American poker player
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3 episodes with Matt Matros
2 episodes with Matt Matros
3 episodes with Matt Matros
2 episodes with Matt Matros
4 episodes with Matt Matros
2 episodes with Matt Matros
Five-time author and three-time WSOP bracelet winner Matt Matros returns to the GRID to discuss a hand from his latest book,Twenty four NLHE Tournament Hands from 2024: A Year of Nitty Folds and Daring Bluffs. The hand was played in Philadelphia, where both Jennifer and Matt head to next week for the PokerStars Philadelphia Open. Matt... The post The Grid 081 ft. Matt Matros – Ace-Four Suited appeared first on The Poker Grid.
Matt Matros is a professional poker player and writer whose works include both fiction and poker books. With Carlos and Andrew, he discusses concepts from his new book, 24 No-Limit Hold ‘Em Hands From 2024, and the three apply game theory ... Read more...
Matt Matros built Protein Bar from a single smoothie shop into a fast-growing chain. In 2012, private equity firm L Catterton came knocking with a deal valuing his company at $44 million. Matt decided to roll 40% of his equity, expecting it to grow even more.
For the season 22 curtain-raiser and on the occasion of our record 4th nomination for Best Podcast at the Global Poker Awards and on the week that saw the release of ‘Beyond GTO' by Dara and Barry, we welcome 3-time bracelet winner and 4-time poker author Matt Matros. We are also joined by Eureka Cyprus champion and Indian GPI number 1 Ankit Ahuja. For strategy, we take a look at a hand of David's from the early stages of the recent WPT $10,400 World Championship at the Wynn. Mindset coach Elliot Roe stops by to talk about playing our A-Game. Plus, Barry Carter brings us an awards-themed news segment!
Matt Matros is a professional poker player and writer whose works include both fiction and poker books. With Carlos and Andrew, he discusses concepts from his new book, 23 No-Limit Hold ‘Em Hands From 2023, and an interesting pot he ... Read more...
With Test Dryve, Matt Matros and Krik Angacian are changing the consumer packaged goods marketing industry by introducing high-performing strategies that get product samples to the customers who are most likely to buy. Visit https://www.testdryve.co for more information. Test Dryve 51 Jay St , Brooklyn, NY 11201, United States Website http://www.testdryve.co Email prc.pressagency@gmail.com
Matt Matros, three-time WSOP bracelet winner and three-time author enters the GRID to discuss a fascinating hand with ace-nine offsuit, also featured in his new book, The Poker Brain: Improving Your Process Through Optimal and Exploitive Thinking. Matt opened the hijack, deep in the money of an online bracelet event, and was called by poker pro... The post The Grid 068 ft. Matt Matros – Ace-Nine Offsuit. appeared first on The Poker Grid.
This week Jim Reid and the panel interview Matt Matros, poker player and author of several books on the subject. RecPoker conducted a Book Study on his primer The Game Plan last year, and we are excited to get into the details of Matt's latest book entitled The Poker Brain. The group also discusses the process of writing, what Matt enjoys about poker, what surprised him about his research for the book, and a lot more! After the interview, the gang recaps some more details about the RecPoker Weekend at Running Aces and Jim's run in the WSOP Main Event including some thoughts on the unique dynamic at play in that very special tournament and how it affects the ranges some player will use both to 3-bet, and also to continue against 3-bets from other players. Matt is active on Twitter as @Matt_Matros Timestamps: 03:10 Welcome & Introduction 06:05 Introduction to Matt Matros 06:56 How are The Game Plan and The Poker Brain different? 09:25 Matt shares how long it took him to finish The Poker Brain 11:12 Matt: the Poker Brain is geared mostly for tournament players 13:08 Matt used Solvers to gather ideas and build optimal strategies 21:04 How does Matt think of himself in the poker world? 22:45 Matt prefers playing live 24:48 Teaser to some key stats when Matt plays online 26:35 John: from a writing style perspective, are the two books similar? 33:51 John: Home Game Results We also go over this week's home game results and discuss these topics: How to help us out - https://rec.poker/support/ Home Games - https://rec.poker/homegame/ Go Premium! - https://rec.poker/premium/ Find our free videos at: http://youtube.com/c/RecPokerCommunity Find more info on our sponsors at: https://RunAces.com https://WebsiteAMP.com RecPoker is a vibrant and encouraging poker learning community. We are committed to learning the game, but our priority is building healthy relationships where we can not only grow in the game, but grow in our enjoyment of life. The free membership website at rec.poker is awesome, but it's just a tool to help us build that community. You can join for FREE, giving you access to the groups, forums, and other member benefits. If you want to enjoy the premium content, or become part of the RECing Crew, those options are available and you can get $10 off your first payment using the code RECPOKER.
Matt Matros is a professional poker player and writer whose works include both fiction and poker books. With Carlos and Andrew, he discusses concepts from his new book, The Poker Brain, in the context of a hand he and Andrew ... Read more...
Why do you have to either go big or go small when launching a food product? What's the most important thing you can do when you're looking for a new retail location to expand to? Today's guest will explain his thoughts on these topics and more. Listen to today's episode of Matt Matros with Shopflix. You'll learn what Shopflix does, what goes into a product launch, and how to know when it's time to expand. Topics Discussed in Today’s Episode: ✔ Matt's background ✔ What goes into getting a product launched ✔ What Shopflix does ✔ How Shopflix charges its customers ✔ The typical Shopflix customer ✔ How Matt knows when it's time to expand ✔ Advice for entrepreneurs who want to go big ✔ Keys to a great in-location customer experience ✔ How to attract the best talent ✔ Technology that's important for restaurants now and in a few years ✔ What's important to customers walking into a brick and mortar location ✔ What got Matt started with Shopflix ✔ Audiences that work best for Matt's technology ✔ What Shopflix has in the pipeline for this year ✔ Advice for small retailers and restaurants ✔ Where to find Shoplix shows Resources: Matt Matros QUOTES: “I'm a brick and mortarer through and through.” “We like to say we're content with a click-to-buy.” “The Beatles became famous, but they didn't go on the road until they became famous at home.”
In episode 8 of Brands Unbridled, we were excited to connect with Matt Matros, the entrepreneurial mastermind behind brands like Protein Bar + Kitchen and Limitless Sparkling Water. His latest venture, Shopflix Studios, is a shoppable platform that breathes new life into the model used by consumer networks of yesteryear. Give it a listen to learn everything from Matt's advice for budding entrepreneurs to why he believes a brand's visual identity is often the most critical component of its success (spoiler alert: we agree!).
Today’s guest on the Chasing Poker Greatness podcast is the author of “The Total Poker Manual” Sasha Sutton.Sasha’s path, which you’re about to learn all about, to the world of poker is unlike pretty much anyone I’ve met in the poker world.After spending 3+ decades as an extremely successful creative and financial writer, she made the fated decision to attend a workshop at the age of 55 where she was introduced to the world of poker.After getting bitten by the wily poker bug initially, a few weeks later she received a cosmic sign from the universe that poker was meant to be a major part of her life when none other than past Chasing Poker Greatness guest 3-time WSOP bracelet winner Matt Matros attended one of her writing workshops.When she figured out who he was she asked him for private coaching, he accepted, and poker has been a major part of Sasha’s life ever since.In today’s conversation with Sasha Sutton, you’re going to learn:How amazing of a human being Sasha is. Seriously, she’s led a life so full of excitement and adventure that you won’t be able to help but leave this conversation inspired.How ignorance is not only just bliss… It can lead you to accomplishing amazing things you otherwise wouldn’t have been able to.More great stories about the New York underground poker scene.And much, MUCH more!And before you dive into my conversation with Sasha, I just wanted to take a second to let you know I’ve recently completed my third cash game course and it’s called “Neutralize Flop Leads”.With one PDF and a couple of hours of study, you’ll never again feel confused when facing a donk bet in a single raised pot.You can check it out at https://chasingpokergreatness.com/nuffleNow without any further ado I bring to you author, business builder, and poker player…The brilliant and insightful Sasha Sutton.
Matt Matros is a professional poker player, coach, and author from Brooklyn, New York, who has won three World Series of Poker events. Matros holds a Bachelor of Science degree from Yale University and a Master of Fine Arts degree from Sarah Lawrence College. He is the author of the books, "The Game Plan" as well as "The Making Of A Poker Player: How An Ivy League Math Geek Learned To Play Championship Poker."
Today my guest is 3-time WSOP bracelet winner, poker coach, and author of “The Game Plan” Matt Matros.Matt has racked up over $2.5 million in live tournament cashes over his almost 2 decade long career.Some highlights include:- The aforementioned triple WSOP bracelets in $1,500 6-max event, limit hold em, and mixed hold ‘em tourneys.- Finishing third at the WPT Championship for over $700k- And three more WSOP final tables.This conversation was a real joy for me. It brought back many fond memories of a time in my life when making a WPT final table was the end-all-be-all and it was a mortal sin to miss an episode of the World Poker Tour (Not only because it was exciting but also because it was one of the few real sources of high level poker strategy anyone had access to).You’ll hear stories about Matt’s good friend the late great Gavin Smith, the only time Matt forgot what hand he had in his entire poker career, and one pivotal AQ Matt wishes he had back.In our conversation you’ll also learn:- How Matt ended up at the $25k WPT Championship final table- A greatness bomb on how MTT players misunderstand ICM.- Why low expectations are a poker superpower.- And much, much more!Without any further ado, I bring to you 3-time WSOP bracelet winner Matt Matros.
Jason Koon and Alex Foxen play a fascinating and difficult to understand hand in the Triton series. We bring in help, with special guest Matt Matros (3- time bracelet winner among other accomplishments). FLOP: Kd 3s 4c TURN: 10d RIVER: 10h For access to exclusive Poker Guys freerolls and other tournaments on Nitrogen Sports Poker Room, use this link to sign up: www.nitrogensports.eu/r/632610 To check out Matt's book, The Game Plan, on Amazon, go here: https://tinyurl.com/yym52ekp
Matt Matros a professional poker player and author from Brooklyn, New York, who has won three World Series of Poker events. Matt has a Bachelor of Science degree from Yale University and a Master of Fine Arts degree from Sarah Lawrence College. He is the author of the book “The Making Of A Poker Player: How An Ivy League Math Geek Learned To Play Championship Poker. You can watch the video at https://youtu.be/5zTnQJ3U4xs
Matt Matros is a professional poker player and writer whose works include both fiction and poker books. He and Andrew discuss poker, writing, and writing about poker. In the strategy segment, Andrew discusses floating a flop check-raise deep in a ... Read more...
Three-time WSOP bracelet winner Matt Matros talks to Jennifer Shahade on the GRID about Jack-deuce suited, in a high stakes heads-up hand where preparation did not meet luck. The hand is set at the NBC Heads-Up Championship in 2013, where Matt faced four-time WSOP Champ Brian Hastings. Despite the shallow structure, Matt studied rigorously for the opportunity,... The post The Grid 007 ft. Matt Matros – Jack-deuce suited appeared first on The Poker Grid.
Eileen Sutton was a fixture in the New York underground poker scene, being coached and influenced by the likes of Matt Matros, Ed Miller and Tommy Angelo. Her Salon.com article, "Poker for Girls" is an excellent read by this author of novels, memoirs & short-stories; she also wrote "The Total Poker Manual." She has written several blogs and appeared on many podcasts. We asked her to specifically chat about women in poker as we continue that series. Also available on YouTube at https://youtu.be/lbQqJfc-jew
As president of the U.S. expansion at F45 Training - the Australian-born fitness franchise - Marc Marano's job is as much sales as it is strategy. He's here to make Americans fall in love with F45 - and to get more franchisees in the process. And as you'll hear Marano talk through on this week's episode of #WeGotGoals, getting to F45 - the big goal he accomplished - required a giant leap away from his family's legacy business passed down from his grandfather to his father and finally to his cousin and him. As difficult as it was for him to leave the business in property, for Marano, it was even more difficult to watch friend Rob Deutsche. He opened the first F45 in Australia in 2014. “He was former banker, but again like me, decided to hang the tie up for the last time because he needed something better in his life,” Marano recalled. After six months of careful deliberation, Marano made his decision. "That goal was achieved only to walk out of a business that I knew everything about to walk into the fitness world that I had only ever been a consumer," he said. Now the he's in the fitness world, there's no turning back and no slowing down as he chases his next big goal - total market penetration. The franchise is in 22 states in two years. "In the last 24 months, we've awarded over 300 F45 studios in the U.S. We have currently, I would say it's just about to topple over 100 studios that have opened," Marano said. "We are awarding anywhere between 20 and 50 studios across the country a month." How's he doing it? "By traveling wherever I have to go, by speaking to whoever I have to." Uprooting his life on one beach in Australia to another beach in the US, Marano moved to spread F45 to the US from Los Angeles. But he isn't going it alone - he noted that his fiancé Emma Rose - also Australian and known for her time on the Bachelor Australia - has been a steadying presence in his life. A big goal he stated for the future was building a family of six kids. But first he'll have to wait for his life to settle down - he spends more time in the air, traveling to new F45 locations than he does on the ground. ___ JAC: Welcome to #WeGotGoals, a podcast by aSweatLife.com on which we talk to high achievers about their goals. I'm Jeana Anderson Cohen; with me, I have Cindy Kuzma and Maggie Umberger. MU: Morning, Jeana. CK: Good morning, Jeana. JAC: Hello. MU: Jeana, you spoke with Marc Marano, the head of North American Expansion of F45 training this week. JAC: I did. Marc Morano's whole job is to plant as many F45 franchises across the United States as possible, which is super interesting because it's a fitness franchise that comes from Australia, which Marc, you'll hear say in the interview, is not super common for Australia, it's not a franchise sort of country. It's more of like a one shop family owned kind of country. MU: Well, funnily enough, he also left his family business to do this job. Right? JAC: He did, yeah. It was a a real emotional struggle for mark as he sort of looked at an opportunity to work with F45, which was started by his friend and help grow that company beyond the borders beyond the continent and country of Australia. CK: It's interesting too, right, because he kind of talked about even though he had a love for his family business and it was emotional for him to walk away, he had this sense of freedom in doing something that was a little bit more meaningful to him even though ultimately he was then going to be executing someone else's vision instead of carrying his own family legacy forward. Can you talk about how we kind of sorted through all that? JAC: It was a difficult decision, but at the end of it all, he said that he followed his heart, which is important at the end of the day because you have to get up everyday and do a job. You're spending most of your time at a job and I think what it came down to is he surrounded himself in business originally with family. It was the company that he was working for, it was a multigenerational. Companies started in Australia in real estate that was handed down to him and his cousin by his father and his uncle. He has a big family and family is a huge priority to him. So as he was looking at the business and walking away from it, he did so really respectfully and after some heartfelt conversations because he wanted at that point to follow a passion project and to do something different. He didn't really talk through sort of the idea of legacy, but I would imagine that he had to think long and hard about legacy and about what he was walking away from because he talks about how his father is his, his greatest inspiration and I can only imagine how difficult that must have been. But now mark is on an airplane a lot of the time traveling from city to city in the United States. He's based in L.A. now, he and his Instagram famous slash the Bachelor, Australia famous fiancee, get to travel a lot together and get to do some of this work side by side because her job is really portable and he talked about how having her by his side made it a whole lot less lonely. Because again, I would imagine that going from being surrounded by a support system of your family to sort of striking out on your own is totally different and it's sort of a unique challenge, but here he is doing it and he's built his own sort of family and support system within that business as well. CK: So we're really excited about hearing this interview with Marc and Jeana. JAC: And stick around listener for the end of the episode where you'll hear from real life goal-getters and what they're achieving out there in the real world today. JAC: I'm Jeana Anderson Cohen and I'm here with Marc Marano on the #WeGotGoals podcast. MM: Thanks Jeana, thank you for having me on. JAC: So mark, how do you spend your days? MM: Now, I'm very fortunate to be in a career path that um, and we'll go into that a little bit later, but in something that I really, truly love. I felt that for a long time, even though I was working in a position with family and in a family business and you know, putting on that suit and tie every day that I was a corporate refugee, I use the term corporate refugee because I was not working for the man so to speak, but I was working in a career path that was financially rewarding, but it wasn't giving me any soulful gratification. JAC: That sort of tells me what led you to do what you do every single day, but what you do every single day is F45 and you are in charge of ... MM: I'm the president of the U.S. expansion at F45 training, so I try and bring F45, which is the world's fastest growing fitness franchise, to people around the U.S. JAC: World's fastest growing fitness franchise. That is a big title and a big responsibility for someone who's in charge of bringing it to the United States. Wouldn't you say? MM: Very much so. Very much so. JAC: Is it a, is it a lot of sort of responsibility to continue that growth? MM: Yeah, I mean we're not in any great rush. This has been a very organically grown business. To give you a little bit of the history of F45. We were born in Australia in 2014. One studio, a very good friend of mine, Rob Deutsch, opened up a group training facility. He was former banker, but again like me, decided to hang the tie up for the last time because he needed something better in his life. He opened up a group training facility and kept asking me to come along and try it and I was happy in the existence that I was currently living in both work life and in my exercise life, but to support a friend. I said, OK, I'll come and try it. and was immediately addicted immediately. So much so that fast forward a couple of years I decided to leave my family business to pursue journey of bringing F45 to everyone's life. JAC: And before we get into the big questions, obviously F45 is a big part of your life, but it, it sounds like F45. You two were born in Australia and I've had to transport or transplant yourself from your homeland to the US. So what has that process been like? MM: I think Americans and Australians are, they have a lot of similarities and you know, I'm based predominantly in, and I use that loosely, but I'm based predominantly in Los Angeles where our headquarters is in the U.S. Um, the transformation from Australia, Sydney, Australia, which is a coastal city, beautiful beaches, to Los Angeles, which again is a coastal city, beautiful beaches was not a huge culture shock, you know, and I've had the pleasure now of seeing so many different cities of America, meeting so many great people. Every city almost of America for me is like a different country, you know, you have so many different cultures from east to west, north to south. JAC: We are a hardy stock in Chicago where we are right now filming this or recording this. So I hope that we've been friendly to you. MM: Chicago is definitely in my top three cities of America. JAC: Big thumbs up to that. So let's get into the questions. Marc, can you tell me about a big goal that you've accomplished, why it was important to you and how you got there? MM: Yeah, so for the better part of six months, I knew that I wanted to leave--I don't like the term leave because I was working with family, but I wanted to transport myself from corporate Australia, being in involved in property, in a family business, to joining friends and family at F45. It was just a really super difficult decision to make. The process was not easy. My family thought immediately that I was making a mistake. It was a business that was handed down from my grandfather to my father and his brother and then from my father and his brother when they passed to my cousin and I, and we ran the business for almost 20 years. So that was a very--but the goal was there. The intention was there. I was freed almost when my cousin who was my business partner, gave me the keys to the car and said, go for it. MM: You know, if this is the decision you wanted to make, then you know what's right in your heart and that goal was achieved only to walk out of a business that I knew everything about to walk into the fitness world that I had only ever been a consumer. I'd never been somebody that was trying to welcome F45 into or, or any business into their life. I'd never been in franchising. Australia is not a big franchise country, so it was exciting. It was nerve wracking, but that goal was achieved and now when I look back, the obstacles that I had to overcome were not that big, when I look back in hindsight. JAC: So it sounds like there was an emotional obstacle more than anything else because you had to follow your heart out of your family business and into something that was calling to you that you didn't necessarily know that much about. How has your relationship been with your family after? MM: Fine. Fine. I mean family's most important. It's one of my pillars of, of how I live my life. It's family first, always, and now I have another family. You know, with everyone that I've been involved in with F45, all of the I look after the expansion of the franchise, so I try and find people who we are partnering with to open up their own business and a lot of them have shared the same journey that I currently did where they were potentially stuck behind that desk, what I call the corporate refugee, you know, doing something for 10 or 15 years that they did because they thought it was right or because they went to college and they studied accounting or business or banking and that's what they did because it was the natural progression and they ultimately love the fitness industry and they wanted to help change other people's lives as well as potentially owning their own business in the search for that ultimate financial freedom that everyone wants. JAC: Would you say you're very risk averse? MM: Me? No, not me. JAC: It didn't take a lot for you to overcome fear because there wasn't that much there, right? MM: Um, the fear was I think more so letting people down. The fear that I had was, am I, am I not making the right decision for Marc Marano, but am I letting down my family? Am I letting down my father who's not with us anymore? You know, there was still--he still is the one person I look up to in life. He's my mentor even though he hasn't been with us for so long. That was the fear of letting my family down, fear of letting my, my mother and my sister who aren't part of the business, but I'm making a decision that ultimately they're going to have consequences because they're going to have to put up with me if this doesn't work, you know? So that was the, the, the biggest fear I had not in the actual work itself because fitness, anybody who likes fitness, anybody who has an affinity with exercise, you know, it's, we're helping people. So if you're involved in fitness, whether you're on the consumer side or you're a personal trainer or you are a, an owner of a gym, I think the motive there is fantastic because you're, you're looking at helping people. So the gratification you get from that is incredible because you're having somebody say to you at the end of the day, thank you know, thank you for changing my life. Thank you for a great workout. Thank you for helping me on that one exercise that I was having difficulty with. JAC: So it sounds like you changed sort of the expectations that, that maybe you were thinking about. You went from worrying about letting people down to thinking about all of the people who you could help or lift up. MM: Yeah, very much, very much. And fast forward, again after the real estate is I owned and I owned a couple F45s, I started them in Australia and it was from the onset that I saw that change in people, change in not only people's energy levels, the community that were built around it, the amazement people were by the actual product itself and that really inspired me. It really uplifted me to go out and bring this to more people. That's I guess where the journey started in America for me was I have complete belief in it like most people would in their own product, you know, so there's obviously a bias there, but I tell people in the first educational step that they have to take in any career, but talking about F45 is I say go and take a class, just go and see what F45 is. I believe that they will love it, but they need to go and appreciate exactly why the world over has fallen in love with this product is just to go and try the product JAC: sweatlife we always talk about how fitness is the catalyst for living your best life and it sounds like through F45 you're helping other people do that, but you two are probably living a better life. Would you say that's true? MM: I am. I mean I. There are sacrifices in I'm traveling a lot, but greater good is, you know, I am taking advantage of seeing some incredible cities around the country. My health has probably been better now than it ever has been. Working in the fitness industry, it's kind of, they go hand in hand. I am Italian, so sometimes my food deviates a little bit been in. I've been very fortunate in being able to travel. My life is much happier and healthier and I'm so grateful that my partner has been able to share the journey with me. She's been probably my biggest support system since the onset since I was in the US breaking ground, staying in Airbnbs and hotels and getting on a plane and flying people around the country to see F45. That was the extent of what I was really doing was I was literally saying to somebody who I felt could be a great candidate in opening up their own studio was saying, I'll meet you in X, Y, Z, or meet you at this city because there's a studio open. Let's fly there together. We'll take a class together and we can talk about the product and that's how it really started, you know. JAC: And just to touch briefly on your partner, I know that you were mentioning that she's been a great supporter of yours. The entrepreneurial journey is lonely. Being able to bring someone along the way with you is incredible and some listeners at home may recognize your fiance from MM: instagram, instagram, she's insta famous--she's probably gonna kill me if she hears this. She's an an influencer, a blogger and my fiance now. JAC: Congratulations. MM: Thank you. And she's been, as I said, the biggest support system for me and to all of the listeners who have the, the privilege of sharing their journey with somebody else and having that support, it really does strengthen you, you know, to be able to move mountains. JAC: And it probably does help that she can do her job most anywhere so she can really be there with you along the way. MM: Yeah, very much so. JAC: Soet's get to the second question, the future. So talk to me about a big goal that you have for the future and how you intend to get there. MM: Right. So I believe in all my heart that F45 is the greatest training platform on the planet, I really do. So my goal is to bring F45's name into every home in the U.S. especially that's that's my immediate goal. How do I intend on doing that? By traveling wherever I have to go, by speaking to whoever I have to, by making sure that every single one of you listeners out there pick up your phone, Google F45, find the closest destination to where you are. Seeing whether or not it is something that you love as much as I do, as much as the rest of the world do, and I guarantee it'll change your life. There is four, for example, there are four challenges we do a year which is called the Body Transformation Challenge that incredibly changes people's energy levels, their body-- obviously, it's called the Body Transformation Challenge. Where F45 has, it delivers you meal recipes. It gives you a point system on what your daily routine is, your sleep, what you should be cutting out of your diet, and we have people that literally changed their life after eight weeks. You know, we had a studio that I own. I had a lady who wrote a letter to the head trainer to tell her that she had tried everything. She had tried every product in the marketplace. She had tried to do it herself and just could not change. She did two, eight week challenges in a row and she lost over 70 pounds, which was life changing. It truly is life changing, something like that. So what I want to do is I want everyone in the U.S. to try an F45 studio. That might be a big goal, but I believe that we could open three to 4,000 studios across the country and at least give people the opportunity of seeing the success that I've witnessed around the world. JAC: So let's break that down. There are two sort of big goals within that goal and there's one that's sort of the, we'll call it the intangible, 100 percent penetration in the United States, which is lofty, but we like a lofty goal, a big hairy audacious goal here at aSweatLife. And then there was the more tangible goal, which was the 3,000 to 4,000 physical bricks on the ground studios in the U.S. How is it going so far? MM: We have awarded in the last 24 months, we've awarded over 300 F45 studios in the U.S. We have currently, I would say it's just about to topple over 100 studios that have opened. Tomorrow for anybody that's in Chicago, and I don't know when this is going out, but Schaumburg in Chicago, he's actually opening. Very much looking forward to seeing that studio, I hear Schaumburg's a beautiful part of Chicago I've not been there yet. Yeah. We hope to have by the close of 2018, we hope to have 200 studios opened in the US. We are awarding anywhere between 20 and 50 studios across the country a month and the more we open, the more people, as I said it is infectious. It's something that people become addicted to very, very quickly. And it's amazing how many people that go and exercise inside of the studio turn into their own business owner. They turn into franchisees themselves from seeing the magic that occurs inside of a studio, the communities and families that have built inside of that studio JAC: And for for a studio that is franchise driven, there are two sort of audiences. There are the owners and there are the consumers. So for your owners, you're empowering them. With that I a different set of tools and resources and for your consumers, you're empowering them through fitness. When it comes to your owners, what have you sort of seen as far as personal journeys and success? MM: So the owners of F45 studios, if we were to look into in a room filled with people who were the owners of the studio? And I would say the personal trainer who has always had that heart to bring fitness to people's lives to help them along their fitness journey but has never really had a financial roadmap laid out for them. F45 is, we being a franchiser, we've really tried to simplify that for them. There is the, the pure investor who looks at the dollars and cents, you know, they look at 100 businesses and they see the financial sense in F45 and they plug in their employment staff and, and, and away they go. And then there's the, like me, there's the corporate refugee who has sat behind the desk for far too long doing what they do in a monotonous wave for far too long. MM: They're tired of being tired and they want to bring their own business to the market. Something that they believe in, something that they can bring their skillset, whether it's on the floor or behind the scenes, they want to go and open up their own business across the board. So we have now 1100 studios awarded around the world in over 40 countries, about 40 percent, 39-40 percent of our franchisees own more than one location. So the and that, that's a really great success point for me is for somebody who's never owned their own business, somebody who's never been involved in fitness to go and open up a studio and the success that they see there, they call me and then that's the best phone call I can ever have is Marc, I'm ready to open up my second studio. For me, that's it's very empowering. It's that is the gratification that I didn't have in my former life was to have somebody that they're passionate about, someone that has never owned their own business to open up an F45 studio and a short time afterwards call me and say I'm ready for number two and that's shows me the success that we're seeing. JAC: And gym ownership is hard. We hear time and time again from people who start their own gyms and scale them themselves and build number two and number three, that that process is very challenging. So how are you sort of helping these owners go from taking your idea or F45's idea and building a business from from sort of the point where they sign the contract forward? MM: We basically have a five day orientation course to get them from zero to 60--you say zero to 60, here in America we say zero to 100 kilometers and miles. We get them from zero to 60 during that five-day course in everything. Marketing campaigns, client interaction, what the collateral that we offer in our intellectual operations manual that they have access to in how to set up the studio. The biggest access point, the biggest assistance, the biggest tool that we afford our franchisees with is the F45TV. F45 TV is a technology system placed around a studio so that you as the consumer would walk in and you would see nine televisions around a studio of which when you're about to embark into this group training class, you will see each of the exercises actually video taped and displayed on these monitors. MM: You also have timing technology on there. So what it in essence does is your group training exercise program that you're about to embark on, is pre programmed F45 itself three weeks in advance. So you as the owner, you as the trainer, you don't have to worry about that constant headache. How do I innovate my workout tomorrow? How do I create a new product, a new platform that's going to excite my clients tomorrow? So we've already done that for you so that you as the owner building out your studio, building your business, you know, giving, giving everything you can to that investment is, the biggest headache is looked after. We also have a F45 FM, so we have over 800 playlists that have been worked out for you that you can plug in. The way that we have these systems, processes and procedures in place really allows the investor, the gym owner to scale their business, worrying about who in the organizational chart they need to plug in to the respective fields. Personally, head trainers, a membership manager, a studio manager, and it allows them to replicate that very easily. JAC: So you started your journey with F45 and 2015. What has been your greatest learning about the fitness industry in that time? MM: My biggest learning experience in the fitness industry, and I'm going to compare it to my previous world, was, I was in property and property is something that you either can or can't do, that that's it. You either can go and buy a property or you just, you know, you don't have the means to. Fitness is very different because firstly our entry point is very small relatively to an investment and people from all walks of life--it's, that's what the incredible part is, all love fitness in some capacity. I remember high school, college, university, the camaraderie you had in sports and when you went into your working life, you miss that. You miss, you know, the competitiveness, the, the sports I miss that. I missed being able to just go and run around and whatever it was that soccer, basketball, football, tennis, whatever it was. And I think in the fitness world, everyone who is still enamored with health and fitness, love that camaraderie. MM: They love the community. There's a number of fitness organizations around the world that are based the success on that community. You know, F45 now has an incredibly growing, fast-growing community. So that was one of the first things was the biggest thing was that my client, whether it was inside of one of my studios or it was somebody that was looking to to open their own business, was huge. It was anyone could, could go and open up their own business. You know, they just had to have the desire, the passion, and the want that. That's the big thing is for all those people who are motivated by being an entrepreneur motivated by potentially opening up their own business is number one, you have to take that first step from the precipice of the, of that cliff. And number two is that desire needs to be there. And you mentioned how difficult owning gyms were. Not that I disagree with you. JAC: You can disagree. MM: Can I? JAC: Yeah. MM: I disagree. I think that running a gym is not a difficult business. I think that your desire, your want is the same as those people who are coming in there. You don't need, we're not a big box. You don't need 10,000 members to making an F45 successful. Two to 400 members and and you know, you've built your community, your highly profitable and it's a very easy career path to be happy, you know, to have that soulfully rewarding daily wake up as to what you're doing. JAC: It's an. It's an interesting take because I, I guess the reason why I say owning a fitness studio is challenging is because when you're, when you're going from perhaps someone who has a passion for fitness, but maybe you haven't owned a business before or you're starting from scratch, you're starting all of your systems from scratch too, from getting a lease on a property to hiring a staff to marketing that. So I think we're saying the same thing, but I think we're saying them differently. So going it alone ... MM: Going it alone very, yeah very much. JAC: Challenging. But if you have sort of the systems in place and perhaps the help to get you there can be a lot easier. And that's what I think I hear you saying that F45 does. MM: That's I guess at F45 is tested, tried, trued, failed so many times now in the past that we have not the magic recipe, but we understand I guess what, what footpath people need to take to to reach that success point and any business is not going to be a walk in the park. Anybody that's opening up any business, whether it's a retailer, a fitness business or otherwise, you know, there's always going to be obstacles and challenges. But that's what makes the journey so much better. JAC: Well, let's talk about. Let's talk about your big hairy audacious goal now. The goal of 100 percent penetration in the United States. Every American citizen trying F45. We love a BHAG here at #WeGotGoals; we've had other entrepreneurs tell us that they wanted to have a 100 percent penetration in coffee production for example, when we talked to Matt Matros who started Limitless Coffee, that was his big goal. So when you go from saying a goal like that allowed to actually executing the steps to get there, what do you actually do and what? What does it look like for you? Do you set small goals along the way? Do you envision the big goal everyday as you start your day? What? What actually goes into it? MM: My goal, my goal setting techniques is to make sure that it's not a wishlist in any goal setting, whether it's I'm writing my New Year's resolutions, but they were more goals than they are resolutions is there needs to be trigger points, there needs to be milestones that are achieved from go to whoa. So in my hairy--what did you call it? JAC: Big hairy audacious goal. MM: Big hairy audacious goal. Big hairy audacious goal. OK. JAC: BHAG. MM: So in my BHAG my milestones are to number one, open up as many studios as I can in as many states as I can. So we are in 22 states in 24 months, which has been a huge success. It makes it a lot easier for me because of the overwhelming response from people who also want to bring F45 into their journey to call me and say, Marc, I'm, I'm, I'm intrigued. You know, I don't know if I'm interested, but I'm intrigued. Tell me more. And the first thing I say is the first thing I said to you is you need to go and try a class. The more states and more cities that we have it in, which is my small, my first goal, the easier it is to facilitate people visiting a studio and people experiencing it. 40th five, the, the conversion rate of people that go and see a studio to people that want to bring F45 into their life is incredible. Whether it's as a consumer or potentially owning their own it, it is overwhelming. Yeah, and I guess one of the reasons why we are seeing the growth we're seeing so, so rapidly around the world. JAC: So let's talk about personal goals before we wrap this up. We talked a lot about business; I know you're engaged and getting married in the future. Are there any other sort of personal goals or health and wellness goals that you're striving to accomplish outside of work? MM: I'd love to do a triathlon. JAC: Like an Ironman? MM: Yeah, but um, I've never been the strongest of swimmers and I'm Australian, so it's difficult to say to people because we have to swim at school five days a week, but I don't ... JAC: At all ages? MM: From you're, when you're 12 years old you must swim. I can swim, but I'm just not a triathlon swimmer. I'd love to go back to playing sports. Yeah. I had a couple of injuries in, in my youth and through work I just always put them to the side. Um, I feel like F45 is actually made me stronger in the, my knees aren't the best, but F45 was able to, to, because of the functional movement, it was able to strengthen my, my injury. So I'd love to go and play sports again. Personal, which is the most important, is marriage and a hundred kids. JAC: 100 kids! MM: Well I want six. JAC: You want six kids? So what's interesting is I've always wanted to ask this question, but man, so I'm very excited for it. How are you going to balance it all? Six kids and this big career. MM: It can happen. My Mother's one of 20. JAC: One of 20! MM: Yes, same mother and father. JAC: How many cousins do you have? MM: On my mother's side? Just over 50. Wow. First cousins. First generation cousins. Yeah. JAC: Okay. So you want to have a family as well. That's incredible. Is there anything else that you want to talk about in regards to F45, your goal and the future that we didn't touch on? MM: The only thing that I want to say F45 has been a truly life changing experience for me and for so many people. Google F45, go and take a class, I guarantee you'll like it. That's it. JAC: Thank you so much Marc for being on #WeGotGoals, truly enjoyed chatting with you and we hope that you continue down your path towards your BHAG. MM: Thank you. Thank you so much Jeana. CK: Hey, goal-getters, cohost and producer Cindy Kuzma here. Coming up next, we've got something special for you. It's one of your goals recorded live last month at the Hotel Moxy. We also recorded a few more real-life goals last weekend at the Michelob Ultra #SweatWorkingWeek Fitness Festival. We're going to have those for you in the weeks ahead also in the weeks ahead, stay tuned because we're going to give you lots of new opportunities and ways to share your goals and be a part of this awesome goal-getting community on #WeGotGoals. Thank you so much for listening, and here is one of your goals. JAC: David from Chicago. So can you tell me about either a big goal that you set and achieved or a big goal that you have set for the future? D: So, uh, one of the things that I'm really into besides my freelance contracting is competitive volleyball. JAC: I love where this is going. D: Not, not connected at all to have different facets of life course. Uh, so I got it back into volleyball that I'd been playing as a kid and then got back into it as an adult, had some knee injuries and then was like, but I was like really encouraged to like, I want to like be really good at this again. And uh, I got back into playing some leagues. I got back into doing some travel tournaments actually as well. Um, it's sort of a, it wasn't, not a concrete goal, but I was like, I want to be, even though I'm like about to turn 30 years old, like I want to be the best volleyball player that I can right now and keep getting better at it and I'm, at least right now, I feel like I've certainly succeeded in it and gotten better. Um, and one of the ways that I've done that is crazily finding a gym that specializes in kettlebells, so they operate under this thing called strong first. D: Um, so it's all kettlebell technique. And when I went in the first day had no idea what I was doing. I walked in and was just like, why not? Let's give it a try. This place is around the corner from my apartment and I have just been now going for almost two years consistently, like three times a week and like my body feels completely different than it did two years ago. No more knee pain. I have like lost 30 pounds and I'm just like in the strongest, best shape of my entire life and I'm like, had my 30th birthday a couple years ago. And I'm also like feeling like I'm at the best peak volleyball that I've ever been at in my entire life. JAC: Well that is fascinating, first of all because it's, it's sort of like, most people share goals that are professionally linked and I love, I love hearing that your goal is sort of outside of the four walls of work or probably for you sometimes four walls, sometimes coffee shop walls. So I'm interested to hear how people in your life react to you saying I want to be the best volleyball player. D: Um, it's interesting because I think I grew up in my sister's footsteps. She was a volleyball player first and I think um, she has been really encouraging about it and um, is really proud. Um, and I think, uh, the people that I played volleyball with are also really excited and they've even been the ones to tell me actually that they notice my improvement more so than I have, like I was at a tournament last month and someone just stopped me that I'd been playing with for years and they're like, I just want to let you know, like, you're not only playing better physically but also mentally like I can tell you're just making better decisions on the court. So actually everybody around me has been really positive and pointing it out and maybe even more than I realize JAC: This is incredible. Last question and then I'm going to set you free. Have you noticed that your ability to crush it on the volleyball court has impacted your ability to crush it at work? D: You know, not that I've seen yet, but I have, I can tell that I'm at least an entertaining thoughts of taking a step forward and like doing things that I wouldn't have tried before from a career standpoint or at least even like putting myself out there to find another client and I think it is all wrapped up in this same sort of mindset of just like I'm succeeding at what I set my mind to. Everything's going great. Like, what do I have to lose? JAC: So the work that you're putting in in the gym is impacting the rest of your life. That's incredible. So thank you for sharing your goal with us. D: Yeah, my pleasure. CK: This podcast was produced by me, Cindy Kuzma, and it's another thing that's better with friends, so please share it with yours. One of the best ways to do that is to listen wherever you get your podcasts and then leave us a rating or review in Apple Podcasts or iTunes. Special thanks to J. Mano for our theme music; to our guest this week, Marc Morano; to TechNexus for the recording studio and of course to you, our listeners.
This episode is presented by Chicago Sport and Social Club, reminding you that summer is just around the corner. Get into a summer volleyball league now and use code “GOALS” to get 5 percent off until March 15. We've evolved into a team that's obsessed with goals - how people think of them, how they set them and then how they ferociously pursue them. When we set out to ask people about those things, we thought we'd given our #WeGotGoals podcast guests the perfect platform to talk about their life story. What we actually found was that we'd created a master class in goal-setting with high achievers across the country and the team that produces the podcast each week learned a whole lot along the way. As we cross into our second year with the #WeGotGoals podcast, all four hosts look back on the two big questions we ask all of our guests and we threw in one extra question. And so, hosts Cindy Kuzma, Maggie Umberger, Kristen Geil and I all took a dose of our own medicine and put each other on the spot to say our big goals aloud. In this episode, you'll hear us discuss three big questions: What's a big goal that you've accomplished over the past year? What's a big goal you're striving to accomplish in the future? What's one big takeaway from any of our guests on the #WeGotGoals podcast? Which episodes did we really learn from? The episodes that really changed our views on goals span the year and come from incredible people. Kuzma recalled her interview with sports interviewer and reporter Taylor Rooks who was excited by the distance between herself and her big goals, rather than dismayed by it. "Instead of thinking, oh gosh, I have all these things I want to accomplish, I'm so far from my goals. I don't know how I'll ever get there. This is really overwhelming and disillusioning," Kuzma recalled of her interview with Rooks. "She looks at that and thinks, wow, how exciting that I get to work toward that big goal." Umberger brought up an early episode with Dawn Jackson Blatner and a quote that is often referenced at HQ. "If you're enthusiastically doing the work, the opportunities will come," She quoted."If I'm doing the best I can and if I'm doing that authentically, there's nothing more than I can do than that." Geil referenced a recent episode with Jessica Zweig who touched on the art of trusting your gut. Geil astutely took away, "I feel like with goal setting, a lot of people are so driven by achievements and watching the numbers grow and hitting certain milestones that it can be really easy to ignore your gut or your intuition along the way in favor of going after what you think you should be doing. For me, there were two major takeaways, one on the art of visualizing and dreaming big from Matt Matros - founder of Protein Bar and Founder/CEO of Limitless Coffee and Tea - and the art of dedication I learned from Jen Ator, Director of Fitness at Women's Health, who set out to accomplish something absolutely ridiculous at the IRONMAN World Championship at Kona. Of Matros' interview, I remembered: "Visualization, as we know and as science has shown us is a powerful tool to help you prepare yourself for coming up against an obstacle, a goal, a situation. Athletes use it. CEOs use it because it prepares your brain to actually encounter that thing. It prepares your brain to encounter success. It prepares your brain to encounter failure. So if you're thinking about success every single day, you're more prepared to succeed." And when it came to Ator, I marveled at the joy she experienced during something so grueling as crossing the finish line at the IRONMAN world championship. "She loved that experience, but it was also the hardest experience she'd ever been through and I think that if you talk to anyone who's accomplished anything great, that is something that they have in common." Thank you for joining us for a year of #WeGotGoals - we can't wait to see what we'll learn from goal-getters next. --- Transcript: JAC: Welcome to #WeGotGoals, a podcast by aSweatLife.com on which we talk to high achievers about their goals. With me, I have Kristen Geil, Cindy Kuzma, Maggie Umberger, and myself, Jeana Anderson Cohen on this very special podaversary episode. It's our first anniversary of hosting the #WeGotGoals podcast and in celebration we are going guestless, hostful. So around the table you will hear us answer the big questions that we ask our very impressive guests, but today it's all about us. KG: Yay. CK: Love it. KG: Finally. JAC: We've been waiting for an opportunity to talk about our goals. So our first question that we want to talk about today is a big goal that you've accomplished over the past year. Kristen, would you like to start? KG: Sure, I would. So over the past year I have gone through a couple of major career transitions. For a long time now. I've been dabbling in the thought of going full time freelance writing and also getting my personal training certification so that I could start to teach group fitness classes in gyms, which I actually started doing back in like 2014--and then I just stopped going to the classes that I was taking at DePaul and decided, no, I don't think I want to do this right now. But luckily I had a nice little nudge when my full time job back in June decided that they wanted to send all of our copywriters to Hoboken. And I said, no, thank you please. So it was the perfect--Noboken, yes, it was a hard pass. But luckily that gave me the little push that I needed to actually start being more aggressive about looking for freelance clients, which included ramping up my work with aSweatLife and starting to work on the podcast. And I was also lucky enough to be a part of the sweat life group that got their personal training certification through NASM. So for about eight months I really was doing the full time freelance writing and working in the gym and it was a really exciting time in my life and I learned that I loved working for myself and making all my own decisions and you know, not really having to answer to authority that was six levels above me in the company hierarchy. So yeah, it was really exciting. Although health insurance sucks always, always. JAC: What about you, Cindy? CK: Sure. So one goal that I achieved in the past year was requalifying for the Boston Marathon, which I've done for a few years in a row now. I've been fortunate enough to accomplish that, but this year it was a little bit different. I had a little bit of a wrench thrown in my plans when I had to have emergency surgery in February. And my best opportunity to re qualify for Boston was in Boston, which was in April two months later. So I've written and talked a little bit about this before, but in the context of goals, the way that I was able to accomplish that--to go to Boston to run fast enough to, to go back there--was really something that Yael Shy talked about when when Maggie interviewed her a couple months ago was kind of holding that goal with a loose hand and recognizing that just because things might not work out exactly the way I planned, they might still work out. CK: Being OK with the fact that I wasn't going to be able to do exactly the training I thought I needed to do or wanted to do to make that race my best ever. But just approaching it day by day, doing what I could every day to speed my healing and get back to training and running. And that really just allowed me to do it. You know, like when, when I needed to rest, when my doctor said to rest, I rested. When my doctor said it was OK to run, even though I was scared to run, I ran. And just day by day, step by step, I got there. And what's great about approaching goals in that way is that you have the big target, but if, if then after you set that big target, you think about what you have to do every day to make it happen and you trust that you do that, even if you don't achieve that goal--like if I hadn't made it, I would've been disappointed, but I wouldn't have been disappointed in myself. I would've known that I had done all I could. So it was made the victory extra sweet. JAC: I love that. OK, sorry to interject there. CK: Jeana, what goal did you accomplish this past year? JAC: So I, whenever I'm asked about my goals, I struggled to think of a goal that lives outside of the walls of aSweatLife. And this year is the first time I really actually did something in, in quite a few years, in the past five years that wasn't related to aSweatLife that I was extremely proud of and that was running a marathon for charity and actually unplugging to do it. And the reason why it was so prideful and just wonderful was because I actually unplugged for a day and it took a marathon for me to unplug, which is crazy and I've been saying it ever since. But it was such a wonderful experience. I mean, I'm getting emotional just thinking about it because for the first time in maybe two, two and a half years, I spent the day just thinking about what was ahead of me, what was to my right and my left and where I was at that moment, and I'm not going to cry. You are. JAC: But the magic was in the fact that when you really stop and think about a marathon, you can be at any point in that race. You can be first or you can be last and someone is still cheering for you. And that's such a powerful metaphor for life and such a powerful metaphor ... oh my gosh! (Crying) This is like when I talk about my parents. That's such a powerful metaphor for life and such a powerful metaphor for what we're doing at aSweatLife, which is building a community that is cheering for you. Whoever you are, no matter where you are in the race, and I just spent the entire day in love with that fact and this city--it was the Chicago Marathon, by the way. And and the sounds of it, the sights of it, the friends that I got to hug along the way. I wasn't married to my time, I wasn't married to where I placed. I just wanted to finish, be happy about it and give people hugs as I did it. So that was my favorite achievement this year. KG: Maggie, how about you? MU: So this is an exercise in practicing what we preach because when I had to think about a goal that I accomplished this year, I was like, I don't, I don't know. It's not something in my blood to do. I, I do. I'm a doer. I work hard, but I really don't celebrate my own accomplishments that often. And so I salute all of our guests for getting on this podcast and doing that because it's hard. It's really hard. And if I really think about it, I would probably take a small step back from just the past actual 12 months, like from March 2017 to right now. And I look at the leap that I made from advertising to the world of aSweatLife and jumping in headfirst. I think so many people that have congratulated me on that, I have just passed it off as like, oh, it was no big deal. MU: I just did it. But it was hard and I am proud that I did it and I'm so proud that I followed my gut and that it, it was never a choice of like, should I do this or should I not do this? It was like my gut was screaming to do it and so I just made it happen no matter what. And then over the last year, getting to experience all of the things that, that we have as aSweatLife, as part of that team has been unreal. And I'm only 25. So to be able to say that I've done the things I've done in the last year, which had been so full and getting to start the ambassadorship alongside Jeana has been unreal cool. To first see 26 people over the last year, go on a journey to live their best lives and then bring on another 30 plus, so now we have more than 60 ambassadors and 10 across the country on this journey with us. It speaks volumes of what aSweatLife stands for and I'm so grateful to be in the place where I am that I said yes back in 2016 to all of these new opportunities and then just kind of jumping in headfirst saying yes, making it happen. I'm very proud of it. I'm proud of what we've accomplished and I'm, I'm proud of myself for making the leap. JAC: I'm proud of you too! MU: OK enough about me. JAC: I knew that was going to happen. I get to see Maggie every single day and she is a workhorse and she does big things. Then she always moves right along and she just did a crazy thing and then it's time to go. MU: But now we look ahead at the goals that we're setting in the future. So Kristen, a big goal in the future, what is it for you? KG: So this is more of a a fun goal for me. I say fun now. I might say not say the same thing later, but back when I first started writing for aSweatLife, I was known as the runner person, I think. I went through a year where I did three marathons and I really poured every part of my spare time and my being and my personality into like running with friends and setting these goals and putting the work in and making a schedule and sticking to it and for various reasons I've gotten far far away from that over the past two years I guess. But this year I want to get back to running for fun. I've signed up for a half marathon in September to help motivate me a little bit, but this time I want to make it a very different experience, which is maybe not quite in line with the goal setting that we talk about here. I just want to have fun. I just want to enjoy it and not worry about time and not get competitive with myself because that's when I start to lose the joy in it. I just want to enjoy going out for the lakefront path, being out there for a couple of hours and then enjoy race day. Maybe bring my dad and my sister along, explore a new city, see a beautiful course. Just get back to the fun of it and start reclaiming that part of my personality that I've kind of let go for the past couple of years. Cindy, what about you? CK: Well, first of all, I think that's a fantastic goal and I mean, I think if we've learned nothing from from #WeGotGoals, it's that goals come in all shapes and sizes, right? And faster is just one goal when it comes to running. So that sounds awesome. One of my goals for the year ahead is to write another book. I have collaborated in the past with the fabulous Dawn Jackson Blattner, who we've had on the podcast before on her book and I'm just about to sign a contract to start a new collaboration and I can't talk too much about it yet, but you know, I'm really excited about making it happen in the next, gosh, six months or so before we turn it in. And I think the way I'm going to accomplish that is just the same way I talked about training for Boston. We've broken it down into what needs to happen month by month, week by week, day by day. CK: So while writing a whole book seems like kind of an overwhelming proposition, you just focus on what you can do that day and that week and then you hope that you end up with the, the end product that you're going to be proud of. And I trust that we will. And, uh, I know that when we get to the point where we're publishing the book and we have to launch it and market it, I'll have to rely on another piece of advice from #WeGotGoals about asking for help from friends and other people, but that's a, that'll happen in 2019. So maybe that'll be what I talk about on the podaversary round table next year. JAC: That's a very big goal, Cindy. And we cannot wait to read your work on this mysterious future book. MU: Yeah. OK, Jeana, big goal. JAC: OK. So I'm going to go back to aSweatLife because I can't be too personal, right? So my big goal for the year ahead is growing aSweatLife--I am very growth-minded right now. When I think about the company and the way that I want it to grow, my biggest concern and my biggest focus is on growing it in a way that is consistent with our values. So making sure that everyone who comes on board is sort of enlightened in the ways of everything is better with friends and is excited about creating content that helps people live their best lives and then from there, my key challenge is empowering people to do big things that they have only dreamed of doing before and getting out of their way. That is the one thing I've worked on the most professionally over the past year and a half when I went from doing it alone to having Maggie and now to having Kristen by my side. When other people are basing their personal happiness and a lot of their time on the job that you give them. JAC: It is so important. I have learned, I do not know this implicitly, but it is so important to ensure that they are actually satisfied by the work that they're doing. So if I am the roadblock, if I am the person standing in the way of the actual job they want to be doing, then it's me. I'm the problem. So my key objective is making sure that I'm not the block, I'm not the problem and that people are empowered to do the work that they love while still growing in places, in readers, and in people we empower. CK: Hey, it's Cindy. And we'll get back to our special podaversary round table episode in just a minute, but first a word from our sponsor this week, Chicago Sport and Social Club. With them it's more than a game, it's a social sports experience. So you're listening to us talk about our goals, but you certainly have goals of your own big or small and whatever they are, Chicago Sport and Social Club has a lot of reasons why you should play. You might love the feel of the sand between your toes. You might want to meet people or you know it's been a long winter in Chicago, as always. You just might want to move your social life outside for a season. So whatever your goals or your reasons for playing Chicago Sports and Social Club has a beach volleyball league for you. You can create a team of all women. You can grab a group of men and women or you can sign up on your own and get set up with a team as an individual. Whatever your situation, if bump set and spike are the words that punctuate your summer, it is time to register for the league built around you. To do that go to www.chicagosocial.com, and you can use code goals--that's G-O-A-L-S when you register to get five percent off from now through the 15th. Thanks to Chicago Sport and Social Club and now back to our episode. CK: Maggie, how about you? What's up next for you? I MU: I'll go back to more of a personal goal, since Jeana covered a career goal, I'll kind of bounce it back to a personal one, which I think is totally related to just how you live your life as a whole, is if you don't feel good, like how can you produce good work and I feel like I've had injuries over the past year where I'm just like, so over having the injuries and so I would, I would love to get back into a routine for myself. I feel like I have had the great privilege to experience all kinds of different workouts with aSweatLife and I love that. But I think having a couple of different injuries has made me need to go to physical therapy and that's been a smart thing for me to do. So I want to keep those things I've learned in physical therapy and implement them into my new routine and kind of carve out time for myself. MU: Not every day of the week, but you know, three to four days of the week where the workouts that I do are the best ones for my body. Because I think another thing that we see at aSweatLife is the fitness trends. We get to cover them and talk about them and they're exciting. But if you don't listen to your body then you'll end up getting injured. And so one of the biggest takeaways that I've taken from the podcast was with Shane Emmett, the CEO of Health Warrior, and he kind of takes inventory of his calendar where he blocks out all of his time and he sees where he's spending his time and if and if I've spent all of my time during the week just teaching versus taking classes or doing my own workouts, I want to take note of that and make a couple changes for the next week and so constantly improving and optimizing my schedule so that I feel the best on just a personal note than I'll be able to produce the best work possible. But I think it's that constant balance that we're all striving for of how do you fit it, fit it all in the week, everything that you want to. It's just going to be kind of a week by week reassessing, reoptimizing so that so that I do feel the most rested and best every single every single week. When I start out. KG: Maggie, you kind of touched on this just now, but over the past year we've been fortunate enough to interview dozens of goal-setters and go-getters and we've gotten to hear the tricks of the trade straight from their mouths. So one of the final things we wanted to talk about in this podaversary was our biggest takeaways from one certain episode or trends that you saw over all of the ones that we've done so far. So Cindy, you've heard every single episode several times over with your editing. What's one big takeaway that you took from any of our guests? CK: Oh my gosh. I feel like it's been kind of a master class in goal setting and I feel so fortunate to have been able to help launch this and work on this and get the chance to learn from these guests and from you all every week. So thank you. There are actually two things that Taylor Rooks, who I interviewed not too long ago. She's a young sports anchor and journalist. Two things that she said really stuck with me in terms of kind of mindset shifts that have helped me think about my goals a little bit differently. And the first one is to remind yourself that you are where you are for a reason. That it's easy to doubt yourself. We touch so many times in so many ways on impostor syndrome. But you know, she really has this, this confidence that that's not ego. It's not off putting, but it's like the sheer, like confidence that just like inspires you and attracts you to her. And she said, one of the practical ways that she works on that is reminding herself that she wouldn't be where she was if she didn't have the skills and the talents and the ability to get there. CK: And I think we all kind of look for these data points that, that enforce to us that we are worthwhile and we actually have them. And we just need to step back and look at them and pay as much attention to those as we do to the negative voices in our heads and in the comments and wherever else we encounter them. The other thing that she said, and I am sure she wasn't the first person to say this, but she talked about being inspired by the distance between where she was and where she wanted to be. That instead of thinking, oh gosh, I have all these things I want to accomplish, I'm so far from my goals. I don't know how I'll ever get there. This is really overwhelming and disillusioning. She looks at that and thinks, wow, how exciting that I get to work toward that big goal. I'm here where I am now and I can see the path forward and I just get to do the work. And how exciting is that? So those, both of those things have been really helpful in helping me kind of refocus on the positive and view my journey as one that has already lots of things to celebrate and a lot more to look forward to. So that is something I've learned. Kristen, what have you learned? KG: I think I can take two viewpoints here. The first and the simpler one is what we heard from Jessica during the live podcast recently during SweatWorkingWeek and she talked for a couple of minutes about the importance of trusting her gut and her intuition and I think that is something that all of our goal-getters have in common but maybe didn't explicitly say. I feel like with goal setting, a lot of people are so driven by achievements and watching the numbers grow and hitting certain milestones that it can be really easy to ignore your gut or your intuition along the way in favor of going after what you think you should be doing. And I think just hearing that explicitly said from someone who is so in tune with herself, but admits to still making mistakes. You're, I mean you can misinterpret your gut intuition. KG: It was just a nice reminder to maybe look inward instead of looking for outward proof of hitting your goals or setting your goals. So that's something that I'm going to try and keep in mind more as I go through my 2018. The other, and I think it was just a recurring theme across so many of our episodes. Even the ones where we didn't talk to co-founders or partners is that everyone goes further together and you know, we heard that with several people mentioning that you have to be willing to ask for help from others, especially during the early stages of a startup or you have to have a support system who's going to understand that when you're really working towards the goal, maybe you have to be really focused on that for awhile and you can't go out for dinners spur of the moment. But at the end of the day, you know, like we say, everything is better with friends. And I think that was something that all of our goal setters, even though they've got such amazing individual achievements, they never forget the people who helped them get there. Maggie, you look like you want to say something right now. MU: Yeah. I'm just like nodding my head in agreement. And I, I really think I have to say that this statement, I think actually once a week and it's from Dawn Jackson Blatner's episode, like number three, a long time ago, when we started the podcast. When she says, if you're enthusiastically doing the work, the opportunities will come and that statement means so much to me and it, it just rings so true to me because I know I don't have all the answers and I'm, I'm one to look outward for affirmation and to wonder if the work I'm doing is worthwhile. But really it comes down to if I'm doing the best I can and if I'm doing that authentically, there's nothing more than I can do than that. And that's what people will ultimately notice and see. And we've, we've heard a lot of other guests talk about not really being sure and jumping into a world that they weren't completely sure if they should be in or if that, that whole word should, could be like a death sentence, but they just choose something else. MU: They choose to be authentic, to go forward as best they can to enthusiastically do the work is like the biggest motivation I have on days when I'm not sure how to move forward or if I've made the right choice or you know, whatever that might be. I think it's like a little mantra for me. So I, I so appreciate her saying it for putting it into words that I can just quickly think of. Even if it's like in a workout, like if I'm here enthusiastically doing these bicep curls and then then I'm sure the muscles will come, you know. CK: Oh my gosh, I have this awesome image of Maggie enthusiastically doing bicep curls. MU: I smile when I work out. I do. So, so that, that's by far the biggest takeaway I have just because I think of it every single week. And Jeana, what about you? JAC: I personally learned something from every single episode of the #WeGotGoals podcast, but I think two points in particular have stood out to me recently as I listen and re-listen to episodes. One of those being Matt Matros and the way that he talked about visualizing goals. Visualization, as we know and as science has shown us is a powerful tool to help you prepare yourself for coming up against an obstacle, a goal, a situation. Athletes use it. CEOs use it because it prepares your brain to actually encounter that thing. It prepares your brain to encounter success. It prepares your brain to encounter failure. So if you're thinking about success every single day, you're more prepared to succeed, which is insane, but hearing the detail at which he visualizes his day and encourages other entrepreneurs digitalized. There's inspired me to start using that exercise in my own life and it is also a case for not worrying. Worrying is wishing for a failure, but that's the last time. I'll preach that at Justin Cohen. But the other major takeaway that I had over the course of the year was the way that Jen Ator talked about her time with Ironman and the Ironman world championships at Kona because it became this, this great big thing that she--it became a journey that she went through and overcame and it became the thing that really punctuated her life. JAC: Whether it was her goals at work or whether it was her goals out on the field, she loved that experience, but it was also the hardest experience she'd ever been through and I think that if you talk to anyone who's accomplished anything great, that is something that they have in common. They loved that experience. They came out on the other side, but it was incredibly challenging and difficult, so it's just a testament to the fact that doing the work, there's just no substitute for it and the emotional and physical and professional rewards that come with doing the work will be equal to the work that you put in. And here's to another great year of the #WeGotGoals podcast. Anything you want to say before you go? CK: Thank you all for, for your amazing work. It's been awesome to see you guys on a monthly basis and to hear you in my ears every week. It's been incredible. JAC: Thanks to the listeners and thanks to the hard work of Cindy Kuzma who produces this podcast this week and every week for the past year. We'll see you on the other side. CK: This podcast was produced by me and it's another thing that's better with friends for, so please share it with yours. The best way to do that is subscribing wherever you get your podcasts and then leaving us a rating or a review while you're there. Special thanks to J. Mano for our theme music and to our guests this week, the #WeGotGoals aSweatLife team. That is Jeana Anderson Cohen, the CEO and founder; Maggie Umberger, who is the director of community and content innovation; and Kristen Geil, the editor in chief, and of course thanks to you our listeners, we wouldn't have been doing this for the past year without you and we hope you'll stick around while we keep doing it for the next year.
We heard from Matt Matros, founder of Protein Bar and Founder and CEO of Limitless coffee and tea, about what gets him out of bed every morning - his guiding force in setting and achieving goals. Listen to how Matt continues to push the boundaries of what's possible with Limitless, and how he's vowed to never become complacent in his quest to reach his goals on this episode of the podcast.
More Great Poker Content!Learn about our partners, Solve For Why!Sign up for Solve for Why TV and get 5% off anything in the store with coupon code Justhands2019! WSOP 2016 Main Event Stacks are 50,000. Blinds are 75-150 Preflop HJ raises to 350, SB calls, Hero calls in BB with A3hh Flop (1050) Jd 9Thh SB checks, Hero bets 650, HJ raises to 1500, SB folds, Hero calls Turn (4050) Qh Hero bets 2600, Villain raises to 7500, Hero calls River (19,050) 5h Hero checks, Villain bets 15,000, Hero?
Natural Underground: Matt Matros and Chris Fanucchi of Limitless Coffee by Lessons from 100 Brands
In this clip from their interview with fiction writer and poker player, Matt Matros, Haele & Maura learn about the pros and cons of residencies, and talk about hitting a wall(a writing wall)and how to break that mother down. #handfulofwheelsaveslives Links: Matt's Twitter: @Matt_Matros Matt's Book: www.amazon.com/Making-Poker-Play…ros/dp/1843440237 Facebook: www.facebook.com/HandfulofWheel/ Patreon: www.patreon.com/Handfulofwheel Twitter: @handful_wheel Instagram: @handfulofwheel Tumblr: handfulofwheelpc.tumblr.com/ Theme: brokeforfree.com/ Feel Good - Broke For Free Music: 1. Sofa - Pianoman
Haele and Maura talk business, risky business, before being joined by fiction writer, poker player and professional risk-taker, Matt Matros. And yeah, there is more crossover between those three things than you might have thought. Buckle up kiddos, Handful of Wheel is live! Links: Matt's Twitter: @Matt_Matros Matt's Book: https://www.amazon.com/Making-Poker-Player-Matt-Matros/dp/1843440237 Facebook: www.facebook.com/HandfulofWheel/ Patreon: www.patreon.com/Handfulofwheel Twitter: @handful_wheel Instagram: @handfulofwheel Tumblr: handfulofwheelpc.tumblr.com/ Theme: brokeforfree.com/ Feel Good - Broke For Free Music: 1. Acoustic 1 - Dave Depper 2. Podstrings - Podington Bear
Tuck discusses poker, strategy and balance with three-time WSOP bracelet winner, the philosophical poker player, Matt Matros. Join us LIVE every Wednesday, from 4–5pm PDT on CrushLivePoker.tv! Check out poker strategy podcasts at https://crushlivepoker.com/
Bernard Lee brings you bracelet winners, Matt Matros and Andy Frankenberger from this years WSOP.
Bernard Lee brings you bracelet winners, Matt Matros and Andy Frankenberger from this years WSOP.
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