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En Kreab hemos creado un grupo de trabajo multidisciplinar para apoyar a las marcas y empresas a comunicar sus acciones de sostenibilidad evitando el greenwashing. Para conocer mejor su trabajo hablamos con tres de sus responsables, Alberto Muelas (Partner de Negocio Sostenible), Miguel Alba (Partner de Comunicación Corporativa y Financiera) y Rocío Núñez (Associate Director de Comunicación Corporativa).
Dalam episode terbaru INIKOPER, kita akan menyelami dunia perdagangan karbon di sektor Perhutanan Sosial Indonesia. Mekanisme ini bukan hanya kunci bagi Indonesia untuk mencapai target ambisius pengurangan emisi gas rumah kaca dan visi FOLU Net Sink 2030, tetapi juga menawarkan potensi ekonomi yang signifikan bagi masyarakat lokal. Bayangkan, hutan yang lestari tidak hanya menjaga bumi, tetapi juga meningkatkan kesejahteraan komunitas di sekitarnya! Namun, di balik janji cerah ini, tersembunyi berbagai kontradiksi dan tantangan. Mulai dari risiko "greenwashing" dan "karbon hantu" yang mengancam integritas pasar, hingga kekhawatiran "kolonialisme karbon" dan eksploitasi oleh broker yang bisa merugikan masyarakat adat. Fluktuasi harga dan isu kepemilikan karbon juga menjadi dilema etika yang perlu kita bedah tuntas. Bagaimana kita bisa memastikan bahwa perdagangan karbon benar-benar menjadi solusi yang adil dan berkelanjutan bagi hutan dan masyarakat Indonesia? Episode ini akan mengupas pentingnya tata kelola yang kuat, pembagian manfaat yang transparan, serta pemberdayaan kapasitas masyarakat lokal. Jangan lewatkan diskusi mendalam tentang bagaimana Indonesia menavigasi kompleksitas ini demi masa depan yang lebih hijau dan berkeadilan!
Acknowledgement of Country Headlines:Gaza updatesSyria updatesSpecial Envoy's antisemitism report rejected by anti-ZionistsHigh court rules against federal government responsibility to protect Torres Strait Islands from climate harmCommunity and Public Sector Union election resultProtest against human rights violations of incarcerated women Maia Onyenachi, founding director of Yung Prodigy, a youth-led, grassroots organisation supporting young people impacted by parental incarceration, joined us to discuss their Freedom on the Line campaign. Yung Prodigy is calling on the NSW government to provide adjustments to phonecalls to improve availability, accessibility, and connection. In this interview, Maia discusses how important connection is for people who are incarcerated and their communities, how precious and expensive a 10 minute phone call can be, and why we need to act now. Please share the campaign, follow the Yung Prodigy instagram, and make sure to sign the petition. Bree Ahrens, Senior Climate Campaigner at Environment Centre Northern Territory (ECNT), spoke with us about how the Albanese Government's greenwashing of the Bonaparte Carbon Capture and Storage project conceals its potential future as one of the world's largest carbon dumping sites. ECNT is an environmental advocacy organisation fighting alongside local communities to win just solutions to the environmental issues facing the Northern Territory. Alison, an organiser with the Newcastle-based group No Weapons for Genocide, caught up with Priya earlier this week to discuss the militarisation of Newcastle's economy and how this is being resisted by members of the local community. Despite the urgent need for action on a green energy transition, Newcastle, home to the world's largest coal port, has instead seen increasing government incentives redirecting workers and manufacturing capabilities from the extractive industries towards weapons manufacturing. Keep up to date with No Weapons for Genocide on Instagram. Noura Mansour from Democracy in Colour joins us to speak about the implications of the Albanese Government's appointment of Jillian Segal as Special Envoy to Combat Antisemitism. The establishment of the Special Envoy stands in stark contrast to the repeated failure by the Australian Government to address the genocide of First Nations people in so-called Australia, as well as escalating anti-Palestinian and Islamaphobic violence. Since her appointment, Jillian Segal has come under scrutiny due to her recommendation of wide-reaching draconian reforms impacting freedom of speech and political expression, as well as her husband's company's support of right wing group ‘Advance' in the form of a $50,000 donation. Events TOLL - STOP DRIVING GENOCIDE - SNAP RALLYAutonomous activists have organised a snap rally today at Toll Holdings' melbourne headquarters to demand that the company cuts ties with weapons suppliers and stops driving genocide in this colony and others. The rally begins at 4:30PM at 380 St Kilda Road.Organisers ask that attendees wear a face mask to protect our community from COVID transmission. Bring signs, banners and flags too! Further information about the rally including how to keep yourself and community safe is available here. For information about Toll's complicity in genocide, head to tolldeath.noblogs.org.
¿Qué significa realmente liderar con propósito en un mundo donde todos quieren parecer sostenibles?En este episodio, conversamos con Tanja Gotthardsen, especialista en sostenibilidad y liderazgo, sobre cómo el greenwashing ha distorsionado el verdadero significado del compromiso ambiental.Hablamos de por qué la sostenibilidad no se resuelve con un empaque reciclado ni con una campaña llamativa, y cómo los líderes que de verdad quieren transformar deben aprender a mirar el sistema completo, no solo la fachada.
„Wir haben Rauchen sexy gemacht. Wir haben den Diamanten am Ehering zum ultimativen Liebesbeweis inszeniert. Marketing hat Lebensstile geprägt wie kaum etwas anderes. Warum tun wir uns so schwer, CO₂-Reduktion genauso begehrenswert zu erzählen?“, plädiert Birgit Berthold-Kremser. Marketing hat diese Macht. Und genau darin liegt aber auch das Dilemma: Statt Märkte und Gesellschaft mutig zu gestalten, zieht sich die Branche oft zurück und wird zusehends darauf reduziert, hübsche Weißräume auszumalen. ‚Wir sitzen auf einem Innovationsmotor. Es wäre doch absurd, den nicht zu nutzen‘, sagt Stefanie Kuhnhen. In dieser Folge von #WhatsNextAgencies spricht Kim Alexandra Notz mit Birgit Berthold-Kremser, CMO & Sustainability Executive, und Stefanie Kuhnhen, CSO, Serviceplan Germany, über eine Branche zwischen Greenwashing, Greenhushing und großen Purpose-Claims, denen häufig der Mut zur echten Verantwortung fehlt. Die beiden machen klar: Marketing war schon immer mehr als Kommunikation. Auch Nachhaltigkeit ist daher kein weiches Image-Thema, sondern ein ganzheitlicher Wirtschaftsfaktor, den die Märkte ganheitlich einbeziehen müssen: Neben der Promotion auch bei Produkt, Preis und Place. Und gemäß ihres 4x4 Superpower Modells auch in Leadership Principles, Purpose-Findung und Print-Bestimmung mit einfließen muss. Dabei zeigt sich oft, dass kleine Hebel deutlich wirkungsvoller sein können als große Budgets. Schon nachhaltige Produkte an der Kasse können Kaufverhalten und Produktionsprozesse maßgeblich verändern. Trotzdem bleiben viele Marketingverantwortliche zögerlich. Wenig Fachwissen, Angst vor Komplexität, das bequeme Festhalten am ‚Weiter so‘ und eine Branche, die sich häufig treiben lässt, verhindern, dass Marketing seine Rolle als echter Steuerungshebel wahrnimmt. Und damit ein strategisches Zukunftsthema in jedem Unternehmen bedient! Genau hier liegt jedoch die Chance: Marketing kann sich neu erfinden, damit neue Relevanz in Vorstandsräumen gewinnen und wieder zum Instrument werden, das Märkte aktiv gestaltet. Dazu braucht es auch Agenturpartner, die unbequeme, aber zukunftsweisende Fragen stellen, um die Marke zukunftssicher zu machen. Für alle, die ernsthaft einsteigen wollen, bietet das Gespräch konkrete Ansätze: Zertifikate, die Agenturen jetzt wirklich prüfen sollten: ISO 14001, EcoVadis, STBI, Global Compact, ISO 27001 (IT-Security), ISO 9001 (PM-Qualität). Das Buch: „Superpower Sustainable Marketing“ von Kuhnhen, Berthold-Kremser & Mozart. Alle Leitfragen & KPIs zum 4x4-Framework: marketing-superpower.com
"Das Klima”, der Podcast zur Wissenschaft hinter der Krise. Wir lesen und erklären den aktuellen Österreichischen Sachstandsbericht zum Klimawandel. In Folge 146 geht es um das, was wir tun können, um der Klimakrise sinnvoll zu begegnen. Wir schauen uns das fünfte Kapitel des Sachstandsbericht an, in dem es um die Wechselwirkung zwischen individuellen Entscheidungen und einer gesellschaftlichen Transformation geht. Und da lässt sich überraschend viel machen! Wer den Podcast unterstützen will, kann das gerne tun: https://steadyhq.com/de/dasklima/ und https://www.paypal.me/florianfreistetter.
In unserer 24. Episode des GZ-Podcasts "Chefsache" geht's darum, wie man als Brauerei bis zum Jahr 2030 zu 100 Prozent klimaneutral werden kann. Einerseits. Und wie man andererseits ebenso zu 100 Prozent Energie-Autark sein kann. Wohl gemerkt: als Brauerei, die, wie der fachkundige Branchenkenner weiß, extrem energieintensiv ist. Nicht mehr und nicht weniger hat sich die Staatsbrauerei Rothaus AG zum Ziel gesetzt, genauer genommen Christian Rasch. Er ist seit 12 Jahren der Alleinvorstand, der auf 1.000 Meter Höhe gelegenen Schwarzwaldbrauerei mit Sitz in Rothaus, die im Übrigen zu 100 Prozent dem Bundesland Baden Württemberg gehört. Rasch ist bereit, bis 2030 gut 40 Millionen Euro in die Nachhaltigkeit seines Unternehmens zu investieren. Natürlich nicht zum Selbstzweck, da ist Rasch ganz Schwabe: es muss sich lohnen. Was es tut. Beispiele gefällig? Bereits im Jahr 2022 erfolgte die Installation einer Photovoltaikanlage mit einer Leistung von 1.560 Kilowatt-Peak auf den Dachflächen der Brauerei. Hierdurch seien laut Rasch im Jahr 2023 circa ein Fünftel der benötigten Energie durch regenerativen Eigenstrom erzeugt worden. Den darüber hinaus benötigten Strom bezieht die Brauerei bereits seit Jahren aus regional erzeugtem Ökostrom. Auch aus dem Betrieb der Kläranlage weiß der im südbadischen Lörrach geborene Hotelbetriebswirt Kapital zu schlagen. Durch die Erweiterung um eine anaerobe Stufe im Jahr 2023 erreicht diese eine Einsparung von 100.000 Liter Heizöl pro Jahr. Was einer CO2-Einsparung von 270 Tonnen im Jahr entspricht. Absolutes Highlight ist aber unbestritten die Umstellung des Flottenbetriebs von Pkw und Lkw auf E-Mobilität. Sind die Mitarbeiterinnen und Mitarbeiter anfangs voller Skepsis gewesen, ist diese einer regelrechten Euphorie gewichen. Mittlerweile wird sich im positiven Sinne darum gekappelt, wer einen von den fünft eActros von Mercedes für die Bier-Auslieferung fahren darf. Raschs Ziel ist, vor Ort nachhaltig als Unternehmen zu agieren, ohne "Greenwashing" zu betreiben, wie er sagt. Zugegeben, das ist schon ein wenig kühn. Doch der Brauerei-Chef lässt Taten sprechen: So pflanze Rothaus weder Bäume im Urwald, noch nutze es Zertifikate als CO2-Kompensation, macht der ehemalige Radeberger-Manager deutlich. Wichtig sei ihm, so Rasch, die Qualität der Zäpfle-Bierrange trotz Klimawandel zu gewährleisten und aufrecht zu halten. Der Gerstensaft verteuere sich auch durch die mehr als 40-Umweltmaßnehmen nicht, verspricht Rasch. Im Gegenteil, auf dem Weg zur absoluten Energie-Autonomie spare man mittlerweile sogar Strom ein. Raschs Formel: Energie, die wir nicht verbrauchen, kostet nichts. Raschs Wunsch: Trinkt Rothaus-Bier für ein besseres Klima. Ganz nach dem Rothaus-Motto: Immer mit der Ruhe.
From 2009-2015 Volkswagen cheated on emissions tests to convince customers to buy 11 million VW cars they thought burned clean diesel. Kimberley Kinsley says “Dieselgate” was the largest ever case of corporate greenwashing. Also: Big tech companies often boast they're using technologies that can save the planet. But Jesse Goldstein argues that the allure of AI–which requires energy hungry data centers–will lead to more and more excuses for why they have to keep fossil fuels flowing. Later in the show: The can-do innovation that emerged after World War II came to define American identity. In his new book, Every American an Innovator, Matthew Wisnioski traces how that culture of innovation we once celebrated is facing a backlash. Plus: For decades, children have traveled with a wacky teacher named Miss Frizzle, who drives the Magic School Bus. Michael Meindl explains how The Magic School Bus became one of the most successful informal science education initiatives ever.
In this delightfully chaotic episode of The Hen Report, Jasmin Singer and Mariann Sullivan stumble through podcast identity confusion before diving into pressing animal rights news and media recommendations. The pair balance serious discussions about animal welfare trade policies and methane production with lighthearted moments about Jasmin’s new senior dog adoption and her “Hens Before Mens” t-shirt that sparks unexpected veganism…
In our latest podcast, join Catherine Beare and Monisha Monachan, as they dive into how to spot genuine eco-friendly products. Discover how life cycle assessments (LCAs) and environmental product declarations (EPDs) bring real transparency to sustainability claims, and why this matters more than ever in today's market.Tune in for practical insights that help cut through the noise, and separate true sustainability from clever marketing.Speakers:Catherine Beare, Regional Director - Business Assurance (UK & Iberia)Monisha Monachan, Assistant Manager, Sustainability, Intertek AssurisFollow us on- Intertek's Assurance In Action || Twitter || LinkedIn.
Assurances, conso, nouvelles technologies… "On en parle" vous oriente dans tout ce qui fait votre quotidien. Au programme aujourd'hui: 1. Compagnies aériennes: le greenwashing persiste 2. Une bibliothèque d'instruments de musique à Vevey 3. Série "au quotidien dans un autre temps" (4/5): se nourrir à l'âge de glace 4. Best-of guichet: la procrastination
Robert Hofrichter ist Meeresbiologe, Umweltschützer und Pädagoge. Seit Jahrzehnten spricht er mit jungen Menschen über Klima und Artenvielfalt. Jetzt entwickelt er Bioplastik und deckt Greenwashing auf.
Mario Jung (OMT GmbH) spricht heute mit Dr. Torsten Beyer (Dr. Beyer Internet-Beratung) über die überraschende Zusammenhänge zwischen Suchmaschinenoptimierung und Nachhaltigkeit. Obwohl bei SEO-Diskussionen Nachhaltigkeit nicht immer als erstes Thema in den Sinn kommt, zeigt das Gespräch, dass sich beide Bereiche durchaus ergänzen. Prinzipien wie Reduce, Reuse, Recycle – im Deutschen: vermeiden, wiederverwenden, recyceln – weisen nicht nur in puncto Umweltschutz den Weg, sondern lassen sich auch effektiv auf den digitalen Fußabdruck anwenden. Für Dich als Online-Marketer bietet das Interview wertvolle Einblicke, wie nachhaltige Ansätze zu einer ressourcenschonenden und zugleich leistungsstarken Webseitengestaltung führen können. Es wird deutlich, dass eine Strategie, die auf Nachhaltigkeit setzt, nicht nur ökologischen Mehrwert schafft, sondern auch das SEO-Potenzial Deiner Projekte hebt. Nachhaltigkeit wird somit als Qualitätsmerkmal und Wettbewerbsvorteil im digitalen Zeitalter positioniert. Zudem liefert das Gespräch praxisnahe Denkanstöße und Umsetzungstipps: Überdenke, auf welche Weise nachhaltige Prozesse in Design, Content-Management und technische Umsetzung integriert werden können. So trägst Du nicht nur zur Schonung der natürlichen Ressourcen bei, sondern verbesserst auch die Sichtbarkeit und Vertrauenswürdigkeit Deiner Webseiten in den Suchmaschinen. Nutze die Ansätze, um eine ganzheitliche Marketingstrategie zu entwickeln, die sowohl ökonomischen als auch ökologischen Erfolg fördert – für Dich, Deine Kunden und eine grünere digitale Zukunft.
Ecoutez C'est notre planète avec Jean-Marc Jancovici du 05 juillet 2025.Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.
Everything you've been told about saving the planet is a lie. The green energy movement isn't just failing—it's actively making environmental destruction worse while enriching the same corporate elites who caused the crisis in the first place. This explosive documentary investigation exposes how the environmental movement has been hijacked by forces that have no intention of saving anything except their own profits. We're talking about a massive deception operation that spans decades, involving fake science, manipulated data, and psychological warfare designed to make you feel good about solutions that are actually accelerating planetary destruction. The solar panels, wind farms, and electric vehicles being pushed as salvation are built using child labor, toxic materials, and manufacturing processes that create more environmental damage than the problems they claim to solve. Our comprehensive investigation reveals how environmental organizations have been co-opted by the same billionaires and corporations that profit from endless consumption, how green energy companies are connected to the most polluting industries on Earth, and how the climate movement has become a cover for the largest wealth transfer in human history. Mystery enthusiasts and truth-seekers know that some movements are controlled opposition—and this documentary proves the green energy scam is the ultimate example. From the rare earth mining operations that destroy entire ecosystems to the massive carbon footprints of renewable energy manufacturing, we expose how the environmental movement has become a tool for social control rather than planetary healing. The same forces pushing green energy are the ones suppressing real solutions, silencing genuine environmental scientists, and profiting from the destruction they claim to oppose. We'll reveal connections between environmental organizations and intelligence agencies, how climate data has been systematically manipulated to support predetermined conclusions, and how the green energy industry has become a front for some of the most environmentally destructive operations in human history. This isn't just about corporate greed—it's about using environmental fear to justify massive social and economic control systems. From biomass burning that destroys forests to lithium mining that poisons water supplies, from solar panel graveyards to wind turbine blade landfills, this documentary exposes how the planet of the humans is being systematically destroyed by the very people claiming to save it. The environmental movement didn't fail—it was designed to fail while enriching its controllers. Stream exclusively on Spreaker for uncensored bonus content about suppressed environmental research, or find us on Amazon Music (ask your Alexa about green energy conspiracies), Apple Podcasts, Spotify, iHeartRadio, and everywhere truth-seekers get their environmental reality checks. Some movements are designed to fail—this episode tells you why.
In this episode of Better Buildings for Humans, host Joe Menchefski sits down with Gena Arthur, founder of Pure Paint, to explore the future of healthy, sustainable coatings. Gena debunks the myth that natural paints sacrifice performance or style, revealing how Pure Paint's petroleum-free formulas deliver stunning results—without the toxins. They dig into the hidden dangers of microplastics, the limitations of current green certifications, and the systemic barriers startups face when challenging industry norms. Gena also shares the emotional and regulatory rollercoaster of scaling a clean-tech company, including Pure Paint's breakthrough retail partnership with Lowe's USA. From UV resilience to real-world color matching, this episode is a deep dive into how healthy walls lead to healthier people—and a healthier planet. Discover why true innovation in building materials demands not just better products, but better systems.More About Gena ArthurGena Arthur is the founder and CEO of Pure Paint Laboratories, a Canadian cleantech company leading the transformation of the architectural paint industry. Her company offers a high-performance, petroleum-free, plant-based paint that provides a toxin and microplastic-free alternative to conventional coatings. Her work is driven by a deep commitment to environmental health, product innovation, and eliminating microplastic pollution. CONTACT:https://www.linkedin.com/in/gena-arthur-04a8a3a/?originalSubdomain=ca https://www.purepaintlab.com/en-us Where To Find Us:https://bbfhpod.advancedglazings.com/www.advancedglazings.comhttps://www.linkedin.com/company/better-buildings-for-humans-podcastwww.linkedin.com/in/advanced-glazings-ltd-848b4625https://twitter.com/bbfhpodhttps://twitter.com/Solera_Daylighthttps://www.instagram.com/bbfhpod/https://www.instagram.com/advancedglazingsltdhttps://www.facebook.com/AdvancedGlazingsltd
Nachhaltigkeitsberichterstattung von Unternehmen ; Kaffee - nachhaltig oder bald gar nicht mehr? ; Arschbombe deluxe: Wie macht man den größten Splash? ; Osteoporose - Was kann ich jetzt tun, damit ich das später nicht kriege? ; Wie jung bist du wirklich? Die Wissenschaft vom Alter ; Bahntrassen: Schutz vor Folgen von Extremwetter ; Kloreinigung - Wann ist sauber sauber genug? ; Dankbarkeit - Tut sie uns wirklich so gut? ; Moderation: Marlis Schaum. Von WDR 5.
Wie grün sind nachhaltige Fonds wirklich?“ Wir sprechen mit Verena Kienel, Head of Sustainability Research bei Ökoworld, darüber, welche Weichen die neuen ESMA-Leitlinien für nachhaltige Fonds stellen und wie echte Nachhaltigkeit in der Praxis gelingen kann – jenseits von Labeln und Schlagworten.
What if the solution to our plastics crisis isn't just about individual behavior change but building entirely new marketplaces that make plastic-free living accessible and transparent? On this episode of Earth911's Sustainability In Your Ear, discover the grassroots approach with Simona Paganetto, founder of Implasticfree.com, who has transformed her search for plastic alternatives into a curated directory of nearly 150 vetted brands committed to ditching plastic packaging and single-use products. What began as Simona's journey toward plastic-free living has evolved into a store that bridges the gap between conscious consumers and genuinely sustainable brands. Her rigorous vetting processes and careful curation has made Implasticfree.com a trusted resource for shoppers navigating the confusing landscape of sustainability claims and greenwashing.Simona's approach differs from typical environmental activism—she's learning digital marketing while building her mission-driven venture, creating a refreshingly authentic take on environmental entrepreneurship that prioritizes transparency and continuous learning over having all the answers. We also explore the psychological barriers people face when trying to go plastic-free, from the perception that sustainable products are always more expensive to the overwhelming nature of changing deeply ingrained habits. You can explore curated plastic-free alternatives at implasticfree.com.Subscribe to Sustainability In Your Ear on iTunesFollow Sustainability In Your Ear on Spreaker, iHeartRadio, or YouTube
FIRST WITH YESTERDAY'S NEWS (highlights from Monday on Newstalk ZB) Is This Just All for Show?/Poor Old Landlords/Beef Wellington Is Complicated/Which Buddha Is Best?See omnystudio.com/listener for privacy information.
In dieser Folge spreche ich über die Wahrheit hinter ESG-Fonds und erkläre, wie Greenwashing funktioniert und warum nachhaltige Investments oft intransparent sind. Ich zeige auf, dass viele ESG-ETFs trotz Nachhaltigkeitsversprechen fossile Unternehmen enthalten und dies mit psychologischen Tricks kaschieren. Außerdem erläutere ich, wie ESG-Scores manipuliert und durch Vorzeigeprojekte oder CO₂-Kompensation geschönt werden können. Für mich als Privatanleger steht die langfristige Profitabilität eines Unternehmens im Vordergrund – Nachhaltigkeit kann dabei ein Faktor sein, muss aber echt sein.
Ce jeudi 26 juin, le "greenwashing" et la simplification en Europe ont été abordés par Emmanuel Combe, professeur à l'université Paris 1 Panthéon-Sorbonne et à la Skema Business School, Laurent Vronski, directeur général d'Ervor, et Olivier Babeau, président de l'Institut Sapiens, dans l'émission Les Experts, présentée par Nicolas Doze sur BFM Business. Retrouvez l'émission du lundi au vendredi et réécoutez la en podcast.
Die Herstellerin von Plenty-Haushaltpapier behauptet, das Papier eigne sich für die Kompostierung. Der Konsumentenschutz kritisiert, das sei «Greenwashing». Und Experten geben ihm Recht. +++Weiteres Thema: Wer im Mietvertrag für jemanden bürgt, kommt aus der Verpflichtung schwer wieder raus.
The European Commission announced it intends to withdraw the Green Claims Directive, a law proposed to stop companies from falsely marketing themselves or their products as environmentally friendly, unless those claims are backed by solid evidence. This directive had already made it through several rounds of negotiations between the European Parliament and national governments and it was close to being finalised. So, how did we get here and who is pushing the Commission to withdraw it?Join us on our journey through the events that shape the European continent and the European Union.Production: By Europod, in co production with Sphera Network.Follow us on:LinkedInInstagram Hosted on Acast. See acast.com/privacy for more information.
We're past the point of simply saying you're committed to sustainability, it's time for tangible and verified action. This is what many are calling for in response to the recent rise in Greenwashing and subsequent erosion of trust from consumers and other stakeholders regarding any green claims. As a result, a number of voluntary disclosure schemes have been created to help benchmark and verify organisation's claims, should they choose to participate. One example being the focus of today's episode: EcoVadis. In this episode Mel Blackmore continues with our voluntary disclosure's series, discussing the ESG rating scheme EcoVadis, what is required to earn a Platinum rating and provides some tips on how to get that Platinum rating. You'll learn · What is EcoVadis? · What are the requirements to achieve a Platinum rating? · Top tips for earning an Platinum rating for EcoVadis · What are the advantages of earning a Platinum rating? · What are the disadvantages of getting involved with EcoVadis? Resources · EcoVadis · Carbonology · Contribute to Mel's carbon verification commitment research by taking her Survey In this episode, we talk about: [02:05] Episode Summary – Mel discusses the voluntary disclosure scheme: EcoVadis, including what's involved with taking part, how to achieve a Platinum rating and the pros and cons of being benchmarked. [03:00] Why is there a need for EcoVadis? An increased number of investors and financial institutions, in addition to clients are demanding more than just financial reports. They want to know what a company's environmental footprint is, and at this point, it's time to move on beyond simply making pledges. This extends to other elements of governance as EcoVadis doubles as a crucial ESG rating scheme. [04:30] What is EcoVadis? EcoVadis is a globally recognised provider of business sustainability ratings. They assess companies' environmental, social, and ethical performance across 21 indicators and four main themes: Environment, Labor & Human Rights, Ethics, and Sustainable Procurement. EcoVadis aims to help organisations manage their supply chain sustainability risks and opportunities. If you're a supplier, you've likely received a request from a customer to complete an EcoVadis assessment. The assessment process involves completing a detailed questionnaire, submitting supporting documentation, and then EcoVadis analysts review your submission and assign a scorecard. This scorecard provides a detailed breakdown of your performance across the four themes and assigns an overall score and a medal status: Bronze, Silver, Gold, or Platinum. It's this medal status that's crucial, especially those coveted Gold and Platinum badges, which signal to your customers that you are a top-tier performer in sustainability. [05:40] We want to hear from you: Mel is currently running some research around CDP and the key drivers behind carbon emission verification, and would appreciate your feedback if you have a few minutes to spare. The results are completely anonymous, and it should only take 5 – 10 minutes. You can take the survey here. Thank you in advance to any contributors! [06:05] What is required to achieve an Platinum Rating? – While EcoVadis assesses across four themes, the 'Environment' theme often carries significant weight, and within that, greenhouse gas (GHG) emissions management is paramount for the higher ratings. To earn an EcoVadis Platinum rating, you'll generally need to achieve an overall score between 78-100 out of 100. Key areas that you need to excel in include:- 1) Comprehensive Environmental Management System: This includes policies, actions, and reporting on a wide range of environmental issues. For Platinum, EcoVadis expects to see highly structured and systematic approaches to environmental management. 2) Robust GHG Emissions Management: For this you need to: · Measure your GHG Emissions: Accurately calculate your Scope 1, Scope 2, and significant Scope 3 emissions. EcoVadis places increasing emphasis on Scope 3, as it often represents the largest portion of a company's footprint. · Set Ambitious Targets: Have clear, quantitative targets for GHG emission reduction. Aligning these with a science-based target (SBTi) is highly advantageous and often a de facto requirement for Platinum. · Implement Reduction Initiatives: Demonstrate concrete actions you are taking to reduce emissions, such as investing in renewable energy, improving energy efficiency, optimizing logistics, or engaging your supply chain. 3) Independent Verification of GHG Emissions Data: This is a non-negotiable for Platinum and often for Gold. EcoVadis awards significant points for having your Scope 1 and Scope 2 GHG emissions (and increasingly, relevant Scope 3 categories) independently verified by a third-party accredited body. This provides assurance that your reported data is accurate and reliable. As a CDP accredited verification body, we routinely help companies through this process, and it makes a profound difference in their EcoVadis and overall ESG scores. 4) Strong Policies and Actions Across All Themes: While we're focusing on environment, remember Platinum requires excellence across all four EcoVadis themes: · Labor & Human Rights · Ethics · Sustainable Procurement Implementing Standards such as ISO 37001 (Anti-Bribery and Corruption), ISO 27001 (Information Security), ISO 20400 (Sustainable Procurement) can help put some of these in place. 5) Effective Reporting and Transparency: You need to clearly articulate your policies, actions, and performance data within the EcoVadis questionnaire. This includes providing high-quality, relevant supporting documentation. To get the best result, don't just tick boxes; provide evidence! 6) Continuous Improvement: EcoVadis looks for evidence of ongoing improvement. It's not a one-off assessment; it's about demonstrating a commitment to continually raising your standards. [14:20] How to get an EcoVadis Platinum Rating with verified data? – Here's a few tips: · Start Early and Plan Strategically: Don't wait until the last minute. The EcoVadis assessment requires significant time and effort. Plan your data collection, policy development, and verification process well in advance. · Understand the EcoVadis Methodology: Download the EcoVadis methodology and scoring criteria. These double as guidance documents that explain what they're looking for in each section. Tailor your responses and documentation accordingly. · Invest in carbon accounting software: Accurate and consistent data is paramount. Implement systems (whether software or well-organized spreadsheets) to track your energy consumption, waste, water use, and especially your GHG emissions. · Prioritize GHG Emissions Verification: Engage a reputable, accredited third-party verification body (like Carbonology
What's really in your skincare products? Can “natural” actually mean effective? And how do we navigate the beauty aisle with both curiosity and caution? In this episode of Brave & Curious, Dr. Lora Shahine sits down with Jenna Levine, founder of LINNÉ Botanicals, for a brave and eye-opening conversation about skincare that's safe, minimal, and deeply rooted in integrity. Jenna brings her passion for formulation, ingredient sourcing, botany, and herbal medicine to life through her brand LINNÉ Botanicals. Her story is personal—shaped by her path to motherhood and her commitment to creating products she trusts for herself and her family. She opens up about the mission behind LINNÉ, a brand built on clean ingredients, thoughtful sourcing, and a belief in the power of pure, unadulterated botanicals to truly nourish the skin. Together, Dr. Shahine and Jenna explore everything from greenwashing in the industry to the surprising sameness behind many "different" products on the shelf. In this episode, listeners will hear: [1:32] Meet Jenna Levine, founder of LINNÉ Botanicals [7:58] Innovative ingredients and their benefits [13:15] Challenges in the beauty industry [22:21] LINNÉ's philosophy [28:50] Problems with ‘clean' in beauty [32:46] Decoding ingredient lists [35:09] Beauty myths––BUSTED [40:41] Ingredient transparency [43:20] LINNÉ's recommended products [47:42] Upcoming products [53:29] Connect with Jenna & LINNÉ Bontancials Resources mentioned: LINNÉbotanicals.com Use Code DRSHAHINE15 for a 15% discount on all LINNÉ products (use once per customer and on one time orders, not subscriptions) Connect on IG @linnebotanicals Episode 80: Finding Safer Products with Lanning Ardente: Let Sorette Do the Research for You Dr. Shahine's Weekly Newsletter on Fertility News and Recommendations Follow @drlorashahine Instagram | YouTube | Tiktok | Her Books
In this episode Warren Ingram invites Chris Rule, Head of Products and Client Solutions at CoreShares 10X, to discuss the evolving themes in the asset management industry, particularly focusing on the concept of investment solutions. They explore the distinction between genuine investment solutions and marketing jargon, the importance of goal-oriented investing, and the differences between alpha and beta investments. TakeawaysInvestment themes evolve over time, some fade while others persist.Investment solutions should genuinely address specific financial goals.Greenwashing was a critique of marketing over substance in investments.Certainty in achieving financial goals is more important than chasing alpha.Not all funds marketed as solutions are truly designed to meet specific objectives.Understanding the difference between alpha and beta is crucial for investors.Investors should seek clarity in their financial objectives.The investment industry often uses jargon that can mislead investors.A focus on outcomes can lead to better investment decisions.Investors need to be aware of the risks associated with alpha chasing.Learn more about 10X Investments today: https://bit.ly/4hiEscGSend us a textReal Talk About MarketingAn Acxiom podcast where we discuss marketing made better, bringing you real...Listen on: Apple Podcasts SpotifyHave a question for Warren? Don't forget to voice note your questions through our WhatsApp chat on (+27)79 807 8162 and you could be featured in one of our episodes. Follow us on Twitter, LinkedIn and subscribe to our YouTube channel for more Financial Freedom content: @HonestMoneyPod
Nachhaltigkeit, Tierwohl, Faire Arbeitsbedingungen, all das ist für viele Menschen auch beim Einkaufen im Supermarkt ein wichtiges Thema. Aber wie die nachhaltigsten Produkte finden? Dabei sollen Label helfen. Die KÖNNEN etwas bringen - oder aber in die Irre führen. // Alle Quellen und weitere Spezials findest Du auch hier: https://www.quarks.de/daily-quarks-spezial/ Von Annika Franck.
Cliquez ici pour accéder gratuitement aux articles lus de Mediapart : https://m.audiomeans.fr/s/P-UmoTbNLs Une myriade de multinationales écocidaires sponsorisent et organisent de nombreux évènements dans l'espace ouvert au grand public de la conférence des Nations unies sur l'océan. Ce lieu de sensibilisation sur la protection des mers, situé au palais des expositions de la ville, a été financé à 90 % par des mécènes privés. Un article de Mickaël Correia, publié le 12 juin 2025, lu par Christine Pâris. Distribué par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.
BeyondGREEN Biotech: Revolutionizing Sustainable Products with Family Values Byndgrn.com About the Guest(s): Rudy Patel is the Chief Marketing Officer at Beyond Green Biotech Incorporated, a pioneering company in the sustainable alternatives to single-use plastics industry. Launched in 2016 alongside his father and brother, Rudy has played a pivotal role in transforming the company from a garage startup into a substantial US manufacturing operation. Beyond Green Biotech is notable for its commitment to environmental sustainability, focusing on innovations such as resin production, extrusion converting, and fulfillment. Rudy is dedicated to combating issues like greenwashing by offering transparency and eco-friendly products. Episode Summary: Dive into the world of sustainability with The Chris Voss Show, where host Chris Voss engages with Rudy Patel, the dynamic CMO of Beyond Green Biotech Incorporated. This episode unravels the journey and growth of a company dedicated to creating sustainable solutions to replace single-use plastics. Rudy shares their initial inspiration, driven by a family legacy aims to rectify environmental missteps with progressive, eco-friendly products. The conversation also presents insights into working in a family business and the importance of aligning company values with sustainable practices. In this enlightening episode, discover how Beyond Green Biotech is fighting the battle against greenwashing and leading a transparent revolution in compostable goods. Rudy elaborates on how the company emphasizes authenticity, with advice on verifying green certifications and avoiding misleading eco-friendly claims. With a global vision for expansion, the episode touches on the company's strategy for branding through product placement, green tech innovation, and continued partnerships with giants like Walmart. This conversation is not just about green products; it's about building community, enduring persistence, and fostering a company culture steered towards a better planet. Key Takeaways: Transparency in Sustainability: Beyond Green Biotech stresses the importance of verifying authentic green certifications to combat greenwashing. Business Growth and Challenges: Rudy shares insights on growing a business collaboratively with family, highlighting persistence and passion as key elements of success. Innovative Product Development: The company's range extends beyond pet products to include contributions to major retailers, showcasing their ability to scale and customize solutions. Vision for a Greener Future: Beyond Green is dedicated to not just sustainable products but also to devising the entire life cycle and disposal systems, advancing green tech and software initiatives. Community and Family in Business: The company thrives on strong team dynamics, treating team members like family to drive their mission forward. Notable Quotes: "Believe in your mission, believe in yourself. And if you break down, that's okay. Get back up the next day and keep going." "Greenwashing is essentially falsified plastic products that have chemicals added… they're not actually compostable." "Our job is to make the entire environment easier for our users." "The consumer should not have to think twice…we have great partnership with our suppliers." "We didn't build a team with Beyond Green. We built a family and this family is helping give back to the community."
One of Australia's biggest energy retailers has apologised to its customers and settled a lawsuit over its carbon offset programme.
Mennyire zöldül a sporttermékek előállítása? Melyek a legkritikusabb pontjai a sportruházat gyártásnak? Miből áll egy futócipő és újrahasznosítható-e? Greenwashingról és fenntarthatóságról dr. Ráthonyi-Ódor Kigával és Dobos Emesével, a téma szakértőivel. Légy mecénás! www.patreon.com/nemaze
1) Armare e dividere. L'ex ministro israeliano della difesa rivela: “Netanyahu invia armi a clan jihadisti a Gaza in chiave anti – Hamas”. Dalla striscia confermano: sono spie e saccheggiano gli aiuti. (Guido Olimpio - Corriere della Sera) 2) Guerra in Ucraina, la pace sempre più lontana. Putin minaccia vendette per l'attacco ucraino al ponte di Crimea spostando più in là la linea dell'accordo. (Gianluca Pastori - Univ. Cattolica) 3) Budapest – Varsavia. L'estrema destra statunitense sbarca in Europa. L'obiettivo degli ultra conservatori americani sono le prossime elezioni in Ungheria e Francia. (Giulio Maria Piantadosi) 4) In Francia per la prima volta una multinazionale petrolifera va a processo con l'accusa di Greenwashing. Tre ONG portano la TotalEnergies in tribunale. (Luisa Nannipieri) 5) World Music. “Kan Ya Makan” il nuovo album della cantante franco algerina da “Mille e una Notte”. (Marcello Lorrai)
In recent years there has been a growing need for transparency within sustainable action taken by businesses. This is due to the rampant increase in greenwashing, which only serves to diminish the focus on genuine efforts, in addition to creating a culture of mistrust within stakeholders and consumers. To combat this, certain organisations have taken on the task of encouraging and supporting the accurate public disclosure of environmental data. Such is the case with today's focus, the Carbon Disclosure Project (CDP). In this episode Mel Blackmore discusses what the Carbon Disclosure Project is, what is required to earn an A rating, provides some tips on how to get that A rating and explains the pros and cons with getting involved with the project. You'll learn · What is the Carbon Disclosure Project? · What are the requirements to achieve an A rating? · Top tips for earning an A rating in the CDP · What are the advantages of earning a CDP rating? · What are the disadvantages of getting involved with the CDP? Resources · Carbon Disclosure Project · Carbonology · Contribute to Mel's carbon verification commitment research by taking her Survey In this episode, we talk about: [02:05] Episode Summary – Mel discusses the Carbon Disclosure project, including what's involved with taking part, how to achieve an A rating and the pros and cons of the project. [03:00] Why is there a need for the CDP? An increased number of investors and financial institutions, in addition to clients are demanding more than just financial reports. They want to know what a company's environmental footprint is, and at this point, it's time to move on beyond simply making pledges. Ultimately, key stakeholders are looking for a commitment to sustainability and for accessible information to help them understand how an organisation is managing its climate risks and opportunities. This is where CDP comes in. A key component of getting the coveted A rating within CDP involves independent verification of greenhouse gas emissions. [04:45] What is the Carbon Disclosure Project? CDP is a global non-profit that runs the world's leading environmental disclosure system. For over two decades, it has revolutionized how companies, cities, states, and regions report their environmental impacts. They ask thousands of organizations to disclose data on climate change, water security, and deforestation. This data is then used by investors, purchasers, and policymakers to make informed decisions. The CDP questionnaire covers a wide range of topics, from governance and strategy to risk management, targets, and of course, greenhouse gas emissions. Companies receive a score from D- to A based on the completeness of their reporting, their level of awareness of environmental issues, their management of those issues, and ultimately, their leadership in addressing them. [05:40] We want to hear from you: Mel is currently running some research around CDP and the key drivers behind carbon emission verification, and would appreciate your feedback if you have a few minutes to spare. The results are completely anonymous, and it should only take 5 – 10 minutes. You can take the survey here. Thank you in advance to any contributors! [09:10] What is required to achieve an A Rating? – There are a number of key requirements, including:- 1. Comprehensive Disclosure and Data Quality: This is foundational. You need to provide accurate and complete data across all relevant sections of the CDP questionnaire. This includes detailed information on your Scope 1, Scope 2, and increasingly, your Scope 3 GHG emissions. 2. Strong Governance and Strategy: CDP looks for clear evidence that environmental issues are integrated into your company's core business strategy and that there's robust board and management oversight of climate-related matters. This means having a defined climate strategy, understanding your climate-related risks and opportunities, and demonstrating how you're incorporating these into your financial planning. 3. Verified Data: To truly hit that "A" list, your Scope 1 and Scope 2 GHG emissions, and a significant portion of your Scope 3, must be independently verified. This isn't just a suggestion; it's an essential criterion for the leadership level. Independent verification provides crucial assurance to stakeholders that your reported emissions data is accurate, reliable, and trustworthy. It also minimises the risk of “Greenwashing”. 4. Science-Based Targets and a Robust Climate Transition Plan: CDP is increasingly emphasizing the need for companies to set ambitious, science-based targets for emissions reductions, aligned with a 1.5°C global warming scenario. In addition, having a publicly available, credible climate transition plan that outlines how you will achieve these targets, including specific actions, metrics, and progress tracking mechanisms, is now a must for "A" list companies. 5. Value Chain Engagement: For many companies, the most significant emissions lie within their supply chain. To achieve an "A" rating, you'll need to demonstrate robust engagement with your suppliers to measure and reduce their emissions, and address environmental impacts across your entire value chain. 6. Continuous Improvement and Transparency: The "A" rating isn't a one-off achievement. It reflects a commitment to continuous improvement in your environmental performance and a willingness to be transparent about your journey, including challenges and successes. [15:05] Top tips for achieving a CDP A Rating:- Tip 1: Plan Ahead and Start Early. CDP reporting is an annual cycle, and it's complex. Don't wait until the last minute! Start gathering your data, assessing your internal processes, and identifying any gaps well in advance. This includes planning for your verification process. Tip 2: Invest in Robust Data Management Systems. Accurate and comprehensive data collection is paramount. Consider leveraging sustainability software that can help you track, calculate, and manage your GHG emissions data efficiently. This reduces manual errors and streamlines the reporting process. Tip 3: Understand the Verification Process. This is where an accredited verification body, like Carbonology, becomes invaluable. Verification Bodies work to an internationally recognized standard, typically ISO 14064-3, to ensure the accuracy and reliability of your GHG emissions data. The process involves: · Defining the scope: What emissions are being verified? · Data review: Examining your underlying data, methodologies, and calculations. · Site visits (where applicable): Physically verifying operational data. · Report generation: Providing an assurance statement on the accuracy of your emissions. Tip 4: Engage with a CDP-Accredited Verification Body. CDP specifically requires third-party verification from an independent external organization that is accredited and competent. Look for bodies with proven experience and accreditation to international standards like ISO 14064. They can guide you through the process, identify areas for improvement, and ensure your data meets the stringent requirements for leadership points. Tip 5: Conduct a Gap Analysis. Before you even begin your disclosure, perform a thorough gap assessment against the latest CDP questionnaire and essential criteria. This will highlight areas where your current disclosures fall short and allow you to address them proactively. Tip 6: Focus on Quality over Quantity. While comprehensive disclosure is important, ensure the quality and accuracy of your data. It's better to provide high-quality, verified data for a focused set of emissions than to report broadly with unverified or unreliable numbers. Tip 7: Train Your Team. Ensure your internal team understands the CDP requirements and best practices for sustainability reporting and data collection. Building internal capacity is essential for maintaining high-quality disclosures year after year. [20:35] The pros of voluntary disclosures: Enhanced Reputation and Brand Value: Disclosing and performing well on platforms like CDP showcases your commitment to environmental responsibility. This can significantly boost your reputation among customers, employees, and the wider public, attracting conscious consumers and talent. Risk Management and Resilience: The disclosure process forces companies to identify and assess their environmental risks – from climate change impacts to resource scarcity. This proactive approach allows for better risk mitigation strategies, building greater business resilience. Cost Savings and Operational Efficiency: The process of measuring and managing environmental impacts often reveals opportunities for greater efficiency, such as reduced energy consumption, waste reduction, and optimized resource use, leading to tangible cost savings. Competitive Advantage: Being a leader in environmental transparency can differentiate your company in the marketplace, especially as sustainability becomes a key consideration for clients and supply chain partners. Competitive Advantage: Being a leader in environmental transparency can differentiate your company in the marketplace, especially as sustainability becomes a key consideration for clients and supply chain partners. Preparation for Future Regulation: Voluntary disclosure puts you ahead of the curve. As environmental regulations become increasingly stringent globally, companies with established reporting mechanisms will be better prepared to meet mandatory requirements. Innovation and Strategic Planning: The disclosure process encourages long-term strategic planning around environmental impact, driving innovation in products, services, and processes. Benchmarking and Peer Learning: CDP provides a framework for measuring and tracking your performance over time and allows you to benchmark yourself against industry peers, identifying areas for improvement and learning from best practices. [14:15] The cons of voluntary disclosures?: Resource Intensive: Comprehensive ESG reporting, especially to the level required for an "A" rating, can be costly and time-consuming, particularly for smaller companies with limited resources. It requires dedicated personnel, data collection, and often external consulting or verification services. Risk of Greenwashing: If disclosure isn't backed by genuine action and verified data, there's a significant risk of "greenwashing" – providing a misleading impression of your sustainability efforts. This can lead to reputational damage, loss of trust, and even legal scrutiny if claims are found to be unsubstantiated. This is precisely why independent verification is so crucial. Lack of Accountability (without verification): Without external verification or assurance, the reliability and accuracy of self-reported data can be questioned, diminishing the value and trustworthiness of the disclosure. This is a major concern for investors who demand the same robustness for non-financial data as they do for financial data. Potential for Negative Public Scrutiny: Once you disclose, your data is public. This means your environmental performance, or lack thereof, can be scrutinized by activists, media, and the public. Companies must be prepared to address any critical feedback. If you'd like any assistance with carbon verification, get in touch with Carbonology, they'd be happy to help! We'd love to hear your views and comments about the ISO Show, here's how: ● Share the ISO Show on Twitter or Linkedin ● Leave an honest review on iTunes or Soundcloud. Your ratings and reviews really help and we read each one. Subscribe to keep up-to-date with our latest episodes: Stitcher | Spotify | YouTube |iTunes | Soundcloud | Mailing List
Send me a messageIn this episode of the Climate Confident podcast, I sit down with Sangeeta Waldron, a communications professional and author of What Will Your Legacy Be?, to explore how our personal choices and narratives shape the climate fight.We cover a lot of ground. Sangeeta shares how her time in the Himalayas revealed the harsh realities of climate change and sparked her lifelong commitment. We also dig into how indigenous knowledge can fill crucial gaps in scientific data, and how personal actions and systemic change go hand in hand.A standout point for me was Sangeeta's insistence that our climate legacy starts much earlier than we think – as soon as we're old enough to make informed decisions. She also challenges us to rethink the role of media in the climate debate, exposing the risks of misinformation and greenwashing.Another highlight? The idea that hope and optimism, not just grief, can drive climate action. I found this especially relevant in a world flooded with doomsday narratives.We wrap up with a powerful reminder: even small daily actions can add up. As Sangeeta puts it, reconnecting with nature - even briefly - is a simple but potent step.Tune in to hear how storytelling, personal responsibility and collective will can move the needle on climate. And let me know your thoughts, are you seeing the same challenges and solutions in your corner of the climate conversation?Connect with Sangeeta on:LinkedInBlueskyInstagramThreadsSupport the showPodcast supportersI'd like to sincerely thank this podcast's amazing supporters: Jerry Sweeney Andreas Werner Stephen Carroll Roger Arnold And remember you too can Support the Podcast - it is really easy and hugely important as it will enable me to continue to create more excellent Climate Confident episodes like this one.ContactIf you have any comments/suggestions or questions for the podcast - get in touch via direct message on Twitter/LinkedIn. If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover the show. CreditsMusic credits - Intro by Joseph McDade, and Outro music for this podcast was composed, played, and produced by my daughter Luna Juniper
Corporate leaders say Canada's new greenwashing rules are causing companies to pull back on their climate ambitions. We hear from the executive chair of Maple Leaf Foods about what he says is a “greenhushing” effect of the legislation. Then, we hear from a lawyer and a climate advocate about the pros and cons of the federal government's new law.
Title: Episode 78: Greenwashing and FSC: Is there a limit to what you can say? Author(s): Worm, Loa Dalgaard Description: Featuring: Trevor Armel, Marketing Director, FSC International and Ana-Maria Băban, Acting Commercial Director, FSC International In this episode of Forest for the Future, we get real about greenwashing—and about how even well-intentioned sustainability claims can fall into murky territory. Loa Worm is joined by Trevor Armel, Marketing Director, FSC International and Ana-Maria Băban, Acting Commercial Director, FSC International, for a candid discussion on what companies can —and can't—say when promoting their work on sustainability in general and on FSC in particural. And then we dive deep into how upcoming EU legislation could shape the rules for everyone. We explore: • What counts as greenwashing vs. honest communication • Why communicating FSC's value can be tricky – even for us • Examples of what companies can and cannot claim publicly about their FSC products • How partnerships with high-impact brands are evaluated • The potential effects of the EU Green Claims Directive and the Empowering Consumers Directive • How FSC is preparing to support certificate holders in navigating this evolving space Whether you're in sustainability, marketing, or certification, this episode provides practical insights on the risks and responsibilities of talking about impact.
Grüne Investments für ein besseres Klima? – Viele Banken arbeiten immer noch mit der fossilen Industrie zusammen und tragen so zum Klimawandel bei. Kunden wissen oft nicht, dass auch ihr Geld dafür genutzt wird. Doch kann man auch klimaschonend investieren?
"All materials come with an environmental impact but plastics are worth singling out as they have turbocharged our desire to consume and our reliance on disposability. Consumer goods companies are the ones we should be looking at. They make decisions about what we see on supermarket shelves, what we see in our homes. I hope this book makes people feel that we do have the power to change things because these companies want us to like them. They are very sensitive to how their reputations play out among consumers. Scientists have been sharing concerns that endocrine disrupting chemicals found in plastics could be impacting everything from our ability to procreate to mental health. Ultimately, it also comes down to policy, to pressing companies to pay to manage the waste created by their packaging. If a big consumer goods company is choosing to use a sachet, they should be paying a commensurate amount to find a way for those sachets to all be picked up even if it costs billions of rupees, and if they are selling a product that is difficult to recycle, they should be paying an environmental tax that reflects the cost of what they are putting out there." Saabira Chaudhuri, author, 'Consumed; How Big Brands Got Us Hooked on Plastic' talks to Manjula Narayan about everything from overconsumption, the harmful chemicals that leach out of packaging, and microplastics that are hazardous to all life to being a more mindful consumer and why there is still hope Learn more about your ad choices. Visit megaphone.fm/adchoices
Host Chris Adams speaks with James Martin about how to communicate the environmental impact of software to a general audience. Drawing on his background in journalism and sustainability communications, James shares strategies for translating complex digital sustainability issues into accessible narratives, explains why AI's growing resource demands require scrutiny, and highlights France's leadership in frugal AI policy and standards. From impact calculators to debunking greenwashing, this episode unpacks how informed storytelling can drive responsible tech choices.
Guest: Pamela James, CEO & Founder of Paloma St. JamesIt's no mystery that industrialization has a negative impact on the environment; however, an unexpected contributor is the fashion industry. Recent studies have shown that the production of textiles contributes nearly to 8-10% of global carbon emissions, superseding emissions from the aviation and shipping industries combined. Designer and CEO, Pamela James, joins us today to discuss her take on sustainable fashion and the concept of modularity. We're a society of mass production and overconsumption, but today you'll see that less really is more. Chapters00:00 The Environmental Impact of Fashion05:48 Defining Sustainable Fashion11:57 Sourcing and Sustainability in Fashion19:51 The Disconnect in Textile Production26:14 The Impact of Super Capitalism36:48 Innovations in Modular FashionSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Sebastian Ogórek, szef serwisu Wyborcza.biz, rozmawia z Mikołajem Potockim, członkiem komitetu ESG Krajowej Izby Gospodarczej, który zajmuje się doradztwem w zakresie zrównoważonego rozwoju, w tym analizą śladu węglowego i przeciwdziałaniem greenwashingowi. Co to jest rolnictwo regeneratywne i czym różni się od rolnictwa ekologicznego? Dlaczego rolnictwo regeneratywne nie jest jeszcze rozpowszechnione w Polsce? Na czym polega greenwashing i jak się przed nim uchronić? Więcej podcastów na: https://wyborcza.pl/podcast. Piszcie do nas w każdej sprawie na: listy@wyborcza.pl. Chcesz dowiedzieć się więcej na temat rolnictwa regeneratywnego? Redakcja Wyborcza.biz objęła patronatem Międzynarodowe Forum Rolnictwa Regeneratywnego BIO_REACTION, które ma być przestrzenią wymiany wiedzy teoretycznej i praktycznej. Wydarzenie odbędzie się 12 czerwca 2025 w Pierzchnie w Wielkopolsce. Szczegóły na stronie: https://bioreaction.pl/ Organizatorem forum Bio Reaction jest Fundacja Rozwoju Terra Nostra, która od lat promuje rolnictwo regeneratywne w Polsce.
Η εταιρεία παροχής ηλεκτρικού EnergyAustralia ζήτησε συγγνώμη από τους πελάτες της και είπε ότι έχει στραφεί σε «άμεσες μειώσεις εκπομπών» μετά το πέρας της δικαστικής διαμάχης με τον φορέα Parents for Climate,
This week, our guest is Dr. Heather Exner-Pirot, a Senior Fellow and Director of Energy, Natural Resources and Environment at the Macdonald-Laurier Institute in Ottawa, a Special Advisor to the Business Council of Canada, and a Research Advisor to the Indigenous Resource Network. Heather has twenty years of experience in Indigenous, Arctic and resource development and governance. She has published on Indigenous economic and resource development, energy security, and politics. Here are some of the questions that Peter and Jackie asked Heather: Does Canada have defense and security issues in the north? Politicians, including our Prime Minister, support Arctic export ports—do you expect to see new export corridors to the north? The Russians ship LNG from the Arctic, so why not Canada? What are your concerns about Prime Minister Mark Carney's climate policy, as outlined in his Liberal leadership and election platforms? What are the issues with Canada's greenwashing rules that were made law about one year ago? How would you recommend Canada move forward with speeding up the development of large projects—should the Impact Assessment Act (Bill C-69) be scrapped or just modified? What are the prospects for deploying small or micro nuclear reactors (SMRs) in the north? What does the future hold for Indigenous equity participation in major projects? Content referenced in this podcast:Northern Corridors: Hype or Hope? Macdonald-Laurier Institute, April 2025 Heather Exner-Pirot: Mark Carney's climate plan is already outdated, The Hub, February 2025 Canada's Greenwashing Amendment: A failure of process and policy, Macdonald-Laurier Institute, February 2025 From emergency to miracle – Germany's LNG Acceleration Law shows that Western states can still build when they need to, Macdonald-Laurier Institute, January 2024 Learn more about Ontario Power Generation's SMR project, including a video of the site preparation progress, Spring 2025Please review our disclaimer at: https://www.arcenergyinstitute.com/disclaimer/ Check us out on social media: X (Twitter): @arcenergyinstLinkedIn: @ARC Energy Research Institute Subscribe to ARC Energy Ideas PodcastApple PodcastsAmazon MusicSpotify
This week, Tee is excited to welcome Jill Czarnik, an entrepreneur, sustainability advocate, and co-founder of The Tribalist. Jill plays a pivotal role in shaping the platform's mission and driving its vision of healthy, microplastic-free living while helping households detox their spaces and make non-toxic, sustainable choices. With a background in technology and a passion for health and wellness, she recognized the need for innovative solutions to address pressing environmental challenges often caused by these seemingly innocent products we use every day, and saw an opportunity to leverage AI to amplify the impact of healthy living. Jill's struggle with a severe skin allergy led her to uncover the harmful effects of common household products and inspired her mission to create healthier living environments. She introduces The Tribalist's innovative AI-powered tools designed to facilitate sustainable living by identifying and replacing toxic products. The conversation also highlights the rise of consumer awareness about microplastics, greenwashing concerns, and the importance of reading product labels. Tune in for insights into creating a safer, non-toxic home environment. Connect With Jill & The Tribalist: Website Instagram LinkedIn Email: Jill@thetribalist.com Use Code Greenliving25 for 40% off any healthy home transformation package Follow Therese "Tee" Forton-Barnes and The Green Living Gurus: Austin Air Purifiers: For podcast listeners, take 15% off any Austin Air product; please email Tee@thegreenlivinggurus.com and mention that you want to buy a product and would like the discount. See all products here: Austin Air The Green Living Gurus' Website Instagram YouTube Facebook Healthy Living Group on Facebook Tip the podcaster! Support Tee and the endless information that she provides: Patreon Venmo: @Therese-Forton-Barnes last four digits of her cell are 8868 For further info, contact Tee: Email: Tee@thegreenlivinggurus.com Cell: 716-868-8868 DISCLAIMER: ALL INFORMATION PROVIDED HERE IS GENERAL GUIDANCE AND NOT MEANT TO BE USED FOR INDIVIDUAL TREATMENT. PLEASE CONTACT YOUR PROVIDER OR DOCTOR FOR MEDICAL ADVICE. Produced By: Social Chameleon
Behind every "planet-positive" product wrapped in plastic lies the fascinating paradox of greenwashing—where marketing promises grow faster than bamboo but stand on foundations about as sturdy as a soggy paper straw. Welcome to the messy jungle of environmental branding, where not everything labeled clean actually is.Greenwashing represents the dangerous intersection where trademark law meets environmental claims. Companies build entire brand identities around sustainability without the substance to back them up. However, regulators worldwide are fighting back. The FTC's Green Guides in the US, the EU's Green Claims Directive, and similar regulations globally are creating serious consequences for hollow eco-promises.The casualties of this crackdown are numerous and notable. Volkswagen's "Clean Diesel" campaign resulted in $30 billion in fines when emissions-cheating devices were discovered. H&M's "Conscious Collection" faced lawsuits for being mostly fast fashion with minimal sustainable materials. Coca-Cola promotes recycling while consistently ranking as the world's top plastic polluter. Even financial giants like Goldman Sachs have paid millions for overstating the sustainability of their ESG funds.The distinction between legitimate certification marks (like Forest Stewardship Council or Energy Star) and self-created eco-labels has become a crucial battleground. When SC Johnson invented its own "GreenList" logo, consumers assumed third-party verification that didn't exist. The resulting lawsuit demonstrates how sustainability can't be fabricated through clever branding alone.For those navigating these green waters, specificity and transparency offer the safest passage. Vague terms like "eco-friendly" invite scrutiny, while precise statements backed by evidence build lasting trust. As trademark lawyers, marketers and entrepreneurs, our challenge is clear: align intellectual property with genuine sustainability, not just environmental aesthetics.Ready to sharpen your eco-radar and spot corporate green shenanigans? Subscribe now and join us in exploring how intellectual property shapes our world—from the products we buy to the promises we believe. Because in both IP and sustainability, authenticity always outlasts imitation.Send us a text
In this episode of Mama Earth Talk, Mariska explores Coldplay's sustainability efforts during their world tour. She discusses the band's commitment to reducing carbon emissions, innovative solutions for sustainable touring, and the importance of transparency in their environmental claims. The episode highlights how Coldplay engages fans in their green initiatives and emphasizes that while they may not be perfect, their efforts are a significant step towards a more sustainable music industry.[00:00] Coldplay's Sustainable Tour: An Introduction[03:04]Coldplay's Commitment to Sustainability[08:43] Innovative Solutions for Reducing Emissions[13:12] Assessing Coldplay's Green Claims[17:35] Engaging Fans in Sustainability[22:19] The Verdict on Coldplay's EffortsLinks from the episodes:157: How the sounds of the ocean can impact our lives with Joshua Sam Miller057: How fries can fuel your car with Karl Feilder090: How one tree planted can make a difference with Matt HillWhere can people find Cold Play?Cold Plays SustainabilityKey takeaways: Coldplay's commitment to sustainability began with a pledge to not tour until they could do so sustainably.They aim to reduce carbon emissions by 50% compared to previous tours.Partnerships with companies like DHL help reduce transport emissions.Coldplay uses renewable energy sources to power their shows.The band encourages fans to participate in sustainability efforts during concerts.Transparency in sustainability reporting is crucial for building trust.Coldplay's sustainability report is accessible and easy to understand.Engaging fans in eco-friendly practices can inspire broader change.Sustainability in the music industry is about progress, not perfection.Coldplay's efforts could set a precedent for other artists and venues.Photo: Coldplay via Spotify
Sustainability claims are everywhere in the fashion industry — but how can consumers tell what's real and what's greenwashing? Baker McKenzie attorneys David Baay and Katia Boneva-Desmicht join Jeny Maier and Puja Patel to discuss civil litigation in this space, as well as government enforcement efforts on both sides of the Atlantic, from the FTC's Green Guides review to the European Commission's Green Claims Directive. Listen to this episode to learn how fashion brands are navigating increasing legal scrutiny around environmental marketing. With special guests: David Baay, Partner, Baker McKenzie and Katia Boneva-Desmicht, Partner, Baker McKenzie Hosted by: Jeny Maier, Axinn, Veltrop & Harkrider LLP and Puja Patel, Cleary Gottlieb Steen & Hamilton LLP
Welcome back to The Soft Focus! Imagine a food system where our choices aren't just guided by labels like "organic" or "grass-fed," but by deep relationships, integrity, and care. In today's solo episode, we're peeling back the layers of industrial marketing and exploring what it truly means to nourish ourselves—and our communities—through conscious connection to our food.Inside the Conversation: What You'll DiscoverThis heartfelt episode is for you if you:Want to deepen your understanding of food sourcing beyond buzzwordsAre curious about the real practices behind food labelsBelieve food choices can be a revolutionary act of relationship and stewardshipWant practical ideas for supporting ethical, relationship-centered farmsTogether, we'll explore:Why Labels Aren't Enough: How marketing tactics like greenwashing mislead consumers, and why relationship over checklist matters.The Loss of Family Farms: What's truly at stake when we lose small farms—and how that loss affects our health, environment, and communities.The Power of True Nourishment: How food raised with care impacts not only nutrition but our vitality, joy, and connection to the earth.Your Role in Healing the Food System: Practical, empowering steps you can take to align your eating habits with your values.Sponsored by BloomBoxes from Late Bloomer RanchFuel your meals with purpose! Our BloomBoxes deliver ethically-raised, regenerative pork straight from Late Bloomer Ranch to your doorstep. Every box supports a food system built on integrity, stewardship, and care.Your voice matters. After listening, we'd love to hear your thoughts: Subscribe to The Soft Focus Podcast Leave a review Share your insights Connect with us: hello@latebloomerranch.com IG@latebloomerranch Together, we can cultivate a future where food connects, nourishes, and empowers.