Podcasts about leverage ai

What if your team could get more done in less time? ⏳ In this Community Conversation, Nikki and Jason flip the traditional “hours worked” mindset on its head, championing the power of results over clock-watching. They share why it's time to ditch the outdated 9–5 mentality, how to unlearn habits that hold us back, and why role clarity + goals + KPIs are the secret trio for driving real impact.

Feeling the pressure of AI, ghosting, and skeptical buyers? Your old sales toolkit needs an upgrade. This isn't about more automation; it's about mastering the human element. We brought in Rob Herbst, founder of SPA Selling and author of Inspire Sales Culture, to break down the essential skills that separate top earners from the rest in today's market. Tune in to learn three game-changing tactics: Leverage AI as Your Sidekick: Learn how to use AI for efficiency without losing the human touch that actually closes deals. Master the Art of Observation: In a world of Zoom calls, learn to read the digital "room" and hear what's not being said. Build an Unbeatable Culture: Discover the three anchors—Personal Development, Clear Expectations, and Visible Achievement—that create high-performance teams. Ready to build a resilient, future-proof sales career? This episode is your blueprint.

What if your team could get more done in less time? ⏳ In this Community Conversation, Nikki and Jason flip the traditional “hours worked” mindset on its head, championing the power of results over clock-watching. They share why it's time to ditch the outdated 9–5 mentality, how to unlearn habits that hold us back, and why role clarity + goals + KPIs are the secret trio for driving real impact.

In this dynamic episode, we dive deep into how health and wellness professionals can create sustainable passive income streams while navigating the evolving landscape of AI technology. The discussion focuses on transforming traditional fitness business models into scalable, automated systems that generate revenue without constant active involvement. Special emphasis is placed on maintaining human connection while leveraging technology to enhance service delivery and client experience.Key Discussion Points:Understanding true passive income vs. active income in the fitness industryThe pressure-free sales system and million-dollar offer stack conceptAI's role in enhancing (not replacing) fitness professionals' servicesDigital products and implementation strategiesOnline courses and educational content creationAffiliate marketing opportunities for fitness professionalsRevenue streams through YouTube and content creationSubscription vs. membership modelsMobile app development and additional passive income opportunitiesMentioned Links:Instagram: @BSimpsonFitness[Episode Link with Mel Abraham - TO BE ADDED]ChatGPT Plus: https://chat.openai.com/Canva AI: https://www.canva.comResources:Free Profit Plan Consultation: https://go.bsimpsonfitness.com/widget/bookings/bsimpsonfitnessActionable Steps/Key Takeaways:Create a pressure-free sales system with three tiers:Premium high-touch offerMid-tier implementation programLow-ticket front-end offer ($27-$97)Leverage AI tools for productivity while maintaining human connection:Use AI for content polish and enhancementCreate custom GPTs for client supportMaintain personal touch in premium offeringsDevelop multiple passive income streams:Digital products with implementation componentsOnline courses with AI-enhanced featuresAffiliate marketing through product recommendations***Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint Support the show

AI is replacing employees faster than anyone expected in 2025. But here's the truth: businesses that learn how to use AI the right way aren't collapsing—they're growing faster, cutting payroll costs, and beating their competition. In this episode of SoTellUs Time, Trevor Howard breaks down exactly how AI is transforming small businesses and how you can use it to grow instead of collapse.

In this episode of Stronger Sales Teams podcast, Ben Wright underscores the importance of recognising the unique learning styles of each team member, highlighting how this understanding can accelerate professional growth and significantly boost overall business performance. From unpacking the subtleties of cognitive and kinaesthetic learning to demonstrating the effective use of AI tools, Ben offers a comprehensive toolkit for sales leaders determined to foster a culture of continual improvement and engagement. By championing sustainable learning frameworks, developing personalised growth plans, and harnessing the power of technology, this episode equips sales leaders with the skills and insights to drive substantial growth, enhance team satisfaction, and sustain long-term success. Key Takeaways: Recognise and adapt to the diverse learning styles within the sales team to maximise their capacity to absorb, retain, and apply new knowledge effectively. Schedule regular, focused training sessions, ensuring a distraction-free environment to foster optimal engagement and long-term knowledge retention. Leverage AI-driven tools to accelerate and enhance learning outcomes by developing tailored study plans, resources, quizzes, and performance analytics. Define clear post-training action points and establish long-term strategies to ensure newly acquired skills are embedded and sustained within the team. Promote the use of otherwise idle periods — such as commuting or waiting — for personal development, encouraging a culture of continuous growth beyond formal training settings. Time Stamps: 0:00 Intro 1:20 Ben's Burst of Energy 2:25 Helping Teams Learn Faster 3:56 Ways The People Learn 4:25 Learning by Doing and Learning By Listening 7:00 Learning Styles 10:0 Traditional Learning Styles 12:25 Setting Up A Learning Structure 16:00 Prioritising Where We Train 18:32 Using A.I. Tools To Speed Up Learning 23:40 Health and Fitness Tip 24:48 Outro Rate, Review, & Follow If you're liking what you're hearing, make sure you ‘follow' the show wherever you listen to your podcasts…so you never miss an episode! I'd also love to hear what you think, so drop us a review after you close that next deal…tell me what you're liking, and what you want more of so I can look to cover it in a future episode.

This week on the Becoming a Sleep Consultant podcast, I'm joined by my friend and colleague, Kerri Nachlas. Kerri is the founder of the Parent Coach Certification Course, and someone I admire deeply for the thoughtful, ethical way she approaches her work, as both a parent coach and a sleep consultant.We're diving into an important and timely conversation about artificial intelligence, AI, and how it's beginning to show up in the world of sleep consulting and parent coaching. While these tools can be helpful, there's a real risk of losing the human connection that makes our work so impactful.Kerri and I discussed:• Smart ways to use AI to support your workflow• Where over-reliance on AI can hold you back as a coach or consultant• And whether our field is truly “AI-proof” or notWhether you're already using AI in your business or just starting to explore it, this conversation will help you think critically about what to embrace, what to avoid, and how to stay grounded in your own voice.If you'd like to learn more about becoming a Sleep Consultant, please join our Facebook Group https://www.facebook.com/groups/becomeasleepconsultantCPSM website: https://thecpsm.com/Book a free discovery call to learn how you can become a Certified Sleep Consultant here: https://jaynehavens.as.me/CPSM-Inquiry

Our guests in this episode are Marnie Stockman and Nick Coniglio, the dynamic storyteller-and-strategist duo behind Lead It Like Lasso. They've channeled their passion for helping people find their path into a groundbreaking new book and AI-powered app called The Business of You. In our conversation, Marnie and Nick explored their brilliant framework for taking control of your personal and professional destiny.Key points discussed include:* Run your life like a business, taking charge of every personal 'department' to achieve your vision.* Uncover your unique story by connecting past experiences to present strengths to articulate your true value.* Leverage AI not as a crutch, but as a personal coach for accelerated self-awareness and growth.Listen to the podcast to find out more.Innovabiz Substack is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.Show Notes from this episode with Marnie Stockman and Nick Coniglio, Lead It Like LassoIt was an absolute delight to welcome Marnie Stockman and Nick Coniglio of Lead It Like Lasso fame back to the Innovabuzz podcast. I always appreciate the energy they bring, and this conversation was no exception. They unveiled their powerful new project, a book and AI-powered app called The Business of You, which spawned from a moment of wonderfully blunt honesty in an airport lounge where Nick, after some thought, declared Marni's initial idea "terrible." That moment perfectly captures their creative magic: a process built on trust that transforms a simple concept into something truly impactful.Their new work tackles a feeling many of us know all too well: the sense that we're just a hamster on a wheel, blindly following a path that was laid out for us by someone else. Marnie shared how the protagonist in their book does all the "right" things, good grades, networking events, hundreds of applications, but feels stuck, seeing no real success. It's a state of aimless drifting, of putting in the effort without a clear, personal direction. This system is designed to be the antidote, helping people step off that wheel and start building a life with intention.Becoming the CEO of Your Life (And Head of Every Department!)The core idea Nick and Marnie propose is both simple and profound: start running your life like a well-managed business. At first, that might sound a bit cold or corporate, but as Nick explained, it's about adopting the positive traits of successful organizations. It means having a vision, setting meaningful goals, and understanding all the different functions that make you who you are. You aren't just the CEO of your life; you're also the head of every department, from HR, which defines your core values, to Marketing, which tells your unique story to the world.This isn't about spreadsheets and performance reviews. It's a framework for self-awareness and purposeful action. When you think about the "finance department" of your life, for instance, it's less about money and more about the critical investment of your time. By viewing your life through this structured lens, you can identify which areas are thriving and which have been neglected, allowing you to grow in a more balanced and holistic way.The Power of Your Story: Moving Beyond Facts to Find Your ValueOne of the most powerful parts of our chat was Marnie's story about a student she mentored. He was struggling in interviews, coming across as "all over the place" because he didn't know how to connect the dots of his own life. By guiding him to see the pattern between his experiences: from playing soccer as a seven-year-old to his approach to work today, he suddenly "lit up." He understood his story for the first time.That afternoon, he interviewed for a full-time job and the next day for an internship, and he got both. This is the "marketing department" of you in action. It's not about reciting a list of facts from your resume; it's about weaving those facts into a compelling narrative that shows the world the unique value you offer. As Nick wisely put it, "how you do anything is how you do everything," and learning to tell that story is transformative.Your AI Life Coach: How Technology Can Help Connect the DotsThis is where their innovative AI-powered app, "Blue," comes into play. It's designed to be the tool that helps you uncover these crucial insights. Instead of a dry questionnaire, the app uses engaging and playful games, taking inspiration from platforms like Duolingo, to help you identify your core values, motivators, and even your "kryptonite." It makes the process of self-discovery feel fun and interactive.The real magic, as Nick detailed, is how modern AI allows the app to function as an adaptive life coach. It's not a rigid, rules-based system. It can take your unique inputs and help you "connect the dots," offering personalized suggestions. Whether it's brainstorming an essay topic that aligns with your values or crafting networking starters for an event, the technology serves as a primer to help you articulate your best self.Data with a Conscience: Navigating AI Privacy and SecurityOf course, whenever we talk about AI and personal data, the elephant in the room is privacy. I was impressed with how seriously Nick and Marnie are taking this responsibility. Nick gave a firm assurance that their user data will be handled within a "secure, encrypted, and closed" ecosystem, meaning your personal information isn't being exposed to the outside world or used to train public models.Marnie also made the crucial point that we, as users, need to become more discerning. We have to get better at vetting the tools we use, asking critical questions about security and what's happening with our data behind the scenes. It's a shared responsibility, and it's refreshing to see builders in this space leading with such a conscientious approach.Your Action Plan: Stop Drifting and Start BuildingSo, what's the big takeaway? The foundation for everything is self-awareness. It's about understanding that a core value like "helping people" can manifest in countless ways, far beyond one specific career title. This understanding opens up your world to opportunities you may have never considered.The first step is to embrace the mindset of being the CEO of your life. As Nick urged, it's about consciously thinking what that means for you and accepting that it requires putting in the work. But as I've found in my own journey, when you're building something that is truly yours, that work starts to feel a lot like play.In Summary: Marnie and Nick have created a brilliant framework for intentional living. By treating your life as your most important business, uncovering the power of your personal story, and leveraging technology as a tool for self-discovery, you can move from passively drifting to actively building a life of purpose and fulfillment.The Buzz - Our Innovation RoundHere are Marnie and Nick's answers to the questions of our innovation round. Listen to the conversation to get the full scoop.* Most innovative use of AI to enhance human relationships – Use AI to create engaging icebreakers for teams or to find thoughtful ways to make loved ones happy.* Best thing to integrate AI and human connection – Write a book and build an app that help people connect with themselves and others.* Differentiate by leveraging AI – Adapt assessments and tools with AI to help people understand themselves and interact more effectivelyActionBe cautious and ask questions about the apps and tools you use, especially regarding privacy and data. Take responsibility for your own growth by thinking about what it means to be the CEO of your life, and commit to doing the work that self-awareness requires.Take time to truly think about what it means to be the CEO of your own life, and recognize that you must be prepared to put in the necessary work to make that vision a reality.Reach OutYou can reach out and thank Marnie and Nick on LinkedIn (search for their names), at thebusinessofyou.ai, or by subscribing to their newsletter at workinprogress.ai. You can also find them on all major social platforms under “Lead It Like Lasso,” and their book will be available on Amazon starting early August.Links:* Website - Lead it Like Lasso* LinkedIn - Marnie Stockman* YouTube - Lead It Like Lasso* Facebook* Twitter - @leaditlikelasso* Instagram - @leaditlikelasso* LinkedIn - Nick Coniglio* LinkedIn - Lead it Like Lasso* TikTok - @leaditlikelassoBooks* Lead It Like Lasso, Marnie Stockman and Nick Coniglio* The Business of You, Marnie Stockman and Nick ConiglioCool Things About Marnie and Nick* Their new book was born from a "terrible idea." The entire concept for their book, "The Business of You," started with Marnie having a thought, and Nick walking about 60 steps away in an airport, only to turn around and declare, "I think you had a terrible idea". This speaks volumes about their fun, honest, and dynamic creative partnership. It's a refreshingly real origin story.* They run a satirical career advice newsletter. As a side project, they created "Work in Progress," a newsletter they describe as "The Onion as your career coach". This is wildly unconventional for leadership experts and shows their witty, "jaunty" sense of humor and a unique approach to engaging with their audience on a very human level.* Their AI assistant has learned to mock them. In the process of training their AI on their writing style, it has picked up their habits so well that it now makes fun of Marnie for overusing the word "spiral". The fact that they have a running joke with their own technology is a funny, fascinating insight into what it's really like to work at the human-AI frontier.* They are turning pop culture into practical life frameworks. While many people enjoy TV shows, Marnie and Nick have built an entire brand around deconstructing the leadership lessons from "Ted Lasso". They now have a new framework with "You, Incorporated." This ability to see and translate profound lessons from popular culture into actionable advice is a unique and creative talent.Imagine being a part of a select community where you not only have access to our amazing podcast guests, but you also get a chance to transform your marketing and podcast into a growth engine with a human-centered, relationship-focused approach.That's exactly what you'll get when you join the Flywheel Nation Community.Tap into the collective wisdom of high-impact achievers, gain exclusive access to resources, and expand your network in our vibrant community.Experience accelerated growth, breakthrough insights, and powerful connections to elevate your business.ACT NOW – secure your spot and transform your journey today! Visit innovabiz.co/flywheel and get ready to experience the power of transformation.VideoThanks for reading Innovabiz Substack! This post is public so feel free to share it. This is a public episode. 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Dr. Stephen Andriole's journey through the realms of technology and business exemplifies the profound impact that innovation can have on organizational success. With a career that spans over two decades in academia and significant roles at institutions like DARPA, Andriole has consistently emphasized the importance of understanding and leveraging emerging technologies. His insights into the early days of the Internet and his advocacy for integrating artificial intelligence (AI) into business processes highlight his foresight and commitment to helping organizations navigate the complexities of digital transformation.In his upcoming book, "How Executives Should Think About AI," Dr. Andriole provides a strategic framework for leaders to embrace AI as a critical asset rather than just a technological tool. He argues that executives must cultivate a proactive mindset and engage thoughtfully with AI to remain competitive in today's rapidly changing business landscape. His extensive experience in consulting and teaching further reinforces the necessity for leaders to be aware of emerging trends and their implications for efficiency and innovation.To explore more about Dr. Stephen Andriole's insights, thought leadership, and resources on navigating the intersection of technology and business, visit his website. Here, you can access valuable materials that can help you understand how to effectively integrate AI into your organizational strategy and drive meaningful change. For the accessible version of the podcast, go to our Ziotag gallery.We're happy you're here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

Dusty Robotics is pioneering construction automation with a multi-stage product that spans from planning to installation. At its core is an automated layout robot that takes digital building plans and prints them directly on construction sites, preserving digital quality throughout the entire construction process. With $69.5 million in funding, Dusty has established itself as the market leader in construction robotics. In this episode of Category Visionaries, Tessa Lau shares her journey from accidentally getting their first $5,000 invoice to creating "The Dusty Way" - a new method for construction that promises higher quality, less rework, and greater profitability. Topics Discussed: Dusty's evolution from a "drop-in replacement" positioning to creating an entirely new construction method The accidental path to their first paying customer and learning to price robotics services Strategic positioning evolution: from robot features to outcomes-based messaging Building market leadership in construction robotics through public testing and iteration Creating "The Dusty Way" as a category-defining methodology with ChatGPT's help Event-driven marketing strategy for the tactile, physical construction industry The challenge of focusing on one ideal customer profile when the technology works across multiple segments Co-creating methodology with customers rather than dictating new processes to industry experts GTM Lessons For B2B Founders: Build in public, especially for hardware: Tessa's top advice for robotics founders is "Don't be in stealth. Stealth is stupid." Since hardware companies typically only get 1-2 shots on goal due to time and capital constraints, you must validate market demand before building. Dusty spent their first year doing free "print jobs" in public, gathering feedback and iterating monthly. This public approach not only validated their technology but also built market awareness and credibility. Position for comfort first, expand the vision later: When introducing new technology, Dusty initially positioned their robot as a "drop-in replacement for a guy with a chalkbox and a measuring tape." This made customers comfortable because it required no process changes and was low-risk. Only after establishing market trust did they expand to positioning themselves as creating an entirely new construction methodology. B2B founders should start with familiar positioning that reduces buyer risk, then gradually expand their vision as trust builds. Solve for outcomes, not features: Tessa emphasizes the constant battle against feature-focused messaging: "Our customers don't buy robot, they need an outcome." Instead of highlighting technical specs like "16th vintage accurate" or "10 times faster," successful messaging focuses on what customers actually care about: quality, certainty, and predictability. This shift from product features to business outcomes is critical for technology companies selling into traditional industries. Leverage AI for strategic breakthrough thinking: The "Dusty Way" concept emerged from Tessa's ChatGPT conversations about breaking out of the "robot trap" where customers viewed them as a project tool rather than a strategic platform. ChatGPT suggested framing their offering as "a trusted method for doing construction," which became the foundation for their category creation strategy. B2B founders should consider AI as a brainstorming partner for strategic challenges, not just operational tasks. Events are critical for physical product adoption: In construction, "seeing is believing" because buyers are "physical thinkers, not abstract thinkers." Dusty's event strategy centers on live robot demonstrations, often becoming "the best show on the floor" because they're so different from typical software booths. They print multi-trade layouts continuously throughout conferences, allowing attendees to see the technology in action. B2B founders with physical products should prioritize live demonstrations and tactile experiences over traditional software marketing approaches. Focus timing: Identify your first bowling pin: Dusty's biggest current challenge is focusing on one core customer segment despite having a product that works across multiple construction markets. Tessa emphasizes the discipline required to pick one "bowling pin" customer type, master that segment, then expand to adjacent segments. The key is setting specific dates for when you'll address other ICPs, making the focus decision feel temporary rather than permanent. This approach reduces the psychological difficulty of saying no to revenue opportunities. Construction is not one market: Tessa's key advice for construction tech founders is recognizing that construction consists of many distinct markets with different buyers, value propositions, and payment capabilities. Even within a single project, different stakeholders have vastly different needs and budgets. Success requires choosing one specific segment early and deeply understanding their unique pain points, decision-making process, and implementation requirements.     //   Sponsors: Front Lines — We help B2B tech companies launch, manage, and grow podcasts that drive demand, awareness, and thought leadership. www.FrontLines.io The Global Talent Co. — We help tech startups find, vet, hire, pay, and retain amazing marketing talent that costs 50-70% less than the US & Europe.  www.GlobalTalent.co   //   Don't Miss: New Podcast Series — How I Hire Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role. Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM   

If you're still using AI for basic tasks like writing emails or taking notes, you're missing the real opportunity. You could be using AI to help you redesign your entire business model, identify blind spots in your leadership, generate alternative growth strategies in minutes, and more. Join host Dave Alison and Matt Seitz, as they welcome back Geoff Woods, founder of AI Leadership and author of The AI Driven Leader, for an advanced look at strategic AI applications that can transform your practice. Discover how to move beyond the "80% tasks that drive 20% of value" and start leveraging AI for the high-impact work that actually scales your business. From building your own "AI Board of Directors" to using the CRIT framework for prompting, this episode reveals practical approaches successful advisors are using to gain competitive advantage through artificial intelligence.Resources:Geoff Woods website referenced: AI LeadershipBook referenced: The AI Driver Leader: Harnessing AI to Make Faster, Smarter Decisions.Geoff Woods previous episode: AI for Financial Advisors: How to Leverage AI as a Strategic Thought Partner

Is AI growing your speaking business—or are you still doing it the hard way? In this insightful SPEAKPact episode, discover the secrets of how top speakers leverage AI as a powerful tool to streamline their business processes—from content creation to lead generation. Embracing AI is no longer optional; it's essential for staying competitive in today's fast-evolving speaking industry. Discover how to synergistically blend the human touch with the power of AI for remains vital and effective outcomes for your business.Isn't it amazing that automated intelligence can actually help elevate and expand your personal connection and strategic decision-making!? It absolutely can, when worked correctly. Falling behind while others smartly leverage this powerful tool? Explore why building authentic relationships is still the foundation of landing high-value speaking engagements. Understanding and clearly articulating the unique value you bring not only strengthens your brand but also positions you to command higher fees. Learn how AI helps you do this while helping craft even more effective webinars and experiences for your audiences. Generate lucrative avenues to showcase your expertise and generate income beyond the stage. By mastering the art of choosing the right AI tools and maximizing each engagement, innovative speakers elevate both their impact and their revenue!Uncover: Treat Speaking Like a Business: Understand that speaking isn't just a passion. It's a professional business. Success requires strategy, systems, and smart use of tools like AI.Leverage AI for Growth: Use AI to streamline content creation, enhance lead generation, and amplify your marketing efforts. This allows you to focus more on high-impact work.Human Connection Still Matters: AI can boost efficiency, but it's human connection, strategic thinking, and emotional intelligence that truly set successful speakers apart.Relationships Drive Bookings [and Revenue!]: Authentic relationship-building remains the number one driver of high-value speaking opportunities. AI should support, not replace, that connection.Know and Show Your Value: Being able to articulate your unique value helps you stand out in a crowded market and command higher speaking fees.Use Webinars to Monetize Beyond the Stage: Webinars are not just marketing tools. They're income-generating platforms that allow you to showcase your expertise and build trust with your audience.Choose the Right AI Tools Wisely: It's not about using every AI tool. It's about selecting the ones that align with your speaking goals and business needs.Celebrated Speaker Agent, Antoniette Roze, and Co-Founder at the Association & Society Speakers Community, Aidan Crawford, explore the intersection of artificial intelligence and the speaking business. They discuss how speakers can leverage AI to enhance their outreach, improve their marketing strategies, and ultimately grow their businesses. Aidan emphasizes the importance of treating speaking as a serious business, the necessity of human involvement in AI processes, and the value of building relationships in the industry. He also touches on the competitive landscape of speaking, the significance of showcasing value, and the role of webinars in generating income. He concludes with practical...

AI Is a Game Changer—But Not for EveryoneHire Yourself Podcast with Pete GilfillanAI isn't coming—it's already here. But while small business owners can use it to grow and innovate, corporate executives may find themselves being replaced by it. In this episode, Pete Gilfillan explores how AI is reshaping both the entrepreneurial landscape and the corporate world—and what executives need to do now to stay ahead of the curve.In this episode, Pete discusses:Why AI Favors Entrepreneurs From automating repetitive tasks to personalizing customer experiences, AI gives small business owners a cost-effective edge in efficiency and scalability.The Corporate Downsides of AI For large companies, AI often leads to downsizing, skill gaps, and job disruption—especially in traditional white-collar roles.How to Leverage AI in Business Ownership Pete shares real examples of how franchisees and small business owners are already using AI to innovate and outperform competitors.Why Executives Should Be Preparing Now AI is accelerating change. If you're in a white-collar role, it's time to explore options that offer control and security—including franchise ownership.Key Takeaways:AI boosts productivity for business owners—but threatens corporate jobs.Small businesses can adapt quickly; corporations often eliminate roles.Job security is eroding in the age of automation.More white-collar roles are being replaced, not reassigned.Entrepreneurship is a future-proof path.Owning a business gives you control that no employer ever will.Start preparing now—before AI forces the decision for you.“AI is a game changer—and business owners will win. Don't wait to take control of your future.” — Pete GilfillanCONNECT WITH PETE GILFILLAN:

In this tactical webinar replay, Rankings founder Chris Dreyer is joined by Director of Link Building Kat Taylor to map out exactly how personal injury firms can boost visibility in AI search results using off-site signals. Search is changing—fast. And if your off-site strategy is stuck in 2015, your rankings won't survive the AI shift. You'll learn: How AI models like ChatGPT and Perplexity are trained (and what they're prioritizing) The new SEO “power players” — from Reddit and Wikipedia to Yelp and Wikidata How to structure your pages and links to earn AI citations What not to do when optimizing for LLMs—and what to do instead 13 real tactics you can apply today to boost both rankings and AI visibility UP NEXT:  What if you could show up where your competitors can't? Even without a massive ad budget? Programmatic advertising automatically puts your message in front of the right people, on the right platforms, at the right time. In this masterclass replay, you'll learn why it's the missing link in your digital ad stack—and how to use it to sign more cases. Chris Dreyer and Brianna Sudbury break down: How programmatic ads follow high-intent users across streaming platforms, apps, podcasts, and more Why most PI firms ignore this channel—and how that gives you a major advantage 9 steps to launching your own programmatic campaign without a full media team When: July 29, 2025Time: 2 PM CST Save your spot at rankings.io/webinars Plus, we'll open the floor for live Q&A so you can get actionable insights tailored to your firm. Get Social! Personal Injury Mastermind (PIM) is on Instagram | YouTube | TikTok

AI sounds fancy, but it's really just a smart tool that can help you lead better. In this episode, Randy talks with Stuart Mullins about how leaders can use AI to save time, solve problems, and do more each day. They share easy ways to get started. Even if you've never used it before. If you're leading a team, this is something you'll want to hear!Join the Launch Team for Mark and Randy's New Book: https://leadeveryday.com/launchteam/Subscribe to Our Newsletter Here: https://leadeveryday.com/newsletter/

Drew Hart, your go-to guy for all things Amazon. Drew kicked off his entrepreneurial journey in 2018, launching two private label brands and now providing Full End to End Account Managment Services Agency that handles over 40 brands, Vinculum (VIN-CUE-LUM), which offers a full range of Amazon services, making him a one-stop-shop for Amazon success.Highlight Bullets> Here's a glimpse of what you would learn…. Implementation of AI tools and bots in e-commerce.Use of large language models like ChatGPT for operational efficiency.Challenges faced by e-commerce businesses, particularly Amazon sellers.Strategies for reducing overhead and improving productivity through AI.Development of custom GPTs tailored to specific team roles.Importance of prompt engineering and clear communication with AI.Collaborative approaches to integrating AI into business workflows.Practical applications of AI in marketing, customer service, and logistics.Encouragement for businesses to innovate and experiment with AI tools.Future trends and advancements in AI technology for e-commerce.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley welcomes back Amazon and e-commerce expert Drew Hart. They explore the transformative potential of AI tools and bots, particularly large language models like ChatGPT, in enhancing operational efficiency and reducing overhead for e-commerce businesses. Drew shares practical strategies for utilizing AI, including creating custom GPTs tailored to specific team roles. The discussion emphasizes the importance of adapting to a rapidly changing landscape marked by rising costs and fees, and how leveraging AI can help businesses remain competitive. Key insights include first principles thinking, chain of thought methods, and practical applications for AI in strategic planning and problem-solving.Here are the 3 action items that Josh identified from this episode:Leverage AI for Strategic Decision-MakingUse ChatGPT and custom AI bots to analyze data, generate insights, and streamline decision-making processes.Implement the "chain of thought" method to refine AI responses and enhance problem-solving within your team.Develop strategy bots that use the Socratic method to guide discussions and improve business strategies.Integrate Automation Tools to Improve EfficiencyExplore AI-powered automation platforms like Make and Integromat to optimize workflows and reduce manual tasks.Use AI tools like Gamma App for document and presentation automation to save time and boost productivity.Invest in custom GPTs tailored to team roles, ensuring they align with your business's long-term efficiency goals.Encourage Continuous Learning and InnovationStay updated on advancements in AI and e-commerce by engaging in hands-on exercises with AI tools.Share AI insights with leadership teams to identify challenges and opportunities for automation.Foster a culture of innovation by learning from client feedback, testing new AI strategies, and continuously iterating on business processes.Resources mentioned in this episode:Here are the mentions with timestamps arranged by topic:Ecomm BreakthroughJosh Hadley on LinkedIneComm Breakthrough YouTubeeComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comAmazonChatGPTVinculumClickUpYouTubeCustom GPTIntegrate.aiTask AidA-10.aiGamma.appMake (formerly Integromat)ZapierBuy Back Your Time by Dan Martell100 Million Offers by Alex Hormozi100 Million Leads" by Alex HormoziPrompt Engineering / DevelopmentSteve Jobs Principle (10-80-10)Special Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wick...

Trying to figure out how integrate the power of AI into your business, but don't know where to start? There's a lot of hype, confusion and fear out there often paralyzing entrepreneurs from taking their first steps. But, in this episode of 10 Minute Tech Talks  we have insights from Anna Maria Berta and Joseph Giampapa of LindenAI to help you navigate the complexities of leveraging AI in your business. Get top takeaways from LindenAI's TechVibe interview with Ana Maria and Joseph so you can learn the importance of balancing technological advancements and safety guidelines, particularly through the lens of AI. They emphasize the need for basic knowledge to navigate AI options effectively. The conversation highlights the necessity of being adaptable to constantly changing technology and understanding AI as a form of digital knowledge. Plus this dynamic duo of AI also cautions against overenthusiasm and underscores the importance of discerning between genuine and fake information. They stress that adopting AI strategies requires minimizing maintenance burdens, understanding the knowledge lifecycle, and placing knowledge in appropriate contexts. Hit PLAY for the good stuff and if you have a few more minutes, click here for the entire interview. The Pittsburgh Technology Council produces this podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

In this episode, Rory speaks with Kris Lenz, founder of Kailos Marketing Lab and former creative leader at firms like Grant Thornton and MGO, to explore how AI is reshaping marketing for professional services. Kris shares how firms can use generative tools to brainstorm more efficiently, scale content creation, and streamline proposal and outreach workflows. He explains how voice and tone remain central even when using AI, and why being strategic with prompts and post-editing can make the difference between generic and standout content. The conversation also covers the importance of brand cohesion, the risks of relying too heavily on automation, and how smaller firms can elevate their presence without bloated teams or big budgets. Want to learn how to use AI to amplify your message while keeping it personal? Curious how to integrate creativity and consistency across your firm's content? Find out the answers to these questions and more in this AI and marketing conversation with Kris Lenz.Website: https://www.kailos.ai/Kris LinkedIn: https://www.linkedin.com/in/kristofer-lenz

In this episode, Elric Legloire discusses the six pillars of how salespeople leverage AI and the evolution of AI in outbound sales. Check out more free content and get coaching at ⁠⁠⁠⁠⁠⁠⁠https://outboundsquad.com.

In today's rapidly evolving sales landscape, lead generation remains a top priority for Chief Revenue Officers and sales leaders. But with the rise of AI, changing buyer behaviors, and an overwhelming array of tools and technologies, how can sales teams effectively navigate this complex terrain? In this episode of the Modern Selling Podcast, I sit down with Zach Jones, Chief Revenue Officer at TechnologyAdvice, to explore the cutting-edge strategies and tools that are reshaping the lead generation game. With over a decade of experience in scaling sales teams and driving revenue growth, Zach offers invaluable insights into the current state of B2B sales and marketing. Adapting to the New B2B Buyer Journey One of the most significant shifts we discuss is the changing nature of the B2B buyer journey. Zach highlights that: 75% of the buyer journey now happens before someone wants to talk to sales 86% of buyers start with a shortlist of vendors 92% of purchases come from that initial shortlist This means that awareness and early education are more critical than ever. Sales and marketing teams need to focus on getting on that shortlist through strategic content placement and engagement across various channels. The Rise of AI in Sales and Marketing Artificial Intelligence is not just a buzzword – it's reshaping how we approach lead generation and engagement. Zach shares eye-opening statistic: There's been a 240% increase in page views from ChatGPT to their websites since January This shift towards AI-driven content creation and research is changing how buyers find and evaluate vendors. Sales teams need to adapt their strategies to ensure they're visible and relevant in this new AI-powered landscape. From Funnel to Rooms: A New Perspective on Lead Nurturing Zach introduces an interesting concept of thinking about lead nurturing not as a funnel, but as two rooms: Prospects who are ready to talk to a vendor Prospects who are not ready The key is figuring out how to move prospects from the "not ready" room to the "ready" room. This approach requires a more dynamic and personalized marketing strategy, leveraging AI and intent data to create tailored experiences for each prospect. Actionable Takeaways for Sales Leaders Experiment with new technologies and strategies – don't be afraid to break things Focus on niching down and segmenting your audience for more personalized outreach Leverage AI tools to level the playing field and enhance your team's capabilities Align your sales and marketing strategies based on your target market and how they buy Consider implementing an Account-Based Experience (ABX) approach for enterprise sales As the B2B sales landscape continues to evolve, staying ahead of the curve is crucial. By embracing new technologies, focusing on personalization, and adapting to changing buyer behaviors, sales teams can position themselves for success in this dynamic environment. Timestamped Summary of this Episode: 00:00:00 The Rise of AI in Content Creation AI tools like ChatGPT are becoming increasingly popular for content creation and personalization. Marketers are focusing on delivering more relevant, timely messages to smaller, engaged audiences rather than high volume outreach. The shift towards AI-driven personalization is changing how companies approach lead generation and engagement. 00:01:07 Introducing Zach Jones: CRO of TechnologyAdvice Zach Jones, Chief Revenue Officer at TechnologyAdvice, shares his background and the company's role in connecting tech marketers with B2B buyers. TechnologyAdvice operates multiple digital media properties and offers services like content creation, digital advertising, lead generation, and buyer intent intelligence.  00:03:27 From Punk Pop to B2B Sales: Zach's Surprising Past Zach reveals his unexpected background as the frontman of a punk pop band in college. This experience, while not impressing his future wife, showcases Zach's diverse background before entering the B2B sales and marketing world. 00:05:19 Evolving Lead Generation Landscape The lead generation landscape is shifting due to economic changes and emerging technologies. Key trends include niching down to target smaller, engaged audiences, leveraging AI for personalization, and adapting to the changing demographics of B2B buyers, with millennials and Gen Z now dominating. 00:08:18 Adapting to Modern Buyer Journeys Marketing and sales teams are adapting to new buyer journeys by embracing diverse media channels like podcasts, YouTube, and newsletters. The focus is on meeting buyers where they are and providing relevant content throughout their decision-making process, rather than relying solely on traditional lead generation methods. 00:10:11 Effective Sales and Marketing Tools While some companies are cutting back on tools, certain platforms like Sixth Sense and ZoomInfo continue to deliver ROI. The trend is moving towards efficiency and proven value rather than accumulating multiple tools. New opportunities in forums, Reddit, and connected TV are emerging as ways to engage buyers. 00:12:50 Key Metrics for Evaluating Tools CROs should prioritize usage and adoption rates when evaluating tools. Pipeline generation and productivity improvements are also crucial metrics. The focus should be on how tools increase efficiency and drive tangible results rather than just adding more features. 00:17:37 Intent Data and Personalized Engagement Leveraging intent data and behavioral analytics is crucial for identifying and engaging high-potential leads early in the buyer's journey. TechnologyAdvice is developing an AI-driven "intent to lead" model that creates personalized, timely outreach based on prospect behavior across their ecosystem. 00:32:40 Rethinking the Sales Funnel The traditional sales funnel concept is evolving into a two-room model: prospects are either ready to talk to a vendor or they're not. The focus is on moving prospects from "not ready" to "ready" through personalized, dynamic marketing across various channels and touchpoints. 00:36:42 Tailoring Strategies to Audiences and Verticals There's no one-size-fits-all approach to sales and marketing strategies. Leaders must consider factors like product type, sales motion, and target market to determine the most effective channels and tactics. Account-based experience (ABX) is becoming increasingly important for enterprise sales. 00:40:18 Advice for CROs: Experiment and Personalize CROs should focus on testing new approaches, leveraging AI, and personalizing experiences for target accounts. The key is to be willing to experiment, niche down, and use available tools effectively to stand out in a competitive landscape. Follow Us on: ·         LinkedIn ·         Twitter ·         YouTube Channel ·         Instagram ·         Facebook You might also like: ·         FlyEngage - Social media AI engagement tool. ·         FlyPosts - Thought leadership AI post generator tool. ·         FlyMSG - Auto text expander (Try it out here for free). ·         FlyMSG Sales Pro for Individuals: On-demand sales training for individual sellers. ·         FlyMSG Sales Pro for Teams: On-demand sales training for sales teams for prospecting.  Install FlyMSG for free: ·         As a Chrome Extension. ·         As an Edge Extension.  

In this episode of FP&A Tomorrow, host Paul Barnhurst is joined by Raheli Sasson, the Director of FP&A at JFrog. Raheli shares her expertise on the evolving role of FP&A professionals, discussing the importance of being proactive, clear, collaborative, and continuously learning. She also dives into the challenges of managing cloud hosting costs in a hypergrowth environment and how AI is transforming the finance industry. Raheli discusses the use of AI tools for productivity, forecasting, and machine learning, and provides insights on data storytelling and its impact on decision-making.Raheli Sasson is the Director of FP&A at JFrog, where she partners with executive leadership to deliver financial and operational results. With deep expertise in budgeting, forecasting, and process automation, Raheli is passionate about leveraging technology and AI to drive efficiency in finance. She has managed budgets exceeding $1 billion and spearheaded global initiatives to integrate AI in finance.Expect to Learn:How finance can act as a strategic partner to drive company growth, especially in the early stages.The importance of balancing growth with sustainability in high-growth SaaS companies.Key metrics and strategies for scaling operations and go-to-market efforts in early-stage startups.Insights into how AI is changing the landscape of finance and operations.Tips on building trust and accountability within teams to ensure collaborative success.Here are a few quotes from the episode:"The ability to present financial data clearly and compellingly is one of the most powerful tools you can have in your FP&A toolbox." - Raheli Sasson"AI is transforming finance, and for me, it's not just about automation. It's about leveraging it to forecast better and make smarter, data-driven decisions." - Raheli Sasson"A great FP&A professional is not just reactive but proactive, anticipating needs before they arise and simplifying complex financial data for everyone." - Raheli SassonRaheli shared key insights on what makes a great FP&A professional, the importance of collaboration in high-growth environments, and how AI is transforming finance. Her practical advice on managing costs, forecasting, and data storytelling provides valuable takeaways for aspiring finance leaders.Corporate Finance Institute: You know the numbers. Now it's time to own the story.The new FP&A Professional (FPAP) Certification from CFI is built for finance professionals who want to lead with insight-not just report the data.Learn more at: https://corporatefinancialinstitute.pxf.io/c/6003589/3067930/23723Follow FP&A Tomorrow:Newsletter - Subscribe on LinkedIn - https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6957679529595162624 Follow Raheli:LinkedIn - https://www.linkedin.com/in/rahelisasson/?originalSubdomain=ilCompany - https://www.linkedin.com/company/jfrog-ltd/Follow Paul: Website - https://www.theFP&Aguy.com LinkedIn -

Are you making the #1 AI mistake that could ruin your online course? This episode uncovers the biggest pitfall for course creators using AI and reveals how to leverage it ethically and effectively. Learn to maintain your unique voice, credibility, and truly connect with your students without compromising integrity.Learn how to:Avoid the #1 AI mistake: Don't let AI replace your unique voice and expertise.Use AI as your ethical assistant, not your author: Learn how to leverage AI for brainstorming, organization, and polishing your content.Leverage AI for deep research (done right): Discover how AI can expedite research while maintaining critical thinking and source verification.Empower your students to use AI wisely within your course: Guide them to use AI as a tool for progress-driven learning based on your methods.Weekly Action Item:Explore and experiment with one AI tool this week, focusing on using it as an ethical assistant for your content or for deep research.Consider how you can incorporate ethical AI prompts into a future course or lesson to enhance student learning (e.g., using a custom GPT based on your IP).Reflect on how to ensure any AI-generated content you use aligns perfectly with your unique voice and brand.Check out Paige WorthyTime Stamps:0:00 — Introduction: Are we at the edge of an AI revolution or risk?1:12 — Podcast intro and setup1:34 — The rise of AI in course creation: promises and risks4:10 — Three keys to leveraging AI ethically and effectively6:04 — Using AI for deep research8:04 — Empowering students to use AI wisely14:54 — Will AI replace online courses? (Conclusion and takeaways)Show Resources: Check out all podcast episodes and full transcripts (www.digitalcoursecreatorguide.com/podcast)Follow me on Facebook (facebook.com/digitalcoursecreatorguide) and on Instagram (instagram.com/digitalcoursecreatorguide) for daily tips and ideasWork With Dr. Moira:Join Office Hours for support and mentoring to get your digital course done. (https://digitalcourse.pro/Office-Hours)Make sure that your content is accessible with The Accessibility Mini Course for Online Creators. (https://digitalcourse.pro/accessibility)

Our guest in this episode is Marnie Stockman, co-creator of the Lead It like Lasso philosophy. Following her passion for helping people become their best selves, Marnie has embarked on a new adventure to empower job seekers in the age of AI. Her mission, sparked by conversations with her own children, is to help people find truly meaningful work through authentic self-discovery.Marnie shares how we can all become the "CEO of You, Incorporated," using AI as a tool for deep introspection, not just for sterile automation. Key points discussed include:* Character is your advantage: In an automated world, your unique human character is your ultimate competitive edge.* Be the CEO of You: Run your life and career like a business to intentionally guide your own growth.* Use AI for authenticity: Leverage AI to understand your real story and NOT to game the system.Listen to the podcast to find out more.Innovabiz Substack is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.Show Notes from this episode with Marnie Stockman, Lead It Like LassoIt was an absolute delight to welcome Marnie Stockman of Lead It like Lasso back to the Innovabuzz podcast. Long-time listeners might remember Marnie from episode 653, where she and her business partner Nick taught us how to lead with heart, inspired by the one and only Ted Lasso. So much of that conversation was about core values and curiosity, and now she's returned with a fascinating new adventure that feels like the perfect next chapter: empowering job seekers in the age of AI.This new direction isn't a pivot away from her Lasso-inspired philosophy; it's a powerful evolution of it. Marnie is diving headfirst into the world of artificial intelligence, not as a cold, robotic replacement for human ingenuity, but as a tool to help us become, as she so eloquently puts it, "the best version of ourselves." It's a mission to bring more character, not less, into our professional lives, especially when technology is changing everything.The Spark of Inspiration: The Character Revolution in a Digital WorldMarnie's new focus was sparked by a simple but profound observation she calls the "character revolution." In a world increasingly filled with automation and digital transformation, the single greatest way to stand out is by being authentically, unapologetically human. It's our character, our values, and our unique stories that will become our most valuable assets. The ones who thrive will be the ones who show up as real people.This idea wasn't just a theory; it was validated in the most personal way possible. Marnie shared a wonderful story about a single week where her 23-year-old daughter, her 25-year-old son, and her daughter's 23-year-old boyfriend all decided they needed more impactful work. From a mechanic wanting to help people more directly to a marketer discovering a passion for teaching, their journeys proved that understanding one's core drivers is the first step toward a fulfilling career.Welcome to You, Incorporated: Becoming the CEO of Your Own LifeThis is where Marnie's new venture gets truly brilliant. She and Nick are developing an app and writing a new business fable, The Business of You, based on a powerful central metaphor: you are the CEO of "You, Incorporated." I just love this concept. It reframes personal development from a passive activity into an act of empowered, strategic leadership over your own life and career.When you think of yourself as a CEO, you realize you're in charge of all your own departments: your finances, your marketing (how you present yourself to the world), and your HR (your personal growth and well-being). The app they're building is designed to be your trusted advisor in this enterprise, using AI to help you have the critical conversations needed to run your personal corporation with intention and clarity.AI as Your Personal Mirror: Uncovering Your Authentic StoryThis is where the magic really happens. We chatted about how AI's greatest strength isn't just generating content, but acting as a conversational partner to help you uncover your own ideas. Marnie's work is a perfect example of this. Her app uses AI to help you dig deep into your core values and the stories that define you, much like a patient coach. It helps you connect the dots of your own life.Marnie shared the powerful story of an introverted young man she mentored who was told he came across as "chaotic" in interviews. By working through his core values and the stories that demonstrated them, from soccer as a kid to his work as a lifeguard, he was able to build a coherent narrative. The very next day, he walked into an interview, confidently told his story, and landed the job. He didn't change who he was; he just finally understood how to articulate it.The Human Checkpoint: Navigating AI with Wisdom and AuthenticityOf course, with any powerful new tool, there are risks. Marnie rightly points out that AI can be "glitchy" and has a hilarious tendency to produce "cringey" and repetitive content if you're not carefully guiding it. I see it all the time. The human in the loop is not just recommended; it's essential for ensuring the output has personality and soul.More importantly, she offered a critical warning against using AI to simply "hack the system." It's tempting to use these tools to generate a resume or cover letter that perfectly matches a job description, but if it's inauthentic, you risk finding yourself "unhappily employed." It's a fast track to that feeling of misalignment where you dread going to work, a situation I know all too well from my own past and one that Marnie experienced herself.The Ted Lasso Test: How Would Ted Navigate the World of AI?I couldn't resist asking the big question: what would Ted Lasso do in the age of AI? Marnie's answer was, unsurprisingly, spot-on. He would focus on understanding yourself first. He'd encourage his team to use any tool at their disposal not to find shortcuts, but to cultivate empathy and become more human.This led to one of my favorite parts of our chat: Marnie's "shelf help" idea. She took a picture of her bookshelf, fed it to an AI, and asked for a personality assessment, blind spots, and book recommendations. It's a wonderfully creative and fun way to use technology for genuine self-discovery, and it feels like something Ted would absolutely get behind.ConclusionMarnie's work is a vital reminder that in our rush to adopt new technologies, we can't afford to lose sight of what makes us human. The goal isn't to let AI do the work for us, but to use it as a mirror to better understand ourselves, our stories, and our values. It's about leveraging technology to deepen our human connection, not replace it.Marnie provides a masterclass in how to approach AI with wisdom, curiosity, and a deeply human-centered focus. Her message is clear: use these powerful new tools not to chase trends, but to uncover your authentic story and core values. In a world of automation, your humanity isn't a liability; it's your ultimate competitive advantage.The Buzz - Our Innovation RoundHere are Marnie's answers to the questions of our innovation round. Listen to the conversation to get the full scoop.* Most innovative use of AI to enhance human relationships – Use AI with a creative prompt to analyze your bookshelf, providing unique data to help you understand your own blind spots.* Best thing to integrate AI and human connection – Create consistent content in different styles, which allows you to connect authentically with multiple, diverse audiences.* Differentiate by leveraging AI – Focus on using AI first and foremost as a personal tool to deeply understand yourself and your own story.ActionTake a picture of your bookshelf, find the prompt Marnie mentioned in the show notes, and use it to analyze your reading habits. Share what you discover online using the hashtag #ShelfHelpChallenge so Marnie can see it.Reach OutYou can reach out and thank Marnie by visiting her website at leaditlikelasso.com, which links to all of her projects. You can also connect with her directly on LinkedIn or enjoy her satirical take on career advice at workinprogress.ai.Links:* Website - Lead it Like Lasso* LinkedIn - Marnie Stockman* YouTube - Lead It Like Lasso* Facebook* Twitter - @leaditlikelasso* Instagram - @leaditlikelasso* LinkedIn - Lead it Like Lasso* TikTok - @leaditlikelassoBooks* Lead It Like Lasso, Marnie Stockman and Nick ConiglioCool Things About Marnie Stockman* Pop Culture Alchemist: Marnie doesn't just reference Ted Lasso - she's built an entire leadership philosophy and business around the show's heart, humor, and humanity. Who else can say their business playbook is inspired by a fictional football coach with a mustache and a biscuit obsession?* From Math Teacher to AI Innovator: It's not every day you meet someone who's journeyed from the world of high school math to the cutting edge of AI-powered job seeking. That's a plot twist worthy of its own Ted Lasso episode!* Champion of the Underdog: Marnie's focus on helping job seekers stand out in an automated world speaks volumes about her passion for empowering the underdog. She's not just teaching leadership; she's leveling the playing field.Imagine being a part of a select community where you not only have access to our amazing podcast guests, but you also get a chance to transform your marketing and podcast into a growth engine with a human-centered, relationship-focused approach.That's exactly what you'll get when you join the Flywheel Nation Community.Tap into the collective wisdom of high-impact achievers, gain exclusive access to resources, and expand your network in our vibrant community.Experience accelerated growth, breakthrough insights, and powerful connections to elevate your business.ACT NOW – secure your spot and transform your journey today! Visit innovabiz.co/flywheel and get ready to experience the power of transformation.Here's the prompt Marnie gave us for AI to analyze your bookshop:I'm participating in the #ShelfHelpChallenge. Based on this photo of my bookshelf (or list), please give me: 1. A short personality summary 2. My current intellectual obsession 3. A blind spot I might be missing 4. A book I didn't know I needed 5. A fake book title I would write one day Sign it: “Your Bookshelf (With Love)”

Aubrey converses with Joe Tsotetsi, computer scientist, AI enthusiast, futurist/futurologist, motivational speaker, martial artist and technology evangelist talking about how to leverage AI and cybersecurity as a service in the brave new world order. The Aubrey Masango Show is presented by late night radio broadcaster Aubrey Masango. Aubrey hosts in-depth interviews on controversial political issues and chats to experts offering life advice and guidance in areas of psychology, personal finance and more. All Aubrey’s interviews are podcasted for you to catch-up and listen. Thank you for listening to this podcast from The Aubrey Masango Show. Listen live on weekdays between 20:00 and 24:00 (SA Time) to The Aubrey Masango Show broadcast on 702 https://buff.ly/gk3y0Kj and on CapeTalk between 20:00 and 21:00 (SA Time) https://buff.ly/NnFM3Nk Find out more about the show here https://buff.ly/lzyKCv0 and get all the catch-up podcasts https://buff.ly/rT6znsn Subscribe to the 702 and CapeTalk Daily and Weekly Newsletters https://buff.ly/v5mfet Follow us on social media: 702 on Facebook: https://www.facebook.com/TalkRadio702 702 on TikTok: https://www.tiktok.com/@talkradio702 702 on Instagram: https://www.instagram.com/talkradio702/ 702 on X: https://x.com/Radio702 702 on YouTube: https://www.youtube.com/@radio702 CapeTalk on Facebook: https://www.facebook.com/CapeTalk CapeTalk on TikTok: https://www.tiktok.com/@capetalk CapeTalk on Instagram: https://www.instagram.com/ CapeTalk on X: https://x.com/CapeTalk CapeTalk on YouTube: https://www.youtube.com/@CapeTalk567See omnystudio.com/listener for privacy information.

On this episode, I'm cutting right to the chase: if you're an insurance professional putting your head in the sand on this whole AI thing, you are about to get run over. I'm not saying that to be a doomsayer, but to be real with you: this is going to change how you do business, whether you like it or not.I'll break down exactly how you can use AI to your advantage, especially when it comes to your marketing. The excuses for not knowing what to say or where to say it are officially over. This is your chance to get ahead while everyone else waits.▶▶ Sign Up For Our Social Media Sales Seminar:https://www.completegameu.com/registration-SMSSKEY MOMENTS(00:00:00) How To Leverage AI To Scale Your Sales(00:04:47) Scale Your Business Quickly With Targeted AI(00:08:14) What Is “Compounding Credibility”?(00:15:55) The Future Of Complete Game Consulting(00:17:45) Revolutionizing Insurance Marketing with AICONNECT WITH ANDY NEARY

Join host David Pisarek and sponsorship strategist Deborah Forrister as they break down how non-profits can attract, secure, and retain corporate sponsors. In this episode of the Non-Profit Digital Success Podcast, Deborah, founder of Envoca, shares expert strategies to help your organization unlock new funding through smart digital tactics and meaningful partnerships.Discover how to:✅ Optimize your website to appeal to sponsors✅ Leverage AI tools like ChatGPT, Gemini, and Perplexity for outreach✅ Understand what sponsors truly value✅ Create sponsorship packages that convert and scaleWhether you're building your first partnership program or looking to level up your current efforts, this episode is filled with actionable advice to help you stand out, get found, and get funded.Tune in to "How To Get Corporate Sponsors with Deborah Forrister" and start building partnerships that actually pay off.

In this episode, hosts Yadin Porter de Leon and Jessica Hreha welcome Hadley Ferguson, Director of Global Content, Community Operations at Uber. The discussion focuses on Uber's successful custom integration of AI tools at scale, highlighting how it serves as a "source of truth" for centralizing knowledge, ensuring compliance and brand consistency, automating content generation (over one million saved replies and 50,000 help center articles), and improving agent efficiency. Hadley also shares insights on integrating AI into existing workflows and proactively identifying support needs. The episode explores what it means for an organization to "Leverage AI," the necessary changes to make it happen, and the strategic intent behind such initiatives. Tune in for practical strategies, team and tool considerations, and the real business impact of AI implementation in a large enterprise. LinkedIn: Hadley Ferguson, Director of Global Content, Community Operations at Uber Reach out to us on LinkedInYadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/Jessica Hreha: https://www.linkedin.com/in/jessicahreha/Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/Contact the show yadin@techvillagemedia.comLearn more about the VMware Marketing AI Council and the global marketing generative AI success. https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

We often talk about AI in the context of speed, automation, and productivity. But what if AI could help make the world fairer?This week's episode is a powerful conversation about using technology to bridge one of the biggest gaps in our systems: access to justice.If you've ever tried to navigate a legal dispute, you'll know it can be overwhelming, expensive, and inaccessible. Especially if you don't have legal training or support. That's where AI can help.In this episode, we're joined by founder of Dispute Buddy, Jenny Rudd, who's using AI to empower everyday people – helping them turn chaotic digital evidence into court-ready documents and reclaim their voice in a system that often silences them.✨ Want to connect and build your business with a support network? ⁠JOIN THE CIRCLE⁠ ✨ KEY EPISODE TAKEAWAYSHow AI can be used to drive equity, not just efficiencyHow personal values can shape powerful tech solutionsWhat it takes to lead courageously in the legal and funding spaceJenny's previous business experience + how she build this startup SHOW RESOURCESLearn more about Dispute Buddy – HERELearn about The Gender Investment Gap NZ – HEREFollow Jenny on LinkedIn – HEREJOIN THE CIRCLE – A community for conscious, creative entrepreneurs - HEREFollow me on Instagram – HEREFind me on LinkedIn – HEREABOUT THE GUESTJenny Rudd is the Founder & CEO of Dispute Buddy, a tech startup creating access to justice for people in legal disputes by organising complex digital evidence (texts, emails, etc.) into court-ready documents. She is also the Co-Founder of The Gender Investment Gap NZ, a national research project measuring and addressing gender disparities in venture capital.Jenny lives in Mt Maunganui, New Zealand, with her husband Mat and their five beautiful children. Her work is grounded in values of fairness, disruption, and inclusion – and she's leading change in the tech and funding space one courageous action at a time.Bless it be.With love,Laetitia

Anna Addoms, Wicked MarvelousOur guest in this episode is Anna Addoms, the insightful founder of Wicked Marvelous. Anna champions making technology, especially AI, accessible and genuinely useful for small business owners, always with a focus on reducing overwhelm and fostering authentic connections. In our chat, Anna shares her practical wisdom on how entrepreneurs can harness AI as a powerful tool without losing the essential human touch that truly matters in building lasting relationships and a thriving business.Key points discussed include:* AI as a Tool, Not a Replacement: Use AI strategically for back-office tasks, but always keep humans at the forefront of client interactions.* Guard Human Connection Fiercely: Implement AI in customer service with extreme care, ensuring transparency and easy access to human support.* Navigate AI Ethically and Practically: Stay informed about AI's capabilities and risks, using it to add value while protecting your brand and IP.Listen to the podcast to find out more.Innovabiz Substack is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.Show Notes from this episode with Anna Addoms, Wicked MarvelousThe AI Revolution: Tool, Not TyrantIt feels like just yesterday we were marveling at the dawn of AI, this "cool, shiny object" everyone was buzzing about. Fast forward to today, and we're deep in the trenches, moving beyond the mere novelty and into the serious business of practical application. The initial excitement was palpable, but now, as Anna Addoms wisely pointed out in our recent chat, we're navigating the "nitty gritty" – figuring out what AI is actually doing, whether it's truly adding value, and how to use it safely and effectively without getting lost down a "rabbit hole."Anna Addoms, with her characteristic clarity, cuts right to the chase: AI is fundamentally a tool, a multi-tool even. Think of it like a powerful chainsaw in your shed. In the right hands, with the right understanding, it can make incredibly light work of massive tasks. But if you're not careful, or if you don't really know how to wield it, you're just inviting a mess or unnecessary complexity. Our biggest goal, as entrepreneurs, should be to use AI to enhance our lives and businesses, to make things easier, and crucially, to still allow us to do what we do best: cultivate genuine human connections.Where AI Shines (and Where It Doesn't)So, where does this powerful multi-tool truly shine? Anna suggests focusing its considerable might on back-office tasks – those internal operations that often consume valuable time and energy. Picture those complex spreadsheet formulas that make your head spin; AI can whip those up in a flash. Or consider the initial drafts of long-form content, giving you a solid starting point without the blank page paralysis. The key here is using AI to shoulder a significant portion of the "heavy lifting," freeing you up for more strategic and human-centric work.But let's not get carried away. As Anna firmly reminds us, not every "low-level task can be farmed out" to AI. There are times when trying to force AI into a situation actually creates more complication than it solves. If a simple spreadsheet can organize your contact information, why complicate it by feeding it into an AI that might struggle with context? The wisdom lies in recognizing when AI is a genuine accelerator and when it's just an unnecessary detour.The Human Touch: Why Relationships Still RuleHere's where Anna's human-centered philosophy truly comes to the fore: AI should never, ever, replace genuine human connection. We've all been there – stuck in a frustrating recursive loop with a chatbot, feeling like we're talking to a brick wall. That "bad brain experience" doesn't just annoy customers; it actively "burns relationships." Anna is adamant: if you're deploying AI for customer service, there must be an immediate, clear escalation process to a real human. Without that "I wanna talk to a real human right now" button, you're essentially signing a death warrant for customer loyalty.It's not just about functionality; it's about authenticity. Anna points out the "uncanny valley" experience when AI voice technology gets too close to human, yet remains subtly "off." This creates a deep cognitive dissonance, a feeling of "something is wrong." Her advice is crystal clear: be transparency. If it's a bot, call it a bot. Don't give it a human name or picture. This ethical stance ensures trust, preventing your customers from feeling misled or, worse, "pissed off" because they couldn't escape an automated interaction.Building Your AI-Powered Personal Brand (Ethically!)Now, on a brighter note, AI can be an absolute boon for crafting and refining your personal brand's messaging. Anna herself has trained her AI to sound "exactly like me" for various content outputs – emails, sales pages, blog posts. This means she can generate initial drafts that are remarkably consistent with her unique voice and cadence. The magic, however, lies in the subsequent step: the human touch, the final edit. Anna emphasizes that she's always the "last person to see it," ensuring her "seal of approval" is on every piece of content that goes out. This blend of AI efficiency and human oversight is powerful.However, a crucial word of caution, something Anna highlighted with a stark anecdote: be incredibly mindful of data privacy and copyright when using AI tools. She shared a sobering example of authors inadvertently signing away their book copyrights by inputing their manuscripts into certain AI language models under their terms of service. It's like accidentally giving away your precious intellectual property to the public domain! Always, always read the fine print. Your content is your gold, so guard it fiercely.Mastering Your Workflow: AI as Your SOP SidekickLet's talk about a task many entrepreneurs dread: creating Standard Operating Procedures (SOPs). We know we need them, especially when scaling and hiring, but the thought of documenting every little step can feel overwhelming. This is where AI truly shines as an unsung hero. As Anna explains, many new hires struggle not because they're incompetent, but because they lack clear, documented processes. You hand over a task, and then find yourself frustrated when it's not done exactly as you envisioned.Anna's practical solution? Leverage AI! She encourages entrepreneurs to use prompts that guide them step-by-step through the SOP creation process. Even better, you can feed it enough information, and it can draft the entire thing for you. This isn't about abdicating responsibility; it's about leveraging AI's ability to structure information logically, ensuring "everything starts coming back faster and exactly the way they want." It's also fantastic for critiquing existing SOPs, pointing out gaps or areas for improvement that your brain, so familiar with the process, might simply overlook.The Calendar Conundrum: Owning Your Time with (or Without) AIThe digital calendar, while a godsend for organization, can also be a silent saboteur of your precious time if not managed with an iron fist. Anna and I both share a strong sentiment about this: you must maintain boundaries around your calendar and your time. While AI scheduling tools offer undeniable convenience, there's a real danger of "abdicating ownership" of your most valuable asset. Suddenly, your days are a chaotic collage of back-to-back meetings with no breathing room, leading straight to burnout.Anna's advice echoes a hard-won truth: your time, your rules. Instead of giving people 24/7 access to your schedule, block out specific times for different types of meetings or, even better, for uninterrupted deep work. This isn't about being unapproachable; it's about being strategic and protecting your mental and physical well-being. Whether you use AI for scheduling or not, the principle remains: actively manage your calendar, don't let it manage you.Staying Savvy: Protecting Your Digital SelfIn this "wild west" of AI, staying vigilant about your digital footprint is paramount. Anna recommends a simple yet powerful defense: set up Google Alerts for your name and business. It sounds old school, but it's incredibly effective for catching any unauthorized use of your likeness or content. Knowing what's being published about you, or as you, is the first line of defense. It allows you to be proactive, as Anna herself experienced when a podcast interview went live earlier than planned.Beyond monitoring, be aware of the bigger picture. While malicious voice cloning of individuals like us isn't the prevalent issue yet (it's mostly targeting celebrities), the technology exists. The reality is, some risk is inherent when putting content on public platforms. However, understanding your rights – the ability to issue cease and desist orders and report malicious content – empowers you to act swiftly if your digital identity is ever compromised. In this evolving landscape, awareness is truly your strongest shield.Summary:Anna Addoms provided incredible insights into navigating the brave new world of AI. Her core message is simple yet profound: AI is a powerful tool, but it should always serve to enhance human connection, never replace it. She emphasized the critical need for transparency, especially when AI is client-facing, and highlighted the importance of guarding your intellectual property. Ultimately, AI offers immense potential for efficiency and automation in our businesses, but its successful implementation hinges on a clear, human-centered strategy.Reach OutYou can reach out and thank Anna by visiting her website.Links:* Website – Wicked Marvelous* Twitter – @WickedMarvelous* Linkedin* Facebook* Instagram - @wicked_marvelousCool Things About Anna* Anna grew up in Colorado in a family of entrepreneurs, right in the thick of the tech boom. She was raised around innovation and search engines, with her dad running AOL's biggest competitor during the first dot-com bubble. That's a childhood spent at the intersection of curiosity and code.* She's a creative at heart: Anna went to art school and holds a degree in English Literature. Her journey from art and literature to Silicon Valley tech startups is a delightful zigzag, not a straight line. She's proof that you can be both a techie and a creative soul.* Anna has a knack for reinvention. After burning out in the high-octane world of Silicon Valley startups (like clockwork, every 18 months!), she realized her true passion was helping others build and implement their own dreams. She's now been running her own company for over a decade, thriving on variety and new challenges.* She's a self-confessed “sponge of knowledge,” always learning, always curious. Anna's love of learning has led her down unexpected paths—from luxury travel to ad agencies to med-tech startups. She's not afraid to pivot, experiment, or start over if it means staying true to her values.Imagine being a part of a select community where you not only have access to our amazing podcast guests, but you also get a chance to transform your marketing and podcast into a growth engine with a human-centered, relationship-focused approach.That's exactly what you'll get when you join the Flywheel Nation Community.Tap into the collective wisdom of high-impact achievers, gain exclusive access to resources, and expand your network in our vibrant community.Experience accelerated growth, breakthrough insights, and powerful connections to elevate your business.ACT NOW – secure your spot and transform your journey today! Visit innovabiz.co/flywheel and get ready to experience the power of transformation.VideoThanks for reading Innovabiz Substack! This post is public so feel free to share it. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit innovabiz.substack.com/subscribe

Authentic connections close deals; AI enhances marketing without replacing personal interaction; influencer partnerships thrive on genuine engagement, not just vanity metrics.Joshua Kopac, founder of the digital marketing agency Be Kept Up, is a digital strategist specializing in affiliate-driven growth. He focuses on delivering measurable and sustainable results through targeted and genuine marketing that builds engaged audiences. Kopac emphasizes smart scaling and strategic systems over simply chasing clicks.Josh shares his unique journey as a one-man army leveraging AI for lead generation and reporting, and offers candid advice for brands and influencers on how to build meaningful partnerships in an increasingly automated world.In this conversation, you'll learn:Is Now the Best or Worst Time to Hire Influencers?The Business Implications of Influencer SpecializationConcerns Over Authenticity in the Age of AIIntegrating AI in Lead Generation and SalesThe Role of AI in Content Creation and MarketingAI's Customization Capabilities and Implications for MarketingLead Generation Platforms and TacticsTakeaways:1. Authenticity beats automation2. Leverage AI—but stay personal3. Dig deeper than vanity metricConnect with Joshua Kopac:Website: https://www.bekeptup.com/LinkedIn: https://www.linkedin.com/in/joshuakopac/Timestamps:00:00 AI-Generated Content Concerns04:55 Targeted Outreach vs. Mass Messaging07:49 AI's Impact on Content Creation12:04 AI-Driven Advertising Network15:23 "Overwhelmed by LinkedIn Messages"18:09 Future of Content in AI Era22:05 Evaluating Sponsorship Deal Value24:04 Influencer's Key: Track Conversions_____________________________________________

This week we are joined by our brand new sponsors, Yoast!Yoast has helped over 13 MILLION sites with their SEO. So, in this episode we discuss the ESSENTIAL SEO TIPS every Shopify store should be doing right now.From the biggest “dos” and “donts” to shaping product pages, blog content, and overall site structure.In 2025 SEO isn't just about stuffing keywords. We explore the importance of intent-driven content, detail-rich pages, and creating meaningful experiences for both users and search engines. Plus, with AI rapidly transforming how people discover and shop for products, we discuss how these shifts are reshaping search behaviour with the use of LLMs - And what that means for your SEO strategy moving forward!Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15!https://yoast.com/Sign up to the Growth Hub here: https://wwspodcast.com/pages/the-growth-hub  Check out our awesome sponsors!To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING If you use Shopify and Canva, this app will save you time! seguno.com/canva  Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp  Key Takeaways:0:00 Introduction1:36 About Carolyn at Yoast3:29 About Alex at Yoast5:39 The essential SEO tips for your e-commerce store11:12 Product Schema14:27 Topical Keywords: Green vs Olive17:07 The Do's and Dont's of category pages20:08 Is AI Affecting Site Search?23:22 How Yoast is helping Shopify Product Schemas29:50 How to Leverage AI in your SEO34:15 How LLMs are changing Google Search41:06 Using Customer Service to inform Content MarketingSupport the show

Find out how Mid Penn Bank is reimagining workforce development with Mid Penn University. University Director and VP Scott Bostjancic shares how a visionary leadership team, high-end tech, and a commitment to personalized, skills-based learning are transforming training—and empowering employees at every level to grow their careers. Show Notes:Scott Bostjancic, Vice President and Director of Mid Penn University at Mid Penn Bank shares these takeaways to build a successful skills-based training program.Secure Executive Champions Early: Get buy-in from leadership to elevate learning from a support function to a strategic priority. Mid Penn's success starts with a CEO and executive team who believe in the value of education. Engage your leaders, align on a shared vision, and make learning part of the company's growth strategy.Build a Scalable Learning Model with a Small, Focused Team: Create processes that empower a lean team to deliver high-volume, high-quality training.You don't need a huge staff—Mid Penn's six-person team runs 500+ instructor-led classes annually by partnering with internal experts and standardizing course creation and delivery. Make Culture Part of Your Learning Strategy: Train not just for skills, but for values and behaviors that define your organization.Mid Penn embeds cultural training into its programs to reinforce what sets the bank apart. Develop courses that teach not only the “how” but also the “why” behind your company's way of doing business.Use Technology to Eliminate Geographic Barriers: Invest in virtual tools and smart classrooms that support blended learning.Mid Penn leverages WebEx-enabled spaces, smart boards, and video content to train employees across regions. Design learning environments that feel just as engaging remotely as in person. Leverage AI to Drive Personalized, Skills-Based Development: Implement an LMS with AI capabilities to recommend content and map career growth. Mid Penn's LMS helps employees build skills through personalized recommendations and supports the shift to a skills-based organization. Use AI to streamline performance reviews, development plans, and upskilling.Powered by Learning earned Awards of Distinction in the Podcast/Audio and Business Podcast categories from The Communicator Awards and a Gold and Silver Davey Award. The podcast is also named to Feedspot's Top 40 L&D podcasts and Training Industry's Ultimate L&D Podcast Guide. Learn more about d'Vinci at www.dvinci.com. Follow us on LinkedInLike us on Facebook

Artificial intelligence is almost as prevalent in automotive nowadays as car row in your community. But how are the smartest dealerships and service providers using AI? A trio of executives tackled that question and more during a panel discussion at this spring's Auto Intel Summit that's now available through this episode of the Auto Remarketing Podcast. The panel featured Rich Sands of STELLA Automotive AI, Mark Queen of SKAIVISION and Rene Cejas of RunBuggy.

Workshop (Thursday 4/10/25 private link only): Recession-Proof Your Career Path with B. Johnson-Gray HMMHer LinkedIn: https://www.linkedin.com/in/bernadettechambers/Purpose of coaching: In an unpredictable economy, securing your career and income is more important than ever. This interactive workshop will equip you with the tools and strategies needed to thrive in any economic climate.Key Takeaways: Identify High-Demand Skills – Discover the skills that remain valuable regardless of market conditions and how to position yourself as a must-have professional. Diversify Your Income Streams – Learn how to build multiple revenue sources through side hustles, freelancing, and strategic investments. Leverage AI & Automation – Understand how AI can enhance your productivity, increase your value in the job market, and create new career opportunities. Future-Proof Your Network – Develop a powerful network that supports career growth and opens doors to recession-resistant opportunities.Who Should Attend? Professionals looking to enhance job security Entrepreneurs seeking to adapt and grow Anyone interested in long-term financial and career stabilityShe gets 5 star reviews:Andre' BraggReviewed on February 2025When I began my journey in digital marketing, I was unsure where to start in pursuing my new career. I reached out to Ms. Johnson, and she was incredibly helpful, creating a well-structured strategy for me to follow. She provided an in-depth, real-world perspective on the digital marketing industry and a clear blueprint for building a successful career. Beyond that, she was highly knowledgeable, answering all my questions thoroughly and providing clear explanations for every challenge I encountered. She is an exceptional coach—experienced, insightful, and dedicated to her students' success. The information she shared was truly inspiring, and I know I will greatly benefit from everything she taught me during our coaching sessions. I can tell that she genuinely wants to see her students thrive and reach their full potential in their careers. I'm grateful to have Ms. Johnson as my career coach, guiding me with her expertise and mentoring me along the way. I know I can always rely on her, and the valuable insights she shares will help shape my career for success.""Dae'Vaun PattersonReviewed on August 2024This is by far one of my most informative and helpful calls. She did an amazing job of breaking down the steps what I needed to do to pursue a full time career in digital marketing. Cant explain how excited i am to get to work. Thank you so much Bernadette!!!"

Welcome back to the podcast! In today's must-listen episode, Chantel is joined by marketing expert Devin Herz for a powerhouse conversation on how to attract your dream clients using lead magnets, value-driven content, and omni-channel marketing strategies. Whether you're in real estate, roofing, dentistry, or any other industry, this episode dives deep into how to serve your audience, build trust, and grow your business with purpose. From choosing the right “bait” to creating irresistible opt-ins and staying top-of-mind with email and text drips, you'll get practical steps you can implement today. Learn how to: ✅ Identify your ideal client ✅ Build high-converting lead funnels ✅ Leverage AI to create free resources ✅ Join Facebook groups the right way ✅ Stay consistent with emails, texts, and follow-ups ✅ And much more...

In this episode, I'm joined by my longtime mentor Rick Mulready—aka the OG Facebook Ads guy turned AI business trailblazer. And yes… he's also the first man to ever appear on this podcast!   We talk about his journey from burnout to building a business he actually loves—using AI tools to streamline, scale, and simplify every part of it.  

What if AI could help you sleep better, think faster, and win bigger? In this episode of Breakaway Wealth, Jim Oliver sits down with Silicon Valley powerhouse Kevin Surace—entrepreneur, innovator, and one of the early voices on AI's transformational power. They dive deep into: Why most entrepreneurs lose not because of bad ideas, but bad timing. How AI can act as your daily decision-making partner—from analyzing supplements to writing business plans. Why grit and risk tolerance are still the ultimate wealth-building tools. And the surprising truth about success: it's not just about making money—it's about finding joy. Whether you're a startup founder, seasoned business owner, or just trying to stay relevant in a fast-moving world, Kevin's blueprint will show you how to adapt, lead, and break away from convention. 3 Takeaways: AI as Your Tactical Wingman Use AI as a daily assistant for research, writing, planning, and decision-making. It doesn't replace you—it amplifies you. Timing > Talent The biggest startup killer? Being early. Mastering the art of timing in business is more important than chasing “great ideas.” Resilience Builds Empires Endurance, not genius, separates winners from wannabes. Show up, survive setbacks, and let compound effort do its thing. Kevin's decades of experience will challenge your thinking—and give you a modern playbook to stay ahead in a world that won't wait. Subscribe and share to help others break away from financial convention   Connect with Kevin Surace: Website: www.kevinsurace.com/  Linkedin: www.linkedin.com/in/ksurace/ Instagram: www.instagram.com/kevinsurace/ Twitter: twitter.com/kevinsurace Tiktok: www.tiktok.com/@kevin_surace Facebook: www.facebook.com/kevin.surace/ YouTube: www.youtube.com/@kskoolstuff  

We've all seen the headlines - AI is revolutionising everything from how students learn to how teachers teach. The promise of personalised learning paths, automated grading, and AI teaching assistants has created a gold rush mentality in education technology. But in our rush to adopt these powerful new tools, are we moving too fast? Today we'll explore why when it comes to AI in education, we need to learn fast but act more slowly and thoughtfully. We'll look at both the tremendous opportunities and serious risks that AI tools present for students and educators. We'll examine where AI can truly add value in education versus where human teachers remain irreplaceable. And most importantly, we'll discuss why comprehensive AI literacy and training is absolutely crucial - not just for educators, but for everyone involved in shaping young minds. Drawing on insights from leading experts on the frontlines of AI in education, we'll provide a framework for thinking about how to implement AI tools responsibly and effectively. Whether you're a teacher, administrator, policymaker or parent, this episode will give you practical guidance for navigating the AI revolution in education. Talking points and questions may include: Opportunities and risks of the tools: Adaptive or personalised learning paths, automated marking and feedback, content generation, analytics and teaching assistants, but also inaccuracy and lack of transparency, data risks, biases, ethics and safeguarding, and like social media, the unintended lasting consequences Where AI is best placed: Is it EdTech and tools in the classroom, the augmentation and elevation of human intelligence, or is it just learning about AI and what it can do and why (is knowledge=power enough?) Why it is so important that understanding and training are emphasised and why everyone needs to have such training Without it there can be safeguarding disasters, skills training can be insufficient, many AI tool providers are offering free training to learn to use their tool but this is consumerised and inadequate and can be ethically questionable; do we want successive generations to only be producing AI tools that are exploitative and using our data and our IP without our consent, or do we want to help people with technology and for the partnership to be of most benefit to them? Guests: Rt. Hon the Lord Knight of Weymouth, Jim Knight Rob Robson, ASCL Trust Leadership Consultant

What does it really take to stay the course when life throws everything at you: financial ruin, job loss, a near-death experience, and the crushing weight of uncertainty? In this raw and inspiring episode, Brittany sits down with Kevin Jacobson Jr., entrepreneur, sales expert, and co-founder of Leverage AI, to unpack the wild twists and powerful lessons from his unconventional journey.Kevin shares how getting hit by a car at 40 mph literally flipped his life upside down, forcing him into entrepreneurship before he thought he was ready. From sneaker bot hustles and viral “booty pajamas” to leading one of the top Shopify stores in the world, Kevin breaks down how he stayed ahead of market trends—years before others saw them coming.You'll learn:Why “chasing two rabbits” is a fast track to failure—and how Kevin mastered singular focus.How he turned a $6,000 AI investment into a multi-six-figure business by eliminating busy work for sales teams.The real reason most people fail to make AI their advantage (and how you can avoid it).Why knowing your weaknesses is more important than relying on your strengths.We also talk about the secret to relaxed determination—how Kevin stays driven without the frantic, panicked energy that burns most entrepreneurs out. And you'll hear the unbelievable story of how a chance extra role in a film turned into a scene-stealing moment alongside Keenan Thompson and Mena Suvari.This episode is packed with perspective shifts you didn't know you needed.

CHALLENGE SPECIAL is ON!

Welcome to the Triple P Life Podcast! Struggling with cash flow or unsure when to scale your business? Join Dr. Jay LaGuardia as he interviews Heather Parsons, founder and CEO of Summit CFO, in this eye-opening conversation about entrepreneurial success. This episode delivers crucial insights for small business owners making under $1M in revenue. What You'll Learn: Master cash flow management - learn why this is the #1 killer of small businesses Build the right team at the right time - discover when to delegate and who to hire first Create an effective exit strategy - start planning 5-10 years before you want to sell Balance reinvestment vs. profit-taking - understand the 60/40 rule for sustainable growth Leverage AI and new technologies - prepare your business for the future Whether you're just starting out or looking to scale, Heather shares practical wisdom from her journey from military service to corporate success to entrepreneurship. She even reveals details about her free cash flow forecasting tool to help you make better financial decisions. Ready to transform your business strategy? Watch now and discover how to achieve both financial success and life balance as an entrepreneur! Chapters: 00:00 - Introduction to Heather Parsons 02:34 - Host's Welcome and Show Overview 05:45 - Heather's Military and Business Background 08:18 - Common Entrepreneur Challenges 10:06 - When to Invest in Building a Team 13:25 - Timing Profit Expectations for New Businesses 15:40 - Cash Flow Management for Small Businesses 17:52 - Creating an Advisory Board 21:15 - Scaling and Reinvesting in Your Business 24:30 - Building Generational Wealth 27:22 - Risk Management for Entrepreneurs 30:15 - The Value of Having a Business Coach 32:43 - Investment Readiness Checklist 35:08 - Planning Your Business Exit Strategy 38:16 - Job vs. Business: Key Differences 40:23 - Essential Traits of Successful Entrepreneurs 43:10 - Real Estate Investment Strategies 46:35 - Cash Flow Forecasting Tool 49:05 - Tax Planning for Business Owners 51:18 - How AI Will Revolutionize Business

In this week's episode of Creatives on Fire, I had the absolute honor of sitting down with Stu McLaren—yes, that Stu McLaren! If you've ever considered adding a membership model to your creative business (or are wondering what memberships even are), this episode is your invitation to stop waiting and start creating recurring revenue today. Stu has been helping entrepreneurs build thriving membership businesses for over 17 years. His guidance helped shape the memberships of creators, bloggers, and even big brands. In this conversation, he shares the why, the how, and the what now for anyone ready to build a sustainable business online. Why Memberships Make So Much Sense If you're already paying for Netflix, Amazon Prime, or a subscription box, you're part of the membership economy. So why not create your own recurring revenue stream? Stu shared that memberships are more stable, predictable, and less stressful than relying solely on one-time sales. With algorithm changes, platform instability, and constant pivots in the online world, a membership can bring the peace and sustainability every entrepreneur craves. “Any creator or business owner can have a membership—and the ones who do are creating freedom and stability.” —Stu McLaren The 4 Types of Memberships Stu broke down the four major types of memberships—and you'll probably see yourself in one (or more) of them: Product-Based Memberships Recurring delivery of physical or digital products. Think: printables of the month, subscription boxes, or digital design bundles. Service-Based Memberships Perfect for coaches, massage therapists, stylists, or even VA services. Provide consistent support and recurring client care. Knowledge-Based Memberships Teach a skill, solve an ongoing problem, or save your members time through tools, tutorials, or lesson plans. Community-Based Memberships Foster connection through shared experiences or passions. Think mastermind groups or niche hobby clubs. How to Start: The Founding Member Launch This part is pure gold. Stu outlines a simple, no-tech-needed way to validate your idea and get paid before you build anything. It's called a founding member launch, and it involves these 5 steps: Explain the idea and where it came from Cast the vision for what this could become Invite people to join as founding members Provide a clear call to action Follow up with a payment link That's it. No sales page, no tech hurdles—just a message that allows people to say “I'm in.” And yes, you could literally do this by the end of the day. The Secret to a Thriving Membership in 2025 What makes a membership last? According to Stu, it's all about helping members experience consistent progress. The more progress your members make, the happier they are—and the longer they stay. Keep It Simple Don't overwhelm members with content. Overwhelm is the #1 reason people cancel. Help them take action, not consume endlessly. Use a Success Path Break the transformation into clear, achievable stages. Help members know what to focus on based on where they are in the journey. Leverage AI to Create Margin Let tools handle repetitive tasks so you can focus on real connection. People stay for the results—but also the relationships. Predictable Profits: Stu's New Book Stu's brand-new book Predictable Profits distills 17 years of membership-building wisdom into an actionable, approachable read. He even designed it to be bingeable with bite-sized chapters and lots of visuals (his words: “Yes, I love pictures!”). You can grab a free copy (just pay shipping) at:

In this episode of The H-Files, Hakeem is joined by returning guest Spencer Jones to dive into the real-world applications of AI in building and scaling MedTech businesses.From cutting regulatory prep time in half to identifying top KOLs across Europe, Spencer walks through the exact tools and workflows he uses to supercharge productivity, speed, and innovation.

Is your social media strategy helping you win… or keeping you invisible? Let's face it — if you're not using social media to grow your business, you're leaving serious money on the table.But just posting random content isn't enough anymore. The platforms have evolved. The algorithms are smarter. And attention spans? Yeah… they've shrunk down to TikTok length. So, how do you cut through the noise?In this fire episode of The Happy Hustle Podcast, I sat down with content king Logan Forsyth, and we dropped gold on how entrepreneurs can use social media to drive real business growth, not just likes and follows.From using AI to build your biz, to why your personality is your secret weapon, to understanding how sub-accounts can 10x your reach — this convo is loaded with practical, tactical insights.Let's break down the biggest takeaways and how YOU can use them today. Logan said it best: “Social media is the new website.”When people hear about you, they don't Google your name. They check your Instagram, YouTube Shorts, or TikTok. That's your digital storefront.And if it looks messy, outdated, or full of fake engagement — bye Felicia.Your content is your credibility. And quality = currency. Here's the truth: People don't follow brands, they follow people.If your content doesn't show YOU — your vibe, your voice, your story — it'll flop faster than an unseasoned startup pitch. Logan shares this one strategy, but most entrepreneurs don't even think about it:Sub accounts.Instead of trying to be all things to all people on one page, you create niche-specific accounts tied to your main brand.Why?Test different styles without messing up your main gridHit targeted audiences with laser-focused contentCreate more volume without losing qualityThink of it like this: One brand, multiple entry points.This episode is packed with stories, laughs, and serious strategy.Logan shares how he's helped businesses scale content without burnout and how YOU can use AI + short-form content to dominate your niche.Social media isn't just a “nice to have” anymore — it's a business necessity.And if you play it right?It's a lead gen machine, brand builder, and growth engine all in one.So don't just post and hope.Build a strategy. Use your voice. Leverage AI. Focus on quality.And let your social media work for your business, not the other way around.In this episode, we cover:00:00 Introduction to Social Media Mastery02:53 The Importance of Personality in Content05:55 The Sub Account Strategy for Growth09:03 Scaling Content Creation Effectively11:54 Leveraging AI in Content Creation15:00 Navigating Social Media Algorithms17:57 Practical Tips for Social Media Success20:41 The Power of Viral Content23:35 Leveraging AI for Business Growth32:02 Navigating the Challenges of Fake FollowersWhat does happy Hustlin mean to you? Forrest says it means to truly love what I do. Like I love to work. And so if I didn't love it, I wouldn't work all the time, but it's what I love. And there's a lot of, there's not much else that I would rather do. and it's because of that purpose and that enjoyment aspect. And I find myself extremely lucky for that to be the case. If you don't love what you do.Connect with Loganhttps://www.facebook.com/mediascalingofficial/https://www.instagram.com/loganforsyth/https://www.youtube.com/@media_scalinghttps://www.linkedin.com/company/media-scaling/Find Logan on this website: mediascaling.com Connect with Cary!https://www.instagram.com/caryjack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featured Get a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustle.com/bookSign up for The Journey: 10 Days To Become a Happy Hustler Online Coursehttps://thehappyhustle.com/thejourney/Apply to the Montana Mastermind Epic Camping Adventurehttps://thehappyhustle.com/mastermind/“It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”Episode Sponsor: Magnesium Breakthrough from BiOptimizers (https://bioptimizers.com/happy)Episode Sponsors: Magnesium Breakthrough from BiOptimizers - If you've been feeling off lately (hello sleepless nights, mood swings, or digestion issues), it could be your body waving a magnesium deficiency red flag.

Staci Witten is past president of the North Texas International Coach Federation. As a well-established executive coach, she likes to ask her coaching clients – “Have you lost your groove and career mojo?” If they answer yes, she's ready to coach them in finding what she calls their Zone of Genius.Join us as Staci tells you how you can find yours!Top Takeaways:Your Zone of Genius is Where You ThriveDefining Your Values is a Game ChangerClarity Comes from ReflectionLearn to Leverage AI for a Smarter Job Searchwww.valerieandcompany.com – FREE “VALERIE'S VOICE” MONTHLY TIPSCall Valerie to learn how to level up your professional image – 1- 214-502-3334Listen and watch Doing it Right the Stories that Make Us- https://bit.ly/2E483HxSubscribe, rate, and write a review on Apple Podcast- https://apple.co/2SHDDmo Subscribe on Google Podcast- https://bit.ly/2I8i6znFollow Valerie Sokolosky Online:LinkedIn: https://www.linkedin.com/in/valeriesokolosky/Facebook: https://www.facebook.com/ValerieAndCompany

FITMESS20 https://www.magicmind.com/FITMESS20 gets you up to 48% off your first subscription for the next 10 days or 20% off for a one-time purchase.#magicmind #mentalperformance #productivityhacks ---- Are you struggling to keep up with your daily tasks while everyone else seems to be getting ahead with AI tools? Staying productive isn't just about working harder—it's about working smarter with the right tools. In this episode we share our real-world experiences using AI to streamline everything from workout planning to vacation scheduling, showing you exactly how to leverage these powerful tools without losing your authentic voice. You'll discover practical ways to use AI for task management, learn how to create custom prompts that save hours of work, and understand how to balance AI automation with maintaining your creativity and critical thinking skills. Don't let technology pass you by—tune in now to learn how to harness AI tools to create real results in your life and business. Topics Discussed: Using Notion with AI integration for task management Creating effective AI prompts for better results Leveraging AI for content creation while maintaining authenticity Time management systems and automation AI tools for fitness and workout planning Travel planning with AI assistance Balancing AI usage with human creativity Data privacy considerations with AI tools The importance of maintaining critical thinking skills Future implications of AI technology Resources mentioned: Time Management Prompt Notion (task/project management tool with AI integration) ChatGPT FitBod (fitness app) Apple Watch Oura Ring Apollo Band

If you're tired of feeling stuck, this is the episode that gets you unstuck. David lays out a step-by-step action plan—from boosting your credit and automating savings to leveraging AI, understanding taxes, assumable mortgages, and more. No generic advice here. These are real moves first-time buyers can make today to start building momentum, no matter your timeline or income. Plus, David exposes a new wave of shady “cash back” apps and explains how they work—so you don't get trapped by fake perks and unvetted agents.Quote:“Research is great, but passive learning can stunt your growth. It's time for action.” — David Sidoni, Episode 328Highlights: 1. Leverage AI tools like ChatGPT to research terms, markets, and neighborhoods. 2. Report rent payments to boost your credit—the right way, with professional guidance. 3. Automate your savings and treat it like a non-negotiable bill. 4. Understand homeownership tax benefits that can improve your take-home pay. 5. Explore assumable mortgages for access to 2–3% interest rates (listen to Episode 326). 6. Track your progress visually—thermometers on the fridge, kindergarten-style. 7. Create a parallel financial plan—save and pay down debt at the same time. 8. Consider rate buy-downs to lower your monthly payment (see Episode 262). 9. Fix your partner's credit score (without starting a fight). 10. Prep for bidding wars—and why being “ready” is more than just finances.BONUS WARNING: • Learn how “cashback” platforms like Gravy use shiny perks to lock you into unvetted agents and lenders who pay to be recommended. • Discover the truth behind those “free” savings—and why they may cost you tens of thousands more in the long run.Referenced Episodes: • Episode 94: Real Estate Terms and Definitions • Episode 251: Tracking Progress with Thermometers • Episode 262: Mortgage Rate Buy-Downs • Episode 300: Deep Dive on Credit Scores • Episodes 175–177: Bidding War Tactics • Episode 326: Assumable MortgagesConnect with me to find a trusted realtor in your area or to answer your burning questions!Subscribe to our YouTube Channel @HowToBuyaHomeInstagram @HowtoBuyAHomePodcastTik Tok @HowToBuyAHomeVisit our Resource Center to "Ask David" AND get your FREE Home Buying Starter Kit!David Sidoni, the "How to Buy a Home Guy," is a seasoned real estate professional and consumer advocate with two decades of experience helping first-time homebuyers navigate the real estate market. His podcast, "How to Buy a Home," is a trusted resource for anyone looking to buy their first home. It offers expert advice, actionable tips, and inspiring stories from real first-time homebuyers. With a focus on making the home-buying process accessible and understandable, David breaks down complex topics into easy-to-follow steps, covering everything from budgeting and financing to finding the right home and making an offer. Subscribe for regular market updates, and leave a review to help us reach more people. Ready for an honest, informed home-buying experience? Viva la Unicorn Revolution - join us!

In this episode, Emily from Supermoon dives into the key strategies for delivering exceptional customer service. With insights gathered from interviewing hundreds of support agents, she shares three game-changing ways to streamline support, reduce friction for customers, and leverage AI to improve efficiency. Whether you're a small business owner, a customer support professional, or just looking for ways to enhance your customer experience, these tips will help you provide faster, smarter, and more effective support. Key Takeaways: Make Information Easily Accessible Don't make customers search for crucial details like contact info or FAQs. Display key information in multiple places: website footer, homepage, emails, and social media. Reduce frustration by proactively answering common questions. Use a Shared Inbox for Better Efficiency If you receive a high volume of customer inquiries, centralizing them in one place saves time. Shared inbox tools allow for better team collaboration and quicker response times. Keeping all messages organized improves workflow and ensures no customer is left waiting. Leverage AI to Enhance Customer Support AI can assist with repetitive tasks like rephrasing emails, tagging messages, and automating responses. Even if you don't use a chatbot, AI can help behind the scenes with workflow automation. Implement AI tools to improve response speed and allow your team to focus on more personalized interactions. Resources Mentioned: