FOMOFanz with Brian Fanzo CEO of iSocialFanz, Pager-Wearing Millennial Keynote speaker. The goal of this show is curing your Fear Of Missing Out around Digital Marketing, Social Media, Entrepreneurship, Personal Branding, Public Speaking weekly.
Back for another monthly episode of FOMOFanz and on this episode we are curing your fomo around Non Fungible Token by answering the question what has Brian Fanzo been up to? Launched on Nov 11, 2021 is the newest podcast hosted by Brian Fanzo and it's a DAILY podcast that is also minting an NFT 365 days of the year all ending on 11.11.22. Listen to NFT 365 in your favorite podcasting apps or go to: http://NFT365podcast.com Also make sure to check out our creator coin $ADHD at http://adhdcoin.com Join our discord at http://discord.gg/adhdcoin
Social Audio is no doubt the trendy thing in 2021 but it wasn't till June of 2021 that the wars between platforms have really hit the mainstream. Clubhouse was the first to market and there were some side apps popping up but just this week Facebook Live Audio and Spotify Greenroom took over the headlines. But it's easy to compare features and talk about startup app vs big brand app or startup focused on community vs big brand focused on audio... In this episode, I get away from debating which is better Clubhouse or Twitter Spaces or Spotify Greenroom and move towards what we need to think about when it comes to strategy in a medium that is new... What is the strategy needed to be an early adopter that doesn't get caught up in the noise. When is it important to test and tweak vs go all-in with a strategy. Creator coins disrupting how we look at monetizing these platforms like with ADHDcoin.com What are the key steps for a strategy to make success possible Define and visualize success Map out goals with data that is measurable Look at audience and platform differences within targets and focus. The last 45 minutes I pulled up 6 friends to ask questions and share their thoughts doing a little bit of live coaching and strategy work. Dr. Aditi Dana Bowling Nidhi Tewari Gary Henderson Evan Kirstel James Nickerson We also talked about Discord and the creator economy and the impact this all has with creator coins and how I'm looking at brand partnerships… ——— MISFIT MAFIA ———— Text: PODCAST To +1 (703) 686-8551 to join the Discord server which launches around MISFIT MAFIA and creator economy: Creators Speaking & Storytelling Multi-Hyphenated Marketing & Social Media
Three months ago, I had the opportunity to apply for a creator coin on Rally.IO. After researching, I figured it fit well within my influencer marketing, affiliate marketing, brand sponsorship, and executive mastermind blueprint. I could give people the option to purchase with dollars or m coin… 3 months later, and man, was I wrong…. Ok, I guess I wasn't wrong altogether, but using creator coins in a transactional way is a small aspect of the creator coin value. It's taken me 3 months of research, testing, and collaborating to truly understand how creator coins IMHO will massively disrupt the creator economy. Ps. I applied on the website to get the creator coin, and applications are available for anyone… my advice is to think about a unique use case for your 1k true fans! https://vip.rally.io/ On this episode I breakdown: Why the creator economy is less about influencers and more about community empower collaboration. How influencer, affiliate, network, online course creation, and subscription-based masterminds fit inside the creator economy, but their value will drastically increase for both creators and consumers. Although there is a crypto element of creator coins leveraging blockchain technology, the economy created around the coin can be as unique as the creator.. How Rally.IO allows creators to design use-cases and benefits for those that hold the coin while also developing time-based campaigns for the community to purchase with their coin. How simply holding the $ADHD coin over the last 3 months, there has been over 23k in $RLY coins rewarded to the community and me, the creator. The role transparency, exclusivity, and “True fans” play within a creator economy, empowering creators such as Portugal the Man to go all-in to even their surprise. They didn't want to ever create a fan club as they were concerned by it coming across as just monetizing the super fans or, worse, taking advantage of them. How offering different access levels has launched $Gary coin into the top 10 coins while also offering exclusive private masterminds for those simply holding a certain amount of coins on a specific date. (Kudos Gary Henderson and thanks for your mentorship these last 3 months. ) Read Gary's take on creator coins here: https://www.digitalmarketing.org/blog/what-are-creator-coins The power of a community-driven project within a decentralized world makes Rally.IO the leader in disrupting and innovating within this creator coin and soon-to-be NFT space. How I look at holding creator coins differently than cryptocurrency, but I do hold both and do refresh those pages daily. Lastly why I believe the creator economy's true power comes down to this simple equation: Access + Exclusivity + We > Me Mindset = Community Empowerment! The creator economy, much like the industrial revolution, the consumer economy, and Web 2.0, will take some time to evolve and be adopted universally. Still, as of June 2021, I'm all in on its power to do what I've always believed the digital world was meant to do… Connect good people with good people doing good things together to do great things and be significantly rewarded while doing what you love. I challenge you to research and think about the unique ways you could be a creator and/or support creator within this economy, as this isn't financial advice. I'm learning along with you, but I believe the possibilities are endless! Press the DAMN BUTTON and get you some ADHDcoin.com today and take advantage of the offer I mentioned in the video, which will be dropping soon! What is the ADHD Creator Coin: Anyone holding $ADHD coin can receive Rally Rewards, which are provided to coin holders when the ADHD coin is eligible for rewards in the form of $RLY tokens. The more people that hold $ADHD coin the better the rewards! Share on social and tag $ADHD and/or @iSocialFanz and I will reshare Check out the 7 ways Creator coins are different than cryptocurrency, membership sites and fan clubs here: https://www.instagram.com/p/CQESAw3N_u-/?utm_source=ig_web_copy_link
For those crazy enough to believe they can change the world together! https://misfitmindset.substack.com/ Misfit Mindset is a bi-weekly substack covering a broad range of multi-hyphenated topics with some cool collaboration opportunities as well as some familiar friends and leaders sharing insights….. Even more exclusive things will be rolling out to subscribers with $ADHD creator coin incentives, exclusive merchandise releases and weekly content. My mission is to provide a combination of unfiltered access to what's going on in my head and the key aspects I believe make up this Misfit Mindset that so many identify with! Each subscriber issue will contain a section on: Multi-Hyphen Creator Perspective Misfit Change and Disruptive Trends Mindset Inspiration and Mental Health Awareness And some motivational steps to take action on, aka Press The Damn Button. I'm also looking to push the boundaries within each issue to include video, social audio, and creator economy social tokens. I've also designed some creative ways to reward and celebrate this amazing community that I'm so thankful to be a part of. (see a preview of merch in the photo above) With that being said, the first issue will drop 5/5/2021 so please make sure to add this email address to your contacts so you don't miss out as we all know I love and hate me some FOMO. I'll leave you with the quote that's inspired me as a futurist and early adopter……. as I hope we encourage each other to embrace our inner misfit and be excited for where we are going…. "Skate to where the puck is going to be, not where it has been!" - Wayne Gretzky
On this episode I changed it up and bringing to you a fun interview I had recently on Grand Baldwins Speaker Lab podcast where I broke down the tips and tricks I'm using on Clubhouse to grow my business as full time public speaker and content creator. From Speaker Lab: Have you heard of using Clubhouse for your speaking career? Clubhouse is the hottest app right now and it's by invitation-only. Friend of the show, Brian Fanzo, is joining us on today's The Speaker Lab. He's here to talk about what it is, how to use it for booking gigs and how it has helped his mental health during the pandemic. Hear us dive into those Clubhouse-related topics and so much more on episode 331 of The Speaker Lab. THE FINER DETAILS OF THIS SHOW: What's the difference between speaking for free versus speaking for no fee? What is his top tip for using Clubhouse as a speaker? How is this app like a pop-up mastermind? Why asking great questions on Clubhouse is the way to stand out. Is it better to host or participate? How this app has helped his mental health through this pandemic. How can you find your groups on this app and insert yourself in their conversations? Should you have a call to action? And so much more! Follow Brian on Clubhouse: https://www.joinclubhouse.com/isocialfanz Let’s Connect: I’ve launched a NEW YouTube: www.YouTube.com/BrianFanzoVX
I've spent a massive amount of time on the newest social media shiny object CLUBHOUSE, the social audio app taking over how we connect while also diving into Twitter Spaces as a beta host as well. On this episode I breakdown why I think social audio is so unique and the impact it will have on other social networks and even my thoughts on what it must inspire us to do as a society! Even if you aren't on clubhouse or twitter spaces and maybe you were on them but you hate them I challenge you to listen to this episode not because I'm going to convince you of their value rather I believe the greater message is about going back to the past to re-invent the future. "Clubhouse is the ONLY social network app that prioritizes CONVERSATIONS over CONTENT!" I believe the future of business is community and innovation is powered by collaboration and there is no social network available that enables these two things more than Clubhouse! I've also curated using my favorite app Flipboard all of the blog posts and articles on Clubhouse that I feel are worth reading. Links mentioned: $ADHD Creator coin at Rally.IO https://www.rally.io/creator/ADHD/ Clubhouse 101, Tips and tricks: https://www.isocialfanz.com/post/clubhouse-too-good-to-be-true Clubs on Clubhouse: https://Misfitmafia.club https://ADHDSuperPOWERED.club Clubhouse profile: https://www.joinclubhouse.com/@isocialfanz
On this episode of the FOMOFanz podcast, Brian Fanzo dives into his current soapbox when it comes to re-inventing the future... ---- FOMOFanz is hosted by Brian Fanzo, Digital Futurist & Virtual Keynote Speaker and founder of iSocialFanz and HOST of the FOMO Fanz podcast and Press The Damn Button Podcast Each week Brian will educate, motivate and inspire you the listener curing your Fear Of Missing Out around Digital Marketing, Social Media, Entrepreneurship, Personal Branding, Public Speaking. ----- Who is Brian Fanzo? Brian Fanzo is a digital futurist keynote speaker who translates the trends of tomorrow to inspire change today. His customized and personalized programs showcase real-world stories and examples of forward-thinking people and businesses. He teaches companies of all sizes how to leverage technology in real-time in order to engage their customers at the right time. Brian has a gift for bringing people together online and offline. He has worked in 76 countries, highlighting his passion for change, collaboration, and technology.
It's time we talk about the things we grew up being told we shouldn't talk about as not talking about it doesn't make it go away rather it just makes it more isolating and disconnected! I promise you this will be 30 minutes well worth your time as it's time we shift our mindset and open our perspective! I cover each of these tips on the show as well: Recognize that anxiety is normal and its ok to not be ok and being ok with that is a step in the right direction Identify the good distractions not by do they push you forward or back but rather what do we do that provides us relief Own what you can & can’t control by tracking your desired end result with what needs to happen for that to occur. Don’t let others determine how you want to connect while also being creative with how you allows others to connect to you Self-love is not selfish it’s necessary in you becoming your best self which will help you help others Own your feelings, giving yourself time to feel and own that feeling will empower you to gain clarity in the moment and in the future feel better faster Give yourself a break and manage your expectations Be kind to others and embrace the role lifting up others has on you as the kindness both giving and receiving can be often times all we need to move forward EXCLUSIVE OFFER from our Sponsor Restream: 50% off discount for the lifetime of Restream ENDS OF OCTOBER 31st! Use code: ISOCIALFANZ https://restream.io/pricing?promoCode=ISOCIALFANZ
I’ve had this episode ready to go for many weeks but I wanted to fine tune each of the lessons nad be very strategic with how I approached them and give detailed examples and actions we can learn from each. So hopefully you are in for a longer episode and if you have the pause and come back later I 100% understand that but I FIRMLY BELIEVE that EVERYONE can get something from this episode and hope it will be a favorite episode of yours… The 6 lessons I breakdown in this episode: Everyone has Influence & Power: Everyone can create video but it isn’t as easy as it looks When everything is Virtual is anything Virtual What really matters shines bright when we pause not unplug Transparency & Vulnerability are Non-Negotiable WE are MORE ALIKE than we are DIFFERENT “Justice will not be served until those who are unaffected are as outraged as those who are.” ― Benjamin Franklin Links mentioned in this episode Interview Podcast: Press The Damn Button: www.BrianFanzo.com/Pressthedamnbutton Brant Menswar new book Black Sheep: https://www.amazon.com/dp/1989603440/?ref=exp_isocialfanz_dp_vv_d New Virtual Events YouTube Channel: www.youtube.com/brianfanzovx CONGRATS TO OUR SPONSOR: Restream Rasing 50mil https://techcrunch.com/2020/08/27/restream-raises-50m-to-help-creators-program-and-stream-to-multiple-platforms/ -- Sponsored and Multi-streamed by Restream.io Stream live video to 30+ social platforms AT THE SAME TIME with Restream.io. Go live on YouTube, Facebook, LinkedIn, and Twitter to reach a wider audience. Restream Live Studio allows you to broadcast directly from your browser and invite guests or co-hosts to your live show. Restream: https://restream.io/join/PTDB
Live #Podcast Recording of #FOMOFanz the Brian Fanzo show Multistreaming and sponsored by Restream.IO https://restream.io/?ref=PGOMW FOMOFanz began as a selfish content creation method for me. I was already hosting two interview shows, and running two twitter chats, and I had reached a point of live streaming just to live stream was no longer in my brand strategy. But I knew I needed something that would keep me in the live streaming game, but I didn't want to manage another podcast or live show with guests and other people's calendars... So I thought what if I did a solo podcast and could record whenever I want and talk about whatever I want... GENIUS! Since it's launching, the name has changed from F.O.M.O.Fanz to FOMOFanz to FOMO Fanz and the mission statement went from "Helping you embrace your fear of missing out" to "Helping you cure your fear of missing out." In typical form for content I create, I had a broad "niche" that I would attempt to squeeze into. Still, quickly after 5 episodes, I realized as the CEO of Team No Niche that it was just silly. I would talk about a wide range of topics and bring the conversation back to help understand the changing future... After launching an interview podcast called "Press The Damn Button" I was presented with the question of what I should do with this podcast. Should I merge it within FOMOFanz or keep it separate. Press The Damn Button is modeled after my favorite podcast Arm Chair Expert by Dax Shepard. He does a great job of having a mix of content with interviews, live shows, and "expert on expert" that live within Armchair expert but also have separate feeds. Before, I decided what I was going to do with FOMOFanz March 2020 hit. Then after attempting to record two episodes and not feeling it for the first time in the 4+ years of the show, I realized anything with the concept of "fear" in it while dealing with a pandemic isn't appropriate. This was also the perfect excuse/valid reason to pause FOMOFanz and move forward with Press The Damn Button. Enter August 2020, 5 months after the pause. I was fielding lots of comments about if the show would come back, and many of 2019 episodes were getting some fantastic downloads still. So 168 days after pausing the show, it's been renamed, rebranded, and remodeled once again to FOMOFanz: The Bran Fanzo Podcast. And as I reflect back on the 1,370 days since launching FOMOFanz, I'm genuinely thankful for each and every listener that has given me their time. Allowed me to share my thoughts. Allowed me to use this podcast to rant. Allowed me to vent and in many cases, use this show as my own self-therapy. I'm genuinely thankful for each of you and excited for what is next! -- Sponsored and Multi-streamed by Restream.io Stream live video to 30+ social platforms AT THE SAME TIME with Restream.io Go live on YouTube, Facebook, LinkedIn, and Twitter to reach a wider audience. Restream Live Studio allows you to broadcast directly from your browser and invite guests or co-hosts to your live show. Restream: https://restream.io/join/PTDB
There are a ton of tips, blog posts and videos on what you need to do to be successful working from home thanks to the coronavirus forcing so many companies to mandate working from home for their employees. As someone that has worked from home managing teams as a government contractor for 4 years then went back into the office for 2 years and then working from home for the last 5 years as an entrepreneur I thought it would be of value to share what I've learned works and doesn't work both for me and for those that I've managed. Interestingly enough the first time I worked from home was prior to being diagnosed ADHD and just that little difference transformed how I approach my work from home life and the way I manage my day. On this episode I cover Why you working from home is much bigger than just you! The importance of balancing expectations as a manager, employee and entrepreneur Why I believe most that work from home burn out and how to avoid it? What to do to avoid the frustration and overcompensating that comes with out of site and out of mind! Importance of calendar blocking and assigning a time with an alarm to certain daily tasks Why you should track the amount of actual “work hours” you did work in the office before trying to map out your work from home day! Why most focus on productivity tips & avoiding distractions and I think you should focus on redefining the 9-5 workday. My number 1 tip in regards to motivating myself to work harder and accomplish tasks and why Chipotle is my secret weapon. I will be doing some additional videos and content on working from home over the next couple weeks including how I logged and videotaped myself to really double down on being self-aware and adapting my work habits to how I work not the other way around. Visit BrianFanzo.com/Blog to make read and consume all content on this topic!
Over the last 10 days, we've seen massive events such as Facebook's F8, Mobile World Congress, IBM Think, and Oracle ModernCX announce that they were canceling their global conferences in the wake of the coronavirus epidemic. This epidemic is having a global impact and closer to home its decimating the meetings industry, and the question we have to start asking is how should planners, brand marketers, and professional speakers be thinking about the future of live events? Now in context, this disruption is minor compared to those dealing with family members getting sick or dying thanks to this coronavirus, and our thoughts go out to them. In this episode, I'm joined by a good friend and fellow speaker Erin King who happened to have spent a decade in live event digital marketing. We discuss the epidemic impact on our industries, but more so, the digital OPPORTUNITIES are presenting themselves for both keynote speakers and event planners. There's no right way or one-way to handle this forced change, and we've seen some events announce that they will be moving to a "global first digital event," while others have postponed the event till 2021. Erin and I have both spent years in this industry, both planning backstage AND performing onstage. From this unique perspective, in this episode, we share our predictions, recommendation, and ideas around: How agile planners, marketers, and speakers can re-invent the venue and capitalize on what is actually an exciting opportunity Why only streaming a keynote via webinar is not a good enough alternative to live How production schedules can get more creative, immersive and interactive to deliver more compelling experiences for remote audiences How the roles of event production teams will have to evolve with this "new normal" of experiential How to elevate your internal budget and planning discussions from "which functionality" to "what type of format" Why in tumultuous times, organizations need education, inspiration, and motivation more than ever, regardless of the medium used to deliver it What we believe is the number 1 shift that must occur in the content and format of digital events to "re-invent the venue" and embrace the non-captured attention of a digital attendee. Why and how almost EVERY digital platform and software has gotten online conferences wrong. Why we, like speakers and event planners, must coordinate and collaborate on an audience-first approach to supplement what sponsors, attendees, and executives are now missing. Why the future is bright, and digital opportunities are endless Now let's be real; there's a reason digital events haven't replaced offline conferences over the last 10 years as nothing will 100% replace the handshake and in-person networking experience. But both Erin and I believe that this is going to spark a NEW approach to digital events that have been long overdue. In the past, let's face it we're just back to back webinars labeled as "online conference" or a brand live streaming the audio of speakers online and calling that a digital summit. There will be much more to come on this topic, and some details will be shared soon on the offerings and exact plans Erin and I have in the works to help facilitate these ideas that we discuss on the show. In the meantime pick up Erin's book and give her a follow on social media Erin King is Founder of Socialite Agency, a firm specializing in digital communication for live events like The Oscars and others. After spending a decade as a live event digital marketer, she transitioned full-time onto the professional speaking circuit with the publication of her Amazon best-selling book, "Digital Persuasion." Erin's website: https://erinking.com/ Buy Erin's book Digital Persuasion: https://www.amazon.com/shop/isocialfanz?listId=3GA43X9VU2HGT Follow Erin King on Instagram: https://www.instagram.com/mrs.erin.king/
“Done is Better than Perfect” “If you don’t ask you won’t get!” Way back in August of 2018 an “Analytical Nerd with a Soft Spot for Strategy” saw me give a video storytelling workshop in Wichita and reached out via Twitter DM to say she was inspired and a fan. She followed up with supportive messages and offering to collaborate in October and November but it wasn’t until Jan when she nudged me again and provided some SEO analysis of my website and digital footprint did she stop me in my tracks. Since then Brie E Anderson has been working with me on SEO, podcast show notes, blog writing, book editing and more. On this episode, Brie jumps on and we have a chat about her willingness to make cold asks, her unique background which includes a degree in social media marketing and her ability to think like me which has empowered a fun partnership which will be taken to the next step with a new project we are releasing next month. On this episode we talk about episode 122 “A Digital Futurist Mindset” as Brie calls out aspects of that episode that stood out to her as well as her take on topics such as today’s analysts, social media marketing success, education in its current state (she’s an adjunct professor at WSU Tech) and more… I have a feeling you guys are going to really enjoy Brie’s unique insights and her ability to push me to discuss topics in more detail and recall moments that I’ve forgotten or overlooked. As you’ll hear in the show I’m launching a new interview podcast later this month and Brie will play a producer and “fact checking” role on that new show which we can’t wait to debut. Till then give Brie a follow on her social’s below and as always thanks for listening! Brie E Anderson: Website: https://brieeanderson.com/ Twitter: https://twitter.com/brie_e_anderson BrieCap on YouTube: https://youtu.be/6-dG6WsRG2E Linkedin: https://www.linkedin.com/in/brieeanderson/
Brian is fired up and excited for what the future holds and the big changes he has in store. On this episode, he shares that excitement while also giving ACTIONABLE advice on what every brand, small business and entrepreneur must do today to move away from "Future-Proof" and empower a Future-Ready business! Brian was the first government contractor to brief the Joint Chiefs of Staff at the Pentagon and not wear a suit and tie. The result of his presentation (on recruiting government employees) sparked a conversation around the importance of conformity versus empowering people for success. He paved the way for positive change in the toughest, regulated environment. Everyone gets excited about new trends and technologies, but the successful adoption of new ideas requires a culture that enables and supports the change. Technology should bring people together, not push them apart. In this program, Brian teaches how to leverage new technology and collaboration tools in order to achieve better business results. (Spoiler alert… his advice might surprise you!) Before you focus on the next shiny object, you must first set the course for your business, learn how to embrace innovation, and identify the right technology for today. Learn more about Brian's focus as a Digital Futurist on his speaker website: https://www.BrianFanzo.com
“We need to attract a younger audience!” “We need to do Snapchat & TikTok as our membership is all over 40” “We want diversity and younger people but I guess they don’t like joining associations!” These are just some of the statements that are made when I’m brought in to give a keynote or workshop with an association as they believe “I have the secret weapon for reaching those pesky kids under the age of 40”. The truth is what they are saying is our membership numbers are going down, our members are getting older and we’ve tried every social network and non of them seem to work... On this episode Brian breaks down some of the key mindset shifts needed to attract this younger more "digitally plugged" consumer: Telling Great Stories and Wanting To Be A Storyteller Aren’t The Same Shrink The Distance Without Removing the Exclusivity Members Treasure Provide exclusive access Experiences over Benefits: Be Part Of The Conversation Without Having To Own It Hire Brian To Speak At Your Next Event! Brian Fanzo is a digital futurist keynote speaker who translates the trends of tomorrow to inspire change today. His customized and personalized programs showcase real-world stories and examples of forward-thinking people and businesses. He teaches companies of all sizes how to leverage technology in real-time in order to engage their customers at the right time. Brian has a gift for bringing people together online and offline. He has worked in 76 countries, highlighting his passion for change, collaboration, and technology. Please email Brian’s speaker agent Michelle Joyce to check his availability for speaking at your upcoming event or association. Michelle@MichelleJoyce.com
TikTok took over the social media world in 2019 and as with any new app some people love it, some people bash it and some people are just too overwhelmed to care. I decided to dive in about 18 months ago to see what it was about and I've been on it almost every day since. But funny enough my focus hasn't been about getting TikTok Famous or even how to market on TikTok rather what about this app can we learn from to use in our other marketing. So on this episode I breakdown a wide range of lessons I've discovered about TikTok as a marketer but if you want to learn TikTok or become TikTok famous you can read the Social Media Examiner blog post linked below as my focus is: Not about HOW to use TikTok or really WHAT marketers should do on TikTok rather WHY and where else can we implement what’s working on Tiktok. I discuss: Putting fun into social media Best social app for sharing to other social apps My 9 year old Daughters first opinion of the app How the "For You Page" inspires creativity and the hope of being discovered without a following Different formats 15, 60 and live streaming The amazing ability it has of helping you find your tribe or content that you want in that moment. The most popular groups and types of content I found and was inspired by. How collaboration is an essential part of the app. Yes music is a massive part but all of the other features are for 'sound off' listening which is super smart. How to understand the recent news about TikTok privacy and military banning TikTok. I hope I inspire you at the end of the episode to think differently about TikTok and the next shinny object as you don't have to be everywhere but it's important to learn from what's working to be better where you are currently marketing!
Since 2010 I've had the experience of being hired as an influencer, hired to create influencer strategies and run influencer campaigns for brands not to mention buying many many things as a consumer influenced by other influencers. So on this episode I breakdown this first decade of Social Media Influencer Marketing on what we can learn, how far it came and where it will take us in the future. Two articles I mentioned in this episode: Goodbye to the Influencer Decade, and Thanks for Nothing People Are Poking Holes in Influencer Tactics – What Comes Next? Want to hear more on my take on influencer marketing or have me speak at your brand or association on the topic visit my speaker website www.BrianFanzo.com to check out my current programs on the topic!
On this episode, I share MY TAKE on a couple of buzz heavy marketing experiences that I believe were a combination of controversial, genius and a product of today's world. I can promise you won't hear this take from most marketers or advertising gurus but IMHO all 3 of these examples are great for studying what not to do, what to do and why sometimes doing what you shouldn't becomes the best thing you've done. CyberTruck by Tesla Peloton Ad Aviation Gin - Ryan Reynolds "Bike not included" Hosted by Brian Fanzo Brian Fanzo is a translator of geek-speak, change evangelist, podcast host, emcee and keynote speaker on social media marketing, cross-generational communication, innovation, and digital empathy! Speaker Site: https://www.BrianFanzo.com Blog/Media: https://www.iSocialFanz.com Speaker agent: Michelle@MichelleJoyce.com
On this episode Brian gets into a little rant about the current state of personal branding focusing on: What will work in 2020 more than it ever has before Difference between simplicity and having a niche Role of authenticity and transparency How to see thru the BS and who you should trust and follow in your personal branding journey This episode is shorter than past episodes and I have a plan to release more of this length moving forward. Let me know your thoughts by messaging me @iSocialFanz on your favorite social network. FOMOFanz is hosted by Brian Fanzo Brian Fanzo is a translator of geek-speak, change evangelist, podcast host, emcee and keynote speaker on social media marketing, cross-generational communication, innovation, and digital empathy! Speaker Site: https://www.BrianFanzo.com Blog/Media: https://www.iSocialFanz.com
On this episode Brian shares his tips and tricks around being a productive business minded content creator, entrepreneur and keynote speaker while also being a Dad that was diagnosed with ADHD at 31 years old and someone that has always taken great pride in being great in times of chaos. Huge thanks to our NEW podcast sponsor FABL.CO which is the dynamic content platform at the foundation of my new keynote speaker website: www.BrianFanzo.com
Yes PRESS THE DAMN BUTTON is my mantra but you might not understand exactly what I mean or how I leverage this mindset within my work flow. On this episode I answer your most popular questions in regards to creating video as a business content creator! Where Press The Damn Button Started Why 2020 will also be the year of video What to do after you press the damn button Video strategy for those who embrace the press the damn button What you must do before you record strategic video Why I told those wanting to create viral video to stop listening to this podcast. How I've leveraged lessons from TikTok to create better business videos on Linkedin. My process for creating videos includes defining success, mapping goals, understanding my target audience, thinking about post-production and building a story around my 3 key takeaways. What does my workflow & production of videos look like from my laptop aka my studio recording on a webcam or DSLR camera? What apps and workflow do I use when creating video via my mobile phone. How I think differently about Instagram video vs Linkedin video vs Facebook Video vs YouTube Video. Why EVERYONE must embrace video in some format Tools, Gear, Book mentioned in this episode: Recorded on eCamm Live: https://www.ecamm.com/mac/ecammlive/?fp_ref=brian51 Techsmith: Snagit & Camtasia Video Captions: Quicc.io http://cap.quicc.io/signup?fpr=isocialfanz Video capturing: DSLR, Webcamera here: https://www.amazon.com/shop/isocialfanz# Video editing on the phone: VideoShopapp: https://www.videoshop.net/ Amazon INFLUENCER GEAR PAGE: www.amazon.com/shop/isocialfanz This is a long episode but I promise its full of massive value and insights around everything I think and do with video to grow my business, build trust and create authentic business relationships! SPONSORED by Wix.com Check out Wix to find out how to build your business on the web.
On this episode I share how raising my hand has been the key to my success as someone that wants to please everyone and is often afraid to make an ask for what I want.... Yes these quotes are true but for some of us it's still scary and there's another way to make this work: "If you don't ask, you don't get." - Stevie Wonder "Life is 10% what happens to you and 90% how you react to it." - Charles R. Swindoll "The secret to getting ahead is getting started." - Mark Twain Ps... Listen to the show and I would love your feedback as this is also a massive section in the upcoming book... --- SPONSOR---- Wix.com There’s a Better Way to Build Websites Design and develop custom websites for your clients in less time with the most innovative web design platform. Also check out my segments on Cheddar TV sponsored by Wix: https://cheddar.com/media/busting-digital-myths-limited-resources-means-small-business-owners-have-to-do-many-jobs-on-their-own
So it's crazy to think that I would go back to school.... Well yes because that isn't happening but I did get a chance to do a guest lecture at UW-Madison today for Life Sciences Communication 432 course thanks to professor Don Stanley! And WOW was it fun answering questions and sharing my thoughts on personal branding, social media and telling stories... So much fun that I decided to use their questions as the basis of this episode sharing what they asked and what I learned from them. On this episode we talk: Where to start creating content? How to get your content in front of your audience How to discover your online voice What strategy works for sharing content across multiple channels How to deal with having different passions and wanting to share them on one account How to grow your following and stand out when you have only 2 followers and those are your mom and your professor What content is best for when you're starting out What should your first blog be The value of #BeYourself And many more... Life does work in funny ways and I feel like today going back into the college classroom was one of those super cool never would have thought I'd do types of experiences!! Thanks to all the students in #uwLSC432 for having me & asking amazing questions! --- SPONSOR---- Wix.com There’s a Better Way to Build Websites Design and develop custom websites for your clients in less time with the most innovative web design platform. Also check out my segments on Cheddar TV sponsored by Wix: https://cheddar.com/media/busting-digital-myths-limited-resources-means-small-business-owners-have-to-do-many-jobs-on-their-own
NO more excuses... I'm tired of being connected with amazing people doing amazing things that nobody knows about because they don't want to "brag" or they just can't get into the workflow of telling their story! This episode is for you & if not for you I bet you have people in your community that could use this advice!
The most popular question I’ve gotten over the last 12 months is around what tools do I use to build my personal brand. And more importantly, how do I leverage these tools as part of my overall social strategy. There is no one-size-fits-all secret tool combination for personal branding success. The main reason I haven’t blogged about all my tools is that I use A LOT of tools. And, I don’t believe any tool is the one perfect tool that does everything. On that same note, I don’t believe every person should use the exact same tools in the exact same way. Not to mention that tools and social media platforms are changing so rapidly it’s hard to stay up to date with all the features and functions. With all that being said I decided to breakdown the tools I use into different sections and provide you a quick overview of each tool that I use. Please note: just because I use it doesn’t mean it’s a perfect fit for you. -- Had planned on sharing all the links for all the apps and tools and gear in the show notes but I couldn't get the formatting right so I will be creating a new landing page on iSocialFanz.com to support all of the tools and gear mentioned on this episode. https://www.isocialfanz.com Website: Wix.com: Fabl.co: CRM: Nimble.com Copper CRM for Gmail Accounting Software: Freshbooks Email Marketing: Emma Email Social Media Marketing: Scheduling: AgoraPulse: http://www.agorapulse.com?fp_ref=isocialfanz Buffer Content Consumption: Flipboard Content Research / Social Listening: Buzzsumo RivalIQ SEMrush: https://www.semrush.com/sem/?ref=0522534561&refer_source=&utm_source=berush&utm_medium=promo&utm_campaign=link Video editing & Marketing: Camtasia - Easy Pro Editing Quicc.io - Captions http://cap.quicc.io/signup?fpr=isocialfanz VideoshopApp - Resizing Live Video Streaming: Ecamm Live: https://www.ecamm.com/mac/ecammlive/?fp_ref=brian51 Switcher Studio Podcast Editing & Hosting: Audacity Garageband Host: Libsyn.com Mobile content creation: VideoshopApp Canva Wordswag Adobe Spark Post: Gear: (Amazon Links): https://amazon.com/shop/isocialfanz# Tripod / Case: iOgrapher Mobile Phone Case iOgrapher Flexible Tripod Manfrotto Tripod & iPhone holder Audio: Rode Boom Mic Saramonic: UwMic 15 Systems Podcast microphone: Heil PR40 or Blue Vlog Camera: Sony RX100V Home Office desk: Autonomous.IO Standing Desk Full list of gear on my Amazon Influencer page:https://amazon.com/shop/isocialfanz#
I don't love and preach about the power of social media because I think of it as entertainment or want to become famous or even grow followers as I'm all about leveraging these platforms to grow my business. In 2018, Over 80% of my revenue was generated via social media and for the first time I decided to breakdown my strategy for content and social media on the FOMOFanz podcast. Focus of this episode is on my customer strategy around these 4 focus areas: Facebook / Instagram Twitter Linkedin Video / Podcasting / Blogging Press The Damn Button with These Sponsors: iOgrapher.com + Fabl.co + Fiverr.com Also, listen till the end to know which Instagram post you need to comment #Tripod to win a tripod from iOgrapher! http://www.instagram.com/isocialfanz Fabl.Co powering BrianFanzo.com Fabl is the content marketer's tool for powering ongoing publishing efforts, rather than the comprehensive website CMS or a simple landing page builder. I love it because click their brand's design theme to apply 100% accurate branding to the page and publish it… Email Brian at Fanzo@isocialfanz.com to get preferred partner pricing!
We are living in times of division, change, innovation, revolution, resolution and chaos so the question becomes Who Wins The Future of Business? On this episode, I focus on breaking down my insights coming out of multiple marketing events with the themes of trust, collaboration, sales & marketing merging, video and "they ask you answer" Questions and themes of this episode are: - How we have to learn from "content for content sake" mistakes in regards to the business value of video. - Role of emotion and connectivity in marketing skills - Why things are only going to get worse in the next 15 months and we have start preparing today. - Role of ME in empathy - Swiss-Army Knife is key but that doesn't mean master of nothing rather understanding of multiple different aspects. - What we must do today as we prepare for more disruption and divide in the world, our business and personal life. Press The Damn Button with These Sponsors: iOgrapher.com + Fabl.co + Fiverr.com Also, listen till the end to know which Instagram post you need to comment #Tripod to win a tripod from iOgrapher! http://www.instagram.com/isocialfanz Fabl.Co powering BrianFanzo.com Fabl is the content marketer's tool for powering ongoing publishing efforts, rather than the comprehensive website CMS or a simple landing page builder. I love it because click their brand's design theme to apply 100% accurate branding to the page and publish it… Email Brian at Fanzo@isocialfanz.com to get preferred partner pricing! Fiverr Influencer Marketing Place iSocialFanz Brian has teamed up with Fiverr to streamline your ability to work with creators and freelancers providing you a marketplace full of freelancers that Brian has vetted or worked with himself directly making it easy for you to get done what you need. Just this week Brian has used Fiverr for: Speaker one-sheet Logo Design for BrianFanz.com Intro Video's for Take2Couple Vlog Visit Brian's marketplace here http://fvrr.co/brianfanzo
84% of all internet traffic but 2022 will be video!! (via Cisco Index Report) Video is no longer a nice to have or something I have to spend time on stages or on the podcast convincing people of it’s value but when it comes to using video or convincing non-believers of video this is something we aren’t great at. On this episode, I’m going to use video as my focus but really I’m going to share my thoughts on: How to get others to buy in on your ides How to get your sales team on board with trying video How to convince your boss to change without forcing it Where you should use video across your company Why video doesn’t replace what we do offline How to get as close as possible to a physical handshake online Importance of Pressing The Damn Button but trying out all types of video from vertical to horizontal to produced to live to walk and talking to at your desk. Where you should start with video and it’s not on a social media platform. Press The Damn Button is my mantra but it’s more than just pressing the button once it’s about managing expectations, trying out all the different ways of sharing your story and understanding the value of putting yourself out there. There is no easy button or short cut and video won’t replace anything you do offline but I firmly believe if you listen to this episode and do what the things I told you to do that video will be a game-changer for your business no matter if you’re an entrepreneur, salesperson, CMO, small business owner, college graduate or retired investment broker. Press The Damn Button with These Sponsors: iOgrapher.com + Fabl.co + Fiverr.com Also listen till the end to know which Instagram post you need to comment #Tripod to win a tripod from iOgrapher! http://www.instagram.com/isocialfanz Fabl.Co powering BrianFanzo.com Fabl is the content marketer's tool for powering ongoing publishing efforts, rather than the comprehensive website CMS or a simple landing page builder. I love it because click their brand's design theme to apply 100% accurate branding to the page and publish it… Email Brian at Fanzo@isocialfanz.com to get preferred partner pricing! Fiverr Influencer Marketing Place iSocialFanz Brian has teamed up with Fiverr to streamline your ability to work with creators and freelancers providing you a marketplace full of freelancers that Brian has vetted or worked with himself directly making it easy for you to get done what you need. Just this week Brian has used Fiverr for: Speaker one-sheet Logo Design for BrianFanz.com Intro Video's for Take2Couple Vlog Visit Brian's marketplace here http://fvrr.co/brianfanzo
One of the big success elements of the season 1 podcast I did with Amy Landino called "Just Try This" was people felt as if they were sitting on the couch listening to a conversation more so than an interview. With this season of FOMOFanz I've teased out the fact that I would be having more guests on the show and this week we start with a bang as I have my good friend, millennial marketing geek and all-around awesome dude Taj Forer the co-founder of Fabl.co on the show. Taj and I have been good friends for years and get to see each other at a couple of different events a year and not only do we geek out about marketing but also life, entrepreneurship and the fun generational twists that we both experience as we are almost the exact same age. On this episode, I have Taj share some of his experience moving from the Art design world to the publishing world to now the SaaS martech world with Fabl.co who is also a sponsor of this podcast and the platform I use to host BrianFanzo.com What we talk about on this episode: - Why the current state of marketing makes us bitter yet excited about the future? - When looking at marketing and content today should we focus on solutions or problems or a combo of both? - What role "design thinking" and creativity should play within software, content and our marketing department - Why Taj loves the Olympics and I love American Ninja Warrior and both of us love them not for the actual sporting aspects. This action-packed episode is full of great insights and we didn't even get to some in-depth discussions I wanted to have on making the world a better place with online change and the entrepreneur journey good, bad & ugly... So I will be having Taj on again next month to breakdown those topics but for now I hope you enjoyed this episode and make sure to give Taj a follow on social at: https://twitter.com/tajforer DOUBLE SPONSOR SHOW! Fabl.Co powering BrianFanzo.com Fabl is the content marketer's tool for powering ongoing publishing efforts, rather than the comprehensive website CMS or a simple landing page builder. I love it because click their brand's design theme to apply 100% accurate branding to the page and publish it… Email Brian at Fanzo@isocialfanz.com to get preferred partner pricing! Fiverr Influencer Marketing Place iSocialFanz Brian has teamed up with Fiverr to streamline your ability to work with creators and freelancers providing you a marketplace full of freelancers that Brian has vetted or worked with himself directly making it easy for you to get done what you need. Just this week Brian has used Fiverr for: Speaker one-sheet Logo Design for BrianFanz.com Intro Video's for Take2Couple Vlog Visit Brian's marketplace here http://fvrr.co/brianfanzo
Instagram is removing LIKES... Russia has found a secret stash of our photos and Social Media Marketing is dropping the 3rd word from it's name for brands.... Just a little bit of what I talk about on today's episode of FOMOFanz which you can listen to here and I think you'll be surprised by my take on each of these topics! ----Sponsors TRIPOD giveaway with iOgrapher To participate in the iOgrapher Tripod giveaway you must follow the instructions provided in the show and visit instagram.com/iSocialFanz Fabl.Co powering BrianFanzo.com Fabl is the content marketer's tool for powering ongoing publishing efforts, rather than the comprehensive website CMS or a simple landing page builder. I love it because click their brand's design theme to apply 100% accurate branding to the page and publish it… Email Brian at Fanzo@isocialfanz.com to get preferred partner pricing! Fiverr Influencer Marketing Place iSocialFanz Brian has teamed up with Fiverr to streamline your ability to work with creators and freelancers providing you a marketplace full of freelancers that Brian has vetted or worked with himself directly making it easy for you to get done what you need. Just this week Brian has used Fiverr for: Speaker one-sheet Logo Design for BrianFanz.com Intro Video's for Take2Couple Vlog Visit Brian's marketplace here http://fvrr.co/brianfanzo
You're tuning in to a SPECIAL episode where you're going to hear the stories and life lessons that I still leverage today from managing my families yogurt shop at 15 years old and traveling to Iraq and Afghanistan while working in cybersecurity for the US government. I was recently challenged by some friends that I didn't leverage or reference my crazy unique background enough within my keynotes or on my podcast and after some self-examination, they were right. So I decided to do what I always do and embrace the change adding a brand new 20-minute intro segment to my Press The Damn Button keynote at Social Media Day San Diego event this past week. You'll hear the story of how my Dad didn't close up our family yogurt shop when Dairy Queen moved into the same shopping center and how the soldiers I worked with as a government contractor taught me the importance of empathy, self-awareness and leveraging technology to make us never feel alone even on the battlefields of Iraq. Shoutout to our NEW sponsor FABL.CO My new speaker website BrianFanzo.com has been getting some amazing feedback and I'm excited to share that it's built on @fablco platform. Fabl is is a Content Experience Platform, transforming the process by which rich-media-enabled, on-brand content pages are built, managed and deployed. Built for marketers, Fabl eliminates dependency on web teams, design teams, marketing operations, external agencies and all of the time and cost that comes along with them. Does it really work, hell yes it does: The average time on a page of content built with Fabl (across all clients, all industry verticals) is 3 minutes and 17 seconds. That's an engagement increase of more than 5x compared the web at-large. For a demo, visit: fabl.co/demo Fanzo fans receive a free month of service if they sign-up for an account before August 1st. Who is Brian Fanzo the Keynote Speaker? Brian Fanzo is a millennial keynote speaker who inspires, motivates, and educates businesses on how to leverage emerging technologies and digital marketing – to stand out from the noise and engage with customers of all ages. He has a diverse background working for the Department of Defense in cybersecurity, then as a technology evangelist at a booming cloud computing startup. He is currently the Founder of iSocialFanz, which has helped launch digital and influencer strategies with the world’s most iconic brands like Dell, EMC, Adobe, IBM, UFC, Applebees, and SAP. Brian’s #ThinkLikeAFan philosophy has powered first-of-their-kind storytelling campaigns for many Fortune 50 enterprise companies and his upcoming book Press The Damn Button takes that experience to the next level providing a gameplan for telling authentic stories powered by technology to stand out from today’s digital noise. A proud pager-wearing millennial and dad of three girls, he hosts three podcasts (FOMOFanz, Just Try This & SMACtalk), has traveled to over 74 countries, and has spoken at many of the world’s largest events including South By Southwest, Social Media Marketing World, Consumer Electronics Show, and Mobile World Congress. He is also a diehard Pittsburgh sports fan and a semi-professional poker player that isn’t afraid to leverage his fast-talking skills to read your body language and spot when you’re bluffing! Find out more information about bringing me to your next event at BrianFanzo.com or please call Brian’s speaker agent Michelle Joyce at 704-965-2339 or email: (Michelle@MichelleJoyce.com)
After a month off I'm fired up to bring some passion and share some thoughts that I've had over a month to noodle on.... So buckle your seat belts and enjoy this rant where somehow I connect the USA women's soccer team, fake news, TikTok, Nike Kaepernick, and PrideMonth into one seamless example of the change and shift that is finally here! -- This episode is sponsored by iOgrapher which is the streaming case I use, the bookbag I use and now the mini-tripod I use. Get yourself one on Amazon today or sign up for this killer rebate giveaway below! My friends at iOgrapher are doing a killer TRIPOD rebate giveaway & other offers too!!! Sign up here: http://rebate.iographer.com I bought 2 more to put in my car & suitcase! -- Connect on Social: www.Instagram.com/isocialfanz www.instagram.com/brianfanzospeaker www.twitter.com/isocialfanz www.Facebook.com/brianfanzospeaker TikTok: http://vm.tiktok.com/R91Wtu/ www.iSocialFanz.com www.BrianFanzo.com
Every successful person with a niche preaches that you must have a niche to have success... What about those of us unable to focus on one thing this week let alone a niche? On this episode I breakdown what those without a Niche or who I'm referring to as #TeamNoNiche have to do differently to stand out from the noise, leverage their personal brand and grow their business that those with a solid niche don't have to focus on as much! I firmly believe that if you have a niche you should own it and crush it while also knowing that you need to have a plane if the niche fades or value changes... But for those without a niche that hear things like "Work smarter not just harder" this episode is for you, full of tangible and actionable ways you can still find success without having a current niche! I’m Recruiting for a new team.... #TeamNoNiche HIGH FIVE to all those that will never do just one thing & believe it’s ok that they’ll never be able to answer the question of... What do you want to be when you grow up? Sorry!! I’ve got no plans on growing up & will never be defined by just one thing and I’m finding massive success without worry of siloing my passions with a niche! -- Huge thanks to our NEW podcast sponsor FABL.CO which is the dynamic content platform at the foundation of my new keynote speaker website: www.BrianFanzo.com
As a moderator, interview and event host I take great pride in the work I do but sadly most panels at conferences are boring, disconnected or badly moderated. On this episode I breakdown all the work I do prior to an interview or panel to make a panel dynamic and engaging. I share my thoughts on the following topics: Why I don't supply panelists or interviewees questions What I ask for the panelist to provide me as the moderator Does which microphone panelists use matter? What role does crowdsourcing play in a great panel. Keys to making a panel not suck Trust triangle as the focus of a great panel What most moderators get wrong Why most panels attract attendees yet almost always disappoint Future of panels and why they are essential for today's events. -- Huge thanks to our NEW podcast sponsor FABL.CO which is the dynamic content platform at the foundation of my new keynote speaker website: www.BrianFanzo.com
On this episode I get fired up to talk about the current state of social media, Facebook F8 News, social media hatters, future of messaging and why I'm studying the app TikTok but not yet creating there! What did I talk about: Why we must stop blaming the platforms for our social media feeds sucking! How shaking-up our perspective in these current times Why I love the direction Facebook is going with Facebook Groups Why CONVERSATION not the message is driving messaging changes around FB messenger, whatsapp and Instagram. Instagram removing the public "likes" is exciting but not for the reasons many think. What WE as USERS must do to change the reputation of social media! How I handle hatters and frauds without giving them the attention they crave Reminder on the role of bad people and stupid people in a digital world. Why TikTok is such an interesting platform to study! Why police officers and the military are loving TikTok Role of vertical video and personalized commenting happening on TikTok and how it will impact other social channels. I believe we are living in the greatest times in history but we are humans have to stop blaming social media or technology for the bad in this world and start fixing the world as humans and allowing social media and technology to amplify the good! EXCITING NEWS! https://www.BrianFanzo.com my new speaker website is LIVE and was built on the http://www.Fabl.co platform which will be our newest sponsor starting next episode! As always I want to say thank you for listening and together lets chagne the world! Cheers! Brian Fanzo @iSocialFanz
For the past 3 years I’ve had a notebook on my coffee table or really multiple notebooks where I record different notes, emotions and thoughts while binge watching tv. Now just to put it out there I LOVE binge watching tv shows and find its a hobby of mine that allows my brain to switch gears much in the way going to the gym for some people helps them avoid burnout. The “tv notetaking” started with simple notes or ideas that were invoked while watching my favorite shows like Parenthood or Sons of Anarchy or Making of a Murder documentary and then I began to be more structured in my notetaking. Now when I watch shows I first watch an episode or special with the goal of consuming it as a fan but often times I go back and consume it a second or third time with the goal of studying and analyzing the storytelling. This past week I took structured detailed notes while watching 3 drastically different programs: Game of Thrones, Brene Brown Netflix Special and Beyonce Homecoming documentary and I was blown away by how much I learned and how I could take something from each to improve my storytelling on my new speaker website, my podcast content and how I tell stories both on video and on stage as a keynote speaker. On this episode of FOMOFanz I share the structure of the notes, what I look for and how I connect what I learn about camera positioning in Game of Thrones to how I will stand and position a story I plan on telling next week on stage at an event I’m speaking at. It doesn’t matter if its a book you’re reading or YouTube channel you subscribe to, I believe storytelling is amazing because we can never perfect it and we can also be learning from the stories we consume. I challenge you to listen to this episode and start taking notes
“Daddy when we’re with you, you don’t care if we are ‘funky & fun’ as long as we are happy!” My middle daughter Kinsley said this to me tonight as we jumped out of my Jeep to meetup with their Mom. All four us started laughing like crazy as we looked at each-other and realized: - Youngest was in her pjs & winter jacket! - Middle one had tiny shorts with her jacket zipped up! - Oldest was wearing a Pens T-shirt & shorts! - I was in jeans with giant holes, flip flops & a beanie! After her comment set in.... I grabbed all 3 girls, a little emotional and told them that no matter how old they are or whom they’re with to always embrace their own “funky & fun” cause doing what makes you happy will inspire those around you to be happy and isn’t that what life’s all about! This moment really hit home for me beyond the obvious parenting win... It's the role of "Funky & Fun" when it comes standing out, being yourself and living your best life... I would even go as far as to say most people when they see my backward hat, crazy colored shoes and pager on stage they assume that's a lesson I learned from Steve Jobs and him wearing the same black turtle neck every day... Well, you're wrong and on this episode the first one after the big 100 celebration I breakdown how this little moment with my 7-year-old daughter captured everything about me and what I believe in around finding happiness, living your best life and standing out from the noise in this crazy noisy world! -- I teased out details on my new #DigitalEmpathy project and you'll get more on that soon but for now I'll give you a little of FOMO as you wait.... Thanks for listening and giving me a little bit of your day as I love what I do and love sharing my thoughts and insights on this show and its you the listeners that inspire and motivate me to keep on keeping on! Thanks Brian Fanzo https://www.isocialfanz.com www.instagram.com/isocialfanz
November 2016 I launched FOMOFanz with the commitment to do 100 episodes.... This is episode 100 and it's been a journey not only within the podcast and my business career but my life... I was living the "American dream" then hit rock bottom and discovered depression which led to true self-awareness which opened me up to self-love which ultimately has brought me to today where I can honestly say I'VE NEVER BEEN HAPPIER... Enjoy a real & raw look as I share it all and whats happened over these first 100 episodes and where I believe my lifes work is taking me! THANK YOU FOR LISTENING AND SUPPORTING THIS SHOW! Cheers, Brian Fanzo
When I say Twitter changed both my personal and business life I mean it and it continues to be a gateway for life-changing moments for me. I remember where I was when I got followed by @GaryVee on Twitter, I remember the moment Vala Afshar reached out and asked if I wanted to jump on a phone call and I remember being invited to a dinner by Jay Baer at a social media event because in his words “he wanted to get to know me more and say thank you for the support of his content.” As a proud pager-wearing millennial keynote speaker I get the pleasure of debunking myths and translating “millennial habits” for brands shifting the perspective around generational labeling and in some cases, explaining that the stereotypes aren’t wrong. But one of the millennial habits that I love to highlight and drive attention to is the fact that most millennials want to feel a part of something and are open about their desire to be mentored and celebrate those they look up too. In this same notion, millennials also are shifting what they consider a great leader as they believe it’s no longer just about your experience and knowledge rather your ability to educate those around you with that knowledge and experience. The other aspect of this millennial lead shift is thanks to social media the distance between those we lookup to and those we consider our mentors has been shrunk to being as little as 280 characters away or in this case a Facebook suggestion to follow @FindTroy Paying it Forward Thanks To Social Media Isn’t A Yearly Initiative Rather A Daily Focus! For me reading two books Jay Baer’s YouTility and Gary Vaynerchuk’s Jab Jab Jab Right Hook transformed my philosophy around social media helping me adopt my mantra of #ShowUcare. #ShowUCare was my community and content strategy from giving my content away for free, engaging and caring about every person that engages with me no matter their follower count and probably most importantly going out of my to show I cared about others before I ever wanted them to care about me or what I do. This is something that hit home recently for me after reading Seth Godin’s email newsletter where he simply stated: “Remarkable work is usually accomplished by people who have non-typical priorities” -Seth Godin So as my iSocialFanz brand awareness has increased and I’ve been able to grow an amazing engaged community I’ve made it my mission to not only continue to #ShowUcare but also find ways to give others that feeling and memory I had when GaryVee, Vala Afshar and Jay Baer took the time to show me they cared. So what does all this have to do with millennials and a facebook friend request…… Well, you’ll have to listen to the episode but I can promise you that what went down after I sent a friend request to Troy Sandidge will be something I never forget and I believe will have a lasting impact on both of us for years to come. Please enjoy this podcast episode where I interview my newest Facebook Friend Troy Sandidge who just happened to make me speechless with his post after accepting my friend request. And that was just the start as he did it again after jumping on the podcast and sharing his story of optimism, resiliency and genuine hard work. The man has had 3 brain surgeries, was only 2lbs at birth and lost his mother as a teenager yet his outlook on life can best be described as “calm, positive and thankful.” I challenge you after listening to this episode to think about Troy’s battles before complaining about your bad luck and rather than spending time making excuses use that time to #ShowUcare about others in your community and your life as you never know the impact that will have or the places it could lead you, including being a guest on your favorite podcast. YouTube Video Mentioned in the podcast: https://www.youtube.com/watch?v=BHPzub2xk9M Follow my guest Troy Sandidge on social: https://twitter.com/FindTroy https://www.instagram.com/FindTroy/ http://troysandidge.com/ Ps... Also, check out Social Media Week Lima June 18th & 19th hosted by my good friend Jessika Phillips as I'll be speaking there for the 3rd year in a row and Troy will be speaking there as well! https://nowmarketinggroup.com/social-media-week-lima/ ----- Sponsored: As a gadget FOMO geek I’m always looking for new gear, exciting technology and tech tools for myself as well as my clients! I found #AlibabaMarchExpo and got this cool wireless charger holder for my clients & my Jeep: https://bit.ly/2UswiEO #AlibabaDailyDeal
The world needs more empathy, I believe this is something we can all agree on but what does that mean? For many when they think about being empathetic they immediately think about their interaction with others. Which is the key principle of empathy but I believe to be an empathetic leader not only must you recognize and share in the feelings of others but you must make changes to empower others to recognize and share in your own feelings. Fatzo, yes that's what Brian was called growing up.... Which ok is a fun play on his last name Fanzo but you might be wondering why he would share that & how does it have anything to do with empathy. Well you'll have to listen as it's not often host Brian Fanzo dives into "Leadership" focused episodes but this theme is not only close to his heart but it goes far beyond leadership but it needs to start with leadership NOW! Brian discusses the differences between failure & vulnerabilities as well as addressing the core aspects of empathy and why we must move from realizing "The world needs more empathy" to understanding the mindset shifts required to go on this path and start changing today! Definitions included in this show include: Empathy is the ability to recognize and share in the feelings of others. Vulnerability: the state of being exposed to the possibility of being attacked or harmed, either physically or emotionally. Also Brian references this quote from Brene Brown: "our purpose in life is connection, and connection can only happen as a result of authenticity." You'll have to listen to the episode to hear the 2 mindset shifts but Brian believes 100% in this mission mainly because its not that he believes it's possible but he is living proof. Practice What We Preach: Brian walks through a long list of things that he's learned about himself that he used to be embarrassed about but now realize are what make him unique which are included below as he broke them down into two categories: Skills that I’ve found essential yet not focused on early in my career: Self confidence Empathetic mindset Consistency Authenticity Relationship nurturing Active listening Dynamic communication Compartmentalization Skill set scaling Storytelling Embracing change Prioritization Growing up Brian was embarrassed by these qualities that were often called out and in many cases the focus of bullying.. Had a little stutter Talked too fast Wanted to make everyone happy Jack of all trades master of none Mommas boy Too emotional Struggled taking tests Always starting new projects & didn’t finishing any Avoided conflict Wanted to be a Dad Was chubby Believed I would change the world Hope you enjoyed this episode and would to hear your thoughts on the topic as well as suggestions for future episodes! Tweet Brian: http://www.twitter.com/isocialfanz
Many keynote speakers introductions include "unique background" but our host Brian Fanzo really does have one from growing up at the beach to playing college hockey to majoring in computer science to working in the government in cybersecurity to working in a datacenter to running a marketing media company to becoming an entrepreneur and keynote speaker and you can add professional poker player to that list. Brian doesn't do anything halfway and that included his time playing professional poker which included traveling around the world to play games, playing in the world series of poker in las vegas and being a regular in Scottsdale Az at the Talking Sticks Resort. On this episode, Brian breaks down the similarities of poker with that of entrepreneurship and marketing including one that most don't think of in bridging skills offline & online or for poker it's casinio to online. Included in this episode: Every action you take, everything you say or don't say tells a story and how you should leverage that. Importance of studying non-verbal cues and reading people How to leverage non-verbal cues in a digital world. Value of listening for what isn't said Why you should track digital interactions including time of day, where they engage and even how they address you. Why entrepreneur life much like poker is about being strategic, focused and checking your ego. Love to hear your thoughts on this episode as always tweet with the hashtag #FOMOFanz or send Brian a message at http://www.twitter.com/isocialfanz Books Referenced: Joe Navarro: https://www.jnforensics.com/ Mark Bowden: http://truthplane.com/ Phil M. Jones: https://www.philmjones.com/sales-training-books/
On this episode host Brian Fanzo breaks down his simple formula for creating a structure and plan for each keynote, podcast episode and live video he does. On episode 096 Brian tackles some of the most popular questions he gets in regards to creating presentations, recording podcast episodes or delivering thought leadership style content on live video. Some of the questions he covers on this episode: Brian is often asked how do you create so much content? Do you script out what you're going to say for each podcast? Do you have notes you reference when you do live streaming videos on Facebook Live or Periscope? Do you rehearse your keynote presentations? How do you structure your slides for your presentations on stage? Do you change your format and structure based on a 60-minute keynote vs a 30-minute keynote? What changes in your style when you deliver a message on stage vs on a podcast? How do you change your "call to actions" based on the medium and audience? Do you have set stories for each slide or example? When do you use data vs when do you use a story? For more insights like this follow Brian's keynote speaker Instagram: http://www.instagram.com/BrianFanzoSpeaker
On this episode host Brian Fanzo is fired up and in the mood to rant as so many entrepreneurs and those in digital marketing are looking up to and following the wrong people when it comes to business. "Be careful who you model your business after... Many have followings, write books, are on podcasts & live video yet make little to no money in the digital space! Look for those that are strategic & transparent with everything the do while also providing value worth paying for!" How does Brian know this, he did the same thing for multiple years and once he realized he figured out how to split up his friends in the industry between those who are friends doing great things and those who are friends that are building a business in a way and process that I want to follow. Brian shares how he looks at leaders and breaks down the difference between having imposter syndrome because others are saying it and being inspired knowing that others are talking but those aren't people that are building a business or are talking to his community. "What you are screams so loudly in my ears I cannot hear what you are saying." — Ralph Waldo Emerson Tweet on the topic: https://twitter.com/iSocialFanz/status/1097258666879844352 Those mentioned on the show: Andrew Davis: https://www.akadrewdavis.com/ Tony Robbins: https://www.tonyrobbins.com/
It’s Valentines day week so on this episode our host Brian Fanzo got a little extra lovey while bringing on a special guest that we have a feeling you are going to LOVE. On this episode we cover: The mindset required to love what you do How to make the most out of everything in life Power of always being optimistic and happy Strategy for attending conferences by yourself Why You Should Love Attending Marketing Conferences Solo! What is strategic serendipity If you work for a brand it’s still important to find your tribe outside Role of transparency and vulnerability in today’s world. Why Jennifer and Brian have extra LOVE for social media marketing world conference! The special guest today is Brian’s girlfriend Jennifer Watson known on twitter as JWatson_WX and she shares her approach to life and happiness and if you want to see both Brian and Jennifer speak there are a couple upcoming events where you can catch them both: March: Social Media Marketing World #SMMW19: https://events.socialmediaexaminer.com/amember/aff/go/isocialfanz May: Social Shake-Up: https://www.socialshakeupshow.com/ June: Social Media Week Lima: https://nowmarketinggroup.com/social-media-week-lima/ Nov: Social Fresh: https://social-fresh-2019-social-media-conference.eventcreate.com/ Episodes mentioned on this show: Dark Side of FOMO: http://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/fomofanz/DarkFOMO_FF092-final.mp3 Strategic Serendipity http://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/fomofanz/FF078_StrategicSerendipity-final.mp3 Fyre Festival http://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/fomofanz/FF091_FyreFestival-final.mp3
This is a very special episode for host Brian Fanzo as the number 93 is very important to him as you'll learn in this episode and he's going to use that as motivation to talk about a wide range of things: Why 93 is important to Brian? #1 skill we all must embrace & get better at to evolve in a digital world full of change and disruption What Anchor.FM getting bought by Spotify has in common with entrepreneur and life journey Why Brian wants you to go listen to his new podcast with Amy Landino at http://www.justtrythispodcast.com What is "Just Try This" and why it seems to be getting so much great feedback. What we all must get better at in life to stay strong How not letting a rubik's cube defeat Brian was much bigger than just getting the colors to all lineup. An emotional plea to invest in yourself, tell your story and remember you aren't alone! For those struggling with mental health questions, I'm not an expert so if you need help please call a hotline or visit a site like http://www.mentalhealthamerica.net/ --Connect with Brian-- http://www.instagram.com/isocialfanz http://www.twitter.com/isocialfanz http://www.facebook.com/iSocialFanz
My goal of this podcast wasn't to help people embrace FOMO rather CURE their Fear Of Missing Out but for many they approach the entire concept of FOMO with the wrong perspective and don't get me started on how marketers have overused FOMO rather than being strategic with it… On this episode I cover: What we can do to change our mindset? Why it isn't just about J.O.M.O How to create an approach that allows you to listen & learn without the fear. Why marketers have ruined & overused the FEAR emotion and they must pivot How marketers can be more strategic and find greater value with FOMO Role of self-awareness, self-esteem & openness to change has on creating a strategy to avoid fear. Why you must take control of your distractions, notifications and content to align with your own path to success. What you must do today to shift how you leverage technology, innovation and change! Connect with me on Instagram if you want to read more about my self-awareness journey and EPIC start to 2019: http://www.instagram.com/isocialfanz
Fyre Festival was a disaster and thanks to the Netflix & Hulu documentaries that were released recently there’s been a ton of buzz around the con as well as the strategies and tactics used by the event and the agencies working on it. After watching both Fyre Festival documentaries on Netflix and Hulu I sat back on my couch with the tv off for well over an hour taking notes on my feelings and thoughts for the shit show that was the Festival, the horrible human con man Billy McFarland, how badly I felt for those that paid money to attend the event and also all those screwed out of money and never paid for the work they completed… But beyond all that I was also sick to my stomach at how HORRIBLE both documentaries portrayed and SHAMED the attendee’s of this event, millennials as a generation, value of social media, role of influencer marketing and role/impact of digital marketing agencies! The entire Fyre Festival is a case study in itself of what BAD people can do with great power and visibility but I would take it a step further and say both of these documentaries took it upon themselves to attack industries, generations, and professions based on this one massive one big bad example. I preach on every stage that we MUST focus more on the good people doing good things to drown out the bad while learning from the bad examples but understanding they are the exceptions, not the rules! After watching both documentaries and looking over my notes I decided to do my own research online reading 20+ blogs that covered the event and watching each documentary a second time to see if my opinion and thoughts changed while also doing my best to focus this time on only the business lessons learned. I will admit it was hard to focus only on the business lessons while watching as both documentaries are very slanted in their portrayal of the event with each having their own agenda which as a marketer I completely understand and can see through while also believing that many who watched these documentaries aren’t as aware of which inspired me to do my best to filter the noise and break down my insights into two different sections, the Fyre Festival event itself and the documentaries. On this episode I cover: What was the Fyre Festival and why it has all this buzz today? Why the strategy of the festival itself was genius? How the power of collaboration was on display and why it worked How I feel both documentaries did a BAD job at keeping agenda out of the films and one of them did a much worse job than the other. What marketing lessons we can learn from this: App Marketing Strategy Social Media Marketing Video Marketing Influencer Marketing Experience Marketing FOMO Marketing Millennial Marketing Why the shamming and blame labeled towards millennials is nasty and does nothing but distance generations. Why the influencer marketing strategy used for this event was GENIUS and what aspects led to it having so much power? Power of Social Good How we as consumers must focus on educating eachother on doing our research to not empower the scam artists and con men not just blame and hate on others! Now I didn’t attend the event and although I followed it closely on social media prior to the event and as the event was taking place I won’t claim to know everything rather I wanted to share my thoughts based on what I’ve read and what I watched of the documentaries. Side Note: There are so many lessons that can be learned from this but one that I hope we highlight is that GOOD PEOPLE will rally for GOOD PEOPLE always and that’s the case with the GoFundMe account happening right now raising money for the owner of the Exuma Point restaurant already raising over 180k+:https://www.gofundme.com/exuma-point-fyre-fest-debt and a second GoFundMe for the workers of Bahrain: https://www.gofundme.com/the-exuma-foundation-for-victims-of-fyre-festival I’d love to hear your thoughts by tweeting me @iSocialFanz
The idea of personal branding is not new, in fact many would argue marketers have been beating the personal branding drum to an almost annoying level over the past 7 years. Personal brand adoption seems to have taken hold with entrepreneurs, executives and those that consider themselves a “thought leader” but I believe not until every employee, manager and business owner embrace it will we understand the true power of personal branding. I’ve never liked the phrase personal branding so when I’m coaching clients or giving keynotes I try to explain that what we are investing in is your first impression, your reputation, your resume and the framework for your legacy. When you ask someone if they invest in their first impression they’ll say yes I update my wardrobe and workout. When you ask someone if they have a good reputation they give you friends that can vouch for them. When you ask someone about their resume they’ll refer to their linkedin profile or whatever they used when applying for their last job. In 2019 I would argue that in both personal and professional life we are in the business of building TRUST and that trust is established, amplified and directly related to the personal brand you are growing daily. Tune into the episode to get more as I'm fired up about inspiring good people to tell good stories in 2019! PRESS THE DAMN BUTTON: Tell your story, show you care and change the world! Sponsor Iographer: We are living in a mobile now world but to truly leverage the power of your mobile device you must go beyond its basic features leveraging external audio and lenses while looking professional and there is no better device to use than the iographer case. If you want to take mobile content creation to the next level you need the gear and the look to make it happen and iOgrapher does just that!
Life Changes..Business Changes..Social Media Platforms Change...Consumer Behaviors Change..It's time to CHANGE and adapt our focus on Social Media in 2019! I get fired up on this episode and talk about social media strategy holistically but also: What you need to remember about each social network... What my data told me about social media driving me leads in 2018... My top 3 social networks which I betting will surprise most people! Please connect with me on my 3 main focus social media platfors for 2019 as I promise to bring massive value and personalized content to each!www.Twitter.com/isocialfanz www.linkedin.com/in/brianfanzo www.instagram.com/iSocialFanz www.instagram.com/BrianFanzoSpeaker Sponsor Iographer: We are living in a mobile now world but to truly leverage the power of your mobile device you must go beyond its basic features leveraging external audio and lenses while looking professional and there is no better device to use than the iographer case.If you want to take mobile content creation to the next level you need the gear and the look to make it happen and iOgrapher does just that!
On this episode, I get a little mellow and talk about the links between "getting buy-in" and measuring our "success" with our competition! Sponsor Iographer: We are living in a mobile now world but to truly leverage the power of your mobile device you must go beyond its basic features leveraging external audio and lenses while looking professional and there is no better device to use than the iographer case. If you want to take mobile content creation to the next level you need the gear and the look to make it happen and iOgrapher does just that!
The most underutilized functionality of social media I LOVE social media and it’s changed my life and my business but its more than just posting content and on this episode I share what I believe is the most powerful use of social media and how it helped me close a 15k gig that I wouldn’t have closed if it wasn’t for this concept. Mentioned in the podcast: Brian’s Favorite Tools: RivalIQ - Sprout Social - Zoomph - Buzzsumo - Google Alerts - Mention.com - IFTT Reddit Keyword Monitor Pro - Awario -Agorapulse Social Networks You Might Not Be Listening To: Reddit - Quora - Pinterest - Tumblr Follow the host Brian Fanzo @iSocialFanz on Social Media: http://www.instagram.com/isocialfanz http://www.Twitter.com/iSocialFanz http://www.isocialfanz.com