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In this episode of the DMI podcast, host Will Francis speaks with Laura Costello, Head of Sustainability and Planet Services at youth agency Thinkhouse, as well as Ireland lead at Purpose Disruptors. Starting with having Ben & Jerry's as her first client, Laura shares her deep understanding of how marketers can embrace sustainability, avoid greenwashing, and build authentic connections with, especially, younger audiences. She explores what B Corp really means, how brands can shift from consumer focus to community impact, and why storytelling is key to driving meaningful change. Laura's top 3 tips:1. Sustainability starts with long-term thinking2. Storytelling should focus on values, not just products3. Avoid greenwashing by collaborating with other teams, including legal-----------ResourcesRead about Greenwashing on the DMI blogWARC - Future of EffectivenessThe Good Life campaignUN Pact for the FutureAdGreenClimate Communications--------Timestamps0:00:51 – What Laura is working on now0:03:51 – The meaning and challenges of B Corp certification0:08:30 – Why youth and sustainability are deeply connected0:11:26 – Embedding sustainability without tokenism0:15:30 – Changing consumer expectations and community building0:22:45 – Creative global campaigns that make an impact0:31:54 – Using social media to promote long-term behavior change0:36:06 – Making climate storytelling specific and relatable0:40:53 – Where to start with sustainability in your business0:44:56 – How to measure effectiveness and real impact0:47:25 – The future of responsible consumption marketing0:50:26 – Laura's career path into climate communications0:52:30 – Lessons learned from the front lines of sustainable marketing-----------------------The Ahead of the Game podcast is brought to you by the Digital Marketing Institute and is available on our website, Apple Podcasts, Spotify, and YouTube.Check out the DMI's extensive digital marketing library of ebooks, toolkits, webinars, guides, templates, and more! Join for free today.If you enjoyed this episode, please leave a review so others can find us!
In this episode of the Can Marketing Save the Planet? podcast, we continue on our navigating green claims and greenwashing mini-series speaking with Katie Wetherall, a lawyer at ClientEarth about the brilliant work they do and taking a deep dive into the world of plastics, packaging and recycling. It's no secret that marketing tactics in this area are long overdue a review. Clever marketing can mislead consumers with what are essentially false sustainability claims - particularly, when one takes into account the bigger picture and lifecycle of the product they appear on. Katie shares with us her insights from legal actions ClientEarth has taken against major corporations such as BP, Total Energies and KLM for misleading claims. In the case of KLM, she explains, “the Dutch court ruled that their claims about the sustainability of flying were misleading and in fact the judge said they painted a far too rosier picture about these kind of high emission activities and the company's compliance with things like the Paris Agreement.” A lot of Katie's work focuses on greenwashing legal actions and increasingly the area of plastics and consumer goods. The reality of plastic recycling is woeful, Katie shares, “only 9% of all plastic ever produced has been recycled, yet companies continue to label products as "100% recyclable, and even in the UK which has got quite an established sophisticated waste management system the stats hover at around 55%. So I think as an organisation, we argue that that green loop, (sometimes it's a triangle), but that circular symbol, gives a misleading impression of the circularity of plastic.” We go on to talk about the many different challenges of single use plastic; packaging, descriptors and labelling which we see everywhere on products across our everyday lives. Using green symbols and imagery is an area that Katie advises, “I would discourage Marketers from putting the recyclability of a product at the forefront of its marketing, because this is a process they have no control over and which statistics suggest does not work.” There is a lot of great insight and advice shared in this episode which will apply to a lot of organisations, Marketers and products. Tune in as we talk to Katie about: The problem with recycling symbols and should they even be allowed when they don't guarantee recyclability? The need for Marketers to consider the green claims they are making across the lifecycle of their products. The need to prioritise transparency Shifting to reusable packaging models – not relying on broken recycling systems Supporting people to make informed decisions How greenhushing doesn't solve the problem For more information about ClientEarth and the great work they do - visit https://www.clientearth.org/ And, if you're looking to upskill your team with the green claims landscape - be sure to check out our 3 hour Greenwashing 101 short training course via our Sustainable Marketing Training Hub. One more episode in this mini-series to follow, talking ‘agency side' with Fanclub PR. Stay tuned. ________________________________________________________________________ About us… We help Marketers save the planet.
Despite a drop in high-profile cases of greenwashing, Japan-based academic Kim Schumacher tells the EB Podcast that the problem isn't going away, it's just changing form. Tune in as we discuss: Is greenwashing really in decline? Why has greenhushing spread to Asia? The vulnerability of the EU Greens Claims Directive Why has the finance sector been the fastest to respond to greenwashing risk? Is greenwashing awareness growing? Is competence greenwashing declining? Changing use of the term "ESG"
"Umweltfreundlich", "klimaneutral" oder "gut zur Natur" – immer häufiger bewerben Unternehmen ihre Produkte mit solchen Slogans. Aber oft steckt gar nicht so viel Klimafreundlichkeit drin, wie außen draufsteht. Verbraucherschutzorganisationen wie die Deutsche Umwelthilfe e.V. (DUH) gehen aktuell gezielt gegen Unternehmen vor, die mit vermeintlichen Umweltvorteilen werben, ohne ausreichend über diese aufzuklären. Der Vorwurf: irreführende Werbung. Die Justizreporter Elena Raddatz und Paul Raboldt sprechen in dieser Folge mit dem Bundesgeschäftsführer der DUH, Jürgen Resch, über die anhängigen Gerichtsverfahren und darüber, was hinter dem Ausdruck "Greenwashing" alles stecken kann. Zusätzlich erklärt die Rechtsanwältin Katharina Hammer von der Kanzlei Poellath und Partner, was denn der feine Unterschied zwischen grüner Werbung und "Greeenwashing" ist und wie sie Fondsmanager zum Thema Nachhaltigkeit berät.
„Wer in Punkto Nachhaltigkeit intransparent kommuniziert,der spielt im Grunde genommen russisch Roulette mit seiner Glaubwürdigkeit“, das sagt mein heutiger Gast Lucas Neurauter. Lucas teilt in einer knappen halben Stunde seine Insights zum Thema Nachhaltigkeit und CSR-Kommunikation im B2B, angereichert mit vielen praktischen Beispielen.Du willst noch mehr davon? Gerne. Im Webinar verrät Lucas noch weitere Best Cases und gibt Einblicke, wie authentische CSR-Kommunikation gelingt. Über den Gast„Life is a pitch“ schreibt er auf LinkedIn, und wenn esdanach geht, hat Lucas Neurauter definitiv verstanden, wie das Leben funktioniert: Nach Stationen als Journalist, Pressesprecher und Director Growth & Communications fusioniert Lucas sein PR-Wissen seit kurzem als Chief Growth Officer in der Geschäftsleitung bei unserer PR-Expert:innen von schoesslers. Über den HostMoritz Ollmert ist Marketing Manager bei der Vogel Communications Group. Sein Herz schlägt zu 100% für B2B Kommunikation. Als Medien- und Kulturwissenschaftler hat er immer vor allem die Menschen hinter den Storys im Blick. Deshalb ist der Podcast eines seiner Lieblingsformate, das ihn schon seit seinem Studium begleitet. Timestamps02:55: Greenwashing und authentische Kommunikation alsHerausforderung06:30: Transparenz und Konsistenz in der CSR-Kommunikation09:45: Best Cases13:10: Fallstricke und Fehler(kultur)16:55: Stakeholder-Engagement im CSR20:20: Alles eine Frage des Mindsets? 25:25: Was wir brauchen und was uns erwartet
Send us a textThis is the second episode of the climate month series! Today's topic is rethinking our outdoor spaces to be a little more sustainable while still being beautiful and functional for our lives.Whether you have a balcony or a sprawling lawn, whether you have never thought about sustainability in your landscaping or you've already implemented a few ideas, you'll probably find at least one suggestion in today's episode that you want to try.Are there other topics you'd like to hear covered during this climate month series? Details on how to get in touch are below. Let's talk again soon!Links from today's episode:Sustainable Landscaping Ideas to Make Your Yard Eco-Friendlyhttps://www.bhg.com/gardening/landscaping-projects/landscape-basics/green-landscaping/ ICYMI another episode you might enjoy:Episode#36 Greenwashing 101 (recorded before the 2024 rebranding of this show)Love the book recos on this show? Check out the Progressive Pockets Bookshelf:https://bookshop.org/shop/progressivepockets As an affiliate of Bookshop.org, Progressive Pockets will earn a commission if you make a purchase.Connect With Genet “GG” Gimja:Website https://www.progressivepockets.comTwitter https://twitter.com/prgrssvpckts Work With Me:Email progressivepockets@gmail.com for brand partnerships, business inquiries, and speaking engagements.Easy Ways to Support the Show1. Send this episode to someone you know! Word of mouth is how podcasts grow!2. Buy me a coffee (or a soundproof panel!) https://buymeacoffee.com/progressivepockets 3. Leave a 5 star rating and review for the show!//NO AI TRAINING: Any use of this podcast episode transcript or associated show notes or blog posts to “train” generative artificial intelligence (AI) technologies to generate text is expressly prohibited. This includes, without limitation, technologies that are capable of generating works in the same style or genre as this content. The author reserves all rights to license uses of this work for generative AI training and development of machine learning language models//Support the show
Concerns have been raised over the punishments NZ-based companies could face for greenwashing - and whether or not it's a suitable deterrent. An Australian court has ordered Glad owner Clorox Australia to pay A$8.25 million ($8.87m) for false or misleading representations about bags partly made of recycled 'ocean plastic'. Consumer NZ Investigative Team Lead Rebecca Styles joined the Afternoons team to explain how greenwashing violates the Fair Trading Act - and the disciplinary action Kiwi companies could face for rule-breaking. LISTEN ABOVESee omnystudio.com/listener for privacy information.
The Federal Court in Australia has fined the company Clorox $9 million for claiming Glad bags were partly made of recycled "ocean plastic" when they weren't. Consumer NZ Chief Executive Jon Duffy spoke to Ingrid Hipkiss.
Recycled Plastic: The 'Eco-Friendly' Choice That's Harming Your Health. You've been told that choosing recycled plastic is better for the environment—but is it safe for your health?
Nachhaltigkeit und Secondhand: Gehört das automatisch zusammen? Vor allem, wenn Fast-Fashion-Hersteller wie H&M oder Zara die gebrauchte Kleidung verkaufen? Eine Expertin für Kreislaufwirtschaft räumt im Utopia-Podcast mit Mythen auf – und erklärt, worauf du beim Kauf achten solltest.
There are several ways that we can use colours in the English language to express emotions or ideas. For example, the colour red is often associated with anger or passion. Someone who is 'feeling blue' is sad. Generally, when you hear the word 'green' in English, you imagine something environmentally friendly or good for the planet. Did you know that green can also be used to describe an envious person? With Earth Day coming up later this month, today's blog post explores several English phrases which use the word green. We will look at examples of how you can use them in your English conversations.
Inside Wirtschaft - Der Podcast mit Manuel Koch | Börse und Wirtschaft im Blick
Heute sprechen wir über ein brisantes Thema: Nachhaltigkeitsfonds und fossile Energien. Eine neue Studie zeigt, dass jeder dritte ESG-Fonds weiterhin in Kohle, Öl oder Gas investiert. Wie viel Greenwashing steckt dahinter? „Diese ESG-Fonds bewerten auch soziale und unternehmerische Aspekte. Viele Fonds argumentieren, dass sie die Unternehmen in ihrer Transformation begleiten. Es ist ein schmaler Grat. Viele Unternehmen wollen sich schöner machen für Anleger. Ein Beispiel ist die DWS, die angeblich in den USA falsche Angaben gemacht hat. Bald kommen aber strengere Kriterien und viele Fonds müssen sich dann wohl umbenennen“, sagt Manuel Koch (Chefredakteur von Inside Wirtschaft). Alle Details im Interview mit BWL-Influencer David Döbele an der Frankfurter Börse und auf https://inside-wirtschaft.de
Negli ultimi anni, abbiamo assistito a una vera e propria esplosione di prodotti finanziari che si definiscono "sostenibili", "etici" o "ESG" (acronimo inglese per ambientale, sociale e governance). "Inizia facendo il necessario, poi fai il possibile e improvvisamente starai facendo l'impossibile." San Francesco d'Assisi Sigla di Eric Buffat Per chi vuole acquistare i libri, il cui ricavato andrà totalmente in beneficenza: https://www.amazon.it/kindle-dbs/entity/author/B08FF1ZFV9 Learn more about your ad choices. Visit megaphone.fm/adchoices
In der heutigen Folge KLIMANEWS spricht Fynn über das Greenwashing der Deutsche Bank-Tochter DWS, über Fluten in Australien und den USA und Niedrigwasserstände im Rhein und die Gefahr, die ein enormes Süßwasserreservoir in der Arktis bedeutet. Das alles in dieser Folge KLIMANEWS am Montag, den 07. April 2025.Weiterlesen:Tagesschau: Millionenstrafe für Deutsche-Bank-Tochter DWS wegen GreenwashingHandelsblatt: Greenwashing-Skandal: Staatsanwaltschaft verhängt Millionenbußgeld gegen DWS Statista: Biggest corporate greenwashing fines worldwide as of 2023, by companyN-TV: Extreme Regenfälle in Australien: Fläche von der Größe Frankreichs überflutet The Guardian: US prepares for deadly floods with many National Weather Service offices understaffed SWR: Niedrigwasser auf dem Rhein: Erste Schiffe mit weniger Ladung The Arctic Beaufort Gyre in CMIP6 Models: Present and Future - Athanase - 2025 - Journal of Geophysical Research: OceansSZ: Warum Süßwasser in der Arktis Europa bedrohtSZ: Die Strömung, die alles verändern kann Welt der Physik: Kollabiert der Golfstrom? Wir freuen uns über euer Feedback und Kommentare zu den Themen der Folge direkt auf Spotify, auf Instagram, Twitter oder in unserem Podcast-Telegram-Kanal. Allgemeine Anregungen oder Fragen? Schreib uns! redaktion@klimanews-podcast.de. Die täglich wichtigsten Klima-Nachrichten-Artikel findest du außerdem in unserem Hauptkanal auf Telegram. Empfehle diesen Podcast weiter! Mehr Infos findest du hier.Redaktion: Jonathan Auer (Redakteur vom Dienst), Raphael NeuschäferModeration, Produktion und Schnitt: Fynn Dresler
Navigating Nonprofit Challenges: Political Pressures, Greenwashing, and AI Innovations In the latest episode of Nonprofit Newsfeed by Whole Whale, hosts George and Nick delve into pressing issues affecting the nonprofit sector, from political pressures to environmental challenges and technological advancements. Key Topics and Insights: Political Attacks on Nonprofits: The episode highlights the increasing political pressures faced by nonprofits, particularly those involved in contentious issues like immigration. A recent New York Times story is cited, where Judge James Boasberg's daughter, involved with a nonprofit, faced online harassment due to her work. The hosts emphasize how nonprofits are becoming targets in broader political battles, drawing parallels to the Red Scare era's tactics of guilt by association. The Reality of Plastic Recycling: George Weiner discusses the misleading narrative around plastic recycling in the U.S., pointing out that less than 9% of plastic is actually recycled. He traces the history back to industry-funded campaigns that shifted responsibility onto consumers, labeling it as "greenwashing." This segment calls for nonprofits to focus on root causes rather than downstream solutions. AI in Nonprofit Management: The episode explores how AI is being integrated into nonprofit operations, particularly with Ministry Brands' adoption of AI for automating tasks in faith-based organizations. The discussion highlights the potential of AI to enhance efficiency while also considering the challenges it poses to traditional practices. Feel-Good Story: On a lighter note, the hosts share a story about a New Jersey nonprofit that created a miniature indoor town for children with disabilities. This initiative aims to teach kids about daily life in an accessible and engaging way.
Navigating Nonprofit Challenges: Political Pressures, Greenwashing, and AI Innovations In the latest episode of Nonprofit Newsfeed by Whole Whale, hosts George and Nick delve into pressing issues affecting the nonprofit sector, from political pressures to environmental challenges and technological advancements. Key Topics and Insights: Political Attacks on Nonprofits: The episode highlights the increasing political pressures faced by nonprofits, particularly those involved in contentious issues like immigration. A recent New York Times story is cited, where Judge James Boasberg's daughter, involved with a nonprofit, faced online harassment due to her work. The hosts emphasize how nonprofits are becoming targets in broader political battles, drawing parallels to the Red Scare era's tactics of guilt by association. The Reality of Plastic Recycling: George Weiner discusses the misleading narrative around plastic recycling in the U.S., pointing out that less than 9% of plastic is actually recycled. He traces the history back to industry-funded campaigns that shifted responsibility onto consumers, labeling it as "greenwashing." This segment calls for nonprofits to focus on root causes rather than downstream solutions. AI in Nonprofit Management: The episode explores how AI is being integrated into nonprofit operations, particularly with Ministry Brands' adoption of AI for automating tasks in faith-based organizations. The discussion highlights the potential of AI to enhance efficiency while also considering the challenges it poses to traditional practices. Feel-Good Story: On a lighter note, the hosts share a story about a New Jersey nonprofit that created a miniature indoor town for children with disabilities. This initiative aims to teach kids about daily life in an accessible and engaging way.
In this episode, the second of our greenwashing mini-series we chat to Guy Parker, Chief Executive of the UK's Advertising Standards Authority (ASA), about green claims and the role of responsible advertising in sustainability. Guy explains that the ASA's mission is to, “make sure that ads are legal, decent, honest and truthful. We care about ads not misleading people, not harming them, not offending them and being socially responsible.” Guy highlights that with rising concerns about climate change, the ASA is focused on environmental claims balancing the need for businesses to communicate sustainability efforts without misleading consumers. We discuss the line between greenwashing (exaggerated or false claims) and greenhushing (staying silent due to fear of backlash), and how Marketers can absolutely tread the middle ground between the two. Guy emphasises how businesses should communicate sustainability progress— modestly and precisely, “being a bit more modest in the claims and being a bit more kind of real world in terms of what this means for your customers and your prospective customers, can actually go a very long way.” Focus should be on tangible, near-term actions rather than distant net-zero targets. Most greenwashing isn't intentional - it stems from lack of education and understanding. Guy points out that Marketers must know the rules and follow the guidance, (ASA's codes, CMA's Green Claims Code), collaborate cross-functionally with sustainability teams to ensure accuracy and make use of the breadth of ASA resources (rulings, guidance, and free training), to avoid pitfalls. There is information and knowledge out there for everyone and it's all very accessible. Guy's message is clear, businesses must keep talking about sustainability, but do so, responsibly. Tune in as we talk to Guy about: The green claims and advertising landscape. The need for organisations to be transparent and share their sustainability journeys. Why less is more when it comes to green claims - specific, evidence-backed claims are safer. Keep communicating, silence helps no one - we need to talk about it to drive change. Where greenwashing complaints can come from and, how to make a complaint. Why strategies and processes are needed. What resources and guidance are available to support Marketers and organisations considering making green claims. For resources check out the ASA's CAP Advertising Guidance, their training and their recent rulings - all of which can be found here. And, if you're looking to upskill your team with the green claims landscape - be sure to check out our 3 hour Greenwashing 101 short training course via our Sustainable Marketing Training Hub. More in this mini-series to follow with conversations still to come with ClientEarth and Fanclub PR. Stay tuned. ________________________________________________________________________ About us… We help Marketers save the planet.
Découvrez le nouvel épisode du podcast Slow Marketing, dans lequel j'ai interviewé Géraldine Fournier, consultante en stratégie climat pour les TPE, PME et start-up.Dans cet épisode, nous discutons du greenwashing, pratique de plus en plus répandue dans la communication environnementale des entreprises. Géraldine explique que le greenwashing est l'utilisation de l'argument écologique pour des produits ou des services dont l'impact sur l'environnement est minime, voire inexistant. Elle met également en garde contre les risques pour les entreprises qui se livrent au greenwashing, tels que des amendes, la perte des investissements et, surtout, une atteinte à leur réputation à long terme.Si vous êtes curieux d'en savoir plus sur le greenwashing et comment l'éviter, écoutez dès maintenant notre dernier épisode du podcast Slow Marketing.Sujets abordés :
In this episode, the second of our greenwashing mini-series we chat to Guy Parker, Chief Executive of the UK's Advertising Standards Authority (ASA), about green claims and the role of responsible advertising in sustainability. Guy explains that the ASA's mission is to, “make sure that ads are legal, decent, honest and truthful. We care about ads not misleading people, not harming them, not offending them and being socially responsible.” Guy highlights that with rising concerns about climate change, the ASA is focused on environmental claims balancing the need for businesses to communicate sustainability efforts without misleading consumers.We discuss the line between greenwashing (exaggerated or false claims) and greenhushing (staying silent due to fear of backlash), and how Marketers can absolutely tread the middle ground between the two. Guy emphasises how businesses should communicate sustainability progress— modestly and precisely, “being a bit more modest in the claims and being a bit more kind of real world in terms of what this means for your customers and your prospective customers, can actually go a very long way.” Focus should be on tangible, near-term actions rather than distant net-zero targets.Most greenwashing isn't intentional - it stems from lack of education and understanding. Guy points out that Marketers must know the rules and follow the guidance, (ASA's codes, CMA's Green Claims Code), collaborate cross-functionally with sustainability teams to ensure accuracy and make use of the breadth of ASA resources (rulings, guidance, and free training), to avoid pitfalls. There is information and knowledge out there for everyone and it's all very accessible. Guy's message is clear, businesses must keep talking about sustainability, but do so, responsibly. Tune in as we talk to Guy about:The green claims and advertising landscape.The need for organisations to be transparent and share their sustainability journeys.Why less is more when it comes to green claims - specific, evidence-backed claims are safer.Keep communicating, silence helps no one - we need to talk about it to drive change.Where greenwashing complaints can come from and, how to make a complaint.Why strategies and processes are needed.What resources and guidance are available to support Marketers and organisations considering making green claims. For resources check out the ASA's CAP Advertising Guidance, their training and their recent rulings - all of which can be found here. And, if you're looking to upskill your team with the green claims landscape - be sure to check out our 3 hour Greenwashing 101 short training course via our Sustainable Marketing Training Hub. More in this mini-series to follow with conversations still to come with ClientEarth and Fanclub PR. Stay tuned. ________________________________________________________________________About us…We help Marketers save the planet.
In this episode, Danaka and Nour discuss the greenwashing of the occupation of Palestine, how the genocide has affected the enviornment in Gaza, and why mainstream environmental groups should care about Palestine. Then, Medea Benjamin joins the conversation to discuss the increased slander of CODEPINK by members of Congress.
An den Börsen herrscht Stillstand: Anleger warten auf neue US-Zölle. Trump könnte mit dem "Liberation Day" den Handelskrieg verschärfen. Der DAX schloss mit einem Minus von 0,7 % bei 22.391 Punkten. Gold als Krisenmetall stieg auf 3.126 Dollar - fast Allzeithoch. Die Furcht vor sinkendem US-Wachstum dämpft die Stimmung. Tesla schockt mit einem Absatzrückgang von 13 % im Q1 - Analysten hatten weniger erwartet. DWS zahlt 25 Mio. Euro Strafe wegen Greenwashing. BMW legt in den USA 3,7 % zu, VW sogar 7,1 %. Auto1 schafft die Wende mit 20,9 Mio. Euro Gewinn nach Verlust im Vorjahr. Fuchs übernimmt die US-Firma Irmco. Nordex meldet Türkei-Großauftrag über 750 Megawatt - die Aktie springt an. Interviews: "Bei uns tropft nichts, darum macht es auch technotrans!" - Jahreszahlen 24 - Der größte Umbau der Firmengeschichte. Und Fraport.
Die Fondsgesellschaft DWS muss ein Bußgeld von 25 Millionen Euro bezahlen. Wegen Greenwashing. Erstmals in Europa wurde aus diesem Grund ein Bußgeld verhängt.
Katie Rogers, Gonzalo Mon Last week, consumers in four states filed a proposed class action against Amazon, accusing the company of greenwashing by misleading consumers about the sustainability of the company's Amazon Basics line of paper products. The 123-page complaint covers a lot of ground, but here are some of the key allegations
Existem mais de 400 rótulos ecológicos, mas será que todos são realmente certificados por uma entidade externa? O que querem dizer as expressões “ECO” ou “sustentável” que vemos nas embalagens dos produtos?Que "mentiras verdes" são usadas pelas empresas como forma de marketing? Neste episódio do podcast Biosfera conversamos com Susana Fonseca, vice-presidente da associação ZERO, para perceber de que forma o greenwashing tem impacto na mentalidade dos consumidores.
Chris Britt-Searle is a passionate volunteer with The Next Test. This UK-based nonprofit is becoming a vital hub for players, clubs, and fans committed to addressing the environmental challenges facing cricket.In this thought-provoking discussion, Chris shares the story behind The Next Test and offers insights into the organisation's role in uniting the cricketing community to confront ecological issues. We examine the current status of cricket in the face of climate change and explore how players, sports organisations, and governing bodies contribute to helping (or hindering) sustainable change. Our conversation also touches on the complexities of partnerships with environmental activist groups, the challenges posed by high-carbon sponsorships, and the broader implications of ecological uncertainty on the growth and development of cricket worldwide.This episode goes beyond the boundaries (all puns intended) of the game, challenging assumptions and offering a look at cricket's potential to lead in the fight against climate change. Whether you are a player, fan, or simply curious about the intersection of sports and sustainability, this is a conversation you won't want to miss.This episode was recorded in November 2024.Support the showPlease feel free to reach out to the show onWeb: sustainingsport.comInstagram: @sustainingsportLinkedin: /sustaining-sportFacebook: @sustainingsportTwitter: @SustainSportPodNow on Bluesky /sustainingsport.bsky.socialor contact us at: benmole@sustainingsport.com
Send us a textDie Lufthansa darf laut Urteil des Landgerichts Köln bestimmte Aussagen über CO₂-Kompensation in ihrer Werbung nicht mehr verwenden. Hintergrund: Die Deutsche Umwelthilfe (DUH) hatte gegen irreführende Aussagen geklagt – mit Erfolg. Besonders betroffen sind Formulierungen zur “Klimaneutralität durch SAF oder Klimaschutzprojekte”. Das Gericht kritisierte, Kunden würden in die Irre geführt, was die tatsächliche Wirkung ihrer Zahlungen betrifft. Lufthansa will das Urteil prüfen.
Norwegen hat sich sehr ehrgeizige Klimaziele gesetzt. Gleichzeitig lässt die Regierung vor der Küste weiter nach Öl und Gas bohren. Im Land wird diese Politik "norwegisches Paradox" genannt. International gibt es viel Kritik daran. Köhne, Gunnar www.deutschlandfunk.de, Hintergrund
In our 100th episode of Can Marketing Save the Planet we kick off our ‘4 part mini-series on greenwashing and navigating green claims' with Cecilia Parker-Aranha, Director of Consumer Protection at the Competition and Markets Authority (CMA). Cecilia joined us back in 2021, and so it was great to have her join us again to discuss the evolving landscape to provide an up to date understanding of where we are with greenwashing. Since the publication of the Green Claims Code in 2021 significant progress has been made however, challenges remain. Cecilia tells us that since we last spoke, the CMA has taken action against misleading claims in sectors like fashion and fast-moving consumer goods prompting businesses to reassess their environmental messaging. She highlights how technology can be used to aid businesses in tracking supply chain data, but the human part remains crucial to ensure claims are accurate and not misleading. We discuss how consumers are increasingly distrustful of green claims and how now is the time for organisations to focus on making sure what they are saying is accurate and evidence-based. Cecilia again explains that the CMA's role is not to punish but to guide organisations toward compliance through education and support. However, under the Digital Markets, Competition and Consumers Act, everyone needs to be aware that the CMA can now impose fines directly and these can be up to 10% of global turnover for breaches and - breaches including misleading green claims. Cecilia explains, “so from April this year (2025), we'll have the power to reach our own decisions on whether or not a business has breached consumer law. The second thing is that at the moment there aren't any financial penalties for breaches of consumer law, at least those pursued through the civil route. Again, from April this year, it will be possible for the CMA to impose financial penalties on businesses who break the law.” Cecilia stresses the importance of collaboration between marketing and sustainability teams to ensure there is clear, accurate communication. She recommends that Marketers test claims with consumers to avoid misinterpretation and ensure transparency. Sharing so much knowledge and advice in this episode Cecilia believes Marketers should start by measuring their impact and build claims from solid evidence. And, this isn't just for those organisations operating in the UK, and as many organisations sell into other countries, she advises ensuring alignment with global standards like the EU Green Claims Directive. Tune in and listen as we talk to Cecilia about: The current green claims landscape as we progress through 2025 What organisations and Marketers should be thinking about when considering making green claims Where to go to stay informed and up to date Digital products passports and how they align with green claims The use of technology in supporting green claims The need for Marketing teams to work cross-functionally Why it's important for organisations to talk about what they are doing For resources check out the CMA's Green Claims Code and on their website you'll find lots of information, such as - what has happened in cases and what advice and agreements were reached. These real world cases further provide guidance on the changes organisations need to consider to ensure they are being responsible when making green claims. More in this mini-series to follow with conversations with the ASA, ClientEarth and Fanclub PR. Stay tuned. ________________________________________________________________________ About us… We help Marketers save the planet.
Nachhaltig Geld anlegen - nicht nur als Altersvorsorge, sondern auch, um dabei etwas Gutes im Sinne der Umwelt zu tun. Das ist oft das Versprechen von sogenannten nachhaltigen Anlageprodukten. Aber was bedeutet Nachhaltigkeit überhaupt in der Finanzwirtschaft? Quarks Daily schaut sich die Finanzströme ganz genau an, wo unser Geld landet und ob unsere Investition wirklich einen Impact haben kann // Alle Quellen und weitere Spezials findest Du hier: https://www.quarks.de/daily-quarks- Von Catharina Velten.
How can food secure a thriving planet? Paul Lightfoot, General Manager of Patagonia Provisions and the Chair of Board at Regenerative Organic Alliance explores solutions to transform our food system. He addresses challenges like open-net pen salmon farming and fossil fuel-based agriculture, promoting regenerative organic practices that enhance soil, oceans, and nutrition. Through sustainable seafood and ROC-certified crops, Patagonia Provisions sets a high standard. Lightfoot highlights opportunities beyond greenwashing and subsidies like corn ethanol, encouraging local efforts—such as school boards—to spark progress. Listen for an inspiring perspective on food's role in a sustainable future.
Send us a textLinks from today's episode:These U.S. Companies Are Not Ditching DEI Amid Trump's Crackdown | Time Magazine March 2025https://time.com/7261857/us-companies-keep-dei-initiatives-list-trump-diversity-order-crackdown/Which US companies are pulling back on diversity initiatives? | AP News February 2025https://apnews.com/article/dei-diversity-equity-inclusion-lawsuits-f2f5e9136ac95d9466ee91c97c7e3be1 Victoria's Secret Tweaks DEI Language To ‘Inclusion And Belonging': Here Are All The Companies Rolling Back DEI Programs | Forbes March 2025https://www.forbes.com/sites/conormurray/2025/03/05/victorias-secret-tweaks-dei-language-to-inclusion-and-belonging-here-are-all-the-companies-rolling-back-dei-programs/ As the war on DEI intensifies, some companies hold the line while others work behind the scenes | CNBC February 2025https://www.cnbc.com/2025/02/07/dei-companies-holding-the-line.html The 2016 Campaign to remove Trump products from stores like Nordstrom, Sears, and Marshallshttps://en.wikipedia.org/wiki/GrabYourWallet ICYMI another episode you might enjoy:Episode#36 Greenwashing 101 (recorded before the 2024 rebranding of this show)Love the book recos on this show? Check out the Progressive Pockets Bookshelf:https://bookshop.org/shop/progressivepockets As an affiliate of Bookshop.org, Progressive Pockets will earn a commission if you make a purchase.Connect With Genet “GG” Gimja:Website https://www.progressivepockets.comTwitter https://twitter.com/prgrssvpckts Work With Me:Email progressivepockets@gmail.com for brand partnerships, business inquiries, and speaking engagements.Easy Ways to Support the Show1. Send this episode to someone you know! Word of mouth is how podcasts grow!2. Buy me a coffee (or a soundproof panel!) https://buymeacoffee.com/progressivepockets 3. Leave a 5 star rating and review for the show!//NO AI TRAINING: Any use of this podcast episode transcript or associated show notes or blog posts to “train” generative artificial intelligence (AI) technologies to generate text is expressly prohibited. The author reserves all rights to license uses of this work for generative AI training and development of machine learning language models.//Support the show
The term "greenwashing" was coined back in 1983 by environmentalist Jay Westerfeld while surfing in Fiji. He later published an essay in 1986 titled "It All Comes Out in the Greenwash," highlighting how companies were making misleading claims about their environmental practices. Fast forward to today, greenwashing has become a sophisticated art form and big business, with some of the world's largest corporations caught in the act. Whether through misleading marketing in examples like Volkswagen, BP, Nestle, and Fiji Water, or in financial manipulation used by hedge funds and inconsistency among ratings agencies, it's clear the line between genuine sustainability and greenwashing can often be blurred. One bright spot in the haze is the emergence of modern building efficiency standards that are re-imagining actual sustainability goals. Standards like LEED, BREEAM, Net Zero Energy Building, and the Living Building Challenge set rigorous criteria for energy efficiency, water conservation, and overall environmental impact. These standards all contribute to a major challenge for sustainability: last-mile power. "Last mile power" refers to the final stage of the electricity delivery process from the power distribution network to the end user, such as homes, businesses, and other facilities. This term is borrowed from telecommunications, where "last mile" describes the final leg of the network that delivers services to customers. In the context of power delivery, it involves the infrastructure and technologies that ensure electricity reaches its final destination efficiently and reliably. Greenfield construction projects benefit from these new standards where everything can be designed from scratch, but what about brownfield solutions for the last mile? That's where modern technology solutions like power-over-ethernet, or PoE, can make a real impact on efficiency and reliability without resorting to manipulation to achieve sustainability targets. Where simple modifications using existing infrastructure can make a big impact. How can Microchip Technology prevent greenwashing through real, tangible sustainability solutions? Links from the episode: www.microchip/com/poe https://www.thesinclairhotel.com/technology Guests: Alan Jay Zwiren
Dr. Misha Kouzeh's journey from a corporate career at Coca-Cola to founding Tech Makes History highlights the growing importance of purpose-driven marketing. She advocates for ethical business practices, emphasizing sustainability and social impact. Her experience with organizations like the WHO and Unilever has shaped her belief that businesses must prioritize authenticity over performative actions such as greenwashing. Dr. Kouzeh teaches that companies should integrate sustainability into their core strategies, which can drive both financial success and positive societal change. Her approach to marketing focuses on educating businesses about the real value of sustainability, showing that it is not just a moral obligation but also a strategic advantage. Through her work, she helps companies create authentic connections with their audiences and align their values with their business operations. Dr. Kouzeh also encourages businesses to leverage digital platforms effectively, using social media to build a community and engage with customers meaningfully. Her philosophy is rooted in the belief that purpose-driven marketing fosters loyalty and drives long-term growth. Businesses looking to make a lasting impact in their communities and the world should take Dr. Kouzeh's insights to heart. By shifting the focus to ethical practices and genuine social impact, companies can build deeper relationships with customers and become trusted leaders in their industries. For those interested in learning more or making valuable connections, feel free to connect with Dr. Misha Kouzeh on LinkedIn for introductions and insights. We're happy you're here! Like the pod? Visit our website! Start your trial on Simplified. Schedule a consult, get on the mailing list, and learn more about my favorite tools and programs via https://www.yourbrandamplified.com
Why Eating Local Isn't a Climate Solution Among the most popular bits of advice for those seeking to reduce their carbon footprint is to “eat local.” But unfortunately, eating local is not a climate solution that packs much of a punch. When it comes to lessening food's climate impact, it's almost entirely about eating less meat and more plants — not where those plants and meat come from. Listen to today's episode written by Seth Millstein at sentientmedia.org. #vegan #plantbased #plantbasedbriefing #eatlocal #carbonfootprint #greenwashing #climatechange ========================== Original Post: https://sentientmedia.org/us-taxpayers-poultry-industry-avian-flu/ Related Episodes: 240: Are CSA Boxes Worth It? Read This Before You Subscribe https://plantbasedbriefing.libsyn.com/240-are-csa-boxes-worth-it-read-this-before-you-subscribe-by-brigitte-gemme-at-veganfamilykitchencom 119: "Sustainable" Animal Products: Greenwashing Our Food https://plantbasedbriefing.libsyn.com/119-sustainable-animal-products-greenwashing-our-food 949: How Heavy Is Your Food's Carbon Footprint? https://plantbasedbriefing.libsyn.com/949-how-heavy-is-your-foods-carbon-footprint-by-dr-michael-greger-at-nutritionfactsorg 379: The Significant, Unalloyed Goodness of Replacing Animal Agriculture. https://plantbasedbriefing.libsyn.com/379-the-significant-unalloyed-goodness-of-replacing-animal-agriculture-by-dr-karthik-sekar-at-aftermeatbookcom 327: Shifting to a Better World https://plantbasedbriefing.libsyn.com/327-shifting-to-a-better-world-by-dr-karthik-sekar-at-aftermeatbookcom ========================= Sentient Media is a nonprofit news organization that is changing the conversation around animal agriculture across the globe. They seek to create and sustain a sense of global urgency about the agriculture industry's impact on the climate crisis, extraction of natural resources and systematic exploitation of the fringes of society. They're doing this through critical commentary, investigative journalism, creating resources, strengthening the journalist and advocate community, partnering with publishers and holding the media accountable when it fails to report on the most pressing issues of our time. ========================== FOLLOW THE SHOW ON: YouTube: https://www.youtube.com/@plantbasedbriefing Spotify: https://open.spotify.com/show/2GONW0q2EDJMzqhuwuxdCF?si=2a20c247461d4ad7 Apple Podcasts: https://podcasts.apple.com/us/podcast/plant-based-briefing/id1562925866 Your podcast app of choice: https://pod.link/1562925866 Facebook: https://www.facebook.com/PlantBasedBriefing LinkedIn: https://www.linkedin.com/company/plant-based-briefing/ Instagram: https://www.instagram.com/plantbasedbriefing/
On this episode of Mother Earth News and Friends, we talk to Kevin McCray from Safe Catch and Angelina Skowronski from the Marine Stewardship Council (MSC) about sustainable fishing practices, emphasizing the importance of third-party certifications like the MSC Ecolabel to assure consumers that seafood is sustainably sourced. It highlights the evolution of sustainability definitions, moving from basic catch methods to a holistic view that includes ecosystem health and global environmental impact. The conversation also explores the differences between wild-caught and farm-raised seafood, the need for mercury testing, and emerging trends in sustainable fishing. More from Mother Earth News and Friends
Exposing Greenwashing - How Fossil Fuel Ads Mislead Millions in South Africa | Thameena Dhansay by Radio Islam
Send me a messageIn this episode of Climate Confident, I sit down with Jenny Morgan, author of Cancel Culture in Climate, to explore how public shaming and polarisation are holding back real progress on climate solutions.We already have the tools and technologies needed to reduce emissions, yet fear of criticism—whether from activists, media, or the public—often paralyses businesses and leaders. Jenny explains how cancel culture leads to three major pitfalls:Greenwashing – Overstating sustainability efforts to avoid backlash.Greenhushing – Staying silent about genuine climate initiatives to escape scrutiny.Green recanting – Companies reversing climate commitments due to heightened pressure.Rather than tearing down imperfect efforts, Jenny advocates for empathetic accountability—holding organisations to account while keeping the door open for progress. We discuss how companies like Patagonia and Allbirds have embraced transparency over perfection, and how social media can be both a force for good and a major obstacle to climate communication.Key takeaways:✔ Why fear of being “called out” prevents meaningful climate action.✔ How businesses can regain trust after sustainability missteps.✔ Practical strategies to foster productive climate conversations.Tune in to rethink how we approach climate accountability—and why working with people is more effective than working against them.
Watch the Podcast Video on our YouTube Channel Greenwashing is a concern for both businesses and consumers. The proliferation of it in recent years has caused genuine green claims to be treated with an air of caution rather than being rightfully celebrated. It's become clear that there is a need for transparent and substantiated green claims, both to help consumers and stakeholders to make informed decisions and to ensure that real steps towards sustainability are being taken. Is the upcoming EU Green Claims Directive the answer we've been looking for? In this episode Mel is joined by Charlie Martin, CEO and Founder of The Anti-Greenwash Charter, to discuss the purpose of the EU Green Claims Directive, who it applies to and what it's requirements for substantiation and verification mean in practice. You'll learn · What is the purpose of the EU Green Claims Directive? · What are the drivers behind this objective? · Who is required to comply with the EU Green Claims Directive? · What do the requirements for substantiation and verification mean in practice? · How will the directive impact the use of carbon offsetting and carbon neutrality claims within the EU? Resources · EU Green Claims Directive · Anti-Greenwash Charter · How can The Anti-Greenwash Charter can help with the EU Green Claims Directive · Green Claims Policy Template · Carbonology In this episode, we talk about: [00:30] Episode Summary – Charlie Martin joins Mel to discuss the upcoming EU Green Claims Directive, who it applies to and what it's requirements mean in practice. [02:30] What is the purpose of the EU Green Claims Directive?: This directive is a new law, not simply a voluntary scheme that businesses can opt into. It's a regulation that governs all voluntary green or environmental claims made by organisations operating within the EU, and requires data to back these claims up. Another key fundamental of this directive is the need for independent verification of any claims before they're made public. [04:35] What are the main drivers for the EU Green Claims Directive?: One of the key drivers is combatting the rampant rise in greenwashing. It's created a culture of mistrust around green claims, which makes it difficult for stakeholders and consumers to make informed decisions on who to work with or buy from. Greenwashing also makes it harder to tackle bigger environmental concerns. With misleading data, we can't accurately measure businesses impact on the environment, which is essential if we are to take meaningful action to reduce our impact. Ultimately, greenwashing practices are slowing down our ability to effectively reduce our impact as a collective. We are at a point where sustainability related decisions need to be made quickly. [08:00] Clearer Communications: This directive also has more control over what you can and can't say in relation to green claims. By waiting until that independent verification has occurred, businesses can feel confident in the information they're communicating. [09:30] What is Green Masking? Coined by Carbonology, green masking is where organisations are essentially marking their own homework and hiding behind that fact. It's where no independent verification has taken place, which can result in a lack of accuracy and transparency. [10:25] Who needs to comply with the EU Green Claims Directive? – This is an EU based regulation, so if you're located within the EU you will be expected to comply with this law. If you do business within the EU, so if you're based in the UK and sell to Europe, then you will also fall under this jurisdiction as well. [11:25] What is required by the EU Green Claims Directive?: A full summary of the directive's requirements can be found on the EU website. A simple break down of these requirements is also available on The Anti-Greenwash Charter website. Charlie recommends familiarising yourself with the EU Green Claims Directive requirements initially, which are written to suit how businesses generally operate. He also advises that you seek legal assistance as well as sustainability and marketing experts or consultants to get a full picture of how you can comply with these requirements. [13:35] There is an emphasis on substantiation and verification in the EU Green Claims Directive – what does this mean in practice? A green claim doesn't account for much if you're marking your own homework. For it to be truly substantiated, it needs to be verified by an independent third party. The Directive also highlights the need for life cycle data, and its inclusion within the verification process. This will give businesses a more wholistic view of the impact of the materials they use, the products they use and services they deliver. Charlie encourages businesses to get a head start on this now, not only due to the benefits it can bring but also to get ahead of the tightening of sustainability legislation that is coming down the road for the UK. [16:15] How will the directive impact the use of carbon offsetting and carbon neutrality claims within the EU? Businesses are going to have to be crystal clear in their terminology in terms of their substantiated claims. There is going to be a lot more scrutiny on the quality of evidence provided for carbon claims, so businesses may want to outsource help with analysing the relevant carbon data and communicating any claims and offsetting efforts. [18:25] Is the Directive ambitious enough? Or could it be strengthened? – Previous attempts to enforce sustainability regulations have been rather weak, and time will tell if this EU Directive is set to change that pattern. Charlie praises the Directives approach to best practice, though that will evolve further as time goes on. He thinks that the use of generative AI and how that impacts and influences sustainability communications needs to be considered further. It's all still quite new, so this may be added in down the line. The Anti-Greenwash Charter already have considerations for responsible AI use within communications and data processing within their Green Claims Policy Template. They caution any signatories of their Charter to be very careful with the use of AI to support data collection and analysis, as it has the tendency to ‘hallucinate', and companies will be held responsible for any mishaps related to incorrect results provided by AI. [23:00] What are the potential consequences for businesses that fail to meet the requirements of the EU Green Claims Directive? – The penalties will be significant, including both fines and potential bans in areas such as marketing, advertising and promoting sustainability claims on the basis of malpractice. Time will tell on how these penalties are delivered and to what extent within the EU and UK. It shares similarities with other regulations, such as ESOS, where a phased approach was implemented for organisations that met certain criteria. [25:00] How can The Anti-Greenwash Chater help organisations comply with the EU Green Claims Directive? – Since it's inception in 2022, they have paid close attention to the Directive's development, utilising any improvements and iterations to bolster their own process. As a result, a lot of the work they do with signatories directly aligns with and facilitates the delivery of the foundations of the Directive. Examples of this include: Independent verification – Their Green Claims Policy has to include a green claims database, so any claim that a business want to make has to have the relevant data to back it up. It also requires specification of what third party that business used to verify that evidence. Accessibility of evidence – This is stressed within the EU Green Claims Directive, and is easily fulfilled with the creation of a green claims database as specified by The Anti-Greenwash Charters' Green Claims Policy. A full summary of how The Anti-Greenwash Charter can help with compliance to the EU Green Claims Directive is available on their website. [27:55] How will the EU Green Claims Directive will impact consumer trust in environmental claims? – There's currently an issue with the flooding of sustainability related communications. With greenwashing so rampant, making an informed decision as a consumer is really difficult. The standardisation of sustainability credibility and substantiation is what the EU Green Claims Directive aims to do. Ultimately, it will act as a trustworthy marker for stakeholders and consumers to make an informed decision quickly. If you'd like to learn more about The Anti-Greenwash Charter, visit their website! If you'd like any assistance with carbon standards, get in touch with Carbonology, they'd be happy to help! We'd love to hear your views and comments about the ISO Show, here's how: ● Share the ISO Show on Twitter or Linkedin ● Leave an honest review on iTunes or Soundcloud. Your ratings and reviews really help and we read each one. Subscribe to keep up-to-date with our latest episodes: Stitcher | Spotify | YouTube |iTunes | Soundcloud | Mailing List
Repsol no ha cometido publicidad engañosa, ilícita y descuidada sobre sus valores medioambientales, como estimaba Iberdrola. Esa es la opinión de la judicatura en el primer careo de este tipo en España. La sentencia todavía no es firme, pero detrás de ese titular hay muchas cuestiones: una directiva europea que no se ha incorporado a la legislación española, una batalla semántica y hasta un cambio de narrativa que viene desde Estados Unidos en donde el 'greenwashing' ha dado paso al 'greenhushing' y se le pide a las empresas que ocultan cualquier apuesta ecologista que tengan. CRÉDITOS Episodio realizado por Nuria Morcillo y Marta Curiel Presenta: Marta Curiel Dirige: Silvia Cruz Lapeña Edición: Ana Ribera Diseño de sonido: Nicolás Tsabertidis Sintonía: Jorge Magaz PARA SABER MÁS Del ‘greenwashing’ al ‘greenhushing’: los gigantes de la inversión tapan la apuesta ecologista en Estados Unidos
You will inevitably encounter many phrases while out shopping trying to convince you how natural the food you are buying is. Does 'free range' actually mean what you think it does?Are we getting conned by ‘greenwashing' claims on our food products?Joining Sean to discuss is Paula McIntyre, Chef and Food Writer and Chair of the Irish Food Writers Guild.
Welcome to another episode of the Future Generations Podcast! Host Dr. Stanton Hom sits down with Chloe Nevarez, owner of Happy Hens, for an inspiring conversation that weaves together regenerative agriculture, holistic health, family life, and the power of natural living. From navigating challenges in egg production to sharing her personal health transformation and unique approach to parenting, Chloe offers a profound look into creating an aligned, purposeful lifestyle. Highlights: "Our whole goal is to ensure our birds have the healthiest immune system." "We're not trying to work against nature in any way." "Don't get lost so much in the busyness of the day that you lose sight of those gifts." "We are called to overcome." Timestamps: 00:00 Introduction 02:14 Avian Influenza and Farm Challenges 11:09 COVID-19's Impact on Birth Practices 13:24 Regenerative Agriculture Movement 19:31 Raising Children with Responsibility 22:46 Family Life and Practical Skills 28:41 Chloe's Personal Health Journey 35:02 Overcoming Ulcerative Colitis 42:42 Ramona Community and Local Resilience 44:36 Closing Reflections on Parenting and Living Intentionally Resources: Remember to Rate, Review, and Subscribe on iTunes and Follow us on Spotify! Learn more about Dr. Stanton Hom on: Instagram: https://www.instagram.com/drstantonhom Website: https://futuregenerationssd.com/ Podcast Website: https://thefuturegen.com Twitter: https://twitter.com/drstantonhom LinkedIn: https://www.linkedin.com/in/stanhomdc About Chloe Nevarez: Chloe Nevarez is a wife, mother of four, and a passionate birth practitioner dedicated to holistic and organic living. As the owner of Happy Hens Truly Outdoor Farm in Ramona, California, she provides some of the highest rated eggs in the country. Chloe is president of the Standards Board for the Real Organic Project and oversees a new agricultural educational program for TK-8th grade students. This program offers hands-on learning about sustainable farming practices, nurturing the next generation's understanding of where their food comes from. Her work is centered on living a life that brings glory to God. IG, Facebook, YouTube @TrulyHappyHens and website happy-hens.com Stay Connected with the Future Generations Podcast: Instagram: https://www.instagram.com/futuregenpodcast https://www.instagram.com/thefuturegensd https://www.instagram.com/drstantonhom Facebook: https://www.facebook.com/futuregenpodcast/ https://www.facebook.com/thefuturegensd/
Learn what's causing egg prices to rise so dramatically, then explore ethical investing and how to manage savings wisely. Are ESG investments really as ethical as they claim to be? What's the smartest way to put extra savings to work? Hosts Sean Pyles and Elizabeth Ayoola discuss ethical investing and savings strategies to help you make informed financial decisions. They begin with a discussion of the rising cost of eggs with NerdWallet senior news writer Anna Helhoski, who explores the surprising reasons behind skyrocketing prices. They break down how the ongoing avian flu crisis, supply chain disruptions, and shifting farming regulations are affecting egg availability and pricing, as well as why some cage-free eggs are now cheaper than conventional ones and what consumers can do to save on groceries. Then, Smart Money listener Maddie joins Sean and Elizabeth to discuss how to balance savings and investments. They cover how much to keep in a high-yield savings account, whether investing is a good alternative to paying off student loans, and how to plan for future financial goals like college savings. User NerdWallet's free calculator to understand how much life insurance you need: https://www.nerdwallet.com/article/insurance/how-much-life-insurance-do-i-need In their conversation, the Nerds discuss: ethical investing, ESG investing, socially responsible investing, greenwashing in investing, best ESG funds, how to invest ethically, socially conscious investing, investment funds for social good, sustainable investing, high-yield savings, savings vs investing, financial security, best high-yield savings accounts, student loans vs investing, public service loan forgiveness, financial literacy, emergency fund, how much to keep in savings, Roth IRA vs 529, college savings plans, best 529 accounts, investing for the future, financial independence, socially responsible funds, investment strategies, passive investing, long-term investing, financial planning, personal finance tips, how to manage savings, how to start investing. To send the Nerds your money questions, call or text the Nerd hotline at 901-730-6373 or email podcast@nerdwallet.com. Like what you hear? Please leave us a review and tell a friend.
In episode 193, we're excited to welcome Sunny Lu, Founder of Vechain, a pioneering blockchain ecosystem that has been demonstrating the power of crypto to drive sustainability efforts since 2015.In this episode, you will learn:How blockchain can eliminate greenwashing and build trust in ESG & environmental initiatives.How Web3 empowers individuals, organizations, and businesses to create real world climate impact through VeBetterDAO.Lessons from Sunny Lu's journey building a multi-billion-dollar, sustainability-focused cryptocurrency ecosystem.--Key Takeaways--Transforming Small Actions into Collective Impact with Blockchain: Web3 enables the digitization of positive actions, bringing them onchain to showcase collective impact. This creates a powerful marginal effect, where even small individual efforts contribute to a larger, verifiable movement toward sustainability.Fixing the Trust Deficit in Sustainability with Web3: A major issue in ESG initiatives is the lack of trust. Blockchain solves this by ensuring transparency—bringing sustainability data onchain, making it accessible, verifiable, and resistant to greenwashing.Ignore the Noise - Stay True to Your Vision: Web3's fast-moving nature is both inspiring and overwhelming. Many founders get caught up chasing trends instead of sticking to their mission and making sure they have a solid product. Success comes from staying focused on your long-term vision, and user-growth, rather than jumping from fad to fad.2025 - The Year of Enterprise Adoption in Web3: Sunny predicts 2025 will be a breakout year for enterprise blockchain adoption. Expect to see more major partnerships between corporations and Web3 projects, as well as increased use of crypto rails for ESG initiatives and sustainability efforts.--Full shownotes with links available at--https://www.cryptoaltruism.org/blog/crypto-altruists-episode-193-vechain-from-greenwashing-to-proof-tokenizing-esg-and-real-world-impact-with-blockchainThank you to PIPE gDAO for sponsoring the Crypto Altruism podcast!PIPE gDAO is leveraging blockchain for their University Real World Asset IP Launchpad that helps bring groundbreaking ideas from lab to market. By joining the Pipe Associate Network (aka PAN), associates can create a profile highlighting their skills, be notified of opportunities, and then contribute fractional work to pre-IPO companies in return for equity and tokens.--Support us with a Fiat or Crypto contribution--Learn more at cryptoaltruism.org/supportus--DISCLAIMER--While we may discuss specific web3 projects or cryptocurrencies on this podcast, please do not take any of this as investment advice, and please make sure to do your own research on potential investment opportunities, or any opportunity, before making an investment. We host a variety of guests on this podcast with the sole purpose of highlighting the social impact use cases of this technology. That being said, Crypto Altruism does not endorse any of these projects, and we recognize that, since this is an emerging sector, some may be operating in regulatory grey areas, and as such, we cannot confirm their legality in the jurisdictions in which they operate, especially as it pertains to decentralized finance protocols. So, before getting involved with any project, it's important that you do your own research and confirm the legality of the project. More info at cryptoaltruism.org.
Is P&G's sustainability messaging misleading consumers? A new class action lawsuit accuses Procter & Gamble of greenwashing, alleging that its "Keep Forests as Forests" campaign and "Protect-Grow-Restore" promises don't hold up under scrutiny. The case claims that P&G's Charmin toilet paper is sourced from clear-cut boreal forests, with replanting efforts creating so-called "Frankenforests"—single-species tree plantations treated with chemical herbicides. The lawsuit also challenges P&G's use of FSC and Rainforest Alliance logos, arguing that they mislead consumers about the company's sustainability efforts. Plaintiffs cite violations of the FTC's Green Guides, shareholder criticism, and competitor practices as key factors in their claim. Read the full analysis here: https://www.kelleydrye.com/viewpoints/blogs/ad-law-access/p-g-accused-of-greenwashing-and-creating-frankenforests#:~:text=Earlier%20this%20month%2C%20a%20group,following%20through%20with%20its%20sustainable Hosted by: Simone Roach Blog by: Katie Rogers & Gonzalo Mon Stay Informed on Green Marketing & Sustainability Claims: - Ad Law Access Blog: https://www.kelleydrye.com/subscribe - Ad Law News Newsletter: https://www.kelleydrye.com/subscribe - Advertising & Privacy Law Resource Center: https://www.kelleydrye.com/advertising-and-privacy-law - All Kelley Drye Ad Law Links: https://linktr.ee/KelleyDryeAdLaw - Kelley Drye Team: https://www.kelleydrye.com/practices/advertising-and-marketing
Lee and Nicholas dive deep into sustainability in business, exploring the difference between ESG and sustainability, how startups can integrate sustainable practices from day one, and why financial institutions are prioritizing green funding. Learn how to avoid SDG washing, leverage sustainability as a competitive advantage, and prepare for the growing demands of ESG reporting.
Support Night Clerk Radio on PatreonIn this episode we're digging into Solarpunk, a multi-media art movement that aims to build a vision of a more optimistic future, free from the crushing doom of environmental collapse. We talk about the movement, some example media, and our thoughts on movements becoming aesthetics. So, come in from your rooftop garden and join us as we take a more hopeful view of the future.Music SampledLight Blending In - Snowy Sunset from Solarpunk: A Possible Future by Various Artists Media DiscussedSolarpunk: A Possible Future by Various Artistsピアノの独り言 by desert sand feels warm at nightSolarpunk: A Container for More Fertile FuturesSolarpunk Futurism Seems Optimistic and Whimsical. But Not Really.Solarpunk as an Optimistic Vision of the Future: An IntroductionSolarpunk: Notes toward a manifestoGames tagged Solarpunk on itch.ioSOLARPUNK – Life in the Future Beyond the Rusted Chrome of YestermorrowDark EcologyMan Living in a Sustainable & Innovative Earthship Home - Full TourEarthship Underground House Tour- Sustainable and Net Zero Living... CreditsMusic by: 2MelloArtwork by: Patsy McDowellNight Clerk Radio on Bluesky
Are you unknowingly sabotaging your health while you sleep? The truth is: traditional mattresses are loaded with harmful off-gassing chemicals that silently disrupt your wellbeing. In this episode, Jack Dell'Accio, CEO of Essentia and a certified sleep coach, reveals the shocking truth about these toxins and the misleading greenwashing in the mattress industry. Discover how Essentia's performance mattresses go beyond “organic,” optimizing thermoregulation, EMFs, and deep sleep cycles with materials like natural latex and essential oils. Ready to optimize sleep performance and transform your health? Visit lukestorey.com/essentia and use code LUKE to save an extra $100 off any sale item.DISCLAIMER: This podcast is for educational purposes only and not intended for diagnosing or treating illnesses. The hosts disclaim responsibility for any adverse effects from using the information presented. Consult your healthcare provider before using referenced products. This podcast may include paid endorsements.THIS SHOW IS BROUGHT TO YOU BY:JASPR | Get yours at jaspr.co/luke. Use code LUKE to save $400 per Jaspr!NUCALM | Go to nucalm.com and use code LUKE for 15% off!SHEN BLOSSOM | Go to lukestorey.com/shenblossom and use code LUKE to get 10% off.QUANTUM UPGRADE | Get a 15-day free trial with code LUKE15 at lukestorey.com/quantumupgrade.MORE ABOUT THIS EPISODE:(00:00:00) Introduction(00:00:08) Performance Organic vs. Organic: What Makes a Mattress Truly Healthy?(00:12:28) The Danger of Off-Gassing Chemicals in Mattresses(00:21:26) The Science of Sleep: Natural Latex, Thermoregulation, & Recovery(00:37:51) Combatting Mattress Risks: Bugs, Mold, & EMFs(01:02:44) The Essentia Advantage: Transforming Sleep & WellnessResources:• Website: myessentia.com (use code LUKE to save an extra $100 off any sale item)• Instagram: @essentiaorganicmattress• Facebook: Essentia Organic Mattress• X: @Essentia• TikTok: @essentiaorganicmattress• YouTube: Essentia Organic MattressThe Life Stylist is produced by Crate Media.
In this episode of the Productivity Smarts Podcast, Gerald J. Leonard sits down with Dr. Ona Newton, CEO and founder of Tobams Group, to dive into the world of Environmental, Social, and Governance (ESG) principles and how businesses can seamlessly integrate them into their strategies.. They kick things off with a new segment, "Sustainability Smarts," where they explore how companies can move beyond checking boxes for compliance and truly embed sustainability into their core practices. Dr. Newton shares insights on the real challenges businesses face—like superficial compliance and a lack of understanding—and offers practical strategies for overcoming these hurdles, from strategic planning to better stakeholder engagement. She emphasizes how sustainability is not just a trend but a crucial factor for long-term success and standing out in a competitive market. However, she also warns against the pitfalls of greenwashing, reminding us that authenticity is key. Want to ensure your business stays ahead in this changing landscape? Tune in now to hear Dr. Newton's expert advice on making sustainability a real, impactful part of your business strategy. Don't forget to subscribe for more insights on how to optimize your productivity and make a lasting impact! What We Discuss [00:02:01] - Introducing Dr. Ona Newton [00:05:46] - Challenges in ESG Integration [00:09:31] - Three-Legged Stool of ESG [00:14:50] - Balancing Profitability and Sustainability [00:17:45] - Technology's Role in ESG [00:21:31] - The Future of Sustainable Businesses [00:23:18] - Measuring Sustainability Progress [00:26:00] - Learning Resources and Publications Notable Quotes [00:03:46] "I think what sustainability does is it brings everyone together. I don't think anyone is exempted." — Dr. Ona Newton [00:12:45] "I was so challenged at that point in time because what they're doing is good, but then I was considering my own comfort because I was so hot and I'm not used to this." — Dr. Ona Newton [00:20:32] "I started writing books on sustainability and encouraging teachers to teach that as extracurricular across the schools in different parts of the world because there's nothing that really is there for children of this age group to really understand what it means." — Dr. Ona Newton [00:21:31] "The future belongs to sustainable businesses. ESG is no longer just about compliance; it's about staying relevant in a rapidly changing world." — Dr. Ona Newton [00:23:05] "Companies are going to want to invest and work with you if they know that a part of the profits that they're giving you is going to go back into their community and do some good for people and make a difference." — Gerald J. Leonard [00:24:28] "As climate change accelerates, I think the most critical action businesses can take is to decarbonize their operations by adopting renewable energy and enhancing energy efficiency." — Dr. Ona Newton Our Guest Dr. Ona Newton is the CEO and founder of Tobams Group, where she champions African talent, development, and global opportunities. A visionary leader, executive coach, and digital transformation strategist, she is dedicated to creating social impact through sustainability. With over 20 years of expertise, Dr. Newton has led initiatives for major global organizations, promoting strategic governance and empowering the next generation of leaders. She has authored influential books and mentors individuals to create lasting, transformative change. Dr. Ona Newton Website https://tobamsgroup.com/founder LinkedIn: https://linkedin.com/in/dr-ona-newton-fbcs-frsa-fsip-8b809926a Books: https://www.amazon.ca/stores/Ona-Newton/author/B0DHRJJ6M7 Productivity Smarts Podcast Website - productivitysmartspodcast.com Gerald J. Leonard Website - geraldjleonard.com Turnberry Premiere website - turnberrypremiere.com Scheduler - vcita.com/v/geraldjleonard Kiva is a loan, not a donation, allowing you to cycle your money and create a personal impact worldwide. https://www.kiva.org/lender/topmindshelpingtopminds