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Explore the white-hat advantages and black-hat tactics used by Chinese Amazon sellers, from rapid product testing and supplier research to manufactured demand, AI imagery, and branding gaps. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft What strategies are Chinese Amazon sellers using to compete, and what can sellers elsewhere learn from them? Recorded in Shenzhen, China, Bradley Sutton sits down with experienced Amazon seller and new Helium 10 team member Shawn Su to explore the advantages, tactics, and challenges shaping one of the world's most competitive e-commerce communities. Shawn shares his journey from two unsuccessful product launches to building two six-figure Amazon brands. He explains how he discovers overlooked opportunities using narrow price filters, minimum search-volume requirements, weak competitor images, and low title density. He also reveals why the ability to test small orders, respond to reviews, modify products, and launch improved versions quickly may be a greater advantage than lower manufacturing costs. The conversation also examines a controversial tactic involving manufactured keyword demand. Some sellers use external traffic to make previously unknown search terms appear popular before launching new FBA listings. Bradley explains why a sudden search-volume spike does not always represent organic demand—and why sellers should investigate where that traffic is coming from before entering the market. From reverse-sourcing products through 1688.com to accessing real-time information through WeChat seller groups, Shawn provides a rare look inside China's Amazon ecosystem. But speed and sourcing are not everything. Western sellers can still gain an edge through cultural understanding, memorable storytelling, customer relationships, and long-term brand building. In episode 767 of the Serious Sellers Podcast, Bradley and Shawn discuss: 00:00 - Introduction 01:26 - Shawn Su's Background In China 02:29 - Discovering Amazon And E-Commerce 03:38 - Two Failed Product Launches 06:06 - Finding His First Successful Product 08:02 - Shawn's Product Research Strategy 10:06 - Using Title Density To Find Opportunities 11:44 - How Sellers Manufacture Keyword Demand 15:06 - The Speed Advantage Of Chinese Sellers 16:48 - Affordable Product Photography And AI Images 19:39 - Reverse-Sourcing Competitors Through 1688 20:46 - WeChat Groups And Real-Time Seller Intelligence 22:38 - Why Western Sellers Win At Brand Storytelling Enjoy this episode? Be sure to check out our previous episodes for even more content to propel you to Amazon FBA Seller success! And don't forget to “Like” our Facebook page and subscribe to the podcast on iTunes, Spotify, or wherever you listen to our podcast. Get snippets from all episodes by following us on Instagram at @SeriousSellersPodcast Want to absolutely start crushing it on Amazon? Here are few carefully curated resources to get you started: Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business. Helium 10: 30+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon or Walmart business easier with better data and insights. See what our customers have to say. Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation. SellerTrademarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.
How can equity compensation leaders get legal and compliance to say yes to creative ideas? Rachel Ulep has answers. As eBay's Director of Global Stock and Equity Programs, Rachel has revamped eBay's approach to employee education and training by injecting whimsy and creativity. Find out how she got her wider team on board with developing employee-facing AI agents and gamifying compliance training with collectible trading cards. This is Invested at Work: Off the Cuff, where leaders reveal the joys and challenges of managing total rewards strategies and scaling businesses, and share who they are beyond their job titles. To hear the full story of how Rachel is injecting creativity into compliance training and equity compensation education for eBay's 12,000 global employees, check out her full interview with host Rodney Bolden, available right now in your feed. For more conversations on the future of workplace financial benefits, make sure to follow or subscribe to Invested at Work. Share this episode with a colleague, and visit us at morganstanley.com/atwork to unlock the power of your organization's benefits.Invested at Work is brought to you by Morgan Stanley at Work, hosted by Rodney Bolden. Our executive producers are Fiona Kelsey and Lisa Boyce, and our associate producer is Ive Jones. Our production partner is Sequel Media Inc. #investedatworkpodcast #employeebenefits #workplacebenefits #sharemorganstanley This material has been prepared for educational purposes only. The guest speakers are neither employees of nor affiliated with Morgan Stanley Smith Barney LLC, otherwise known as MorganStanley. The opinions expressed by our external guests are solely their own and do notrepresent the views of Morgan Stanley. Please see our show notes for a full disclaimer on theinformation provided. © 2026 Morgan Stanley Smith Barney LLC. Member SIPC.CRC# 5758345 07/2026Full Disclosures: This podcast is for educational and informational purposes only and is not an offer, solicitation, recommendation, or advice to buy or sell any security, financial instrument, product, or service. It is not individualized investment, financial planning, legal, tax, accounting, benefits, or other professional advice. Morgan Stanley Smith Barney LLC, its affiliates, Financial Advisors and Private Wealth Advisors do not provide tax or legal advice; consult your own qualified advisors. Guest speakers are not compensated by, employed by, or affiliated with Morgan Stanley Smith Barney LLC, Morgan Stanley at Work, or their affiliates, unless stated. Their views are their own and do not necessarily reflect those of Morgan Stanley. eBay is not affiliated with Morgan Stanley. References to eBay and related examples are illustrative only and do not imply endorsement, approval, recommendation, or validation. Morgan Stanley makes no representation or warranty regarding third-party statements or examples, including accuracy or suitability. Examples may not be appropriate or available for all companies, employees, jurisdictions, plans, or circumstances. Applicable official documents and employer materials control in any conflict. Investing involves risk, including possible loss of principal. Company stock and equity compensation values may fluctuate; concentrated employer stock positions may involve additional risks. Past performance, survey findings, metrics, outcomes, and program results are not guarantees or predictions and may not be representative. AI tools may produce inaccurate or inappropriate responses and should be subject to governance, oversight, security, privacy, compliance, and risk controls. Trademarks and brand references are the property of their owners and used for identification only. Morgan Stanley at Work services are provided by Morgan Stanley Smith Barney LLC, member SIPC, and/or its affiliates. ©2026 Morgan Stanley Smith Barney LLC. Member SIPC. CRC# 5758345 07/2026
In this episode of CIBC Mellon Industry Perspectives, hosted by CIBC Mellon's Cynthia Oakden, we feature three industry trailblazers who spoke at our 2026 International Women's Day event. The event panel includes Jillian Kennedy from CAAT Pension Plan, Patricia Milloy-Alfred from IGM Financial and Abrar Nantel from iA Clarington, in conversation with CIBC Mellon's Cynthia Shaw-Pereira. The candid discussion, aligned to the theme of “Give to Gain”, delves into leadership in the financial services industry, the group's professional experiences, and practical advice on empowering women to lead with purpose.This presentation contains the presenter'spersonal views and not those of CIBC Mellon or any other person. It may beconsidered advertising, and provides general information only and neither thepresenter nor CIBC Mellon nor any other person are, by means of thispresentation, rendering accounting, business, financial, investment, legal,tax, or other professional advice or services. This presentation isintended for general informational purposes only. It may not be regarded ascomprehensive nor as a substitute for professional advice. Before takingany particular course of action, contact your professional advisor to discussthese matters in the context of your particular circumstances. Neitherthe presenter nor CIBC Mellon accept responsibility for any loss or damageoccasioned by your reliance on information contained in this presentation. ©2026 CIBC Mellon. CIBC Mellon is alicensed user of the CIBC trade-mark and certain BNY trade-marks, and is thecorporate brand of CIBC Mellon Trust Company. None of CIBC Mellon TrustCompany, CIBC, The Bank of New York Mellon Corporation and their affiliatesmake any representations or warranties as to its accuracy, currency orcompleteness, makes any commitment to update any information. No part ofthe presentation is an offer or solicitation in respect of any particularstrategy and may not be construed as such. Services referred to may notbe offered in all jurisdictions nor by all companies.CIBC Mellon does not provide investment orasset management services. This presentation, either in whole or in part, mustnot be reproduced nor referred to without the express written permission ofCIBC Mellon. Trademarks, service marks and logos belong to their respectiveowners.
Canada's payments ecosystem is undergoing significant transformation, with modernization initiatives reshaping how money, data and risk move through the financial system. In this episode of CIBC Mellon Industry Perspectives, host Tim Pinnell speaks with Andre Blanchard, Managing Director and Head of North American Corporate Cash Management at CIBC Capital Markets, about what institutional investors and market participants should be watching as Canada advances initiatives such as Lynx, the Real-Time Rail and ISO 20022 adoption.Together, they explore the practical implications of faster payments, richer payment data, fraud and resilience considerations, and how Canada's evolving payments infrastructure fits within a broader global landscape. The discussion highlights key questions institutional clients should be asking as they prepare for the next phase of payments modernization.This presentation contains the presenter'spersonal views and not those of CIBC Mellon or any other person. It may beconsidered advertising, and provides general information only and neither thepresenter nor CIBC Mellon nor any other person are, by means of thispresentation, rendering accounting, business, financial, investment, legal,tax, or other professional advice or services. This presentation isintended for general informational purposes only. It may not be regarded ascomprehensive nor as a substitute for professional advice. Before takingany particular course of action, contact your professional advisor to discussthese matters in the context of your particular circumstances. Neitherthe presenter nor CIBC Mellon accept responsibility for any loss or damageoccasioned by your reliance on information contained in this presentation. ©2026 CIBC Mellon. CIBC Mellon is alicensed user of the CIBC trade-mark and certain BNY trade-marks, and is thecorporate brand of CIBC Mellon Trust Company. None of CIBC Mellon TrustCompany, CIBC, The Bank of New York Mellon Corporation and their affiliatesmake any representations or warranties as to its accuracy, currency orcompleteness, makes any commitment to update any information. No part ofthe presentation is an offer or solicitation in respect of any particularstrategy and may not be construed as such. Services referred to may notbe offered in all jurisdictions nor by all companies.CIBC Mellon does not provide investment orasset management services. This presentation, either in whole or in part, mustnot be reproduced nor referred to without the express written permission ofCIBC Mellon. Trademarks, service marks and logos belong to their respectiveowners.
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Is it harder to manage an employee who has no equity or someone who's a millionaire on paper? Atish Davda, co-founder and CEO of EquityZen, reveals his takes on tough leadership questions—including navigating equity compensation, his most difficult people decisions and the most memorable thing someone has done with their liquidity from selling their private stock shares on EquityZen. This is Invested at Work: Off the Cuff, rapid-fire questions and candid answers to meet the leader behind the title.To hear the full story of how Atish is enabling private companies and employees to sell stocks pre-IPO, and the impacts on risk and retention, check out his full interview with host Rodney Bolden, available right now in your feed. For more conversations on the future of workplace financial benefits, make sure to follow or subscribe to Invested at Work. Share this episode with a colleague, and visit us at morganstanley.com/atwork to unlock the power of your organization's benefits.Visit EquityZen for curated private market investment opportunities, data, and expert insights. Invested at Work is brought to you by Morgan Stanley at Work, hosted by Rodney Bolden. Our executive producers are Fiona Kelsey and Lisa Boyce, and our associate producer is Ive Jones. Our production partner is Sequel Media Inc. #investedatworkpodcast #employeebenefits #workplacebenefits #sharemorganstanley Disclosures:This material is for educational and informational purposes only and is not an offer, solicitation or recommendation to buy or sell any security, financial instrument, product or service.Podcast participants' views are their own and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, Morgan Stanley at Work or their affiliates. Morgan Stanley employees participating are not acting as financial, tax, legal or fiduciary advisors to any listener or other person.References to EquityZen, private company secondary markets, approved liquidity pathways, private company stock transactions and related parties are illustrative only, not an endorsement, recommendation, solicitation or validation by Morgan Stanley of any company, platform, transaction structure, investment strategy or service provider. Morgan Stanley does not guarantee any third-party obligations, services, products, platforms, processes or performance. Trademarks and brand references belong to their owners.Morgan Stanley Smith Barney LLC is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the web site. Morgan Stanley is not responsible for the information contained on the third party web site or the use of or inability to use such site. Nor do we guarantee their accuracy and completeness. Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Consult appropriate tax, legal, accounting, benefits, securities and compliance advisors.Holders of private company stock should review applicable plan documents, agreements, company policies, transfer restrictions and governing documents before any sale, pledge, transfer or other transaction. Related discussion is general and does not replace controlling official documents.Discussion of equity compensation, private company shares, liquidity events, vesting, taxation, withholding, transferability, employee benefits, HR practices or company stock is not tax, legal, accounting, investment or financial planning advice. Companies should evaluate objectives, plan design, budget and legal, fiduciary and compliance obligations before changing related programs.Investing involves risk, including possible loss of principal. Company stock and equity compensation values can fluctuate. Private company securities involve additional risks, including limited liquidity and information, valuation uncertainty, transfer restrictions, lack of a public market and concentration risk, and may not be suitable for all investors.Survey findings are informational and subject to limitations. Past performance is not a guarantee of future results. Statements about market trends, private market activity, IPOs, M&A, liquidity events, growth or employee financial outcomes are general observations only and not predictions, guarantees or investment recommendations. Anecdotal examples are illustrative only, not representative of all outcomes and not a recommendation to sell, hold, exercise or transfer equity awards or company stock. Individual experiences will vary.Morgan Stanley at Work services are provided by Morgan Stanley Smith Barney LLC, member SIPC, or its affiliates. ©2026 Morgan Stanley Smith Barney LLC. Member SIPC. CRC# 5796651 08/2026
In this episode of CIBC Mellon Industry Perspectives, Tim Pinnell, Relationship Executive, Global Financial Institutions at CIBC Mellon, is joined by Avery Shenfeld, Managing Director and Chief Economist at CIBC, for a discussion on the domestic and global economic factors influencing the Canadian market.They explore the current economic outlook, the forces shaping Canada's economy and key considerations for institutional investors and market participants as the global financial services community prepares to gather at Sibos in Miami.This podcast was recorded on August 24, 2026. Economic and market conditions can change rapidly, and the discussion reflects information and perspectives available as of the recording date.This presentation contains the presenter'spersonal views and not those of CIBC Mellon or any other person. It may beconsidered advertising, and provides general information only and neither thepresenter nor CIBC Mellon nor any other person are, by means of thispresentation, rendering accounting, business, financial, investment, legal,tax, or other professional advice or services. This presentation isintended for general informational purposes only. It may not be regarded ascomprehensive nor as a substitute for professional advice. Before takingany particular course of action, contact your professional advisor to discussthese matters in the context of your particular circumstances. Neitherthe presenter nor CIBC Mellon accept responsibility for any loss or damageoccasioned by your reliance on information contained in this presentation. ©2026 CIBC Mellon. CIBC Mellon is alicensed user of the CIBC trade-mark and certain BNY trade-marks, and is thecorporate brand of CIBC Mellon Trust Company. None of CIBC Mellon TrustCompany, CIBC, The Bank of New York Mellon Corporation and their affiliatesmake any representations or warranties as to its accuracy, currency orcompleteness, makes any commitment to update any information. No part ofthe presentation is an offer or solicitation in respect of any particularstrategy and may not be construed as such. Services referred to may notbe offered in all jurisdictions nor by all companies.CIBC Mellon does not provide investment orasset management services. This presentation, either in whole or in part, mustnot be reproduced nor referred to without the express written permission ofCIBC Mellon. Trademarks, service marks and logos belong to their respectiveowners.
In this episode of CIBC Mellon Industry Perspectives, host Kasia Budka is joined by Rob Gates, Chief Architect and Innovation Officer at Duco, and Alastair Angus, Chief Information Officer at CIBC Mellon, for a discussion on innovation in an agentic era. The conversation covers how organizations are approaching automation and AI, the role of technology and data in supporting operational transformation, and what it means to keep people at the center of change. Rob and Alastair share their perspectives on building the right foundations, fostering responsible innovation, and preparing organizations for what comes next. Tune in for a thoughtful conversation on the evolving landscape of technology and operations. This presentation contains the presenter'spersonal views and not those of CIBC Mellon or any other person. It may beconsidered advertising, and provides general information only and neither thepresenter nor CIBC Mellon nor any other person are, by means of thispresentation, rendering accounting, business, financial, investment, legal,tax, or other professional advice or services. This presentation isintended for general informational purposes only. It may not be regarded ascomprehensive nor as a substitute for professional advice. Before takingany particular course of action, contact your professional advisor to discussthese matters in the context of your particular circumstances. Neitherthe presenter nor CIBC Mellon accept responsibility for any loss or damageoccasioned by your reliance on information contained in this presentation. ©2026 CIBC Mellon. CIBC Mellon is alicensed user of the CIBC trade-mark and certain BNY trade-marks, and is thecorporate brand of CIBC Mellon Trust Company. None of CIBC Mellon TrustCompany, CIBC, The Bank of New York Mellon Corporation and their affiliatesmake any representations or warranties as to its accuracy, currency orcompleteness, makes any commitment to update any information. No part ofthe presentation is an offer or solicitation in respect of any particularstrategy and may not be construed as such. Services referred to may notbe offered in all jurisdictions nor by all companies.CIBC Mellon does not provide investment orasset management services. This presentation, either in whole or in part, mustnot be reproduced nor referred to without the express written permission ofCIBC Mellon. Trademarks, service marks and logos belong to their respectiveowners.
What happens to employees at private companies when years, or even decades, pass before a liquidity event? Atish Davda, co-founder and CEO of EquityZen, has created a pathway for private market sales to help employers lower risk, boost employee retention and ultimately get the most out of pre-IPO life. In this episode of Invested at Work, Atish and host Rodney Bolden delve into the tension employees face when waiting for a liquidity event while their own financial needs can't wait—whether that's purchasing a home, sending kids to college or, in Atish's case, buying an engagement ring. They discuss employer-backed solutions, plus the mistakes Atish made while scaling EquityZen, including the rollout of critical employer-sponsored savings programs. Atish Davda co-founded EquityZen in 2013 and was also the company's first engineer. As CEO, Atish has since grown the marketplace for pre-IPO stocks to nearly one million subscribers, making private stocks available to the public. Visit EquityZen for curated private market investment opportunities, data, and expert insights.Invested at Work is brought to you by Morgan Stanley at Work, hosted by Rodney Bolden. Our executive producers are Fiona Kelsey and Lisa Boyce, and our associate producer is Ive Jones. Our production partner is Sequel Media Inc. #investedatworkpodcast #employeebenefits #workplacebenefits #sharemorganstanley This material is for educational and informational purposes only and is not an offer, solicitation or recommendation to buy or sell any security, financial instrument, product or service.Podcast participants' views are their own and do not necessarily reflect those of Morgan Stanley Smith Barney LLC, Morgan Stanley at Work or their affiliates. Morgan Stanley employees participating are not acting as financial, tax, legal or fiduciary advisors to any listener or other person.References to EquityZen, private company secondary markets, approved liquidity pathways, private company stock transactions and related parties are illustrative only, not an endorsement, recommendation, solicitation or validation by Morgan Stanley of any company, platform, transaction structure, investment strategy or service provider. Morgan Stanley does not guarantee any third-party obligations, services, products, platforms, processes or performance. Trademarks and brand references belong to their owners.Morgan Stanley Smith Barney LLC is not implying an affiliation, sponsorship, endorsement with/of the third party or that any monitoring is being done by Morgan Stanley of any information contained within the web site. Morgan Stanley is not responsible for the information contained on the third party web site or the use of or inability to use such site. Nor do we guarantee their accuracy and completeness. Morgan Stanley Smith Barney LLC, its affiliates and Morgan Stanley Financial Advisors and Private Wealth Advisors do not provide tax or legal advice. Consult appropriate tax, legal, accounting, benefits, securities and compliance advisors.Holders of private company stock should review applicable plan documents, agreements, company policies, transfer restrictions and governing documents before any sale, pledge, transfer or other transaction. Related discussion is general and does not replace controlling official documents.Discussion of equity compensation, private company shares, liquidity events, vesting, taxation, withholding, transferability, employee benefits, HR practices or company stock is not tax, legal, accounting, investment or financial planning advice. Companies should evaluate objectives, plan design, budget and legal, fiduciary and compliance obligations before changing related programs.Investing involves risk, including possible loss of principal. Company stock and equity compensation values can fluctuate. Private company securities involve additional risks, including limited liquidity and information, valuation uncertainty, transfer restrictions, lack of a public market and concentration risk, and may not be suitable for all investors.Survey findings are informational and subject to limitations. Past performance is not a guarantee of future results. Statements about market trends, private market activity, IPOs, M&A, liquidity events, growth or employee financial outcomes are general observations only and not predictions, guarantees or investment recommendations. Anecdotal examples are illustrative only, not representative of all outcomes and not a recommendation to sell, hold, exercise or transfer equity awards or company stock. Individual experiences will vary.Morgan Stanley at Work services are provided by Morgan Stanley Smith Barney LLC, member SIPC, or its affiliates. ©2026 Morgan Stanley Smith Barney LLC. Member SIPC. CRC# 5796651 08/2026
Thinking about incorporating your business? You are not alone. It is one of the most common questions I get from entrepreneurs, professionals, and business owners.In this episode, I break down the key differences between operating as a sole proprietor and running your business through a corporation. I discuss the tax concept of integration, when incorporation can create tax deferral opportunities, and some of the practical considerations that often get overlooked, including bookkeeping, banking, legal documentation, professional advisors, and the ongoing costs of maintaining a corporate structure.Whether you're just starting a business or wondering if you have reached the point where incorporation makes sense, this episode will help you understand the questions you should be asking before taking the leap!RELATED EPISODES:Season 2, Episode 7, "Should I incorporate? A candid conversation with business owner, Erin Romeo, about her journey to incorporation"Season 2, Episode 8, "Incorporation 101 - tackling some of the myths surrounding incorporation, with special guest Phil Guenther"Season 4, Episode 5, "Copyrights and Trademarks - a "tax adjacent" episode with special guest, Luanne Schlosser of Lunova Law"HERE ARE SOME OTHER WAYS TO CONNECT WITH ME:My website! Email: thetaxchickpodcast@gmail.com@tax.chick (IG) LinkedInBe a "Tax Chick VIP"
"This is the final Rock School show. We felt 1000 shows was a good number to end on since Tammy and I are retiring at the end of this year. Thank you to all who ran the show. You gave us an audience. For this final hour, we are looking at the top 10 moments from the almost 20 years of shows. Thanks again and goodbye. We sure did enjoy your company."
The registered trademark symbol looks tiny, but for business owners it carries far more weight than a normal keyboard character.In this episode, we break down how to type the ® symbol on Windows, Mac, iPhone, iPad, and Android, plus the more important question: when are you actually allowed to use it?You'll learn the most common shortcuts, reliable mobile workarounds, and the difference between ®, ™, and ℠. We also cover one of the most common mistakes founders make: assuming that filing a trademark application means they can immediately start using the registered trademark symbol. It does not.For Windows users, we explain the classic Alt plus 0174 shortcut. On Mac, we cover Option plus R and how Character Viewer can help when keyboard layouts behave differently. For iPhone and iPad users, we look at text replacement as a practical shortcut. On Android, we discuss symbol menus, keyboard differences, and why there is no single shortcut that works perfectly across every device.Then we move beyond typing.A registered trademark symbol is a notice. In the United States, it communicates that the mark has federal registration status. That is different from simply claiming trademark rights. Businesses can often use ™ or ℠ before registration, but ® should be reserved for marks that are actually registered.We also discuss why “registered” does not mean “I own this word everywhere.” Trademark rights are connected to a specific mark and specific goods or services. A software company with a registered name does not automatically control that same word in every unrelated category. Context and scope matter.Another practical question is whether ® needs to appear after every mention of a brand. Usually, that is not the best approach. Repeating the symbol constantly can make clean marketing copy look like it caught a case of legal punctuation. A better strategy is to create brand guidelines explaining where the symbol should appear, how the mark should be written, and which logo versions are approved.That matters because trademark use is not just a legal-team issue. Marketing, sales, product, design, web development, agencies, distributors, and vendors may all touch the brand. If each group handles trademark notices differently, inconsistency spreads fast.We also explore business hazards, including using ® before registration, assuming one registration covers every product or service, failing to track registration maintenance, and believing that the symbol itself somehow enforces the brand.Spoiler: it does not.A trademark symbol can communicate rights, but it cannot monitor competitors, renew registrations, update packaging, fix old website files, or send a thoughtfully stern letter on your behalf. Brand protection still requires strategy, process, and judgment.The episode also tackles several trademark myths. No, a pending application does not equal registration. No, registering a mark does not grant universal ownership of a word. No, you usually do not need ® after every occurrence. And no, inaccurate use should not be treated as a harmless branding shortcut.For founders and small business owners, the real lesson is bigger than memorizing Alt plus 0174 or Option plus R. Trademarks are business assets. They can influence branding, marketing, licensing, expansion, investor diligence, acquisitions, and competitive positioning. Trademark decisions belong inside a broader intellectual property strategy.If your company has a valuable name, logo, slogan, product identity, or service brand, this episode gives you a practical framework for understanding what the registered trademark symbol means and how to use it more intelligently.You'll leave knowing the shortcuts, the distinctions, the common mistakes, and the bigger strategic questions to ask before your team starts dropping ® into every deck, webpage, and piece of packaging it can find.To chat about this one-on-one, grab a free consult at strategymeeting.com
"This is the second to last Rock School show and I'm using it to pitch my 4th album, Widow Maker, which went live last week on Spotify and Apple Music. I hope you enjoy it and I hope to see you all next week for the final Rock School Show."
How might artificial intelligence (AI) reshape the way trademark professionals evaluate "likelihood of confusion"? This is one of the most important—and rapidly evolving—questions in trademark law. INTA's recently released study, Exploring the Use of Artificial Intelligence in the Likelihood of Confusion Analysis, is the first major attempt to provide an answer.It takes a close look at how AI technologies—from machine learning and natural language processing to image and audio recognition—could be applied to one of the most fundamental critical aspects of trademark law: determining whether consumers are likely to be confused between two competing marks.The likelihood of confusion analysis is undertaken in three significant phases of the trademark lifecycle. The first use is made by a brand owner looking to adopt and likely register a new mark. The second is in intellectual property (IP) offices where trademark registration decisions include this analysis. The third area where the likelihood of confusion analysis becomes critical is when a dispute arises.Likelihood of confusion is certainly a legal test, but that legal test is rooted in the core functions of a trademark, that is how brands build trust with their consumers and how the brand owner's investment in the trademark can be protected. Turning to the report, what makes it particularly timely is the context? Firstly, IP offices around the world are facing increasing application volumes and growing complexity, from multilingual word marks to logos, sounds, and even motion-based trademarks. At the same time, AI is already transforming how we search, compare, and analyze data. Importantly, the study does not advocate for or against AI. Instead, it offers a practical, forward-looking framework, highlighting both the opportunities and the risks, from improved speed and pattern recognition to concerns around bias, transparency, and over-reliance on automation. This episode of Brand & New is hosted by David Gooder, former Commissioner for Trademarks at the United States Patent and Trademark Office (USPTO), who also contributed to this report. To explore and help explain the report's findings, he is joined by two colleagues who played a central role in developing this report.Lori Schulman is Senior Director of Internet Policy at INTA. Ms. Schulman has long been at the forefront of INTA's work on digital policy issues, including the intersection of emerging technologies and IP. She was part of the core INTA project team that worked closely with FTI Consulting to shape this report, contributing both policy insight and practical perspective on how AI is already affecting the IP ecosystem. Jose Londoño is Associate Senior Director for External Relations and Policy Development at INTA. Mr. Londoño also served on the report's internal project team and brings extensive experience working with IP offices and policymakers around the world. Mr. Londoño's background in public-sector IP administration—which includes serving as Deputy Superintendent for Industrial Property at Colombia's IP office—adds an important global and operational perspective to how AI could be implemented in practice. Related ResourcesAbout David GooderAbout Jose LondoñoAbout Lori SchulmanExploring the Use of Artificial Intelligence in the Likelihood of Confusion Analysis (INTA, June 2026)IP Office of the Future: Digital Transformation Think Tank Report (INTA, July 2026)INTA Board Resolution of Artificial Intelligence and Intellectual Property Rights Foundational Principles (INTA, May 2025)Likelihood of confusion (USPTO)
"Every list of the best bands contains the same bands in the top 20 so I made a new list. I looked at several best band lists and eliminated those top 20 bands. My list gets rid of the obvious choices and gives many lesser known bands a chance. See what you think."
"Tammy and I have decided to retire from our jobs and also from creating the Rock School Radio show. I know this is the 744th show on PRX but it's actually our 997th show overall. We will do this show and three more, ending on our 1000th show. To that end, in this show we will announce some musicians who might be retiring soon themselves. We will list the oldest people touring this summer."
Over the Summer I've curated a mini series of some of my favourite episodes from the podcast so far. We revisit old episodes that have stayed rent-free in my brain! So whether this episode ends up being new for you or you get to enjoy it again years later, I hope you find it helpful. In this episode I chat to Ingrid Fernandez who is a freelance consultant lawyer and I quiz her all about what small businesses need to do to be legal compliant in the UK. She has lived and breathed commercial law for 10 years, working for both Magic Circle and boutique law firms. But she decided it was time to hang up her suit, swap board rooms for coffee shops and use what she'd learnt to help people starting out in business feel confident about legal things. The entrepreneurs. The small business owners. The freelancers. The dreamers with big plans and sometimes small budgets, but a whole load of passion. That is who she want's to help and in the process she became a small business owner too. Episode Highlights 00:01 – Why legal topics matter for small business owners 01:20 – Meet Ingrid: her mission to make legal support accessible 03:10 – When to start thinking about legal documents and contracts 05:15 – The essential documents every business needs (privacy, cookies, terms, contracts) 08:15 – Flexibility, templates, and making contracts work for you 13:00 – Trademarks: what they are and when to consider them 18:00 – The power of clarity, boundaries, and legal confidence 25:00 – Legal care as part of your brand and client experience 32:00 – Overcoming mindset blocks and making the law work for you Key Takeaways Start as You Mean to Go On Laying legal foundations early brings peace of mind and sets the tone for a confident, professional business journey. Protection is Empowerment Contracts and policies aren't just paperwork; they're tools that protect your creativity, your income, and your client relationships. Clarity Builds Trust Clear agreements and transparent policies foster trust, making every client interaction smoother and more respectful. Legal Confidence is for Everyone The law isn't just for big companies; accessible templates and resources mean every small business owner can feel secure and empowered. Your Brand is More Than Visuals Legal care is part of your brand experience, showing clients you value integrity, safety, and professionalism at every touchpoint. Reclaim Your Power Embracing legal tools is an act of self-respect and kindness to your clients; no more shrinking or second-guessing, just confident business-building. Mentioned in the Episode Ingrid's website: Her Legal Space I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @lizmmosley or @buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft lucylucraft.co.uk If you enjoyed this episode please leave a 5* rating and review!
As the dust settles around the trademark commotion, what really remains to be said? Find out what the Betches think about the "hot girls read" trademark drama and what this means for other trademarks in the future. Find our video episodes on Youtube!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
From Lola Vice's reported SmackDown call-up to WWE's latest trademark filing, this week was packed with major wrestling headlines. We also cover AEW's special Rebel Heart tribute show, Ronda Rousey's comments on the current state of MMA, Peacock's blockbuster streaming deal with YouTube Premium, and everything else you need to know in one quick roundup. #WWE #AEW #SmackDown #RAW #LolaVice #RondaRousey #HikaruShida #WWENews #AEWNews #WrestlingNews #ProWrestling #WrestlingCommunity #Netflix #Peacock #YouTubePremium ABOUT WOMEN'S WRESTLING TALK : The #1 Women's Wrestling Show on the Planet, showcases news and interviews with top female wrestlers and professionals throughout the industry. Copyright Disclaimer Under Section 107 of the Copyright Act 1976, allowance is made for use & for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Nonprofit, educational, or personal use tips the balance in favour of fair use.
"For an experiment, I denoted the last ten generations and attempted to define the song of their generation. Some were easy and some quite difficult. I offer five possibilities first and then pick. See if I made the correct choice."
Rebecca Rechtszaid is a Harvard Law grad and former lead counsel for partnerships at Meta who now represents creators through her own firm. Her core message: if you're a creator, you're running an IP business whether you realise it or not, and most people only figure that out at the worst possible moment.In this episode, Rebecca breaks down the mistakes she sees over and over, from creators treating brand deals as gifts to co-creators with no paperwork discovering the camera operator legally owns the footage. We cover what the creator economy can learn from music (handshake deals, Lennon and McCartney, Prince's fight for his masters), why AI is making everything scarier (she reads TikTok's terms of service line by line), and the first legal moves every serious creator should make right now.An honest, occasionally alarming, and very practical guide to protecting the business you may not know you already have.Topics covered: creators as IP businesses · chain of title · lessons from music · AI clauses and likeness rights · trademarks · first legal steps for creators
In a world where brand launches can leak in seconds, competitive intelligence is a reality, and social media amplifies everything, many companies are asking a simple question: How do we protect a brand before the world knows it exists?That's where stealth trademark filings come in. This is about using entities, strategic drafting, or filing approaches to obscure a company's identity or future plans. Some see this as a smart, even necessary tactic. Others raise concerns about transparency, enforceability, and unintended legal consequences. So where is the line between smart brand strategy and avoidable risk? When does stealth help, and when might it backfire? To unpack this, we're joined by Matthew Asbell, a partner at Lippes Mathias LLP and a widely respected intellectual property attorney with deep experience advising brands in diverse industries on global trademark strategy, enforcement, and policy‑level issues. He's also an adjunct professor of law and frequent guest lecturer at Fordham University and The Benjamin N. Cardozo School of Law in New York City.Mr. Asbell is a longtime leader within the INTA community, contributing to how we think about trademarks not just as registrations, but as business assets.This episode of Brand & New is sponsored by Lippes Mathias LLP.Related ResourcesAbout Matthew AsbellAbout Lippes Mathias LLPStealth trademarks explained: Protecting brands while staying under the radar (Lexology, July 2025)
Watch the YouTube version of this episode HEREYou don't know where you'll be next Tuesday and that's exactly the point. In this episode of Maximum Lawyer, Tyson Mutrux sits down with trademark attorney and educator Sonia Lakhany, who has turned her entire life into a delegation and systems experiment by putting everything she owns in storage and becoming a “fancy homeless” digital nomad. Sonia shares how she runs two thriving companies while living out of a single bag and cycling through hotels around the world, using extreme efficiency, SOPs, and intentional lifestyle design to strip away errands, household chores, and decision fatigue so she can focus on deep work, creativity, and enjoying the freedom she built.From departure checklists and dopamine menus to virtual mailboxes and hotel‑based “done‑for‑you” living, Sonia walks Tyson through the operational choices that make her nomad life possible and the business lessons law firm owners can steal even if they never leave their hometown. She talks candidly about solo travel, loneliness, and choosing not to have kids, how ADHD and a craving for “whimsy” drove her away from traditional employment, and why she now sees trademarks as the ultimate lifestyle practice area for lawyers who want flexibility, global reach, and lean, high‑margin firms. They also dig into her 4L Education platform and flagship “Two Weeks to Trademarks” course, including why hundreds of alumni keep coming back for live reteaches, how she leverages AI to systematize her own law firm, and what it really looks like to build a business that funds your bucket‑list life instead of competing with it.What You'll LearnHow Sonia designed a “digital nomad” life that eliminates errands, chores, and home maintenance through radical delegationWhy running two companies from hotel rooms forced her to systematize everything from travel checklists to client workHow solo travel, white space, and pattern interrupts supercharge her creativity and strategic thinkingWhy she believes permanency (houses, kids, routines) isn't for everyone and how that shapes her business choicesWhat makes trademark law a lifestyle‑friendly, globally scalable practice area for lawyersHow her 4L Education and “Two Weeks to Trademarks” course help attorneys escape burnout and build flexible practicesWhy alumni keep re‑attending her live reteaches and how AI is changing the way she teaches and practices trademarksHighlights 00:00 – Why Sonia doesn't know where she'll be next Tuesday and her “fancy homeless” origin story05:00 – Delegating life: hotels, virtual mailboxes, and stripping away errands and chores10:00 – Departure checklists, extreme efficiency, and SOPs for travel and business20:00 – Solo travel, loneliness, and designing a life without partners, pets, or kids30:00 – ADHD, whimsy, and why Sonia was never built to be a traditional employee40:00 – Building lean teams, avoiding management bloat, and redefining success beyond headcount50:00 – Inside 4L Education and “Two Weeks to Trademarks,” lifestyle lawyering, and global trademark opportunities55:00 – Live reteaches, CLE, unreasonable hospitality, and using AI to future‑proof your practiceConnect with Sonia:Instagram YouTube Linkedin
"I was talking about the Paul is Dead conspiracy theory in class one day and the students began asking me if I knew about THIS theory. And then THIS theory. We went on for 30 minutes and then I did some research. There were so many theories I had never heard of. Hopefully they are new to you as well. We have a long list."
Can an ordinary word become a trademark? Yes—and that answer is more useful, more nuanced, and slightly more dangerous than it sounds.This episode-style breakdown explores how common words can become powerful brand assets when they identify the source of goods or services instead of merely describing what a business sells. A word like “apple” can be an everyday fruit in one context and a major technology brand in another. That does not mean a company owns the word everywhere. It means trademark protection depends on context, consumer perception, and consistent brand use.We walk through the difference between generic, descriptive, suggestive, arbitrary, and fanciful marks. Generic terms name the product category and cannot function as trademarks. Descriptive terms directly explain a feature, purpose, quality, or ingredient and may be harder to protect. Suggestive marks are different. They hint at an idea but require a little imagination from the customer. That extra mental step can make a brand name more distinctive and more defensible.For startup founders and small business owners, this matters early. A name that sounds obvious in a meeting may become a legal headache later. A business might choose a descriptive name because it feels clear, only to discover that it is difficult to register, difficult to enforce, or already surrounded by competitors using similar language. On the other hand, a suggestive name can create a stronger identity while still giving customers a useful clue about the brand.The conversation also covers common mistakes: assuming domain availability means trademark availability, thinking registration equals total ownership of a word, ignoring common-law rights, and picking a name before checking whether customers may confuse it with another business. Trademark law is not about who had the best brainstorming session. It is about whether a mark identifies a source and whether another use is likely to confuse consumers.You will also hear why over-enforcement can backfire. Owning a trademark does not give a company control over every ordinary use of a word. Competitors can often use descriptive language fairly. Smart trademark strategy protects the brand without trying to annex the English language like a caffeinated empire.We also look at why suggestive marks often become the practical middle ground. Made-up words can be strong, but they may require more marketing investment because customers have to learn what they mean. Descriptive names can be easy to understand, but they may be too weak to protect. Suggestive names sit between those extremes. They give the market a clue while still acting like a brand.That balance can save money, reduce confusion, and support long-term growth. A strong mark can make it easier to build recognition across websites, packaging, social media, ads, sales conversations, investor decks, and customer referrals. A weak mark can create friction in every one of those places. Nobody wants to discover that the brand name printed on the booth banner is also being used by three competitors and one suspiciously enthusiastic Etsy shop.By the end, you will have a practical framework for reviewing your own name before you fall in love with it too hard.The key takeaway: ordinary words can become extraordinary trademarks when they are used creatively, consistently, and strategically. The strongest names are not always the most literal. They are the ones that customers remember, competitors cannot easily copy, and the business can grow with over time.This is a practical listen for founders choosing a company name, teams preparing to launch a product, marketers building brand identity, and business owners wondering whether their “simple” name is legally strong enough to protect.To chat about this one-on-one, grab a free consult at strategymeeting.com
Your trademark can last a very long time. Potentially forever. But, like a houseplant, a customer relationship, or the office printer that only works when spoken to respectfully, it needs care.This episode breaks down the question every founder eventually asks: how long does a trademark last? The answer is both encouraging and slightly paperwork-flavored. In the United States, a federal trademark registration can continue indefinitely if the owner keeps using the mark in commerce and files the required maintenance and renewal documents on time.That is the good news. The less glamorous news is that a trademark registration is not a trophy you place on a shelf forever. It has deadlines, use requirements, and renewal windows. It also has a talent for becoming a problem right when your business is busy launching, raising money, hiring people, or discovering that the website footer still says copyright twenty nineteen.In this episode, we explain why trademarks are different from patents. Patents have fixed terms. Trademarks are connected to marketplace identity. If customers still associate your mark with your goods or services, and you maintain the registration, protection can continue decade after decade.We also cover the major U.S. trademark maintenance windows business owners should know. After registration, owners usually need to file a declaration of continued use between the fifth and sixth year. Then, between the ninth and tenth year, renewal and maintenance documents are typically due. After that, renewals continue every ten years.We dig into what “use in commerce” actually means. A trademark needs real commercial use connected to the goods or services in the registration. For products, that could include packaging, labels, product pages, or point-of-sale displays. For services, it might include websites, proposals, ads, or booking pages.We also talk about abandonment, which is the legal version of your brand wandering off into the woods. If a business stops using a mark and has no intent to resume use, the mark can become vulnerable. Three consecutive years of nonuse can become strong evidence of abandonment under U.S. law. That is why “we might bring it back someday” is not a great trademark strategy unless there is a real plan behind it.Monitoring is another major topic. Registering a trademark does not mean the government automatically enforces it for you. The USPTO does not patrol the marketplace with a tiny badge and a suspiciously well-organized spreadsheet. Trademark owners usually need to watch for confusingly similar brands, copycats, partner misuse, and signs that consumers are getting confused.The episode also explains why enforcement should be strategic. Not every similar word deserves a legal battle. Smart trademark enforcement looks at similarity, related goods or services, customer overlap, actual confusion, market impact, and business goals. Sometimes the right move is a letter. Sometimes it is a coexistence agreement, takedown, or litigation.For founders and small business owners, the practical takeaway is simple: treat trademarks like active business assets. Calendar deadlines early. Save proof of use. Review registrations annually. Keep ownership records clean. Update goods and services when the business changes. Monitor the market. Use the mark consistently. And please, do not rely on memory as your legal operations system. Deadlines love disguises.This episode is especially useful for startup founders, small business owners, marketing leaders, brand managers, product companies, service businesses, franchise operators, and anyone who has ever said, “We registered the name, so we're good forever, right?”Your trademark is more than a name. It is the symbol customers remember, the asset competitors notice, and the brand signal investors may evaluate. Protect it like it matters, because it probably does.To chat about this one-on-one, grab a free consult at strategymeeting.com
In this episode, Mallory shares her thoughts on recent viral topics including the World Cup, the importance of community, a disturbing true crime story, and the controversy over trademarking the phrase 'Hot Girls Read.' She emphasizes the value of kindness, awareness, and community connection in today's social landscape.Chapters00:00 Introduction and Housekeeping02:31 World Cup Excitement and Community Spirit05:15 Reflections on Positivity and Connection07:57 Discussion on the Maternal Instinct Documentary18:38 Hot Girls Read Trademark Controversy
The Chiefs filed some possible trademarks full 1051 Mon, 29 Jun 2026 16:04:06 +0000 PhWT2JQSL8IrARiCvvGUUiukfvrlbUFx nfl,kansas city chiefs,society & culture Cody & Gold nfl,kansas city chiefs,society & culture The Chiefs filed some possible trademarks Hosts Cody Tapp & Alex Gold team up for 96.5 The Fan Radio's newest mid-day show "Cody & Gold." Two born & raised Kansas Citians, Cody & Gold have been through all the highs and lows as a KC sports fan and they know the passion Kansas City has for their sports teams."Cody & Gold" will be a show focused on smart, sports conversation with the best voices from KC and around the country. It will also feature our listeners with your calls, texts & tweets as we want you to be a part of the show, not just a listener. Cody & Gold, weekdays 10a-2p on 610 Sports Radio. 2024 © 2021 Audacy, Inc. Society & Culture https://player.amperwavepodcasting.com?feed-link=http
Dorit's redemption tour continues as her fate on RHOBH hangs in Producer's hands and her home sale foreclosure has been postponed yet again. Teresa bans Frank Catania from filming RHONJ Season 15 but all is not as it seems. The Summer House crew oversaturate the market with TMI no one asked for. Rosie DiMare trademarks “Slam Pig”. Candiace talks Nene. Shamea talks Angela. Vanity Fair comes for Alex Cooper's Unwell network. Last, but not least, Lenny Hochstein denies all charges in the SA case against him and cries innocent. @behindvelvetrope @davidyontef BONUS & AD FREE EPISODES Available at - www.patreon.com/behindthevelvetrope BROUGHT TO YOU BY: MYFITNESSPAL - podcasts.myfitnesspal.com (Use Code VELVET, All Upper Case Letters, For 15% Off The Premium App That Will Change Everything For You Regarding Fitness & Nutrition) TUMBLE - Tumbleliving.com/VELVET (10% Off Plus Free Shipping On The Most Beautiful Inexpensive Rugs Which Are Spill Proof) PROGRESSIVE - www.progressive.com (Visit Progressive.com To See If You Could Save On Car Insurance) ZENNI OPTICAL - zenni.com/podcast (Use Code Podcast15 For 15% Off Your First Order Of The Most Affordable, Stylish Glasses and Sunglasses) ADVERTISING INQUIRIES - Please contact David@advertising-execs.com MERCH Available at - https://www.teepublic.com/stores/behind-the-velvet-rope?ref_id=13198 Learn more about your ad choices. Visit megaphone.fm/adchoices
Veteran performer Paul Capsis on his strict upbringing and the strong female role models who helped him stay in school despite the brutality.A powerful and expressive voice, flamboyant physical presence, and mane of dark hair have become his trademarks as a performer.But when Paul was growing up in inner-city Sydney as the child of Greek and Maltese parents, these same qualities brought him a world of trouble. At school he was relentlessly ridiculed and beaten.The love of his Maltese grandmother, Angela, and other family members, helped Paul stay in school despite the brutality; as did immersing himself in the music of his favourite singers, Janis Joplin and Billie Holiday.This episode of Conversations was first broadcast in 2018The producer was Michelle Ransom Hughes and the Executive Producer was Pam O'Brien.It explores performing, singing, homophobia, bullying, Maltese heritage, Greek heritage, strong female role models, Janis Joplin, cabaret, grandmas, women, inner-city Sydney.
"When you listen to Van Halen or Extreme or Steely Dan you expect a great guitar solo. The point of this show is to offer some examples of totally unexpected solos. These are solos in a song or a genre or by an artists that it seems to be coming out of nowhere. "
"Back on May 31st Black Crowes frontman Chris Robinson chided an audience for chanting USA. Much of the audience then walked out. I wondered if this had happened before and it certainly did. We have multiple examples of an audience turning on the performer and vice versa. For many we have the audio from the stage."
⚖️ Descarga tu hoja de ruta legal gratis → https://xiola.co/plan✉️ Escríbeme en Instagram → https://www.instagram.com/alexiomarrodriguez/
Hello EICrystals! This week on the podcast- shocking sex stunts, digital literary drama, surveillance for safety. Plus: a suspicious vibrating sound, Oenone losing her voice & Ruchira filing paperwork. First up- provocateur and viral adult creator Bonnie Blue is back in the headlines after turning her baby shower into... well, a very different kind of shower. The 27-year-old has begun releasing footage from Saturday's event, where 112 attendees reportedly took part over the course of six hours. Is this an adult entertainer exercising her bodily autonomy or a huge safeguarding concern for her unborn baby? And are we complicit for covering it? Let us know in the comments/ our DMs if you think this should be the last time we say the words Bonnie or Blue on the pod.Next up- we know that hot girls read, but do hot girls also file trademarks for widely used phrases they didn't invent? Last week business owner and BookTok creator Allie Mitrovich announced (in a now-deleted post) that she had officially secured the registration for the phrase "Hot Girls Read". We track the backlash, the outcome and ask why everyone online thinks they have to be a business owner.And finally: UK Prime Minister Keir Starmer has announced that tech companies must introduce in-built software that stops underage users from taking or sharing nudes. Apple and Google have both been given until September to comply or will face legislation to force them to do so. Is this a major win for child safety or a sly attack on all of our most fundamental privacy rights?We hope you luuuurve today's episode because we luuuurved making it for you. If so, please leave us a rating or a review or share us on social media or in the group chat. O, R, B xRuchira's been loving The Invite (out July 3rd) and Backrooms, Beth's been loving Two Weeks In August on BBC iPlayer and The Comeback on NOW TV and Oenone's been loving Main Characters by Bobby Palmer (out July 2nd!) with special mention to Isaac and the Egg.------------------Lad Bible - Bonnie Blue shares photos from 'disgusting' baby shower stuntYouTube - "I'm not responsible for 13-year-olds...' Bonnie Blue x Shelagh Fogarty LBCPeople - A Content Creator Filed to Trademark 'Hot Girls Read,' Then the BookTok Community Erupted OnlineLit Hub - A content creator tried to trademark "Hot Girls Read." BookTok clapped back.NPR - 'Very demure, very mindful' trademark issue is 'handled,' TikTok influencer saysSubstack - Hot Girls Don't Weaponize Trademarks Against Small Businesses: The Book Community Might Have a Greed ProblemPodcasts - Matilda Djerf on Creator-Led Brands, Secrets Behind 300% Growth and Tough Lessons in Entrepreneurship Good Noticings - Patagonia vs. Pattie GoniaThe Guardian - Starmer gives tech firms ultimatum to block explicit images on children's phonesThe Times - Tech bosses threatened with prison if they fail to protect childrenBig Brother Watch statement Signal statement GOV UK - New plans to stop children taking, sharing or viewing nude imagesCBS - Musk fires outsourced content moderators who track abuse on TwitterBBC - Australia has banned social media for kids under 16. How does it work?BBC - Porn site traffic plummets as UK age verification rules enforcedBBC - Mandatory digital ID launch called 'a fiasco' by scrutiny committeeLad Bible - Sexual offences lawyer warns of 'explosion' of illegal images as ChatGPT plans adult content Hosted on Acast. See acast.com/privacy for more information.
"The new owners of Fender since 2020 are attempting to own the copyright on the Stratocaster body. A German court has taken them part of the way but most experts don't believe it will hold up to scrutiny. Nonetheless, Fender has sent Cease and Desist letters to multiple guitar makers telling them to stop production, call back orders and destroy stock. Fender may have just committed brand suicide because history is not on their side."
Explore the "middle" phase of intellectual property protection. The period between filing and final protection is a crucial phase where strategy, negotiation, and risk management take shape. Using pop culture references ranging from Quentin Tarantino films to Willy Wonka and Jurassic Park, hosts Michael Snyder and Joseph Gushe connect famous middle acts in entertainment to the middle stages of the patent, trademark, trade secret, and copyright processes. This episode of IP Goes Pop!® breaks down: What "patent pending" actually means from publication to examination How the patent examination process can strengthen a patent How the "middle" for trade secrets effectively becomes the entire lifecycle of protection The importance of preserving trade secret rights via NDAs, restricted access, and confidentiality measures Common law trademark rights versus federal registration Trademark examination process and USPTO requirements The crossovers between copyright process "middle" and trademarks Along the way, the hosts question whether Willy Wonka's factory tours would survive modern confidentiality practices and whether Jurassic Park had one of the least effective trade secret protection programs in movie history. Whether you are protecting technology, building a brand, or managing confidential business information, this episode offers a practical look at the "middle" phase of IP protection where rights are often shaped, tested, and strengthened the most. Key Moments: (00:55) IP First, Lasts, and Middles S7, EP 1: We're #1! Intellectual Property Firsts S7, EP 2: If You're Not Firsts, You're Lasts (01:40) "Stuck in the Middle With You" and Reservoir Dogs (05:01) Malcolm in the Middle and Famous "Middle" Stories (07:31) Why The Empire Strikes Back Became the Most Famous Middle Movie (11:22) "Middles" in Intellectual Property: Obtaining a Patent Protection (17:10) Why Strong Patents Are "Battle Tested" (19:02) Expanding Patent Protection During "Patent Pending" Process (20:52) "Middles" in Intellectual Property: Trade Secrets (26:16) "Middles" in Intellectual Property: Trademarks (30:06) After Trademark Issuance (33:48) "Middles" in Intellectual Property: Copyrights Past IP Goes Pop! Episodes on Copyright S6 Ep 3: The (Copy)Right Tool for the Job- The Copyright Tool Kit S4 Ep 2: Streamlining Copyright Disputes: The Copyright Claims Board (CCB) S3 Ep 11: You Can't Do That-What IP Cannot Protect S3 Ep 1: Escape of the Famous Cartoon Characters- IP and the Public Domain S1 EP2: Intellectual Property Urban Legends -Taking on Myths About IP in Popular Culture (34:25) Final Thoughts For full show notes and to explore more episodes, please visit www.vklaw.com/newsroom-podcasts. You can stay connected with us on Facebook, Linkedin or Twitter, and Instagram using the handle @volpeandkoenig.
Your business name may be one of your most valuable assets, but is it actually protected?In this episode-style breakdown, we explore word mark trademarks and why they matter for startup founders, small business owners, creators, consultants, product companies, and anyone building a brand that customers need to recognize.A word mark trademark protects the wording of your brand name, slogan, product name, or phrase. It does not depend on your logo, font, color, or design style. That is why word marks are often so useful. Logos change. Websites change. Packaging changes. Sometimes the entire brand kit changes because someone discovered a new shade of blue and called it “strategic.” But the name often remains the anchor.This matters because customers usually search, recommend, and remember names. They type your name into Google. They say it in conversations. They tag it online. They compare it with competitors. If another business uses a confusingly similar name, the harm may happen even if the logos look completely different.We cover what a word mark is, how it differs from a logo trademark, and why the USPTO commonly refers to these as standard character marks when no particular font, style, size, or color is claimed. We also explain why distinctiveness matters. A made-up, arbitrary, or suggestive name is often stronger than a name that merely describes the product or service.That creates a real business tension. Descriptive names can be easier to market at first because customers immediately understand what you do. But they may be harder to protect. Distinctive names may require more explanation upfront but can become stronger long-term brand assets.We also talk through common mistakes. Registering an LLC does not automatically give you trademark rights. Buying a domain name does not mean you own the brand. Using ™ is not the same as having a federal registration. Filing a logo mark is not the same as protecting the wording of your name.For founders, these details matter because rebranding is expensive. It can affect your website, social profiles, packaging, signage, customer trust, SEO, ads, contracts, app listings, and every pitch deck you already sent into the wild.This episode also breaks down the practical steps: choose the exact wording, confirm it functions as a brand, evaluate distinctiveness, conduct a clearance search, identify the correct goods and services, decide whether to file based on current use or intent to use, file carefully, monitor the application, and maintain the registration after approval.We also discuss why trademark registration is not the finish line. A mark must be used consistently, monitored, and maintained. Enforcement should be strategic and proportionate. Not every conflict requires a lawsuit, but ignoring real confusion can weaken your position and damage customer trust.The big lesson is simple: your brand name is not just decoration. It is a business asset. A word mark can help protect that asset before competitors, copycats, or confusingly similar names start creating problems.If you are building a company, launching a product, creating a course, naming a podcast, or scaling a service business, this topic is worth understanding before you invest heavily in branding.Because copycats rarely arrive with a warning label. They usually show up with a similar name, a cheaper logo, and the confidence of someone who skipped the trademark search.To chat about this one-on-one, grab a free consult at strategymeeting.com
"It is no secret that music contracts can be rather brutal on artists. Often the stories focus on not getting paid but there is also the interesting idea of a lawsuit ordering a musician to fill his or her contract and record what we are calling a court ordered album. We have multiple examples plus one where the band was paid NOT to record an album."
"Sony Music Publishing confirmed an agreement to acquire Blackstone's Recognition Music Group catalog for $3.5 billion. The Red Hot Chili Peppers just sold their catalog for $300 million. Other Funds are raising billions to start buying. These buyers are called Music Rights Funds. I became interested in how these Funds actually made money. How does one invest and can I sell my own music. I have the answers for you."
"The New York Times released their 30 Greatest Living American Songwriters list a short while ago. I know online lists usually have some click bait to start conversation but this list was overtly egregious. Not for who was on it. It was who was left off. We will go over the list and play some artists that should have been on there."
What if the way you've been thinking about buying a business has been costing you money before you've even made an offer? Not a little money. A lot. The kind of difference that turns a three-times multiple into a thirty-seven-times multiple. The kind of gap that separates someone who buys themselves a job from someone who builds a portfolio that works without them. Brad Sugars has been on the right side of that gap for thirty years. Founder of ActionCoach - the world's number one business coaching franchise across 80 countries. Over a million business owners coached. Sixteen books written. And a personal acquisition track record built on one thing most buyers never develop: a framework. He once paid double what every other bidder offered. And still got the business for ten percent of what he knew it was actually worth. Because he could see value nobody else was looking at. That's not luck. That's a system. In this episode, Jaryd sits down with Brad to unpack the acquisition philosophy that the top one percent use - and almost nobody at entry level even knows exists. You'll learn: The difference between a job buyer, financial buyer, and strategic buyer - and why most people are stuck in the wrong category their entire career Why 60% of businesses listed for sale never sell, and how to exploit that fact The 50-10-3-1 rule every serious buyer needs to understand before looking at a single listing How to use vendor financing, share swaps, and capital injection to acquire without a war chest Why Brad asks "are you looking for investors?" instead of "are you looking to sell?" - and why that one shift changes everything The three things to audit the moment you take ownership - and why missing one will bleed you dry The due diligence mistakes that kill deals, crater offers, and send serious buyers running And the one line that should be on every buyer's wall: The deal of the century comes along every week. Don't fall in love with the business. Fall in love with the deal. Most buyers skip the process, buy the dream, and wonder why the numbers never add up. This episode is the antidote.
"Many summer tours are having to scale back or cancel altogether. The nickname given to this practice is Blue Dot Fever. It is named after the blue dots that appear on unsold seats when a ticket buyer uses Ticketmaster. It has become indicative of a larger societal and financial concern that is leading to people not being able to attend live music. We will explain."
How did one Amazon brand go from overlooked to $7M? Discover the keyword, SEO, AI, and pricing strategies that helped unlock massive growth.
In episode 573 of 'Coffee with Butterscotch,' the brothers walk through the evolution of the How Many Dudes box art and what YouTube thumbnails taught them about what actually resonates with players. Turns out the answer wasn't to make something epic but to make something gloriously dumb. They close out with a look at trademarks, what they actually protect, and why registering one might matter more than you'd think.Support How Many Dudes!Official Website: https://www.bscotch.net/games/how-many-dudesTrailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpISteam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes00:00 Cold Open00:20 Introduction and Welcome05:45 The Challenges of Building a Game Studio Reputation08:46 Player Expectations and Game Content11:46 Steam Controller's Scream15:25 The Fragility of Gaming Hardware17:22 Creating Effective Promo Art22:00 The Evolution of Game Marketing34:47 Learning from Community Engagement39:31 (Listener Question) HaoteeHatooie: Do you trademark your game names? 42:50 The Importance of Consumer Protection in Trademarks45:46 Navigating Trademark Applications and Challenges49:46 The Role of Trademarks in Game Development54:49 The Legal Landscape of Copyright and TrademarkTo stay up to date with all of our buttery goodness subscribe to the podcast on Apple podcasts (apple.co/1LxNEnk) or wherever you get your audio goodness. If you want to get more involved in the Butterscotch community, hop into our DISCORD server at discord.gg/bscotch and say hello! Submit questions at https://www.bscotch.net/podcast, disclose all of your secrets to podcast@bscotch.net, and send letters, gifts, and tasty treats to https://bit.ly/bscotchmailbox. We also built Ludokit, a tool for managing store pages, promo art, localization, achievements, credits, fonts, change logs, and more. Check it out at https://ludokit.com!Finally, if you'd like to support the show and buy some coffee FOR Butterscotch, head over to https://moneygrab.bscotch.net. ★ Support this podcast ★
On this Wednesday edition of 2 Pros & A Cup Of Joe, Jonas Knox & LaVar Arrington recap the NFL Playoffs with the Lakers getting crushed by the Thunder. Plus, the guys discuss the NFL refs and the NFL closing in on a potential deal, congratulate a new trademark on the show, we have a Stefon Diggs edition of ICYMI, and more!See omnystudio.com/listener for privacy information.
In this episode, our guest shares how his men's underwear company grew to 8-figures using Amazon, TikTok Live, Shopify, Reddit, product drops, and a customer-driven brand strategy. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft In this episode, Bradley Sutton sits down with Jared Mortensen, founder of Real Men Apparel Company. Jared's journey is anything but traditional. After growing up in a small town in Southern Utah, spending 20 years in aerospace, and later helping scale an e-commerce pet product company, he made an unexpected leap into men's underwear. What started as a niche product idea became an eight-figure brand built around solving an underserved problem in men's apparel: better fit, comfort, and size inclusivity. Jared shares how he used research, Amazon reviews, and Helium 10 tools to identify a specific customer pain point and launch into a highly competitive category dominated by billion-dollar brands. Instead of immediately competing for broad keywords like “men's underwear,” he focused on long-tail keywords, underserved customer segments, and highly specific product benefits. Real Men Apparel Company hit $1 million in sales within its first calendar year, eventually growing to $8.5 million in 2025 across Amazon, Shopify, and TikTok. Jared also explains how a 40% return customer rate, strong branded search, and memorable branding helped the company gain momentum in a crowded market. A major focus of the episode is Jared's unique TikTok Live, Shopify, and Reddit strategy. TikTok Live began as a necessity during a serious cash crunch in late 2023, but it quickly became one of the brand's most powerful growth engines. Jared explains how going live with just an iPhone, ring lights, and a simple setup helped save the business, generate fast cash flow, and create a major halo effect on Amazon and Shopify. He also shares how the brand uses TikTok content across Meta, builds email and SMS lists, works with over 2,000 affiliates, and uses live streams to build a loyal community where customers interact directly with the founder and even influence future products. Jared also breaks down how his Reddit strategy has become a long-term brand-building and AI search play. Rather than creating a subreddit focused solely on his own brand, he built a broader men's underwear review community where customers, competitors, and shoppers can discuss products openly. He explains how this transparency builds credibility, drives high-intent traffic to Shopify, and helps position the brand in conversations that may influence future AI recommendations. The episode closes with Jared's plans to grow from $11 million to $12 million in annual sales, expand Shopify, continue weekly limited-product drops, and deepen supplier relationships. For Amazon, TikTok Shop, and Shopify sellers, Jared's story is a reminder that, even in a crowded category, the right niche, product, community, and content engine can create a brand customers keep coming back to. In episode 672 of the Serious Sellers Podcast, Bradley and Jared discuss: 00:00 - Introduction 02:36 - Discovering Amazon Selling And The E-Commerce Opportunity 04:34 - Finding An Underserved Niche In A Competitive Apparel Category 07:29 - Using Keyword Research And Reviews To Validate Product Demand 09:18 - Hitting $1 Million In Sales And Learning From Early PPC Mistakes 10:50 - Why Long-Tail Keywords Helped The Brand Compete Against Big Players 13:16 - How Product Quality And Repeat Customers Drove Growth 15:09 - Sales Channel Breakdown Across Amazon, Shopify, And TikTok 18:01 - Building Shopify Through Branded Search, Meta Ads, Email, And SMS 20:24 - Using Reddit As A Community, Credibility, And AI Search Strategy 26:44 - How TikTok Live Became A Major Sales And Cash Flow Engine 34:13 - Practical TikTok Live Tips For E-Commerce Sellers 41:16 - Using Limited Product Drops To Drive Urgency, Margins, And Repeat Sales Enjoy this episode? Be sure to check out our previous episodes for even more content to propel you to Amazon FBA Seller success! And don't forget to “Like” our Facebook page and subscribe to the podcast on iTunes, Spotify, or wherever you listen to our podcast. Get snippets from all episodes by following us on Instagram at @SeriousSellersPodcast Want to absolutely start crushing it on Amazon? Here are few carefully curated resources to get you started: Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business. Helium 10: 30+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon or Walmart business easier with better data and insights. See what our customers have to say. Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation. SellerTrademarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.
Headlines: – Welcome To Mo News + King Charles Congressional Address (02:00) – James Comey Indicted Again as Trump Allies Demand Accountability Over '86 47′ Threat (07:00) – F.C.C. Orders a Review of ABC's Broadcast Licenses (11:20) – United Arab Emirates Says It Will Leave OPEC, A Blow To The Oil Cartel (14:15)– Gas Prices In U.S. Now $4.17 A Gallon On Average (18:00) – FBI Raids ‘Quality Learing Center' & Other Childcare Facilities In Minnesota Fraud Probe (20:30) – Georgia Wildfire Doubles In Size, Mandatory Evacuations Possible (22:00) – Taylor Swift Files 3 New Trademark Applications. One Expert Says It Is To Curb AI Threats (23:20) – McDonald's Is The Latest Fast Food Chain To Offer Fancier Drinks (25:20) – Sisters Give Birth Hours Apart At Same Hospital in Overland Park (27:10) – On This Day In History (30:30) Thanks To Our Sponsors: – Boll & Branch – 15% off first order, plus free shipping | Code: MONEWS – Industrious - Coworking office. 50% off day pass | Code: MONEWS50 – Incogni - 60% off an annual plan| Code: MONEWS – Monarch - 50% off your first year | Code: MONEWS – Factor - 50% off your first box | Code: monews50off – ShipStation - Try for free for 60 days | Code: MONEWS – Shopify – $1 per-month trial | Code: MONEWS – LMNT | Free Sample Pack with any LMNT drink mix or 12oz cans purchase
QB Honors Mom, The King's Speech, Flying Colors, Speak Up, Taylor's Trademarks & Chonkers Makes Waves!
No caffeine for Colleen today, Jason is taking a flower journey to Fairbault, you can now AI chat with Satan (with a premium subscription) and the problem with chatbots, inside Tom Cruise's running technique, and Taylor Swift trademarks herselfSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
How do you turn a niche product into an 8-figure Amazon brand? The founders of Naoki Matcha share the branding, keyword, and supply chain decisions that helped them scale worldwide. :moneybag: Get Helium 10 with a special discount to start or scale your e-commerce business here: https://h10.me/h10 ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft What does it look like when two childhood friends turn a side hustle into an eight-figure global brand? In this episode, Bradley Sutton sits down with Samuel Loo and Singchuen Chiam, the co-founders of Naoki Matcha, to unpack how they went from selling generic glass teapots to building one of the most recognizable matcha brands on Amazon. Their story starts in Singapore, stretches into Japan's tea-producing regions, and becomes a masterclass in patience, product-market fit, and long-term brand building. Sam and Sing did not stumble into success overnight. Their first products were fragile, generic, and easy to copy, forcing them to rethink the kind of business they really wanted to build. That search led them to matcha, a category with higher barriers to entry and far greater complexity than a typical private-label product. Instead of sourcing from a marketplace and calling it a day, they had to knock on digital doors, travel to Japan, build supplier relationships, refine taste profiles, and learn how to create a product customers would come back for again and again. Their growth was slow at first, but their commitment to quality and feedback gave them a durable edge. As the brand grew, so did its sophistication. They expanded from Amazon into other marketplaces, built teams across Singapore and Japan, invested heavily in in-house creative, and began thinking beyond Amazon PPC into upper-funnel channels like Meta, DSPs, and TikTok. They also shared how Naoki Matcha navigated the recent matcha shortage without major price hikes, using strong supplier relationships and careful supply chain planning to stay in stock while competitors struggled. It is a reminder that real brand power is not just built through ads and listings, but through trust, consistency, and operational depth. This episode is a powerful example of what can happen when founders play the long game. Sam and Sing did not chase shortcuts. They built slowly, learned deeply, and stayed obsessed with product quality as they scaled into an eight-figure business. For sellers who want to move beyond quick wins and build something that lasts, this conversation shows that the biggest advantage is not speed. It is discipline, vision, and the willingness to keep improving long after the first sale. In episode 743 of the Serious Sellers Podcast, Bradley, Sam, and Sing discuss: 00:00 - Introduction 01:05 - Meet The Founders Of Naoki Matcha 03:25 - Their First Amazon Product Before Matcha 04:28 - Why They Chose Matcha As The Long-Term Play 07:18 - Slow Early Growth And The Mindset That Kept Them Going 08:40 - Finding Japanese Suppliers Through “Digital Door Knocking” 10:23 - Expanding From Amazon USA To Other Marketplaces 12:30 - Why TikTok And Brand.com Are The Next Growth Channels 14:42 - The In-House Creative Strategy Behind The Brand 16:31 - How They Navigated The Matcha Supply Shortage 21:20 - Upper Funnel Marketing And Growing Branded Search 35:04 - Supply Chain Control, Factory Relationships, And Future Growth Enjoy this episode? Be sure to check out our previous episodes for even more content to propel you to Amazon FBA Seller success! And don't forget to “Like” our Facebook page and subscribe to the podcast on iTunes, Spotify, or wherever you listen to our podcast. Get snippets from all episodes by following us on Instagram at @SeriousSellersPodcast Want to absolutely start crushing it on Amazon? Here are few carefully curated resources to get you started: Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business. Helium 10: 30+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon or Walmart business easier with better data and insights. See what our customers have to say. Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation. SellerTrademarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.