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Are you ready to make the journey from lawyer to entrepreneur? Every week I'm sitting down with people who have mastered the art of running a business and want to share with you the lessons they've learned along the way.

Emily LaRusch


    • Mar 11, 2020 LATEST EPISODE
    • infrequent NEW EPISODES
    • 39 EPISODES


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    Latest episodes from Share The Law-Ve

    Episode 039: Outsourcing is the Key to Scaling Your Business

    Play Episode Listen Later Mar 11, 2020


    Doing it all is for the birds! On this episode of Share the Law-ve, we chat with Amber Gray, founder and CEO of Trusty Oak. Trusty Oak is a different kind of virtual assistant company, matching you with a highly skilled professional virtual assistant who can expertly tackle big projects and ongoing tasks for your business. Amber shares with us one of the tasks that she recently outsourced, as well as tips on taking the plunge to outsource something from your business for the first time.In this episode: What makes Trusty Oak different from your typical virtual assistant How to determine what tasks you should outsource first Do you have to have a list of tasks ready to go before hiring a virtual assistant? How to trust that your virtual assistant will do a good job If Amber could be anyone's personal assistant, it would be... Get in touch with the Law-vely people and businesses you heard from today:Amber Gray, Founder & CEOTrusty OakWebsite: www.trustyoak.comTwitter: @trustyoakFacebook: @trustyoakLinkedIn: www.linkedin.com/company/trustyoakYouTube: https://www.youtube.com/channel/UC-RxZrXptKsTwgTZblzwhywEmily LaRusch, Founder & CEOBack Office BettiesWebsite: www.backofficebetties.comFacebook: @backofficebettiesLinkedIn: www.linkedin.com/in/emily-larusch/Email: emily@backofficebetties.comPhone: (800) 958-8591

    Episode 038: White Glove Service

    Play Episode Listen Later Oct 15, 2019


    White Glove Service sets Cameron's IT business, The Helpful Geek, apart from the other guys. He shares with us how he ensures that clients are really getting the best service and why it's important to go that extra step and make your clients feel valued. In this episode: What is white glove service? How can going above and beyond help your client to have a better experience? What you can do to better your client's experience, even if they are completely wrong. The importance of contracting with an IT guy Bonus - Cameron shares with us quite an impressive hidden talent! Get in touch with the Lawve-ly people and businesses you met: Cameron Murdoch, Founder The Helpful Geek Email: cameron@thehelpfulgeek.com Facebook: https://www.facebook.com/TheHelpfulGeek/ LinkedIn: https://www.linkedin.com/in/thehelpfulgeek/ Website: https://thehelpfulgeek.com Emily LaRusch, CEO & Founder Back Office Betties Phone: (800) 958-8591 Email: bettiegram@backofficebetties.com Website: https://BackOfficeBetties.com Facebook: https://facebook.com/BackOfficeBetties

    Episode 037: Creating a Compatible Team

    Play Episode Listen Later Oct 1, 2019


    Creating a compatible team is the first step to a successful business. On this episode of Share The Law-ve, we speak with Vanessa Shaw, business coach and growth mentor. She's been in your shoes and knows just the right way to expedite your growth and help you keep up! In this Episode: Vanessa has discovered a secret weapon that allows businesses to work better and achieve more through team compatibility What happens when you hire the wrong people Leaders need to understand their own strengths Should you hire someone just like you? What Vanessa has noticed about team compatibility How can you reduce stress between team members? How to make better hires Get in touch with the Law-vely people and businesses you've heard from today: Vanessa Shaw, Business Coach and Mentor Email: Vanessa@VanessaShaw.com Website: https://VanessaShaw.com Facebook: https://facebook.com/vcshaw Instagram: @vanessashawcoach Twitter: @vcshaw Emily LaRusch, CEO & Founder Back Office Betties Phone: (800) 958-8591 Email: bettiegram@backofficebetties.com Website: https://BackOfficeBetties.com Facebook: https://facebook.com/backofficebetties

    Episode 036 | 4 Weeks To A Smoother Running Law Firm - Week 4: Company Scorecard

    Play Episode Listen Later Aug 26, 2018


    In the last episode of our 4-week series on how to completely form your business, Emily shares her final tip which is to have a meeting with your team or yourself and create a company scorecard. This will be filled with the important details from your company and should be checked weekly to see if you are making progress towards your goal and if not, what needs to be fixed.   Get in touch with the law-vely people you meet! Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 035 | 4 Weeks To A Smoother Running Law Firm – Week 3: What's Your Big 3?

    Play Episode Listen Later Aug 19, 2018


    In the third episode of our 4-week series on how to completely form your business, Emily shares her third tip which is to imagine yourself being stranded in an island, you have someone managing your firm and you can only ask them for 3 pieces of information to determine how the business is running.   Get in touch with the law-vely people you meet! Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 034 | 4 Weeks To A Smoother Running Law Firm – Week 2: Working Backwards

    Play Episode Listen Later Aug 12, 2018


    In the second episode of our 4-week series on how to completely form your business, Emily shares how to “work backwards” after creating your vision map. You must put your big goals into a timeline and break it down month by month. This will create a process flow and will make you see what needs to be accomplished month by month in order to achieve your goal.   Get in touch with the law-vely people you meet! Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 033 | 4 Weeks to A Smoother Running Law Firm – Week 1: Vision Map

    Play Episode Listen Later Aug 5, 2018


    In the first episode of our 4-week series on how to completely form your business, Emily shares her first thing to do – designing a vision map.   Get in touch with the law-vely people you meet! Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 032 | 3 Ways You Are Doing Social Media Wrong

    Play Episode Listen Later Jul 29, 2018


    Social media isn’t just about posting anything you want. In this interview, we have Shannon Hardy, co-founder of The Project Pros - a business support company that helps other businesses in need of assistance whether virtual and non-virtual. They can do scheduling appointments, organizing office systems, and answering and scheduling appointments, social media, and much more. In this episode, Shannon shared 3 things that you are doing wrong on social media. In this episode: What does Project Pros do The first thing you’re doing wrong in social media Second thing you’re doing wrong in social media Third thing you’re doing wrong in social media Promoting your social media account Guest Offer: Social Media & Blogging Package for $600/mo   Get in touch with the law-vely People you meet! Shannon Hardy, Partner The Project Pros INSTAGRAM: https://www.instagram.com/projectprosaz/ FACEBOOK: https://www.facebook.com/TheProjectPros/ LINKEDIN:  https://www.linkedin.com/company/the-project-prosaz/ WEBSITE: ProjectProsAZ.com   Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 031 | The Most Unlikely D.A. In America

    Play Episode Listen Later Jul 23, 2018


    In this episode, we have Nueces County's District Attorney Mark Gonzalez. He gained national attention since the beginning of his campaign in 2015 as being a non-traditional candidate for district attorney. He’s describes himself as "Mexican biker lawyer covered in tattoos" and has been a defense attorney his entire legal career. In this episode Mark shares his backstory to become a lawyer Mark’s early career defending citizens accused of crime Bring business mentality to the courthouse as a District Attorney Being smart vs. tough on crime [6:40 - 7:41] [8:44 - 9:52] What’s next for Mark as a D.A. Get in touch with the law-vely People you meet! Mark Gonzales, NNueces County's District Attorney   Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties  

    Episode 030 | Teaching Entrepreneurship to Lawyers

    Play Episode Listen Later Jul 16, 2018


    Are you an overworked attorney who doesn’t have enough time to go on a vacation without leaving your computer at home? Do you feel like you’re not earning what you deserve or you don’t have any exit strategy for retirement? In this week’s episode we have Richard James - Founder and President of Automated Business Results LLC. Richard has devised a process for helping attorneys build a practice that supports their lifestyle, not undermines it. He believes that systems should run your law firm and people should run your systems. In this episode: The First thing he works on when a lawyer comes to him Misconceptions about coaching Why Richard still has a coach How a mastermind works and why it’s important Is a mastermind fit for solo lawyers? Making sure your business is profitable to help more people Can entrepreneurship be taught to lawyers Upcoming Mastermind meeting & Bootcamp by Richard James   Get in touch with the law-vely People you meet! Richard James, Founder Partners Club / Automated Business Results FACEBOOK: https://www.facebook.com/pg/AutomatedBusinessResults/about/ LINKEDIN:  https://www.linkedin.com/in/richard-james-partners-club-leader-9721535/ YOUTUBE:  https://www.youtube.com/channel/UCP6xJ2SdmsCVA4ELkedD46A INSTAGRAM: https://instagram.com/podcastmemes4u WEBSITE:  https://therichardjames.com/     Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 029 | Taking A Break To Fuel Your Business

    Play Episode Listen Later Jul 9, 2018


    In this interview, we have Mae Innabi - an attorney, business-owner, and unshakable advocate dedicated to helping her clients reach new levels of success. She is the recipient of the 2018 Super Lawyers Rising Star Award, awarded to only 2.5% of attorneys in the country. Innabi Law Firm PLLC is an AV-Preeminent Rated Law Firm by Martindale-Hubble, the highest rating available for professional excellence. Managing clients with excellence became harder and harder for her firm as the business grows. She reached out to other attorneys and one of them referred her to join a program called ‘Strategic Coach’ and has been really helpful for her firm. In this episode, she shared some tips that she learned on that program and how to form a great team for your firm.   In this episode: Why Business Law? Mae’s first exposure to a coaching program A recent change that she made that feels like all attorney’s should have [03:12 - 03:53] “If you have the right people in place, your absence will actually fuel the business” Secrets to forming a great team   Get in touch with the law-vely People you meet! Mae Innabi, Lawyer Innabi Law Firm FACEBOOK: https://www.facebook.com/minnabilaw LINKEDIN: https://www.linkedin.com/in/innabi/ TWITTER: ​https://twitter.com/innabilaw GOOGLE+: https://plus.google.com/112951699306670464565?hl=en AVVO: https://www.avvo.com/attorneys/85020-az-mae-innabi-4577487.html YELP: https://www.yelp.com/biz/innabi-law-firm-phoenix WEBSITE: https://www.innabilaw.com/     Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 028 | Podcast Pro Tips

    Play Episode Listen Later Jul 2, 2018


    Are you planning to launch a podcast? If so, this week’s episode is for you. Shaina Weisinger from Podcast Memes and Video Podcast Producers shares her pro tips on how to do video podcasting. In this episode: Why every business should have a podcast [0:52 - 1:42] Barriers to entry on podcasting What does Podcast Memes do Tips for someone who’s making a video podcast Video Podcast Producers’ training course More tips from Shaina on video podcasting   Get in touch with the law-vely People you meet! Shaina Weisinger, Founder Podcast Memes FACEBOOK: https://www.facebook.com/shainaweisinger INSTAGRAM: https://instagram.com/shainaweisinger FACEBOOK: https://www.facebook.com/podcastmemes4u INSTAGRAM: https://instagram.com/podcastmemes4u WEBSITE: http://podcastmemes.com WEBSITE: http://videopodcastproducers.com     Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 027 | Prison Yard to Harvard

    Play Episode Listen Later Jun 25, 2018


    Our guest for this week is an inspiration to everyone who feels stuck in a rut or dealing with problems both in business and personal life. Andre Norman is an international public speaker, TED presenter, advocate, and consultant. Known to many as “The Ambassador Of Hope”, Andre Norman’s experience and expertise is what empowers him to speak about and create training programs for families in crisis, substance abuse and teen drinking, re-entry, ex-offender, gangs, prison reform, and mentoring. Andre travels to schools, churches, and community centers around the world to serve as a mentor and friend to youth and community members alike. His story of prison yard to Harvard is definitely inspiring and will motivate you on staying resilient while dealing with adversity and holding on to hope.   In this episode: Andre’s childhood story “The right thing is the hard thing” Andre’s life in prison and some things he’s done Story where Andre was being advocated by a someone who was taking care of her while being forced medicated Pivotal moment when Andre realized that he needs to change for the better The moment where he signed up for a GED program and went out of prison in 1999 Andre’s advocacy and outreach at Guatemala Andre’s ideas on reforming the prison system as presented in his TED talk One thing that Andre wants us to advocate for   Get in touch with the law-vely People you meet! Andre Norman, Public Speaker, Consultant FACEBOOK: https://www.facebook.com/andrenorman21/ INSTAGRAM: @andrenorman TWITTER: ​https://twitter.com/andrenorman WEBSITE: http://andrenorman.com     Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 026 | ​Choosing The Best Virtual Receptionist For Your Law Firm

    Play Episode Listen Later Jun 18, 2018


    In this week’s episode Emily shares her three things to look for when searching for the perfect virtual receptionist for your law firm.   Get in touch with the law-vely People you meet! Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 025 | Ben’s Million Dollar Secret

    Play Episode Listen Later Jun 4, 2018


    Ben Ellis is the owner and designated broker of E&G Real Estate Services. E & G Real Estate is a full-service residential real estate brokerage offering property management, leasing and sales in the Metro Phoenix area. Also, it is one of just 4% of all small businesses that has been able to exceed one million in revenue and he’s here today to share one tip that helped him along the way.   In this episode: What E&G Real Estate does What helped Ben’s business to reach 1 million dollars in revenue Cultivating relationships as a secret to success E&G’s hiring process How to get your team understand your vision   Get in touch with the law-vely People you meet! Ben Ellis, Designated Broker/Owner E&G Real Estate FACEBOOK: https://www.facebook.com/benellisaz WEBSITE: www.EandGRealEstate.com     Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 024 | Success With Coaches

    Play Episode Listen Later May 28, 2018


    In this interview, Vanessa Shaw is back to share a tip that helped transform her business!   Are you ready to be BOLD and play bigger in your business? Vanessa Shaw is a strategist, peak performance coach, personal development junkie, money mentor and inspirational speaker all rolled up into one. She created Boutique Business School – a myriad of programs that helps helping ambitious entrepreneurs and business leaders earn more income, make a bigger impact, and enjoy greater freedom.   Get in touch with the law-vely People you meet! Vanessa Shaw, CEO TWITTER: https://twitter.com/vcshaw LINKEDIN: https://www.linkedin.com/in/vcshaw/ FACEBOOK: https://www.facebook.com/vcshaw INSTAGRAM: https://www.instagram.com/boutiquebusinesslife WEBSITE: http://vanessashaw.com/     Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 023 | BOLD in Business

    Play Episode Listen Later May 21, 2018


    Are you ready to be BOLD and play bigger in your business? Vanessa Shaw is a strategist, peak performance coach, personal development junkie, money mentor and inspirational speaker all rolled up into one. She created Boutique Business School – a myriad of programs that helps helping ambitious entrepreneurs and business leaders earn more income, make a bigger impact, and enjoy greater freedom.   In this episode: More about Vanessa and what she does What it means to be a boutique business How she worked with a client and helped grew a business Vanessa’s free growth strategy session!   Special Guest Offer: FREE Growth Strategy Session!     Get in touch with the law-vely People you meet! Vanessa Shaw, CEO TWITTER: https://twitter.com/vcshaw LINKEDIN: https://www.linkedin.com/in/vcshaw/ FACEBOOK: https://www.facebook.com/vcshaw INSTAGRAM: https://www.instagram.com/boutiquebusinesslife WEBSITE: http://vanessashaw.com/     Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 022 | Start With Why

    Play Episode Listen Later May 14, 2018


    In this clip Emily shares her why for starting Betties.     Get in touch with the law-vely People you meet!   Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 021 | Quality Assurance for Your Law Firm

    Play Episode Listen Later May 7, 2018


    In this week's episode, our very own Ashley from Back Office Betties will share to you the secrets on how to set up a quality & training program for your law firm.   In this episode: Why is it important to have operations or procedures when it comes to quality What is Back Office Betties' Call Flow Blueprint What is a Triage Option How long does it take to create a call flow blueprint What's the first thing to look for in Quality Assurance   Special Offer: Call Flow Blueprint --> CLICK HERE FOR INSTANT DOWNLOAD     Get in touch with the law-vely People you meet! Ashley, Quality Assurance & Training Manager Back Office Betties WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties YOUTUBE: Back Office Betties   Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties   p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica; color: #000000} p.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica; color: #000000; min-height: 14.0px}

    Episode 020 | YouTube Success For Lawyers with Aiden Durham

    Play Episode Listen Later Apr 30, 2018


    Aiden Durham is a business and branding attorney, and the face of All Up In Yo' Business - a popular YouTube channel that talks about law. In this interview, Aiden shares her secrets to growing her YouTube channel from 0 to 27000 subscribers. In This Episode: Aiden Durham's backstory Why she started All Up In Yo' Business 99% of her business comes from YouTube and Podcast How to start a YouTube channel if you're an attorney How branding attracts her ideal client Get in touch with the law-vely People you meet! Aiden Durham, Business & Branding Attorney 180 Law Co WEB: https://180lawco.com TWITTER: htpps://twitter.com/_AllUpInYoBiz FACEBOOK: https://facebook.com/180lawco INSTAGRAM: https://instagram.com/allupinyobusiness YOUTUBE: https://youtube.com/user/audenkramerlaw   Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 019 | Managing People Daily, Weekly, & Monthly

    Play Episode Listen Later Apr 23, 2018


    Back Office Betties’ own team manager, Shiree, shares her tips on how to manage your people daily, weekly, and monthly so you’ll have excellent employees on your business. In This Episode: What to do with your team members every single day How to connect with your team members What to do with your team members weekly Complement your employees What to do with your team members monthly Share your vision with your employees and clearly define how an employee fits in What your one on one with your manager should be Get in touch with the law-vely People you meet! Shiree, Team Manager Back Office Betties WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties YOUTUBE: Back Office Betties   Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 018 | Document Your Business With Trainual

    Play Episode Listen Later Apr 16, 2018


    In this interview, Chis Ronzio shares how his latest business venture can change your life and your business with Trainual. Trainual is the easiest way to document every role, responsibility, process, policy, and procedure in your company so you can stop wasting time, start delegating, and finally get things done!     In this episode:   What problem does Trainual sets out to solve Other features of Trainual How Trainual started Recommendation on starting out your business Use of out sourcing on simple task The number of users can use Trainual and levels can access Employees in charge of their own income Application on increasing the evaluation in Trainual     Special Guest Offer: Click here and use promo code Betties to receive half off your first month:--> https://trainual.grsm.io/EmilyLaRusch     Get in touch with the law-vely People you meet! Chris Ronzio, Founder & CEO Trainual TWITTER: https://twitter.com/Trainual LINKEDIN: https://www.linkedin.com/company/trainual/ FACEBOOK: https://www.facebook.com/trainual INSTAGRAM: https://www.instagram.com/trainual WEBSITE: https://trainual.com     Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 017 | Tools to Get Your Business Running on Autopilot

    Play Episode Listen Later Apr 9, 2018


    In this episode, Chas Wilson is back to share some of the tools that you can use to get your business running on autopilot.   In this episode:   What does Wilson Leadership do Other tools Chas uses to his business Investing in people vs being guilty taking the time off Find a balance between time off and work Chas' advice for to law firms   Get in touch with the law-vely People you meet! Chaz Wilson, CEO Master Networds & Wilson Leadership Academy TWITTER: https://twitter.com/MasterNetworks1 FACEBOOK: https://www.facebook.com/MasterNetworksInc/  and https://www.facebook.com/chaswilsonceo/ YOUTUBE: https://www.youtube.com/user/MasterNetworks1 WEBSITE: http://masternetworks.com     Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 016 | Creating Genuine Relationships in Networking Groups

    Play Episode Listen Later Apr 2, 2018


    Networking is one of the most important skill that any working professional or entrepreneur must have. That's why a lot of people are joining networking groups to build and maintain their contacts, and relationships with them. Sometimes, there are some networking groups that are like blind dates that doesn't go anywhere.   In this episode, we have Chas Wilson, CEO of Master Networks and Wilson Leadership Academy, who will teach what to do in a networking group to create genuine relationships and build your network.     In this episode: The opportunity Chad saw with networking organizations What is Chad’s Five Plus One book all about What to do in a networking group to create genuine relationship How to grow your law firm’s network   Check out Chas' Book: Five Plus One: The Entrepreneurs Formula for Success - https://www.amazon.com/Five-Plus-One-Entrepreneurs-Formula-ebook/dp/B015WYZQT8 Get in touch with the law-vely People you meet! Chas Wilson, CEO Master Networks and Wilson Leadership Academy TWITTER: https://twitter.com/MasterNetworks1 YOUTUBE: https://www.youtube.com/user/MasterNetworks1 FACEBOOK: https://www.facebook.com/MasterNetworksInc/ PERSONAL FB: https://www.facebook.com/chaswilsonceo/ WEBSITE: http://masternetworks.com/   Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 015 | Tools That Will Help You Grow Your Law Firm

    Play Episode Listen Later Mar 26, 2018


    Aaron George is the co-founder of Lexicata, the #1 CRM and client intake solution built for law firms. In this interview, Aaron shares his lightbulb moment that started Lexicata and the challenges they faced to get the business off the ground. He also shared some tools from Lexicata that will help law firms grow and better manage their businesses. In this episode: · Aaron’s pain point moment that lead to Lexicata · New features on Lexicata version 3.0 · Tracking tools that law firms can use to collect feedback from their clients · Challenges that Lexicata faced to get the business off the ground     Get in touch with the law-vely People you meet! Aaron George, Co-Founder Lexicata TWITTER: https://twitter.com/Lexicata LINKEDIN: https://www.linkedin.com/in/aaronwgeorge/ FACEBOOK: https://www.facebook.com/Lexicata/ YOUTUBE: https://www.youtube.com/channel/UCSAxK8igYRuK8Vap7Fk5kEw   Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties  

    Episode 014 | Web Design Interview Questions You Aren’t Asking

    Play Episode Listen Later Mar 12, 2018


    In today’s world, web designers are now everywhere, and it seems like everyone can make you a website. How would you know if a web designer or agency is the one for your company, and how would you know if you’re making the right decision? In this interview, Matt Adams of Factor 1 Studios shares some key questions to ask when interviewing a web designer. We also talk about what to expect on a website for different budgets. Show notes: · The story behind their tag line “worry-free websites” · Some things to ask upfront to know you’re making the right decision for your company · What to expect on a website for $3000 below · What to expect on a website for $6000 above · The analytics they look at on premium websites · Thoughts about hiring an agency that does it all for you (12:58 – 13:25)   Matt's Offer: Free 30-minute, sale & pitch free site review . GO HERE TO REDEEM ---> Factor1studios.com/law     Get in touch with the law-vely People you meet! Matt Adams, Head of Intergalactic Operations Factor1 Studios TWITTER: https://twitter.com/factor1 FACEBOOK: 

    Episode 013 | Getting Hip With HIPPA

    Play Episode Listen Later Mar 5, 2018


    p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica; color: #000000} p.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica; color: #000000; min-height: 14.0px} Kevin McLellan of HIPPA Clarity shares what it takes to ensure that your law firm and vendors are keeping you in compliance with HIPPA. In this episode: - What brought Kevin to HIPAA - High level things to look for to make sure you're compliant with HIPAA - Better way to store PHI - Difference between resting data vs. data in transit - Tips to mitigate risk for small firms - What is a Business Associate Agreement   Get in touch with the Law-vly people you meet:   Kevin McLellan, HIPPA Consultant HIPPA Clarity WEB: www.HIPPAClarity.com EMAIL: info@hippaclarity.com LINKEDIN: https://www.linkedin.com/in/kevinmclellan/ Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica; color: #ff0000}

    Episode 012 | The Trend Not To Follow

    Play Episode Listen Later Feb 26, 2018


    There is a growing trend of mediums on how to create value to your audience. Be it Facebook Live, Podcast, Instagram, Snapchat, you name it! However, just because it’s the hot & trendy thing to do means that you’re going to use that platform for your business. In this interview, Brad Wiatr of User10, a software design studio that creates applications and websites for enterprise-level tech companies like Dell, MicroAge, Insight, and CDW, shares his secrets on how you can create real value to your clients while keeping it authentic.   In this episode:   How to create real value while keeping it authentic Scarcity mindset and how they overcome it Saying “No” will not destroy your business How to make clients feel good despite saying “no” to them What phase in the business is appropriate to have an app (9:15-9:49) Get in touch with the law-vely People you meet! Brad Wiatr, Partner User10 WEB: www.user10.com PHONE: 602-320-8968 EMAIL: brad@user10.com FACEBOOK: facebook.com/user10phx INSTAGRAM: Instagram.com/user10phx TWITTER: twitter.com/user10 LINKEDIN:  linkedin.com/company/user10 BLOG: blog.user10.com   Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties  

    Episode 011 | Sales Secrets for Law Firms

    Play Episode Listen Later Feb 19, 2018


    Like any other professional service type of business, law firms have to get leads in order to convert. Lawyers are not salesmen but they have to do so in order to grow their law firms. In this interview, we have Tracey Carter, CEO of Next Level Sets - a leading sales enablement service enhanced by decades of successful sales and sales prospecting. She has 20 + years of sales expertise under her belt, built multiple companies, and won various awards for her sales prowess.   In this episode:   When did Tracy knew that sales is her jam Sales doesn’t have to be sleazy Unique ways to connect with people on social media Ways to create rapport from cold calling Where to start when conducting a sales training The follow up process for clients   Tracy's Offer ½ off the normal setup fee when you mention the Share the Law-ve show.   Get in touch with the law-vely People you meet! Tracy Carter, CEO Next Level Set TWITTER: https://twitter.com/NextLevelSet/ INSTAGRAM: https://instagram.com/NextLevelSet/ FACEBOOK: https://www.facebook.com/Next-Level-Set LINKEDIN: https://www.linkedin.com/in/traceymcarter/ Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 010 | Creating an Amazing Company Culture

    Play Episode Listen Later Feb 12, 2018


    Creating a company culture is a key ingredient of any business. It defines the overall personality of the company and will allow it to survive and make company employees thrive. In this interview, we have Teresa Marzolph from Culture Engineered. Culture Engineered provides small-to-medium sized businesses with human capital solutions to improve both the employee experience and company effectiveness. In this interview, Teresa shares her tips on how to build a business that is a great place to work and a great place to do business.   In this episode: How to be proactive employer What can lawyers do to keep their employees engaged and happy Happy employees generate great results How often should you conduct surveys to your employees The conversation from entry level to management role When you can and can’t hire a 1099 independent contractor Company culture’s impact to profitability   Get in touch with the law-vely People you meet!   Teresa Marzolph, Owner Culture Engineered WEB: https://cultureengineered.com TWITTER: https://twitter.com/Culture_Ngineer LINKEDIN: https://www.linkedin.com/company/16189846/ FACEBOOK: https://www.facebook.com/CultureEngineered   Emily LaRusch, CEO & Founder Back Office Betties EMAIL: HiBettie@BackOfficeBetties.com WEB: www.BackOfficebetties.com TWITTER: https://twitter.com/CallBetties FACEBOOK: https://www.facebook.com/BackOfficeBetties

    Episode 009 | Becoming a Numbers Ninja

    Play Episode Listen Later Feb 5, 2018


    “You have to know your numbers!” That’s one of the things that all business owners should strive for. However, it’s quite a challenge if you don’t have someone who can help you deal with it and you’ll need an awesome CPA who’s up to the task! In this week’s episode we have Elizabeth Hale, founder of eeCPA. eeCPA helps business owners solve their tax and accounting challenges as their companies continue to grow. In this episode Elizabeth’s first entrepreneurial endeavor What business owners should expect from their CPA aside from taxes Challenges when starting Elizabeth’s pest control company Is 10% the new breakeven for professional services firm like attorneys? Things to maximize tax savings before the end of the year   Elizabeth’s Offer Use "Back Office Betties” or “Emily LaRusch” as your referral name when completing our questionnaire to receive $100 off initial 1hr consultation. Get in touch with the law-vely People you meet!   Elizabeth Hale Founder eeCPA   Click a link below to follow eeCPA on: Blog/newsletter sign up Facebook Google+ Linkedin Twitter Instagram Website   Emily LaRusch, CEO & Founder Back Office Betties Email: HiBettie@BackOfficeBetties.com Web: www.BackOfficebetties.com Twitter: @CallBetties Facebook: @BackOfficeBetties

    Episode 008 | Maintain Sanity While Growing Your Firm

    Play Episode Listen Later Jan 29, 2018


    As your law firm grows, more and more customers will avail of your service. Not only does this bring you additional revenue, but also additional work, and ultimately stress. Back in the day, work-life balance while growing your firm is impossible. However, in today’s technology driven environment, it’s now all possible. Julia Shapiro is the founder & CEO of Hire an Esquire. Hire an Esquire connects law firms and in house legal departments with a vetted network of top attorneys via an online marketplace platform. Their technology enabled model helps law practices of all sizes from solos to the AMLaw 200 and Fortune 500 legal departments meet their business cycle demands—on demand. In this Episode   What does Hire An Esquire do What caused Julia to start the business Some of the things that help predict success How to maintain a better work-life-balance while growing your firm Trends in remote working   Get in touch with the Lawve-ly people and businesses you met:   Julia Shapiro Founder & CEO Hire an Esquire FACEBOOK: https://www.facebook.com/HireAnEsquire/ TWITTER: https://twitter.com/HireAnEsquire LINKEDIN: https://www.linkedin.com/company/hire-an-esquire/ GUEST WEBSITE: www.HireAnEsquire.com   Emily LaRusch, CEO & Founder Back Office Betties Email: HiBettie@BackOfficeBetties.com Web: www.BackOfficebetties.com Twitter: @CallBetties Facebook: @BackOfficeBetties Watch this episode at: http://backofficebetties.com/ep8

    Episode 007 | Dan Jaffe’s Journey from Lawyer to Entrepreneur

    Play Episode Listen Later Jan 22, 2018


    Our guest for this week is a great example of someone who went from being a lawyer to an entrepreneur. Dan Jaffe is the CEO of LawLytics -  a leading website marketing system for lawyers who want more clients without wasting time or money. Before establishing Lawlytics, Dan built an online legal directory while practicing law. The directory rapidly grew and began generating significant business for attorneys in almost every state, making Dan focus on legal marketing technology full-time. In 2010 the directory was acquired by a major internet company. In this episode:   Dan’s business before LawLytics Hardest thing transitioning from being a lawyer to running a business Story of how Richard Lawson invested in LawLytics How LawLytics work Dan’s holistic approach on content strategy   Get in touch with the Lawve-ly people and businesses you met: Dan Jaffe,CEO LawLytics TWITTER: @LawLytics FACEBOOK: @LawLytics YOUTUBE: https://www.youtube.com/user/lawlyticsmedia WEB: https://www.lawlytics.com/ Emily LaRusch, CEO & Founder Back Office Betties Email: HiBettie@BackOfficeBetties.com Web: www.BackOfficebetties.com Twitter: @CallBetties Facebook: @BackOfficeBetties   Watch this episode at https://backofficebetties.com/ep7/

    Episode 006 | Top Security Mistakes Your Firm is Making

    Play Episode Listen Later Jan 19, 2018


    As time goes by, more and more law firms are now moving into the cloud. Add in some state bar rules to the mix and it's much harder to keep up! Thankfully we have people like Beits Livneh, President of Legal Technology Solutions - an IT firm that specializes in helping legal professionals take advantage of technology. Beits’ background is full of colors and one hell of an example of The American Dream. His background is from the Israeli military in intelligence and risked everything to chase his dream in the U.S. With $300 in his pocket upon arriving, he strived and 17 years later, his business is the number 1 IT firm in Arizona. In this Episode: Is the cloud much secure than the old way Is GSuite more secure than Gmail How Google makes money from you Is it better to store data on practice management softwares like Clio Beits’ SPECIAL OFFER FREE Network & Security Assessment - http://www.legaltechnology.solutions/STL Get in touch with the Lawve-ly people and businesses you met: Beits Livneh, President Legal Technology Solutions PHONE: 480-614-4227 WEB: www.LegalTechnolgy.Solutions EMAIL: info@legaltechnologysolutions.com   Emily LaRusch, CEO & Founder Back Office Betties Email: HiBettie@BackOfficeBetties.com Web: www.BackOfficebetties.com Twitter: @CallBetties Facebook: @BackOfficeBetties

    Episode 005 | KORE Bookkeeping Solutions Closing the Books on 2017

    Play Episode Listen Later Jan 17, 2018


    It’s the time of the year to get your books in order! Are your books up to date? In this episode, we are speaking with Mark Khazanovich and Inna Korenzvit of KORE Bookkeeping Solutions.  KORE Bookkeeping Solutions was selected by Intuit as one of the finalists for the ‘Firm of the Future’ and provides financial clarity and insights to businesses by managing their day-to-day accounting.   They are here to empower law firms to make better business decisions based on numbers and not on gut reactions. In this episode: Things to do before the end of the year to get your books in order What are the right things that you should buy to minimize your tax liability Do we need to get a new W9 every year? How would you know if firm is the right fit for you? [09:23 - 10:20] Why is everyone moving to the cloud? KORE’s Special Offer: Complimentary Financial Health Assessment valued at $250 to anyone who mentions they saw KORE on the Share the Law-ve podcast. Get in touch with the Lawve-ly people and businesses you met: Mark Khazanovich, Director of Operations Inna Korenzvit, Founder, CEO, Principal Bookkeeper KORE Bookkeeping Solutions EMAIL: Team@KoreBookkeeping.com PHONE: (480) 818-KORE (5673) WEB: www.KoreBookkeeping.com   Emily LaRusch, CEO & Founder Back Office Betties Email: HiBettie@BackOfficeBetties.com Web: www.BackOfficebetties.com Twitter: @CallBetties Facebook: @BackOfficeBetties   Watch this episode at https://backofficebetties.com/2017/11/29/ep5/

    Episode 004 | Ryan Englin on People

    Play Episode Listen Later Jan 15, 2018


    How do you find and attract A players for your team? It all starts with recruiting and Ryan Englin, CEO of Core Matters, LLC is sharing what most of us are doing wrong. In this episode: Why we should treat hiring like dating Creating recruiting systems that work Is there a magic formula for picking the right job boards? Why you should always have a player  sitting on the bench Get in touch with the Lawve-ly people and businesses you met: Ryan Englin, CEO Core Matters, LLC Email: ryan@thecorematters.com Web: www.TheCoreMatters.com   Emily LaRusch, CEO & Founder Back Office Betties Email: HiBettie@BackOfficeBetties.com Web: www.BackOfficebetties.com   Watch this episode at https://backofficebetties.com/2017/11/10/share-law-ve-episode-004-secret-finding-players/

    Episode 003 | Gifting As A Law Firm Marketing Strategy

    Play Episode Listen Later Dec 14, 2017


    Tyler Cadwell is the CEO of everything Etched and we are discussing John Ruhlin’s Book, Giftology. Tyler is sharing the secrets and rules to master gifting as a part of your marketing strategy with you gifting ideas for any budget.   In this Episode Why gift cards are a terrible idea If you logo is on it, it’s not a gift Gift ideas for every budget and every client Gifting is an art and some light stalking may be required A Special Offer from HeirSafe: HeirSafe.com - 20% off with promo code STL11 Get in touch with the Lawve-ly people and businesses you met: Tyler Cadwell, CEO Everything Etched Email: DesignTeam@EverythingEtched.com Web: www.EverythingEtched.com Instagram: https://www.instagram.com/everything_etched/ Twitter: @EvrythngEtched   Emily LaRusch, CEO & Founder Back Office Betties Email: HiBettie@BackOfficeBetties.com Web: www.BackOfficebetties.com Twitter: @CallBetties Facebook: @BackOfficeBetties

    Episode 002 | Creating Content that Converts

    Play Episode Listen Later Dec 14, 2017


    How can you spend less time selling by having your website doing the work for you? In this episode of Share The Law-ve we are sitting down with content writer and Wonder Woman superfan, Amanda Collins. She is the CEO of Ink & Quill Communications, a firm of talented storytellers who share your message via content marketing.  Amanda shares her gripping story of how she overcame challenges to  become the successful entrepreneur she is today. In this episode: Facts tell, stories sell! How to tell the story of your firm so that you create an instant emotional connection. Critical elements that should be on your home page Important of writing a blog Getting started with social media for your firm GUEST OFFER:30 Minute Content Blueprint Contact Amanda for offer at Amanda@IQ-Communications.com   Get in touch with the Lawve-ly people and businesses you met: Amanda Collins, CEO Ink & Quill Communications Email: Amanda@IQ-Communications.com Web: www.IQ-Communications.com Blog: http://grammardocs.com/blog-2/ Facebook: @iqcommunications1 YouTube: https://www.youtube.com/grammardocs LinkedIn: https://www.linkedin.com/company-beta/1541267/   Emily LaRusch, CEO & Founder Back Office Betties Email: HiBettie@BackOfficeBetties.com Web: www.BackOfficebetties.com Twitter: @CallBetties Facebook: @BackOfficeBetties Watch this episode at https://backofficebetties.com/2017/10/27/share-law-ve-episode-002-creating-content-converts/

    Episode 001 | The Reign of the Billable Hour is Over

    Play Episode Listen Later Nov 7, 2017


    The Reign of the Billable Hour is Over! On this episode of Share The Law-ve we hear from Megan Porth who took a hard look at the existing law firm business model and said “This doesn’t work for me!”  She is founder of Your Contract Shop and is on a mission to  “create a world where individuals and business owners get the legal advice they need quickly, easily and affordably.” Megan shares her story of breaking stride with the legal business ‘status quo’ and following her big idea to change how we view Attorney/Client interaction, billing, and much more. Shaking up the way we think about client billing. Hourly billing is antiquated Should you be focusing on scope of work? Should attorney’s charge for consultations? What should consumers look for when hiring an attorney? Tips for Clients on finding the best attorney and the best rates for your needs. What is a rate sheet? Negotiate! Get in touch with the Lawve-ly people and businesses you met: Megan Porth, Owner & Managing Attorney Your Contract Shop Email: Megan@YourContractShop.com Web: www.YourContractShop.com Blog: www.YourContractShop.com/Blog Facebook: @yourcontractshop   Emily LaRusch, CEO & Founder Back Office Betties Email: HiBettie@BackOfficeBetties.com Web: www.BackOfficebetties.com Twitter: @CallBetties Facebook: @BackOfficeBetties Watch this episode at https://backofficebetties.com/2017/09/26/example-podcast-1/

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