Podcasts about simple pin media

One of the most common questions I get from my community is, “How do I get my pins seen on Pinterest?” Visibility on Pinterest doesn't just mean more clicks, it can lead to more sales, more email signups, and more traffic overall. Over the years, I've learned that quality content always wins. Without it, even the best strategies can fall flat. Recently, as part of the Pinterest Educator Program, I had the opportunity to meet directly with the Pinterest team to learn exactly what they look for when deciding which pins to show. What I discovered was so helpful, I knew I had to share it with you.If you'd like to join the discussion and get more support join our SPM insiders community  – simplepinmedia.com/spm-insiders—-------Here are some helpful links from the podcast:

During the summer we have run story series, taking breaks, run replays, etc. Honestly there isn't a perfect rhythm and what we have learned is to be flexible. Due to some circumstances this summer I'm unable to record the story series, but I hope you've enjoyed all the interviews I've done so far. There will be more of those to come! Over the next 3 episodes we plan to air replays of some of our favorite interviews from the past or episodes that a lot of people have enjoyed or listened to. We hope this summer for you is a place where you can enjoy your vacations, rest, and find delight in things that might be business adjacent or maybe there are business saturated. I've found there is no one right way to do your summer vacation. —-------Here are some helpful links from the podcast:

Substack has been around for a few years now but there's more interest in how to connect is to Pinterest. More importantly how to drive traffic to Substack with Pinterest. We have a few beta clients going through our services for us to test it and so far the results are great. Chef Carla emailed me about Substack when I shared this experiment in one of my newsletters. As a result, we had a chat, she shared her history, and where she plans to go from here. And how it includes Pinterest. Here's more of that conversation. Follow Carla on SubstackSubscribe to Carla's newsletterCarla's WebsiteJoin the SPM insiders group to have more conversations about this podcast and Substack. Just $9/month and packed with business value.—-------Here are some helpful links from the podcast:

There is a lot of talk about selling products on Pinterest, but what are the real-world examples, and what does the setup look like? Tara Jacobsen is on that journey, so we wanted to start with an interview with her as she is starting out, and then our plan is to revisit this project in the next 6 months to see if it's actually working. Tara didn't figure this out overnight; she had support, a strategy, and a community around her. That's what SPM Insiders is built for. If you want that same kind of guidance for your Etsy shop on Pinterest, join us. Monthly trainings, a Q&A with me, and people who are in the messy middle right alongside you. https://www.skool.com/spm-insiders Follow Tara - https://www.pinterest.com/artsyfartsylife/ marketingartfully.com/spm - worksheet, links, class—-------Here are some helpful links from the podcast:

Think of Pinterest's home feed like a TV channel.Pinterest's job is to keep people watching. Not just for five minutes today — but coming back tomorrow, next week, next month. So they've spent years building a system that figures out the best mix of content to show each person.Here's what they learned and changed:Variety keeps people watching. Repetition drives them away. They actually tested this. When they showed people more of the same type of content (even stuff the person seemed to like), engagement went up for one day — then tanked. People got bored and left. So Pinterest now actively mixes things up in your feed on purpose, even if you've been saving a lot of one thing.What this means for you: If you're posting a lot of pins that look nearly identical — same image style, same topic, same colors — Pinterest is going to spread them way out or stop showing them altogether. Not because they're bad, but because showing ten of the same thing in a row is bad for the viewer.Pinterest got a lot smarter about what "similar" means. It used to mostly go by topic category (like "home decor" or "recipes"). Now it looks at the actual image, the words in your description, and the topic — all at the same time. So you can't just change the caption and call it a different pin. If it looks the same, Pinterest knows.New pins get evaluated almost instantly now. In the past, a brand new pin might take a while to get "understood" by Pinterest. Now it's nearly immediate. Good news if you're posting fresh, varied content. But it also means a low-quality or repetitive pin gets flagged just as fast.Borderline content doesn't just get removed anymore — it gets quietly pushed down. If a pin doesn't fully meet Pinterest's quality standards, instead of just deleting it, they now space it way out in feeds so it rarely shows up. It's still there, but it's basically invisible.The big takeaway: Pinterest is rewarding accounts that post a good variety of content consistently over time. Not flooding the platform with 50 nearly-identical pins. Think of it like setting a dinner table — you want a mix of things, not the same dish in every spot.—-------Here are some helpful links from the podcast:Medium Article

Pinterest has changed a lot over the years, and if you still think of it as the place where people save wedding inspo and recipes, it may be time for a little refresh.In this episode, I'm joined by Kate Ahl of Simple Pin Media to talk about what's actually working on Pinterest in 2026. We get into why Pinterest is still one of the best platforms for cold traffic, how users are searching and saving content right now, and what business owners need to know before adding Pinterest to their marketing strategy.Kate breaks down why Pinterest is a slower-moving platform, what metrics matter most, and how to think about images, keywords, video, and ads without turning this into a full-time job. Bless.We also talk about the AI situation on Pinterest, including AI-generated images, Pinterest's AI labels and filters, and how AI is being used more thoughtfully inside ad tools and product visuals. Plus, Kate shares how she's using AI in her own agency while still protecting the human strategy, creative judgment, and experience that make her work valuable.In this episode, we talk about:Why Pinterest is a strong cold traffic platform in 2026How Pinterest users behave differently from Instagram and TikTok usersThe two Pinterest metrics Kate recommends watching closelyWhat makes a strong Pinterest image todayHow often business owners should actually be pinningWhere keywords matter on PinterestThe current role of video on PinterestHow Pinterest is handling AI-generated contentWhat to know about Pinterest ads and Performance PlusHow Kate is marketing her own business through Google, YouTube, Pinterest, email, and podcastingWhat marketers can learn from choosing the platforms that match their energyKate's quick action step is a good one: open the Pinterest app on your phone and use it like an actual person. Notice what catches your attention, what annoys you, what makes you click, and what makes you immediately back away from a website because there are approximately 175 pop-ups trying to ruin your day.Because yes, sometimes the best marketing research is remembering that real humans are on the other side of the screen.

 I've used the Hubbub plug in before it was owned by Hubbub. From social pug, to grow owned by mediavine to now being owned by Nerdpress and called Hubbub. This powerhouse Pinterest shares plug in for websites has been through a lot of iterations and now it's going through another one. With the move away from visiting websites do plugins for social shares still matter? That's what we will dive into today. Intro - Call to Action: If you want to learn more about Hubbub and how to install the plug in on your site, visit their website (get our affiliate link here) – 25% off your first year subscription.—-------Here are some helpful links from the podcast:

I shared this with a friend recently and thought, why don't I share it here. Pinterest is now calling itself an AI-powered search platform with an emphasis on shopping. No doubt you've seen more and more products in your feed. But not all products get the same exposure or sales. So here's what we've seen within our agency that might help you gauge how much emphasis to put on growth when it comes to Pinterest marketing.—-------Here are some helpful links from the podcast:

It's been a long, confusing topic for content creators to figure out how to work with brands leveraging their Pinterest content. Most brands want the virality of the latest trending platform, and the long-tail traffic from Pinterest doesn't seem appealing. But Kaya MariottIntro - Call to Action: Quick question — when Pinterest makes a change, where do you go to figure out what it actually means for your account? If the answer is Google, ChatGPT, or a random Facebook group... I've got something better. SPM Insiders is my $9/month community on Skool where you get my unfiltered take on platform updates, monthly live Q&As, and intel I get directly from the Pinterest team — before it goes anywhere else. No courses, no hand-holding, just the inside scoop. Head to simplepinmedia.com/spm-insiders  to join.Connect with Kaya - Kaya Marriott || Content Creator Tips—-------Here are some helpful links from the podcast:

My two guiding principles right now in business – where is the money flowing and where do people need transformational wins – big or small. I started out in 2010 with Facebook and the boom of affiliates. Coupon clicks, prints, and it basically feeling like the wild wild west of the internet. The joke in the 2010's is you could basically print money. A lot of people got rich off courses, affiliates, and the easy money. It's harder now. Algorithms, discovery is more difficult and neither ads nor organic work 100% of the time. You have to stay curious, open to new pathways, and agile. That's tough in this market when you're burned out. I was on threads the other day, and the amount of posts from people feeling like they couldn't do one more thing was abundant. It made me sad. I've been there before and in that season, and only one thing helped me. What's the one thing I can do right now (big or small) that will put me in the path of the money flow and support people with wins? Sometimes that meant writing an email to those in a particular industry. Sometimes it meant connecting with someone. Sometimes it meant creating a new Pinterest image for a post. Other times it meant sitting back to do a little dreaming. Leaving my consistent workplace for a coffee shop, corner of a hotel lobby, or something different to jog ideas. Q2 is tough on Pinterest. It feels like there is no movement. If you're in the US, you just paid a crap ton of taxes, and you're feeling the itch of summer, but it's not quite there yet. I would leave you with one question today – what's one thing that you can do to position yourself in the flow of commerce within your industry and connect with someone or a group of people that just need help and support. —-------Here are some helpful links from the podcast:

It's the Pinterest version of the Taylor Swift Eras tour – The eras of Pinterest. I had to go way back to gather some of this info, but for those interested in the history of this platform, this will be fun. Links in the descriptionSoures that helped me build this - Pinterest - Wikipedia The Aquired podcast - The Pinterest IPO | Acquired Podcast —-------Here are some helpful links from the podcast:

I'm embarking on a new adventure building a new site (in an ethical way) to help my husband share about his horrible habit of smoking cigars. And can I leverage Pinterest and a newsletter for growth. There are lots of challenges and assumptions I have for myself so I'm going into this with eyes wide open. —-------Here are some helpful links from the podcast:

There has never been a better time to dive into Pinterest. Between their AI Automated Performance+ and building your own ads, there is a lot of potential. One of our clients got 90x ROAS on one of their campaigns. Mind blown. Today I'm talking with our direct or ads and design to go deeper into what's working right now.—-------Here are some helpful links from the podcast:

Someone said to me recently that I might be putting on a happy face but Pinterest is going down. First, I would say, that might be a fair assessment as I always like to see the good. AND I have an entire community following me to understand how to view and navigate the platform. I take that very seriously so making sure i”m neither overly optimistic nor pessimistic. Let me address where I'm at. I think Pinterest has changed drastically in 2026 and I've not been shy about saying that. Maybe some people haven't heard me mention it but I did a webinar last month where I talked about what was the same and what was different. I think slop has invaded the platform and while Pinterest has made some attempts, it's not enough yet. That's hard to watch. Users still like the platform but some are becoming more exhausted with it daily. It's shifted more to products and for some of our product sellers they are crushing it – both organic and paid ads. We had a 90 ROAS on one of our ads clients campaigns. That's incredible. Elliot Investments just put $1 billion into Pinterest which makes me a little nervous. If you've watched the massive changes on Southwest airlines and wondered who made those changes, look no further than Elliot. They won't do anything sudden but it's something to watch for sure over the next 2 years. Where does this leave content creators? In a tough spot. But do I think all hope is lost? No. But I do think each business owner has to benchmark their goals, progress, time, and investment just like they would any other platform. I think the entire internet has had a massive overhaul since 2022 when Chat GPT was introduced and we're all still trying to figure it out. My team and I are talking daily about trying new things. We're investigating, testing, going deep on Reddit threads, looking for articles and working to make the platform work for our clients in the best way we can. Do we nail it every time? Certainly not and I will be the first to say that it's so frustrating to not be able to win for our clients. We care about their businesses just like we care about SPM. To those who want my deep thoughts on Pinterest, thoughtful discussions, and to be with other business owners who are troubleshooting Pinterest where it's at, join me in SPM insiders. This group has incredible ideas and we're all committed to finding ways to make it work. Just $9/month and you get a call with me monthly. I think it's worth testing it out just for 1 month to see that I'm not all sunshine and roses about Pinterest all the time. —-------Here are some helpful links from the podcast:

Rachel Farnsworth started 2026 with an announcement that she was “quiet quitting” blogging. Not because she didn't want to invest in the community that she had built over the last 10  years, but because she wanted to invest more. Learn why she changed course and what 2026 holds for her. Intro - Call to Action: You know, one of the questions I get asked most often is: "Kate, how do I actually make Pinterest work for my business without spending hours every single day on it?"And here's the truth - Pinterest is one of the most powerful cold-traffic platforms out there for creators and shop owners. But it requires a consistent strategy, fresh content, and staying on top of all the platform changes. And let's be honest... most of us don't have time for that.That's exactly why we created our Pinterest management services at Simple Pin Media.For over twelve years, we've been managing Pinterest accounts for clients - from bloggers and content creators to course creators and ecommerce businesses. We handle everything: the strategy, the pin creation, the scheduling, the analytics, the optimization, and Ads.And here's what sets us apart: we're constantly learning, strategizing, and pivoting our approach based on what's actually working on Pinterest right now. When the platform changes, we adapt immediately - and all of our clients benefit from that expertise.If you're tired of Pinterest being on your never-ending to-do list, or you've tried DIY-ing it and just aren't seeing the results you want, we can help.Head to simplepinmedia.com to learn more about our management services and see if we're a good fit. That's simplepinmedia.com.Connect with Rachel at Stay at Home Chef—-------Here are some helpful links from the podcast:

Where is Pinterest going and how does it serve creators as their founding business adopters? Our team has actively been investing in e-commerce sellers, as Pinterest has given us signals since 2022 that it is headed in that direction. From the hiring of Bill Ready from PayPal and Venmo and his stacking of the C-suite team with other e-commerce-forward C-suite leaders, the writing was on the wall. But that leaves the big question of where do creators fit into all of this. Do people on Pinterest still find them discoverable? Lately, I've been playing around on Pinterest more as a user. Just to see what is coming up for me. Of course, the AI slop which is all around the internet, but products are definitely something that comes up strong the moment I give the algorithm any signal that I like.I'm going to Spain in the fall for my 50th birthday. We're spending 2 weeks exploring the country with friends and I cannot wait. I've already started looking at clothes and new swimsuits. The moment I clicked on a suit, my feed was flooded with resortware and more swim. It was hard to find content. But now I''m searching for tips on Spain and it's back. That being said, search is still alive and well. In fact, Pinterest in the Q4 2025 investor report, said they have more searches than Chat GPT. That's impressive. Also, users grew to 614 million. But something lacked in their report and caused the stock to dip – advertisers impacted by strong headwinds due to tariffs. Those were their words, not mine. What does that mean then? E-commerce sellers on a large scale - think Target and Walmart- were hit hard and pulled back advertising dollars.Queue a new C-suite member who is specifically targeting small and mid-size businesses for advertising. Those who are selling products are PRIME for spending money on Pinterest Ads. Our clients prove this out with our e-commerce sellers having some of the highest ROI in Q4 of 2025. Last, I'll say this. We're leaning into experimenting with Substack and how to leverage Pinterest for growth of subscribers. We have two accounts running the experiment now and they are eager to prove out this model by going through our accelerator model first and then transitioning into ads. Our team is so curious and excited. Is Pinterest dead in 2026? A question I've been asked every year. I don't think so but the old models aren't work. It's time to think differently and creatively. —-------Here are some helpful links from the podcast:

I love email marketing and think it's really important, but other people hate it and have a hard time embracing why it's important. Or even how to do it. —-------Here are some helpful links from the podcast:

In thinking through the best Pinterest strategy, I'm going in with blinders on. What can I learn from my data, my clicks, my saves, my images, my keywords? If I really sat with that, it would go counter to what the online world has trained me to do. Look at what other people are doing, who has the right answer, and how can I follow their rules. More of my thoughts on that.—-------Here are some helpful links from the podcast:

This discussion with Ellen Yin was one for the books. Thought-provoking, very interesting use of Pinterest, and where to take your business in the next year. The Next Era of Cubicle to CEO: What's Coming in 2026Apple PodcastsYouTubeWinning Mrs. Oregon America (and why I decided to compete in my first pageant)Apple PodcastsYouTubeHosting an Event? Our Pop-Up community Playbook to Elevate the Attendee ExperienceLinks:Join 23K+ entrepreneurs who read The CEO-StandUp, a free weekly case study newsletter: https://cubicletoceo.coSubscribe to the show: https://cubicletoceo.co/podcast (this will eventually be converted into a sales page for the premium podcast subscription)Connect with Ellen & Cubicle to CEO:https://instagram.com/cubicletoceohttps://instagram.com/missellenyin—-------Here are some helpful links from the podcast:

Founders' story and the need to tell that story, how, and what it looks like. I'm so fascinated by this movement in 2026 that I'm still thinking about how it can apply to Pinterest marketing. Here are my thoughts. —-------Here are some helpful links from the podcast:

When I first learned about Work Play Branding, I instantly loved their business model, but what made me fall in love with them even more is how they are creatively using Pinterest as a collaborative tool with their clients. To surface the clients' ideals in photos and pictures, to be able to support their photographers and designers to give the clients exactly what they are looking for. We're going to dive into an interview with their founder and CEO Lyrik Fryer. WorkPlay Branding —-------Here are some helpful links from the podcast:

Human connection is still needed. Trust recession and AI picking up on nuance. In this quick take, I just want to remind you that you bring something valuable to the table that AI can't replace. Lean into that big time as you go through 2026—-------Here are some helpful links from the podcast:

Actionable advice for finding success on Pinterest, building trust with users, and showing Pinterest (and your audience) that there's a real human behind your content with Kate Ahl from Simple Pin Media. ----- Welcome to episode 555 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kate Ahl from Simple Pin Media. Pinterest Strategy for Food Creators in 2026 Pinterest has changed a lot in the last year — and food creators are feeling it. With the rise of AI-generated content (aka "AI slop"), many established bloggers have seen traffic declines, while newer creators are still finding success on the platform. In this episode, we're joined by Kate Ahl of Simple Pin Media, to break down what's really happening on Pinterest right now. We talk about how AI has impacted the platform, whether Pinterest still offers a strong ROI for food creators, and what strategies actually work in 2026 — especially if you're an established creator wondering whether Pinterest is still worth your time. Kate also shares practical, actionable advice for using Pinterest more intentionally, building trust with users, and showing Pinterest (and your audience) that there's a real human behind your content. Three episode takeaways: Pinterest can still be a valuable traffic and revenue driver — While overall Pinterest traffic is down year over year, the platform continues to deliver high RPMs, meaning the traffic you do get can be more valuable. Instead of chasing volume, creators should focus on quality traffic, clear intent, and how Pinterest fits into a broader marketing strategy. Human-generated, trust-building content matters more than ever — As AI-generated content floods Pinterest, users (and the platform itself) are craving signals of authenticity. Showing your face, branding your images, and creating recognizable visual styles help Pinterest understand that there's a real person behind your content — and help users decide who they trust enough to click. Pinterest success requires patience, experimentation, and intentional strategy — Pinterest is no longer a "set it and forget it" platform. Keyword research, thoughtful image design, testing different formats, and committing to a strategy for 6–9 months are key. Creators who treat Pinterest as a long-term marketing channel (rather than a quick win) are best positioned to succeed. Resources: Simple Pin Media Pinch of Yum Pinterest Predicts 2026 Canva Safiya Nygaard — I Bought Scam AI Dresses from Pinterest Skool SPM Insiders The Last Invention The Simple Pin Podcast Follow Kate on Instagram and Facebook Join the Food Blogger Pro Podcast Facebook Group Thank you to our sponsors! This episode is sponsored by Member Kitchens. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.

AI is taking over many conversations and platforms. It's been an active conversation as it relates to Pinterest, but there is room for us to see it in a positive rather than a negative light. That's what Meaghan Williamson and I are chatting about in this episode. Podcast we mentioned - The Last Intervention: https://podcasts.apple.com/us/podcast/the-last-invention/id1839942885 or https://www.youtube.com/watch?v=gvwphwviRgA Meagan Williamson —-------Here are some helpful links from the podcast:

Your 5-minute dose of Pinterest marketing in real time. Twice a month, Kate Ahl shares her unfiltered thoughts on the latest Pinterest trends and updates that matter to your business. Quick insights from the founder of Simple Pin Media—because you don't have time for fluff.Pinterest Predicts 2026—-------Here are some helpful links from the podcast:

Pinterest Predicts 2026 is here, and the list of 21 predictions is amazing! But who created this list? How did they come up with the ideas? What data were pulled in, and how did they interpret that data? I wanted to speak with the creator, leader, and mastermind behind this massive research project. Sydney Stanback joins me on this podcast to talk about how this report came to be and what she has learned from being part of the development of Pinterest Predicts for 6 years. This was a fun conversation. I know you'll love it. Pinterest Predicts - 2026—-------Here are some helpful links from the podcast:

Pinterest has just added its new AI-powered assistant. It's so fun and opens up the door to new opportunities with search. Let's talk about where we are as it relates to Pinterest search, what the future looks like, and some tips for leveraging the platform for your business growth. This podcast and video were created in partnership with Pinterest. I am part of the Pinterest educator program, and their team helped me build and create this episode. Article to read and reference - Pinterest leans into search as Gen Z adoption surges Say hello to Pinterest Assistant: Revolutionizing the way you shop online Link to podcast - Podcast - Jay Schwedelson—-------Here are some helpful links from the podcast:

Pinterest has been releasing at least 2-3 updates per month to its platform. All with the idea of helping to better the experience for the pinner, content creators and advertisers. Let's go month by month, all the way back to May of 2025, to see what the latest updates have been on Pinterest and who they benefit.Intro - Call to Action: If you want to stay up to date on all of the changes and updates happening on Pinterest make sure you're subscribed to our newsletter. We send out our Pinterest Made Simple newsletter on Wednesday and it's filled with everything you need to know. Go to simplepinmedia.com/newsletter —-------Here are some helpful links from the podcast:

Are you an ecommerce seller new to Pinterest marketing? This episode covers everything you need to launch your e-commerce brand on the platform: account setup, creating high-converting Pins and videos, Pinterest SEO, and the daily strategy that drives qualified traffic in 30-60 days.With almost 600 million users and 80% actively searching for products to buy, Pinterest is a goldmine for online stores. Learn how to tap into it without spending a fortune on adsIntro - Call to Action: Ready to make Q1 2026 your breakout quarter? Let Pinterest be your growth engine. From building a high-performing account from the ground up to creating scroll-stopping images that drive clicks and saves, to running ads that deliver 5x return on ad spend—we've got the Pinterest expertise to match your goals. Visit simplepinmedia.com/services to schedule your free consultation and discover which Pinterest strategy will unlock your 2026 success.Podcast on Pinterest boardsPinterest Assistant Latest shopping features in 2025Pinterest Trends—-------Here are some helpful links from the podcast:

In a recent conversation with one of my Pinterest educator friends we discussed some hurdles that marketers might have regarding using Pinterest. Namely, how boards work on Pinterest. For me, this was a lightbulb moment. I hadn't really thought about how boards worked on Pinterest. I've always just know. For the first I empathized with the concept being one that would cause some marketers to be confused. In order to help overcome any misunderstandings people might have about boards, I wanted to teach more about the history, the concept, and how this can help marketers reach more people on Pinterest.  I thought it would be best to partner with Pinterest and pull together definitions, resources, and workflows for how to be utilize boards for Pinterest marketing. Important links mentioned:Video from Ben SilbermannPinterest Educator ProgramProduct tagging on PinterestUnderstanding Sections on Pinterest—-------Here are some helpful links from the podcast:

Discover how Pinterest Predicts Weekly gives you a crystal ball into consumer trends before they go mainstream. Includes actionable examples!Intro - Call to Action: Want these insights delivered to your inbox every Wednesday? Subscribe to our free Wednesday Weekly newsletter  - Pinterest Made Simple - and get the latest Pinterest Predicts breakdown plus actionable takeaways you can implement immediately.An example of Pinterest Presents Weekly - https://view.highspot.com/viewer/253a5831c7f49371913278007c9a65be Pinterest Trends Pinterest Templates – Simple Pin Shop —-------Here are some helpful links from the podcast:

We're revisiting Pinterest's Verified Merchant Program with a timely update for product sellers. If you haven't connected your shop on Pinterest yet—or you're looking to diversify where customers discover your products—this is your sign to get started. In this episode, we break down the current status of the VMP program, refresh the key requirements and features, and answer the questions you've been asking. Perfect for e-commerce sellers who want to tap into Pinterest's high-intent shopping audience and expand beyond their current traffic sources. We cover: what's new with Pinterest shopping in 2025, catalog setup essentials, common merchant confusion points, and how to feature your products effectively now that shop tabs have changed.If you're looking to get your shop set up with Pinterest we can help ready your Pinterest account with our eCommerce kickstart package. From audit, to clean and build of your account, connecting you with a developer that can help troubleshoot any shop connections, and make sure you nail your images, this package is perfect for shop owners looking to jump into Pinterest to promote their product. Pinterest Marketing For Shops Important links:The Verified Merchant Program | Pinterest Business help Shopping on Pinterest | Pinterest Business help What To Know About The Pinterest Verified Merchant Program —-------Here are some helpful links from the podcast:

Content creators have wondered for years what Pinterest is looking for in order for their content to get discovered on Pinterest. That's what I'm sharing with you today. —-------Here are some helpful links from the podcast:

Pinterest isn't just for recipes and travel inspo. Here's how to use it for real business growth:What if your blog could keep bringing in traffic for years—without needing to perform on Instagram or churn out more content?That's exactly what Kate Ahl, founder of Simple Pin Media, helps business owners do with Pinterest. In this conversation, we break down how to actually use Pinterest as a traffic driver (not just a digital vision board), why it works so well for content you've already created, and the surprisingly simple way to start leveraging it today.If you've written blog posts, launched a podcast, or created freebies for your email list—this is how to make them work harder with less effort.In this episode, we cover:The biggest Pinterest myth most business owners still believeA surprising example of keyword research that might change your SEO strategyThe #1 goal Kate recommends for most service providers on PinterestHow to actually track success on the platform (without obsessing over views)Kate's answer to “How often should I pin?”The difference between Pinterest keywords vs. Google SEOA personal traffic comparison that might change how you use InstagramYour Next Step: If you're already creating pillar content—make it do more. This is exactly the kind of repurposing we help you build into a sustainable marketing rhythm. Start by grabbing my free messaging audit to make sure your content is set up to convert.Connect with our Guest:Visit Kate at simplepinmedia.com and subscribe to her Pinterest Made Simple newsletter.Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.

Pinterest has mentioned that Gen Z is it's fastest growing demographic. It's time to pay attention to this group and discover some new ways to market to them. Let's uncover some stats and data to help us do that. If you're looking for a team to help you get in front of Gen Z, the Simple Pin team is eager and willing to take a look at your business, talk about your goals, and help you decide if Pinterest is your next marketing move. Book a call with our team. simplepinmedia.com/services Resources Mentioned:Pinterest Trends toolPinterest Business blog: Gen Z marketing insights Pinterest Verified Merchant ProgramGen Z stats 2025 Pinterest stats Pinterest Shares Report Into Gen Z User TrendsBuying Behavior of Gen Z (pdf) —-------Here are some helpful links from the podcast:

Pinterest Presents returned for its fifth year to share product updates, advertiser tools, and trend insights. From enhanced visual search to new AI-powered features, the event highlighted how the platform continues to emphasize discovery, data, and full-funnel marketing.Intro - Call to Action: Pinterest Presents covered a lot of exciting things having to do with ecommerce and ads. Those are two things we can help with. We have an eCommerce kickstart package to get your products up and running on Pinterest, as well as a robust ads department ready to consult or mange your Pinterest ads, simply scroll down in your app and click the link to book a call with our team. Pinterest Presents - https://business.pinterest.com/blog/top-news-pinterest-presents/To learn more, watch the full event and check out the Pinterest performance guide.—-------Here are some helpful links from the podcast:

One blogger recorded a YouTube video about what was working for her on Pinterest. I watched it and noticed one thing right away – she got curious about Pinterest marketing and how it worked for her. Just her data, time, and vision for her content drove her actions. And for me, this hit different. I wanted to interview her about what was working and not working. Meghan HernandezThe video on YouTube—-------Here are some helpful links from the podcast:

There has been a lot of discussion lately about Pinterest traffic trending downward and what this could mean. Some have talked about algorithm changes, others tech issues with the meta data, and then some are declaring Pinterest dead due to AI slop infiltrating. Along with this are every theory under the sun and what you should do about it. I get it. I stand with you in the frustration, but I want to ask if you're falling into the trap and what you can do to get out off the hamster wheel and start making some solid decisions. If you're looking to talk through some of these Pinterest marketing issues with someone, then I highly suggest booking a strategy call with our team. I don't know about you but I like to ask questions when people teach or share what i should do with my marketing. I want to make sure I fully understand the concepts as well as implement. If that's you then we're offering $50 off a strategy call to help get you set up and ready for Q4. Use the code SPMPOD to get your $50 at checkout. https://www.simplepinmedia.com/consultation/ Instagram video—-------Here are some helpful links from the podcast:

We recently held a webinar where over 800 people registered for the event. As many as 200 joined live, and several more watched the replay. At the end of the call, we had a ton of questions that we couldn't get to. Instead of keeping those questions for future podcasts, I figured I would answer most of them here. If you're looking for support and help with your Pinterest marketing heading into Q4 we have several offers for all different types of budgets. From handing off your Pinterest ads to tackling all your organic marketing needs, we have something for you. Simply book a call with our team. We will ask you questions about your goals, vision, and plans for Pinterest as they relate to your marketing. Go to simplepinmedia.com/services to book a call now. —-------Here are some helpful links from the podcast:

Pinterest just released its first-ever Men's Trend Report, and it's clear that Gen Z and Millennial men are redefining what it means to engage online. With men now making up more than a third of Pinterest's global audience, this report highlights how they're embracing self-expression, creativity, and wellness in refreshing and authentic ways.To talk through this report, I brought in my fellow Pinterest educator, Corbin White to discuss all things men and Pinterest. Important links talked about in the episodeMen's trends report for Pinterest - https://newsroom.pinterest.com/news/the-pinterest-mens-trend-report/ Corbin White – Pinterest URL - https://www.pinterest.com/housetohomediy1/—-------Here are some helpful links from the podcast:

I'm excited about the upcoming Pinterest Presents, their annual virtual event that will reveal new ad product innovations, success stories, and insider strategies you won't find anywhere else. From major brands like Skims, IKEA, Carat, Rocket, GM, and Sephora to new Gen Z user behaviors, discover what has me curious enough to register myself.Pinterest Presents—-------Here are some helpful links from the podcast:

Pinterest is a publicly traded company. They need to report their financial results quarterly. This might sound boring to cover, but we actually find some great takeaways for our marketing inside these reports. Before I dive into the Q2 2025 results I want to share with you some past episodes we have done on Q4 holiday marketing. The links will be below in the description, but we also have a holiday Pinterest Ads checklist for free for you if you're running ads. Make sure you grab that and either read or listen to our other episodes. Link to investor reports - https://investor.pinterestinc.com/news-and-events/press-releases/press-releases-details/2025/Pinterest-Announces-Second-Quarter-2025-Results-Delivers-17-Revenue-Growth-and-Record-Users/default.aspx https://seekingalpha.com/article/4810767-pinterest-inc-pins-q2-2025-earnings-call-transcript Holiday Pinterest Ads Checklist - https://www.simplepinmedia.com/pinterest-ads-strategy/ All our past episodes on holiday marketingPrepping your organic and paid ads for Q4 - https://www.simplepinmedia.com/holiday-advertising-on-pinterest/ Black Friday marketing on Pinterest - ​​https://www.simplepinmedia.com/black-friday-marketing/ How to market your products for the holidays - https://www.simplepinmedia.com/holiday-pinterest-sales/ —-------Here are some helpful links from the podcast:

We're going to dive into what it takes to come up with a strong growth marketing plan for Pinterest. Intro - Call to Action: In this episode I'm going to be talking about our inner circle program and it's upcoming open doors. This program is perfect for someone who needs to fully develop and understand their Pinterest marketing strategy, as well as a plan to execute on that knowledge. To learn more about our Inner Circle program, visit simplepinmedia.com/ic.—-------Here are some helpful links from the podcast:

In this episode, I'm breaking down the fundamental differences between Pinterest and Google SEO, exploring why user intent shapes everything from content creation to keyword strategy. You'll discover how Pinterest users are in exploration and planning mode, saving ideas for future inspiration, while Google users seek immediate information and action.I'll walk you through platform-specific optimization strategies, reveal how their algorithms prioritize different signals, and share a smart cross-platform approach that lets you leverage both for maximum impact. Whether you're a blogger, business owner, or content creator, understanding these differences can dramatically improve your visibility and engagement across both platforms.By the end of this episode, you'll have a clear roadmap for creating content that captures users at every stage of their journey - from Pinterest's early inspiration phase to Google's decision-making moments.Before we dive in, Q4 is Pinterest's magic season - searches skyrocket for products, decor, travel, and recipes. It's prime time to get in front of new customers, but don't wait until October to optimize. If you need Pinterest marketing support, book a call with our team at simplepinmedia.com/services  and we'll point you in the right direction.Adobe article mentioned: https://www.adobe.com/express/learn/blog/pinterest-as-a-search-engine Tailwind article: https://www.tailwindapp.com/blog/pinterest-seo-vs-google-seo Pinterest PredictsTailwind Keyword Tool —-------Here are some helpful links from the podcast:

In this episode, I'm revisiting a question that continues to perplex marketers: Do follower counts actually matter? While most social platforms have us obsessing over follower numbers as the primary metric of success, Pinterest operates differently.I'll break down 4 revealing examples that might challenge your assumptions about follower counts and show you what metrics truly drive Pinterest success. Whether you're new to Pinterest marketing or looking to refine your strategy, this episode will help you focus on what genuinely impacts your results rather than chasing vanity metrics.Join me as we explore why your follower count might not be the powerful indicator of success you've been led to believe.TBEX—-------Here are some helpful links from the podcast:

This podcast was created in partnership with Pinterest. I am currently one of six educators in their Pinterest Educator program. They helped me gather information, resources, and tools to help bring you this accurate and update to date teaching on Pinterest collges. What are Pinterest collages you might ask? Well, previously I had recorded a podcast on this with a workaround our team had found using Pinterest's sister app – Shuffles. Business owners were asking us about the relevancy as well as the workflow for linking their products. At the time, this seemed to be the only way. Now we can do this in Pinterest…This episode will give you the information you need to decide if the Collages Pin format fits into your own Pinterest strategy; whether you're ready to try it, or just want to stay informed for the future."I'm going to be sharing some helpful links in today's episode so make sure you scroll down to the description to read more after you're done. Previous SPM podcast on ShufflesPinterest linkshttps://create.pinterest.com/product-features/how-to-create-collageshttps://help.pinterest.com/en/article/create-a-collagehttps://www.pinterest.com/collages/create-your-wish-list/ (example of a set of collages which have shoppable links)Elevate your creativity with collagesThe SPM test collage - https://www.pinterest.com/pin/352688214590917844/ —-------Here are some helpful links from the podcast:

Welcome to another summer story series episode. I'm interviewing Dana White. No Mess Decluttering Process Follow Dana Dana's booksSteps to decluttering video mentioned in the podcast—-------Here are some helpful links from the podcast:

A few years ago we did a summer story series, then last year we took a break. Mostly because I had become sick with a thyroid disorder that had come our remission after 12 years. It literally took me out for a month while doctors finally surfaced what was happening. But in that absence, people emailed saying they missed the story series and it had been a highlight for them the last few years that we had done it. The spirit behind these few summer episodes is to give you a bit of a break in talking about Pinterest. To listen to a story that will inspire you and maybe give you some food for thought. I envision you on a road trip, a daily walk or laying on the beach or in the mountains. Somewhere, you can relax and just take in the story. I have something really special for you in this episode: the story of my mastermind. The group of ladies who have supported me through thick and thin, sadness, joy, and deep pressure in business. The sounding boards, the reality checkers, the challengers, and the friends. It's not always perfect, but I believe that's part of the amazing story. That perfection isn't the goal, but being human and vulnerable together is. That we get to do this messy entrepreneurial life together and keep ourselves moving forward one day at a time. There are 4 of us. I'll be facilitating this discussion about how we got started, how we structure our time together and what we've learned along the way. To find out more about these ladies and what they do I'll leave the links below. Make sure you check them out and follow along. Natalie GingrichKelly SnyderErin Chase —-------Here are some helpful links from the podcast:

The discussion around AI and Pinterest has not been scarce. From AI slop hitting the platform via bad actors to how Pinterest is going to combat that slop, there's no shortage of conversation starters around this topic. In order to get everyone on the same page about AI updates I figured this would be a good podcast/video for me to record so you all know where to find resources as well as what developments have taken place. I'm also going to include help desk articles from Pinterest and some great journalism done around this topic. I'll have them linked below in the description. For those who are new to Pinterest marketing, this might not be where you want to put your time and energy. If you're looking for quick videos that you can view for free on how to get your account set up on Pinterest as well as started with your marketing, you can grab our free 4-part video series by going to simplepinmedia.com/start. Articles for reference:AI at Pinterest (Help Center article)Gen AI labels (Help Center article)Pinterest Is Being Strangled by AI SlopThe Slop Farmers producing the contentPinterest Begins Labeling Generative AI ContentPinterest Will Now Use Your Content & Personal Info for Generative AI TrainingPinterest to Begin Training AI Models with User Data, Opting Users In AutomaticallyIntroducing Gen AI Labels: Pinterest is taking a new step in transparencySimple Pin Podcast on my feelings about AI—-------Here are some helpful links from the podcast:

What if I told you there's a way to make that same piece of content live longer, work harder, and drive traffic for months, without creating more, more, more? Head to http://www.teachmetopin.com and I'll show you how! Today's episode is a roundtable with two of my favorite women in the Pinterest world: Kate Ahl of Simple Pin Media and Heather Farris of Heather Farris & Co. We're all Pinterest Educators, and we're pulling back the curtain on how we use Pinterest in 2025 to give our content new life. This isn't about trendy graphics or chasing viral pins. It's about strategic, sustainable visibility in just ONE hour a week. If you're tired of the content hamster wheel and you want to make your work work harder for you, this one's for you! And if you love this convo, save your seat for my free class: Create Once, Traffic for Months: The Pinterest Plan That Extends Your Content's Lifespan in Just One Hour a Week at http://www.teachmetopin.com! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/pinterest-growth-strategy-2025  Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Head on over to http://shippo.com/goaldigger and claim your "spend $25, get $25" offer today! Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!