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Adam Robinson is the CEO and founder of Retention.com. Having started his career as a finance professional at Lehman Brothers, Adam later transitioned into tech at the start of the 2008 financial crisis. He co-founded Robly, an email marketing company, bringing revenue to $5M in two years due to his innovative approach and extreme focus on satisfying the customer. Following an 8-figure exit from Robly, Adam founded GetEmails in 2019, which would later be rebranded to Retention.com. Today, Retention.com boasts $23 million ARR within four and a half years by leveraging state-of-the-art identity resolution and first-party data strategies to achieve their unparalleled marketing success. Links: Retention: https://retention.com/ Adam's LinkedIn: https://www.linkedin.com/in/retentionadam/
Discover how thriving brands with multi-million dollar revenues take advantage of email marketing, subscribing to daily or three-times-weekly newsletters that form a highly sophisticated email program aimed at converting warm leads.In this episode, Jordan West and Adam Robinson, CEO of Retention.com share valuable insights about B2B SaaS, harnessing the power of email marketing, and the unfair advantage B2B products have over D2C products. Tune in as they discuss the challenges of building a sales organization, the potential issues with Klaviyo, the power of domain names, and his passion for helping individuals make $100,000 a year in their store. Listen and learn in this episode!Key takeaways from this episode:Importance of inbound and outbound strategiesBrands with a sophisticated email marketing program often have minimal email traffic that needs resolving.B2B products have an advantage over D2C products due to the top-of-funnel aspect.Different companies are approaching problem-solving in different ways.B2B SaaS companies can leverage email marketing as a powerful tool for lead generation and customer retention.Growing companies that generate leads from their website often see better results compared to traditional cold outreach methods.Resolving incoming email traffic is a relatively minor part of a brand's overall email program.The need to carefully evaluate the size and effectiveness of Sales Development Representative (SDR) teams as companies scale.The significance of domain names in establishing authority and credibility in the B2B industry.Recommended Site:https://www.salvit.com/Salvit Advisors Leverage PlaybookToday's Guest:Adam Robinson, Founder and CEO of Retention.com, A former finance professional at Lehman Brothers. Adam Robinson's career took an unexpected turn after the 2008 financial crisis. With no prior tech background, he grew the bootstrapped startup to $5M in revenue in just two years, earning it the #1 spot in customer satisfaction. With an 8-figure exit, he founded GetEmails in late 2019, later rebranding it as Retention.com. Today, the company stands as a testament to Adam's innovative spirit, transforming anonymous website visitors into authenticated first-party data and unlocking unparalleled high-ROI marketing flows, all powered by a lean team and zero external funding.Connect and learn more about Adam and Retention.com:Website: https://retention.com/LinkedIn: https://www.linkedin.com/in/retentionadam/Email: adam@retention.comGet 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast
Maximizing Abandoned Cart Value Adam Robinson, Retention.com – The Sharkpreneur podcast with Seth Greene Episode 947 Adam Robinson A former finance professional at Lehman Brothers, Adam Robinson's career took an unexpected turn after the 2008 financial crisis. Inspired by his roommates who had created Vimeo in their shared apartment, Adam embraced his inner marketing wizard and set his sights on a new adventure, launching Robly, an email marketing company. With no prior tech background, he grew the bootstrapped startup to $5M in revenue in just two years, earning it the #1 spot in customer satisfaction. As an iconoclastic thought leader, Adam has always been on the lookout for groundbreaking ideas. When a cutting-edge identity resolution feature he added to Robly gained immense user interest, he seized the opportunity to pivot. With an 8-figure exit, he founded GetEmails in late 2019, later rebranding it as Retention.com. Today, the company stands as a testament to Adam's innovative spirit, transforming anonymous website visitors into authenticated first-party data and unlocking unparalleled high-ROI marketing flows, all powered by a lean team and zero external funding. Listen to this informative Sharkpreneur episode with Adam Robinson about maximizing the value of an abandoned cart. Here are some of the beneficial topics covered on this week's show: - How 85% of people who leave things in their cart aren't signed in customers. - How the average cookie length is now seven days which means people aren't logged in for as long anymore. - Why delivering amazing results to customers leads to acquiring more customers. - How sending a text that links back to a product your customer was looking at will likely get that customer to make the purchase. - Why you do have to be much more careful with your SMS marketing. Connect with Adam: Guest Contact Info Links Mentioned: retention.com Learn more about your ad choices. Visit megaphone.fm/adchoices
If you're looking for an authentic and inspiring entrepreneurial success story, this podcast episode with Adam Robinson is a must-listen. Adam's transparent and detailed account of his journey is a gem. He shares strategies, technical insights, and valuable lessons he's learned. His story is a treasure trove of wisdom for anyone considering starting their own business, especially in the competitive Software as a Service (SaaS) industry.Adam bootstrapped Robly to an eight-figure exit and publicly shares how he plans to grow his new venture, Retention.com, to a one billion dollars valuation by the end of 2023. Retention.com (formerly GetEmails ) grew to fourteen million in two and a half years with just six people and zero funding.Adam graduates from Rice University and is unsuccessful in getting a position with a major consulting firm. A chance encounter gets Adam a job as a trader on Wall Street, when, in his early twenties, he is able to create a financial nest egg. What happened next is not your typical "young man makes millions and spends it all on a luxurious lifestyle." Adam saves money and gets a reality check from one of his mentors: "The skills from ten years ago are useless, so go get some skills that will keep you busy and employed ."Watching his brother start a tech company plants a seed. Adam invests his savings and dives into entrepreneurship to take on email giants like MailChimp and Constant Contact.Here are a few highlights of Adam's revealing conversation:As a trader, what did it feel like when your biggest client lost eight million dollars in one day, and what was the valuable lesson that served Adam later in his careerHow a web crawler opens the door to new opportunitiesWhere does Adam get the knowledge of how to be an Internet Entrepreneur?The formula of what you need to invest when you're up against market leaders that own 80% of your marketWhat is a Competitive Moat, and how Adam's Navy Seal strategy allowed him to take market share from Constant ContactWhy telemarketing played a critical role in Robly's success: it's not just calling but whom you call and what you do say to grab their attentionHow to grow a small Saas business to scale and overcome "The slow ramp of death" syndromeWhy Adam claims, "It's easier for me to sell a $20K deal than a $46 monthly subscription?"What is a 'subscription decoy' plan, and why were people happier paying more? Why differentiation, especially in Saas, was and continues to be, a game-changerAdam's strategy: "You pick a lane that MailChimp will never choose or do."How Adam and his team invested just $5K on FB ads in the first month, which converted to $10K monthly recurring revenue?How and why Adam was able to become a Digital Nomad and the turning point when he decided it was time to exitHow Adam plans to grow his new company, Retention.com to a $1B valuation by the end of 2023Follow Adam's journey on LinkedIn:https://www.linkedin.com/in/retentionadam/
Just a year ago Adam Robinson, Founder and CEO of GetEmails, was mulling over the news of the removal of third-party cookies. While cookies will still be around for another 2 years, Adam has found his fix! But privacy laws are still at play over what is and isn't acceptable. Today's episode focuses on eCommerce's false equivalency for CCPA and GDPR. Show NotesConnect With:Adam Robinson: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Just a year ago Adam Robinson, Founder and CEO of GetEmails, was mulling over the news of the removal of third-party cookies. While cookies will still be around for another 2 years, Adam has found his fix! But privacy laws are still at play over what is and isn't acceptable. Today's episode focuses on eCommerce's false equivalency for CCPA and GDPR. Show NotesConnect With:Adam Robinson: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Adam Robinson is the Founder and CEO of GetEmails. As the head of the world's first email-based retargeting software, Adam was in direct line of fire, when the announcement was made for third-party cookies to be removed. As marketing evolves, so does GetEmail'sapproach to identifying their customers. Today's episode focuses on how identity resolution is changing. Show NotesConnect With:Adam Robinson: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Adam Robinson is the Founder and CEO of GetEmails. As the head of the world's first email-based retargeting software, Adam was in direct line of fire, when the announcement was made for third-party cookies to be removed. As marketing evolves, so does GetEmail'sapproach to identifying their customers. Today's episode focuses on how identity resolution is changing. Show NotesConnect With:Adam Robinson: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Adam is the Founder and CEO of Retention.com (formerly Getemails) which he's bootstrapped to 14m ARR in 2 ½ years with six people. Retention.com is an identity resolution service that can identify one-third of your anonymous website traffic so you can market to those potential customers. Yes, read that sentence again, it's magical. Before Retention, Adam was the founder/CEO of Robly Email Marketing, which was bootstrapped and he exited for 8 figures to private equity in 2020.This is part two of the episode with Adam Robinson. In the previous episode, he talks about revolutionary ways to get quality email addresses and the legalities behind them. Now, we continue the conversation on email marketing for e-commerce. [00:01 - 11:41] How retention.com Could Help with Your E-Commerce BusinessIt allows you to put the pixel and integrate it into your email service provider from your websiteRetargeted people through email are often what convertsHere's how Adam calculates the ROI of an email addressThe best way to own an audience without paying for media access is to contact it over and over again[11:42 - 18:07] Make The Most Out of Your ListInstead of comparing your conversions, CTR, etc. to the industry, convert it to what you're doing currentlyYou can see real results in ideally 60 days as it takes a while for the audience to warm up and repeat purchaseYou are leaving money on the table if you do not:Set up an abandoned cart and add an SMS collection/messageProduct abandonment setupWant some Amazon refunds? Check out GETIDAPromo code: FTM400[18:08 - 30:30] Closing SegmentThe importance of having a lean, cashflow-positive businessAdam shares his experience of setting up a good SAaS business and how it is different from venture capitalWho are the perfect customers for Retention.comThe Fire RoundCheck out Adam's recommended booksQuotes:“When you see the results, scale it up. And if you don't cancel it.” - Adam Robinson“The real results come after doing it for a long time.” - Adam Robinson“Until you have it, you shouldn't do anything else other than try to get it done.” - Adam RobinsonResources Mentioned:www.ycombinator.comThe Four Steps to the Epiphany by Steve BlankGETIDAConnect with AdamWebsite: www.retention.comInstagram: https://www.instagram.com/adamlanerobinson/LinkedIn: https://www.linkedin.com/in/adam-robinson-64409348Send us a voice message and let us know how we can help you fire the man! FacebookYouTubeInstagramEmail us --> support@firingtheman.com Leave us a review as it really helps the show!
Adam is the Founder and CEO of Retention.com (formerly Getemails) which he's bootstrapped to 14m ARR in 2 ½ years with six people. Retention.com is an identity resolution service that has the ability to identify one-third of your anonymous website traffic so you can market to those potential customers. Yes, read that sentence again, it's magical. Prior to Retention, Adam was the founder/CEO of Robly Email Marketing, which was bootstrapped and he exited for 8 figures to private equity in 2020.This is a two-part episode where Adam talks us through a revolutionary way to get quality email addresses and the legalities behind them. Let's get started.[00:01 - 08:02] Opening SegmentWelcoming Adam to the showIsmael's background and careerAdam's background and how he got into email marketingHe shares the story of his entrepreneurial mistakes during his start-up[08:03 - 10:17] Ways to Blow Up Your BusinessPoach customer information from a marketing companyToo many competitors in a saturated marketHaving a long contact list but are considered poor leads[10:18 - 16:19] The Beginning of SuccessDefined what Mailchimp isn't doing then offered that serviceAdam leveraged Customer Identity to start his businessBig players are prohibited from selling customer data making it a great business opportunity for small playersWant some Amazon refunds? Check out GETIDAPromo code: FTM400[16:20 - 27:01] How Is Email Spam Legal in The US?If your business fails, you come back stronger and more experiencedAdam talks about Retention.comHashed email is an email address that has been encrypted in a way that a human being cannot unencrypt itThis is legal because of the CAN-SPAM Act of 2003Here's how you can filter dead email addresses and nurture an email list that is active and non-spam What matters in email is not whether you opt-in or opt out but the engagement[27:02 - 28:09] Closing SegmentTune in to part two of the conversations next episode!Quotes:“If you don't have a profitable email program then paying any price for a lead is not it's going to be worse for you.” - Adam Robinson“You have no idea how lost you are until you're so far in it.” - Adam Robinson------------------------------------------------------------------------------------------Connect with AdamWebsite: www.retention.comInstagram: https://www.instagram.com/adamlanerobinson/LinkedIn: https://www.linkedin.com/in/adam-robinson-64409348Send us a voice message and let us know how we can help you fire the man! FacebookYouTubeInstagramResources MentionedGETIDAEmail us --> support@firingtheman.com Leave us a review as it really helps the show!
Adam Robinson is back with Ralph and Kasim to more about Adam's sneaky but legal way to improve your conversions. https://getemails.com/scalable (Get Adam's Killer Moneyback Offer)OUR PARTNERS:https://bkacontent.com/perpetual (Get a Free Month of Blogs from BKA Content) https://getemails.com/ (Acquire, Engage, Expand, Reactivate - GetEmails) https://scalable.co/7-levels-assessment/?utm_source=perpetual-traffic&utm_medium=podcast&utm_campaign=lead-gen (7 Levels of Scale workbook) https://scalable.co/books/zero-down/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Get Roland's book, Zero Down, FREE) Register for our free https://scalable.co/mastermind/founders-board/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Founders Board workshop) Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on https://itunes.apple.com/us/podcast/perpetual-traffic-by-digital/id1022441491?mt=2 (iTunes) and leave us a review! Mentioned in this episode: Get 50% off Your First Month of Blogs with BKA Content! Boost traffic, improve SEO and get more leads with our monthly SEO blog writing service. Sign up today and start getting high-quality, keyword-rich blog posts that will help you rank over your competition with this hands-off solution. https://perpetual-traffic.captivate.fm/bka (BKA Content) Get a 5x Revenue Guarantee with Get Emails! The Best Way to Grow, Engage, and Reactivate Your First Party Database! Visit https://getemails.com/scalable DigitalMarketer Ebooks Get Useful Digital Marketing ebooks, Worksheets, Swipe Files, and Guides! https://perpetual-traffic.captivate.fm/dm-ebooks (DigitalMarketer Ebooks)
Ralph and Kasim sit down with Adam Robinson of GetEmails.com to talk about a sneaky, but legal way to improve your conversions. https://getemails.com/scalable (Get Adam's Killer Moneyback Offer)OUR PARTNERS:https://bkacontent.com/perpetual (Get a Free Month of Blogs from BKA Content) https://conversionfanatics.com/freebook (Get a Free book on how to optimize your website Conversion Fanatics) https://scalable.co/7-levels-assessment/?utm_source=perpetual-traffic&utm_medium=podcast&utm_campaign=lead-gen (7 Levels of Scale workbook) https://scalable.co/books/zero-down/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Get Roland's book, Zero Down, FREE) Register for our free https://scalable.co/mastermind/founders-board/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Founders Board workshop) Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on https://itunes.apple.com/us/podcast/perpetual-traffic-by-digital/id1022441491?mt=2 (iTunes) and leave us a review!
In this episode: An email insider exposes how to acquire the email addresses of anonymous website visitors who don't make a purchase or fill out a form. You read that right. But is it even legal? And if so, what are the risks and ROI?Our guest should know, after all he's an email marketing veteran with a successful exit under his belt.We're joined by Adam Robinson, founder and CEO of GetEmails, which he's bootstrapped to 10m ARR in 24 months with six people. Prior to GetEmails, Adam was the founder/CEO of Robly Email Marketing, which was bootstrapped and he exited for 8 figures to private equity in 2020.Show Linksgetemails.com - We'll give you 25% off for the first 3mo ... just use the offer code UNOFFICIAL when you sign up.SponsorsFree 30-day trial of Zipify OCU - To get an unadvertised gift, email help@zipify.com and ask for the "Tech Nasty Bonus".Back up your store with RewindTry Bold Product Upsell, free trialPrivy: The Fastest Way To Grow Sales With Email & SMSNever miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave a reviewSubscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.
In today's Shopify ecommerce podcast, my guest is Adam Robinson, the CEO and Co-Founder of GetEmails. Their platform identifies 45% of your anonymous Shopify store traffic and sends you deliverable email addresses of those people that didn't purchase or fill out a form on your website. You then clone your welcome sequence from our email service provider and change the title of the first email to "Thank you for visiting (your brand name here).With extremely high open and click-through rates, this will be your highest-ROI channel. Profitably GROW and SCALE your Shopify store with the resources mentioned in today's ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com See acast.com/privacy for privacy and opt-out information.
Listen to Code Story: https://codestory.co/podcast/bonus-adam-robinson-getemails/ https://getemails.com/data-privacy/ https://vimeo.com/48104974 https://www.bizjournals.com/boston/blog/techflash/2013/05/former-ratepoint-customers-launch.html https://www.amazon.com/Permission-marketing-fastest-growing-companies-permission-ebook/dp/B087KTYCH1
Adam Robinson is the co-founder and CEO of GetEmails.com, which is the worlds first ever email based retargeting software. He recently relocated from NY to CO because he is an avid skier. During our call we discuss: – How his roommate, one of the founders of Vimeo, inspired him to become an entrepreneur. – Adam shares the business super power he wishes he had. – He shares how and why his original plan failed, which cost him over hundreds of thousand dollars. – Why he pivoted to GetEmails.com and why it was the best decision. – We break down the 66% email open rate case study which blew my mind. – Best practices for engaging new email subscribers. – Adam shares how one of his ecommerce clients got a 10x ROI using his service during their Black Friday campaign. – He shares how a publishing client was able to lower his cost per lead by 80%. – We talk about how GDPR and CAN-SPAM laws impact this email retargeting strategy. – Adam shares his favorite growth tool/software. – He recommends one of his favorite books. – PLUS a whole lot more. Adam's website: www.GetEmails.com adam@getemails.com ——————————– If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode. Connect with Dennis Brown AskDennisBrown.com LinkedIn Twitter Instagram [Free Giveaways]
Adam Robinson has had an interesting path into the tech world. He started out at Lehmen Brothers, and eventually Barclays, as a credit default swap trader. He spent 10 years doing the job that the movie the Big Short was written about. And he loved it.Back in the day, his first roommates in New York were the founders of Vimeo, and he was inspired by what they built and by being a tech entrepreneur in general. Once he saved up some cash, he decided to jump out and give the tech world a try. Through lots of learnings and mistakes, he eventually re-trained the way he thought to align with the way an entrepreneur thinks.Adam and his brother were eyeing an email marketing and customer review management tool. After it shutdown, they met witht the founder, who shared his secret sauce in how to collect data - specifically email addresses - from anonymous website traffic. They took this and ran with it inside of their email marketing tool. After some time, they realized email marketing is a tough space to compete in... so they switched to an area they were intrigued by, and had already built something to work with.This is the creation story of GetEmails.SponsorsCourierImg.lyRoutableCTO.aiCloudways offers peace of mind and flexibility so you can focus on growing your business instead of dealing with server management. With Cloudways, you get an optimized stack, managed servers, backups, staging environment, integrated Git, pre-configured, Composer, 24/7 support, and a choice of five cloud providers: AWS, DigitalOcean, Linode, Google Cloud, and Vultr. Get up to 2 Month Free Hosting by using code "CODE30" and get $30 free hosting credit.LinksWebsite: https://getemails.com/LinkedIn: https://www.linkedin.com/in/adam-robinson-64409348/Support this podcast at — https://redcircle.com/code-story/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Just a year ago Adam Robinson, Founder and CEO of GetEmails, was mulling over the news of the removal of third-party cookies. While cookies will still be around for another 2 years, Adam has found his fix! But privacy laws are still at play over what is and isn't acceptable. Today's episode focuses on eCommerce's false equivalency for CCPA and GDPR. Show NotesConnect With:Adam Robinson: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Just a year ago Adam Robinson, Founder and CEO of GetEmails, was mulling over the news of the removal of third-party cookies. While cookies will still be around for another 2 years, Adam has found his fix! But privacy laws are still at play over what is and isn't acceptable. Today's episode focuses on eCommerce's false equivalency for CCPA and GDPR. Show NotesConnect With:Adam Robinson: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Adam Robinson is the Founder and CEO of GetEmails. As the head of the world's first email-based retargeting software, Adam was in direct line of fire, when the announcement was made for third-party cookies to be removed. As marketing evolves, so does GetEmail'sapproach to identifying their customers. Today's episode focuses on how identity resolution is changing. Show NotesConnect With:Adam Robinson: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Adam Robinson is the Founder and CEO of GetEmails. As the head of the world's first email-based retargeting software, Adam was in direct line of fire, when the announcement was made for third-party cookies to be removed. As marketing evolves, so does GetEmail'sapproach to identifying their customers. Today's episode focuses on how identity resolution is changing. Show NotesConnect With:Adam Robinson: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The Top Entrepreneurs in Money, Marketing, Business and Life
Adam Robinson is a SaaS entrepreneur who lives in Austin, TX. After spending 10 years on Wall Street trading credit default swaps at Lehman Brothers, Adam started his first startup called Robly Email Marketing. Robly was bootstrapped, ranked #1 in customer satisfaction in 2017, the company distributed mid 7-figures and was sold for 8-figures. Adam’s current venture, GetEmails, helps its e-commerce and publishing customers identify their anonymous web traffic and retarget them over email. Adam launched GetEmails in November of 2019 and just crossed 4mm ARR with 6 full-time employees.
Adam Robinson is an entrepreneur in the martech space. He is the Founder/CEO of GetEmails, and Identity Resolution Robly Email Marketing, a Marketing Automation application. Top 3 Value Bombs: 1. Growing your email list and owning that audience is the most important thing you can do for your virtual business. 2. Bigger is better doesn't always apply. Growth is a goal but bigger doesn't necessarily have to come with growth. 3. You need to be gentler with someone who didn't actually tell you to market to them. Sign Up Today and 25% Off GetEmails for 3mons Use code FIRE25 at Checkout - GetEmails Offer to Fire Nation Sponsor: Thrivetime Show: Looking for a business coach who has helped thousands of entrepreneurs just like you to increase their profitability by an average of 104% per year? Schedule your free consultation today with Clay Clark at ThrivetimeShow.com/fire!
Now if you got something out of one of our interviews, would you share this episode on social media? Just do a quick screenshot with your phone and text it to a friend or post it on your favorite social network. If you do that, tag us #LeverageToScale. What do you win? We're going to promote you and your business to ALL of our social media fans totally free. Next, if you thought this was a valuable use of your time, please support the show and give us a thumbs up, or a rating and review. We promise to read it all and take action.
About this episode Just like many of you, I love cereal. I constantly wish I could indulge in my favorite cereals from childhood. However, with all of the sugar, it's just not practical. That is why I love what this week's guest has brought to the market. Gabi Lewis is the co-founder of Magic Spoon. This company is reimagining your favorite childhood breakfast cereals into a high protein, low sugar, guilt-free daily indulgence. Their cereals are truly amazing and something you all should try. In this episode, I'm talking with Gabi about his entrepreneurial journey from the Scottish Highlands to the disruption of the largest breakfast food category. In this episode, you'll hear: When Gabi first knew he wanted to be an entrepreneur. What EXO, the first company he founded, was. The thought process across his marketing team for getting people to be open to the idea of insect-based protein. The premise of Magic Spoon. What he did differently with Magic Spoon after his time at EXO. How the team at Magic Spoon decides which retails to partner with in order to stay consistent with their brand. His greatest challenges in the first 18 months of Magic Spoon. Why startups should bring certain things internal early on. What their hiring process looks like and how they streamlined it. How to move from a business idea to testing and producing a real product. Resources from this episode Join Grindology: https://grindology.com/ ExpressVPN: Get 3 Months Free → https://www.expressvpn.com/startupstory Capture anonymous email traffic using GetEmails: https://app.getemails.com/referrals/newaccount?ref=R18HWW5 The Startup Story Inner Circle: https://www.thestartupstory.co/vip The Startup Story on LinkedIn: https://www.linkedin.com/company/thestartupstory The Startup Story is now on YouTube: https://www.youtube.com/jamesmckinney The Startup Story on Instagram: https://www.instagram.com/thestartupstory Gabi on LinkedIn: https://www.linkedin.com/in/gabi-lewis-88483447/ Magic Spoon: http://www.magicspoon.com Receive $5 off your Magic Spoon order with code STARTUPSTORY Share the podcast The Startup Story community has been so incredible sharing our podcast with others, and we thank you! We do have more stories to tell and more people to reach. There are three ways you can help. First, the most powerful way you can support this podcast is by leaving a review on Apple Podcasts or wherever you listen to podcasts. Second, follow us on Facebook and Instagram, and be sure to share your favorite Startup Story episodes with your friends and on social media. Tag or mention @thestartupstory.co so we can give you a virtual high five and a thank you! Lastly, share the podcast on LinkedIn. The Startup Story podcast is for entrepreneurs. Don't underestimate the power of sharing on LinkedIn so other entrepreneurs can discover us. With your support, we hope to further our reach in encouraging and inspiring the founders of today and tomorrow. Thank you! EPISODE CREDITS If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, and authors create, launch, and produce podcasts that grow their business and impact the world. Contact him today at https://emeraldcitypro.com/startupstory
About this episode In this episode, we're talking about anonymous emailing, a topic that may be considered controversial for some people. This is because many of us don't understand the established laws as it relates to email marketing. Many of us know GDPR because it is the most restricting, but CAN-SPAM, CCPA, and CASL relate to your organization, too. Today, Adam Robinson will teach you how. Adam is the founder of GetEmails, an identity resolution service that has the ability to identify one-third of your anonymous website traffic. The GetEmails solution can obtain email and postal information for your anonymous traffic so that you can market to those potential customers immediately. An ongoing challenge for many entrepreneurs is brand awareness and marketing, but GetEmails solves all of that by pointing you to those who have visited your site but not submitted their email on a lead magnet or made a purchase. Tune in to learn more about Adam's origin story and the incredible service he provides. In this episode, you'll hear. Adam's experience working on the floor of the stock exchange and with the founders of Vimeo. How he got into email marketing with no technology background. The things he had to learn the hard way that helped him start GetEmails. What GetEmails is. The privacy rules around opt-in/opt-out. His greatest challenges since day one. The real-time acquisition and integration of emails that GetEmails provides. How he solves the churn rate issue. Resources from this episode Join Grindology: https://grindology.com/ ExpressVPN: Get 3 Months Free → https://www.expressvpn.com/startupstory Get Emails: https://app.getemails.com/referrals/newaccount?ref=R18HWW5 The Startup Story Inner Circle: https://www.thestartupstory.co/vip The Startup Story on LinkedIn: https://www.linkedin.com/company/thestartupstory The Startup Story is now on YouTube: https://www.youtube.com/jamesmckinney The Startup Story on Instagram: https://www.instagram.com/thestartupstory Adam on LinkedIn: https://www.linkedin.com/in/adam-robinson-64409348/ GetEmails on YouTube: https://www.youtube.com/channel/UChgG1qKmdGDFF96bL2b08gg Share the podcast The Startup Story community has been so incredible sharing our podcast with others, and we thank you! We do have more stories to tell and more people to reach. There are three ways you can help. First, the most powerful way you can support this podcast is by leaving a review on Apple Podcasts or wherever you listen to podcasts. Second, follow us on Facebook and Instagram, and be sure to share your favorite Startup Story episodes with your friends and on social media. Tag or mention @thestartupstory.co so we can give you a virtual high five and a thank you! Lastly, share the podcast on LinkedIn. The Startup Story podcast is for entrepreneurs. Don't underestimate the power of sharing on LinkedIn so other entrepreneurs can discover us. With your support, we hope to further our reach in encouraging and inspiring the founders of today and tomorrow. Thank you! EPISODE CREDITS If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, and authors create, launch, and produce podcasts that grow their business and impact the world. Contact him today at https://emeraldcitypro.com/startupstory
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Today we're going to discuss the strategy, practice, and legality of collecting emails from web traffic. Joining us is Adam Robinson, the Founder of GetEmails, which is the world's first ever email-based retargeting software. In part 3 of our conversation, we are going to discuss the best practices to use email-based retargeting as a revenue generating channel. Show NotesConnect With: Adam Robinson: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Today we're going to discuss the strategy, practice, and legality of collecting emails from web traffic. Joining us is Adam Robinson, the Founder of GetEmails, which is the world's first ever email-based retargeting software. In part 2 of our conversation, we discuss the legality of harvesting email addresses from anonymous web traffic. Show NotesConnect With: Adam Robinson: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Today we're going to discuss the strategy, practice, and legality of collecting emails from web traffic. Joining us is Adam Robinson, the Founder of GetEmails, which is the world's first ever email-based retargeting software. In part 1 of our conversation, we are going to discuss how to get email addresses from your web traffic. Show NotesConnect With: Adam Robinson: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Adam Robinson launched Robly Email Marketing in 2014. The business grew to $5 million in revenue in two years. While working to scale the business, Adam came up with the concept of GetEmails. GetEmails launched in 2019 along with the new revenue channel Email-Based Retargeting, and it's growing incredibly quickly. “whatever you think is a potential low-end outcome shrink that by 90% and make sure you have enough of a war chest to make it through that”…[Listen for More] Click Here for Show Notes To Listen or to Get the Show Notes go to https://wp.me/p6Tf4b-7qO
In the world and in business, sometimes the small ideas are the ones that make a huge impact and truly change the world. In this episode, host Mitch Russo interviews Adam Robinson about his hit email-based retargeting software called GetEmails. Adam is a leading innovator in the email marketing space. Today, he opens up about how and why he got GetEmails started, and shares some insightful tips to improving your sales and marketing.Love the show? Subscribe, rate, review, and share!Here’s How »Join Your First Thousand Clients Community today:mitchrusso.comMitch Russo LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices
The Unconventional Path: Entrepreneurship and Innovation Stories and Ideas With Bela and Mike
Hello listeners, today's guest is Adam Robinson, founder of GetEmails. Adam is a serial entrepreneur who started his career working on Wall Street and then the 2008 crash happened. This is when Adam decided to start his entrepreneurial adventure. He has launched several companies including Robly Email Marketing, which was rated number 1 in customer satisfaction across the entire email marketing space. His current company, GetEmails, is pioneering the next generation of email marketing organizations. You can find more information about GetEmails here: https://getemails.com/ Check out Adam's blog here: https://blog.getemails.com/ We love to hear from our listeners, send us your questions, comments, and suggestions at bela.and.mike@gmail.com - we will answer your questions in a future episode. Mike and I would like to thank the law firm of Phillips Lytle LLP for sponsoring this podcast episode. We are proud to partner with Phillips Lytle because of the entrepreneurial approach they take to legal matters and their long history of success with startup businesses. Please reach out to Phillips Lytle Partner Rich Honen at 518-618-1225 or visit PhillipsLytle.com. Thanks for listening, Bela and Mike --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/bela-musits/message Support this podcast: https://anchor.fm/bela-musits/support