Welcome to The Ultimate Blog Podcast! This podcast is for you if you’ve ever wanted to learn blogging basics so that you can start your own blog or if you have been a blogger for years but are struggling to grow or need inspiration and community. Every Tuesday we will be sharing a new episode where we will cover topics from the basics of starting a blog, monetizing and growing your site, to finding the inspiration you need to keep going. You will also find guest interviews with experts on different blogging topics as well as interviews with bloggers who’ve been in your shoes. Amy Reinecke and Jennifer Draper are bloggers themselves who want to encourage you to believe in your potential, step outside the norm and step into a life where you create your own schedule, your own success and your own story. We'd love to connect with you on our other platforms so please visit us at www.sparkmediaconcepts.com or follow us on Instagram at @sparkmediaconcepts
Amy Reinecke & Jennifer Draper
I am so grateful that I found The Ultimate Blog Podcast! This podcast has been incredibly helpful and informative for me as I navigate the world of blogging. Jennifer and Amy are not only knowledgeable and experienced bloggers themselves, but they also bring in other experts to provide even more valuable insight. I have also signed up for their Blog Bootcamp course, which has been instrumental in getting my own blog ready for launch. Overall, this podcast is a must-listen for anyone looking to start or improve their blog.
The best aspect of this podcast is the actionable tips and advice that Jennifer and Amy provide. They break down complex topics into easy-to-understand steps, making it feel attainable for even beginners. They cover a wide range of topics related to blogging success, from traffic generation to monetization strategies. I especially love listening to this podcast while taking my daily walk as it keeps me inspired and motivated.
One downside of this podcast is that it can be difficult to listen to while driving because I constantly want to stop and take notes! The episodes are packed with valuable information, but sometimes it's hard to absorb everything without pausing and jotting down key points. However, this just speaks to the quality of the content being shared.
In conclusion, The Ultimate Blog Podcast is an exceptional resource for anyone looking to become a successful blogger. Jennifer and Amy's passion for helping bloggers shines through in every episode, and they consistently bring on fantastic guests who provide additional expertise. Whether you're a beginner or have been blogging for years, this podcast offers relevant information, actionable steps, and motivation in an approachable way. I highly recommend adding it to your podcast rotation if you're serious about blogging success!
If looking at the data on the backend of your blog overwhelms you, you're not alone. But using data to make decisions in your blogging business is crucial – and on this episode of the Ultimate Blog Podcast, Ally Anderson is breaking down the basics you need to know.Ally is a data-backed marketing strategist who helps business owners figure out what's working in their marketing – and what's not – so they can stop wasting time and start seeing results. Tune in to hear why knowing your data is important, what data to start tracking, and how using data helps you choose the best strategies and content.
If you've ever gotten lost in a book, teared up during a movie, or felt instantly connected to a stranger online because of something they shared – you've felt the power of storytelling in action. But did you know there's actual science behind why our brains respond so strongly to stories?In this episode of The Ultimate Blog Podcast, we interviewed writer and storytelling expert Susan Lovett about the neuroscience of storytelling – why our brains are hardwired for it, how it shapes our decisions, and how bloggers and content creators can harness that power to truly connect with their audience.☀️ Grab our free Summer Startup Checklist
One of the most common reasons people start blogging is because they love to write.But we don't often talk about how storytelling can actually make your blog (and your business) more impactful.In this episode of The Ultimate Blog Podcast, we interviewed Jessica Graham, brand story strategist for entrepreneurs, nonprofits, and small businesses, to explore why weaving personal stories into your blog posts matters – especially in a world filled with SEO strategies, algorithms, and AI-generated content.☀️ Grab our free Summer Startup Checklist
If the phrase “search engine optimization” makes you break into a sweat, you're not alone. SEO feels intimidating for a lot of bloggers and small business owners… but it doesn't have to be. On this episode of The Ultimate Blog Podcast, we Interviewed Bekah Read, SEO educator and founder of Rebecca Read Creative, to talk about how to make SEO doable, effective, and stress-free. Tune in to learn how to use SEO without getting overwhelmed!
Are you a teacher who wants a better way to make some extra money, or a creative outlet that helps people? Blogging might be perfect for you – and summer is a great time to get started. Tune in to hear why teachers are uniquely positioned to start profitable blogs, how to set yourself up for success this summer so you can maintain your blogging business year-round, and what resources you can use to get started. ☀️Get the Summer Startup Checklist
If you've been in the blogging world for a while, you know how much things have changed—and if you're just getting started, you might be overwhelmed by everything you “think” you need to do. In this episode of the Ultimate Blog Podcast, Amy and Jennifer sit down with blogging and business coach Jenny Melrose to dive into the future of blogging and how AI can be a game-changer for creators.Jenny, who started blogging in 2010, has seen blogging shift from casual content sharing to strategic, business-building efforts. Now, as the digital landscape continues to change, one of the biggest shifts she's observed is the rise of AI- and she's here to help us wrap our heads around how to use it without losing our voice or authenticity.
We love it when we get to chat with members of our Ultimate Blog Roadmap community — and today, we're excited to introduce you to Wendy Schneider, the creative force behind Flairfully Yours. Wendy's story is one of self-discovery, career pivots, and finding the courage to finally build something of her own. Tune in to hear why she started her blog, how she niched down, and what strategies she's using to break up her big ideas into content that grows her business.
Content burnout is real, especially for bloggers juggling blog posts, social media, email marketing, and more. The pressure to constantly create fresh content can feel overwhelming. But what if you could get more content out of every blog post you write? That's exactly what today's guest, Krystle Straub, shared on the Ultimate Blog Podcast. She's an expert in content repurposing who shares her best strategies for turning one blog post into multiple pieces of content – saving you time and helping prevent content burnout.
On this episode of The Ultimate Blog Podcast, Amy and Jennifer are bringing things full circle with someone they helped with their blog years ago– and who continues to inspire them today. Stephanie Bruno, owner of Sweet Savory and Steph, is here to share how she grew a thriving blog from scratch, while juggling work, family, and life – and how she's even created her own greens powder product. Tune in to be inspired on your blogging journey!
If you've spent any amount of time blogging, you've probably heard about SEO (search engine optimization) and how important it is for improving your blog's ranking on Google. But how do you make SEO work for you now and in the future?On today's episode of The Ultimate Blog Podcast, Amy and Jennifer interviewed Carolyn Shelby, a Principal SEO from Yoast, to break it all down. Carolyn is sharing Yoast SEO basics, simple tips to improve your ranking and get more readers, and how we can arm ourselves for the future to make a blogging business that lasts.
If you've been thinking about starting a blog but feel unsure about whether or not you can do it, you're not alone. Many aspiring bloggers face doubts about their skills, tech knowledge, and ability to build a successful online presence. But as Amy, co-host of The Ultimate Blog Podcast, shares in this special episode, blogging is about so much more than just writing posts — it's a journey of growth, confidence, and opportunity. Tune in to be inspired by all the unexpected things Amy has learned from blogging – and listen until the end for Amy's best advice for new bloggers!If you haven't heard how Amy got started with blogging in Episode 15, check it out here!
Pinterest is always evolving, and as we head into 2025, you have to stay ahead of the latest trends and strategies. In this episode of The Ultimate Blog Podcast, Jennifer and Amy sit down with Pinterest expert Kate Ahl from Simple Pin Media to talk about everything you need to know about Pinterest in 2025. Tune in to hear what the most recent Pinterest data is telling us, how to better cater your Pins to your audience, and sustainable Pinterest strategies for success.
Email marketing is one of the most powerful tools bloggers can use to grow their audience and drive traffic to their websites. But without the right systems in place, it can feel overwhelming. In this episode of The Ultimate Blog Podcast, Jennifer and Amy welcome Allea Grummert from Duett back to the show. As their resident email marketing expert, she's sharing practical ways to implement email marketing systems at any stage of your blog business.
Are you thinking about making the leap into blogging, but feeling nervous? Or maybe you're in the early stages of your blogging journey and need a little encouragement. Take this episode as the inspiration you've been looking for! In this episode of The Ultimate Blog Podcast, Jennifer and Amy sit down with Natalie Kalmar, a fitness and foodie blogger and member of the Ultimate Blog Roadmap community. Now that she's one year into blogging, she's sharing her journey from the corporate world into blogging, how she's grown, and the lessons she learned along the way.
AI is still a hot topic in the blogging world. It has the potential to revolutionize how we create content, but some people are concerned about how it can lead to inauthentic blogs that sound robotic. In this episode of The Ultimate Blog Podcast, Jennifer and Amy chat with Kinsey Soderberg about how bloggers can use AI authentically to save time and creative energy, while maintaining their unique voice.
Are you a food blogger who's ready to scale your blog? You'll love this special episode of The Ultimate Blog Podcast. Today, Jennifer Draper steps into the guest seat to share how she scaled her food blog for growth. She's explaining how she got started, what worked and didn't work in the beginning, the shifts she's made through the years, and how she's positioned her food blog for growth and long-term success.
Have you ever dreamed of writing a book? For many bloggers, the idea of becoming an author is a natural extension of their love for writing, but sometimes their dreams of getting published stay on a bucket list. In this episode of The Ultimate Blog Podcast, Jennifer and Amy are excited to have Shaunda Necole back on the show to talk about how she actually made it happen. If you haven't checked out Episode 157, Passion to Profit: How Shaunda Necole Built Her Multi-Blog Business, Shaunda's first episode on The Ultimate Blog Podcast, be sure to listen to that!
Do you want to start a blog, but you're not sure how to fit it into your schedule? This episode is for you! Today on The Ultimate Blog Podcast, we're thrilled to chat with Diana Rice, a licensed mental health counselor and a blogger – so she understands the challenge of balancing blogging with a full schedule firsthand. Diana's here to share how she manages blogging alongside her counseling practice, and give you real, practical ways that you can blog on a time budget.
When it comes to growing your blog, we know that SEO – and namely, backlinks – can be a confusing topic. Today on The Ultimate Blog Podcast, we're so excited to welcome back Brittany Herzberg to talk about everything you need to know about backlinks. Brittany is an SEO expert, and she's sharing what backlinks are, why they're essential, and how to use them to boost your blog traffic in 2025. And if you haven't checked out Episode 143 with Brittany Herzberg on How to Use Case Studies in Your Blogging Business be sure to listen to that episode as well!
Are you unsure about blog trademarks – if you need to trademark, how to do it, or what it really means to trademark? Today on The Ultimate Blog Podcast, we're thrilled to welcome back attorney Berkley Sweetapple for a conversation about all things blogging trademarks. She's sharing everything you need to know about trademarks: why they're important, how to monitor them, and how you can use your trademark to monetize. Whether you're a seasoned blogger or just starting out, understanding trademarks is crucial to setting your blogging business up for success!
Want to start a blog in 2025? Tune in to this episode to get inspired! In this episode of The Ultimate Blog Podcast, we're chatting with Corrie Morris, owner of the blog, My Friend Meg, and a member of our Ultimate Blog Roadmap Community. She's someone we've had the honor of helping on her blogging journey for quite some time now, and we've seen her grow from a brand new blogger to being accepted into the Grow by Mediavine Journey Program.Tune in to hear how Corrie got started with her motherhood blog, how she grew her blog with the help of a community, and the key areas she's focused on to find success. If you're finally ready to start a blog this year, you need this episode! Check out the show notes for Episode 160!
We're giving you the best moments of 2024 from The Ultimate Blog Podcast. If you haven't already listened to Part One, make sure you tune in to that episode first! In Part Two, our past guests are sharing wisdom about how to turn your blog content into a “need to have” for your audience, what to do if you're unsure what topic to start blogging about, why being an entrepreneur comes with a commitment to life-long self-development, and SEO basics every blogger needs. If you want some blogging inspiration for 2025, this is the episode you need to hear!
Now that 2024 is coming to a close, we're pulling together our best moments all in one place. In this first part of must-listen moments from 2024, we're sharing how to grow your email list (and why growing your list is a step you can't skip to monetizing your blog), how to monetize sooner with Journey, inspiration to pivot through content updates, and a tool to boost your Pinterest strategy next year. Tune in for a compilation of Amy's must-listen moments from this year on The Ultimate Blog Podcast!
Today, we're sitting down with Shaunda Necole, a successful lifestyle blogger from Las Vegas. Shaunda is sharing how she went from running a brick and mortar cheerleading business to building a blogging empire built from multiple passions. Tune in to hear how she got started in blogging, why niching down into multiple blogs was a game changer for her success, and how she has monetized those blogs without being salesy. If you have many passions you want to blog about but don't know how to narrow down your focus, this episode is for you!
Kate Cooper is joining us today to talk about how she started and grew her outdoor blog with the goal of helping people get more information on a topic she's passionate about: hiking in Colorado and the American West. Not only is Kate the owner of Kate Outdoors, an outdoor blog, but she's also an attorney for creators and owner of The Legal Influence, a business that helps creators navigate the legal side of their job. Today, Kate is sharing all the details on her approach to SEO to drive more traffic to her blog, how she consistently creates blog content without having to constantly travel, and how she was approved for Journey by Mediavine to make a more consistent income. If you're ready to be inspired to share more of what you love on your blog, you need to tune in to this one!
While blog image optimization might not be the most fun topic, it's very important for improving site speed, SEO, and keeping your readers engaged and interested. If you want your blog to have the best possible images without slowing down your website, learning how to optimize your blog images is a step you can't afford to skip.In this episode, we're sharing what exactly blog optimization is and why you need it, where to find high-quality images, specific tools and tips on how to resize your images, and a new free resource that walks you through image optimization. Whether you're new to blogging or you're hundreds of blogs in, this episode is full of actionable tips you won't want to miss!Check out the show notes for Episode 155!
2024 was a challenging year for many bloggers. Content updates have affected so many bloggers, discouraged them, and made them wonder if it's possible to find success after so many challenges. Melissa Griffiths, founder of the highly successful food blog for moms Bless This Mess, is here today to give her perspective on how she's pivoting to stay afloat.After more than a decade of blogging, Melissa is sharing how she's pivoting to work through the challenges of dropping traffic this year, how she keeps her readers engaged with approachable content, and how her passion and connection with her readers are a big part of her success. Tune into this one to be inspired.Click here to see show notes for episode 154!
Jennifer and Amy are sharing something special today: The Ultimate Blog Roadmap is now live! If you've ever felt overwhelmed or isolated in the world of blogging, you're not alone. It's easy to read about all the information you need to start and grow your blog, but have no one to hold you accountable to implement. That's where The Ultimate Blog Roadmap comes in! It's a monthly membership with a step-by-step course, live calls with Jennifer and Amy, and a community of other bloggers to bounce ideas off of and get help. If you're ready to build your blog alongside a community, this is the piece you've been missing!
In this episode of The Ultimate Blog Podcast, we're sitting down with Christina Lenkowski, podcast publicity strategist and trainer. Christina shares how you can pitch yourself on podcasts to get in front of new audiences and build your blog. We know that getting behind the microphone can be intimidating, but Christina is here to share the benefits of guesting on podcasts, tips to get comfortable guesting, how to find and pitch yourself to the right podcasts, and what next steps you need to give podcast listeners when you do guest on a podcast. If you want to grow your blog in a fun, authentic way, you need to hear this episode!
In this episode of The Ultimate Blog Podcast, we're welcoming Tony Hill, creator of the Pinterest keyword research tool and rank tracking tool, PinClicks. Tony shares his journey as a seasoned tech entrepreneur and how he got into Pinterest-based traffic strategies. Tune in to hear what exactly PinClicks is and how it can help boost your Pinterest strategy (even if you're a new blogger and you don't know where to start). This is a great episode to get reinvigorated about your blogging business and drive more traffic to your blog!
Today is a special episode where we're sitting down with a student from our membership, The Ultimate Blog Membership! Katy Purivance is a passionate furniture refinisher and blogger who took her love for DIY projects online. She discusses how a sense of blogging community can make all the difference when navigating the journey of blogging. Katy shares her journey from finding success on Instagram to growing her blog, finding a community of bloggers, and how a blogging community has changed the game for her. Plus, she shares her best advice for new bloggers. Tune in to be inspired to find your community!
In this episode, we get to talk with Allison Hardy, email marketing strategist. Allison shares why evergreen email funnels are a great strategy for bloggers, how to shift your mindset to get comfortable with selling, and how to sell to all types of buyers in your audience. She also gives us her thoughts on how long the ideal open cart should last, and if you should ever extend your open cart period. If you want to start selling or increase your sales through email marketing, you'll love this episode!
In this episode, we're excited to chat with Kayla Burton, the creator of the food blog Broken Oven Baking Company and a coach for food bloggers. Kayla shares her journey of starting a food blog because she loved web design and baking, and how she monetized and grew it until she could quit her 9-5 job. Today, Kayla explains how she gets feedback from her audience to create content they want, how she got brand partnerships as a new food blogger, what creative revenue streams a food blogger can use to monetize, and her best advice for food bloggers who are just starting out. Tune in to be inspired and get tips to monetize your food blog!
Today, we're thrilled to welcome back Jillian Leslie to talk about blogging trends you need to know. Jillian has been building businesses on the internet since 2009, from her first blog Catch My Party to MiloTree, which helps bloggers create freebies and pop-ups. In this episode, Jillian shares the problem with relying on SEO alone, how to think like an entrepreneur in order to monetize your blog, easy ways to get started on your freebie, and how blogging is moving to be more personal in 2025.
We're chatting with Jackie from Interact all about growing your email list with Interact quizzes! Interact is a powerful AI quiz platform that can create a quiz for your brand in minutes. Today, Jackie is sharing why Interact quizzes are a great tool for understanding what your audience wants, how Interact helps you segment and nurture your email list, and how you can easily create quizzes with content you already have. If you want to grow your email list, attract new visitors, and connect with your audience in a new, fun way, you'll love this episode.Learn more about creating your first digital product here!Sign up for our newsletter hereCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode146
Today, we're excited to welcome Carol Lander to the podcast! Carol is the creative force behind Bluesky at Home, a successful home decor and lifestyle blog. Carol shares her journey from the culinary arts into starting a home decor and lifestyle blog, and offers advice to anyone wanting to start and monetize their own blog (even if they're feeling the imposter syndrome). She talks about how she grew her blog with email marketing, how she makes smart financial decisions for her blog, and the value of joining a supportive blogging community. She also shares how someone wanting to get started can find their niche and audience in the home decor space. Tune in to get inspired and get serious about starting your home decor and lifestyle blog!Learn more about creating your first digital product here!Sign up for our newsletter hereCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode145
In this episode, we're redefining what it means to be a successful blogger. We're challenging the idea that success is solely tied to how much money you're making, and instead, encouraging you to create your own personal definition of success. We're sharing our own definition of success, like having control over your schedule, using your unique talents, making an impact on others, and more. Tune in for a fresh perspective on measuring success and tips to celebrate your personal wins along the way!
Today, we're thrilled to welcome Brittany Herzberg to the podcast! Brittany is a massage therapist turned SEO and case study copywriter. She shares how any blogger can use case studies to connect with their audience and build trust, no matter what niche they're in. She explains how paying attention to what your audience is saying will help you build case studies easily, how to avoid common mistakes in case studies, and how to incorporate SEO into your case studies. If you want to connect with your readers and get in front of the right people, this one is a must-listen!
Today, we're excited to welcome our guest, Tammy Overhoff! Tammy is the owner and author of the successful blog Organize Yourself Skinny. She shares the journey of building her blog from a hobby in 2011 to a career that allowed her to leave her full time job and spend more time with her kids. She's sharing how she built her blog over the past 13 years and what she's learned along the way, from listening to your audience to understand what digital products they need from you, to pivoting when what you're doing isn't working. If you want to turn your blog and digital products into your main source of income, tune in to be inspired and learn practical tips from Tammy!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSign up for our newsletter here at www.theultimateblogpodcast.com/newsletterCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode142**We want to thank you for being a listener of The Ultimate Blog Podcast for the last 2.5 years! Join our new podcast newsletter and receive a FREE Blogging Essentials Guide HERE!**
We are excited to welcome Penny Zenker on today! She is sharing more about focus and productivity which is crucial for entrepreneurs facing burnout. Penny Zenker is known as “The Focusologist.” She's a sought after international keynote speaker and best-selling author. Penny is sharing more about focus and productivity which is crucial for entrepreneurs facing burnout. She shares insights on eliminating distractions, perfectionism, and self-sabotage to maximize results. Penny introduces her new book, “The Reset Mindset,” and outlines a three-step practice: Recognize, Get Perspective, and Realign and Execute. We talk about the importance of managing focus and energy, nurturing existing connections, and adopting practical strategies like the 80/20 rule and daily planning methods to enhance productive and achieve greater satisfaction. If you feel like you are hitting a point of burnout, tune in to hear the insights that Penny has to share!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSign up for our newsletter here at www.theultimateblogpodcast.com/newsletterCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode141**We want to thank you for being a listener of The Ultimate Blog Podcast for the last 2.5 years! Join our new podcast newsletter and receive a FREE Blogging Essentials Guide HERE!**
It's Amy here and I have a solo for you on my review of Joe Pulizzi's book “Content Inc.”. I'm really emphasizing the impact of community and how it can increase your impact as a content creator. It's important to build a loyal audience and community over chasing vanity metrics like social media followers. I share more about understanding your audience needs, genuinely connecting with others, and leveraging your email list for deeper engagement. Tune in to hear more!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSign up for our newsletter here at www.theultimateblogpodcast.com/newsletterCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode140**We want to thank you for being a listener of The Ultimate Blog Podcast for the last 2.5 years! Join our new podcast newsletter and receive a FREE Blogging Essentials Guide HERE!**
Hey there! It's Jennifer and I'm doing a solo. In our membership, we hosted a book club event and we chose the book “Content Inc.” by Joe Pulizzi. Amy and I have both decided to share our key takeaways from the book in the next few episodes. I'm sharing about “finding your content tilt", meaning the importance of identifying a unique niche in blogging. I'm sharing that with you on today's episode. I hope this episode inspires you to create meaningful, impactful content that resonates with your audience and helps grow your blog!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSign up for our newsletter at www.theultimateblogpodcast.com/niche and get access to our exclusive resource!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode139
Do you feel like you are low on time? As summer comes to a close, we know that summer may have looked different for you in your blogging business. We are talking about the challenges that bloggers often face during these busy seasons. We share our personal experiences of balancing family responsibilities and blogging and we are offering actionable strategies for you if you are short on time. We hope that this episode encourages you to navigate your blogging business with grace and strategy to keep moving the needle forward!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSEO Audio CourseCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode138
Are you wanting to be a travel blogger? Join us as we chat interview Gina Corley, a student of ours and a travel blogger from "Gina on a Plane." Gina shares her journey into travel blogging and shares more about her solo travel experiences. She discusses the challenges of balancing a full-time job with blogging, the realities of monetization, and the importance of consistency and community support. Gina emphasizes the value of providing long-lasting content and offers advice for new bloggers to stay passionate and persistent. Tune in to hear all that Gina has to share!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSEO Audio CourseCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode137
We are talking all things 3rd party cookies on this episode! In this episode, we have Tiffany Graves and Ben Rodriguez on from Mediavine. They explain 3rd party cookies and their role in target advertising. Ben shares more about Mediavine's Grow platform and we talk about the importance of privacy and adapting to a more privacy-centric web. We know that this episode is going to be helpful and we would love to hear what you thought about it!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode136
A topic that we love to discuss here is email marketing and that's because it is a crucial part of your blog! We welcomed Matt Molen from Email Crush as he dove into email marketing for bloggers and content creators. We discuss strategies for growing an email list, creating effective lead magnets, and setting up email automation sequences. Matt shares his journey in email marketing, emphasizing the importance of understanding the audience and building trust. He also covers the impact of third-part cookies on email marketing and ad revenue, and the significance of repurposing content. Tune in to hear more about one of our favorite topics!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsWe recommend ConvertKit for email marketing! Check out our affiliate link for more information.Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode135
We are thrilled to welcome Dolly DeLong back on the Ultimate Blog Podcast as she shares more about how she has SEO working for her using the PIGFEL system. Dolly shares her strategies for optimizing SEO through a structured weekly routine. She introduces this idea of the PIGFEL system, which stands for Pinterest, Instagram, Google, Facebook, Email, and LinkedIn to efficiently promote content. Whether you're a solo entrepreneur or have a small team, these insights will help you streamline your processes and enhance your online presence.Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode134
We had Ansley Beutler on the podcast. Ansley has a unique perspective because she is a CPA and a food blogger. She is sharing her journey from accounting to running her blog, The Fit Peach, and founding Pitch Perfect Financials, an accounting firm for bloggers. She emphasizes the importance of setting up a business correctly, maintaining clear financial records, and using accounting software. Ansley offers advice on deductible expenses, shares the significance of bookkeeping, and making quarterly tax payments. We also touch on preparing for retirement and managing health insurance as a self-employed blogger. If you are wanting to dive into the financial side of blogging, which is not always fun but so necessary, then this episode is for you!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsWe would love to have you join us in the Ultimate Blog Membership in 2024. HERE is the link to join!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode133
Is your blog ADA compliant? We welcomed Nina Clapperton, SEO expert and travel blogger, back on to share more about the critical importance of website accessibility. She shares her personal experiences with disabilities and highlights the tools she uses to navigate websites. She emphasized that 97% of websites are not accessible to people with disabilities, causing 71% of disabled users to leave inaccessible sites. Nina provided practical tips, such as using alt text for images, employing color contrast tools, and ensuring clear markers for interactive text. She also introduced the “spoon theory” to explain the limited energy individuals with disabilities have for navigating websites, advocating for inclusive design. This episode was so impactful and one that every blogger needs to take a listen to!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsJoin the Ultimate Blog Bootcamp HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode132
Are you using Pinterest ads? Pinterest is a powerful platform for bloggers and business owners looking to promote their content and products. We have Heather Farris, a Pinterest ads expert, on to provide insight on Pinterest ads. She shares her journey from Pinterest user to successful Pinterest strategist. Heather shares effective strategies, including targeting, budgeting, and measuring ad performance. She also highlights the benefits of running ads for digital products and blog posts, and gives practical advice for bloggers! Tune in to hear all of the value that Heather brings.Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out Short Pixel!Check out Big Scoots Plans here!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode131
How is your mindset when it comes to your blog? Amy here, and I'm doing a solo on the importance of maintaining a positive mindset as you grow your blog. I want you to focus on staying connected to your purpose, avoiding negativity, and focusing on what works. It's important to also build a supportive community. I hope this episode encourages you to stay resilient, make data-driven decisions, and continuously adapt to achieve success! Blogging is such a gift but we can have bad days with any job, so I hope that this episode helps you to keep a positive mindset!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsThank you to our sponsor Memberful for sponsoring this episode! Check out Memberful HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode130