Marketing Matters

Follow Marketing Matters
Share on
Copy link to clipboard

Marketing Matters with Rich Harshaw is a Marketing podcast for Professional Home Remodelers

Qualified Remodeler Sola Brands


    • May 20, 2025 LATEST EPISODE
    • every other week NEW EPISODES
    • 37m AVG DURATION
    • 54 EPISODES


    Search for episodes from Marketing Matters with a specific topic:

    Latest episodes from Marketing Matters

    Great People Are 50 Times Better Than Good People - Josh Coffey

    Play Episode Listen Later May 20, 2025 41:09


    Rich Harshaw talks with Josh Coffey, COO of Lifetime Home Remodeling out of Denver Colorado. Watch this episode on Youtube here!

    Extreme Discipline in Marketing, Sales, & Production (Chris Hermes)

    Play Episode Listen Later May 6, 2025 43:22


    Rich Harshaw, from Level 10 Contractor, talks with Chris Hermes from USA Showers about Discipline. Get your $95 ticket for FAST Remodeler Live '25, when you click here!

    TV Strategies, Unique Selling Propositions, & Storytelling (Ger Ronan)

    Play Episode Listen Later Apr 22, 2025 49:43


    If you love geeking out on marketing - this is a great episode for you! Rich talks with Ger Ronan from Yankee Home about all things marketing.  They cover many marketing greats like Dan Kennedy, Jay Abraham, Rosser Reeves, Claude Hopkins and more! Register for FAST Remodeler Live $95 ticket here  

    The Future of Everything in Home Improvement (Paul Burleson)

    Play Episode Listen Later Apr 8, 2025 38:13


    Rich talks with 'the Michaelangelo of Home Improvement' - Paul Burleson!

    Dustin Rhodes - Dumb Tax: Find Your Why For Hiring

    Play Episode Listen Later Mar 25, 2025 41:58


    Rich talks with Dustin Rhoades about his book "Dumb Tax: Find Your Why For Hiring"

    Keeping Your Sales Team Fed With Lots of Qualified Leads (Eric Peschke with Zintex Remodeling)

    Play Episode Listen Later Mar 11, 2025 34:53


    Rich Harshaw talks with Eric Peschke with Zintex Remodeling

    Marketing My Way to $158M (Jeff Gear from TSR Concrete Coatings)

    Play Episode Listen Later Feb 25, 2025 43:47


    Rich Harshaw from Level 10 Contractor, talks with Jeff Gear from TSR Concrete Coatings about marketing and aquisitions!

    From $30M to $1.5B in 10 Years - Great Day Home Improvements

    Play Episode Listen Later Jan 28, 2025 47:10


    Rich talks with Michael Hoy and Ed Weinfurtner from Great Day home Improvements.   Watch this episode on Youtube here!

    Why You Should Attend "Top 500 Live" in Vegas Later This Month

    Play Episode Listen Later Oct 1, 2024 23:22


    Click here to Register now for Top500live! 

    How To Generate 100+ Organic Leads a Month From Your SEO

    Play Episode Listen Later Sep 17, 2024 31:48


    Rich Harshaw from Level 10 Contractor Shows you how you can get 100 leads a month from SEO on your companies Website! How is YOUR company website doing?  Schedule a free audit here: level10audit.com

    8 Keys to Sales Leadership - And Any Leadership!

    Play Episode Listen Later Sep 3, 2024 45:42


    Frequency & Consistency In Marketing: The Wall Drug Story

    Play Episode Listen Later Jan 23, 2024 19:26


    In today's episode, Level 10 Contractor CEO Rich Harshaw tells a story about a marketing masterpiece he discovered years ago on a family road trip, literally in the middle of nowhere: Wall Drug. Besides enticing travelers with an 80-foot tall dinosaurs and 5-cent cups of coffee, this truck-stop-turned-tourist-trap dug deep into their marketing bag and posted 150+ billboards stretching out for dozens of miles along the freeway. The results are staggering, and the principles—frequency and consistency—are worth analyzing. Join Rich as he shows you how you can “Wall Drug” your audience, too!

    Now Is The Time To Invest In Your Marketing

    Play Episode Listen Later Jan 9, 2024 18:22


    Rich Harshaw from Level 10 Contractor walks you through finding your most important number - to help you invest in your marketing for 2024.

    It's Time To Start Working Hard For Your Leads

    Play Episode Listen Later Oct 31, 2023 26:47


    Rich Harshaw from Level 10 Contractor shares about a conversation with a client who is working much harder for their leads in 2023. So should you.

    Brad Yoho: 4 Things Everyone Gets Wrong About DISC Profiling

    Play Episode Listen Later Oct 17, 2023 46:29


    Rich Harshaw chats with Brad Yoho from Yoho Associates about the DISC profile in your business.

    10 Tech Stack Solutions You Need NOW! (With Briana Heatherington)

    Play Episode Listen Later Oct 3, 2023 51:26


    Rich talks with Briana Hetherington from AltruisticAdvisory.com about your tech stack! Briana on Linkedin Email Briana at AltruisticAdvisory.com

    How To Squeeze 20% More Sales Out of Your Existing Leads

    Play Episode Listen Later Sep 19, 2023 61:24


    Rich Harshaw from Level 10 Contractor talks about getting more sales from the leads you already have!

    How To Project Credibility For Both Yourself and Your Business

    Play Episode Listen Later Sep 5, 2023 37:12


    Rich Harshaw from Level 10 Contractor gives you 5 ways to project credibility to your prospects, including writing a book, podcasting - and 3 more!

    Lessons From Tesla: Innovating Your Remodeling Company

    Play Episode Listen Later Aug 22, 2023 38:18


    Rich Talks about the Innovation of Tesla - and how to innovate your own Remodeling Company

    The Marketing Equation: Interrupt, Engage, Educate, Offer

    Play Episode Listen Later Aug 8, 2023 37:51


    Rich Harshaw from Level 10 Contractor talks about the Marketing Equation - how to encorporate it into your advertising

    Story Selling: What It Is & How To Do It

    Play Episode Listen Later Jul 25, 2023 35:36


    On this Episode of Marketing Matters, Rich Harshaw explains how you can tell your businesses story - and use it in your marketing!

    How To Get Repeat & Referral Business To 50%, At Scale

    Play Episode Listen Later Jul 11, 2023 21:42


    Rich coaches you on how to get more referrals for your business

    Tony Hoty – Fill The Plane: Hidden Opportunities Lurking In Your Call Center

    Play Episode Listen Later Jun 6, 2023 37:05


    Rich Harshaw talks with Tony Hoty of Window and Bath Depot of Cleveland, and Tony Hoty Training and Consulting

    Why SEO Never Works – 5 Biggest Mistakes & How To Avoid Them

    Play Episode Listen Later May 23, 2023 30:22


    Rich Harshaw from Level 10 Contractor Gives you five ways to Make sure your SEO actually works on your website

    It's Time To Talk About OTT (Streaming TV Ads)

    Play Episode Listen Later May 9, 2023 28:11


    Rich Harshaw from Level 10 Contractor Talks about the Benefits and Drawbacks of Buying OTT (streaming TV Ads) in your marketing

    How To Use Financing As A Marketing Weapon

    Play Episode Listen Later Apr 25, 2023 13:18


    Rich talks about Using Financing in your marketing - using it early and using it right.

    Dawn Dewey - Testing, Investing, & Resting

    Play Episode Listen Later Apr 11, 2023 43:11


    Rich Harshaw Talks with Dawn Dewey from DreamStyle Remodeling!

    How To Create Compelling Blogs That Impress Both Google and Prospects

    Play Episode Listen Later Mar 28, 2023 38:11


    Today Rich Talks about Writing Blog Posts on your website that excite Google AND Humans!

    Nick Hutcherson – How Earning An MBA During The Pandemic Helped My Business

    Play Episode Listen Later Mar 14, 2023 48:52


    Rich Talks with Nick Hutcherson from Hutcherson Construction about Getting an MBA - and what differences that has made in their business.

    Direct Mail: Believe It Or Not, It's Still Worthwhile

    Play Episode Listen Later Feb 28, 2023 30:21


    Rich Harshaw goes over 5 Different ways you can use Direct Mail to keep in contact with your customers and prospects.

    Five Digital Marketing Tools You Should Be Using Right Now

    Play Episode Listen Later Feb 14, 2023 25:59


    Rich Harshaw from Level 10 Contractor Gives you 5 digital tools you need in your business right now.

    Guerilla Marketing: High-Impact, Low-Budget Marketing Tactics

    Play Episode Listen Later Jan 31, 2023 42:11


    Rich Harshaw from Level 10 Contractor shares guerilla marketing tactics for when you want to spend more brain power and not as much cash for your advertising.

    Chase Shugarman – From Zero to $14M in 3 Years

    Play Episode Listen Later Jan 17, 2023 42:54


    On this Marketing Matters Episode, Rich talks with Chase Shugarman from Shugarman's Bath in San Diego California.

    How To Execute A Brand Ambassador Program

    Play Episode Listen Later Jan 3, 2023 39:10


    Rich Harshaw from Level 10 Contractor talks about how to implement a Brand Ambassador Program to increase your business in 2023!

    Get More Referrals In 2023

    Play Episode Listen Later Dec 6, 2022 11:53


    On this Episode of Marketing Matters, Rich Harshaw, from Level 10 Contractor, gives you real world advice on getting better referrals for your business.

    Intro To Branding, Part 3: Tactical Strategies For Brand Building

    Play Episode Listen Later Nov 15, 2022 40:45


    Rich Harshaw, from Level 10 Contractor, wraps up his 3 part series on Branding - and how to build your companies brand with Television and Radio.

    Branding For Remodelers, Part 2 of 3: Finding Your Brand Story

    Play Episode Listen Later Nov 1, 2022 43:53


    Rich Harshaw from Level 10 Contractor, continues this series on Building your Brand as a contractor...How do you create and share your Brand Story? RESOURCES: The 5 Pillars of Identity Identity Points for Contractors

    Branding For Remodelers, Part 1 of 3: Why Branding Matters

    Play Episode Listen Later Oct 18, 2022 31:26


    Rich Harshaw from Level 10 Contractor shares in this episode why branding matters to your company.

    Patrick Fingles Interview: Why Brands Matters, And How To Build Yours

    Play Episode Listen Later Oct 4, 2022 54:39


    Rich Harshaw chats with Patrick Fingles of Nu Look Home Designs about going beyond canvasing and building your brand in the marketplace.  

    Holiday Marketing Ideas

    Play Episode Listen Later Sep 20, 2022 24:08


    On this episode of the Marketing Matters for Remodeling Pros Podcast, Rich Harshaw talks The Holidays... how do you keep crews busy through the 'traditionally slow' winter months?   Check out our NEW Podcast Highlighting Qualified Remodeler Magazine's Top 500 Remodelers! Click here to listen!

    How To Integrate Text Messaging Into Your Marketing

    Play Episode Listen Later Sep 6, 2022 52:04


    Rich Harshaw Talks with Jason Dolan from Hatch - the Text messaging Solution to keep you in contact with your prospects and clients!

    Home Show Strategies: Double Your Leads This Fall

    Play Episode Listen Later Aug 23, 2022 46:12


    On this episode of the Marketing Matters for Remodeling Pros Podcast, Rich Harshaw talks about how to make the most out of your Homeshow experience this fall!

    9 Pieces of Marketing Advice For Remodelers Under $1M

    Play Episode Listen Later Aug 9, 2022 33:44


    On This Episode of 'Marketing Matters', Rich goes over 9 tips for Remodelers who are just starting out in their business.

    Brian Elias Interview: Stop Working, Start Thinking!

    Play Episode Listen Later Jul 26, 2022 49:43


    Rich Harshaw Interview Brian Elias formerly of 1-800-Hansons, currently with Refloor, about Marketing, Leads and much more.

    Comprehensive Marketing Strategy

    Play Episode Listen Later Jul 12, 2022 45:29


    Rich gives you a comprehensive marketing plan for your business!

    Generating Organic Leads from Social Media

    Play Episode Listen Later Jun 28, 2022 30:02


    On This Marketing Matters Episode, Rich Harshaw talks about using Social Media (like Facebook) to grow your customer list.

    Know Your Numbers, Create Accountability – Briana Heatherington – Bathroom Pros New Jersey

    Play Episode Listen Later Jun 14, 2022 35:40


    On this episode of Marketing Matters, Rich Harshaw interviews Briana Heatherington from Bathroom Pros New Jersey!

    Facebook Advertising

    Play Episode Listen Later May 31, 2022 33:22


    Today, Rich Harshaw talks about why Facebook is a great investment of your marketing dollars!

    advertising marketing matters qualified remodeler
    Winning The SEO War Once And For All

    Play Episode Listen Later May 17, 2022 42:05


    Rich Harshaw Talks about Winning the SEO battle with your companies Website!

    Building A Website With Beauty And Great Bones

    Play Episode Listen Later May 3, 2022 39:00


    Rich talks about the importance of your website - and gives several suggestions you can make to improve it!

    004: The Trust Pyramid

    Play Episode Listen Later Apr 19, 2022 30:11


    Rich shares about how to build trust with your potential clients - so you don't have to hard sell them while meeting in their home. Resources: Check out the TRUST PYRAMID here

    Claim Marketing Matters

    In order to claim this podcast we'll send an email to with a verification link. Simply click the link and you will be able to edit tags, request a refresh, and other features to take control of your podcast page!

    Claim Cancel