Podcasts about storyselling

This week, Jason is joined by designer, entrepreneur, former Goldman Sachs executive, and social media powerhouse, Galey Alix, for a conversation about reinvention, resilience, and what happens when you bet on yourself before anyone else does.Before becoming one of the most recognizable names in home design, Galey spent 13 years at Goldman Sachs, where she rose from a $27,000-a-year call center role to becoming one of the firm's top-performing sales executives — eventually generating billions for the company and earning seven figures along the way. She opens up about the mindset, competitiveness, and “story selling” techniques that helped her succeed in one of the most intense corporate environments in the world.But behind the career success, Galey was privately struggling. She shares the deeply personal story of losing her fiancé just weeks before their wedding after opening up about her battle with an eating disorder — a moment that sent her into one of the darkest periods of her life. What followed unexpectedly changed everything.While stepping away from social media to focus on healing, Galey's home renovation videos quietly began going viral online. What started as decorating projects for fun soon exploded into a completely new career path — eventually leading to millions of followers, major brand partnerships, product lines carried nationwide, and her own television show, Home in a Heartbeat.Galey breaks down the business behind her success — from how she built a massive social media platform through “story selling” and emotional content, to why she believes creators today should focus more on digital platforms than traditional television. She also explains the financial realities of entrepreneurship, including the “Double Tarzan” strategy she used to transition out of corporate America while minimizing risk.Jason and Galey also dive into the economics of the design industry, how she approaches ROI in home renovations, why most designers structure their businesses incorrectly, and the surprising financial systems she uses to protect both herself and her clients.Beyond business, Galey opens up about perfectionism, burnout, anxiety, relationships, identity, and the pressure of constantly needing to achieve at the highest level. She shares why vulnerability ultimately became her greatest strength — both personally and professionally.From Wall Street to home design, and from heartbreak to building a multi-platform empire, Galey reveals what it really takes to reinvent yourself while staying relentlessly authentic along the way.Galey reveals all this and so much more in another episode you can't afford to miss!Subscribe to the Trading Secrets podcast!Host: Jason Tartick Co-Host: David Arduin Audio: John Gurney Video: Marc Colcer Guest: Galey AlixWealthfrontWealthfront's high-yield cash account: https://www.wealthfront.com/tradingsecrets.This experience may not be representative of other Wealthfront clients, and there is no guarantee of future performance or success. Experiences will vary. Jason Tartick receives cash compensation from Wealthfront Brokerage for paid endorsement in his podcast, creating a conflict of interest. The Cash Account, which is not a deposit account, is offered by Wealthfront Brokerage LLC, member FINRA/SIPC.  Wealthfront Brokerage is not a bank. The base APY is 3.30% on cash deposits as of January 30, 2026, is representative, subject to change, and requires no minimum. If eligible for the overall boosted rate of 4.05% offered in connection with this promo, your boosted rate is also subject to change if the base rate decreases during the 3 month promo period. Additional terms and conditions apply, which can be found on wealthfront.com/tradingsecrets.  Funds in the Cash Account are swept to program banks, where it earns the variable APY. Same-day withdrawal or instant payment transfers may be limited by destination institutions, daily transaction caps, and by participating entities such as Wells Fargo, the RTP® Network, and FedNow® Service. New Cash Account deposits are subject to a 2-4 day holding period before becoming available for transfer. Investment advisory services are provided by Wealthfront Advisers LLC, an SEC-registered investment adviser. Securities investments: not bank deposits, bank-guaranteed or FDIC-insured, and may lose value.

Welcome back to week two of the True Transformation Summit! In the spirit of my new book, we are diving into what it takes to cause REAL, lasting transformation. → Join the True Transformation Insider Circle (it's free) -------

Lange habe ich diese Episode vor mir hergeschoben. Ich musste den Über-uns-Bereich auf unserer Website neu schreiben – nach Uwes Tod. In dieser Folge lese ich dir den neuen Text vor: wie Uwe von Grafenstein und ich uns 2019 getroffen haben, was wir mit Geschichten, die verkaufen aufgebaut haben, was Uwe ausgemacht hat – und wie es jetzt weitergeht. Ohne Drumherum, ohne glatten Übergang. So, wie es ist. Wenn du Uwe gekannt hast, sei es auf einem Event, im Workshop oder als Mandant: Diese Folge ist auch für dich. Nimm dir die Zeit.

Buch zur Methode: Geschichten, die verkaufen - Kunden gewinnen mit der GDV-Methode. Ohne Druck. Ohne Kaltakquise. Ohne Tricks: https://www.geschichtendieverkaufen.de/geschichten-die-verkaufen-buch Du hast ein gutes Angebot. Du hast Erfahrung. Du hast Referenzen. Und trotzdem kommt es immer wieder vor, dass die Richtigen bei dir nicht durchkommen — dass dein Marketing sich jeden Monat wie ein Neustart anfühlt, dass Verkaufsgespräche zu viel Energie kosten, dass deine Positionierung sich in Worten gut liest, aber im Markt nicht trägt. In den meisten Fällen liegt das nicht an deinem Angebot. Es liegt an einer einzigen Geschichte, die unter deinem Geschäft fehlt: deiner Ursprungsgeschichte. In dieser Folge zeige ich dir, warum die Ursprungsgeschichte der erste und wichtigste Baustein der GDV-Methode ist — und warum sie nichts mit einem „Über mich"-Text zu tun hat. Du erfährst, was sich konkret in deinem Geschäft verschiebt, sobald sie klar ist: deine Positionierung wird schärfer, dein Marketing wird kumulativ, deine Verkaufsgespräche werden leichter, und dein Wachstum hängt nicht mehr an Lautstärke, sondern an Klarheit. Ich erzähle dir meine eigene Ursprungsgeschichte aus der Zeit als Automobilkaufmann bei BMW — und den Moment, in dem ich verstanden habe, dass Verkaufen nicht Überzeugen ist, sondern Verbindung. Du bekommst ein zweites Beispiel aus meiner Praxis als Berater, das zeigt, wie ein fachlich starker Unternehmer durch eine einzige geöffnete Geschichte aus dem Vergleich herausgekommen ist. Und am Ende der Folge hast du ein konkretes Gerüst aus fünf Bausteinen, mit dem du deine eigene Geschichte für dich selbst aufstellen kannst. Diese Folge ist für Unternehmer, Selbstständige und Führungskräfte, die nicht lauter werden wollen, sondern klarer.

* Listen on Spotify* Listen on Apple* Listen on Youtube* Listen on Pocketcasts* Book Launch checklist: https://BookHip.com/BDSWRRT* Millionaire Author Mastermind Facebook group: https://www.facebook.com/groups/millionaireauthormastermind/* http://hapitalist.com/* https://www.kickstarter.com/projects/leesavino/sold-to-the-berserkers* In this episode of The Six Figure Author Experiment, Russell and Lee dive deep into the art and business of adapting a novel into a comic, using Lee's Sold to the Berserkers as a case study. What starts as a conversation about a spicy, emotionally charged romance quickly evolves into a masterclass on translation between mediums, visual storytelling, and creative strategy.Russell breaks down one of the most important concepts in comics: the “gutter”. The space between panels where the reader's brain fills in the action, effectively turning still images into a movie. This becomes the central lens for the entire discussion. Adapting a book is not about copying scenes. It's about choosing the keyframes that allow the audience to imagine everything else.Lee reflects on the emotional core of her original work, particularly how romance functions as emotional catharsis and psychological processing, especially for readers navigating fear, vulnerability, and desire. The conversation expands into why romance is often misunderstood, despite being one of the most emotionally impactful genres.On the business side, the episode offers a surprisingly tactical breakdown of how authors can approach comics as a multi-format asset strategy. From Kickstarter campaigns to special edition illustrated books, art prints, and multiple cover variants, Russell outlines how one creative project can be leveraged across multiple products to maximize return on investment.The result is both philosophical and practical: a reminder that adapting your work isn't about preservation. It's about reinvention, understanding what each medium does best, and building a creative ecosystem where your story can thrive in multiple forms.Topics Covered:* The origin of Sold to the Berserkers and its rapid, emotionally driven creation* Why romance readers crave catharsis: transforming fear into emotionally satisfying outcomes* The role of “non-con reluctance fantasy” and why it resonates with certain audiences* Adapting older work for modern audiences and shifting cultural contexts* The challenge of translating internal, emotional prose into visual storytelling* Why some scenes work in books but fail visually in comics* The importance of tone adjustment and softening elements for new mediums* Understanding audience differences between romance readers and comic fans* The concept of the “gutter” in comics and why it's the key to storytelling* How comics rely on readers to mentally fill in action between panels* Keyframes vs. exposition: choosing the right moments to depict visually* Why comics are about triggering imagination, not showing everything* Common mistakes authors make when adapting books into comics* Why comics and novels require fundamentally different storytelling approaches* The limitations of comics: less space for interiority and deep philosophical dialogue* The strengths of comics: action, visuals, symbolism, and emotional immediacy* Why adaptation should be treated as a new creative work, not a direct translation* Examples of adapting comics back into novels and expanding interiority* The importance of understanding what each medium does best* Recommendation: Understanding Comics by Scott McCloud as a foundational resource* Emotional storytelling vs. informational storytelling and why emotion drives engagement* Romance as “emotional labor processing” and its cultural undervaluation* How stories help process fear, anger, and emotional complexity* Why readers must “slow down” when reading comics compared to prose* The interplay between words and images in effective comic storytelling* Practical structure: typical comic length (20–32 pages) and panel breakdowns* The concept of splash pages and how they impact pacing and visual storytelling* Building a multi-product strategy: comic + illustrated book + art prints* Reusing art across formats to maximize ROI* Cover strategies: multiple variants, NSFW vs SFW versions, premium editions* Budget realities: comic production costs and working with artists* Using Kickstarter to fund comic projects and validate demand* Leveraging communities and networks to find collaborators* The importance of “who you know” in creative production pipelines* Creating special edition books with integrated illustrations* Stretch goals and expanding visual content post-launch* Using one creative project to generate multiple income streams* Final takeaway: don't translate your book—reimagine it for the medium you're in This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.sixfigureauthorexperiment.com

COACHcast | Lições reais de carreira e liderançaNeste episódio do COACHcast, converso com Cláudio Diogo, referência nacional em marketing, vendas, liderança comercial e pioneiro do conceito de Storyselling no Brasil.Com uma trajetória sólida como administrador, professor, consultor e conferencista, Cláudio já impactou mais de um milhão de profissionais em mais de dois mil seminários realizados pelo Brasil, Europa e América Latina.Ao longo da conversa, exploramos um tema cada vez mais essencial para líderes, vendedores e empresas:

Unser neues Buch "GESCHICHTEN DIE VERKAUFEN: Kunden gewinnen mit der GDV-Methode": https://www.geschichtendieverkaufen.de/geschichten-die-verkaufen-buch Viele Unternehmer investieren in Marketing, Content und Reichweite und wundern sich trotzdem, warum die Ergebnisse ausbleiben. Die Anfragen passen nicht, Gespräche ziehen sich und am Ende landet alles wieder beim Preis. In dieser Episode zeige ich dir, warum das eigentliche Problem nicht im Marketing liegt, sondern in fehlender Klarheit. Du erfährst, warum der Kunde nicht beim Angebot entscheidet, sondern viel früher. Du verstehst, was es wirklich bedeutet, vom Kunden „verstanden“ zu werden. Und du lernst die Struktur kennen, mit der du genau diese Klarheit aufbauen kannst. Ich nehme dich mit in reale Situationen aus Workshops und Strategiegesprächen und zeige dir, was sich verändert, sobald Unternehmen ihre Ursprungsgeschichte, Kundengeschichte und Zukunftsgeschichte sauber herausarbeiten. Wenn du aktuell das Gefühl hast, dass dein Marketing nicht die Wirkung erzielt, die es sollte, dann ist diese Folge für dich.

Willkommen zur nächsten Folge von "Damit's bei dir Klick macht", dem True Online Marketing Podcast von Hanseranking! Abonniere jetzt und verpasse keine Episode! Vergiss aufgeblasene Heldengeschichten und künstliches Drama. Modernes Storyselling funktioniert anders: direkter, ehrlicher und näher an der Realität. In dieser Folge zeige ich dir, warum Menschen keine perfekten Stories mehr wollen, sondern echte Einblicke – und wie genau daraus Vertrauen und Kaufentscheidungen entstehen. Bleib außerdem dran für kommende Folgen, in der ich dir tiefere Einblicke in spezifische Online Marketing Strategien und Interviews mit weiteren Experten gebe.

Emotional Resonance dramatically shortens the buying cycle.The distance between someone first hearing about your work and deciding they want to work with you. People choose emotionally first. Logic helps justify the decision afterward. This matters even more with high-ticket, high-proximity work. I've seen it, heard it and personally experienced it time and time again. You think you need the most airtight offer promise. You think you need to overcome every possible objection before someone says yes. And those things do matter. But story is what closes the Trust Gap. Story is what creates Mental Exclusivity (i.e. you become the only option they're even considering) And when that happens, the buying process speeds up dramatically. Some become clients immediately. Some circle back months, or even a year+ later because they never forgot you. Both of those things happened after that one speaking event. And this is the part most content strategies completely miss. They explain the work. But they never create the kind of Emotional Resonance that moves someone into action. And this is exactly why storytelling is an essential part of a high-ticket content strategy. It was part of every brand campaign I ran for 16 years in Corporate. Each one was anchored in a story. So why would that NOT be the case for you when your work is far more human than any corporate campaign? And when storytelling is used strategically, something interesting happens.Emotional Resonance shortens the buying cycle.The Trust Gap closes faster.You become the person they remember.And then the visible results start showing up.The distance between follower and client gets shorter.People who have been watching you for ages begin to get off the fence.You stop getting price objections (yes, really).You stop getting compared. To anyone.You stop comparing yourself (because you know you're a Category of One).I'll be breaking down how in this episode: Create Daily Conversations, Weekly Leads, and Monthly High-Ticket Sales Through Storyselling I'll walk through how storytelling works inside a content strategy that:brings new people into your worldbuilds trust quicklyand moves the right people toward working with you

Nicht immer läuft im Leben alles so, wie wir es uns vorstellen. Manchmal passieren mehrere Dinge gleichzeitig. Geschäftlich läuft es nicht rund. Im privaten Umfeld passieren Dinge, die dich erschüttern. Und plötzlich merkst du, wie schnell sich Stabilität im Außen verändern kann. Genau solche Momente hatte ich im Jahr 2025. Es war eines der schwierigsten Jahre meines Lebens: Verluste, Krankheiten im engsten Umfeld und unternehmerische Herausforderungen – alles gleichzeitig. Und genau in dieser Phase habe ich eine entscheidende Frage für mich entdeckt: Was liegt wirklich in meiner Kontrolle – und was nicht? Diese Frage hat mein Denken komplett verändert. In dieser Episode spreche ich darüber, warum schwierige Jahre oft die wichtigsten Jahre unseres Lebens sind und welche fünf Prinzipien mir geholfen haben, trotz Chaos im Außen innerlich stabil zu bleiben. Inspiriert von stoischer Philosophie, persönlichen Erfahrungen und vielen Gesprächen mit Unternehmern und Führungskräften. Eine Folge über Resilienz, Klarheit und Führung – gerade dann, wenn es schwierig wird.

Lerne Storytelling und Storyselling hier: https://www.geschichtendieverkaufen.de/buecher Reichweite ist geliehen. Vertrauen ist aufgebaut. Owned Media gehört dir. Viele Unternehmer investieren Jahre in Social Media und sind trotzdem abhängig vom Algorithmus. Diese Episode zeigt, warum ein eigener Podcast strategisch eines der wirkungsvollsten Business-Instrumente sein kann. Nicht als Hobby. Nicht als Content-Spielerei. Sondern als: – Vertrauensmaschine – Netzwerk-Booster – Produkt-Inkubator – Deal-Beschleuniger Anhand eines realen Case-Beispiels erfährst du, wie aus einem Podcast ein Buchprojekt entstand, wie dadurch ein Deal mit dem Redline Verlag möglich wurde und warum Verlage, Investoren und Kunden keine Ideen kaufen, sondern Reichweite und Zugang zur Zielgruppe. Wenn du verstehen willst, wie du mit einem Owned-Media-Kanal: - Reputation aufbaust - deine Positionierung schärfst - Content mehrfach verwertest - Top-of-Funnel bis Bottom-of-Funnel abdeckst - und unabhängig von Plattformen wirst dann ist diese Folge für dich.

Was passiert, wenn du fast stirbst – und beschließt, dein Leben radikal sinnvoll zu nutzen? In der ersten Folge von Behind the Story spricht Bernhard Kalhammer mit Raphael Frenk – Seriengründer, Co-Founder von Glow25 und jemand, der weiß, wie sich Extremsituationen anfühlen. Vom beinahe tödlichen Raubüberfall als Student über den Aufbau von Primal State bis hin zur Explosion von Glow25 zur 100-Millionen-Marke – Raphael teilt offen, wie sich Hyperscale wirklich anfühlt. Und warum das Nervensystem dabei oft der wahre Preis ist. Doch dieses Gespräch geht tiefer. Es geht um: • Tod und Legacy • Meditation als Überlebensstrategie • Breathwork als Durchbruch • Spiritualität ohne Esoterik • Unternehmertum zwischen Raketenstart und Nervenzusammenbruch Eine ehrliche, ungefilterte Unterhaltung über Erfolg, Schmerz, Heilung – und die Frage: Was bleibt wirklich von uns?

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Unser neues Buch: Was wäre, wenn Verkaufen sich endlich leicht anfühlen würde? Hier mehr erfahren https://www.geschichtendieverkaufen.de/geschichten-die-verkaufen-buch Viele Unternehmen posten regelmäßig Content. Die meisten bekommen Sichtbarkeit. Die wenigsten verkaufen dadurch. In dieser Podcast-Folge hörst du einen Mitschnitt aus einem Workshop mit Unternehmern aus der Baubranche und ein System, das genau dieses Problem löst. Ich zeige dir, warum klassische Content-Maschinen zwar effizient sind, aber emotional leer bleiben und wie du sie mit der GDV-Methode in ein Story-System verwandelst, das Vertrauen aufbaut, Widerstand senkt und Verkäufe vorbereitet. Du lernst: - warum Information allein nicht verkauft - weshalb Vertrauen vor dem ersten Gespräch entsteht - wie Ursprungsgeschichte, Kundengeschichte und Zukunftsgeschichte systematisch wirken - wie du aus einem einzigen Content-Stück eine komplette Content-Woche erzeugst - und warum nicht „mehr Content“, sondern die richtige Story den Unterschied macht Diese Folge ist für Unternehmer, Selbstständige und Entscheider, die nicht lauter werden wollen, sondern wirksamer.

Zwei Bücher. Eine Methode. Geschichten, die Kunden gewinnen: https://www.geschichtendieverkaufen.de/buecher Viele Menschen kennen ihr Warum. Sie wissen, wofür sie brennen. Sie wissen, was sie antreibt. Und trotzdem bleiben sie stecken. In dieser Folge von Geschichten, die verkaufen beantworte ich eine sehr ehrliche Sprachnachricht von Milian – einem exzellenten Verkäufer aus der PV- und Solarbranche, der genau an diesem Punkt steht: Er weiß, wer er ist. Er weiß, warum er tut, was er tut. Aber beim Was – also beim konkreten, skalierbaren Business-Modell – kommt er nicht weiter. Ich zeige dir in dieser Episode Schritt für Schritt, - warum das „Was“ nicht gefunden, sondern gebaut wird - weshalb Spezialisierung dein größter Hebel ist - und wie du dein Wissen erst im 1:1 testest, bevor du es skalierst Eine Folge für alle, die nicht mehr Zeit gegen Geld tauschen wollen – sondern aus Erfahrung ein echtes, tragfähiges Produkt machen möchten.

In dieser sehr persönlichen Episode von Geschichten, die verkaufen teile ich eine einfache Strategie, die mir seit über sechs Jahren täglich hilft, mit Druck, innerer Unruhe und schwierigen Lebensphasen umzugehen: Journaling. Ich erzähle, warum klassische Dankbarkeits- und Struktur-Journals für mich nicht funktioniert haben, wie ich stattdessen mit einem simplen „Brain Dump“ arbeite – und warum genau dieser Prozess mir geholfen hat, emotionale Extreme wie einen Exit, Rollenverluste und den Tod eines engen Wegbegleiters zu verarbeiten. Diese Folge ist kein Business-Hack. Sondern ein ehrlicher Blick hinter die Kulissen eines Unternehmers, der gelernt hat, dass Klarheit im Kopf die Grundlage für gute Entscheidungen ist – im Leben wie im Business.

In dieser Episode zeigt dir Bernhard Kalhammer, wie eines seiner letzten TikTok Videos in unter 5 Minuten entstanden ist und über 30.000 Menschen erreicht hat. Diese Episode ist eine Praxis-Anleitung, damit es dir in Zukunft leichter fällt, Videos zu produzieren, die eine große Menge an Menschen aus deiner Zielgruppe erreichen können. Getreu dem Motto: Dokumentieren, nicht kreieren!

Lerne hier Storytelling und StorySales: https://www.geschichtendieverkaufen.de/buecher Was passiert, wenn ein Geschäftspartner, ein Freund und eine tragende Säule plötzlich nicht mehr da ist? In dieser sehr persönlichen Episode spreche ich offen darüber, wie es nach dem Tod von Uwe von Grafenstein mit Geschichten, die verkaufen weitergeht. Über Zweifel. Über Verantwortung. Und über die Entscheidung, nicht aufzuhören – sondern klarer zu werden. Du erfährst: - warum Geschichten, die verkaufen nie „nur eine Phase“ war - weshalb GDV 3.0 kein Neuanfang, sondern eine Zuspitzung ist - warum der Fokus jetzt auf 1:1-Strategieberatung liegt - und wie Storytelling, Funnel, Vertrieb und Performance zu einem tragfähigen System werden Diese Folge ist kein Marketing-Update. Sie ist ein Blick hinter die Kulissen. Und der Start einer neuen Etappe.

Diese Folge ist voller Energie. Aber auch voller Ehrlichkeit. Sie stammt aus einer frühen Phase von Geschichten, die verkaufen, in der viel gearbeitet, viel aufgebaut – und wenig innegehalten wurde. Und genau darum geht es hier: um das Rennen, das viele Unternehmer laufen. Und um die Momente, in denen man kurz stehen bleiben sollte. Über die Weihnachtszeit veröffentlichen wir drei ausgewählte frühe Episoden erneut – als Erinnerung an unseren Freund und Geschäftspartner Uwe von Grafenstein. Diese Folge zeigt ihn von einer sehr typischen Seite: klar, motivierend, humorvoll – und immer mit dem Blick darauf, wie aus Ideen etwas Tragfähiges wird. In dieser Episode sprechen wir darüber, - warum es wichtig ist, Erfolge bewusst zu feiern - wie aus einer persönlichen Geschichte ein Businessmodell entstehen kann - weshalb Podcasts, Bücher, Programme und Beratung oft aus derselben Story wachsen - und warum Storytelling nicht nur wirtschaftlich, sondern auch persönlich wirkt Diese Folge verbindet Leichtigkeit mit Substanz. Und sie erinnert daran, dass Fortschritt nicht nur im nächsten Ziel liegt, sondern auch im bewussten Wahrnehmen dessen, was man schon geschafft hat.

Diese Folge ist roh. Und genau deshalb ist sie wichtig. „Create from the Heart“ gehört zu den frühen Episoden von Geschichten, die verkaufen – entstanden in einer Zeit, in der vieles unsicher war, außen wie innen. Corona-Müdigkeit, Druck, Erwartungshaltungen. Und gleichzeitig der Wunsch, endlich aufzuhören, etwas zu spielen. Über die Weihnachtszeit veröffentlichen wir drei ausgewählte frühe Folgen erneut – als Erinnerung an unseren Freund und Geschäftspartner Uwe von Grafenstein. Diese Episode zeigt ihn genau so, wie viele ihn kannten: klar, ehrlich, reflektiert, mit Tiefe – und mit Humor. In dieser Folge geht es nicht um Strategien im klassischen Sinne. Es geht um etwas Fundamentaleres: - Warum Perfektion keine Verbindung schafft - Warum Menschen spüren, wenn Content „verkleidet“ ist - Und warum echtes Storytelling nur dann funktioniert, wenn es sich für dich selbst richtig anfühlt Diese Folge ist eine Einladung, den Kopf kurz leiser zu drehen und dem Herzen wieder mehr Raum zu geben.

Diese Folge ist etwas Besonderes. Sie war die allererste Episode von Geschichten, die verkaufen – aufgenommen im Frühjahr 2020. Und sie ist heute mehr als nur ein Podcast: Sie ist eine Erinnerung an Uwe von Grafenstein. Über die Weihnachtszeit veröffentlichen wir unsere Top-3-Folgen aus der Anfangszeit noch einmal neu – als kleines Innehalten, als Rückblick und als Einladung, Uwe noch einmal zuzuhören. So, wie er war: klar, pointiert, leidenschaftlich für gute Geschichten. In dieser ersten Folge sprechen Bernhard und Uwe darüber, - warum klassisches Marketing immer lauter, aber nicht wirksamer wird - warum Menschen keine Produkte kaufen, sondern Bedeutungen - und warum jede Marke, jedes Business und jede Person eine erzählenswerte Geschichte hat Es geht um Storytelling, Content-Marketing, Story-Selling – aber vor allem um Haltung: Marketing darf menschlich sein. Verkaufen darf sich leicht anfühlen. Diese Folge ist ein Stück Ursprung von „Geschichten, die verkaufen“. Und ein stilles „Danke, Uwe“.

Unser neues Buch ist ab sofort erhältlich unter: storysellingbuch.de In dieser Episode spreche ich über den offiziellen Start unseres neuen Buches „Geschichten, die verkaufen – Kunden gewinnen mit der GDV-Methode“ und erzähle von dem Moment, der für mich damals alles verändert hat. Eine kleine Alltagsszene im BMW-Showroom hat mir gezeigt, dass Menschen nicht durch Argumente kaufen, sondern durch Verbindung. Diese Erkenntnis ist zum Kern der GDV-Methode geworden – und sie bildet das Fundament des neuen Buches. Wenn du dir eine verständliche, menschliche und klare Art wünschst, über deine Arbeit zu sprechen, Angebote zu erklären oder Content zu erstellen, dann findest du in dieser Folge – und im Buch – wertvolle Orientierung.

Buch jetzt vorbestellen: https://www.geschichtendieverkaufen.de/geschichten-die-verkaufen-buch Warum kaufen Menschen? Wegen Argumenten? Wegen Preisankern? Wegen Sales-Techniken? Die Antwort: Nein. Menschen kaufen, wenn sie sich verstanden fühlen. In dieser Episode liest Bernhard aus dem neuen Buch „Geschichten, die verkaufen – Kundengewinn mit der GDV-Methode“ vor und zeigt: - warum Vertrauen stärker wirkt als jede Verkaufstechnik - wie unser Gehirn wirklich entscheidet (System 1 vs. System 2) - warum Identifikation mächtiger ist als Information - wie gute Stories im B2B und B2C Kaufentscheidungen auslösen - wie du mit der GDV-Methode echte Verbindung herstellst Du erfährst, wie du Vertrauen nicht über Titel oder Argumente erzeugst – sondern über Geschichten, Haltung und Nähe. Plus: Zwei Fallstudien, die zeigen, warum Story beats Reichweite und Relevanz beats Technik. Und: Am 04.12. erscheint offiziell das neue Buch – inklusive 1er-, 3er- und 5er-Paketen als Geschenk für Unternehmer:innen und Creator, die besser verkaufen wollen.

A practitioner in France helped to promote Dafa books at Shen Yun performances. She used various approaches to connect with people, including explaining the book's content and its impact on her life. Through this process she reflected on her own cultivation, realizing the importance of eliminating attachments and maintaining compassion, especially when faced with criticism. […]

If you think numbers and charts are enough to win clients, think again. In this episode, Referral Coach Bill Cates interviews renowned author and speaker Mitch Anthony about the decisive role of storytelling and life-centered financial planning.  Mitch shares how neuroscience has proven that emotional connection, not just data, drives decisions, and how financial advisors … Continue reading #99 – What Every Advisor Needs to Know About Storyselling and Life Planning with Mitch Anthony →

In 2006, Tad Fallows and two friends spotted a problem inside Harvard's cancer labs: researchers were spending more time managing freezers, fruit flies, and mice than actually doing research. They built iLab, a SaaS tool for universities and hospitals, bootstrapped it to high–7-figure ARR, and eventually sold to Agilent Technologies for roughly six times revenue.  But the journey wasn't smooth. Cash was often razor-thin with 75 employees on payroll, and an early inbound offer at 3× ARR forced Tad and his partners to decide: take the deal, or gamble on building more value. 

Metaphor Mastery: Unlock the Secret Language of Influence Imagine unlocking a hidden superpower in your everyday conversations—one that turns ordinary words into irresistible forces of persuasion, capable of swaying opinions, closing deals, and inspiring action like never before. Metaphors are powerful tools for shaping minds and hearts. Whether you're a salesperson pitching your next big idea, or a leader motivating your team, this show equips you with the secrets to influence effortlessly.   At the core of metaphor mastery lies the understanding that metaphors bridge the abstract and the concrete, making complex ideas feel tangible and relatable. Think of a metaphor as a mental shortcut: instead of explaining a difficult concept in dry terms, you paint a vivid picture that sticks in the listener's mind.  For example, rather than saying "business is competitive," try "business is a battlefield," instantly evoking strategy, rivals, and victory. Metaphors resonate on an emotional level, drawing from real-world applications like marketing, where brands like Apple position their products as "revolutionary tools" to spark desire. Why Are Metaphors So Influential? 1. Makes Ideas Relatable Metaphors turn vague concepts into clear, everyday images, helping customers understand product value quickly. Example: "Our CRM is like your business's nervous system, linking everything smoothly." 2. Cuts Through Jargon Metaphors simplify tech terms by comparing them to familiar things, speeding up decisions. Example: "Our cloud storage is an endless filing cabinet in the sky—no physical clutter." 3. Boosts Retention Metaphors make pitches stick in minds longer than plain facts, improving recall. Example: Apple's "1,000 songs in your pocket" made the iPod's portability unforgettable. 4. Handles Objections Metaphors reframe issues as positives, reducing pushback without arguing. Example: "Our consulting is like planting an oak tree—a small start for long-term strength." Ready to wield the secret language that has powered history's greatest influencers? "Metaphor Mastery - Unlock the Secret Language of Influence" podcast is your gateway to persuasion power.  Don't let your words fall flat and start mastering metaphors to maximize your influence today!

In this second Open House, I walk you through the newly rebuilt Doctor Coach School™ certification: what it is, who it's for, how it's structured, and why our belief-based, neuroscience-informed methodology sets you up to transform lives and uphold the highest professional standards.We cover the two tracks (Entrepreneur + Leadership & Institutional Change), the exact phases of training, how you'll demonstrate mastery through real client transformation or an institutional change project, and the application + enrollment process. If you've felt called to coach and you want rigor, integrity, and results, this is for you.What you'll learn:Why DCS certifies you in the metrics that matter (belief shifts, ethical client acquisition, and client transformation)How we center emotional safety, precision, and professional excellence for you and your clientsThe two tracks:Entrepreneur Track (launching October 2025): build a coaching practice or integrate coaching into clinical workLeadership & Institutional Change Track (launching 2026): lead change within academic/healthcare systemsThe 3-phase pathway to certification (Entrepreneur Track):Coach the Self (8 weeks cohort): embodied belief, nervous system regulation, coaching identityClient Acquisition: offer design, StorySelling, ethical sales using my Sales Call PrescriptionClient Transformation: coach at least one paid client from problem → result, with supervision and evaluationProgram structure: 9 months with flexibility (up to 18 months to accommodate offer length and life cadence)How DCS exceeds ICF core competencies, aligns with ICF & CCE standards, and our accreditation pathICF Level 2 accreditation: actively in process, anticipated 2026CCE provider approval: in process to enable Board Certified Coach eligibilityWhy DCS is different:Belief-based, neuroscience-informed coaching that certifies your ability to produce transformation, not just collect a credentialProprietary frameworks you'll master and make your own: Pocket of Belief™, Belief Flow™, Action-Belief Process™, Safety Formula™, CLAIM™ MethodWeekly live Skills Labs, mindset coaching, peer coaching, and mentor coaching with rigorous feedback and rubrics aligned to industry standardsEvaluation tied to real outcomes: either a paid client's transformation (Entrepreneur Track) or a capstone change project (Leadership Track)Live Open Houses (through doors close):Tuesdays at 8:00 PM Eastern: https://us02web.zoom.us/j/86980979128Thursdays at 12:00 PM Eastern: https://us02web.zoom.us/j/87444169232Doors close for the first cohort on October 12, 2025.Admissions line: 1-844-4DCSHLP (toll-free) for quick questions ✅ Applications are open now. Submit yours and book your admissions call: thedoctorcoachschool.com/applynow Let's Connect: On Instagram On Facebook On LinkedIn On TikTok On my website

If you've ever felt like your marketing was a never-ending hustle, story selling could be the game-changer you've been looking for. In this episode of The Traveling Therapist Podcast, I chat with marketing expert Kris Jones about how one powerful, well-told story can work harder than all your scattered marketing tactics combined. Kris explains how her Signature Story-Selling System helps entrepreneurs (including therapists) connect with ideal clients, stand out online, and build trust without feeling salesy.We dive into why you can't outsource your voice, the key differences between your founder's story and your brand narrative, and how to position yourself as the guide in your client's journey. If you've been searching for a way to market yourself with more ease, authenticity, and impact, this conversation will show you exactly where to start.In This Episode, We Explore…Why you can't outsource your voice and how to tell your story authenticallyThe difference between your founder's story and your brand narrativeHow to position yourself as the guide in your client's journeyTurning your website into your top sales employee with a compelling storyUsing one story across your business to simplify your marketing and free up your timeConnect with Kris:Website - https://www.reddoordesigns.com/Instagram - https://www.instagram.com/reddoordesignFacebook - https://www.facebook.com/reddoorportlandLinkedIn - https://www.linkedin.com/in/reddoordesigns_____________________Are you ready to take the plunge and become a Traveling Therapist? Whether you want to be a full-time digital nomad or just want the flexibility to bring your practice with you while you travel a couple of times a year, the Portable Practice Method will give you the framework to be protected! ➡️ JOIN NOW: www.portablepracticemethod.com/_____________________Connect with me: Instagram: @thetravelingtherapist_kym The Traveling Therapist Facebook Group: www.facebook.com/groups/onlineandtraveling/ The Traveling Therapist Website & Offers:www.thetravelingtherapist.com _____________________ Sponsored by Berries: Say goodbye to the burden of mental health notes with automated note and treatment plan creation! https://heyberries.com/therapists Sponsored by Alma: Alma is on a mission to simplify access to mental health care by focusing first and foremost on supporting clinicians. https://helloalma.com/kym

From $1K months to 7 figures, from stuck to spacious - today's guest is proof that you get to be wildly paid and deeply free. In this powerful conversation, I'm joined by the brilliant Anna Rogers, founder of Lifestyle Rich—a global movement that helps visionary women unlock time freedom, wealth, and the ability to actually enjoy their life and business. Anna shares how a single story over a decade ago changed her entire trajectory, leading her to Google “how to make money online,” start a course company with her husband, and go from $0 to 7 figures in just 18 months. Since then, she's scaled a coaching empire while traveling the world and redefining what it means to be both wealthy and well. We dive into: • The moment Anna decided to cut off all other options and go all-in • How to structure stories that actually sell (not just entertain) • The biggest storytelling mistakes most personal brands make • How Anna built systems that support her freedom Whether you're just getting started or scaling to your next level, this episode is packed with gems on mindset, marketing, and movement. Let this be your permission slip to stop playing small and sell through who you are.

Episode 562 Welcome to Loan Officer Freedom, the #1 podcast in the country for loan officers, hosted by Carl White. In this episode, your host, Carl White, dives deep into one of the most powerful (and often overlooked) tools top producers use to stand out—storytelling. Carl shares the exact 5-step formula he's used for over 20 years to turn ordinary client moments into unforgettable, trust-building stories that attract more business. You'll discover why stories stick while stats slide off, and how you can use this simple structure in your consults, videos, agent meetings, and follow-ups to gain more referrals. If you've ever thought “I'm not a great storyteller,” Carl proves it's not about talent—it's about having a repeatable formula that works like magic. Schedule a one-on-one free coaching call, click here or visit GetMoreLoans.com.

Ever wonder why your Instagram posts aren't converting into sales? Our guest today, Jenn Green - funnel strategist and email marketing queen - breaks down exactly why email marketing crushes social media when it comes to your bottom line. From her unconventional path as a professional actress to becoming a sought-after copywriter, Jenn shares her proven strategies for creating email funnels that actually sell. In this episode we cover: How Jenn's journey from professional actress to email strategist shaped her storytelling approach [04:33] Why vulnerability and specificity are your secret weapons in email copywriting [13:12] How to write one-sentence emails that get replies and build relationships [28:00] The power of treating your email list like a social media feed [29:20] The math behind why email marketing outperforms social media for sales [35:12] Jenn's three-tier lead magnet strategy: mini, medium, and large [38:53] Creating ethical urgency without fake countdown timers [43:55] Why sending three emails per week can double your revenue [47:49] Connect with Jenn: Website: thejengreen.com/she-sells Follow Jenn on Instagram:  https://www.instagram.com/jenngreenmarketing/ Free Resources: Download Jenn's mini, medium, and large lead magnets at thejengreen.com/she-sells to see her funnel strategy in action! --- Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG: https://www.instagram.com/shesellshesellspodcast

Title: Getting Referrals and Going from Clicks to Clients in a Single Story Host: Michael J. Maher Guest: Kris Jones Description: In this powerful episode, Michael sits down with Kris Jones—storytelling expert, brand strategist, and the creator of the Signature Story-Selling System. Kris shares how business owners can simplify their marketing and attract more ideal clients by crafting and sharing one powerful story. You'll hear how shifting from ego-based messaging to client-centered storytelling helped her clients dramatically increase both revenue and confidence. Michael and Kris also explore the connection between story and referrals, and how a well-crafted narrative can enhance trust, deepen relationships, and lead to long-term success. (7L) Referral Strategies and Podcast Topics: Ambassadors, Events, Referrals, Marketing Special Offer: There is still time to join the Event Mastery Class at www.EventMastery.com

Most entrepreneurs are taught to sell features and benefits—but what if that's exactly why your message is getting lost in the noise?In today's episode, I dive deep into the Value Story, the first of four essential stories from Stories That Stick by Kindra Hall. I unpack why people don't buy your product—they buy the transformation it creates, and how to craft stories that move people emotionally and make them take action.If you're tired of tweaking your sales pages, trying to find the perfect hook, or wondering why your marketing isn't converting the way it should—this episode will shift everything.This is your blueprint for building real emotional connection that sells, scales, and serves.What You'll Learn in This EpisodeWhy emotional stories outperform logic and features every timeThe three-part framework for every effective story: Normal → Explosion → New NormalHow to find and craft a compelling Value Story for your businessWhere and how to use your Value Story for maximum impactWhy emotion—not metrics—drives buying decisionsReal-world examples of Value Stories that move hearts (and open wallets)Key Takeaways✔️Data makes people think. Stories make people act.✔️Transformation sells. Not features. Not benefits. Transformation.✔️Your Value Story is the bridge between what you offer and what your audience truly craves.✔️People are moved by emotions like hope, fear, and relief—not by numbers and facts.✔️A good Value Story follows this arc: Normal → Explosion → New Normal.✔️Crafting your story isn't about being perfect—it's about being real.✔️Marketing moves minds. Storytelling moves hearts. Timestamps[00:00] – Why focusing on features is killing your marketing[02:00] – People don't buy your bridge—they buy the island it leads to[05:00] – Emotional decision-making and the downfall of data-only marketing[07:00] – The simple 3-part story structure: normal, explosion, new normal[10:00] – How to find the right story: emotion > metrics[12:00] – Where to use your Value Story: launches, sales calls, emails, DMs, social media[14:00] – Craft your first Value Story this week: rough draft > perfection[16:00] – Example of a Value Story you can model (Rachel's transformation)[19:00] – Real-life event testimonial: how stories change connection[21:00] – Your weekly challenge: create and share one Value StoryChoose Your Next Steps:Find one transformation you helped create (big or small).Map it using the 3-part structure: Normal → Explosion → New Normal.Focus on feelings, not stats.Share it publicly—in a post, a story, a podcast, a DM, or a call.Tag me on Instagram @itsgeorgebryant so I can celebrate you!This is the second episode in a special 5-part podcast series all about mastering storytelling, based on the book Stories That Stick by Kindra Hall.Download your free companion workbook to reflect, take action, and make the most out of this series.Click here to access the workbook!Stay tuned—I'll be linking all the episodes together as each one is released so you can build your complete storytelling blueprint!Ep. 591 Stories That Stick: The Four Stories Every Entrepreneur Needs to TellJoin The Alliance – Relationship Beats Algorithms™ community for heart-centered entrepreneursApply for 1:1 Coaching – Scale your business with connection, clarity, and simplicityLive Events – Join the room that will transform your business forever: mindofgeorge.com/event

Most stories we cover involve eye-popping multiples or headline-making exits. They're fun—but not always realistic.    Jeff DeGarmo's story is different. No private equity windfall. No tech hockey stick. Just a well-run, 20-person service business built over 16 years and sold for a solid 5.5x EBITDA. 

89% of consumers say storytelling creates lasting brand loyalty—but most entrepreneurs are still stuck perfecting their sales pages and funnels instead of crafting stories that stick.In this solo episode, I kick off a brand new five-part series based on the incredible book Stories That Stick by Kindra Hall. I break down why stories beat data every time, the brain science behind storytelling, and introduce you to the four essential types of stories every entrepreneur must master to rise above the noise, build trust, and move people to action.If you're tired of struggling for attention online and want to build deep, lasting connections with your audience—this series is your blueprint.What You'll Learn in This EpisodeWhy data gives people something to think about—but stories give them something to act onThe science behind why storytelling taps into emotion, memory, and trustThe basic structure every powerful story must follow (normal → explosion → new normal)The four types of stories that every business needs: Value, Founder, Purpose, and Customer StoriesHow storytelling is the key to thriving in today's noisy, transactional marketWhy your next breakthrough won't come from tweaking—it will come from tellingKey Takeaways✔️Stories are 22x more memorable than facts alone.✔️Connection—not attention—is the new currency of marketing.✔️Good marketing doesn't sell a product—it tells a story that invites transformation.✔️Your founder story humanizes your brand and builds trust faster than any ad.✔️Customer stories act as referrals, not marketing—they show real, relatable proof.✔️The era of transactional marketing is over—the age of storytelling is here.✔️You don't need to be a perfect writer—you just need to be a real storyteller.Timestamps[00:00] – Why stories outperform sales pages and funnels[02:00] – The noisy online world and the death of transactional marketing[05:00] – Data vs. Story: Why facts alone won't move people[07:00] – The three-part structure every story must follow (normal, explosion, new normal)[10:00] – Quick examples: Lion King, entrepreneurship, and everyday stories[12:00] – The four essential stories businesses need to master[14:00] – Overview of the Value Story: Selling through transformation[16:00] – Overview of the Founder Story: Humanizing your brand[18:00] – Overview of the Purpose Story: Inspiring movement through mission[20:00] – Overview of the Customer Story: Building social proof and referrals[23:00] – Why stories need emotion, texture, and authenticity—not perfection[25:00] – Action plan: Find, craft, and tell your first story this week[27:00] – Final thoughts: Stories are who we are—and what makes businesses unforgettableThis is the first episode of a 5-part podcast series dedicated to mastering storytelling for entrepreneurs, based on the powerful framework from Stories That Stick by Kindra Hall.Each upcoming episode will break down one story type in depth—with examples, prompts, and templates you can use immediately!Download your free companion workbook to reflect, take action, and make the most out of this series.Click here to access the workbook!Choose Your Next Steps:Pick one of the four story types (Value, Founder, Purpose, or Customer)Draft a rough version of your story—keep it real, not perfectShare your story somewhere—Instagram, podcast, email, DM, wherever feels rightDM me your story or biggest takeaway at @itsgeorgebryantJoin The Alliance – My Relationship Beats Algorithms™ community for entrepreneurs who want to scale with trust and connectionApply for 1:1 Coaching – Ready to build a business rooted in integrity, story, and strategy? Apply hereLive Events – Get in the room that will change your life: mindofgeorge.com/event

Send us a textToday, I am rocking out of Bryan Eisenberg's new book, "I Think I Swallowed An Elephant," and it is about storytelling vs. story-selling. We are wired to tell stories. The question is, what kind of story are you telling? Your narrative navigates your life. Where it leads is up to you. Today, I'm challenging you to story-sell, don't just story-tell. Get a copy of his book on Amazon.  Support the show

Have you noticed how an incredible story can make something so much more appealing? That's the magic of storytelling turned Storyselling. Welcome to this installment of "Bacon Bits with Master Happiness," where we explore the lessons hidden in the bacon strips of life. Today, we're drawing inspiration from a sales legend who mastered the art of storytelling to connect with customers and skyrocket his brand to cult status. Yes, we're talking about none other than J. Peterman. The BACON Storyselling Takeaways B - Build a Connection: J. Peterman didn't just sell products; he understood his audience's aspirations. A - Appeal to Emotion: Peterman's catalogs appealed to people's imagination and emotions rather than cold, hard facts. C - Create Intrigue: Every J. Peterman catalog description felt like a snippet of a larger story.O - Offer Value Beyond Products: J. Peterman sold more than clothing; he sold experiences and identities through his narratives. N - Narrate the Journey: Every piece of Peterman's clothing lived in a narrative. Pick up a copy of The Legends of Sales here: CLICK HEREwww.MasterHappiness.comwww.WhatsYourBacon.comwww.BaconBitsRadio.com

Today, Tracy and Cathrine take on How to Enjoy Life through Financial Stability 1. 5 Benefits of Financial Stability Inspired by this article in Prosperity Awaits, the gals discuss the key benefits of being financially stable, including reduced stress, greater freedom, and the ability to give generously. 2. How Downsizing Can Help Regain Financial Footing Cathrine's Story – Selling her house and the financial relief it brought. Tracy's Story – Real-life experiences of financial struggles: Stretching $20 to feed seven people for a week and encountering someone with an overflowing cart. The humbling moment of a declined debit card. When even a gym membership card was declined! The unexpected kindness of a stranger who paid for her groceries. 3. Plan for Retirement – KNOW YOUR NUMBERS Sit down with a financial planner, family member, or even just a notebook and calculator to assess your situation. Understand your savings (IRA, 401k, etc.), Social Security benefits, pensions, and potential work options. Taking proactive steps now can create financial peace for the future. Inspirational Scripture "Honor the Lord with your wealth and with the first fruits of all your increase; then your barns will be filled with plenty, and your vats will overflow with new wine." – Proverbs 3:9-10 Call to Action ✅ KNOW YOUR NUMBERS – Consider taking advantage of a free financial consultation with Edward Jones or another trusted financial advisor. ✅ Subscribe & Share – If you found this episode helpful, send it to a friend who could use encouragement in their financial journey!

Join Bill Mueller in this session for novelists, poets, and nonfiction authors who want to harness the power of storytelling to create deeper connections with their audience and encourage them to purchase. Learn the psychology behind why stories work, a life-changing technique for uncovering and crafting compelling stories from your own experiences, and how to seamlessly integrate stories into your marketing and promotional materials across a wide variety of platforms. This is a post from SelfPubCon (The Self-Publishing Advice Conference), an online author event run free twice yearly in association with the Alliance of Independent Authors. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Bill Mueller has been using the power of story to help entrepreneurs and authors promote themselves for twenty-one years. A former journalist whose current mission is to "save the world from boring emails, one story at a time," Bill's most recent focus is on storytelling as it relates to email marketing. His Story Sales Machine program has given thousands a starting point to write with more authenticity while also increasing sales ethically.

Bernadette McClelland, founder of the Deliberate Disruption Academy and author of SHIFT AND DISRUPT: Stop Selling Widgets. Start Selling Wisdom, shows you how to stop selling widgets and start selling wisdom through the power of StorySelling. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park

Join me LIVE as we take the conversation to a broader level, diving deep into the art of telling your story in a way that SELLS— not just today, but over the long run.In a world where content is everywhere, your story is your brand. But the real question is: Are you telling it in a way that creates long-term impact, demand, and VALUE?

Watch Mark Rollins as a guest on "The Ins and Outs of Selling a Business" podcast hosted by Keith Dee of Osage Advisors. This is the beginning of Mark's retirement journey. Mark and Keith explore the emotional journey and strategic decisions behind selling a multi-generational business. They discuss the fears, uncertainties, and challenges faced during the process, offering insights into overcoming seller's remorse, the importance of hiring an M&A advisor, and finding the right cultural fit. Join them as they dive deep into the intricacies of planning and executing a successful business exit with valuable advice and personal stories. How did you leave your career and enter retirement? Share your story in the comments below! #retirement_transformed #retirementcouple #retirement BUY MARK'S BOOK! The Evolving Man: Life Virtues Men Don't Talk About USEFUL FINANCIAL TOOLS https://geni.us/new_retirement Use this link for a FREE 14 Day Trial! [Get the FREE Downsizing Guide] How to prepare to downsize your home

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Overview: In a captivating session of the Retreat Leaders podcast, host Shannon Jamail engages with Mellissa Tong, the storytelling maestro and visionary behind Duck Punk Productions. Mellissa shares her expert insights on the transformative power of storytelling in business and its critical role in connecting with audiences to drive sales. Mellissa's Journey and Duck Punk Productions: Mellissa Tong, renowned for her storytelling prowess, introduces listeners to Duck Punk Productions, a company that tailors its services to a diverse client base including big corporations, mid-sized companies, and entrepreneurs. The company's offerings span from creating impactful TV commercials and branded content to providing fractional CMO services and storytelling training. The Art of Storytelling in Business: Mellissa discusses the essential nature of storytelling in today's business landscape, especially for retreat leaders. She breaks down the four crucial stages of the sales cycle—connection, reaction, transformation, and action—and explains how compelling storytelling navigates these phases to captivate and convert audiences. Deepening Audience Engagement Through Stories: With her background in TV news as a foundation, Mellissa emphasizes the importance of crafting stories that are not only engaging but also perfectly aligned with the target audience. She highlights how data-driven companies can leverage storytelling to render complex information more relatable and digestible. Empowering Through Education: Looking ahead, Mellissa is excited about the launch of her Story Selling course next month. This course promises to equip individuals with the skills to craft and narrate personal stories across various formats, enhancing their effectiveness in both personal and professional interactions. She supports this educational journey with a dedicated Facebook group, fostering a community of continuous learning and support. Actionable Takeaways: Shannon commits to enriching the podcast show notes with additional resources including a link to Mellissa's LinkedIn article and the upcoming Story Selling course. Mellissa plans to extend a special discount code for the course exclusively for podcast listeners, ensuring that the audience can immediately benefit from her vast expertise. Conclusion: The episode wraps up with Mellissa reinforcing the value of storytelling in building deep, meaningful connections with audiences, a skill indispensable for anyone in the business of influence, especially retreat leaders looking to attract and engage their ideal guests.     About Mellissa: Mellissa Tong's journey is a testament to life's unpredictable paths. Beginning her career in music, she mastered the piano and conducted children's choirs, believing music was her destined path. With a passion for English Literature as well, Mellissa balanced her artistic pursuits with academic rigor, exploring comparative literature alongside her musical endeavors. Despite a seemingly fulfilled life, Mellissa felt a disconnect, stemming from her upbringing in Hong Kong where emotional expression was stifled. This feeling of isolation fueled her lifelong dream to study abroad, leading her to the United States in 1991. It was here that Mellissa's career took a pivotal turn. Initially feeling out of place, her breakthrough came when she joined a satellite TV station as a newscaster. Tasked with crafting human interest stories, Mellissa honed her skills in interviewing and storytelling, discovering the profound power of connection through narrative. This experience was transformative, guiding her to found DuckPunk, initially aimed at film and documentary storytelling. Over time, DuckPunk evolved into creating compelling TV commercials and branded content for major brands like Nissan, Verizon, and McDonald's. Recognizing the shifting landscape during the pandemic, Mellissa pivoted DuckPunk into a StorySelling agency, emphasizing the necessity for deeper connection and authentic storytelling in commerce. Today, Mellissa uses her unique journey and storytelling prowess to help businesses stand out, connect deeply with their audiences, and drive meaningful engagement. Her story—from a young musician to a leading voice in commercial storytelling—illustrates how our greatest challenges can lead to our most significant achievements. Connect with Mellissa https://www.duckpunk.net/ LinkedIn Article: https://www.linkedin.com/pulse/4-stages-sales-cycle-mellissa-tong  Instagram: @duckpunkproductions    Our In Person Mastermind is coming in 2025! Get on the list now: https://mindbodycomplete.com/wait-or-interest-list-rlp/   The Retreat Leaders Podcast Resources and Links: Learn to Host Retreats Join our private Facebook Group Top 5 Marketing Tools Free Guide Free Top 11 Tips for Building an Email List    Thanks for tuning into the Retreat Leaders Podcast. Remember to subscribe for more insightful episodes, and visit our website for additional resources. Let's create a vibrant retreat community together!   Subscribe:  Apple Podcast | Google Podcast | Spotify

Ever been captivated by a story so compelling you just had to buy the product? Let me introduce you to Mr. Umberto, an Italian leather artisan with a knack for storytelling that transformed his small shop into a destination. I'll break down the technique he used—story-selling—that let him command premium prices in a market crowded with luxury brands. If you're looking to use the art of storytelling to elevate your brand's value and command higher prices, tune in for insights on how this powerful strategy works, and why it's one of the best tools in your marketing toolkit.GET MORE MARKETING & SALES TOOLS:Are you interested in becoming the published author of a powerful book to help you attract more ideal clients and set you apart from the competition? Imagine holding your own book in your hands as quickly as 3-6 weeks without you ever having to write a word. We do all the work, you get all the glory! Find out how we Capture Your Genius at our sister publishing house Lunch Break Books - powerful books for entrepreneurs with big growth goals.Are you subscribed to Marketing Gold? Get more marketing tools, tips and strategies delivered to your inbox most Mondays. Sign up here.Is your business doing $2M+ and you're ready to take it to the next level? We'll show you how. Get your free marketing roadmap by taking the Client Stampede Assessment. It's fast, free (Value $197) and your 20+ page report is emailed to you instantly.Enjoying the podcast? You'll love the audio book. Get The Client Stampede audio book on Amazon.

Guess who's back, back again

In today's ever-changing landscape of quick dopamine hits on social media and a LOT of ‘noise' amongst creators, keeping our audience engaged is more important than ever. People reflexively skip ads and run away from blatant sales pitches, but what do people lean in and listen to? Stories. Think about how tired YOU are of seeing the same ol' buzzwords come across your screen. Your customers are, too! Akua Konadu is a storytelling strategist and social media educator who helps business owners lean into their gifts and create stories that engage with their audience and drive meaningful connections on social media. She is also host of the Independent Business podcast, powered by HoneyBook, where she breaks down the science of self-made success! In our conversation today, Akua is teaching us how to become our business and brand's best storytellers and captivate the attention of our target customers. They can't like and trust your offers until they know YOU. ‘Storyselling' techniques aren't just for the brands with big stories to tell — they're for you, too. Click play to learn Akua's fresh approach to being story-forward in your marketing, and find out your Storytelling Style by taking Akua's free quiz here: https://akuakonadu.com/quiz Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/akua  Thanks to our Goal Digger Sponsors: Visit article.com/goaldigger for $50 off your first purchase of $100 or more! Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Ready to finally change your life? Visit https://www.activations.com/goaldigger for 60% off. PLUS there's a 14 day free trial and a money-back guarantee. Expires soon. Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal. Listen to This Is Small Business, an original podcast by Amazon, wherever you get your podcasts!

❗❗❗❗Comment “SOCIAL SELLING" on my IG account @vincedelmonte if you want a killer video training on how to execute the 7 day story selling schedule in more detail to get you INBOUND INQUIRIES every day❗❗❗❗⏯️ Learn How to Achieve Freedom From Fitness on My YouTube Channel: https://www.youtube.com/vincedelmonte

On this episode of the Best Ever Podcast, Ash Patel interviews Anders Jacobson, CEO of Brighton Capital, shares his journey from a 13-year sales career to building a portfolio of over 2,500 multifamily units. He discusses the importance of getting started in real estate and the role of syndication in his success. Anders also highlights the significance of addressing pain points for investors and the power of storytelling in sales and real estate. He offers advice on attracting new investors through social media and networking events. Anders emphasizes the value of adding free content and providing genuine value to others. He encourages individuals to overcome limiting beliefs and start taking action in real estate.   Takeaways: Get started in real estate as soon as possible and continue learning along the way. Address pain points for investors and offer solutions to their financial challenges. Use storytelling to engage potential investors and make the real estate experience relatable. Build networks through in-person events and social media platforms like LinkedIn. Anders Jacobson | Real Estate Background CEO of Brighton Capital Portfolio: 2500+ units across NC, SC, GA, FL & TX. Based in: Raleigh, NC Say hi to him at:  LinkedIn brightoncapital.io Best Ever Book: The Four Agreements by Don Miguel Ruiz   Sponsors: Monarch Money My1031Pros Viking Capital