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Hosted by jeremy goldman
37 episodes with jeremy goldman
3 episodes with jeremy goldman
2 episodes with jeremy goldman
3 episodes with jeremy goldman
2 episodes with jeremy goldman
2 episodes with jeremy goldman
3 episodes with jeremy goldman
Listen to an interview with Silhouette Stage's creative team for Kinky Boots including Director, Jeremy Goldman and Choreographer, Jeremy McShan. They share their early beginnings in the theater and their ability to deliver a show that leaves the audience dancing in the aisles.
On this special edition podcast episode, EMARKETER Senior Director of Briefings, Jeremy Goldman and Senior Analyst, Minda Smiley, discuss the Supreme Court's groundbreaking decision to uphold the TikTok ban. Listen to Jeremy and Minda break down the ruling and give their preliminary thoughts on how this ruling could reshape social media, digital marketing and user privacy. Listen to the discussion everywhere you find podcasts or watch on YouTube and Spotify. Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2025 EMARKETER
This Week: Rose Cameron, Jeremy Goldman, and Joseph Jaffe join Bob to discuss the TikTok ban, Meta stopping fact checking, Amazon selling its adtech, the adoption of retail technology, plus this week's #FairFailFoul.
In this episode, host Jeremy Goldman explores the fascinating intersection of AI, education, and language learning with his guest Steve Toy, the CEO of Memrise - a renowned language learning app. Toy, who has an extensive background in technology, mobile apps, and artificial intelligence, shares his insights on the transformative power AI can have in enhancing how we acquire new languages.He explains how AI enables personalized learning experiences by tailoring content to individual interests, filtering multimedia resources based on one's vocabulary level, and facilitating conversational practice through AI-powered chatbots. These capabilities essentially allow learners to replicate the immersive experience of being in the native country. Toy also highlights AI's role in providing valuable tools like pronunciation feedback and vocabulary games to cement learning.While acknowledging the ethical considerations around ensuring equitable access to AI across different markets to prevent widening socioeconomic gaps, Toy remains optimistic that freemium models can help democratize access to some extent. Beyond the practical applications, he emphasizes the broader cognitive, social, and career benefits of becoming multilingual. Most importantly, Toy believes learning languages fosters cross-cultural understanding - something vitally needed in today's increasingly divisive world. His perspective offers an inspiring vision for AI's potential to transform not just language acquisition but also cross-cultural connections.
This Week: Saul Colt, Jeremy Goldman, and Jonathan Sackett join Bob to discuss mobile threatening digital, the role of visualization, blogging today, Sam Altman's scary prediction, plus this week's #FairFailFoul.
Welcome to the eagerly awaited second part of the season finale of The Art of Social Media. Join us as we delve into an adventure through a collection of enlightening moments presented by our esteemed guests. In their conversations, these experts have graciously shared priceless wisdom on conquering the ever-evolving realm of social media.
In this episode of The Art of Social Media, Tejas Mehta is joined by Jeremy Goldman, Senior Director of Marketing, Commerce, and Tech Briefings at Insider Intelligence, a market research company that provides its clients with data, forecasts, and insights for better business decisions. They discuss the concept of social commerce for B2B brands, the current economic situation in Q1 of 2023, and the future of social media. Jeremy suggested that an effective lead gen strategy through performance marketing is more suitable for B2B brands, as it allows them to test different audiences, creative, and landing pages.
In this episode of The Art of Social Media, Tejas Mehta is joined by Jeremy Goldman, Senior Director of Marketing, Commerce, and Tech Briefings at Insider Intelligence, a market research company that provides its clients with data, forecasts, and insights for better business decisions. They discuss the concept of social commerce for B2B brands, the current economic situation in Q1 of 2023, and the future of social media. Jeremy suggested that an effective lead gen strategy through performance marketing is more suitable for B2B brands, as it allows them to test different audiences, creative, and landing pages.
Today we talk to Jeremy Goldman, the director of Marketing & Retail briefings at Insider Intelligence. Jeremy has been an authority on marketing and its intersection with technology for over a decade. He built and led a successful marketing firm, Firebrand, but ultimately decided to sell the firm and join the bigger Insider intelligence. We talked about the journey of an entrepreneur and why he pivoted into his new role, the emergence of artificial intelligence (AI), how it's changing the business landscape, and how executives can prepare themselves for this change and the future of social media.KEY TAKEAWAYS [02:26] - Jeremy shares his circuitous route to get to where he is today and how his leadership style has changed. [04:31] - Jeremy shares what led to his no longer wanting to be a CEO and why he chose to make a more significant impact. [07:05] - Jeremy shares how his definition of success has shifted from personal gain to positively impacting society.[08:34] - How a passion for his mission and making a significant impact sparks joy for Jeremy in his work. [10:33] - Why Jeremy's current role at Insider Intelligence provides him with the best of both worlds (for him): writing and managing. [12:14] - How Jeremy built Firebrand to empower his team and create a culture where everyone feels like they are working towards the same end goal.[14:44] - Jeremy shares a story about the importance of surrounding oneself with people who think differently than you do. [16:16] - How his entrepreneurial mindset and willingness to question everything and try new things has served both him and his Insider Intelligence team.[18:08] - Jeremy shares how you determine whether the company is receptive to entrepreneurial thinking when determining the potential for an entrepreneurial role within a larger organization.[19:44] - The importance of assessing the degree of autonomy available in a potential role to determine if it aligns with your goals (regardless of whether or not there is a formal 'boss').[22:42] - Why it's not all about the dollar—the money is a measuring stick—you've got to have passion. [25:21] - The key to success that will enable you to push yourself to give 100% effort.[26:18] - Jeremy shares his take on the best use of AI and how you can use it to add value to your organization and connect with your audience. [30:15] - Yes, it's a transformative time, but new jobs will come out of the AI revolution, so familiarize yourself now for an advantage. [32:49] - Recognizing the limitations of AI now while keeping an eye on how jobs are changing as we march toward the future. [35:02] - Dino shares the parallels between what's happening with AI now and how the Internet changed our lives (plus how we can be sure we are still adding value going forward). [35:50] - Jeremy shares how to avoid taking two steps backward in a rush to innovate AI technologies in your organization. [35:50] - How to find Jeremy and his podcast called FUTUREPROOF.[39:34] - Twitter is culturally important but less profitable than people think, and what Jeremy believes it needs to do to succeed now. [43:45] - Jeremy shares the project he likes to work on outside of work that allows him to make decisions about the content, placement, and topics and helps him stay in touch with his marketing side.[46:01] - The two jargony phrases that turn Jeremy...
On today's episode, we discuss how brands are reacting to the overall macro-environment and what they are doing to be successful, how you should think about video and audio as another acquisition channel, the importance of incrementality measurement, what the move to ad-supported streaming means for both publishers and advertisers, and more. "In Other News," we talk about how Netflix With Ads is doing after its first month and whether advertising in the sky will become a thing. Tune in to the discussion with our director of briefings Jeremy Goldman and Stefanos Metaxas, chief strategy officer of Bliss Point Media (now part of Tinuiti). Follow us on Instagram at: https://www.instagram.com/behindthenumbers_podcast/ For sponsorship opportunities contact us: advertising@insiderintelligence.com For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2022 Insider Intelligence Tinuiti is the largest independent performance marketing firm across Streaming TV and the Triopoly of Google, Meta, Amazon, with over 1,200 employees and $3 billion in digital media under management. Tinuiti has industry-leading expertise in search, social, Amazon and marketplaces, addressable TV and mobile apps, Lifecycle Marketing, and more.
Time Stamps:(0:40) - Introduction to Jeremy and NFT Legal issues(5:45) - The legal issues that are new with NFTs and blockchain technology(11:33) - Touching on issues around securities law and crypto(14:30) - What are the biggest legal topics to understand when talking about NFTs and physical/digital collectibles(23:12) - The pros and cons of different commercial rights structures applied to NFTs and digital media(29:50) - Discussing the Creative Commons License (CC0)(37:30) - How an up and coming artist might approach commercial licensing(41:50) - What drives Jeremy, an exploration of his passions, and the legal topics he's followin(48:02) - Closing thoughts and where to find JeremyFind Jeremy:On Twitter = https://twitter.com/jeremyg2kOn LinkedIn = https://www.linkedin.com/in/jeremysgoldman/Find Neustreet:On our website = https://neustreet.com/On Twitter = https://twitter.com/realneustreetOn Instagram = https://www.instagram.com/realneustreetOn TikTok = https://www.tiktok.com/@neustreet
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✨ SUBSCRIBE TO THE OVERPRICED JPEGS CHANNEL ✨ https://bankless.cc/jpegs ----- On this episode of Overpriced JPEGs, Carly's bringing you Part 2 of her discussion with some of the crypto industry's most experienced IP lawyers to dive deeper into some of the most pressing IP legal issues and possible solutions in the space. What are the pros and cons of blockchain legal rights? Where is there still too much nuance? Who is able to sue and what about folks outside of the U.S.? How is copyright transferred from future buyers and sellers? All of these questions and so many more answered in the episode! In case you missed it, check out Part 1 here: https://youtu.be/velJ8LsIY4E ------
✨ SUBSCRIBE TO THE OVERPRICED JPEGS CHANNEL ✨ https://bankless.cc/jpegs ----- On this episode of Overpriced JPEGs, Carly's bringing you Part 2 of her discussion with some of the crypto industry's most experienced IP lawyers to dive deeper into some of the most pressing IP legal issues and possible solutions in the space. What are the pros and cons of blockchain legal rights? Where is there still too much nuance? Who is able to sue and what about folks outside of the U.S.? How is copyright transferred from future buyers and sellers? All of these questions and so many more answered in the episode! In case you missed it, check out Part 1 here: https://youtu.be/velJ8LsIY4E ------
✨ SUBSCRIBE TO THE OVERPRICED JPEGS CHANNEL ✨ https://bankless.cc/jpegs ----- This week on Overpriced JPEGs, Carly's bringing you another insightful bonus episode with some of the crypto industry's most experienced IP lawyers to chat about all things NFTs and ownership. What does CC0 mean from a legal perspective? What are the legal technicalities behind the Yuga Labs, Ryder Ripps, and CryptoPhunks lawsuits? How is generative art legally understood? All of these questions and many more answered in the episode! In case you missed it, check out Carly's recent episodes on CC0 here: https://youtu.be/-PjEAH2yr_A https://youtu.be/F-OssfSlXYQ ------
✨ SUBSCRIBE TO THE OVERPRICED JPEGS CHANNEL ✨ https://bankless.cc/jpegs ----- This week on Overpriced JPEGs, Carly's bringing you another insightful bonus episode with some of the crypto industry's most experienced IP lawyers to chat about all things NFTs and ownership. What does CC0 mean from a legal perspective? What are the legal technicalities behind the Yuga Labs, Ryder Ripps, and CryptoPhunks lawsuits? How is generative art legally understood? All of these questions and many more answered in the episode! In case you missed it, check out Carly's recent episodes on CC0 here: https://youtu.be/-PjEAH2yr_A https://youtu.be/F-OssfSlXYQ ------
Never give up! Never give in! Except when doing so might lead to a better life. And that's what we're going to talk about in The Waystation today with actor and Army Veteran Dion Flynn, full-time nomad and travel blogger Julie Rose, and author and analyst Jeremy Goldman. Definitely some things that make you go “hmm” up in here, so pull up a chair, fellow travelers– you don't want to miss this!
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss how retailers build a sense of urgency and the goals of retailer-specific holidays beyond just sales. Then for "Pop-Up Rankings," we rank the top three examples of effective retail holiday marketing and discuss a miss. Join our analyst Sara Lebow as she hosts analyst Suzy Davidkhanian and Briefings director Jeremy Goldman. For sponsorship opportunities contact us: advertising@insiderintelligence.com For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2022 Insider Intelligence
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss how retailers build a sense of urgency and the goals of retailer-specific holidays beyond just sales. Then for "Pop-Up Rankings," we rank the top three examples of effective retail holiday marketing and discuss a miss. Join our analyst Sara Lebow as she hosts analyst Suzy Davidkhanian and Briefings director Jeremy Goldman. For sponsorship opportunities contact us: advertising@insiderintelligence.com For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2022 Insider Intelligence
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss how inflation got so high and which metrics retailers should be looking at to determine the economic reality of this moment. Then for "Pop-Up Rankings," we rank the top two companies reacting the best to economic uncertainty—and which two are reacting the worst. Join our analyst Sara Lebow as she hosts Briefings director Jeremy Goldman and analyst Zak Stambor. For sponsorship opportunities contact us: advertising@insiderintelligence.com For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2022 Insider Intelligence
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss how inflation got so high and which metrics retailers should be looking at to determine the economic reality of this moment. Then for "Pop-Up Rankings," we rank the top two companies reacting the best to economic uncertainty—and which two are reacting the worst. Join our analyst Sara Lebow as she hosts Briefings director Jeremy Goldman and analyst Zak Stambor. For sponsorship opportunities contact us: advertising@insiderintelligence.com For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2022 Insider Intelligence
On today's episode, we discuss the actual viability of the sharing economy: What should we make of Uber's diversification efforts and are Airbnb's latest changes enough to power the company up and to the right? "In Other News," we talk about the travel industry's optimism in the face of inflation and ad spending's positive outlook in the face of recessionary fears. Tune in to the discussion with our Briefings director Jeremy Goldman. For sponsorship opportunities contact us: advertising@insiderintelligence.com For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2022 Insider Intelligence
On today's episode, we discuss the real reasons why Elon Musk bought Twitter, the good, the interesting, and the confusing changes we expect to see from the platform, what advertisers should be considering at this point, and what Twitter might look like by next year. Tune in to the discussion with our analyst Jasmine Enberg and Briefings director Jeremy Goldman. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2022 Insider Intelligence
On today's episode, we discuss whether Snapchat is consistently growing or coasting. "In Other News," we talk about what Snapchat's involvement in the metaverse might look like and why BeReal may be Gen Z's new favorite social media app. Tune in to the discussion with our Briefing director Jeremy Goldman. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2022 Insider Intelligence
On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, Briefings director Jeremy Goldman sits down with Dorothy Dowling, CMO of Best Western, to discuss the changing needs of today's travelers given rising inflation and pent-up post-pandemic demand, and the importance of loyalty programs to better serve customers. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2022 Insider Intelligence
On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, Briefings director Jeremy Goldman sits down with David Rubin, CMO of The New York Times, to discuss The Times' mission, how its recent brand campaigns tie into that mission, and how those campaigns have led the publisher's subscriber growth to surge. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
Learn about some of the most important updates in Big Tech regulation. "In Other News," we discuss how consumers feel about email marketing and some of the leading social impact programs. Tune in to the discussion with our analyst Daniel Konstantinovic and Briefing director Jeremy Goldman. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
On this episode of Brand Anatomy, Briefing director Jeremy Goldman sits down with Ashley Ross, Bank of America's head of customer experience (CX). Hear how the bank pivoted its service model during the pandemic, leveraged technology and personalization to better serve its customers, improved the ROI of CX—and how customer feedback helped Bank of America build a stronger brand. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, Briefing director Jeremy Goldman sits down with Mike Janover, vice president of global digital and direct marketing at Gap Inc., to discuss how the clothing and accessories retailer is tackling personalization at scale, the nuances between the brand's marketing channels, and the top technologies it's implementing. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, Briefing director Jeremy Goldman sits down with Jim Hilt, president of Shutterfly, to discuss how his personalization brand is leaning into a traditional TV campaign for the first time, all while experimenting with nonfungible tokens and next-gen social media efforts to increase its reach with Generation Z. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, Briefing director Jeremy Goldman sits down with Matt Alexander, co-founder and CEO of Neighborhood Goods, to discuss 2021 growth metrics, how sampling and discovery come to life in a retail environment, and Neighborhood Goods' expansion plans for 2022. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
Our guest today is Ms Nkemdilim Uwaje Begho, a seasoned Information technology professional and CEO of Futuresoft software resources. She speaks to us about how the continent can bridge the skills gap in the IT Sector, why digital transformation in Africa is important for socio-economic development and more. Recommendations Book: A promised land by Barack Obama Podcast :Future proof Jeremy Goldman
On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, eMarketer Briefing director Jeremy Goldman sits down with Abby Whitmer, vice president of ecommerce at BeautyBio, to discuss how the beauty brand is adjusting to iOS privacy changes, tackling supply chain issues as a medium-sized business, and lessons from this year's holiday season. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, eMarketer Briefing director Jeremy Goldman sits down with Harold Klaje, executive vice president and president of global advertising at Reddit, to discuss which markets are the platform's top priority, how Reddit caters to users and advertisers abroad, and how brands are building their own presences on the site. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
In this episode of Brand Anatomy, where we get exclusive looks inside leading brands, eMarketer Briefing director Jeremy Goldman sits down with Brian Berger, founder and CEO of Mack Weldon, to discuss how his brand embraced an omnichannel strategy to improve the customer experience—and do better in the process. We also cover how Mack Weldon has tackled the supply chain issues currently facing many brands. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
On today's special edition episode of Brand Anatomy, we get an exclusive look inside three leading brands as eMarketer Briefing director Jeremy Goldman hits the showroom floor of Web Summit 2021 in Lisbon. At the annual technology conference, Jeremy speaks with chief information officer at Siemens Hanna Hennig, chief AI and strategy officer at Levi's Katia Walsh, and president of thredUP Anthony Marino about how their brands are approaching digital transformation and sustainability. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
It's our third episode of Brand Anatomy, where we get exclusive looks inside leading brands! Today, eMarketer Briefing director Jeremy Goldman sits down with Ryan Alovis, CEO of LensDirect, to discuss how his direct-to-consumer (D2C) brand pivoted toward subscriptions to build a profitable D2C business, what marketing channels he leverages, and the benefits of being a smaller, more nimble player in the market. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
It's our second episode of Brand Anatomy, where we get exclusive looks inside leading brands! Today, eMarketer Briefing director Jeremy Goldman sits down with Panasonic's Brian Rowley, vice president of marketing, to discuss how the company—a longtime leader in consumer electronics—leveraged podcasting to reposition itself as a B2B and enterprise powerhouse. October 14 Meet the Analyst w/ Yoram Wurmser, Suzy Davidkhanian and T-Mobile: Mcommerce: How Rapid Growth Will Continue to Transform Retail https://on.emarketer.com/Webinar-20211014-MarketingSolutionsT-Mobile-Mcommerce-MeettheAnalyst_BusRegpage.html For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
Tune in to our inaugural episode of Brand Anatomy, where we get exclusive looks inside leading brands. Today, eMarketer Briefing director Jeremy Goldman sits down with JibJab CEO Paul Hanges to discuss how the company—a leader in viral content dating back to 1999—listened to customer sentiment during the pandemic, improved its product, and reinvigorated its brand. For sponsorship opportunities contact us: advertising@insiderintelligence.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2021 Insider Intelligence
Priscilla Grijalva interviews Jeremy Goldman from the American School Counselor Association (ASCA) Board of Directors. They discuss ASCA and the moment Jeremy got a shout out from Former First Lady, Michelle Obama. Audio Edits by Dan Reyes;"Reaching Higher" Song Lyrics and Music by Jessica and Jackie Parry, Vocals by Emily Patterson (2015)
Jeremy is a futurist, a keynote speaker, host of the podcast Futureproof, and author of the book “Going Social”. He’s also a social media expert, entrepreneur and a strategist. Recently, he started his own management consultancy and branding/communications agency called Firebrand Group, which focuses on personal branding rather than business branding.
Even if a value-driver seems obvious, businesses might still miss it. Today’s guest mentions a few seemingly obvious things, like providing basic needs and understanding the consumer, that some brands still struggle to get right. Jeremy Goldman is a Principal Analyst at Insider Intelligence, and in today’s episode, he discusses value-drivers he’s seen over the past few years, frameworks for building a memorable brick-and-mortar experience, and how to encourage people to come back to the location to shop. Topics Discussed in Today’s Episode: ✔ Jeremy’s career ✔ What Insider Intelligence is all about ✔ Jeremy’s podcast and its focus ✔ The consumer behavior changes and value drivers that Jeremy has seen over the past few years ✔ What experience means to Jeremy and how to create one ✔ Why the in-location experience matters ✔ Jeremy’s favorite brands ✔ Frameworks for building a brick-and-mortar experience ✔ Creating a memorable experience online ✔ How to encourage people to come back for an in-store shopping experience ✔ Technology that was adopted faster than Jeremy expected ✔ Jeremy’s comedy shows and things he wants people to see in New York Resources: Jeremy Goldman QUOTES: “Animals like to see each other in person versus through screens.” “It turns out that there’s data that shows that having a good experience in one channel, like brick and mortar, can have a halo effect so that then people start to buy more from you online.” “COVID was the impetus for me to realize that something was the superior experience. I think that’s what a lot of people are finding.”
On today's episode, we discuss what brand-new forecasts the forecasting team cooked up in Q1, including time spent with TikTok and some direct-to-consumer (D2C) numbers. We then talk about say-through rates for voice ads, the battle between host-read and preproduced ads, and how knowledge workers will soon use a virtual assistant every day. Tune in to the discussion with eMarketer senior director of forecasting Shelleen Shum, directors of forecasting Oscar Orozco and Cindy Liu, principal analyst Jeremy Goldman and forecasting analyst at Insider Intelligence Peter Vahle.
On today's episode, we discuss the main concerns surrounding Clubhouse, how social audio might evolve, whether Instagram for kids will launch, the Facebook Oversight Board's upcoming landmark decision, why some consumers might start shopping inside songs, something that happened for the first time ever, and more. Tune in to the discussion with eMarketer principal analysts Debra Aho Williamson and Jeremy Goldman, and analyst at Insider Intelligence Blake Droesch.
On today's episode, we discuss what "going back to the office" may actually mean, the dawn of “tiered-access journalism,” video safe havens for brands, possible surges in travel plans, Facebook's new video speed dating app called Sparked, why the Rubik's Cube was invented, and more. Tune in to listen to the discussion with eMarketer principal analysts Jillian Ryan and Jeremy Goldman, and analyst at Insider Intelligence Blake Droesch.
Movie production is a multifaceted and complex operation. There are scriptwriters, set directors, actors, hairdressers, cameramen, editors, visual effects creators, and many others--all integral to the finished product. But who owns the movie's copyright in the absence of a written contract? This question was litigated in the 9th Circuit case, Aalmuhammed v. Lee (2000). Spike Lee directed the 1992 Malcolm X biopic and sought the help of Jefri Aalmuhammed, an expert on Malcolm X and the Nation of Islam. When Lee did not give credit where it was due, Aalmuhammed argued that he co-owned the movie's copyright as its co-author. The court held that Mr. Aalmuhammed was not a co-author of the movie. An author has supervisory control over the finished work and co-authors have to manifest intent to be co-authors, both of which were missing in this case. We interviewed Bruce Isaacs who represented Spike Lee and the studios in this case and Jeremy S. Goldman who aided our discussion of entertainment litigation today. If you plan to become an entertainment litigator, listen to this episode for an introduction to the types of litigable issues in this space! Link to the case: https://casetext.com/case/aalmuhammed-v-lee
[Recap] Steven, Melissa and Alan recap Jeremy Goldman's interview. Jeremy Goldman, Founder & CEO of the Firebrand group, a NYC based agency where he's on a mission to future-proof brands through the application of strategy, design, branding and social media. In his spare time, he's also an accomplished author, having published two books, a keynote speaker, and a contributor to INC. [00:00] Secret to a killer brand. [00:55] What's up, Creative Hustlers. [01:30] Why we wish Jeremy was still in town! [01:50] Jeremy's background [02:04] Key points in “Getting to Like” [02:40] Jeremy & the Firebrand Group [03:20] Future Proofing and Marketeers. [04:14] Positioning from a Marketing perspective. [04:55] Why you should follow Jeremy's column on INC. [05:30] Personality vs. Substance. [06:00] Steven's Facebook feed is yelling at him. [06:30] Thoughts on Video Ads [07:10] If Steven was a cat, his name would be “Video Struggles” [08:35] If you have to record it 5 times, it HAPPENS! [09:00] If you have blinds tied up in the background, no one is going to buy your product. [09:28] Getting back into video. [10:10] All the struggles to recording videos. [10:30] Podcasteers, don't fear! Podcasts are sticking around. [11:37] Using only one sense to absorb information. [12:00] Future of Podcast: Apps in Cars & Holograms in your living room. [13:16] Marketing impact of A.I and Emerging Technologies [13:35] What is RankBrain and self-learning? [15:02] The checks and balances of A.I [16:05] But, let's remember, it's only a machine. [16:50] Melissa doesn't know what “Skynet” is… [17:17] Facebook wasn't even a thing when Steven & Melissa were in high school! [18:20] Shout out to Zoe from About.Me [19:25] Traveling can help marketers have empathy and improve their game. [20:05] Embracing the different cultures and countries. [21:00] Find what people really need. [21:25] Alan's jump from Cape Cod to USC. [21:58] Melissa wants to start a diversity club! [22:29] Americans have the worst potlucks. [22:50] International Roundtable [24:15] It's the ugly American's fault flights are expensive. [24:42] Ben Franklin is the first American #CreativeHustler. [25:30] Pouring one out for all the homies. [25:53] Who's your Mount Rushmore of #CreativeHustlers? [26:50] Looking at legacy as entrepreneur. [27:20] Jeremy wants to be remembered as, “at least he wasn't a schmuck” [27:55] We're bringing schmuck back! [28:30] Adult Warning: Look up “Scutch” on UrbanDictionary! [29:06] Let us know if we were too Schmucky! [29:30] Get your free gift at TheCreativeHustler.com/Checklist! [30:20] Don't forget to leave a review! [30:43] Melissa's Moment of Hustle Contact: Tweet him on Twitter - @Jeremarketer Find out more about what Jeremy does: FirebrandGroup.com Check out his books on Amazon: Going Social by Jeremy Goldman Getting to Like by Jeremy Goldman
Whats Up Creative Hustlers! Steven & Melissa Here. Today we'll be talking with Jeremy Goldman, Founder & CEO of the Firebrand group, a NYC based agency where he's on a mission to future-proof brands through the application of strategy, design, branding and social media. In his spare time, he's also an accomplished author, having published two books, a keynote speaker, and a contributor to INC. [00:01] Uplevel your branding [01:22] What's Up Jeremy. Ready to get hustling? [02:16] Why Jeremy loves finding the most Challenging projects. [03:43] Bummer warning: The suckiest 10 hours in Jeremy's career. [05:39] There are lessons in the lining, and finding the strength to continue. [07:00] When life gives you lemons, make your own #CreativeHustler lemonade. [07:54] The rise of Firebrand: Starting an agency at the worst time. [09:55] Finding out exactly where Firebrand fits in the ever changing market. [10:50] Firebrand can predict the future, almost! [11:25] Work smart, and work differently in the crowded market. [12:12] Too big, too small: Finding the perfect size company for futureproofing. [13:25] When a dollar is really worth $3 - finding the right place to invest. [14:40] Jeremy's #CreativeHustler life is fueled by the craziness of NYC [15:54] Trying to mesh the GO,GO, GO mentality in a flip flop location! [16:50] Sometimes you need a break from the anxious bubble of big city life. [17:25] Stop being competitive, and start being CREATIVE. [17:45] The pace and quiet of Cleveland can also allow for success. [18:56] Why Jeremy does jumping jacks to get pumped up. [19:58] The #CreativeHustler life needs a Health Meter. [20:39] The hardest thing to do is quit, even in the short term. [21:35] Double espressos, or defining AI is Jeremy's excitement. [22:54] Big Data, a.k.a Bullshit Data: Buzzwords all over the place. [23:17] Jeremy's thoughts on the future of A.I. [24:16] Steven's takeaway from Digital Signage expo. [25:00] Figuring out who has the biggest pain point: A.I. may come first. [25:33] Uber & Lyft had a human problem, not a digital problem. [26:27] A.I is already here, and continues growing bit by bit. [28:35] Jeremy is definitely investing in A.I. [29:00] A.I may not move the needle right now, but it is coming. [29:40] You need to get in before everyone else. [30:52] The hardest part of the #CreativeHustler lifestyle: Facetime with everyone. [32:10] When you have a team, it feels like you always have to be there for them. [32:53] How Jeremy gets around the challenge: Is it better than the alternative? [34:55] Man in the Mirror, and why you gotta figure your shit out first. [35:20] Jeremy is getting a pint with Ben Franklin. [35:45] Ben Franklin: The original diversifier! [38:00] Jeremy's legacy: Don't be a Schmuck. [40:40] If it's not right, don't do it. It's not that difficult. [41:55] Take a macro approach to what you do. [42:20] You grow by being around other #CreativeHustlers [43:00] Traveling a creates empahy, which makes you better. [44:01] Travel more, become a better marketer. [45:30] It will make you less Schmucky if you travel with eyes wide open. [46:40] The benefit of not being able to speak the language. [47:19] Where to find Jeremy on the internet. [49:30] Melissa's Moment of Hustle Contact: Tweet him on Twitter - @Jeremarketer Find out more about what Jeremy does: FirebrandGroup.com Check out his books on Amazon: Going Social by Jeremy Goldman Getting to Like by Jeremy Goldman
Episode 27 of Livestream Stars with Ross Brand of Livestream Universe. Subscribe to the podcast: https://rossbrandrecordings.com/ (https://rossbrandrecordings.com). Jeremy Goldman is a social media executive, entrepreneur, strategist, personal branding expert and author. He is the founder and CEO of award-winning future-proofing firm http://www.firebrandgroup.com/ (Firebrand Group). Jeremy has 15 years of experience helping brands improve their digital marketing and social media strategies, including Jurlique, Consumer Reports, L'Oreal, Colgate, Amtrack, Kiehl's Since 15, Movado and Unilever. Business Insider calls him “one of the 25 Most Influential Ad Execs on Twitter.” The co-author with Ali B. Zagat of the new book, https://www.amazon.com/Getting-Like-Professional-Opportunities-Financial/dp/1632650479 (Getting to Like: How to Boost Your Personal and Professional Brand to Expand Opportunities, Grow Your Business, and Achieve Financial Success), Jeremy's first book, Going Social: Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media was released by AMACOM, hitting the #1 spot on Kindle for social media and business. He is also a columnist for Inc. and a regular contributor to Harvard Business Review. Major Media AppearancesAs a recognized branding expert, Jeremy has appeared in major media outlets, including the Wall Street Journal, BBC, and CNBC. His insights have been featured in Smart Money, Mashable, Read Write Web, The Star-Ledger, Clickz, Workforce.com and Internet Retailer Magazine, and his campaigns have been detailed in Gawker and Ads of the World. Jeremy was previously AVP of Interactive and Communications for iluminage Inc., a Unilever subsidiary, launching in 2013, marking the multinational's first foray into luxury personal care. Before that he was Director of Digital Marketing for TEMPTU, Director of Global Ecommerce and New Media for Kiehl's, and Senior Global Marketing Manager, Interactive, for Jurlique. He also launched and ran a successful online direct marketing agency, WJER Consulting, serving clients in fields from fashion apparel to industrial products. Marketing SuccessUnder Jeremy's leadership, Kiehl's won the 2009 WebAward for Outstanding Achievement in Web Development, achieved a Top 25 ranking in the L2 Digital IQ Index in the Beauty & Skincare category, and received a Top 50 Facebook IQ ranking amongst all luxury brands. While at TEMPTU, Jeremy saw a number of marketing successes. He developed a partnership between TEMPTU and Beyoncé's Deréon fashion line that resulted in TEMPTU's largest-ever ecommerce sales period. During his tenure, TEMPTU won the Independent Cosmetic Manufacturers and Distributors Association Award for Website Innovation. Jeremy earned his MBA in Information Systems and Marketing at the University of Maryland's Robert H. Smith School of Business, which ranks second only to MIT in that specific combined degree. A self-described “social media overachiever,” Jeremy active on Twitter, Facebook, his blog, and more. When not working or socializing online, he likes to spend time with his wife and pets at home in New York City. Find Jeremy on Twitter: @jeremarketer. His Instagram username is @JeremyGoldman. Show TopicsHow does live video help with personal branding? How can livestreamers improve their video content? The value of focusing on fewer social media platforms Benefits of being an early adopter and of playing in a less crowded space The process of writing books and being a co-author The future of live video on Facebook
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