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Come funziona la Guida Agli Extravergini di Slow Food? Chi la scrive e sceglie gli oli? Come fa un produttore a entrarci? Cos'è un Grande Olio Slow? E la Chiocciola, chi se la merita?
Today I'm joined by Sam Vander Wielen, a former lawyer who built a thriving digital product business creator business while recovering from brain surgery.In this episode, we explore how Sam went from burnt-out lawyer to building a $1.6M/year digital product business with just one full-time employee. She shares the strategy behind her evergreen funnel, the mindset shifts that helped her grow, and the systems that kept the business running after losing both of her parents.Timestamps:00:00 Introduction01:16 Discovering Her True Calling in Business03:00 Frustrations with the Legal Industry06:15 Early Signs of Entrepreneurial Spirit08:55 Food Blog to Legal Templates Pivot10:24 Starting with SEO and Organic Content13:01 First Month Revenue & Early Wins15:47 Scaling to 1.6M with One Product17:19 “All Roads Lead to the Email List”18:42 Evergreen Webinar Funnel that Converts21:04 Ad Strategy & Scaling Mistakes23:29 Voice of Customer Research System26:30 The Power of a Simple Product Suite28:04 Navigating Brain Surgery & Caregiving33:45 Building a Business While Grieving38:50 Dropping Social Media & Saying No41:27 Systems for Automation & Scrubbing43:30 The Power of Writing a Weekly Newsletter44:52 Book Launch: When I Start My Business I'll Be Happy47:10 Why “Community Over Competition” is BS49:18 Preparing for Craft & Commerce51:17 What's Next for SamIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.Learn more about The Nathan Barry Show: https://nathanbarry.com/showFollow Nathan:Instagram: https://www.instagram.com/nathanbarryLinkedIn: https://www.linkedin.com/in/nathanbarryX: https://twitter.com/nathanbarryYouTube: https://www.youtube.com/@thenathanbarryshowWebsite: https://nathanbarry.comFollow Sam:Newsletter: https://www.samvanderwielen.com/samsidebarInstagram: https://www.instagram.com/samvanderwielenWebsite: https://www.samvanderwielen.comBook: When I Start My Business I'll Be Happy – available wherever books are soldFeatured in this episode:Ultimate Bundle: https://www.samvanderwielen.com/ultimate-bundleKit: https://kit.comMelissa Griffin: https://melissagriffin.comCraft + Commerce: https://convertkit.com/craft-commerce
For the last episode of the Opposites Alike series in Eating Adventures history, Chloe and Hayley discuss the foods and restaurants eaten at over their final spring break of their Mercer Island School District career.
It's been a while, but I promise the wait is worth it! Simon and Shawn have a special guest for another Aftershifter episode where we go deep into kitchen music, hot sauce and mental health in the culinary industry. Lots of shenanigans insue! Questions, comments or corrections? Hit us up at email@eatdrinkcheap.ca eatdrinkcheap.ca eadrinkbreathe.com/podcast Music by John Palmer Show notes and Shout Outs: DESPLIFFING BRIT on KINGDOM COME DELIVERANCE: https://www.bing.com/videos/riverview/relatedvideo?q=DESPLIFFING+BRIT+on+KINGDOM+COME+DELIVERANCE&mid=131CEB995E9BFBE525FF131CEB995E9BFBE525FF&FORM=VIRE Hot Ones: https://www.youtube.com/c/FirstWeFeast/videos The Last Dab: https://heatonist.com/products/hot-ones-hot-sauce-the-last-dab ART PEPPER Co. BBQ SMOKED MAPLE HOT SCE: https://arkpepperco.com/products/bbq-smoked-maple QUEEN MAJESTY - RED HABANERO AND BLACK COFFEE SCE: https://queenmajestyhotsauce.com/products/08-red-habanero-black-coffee-hot-sauce-10oz Dirty Dicks Hot Sauce: https://www.dirtydickshotsauce.com/ JESS Garner on MIXCLOUD: https://www.mixcloud.com/JessGarner/ Pair A Dice Games: https://www.pair-a-dice.com/ Walking Tour Of Vancouver: https://www.youtube.com/watch?v=a-twcUHM5WQ Music References: Too Many to Link....
Nel podcast che Food To Action Academy di Slow Food dedica all'olio di oliva, Marco Antonucci, coordinatore regionale della Guida agli Extravergini per Lombardia e Piemonte, offre una mini-guida per imparare i fondamentali nella scelta di un extravergine buono, pulito e giusto.
In episode 674, Alicia Gonzalez Tome teaches us practical strategies for managing time efficiently, optmizing for SEO and balancing life and blogging - especially as a part-time blogger. Alicia Gonzalez Tome is a GF & DF nomad foodie who loves nature and sports. She had a thyroid disorder that led her to change her diet and was part of her natural recovery from this autoimmune disease. Originally from Spain and based in Australia since 2017, she is constantly traveling and currently living in her campervan along the NSW coast. In this episode, you'll learn key strategies for efficiently managing a food blog, from photography tips to time management strategies, while keeping balance in your life. Key points discussed include: - Be intentional with content: Focus on high-volume keywords and recipes that will drive traffic to your blog. - Use the right tools: Investing in tools like RankIQ, SEMrush, and the Feast plugin can save time and boost efficiency. - Batch content creation: Plan ahead and shoot multiple recipes in one session to streamline your workflow. - Keep photography simple: Use a basic camera, natural light, and minimal props to create beautiful yet efficient food photography. - Avoid social media burnout: If Instagram or other platforms drain your energy, it's okay to take breaks and focus on SEO instead. - Schedule and plan ahead: Set clear deadlines for recipe testing, photography, and writing to stay on track. - Know your limits: Be realistic about how much content you can produce each month to maintain a work-life balance. - Take breaks when needed: Stepping back can help you return with fresh energy and creativity. If You Loved This Episode… You'll love Episode 593: 3 Simple Ways to Successfully Blog Part-Time While Working Full-time with Kimberlee Ho Connect with Alicia Gonzalez Tome Website | Instagram
Send us a textAward-winning travel writer Gwen Pratesi takes us on a remarkable journey of transformation from corporate professional to culinary explorer in this candid conversation about finding your calling through life's unexpected detours.When her husband was diagnosed with stage four colorectal cancer in 2009, Gwen found inspiration in a Mediterranean cruise that sparked a food blog—launching at the dawn of digital content creation alongside pioneers like Pioneer Woman and Steamy Kitchen. What began as a flexible way to work while supporting her husband through treatments evolved organically into culinary tours, chef interviews, and eventually a James Beard Foundation Award nomination that surprised even Gwen herself.Now contributing to U.S. News & World Report, Frommer's, Garden & Gun, and numerous travel publications, Gwen reveals the authentic process behind travel journalism. She speaks candidly about preferring solo trips to find unique angles, navigating the challenges of travel mishaps in Vietnam and why Alaska remains her favorite destination despite temperatures reaching 40 below. For aspiring writers, her insights on crafting compelling narratives from personal experiences offer invaluable guidance.PR professionals will appreciate Pratesi's straightforward advice about journalist relationships: research writers' beats before pitching, allow adequate response time and be transparent about coverage expectations from the start. Her practical wisdom extends to enjoying the journey itself, whether interviewing culinary legend Jacques Pépin or discovering unique treasures in local shops while traveling.Connect with Gwen via email at gwenpratesi@gmail.com. Check out her website and articles at PratesiLiving.com.Thank you for listening! Please take a moment to rate, review and subscribe to the Media in Minutes podcast here or anywhere you get your podcasts: https://podcasts.apple.com/us/podcast/media-in-minutes/id1555710662
In episode 671, Amy Coyne teaches us the exact strategies she used to rapidly grow her sourdough blog, Amy Bakes Bread, from 100,000 to 10 million page views in just 2 years. Amy Coyne is a sourdough teacher, recipe developer, and mom to four awesome kiddos. She has grown her website over the last two years from 100K pageviews in 2022 to almost 10 million pageviews at the end of 2024. She shares tried-and-true sourdough recipes on her website and with her Instagram and social media communities. In this episode, you'll learn how Amy leveraged Instagram, built a strong community, deeply engaging with her audience, and strategically optimizing her blog to drive millions of page views. Key points discussed include: - Don't underestimate consistency: Amy posted daily on Instagram for over a year, which significantly contributed to her growth. - Engage with your audience: She prioritized answering followers' questions and tailoring content to their needs. - Leverage social media for blog traffic: Instagram played a major role in directing people to her website. - Optimize for SEO: After seeing success on social media, Amy shifted her focus to improving her blog's search rankings. - Diversify content formats: She is expanding into YouTube and email marketing to connect with a wider audience. - Trust the process and start before you're ready: Amy emphasizes the importance of taking action, even when you feel unprepared. Connect with Amy Coyne Website | Instagram
You're posting recipes consistently. You've followed all the “right” SEO advice. You've got some traction, but your traffic is stuck. In this episode of The Sassy Solopreneur, Jamie explains why and what to do instead. If you're ready for a smarter, more focused way to scale your food blog, this episode will show you where to start!From now until 3/31/25, book a Content Strategy Intensive with Jamie & get TWO implementation-focused bonuses valued at $224 for FREE! Click here to book your intensive or visit https://jamiesilva.com/content-strategy-intensives. If you've been wanting to work with me 1:1, this is your sign!→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays on building a profitable food blog business, delivered–you guessed it–on Sundays.→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable, multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.→ EXPLORE COURSES & FREEBIES // Whether you're refining your niche or optimizing your content, I've got resources to help you scale your food blog this year. Let's do this!→ LET'S CONNECT // Instagram • LinkedIn • A Sassy Spoon→ RATE & REVIEW // Apple Podcasts Hosted on Acast. See acast.com/privacy for more information.
In episode 669, Megan chats to Chris Panteli about how food bloggers can build high-quality backlinks and boost their domain authority using digital PR strategies. Chris Panteli is the co-founder of Linkifi, a digital PR link-building agency that specializes in securing high-quality media links for clients. His entrepreneurial journey took an unexpected turn when he was diagnosed with Type 1 diabetes at age 33, leading him to sell his family's fish and chip shop business. Panteli holds a Bachelor's degree in Business Economics from the University of Liverpool. In January 2022, Panteli co-founded Linkifi, which rapidly grew to generate $50,000 per month within its first year. The agency focuses on responding to PR requests from journalists on behalf of clients, helping them secure valuable online links and enhance their SEO performance. Panteli is also a podcast host, co-hosting "Market Movers: Building Brands and Links with Linkifi," where he shares insights on branding, SEO, and link-building strategies. His expertise in digital PR and link building has made him a respected voice in the eCommerce and digital marketing industries. In this episode, you'll learn how to secure backlinks from top-tier media outlets, optimize your website for PR success, and track your mentions to maximize SEO benefits. Key points discussed include: - Why backlinks matter: High-quality backlinks help increase domain authority, improve SEO, and drive organic traffic. - Best platforms for PR opportunities: Websites like Source of Sources (SOS), Quoted, and Press Flow connect bloggers with journalists looking for expert sources. - How to pitch journalists successfully: Personalize your pitches, highlight your expertise, and follow up politely to increase your chances of getting featured. - Optimizing your website for PR: A clear about page, professional social presence, and credentials help journalists verify and trust your expertise. - Tracking and securing unlinked mentions: Use tools like Google Alerts and Talkwalker to monitor mentions, and reach out to request a backlink if your name appears without one. - The evolving role of AI in PR: AI can assist with research and structuring pitches, but maintaining a human, authentic tone is essential. Connect with Chris Panteli Website | Facebook
Jorj Morgan is a celebrated cookbook author and culinary expert known for her passionate approach to cooking and her ability to inspire home chefs to explore the joys of preparing delicious meals. With a background that spans years of culinary experience, Jorj has become a trusted voice in the kitchen, celebrated for her approachable recipes and innovative twists on classic dishes. Her journey into the culinary world began at a young age, influenced by a family of food enthusiasts who valued the importance of shared meals and culinary traditions. Over time, Jorj honed her skills, studying various cuisines and techniques, which subsequently paved the way for her successful career as a cookbook author. Jorj has published several cookbooks that reflect her love for seasonal ingredients, comforting dishes, and creative flavors. Her works often emphasize the importance of using fresh, local produce and highlight the joy of cooking as a form of self-expression and a way to connect with others. Each recipe she creates is carefully crafted to be accessible, encouraging readers to experiment confidently in their kitchens. In addition to her cookbooks, Jorj Morgan is a popular food blogger and social media personality, where she shares cooking tips, kitchen hacks, and behind-the-scenes glimpses of her culinary adventures. Her engaging writing style and relatable approach resonate with a wide audience, making her a favorite among both novice chefs and seasoned culinary enthusiasts alike. Through her books and online presence, Jorj continues to inspire a love for cooking and the simple pleasure of sharing meals with friends and family. Whether it's a cozy weeknight dinner or a grand holiday feast, her recipes aim to bring people together around the table, celebrating the art of home cooking. With a commitment to fostering creativity in the kitchen, Jorj Morgan has established herself as a beloved figure in the culinary community, inspiring countless individuals to make cooking an enjoyable and fulfilling part of their lives. Web: https://jorj.com About the show: Ash Brown is a force to be reckoned with in the world of motivation and empowerment. This multi-talented American is a gifted producer, blogger, speaker, media personality, and event emcee. Her infectious energy and passion for helping others shine through in everything she does. Ash Said It, Ash Does It: * AshSaidit.com: This vibrant blog is your one-stop shop for a peek into Ash's world. Dive into exclusive event invites, insightful product reviews, and a whole lot more. It's a platform that keeps you informed and entertained. * The Ash Said It Show: Buckle up for a motivational ride with Ash's signature podcast. With over 2,000 episodesalready under her belt and a staggering half a million streams worldwide, this show is a testament to Ash's impact. Here, she chats with inspiring individuals and tackles topics that resonate deeply. What Makes Ash Special? Ash doesn't just preach motivation; she lives it. Her strength lies in her authenticity. She connects with her audience on a genuine level, offering real-talk advice and encouragement. She doesn't shy away from the challenges life throws our way, but instead, equips you with the tools to overcome them. Here's what sets Ash apart: * Unwavering Positivity: Ash Brown is a glass-half-full kind of person. Her infectious optimism is contagious, leaving you feeling empowered and ready to take on the world. * Real & Relatable: Ash doesn't sugarcoat things. She understands the struggles we face and offers relatable advice that resonates with listeners from all walks of life. * Actionable Strategies: This isn't just about empty inspirational quotes. Ash provides practical tips and strategies to help you translate motivation into action, turning your dreams into reality. So, if you're looking for a daily dose of inspiration, actionable advice, and a healthy dose of real talk, look no further than Ash Brown. With her infectious positivity and dedication to empowering others, she's sure to become your go-to source for making the most of life. ► Goli Gummy Discounts Link: https://go.goli.com/1loveash5 ► Luxury Women Handbag Discounts: https://www.theofficialathena.... ► Review Us: https://itunes.apple.com/us/po... ► Subscribe: http://www.youtube.com/c/AshSa... ► Instagram: https://www.instagram.com/1lov... ► Facebook: https://www.facebook.com/ashsa... ► Blog: http://www.ashsaidit.com/blog #atlanta #ashsaidit #theashsaiditshow #ashblogsit #ashsaidit®Become a supporter of this podcast: https://www.spreaker.com/podcast/the-ash-said-it-show--1213325/support.
In this week’s Throwback Thursday segment, learn how a recipe blogger moved beyond one-off cookbook sales to form a culinary community, offering seasonal meal plans, live demos, and valuable kitchen tool discounts. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.
In this episode of The Sassy Solopreneur, we're talking about the ultimate productivity hack! Jamie breaks down how food bloggers can sync their blogging tasks with their cycle to work smarter, not harder. From low-energy days to high-energy phases, she spills the tea on maximizing productivity depending on where you are in your cycle (and if you don't have a cycle, there's another way to adapt your workflow). Tune in to learn how to make your cycle your secret business superpower!→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.→ EXPLORE COURSES & FREEBIES // Whether you're refining your niche or optimizing your content, I've got resources to help you scale your food blog this year. Let's do this!→ LET'S CONNECT // Instagram • LinkedIn • A Sassy Spoon→ RATE & REVIEW // Apple Podcasts Hosted on Acast. See acast.com/privacy for more information.
In this episode of The Sassy Solopreneur, Jamie shares why refreshing your food blog's content strategy every year is key to long-term growth. What worked last year may not be what you need this year, and fine-tuning your focus can uncover major growth opportunities. Tune in to hear how a simple strategy refresh can help you build momentum and stay ahead of the curve!→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.→ EXPLORE COURSES & FREEBIES // Need a strategy refresh? Whether you're refining your niche or optimizing your content, I've got resources to help you scale this year. Let's do this!→ LET'S CONNECT // Instagram • LinkedIn • A Sassy Spoon→ RATE & REVIEW // Apple Podcasts Hosted on Acast. See acast.com/privacy for more information.
Understanding active passive income, creating authentic content, and navigating brand partnerships with Britney-Brown Chamberlain from Britney Breaks Bread. ----- Welcome to episode 508 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Britney Brown-Chamberlain from Britney Breaks Bread. How Britney-Brown Chamberlain Grew Her Food Blog to a $20K/month Business This week's podcast features Britney Brown-Chamberlain of Britney Breaks Bread, who shares her inspiring journey from a $200/month blog to a $20,000/month business. Britney discusses the strategic approach to “active passive income,” offering practical advice on SEO, trend analysis, and maximizing online revenue. Britney also dives into the power of authenticity and how it plays a huge role in building a loyal following. She shares her social media strategies, how she balances creating content she loves with what her audience craves, and the importance of high-quality content that reflects her unique style. Plus, she goes beyond blogging and talk cookbooks (yep, she wrote one!), brand partnerships, and the difference between marketing content vs. a physical product. Be sure to tune in to learn more about how to take your blog to the next level! Three episode takeaways: How Britney Went From $200 to $20k: Britney shares her journey from a $200/month side project to a $20,000/month business, highlighting the importance of strategic planning and execution. She discusses the concept of “active passive income” and how it has fueled her success, along with practical tips for SEO, keyword research, and capitalizing on seasonal trends. The Power of Authenticity: Britney emphasizes the critical role of authentic content creation in building a loyal audience. She also explores the importance of social media marketing, email list building, and fostering genuine engagement to expand reach and cultivate a thriving community. Going Beyond the Blog: Beyond blogging, Britney discusses her experiences with writing a cookbook, navigating brand partnerships, and the nuances of product versus content marketing. She'll also dive into the importance of continuous learning and adaptation in the ever-evolving digital landscape. Resources: Britney Breaks Bread Sweet Tea and Thyme Media Wyse Top Hat Rank Episode 360 of The Food Blogger Pro podcast: How Eden Westbrook Shifted Her Mindset and Became a Full-Time Food Blogger Interview with Eden and Arson 11:10 February's Live Q&A with Casey Markee: State of SEO KeySearch Semrush Bake from Scratch Magazine Episode 502 of The Food Blogger Pro podcast: Finance Mini-Series: How to Become a Sponsor Magnet with Justin Moore Sponsor Magnet by Justin Moore Britney's cookbook, Bake Until Golden Brown Follow Britney on Instagram Join the Food Blogger Pro Podcast Facebook Group Thank you to our sponsor! This episode is sponsored by KeySearch. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.
Tune in to hear the best local eats in Taiwan and Salt Lake City, Utah!
Today I am joined by Lauren Less! Lauren has created a space people can visit for allergy-friendly recipes, chronic illness support and non-toxic lifestyle suggestions! Lauren's WebsiteLauren's InstagramSubstackFARE
Kiera Wright-Ruiz is a food writer and recipe developer based in Tokyo. She's the author of the very cute children's book I Want to Be Spaghetti! and now a debut cookbook, My (Half) Latinx Kitchen. It's a culinary journey of discovery, blending memoir and lots of recipes connecting Kiera's Ecuadorian and Korean heritage and the extended family of caregivers from across Latin America who helped raise her. Today, in Aliza's interview, they dig into what it's like developing Latin American recipes on the other side of the world, Kiera's favorite restaurants in Tokyo, and more.Also on the show, Matt has a fun conversation with Anna Hezel. She's a writer and the former cohost of this very show, and she has launched (with some friends) a cool new project: Best Food Blog. They talk about some of the memorable stories in Best Food Blog's young life, and some of Anna's favorite stories from the early days of TASTE.Do you enjoy This Is TASTE? Drop us a review on Apple, or star us on Spotify. We'd love to hear from you. MORE FROM KIERA AND ANNA:Maduros [NYT]The Aughts-Era "Food" Is Dead [Best Food Blog]The New Party Food Aesthetic Is Scarcity [Best Food Blog]Let's Call It Assimilation Food [TASTE]See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Happy (early) Valentines Day! Tune in to hear what Chloe and Hayley would top their heart shaped pizza with.
In this episode, we're going to talk about five powerful antidotes that can help you navigate mental blocks and entrepreneurial challenges as a food blogger. I recently heard someone use the word antidote to describe how they dealt with mental blocks as an entrepreneur, and it stuck with me. I love the idea that there's a remedy—a way to counteract the “poison” of things like overwhelm, self-doubt, and confusion that can suck the life out of us as business owners. In this episode, I'm diving into five powerful antidotes that can help you break free from those struggles that feel impossible to escape. You don't have to stay stuck. If you can identify the “poison” and apply the right antidote, you can move forward with clarity and purpose. Let's talk about how to do just that. Action Plan: 1 -Physical movement is the antidote for rumination. 2 - Air, water, and words is the antidote for confusion. 3 - Gratitude for people is the antidote for feeling underappreciated, undervalued, and unworthy. 4 - Doing one thing is the antidote for a lack of motivation. 5 - Setting boundaries is the antidote for overwhelm. Get in touch with Megan below. Website | Instagram
In this episode of The Sassy Solopreneur, Jamie dives into one of the most underrated yet powerful SEO strategies—internal linking. She breaks down why most food bloggers overlook it, the biggest mistakes to avoid, and how to optimize internal links for better rankings, more page views, and stronger topical authority. If your blog traffic is stuck, this is the strategy you need. Tune in now!→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!→ LET'S CONNECT // Instagram • LinkedIn • A Sassy Spoon→ RATE & REVIEW // Apple Podcasts Hosted on Acast. See acast.com/privacy for more information.
In episode 650, Cathy Yoder teaches us how to grow a successful YouTube channel, including why having a niche expertise is essential and how to build a loyal following. Cathy Yoder is a well-regarded figure in the air fryer community, known as "The REAL Air Fryer Queen." She transformed from a reluctant cook, seeking quick ways to feed her large family of eight, into an air fryer expert and successful entrepreneur. Her business, Empowered Cooks, offers practical cooking tips, recipes, and accessories, helping busy families create nutritious meals with ease. Cathy's journey has resonated with countless individuals, with her best-selling cookbook (over 35k copies sold) and YouTube channel (700k+ subscribers), making her a trusted voice in the kitchen. In addition to her air fryer expertise, Cathy also founded Pine & Pepper, a product line of air fryer accessories. Her story, rooted in practicality and family life, has empowered many home cooks. Whether discussing easy meal prep, building a brand, or balancing family and career, Cathy's insights can inspire and provide actionable advice for busy parents and aspiring entrepreneurs. In this episode, you'll learn why you should create a YouTube channel for your food blog, how to film relatable content and the importance of evaluating your content strategy regularly. Key points discussed include: - Start creating YouTube content even if it's not perfect: Don't wait for perfection, just get started and your content will improve over time. - Repurpose existing blog content into YouTube videos: Build a backlog of content by repurposing recipes, tips, and other resources you've already created. - Engage with your audience by responding to comments: Connecting with your viewers, especially when starting out, helps build a strong relationship. - Experiment with different video lengths and formats: Try out various video lengths and styles to see what resonates best with your audience. - Consider live streaming or premiering videos: These interactive features can create a more engaging experience for your viewers. - Continuously evaluate and refine your content strategy: Pay attention to what's working and adjust your approach to better align with your audience's needs. - Patience and commitment are crucial: Growing a successful YouTube channel is a long-term process, so be prepared to invest time and effort consistently. - Leverage your existing expertise and personal journey: Sharing your unique experiences and knowledge can provide valuable and relatable content for your viewers. Guest Details Connect with Cathy Yoder Website | Instagram
Happy 3rd birthday Eating Adventures!
In this episode, we're going to talk about five steps to designing a future version of yourself that is energetic, fulfilled, and happy. What does 'Future You' look like? I love this concept of being able to implement new habits and improve the quality of my life, year by year. We probably don't realize how much control we have over our future selves. In fact, we're all constantly shaping our lives through our thoughts, beliefs, habits, and emotions. So what is the problem? We get complacent and stop trying to change. We end up not reaching our potential, but it doesn't have to be that way. We can shake off complacency, step into intentionality, and take control of creating a future version of ourselves that's happy, fulfilled, and thriving. That's what I intend to do in 2025 and here are five easy steps you can follow too. Action Plan: 1 - Design future you on paper. 2 - Display the details of your future self where you can see them daily. 3 - Start allowing the details of your future self to guide your decisions. 4 - Surround yourself with people who support your future you. 5 - Track your progress and adjust as needed. Get in touch with Megan below. Website | Instagram
Are you a food blogger who's ready to scale your blog? You'll love this special episode of The Ultimate Blog Podcast. Today, Jennifer Draper steps into the guest seat to share how she scaled her food blog for growth. She's explaining how she got started, what worked and didn't work in the beginning, the shifts she's made through the years, and how she's positioned her food blog for growth and long-term success.
In episode 648, Megan chats to Jules Grasekamp about how to reframe failure as an opportunity for growth and refining your food blogging business, especially in light of Google traffic loss. Jules Grasekamp is the sweet-toothed Scot behind Bonni Bakery, a dessert blog showing you how to easily create impressive desserts at home. She uses her experience from 10 years of running her own bakery to give detailed recipes packed with expert tips for success to make showstopping desserts and grow your confidence in the kitchen. In this episode, you'll learn how stay positive and embrace unpredictability while overcoming severe challenges, like revenue loss, in your business, as this may lead to new opportunities. Key points discussed include: - Failure is not the end, but a stepping stone: Embrace failures as opportunities to learn, grow, and refine your business. - Be brutally honest with yourself: Critically examine your business to identify weaknesses and areas for improvement. - Have a long-term plan for delegation: Strategize how you can eventually offload tasks you don't enjoy to free up time for what you love. - Consume positive, motivational content: Start your day or week with uplifting podcasts, books, or speakers to maintain a growth mindset. - Actively participate in a supportive community: Attend events and connect with other bloggers to find inspiration, advice, and a sense of belonging. - Embrace the unpredictability of entrepreneurship: Understand that volatility in income and traffic is part of the journey, and focus on the opportunities it presents. - Persist with enthusiasm: Maintain your drive and determination, even when facing failure, as success often comes from stumbling forward with unwavering passion. If You Loved This Episode… You'll love Episode 402: Reach 85k Page Views in 7 Months After 7 Years of Failure with Maren Epstein. Connect with Jules Grasekamp Website | Instagram
In episode 647, Lisa Steele teaches us how to make a drastic change to our niche and online presence like she did by going from lifestyle blogging to food content creation. Lisa Steele is an author, blogger and 5th generation chicken keeper living in Maine. She started her business more than 10 years ago and grew a successful "chicken lifestyle" blog called Fresh Eggs Daily. In 2022, Lisa got a cookbook deal with HarperCollins and that started her pivot to egg recipes and cooking. In this episode, you'll learn about the challenges to expect when you start a new food blog, positioning yourself as an expert in your niche and how to successfully build a multifaceted online presence Key points discussed include: - Focus on your goals, not what others are doing: Determine your unique objectives and align your activities accordingly, rather than comparing yourself to other bloggers. - Streamline your activities ruthlessly: Regularly evaluate your tasks and drop anything that doesn't directly contribute to your goals, even if it's popular with others. - Develop a thick skin for criticism: Expect and be prepared to handle negative feedback, as it often comes with success. Don't take it personally. - Leverage your expertise and authority: Position yourself as the go-to expert in your niche, which can open up opportunities like media appearances and partnerships. - Prioritize engagement over follower count: Publishers are more interested in your ability to connect with and influence your audience than just the size of your following. - Recognize the long-term benefits of cookbooks: While the initial monetary rewards may not be as immediate as your blog, cookbooks can provide passive income and increased credibility over time. - Be prepared for the challenges: Understand that both food blogging and cookbook writing require significant time, effort, and resilience, but the rewards can be worth it if aligned with your goals. Guest Details Connect with Lisa Steele Website | Instagram
In this episode of The Sassy Solopreneur Podcast, Jamie shares everything she's learned from food blog redesigns over the years. From knowing when it's the right time to invest in one to avoiding common (and costly) mistakes, she breaks down what truly matters when giving your food blog a fresh look. Thinking about having your food blog redesigned? This episode will help you make a smart, strategic decision!→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon→ RATE & REVIEW // Apple Podcasts Hosted on Acast. See acast.com/privacy for more information.
In episode 645, Megan chats to bloggers, Ashley Freeman and Gwen Wolken, about how to achieve success as a new blogger. This is part 2 of the New Blogger conversations. Ashley is a seasoned culinary content creator with 11 years of experience who launched her blog, Little Black Skillet, at the end of 2023. Her journey began in the publishing world as a recipe developer, food stylist, and cookbook editor before transitioning to freelance. Ashley has served as the editor of over 40 cookbooks and has authored two of her own, including The Duke's Mayonnaise Cookbook, published in 2020. She also brought her culinary expertise to television, working as the head food stylist for seasons 1–4 and culinary producer for seasons 5–9 of the Food Network show Delicious Miss Brown. Gwen Wolken founded A Sweet Thyme to share her recipes with family and friends and to connect with others who love to cook. Today, the blog houses delicious and dependable Mediterranean recipes that are mostly gluten-free and simple to prepare. After spending time in corporate America, Gwen became an entrepreneur and had several businesses, but her favorite was a chocolate business that she nurtured for over ten years before creating A Sweet Thyme. Gwen is married and the Mom to three adult boys, two of which are married. In this episode, you'll learn how to invest wisely in your blogging business when you're starting out and why networking can make a big difference to your blog's growth trajectory. Key points discussed include: - Understand your audience: Regularly survey your audience to ensure your content aligns with their needs and interests. - Explore new content formats: Consider adding video content to your Pinterest strategy to diversify your offerings. - Evaluate your marketing efforts: Regularly assess the return on investment for your participation in Facebook recipe roundup groups. - Leverage organizational tools: Use tools like Reminders and spreadsheets to create a daily to-do list and stay organized. - Find your niche: Identify your unique strengths and passions, and let them shine through in your content. - Invest in your business: Be willing to spend money on hosting, themes, and other tools to improve your blog's performance. - Build a supportive community: Participate in mastermind groups and attend conferences to connect with like-minded bloggers. - Adapt to platform changes: Stay flexible and willing to adjust your strategies as platforms like Pinterest update their algorithms. - Embrace authenticity: Focus on creating content that aligns with your values and resonates with your audience, rather than chasing trends. Connect with Ashley Freeman Website | Instagram Connect with Gwen Wolken Website | Instagram
In episode 644, newer bloggers Kristina Cadelina, Rose Sioson and Mandy Martinez teach us how to start a successful blog in 2025. This is part 1 of the New Blogger conversations. Kristina is a food blogger who helps her readers reconnect with their wellness by offering nourishing and versatile Mediterranean inspired recipes. She is also a food photographer and helps brands and food bloggers grow their business by offering professional photography and video services. Rose is an experienced IT professional with over two decades in the field. Nearly a year ago, she launched Deliciously Rushed, a blog that blends her love for food with her need for a creative outlet, all while balancing a full-time job and family. Aware of her limited time, Rose strategically invested in courses to streamline her growth and minimize costly mistakes. Her primary goal for 2024 is to qualify for the Mediavine ad network, and she is currently on the verge of reaching the 50K session threshold needed to achieve it. Mandy is the photographer and recipe developer behind Semi Homemade Kitchen. Her passion lies in simplifying the art of cooking without sacrificing flavor. She believes that anyone, regardless of their cooking expertise, can whip up mouthwatering dishes. Using shortcuts like cake mixes, cookie mixes, pudding mix, premade pie crusts, biscuit dough, canned soups, pasta sauces, and more to make the cooking process accessible and enjoyable for everyone. In this episode, you'll learn about the importance of niche and experimenting with different strategies, as well as how to pick seasonal content to boost your visibility. Key points discussed include: - Consistency is key: Maintaining consistent activity and content creation across platforms like Facebook, Pinterest, and Google is crucial for driving traffic and growth. - Experiment with different strategies: Try various tactics like video pins, animated pins, and keyword research tools to see what works best for your unique blog and audience. - Invest in yourself: Joining mastermind groups, taking courses, and outsourcing tasks can provide valuable insights and free up time to focus on core activities. - Leverage niche communities: Actively participating in relevant Facebook groups can be an effective way to drive immediate traffic and build relationships with your target audience. - Capitalize on seasonality: Aligning your content with popular seasonal trends, like holiday recipes or summer ice cream, can help boost your visibility and engagement. - Diversify your traffic sources: While Google traffic is valuable, don't rely solely on it - explore other platforms like Pinterest and social media to build a well-rounded traffic strategy. - Stay true to your niche: Focusing on content that aligns with your blog's core purpose and resonates with your target audience can lead to greater success. - Embrace an experimental mindset: Be willing to try new things, even if they don't work out initially, as it can lead to unexpected breakthroughs. - Leverage freelancing opportunities: Combining your blog with freelance work, such as photography or recipe development, can provide financial stability and creative fulfillment. Connect with Kristina Cadelina Website | Instagram Connect with Rose Sioson Website | Instagram Connect with Mandy Martinez Website | Instagram
Niching down isn't just about choosing a focus for your blog—it's a total mindset shift. In this episode of The Sassy Solopreneur, Jamie dives into the mindset behind niching down and why so many food bloggers are afraid to do it. She explains why niching down is the very key to long-term growth. If you've been overthinking your niche or feel stuck, this episode will give you the clarity and confidence to take the leap.→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon→ RATE & REVIEW // Apple Podcasts Hosted on Acast. See acast.com/privacy for more information.
In episode 642, Megan chats to Bjork Ostrom about how to protect your time and mental well-being as a creator and business owner, so you can continue producing your best work and building the business you desire. Bjork loves to find ways to maximize potential - of people, of technology, of life. His wife Lindsay started a food blog a few years ago and they decided to do just that - maximize its potential. They hope to share what they've learned with other food bloggers here on Food Blogger Pro. Bjork is a terrible chef. In this episode, you'll discover effective strategies to organize your workday for maximum focus and reduced mental clutter, while also uncovering ways to find deeper fulfillment in your work. Key points discussed include: - Purpose prevents burnout: Clearly define the purpose and mission behind your work to stay motivated and avoid burnout. - Recognize "enough": Determine what "enough" looks like for your business and personal life, and set boundaries accordingly. - Implement effective systems: Develop repeatable processes to manage tasks, priorities, and projects, keeping your brain uncluttered. - Practice self-care: Prioritize your mental and physical health, as your brain is the primary tool for your creative work. - Embrace imperfection: Accept that you'll never be "done" and that some level of imperfection is inevitable - focus on continuous improvement. - Seek alignment: Ensure your daily work aligns with your deeper purpose and brings you a sense of flow and fulfillment. - Set boundaries: Establish clear boundaries around technology, work hours, and other commitments to protect your time and energy. - Reflect and adjust: Regularly reflect on what's working and what needs to change, then make small, incremental adjustments. - Leverage support systems: Build a team or community that can provide a "fallback" when you need it, reducing stress. If You Loved This Episode… You'll love Episode 536: Is Social Media Ruining Your Productivity? How to Prioritize Deep Work and Minimize Distractions with Mike Cleavenger Connect with Foodblogger Pro Website | Instagram | Facebook
In episode 641, Laura Arnold teaches us how to set realistic goals for SEO in 2025, staying ahead of AI and algorithm changes. Laura Arnold is a New York City-based Emmy-Nominated Culinary Television Producer, Cookbook Consultant, and award-winning Content Creator with over a decade of experience. She currently is the Supervising Culinary Producer for Food Network's The Kitchen, and has worked previously at ABC's The Chew, DotDash Meredith, Good Housekeeping, Food52, kitchn.com, and with many more brands. After learning about SEO through several food clients and brands over the past several years, she kept hearing from clients that they wished a food media expert had an SEO consultancy. She then founded Dang Good Digital, her own SEO consulting business specifically for food creators and bloggers to help them grow their brands, sites, and social media exposure. In this episode, you'll learn how to analyze your content and niche down to get more traction, why it's worth investing in video, even if it's not perfect, and ways to build a strong community. Key points discussed include: - Niche down your content: Analyze your past year's performance to identify your content strengths and focus on building out those areas. - Experiment with content pillars: Try increasing content in your top-performing areas, like salads, while maintaining a balance of other recipe types. - Research keywords strategically: For newer bloggers, look for high-volume, low-competition keywords to target and build content around. - Adjust your publishing cadence: Aim for 5 new posts and 12 post updates per month, adjusting as needed based on your blog's size and goals. - Write with a conversational tone: Incorporate trigger words and a more personal approach when writing blog post introductions and meta descriptions. - Embrace video content: Experiment with creating simple video content to accompany your blog posts, even using a smartphone. - Build a community presence: Invest time in building a community on 2-3 platforms, such as Instagram and Facebook. - Expect SEO changes: Stay adaptable as search algorithms and AI continue to evolve, focusing on creating high-quality content. - Understand domain authority: While it's important, don't let a low domain authority discourage you, as newer bloggers can still achieve success. Connect with Laura Arnold Website | Instagram
In this episode, we're going to talk about five healthy distractions that can help you stop focusing on negative thoughts and feelings. As a business owner, wife, and mom, I totally get how easy it is to fall into cycles of stress, overwhelm, and anxiety. I've been there myself—it's tough to climb out of those dark moments. That's why I'm excited to share some super practical tips you can try in just five minutes to reset your mindset and recharge your energy. Whether you're feeling a little off or spiraling into full-on stress mode, these simple distractions can help you get back on track. Action Plan: 1 - 5 minutes of moving your body: Engaging in a quick physical activity like dancing, walking, stretching, or strength training can shift your mood and focus. 2 - 5 minutes of creativity: Tapping into your creative side through doodling, writing, or making something can help you get out of a negative mindset. 3 - 5 minutes connecting with a loved one: Reaching out to someone you care about, whether through a text, call, or making plans, can provide a healthy distraction. 4 - 5 minutes of gratitude: Intentionally reflecting on things you're grateful for, either by writing a list or visualizing, can pull you out of a negative rut. 5 - 5 minutes of mindful breathing: Practicing deep, conscious breathing exercises can help calm your mind and body when you're feeling stressed or anxious. Get in touch with Megan: Website | Instagram
Feeling stuck with your food blog strategy? In this episode, Jamie shares five signs it's time to pivot your food blog strategy, from dealing with stagnant page views to reconnecting with your passion. She dives into real-life examples, practical tips, and how to spot untapped opportunities that can help your blog grow. Perfect for bloggers looking to shake things up and find fresh inspo!→ FREE FOOD BLOG TRAFFIC AUDIT // If you're feeling stuck with your blog traffic, take 5 minutes out of your day to figure out what's holding you back & get clear on what to focus on right now to boost visibility, scale traffic, and create a content strategy that actually works.→ JOIN THE EMAIL LIST HERE // Sign up to receive my weekly Sassy Sundays email series packed with SEO tips, traffic-scaling strategies, and tons of juicy gems on building a profitable food blog business, delivered–you guessed it–on Sundays.→ MORE ABOUT JAMIE // I'm a multi-six-figure food blogger, digital entrepreneur, and online educator with 14+ years of digital marketing experience. In the last 9+ years, I've successfully scaled my food blog into a sustainable, profitable multi-six-figure business. My business has afforded me the freedom & flexibility to work for myself on my own terms and manifest the life of my dreams. Now, my mission is to guide experienced food bloggers down this same path.→ WORK WITH ME // If you're an experienced food blogger looking to refine your niche, revamp your content strategy, and grow & monetize your email list, let's work together!→ LET'S CONNECT // Instagram • LinkedIn • Email • A Sassy Spoon→ RATE & REVIEW // Apple Podcasts Hosted on Acast. See acast.com/privacy for more information.
In episode 639, Megan chats to Justin Moore about how to secure, price and carry out brand deals to generate consistent income using Moore's eight-step process - “the sponsorship wheel framework”. Justin Moore is a Sponsorship Coach, author, and the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand partnerships so that you stop leaving thousands on the table. His latest book, "Sponsor Magnet," offers a succinct distillation of his ideas and frameworks for securing successful brand collaborations. Along with his wife April, he has been a full-time creator since 2014 and has personally made over $5M working with brands. He also ran an influencer marketing agency for 7 years that helped other creators earn millions more. Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032. In this episode, you'll learn how to pitch effectively and build lasting relationships with the brands you admire and why it's essential to avoid exchanging work for free products. Key points discussed include: - Proactivity is key: You need to be proactive in your approach to sponsorships, not just reactive to brand inquiries. - Relationships matter: Building strong relationships with the humans behind the brands can lead to recurring partnerships. - Knowledge is power: Researching your audience's psychographics and the brand's needs can give you a competitive edge. - Avoid the free stuff trap: Be cautious when accepting free products, as there may be hidden terms that could harm your rights. - Negotiate platform terms: Brand deal platforms can be valuable, but you should negotiate the terms to protect your interests. - Showcase your professionalism: Delivering high-quality content on time and being responsive can make you a brand's favorite to work with. - Leverage post-campaign reports: Providing detailed post-campaign reports, including testimonials, can lead to repeat collaborations. - Manage your mindset: Approach sponsorship opportunities with a mindset of learning and growth, rather than fear or resentment. - Prioritize your own advocacy: Consider managing sponsorship opportunities in-house rather than relying solely on agents or managers. Connect with Justin Moore Website | Instagram | Facebook
In episode 638, Leslie Shreve teaches us strategies for increasing efficiency and reducing stress during our workdays. Leslie Shreve is a workload management and productivity expert, and the Founder and CEO of Productive Day®, which was established in 2003. Leslie is also the creator of Taskology® The Science of Getting Things Done, a unique, proprietary, and all-encompassing system for workload management and productivity that includes the management of tasks, time, email, information, and more. Leslie works with corporate executives and professionals to show them how to increase efficiency and productivity by up to 300% in as little as 4 weeks, gain 1-2 hours back in their workday—EVERY day, spend up to 50% LESS time in their email Inbox, and reduce stress by up to 90%. In this episode, you'll learn how to centralize tasks using a digital system, how to create a streamlined process for email and information management and the importance of protected time blocks. Key points discussed include: - Centralize your tasks: Gather all your tasks from various sources (email, notes, calendar, etc.) into one central digital task list to improve planning and prioritization. - Protect your time: Block off dedicated time in your calendar each day for focused work on tasks and email management to avoid getting distracted. - Streamline your processes: Develop efficient systems for managing tasks, email, and information to save time and reduce stress. - Avoid paper-based task management: Using paper to track to-dos is less effective than a digital task management system. - Make quick decisions on emails: Process emails immediately and either take action, file, or delete them - don't let them accumulate in your inbox. - Categorize your digital files: Organize your documents, photos, and other digital assets into a structured folder system with main categories and subcategories. - Don't let your desktop accumulate: Build a habit of immediately filing or deleting temporary files like screenshots to prevent clutter. - Start small and work backwards: Even small improvements to your productivity processes can make a big difference. Connect with Leslie Shreve Website | Facebook
In this episode, we're going to talk about five invitations that can help shift your energy and bring more positivity into your life, especially during challenging times. At the time of recording, I've been having one of those weeks where everything feels like it's falling apart. But I realized that in the midst of the chaos, I had forgotten to extend the simple invitations that have the power to shift my energy and bring in the good things I'm seeking. Whether it's inviting guidance from a higher power, support from trusted friends, or peace and rest for myself, these invitations can make all the difference. I encourage you to try extending these five invitations - they may just be the key to turning things around. Action Plan: 1 - Invitation for guidance: Extend an invitation for guidance from your higher power (universe, God, etc.) to find clarity and solutions. 2 - Invitation for support: Reach out to a trusted friend and extend an invitation for support when you're feeling stuck or overwhelmed. 3 - Invitation for peace and rest: Start your day by extending an invitation for peace and rest to yourself, as it is essential for resetting your energy and mindset. 4 - Invitation for celebration: Extend an invitation for celebration with others, even if you don't feel like you have a specific reason to celebrate. 5 - Invitation for opportunity and favor: Extend an invitation for opportunity and favor from the universe, shifting your focus from problems to possibilities. Get in touch with Megan if there is a specific mindset and self-care topic you'd like her to cover. Website | Instagram
In episode 636, Megan chats to Madeline Anderson about transitioning from a 9-to-5 job to becoming your own boss and what matters more when choosing a career - pursuing your passion or making money? Madeline is the Author of Girl Dad and Founder of Girl Dad Network. She was born and raised in Southern California and graduated from the University of California, Los Angeles with a degree in Business Economics. She believes we should all leave the world a better place than we found it, which is why she created and advocates for Girl Dad Network. In this episode, you'll learn how Madeline managed to balance her full-time job while building her side hustle, Girl Dad. She also shares insights into navigating the challenges of entrepreneurship, including overcoming isolation and handling financial uncertainty after becoming her own boss. Key points discussed include: - Leverage your unique background: Your upbringing and relationships can inspire you to create meaningful work that makes a difference. - Prioritize passion over profit: When starting a side hustle, focus on pursuing activities that truly excite and fulfill you, not just what seems lucrative. - Harness creative inspiration: Be open to spontaneous ideas, as they can lead you to discover your true calling and purpose. - Cultivate self-awareness: Regularly reflect on your skills, interests, and values to ensure your work aligns with who you are. - Experiment with different paths: Trying out various roles and experiences can help you identify the best fit for your long-term career goals. - Overcome obstacles with resilience: Challenges and setbacks, like being laid off, can often lead to unexpected breakthroughs if you approach them with an open mindset. - Embrace the entrepreneurial journey: Understand that building a successful business takes time, effort, and the willingness to navigate both the rewards and difficulties of self-employment. - Prioritize authenticity: In your work, strive to be true to yourself, as this will help you connect with the right audience and create meaningful impact. - Maintain a positive mindset: View obstacles as opportunities for growth, and approach your entrepreneurial endeavors with optimism and determination. If You Loved This Episode… You'll love Episode 593: 3 Simple Ways to Successfully Blog Part-Time While Working Full-time with Kimberly Ho. Connect with Madeline Anderson Website | Instagram
In episode 635, Prerna Malik teaches us how to create a welcome sequence to share content from our blog as well as sell digital products, like courses and ebooks, without being salesy or icky. Co-founder of Content Bistro and a Copyhackers-certified, conversion copywriter, Prerna is the sales strategist and copywriter behind multiple million-dollar launches and 6-figure evergreen sales funnels in niches as diverse as astrology and homesteading! She has written for iconic brands such as Pat Flynn, Amy Porterfield, Copyhackers, Vanessa Lau, Handle the Heat, School of Traditional Skills, and 1000s of others! She is also the creator of the strategy-focused sales copywriting program — Ready-to-Sell. Prerna and her co-founder-slash-husband, Mayank have built an intentionally profitable business while living in India and raising their daughter, Manini. In this episode, you'll learn about how to sell in a way that you would want to be sold to, Prerna's 6C framework for an effective welcome sequence, and why you should not use generic email templates. Key points discussed include: Avoid using generic, plug-and-play templates for your welcome sequence: Your welcome sequence should be personalized and reflective of your brand and connection with your audience. A welcome sequence is not just one email: It should be a series of emails that guide your new subscribers through getting to know you and your offerings. Connection-based welcome sequences work best for food bloggers: Lead with building a personal connection before asking for a sale. Sell in a way you'd want to be sold to: Avoid tactics that make you or your audience feel icky, like fake promises or guilt-tripping. Use the "6C" framework: Celebrate the sign-up, Connect with your audience, Cultivate community, Convert with a sales pitch, Connect again with social proof, and Close by preparing them for your regular emails. Space out your welcome emails: Send them one day apart to improve deliverability and engagement. Include a story, specific details, and your expertise ("3S") in each email: This makes the content more engaging and valuable. Vary your offers in the email signature/footer: This allows you to show relevant products to different segments of your audience. Pay close attention to your subject lines and preview text: These are crucial for getting your emails opened. Remember that "selling is serving": Your products and offerings are valuable, so don't be afraid to promote them to your audience. Connect with Prerna Malik Website | Instagram
In episode 632, Ansley Beutler teaches us how to navigate the complexities of IRS audits as small business owners and how to recognise key red flags that might trigger an audit. Ansley launched her blog, The Fit Peach, in 2018, sharing simple, family-friendly recipes that prove healthy eating can be both delicious and approachable. Her passion for flavor-packed, wholesome meals quickly resonated with a growing community of home cooks and wellness-minded individuals. Building on her experience as a CPA and her firsthand knowledge of running a successful blog, Ansley founded Peach Perfect Financials—a boutique accounting firm dedicated to empowering creative entrepreneurs. Specializing in bloggers and content creators, her firm offers tailored financial services, including bookkeeping, tax planning, and retirement strategies. With a unique blend of professional expertise and industry insight, Ansley helps entrepreneurs navigate the financial challenges of self-employment, enabling them to focus on what they love: growing their business. In this episode, you'll learn the importance of accurate bookkeeping and clear documentation, how to deal with the audit process itself, and strategies for effectively managing the emotional and logistical challenges that can arise. Key points discussed include: - Understand your NAICS code: The NAICS code is crucial in determining industry-specific expense and profit margin expectations from the IRS. Make sure you have the right code (711510 for bloggers/influencers) to avoid red flags. - Maintain a reasonable profit margin: The IRS looks for profit margins that are in line with industry standards. Consistently low or negative profit margins can raise questions. - Pay yourself a reasonable salary: If you have an S-corp, be sure to pay yourself a salary that is proportionate to your business's profitability to avoid potential issues. - Keep detailed bookkeeping records: Organized and well-documented financial records can make the audit process much smoother and demonstrate your commitment to compliance. - Cooperate and communicate proactively: If audited, be responsive to the IRS's requests and communicate openly about your business practices. This can go a long way in resolving any concerns. - Understand the emotional impact: Audits can be stressful and emotionally draining, so be prepared to manage your emotions and seek support if needed. Avoid lumping expenses into broad categories: Provide clear breakdowns and explanations for specific expense categories, as the IRS may scrutinize these closely. - Leverage your CPA's industry knowledge: Having a CPA who understands your business model and industry can help ensure proper expense reporting and minimize audit risks. - Focus on your "why": During challenging times, such as an audit, remember the reasons why you started your business and let that drive you forward. Connect with Ansley Beutler Website | Instagram
Merry Christmas! In this episode, we are going to talk about five effective strategies for relieving stress and managing the pressure that can build up in our lives as entrepreneurs. As an entrepreneur, I've learned that keeping stress in check and staying in a good headspace are game-changers—not just for my well-being, but for my business too. That's why I'd like to share five strategies that have made a huge difference for me. Whether it's getting better sleep, squeezing in some solid exercise, or practicing gratitude, these tips have helped me break the stress cycle, clear my mind, and tackle challenges with a more positive, resilient attitude. Action Plan: 1 - Prioritize sleep: Getting enough quality sleep is crucial for managing stress and maintaining overall well-being. 2 - Engage in vigorous exercise: Challenging your body through intense workouts can help complete stress cycles and release built-up pressure. 3 - Speak up and vent: Addressing thoughts and concerns directly, rather than letting them stew, can alleviate mental clutter and stress. 4 - Surround yourself with supportive people: Spending time with loved ones who make you laugh and feel understood can be a healthy distraction from stress. 5 - Practice gratitude: Taking time to reflect on and appreciate the positive aspects of your life can interrupt negative thought patterns and promote a more peaceful mindset. Get in touch with Megan Website | Instagram
In episode 629, Kimberly Espinel teaches us strategies that top food content creators use to build and monetize their audiences on Instagram. Kimberly is an award winning photographer, best-selling author, creative business mentor and Instagram expert dedicated to empowering food bloggers, photographers and content creators to refine their skills, discover their unique style, and develop a social media strategy that works. In this episode, you'll learn what is meant by ‘being authentic', why you should prioritize video, understanding your audience, and incorporating a personal touch. Key points discussed include: - Embrace authenticity and vulnerability: Audiences are drawn to creators who share their personal stories and give them a sense of connection. - Prioritize video content: Focusing on reels, TikToks, and YouTube can help you reach and engage your audience more effectively. - Deeply understand your audience: Knowing your target customer's pain points and preferences will allow you to create content that resonates. - Incorporate a personal touch: Adding your own voice, music choices, or on-camera presence can make your content feel more human and relatable. - Adapt to changing trends: Be willing to evolve your strategies as platforms and algorithms shift, rather than clinging to what worked in the past. - Develop a pragmatic mindset: Approach your content creation with a business-minded perspective, and don't take setbacks too personally. - Focus on strong hooks: Crafting an engaging opening sequence for your reels can make all the difference in capturing your audience's attention. - Optimize your lighting: Ensuring proper lighting can elevate the production value of your video content and make it more visually appealing. - Leverage engagement tools strategically: Tools like ManyChat can help you drive traffic and build relationships with your audience. - Monetize through brand collaborations: Developing a strong video presence can make you an attractive partner for brands seeking influencer marketing opportunities. If You Loved This Episode You'll love our Instagram Growth Supercut - a short 15-minute episode sharing tips from food content creators crushing it on Instagram - Download it here. Order Kimberly's book - How to Make Your Food Famous Connect with Kimberly Espinel Website | Instagram
In this episode, we're going to talk about 5 ways to optimize our week so that we can build our dream life. I'm always striving to create my dream week—a vision I hold onto and know I'll achieve someday, even though it's not quite here yet. In the meantime, I regularly adjust my schedule to ensure I'm moving in the right direction. When I notice my work-life balance slipping, I make small tweaks to realign, like aiming to keep my workweek under 20 hours. The secret to building your ideal schedule lies in taking it one step at a time with consistent, intentional adjustments. Each week, ask yourself: What's working? What's not? Without this reflection, it's easy to fall into a rut and lose excitement about your week. Here's how I approach it. Action Plan: 1 - Do a time audit: Tracking how you spend your time for 3-7 days can provide valuable insights to identify areas for improvement. 2 - Look for easy wins: Implement small, impactful changes like meal prepping or delegating tasks to optimize your week. 3 - Set boundaries: Define and commit to one or two boundaries, such as a hard cut-off time, to better separate work and personal life. 4 - Tackle important tasks first: "Eat your frog" by completing a high-priority task before moving on to other items on your to-do list. 5 - Reflect and reset weekly: Spend 10-15 minutes reviewing your week to celebrate wins and identify one small change for the next week. Get in touch with Megan Website | Instagram
In episode 627, Megan chats to Katie Trant about how food bloggers can define, build, and maintain a strong brand identity to stand out in a crowded online space. Katie Trant is a branding expert, a copywriter, and an OG food blogger. For more than a decade, she has worked at brand consultancies, helping huge global players define their brands. Recently, Katie has launched Foodie Brand Lab, a course and brand consultancy, especially for food bloggers who want to build a brand, refine their brand strategy, and take their business to the next level. In this episode, you'll learn about the key differences between personal and traditional branding, and practical strategies you can use to develop a cohesive, memorable brand identity that resonates with your target audience. Key points discussed include: - Defining your brand is not a one-time task, but an ongoing process: Your brand should evolve over time as your business and audience grow, so be prepared to continuously revisit and refine it. - Understand the difference between personal and traditional brands: Determine whether your brand should revolve around you as an individual or function more as a traditional business brand. - Focus on developing a strong, consistent voice and tone: Your writing style and the way you communicate with your audience is a core part of your brand identity. - Create brand guidelines to maintain consistency: Establish guidelines for visual elements, content style, and brand behavior across all your channels and touchpoints. - Prioritize functionality and user experience over elaborate branding: Ensure your website is fast, mobile-friendly, and easy to navigate before investing heavily in custom branding. - Let your brand purpose and values guide your business decisions: Use your brand's core purpose and values to inform the content, products, and services you offer. - Embrace the iterative nature of branding: Be willing to experiment and make adjustments to your brand as you learn more about your audience and evolving industry trends. Seek outside perspectives to uncover hidden brand insights: An external branding expert can often identify strengths and opportunities you may have overlooked. - Understand that your brand lives in the minds of your audience: Your brand is ultimately defined by the emotional perceptions and experiences of the people who interact with it. $50 discount from the Foodie Brand Lab Course - this link will automatically take $50 off of the price, as will entering the discount code PODCAST. Connect with Katie Trant Website | Instagram
In episode 626, Jillian Leslie teaches us how we can effectively monetize our businesses through the creation and sale of digital products. Jillian Leslie is co-founder of the blog, Catch My Party, and software company, MiloTree, which empowers bloggers to sell digital products to their audiences. Jillian is also the host of The Blogger Genius Podcast, where for the past six years, she's been interviewing successful online entrepreneurs, content creators, and industry experts. Jillian's goal is to empower bloggers and creators to build successful online businesses so they can change their lives and have the freedom they crave. In this episode, you'll learn how to get started, selling simple digital products like ebooks or guides, how to leverage tools like ChatGPT for ideas, and MiloTree for easy setup. Key points discussed include: - Start simple with digital products: Begin with an ebook or guide that solves a specific problem for your audience, rather than trying to create an overly complex offering. - Experiment and iterate: Don't be afraid to "do it ugly" and learn as you go. Treat your digital product launches as experiments to help you refine your offerings. - Build relationships with your audience: Focus on becoming a trusted helper and problem-solver for your readers, rather than just a faceless content creator. - Leverage free tools and resources: Use platforms like MiloTree to simplify the technical aspects of selling digital products, so you can focus on creating and marketing. - Grow your email list: See each email subscriber as a valuable asset, and use lead magnets to steadily build your audience. - Consider memberships for recurring revenue: Memberships can provide a steady stream of income, but start small and build a community around your expertise. - Embrace imperfection and give yourself grace: Avoid getting bogged down in perfection; focus on providing value and improving over time. - Prioritize simplicity: When it comes to both your digital products and your tech stack, aim for streamlined solutions that are easy for you and your audience to use. - Seek feedback and input from your audience: Engage with your readers to better understand their needs and refine your offerings accordingly. Connect with Jillian Leslie Website | Instagram
In this episode, we're going to talk about how to overcome the fear of taking risks in your business so that you can thrive as an entrepreneur. Being an entrepreneur means embracing calculated risks, even when they feel intimidating. While I naturally lean towards high-risk opportunities, I always assess the risk-reward ratio before taking the leap. Risk-taking in entrepreneurship isn't about being reckless—it's about being strategic. Truthfully, there are moments when I'm absolutely terrified of the risks required to grow as an entrepreneur. I know how overwhelming it can feel to push beyond your comfort zone. So, how do I manage it? How can you determine if a risk is worth taking? And what steps should you take after overcoming those entrepreneurial fears? Let's explore five practical strategies to help you confidently navigate risk-taking as an entrepreneur. Action Plan: 1 - Evaluate the risk: Take the time to write down and analyze the potential risks in your business, whether financial, emotional or otherwise. This will help you gain clarity and reduce anxiety about taking the leap. 2 - Start small: Begin by taking on smaller, low-stakes risks to build your confidence. Completing these smaller challenges will show you that risks don't have to be as daunting as they may seem. 3 - Create a risk wish list: Make a list of the bigger risks you know you need to take, and revisit it regularly. This will keep your intentions clear and motivate you to follow through. 4 - Focus on the rewards: Visualize the potential benefits and opportunities that could arise from taking a particular risk. Let this positive outlook propel you forward through the initial fear. 5 - Reward your progress: Give yourself small treats and celebrations when you successfully take on a risk, no matter how big or small. This positive reinforcement will strengthen your risk-taking mindset. Further Reading: 7 Reasons Why Risk-Taking Leads to Success (Huffington Post) Get in touch with Megan if there is a specific mindset and self-care topic you'd like her to cover. Website | Instagram
In episode 624, Megan chats to Danielle Hayden about developing a healthy mindset when it comes to business spending and why wise business investments pay off. Danielle is a CPA, author, Co-Founder and CEO of Kickstart Accounting. She is a seasoned Chief Financial Officer who is rewriting what it means to provide bookkeeping and consulting services to high-earning female business owners. The Kickstart Accounting Inc. team is the one-stop-shop that provides their clients with bookkeeping services as a tiered system that grows with the business as needed. Additionally, they offer online courses (think all things money mindset), payroll services and tax consulting services. Since their founding in 2015, the Kickstart team has helped thousands of high-earning service-based business owners grow and scale their businesses to new heights. In this episode, you'll learn about using an accounting system to track income and expenses, how to align spending with business goals, and invest in areas like advertising and marketing. Key points discussed include: - Invest in your business to grow, don't just cut spending: Cutting back on necessary expenses can jeopardize your business growth. Instead, invest in areas that will support your goals. - Know your numbers monthly: Having an accounting system and reviewing your finances monthly will help you make informed decisions and avoid overspending. - Align spending with your intentions: Determine your business goals for the next 12 months and ensure your spending aligns with those intentions. - Consistency builds trust: Showing up consistently, whether with content or marketing, sends a message that you are a reliable business. - Start with one investment, more will follow: Begin with one strategic investment, and other opportunities will reveal themselves as you progress. - Outsource tasks outside your expertise: Don't try to do everything yourself; outsource bookkeeping and other tasks that are not your zone of genius. - Advertising and marketing are key investments: Prioritize spending on advertising and marketing to support business growth, but be patient and consistent with your efforts. - Believe in yourself and your business: Your mindset and the messages you send to the universe through your investments can impact your success. - Review and adjust spending regularly: Reassess your spending and align it with your evolving business goals and life stages. Connect with Danielle Hayden Website | Instagram
In episode 623, Dalit Vaknin shares her journey of overcoming the challenges of building a successful blog in her second language, English, and how other non-native English speakers can do the same. Dalit, a former dietician, is a passionate food blogger and culinary enthusiast. After relocating to the US, she turned her love for food into a thriving blog specializing in artisanal ice cream. Dalit's mission is to inspire others, especially those whose first language is not English, to pursue their passions through writing and blogging. She believes language should never be a barrier to sharing your unique voice and stories with the world. In this episode, you'll learn how to keep motivated when blogging in English as your second language, how to overcome self-doubt and use visual aids and other useful tools. Key points discussed include: - Embrace the journey: Blogging in a second language may be challenging, but approach it with an open mindset and celebrate your progress along the way. - Leverage visual aids: Use process shots, arrows, and visual cues to make your content more accessible and engaging, especially when language skills are still developing. - Start simple: Begin with straightforward recipes and gradually increase complexity as you build confidence in your writing. - Immerse yourself: Read cookbooks and other blogs to familiarize yourself with the specific vocabulary and formatting used in the food blogging niche. - Utilize helpful tools: Take advantage of resources like Grammarly, ChatGPT, and capitalization checkers to improve your writing and catch errors. - Seek feedback: Ask a trusted friend or family member to review your blog posts and provide constructive feedback to help you improve. - Practice speaking: Participate in blogger groups or conferences to practice your English speaking skills and gain confidence in communicating your ideas. - Celebrate small wins: Recognize and appreciate the progress you make, even if it feels slow at times. Each blog post is an opportunity to grow. - Embrace mistakes: Understand that perfection is not the goal. Mistakes are a natural part of the learning process, so be kind to yourself. - Leverage your strengths: If English is not your native language, remember that you have the unique advantage of bringing a fresh perspective and diverse experiences to your blog. Connect with Dalit Vaknin Website | Instagram
In this episode, we're going to talk about why prioritizing community and building relationships are a critical part of your business. As a food blogger and entrepreneur, I can't stress enough how important it is to prioritize community in 2025. I know it can feel scary or uncertain to invest in things like conferences, retreats, and masterminds, but trust me, it's going to pay off big time. The key is to approach it with intention and a willingness to be vulnerable. Get out there, connect with your peers, and don't be afraid to go deep in the right communities. And if your budget is tight, no worries - you can always create your own community hub. The most important thing is to show up consistently, wherever you decide to plant your flag. Do that, and you'll see the rewards in your business and personal life. Here, I'll share five specific action steps that can help guide you on this community-building journey. Action Plan: 1 - Understand the power of connection: Community and meaningful connections can have a significant impact on your business and personal growth. 2 - Interact intentionally: Actively engage and be vulnerable when participating in community settings to get the most value out of your investment. 3 - Go deep in the right communities: Commit to high-investment groups like masterminds where you can build intimate, long-lasting relationships. 4 - Create your own community: If you can't attend conferences or join masterminds, consider hosting your own virtual or in-person gatherings with peers. 5 - Show up consistently: Prioritize regular participation and engagement in any community you're a part of to foster growth, confidence, and valuable partnerships. Get in touch with Megan! Website | Instagram Eat Blog Talk Mastermind Eat Blog Talk Accountability Group Eat Blog Talk Retreats