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Radio truly stands the test of time. Nowadays, many South Africans wake up and religiously listen to radio. In some cases, South Africans spend more time actively listening to radio, than spending time with their family. Tim has an incredible story to tell. He's easily described as a radio leader and critical thinker. He dives straight into his Broadcasting journey, an honest conversation about the state of South African Radio with Karabo Makwetla, Management in Radio, 5FM, OFM, Tuks FM, the impact of Social Media on Radio today, and this year's Radio Days Africa event.
Radio truly stands the test of time. Nowadays, many South Africans wake up and religiously listen to radio. In some cases, South Africans spend more time actively listening to radio, than spending time with their family. Tim has an incredible story to tell. He’s easily described as a radio leader and critical thinker. He dives straight into his Broadcasting journey, an honest conversation about the state of South African Radio with Karabo Makwetla, Management in Radio, 5FM, OFM, Tuks FM, the impact of Social Media on Radio today, and this year's Radio Days Africa event.
Hearing the voice of your listener Johannesburg, South Africa, is a place like no other to hold a radio conference, and I was privileged to be at Radio Days Africa recently on their tenth anniversary. Radio is an important part of life in Africa generally. Radio reaches people who cannot read or write; and plays the part of an educator in many parts of the continent. Here’s the excellent Steve Martin from the BBC talking about radio in Africa (https://www.youtube.com/watch?v=CbVRUtC6LTQ) from 2013. It’s a good overview in how progessive African radio stations are, as well as how they think about radio in a different way to many of us. But radio in Africa is also, partially, stations like 94.7 in Johannesburg (tagline: “You love Johannesburg - we love you”), who sound as polished as the big top 40 stations you’d hear elsewhere. However, it was Bérard Duprès from the Seychelles Broadcasting Company that got me thinking a little. He began by explaining where the Seychelles were - they’re here (https://goo.gl/maps/4HsgzimuTAYMNHue9) in case you didn’t know - and spoke about the stations that the SBC run. One of the things Bérard showed was the radio station’s app. Obviously you can listen to the radio station on it, but you can also send a voice message to the station in high quality audio. The station uses a product called Fabrik, made in South Africa, which acts as a kind of private WhatsApp for the station, who are then able to edit and broadcast the messages. It’s a simple and straightforward way to get more voices on the air. They’re not alone. Radio X in the UK is using a rather less private WhatsApp - well, they’re using WhatApp itself - to get messages into the studio for Chris Moyles. And they seem to be having great fun with it, even if most of the callers want just to say the word willy and bum. For radio stations everywhere, though, services like this makes it really easy to remain real and relevant to your audience. For SBC, who run radio stations that broadcast to over a hundred different islands off the coast of East Africa, it’s a great way to hear directly from your audience. For Radio X, it’s a very good way to hear them swear at you. Getting proper, decent audience audio on the air has never been easier. If you don’t have this function in your radio app - what’s stopping you? Support the show. (https://www.patreon.com/radiofuturologist) This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Radio Days Africa — Streaming Radio Truths: Shaun Dewberry takes an uncomfortable look at the realities of streaming radio. From set-up to become viable, he shares a realistic viewpoint based on his experience.
Radio Days Africa — Relevance Through Innovation: To remain relevant, add value to society and maintain its position, radio must embrace technology and trends. Graham Dixon (European Broadcasting Union) shares some insights and examples from Europe.
Radio Days Africa — C-Tru: Podcasting for the visually impaired has led to some interesting content pieces and approaches. Join Jacob Kruger (C-Tru) as they share their content and approach to podcasting.
Radio Days Africa — Master Class - Formats to Engage: Brandon Oelofse (RNTC – The Netherlands) offers a Master Class on understanding the ten basic formats and how to use them creatively.
Radio Days Africa — The New Audio Goldrush: Francois Retief and Neil Meintjes (Iono.FM) share their insight into on-line content and technical trends proving the case for radio on the 21st-century digital frontier
Radio Days Africa — The All-Seeing Eye: Jon Savage talks about his on-line venture and tells us why his on-line model rivals others in this space.
Radio Days Africa — The Digital King: Join a pioneer of the on-line radio spaceDJ Sbu, as they talk about the synergy of going digital.
Radio Days Africa — Trusting Technology: Back by popular demand, Arthur Goldstuck speaks about the technology revolution that is changing the world of business, bringing with it massive challenges that highlight a deep flaw in the future: Lack of trust in new technologies.
Radio Days Africa — Creating Powerful Radio: Join international consultant and author, Valerie Geller, as she shares her ideas on creating powerful radio content. This is a session not to be missed.
Radio Days Africa — The public broadcaster in Ghana is a good example of a well-run public broadcaster.Nana Esi-Parry (Ghana BC) shares their formula and best practices.
Radio Days Africa — A group of teenagers in Lesotho are empowering themselves and those around them by creating weekly radio content relative to their circumstances. Living with HIV, these youth broadcasters are changing the content game, one show at a time. Thabo Motseki and his team tell us more.
Radio Days Africa — The BBC Radio 1 Challenge: Chris Price (Music Manager: BBC Radio 1 & 1Xtra) shares the challenges of being a world-leading, music radio brand in a changing landscape of audience and consumption.
Radio Days Africa — Martin Liss (Germany) looks at the essential skills and tools needed in the connected world to ensure radio professionals remain relevant and engaged.
Radio Days Africa — Ishiwi – My Voice: Join Matango Maumbi (BBC Media Action, Zambia) as he discusses this innovative project specifically targeted at youth audiences.
Radio Days Africa — Building Breakfast: Join the hosts behind Gauteng’s biggest breakfast shows and listen to them discuss their thinking and planning behind their shows. Shows include Kaya FM, Jacaranda FM, YFM, 947 and 5FM. The panel will be chaired by Ashraf Garda (SAfm).
Radio Days Africa — Doug Anderson on SABC Disability 360.
Radio Days Africa — Engaged audiences are active on a variety of platforms and consume media brands outside their traditional footprints. Join Bronwyn Hardick (Showmax) as she shares her ten tips to manage social media platforms.
Radio Days Africa — Radio remains a powerful and instant way to communicate news, share knowledge and engage with audiences. When traditional distribution becomes difficult or impossible, new methods of sharing the content emerge. The challenging political landscape in Burundi has created new radio distribution. Bob Rugurika tells us more.
Radio Days Africa — The Public Radio Debate: The last year has been a tumultuous time at the SABC. Looking at best practice from Africa and learnings from Europe, this panel discussion will examine the need for an independent and impartial public broadcaster. Panel includes Suna Venter (SABC 8), Nana esi Parry (Ghana Broadcasting Corporation), Graham Dixon (European Broadcasting Union), Mathatha Tshedu (Wits Journalism), Kate Skinner (Broadcast Researcher) and Solly Phetoe (SABC)
Radio Days Africa — Master Class - Podcasting: Join Brad Brown (The Podcast Academy) as he shares all the essential skills, tips, and equipment needed to create your own podcast.
Radio Days Africa — Jan Brückner from Benz Town Branding will demonstrate and create an audio-imaging package live during this master class. Engage with and learn from top audio producers and see them in action!
Radio Days Africa — Brandon Oelofse(RNTC-The Netherlands)shares ways to on how to construct and develop memorable stories for on-air use.
Radio Days Africa — Harnessing Digital Footprints: Connected audiences are incredibly valuable to media companies. Are you making the most of the available data to harness the power of your audience? Marco Broccardo (ColonyLive) talks about harnessing digital footprints.
Radio Days Africa — How to Do 360° On-Air Campaigns: Alfie Jay (Algoa FM) talks about the Algoa success story regarding building on-air campaigns that engage audiences across multiple platforms, yet still satisfy the overarching role of radio.
Radio Days Africa — The Art of Producing a Radio Commercial: Well-crafted radio adverts can delight audiences and clients. Join Herman Tefo and Justin Keats (Radioheads) as they take a step-by-step approach to building a great radio advert
Radio Days Africa — Powerful Promotions: Jonathan Lumley (East Coast Radio & Jacaranda FM) looks at examples of powerful radio promotions from across the globe and shares his thoughts on what makes a powerful radio promotion.
Radio Days Africa — Moving Billboard: Jacaranda FM re-launched their brand in 2017. With the payoff “More Music You Love” they embarked on a unique launch campaign that involved a moving billboard. Kevin Fine and Minisha Patel tell us how they did it.
Radio Days Africa — Martin Liss (Germany) discusses integrating new media platforms and how best to harness the power of these using radio.
Radio Days Africa — Steve Martin (BBC) and Grant Nash (5FM) share their approaches for creating content aimed at youth audiences. From research, planning, development and execution, youth audiences can be challenging to satisfy.
Radio Days Africa — #RDA17 Welcome: Join Prof. Tawana Kupe, Vice Principal of the University of the Witwatersrand and Ms. Nadia Bulbulia, Executive Director of the National Association of Broadcasters, at the opening of the 8th edition of Radio Days Africa, #futuretuned
Radio Days Africa — Campus radio cultivates unique ideas and content offerings. The process of moulding and developing the ideas and talent is crucial in building radio professionals who are #futuretuned. Madikana Matjila (University of Limpopo) shares his formula for success.
Radio Days Africa — Commercial radio assets are booming on the African continent. With growing audiences and financial returns, join James Peterson (Radio Week,Uganda) as he shares insight into commercial radio in Uganda.
Radio Days Africa — Music has, and continues to be, a key feature in many successful formats. How real is the on-line threat from streaming services and curated playlists? Wendy Verwey-Bekker from Labs.fm talks about her thoughts in this space.
Radio Days Africa — Johannes von Weyssenhoff has been in a local trial for Digital Radio Mondiale.He explains why DRM is the perfect intervention tool for bridging the digital divide in marginalised communities.
Radio Days Africa — Lance Rothschild (CEO Liberty Radio Awards) chats about the winning material at the Liberty Radio Awards. He is joined by 2017 award-winner Iman Rappetti (PowerFM).
Radio Days Africa — Graham Dixon (European Broadcasting Union) shares background into the new web domain.radio, specifically aimed at radio broadcasters and operators.
Radio Days Africa — The rise of fake news and the concept of alternative facts is a growing trend. How do you avoid being a victim and ensure accurate reporting in your radio newsroom? Denzil Taylor (Power FM) shares his experience and insight.
Radio Days Africa — Content King: How do you approach creating daily content that is relevant and engaging? When do you drop content in favor of unplanned events? What does a content plan look like and how do you execute this? JD Mostert (Kaya FM) shares his insight and experience.
Radio Days Africa — Audio-on-demand, specialised content and highly-engaged audiences are a catalyst for success. What is the best approach to harness this potential? Join Brad Brown (The Podcasting Academy) to learn about this.
Radio Days Africa — #FUTURETUNED: Radio has shown continued popularity and relevance delivering a wide variety of content and music to audiences. Prof. Franz Krüger (Director: Wits Radio Academy), Chris Price (Head of Music: BBC Radio 1 & 1Xtra), Pearl Sokhulu (Station Manager: Vuma FM), Khanyisile Kweyama (Interim SABC Board Chair) and Greg Maloka (Managing Director: Kaya FM) will discuss the impact of technology, content models and on-demand audio on the radio broadcasting business.
Radio Days Africa — Eric Eisen (Marketing Manager: SoCast - Canada) The ability to monetise non-traditional platforms is a key area to ensure financial sustainability in the media sector. Eric Eisen explains how to successfully develop strategies and techniques around selling digital platforms in an ever-evolving technological world. Presentation Slides — PDF (2.2 MB)
Radio Days Africa — Yafa Fredrick (Managing Editor: World Policy Journal) The Panama Papers is an unprecedented investigation that reveals the off-shore links of some of the globe’s most prominent figures. A conglomerate of media partners has spent a year sifting through 11.5 million leaked files to expose the off-shore holdings of prominent figures. Yaffa Fredrick explores the leak’s biggest stories in a podcast series for Africa Investigates, an African Network for Centers of Investigative Reporting and World Policy Institute joint initiative.
Radio Days Africa — George Wright (Head of Internet Research and Future Services: BBC – United Kingdom) Heading up a team of innovative thinkers and tech trendsetters, George Wright talks about the process of innovation in the radio industry. George will share some thinking and examples of the work currently being carried out by the BBC.
Radio Days Africa — The DAB trials have been running in South Africa for more than a year. Lynn Mansfield and Roelf Petersen give an overview of the progress that has been made in the country. In this session, the new LG DAB handset will also be on display – a first in Africa.
Radio Days Africa — Sound Africa is a new space for creative non-fiction from the African continent. The Sound Africa podcast series is a range of documentaries illuminating life through the power of radio. Whether it be the story of a small Northern Cape town hosting the Square Kilometer Array, or the story of Pierre and Yolanda Korkie, Sound Africa.org tells a truly African story.
Radio Days Africa — Working alongside Kagiso Media, Travis Bussiahn and his team developed two streaming projects aimed at traditional radio audiences. A year into these services, Travis shares learnings and successes in a very new media landscape in the South African context.
Radio Days Africa — Liesbeth Tjon A Meevw who gives a presentation about what it means to be a journalist from and for the African diaspora. How diasporas always look for comparisons and commonalities, and how the world is becoming our home.
Radio Days Africa — Nick Efstathiou (General Manager: OFM) Programming and marketing departments in radio stations often meet in a common activation space. Nick Efstathiou details best practices in ensuring both client and radio station enjoy maximum benefit from an event. Having spent both time as a programming and marketing manager, Nick understands the challenge to ‘Think Big’ and to guarantee results for a paying client.
Radio Days Africa — George Wright (Head of Internet Research and Future Services: BBC – United Kingdom) Rethinking existing models and employing new technology and processes, the BBC has managed to create innovative processes within the production chain. George Wright shares his experience within the research and development space, and some of the examples where the BBC has changed the way they do business with particular focus on the production cycle.
Radio Days Africa — Public radio stations often have to create a delicate balance between language-specific programming and catering for a variety of cultural groups within its reach. RSG has had numerous success stories in getting this balance just right. Terrance April tells us how they’ve managed to do this.
Radio Days Africa — Soeren Johannsen (BBC Media Action – Zambia) Patricia Sinyangwe (BBC Media Action – Zambia)) Tikambe (Let’s Talk) is a joint BBC media action project using TV, radio and online media to help young people look after their sexual health and improve their knowledge. Soeren Johannsen and Patricia Sinyangwe speak about the programme and the impact it has had on the sexual well-being of Zambia’s youth.
Radio Days Africa — Janet Anderson (Relations Manager: RNW Media – The Netherlands) Operating in conflicted and fractured landscapes, Janet Anderson tells us about the development of journalistic values, linking social media with radio for maximum impact and dealing with rumour vs fact vs opinion. She will also discuss local and international partnerships and getting the balance right.
Radio Days Africa — The ability to facilitate conversations between a radio station and its audience is key to stimulating audience-driven dialogue. Echo Mobile has developed an innovative way to connect poorer audiences to their local station through automated voice calls and SMS, giving them a voice that can be broadcast and heard. Zoe Cohen will detail how this works and how the system is currently used.
Radio Days Africa — Commercial radio garners enormous power, not only through large audience numbers, but also with its commercial partners. The ability to translate this into social conscience is a very powerful skill. During recent water shortages and droughts in South Africa, JacarandaFM mobilised its audiences and commercial partners to alleviate the need of communities within its footprint. Kevin Fine talks about the social conscience of radio.
Radio Days Africa — Gary Stroebel (CEO: Central Media Group) The 30-second radio spot has long proved to be a useful advertising tool. The changing media landscape and consumer behavioural trends have meant that radio has also had to adapt. Gary Stroebel talks about new revenue opportunities in a traditional space and shares insight into growing the bottom line.
Radio Days Africa — The growth of online listening, particularly in the podcast space, has shown massive traction across the USA and Europe. Tom Webster explains how to develop podcasting audiences using pre-determined research methodologies.
Radio Days Africa — The 2015 #feesmustfall student uprising was widely reported in both local and international media. Being in the heart of the student body, campus radio had the unique ability to tap directly into on-campus events and students’ associated emotions. Charita van der Berg and Lerato Makate tell us how their stations tackled these historic events.
Radio Days Africa — If you want your audience to understand, learn and, above all, CARE about the news, you have to tell them a story. Using African examples, RNTC senior trainer, Jonathan Groubert, will show you how factual storytelling is the most powerful way to make your media matter.
Radio Days Africa — This panel discussion examines catering for and delivering radio content to audiences far away from their home countries. The challenges of politics, finance and the distribution of content are among the topics that will be discussed. Successes of catering for the African Diaspora will be shared.
Radio Days Africa — Often described as the glue that keeps the sound of a radio station together, imaging and production form an essential part of any radio format. Xxx guides a very interactive session in radio imaging and shares ideas in creating the perfect sound for your station.
Radio Days Africa — Community radio relies heavily on the use of volunteer staff. The ability to balance an effective training schedule, good programming and time management is a major driver in managing volunteer staff. Both the Universities of Stellenbosch and The Witwatersrand run well-managed staff and volunteer-based radio stations. Charita van der Berg and Mike Smurthwaite share their secrets.
Radio Days Africa — Being a very politically-charged and war-ravaged area, the CAR is a delicate environment for media practitioners. Father John Mangenou shares his experiences of the radio landscape in this territory and how radio can positively impact the lives of citizens and their journey to peace.
Radio Days Africa — Mathapelo Mofokeng (Programme Director: The Children’s Radio Foundation) Teaching children to better communicate and tell their stories empowers the youth within their communities. Mathapelo Mofokeng talks about how the Children’s Radio Foundation changes lives through story-telling.
Radio Days Africa — Radio people who believe audience research are few and far between. The recently-launched Broadcast Research Council aims to provide accurate audience measuring for the South African radio industry. Clare O’Neil will present the future of audience research and the session will create insight for broadcasters and marketers interested in the future of radio research.
Radio Days Africa — The traditional radio journalist is facing a changed work environment as technology connects broadcasters and audiences, and allows the transfer of information to happen immediately. The need to verify and to ensure balanced reporting is, however, still non-negotiable. Angie Kapelianis deals with the skills and environment of operating in the field in ensuring that the story gets told as quickly and accurately as possible. If this is your aim, this Master Class is for you.
Radio Days Africa — Zane Derbyshire (Programme Manager: East Coast Radio) In this session we will walk through a series of tips and techniques to best coach and develop on-air teams and DJ’s. The concepts like building memorable moments, selling the music, using callers, using imaging and all-round great technique will also be discussed. This interactive session caters for both programmers and presenters as the process of creating powerful radio is a joint responsibility.
Radio Days Africa — Eric Eisen (Marketing Manager: SoCast - Canada) Have you ticked all the boxes on your digital checklist? Broadcasters no longer consider digital as a potential offering. Instead, it is an integral part of any radio station’s content platform. Eric Eisen shares his thoughts on what strategies radio stations should employ to ensure traction and revenue success on their digital platforms. Presentation Slides — PDF (1.1 MB)
Radio Days Africa — Prof. Franz Kruger (Director: Wits Radio Academy) Helen Boaden (Director: BBC Radio) Daryl Ilbury (Journalist, Writer, Author)+ Leslie Ntloko (Group Executive: SABC Radio) Despite being under pressure from a variety of media offerings, radio continues to thrive. Prof Franz Kruger chats to Helen Boaden, Daryl Ilbury and Leslie Ntloko about the state of radio in South Africa, the continent and across the world. #radiowontfall will look at trends in innovation and technology, as well as the relationship between audiences and radio brands in a changing landscape.
Radio Days Africa — Helen Boaden (Director: BBC Radio – United Kingdom) Having undergone extensive analysis of the role of the BBC in the UK with the British government, Helen Boaden shares her insight into how the BBC has positioned itself as a multi-channel public service provider. Considered as one of the leading public broadcasters internationally, the BBC is often regarded as an industry trendsetter and example of best practice.
Radio Days Africa — In-car listening has always been a strong area of consumption for traditional radio. The Connected Car is a concept which involves access to a multitude of platforms through data streams in your car. This has received much attention in the USA as it will ultimately disrupt an area where radio has previously dominated. Neale Hill shares his company's innovations in this regard. The following sources are credited: Ford Motor Company, Byrnesmedia.com, mckinsey.com, autoconnectedcar.com, and Ray Kurzweil – “Bold”
Radio Days Africa — Kaizer Kganyago (SABC), Don Laka (Kalawa Jazmee Records), Greg Maloka (Kaya Fm) discuss various aspects of South Africa’s radio past, and the development of broadcasting houses. What changed and what stayed the same in the Music Scene.
Radio Days Africa — The #MMA has established itself as a leading music-awards event in South Africa. Metro FM uses the awards to engage and interact with their audience. Sibongile Mtyila talks about the growth and success of the awards, as well as the way in which MetroFM utilises the awards to create brand loyalty and awareness through compelling content.
Radio Days Africa — Roger Goode (DJ and Radio Presenter: 5FM) In an audio industry, radio presenters often overlook audio. In South Africa, Roger Goode is synonymous with the use of sound. He tells us why and how audio is the key to successfully entertain radio audiences.
Radio Days Africa — In this session, Daryl Ilbury will explain the effect that the disruption of the media environment has had on the media consumer, the opportunities it provides, and the four questions content creators in radio need to ask themselves in order to capitalise on it.
Radio Days Africa — Ravi Naidoo (Station Manager: 947) Big dreams and aspirations in our business are often replaced by reality and operational needs. The radio industry requires young and innovative talent, but talent also need to understand what the industry needs from them to successfully operate as a radio professional. Ravi Naidoo talks about how talent should approach potential employers, and what skills they should possess to stand a better chance to break through.
Radio Days Africa — Justine Cullinan (Station Manager: 5FM) The SABC recently made headlines with an announcement that all its radio stations are required to play 90% local music with immediate effect. The implications for the commercial portfolio are more challenging and far-reaching than for their public counterparts. Relevance to audience, income generation and brand promise are areas that could be affected. Justine Cullinan explains how 5FM tackled this directive.
Radio Days Africa — The natural synergy between social media and radio is growing. It is, however, very difficult to predict which social media trends will resonate with audiences. Martin Liss will share success stories and highlight the strategic thinking behind building successful social media campaigns for radio audiences.
Radio Days Africa — Prof. Franz Kruger, Director of Wits Radio Academy opens the conference with guest speakers Nadia Bulbulia and Tawana Kupe
Radio Days Africa — Your presence in a digital space is critical in engaging with audiences. When done right, it enhances your brand significantly. Arthur Goldstuck examines brands that are doing good and bad work in the digital space, focussing on websites, mobi and apps
Radio Days Africa — Tom Webster (Vice-President: Strategy, Edison Research - USA) Understanding consumer behaviour and consumption is critical to the success of any broadcasting business. Tom Webster shares insight into research projects conducted by Edison for their clients across the globe. He will touch on global research trends and how broadcasters should approach the question of research.