters, VP of Franchise Development for Microsoft; Scott O'Neil, CEO of Merlin Entertainments; Jakob Wahl, President and CEO of IAAPA; Robert Dahl, Founder & CEO of Karls Erlebnis-Dörfer; & Steve Thomas, President of Business Operations for Belmont Park. Become a supporter of this podcast: https://www.spreaker.com/podcast/green-tagged-theme-park-in-30--4568806/support.

McKnight's Newsmakers Podcast
Focus on personalized care helps drive Comfort Keepers' success, VP of franchise development offers

McKnight's Newsmakers Podcast

Play Episode Listen Later Jan 9, 2025 19:43


Comfort Keepers, which has more than 600 locations in the United States and Canada, aims to “elevate the human spirit.” That mission permeates every aspect of the company's operations — from its approach to client care to its selection of franchises, according to Scott Oaks, vice president of franchise development for the companion and personal care company. To recruit and retain strong franchisees, the company puts an emphasis on its onboarding process. Franchisees walk caregivers through a four-hour onboarding process, which entails training on both the tasks caregivers will perform in the home as well as how caregivers should interact with the client and family. As artificial intelligence becomes more prevalent, franchisees can use it for employee scheduling, or to identify changes in people's conditions or eating patterns, he said. As a new presidential administration begins, key for the company is to maintain the flexibility and diversification of payer sources and service offerings, Oaks said. Still, private pay will remain the company's main revenue stream, he noted.Follow us on social media:X (formerly Twitter): @McKHomeCareFacebook: McKnight's Home CareLinkedIn: McKnight's Home CareInstagram: mcknights_homecareFollow Comfort Keepers on social media:Facebook: Comfort Keepers Home OfficeLinkedIn: Comfort KeepersInstagram: comfortkeepersofficial

Dropping Bombs
Strategies for Rapid Business Growth: Episode 764 With The Real Brad Lea (TRBL)

Dropping Bombs

Play Episode Listen Later Nov 27, 2024 53:28


What's Up Bomb Squad?! It's your boy, Brad Lea, back with another dynamite episode of Dropping Bombs. Today, I've got Richard Moyer in the house. Not only is his name “Rich,” but this dude's rich in life and financially. From humble beginnings to multi-million-dollar business exits, Rich has done it all—and he's here to share the lessons that got him there. Rich founded his first company at 26, sold it at 29 for multi-millions $$$, and hasn't looked back since. Now he's the mastermind behind Hoppin', a cutting-edge self-pour bar franchise with locations popping up nationwide. If you're sitting on the fence about taking that leap into entrepreneurship, you're going to want to tune in for this one! What You'll Learn: The importance of taking calculated risks, fostering a success-driven mindset, leveraging mentorship, and building scalable businesses through innovative strategies and relentless action.   Highlights: Mindset Shift The Rise of Hoppin' Lessons in Risk Real Estate Wins Gratitude & Perspective Resources Mentioned:  https://hoppinbrandsfranchising.com/    https://hoppinbrands.com/?fbclid=PAZXh0bgNhZW0CMTEAAaZGNjY6eFlpW2PtZcojB3NNjxLbASnPgSQ8iBIVIe8k6vGvLHG02jnBlKM_aem_4EDvnDbma4qBGh25JLTmzQ  You can follow today's guest at: https://www.instagram.com/rich_moyer/      Watch the full video episode on Brad's Rumble here: https://rumble.com/c/c-2544182 Watch the full video episode on Brad's Youtube here: https://bradlea.tv  

Social Geek Radio
Just Jania with Lance Freeman

Social Geek Radio

Play Episode Listen Later Nov 18, 2024 31:00


Welcome to Just Jania, the podcast hosted by Jania Bailey and powered by FranNet. Lance Freeman, President of Franchise Development at Xpontential Fitness joins Jania today.  Lance shares his perspective on competition in the franchise space, how great brands are actually “sales & marketing engines,” and why consumers are engaging more with health & wellness brands.          

Franchising 101
Franchising 101 - Is Business Ownership Right for You? with Pat Hyland - Episode 218

Franchising 101

Play Episode Listen Later Nov 14, 2024 39:13


The Franchise Leaders Forum Podcast
Expect the Unexpected on Business Growth and Franchise Strategy with Seve Greenbaum

The Franchise Leaders Forum Podcast

Play Episode Listen Later Nov 13, 2024 41:28


How do you run a successful franchise? It often looks like identifying blind spots that inhibit growth, taking strategic pauses, and embracing the journey while expecting the unexpected. Today's guest, Steve Greenbaum, dives into the concept of “blind spots” in business which equates to those challenges that often pop up out of nowhere in our business. Steve shares how an emerging business, Tootl, was using spreadsheets to manage transportation logistics which was unsustainable when it comes to scaling.And what do you do when something is unsustainable? For Steve it meant hitting the pause button on franchise development in order to develop much needed tech and have solid processes in place before resuming sales.Steve, also discusses the intricacies of balancing operational consistency with innovative growth and discusses his motto of when we know better we do better.So, if you are ready to navigate the blind spots, scale sustainably and transform unexpected obstacles into stepping stones for growth then press play and listen in!Steve Greenbaum is the founder and CEO of PostNet International Franchise Corporation, where he led the brand's expansion to over 660 franchises across the US and 10 countries. Today, Steve is a board board member, advisor, investor, and experienced EOS practitioner, who enjoys equipping franchisors and their leadership teams with the tools and strategies needed to overcome obstacles and take their business to the next level. Steve was awarded the International Franchise Association's Entrepreneur of the Year award in 2003. Connect with Steve:Steve@ridetootl.comEpisode Highlights:Challenges and solution in franchisingAddressing blind spots when it comes what is inhibiting your growthTootl's strategic pause in franchisingGradual scaling by granting a limited number of franchisesKey success factors for franchisorsFinancial challenges and risks with franchisingBroker networks and franchisee relationsConnect with Tracy Personal LinkedIn: https://www.linkedin.com/in/tracy-panase/ JBF LinkedIn - https://www.linkedin.com/company/jbfsale JBF Franchise System - https://jbfsalefranchise.com/ Email: podcast@jbfsale.com Connect with Shannon Personal LinkedIn - https://www.linkedin.com/in/shannonwilburn/ JBF LinkedIn - https://www.linkedin.com/company/jbfsale

Lead at the Top of Your Game
How Franchise Development Builds New Business Leaders with John Dobelbower

Lead at the Top of Your Game

Play Episode Listen Later Nov 12, 2024 34:23


IN THIS EPISODE...In this conversation, John Dobelbower, Vice President of Franchise Development at PIRTEK USA, discusses the company's leadership in the hydraulic and industrial hose industry. He highlights PIRTEK's role in minimizing equipment downtime through fast, efficient hose replacement services, with a commitment to a one-hour response time.Furthermore, John explains his focus on recruiting franchise owners and providing them with tools, training, and support to succeed. He outlines PIRTEK's growth strategy, emphasizing plans to double its network and expand market share. John also addresses challenges in franchising, stressing active involvement and intrapreneurship as keys to success and long-term growth.------------Full show notes, guest bio, links to resources mentioned, and other compelling episodes can be found at http://LeadYourGamePodcast.com. (Click the magnifying icon at the top right and type “John”)Love the show? Subscribe, rate, review, and share! Learn more about us! https://shockinglydifferent.com/-------------WHAT TO LISTEN FOR:1. What is the importance of PIRTEK's one-hour response time?2. How does PIRTEK train new franchise owners?3. What growth strategy does PIRTEK aim to achieve in the next few years?4. What is a common misconception about franchising?5. What advice is given to potential franchise owners for long-term success?6. What is intrapreneurship, and why is it essential for leadership?------------FEATURED TIMESTAMPS:[02:51] John's Background and Career Journey[05:50] Overview of PIRTEK USA and John's Role[10:33] Training and Support for Franchise Owners[15:07] Growth Strategy and Market Opportunities[23:31] Signature Segment: John's entry into the LATTOYG Playbook: Advice for Aspiring Franchise Owners[29:20] Signature Segment: John's LATTOYG Tactic of Choice: Leading with Intrapreneurship[31:16] Connect with John------------ADDITIONAL RESOURCES FOR YOU:Overview: Our Signature Leadership Development Experience: http://bit.ly/DevelopYourGame

Franchising 101
Franchising 101 - From Touring Musicians to Franchise Innovators: Meet the Visionaries Behind Musicologie - Episode 216

Franchising 101

Play Episode Listen Later Oct 31, 2024 40:15


The Business Growth Show
S1Ep204 Franchise Development Marketing Insights with Jack Monson

The Business Growth Show

Play Episode Listen Later Oct 24, 2024 41:23


Are you struggling to navigate the complexities of franchise development marketing in today's rapidly evolving digital landscape? For franchise brands, staying ahead of marketing trends and connecting with the right franchisees can feel like a moving target. In the latest episode of Fordify LIVE! The Business Growth Show, Ford Saeks sits down with Jack Monson, President of Brand Journalists, to explore the strategies that are helping franchise brands stand out in a crowded marketplace and attract top talent. Franchise development marketing has shifted dramatically in the past few years, especially with the rise of digital channels and AI-driven tools. One of the key insights from the conversation with Jack Monson is the importance of personal branding in franchise marketing. Franchisees today are no longer just interested in the product or service a brand offers—they are seeking brands with a strong story and a clear message that resonates on a personal level. Jack emphasizes that franchise brands need to evolve from the traditional corporate messaging and adopt storytelling techniques that highlight the human side of their business. This approach helps build trust with potential franchisees, showing them what it would really be like to join and grow with the brand. Another critical aspect of franchise development marketing is the changing nature of content. Traditional marketing strategies that worked three to five years ago are no longer as effective. Jack shares his experience working with franchise brands to produce highly targeted, authentic content that reflects the current environment. Brands that are still relying on outdated videos or messaging from years ago are missing out on opportunities to engage with today's franchise candidates. Franchise development marketing now involves more than just generating leads; it's about creating content that speaks directly to your target audience and captures their attention on platforms where they spend time, such as social media and short-form video. Ford and Jack also dive into the power of AI in franchise development marketing. As digital marketing continues to evolve, the use of AI in content targeting and creation is becoming increasingly important. Jack explains how brands can harness AI to improve their marketing efforts by reaching the right audience at the right time. This shift in how brands approach marketing is crucial for staying relevant and competitive, especially in a world where consumer and franchisee expectations are higher than ever before. However, Jack makes it clear that while AI is an essential tool, it should complement human-driven storytelling and not replace it. Authenticity remains key in franchise development marketing. Another important element discussed is the significance of balancing brand awareness and lead generation. Many franchise brands tend to focus too heavily on generating immediate leads without considering the long-term value of brand equity. Jack advises that while lead generation is essential, building a recognizable and trusted brand is equally important. By creating a mix of content that includes both brand storytelling and strategic calls to action, franchise brands can build a pipeline of interested and engaged franchisee candidates. The episode also highlights how franchise development marketing is no longer a one-size-fits-all approach. Ford and Jack explore the need for customized marketing strategies that align with the unique needs of each franchise brand. Whether it's through digital content, personal branding, or AI-enhanced targeting, the key is to remain adaptable and responsive to the changing landscape. Brands that are able to adjust their marketing efforts in real-time are the ones that will attract the most qualified franchisees and drive long-term growth. If you're looking to stay ahead in franchise development marketing and want to attract top franchisees to your brand, this conversation with Jack Monson offers insights and actionable strategies that can guide your efforts. From storytelling to AI integration, Ford and Jack discuss the tools and techniques needed to excel in today's franchise landscape. Watch the full episode on YouTube.com Join Fordify LIVE! every Wednesday at 11 AM Central on your favorite social platforms, and don't miss The Business Growth Show Podcast every Thursday for a weekly dose of business growth wisdom. About Jack Monson Jack Monson is a seasoned expert in franchise development marketing, branding, digital marketing, and public relations. As the President and CEO of Brand Journalists, Jack has spent over 15 years working with franchise systems, national brands, and local businesses to simplify their marketing and advertising strategies. With a deep focus on storytelling and personal branding, Jack helps franchise brands connect with their audiences in meaningful ways, ensuring they stand out in today's competitive marketplace. Jack is also the host of Social Geek Radio, a leading podcast in the franchise space, with millions of downloads. Through his work at Brand J, Jack and his team provide expert marketing solutions that help brands attract top-tier franchisees, grow brand awareness, and drive long-term business success. Whether you're looking to refine your brand story or optimize your digital marketing efforts, Jack's insights and strategies offer a powerful roadmap for growth. Learn more at BrandJ.com. About Ford Saeks Ford Saeks is a renowned Business Growth Accelerator with over two decades of experience, generating more than a billion dollars in sales globally for businesses ranging from startups to Fortune 500 companies. As President and CEO of Prime Concepts Group, Inc., Ford has helped businesses attract loyal customers, expand brand visibility, and spark innovation. A dynamic entrepreneur, Ford has founded over ten companies, authored five books, and holds three U.S. patents. His groundbreaking work has earned him numerous industry accolades. Ford is also an expert in AI prompt engineering, utilizing artificial intelligence to create content that drives engagement and boosts results. Recently, he demonstrated this expertise at the prestigious Unleash AI for Business Summit, showcasing how AI tools like ChatGPT are revolutionizing marketing, sales, and customer experiences. Learn more about Ford Saeks at ProfitRichResults.com and watch his TV show at Fordify.tv.

Fully Occupied
112 - Hot Chicken, Hot Markets: Strategic Growth For Emerging Brands | Ft. Mike LaRue from Angry Chickz

Fully Occupied

Play Episode Listen Later Oct 23, 2024 26:53


Mike LaRue is the VP of Franchise Development at Angry Chickz and a seasoned expert in the franchise space, particularly in the emerging brands sector. He joins Matt to share how emerging brands can strategically scale in a competitive market, the importance of storytelling in building a brand, and the 3 key considerations for successful brand development.

Eye On Franchising
Entrepreneurs Can Have A Side Hustle With This Franchise Business

Eye On Franchising

Play Episode Listen Later Oct 11, 2024 48:07


Josh Minturn serves as the VP of Franchise Development for Outdoor & Emerging Brands, a group of 7 franchised business models at Authority Brands and Larry Amos is the President at DoodyCalls. Josh advises potential franchisees to first take personal inventory and understand their own "why" before exploring franchise opportunities. He emphasizes the overwhelming number of options and encourages thoughtful self-reflection. He discusses the process of guiding potential candidates in their decision-making journey, without pressuring them to choose a specific brand. The goal is to provide them with enough information to make a well-informed decision about their future.Larry discusses the diverse backgrounds of successful franchisees within DoodyCalls. He mentions that the franchise attracts people from all walks of life. He emphasizes that the brand does not discriminate and welcomes individuals from various professions, making it accessible to anyone interested in joining. For potential candidates, he focuses on transparency and introducing the culture at DoodyCalls and Authority Brands. A key part of their interview process involves asking candidates if they've validated the business by speaking with franchisees. Given how busy franchisees Larry offers to direct candidates to specific owners who can address concerns or questions, such as what's keeping them up at night, to help candidates better understand the business.Don't forget to like, comment, and subscribe to stay updated with our latest episodes. Hit the bell icon to get notifications every time we upload a new podcast!*This video is sponsored by SEOSambaCheck out the video podcast on my Youtube channel and don't forget to like and subscribe!Link to Free Assessment: https://www.zorakle.net/assessment/welcome/ionfranchisingLink to Website: eyeonfranchising.comLink to Youtube: https://youtu.be/dKCZSRm6gZc?si=D48EANvqhSpyqsEd

Business RadioX ® Network
Jen Chaney with Right at Home

Business RadioX ® Network

Play Episode Listen Later Oct 11, 2024


Welcome to Franchise Marketing Radio, where we bring you the stories and insights from the leaders of franchising across industries. Today, we’re thrilled to have a conversation with Jen Chaney, Certified Franchise Executive (CFE) and Vice President of Franchise Development at Right at Home, a leading brand in the in-home care franchise space. Jen has […]

The Business Growth Show
S1Ep202 How to Properly Evaluate a Franchise with Turp Ricketts

The Business Growth Show

Play Episode Listen Later Oct 10, 2024 44:56


When evaluating a franchise, many entrepreneurs struggle to figure out where to begin. Selecting the right opportunity isn't just about brand recognition or financial potential—it's about understanding the key factors that can make or break your success as a franchisee. Franchise ownership can be a lucrative path, but making an informed choice requires insight into how different franchise systems work, what support structures are in place, and how those align with your personal and financial goals. Turp Ricketts, President of Franchise Development at HorsePower Brands, emphasizes that one of the most important steps in evaluating a franchise is examining the level of support offered by the franchisor. While brand power may seem attractive, the long-term success of franchisees often depends on the resources available to them. HorsePower Brands, for example, provides call center support, tailored financing programs, and national partnerships that enable franchise owners to focus on growing their business, rather than getting bogged down by administrative tasks. This kind of support is often an overlooked yet critical aspect when determining the true value of a franchise system. Another critical factor is understanding the scalability of the franchise. A strong franchise system provides not only the initial tools for success but also offers pathways for long-term growth. Ricketts points out that evaluating a franchise means understanding how well it can adapt to market changes, whether through innovative marketing strategies or providing the technology and infrastructure that franchisees need to stay competitive. Whether the franchise involves home services or another industry, the ability to expand and scale your business is something that must be factored into the decision-making process. An often-understated element when evaluating a franchise is the franchisee's own ability to execute. While the franchise system can provide all the necessary tools, it ultimately comes down to whether the owner can effectively manage teams, sales processes, and customer relationships. Personal accountability and execution are key to making any franchise investment worthwhile. Many entrepreneurs mistakenly think the franchisor will handle everything for them. While strong systems are crucial, success requires a hands-on approach and the ability to adapt to the demands of the local market. It's also important to assess how well the franchise system addresses common business challenges, particularly in areas such as marketing, staffing, and customer acquisition. One of the most common hurdles franchisees face is balancing the support from the national brand with localized efforts. Franchisees often expect the franchisor to drive all the business through national marketing efforts, but real success happens when owners take personal responsibility for local marketing and building relationships within their community. The ability to combine both local and national marketing strategies is often the key to standing out in a competitive market and avoiding becoming just another commodity. Evaluating a franchise also involves a deep dive into the culture of the franchise system. Ricketts emphasizes the importance of ensuring that the franchise culture aligns with the personal values and leadership style of the prospective franchisee. This can be a key predictor of long-term success. Understanding the culture also means looking at how well the franchisor listens to and supports its franchisees. Is there a collaborative environment where franchisees can share insights and solutions? A franchise system that fosters open communication and continuous improvement can provide a competitive edge in the marketplace. Watch the full episode on YouTube. For anyone looking to evaluate a franchise, it's clear that success lies in more than just selecting a well-known brand. Thoroughly understanding the support structures, scalability, market strategy, and culture of the franchise system are all essential to making the right investment decision. A franchise can be a powerful vehicle for financial growth, but it requires careful consideration of both the franchisor's offerings and your own ability to execute. If you're ready to gain more valuable insights and tools to help grow your business, make sure not to miss the weekly Fordify LIVE! sessions. Join Ford Saeks every Wednesday at 11 AM Central on your favorite social platforms, and don't forget to catch The Business Growth Show Podcast every Thursday for actionable strategies to accelerate your business growth. About Turp Ricketts: Turp Ricketts is the President of Franchise Development at HorsePower Brands, a portfolio company specializing in home services franchises. With a diverse background in finance and franchise operations, Turp plays a pivotal role in overseeing the growth and expansion of HorsePower's franchise network. His expertise in developing customized financial programs and building scalable franchise systems has helped numerous franchise owners navigate the complexities of business ownership. Turp's career began in the janitorial sector, working with master franchise owners, before moving into franchise finance. His ability to design tailored financing solutions for well-known brands like Domino's and Little Caesars set the stage for his current role at HorsePower Brands. As a key member of the leadership team, Turp is dedicated to providing franchisees with the tools and resources needed to succeed, from call center support to financing and national partnerships. His passion for empowering entrepreneurs and his extensive experience in both the finance and franchising sectors make him a trusted authority in franchise development. Learn more about HorsePower Brands at HorsePowerBrands.com. About Ford Saeks: Ford Saeks is a Business Growth Accelerator with over two decades of experience, known for redefining success and generating over a billion dollars in sales globally. As the President and CEO of Prime Concepts Group, Inc., Ford specializes in helping businesses attract repeat customers, boost brand awareness, and drive innovation. With a relentless entrepreneurial spirit, Ford has founded more than ten companies, authored five books, and holds three U.S. patents. His impact extends to AI prompt engineering, where he is recognized for his ability to train AI to produce engaging, results-driven content. A featured speaker at the "Unleash AI for Business Summit," Ford demonstrated how AI, including tools like ChatGPT, is transforming business operations, marketing, and customer experience. Learn more about Ford Saeks at ProfitRichResults.com and watch his TV show at Fordify.tv.

Franchise Today
Tropical Smoothie CEO Charles Watson: Where We're At and Where We're Heading!

Franchise Today

Play Episode Listen Later Oct 9, 2024 35:00


Tropical Smoothie Cafe is a leading franchise in the health-focused fast-casual market.  With nearly 1,500 locations nationwide, they offer an extensive menu of real-fruit smoothies, wraps, salads, sandwiches and flatbreads.  Charles Watson joined Tropical Smoothie Cafes in 2010 as VP of Franchise Development and was elevated to Chief Development Officer in 2015, following his personal responsibility for awarding more than 800 franchises, during his tenure.  In 2018 Charles went on to become CEO. A veteran hospitality pro, Charles has worked for several hospitality-related companies, including Wyndham Hotels & Resorts, Intercontinental Hotels Group, US Franchise Systems, Inc. and Hospitality Real Estate Counselors.  He is a graduate of The Hotel School at Cornell University and also holds a Masters in Business from The Terry School of Business, at The University of Georgia.

The Franchise Life
Ep 83 - The Power of Restorative Sleep with Snooze Mattress

The Franchise Life

Play Episode Listen Later Oct 8, 2024 23:12


In Episode 83 of The Franchise Life, host Stacie Shannon dives into the innovative world of Snooze Mattress with Brad Taylor, VP of Franchise Development. This isn't your typical mattress store—Snooze is on a mission to revolutionize sleep hygiene and restorative sleep. Brad shares how Snooze integrates cutting-edge technology like Dream Mapping, trusted by NASA and Mayo Clinic, to personalize the sleep experience for every customer. From the franchise perspective, he explains why Snooze is a high-profit, low-employee investment with an affordable entry point. Discover how Snooze is disrupting the mattress industry and the transformative impact of quality sleep on health and well-being. #FranchiseLife #SnoozeMattress #RestorativeSleep #SleepHygiene #DreamMapping #FranchiseSuccess #BradTaylor #HealthyLiving #Entrepreneurship #DisruptTheIndustry To learn more, reach out to stacie@fusionfranchising.com! ✅ Stay Connected With Me.

Eye On Franchising
14 Franchise Business Opportunities That Work In Any Economy

Eye On Franchising

Play Episode Listen Later Sep 27, 2024 33:05


Doug Smith, Senior Vice President of Franchise Development at BELFOR Franchise Group, and D'Wayne Tanner, Vice President of Franchise Development within BELFOR Franchise Group talk about how franchising has become a mainstream, accepted path to business ownership. They highlight franchising as a safer route to entrepreneurship, where franchisors have already made and learned from mistakes, providing a structured framework for new business owners. They participate in a "one-minute brand dash," where they briefly highlight 11 different brands in a rapid-fire speed round.Doug and  D'Wayne discuss how the top-performing franchisees in this home service company share a strong focus on customer service. They are comfortable working with people, especially in customers' homes, which are considered personal sanctuaries. While prior sales or marketing experience isn't necessary, being at ease in conversations and interacting with clients is a key trait they look for in candidates. They add that younger people, in their twenties and thirties, are increasingly jumping into entrepreneurship and franchise ownership, breaking the stereotype that it's only for older individuals. Don't forget to like, comment, and subscribe to stay updated with our latest episodes. Hit the bell icon to get notifications every time we upload a new podcast!*This video is sponsored by SEOSambaCheck out the video podcast on my Youtube channel and don't forget to like and subscribe!Link to Free Assessment: https://www.zorakle.net/assessment/welcome/ionfranchisingLink to Website: eyeonfranchising.comLink to Youtube: https://youtu.be/dKCZSRm6gZc?si=D48EANvqhSpyqsEd

Franchise Interviews
Rob Totten, VP of Franchise Development: Filta Environmental Kitchen Solutions

Franchise Interviews

Play Episode Listen Later Sep 19, 2024 32:00


We are meeting with Rob Totten, VP of Franchise Development for Filta Environmental Kitchen Solutions, the leading provider of sustainable commercial kitchen services in the USA. Since its inception in 1996, Filta has positioned itself as the pioneering leader of active fryer management and environmental kitchen sustainability across the food and hospitality industries. Brought to North America in 2002 as a franchise concept, Filta is part of United Kingdom-based Franchise Brands (AIM: FRAN). The cornerstone of the company's offering is FiltaFry, the complete fryer management service incorporating on-site micro-filtration as well as the removal, recycling, and replacement of cooking oil. Furthermore, the brand provides humidity control in cold storage devices through FiltaCool and prevents drain blockage through its grease-free drain foam brand FiltaDrain. Filta recently achieved the impressive milestone of recycling one billion pounds of cooking oil into biodiesel.  In part two, we play a clip from our popular Great Quotes in Franchising podcast on maps and GPS.

Franchise Today
Sean Bock: From Tax Law to Franchise Development... A Storied Career!

Franchise Today

Play Episode Listen Later Sep 18, 2024 34:00


Welcome to another exciting episode of Franchise Today featuring Sean Bach, a seasoned franchise professional with a unique journey through the industry. From his early exposure to franchising through his father's association with the founder of Pizza Hut, to his pivotal roles at Cold Stone Creamery, Drybar, and now Pure Glow, Sean's story is one of constant learning and evolution. In this episode, Sean shares his transition from tax law to a career in franchise leadership and development. Sean also reveals his strategic approach to growing emerging brands, highlighting his current role at Pure Glow, an airbrush tanning franchise. Learn how Sean's investment in Pure Glow aims to revolutionize the tanning industry by offering a health-conscious alternative to traditional UV tanning. Sean also shares insights to where the franchise business model may be heading, over the next 1-3- 5 years.  Sean Bock, this week on Franchise Today  

Remarkable Results Radio Podcast
Human Connections: Mastering Soft Skills in the Modern Workplace [THA 398]

Remarkable Results Radio Podcast

Play Episode Listen Later Sep 13, 2024 45:24


In this episode, Carm Capriotto brings insights into the critical role of soft skills in the automotive industry. The discussion centers around the importance of communication, empathy, and active listening in fostering better customer relationships and enhancing team dynamics. Perfect for business owners, service advisors, and automotive professionals looking to elevate their operations. Prioritize the development of soft skills within your team, and watch as your business thrives in a more supportive and cohesive environment. Darrin Barney, President, Elite Worldwide, Barney Brother's Off-Road and Repair, Grand Junction, CO. Darrin's previous episodes HERE Rachel Spencer, Spencer's Auto Repair, Krum Texas. Listen to her other episodes HERE Bill Snow, VP of Franchise Development and Operations, Rad Air. Listen to Bill's previous episodes HERE Show Notes Watch Full Video Episode Upcoming Events (00:02:35) Darrin shares details about the "Fly with the Eagles" training course and the "Ignite" event in Dallas. https://eliteworldwide.com/events/ Discussion on Soft Skills Gap (00:04:13) A gap in soft skills among students and the need for professional interaction training. Rachel on Communication (00:05:24) Rachel discusses various forms of communication and the importance of closing the expectation gap. Three-Second Rule (00:06:41) Darrin explains the "three-second rule" to improve listening and processing during conversations. Toastmasters and Public Speaking (00:09:23) Carm shares insights about Toastmasters and its benefits for improving communication skills. https://rrtm.toastmastersclubs.org/directions.html Empathy as a Soft Skill (00:10:07) Rachel defines empathy and its importance in effective communication and team dynamics. Sympathy vs. Empathy (00:11:25) Darrin contrasts sympathy and empathy, highlighting the need for understanding in service roles. Teaching Empathy (00:12:25) Rachel discusses modeling empathy for employees and children, emphasizing active listening. Fix My Ride Program (00:13:11) Rachel shares a program that fosters empathy by helping those unable to fix their cars. Empathy in Leadership (00:15:05) Bill discusses the importance of empathy in decision-making and its effects on team dynamics. Eye Contact as a Soft Skill (00:15:50) Darrin underscores the significance of maintaining eye contact in communication, especially in the digital age. The Uncomfortable Nature of Eye Contact (00:18:46) Discussion on the discomfort associated with maintaining eye contact in conversations. Generational Communication Differences (00:19:11) Exploration of how younger generations prefer texting over direct communication. Getting Comfortable with Discomfort

Franchising 101
Franchising 101 - Clean, Green, and Growing: A Look Into Modern Dry Cleaning featuring Martinizing Cleaners - Episode 209

Franchising 101

Play Episode Listen Later Sep 5, 2024 32:55


In this episode of Franchising 101, Tim Parmeter interviews Brent Greenwood, Vice President of Franchise Development for Martinizing Cleaners. Brent shares his journey into the franchising industry, the innovative features of Martinizing Cleaners, and the various business models available for potential franchisees. The discussion covers the evolution of the brand, the importance of excellent customer service, and the benefits of the Martinizing model, including low cost of goods and work-life balance.  Check out FranCoach's upcoming TV show, the Franchising 360 Show, Fridays 8pm EST/5pm PST on the Biz TV Network www.biztv.com  WANT TO KNOW MORE? Go ahead: Schedule a call with one of our franchise coaches!  https://www.francoach.net/   LINKS AND RESOURCES MENTIONED:  Martinizing website https://martinizing.com/  Check out FranCoach's TV show,Franchising 360, on the Biz TV Network www.biztv.com Schedule a call with FranCoach https://info.francoach.net/meetings/schedule-call/connect  Franchising 101 podcast website with a library of past episodes http://franchising101.net/  Learn more about FRSTeam https://frsteam.com/  Visit Entreprenuer.com for a wealth of information for people just like you! https://www.entrepreneur.com/   Franchising News https://www.franchisingnews.net/  INTERESTED IN FRANCHISE OWNERSHIP?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it. Sign up for our email newsletter at https://www.francoach.net/  Interested in sponsoring the podcast? Contact us at info@francoach.net FOLLOW FRANCOACH: Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ 

The Business Growth Show
S1Ep 197 Transforming Franchising Through Authentic Video Storytelling with Trevor Rappleye

The Business Growth Show

Play Episode Listen Later Sep 5, 2024 53:18


Have you ever wondered how to effectively convey the transformative impact of franchise ownership through engaging and authentic content? This episode of Fordify LIVE! The Business Growth Show tackles that very question, featuring Trevor Rappleye, CEO of Franchise Filming. Trevor's expertise in video storytelling has been instrumental in helping franchisors close more deals by capturing the true essence of their brand and the success stories of their franchisees. Video storytelling is a powerful tool for franchises. It allows brands to connect on a deeper level with potential franchisees by showcasing real-life transformations and successes. In this episode, Ford Saeks and Trevor Rappleye discuss how authentic and emotional video content can drive franchise growth. They delve into Trevor's journey from converting VHS tapes to DVDs at the age of 13, to founding Corporate Filming and Franchise Filming, where he now helps businesses tell their stories in a compelling way. Trevor's business philosophy revolves around the power of storytelling, emotion, and authenticity. These elements are crucial in the B2B and franchise spaces but are often overlooked. Franchise Filming fills this gap by offering a unique service model that includes no hidden fees or travel costs within the U.S., quick turnaround times with finished videos delivered in just 10 days, and comprehensive video marketing services that handle everything from scheduling to filming and editing. Ford and Trevor dive into the importance of capturing franchisee emotions on location. This approach builds trust and connects with viewers on a deeper level than traditional talking head videos or green screen productions. By showcasing the genuine happiness and success of franchisees, Franchise Filming creates content that truly reflects the brand's impact. Ford and Trevor delve into the practical aspects of video production for franchises. Trevor shares insights on how his team handles the entire process, making it seamless for franchisors. From managing logistics to final editing, Franchise Filming ensures that the final product is both high-quality and delivered promptly. This efficiency allows franchises to use video storytelling as an ongoing strategy to attract and engage potential franchisees. Trevor's approach has garnered the trust of well-known brands like Empower Brands, FastSigns, and Batteries Plus. These companies have benefited from high-quality video content that enhances their franchise development, customer testimonials, and overall brand storytelling. By focusing on the human side of business, Trevor's videos reveal emotions and stories that written words simply can't capture. Anyone in the franchising industry looking to enhance their marketing efforts with authentic video storytelling will find valuable insights in this episode. You'll discover how to effectively use video to communicate your brand's story and connect with your audience on a deeper level. Watch the full episode on YouTube. Join Fordify LIVE! every Wednesday at 11 AM Central on your favorite social platforms and catch The Business Growth Show Podcast every Thursday for a weekly dose of business growth wisdom. About the Guest Trevor Rappleye is the CEO of Franchise Filming, a company specializing in creating authentic and emotional marketing videos for franchises. Trevor's entrepreneurial journey began at the age of 13, and he has since built a reputation as a master storyteller. His company offers a unique service model with no hidden fees, quick turnaround times, and comprehensive video marketing services. Trevor is passionate about capturing the true essence of brands and helping businesses connect with their audiences through compelling video content. Learn more about Franchise Filming at FranchiseFilming.com. About Ford Saeks Ford Saeks, a Business Growth Accelerator with over 20 years of experience, has redefined the formula for success, generating over a billion dollars in sales worldwide for companies ranging from start-ups to Fortune 500s. As the President and CEO of Prime Concepts Group, Inc., Ford specializes in helping businesses attract loyal and repeat customers, expand brand awareness, and ignite innovation. A tenacious and innovative powerhouse, Ford has founded over ten companies, authored five books, been awarded three U.S. patents, and received numerous industry awards. His expertise extends to AI prompt engineering, where he is renowned for training AI to craft compelling content that drives engagement and results. Ford recently showcased this expertise at the prestigious “Unleash AI for Business Summit,” discussing how ChatGPT is revolutionizing operations, marketing & sales, and the customer experience. Learn more about Ford Saeks at ProfitRichResults.com and watch his TV Show at Fordify.tv.

Franchising 101
Franchising 101 - Experts in a Niche Industry with the Power of a Parent Company with Bobby Strumlauf of Mr. Appliance - Episode 206

Franchising 101

Play Episode Listen Later Aug 15, 2024 36:52


In this episode of Franchising 101, Bobby Strumlauf, Director of Franchise Development for Mr. Appliance, shares his journey from a history teacher to a franchise development director. He discusses the unique aspects of Mr. Appliance, including its business model, advantages, and the robust support provided by its parent company, Neighborly. Bobby also highlights the ease of starting a franchise, the promising scalability options, and the pivotal role of customer service.  Listen in to hear real-life success stories and why Mr. Appliance stands out in the appliance repair industry. WANT TO KNOW MORE? Go ahead: Schedule a call with one of our franchise coaches!  https://www.francoach.net/   LINKS AND RESOURCES MENTIONED:  Mr Appliance website https://www.mrappliance.com/  Schedule a call with FranCoach https://info.francoach.net/meetings/schedule-call/connect  Franchising 101 podcast website with a library of past episodes http://franchising101.net/  Learn more about FRSTeam https://frsteam.com/  Visit Entreprenuer.com for a wealth of information for people just like you! https://www.entrepreneur.com/   Franchising News https://www.franchisingnews.net/  INTERESTED IN FRANCHISE OWNERSHIP?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it. Sign up for our email newsletter at https://www.francoach.net/  Interested in sponsoring the podcast? Contact us at info@francoach.net FOLLOW FRANCOACH: Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ 

The Business Growth Show
S1Ep193 Transforming Brands through AI and Strategic Marketing with Ingrid Schneider

The Business Growth Show

Play Episode Listen Later Aug 8, 2024 33:00


Are you looking to transform your brand and take your marketing strategy to the next level? This episode of Fordify LIVE! The Business Growth Show with Ford Saeks and special guest Ingrid Schneider dives deep into how AI and strategic marketing can revolutionize your business. Ingrid Schneider, the driving force behind Stay in Your Lane, shares her journey from being laid off to building a successful company that turns good brands into cult favorites. With a focus on AI and fractional marketing, Ingrid provides insights into how these tools can create a competitive edge in today's fast-paced business environment. She discusses how AI can be used for practical applications that drive customer experience, generate leads, and improve decision-making. Ford and Ingrid explore the evolving landscape of AI in marketing, highlighting the distinction between those who are merely fascinated by the technology, and those who focus on its practical applications. Ford and Ingrid emphasize the need to stay focused on practical applications of AI rather than getting caught up in the hype, using it to enhance customer experience and boost productivity. Businesses aiming to incorporate AI seamlessly into their marketing strategies, need to start by identifying specific areas where AI can add value, such as automating routine tasks, personalizing customer interactions, and analyzing large datasets for actionable insights. Ford and Ingrid talk about how AI tools can streamline operations, from writing better emails to conducting personality profiling for improved client interactions. Ford and Ingrid explore the challenges and opportunities presented by AI's rapid advancement. Ingrid shares real-world examples of how her team leverages AI for franchise development, streamlining the sales process and making it more efficient and effective. By embracing AI, businesses can enhance their operations and remain competitive in an evolving marketplace. Ingrid delves into the cultural aspects of running a business, particularly the importance of diversity, equity, and inclusion (DEI). She shares her philosophy on fostering a positive work environment where employees can thrive, emphasizing that a good company culture ultimately leads to better business outcomes. Ingrid highlights how inclusive practices not only create a more supportive and engaging workplace but also drive innovation and growth. By valuing diverse perspectives and promoting equity, businesses can build stronger, more resilient teams that are better equipped to navigate challenges and seize opportunities. Ford emphasizes the significance of consistency in brand strategy. He agrees with Ingrid that maintaining brand standards and delivering a consistent customer experience are crucial for building a loyal customer base. This approach not only strengthens a brand's identity but also helps businesses differentiate themselves in a crowded market. Together, their insights offer valuable guidance for companies aiming to enhance their cultural and brand strategies through AI and strategic marketing. Watch the full episode on YouTube. Don't miss out on this episode of Fordify LIVE! packed with valuable insights and strategies that can help you elevate your brand and marketing efforts. Tune in live on your favorite social platforms every Wednesday at 11 AM Central and catch The Business Growth Show Podcast every Thursday for a weekly dose of business growth wisdom. Stay ahead of the curve and make the most of AI and strategic marketing in your business journey. About Ingrid Schneider Ingrid is the Founder and CEO of Stay in Your Lane, a cornerstone in the company's three verticals: Fractional Roles, Brain Trust, and Training and Education. With her extensive expertise, Ingrid is dedicated to transforming good brands into iconic CULT brands. She is hands-on and committed to ensuring the Stay in Your Lane team is well taken care of. She founded Stay in Your Lane after recognizing a significant gap in the franchise space, where brands needed comprehensive support. Her vision was to build a team that could bolster leadership teams to achieve their next phase of growth, focusing on areas like Branding, Operations, Marketing, Franchise Development, and DEI. Believing firmly in a "People First" approach, Ingrid leads Stay in Your Lane with this principle at the forefront of all activities. She lives in the Rockies, is moderately obsessed with her dog Beatrice, enjoys crafting charcuterie boards, and has a supportive partner who prefers to stay off social media. Learn more about Ingrid and Stay In Your Lane at StayInYourLaneCo.com. About Ford Saeks Ford, a Business Growth Accelerator with over 20 years of experience, has redefined the formula for success, generating over a billion dollars in sales worldwide for companies ranging from start-ups to Fortune 500s. As the President and CEO of Prime Concepts Group, Inc., Ford specializes in helping businesses attract loyal and repeat customers, expand brand awareness, and ignite innovation. A tenacious and innovative powerhouse, Ford has founded over ten companies, authored five books, been awarded three U.S. patents, and received numerous industry awards. His expertise extends to AI prompt engineering, where he is renowned for training AI to craft compelling content that drives engagement and results. Ford recently showcased this expertise at the prestigious “Unleash AI for Business Summit,” discussing how ChatGPT is revolutionizing operations, marketing, sales, and the customer experience. Learn more about Ford Saeks at ProfitRichResults.com and watch his TV Show at Fordify.tv.

Eye On Franchising
User Friendly Dumpster Rental Business That's EZ

Eye On Franchising

Play Episode Listen Later Jul 26, 2024 33:40


Brian Johnson, VP of Franchise Development of Dumpster Dudez, discusses the organic advertising benefits of having branded bins in a market. He explains the process of dumpster rental services. Unlike junk hauling, where a team removes junk directly, dumpster rental involves dropping off a bin at a client's location, such as a house undergoing roofing, remodeling, or restoration. Brian discusses the implementation of data science to accelerate business growth for new franchisees, aiming to achieve rapid development within the first one to two years. As well as discusses a strategic approach in franchising that focuses on transparency and mindset. Don't forget to like, comment, and subscribe to stay updated with our latest episodes. Hit the bell icon to get notifications every time we upload a new podcast!*This video is sponsored by SEOSambaCheck out the video podcast on my Youtube channel and don't forget to like and subscribe!Link to Free Assessment: https://www.zorakle.net/assessment/welcome/ionfranchisingLink to Website: eyeonfranchising.comLink to Youtube: https://youtu.be/dKCZSRm6gZc?si=D48EANvqhSpyqsEd

Passive Income Pilots
#64 - Shark Tank Pilot Episode: Nick Friedman's College Hunks Hauling Junk

Passive Income Pilots

Play Episode Listen Later Jun 18, 2024 39:39


Welcome back to another episode of Passive Income Pilots! In this episode, Tait Duryea and Ryan Gibson sit down with Nick Friedman, co-founder of College Hunks Hauling Junk, who appeared on the pilot episode of Shark Tank. Nick shares his journey from starting a small moving and junk removal business in college to building a multi-million dollar franchise. Tune in to learn about the franchising process, the challenges and successes Nick faced, and valuable insights for aspiring franchise owners. Whether you're interested in franchising or simply looking for inspiring entrepreneurial stories, this episode is packed with valuable information.Timestamped Show Notes(00:00) - Welcome and introduction to guest Nick Friedman, co-founder of College Hunks Hauling Junk.(01:21) - Overview of Nick's achievements and his appearance on the pilot episode of Shark Tank.(02:35) - Nick discusses the origins of College Hunks Hauling Junk and the catchy company name.(03:49) - Nick's Shark Tank experience and the unique pitch of College Foxes Packing Boxes.(05:32) - Reflecting on turning down Robert Herjavec's offer and the long-term impact of Shark Tank.(06:19) - Importance of resilience, vision, and mentors in Nick's entrepreneurial journey.(08:15) - Transitioning from self-employed to owning a business and creating scalable systems.(11:51) - Hiring the right people and developing a strong company culture.(14:09) - Embracing failure as a learning opportunity and promoting resilience.(16:05) - Advice for parents fostering an entrepreneurial mindset in children.(18:36) - The challenges of entrepreneurship and the importance of persistence.(20:29) - How pilots can get involved in franchising and the semi-passive nature of franchise ownership.(22:53) - Basic explanation of how franchises work and the responsibilities involved.(24:57) - Success rates of franchising versus starting an independent business.(26:21) - Introduction to FranShares for passive investment in franchises.(28:34) - Recommended resources for learning about franchising, including the IFA.(29:09) - Fun anecdotes from Nick's junk hauling experiences.(31:53) - The importance of a catchy brand name and effective marketing.(33:39) - Unpopular opinions about entrepreneurship and the importance of purpose.(35:16) - Future industry trends and the potential impact of artificial intelligence.(36:52) - Qualities needed for successful franchise ownership and importance of human dynamics.(38:53) - Closing remarks and thanks to Nick Friedman.Referenced MaterialsFranShares.comCollege Hunks Hauling Junk FranchisePurple Cow by Seth Godin---You've found the number one resource for financial education for aviators! Please consider leaving a rating and sharing this podcast with your colleagues in the aviation community, as it can serve as a valuable resource for all those involved in the industry.Remember to subscribe for more insights at PassiveIncomePilots.com!Join our growing community on FacebookCheck us out on Instagram @PassiveIncomePilotsFollow us on X @IncomePilotsGet our updates on LinkedInHave questions or want to discuss this episode? Contact us at ask@passiveincomepilots.com See you on the next one!Legal DisclaimerThe content of this podcast is provided solely for educational and informational purposes. The views and opinions expressed are those of the hosts, Tait Duryea and Ryan Gibson, and do not reflect those of any organization they are associated with, including Turbine Capital or Spartan Investment Group.The opinions of our guests are their own and should not be construed as financial advice. This podcast does not offer tax, legal, or investment advice. Listeners are advised to consult with their own legal or financial counsel and to conduct their own due diligence before making any financial decisions.

Franchising 101
Franchising 101 - Untapped Opportunities in the Niche World of Hydraulic Hose Business featuring Pirtek - Episode 194

Franchising 101

Play Episode Listen Later May 23, 2024 33:20


This episode of Franchising 101 is a conversation with John Dobelbower about Pirtek, a hydraulic and industrial hose replacement and maintenance business. Listen in as John, the Vice President of Franchise Development at Pirtek, offers a glimpse into a niche industry and the company's background, market size, and growth opportunities. The discussion also covers Pirtek's unique value propositions, opportunities for franchise growth, and the lack of competition in the industry making Pirtek a mature and dominant player in the market. WANT TO KNOW MORE? Go ahead: Schedule a call with one of our franchise coaches!  LINKS AND RESOURCES MENTIONED:  Pirtek Franchise website https://pirtekusafranchise.com/  Schedule a call with FranCoach https://info.francoach.net/meetings/schedule-call/connect  Franchising 101 podcast website with a library of past episodes http://franchising101.net/  Learn more about FRSTeam https://frsteam.com/  Visit Entreprenuer.com for a wealth of information for people just like you! https://www.entrepreneur.com/   Franchising News https://www.franchisingnews.net/  INTERESTED IN FRANCHISE OWNERSHIP?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it. Sign up for our email newsletter at https://www.francoach.net/  Interested in sponsoring the podcast? Contact us at info@francoach.net FOLLOW FRANCOACH: Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ 

Eye On Franchising
Jen Chaney's Franchise Formula at Right at Home

Eye On Franchising

Play Episode Listen Later Apr 12, 2024 30:18


Welcome back to Eye on Franchising where you learn how to become your own boss! Today's guest is Jen Chaney, VP of Franchise Development of Right at Home. Right at Home is in-home care and assistance for seniors with disabilities. Jen talks about what happens when you become a franchisee. She goes over the investment and training that goes into becoming a franchisee and also the qualities that Right at Home looks for in their franchisees. Check out the video podcast on my Youtube channel and don't forget to like and subscribe!*This video is sponsored by SEOSamba and Leap Brands.Link to Website: eyeonfranchising.comLink to Youtube: https://youtu.be/dKCZSRm6gZc?si=D48EANvqhSpyqsEd

Franchising 101
Franchising 101 - Building Success and Community with IV Nutrition - Episode 187

Franchising 101

Play Episode Listen Later Apr 4, 2024 30:57


In this episode of Franchising 101, Tim Parmeter sits down with Jordan Reed, the Director of Franchise Development for IV Nutrition, to discuss the franchise's services, target customers, business model, support for franchisees, and growth opportunities. IV Nutrition provides IV therapy and additional services like wellness panels, intramuscular shots, and peptide injections. Franchisees do not need a medical background as MDs oversee locations, allowing for semi-absentee ownership. The conversation also highlights the shared resources, mobile services, marketing strategies, opportunities for multi-unit ownership, and the close-knit community within IV Nutrition. WANT TO KNOW MORE? Go ahead: Schedule a call with one of our franchise coaches!  LINKS AND RESOURCES MENTIONED:  IV Nutrition website https://ivnutrition.com/  Schedule a call with FranCoach https://info.francoach.net/meetings/schedule-call/connect  Franchising 101 podcast website with a library of past episodes http://franchising101.net/  Learn more about Conserva Irrigation https://www.conservairrigation.com/ Visit Entreprenuer.com for a wealth of information for people just like you! https://www.entrepreneur.com/   Franchising News https://www.franchisingnews.net/  INTERESTED IN FRANCHISE OWNERSHIP?  Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it. Sign up for our email newsletter at https://www.francoach.net/  Interested in sponsoring the podcast? Contact us at info@francoach.net FOLLOW FRANCOACH: Instagram @yourfrancoach https://www.instagram.com/yourfrancoach/ and @franchising101podcast https://www.instagram.com/franchising101podcast/  Twitter: @FranCoach4U https://twitter.com/FranCoach4U  Facebook: https://www.facebook.com/francoach4u/  YouTube: https://www.youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ 

Franchising 101
Franchising 101 - Scaling New Heights with Superior Fence and Rail: The Makings of Franchise Success - Episode 180

Franchising 101

Play Episode Listen Later Feb 15, 2024 44:18


In this episode of Franchising 101, Tim Parmeter interviews Zach Peyton, Brand President, and Pete Trexler, the Director of Franchise Development of Superior Fence and Rail, a home service franchise that provides fencing solutions to homeowners and businesses. They discuss the unique aspects of their franchise model, the type of franchisees they typically look for, and the commitment required for success. They also emphasize the importance of their customer-focused approach and the benefits they've experienced since being part of the Empower Brands network. If you're interested in learning more about the potential growth opportunities within the home service industry, especially for franchisees, tune in now!  Episode Highlights:  About Superior Fence and Rail, services, and business model Franchise details and expectations of franchise owners Initial business resources and size The importance of marketing strategy and support mechanisms The owner's role and day-to-day  What sets Superior Fence and Rail a part and the benefits of a large parent company   Want to know more? Go ahead: Schedule a call with one of our franchise coaches! Links and resources mentioned in this episode:  Schedule a call https://meetings.hubspot.com/tim17  Franchising 101 podcast website with a library of past episodes http://franchising101.net/  Superior Fence & Rail website https://www.superiorfenceandrail.com/  Reshift Media's Brand Amplifier https://www.brandamplifier.io/  Visit Entreprenuer.com for a wealth of information for people just like you! https://www.entrepreneur.com/   NEW Franchising News site https://www.franchisingnews.net/  Interested in franchise ownership? Schedule a call with one of our coaches today! FranCoach is connected with over 500 franchises and we walk you through the process of finding the perfect franchise for you. Our services are always free and we commit ourselves to helping you find your better tomorrow. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds and it really makes a difference in getting our message out to more people who can use it. Sign up for our email newsletter at FranCoach.net Interested in sponsoring the podcast? Contact us at info@francoach.net Follow FranCoach: Twitter: twitter.com/FranCoach4U Facebook: facebook.com/francoach4u/ YouTube: youtube.com/channel/UC1GtG31hWoecEONdScIJOsQ