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In this episode of Wash Talk, host Brian Ankney talks to Cameron Ray of Sparkle Express Car Wash and Noel Peña of Digital Recognition Network (DRN) about data-driven carwash marketing. The conversation explores how Sparkle Express uses DRN's license plate recognition and vehicle data to target potential customers based on behavior, such as driving frequency and vehicle type, rather than just proximity. This approach allows for precise outreach, replacing broad tactics like direct mail and geofencing. A recent campaign reached 330,000 qualified prospects and saw an 8% redemption rate, with 2% converting to monthly memberships. The discussion highlights how behavior-based targeting drives higher ROI and long-term customer value in today's carwash market.
In this episode of Professional Carwashing & Detailing's Wash Talk, host Brian Ankney sat down with Tyler England from LiveReach AI to explore how advanced camera systems are transforming carwash operations far beyond simple surveillance. They discuss how high-resolution, multi-angle camera systems are essential in handling customer damage claims. With clear video evidence, operators can prove preexisting damage, which not only protects the business but often results in happy, informed customers. Tyler explains how cameras integrated with AI can now track key metrics such as pay station wait times, vacuum usage and tunnel throughput. This data provides actionable insights that help operators fine-tune staffing, training and customer flow.
In this episode of Wash Talk: The Carwash Podcast, host Rich DiPaolo welcomes Jim Ceresnak, vice president of Northmarq. They discuss the evolving dynamics of the carwash market and the M&A landscape. Ceresnak begins by reacting to major news announcements from Q1. Some of those developments sparked speculation about waning investor enthusiasm in the sector. However, despite some turbulence, Ceresnak believes the industry's long-term fundamentals remain sound and encouraging for future growth. Ceresnak identifies key lessons the industry has learned from recent developments and market shifts. He emphasizes the need for operational excellence, disciplined growth and realistic financial forecasting. He outlines what sets resilient carwash operators apart from their peers in the field. Ceresnak says strong leadership, efficient site performance and capital access help operators continue to thrive. Chains that focus on sustainable expansion and strong customer loyalty are more likely to survive market pressure. Looking ahead, Ceresnak discusses how financial conditions could shape carwash M&A activity this year. He highlights the impacts of 100% bonus depreciation and interest rates on growth strategies. He evaluates sale-leaseback strategies, which still hold value when carefully structured. Operators must balance short-term gains with long-term obligations when considering such strategies for expansion.
In this episode of Wash Talk, host Brian Ankney chats with Phil Marquardt and Chris Zuchegno from Dencar and United Auto Wash to dive into the operator's perspective on innovation in carwashing. Phil shares how his passion for 24/7, people-free carwash operations led him from running a wash to developing the tech behind it. From the challenges of launching memberships in unattended sites to embracing customer feedback, the episode reveals how Dencar is empowering even small operators with big-league tech.
Host Rich DiPaolo is joined by Ryan Molinelli and Kevin Molinelli of Qual Chem for a deep dive into the company's journey, product philosophy and upcoming innovations. The conversation kicks off with a look at Qual Chem's history and how it has grown into a trusted name in the professional carwashing industry. Ryan and Kevin discuss what sets Qual Chem's formulations apart, how their founder's operator background gives them a unique edge in product development, and how this perspective translates into real-world solutions for carwash operators. As the team gears up for The Car Wash Show™ 2025, they share a sneak peek at what attendees can expect from Qual Chem's booth 1010, including new products and technologies. They also touch on key chemical trends and challenges they're addressing in 2025 — and give us a glimpse into what the future holds for carwash chemical innovation.
In this episode of Wash Talk: The Carwash Podcast, host Rich DiPaolo talks with Nick Haase, co-founder of MaintainX, about how preventive maintenance strategies can help carwash operators minimize costly downtime and deliver consistent, high-quality service to their customers. Haase begins by sharing his background and the origins of MaintainX, highlighting how the company has evolved to support carwash operators in managing their equipment and operations more efficiently. Throughout the conversation, he emphasizes how maintenance can be used as a competitive advantage, helping operators stand out in a crowded market by ensuring reliability and maximizing uptime. For more information, please visit www.maintainx.com.
Host Rich DiPaolo talks with Ian Burton, ISTOBAL's North American director of sales, to celebrate a major milestone — ISTOBAL's 75th anniversary. Burton reflects on the company's rich history, global growth and continued commitment to innovation in the vehicle wash industry. Burton shares how ISTOBAL is commemorating this impressive milestone anniversary, while also discussing how the company's decades of experience translate into stronger partnerships and solutions for its customers. He offers insights into the current state of the North American professional carwashing industry and highlights ISTOBAL USA's latest product launches. See how ISTOBAL's innovations are addressing key challenges operators face today and what's next for the company as it continues to expand in the North American market.
In this episode, host Rich DiPaolo talks with Danka Dubak, director of marketing for AVW Equipment Company and a third-generation member of the company's founding family. Dubak shares how AVW has remained a leading force in the carwash equipment industry for over five decades by consistently delivering modern solutions tailored to today's carwash operators. We explore the evolution of tunnel carwashes from AVW's viewpoint, including the enhanced capabilities of the modern tunnel and how AVW's “simplicity in motion” design philosophy benefits both operators and end customers. Dubak also discusses the significant impact AVW's belt conveyor system — first launched in 2005 — has had on the market. She walks us through the industry's shift from roller and chain systems to belts, the operational advantages of belts, and when it may or may not be practical to adopt them. Finally, Dubak gives us a sneak peek into AVW's latest innovations and what's on the horizon for the company.
In this episode, Mel Ohlinger from OhmCo discusses how in-bay automatic carwashes can compete with larger chains by leveraging their unique advantages. These include lower costs, 24-hour availability, and the ability to cater to niche customers with specialized vehicles, such as motorcycles and trucks. Mel emphasizes the power of data and social media analytics in identifying potential customers, explaining how targeted advertising can help carwashes reach specific vehicle owners within their communities. By utilizing Facebook ads and vehicle sales data, businesses can refine their marketing strategies and maximize engagement. Mel also provides practical website best practices to enhance user experience and search engine rankings. She touches on the psychological aspects of menu design, explaining how color choices, layout simplifications and brand consistency can influence customer decisions and boost sales.
In this episode of PC&D Unscripted, we welcome Ian Hamilton, aftermarket technical sales with Vacutech by NCS. Hamilton joins us to discuss Vacutech's latest innovation, T-Force, and what it means for the carwash industry. We begin with a look at Vacutech's history and its impact on the industry, as well as Hamilton's role in supporting operators with advanced vacuum solutions. Hamilton discusses the most recent developments from Vacutech, highlighting the cutting-edge advancements that continue to push efficiency and performance. A major focus of the discussion is T-Force, including why it was developed, and the pain points it aims to solve. Learn how this advanced vacuum system technology can improve performance while reducing expenses. Hamilton also shares his insights on what the future holds for vacuum technology and how Vacutech is positioning itself to lead the way in innovation.
In this episode, host Rich DiPaolo talks with Steve Gaudreau, president, and Jason Van Kooten, director of maintenance and facility, for Brink Results, LLC. Brink Results is widely recognized in the professional carwashing industry for its expertise in organizational development, management coaching and sales training. However, as Gaudreau explains, the company has expanded its services to include technical consulting, helping carwash operators improve tunnel efficiency, enhance quality and reduce operational costs. Leading this initiative is Van Kooten, a successful operator with firsthand experience in optimizing carwash performance. Throughout the conversation, Van Kooten discusses strategies for reducing water and chemical waste, emphasizing the importance of training staff to use chemicals efficiently while maximizing effectiveness. He also explores how the right nozzles and spray technologies can help minimize water usage without compromising wash quality. The discussion highlights key metrics that operators should track to measure efficiency, along with best practices for real-time monitoring and data analysis to improve decision-making. In addition to chemical and water management, this episode delves into the critical role of preventative maintenance. Van Kooten and Gaudreau share insights on how carwash operators can implement effective maintenance schedules to prevent costly downtime and extend the lifespan of equipment. For more information, please visit www.brinkresults.com.
Host Rich DiPaolo talks with Erin Noonan, director of marketing for G&G Industrial Lighting, to discuss how colored carwash light shows can transform the customer experience and bolster operators' bottom lines. Noonan shares her thoughts on the impact of LED lighting on customer experience, loyalty and business growth. She explores the functional benefits of colored LEDs beyond aesthetics, such as improved visibility, safety, service confirmation and efficiency. Additionally, Noonan discusses the ROI of investing in modern LED systems, using case studies of existing customers. Throughout the conversation, Noonan highlights key industry trends and innovations in carwash lighting and offers expert guidance for operators looking to implement or upgrade their lighting systems to maximize impact and profitability. Tune in to learn how strategic lighting choices can enhance your customer experience and drive long-term success.
Host Rich DiPaolo talks with Jeff Blansit, president-elect of the Southwest Car Wash Association (SCWA). In this episode, we're diving into everything you need to know about the 2025 SCWA Convention & EXPO, scheduled for Feb. 26-28 at the Fort Worth Convention Center in Fort Worth, Texas. Blansit shares insights on this year's theme — Refresh, Renovate and Reinvest — and how it reflects the evolving landscape of the carwash industry. We also discuss the CEO Forum featuring Michael Dominguez, the Fast Tracks educational sessions and the Car Wash 101 session, designed to help new investors and operators gain valuable industry knowledge. Blansit previews the highly anticipated keynote address from Brian Kilmeade and highlights the Thursday night event at Second Rodeo Brewing in the historic Mule Alley district. Learn key tips on how attendees can maximize their ROI and make the most of their time at the convention. Whether you're a first-time attendee or a seasoned pro, this episode is packed with valuable info to help you get ready for SCWA 2025.
Host Rich DiPaolo talks with Max Pulcini and Scott Caplan from EverWash to discuss the evolving landscape of carwash memberships and the company's acquisition of Coinless in 2024. Pulcini and Caplan share insights on how carwash memberships have evolved over the past decade, highlighting the growing role of technology and consumer preferences in shaping membership. They also dive into effective marketing strategies, discussing the messages and platforms that resonate most with today's carwash customers. The conversation shifts to EverWash's acquisition of Coinless. Caplan details how the deal came together and why Coinless was a strategic fit for EverWash. Listen to how this acquisition strengthens the company's market position, ensuring a seamless transition for Coinless customers while unlocking new growth opportunities. Is there real potential to add a substantial membership program at self-serve and IBA locations? Hear Caplan's reaction to this question and more thoughts on these formats. Looking ahead, Caplan and Pulcini touch on EverWash's future plans, including new capabilities and service expansions to further enhance its offerings. Tune in to learn more about the future of carwash memberships and EverWash's vision for continued innovation and industry leadership.
Host Rich DiPaolo welcomes back Mack Ewing, senior director of sales and marketing for Transchem Group, to discuss the company's evolution after the OPW Vehicle Wash Solutions (VWS) acquisition, overall carwash chemistry trends and what's next for the market. First, Ewing shares insights into Transchem's integration into OPW VWS following its acquisition, highlighting how the transition has expanded its global and North American reach. He also discusses emerging trends in the U.S. carwash chemical market and the significance of Transchem's refreshed AutoLux product lineup. Additionally, Ewing provides insight into the future of carwash chemistry, including what's ahead for breakthrough technology graphene. He also offers a forward-looking perspective on how 2025 might differ from last year for carwash operators. To close out the conversation, Ewing previews what attendees can expect at Transchem's booth at the upcoming SCWA Convention & EXPO in Fort Worth, Texas.
In this episode of Wash Talk: The Carwash Podcast, host Rich DiPaolo catches up with Jeff Pavone, founding partner, and Chris Jenks, partner and CEO, of Amplify Capital Group. The trio discuss the latest trends in mergers and acquisitions (M&A) and investment activity in the carwash industry as we start 2025. During the conversation, Pavone and Jenks share insights into what's driving sellers to the table today and discuss the types of chains currently seeking to acquire carwash businesses. They highlight how the competitive landscape has changed compared to five years ago. We also get an inside look at Amplify Capital Group's recent projects and the services the firm offers to help businesses navigate the evolving carwash investment space. Pavone and Jenks provide their perspective on where M&A activity is headed over the next 12–18 months and share expert advice on how carwash owners can best position their businesses to achieve maximum value.
In this episode of Professional Carwashing & Detailing's Wash Talk, host Brian Ankney welcomed Amayr Babar and Ali Sareini, co-founders of Nautilus, to discuss how selling carwashes online increase ticket sales as well as facilitate upselling, such as single washes converting to bundled wash books with just one click.
The carwash industry is undergoing rapid transformation, with new technologies and evolving consumer preferences reshaping the landscape. In a recent episode of Professional Carwash & Detailing's Wash Talk, host Brian Ankney sat down with Jason Hayes of Leadership Industries to explore trends, challenges and opportunities in the carwash sector.
In this episode of Wash Talk by Professional Carwash and Detailing, host Brian Ankney interviews Chirag Toor, co-founder of FlexWash, a cutting-edge software solution tailored for carwash operations. Toor shares his journey from growing up in a family carwash business to developing FlexWash with his brother to modernize industry tools.
In this episode of Wash Talk: The Carwash Podcast, host Rich DiPaolo sits down with Reuven Birnkrant, CEO of PetroCal Associates, for a deep dive into refinancing strategies for carwash operators. Building on an article featured in the December 2024 issue of Professional Carwashing & Detailing magazine, Birnkrant shares expert insights on navigating refinancing costs, timing loans in fluctuating interest rate environments, and optimizing financial structures for long-term success. Birnkrant educates us on the impact of resetting amortization, strategies for demonstrating business stability to lenders and how refinancing can be a tool for growth beyond just lowering payments. He also explores the benefits and risks of cash-out refinancing and key indicators operators should monitor to make informed decisions. Whether you're considering refinancing to simplify debt, improve loan terms or leverage equity, this episode is packed with actionable advice to help carwash owners make smarter financial moves. Don't miss Birnkrant's expert take on common mistakes to avoid and when refinancing may not be the ideal choice.
In this episode of Wash Talk, Brian Ankney speaks with Josh Bachner of Moleaer about the innovative application of nano bubble technology in carwashes. Nano bubbles are microscopic gas-filled bubbles, about 100 nanometers in diameter, which are invisible to the naked eye and behave differently than typical bubbles due to their size. They remain suspended in water and possess a strong negative surface charge, making them highly stable and versatile. Moleaer specializes in creating and applying this technology across industries that use water, including carwashes.
In this episode of Wash Talk: The Carwash Podcast episode, host Brian Ankney speaks with Mark Clanton and Michael Lamminen of Apex Pro Formulators. They discuss how the company becomes an integral part of their clients' operations by managing the backroom aspects, ensuring a seamless supply of high-quality products and offering technical support. This partnership allows carwash operators to focus on growing their businesses while Apex handles the chemistry and operational efficiency, ultimately boosting profitability and service quality. A key point discussed was the impact of private equity consolidation in the car wash industry, which has often led to a decline in personalized customer service. Apex differentiates itself by prioritizing hands-on support, maintaining inventory levels and performing preventative maintenance rather than relying solely on remote technology. Their approach ensures that minor issues, such as leaks or injector problems, are identified and addressed before they escalate, providing operators with peace of mind. In addition to a comprehensive range of carwash chemicals, Apex specializes in custom solutions, such as private labeling and seasonal fragrances like pumpkin spice or candy cane.
Host Rich DiPaolo sits down with Alexandra Feldman, vice president, and Kenny Kraft, managing director, at Houlihan Lokey. In this episode, we delve into the U.S. carwash industry's latest trends, challenges and opportunities. Our conversation begins by exploring the remarkable resilience of the carwash industry. Feldman and Kraft provide insight into the key factors that have enabled this sector to weather economic fluctuations and external pressures, demonstrating its staying power. We then shift to the consolidation trends sweeping the industry over the past seven years. Feldman and Kraft discuss the driving forces behind recent M&A activity and share their projections for how these trends will evolve, touching on the strategic interests behind many acquisitions. As regulatory pressures mount, carwash operators are navigating new compliance challenges but are there opportunities for operators when it comes to regulations? Our guests outline the regulatory landscape, explaining how specific policies may shape operational practices in the years to come. Addressing the headwinds that could impact growth, Feldman and Kraft highlight the risks and challenges facing the industry over the next decade, from economic uncertainties to market shifts. The conversation wraps up with a look at the investment and financing landscape, where Feldman and Kraft shed light on why this resilient sector continues to attract investors and how operators might secure opportunities in this climate. Our guests also share invaluable advice for carwash operators considering scaling or exiting their businesses in light of current market dynamics. To read Houlihan Lokey's U.S. Convenience Store and Car Wash Industry Update, please visit https://hl.com/insights/us-convenience-store-and-car-wash-industry-update.
In the latest episode of Wash Talk: The Carwash Podcast, host Rich DiPaolo welcomes Kurt Chambliss, executive vice president of business development for TMC Financing, to discuss the SBA 504 Commercial Real Estate Loan Program. This financing option is increasingly popular among carwash operators looking to expand or upgrade their facilities. Chambliss provides an in-depth explanation of the SBA 504 Loan Program, detailing how it helps businesses finance real estate, equipment, construction, improvements and renovations. He also discusses the potential for operators to take out multiple loans and how these can be structured to maximize financial benefits. The episode also delves into the SBA 504 Green Loan Program, a valuable opportunity for carwash businesses aiming to incorporate energy-efficient upgrades. Chambliss shares examples of qualifying projects and how they can lead to cost savings. Additionally, he covers the pros and cons of refinancing to improve cash flow, offering insights into situations where refinancing has been particularly advantageous. See how partnering with the right certified development company (CDC) to secure financing can make a huge difference. Chambliss shares tips on what carwash owners should look for in a CDC to ensure a successful financing experience. He concludes the episode with practical advice for operators on navigating the financing landscape to achieve their growth and improvement goals. For more information and to find a reputable CDC in your area, please visit SBA.GOV.
Host Rich DiPaolo sits down with Danielle Petersen, chief marketing officer at Whistle Express Car Wash, to discuss the brand's unique focus on being a "local neighborhood carwash." Petersen shares insights into how Whistle Express sets itself apart through its hyperlocal approach and meaningful community engagement. The conversation begins with why it's essential for Whistle Express to position itself as a neighborhood carwash, and how this differentiates the brand from competitors. Petersen also highlights some of the company's successful efforts to connect with local communities, including charitable on-site events and strategic partnerships that are core to Whistle's mission. She explains how Whistle chooses causes to support and the impact these initiatives have had on the communities the company serves. With operations spanning 10 states, Petersen shares whether the company takes a different approach to customer connections in each region or follows universal strategies that resonate across the board. Finally, the episode wraps up with a look into the future, as Petersen discusses Whistle Express' plans for growth and how the brand intends to scale its hyperlocal focus as it expands. Tune in to learn more about how Whistle Express continues to foster strong community ties while growing its presence across the U.S.
Host Rich DiPaolo is joined by Sud Bhatija, co-founder and COO of Spot AI. In the interview, Bhatija discusses how his company's cutting-edge AI camera solutions are transforming the way operators do business in the carwash industry. Bhatija shares insights into what inspired Spot AI to focus on the carwashing and detailing industries and highlights the key features the company is offering to help alleviate such operating pain points as damage claims and bottlenecks. We also explore how Spot AI's partnership with NCS helps operators increase revenue and customer loyalty as well as the actionable insights provided through tools like unattended pay station alerts and activity maps. Tune in to learn about the costs, installation and training required for Spot AI's systems, and hear what Bhatija envisions as the future of AI camera technology in the carwash space.
Host Rich DiPaolo welcomes Trey Merchant, CEO of Champion Xpress Carwash, to talk about Champion Xpress Carwash's impressive achievement of reaching 50 locations, with its latest opening in Des Moines, Iowa. Merchant shares the journey behind this milestone, the strategic advantages of expanding in the Midwest and the company's plans for continued growth. We also dive into what makes Champion Xpress stand out in a competitive carwash industry and the role of 7B Building and Development in supporting Champion's rapid expansion, as well as other operators. Tune in to hear Merchant's insights on the current state of building in the carwash industry and the exciting plans ahead for the growing chain.
Host Rich DiPaolo discusses succession planning with Dave Haupt from Red Rock Tax and Consulting Group. In this episode, we begin by discussing the essential elements of a strong succession plan and how owners can prepare for a smooth transition. Haupt shares insights into the different types of trusts, such as dynasty trusts, charitable remainder trusts, and grantor retained annuity trusts (GRATs), and how they can help in passing down a business to future generations. We also explore key business exit strategies, including the 1031 exchange and Employee Stock Ownership Plans (ESOPs), highlighting the long-term tax benefits of each. Haupt offers practical advice on how owners can enhance their business' value to attract buyers or heirs before selling or passing it on. The episode also delves into provisions like the step-up in basis upon death and the annual gift exclusion, helping owners minimize tax impacts on heirs. Finally, Haupt discusses common mistakes business owners should avoid when handing down their businesses. Tune in for expert guidance on planning for the future and ensuring a successful business transition. For 1031 exchange help, please visit www.1031exchangesite.com.
In this episode of Unscripted, Doug Rieck, the NRCC 2024 chairman, discusses the latest plans and updates for the upcoming Northeast Regional Carwash Convention (NRCC), which will take place in Atlantic City, New Jersey, from October 7-9. Rieck provides insights into registration, exhibitor booths and what attendees can expect at the show. He highlights the educational sessions and networking events he's most excited about and highlights this year's keynote speaker, explaining how the speaker's message will benefit carwash professionals. Rieck also reflects on how the NRCC has evolved over the years, the challenges currently facing the carwash industry in the Northeast, and how attending the NRCC can help operators overcome these issues. He concludes by sharing where people can find more information and how to have a fun and productive experience while at the event.
Host Rich DiPaolo sits down with Ben Branam from AutoBrite Company to delve into the evolving landscape of carwash staffing. Branam provides insights into the various carwash formats available to new investors, detailing the labor requirements for each type, and the impact of increasing automation and technology in the industry.The conversation explores the extent to which automation is affecting labor needs in carwashes, and Branam identifies key positions that remain resistant to replacement. They also discuss strategies for maintaining high customer service standards with fewer employees, emphasizing the importance of effective training and hiring practices. Branam highlights the risks of understaffing or offering inadequate wages, pointing out signs that may indicate the need for staffing adjustments.This episode offers valuable guidance for carwash operators aiming to balance efficiency and workforce management in a rapidly changing market.For more information about AutoBrite Company, please visit www.autobriteco.com.
Host Rich DiPaolo welcomes Brian Epstein, a regular contributor to PC&D, current carwash consultant and former operator based in Phoenix, Arizona. In this episode, we're discussing new pricing trends that we've been noticing in the carwash industry. We start by delving into Epstein's background and how he got started in carwashing. We then explore some of the traditional pricing strategies that have proven most effective over the decades, as well as the worst mistakes operators make when it comes to menu pricing. Epstein shares insights on how memberships have influenced market prices. We also discuss when operators should absorb price increases versus passing them onto customers, the best way to introduce new prices to customers, and how operators can make retail customers feel welcomed and valued amidst the growing emphasis on membership programs.
Justin Pope from Allied Molded Products joins host Brian Ankney for a new episode of Wash Talk: The Carwash Podcast. Pope discusses the importance of enclosures in the carwash industry and the factors to consider when choosing the right material for an enclosure. He emphasizes the benefits of non-metallic enclosures, such as their resistance to rust and their lightweight and easy-to-modify nature. Pope also talks about the durability and lifespan of enclosures, highlighting the importance of selecting enclosures that can withstand water, cleaning agents and other corrosive chemicals. He mentions the impact resistance of enclosures and the need for them to be rigid and wobble-free. Pope also discusses the importance of UL listing, which ensures that enclosures meet certain standards of quality and construction. He concludes by mentioning the advancements in technology and product development in the enclosure industry, including the release of a new square-sized enclosure in their Ultra Line series.
Host Rich DiPaolo is joined by Keong Chun Chieh, founder and CEO of IGL Coatings, and Dustin Jackson, the new CEO of IGL Coatings USA. In this episode, we dive into the latest updates from IGL Coatings, starting with the company's origins and how it began serving car care professionals. We explore the company's commitment to sustainability and what it means for their business and customers. We also discuss the recent recognition of one of IGL Coatings' products at the ITEX 24 show, the strategic fit of new leadership for IGL Coatings USA and plans for future growth. Additionally, Chun Chieh and Jackson compare the car care landscape in the U.S. with other global markets, and look ahead to the future of the auto detailing and washing industries. Tune in to hear what lies ahead for IGL Coatings and what to expect in 2024 and beyond.
Host Rich DiPaolo welcomes Kyle Doyle, founder of Salespath™ (formerly Ignite Wash), to discuss the company's journey and future. The conversation highlights Salespath's new partnership with Rinsed after the recent acquisition. Doyle explains how Rinsed will help the offering achieve the next level of growth. He shares insights from his research on attendant and customer behaviors during the membership sales process, noting effective tactics and the power of gamification in driving engagement. Doyle also discusses upcoming industry trends and provides details on how to sign up for the Salespath service.
Host Rich DiPaolo is joined by Greg Kerr, owner of Alchemy Merch. In this episode, we delve into strategies for carwash operators to enhance their marketing efforts while managing budget constraints. Kerr shares his entrepreneurial journey and insights into overcoming common marketing challenges faced by new businesses. We explore effective social media tactics, alternative marketing methods for small businesses with limited resources and ways to ensure digital marketing campaigns reach the right audience amid evolving internet privacy laws. Additionally, Kerr highlights the role of custom merchandise in cost-effective marketing and discusses the current use and limitations of AI in marketing.
Host Rich DiPaolo interviews Bryce Miller from Mothers Automated Solutions. Miller discusses the company's strategic move into the automated and self-serve carwash market after 50 years in the car care industry. He provides insights into the research and development process that set the company's offerings apart, including its focus on nonionic solutions and their benefits. Miller shares early results and cost savings observed since entering the sector and outlines the company's vision to be a leader in the automated car care industry. Miller also informs listeners on where operators can find and order the company's new professional chemical solutions for automated carwashes.
Host Rich DiPaolo welcomes back Justin Alford, co-owner of Benny's Car Wash and past president of International Carwash Association (ICA). In this episode, we're catching up with Alford to discuss the state of the carwash industry and updates to Benny's Car Wash. Alford shares his experience as president of ICA and his thoughts on the May 2024 show, highlighting key takeaways. We explore what's new at Benny's Car Wash and the challenges of staying current in an evolving market. Alford also updates us on the resolution of supply chain issues from 2022 and even updates the current state of crawfish season in Louisiana. He identifies the biggest opportunities for operators today and discusses private equity's impact on the market. Finally, we look ahead to the future of Benny's and what a leading operator might look like in the future.
Curtis Ray from Acquire Video discusses the importance of high-quality camera technology in carwashes. Curtis explained that due to the harsh environment of carwashes, high-end cameras are essential to withstand the conditions and provide clear footage. The interview emphasized the necessity for durable cameras that can maintain their functionality and clarity over time, especially in capturing pre-existing damage on vehicles.Curtis noted the importance of strategic placement of cameras at both the entrance and exit of carwashes, pointing out that documenting the condition of cars before and after the wash is crucial in resolving customer disputes about scratches and damages. Additionally, the importance of having cameras in other areas, such as pay stations and vacuum areas, was discussed. The interview concluded with an exploration of the role of AI in enhancing camera and security systems within carwashes. Curtis explained how AI can provide valuable insights into operational efficiencies, such as identifying bottlenecks in pay stations and tracking customer behaviors to improve service. AI also aids in increasing membership sales by recognizing repeat customers and tailoring pitches accordingly. Furthermore, advanced features like spill detection, vandalism alerts and heat mapping were mentioned as tools that can significantly benefit carwash operations. Despite the advancements in AI, Curtis reaffirmed that capturing pre-existing damage on vehicles remains the top priority for car wash operators.
Host Rich DiPaolo interviews David Goodman, CEO and president of Edenark Group. Goodman discusses greenwashing and its negative effects in the carwashing industry. He shares his background in sustainability, explains what greenwashing is, and discusses its prevalence and risks. He emphasizes the growing importance of genuine sustainability to consumers, even when balanced against convenience and price. The conversation also explores how carwashes can achieve sustainability certifications and the best ways to market these credentials responsibly. Goodman concludes by highlighting the detrimental impacts of greenwashing and the significant benefits of authentic sustainable practices.
Host Rich DiPaolo is joined by Kelly Maria, vice president of chemical and service operations, and Larry Azevedo, operations manager, of Mark VII Equipment. Together, they delve into the fundamentals of chemistry in carwashing. The discussion begins with the identification of common carwash chemicals and their pivotal roles in the cleaning process. Maria and Azevedo shed light on the significance of these chemicals in achieving a thorough wash. Surfactants take the spotlight next, as the team explains how these compounds play a crucial role in breaking down dirt and grime on vehicle surfaces, facilitating their removal during the wash cycle. Listeners gain insight into the composition and benefits of protectant treatments offered at professional carwashes. Maria and Azevedo elaborate on how these products enhance both the appearance and durability of a vehicle's finish. They also share their thoughts on graphene and what's possibly next for the chemistry market.
In this episode of Wash Talk, Viran and Dylan Nana from FlowStat share their journey from managing hotels to innovating in the car wash industry. They discuss the creation of Flow Stat, a system designed to monitor and reduce water usage in car washes, helping operators save money and conserve resources. They also highlight their impactful community projects in Zambia, where they build classrooms and provide clean water to schools.Learn about their inspiring community projects in Zambia and how they are making a difference. Visit www.flowstat.com for more information.
Host Rich DiPaolo is joined by Dave Hill, operations support and development manager for Transchem and Turtle Wax Pro, a part of OPW Vehicle Wash Solutions, to discuss the five factors of cleaning.In this episode, Hill explores everything from the significance of water quality and proper pH to understanding the different types of soiling. Hill also covers the impact of particle size and surface type on cleaning efficiency, the role of surfactants and chelates, and the importance of temperature and time in the cleaning process. The episode concludes with practical tips for operators to select the right products for optimal results.For more information about Transchem and Turtle Wax Pro products, please visit www.transchem.com.
Host Rich DiPaolo is joined by Joseph Moldovan, founder, and Ryan Molinelli, vice president of sales, of Qual Chem. Moldovan and Molinelli delve into the exciting world of nano graphene and Qual Chem's groundbreaking product, Nano Hex. They also explore the essence of nano graphene, its recent emergence in carwashing and the multitude of benefits it brings. Throughout the conversation, Moldovan and Molinelli discuss the surge in graphene-based products, Nano Hex's unique features, feedback from operators and customers, and the future outlook for graphene-based products in car care. Tune in to this episode of Wash Talk for this insightful discussion on the forefront of carwash chemistry innovation.For more information on Nano Hex, please visit www.qualchem.biz.
Host Rich DiPaolo welcomes Chip Kent, director of sales and marketing for Laurel Metal LLC, to discuss the innovative ways carwash operators can enhance sales and customer satisfaction through modern vending options. Kent shares insights into Laurel Metal's background and its dedication to serving carwash owners and operators.This episode covers the concept of drop shelf vending and why it's the optimal choice for dispensing car care products, emphasizing its convenience and efficiency. Kent also explores the range of vending machine options offered by his company and elaborates on their features and adaptability to evolving payment methods, ensuring seamless transactions for customers.The conversation extends to the customization capabilities of these vending machines, allowing operators to tailor product offerings to suit diverse self-serve locations and adapt to changing customer preferences and seasonal trends. Lastly, Kent provides a glimpse into future developments in auto care vending machines, teasing upcoming innovations that will further benefit operators and customers.
Host Rich DiPaolo welcomes Mike Gordon, director of national accounts, and Kipp Kofsky, president, of Arcadian Services, as they delve into the top innovations the company will be showcasing at The Car Wash Show™ 2024.Gordon and Kofsky begin by discussing Arcadian Services' background and participation at the annual event, hosted by International Carwash Association. In this episode, operators can learn more about the Reclaim Defender and its benefits.Kofsky also shares more details about Arcadian Services' upcoming presentation at the show as well as other innovations attendees will see while visiting the company's booth #1243.
In this episode, host Rich DiPaolo is joined by John Waters from Waters Business Consulting Group. Waters delves into the crucial topic of building and sustaining a thriving carwash culture. We explore the significance of cultivating a winning culture in today's carwash industry and how owners and managers can effectively set expectations among their employees. Waters shares insights on the most effective strategies for reinforcing and maintaining a positive team culture, along with approaches to holding employees accountable for upholding established standards. We also discuss fostering a collaborative environment where team members feel empowered to support one another and maintain the company's standards. Tune in for valuable advice and actionable tips on creating a culture that drives success in your carwash business.
In this episode of Wash Talk: The Carwash Podcast, host Rich DiPaolo welcomes Amy Olson, consumer marketing expert at WashCard Systems, to discuss effective marketing strategies for carwash operators aiming to boost revenue. The conversation covers various tactics, including promoting speed and convenience in payments, utilizing mobile apps to enhance customer visits and brand loyalty, optimizing on-site marketing strategies with effective signage, harnessing the power of word-of-mouth advertising and referrals, and the benefits of implementing rewash programs. In this episode, listeners gain insights into practical approaches to attract and retain customers in the competitive carwash industry.
Host Rich DiPaolo sits down with Tim Hogue, CEO of Modernwash Buildings and Solutions, to explore the keys to building an innovative modern carwash. Hogue shares insights on the characteristics of a well-designed carwash in 2024, how innovative features drive sales, the latest trends in carwash design and the importance of sustainability. Operators can gain valuable advice on avoiding common pitfalls in carwash construction and learn about the impact of automation and smart systems on facility design. Join us as we uncover the secrets to staying ahead in the dynamic world of carwash innovation. Tune in to this episode of Wash Talk and elevate your understanding of modern carwash design and construction.
Host Brian Ankney welcomes Stuart Hammerschmidt from Shore Corporation. They discuss the intricacies of super concentrates in carwash products. Hammerschmidt differentiates between products marketed as super concentrates and those that genuinely are, using examples to explain how water content in products can misleadingly inflate their perceived quantity and effectiveness. The conversation then shifts toward practical advice for carwash owners on identifying true super concentrates and ensuring they get value for their money. Hammerschmidt highlights the importance of understanding product contents, as demonstrated through the use of a refractometer — a simple, affordable tool that measures the concentration of non-water parts in liquids. Lastly, they tackle other carwash products and practices, including the use of dyes, fragrances, foaming waxes and foam curtains. The dialogue concludes with a rapid-fire round touching on various aspects of car washing, such as prep guns, pH levels, wheel cleaning, spot-free rinses, and blower systems, underscoring the complexity and nuances of maintaining a carwash business.
On this insightful episode of PC&D Unscripted, host Rich DiPaolo is joined by Art Stephens to discuss the recent acquisition of International Drying Corporation by National Carwash Solutions (NCS). Stephens, president and CEO of International Drying Corporation, shares exclusive insights into this strategic move. Stephens discusses why NCS emerged as the perfect partner for the company and elaborates on the specific qualities and synergies that made NCS the ideal choice. The discussion also delves into the strategic significance of the acquisition for International Drying Corporation and how it aligns seamlessly with the company's long-term objectives. Additionally, Stephens covers the roadmap post-acquisition and the envisioned trajectory for growth and innovation. He concludes the interview discussing some new innovations currently in the market and some hints at groundbreaking technologies in the works.