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Hello friends! I'm coming to you in a bit of a different format today. I will be taking a break for the next weeks and instead of not showing up in your feed every Monday I've decided to re-share some earlier episodes that you may have missed if you are a new listener or perhaps you just want to revisit. This week is the VERY first episode I released with my dear friend and incredible artist Tai Verley the artistic director of Revolution Shakespeare. Enjoy! ______________________________________Today's guest is Tai Verley, a freelance actor and the Artistic Director of Revolution Shakespeare in Philadelphia, PA. We discuss how she went from Psychology major to actor, from being told she would never understand Shakespeare to running a Shakespeare Company, how she is continuing to foster artistic creation through her company during Covid-19, and so much more. For a full transcript of today's episode visit beyondthelightspodcast.com.Links Mentioned During this Episode[22:30] The Shakespeare Forum[26:24] Revolution Shakespeare[42:04] At Home with the Macbeths[59:16] My Sister, the Serial Killer by Oyinkan Braithwaite[1:00:14] Americanah by Chimamanda Ngozi Adichie[1:00:39] Artists Against Abernathy[1:07:51] Mister Rogers appears in front of CongressFollow Tai VerleyTwitterInstagramWebsiteFollow Revolution ShakespeareFacebookTwitterInstagramFollow Beyond the LightsWebsiteFacebookTwitterInstagram

Is it possible to meet one's surgeon over 4 decades after open-heart surgery when you don't even know if your surgeon was a man or a woman and you only know the last name? Who can help you when the hospital tells you that they don't have your records anymore? What joy is to be had from connecting with someone who saved your life when you were a little girl?Today's show is A Surprise for Heart Warrior Amy M. Le! and our Guests are many! You will come to meet them over the course of our program.Some of you will remember Amy M. Le from just a couple of shows ago -- it was broadcast on April 13, 2021. For those of you who missed Amy M. Le's earlier show, Amy was born in Vietnam and immigrated with her family to the United States in 1980 due to the fall of Saigon. She had surgery for a congenital heart defect at the age of 5. Today, Amy lives in Oklahoma with her husband and son and is a full-time author.Links Mentioned During this Episode:Payton's Nonprofit Organization: http://www.ourheartsjoined.org/Amy M. Le's previous "Heart to Heart with Anna" episode: https://tinyurl.com/5yhnm4zsAmy's website: https://www.amy-m-le.comAmy's author page on Facebook: https://www.facebook.com/authoramymle/The article about Susan Hall I mentioned:  https://southsoundmag.com/south-sound-women-to-watch-2018/Susan's TED talk: https://www.youtube.com/watch?v=2AWlehANPPoAnna's Buzzsprout Affiliate Link (if you'd like to try Buzzsprout for your podcast and get a bonus gift card -- and Anna will, too!) use this link: https://www.buzzsprout.com/?referrer_id=16817Links to 'Heart to Heart with Anna' Social Media and Podcast Pages:Apple Podcasts: https://itunes.apple.com/us/podcast/heart-to-heart-with-anna/id1132261435?mt=2MeWe: https://mewe.com/i/annajaworskiFacebook: https://www.facebook.com/HearttoHeartwithAnna/Instagram: https://www.instagram.com/hearttoheartwithanna/Twitter: https://twitter.com/AnnaJaworskiYouTube: https://www.youtube.com/channel/UCGPKwIU5M_YOxvtWepFR5ZwInstagram: https://www.instagram.com/hearttoheartwithanna/ Website: https://www.hug-podcastnetwork.com/Support the show (https://www.patreon.com/HearttoHeart)

Today's episode features Kat West, a freelance stage manager working in New York City. We discuss her work with Prospect Theater Company, how she became involved with Fiddler on the Roof in Yiddish (directed by Joel Grey), what it's like working on a show when your son is 3 months old, becoming a better advocate in the room, and what a "typical" middle-of-the-process day looks like in the life of a stage manager. For a full transcript of today's episode visit beyondthelightspodcast.com.Links Mentioned During this Episode[00:2:57] Prospect Theater Company [00:10:00] Fiddler on the Roof in Yiddish[00:10:07] Museum of Jewish Heritage [00:11:26] National Yiddish Theatre [00:15:33] Steven Skybell as Teyve [00:26:15] Teyve the Dairy Man [00:55:12] The Ferryman Follow Kat WestInstagramFollow Beyond the LightsFacebookTwitterInstagram

Show NotesWelcome to the first episode of Beyond the Lights: A Conversation with Theater Professionals. Today's guest is Tai Verley, a freelance actor and the Artistic Director of Revolution Shakespeare in Philadelphia, PA. We discuss how she went from Psychology major to actor, from being told she would never understand Shakespeare to running a Shakespeare Company, how she is continuing to foster artistic creation through her company during Covid-19, and so much more. For a full transcript of today's episode visit beyondthelightspodcast.com. Links Mentioned During this Episode[22:30] The Shakespeare Forum [26:24] Revolution Shakespeare [42:04] At Home with the Macbeths [59:16] My Sister, the Serial Killer by Oyinkan Braithwaite[1:00:14] Americanah by Chimamanda Ngozi Adichie[1:00:39] Artists Against Abernathy [1:07:51] Mister Rogers appears in front of Congress Follow Tai VerleyTwitterInstagramWebsiteFollow Revolution ShakespeareFacebookTwitterInstagramFollow Beyond the LightsFacebookTwitterInstagram

This episode is the second part of a series discussing the loan programs currently in place surrounding the COVID-19 pandemic – listen to the first episode (https://www.7mileadvisors.com/podcast_episode/exploring-the-main-street-lending-program-for-businesses/) . The U.S. government has taken strides in assisting small and midsize businesses that are suffering financially due to the COVID-19 pandemic (https://www.mcguirewoods.com/coronavirus-impact) . In addition to the Paycheck Protection Program (PPP) from the Small Business Administration, the Federal Reserve will be offering the Main Street Loan Program (MSLP). Although, as of publication, the MSLP hasn’t launched, you can use this time to prepare your materials, should you decide to apply. In this episode of Deal Talk with 7MA, McGuireWoods Partner Federal Reserve (https://www.federalreserve.gov/monetarypolicy/mainstreetlending.htm) plays in the lending market. (04:04) The program encourages borrowers to take on loans from eligible sources by removing the typical credit risk associated with the loans. Clayton and Kayla address borrower eligibility (07:09) and how interested parties should be considering the terms of restrictions, requirements, and post-loan covenants. Mainly, these rules are dependent on how your business plans to move forward – continue operations normally during the pandemic or consider a sales transaction in the future. (10:29) They also provide insight on compensation limits (13:39), minimum requirements (https://www.mcguirewoods.com/client-resources/Alerts/2020/5/federal-reserve-expands-scope-of-the-main-street-lending-program) from the Fed, and a practical timeline for the process to take place (17:48). Also examined in this episode are additional uses of the granted loan, for instance in acquisition transactions, and the legal consequences you may potentially face if you file for bankruptcy. While there is no final guidance yet from the Fed, you are encouraged to consult with a qualified legal team to assess your options. (28:14) Begin taking stock of your network now and explore potential loan relationships, so once the MSLP rolls out, you can initiate the process immediately. Links Mentioned During the Episode: Coronavirus: Impact and Insight | McGuireWoods (https://www.mcguirewoods.com/coronavirus-impact) Alert: Federal Reserve Expands Scope of the Main Street Lending Program | McGuireWoods (https://www.mcguirewoods.com/client-resources/Alerts/2020/5/federal-reserve-expands-scope-of-the-main-street-lending-program) Federal Reserve – Main Street Lending Program (https://www.federalreserve.gov/monetarypolicy/mainstreetlending.htm) Connect with us:Our website: www.7mileadvisors.com (http://www.7mileadvisors.com) . Follow us on  (https://www.linkedin.com/company/7-mile-advisors/) . Let us know what topics you would like to hear about on Deal Talk with 7MA by emailing us at (mailto:ariail@7mileadvisors.com) . Subscribe to Deal Talk with 7MA on (https://www.google.com/podcasts?feed=aHR0cHM6Ly9mZWVkcy5ibHVicnJ5LmNvbS9mZWVkcy9kZWFsdGFsa3dpdGg3bWEueG1s) . Deal Talk with 7MA, a bi-weekly podcast by 7 Mile Advisors that aims to give listeners a look behind the curtain of the middle-market Mergers & Acquisitions world. 7 Mile Advisors is a middle-market M&A firm based out of Charlotte, NC, that provides investment Banking services and advise on mergers, acquisitions, and private capital transactions around the globe.

During these uncertain times, it’s inspiring to see so many businesses opening their virtual doors a bit wider to support healthcare professionals, educators, and families whose lives have been significantly impacted by the coronavirus outbreak.  Generosity has not been limited to those on the front lines. We’re also seeing free and discounted tools and trainings to support marketing, sales, and service professionals. On this episode of SmartBug on Tap, I share five free and discounted tools to support Intelligent Inbound® during COVID-19. Links Mentioned During the Show Free and Discounted Tools to Support Intelligent Inbound During COVID-19

Hello, Panicking Pals! This week we were unable to release an all-new episode, and so we decided to share a sampling from the Cosmic Treadmill, After Dark Collection (exclusive to Chris and Reggie Patrons).  During this episode, we look at Evangelist Jack Chick and his comic book tracts, and the Satanic Panic of the 1980s and 1990s, and how it fueled Jack's ministry. We also read the tract "Dark Dungeons" in its entirety... it does deal with very adult themes--so put the kids to bed before listening. Thanks to everyone for your support, and please let us know if there are any questions or suggestions! -- Links Mentioned During the Episode: chick.com Jack Chick documentary: http://www.cultureunplugged.com/documentary/watch-online/filmedia/play/2330/God-s-Cartoonist---The-Comic-Crusade-of-Jack-Chick -- patreon.com/chrisandreggie weirdcomicshistory@gmail.com chrisandreggie.com @cosmictmill weirdsciencedccomics.com chrisisoninfiniteearths.com

in this weeks round-table show we have a great discussion on what were the blogs, books, videos and communities that have influenced us the most on our own personal journey connected web-design and WordPress.   Links Mentioned During the Show Smashing Magazine: https://www.smashingmagazine.com/ A List Apart: https://alistapart.com/ Responsive Web Design podcast: https://responsivewebdesign.com/podcast/ Tragic Design: http://www.tragicdesign.com/ Resilient Web Design: https://resilientwebdesign.com/ Webdesigner Depot: https://www.webdesignerdepot.com/ Webdesigner News: http://www.webdesignernews.com/ Rafal Tomal: http://rafaltomal.com/ Design Shack: https://designshack.net/ The Layout by Flywheel: https://getflywheel.com/layout/ Creative Bloq: http://www.creativebloq.com/ Designmodo: https://designmodo.com/ UX Booth: http://www.uxbooth.com/ UX Matters: http://www.uxmatters.com/ UX Planet: https://uxplanet.org/ Accessibility according to real people with disabilitieshttps://axesslab.com/accessibility-according-to-pw Boagworld: https://boagworld.com/ The Web Ahead: http://thewebahead.net/ Unfinished Business: http://www.unfinished.bz/ The Big Web Show http://5by5.tv/bigwebshow CoDrops: https://tympanus.net/codrops/ Responsive Design Podcast: https://responsivewebdesign.com/podcast/ Shop Talk Show: http://shoptalkshow.com/ Codepen: https://codepen.io/ CSS TRICKS: https://css-tricks.com What Screens Want (Frank Chimero): https://www.frankchimero.com/writing/what-screens-want/ The Web's Grain (Frank Chimero): https://www.frankchimero.com/writing/the-webs-grain/ Designing in the Borderlands: https://www.frankchimero.com/writing/designing-in-the-borderlands/ Back to the Cave: https://frankchimero.com/writing/back-to-the-cave/UIE: User Interface Engineering: https://www.uie.com/  

We look at useful and interesting WordPress plugins that you might not know about. Our WordPress panel looks at some lesser-known plugins that we find useful. Here's who was on the panel this week:   Adam Preiser https://www.wpcrafter.com/ Sallie Goetsch: https://wpfangirl.com/ Jackie D'Elia: https://jackiedelia.com/ Jonathan Denwood: https://www.wp-tonic.com/ John Locke: https://www.lockedowndesign.com/   Table of Contents for Episode 194   0:00 Podcast intros. 1:58 WordPress Story #1: What to Expect in WordPress 4.8 11:05 WordPress Story #2: WordPress.com Experiments With Allowing Business Plan Customers to Install Third-Party Plugins and Themes 25:54 Main Topic: Lesser-Known WordPress Plugins that are Insanely Useful 58:40 Podcast outros.   Links Mentioned During the Episode   Real-Time Find and Replace HTML Widget Text (Easily add HTML to widget titles) Image Widget (add images to widget areas) Widget CSS Classes WP Featherlight WP Subtitle SVG Support (Use SVGs in WordPress) Kint PHP Debugger Force Regenerate Thumbnails Wa11y The Web Accessibility Toolbox Super Side Me WP Migrate DB Pro Mergebot Better Search and Replace WP Advanced Database Cleaner Simple Alert for Old Post Image Regenerate & Select Crop Related Posts for WordPress Rich Text Excerpts Anti-Spam Term Management Tools Custom Field Bulk Editor MashShare Widget Options CometCache WP Rollback WP Security Audit Log Yoast Premium ACF

Be an expert and find your niche Happy Thursday everyone.  Today on the Appitalize On Your Idea podcast I have Jerry Zigmont and Sam Valencia, who are both Apple Consultants and 2 of the three members of the Command Control Power podcast.  The CCP team was at ACEs Conference this year to both do a presentation on Managed services and also taped a live episode of their wildly famous podcast.   Today we discuss why they started the podcast.  In their mind there wasn't a niche filled for Apple consultants.  They bring on other experts to not only share their experience but the hosts themselves even learn new things from their customers.  Much like how ACEs allows me to bring experts in, the goal of the conference was really to learn how to run my own consulting business.  We also discuss monetization.  Many people believe that if they start a podcast, like CCP and the Appitalize On Your Idea podcast, that the money starts rolling in.  Joe, Sam and Jerry actually figure out who would be a good fit for their show and target those sponsors specifically.  They also, as they say in the interview, never allow a sponsor who they haven't used the product from in some way first.  The team is supposed to be the expert, and hence they need to provide the most correct and truthful answers to the Apple community. Ok enough reading - start listening to the episode! If you like the content in this episode please do leave a review in iTunes. Links Mentioned During the Show: Command Control Power's home page The Live show - first Tuesday of every month at 8pm CCP on Twitter Mac Geek Gab

Empower your Customers Hey Hey everyone!  It's time for another great episode of the Appitalize On Your Idea podcast.  Today we have Mac Spa owner Amy McKnight on.  Amy was an attendee of the 2015 ACEs Conference who then turned into a speaker for the 2016 conference.  Amy has a great angle on empowering customers.  Many of us would believe that teaching a customer how to do something would eliminate the need for us, but not with Amy.  She believes (and rightfully so) that if you empower your customer the return is 100 fold.  Not only will that customer keep coming back, but they will more than likely spread the word about you and bring you new customers.  So many of us believe that we need to sell hard to get the sale done.  "Get the product into the customers hands", as it were.  But honestly that's the wrong philosophy.   Listen to Amy discuss passive income for her active job, and also about empowering your customers.   If you like the content in this episode please do leave a review in iTunes. Links Mentioned During the Show: Mac Spa's home page Free trial of Mac Spa MD

Visualize the Spoon Happy Tuesday everyone, and welcome to another episode of Appitalize On Your Idea: The Podcast. Today we have Randy Krum, author of Cool Infographics and owner of InfoNewt, a company dedicated to data visualization and infographics.   Randy and I discuss the reason for using infographics.  So many times an infographic is incorrectly listed, as many just thing if it has pictures it's an infographic.  On Randy's blog Cool Infographics, he posts about different types of graphics that are the right kind.  So why use an infographic to tell your story?  You know the phrase "A picture tells a 1000 words"?  Imagine telling 1,000,000,000 words with just some simple graphics.  Now there is a caveat (when isn't there one?).  The story must be 1 cohesive story articulating 1 particular set of data. But don't just take my word for it.  Listen to todays interview with Randy Krum. If you like the content in this episode please do leave a review in iTunes. Links Mentioned During the Show: InfoNewt Randy's Blog Cool Infographics - Randy's Book

Know Thyself Happy Tuesday everyone, and welcome to another episode of Appitalize On Your Idea: The Podcast. Today we have Peter Shankman, most famously known for the founder of HARO (Help a Reporter Out), and now a public speaker.  Peter has a great grasp on customer service, and even has written the book on it - Zombie Loyalists. Peter's golden rule is to "hire for people". Hire people who can deal with people first and then teach them the technical aspects of their job. Peter has a new podcast out Faster Than Normal, where he discusses how he deals with ADHD in business.  What's great about this is Peter being a public figure is bringing ADHD to the foreground, and helps entrepreneurs deal with their mental issues. If you like the content in this episode please do leave a review in iTunes. Links Mentioned During the Show: Peter's home page Faster Than Normal Zombie Loyalists book Shankminds The Mortons Story

Tell The StoryHappy Monday everyone, and welcome to another episode of Appitalize On Your Idea: The Podcast.  Today we have on Victor Agreda Jr, of Angry Dad Gamer and SuperPixel studios.  Victor has done a lot of things in his life that has brought him to where he is now.Having started as just a commenter on a blog, turned him into the Editor-in-chief (yes I'm skipping a lot of that story here) and when that blog shut down he continued on telling stories with his comedy, his magic and now his new gaming web series.Victor mentions a great thing I want to share with everyone: Test, observe, and course correct.  So often in business we think we know the path of least resistance.  We know our product, we believe there is one clear way to get to the end goal, and go with blinders.  That's usually never the case.  Many times we have to be able to pivot.  Pivoting is all part of the story though.  Remember the last time you saw a horror movie?  There was for sure a pivotal turn in the movie flipping your thoughts of what was going to happen on its head.  That's telling the story!My thanks to Victor for not only being on the show but for letting me be a part of the The Unofficial Apple Weblog while it lasted. If you like the content in this episode please do leave a review in iTunes.Links Mentioned During the Show:Angry Dad GamerSuper Pixel StudiosTwitch.TVConnor Franta's You Tube Channel

Be a part of the process and give value up front.Welcome back Appitalizers.  Now that the ACEs Conference is over, I'm back to bring you some great content and podcast episodes.  We kick off the return with my good friend Tony Ubertaccio.Tony is a business strategist and consultant.  He helps businesses by figuring out how to add value to the business.  This could be anything from showing them how to capture emails, to social media strategy to brand positioning.  Tony's goal is to help you as a business owner and entrepreneur keep your company fun and easy.  He specifically targets people who love what they do.  If you don't love what you do, you are in the wrong line of business.  I like Tony's story because he talks about how he took his skills as a salesperson and was able to convert that into selling his knowledge.  Tony read a lot of business books, and finally when the opportunity arose to use that knowledge he inadvertently sold himself on his first client.Tony talks about how companies need to share their story - and I believe this episode is a great way for Tony to share his story.  You can see just how Tony add's value to his clients.Listen all the way to end as Tony gives away some goodies to the Appitalize listeners. Tony's GiveawayIf you like the content in this episode please do leave a review in iTunes.Links Mentioned During the Show:Tony's homepageTony's Twitter pageTony's Giveaway

Alto's Adventure Today we have Ryan Cash from Snowman software on the podcast. Ryan and his team built an amazing game for iOS called Alto's Adventure. Ryan and I discuss how the game came to fruition, and the marketing strategy. I know a lot of you have been asking about how to go about building a game, so here's the episode for you! As in previous episodes, we discussed treating the app like a movie — releasing tidbits of the game in teasers and trailers, and then showing some behind the scenes such as how the game was built. Ryan learned how to build his audience using this method. Having posted a few things on the website, he was able to build up the anticipation for the game, much like a producer would for a big Hollywood blockbuster. My thanks to Ryan and the entire team at Snowman for releasing Alto's Adventure. Go play it today! If you like the content in this episode please do leave a review in iTunes.Links Mentioned During the Show:Snowman - Ryan's companyAlto's Adventure - game site. Check out the easter egg with the bird flying around.Ryan's personal home pageRyan's Twitter page

Help advance your idea With today's episode, I have brought on Doug Fluckiger from Silver Creek Studio. Doug happens to be my outsourced graphic designer, but I didn't have him on to talk about us. I brought Doug on today to talk about how to find a graphic designer. With some great tidbits, Doug talks about finding someone who will not just do the graphics and be done, but will help you advance your idea. When you are outsourcing anything, you want someone who will be a partner on the project not just a "yes" man/woman. You want someone to ask questions about how the system is being constructed, or why do this instead of that. Doug isn't just a graphic designer — he's an idea man. As with choosing any outsourcing personal, look at things like feedback, ratings, and the portfolio. Doug happens to have a 4.92 rating with over 1000 job hours logged on oDesk so it was pretty easy for me to want to use his services when he bid on the project. I have to apologize in advance, we had to use a conference call system to have the interview, so it's not as sharp as previous episodes. If you like the content in this episode please do leave a review in iTunes.Links Mentioned During the Show:Silver Creek Studio - Doug's companyDoug's oDesk Profile - you have to log into oDesk to see it.

Ideas are not cheap On todays episode we have the wonderfully talented Michelle Tripp on to talk about how to market your product. Michelle's number one rule? Have a plan! A great line from the movie One Crazy Summer — "Without plan there is no attack, without attack there's no victory!"Michelle comes on today to talk about having a plan and the three tiers of them: • Objectives • Strategies • TacticsMichelle goes on to talk about how to tailor your message for the appropriate platform, and to not be cheap on social media. You need to share high value content. It's not about just spewing garbage (where have we heard that before? Oh right! Martin Waxman from episode 22 said the exact same thing. Two professionals are now telling the audience the same thing. It can't be a coincidence. It's true - share good, quality content. Michelle brings a lot of knowledge to the game, and I'm very excited to see her presentation at the SXSW V2V event this coming summer.Links Mentioned During the Show: Michelle's Twitter PageMichelle's LinkedIn PageReyes GlobalFor more information check out Appitalize On Your Idea.

The 22 year old Serial Entrepreneur  Today I bring on Jeet Banerjee. Jeet, at 22 years old, has started multiple successful business, wrote a book, and has even spoke at TEDx! It amazes me how Jeet even has time to sleep! Jeet and I discuss how he gets through his days. Jeet talks about prioritizing your tasks. Figure out your day. What important things MUST get done first? Then he delves into something I think a lot of struggle with - figuring out your strengths and weaknesses. It's ok to be weak at something - but the goal would be to figure out how to find someone to fill in those weaknesses. I usually outsource, but Jeet doesn't always do that. Sometimes he actually hires someone temporarily. Jeet has some great experience even at his young age. I'm super glad to have had him on the podcast.Links Mentioned During the Show: Jeet's Home Page For more information check out Appitalize On Your Idea.

Light Your Money on Fire!  I'm so excited to bring on my mentor, Micah Baldwin on today's episode of Appitalize On Your Idea podcast. I wanted to bring Micah on to discuss something I have been asked a lot about. "How do I raise money for my company?" As someone who has only bootstrapped my ideas, I have never been able to give the right advice about it. Micah, who is a multi-successful entrepreneur who has raised money on many occasions. Micah talks about the things investors look for. This includes understanding the market, making sure the team is smart and operate inside the market. The last item is the product. Note how the product is the last thing an investor looks at. Knowing and understanding the market and the team are more important for investors. My thanks to Micah for taking the time to talk about this topic.  Links Mentioned During the Show: Micah's About Me page Hackers and Hustlers - Micah's blog post about building a team Happiness is Not a 9 Letter Word - Micah's SXSW V2V presentation from 2013 Learn to Duck - Micah's BlogFor more information check out Appitalize On Your Idea.

Get ready for a Zone 4 episode like you've never heard before! It's the originals (more or less), Brant, Chuck K., Cary and John talking about the Top 5 Creepiest Sex Scenes in Comics. No joke, that's what this episode is about! (It was all Chuck K.'s idea!) So sit back and be prepared to bask in the awkwardness and hilarity that is this New Years special episode of Zone 4! This episode is for MATURE LISTENERS ONLY! (Original Numbering: Zone 4 Xtra: Of a Mature Nature) www.ZONE4PODCAST.com Links Mentioned During the Show Superheroes Who Completely Lost Their $#!T The 5 Creepiest Sex Scenes in Comics

The Humanity of TwitterHope everyone is doing well this chilly December day.  Today I have Warren Whitlock on the the show.  Warren, #8 in Forbes top 50 social media influencers, was the author of the first book about Twitter.  Having an account from Twitters inception, Warren has been able to experiment and test how to best use Twitter for your business.  While many people think Twitter is just a place to promote their products, there's a much better way to use it.  Answer questions!  The majority of twitter accounts are actual humans.  Be human about it!I was really excited to have Warren on for him to share his stories.Listen to the whole thing the jump.Links Mentioned During the Show:Warren' Daily siteWarrants Business siteWarren's Twitter pageFor more information check out Appitalize On Your Idea.

Content is King!In today's episode I have on Martin Waxman, digital communications and strategist.  Martin and I discuss one of the biggest parts of Appitalize, marketing.  More specifically, content.  Martin explains how content is such a big thing when it comes to any company.  Content isn't just blog posts, it's also pictures, videos, white papers, etc.  Martin gives some great examples of how and where to post your information.  Using tools like Slide Share, writing an ebook, and making videos are all things that don't take a lot of time but allow you to reuse content to get yourself the marketing boost you may be looking for.  Worried about how to create content? Listen to Martin's interviewListen to the whole thing the jump.Links Mentioned During the Show:Martin's Home PageMartin's Twitter accountFor more information check out Appitalize On Your Idea.

Google+ will raise your SEO ranks!Today I bring on my friend Jason Frasca to talk about two very different, yet still connected, technologies: Google+ and Evernote.  In the world of both Google+ and Everynote, Jason is considered an expert - but the reason he is, is the reason why they are connected.  Jason used his Google+ skills to promote his knowledge of Evernote.  Thanks to the way Google ranks Google+ information (such as posts, +1's and comments) it allows your profile and your brand to move up the rankings with ease.Links Mentioned During the Show:Jasons BlogEvernote Success - Jason's BookFor more information check out Appitalize On Your Idea.

Create an emotional connection between your customer and your company.Today Pia Silva joins us to discuss branding for your company.  Branding is the one thing that will leave your mark on your customers.We discuss a few of Pia's favorite websites and how they brand to position themselves.  Branding is the very start of your marketing efforts.  Once you've established your brand your products will be associated with them, allowing people to understand where they come from.  People remember companies easier when their brand is something that resonates with them (that emotional connection).  Think about a few brands you like.  How do they pull on your heart strings?  Is it a sports company reminding you how competitive you are?  Is it a cleaning product that you can relate to when desiring a clean safe environment?Branding allows you to take a deep dive into customers hearts.  Make it count!Links Mentioned During the Show:Worst of All Design - Pia's company.Contact PiaNasty Girl clothing - as discussed on the episodeFor more information check out Appitalize On Your Idea.

Brant is once again joined by "The Mayor" Don Johnston, and Brandon "Brando" Barrows to talk The Walking Dead! Season 5 has three episodes under its belt and The Hunters story arc has just wrapped. The guys discuss the season so far, what they liked and didn't like, and speculation for the next arc and future of the series! So pull up a chair, get in the spirit of the season, and have some zombie fun with Zone 4! (Original Numbering: Zone 4 Xtra: Walking Dead, Season 5) www.amctv.com/shows/the-walking-dead www.ZONE4PODCAST.com If you'd like to sponsor an episode of Zone 4, go here for details, or email us. Links Mentioned During the Show   Jack Hammer from Action Lab Entertainment in Diamond Previews *The Walking Dead theme used in the intro and outro is copyright AMC and its respective owners.

Tell the story. Share your vision.I'm super excited about todays episode with Carmine Gallo. Carmine is a communications coach. He helps large (like Fortune 100 companies large) tell their story. He talks to CEO's, Sales Teams, and all in between showing them the right way to tell their story and share their vision. Today he talks with me, so you Appitalizers can hear him first hand.Carmine mentions some great tips in our conversation - such as the "Twitter Friendly Headline". He explains that if you can't share what you do in less than 140 characters - you can't explain what you do. He explains how you, when presenting either to a group of investors or even your family, need to make your story have 3 big components:EmotionalNovelMemorableTruly listen to Carmines words of wisdom, and remember them next time you go to pitch your product tell your story to investors.Links Mentioned During the Show:Carmines site - Go here to check out his book offerings, including his newest book Talk Like TEDBill Gates at TED - Bill Gates releases mosquitos on his audience at TEDSteve Jobs introduces the iPod - a great example of using Carmine's three rulesSteve Jobs introduces the iPhone - another great example of the three rules. Watch the difference between the iPod introduction and this one.For more information check out Appitalize On Your Idea.

USPTO meets College!Today we interview Mindy Bickel from the US Patent and Trademark Office. The USPTO and Cornell have teamed up to help entrepreneurs get informed and to learn about how to patent their ideas.As an Appitalizer, you should now be plenty aware that you need to protect yourself and your ideas. We have had lawyers on before to explain how to getting protected, but with Mindy we learn it from the other side. Mindy's goal with the program is to teach Appitalizer's how to educate themselves with the process of patents. Education is the best way to not only to learn about patents, but also to protect yourself from others, such as patent trolls.Listen to the interview with Mindy to learn where and how you can learn and get yourself protected.Links Mentioned During the Show:US Patent and Trade Office Website - Go here for massive informationEmail Mindy for helpFor more information check out Appitalize On Your Idea.

Entrepreneurial StudentsOn this episode I've interview Montclair State University's own Dennis Bone. Dennis was the former CEO of Verizon New Jersey before being tapped to be the director of the Feliciano Center for Entrepreneurship at MSU. Dennis instituted a new 3 class program that will help students become entrepreneurs.I say this a lot during the actual episode, but do I wish this was around when I was a student. Having this kind of hands on experience really allows students to learn about how to succeed in todays ever changing world. No longer are we groomed to get jobs at big corporations but we are starting to be taught how to come up with our own ideas and make them a reality while in school!The whole program that Dennis describes in todays interview really brings a smile to my face knowing that students are being taught this and they are learning what it takes to Appitalize!Listen to the whole thing the jump.Links Mentioned During the Show:Montclair State PR - Naming Dennis Bone as Director of EntreprenuershipThe Entrepreneur Program at Montclair State Univeristy.For more information check out Appitalize On Your Idea.

Scratch your own itch!Today I'm talking with Luis Giraldo, owner and CEO of Monkey Box in Canada. Luis who's an Apple consultant by day (like me!) found something in his day to day that he needed. He took that idea (what he calls his itch) and made it happen. He was able to Appitalize on his idea. Why I love what Luis did has nothing to do with Monkey Box (despite it being a great app), but more with how he got it built. Luis is a very smart person, but knew where his limits were. He not only outsourced the programming, but he outsourced the marketing. He brought in a marketing company to help write the "copy" on his website. These small touches provided by the company helped Monkey Box appeal to not only other Apple consultants, but to individuals as well. Luis really understands the Appitalize movement, and it's very evident in his wonderfully built product.Links Mentioned During the Show:Monkey Box - Luis's company site for Monkey BoxOok - Luis's IT consulting company siteLuis's Twitter PageWe The Collective - One of the marketing companies used for Monkey Box6S Marketing - The other marketing company used for Monkey Box55 Minutes - Web development teamSubscribe in iTunesFor more information check out Appitalize On Your Idea.

Your best just got better!I'm super excited about todays episode with Jason Womack, of The Jason Womack Company. Jason wrote a book, and current has a podcast called Your Best Just Got Better, in which he discusses ways to help you transform. Whether it's networking or just simple time management, Jason gives great tips towards just doing better in life.Jason's company helps entrepreneurs, CEOs, even stay at home parents the ability to achieve more. With his Get Momentum company, he helps figure out the ways you can create better results with everything. I am super excited to have had Jason on the podcast for you to listen. Also I guest posted for Jason's blog discussing how to gain momentum to come up with the next big idea.Links Mentioned During the Show:The Jason Womack Company - Jason's company websiteGet Momentum - Jason's other companyJasons's Twitter PageFor more information check out Appitalize On Your Idea.

Lawyers are your friends!Today I sit down with David Postolski of Day Pitney, LLP. David is an Intellectual Properties lawyers in NY and today we discuss how, what and who should patent and protect their idea (the answer is everyone who has an idea!). David and I talk about the need for protection. How do you keep people from stealing your idea and making money when you should be!David breaks down the three major intellectual property types:CopyrightTrademarkPatentAll three items have their own specific requirements, and protections with them. You can protect your "property" using one of these three. You should hire a lawyer to help, but listen to David explain what the difference is and how to get your self covered.Listen to the whole interview below the jump.Links Mentioned During the Show:Day Pitney, LLP - David's law firm company websiteDavid's LinkedIn PageDavid's Twitter PageFor more information check out Appitalize On Your Idea.

Be Passionate!In todays episode we have Liana Kundsen, CEO and master baker of Auntie Liana's Bakery. Liana and her company really hold up the ideals behind Appitalizing on Your Idea. Liana has a full time job (disclosure: she works with my wife), and a part-time entrepreneurial track. In her after hours she runs Auntie Liana's Bakery and makes this delicious cakeballs.Liana and I discuss time management in this weeks episode of Appitalize On Your Idea: The Podcast. Her day job is very demanding, and she works very long hours, yet she still has the time and the passion to come home and bake, scoop, and glaze cakeballs. By giving up some things she likes to do, like watch TV, she is able to run her business. Her time management skills have given her the ability to succeed where so many have failed. If you have a passion, and an idea, there's no reason to make sure you know what's happening on the latest episode of The Blacklist. Listen to the whole interview, and how Liana has risen her business up and what her plans are for moving forward. Links Mentioned During the Show:Auntie Liana's - company websiteAuntie Liana's on TwitterAuntie Liana's on PinterestFor more information check out Appitalize On Your Idea.

Need an Idea?Today's episode is an amazing one with inventor Chris Hawker. Chris, owner of Trident Designs and inventor talks about how he comes up with ideas. Chris' company has produced hundreds of products to be sold in the likes of Wal-Mart and Target. Chances are you have something he thought of in your own home! Chris really delves into how he started, and how you can come up with ideas just looking around. "Every invention solves a problem," he says. I can't agree anymore!Links Mentioned During the Show:Trident Design - Chris's companyChris Hawker on TwitterInvetors Mind - Chris' blog.For more information check Appitalize On Your Idea.

Create a value helping position, not a marketing position.March is upon us! Todays episode is a great one for people who need marketing help. David Murray, social media directory at Blue Cross Blue Shield joins us to discuss how to use Social Media to communicate with your audience. David talks about how to get started by listening to your customers. Listen to what issues they are having, and then answer them. It's not always about a sales pitch. "You need to create a value position." Social Media should be used a communication channel, not always a "marketing" channel. Communicating with your customers by listening and participating. Hitting people over the head with the "use my product" concept doesn't work. You need to show your potential customers the value of your product or even better let them get to know you. Letting your customers know you changes their feelings towards your company, and sometimes customers feel a strong bond to your company since now they know about you as a person.He continues to dive deep into these topics. Listen to the whole interview below the jump.Links Mentioned During the Show:Building Your Content BubbleDave Murr on TwitterFor more information check out Appitalize On Your Idea.

Everything we do is out of our personal need.Today is a great day to get something done. Let's start it off right by listening to todays Appitalize On Your Idea: The Podcast episode 6 with my guest Pam Lefkowitz from Core Computing in Chicago. Pam is an Apple Consultant, who in her spare time likes to knit. She tells us how there were no good ways to make graph paper patters digitally. So what did she do? She went out and made an app! She found ways to outsource the coding and even bartered for the design work inside the app. Pam talks about the struggles of getting the app out there, and the downsides to apps ("buy once own forever"). What I love about this interview with Pam is that despite that her app isn't making a ton of money - she went out and did it. She took a risk with it. I applaud Pam's tenacity for jumping in and I think every can learn a valuable lesson from the episode.Listen to the whole interview below the jump.Links Mentioned During the Show:Core Computing - Pam's companyInfo on DesignKNITDesignKNIT on the App StoreFor more information check out Appitalize On Your Idea.

DIY Marketing!In today's episode I talk with Michael Robin of Rocksauce Studios. Michael explains how anyone with an idea can market their product using social media. Even some of the most basic rules of marketing such as tell the story before the product launches. What I love the most about this interview is Michael's story about one of their clients who had a notebook app. I don't want to give away the secret (you should listen to the episode!) but what the creator of the app did was SUPER creative. Not everyone is a "marketing" person, but that can't stop you from getting your products out there in peoples faces. Using social media is such a great way to jump right into the world of marketing. Posting on the big named social sites such as Twitter, Facebook and YouTube allow you to potentially reach millions of people. You have to have your strategy right, and be ready to take risks. You'll hear some great ideas from Michael, and she even gave me a great idea to start an Appitalize On Your Idea pinterest board with some motivational quotes. I started that, so check that out here.There are some really great tips in the interview, and I hope you enjoy it. Listen to the whole interview below the jump.Links Mentioned During the Show:Rocksauce StudiosRocksauce Studios on TwitterMichael Robins on TwitterAppDev chat interview with meFor more information check out Appitalize On Your Idea.

Outsourcing is not a bad thing!Eyal Amir, owner of Hammertech Engineering solutions, joins us on todays Appitalize On Your Idea: The Podcast. Eyal is a programmer that I've hired to do some work on apps for me in the past. In todays episode we discuss how you can find and hire outsourced personnel, and what to look for when vetting someone. One big thing we discuss is being able to explain what you want to the outsourced employee.We cover the whole process from once you have the idea to getting it made. Outsourcing is a great way to find someone to help bring your idea to fruition. Outsourcing doesn't necessarily mean giving up jobs and going out of country. The stigma of outsourcing is going away, allowing people who have ideas to make them become a reality.Links Mentioned During the Show:Hammertech Engineering Solutions - Eyal's companyGuru.com - A resource to post your project online, and hire a freelancer to outsource the work.Freelancer.com (Used to be vWorker.com) - Another resource to post your project online, and hire a freelancer to outsource the work.For more information check out Appitalize On Your Idea.

Don't be afraid!Today's episode of Appitalize On Your Idea: The Podcast, I bring on a childhood friend, Dr. Roy Bachar, who has become a very distinguished psychiatrist in New York City. I wanted to bring Dr. Bachar on to help people realize that fear can be overcome when building your idea. We talk about how you can overcome fear by finding places to go to focus on your work, and realizing that while you project your passions on your ideas, you are not your idea as a person. Dr. Bachar explains that a failure on an idea does not mean you are a failure as a person.We also discuss how to be motivated. Finding something you are passionate about allows you to be motivated to move forward with your idea to make it become a reality.I hope that the lessons that Dr. Bachar share helps you realize that it's ok to take on the challenge of Appitalizing On Your Idea.Listen to the whole interview below the jump.Links Mentioned During the Show:Do! - iOS based To Do listFor more information check out Appitalize On Your Idea.

Two in a row!!Super happy to be posing the second episode of Appitalize On Your Idea: The PodCast. Today's guest is Allen Hancock, founder of Watchman Monitoring.Allen and I discuss how Watchman Monitoring came to fruition. In his day job, Allen is an Apple Consultant in Baton Rouge, Louisiana. During his day he found an issue that clearly needed to be solved. How can we check to make sure users backups are running? At the time there was no clear cut answer, so Allen went out and devised a way to do so. He had an employee who was able to help and when it got too much, he reached out to hire someone. While that person was going to teach Allen how to program, Allen ended up just outsourcing all the programming to him - SMART!Allen saw an issue and was able to solve it with a great program. If you are an IT consultant you should totally check out Watchman Monitoring. Listen to the whole interview below the jump.Links Mentioned During the Show:Watchman Monitoring - Allens productBackground Backup - Offsite backupSubscribe in iTunesFor more information check out Appitalize On Your Idea.

It's our first episode!Welcome one and all to the first episode of Appitalize On Your Idea: The PodCast. In this episode I give a quick review of what the podcast is going to be, before interviewing our first guest Kyle Samani of Pristine.io.Kyle and I discuss Pristine's product, which is a video streaming tool for the medical industry. Thanks to Google Glass, doctors, nurses and paramedics can now stream medical issues to any other device. An example from the show is a paramedic who is streaming and communicating with the hospital getting real time information, as well as sending it back to the hospital via video.Kyle got Pristine.io up and running by blogging 3 times a week. His motivator? Stickk.com. Stickk is a site that motivates you by giving money from your account to a charity that you hate. A great motivator for so many people. Thanks to his blogging Kyle caught the eye of a doctor who wanted to invest in Kyle. Hence the beginning of Pristine.io.For our first episode, I think we did pretty outstanding!Links Mentioned During the Show:Pristine.io - Kyle's companyPristine on TwitterKyle's BlogMeta-View SpaceGlassesAtheer LabsLeap Motion - Motion controllerFor more details check out Appitalize On Your Idea.

Brant is once again joined by "The Mayor" Don Johnston, and Brandon "Brando" Barrows to talk The Walking Dead! Season 4 has just ended for the mid-season break with the prison finale and the return of the Governor. The guys discuss the season so far, what they liked and didn't like, and speculation for the second half and going forward into season 5. So pull up a chair, get in the spirit of the season, and have some zombie fun with Zone 4!  (Original Numbering: Zone 4 - Extra: The Walking Dead Season 4 Mid-Season Finale) www.amctv.com/shows/the-walking-dead www.ZONE4PODCAST.com If you'd like to sponsor an episode of Zone 4, go here for details, or email us. Links Mentioned During the Show   Jack Hammer from Action Lab Entertainment in November Diamond Previews *The Walking Dead theme used in the intro and outro is copyright AMC and its respective owners.

Brant is once again joined by "The Mayor" Don Johnston, and Brandon "Brando" Barrows to talk The Walking Dead! With Season 4 about to begin, the guys talk a little about how Season 3 ended, speculate on what's to come in Season 4 and beyond, and debate who won't make it past the season. They also chat about the comic that started it all and its 10-year anniversary! So pull up a chair, get in the spirit of the season, and have some zombie fun with Zone 4!  (Original Numbering: Zone 4 - Extra: The Walking Dead Season 4 Preview) www.amctv.com/shows/the-walking-dead www.ZONE4PODCAST.com If you'd like to sponsor an episode of Zone 4, go here for details, or email us. If you have comments, questions, complaints or whatever, feel free to contact us at zone4@comicrelated.com! Links Mentioned During the Show Jack Hammer from Action Lab Entertainment in November Diamond Previews Affliction #3 on ComiXology *The Walking Dead theme used in the intro and outro is copyright AMC and its respective owners.