The Entrepreneur Next Door

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Hosted by Zev Asch, a veteran entrepreneur, former corporate executive and graduate marketing professor, The Entrepreneur Next Door podcast shares inspiring journeys of challenges, resilience and success by small business owners. Learn more at www.zevasch.com/podcast-1Music courtesy of : Music by ZakharValaha from Pixabay

Zev Asch


    • May 16, 2025 LATEST EPISODE
    • monthly NEW EPISODES
    • 59m AVG DURATION
    • 83 EPISODES


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    Latest episodes from The Entrepreneur Next Door

    [84] From Au Pair to Franchisor. The Single Mom That Won't Quit

    Play Episode Listen Later May 16, 2025 40:45


    How to go from a tiny studio to a thriving small business, all while raising two kids and dealing with life-changing crises?Join me for an inspiring conversation with Hannah Perry, founder of The Giggling Pig Arts and Pottery Studios, to learn about her amazing entrepreneurial journey. HIGHLIGHTS:➡️ How to build a business with no background in #entrepreneurship ➡️ Recovering from a devastating disaster and a life-changing challenge➡️ Hannah's key to success is how she picks franchisees➡️ The role of community support in small business➡️  How to achieve happiness with no regrets Connect with Hannah: LinkedIn: https://www.linkedin.com/in/hannah-perry-a8117b23/Web: http://www.thegigglingpig.com/

    [83] The Shocking Truth About Depression And Entrepreneurial Success

    Play Episode Listen Later May 9, 2025 42:29


    Listen to my fascinating conversation with Dr. Shan Siddiqui, a Harvard Medical School NeuroPsychiatrist. Dr. Sidiqqui provides a valuable perspective on the intersection of neuroscience, mental health, and his experience with entrepreneurship. As an expert in brain stimulation, Dr. Siddiqui offers hope for individuals with treatment-resistant conditions, while his insights on depression and addiction underscore the importance of understanding both genetic and environmental factors. Aspiring founders can benefit from his practical advice on common startup pitfalls, which emphasizes strategic focus, adaptable technology, and genuine problem-solving commitment. His personal journey and advocacy for destigmatizing mental illness add an interesting human element to his scientific expertise.Highlights:The Brain as the "Last Frontier" and the Limits of UnderstandingNature vs. Nurture in Mental Health (Addiction and Depression)Understanding and Destigmatizing Depression, Especially in Successful IndividualsObservations on Startup Challenges & the #1 Mistake Entrepreneurs MakeMost notable quote: "When a metric becomes a goal, it ceases to be a good metric."Connect with Dr. Siddiqui:LinkedIn: https://www.linkedin.com/in/shan-siddiqi-abb63418/Email: siddiqi.bwh.harvard.edu 

    From autism diagnosis to becoming a mega successful bestselling author

    Play Episode Listen Later Apr 17, 2025 36:23


    Bestselling thriller author JD Barker shares his journey from his Autism diagnosis at 22 to corporate finance to becoming a full-time mega successful novelist. In this candid interview, he reveals his entrepreneurial approach ("selling bananas") to writing and how he stands out in an increasingly crowded market.KEY INSIGHTS:➡️ The entrepreneurial mindset of a bestselling author➡️ Why authors must dare to think differently➡️ The best strategy of building an author brand and expanding readership➡️ Successful book promotional strategies➡️ The creative business magic of co-authoringCHAPTERS:00:00 Introduction to JD Barker00:35 JD Barker's Writing Journey01:08 Balancing Corporate Life and Writing02:07 Transition to Full-Time Author03:00 Marketing and Entrepreneurship in Writing13:32 Overcoming Writer's Block16:50 Finding Inspiration for Stories18:53 Turning a House into a Haunted House19:32 Promoting the Book with a Haunted House Contest21:19 The Importance of Author's Platform in Publishing24:35 Collaborating with James Patterson28:07 Writing Process and Inspirations31:50 Living with Asperger's and Its Influence on Writing33:20 Thoughts on AI in Writing34:42 Final Thoughts and Advice for Aspiring WritersConnect with JD:https://jdbarker.com/

    [81] A Breakthrough in Injury Prevention & Recovery

    Play Episode Listen Later Feb 7, 2025 31:24


    Darren Lancaster is a serial entrepreneur. We discuss his journey from computer engineering to founding Go Sleeves, a company producing performance-enhancing athletic sleeves. Darren highlights his entrepreneurial philosophy, emphasizing iterative testing and collaboration with experts. He explains the science behind Go Sleeves, combining kinesiology tape principles with compression sleeves to improve recovery and performance. Our intimate and open conversation also covers Darren's insights into brand building, market validation, and the challenge of shifting consumer perception of the product from a remedial tool to a proactive performance enhancer.***GET 15% OFF WITH MY SPECIAL CODE: https://www.gosleeves.com/zevConnect with Darren Lancaster:LinkedIn: https://www.linkedin.com/in/darrenlancaster/Email: darren@LTVDigital.com

    [80] Work on yourself first then watch your business grow

    Play Episode Listen Later Dec 31, 2024 32:48


    Entrepreneurs take notice: Before you work on your business, work on yourself! Join me for an intimate and revealing conversation with George Andriopoulos and learn about his unconventional path to entrepreneurship success. George will share how paying his dues, embracing setbacks, and prioritizing strategic planning shaped his journey.Discover the power of timing, the value of collaboration ("Mazzie"), and why real-world experience is worth more than any textbook. Listen to get actionable insights, especially if you want to grow your business without compromise.HIGHLIGHTS:☛ The best advice for would-be entrepreneurs☛ Making the best of an unfulfilled ten-year corporate career☛ The personal transformation that changed George's life☛ Why patience and timing matter☛ The biggest reason to use public speaking☛ The root causes of why a business needs a turnaround☛ The importance of committing to a non-profit causeConnect with George:LinkedIn: https://www.linkedin.com/in/georgeandriopoulos/Web: https://launchpad516.com/Personal:https://georgeandriopoulos.com/

    [79] From Startup Burnout to Breakthrough

    Play Episode Listen Later Dec 12, 2024 31:45


    In this profoundly reflective episode, Foti Panagiotakopoulos, the founder of the immensely successful GrowthMentor platform (featuring over 700 mentors and nearly 50,000 mentoring hours), shares his transformative startup burnout awakening, rediscovering purpose and balance in life.Takeaways➡️ What is entrepreneurial or startup burnt? ➡️ The relationships between burnout and purpose➡️ The absolute MUSTS after dealing with burnout➡️ The warning signs and impact of too much tech and action steps to mitigate its     adverse impact➡️ The importance of small, consistent winsIf you're an entrepreneur, a leader, or someone seeking a more profound purpose beyond the grind, this episode offers practical advice and powerful insights to help you grow without compromise.

    [78] The Entrepreneurial Mindset Of A Young Musician

    Play Episode Listen Later Nov 14, 2024 66:37


    Welcome to the intersection of music, culture, and entrepreneurship. Have you ever wondered what it takes to succeed as a musician in today's world? Join me for an intimate conversation with Dudley Salmon, a multi-instrumentalist, recording artist, and educator. Dudley shares his inspiring journey, revealing the gritty reality behind the glamorous facade of the music industry. From the hustle of his early days to the strategic moves that led him to success, Dudley shares how his entrepreneurial mindset contributes to his ability to grow his business. Dudley performed and supported artists like Talib Kweli, Sublime with Rome, Slightly Stoopid, Patti Labelle, and Gladys Knight.  Learn about the power of connection, the importance of understanding music's cultural roots, and the relentless effort required to achieve mastery. Whether you're an aspiring artist, an entrepreneur, or a small business owner, you'll find invaluable insights for achieving success.TakeawaysThe music industry requires a blend of creativity and business acumen.Opportunities in music are abundant but require proactive pursuit.Art can be challenging to monetize, but it's not impossible.Connection and experience are essential in live performances.Education in music can take many forms beyond traditional teaching.Networking and relationships are vital for career advancement.Understanding the history of music genres enriches performance.A musician's journey is often filled with unexpected turns. Opportunities frequently arise from personal connections rather than just talent.Sharpening your skills is essential for success in any field.Hip-hop is a complex art form that tells diverse stories.Understanding the cultural context of hip-hop enhances appreciation.The journey of mastering a craft is as important as the destination.Discover & Connect with Dudley:Website: https://www.dudmusic.com/Purchase Music: https://kweliclub.com/Connect/Book: Bookingdud@gmail.com

    [77] Happiness Is Closer Than You Think

    Play Episode Listen Later Nov 2, 2024 64:15


    Can you control your happiness? Is there a secret to achieving a consistent state of being happy? Engage in my heartfelt conversation with Sara and understand that achieving happiness is neither a secret nor a daunting challenge. Your journey must start with an introspective assessment of your present circumstances.Sara and I talked about her journey as a fitness coach and how she transitioned to helping clients find their purpose, which ultimately leads to fulfillment and happiness. Notable quote: "Feelings are fictional because of subconscious patterns. " TakeawaysHow to create positive impact and joy.The benefit of overcoming challenges.The key to maintaining energy and happiness.The Importance of recognizing that we have choices.Feelings are fictional and driven by subconscious patternsHappiness is an internal journey, not an external pursuit.Personal responsibility is essential for growth and change.The role of spirituality in personal development.Connect with Sara:LinkedIn: linkedin.com/in/saraschroedercoachingWeb: saraschroederbusinesscoach.com 

    Unveiling The Connection Between Entrepreneurial Success, Spirituality, & Purpose

    Play Episode Listen Later Oct 23, 2024 55:11


    Whether you're spiritual, religious or an atheist, this podcast is for you! In this engaging and spirited conversation, filled with both depth and humor, I speak with Dr. (Minister) John Page and we explore the intersection of #entrepreneurship, #spirituality, #leadership  #personalgrowth.We discuss the importance of resilience, the role of a deeper purpose in business, and the need for humility in leadership. We touche on the differences between religion and spirituality, the problem of evil, and the significance of personal accountability. Through anecdotes and insights, we emphasize the value of recognizing and appreciating the contributions of others in both personal and professional contexts.Whether you're spiritual, religious or an atheist, this podcast is for you! In the words of Dr. John, "I am a retired minister. I'm not here to rope you into something or recruit you into a belief system. "TAKEAWAYS:Resilience and grit are essential for success.A higher purpose drives entrepreneurial success.Spirituality can enhance personal and professional life.Understanding different religious roles fosters connection.Transformation can happen suddenly or gradually.Religion provides structure, while spirituality offers flexibility.Humility is crucial for effective leadership.Personal accountability is key in business and life.Effective communication builds strong relationships.Recognizing employee contributions is vital for business success.Connect with Dr. Page:LinkedIn: linkedin.com/in/dr-john-page-2b227823b

    Using Innovation to Revolutionizing Healthcare

    Play Episode Listen Later Oct 15, 2024 39:06


    ❓ Have you ever wondered why your doctor doesn't inform you about available innovative medical treatments?❓ Why are so many doctors required to use standard-of-care instead of     individualized patient-centered care?"My guest, Dr. Robert Bard, knows the answer. He is a passionate physician with over 50 years of experience, not just a doctor but a visionary championing diagnostic and treatment innovations that improve outcomes and save lives.Dr. Bard has been honored with the 2022 Ellis Island Medal of Honor for his lifelong dedication to Cancer Imaging and Clinical Research. He is a highly respected and sought-after expert in diagnostic and noninvasive treatments, working to disrupt the status quo in medicine and improve patient outcomes. His work focuses on pioneering cancer diagnostics and noninvasive therapies that minimize cancer recurrence and offer numerous other benefits.HIGHLIGHTS:Dr. Bard's father's legacy as a war doctor influenced his career.The importance of hands-on experience in understanding patient care.Embracing new technologies is crucial for effective diagnosis and treatment.The medical community faces challenges due to insurance constraints.Innovative treatments can significantly improve patient outcomes.Toxic exposure is a growing concern for firefighters and veterans.Genomics and advanced imaging can revolutionize cancer treatment.Patients should be proactive in seeking alternative treatments.The healthcare system needs to adapt to new medical advancements.Dr. Bard's personal experiences drive his commitment to patient care.Connect with Dr. Bard:LinkedIn: https://www.linkedin.com/in/robert-bard-md-52359414a/Web: https://bardcancercenter.com/

    [74] The Entrepreneur Who Engineered A Cure For Hangovers

    Play Episode Listen Later Sep 26, 2024 62:48


    "I didn't start a company to cure hangovers...there was this incredible technology that allows us to engineer a bacteria to perform a function that people will benefit from."Join me for an exciting conversation with a young scientist with a Ph.D. in microbiology. We'll discuss his journey into entrepreneurship and his mission to utilize science and the body's natural processes to enhance lives. Specifically, we'll dive into his work on developing a remedy for the effects of excessive alcohol consumption or a hangover.Zach openly discusses why he became an entrepreneur despite negative publicity and marketing against genetic engineering. He shares his business startup challenges, including raising money, scaling, and building a solid team (emphasizing the need for a co-founder who complements his lack of business knowledge).Highlights:☛ Why is our microbiome so underrated?☛ How ZBiotics aims to change perceptions of GMOs (Genetically Modified   Organisms) by creating products people want and understand.☛ Genetically engineered probiotics can provide specific health benefits, such as   breaking down alcohol byproducts.☛ The science behind alcohol metabolism.☛ Zach's decisive moment about becoming an entrepreneur.☛ The source of the stigma associated with genetic engineering.☛ Building a solid partnership with trust and open communication is essential for   startup success.☛ Zach's takeaways on start-up challenges.☛ The key to surviving and thriving against the odds.Connect with Zach:LinkedIn: linkedin.com/in/zaabbottWeb: https://zbiotics.com/

    [73] The entrepreneur on a mission to disrupt a broken medical model.

    Play Episode Listen Later Sep 20, 2024 54:16


    Doctors experience burnout regularly because they must work in ways they know can be improved. The business model of medicine has adulterated the relationship between the physician and the patient. Decisions are made about what solutions to offer you, not because it's best for you or the least disruptive in your life. It's because that's how doctors make a living, and that's how the organization they work for makes a living. Russ Allen (yes, he fused his first and last name) has been an entrepreneur since he was 12. While in college, he chose to share a room with two quadriplegic college students, an experience that changed his perspective on life. He quit college and started a food bank that became a national model. RussAllen's multiple entrepreneurial journeys include transforming a cleaning company into a multi-million dollar business and other small tech and software businesses he started and grew. It was Russ' obesity journey that led him to focus on wellness. RussAllen teams up with NFL Hall of Famers to form the NFL Alumni Tackle Obesity group to help former players improve their lives. It later morphs into a national business, tackleobesity.com, that boosts weight reduction odds by pairing clients with professional coaches. Russ Allen dedicates his career to improving our broken, bureaucratic, inefficient medical model. He's investing and opening wellness centers that offer proven non-invasive medical solutions to improve patient outcomes and lives. Connect with RussAllen:LinkedIn: linkedin.com/in/russ-allen-8272753Web: wellnessnow.com Web: tackleobesity.com Email: russ@wellnessnow.

    [71] Why I Became My Family's Business Competitor

    Play Episode Listen Later Sep 5, 2024 76:19


    Amish Shaw walked away from three generations of his family's diamond business to innovate an industry long overdue for change—a passionate leap into entrepreneurship that risked everything. In the traditional diamond industry, a diamond passes through eleven distribution points before it is displayed at a store. Each 'handler' adds their profit margin, resulting in only 1% of consumers being able to afford a diamond.Amish has a bold vision for his lab-grown diamond company, which bridges the gap between desire and affordability. Already, 62% of engagement rings are made with lab-grown diamonds.  Highlights:The unknown history and facts about the traditional diamond industryThe key factors that drive success in the Jewelry businessDisruption is not destructionThe lab-grown diamond innovation combines sustainability and affordabilityFamous Quote: "The value of jewelry lies in the emotional connection and the moment it represents, rather than the origin of the diamond." - Amish ShawConnect with Amish:LinkedIn: linkedin.com/in/amishshah-nycWebsite: jevar.co Email: amish@riamgroup.com

    [71] Mastering the Art of Sales From Cold Calling to Closing

    Play Episode Listen Later Aug 28, 2024 69:05


    Alex Bruschi has spent his entire career in sales, making him uniquely qualified to uncover the secrets of successful sales reps and the skills and mindset that propel them."Sales is a powerful equalizer. Regardless of your background or education, you can do exceptionally well if you're good." - Alex BruschiWe explore the development of sales roles, the reasoning behind appointment setters and closers, how to foster a work environment that minimizes sales staff turnover, and much more.HIGHLIGHTS: The key to building trust and rapport with potential customersThe difference between meeting setters and sale closersDo sales gurus matter? The value of learning by sellingWhy start-up founders must learn how to sellThe art of cold calling and why it still existsHow to stop salespeople turnoverConnect With Alex:LinkedIn: linkedin.com/in/alexbruschiWebsite: podcasters.spotify.com/pod/show/ssirl 

    [70] How To Negotiate Your Next Raise

    Play Episode Listen Later Aug 22, 2024 77:06


    From selling cars to helping employees unlock their true earning potential. Keri-Lynne (KL) shares her journey and mission: teaching women (and men) how to advocate for themselves. If you're an executive, manager, or employee aspiring for recognition and proper compensation, listen to this podcast and avoid leaving money on the negotiation table. KL has been in your shoes. With her candid approach and real-world examples, she discusses negotiation tactics, salary transparency, and the importance of investing in yourself.TAKEAWAYS:Self-advocacy and negotiation skills are crucial for individuals in the corporate world, especially for women.Closing the gender pay gap requires advocating for yourself.Leadership plays a critical role in inspiring and driving performance in organizations.Proving oneself as a high performer is essential before advocating for a raise or promotion. How researching market ranges is critical for salary negotiationsTalking in ranges rather than specific numbers.Why salary transparency and pay equity increase employee engagement and reduce turnover.Connect with KL:LinkedIn: linkedin.com/in/keri-lynne-shawWebsite: thesalarybump.com Email: kl@saywhatcoaching.com

    [69] How To Break Free From Soul-Crushing Corporate Job Trauma

    Play Episode Listen Later Aug 15, 2024 71:02


    Feeling trapped in a soul-crushing job? Is choosing entrepreneurship your escape from misery? Before you leap into the deceptively unknown, watch this podcast.  Karen Cooper's YouTube video might be the eye-opener you need.Karen is an ex-corporate professional and a coach. She shares her raw journey as a working mother juggling it all. She tackles the rarely discussed topic of corporate trauma and its unique impact, especially on women entrepreneurs.This isn't just another burnout story. Karen's journey is about transformation and rediscovering purpose. She offers honest insights on:- Shedding outdated identities and limiting beliefs- Setting crucial boundaries- Embracing trust to unlock new opportunitiesWhether you're a seasoned professional questioning your path or an aspiring entrepreneur seeking validation, Karen's message speaks to anyone who's felt pressured to conform at the expense of their authentic self.This video isn't about quick fixes. It's a heartfelt look at women's real challenges in the corporate and entrepreneurial worlds. Karen proves it's never too late to change course and find fulfillment.If you crave authenticity and a reminder of your resilience, watch this. Karen's insights might be the gentle nudge you need to live a more aligned, passionate life if you choose entrepreneurship as your new career. TAKEAWAYS:➡️ The Silent Career killer: How Corporate Trauma affects women➡️  Releasing old identities &  limiting beliefs is crucial for personal and professional growth.➡️  The importance of Trust & Surrender➡️  Why Entrepreneurship is an option but not an escape from TraumaConnect with Caren: LinkedIn: linkedin.com/in/carencooperEmail: carencooper1123@yahoo.com

    The Working Mom's Secret To Success

    Play Episode Listen Later Aug 8, 2024 66:50


    "The word sales immediately generates an icky feeling." - Ashley Beck CuellarIf you're a working mom, entrepreneur, small business owner, or anyone focused on growing your business, this podcast is for you. Join me for an exciting and fun conversation with sales expert Ashely Beck Cuellar (pronounced Kway-R), who describes herself as a Sales Mama doing Yoga. Yes, sales may be 'icky', but without revenue, your business will disappear.Ashley cautions that sales success is not about closing deals but forging genuine connections and providing exceptional value. We dive into a thought-provoking conversation in which Ashley shares her insights on the art of sales, the power of LinkedIn, and the importance of authenticity in building lasting relationships.Key Takeaways:Cold calling is outdated and ineffective – building relationships and making genuine connections is the key to sales successThe right way to use LinkedIn to build meaningful connectionsSalespeople should approach sales with empathy and a customer-centric mindset and understand the power of marketingAuthenticity and genuine interest in helping others are the foundation of successful salesWhy saying "yes" to everything will set you back from achieving your goalsHow practicing Yoga can impact work-life balanceConnect with Ashley:LinkedIn:linkedin.com/in/ashley-beck-cuellar-6b723a7Email: ashleybcuellar@gmail.com

    Breaking through the million dollar revenue barrier

    Play Episode Listen Later Aug 1, 2024 67:17


    Ever wondered how to scale your small business from a million-dollar enterprise to a multi-million-dollar powerhouse? Can you crack the top-line revenue number you've been stuck on? Join me for a dynamic, intimate conversation with growth marketing expert Hamlet Azarian.From a modest background as the son of a single-mom hairdresser, Hamlet Azarian has carved a unique path, helping startups break through the one-million-dollar revenue barrier. His journey is a testament to the power of real-world experience and data-driven strategies. Discover how his story can inspire and guide you to grow your business.In this episode, Hamlet Azarian doesn't just share insights; he provides actionable strategies. Learn how to track key metrics, set ambitious goals, and master the art and science of scaling. A few takeaways from our discussion: ✅ Tracking key metrics is crucial for startups to ensure they are on track to reach their goals.✅ Goal setting is critical for startups.✅ Scaling a business requires a combination of art and science. It is important to     avoid common pitfalls and focus on sustainable growth.✅ The transition from a million-dollar business to the next level of growth requires     a mindset shift and a willingness to seek professional coaching and mentoring.✅ Business success requires hard work, taking risks, and not fearing failure.Chapters00:00 Introduction and Background03:05 From Buyer to Entrepreneur08:00 Marketing Strategies in the Retail Industry15:07 Empowering Undocumented Immigrants Through Small Business Loans24:58 The Influence of Hamlet Azarian's Armenian Heritage33:30 Introduction and Consumer-Centric Marketing Strategies36:17 The Science of Marketing and Adjusting to Change38:26 Tracking Key Metrics and Running Experiments43:31 The Art of Scaling and Sustainable Growth50:53 Transitioning from a Million-Dollar Business59:07 Doing the Hard Work and Taking RisksConnect with Hamlet:LinkedIn: linkedin.com/in/hamletazarianWebsite: hamletazarian.com/

    Unmasking Hidden Opportunities: The Data Analytics Detective's Playbook

    Play Episode Listen Later Jul 24, 2024 44:01


    Data analytics is way more exciting than it sounds!Luke Komiskey, founder of Data Drive, explains how start-up entrepreneurs and small and medium-sized businesses can harness the power of data to challenge assumptions and help them make smarter decisions. Without tech talk, Luke explains complex concepts like data engineering. Data is like detective work. When done right, it often uncovers growth and profit opportunities, like a science museum that found donors by looking at their data.Whether you're a data newbie or a business owner looking to up your game, the secret to success often lies right under your feet or in your hard drive.TAKEAWAYS:✅ Why data analytics is crucial for small and mid-market organizations✅ What is Data Engineering✅ Data can challenge assumptions and help scale a business by providing a      common foundation for decision-making.✅ While numbers don't lie, they still need to be interpreted correctly✅ What is required to ensure data accuracy✅ One thing Luke has done and encouraged others to do that inspires      unconventional thinking in life and entrepreneurship. TakeawaysWhy data analytics is crucial for small and mid-market organizationsWhat is Data EngineeringData can challenge assumptions and help scale a business by providing a common foundation for decision-making.While numbers don't lie, they still need to be interpreted correctlyWhat is required to ensure data accuracyOne thing Luke has done and encouraged others to do that inspires unconventional thinking in life and entrepreneurship.Connect with Luke:LinkedIn: linkedin.com/in/komiskeyWebsite: goDataDrive.com (Company)Email: luke@godatadrive.com

    The Game-Changing Impact Of Gen-AI On Marketing Sales & Customer Service

    Play Episode Listen Later Jul 22, 2024 75:06


    This quote sums up Vikram Ekambaram's fascinating journey: "I hated computer science, so when I graduated, I got an MBA in Marketing and thought I wanted to be in marketing and sales. I hated sales, too, and a friend approached me and asked if I wanted to come to the US and be a programmer. I figured now was the time to use my computer science degree."  Vikram Ekambaram, the founder of Visceral Solutions, has extensive experience working with American Express, Microsoft, Oracle, Tableau, and Gong.  He shares his practical and down-to-earth observations about technology in general and the challenges entrepreneurs, especially in SaaS, face today and in the future. He's also a Gen-AI expert and warns us about jobs in marketing, sales, and customer service that will undergo disruptive changes. Highlights:➡️  Why businesses in general and SaaS in particular are having a tough time       differentiating➡️  The main reason why Saas subscribers churn (cancel or don't renew their       subscription)➡️  The pivotal shift from a focus on acquisition to prioritizing customer       success. ➡️  How Generative AI disrupts go-to-market strategies, customer success,       and outbound sales.➡️  Which industries are most vulnerable to Gen AI's impact on present and       future  jobsConnect with Vik:LinkedIn: https://www.linkedin.com/in/vekambar/Web: http://vizvik.blogspot.com

    Stop Online Fraud from Ruining Your Business

    Play Episode Listen Later Jul 9, 2024 62:03


    Businesses, especially small businesses, rely on online lead generation and transactions. They also recognize (sometimes too late) the impact and opportunity cost of fraudulent leads on their business.Entrepreneurs: are they born or made? In Rich Kahn's case, he seemed destined for it. From a young age, he was drawn to programming, and with perseverance, risk, and courage, he bootstrapped and built multimillion-dollar web properties.Rich Kahn has finally found his true calling and dedicates his career to combating online fraud using his proprietary and proven platform, which guarantees minimal or no false positives.Bonus: The key to successful entrepreneurship is when your spouse is your partner. Takeaways☛ 20% of online transactions are fraudulent.☛ Identifying and eliminating fraudulent interactions is crucial for improving    marketing performance and protecting businesses from legal issues.☛ Many fraud detection solutions have a high false positive rate, which can    result in missed opportunities and lost revenue.☛ AI is both a threat and an opportunity in the field of fraud detection☛ Running a business with your spouse as a partner can be successful when    there is a complementary division of responsibilities and effective     communication.Chapters00:00 Introduction and Background03:00 The Journey of a Serial Entrepreneur11:07 The Early Days of Coding and the Internet24:26 The Impact of Fraud on Businesses and Consumers30:23 The Promise of Clean Traffic and Differentiation34:33 2nd mortgage on the house39:07 The Myth of Data Protection and Privacy53:48 The Disruptive Potential of AI in Fraud DetectionConnect with Rich:LinkedIn: linkedin.com/in/richkahnWeb: Anura.io

    From Small Village To Entrepreneurship: An Inspiring Journey of Resilience

    Play Episode Listen Later Jul 5, 2024 52:33


    This is an inspiring story of a woman who rose from poverty in her village to being dubbed the "Shakira of Asia" and voted Diva by Asia Life Magazine. Dona is known for her talents as a singer, songwriter, and DJ; she has even started her record label. Additionally, she has ventured into acting and has become a successful entrepreneur after meeting her husband, co-founding one of Asia's largest business executives' peer networks.Dona's remarkable journey from talented singer to successful actress and TV presenter showcases the power of staying committed to goals and perseverance. Dona used her success as an entertainer in a highly competitive industry. She transitioned to the corporate world as co-founder of Asia's largest business peer network, EGN (Executive Global Network). Watch Dona's touching perspective on beating the odds and staying true to her life's goal and entrepreneurship.Dona is a passionate advocate for women in business, and her belief in the power of dreams and hard work makes this episode an invaluable resource for anyone, especially women,  looking to make their mark in the business world.HIGHLIGHTS:☛ The one common motivator that continues to drive Dona's success☛ Donna's journey from singing in high school to starting her record label☛ Dona's practical streetsmart strategy for achieving success☛ How experience and learning from others shape her personal and   professional growthConnect With Dona:LinkedIn: https://www.linkedin.com/in/donaamelia/

    [62] How Fitness Beat Cancer

    Play Episode Listen Later May 21, 2024 63:59


    Life was great; Rebecca married the love of her life, her business was growing, and then cancer showed up unannounced. "You have terminal ovarian cancer and seven to ten months to live." Rebecca Lynn Torres, a personal trainer and functional medicine health coach, shares her journey of finding her passion and building a successful career in the fitness industry and how life prepared her to beat ovarian cancer. Becky started with a love for sports and dance, which led her to become a soccer coach and eventually transition into personal training. She emphasizes the importance of doing what you love and finding happiness in your career. She also discusses the challenges of being a personal trainer and the need to differentiate oneself in a saturated market. Rebecca's approach focuses on building a solid connection with clients and helping them make positive life changes.  She emphasizes the importance of passion, knowledge, and experience in the fitness industry and how age is not a barrier to success. She opens up about her battle with cancer and how her healthy lifestyle and positive mindset played a crucial role in beating and being cancer-free. TakeawaysFinding your passion and doing what you love can make your career more fulfilling and enjoyable.A successful business in a saturated market requires differentiation and a strong work ethic.Connecting with clients and understanding their needs is crucial for success as a personal trainer.Helping clients make positive life changes requires effective communication and coaching skills. Passion, knowledge, and experience are key to success in the fitness industry.Age is not a barrier to being a fitness trainer.A healthy lifestyle and positive mindset can play a crucial role in recovery from illness.A strong support system and a belief in a higher power can provide strength during difficult times.Making someone smile every day can have a positive impact on the world.If Rebecca's story inspired you, help her win the Ms. Health & Fitness contest by voting here: https://mshealthandfit.com/2024/rebecca-torresConnect with Rebecca:On Instagram: https://www.instagram.com/trainerbecca/On Facebook: https://www.facebook.com/rebecca.heiberg.7

    [61] Giving Voice To Thousands Of Small Business Owners

    Play Episode Listen Later May 16, 2024 62:28


    Terri Alessi-Miceli, President and CEO of HIA-LI, shares insights on the Long Island small business community, which has 100,000 businesses, of which 90% employ fifty or fewer people. Terri emphasizes the importance of seeking mentors, prioritizing customer service, and building strong customer relationships.She has spent years with Dale Carnegie and discusses the sales role in generating revenue, emphasizing the need for businesses to embrace continuous learning and open-mindedness. Terri also highlights the significance of hiring for attitude and culture fit. She concludes with a discussion on the value of doing what you love and being kind to others in achieving success.**Takeaways**☛ Seek out mentors and learn from those who have experience in your industry.☛ Ignore the naysayers and believe in yourself and your business.☛ Humility is key in leadership, as well as recognizing that you don't know everything.☛ Focus on the basics and the simple principles of running a successful business. ☛ Customer service is crucial for building a strong reputation and attracting customers.☛ Sales is the lifeblood of any business and should not be seen as spammy or pushy.☛ Developing relationships with customers and treating them well is essential for success.☛ Businesses need to embrace AI and understand its potential impact on marketing.☛ Continuous learning and staying open-minded are important in business.☛ Hiring for attitude and culture fit is crucial for building a strong team.Connect with Terri on LinkedIn:https://www.linkedin.com/in/terria1/Connect with Terri on the Web:https://www.hia-li.org/

    [60] The man who transformed #Pickleball Into A Thriving International Sport

    Play Episode Listen Later Apr 4, 2024 61:46


    Can a sixty-five-year-old woman beat a 30-year-old man in #Pickleball? Meet Seymour Rifkind, one of the original Pickleball entrepreneurs. He shares the real, firsthand story behind the game's origin and why it's called Pickleball. Seymour's tireless efforts introduced the game to over fifty countries, and his early vision of what the game was lacking was a key factor in transforming Pickleball into a professional sport. Rif is a 5.0-rated player who has won medals in the US Open, regional, and national tournaments. He is also the President and Founding member of the World Pickleball Federation. Rif was an accidental pickleball player. His friends dragged him to play the game in The Villages in Florida, and he was hooked after just ten minutes. Rif shares his love for the game and his innovative vision for the future; he emphasizes the importance of proper training and coaching, which led him to form the first (and only one at that time) International Pickleball Teaching Professional Association (IPTPA). Takeaways➡ The 'real' origin of the name Pickleball➡ Can a sixty-five-year-old beat a 30-year-old athlete?➡ Will the Pickleball boom surpass soccer?➡ Who should pursue training and why➡ Does the new generation of power paddles threaten the integrity of the game?➡ Which group of new players will become the biggest one? Connect with Seymour: https://iptpa.com

    [59] From Submarine Naval Officer to leadership coaching

    Play Episode Listen Later Apr 3, 2024 60:59


    Tom Sicola takes us on a captivating journey from his days as a submarine naval officer, where he learned the invaluable lessons of teamwork and purpose, to the corporate world, where he witnessed firsthand the pitfalls of the infamous Peter Principle.Tom embarks on an entrepreneurial adventure with a burning desire to help corporate leaders and business owners unlock their true potential. Tom highlights the need for training and development in leadership positions and the importance of creating a fulfilling work environment.***HIGHLIGHTS***➡️ How coaching can help individuals achieve their greatest potential➡️ The Peter Principle is still prevalent in many organizations.➡️ Asking for help and delegating tasks allow for better focus on core responsibilities.➡️ Maintaining a positive mindset and seeking support from peers and mentors are      essential for overcoming challenges.➡️ Why Taking risks and learning from mistakes are necessary for entrepreneurs➡️ Having the right mindset and taking action are key success factors.Connect with Tom: LinkedIn: linkedin.com/in/tomsicolaWeb: sicolainsights.com/ Email: tpsicola@gmail.com

    Your child will never speak. I proved them wrong.

    Play Episode Listen Later Mar 28, 2024 62:26


    Nichole Daher, founder of Success on the Spectrum, shares her personal connection to Autism and her journey of starting the first ABA therapy franchise in the US.  Nicole emphasizes the need for emotional connection with customers, good ABA professionals, and building trust with parents.Nicole shares how she differentiates her clinics from schools or other forms of Autism therapy and emphasizes the need for passion and dedication in running a successful franchise and aligning with franchisees who share her mission.TakeawaysStarting a business often arises from a personal need or frustration with existing solutions.Building trust and emotional connection with customers is crucial for success.Navigating insurance can be challenging, but perseverance and learning from mistakes is vital.Recruiting and retaining skilled professionals is essential for the success of a clinic or business. ABA therapy focuses on teaching skills that will impact the lives of individuals with autism rather than focusing on irrelevant tasks.The public school system often lacks the resources and structure to provide individualized attention to children with autism.Franchising can be a successful way to expand a business and make a greater impact on the lives of children with autism.Passion and dedication are essential qualities for franchisees in the autism therapy industry.Connect with Nichole: LinkedIn: https://www.linkedin.com/in/nichole-daher-b9b30150/Website: SUCCESSontheSPECTRUM.com 

    The Royal Restroom Empire

    Play Episode Listen Later Mar 19, 2024 56:44


    David Sauers co-founded Royal Restrooms, a luxury portable restroom trailer company. David focused on marketing to the event industry and offering a cleaner and more pleasant restroom experience. He emphasizes the importance of providing a unique customer experience and targeting higher-end events.David's business grew organically through word-of-mouth, but he faced challenges in convincing event organizers of the value of his higher-priced solution. David's journey highlights the importance of niche marketing and providing a superior product in a competitive industry. David emphasizes the importance of taking risks and working hard to succeed. He also highlights the significance of having a supportive partner and community involvement.*********************CHAPTERS*********************00:00 Introduction00:37 The Inspiration04:10 Turning an Idea into a Business06:04 The Need for Better Restrooms07:31 Balancing Full-Time Job and Entrepreneurship08:15 Transitioning to Full-Time Entrepreneurship09:10 Challenges and Skepticism10:26 Financing the Business11:20 Operating as a Side Hustle12:11 Unexpected Growth and Expansion12:43 Accidental Royal Bathroom Guy16:00 Marketing and Niche Targeting19:46 Convincing Event Organizers23:38 Enhancing the Event Experience26:46 The Royal Bathroom Experience30:04 Growing Organically and Dealing with Legal Issues32:03 The Complexity and Cost of Franchising32:59 Expectations and Efforts in Running a Franchise34:48 The Business in a Box Concept35:48 The Challenges of Franchising36:50 Balancing Autonomy and Support in Franchising38:08 Investing in Local Marketing and Community Involvement39:18 Misconceptions about Marketing Support in Franchising40:40 The Impact of In-Kind Donations to Nonprofits41:54 The Importance of Sharing Wealth and Supporting Employees43:20 The Personal Sacrifices of Entrepreneurship44:24 The Impact of Divorce on Entrepreneurship48:44 Lessons Learned from Divorce51:33 Taking the Chance and Believing in Yourself54:17 The Value of Hard Work and PersistenceConnect with David:LinkedIn: https://www.linkedin.com/in/davidsauers/Website: http://www.royalrestrooms.com/

    Sam and Hal Zeitlin

    Play Episode Listen Later Mar 4, 2024 55:21


    Join Sam and Hal Zeitlin in captivating stories as they share their inspiring entrepreneurial journeys. Coming from different backgrounds but sharing a Jewish heritage, they discuss how collaboration and learning together have helped them scale their businesses. Whether baking delicious bagels or creating websites using Webflow, the principles of building a successful business are similar, in this engaging conversation, you'll discover:☛ The challenges of meeting high expectations in the competitive food industry and the     importance of collaboration.☛ The growth and success of their businesses, Zeitlin's Deli and Candid Leap, and the significance    of building a solid core team.☛ Insights into the Jewish deli tradition, its evolution, and the role of culture in their business.☛ The ultimate test of a successful business – is the ability to take a vacation without constant    check-ins.☛ The formula for their business success☛ The importance of humility, surrounding oneself with the right team, and giving back to the     community.☛ Lessons learned in entrepreneurship and their exciting plans for the future.Chapters00:00 Introduction01:01 Quick Introductions01:29 Becoming Entrepreneurs05:19 Opening a Deli06:36 Collaboration Between Sam and Hal08:42 Hal's Journey into Web Development10:01 Teach for America11:21 Web Development and WordPress12:07 Introduction to Webflow13:55 Webflow as a Solution19:29 Webflow's Problem-Solving Capabilities21:46 Challenges in the Food Service Business23:07 Dealing with High Expectations in the Food Industry26:37 Creating Unique Food Experiences28:28 Collaboration Between Sam and Hal29:21 Building the Business and Making Decisions30:12 Building a Strong Core Team31:37 The Importance of Proper Communication32:27 Delegation and Growth33:27 The Evolution of the Jewish Deli34:25 The Significance of Traditional Jewish Food35:25 The Ultimate Test of a Successful Business36:21 The Formula for Success37:21 The Importance of Empowering and Hiring the Right People38:19 The Components of a Successful Business39:46 The Role of the Owner in Business Success40:16 The Impact of Humility and Surrounding Yourself with the Right Team42:18 Feeding and Bringing People Together44:26 Experiences with Anti-Semitism46:22 Giving Back to the Community49:45 Lessons Learned in Entrepreneurship51:20 Taking Risks and Trying New Things52:05 The Importance of Humility and Building a Strong Team53:06 The Value of Different Perspectives and Contributions

    [53] Level Up Your Marketing Game: Play To Win With Smart Bets!

    Play Episode Listen Later Feb 21, 2024 65:30


    This podcast is for you if you're an entrepreneur or a small business owner, especially a SaaS founder. This is a raw and honest discussion about marketing. Justyna Ciecierska-Göçeryan (Justi) and I rant about common mistakes by Saas founders and small business owners and the proven ways to get more out of marketing. When you start a business, you may experience growth at first, but eventually, you reach a point where you cannot grow any further. Justi refers to this as "going from zero to one and getting stuck there." This applies to startups and established businesses, with the only difference being the revenue level at which they plateau.For Justi, marketing is simple - focus on basics, spend a lot of time on (a term we all take for granted) The Ideal Buyer, and then match the buyer to what makes your solution better and different.Justi's message to founders or established business owners is straightforward: there are no shortcuts to launching and growing a business. Copying or stealing someone else's unicorn solutions that promise unbelievable growth is an excuse for not doing the hard work required to build a successful business.Other highlights from our discussion on marketing and growth:☛ What is strategy?☛ What is the Marketing Waiting Room?☛ Why collaboration between marketing and sales is critical for growth☛ What do you do when your head of marketing s@*#s?☛ The challenge of proving marketing ROI: "Show me the data."☛ How do you answer, "We tried it, but it didn't work."☛ How should Solopreneurs use LinkedIn to grow their business☛ Scaling a business vs. growing a business☛  The future of marketingConnect with Justi on LinkedIn:https://www.linkedin.com/in/justyna-ciecierska/

    [53] The Secret to Entrepreneurial Success: Shift Your Mindset From Wealth To Purpose

    Play Episode Listen Later Jan 25, 2024 64:10


    If you loved Simon Sinek's "Start With Why" talk, this is the street-smart version from a young Israeli entrepreneur.Itay Forer dove into entrepreneurship as an Israeli student living in New York City. He openly shares his down-to-earth and transparent reasons for becoming an entrepreneur and his invaluable reality check. If you want to succeed in business, Itay's raw and street-smart advice is a must-have roadmap to beating tough odds.☛ "If you have the willpower and want to do things out of the ordinary, go for it. "☛  Itay never asked for or needed an allowance as a teenager. Find out why.☛ "Entrepreneurship combines the freedom to create and the thrill of uncertainty. "☛ "The odds of entrepreneurial success are low, but if you don't compromise on your vision and do    what you love, you'll find a way to succeed. "☛ What is product-market fit, and why will it make or break your business?Connect with Itay:LinkedIn: https://www.linkedin.com/in/itayforer/

    [52] Teen Prodigy: Meet The 16-year-old Entrepreneur Making Waves!

    Play Episode Listen Later Jan 11, 2024 56:19


    You may not have heard of Moldova, a small country of only 2.5 million that borders Romania and Ukraine. It is unlikely that you have encountered a young man as ambitious and inspiring as Cristian Frunze, who is a high school student and already a successful entrepreneur. Despite the country's lack of access to many resources that Americans enjoy, Cristian has managed to tackle the daily challenges that even many older adults face. He recognizes that productivity is the key to success and has a simple yet powerful schedule in place to stay focused. Key highlights of Cristian's journey and success as an entrepreneur:His secret weapon for staying focusedHow does a sixteen-year-old become so knowledgeable? What triggered entrepreneurship at the age of fourteen? With over 3,000 online customers, Cristian realizes "it's a business" and what he does to capture his momentum. What does Cristian mean by "I didn't choose this opportunity?"A book or person that made a remarkable difference for Cristian? How did Cristian nail a TEDx talk?The mature way this young man navigates mission vs. profitThe surprising reason is applying to college. What Cristian has already accomplished, and his insatiable drive to learn will undoubtedly make this young man someone we will hear about one day.Connect with Cristian: LinkedIn: linkedin.com/in/cristian-frunzeEmail: cristian@ken.group 

    [51] STEVE WARE: "I Never Set Out To Help Anybody Other Than Myself."

    Play Episode Listen Later Oct 31, 2023 72:54


    Have you ever worked for a company that had an active program to improve the well-being of its employees? I'm not talking about just a standard medical plan but ongoing resources that help you deal with stress, anxiety, and other obstacles that can hinder personal and professional fulfillment. If you did, you're lucky and one of a select few who never felt alone at work. Meet Steve Ware, a plain-spoken, unpretentious bloke (a UK term for a simple guy) who shares how he picked his favorite football (soccer) team, discovered mindfulness, and his mission to impact workplace happiness and productivity. Here are a few highlights from our fun but severe conversation: The simple answer to "How did you wind up working for IBM for 28 years?"What in the world is mindfulness?Steve's quick and straightforward tip on starting with mindfulness?Steve's coaching for skeptics about what mindfulness means and how, or if, it works. Connect with Steve:LinkedIn: https://www.linkedin.com/in/steve-ware-mindfulness/Web: stevewaremindfulness.com Email: steve@stevewaremindfulness.com

    [50] Jesi Stracham: "I am very lucky to just be a paraplegic."

    Play Episode Listen Later Oct 11, 2023 65:44


    On January 18th, 2015, a devastating motorcycle accident changed Jesi Stracham's life. She was twenty-two years old. "The last thing I remember is everything going black. And then, at some point, I saw my Grandmother, and she said, "Jesi Mae, it's not your time..."Through grueling back surgeries and rehabilitation, Jesi is determined not to let her condition shape her life. She's in control of her life, her physical and emotional being. Jesi is a sought-after speaker and an entrepreneur. She manages a few businesses while dedicating her life to helping wheelchair-bound and non-injured people discover the power of purpose and determination. Listen to Jesi's profound and touching answer to my question: "I don't see too many people in wheelchairs. Where are they?"Connect with Jesi:linkedin.com/in/jesi-stracham-13a758103Websitesjesistracham.com (Personal)wheelwithmefoundation.org (Non-Profit)Email: jesi@jesistracham.com

    [49] Curtis Matsko: From Sobriety to $120+ Million Entrepreneurial Success

    Play Episode Listen Later Sep 27, 2023 61:13


    Your search is over. If you're a business owner or a startup founder who has yet to find the formula for successfully growing your business while maintaining a happy work-life balance. Cutis Matsko, the CEO of a growing $120+ business, proudly declares, "I've had a great life, and I am nearly always happy!" Curtis shares his early struggle with alcoholism and the event that inspired his leather goods business. He backs his self-proclaimed "I'm a marketing genius" with impressive accomplishments and ongoing success.Spoiler alert: You will not hear about marketing hacks or high-level vague academic concepts; what Curtis shares about what it takes to build a successful and thriving business is simple. Being a successful CEO or entrepreneur is about who you are. If you aspire to build a successful and fulfilling business and life, it is crucial to be a good person. This means being honest, fair, and kind to others. Your personality and character traits will impact your success in ways that go beyond just financial gain.Here are a few nuggets from my incredible conversation with a down-to-earth, genuinely good guy: ➡️ "Over the top, baby. You don't have to beat them by much to beat them      by a lot in the long run."➡️ "I own all of my companies outright. When something goes wrong... it's     me. "➡️ "The biggest thing we lost when we went into e-commerce." ➡️ "Don't wait for your quarterly review. If you have an idea, go find Curtis."➡️ "Hard conversations is the way we grow in this world." ➡️ Why Curtis hated his first job (the one his father found for him) and the     the creative, gutsy way he replaced it."➡️ As a leader, you often make decisions before it is the right time to make those decisions; you don't necessarily have all the data, so you'll be making plenty of mistakes.  You have to recognize it and reign that in."Connect with Curtis:LinkedIn: http://linkedin.com/in/curtis-matskoTwitter: twitter.com/CurtisMatskoWebsite: https://www.portlandleathergoods.com/

    [48] Chad Brown: How To Spot Patterns That Get In The Way Of Success

    Play Episode Listen Later Sep 26, 2023 62:53


    In this episode of the Entrepreneur Next Door, you'll meet Chad Brown, who became an entrepreneur at fifteen and found his calling after multiple pivots in his career. "Fathering teenage girls is one of the greatest leadership lessons."If my relationship with my wife is terrible, I can't be effective as a coach leader. His first sales job was as a sales rep for his father's drywall business. It colored and defined Chad's professional future.Chad takes a psychology class and gets hooked: “A space where we can discuss the humanness of life.”Additional highlights from our fun and energetic conversation: ➡️ Why did Chad drop out of college in 2007, and how did a “What could go wrong?”      business go bust?➡️ Chad's big move into a new business and why he packed his family to start a new life        in California?➡️ What technology was a game-changer in Chad's new entrepreneurial venture? ➡️ How does Chad balance and tackle the challenge of family life and a successful career? ➡️ The unlikely path that had Chad pivot his career again ➡️ How filmmaking and leadership coaching come together for Chad➡️ What does “You spot it, you got it” mean?➡️ To see any pattern in my clients where they are getting in their way, I have to       first recognize it in myself.”  - “You must address the thinking that created the reality      right now.”➡️ The question that left Chad speechless and how he recovered.Connect with Chad:LinkedIn: https://www.linkedin.com/in/chad-brown-leadership-coach-477a7015/Email: chad@chadlbrown.com#leadership #leadership #leadershipdevelopmentcoaching

    [47] Pia Wendelbo: Humanizing how business is done

    Play Episode Listen Later Sep 23, 2023 58:56


    Every business dreams of growth and scaling up. Successfully growing your business only happens by expanding your team. Listen to my guest and get valuable insights on how to manage change and people to ensure a smoother transition later on. I prefer to introduce Pia Wendelbo as something other than an 'expert' in change management since the (overused) term often exaggerates one's accomplishments. However, Pia has amassed a wealth of experience in diverse fields, making her exceptionally effective in leading, directing, and managing organizational change.Here are a few highlights of our conversation: Why a college degree won't guarantee you a job if Pia is doing the hiringHow Pia uses her creativity,  innovation, and fintech experience to humanize banking and change how consumers view banking in generalHow do you convert a bland (same-old) mission statement and force your client to live up to it?Pia's definition of the internal ecosystem necessary for organizational success.Why anyone who is in B2B is, by definition, also in B2C? An insightful and rare approachWhat is at the core of business development?Tech is great only if people use it. How did Denmark drive tech adoption?Stop dumping tech on your employees. Employees need time to learn and get comfortable with new technology What is the best thing that happened to introverts in the past four years?What is the biggest mistake companies make when they scale up?Connect with Pia:LinkedIn: linkedin.com/in/digital-change-agentEmail: pwendelbo13@gmail.com

    [46] Irit Levi: "If I can't figure it out in 5 minutes, I'm not recommending it."

    Play Episode Listen Later Sep 18, 2023 99:03


    Irit Levi, "The Secret Tapes." Well, not really. I invited Irit to do a follow-up interview for last year's podcast. A lot has changed with Irit's business, and I wanted her on video so she could be part of my new YouTube podcast line-up. Irit Levi is a source of inspiration for women who strive to balance their roles as a mother, wife, and successful business owner while keeping up with the demands of maintaining a Jewish tradition. Many women (and men) dream of achieving the healthy and productive balance Irit has found in her life. Other highlights from our open conversation: How does one transform from a secular to an observant Jew, and does the process have parallels in business?Irit's first job earned $3/hour,  and it became her dream job What is an instructional designer, and how does it correlate to Irit's religious discovery "If I can't figure it out in 5 minutes, I'm not recommending it." Irit's brutal, honest assessment of automation/software toolsHow Irit grew her LinkedIn followers from zero to over 10K+ followersIrit's advice about LinkedIn strategies and expertsWhy LinkedIn is the best place for introverts to make their markWhy you can't and shouldn't delegate everything and the one thing you may not want to let goIrit's take on AI and how it will (or not) impact productivity and workflowFind & Connect with  Irit Levi:LinkedIn: https://www.linkedin.com/in/irit-levi/Web: https://www.day-by-day.biz/

    [44] LoRen gReiFf: "People hire people. They do not hire resumes."

    Play Episode Listen Later Sep 7, 2023 56:53


    Loren Greiff (who purposely plays with how her name is displayed) is a super successful executive career coach. I invited her to the podcast because the key to success in building and growing a business is hiring the right talent. Loren is a  self-declared "Idiot Savant" with a talent to visualize, "I treat life like a pallet."  And she gives kudos to Grandma, who Loren calls "the bad-ass in the family." Loren attributes her success to the smart strategic move she made to "Learn from the Masters." and sharpen her tools - I wanted to learn 10" deep, not 1" ten times."Join me for this fun rollercoaster interview, learn the behind-the-scenes of recruiting and the following additional insights:Why Loren decided to be an English Literature major (not what you think of when you're visually creative.)Why Loren decides to take on business as a disciplineHow did Loren get into a top-tier advertising agency with a degree from a small but unfamous college? What prompted Loren to pivot in her pursuit of achieving balance?Why is Loren messing with the spelling of her name?What is an "excuse exterminator?"Why are people stuck in jobs they don't like? It results from the perception that looking for a job is long, hard, and generally sucks. Why hitting the Apply Now button is soothing but very deceiving. What is the easiest way to separate (candidates) fakers from the real deal? "I don't care about your resume. I know how to read.""Different is better than better."What role is AI going to play in the hiring process? The one song Loren admits to singing in the shower.Connect with Loren:LinkedIn: linkedin.com/in/lorengreiffEmail: Loren@portfoliorocket.com

    [45] Ernie Harker: Facing Down The Dream Killer

    Play Episode Listen Later Aug 8, 2023 81:20


    This podcast is about a career journey that showcases the value of pursuing personal interests and leveraging individual strengths.As a teenager, Ernie aspired to be a Disney artist but started his career as an illustrator for an ad agency. Frustrated with corporate bureaucracy and low pay, he jumps ship and becomes an independent artist. From there, he developed a passion and expertise in branding and opened a branding agency.Ernie's twin brother is a licensed therapist who diagnosed him with a unique "Hyperactive Productivity Disorder." It's not an official diagnosis, but both brothers focus on being productive and on self-development instead of being preoccupied with useless distractions.  And yes,  Ernie asked his brother to dance with his date without letting her know. What happened? Listen and find out.Additional highlights:➡️ Being identical twins when even your mother couldn't tell you apart➡️ The #1 challenge confronting most artists➡️ Why did Ernie quit a high-paying job, and how did his father-in-law feel about that? ➡️ The creative way Ernie was able to keep his company at the height of the Big Recession ➡️ How did a Maverick presentation change the trajectory of Ernie's career?➡️ Ernie's definition of a brand➡️ The (surprising) company Ernie, as a branding expert,  considers best at branding➡️ How Ernie was able to control the Dream Killer and overcome feeling like a failureErnie on LinkedIn: https://www.linkedin.com/in/ernie-harker-a56b7624/

    [43] Shlomo Genchin: Copywriting Is Not Just Stringing Words Together.

    Play Episode Listen Later Jul 21, 2023 62:52


    I've worked in marketing for years, and I rarely say this: this young man is one of the most talented marketers I've come across in a long time. Shlomo Genchin possesses similar intuitive brilliance that drew me to Seth Godin many years ago. Listen to my intimate conversation and the evolution of a talented marketer. Get to know him; you won't regret it. Copywriters are entrepreneurs, too. On this episode of The Entrepreneur Next Door podcast, you'll meet an amazingly talented young copywriter with an equally impressive entrepreneurial journey. Join me for a refreshing and intimate conversation with a talented young man from Israel. We speak about his entrepreneurial journey to becoming a sought-after copywriter and what he attributes to the key to his success (spoiler alert, it's not about tech).Shlomo's career aspiration as a creative young man growing up in Israel was to become a military officer or an actor. He becomes an 'accidental copywriter' after taking a get-rich-quick sketchy course. Contrary to what one may expect, Shlomo can express his creative talent and freedom during his military service (in a K-9 unit as a dog handler). His journey takes him to Berlin, where he studies copywriting at the Miami Ad School  (this is not a typo; it was in Germany). After creating an award-winning campaign, he gets an amazing offer to join one of the leading international ad agencies. Watch the rest of his journey and find out:➡️ Does working for an ad agency prepare you for a successful career as a      Copywriter? ➡️ Did Shlomo accept a once-in-a-lifetime job offer?➡️ "Creativity is about freedom."  How does Shlomo put his belief into      practice? ➡️ Did Shlomo exercise this option, "If it didn't work, I could always crash on      my parents' couch." ➡️ Why is Shlomo Genchin excited about AI, and what does he think is the      biggest mistake people make while using it? ➡️  What key ingredient do you need to generate brilliant copy? Connect with Shlomo:LinkedIn: https://www.linkedin.com/in/shlomogenchin/Website: http://thecreativemarketer.net/Email: Shlomedia@gmail.com

    [42] Tess Nyman: "I am not leaving this place without a job."

    Play Episode Listen Later Jul 21, 2023 75:58


    Join me for a candid conversation with a courageous Ugandan woman who overcame challenges, balanced her professional and personal life, and contributed to a noble cause.How does a twenty-year-old get a job as an HR manager with zero experience? (Hint: the title of the podcast.)The surprising way Tess trained herself for a job she was not qualified for.Why did Tess choose HR as a career path with an MBA and two degrees in psychology?How Tess' marital challenge and a move back to Finland propels her into entrepreneurship and reconnects her with her home country. A life-changing dream that leads Tess to devote herself to saving orphan children.How Tess built an impressing 50K+ followers on LinkedIn and how she chose to differentiate herself as a career coachThe unexpected impact of Covid on Tess' marriage and what she did about itTess on LinkedIn: https://www.linkedin.com/in/tessnyman/Tess on the web: http://katkonsult.com

    [40] Paul Katz: "We're all going to die. Now is the time to learn how to play the piano."

    Play Episode Listen Later Jun 16, 2023 65:50


    Join me for an inspiring podcast episode featuring Paul Katz, a highly successful entrepreneur who has achieved remarkable success in the competitive music industry. Paul's fascinating journey encompasses working with renowned organizations like the African Wildlife Foundation and the Bill & Melinda Gates Foundation, alongside collaborating with influential figures such as Kevin Bacon, Ziggy Marley, and Desmond Tutu, among others. With an impressive portfolio that includes Oscar-winning movies and collaborations with global music stars like Britney Spears and Justin Timberlake, Paul's expertise spans various domains. Discover how Paul harnessed the power of influencers, adapted to the changing landscape of the music industry, and became a social entrepreneur. Prepare to be inspired by his heart, soul, and business success. Listen and learn:☛ What is social entrepreneurship☛ How to use entertainment and popular culture as a hook to drive social change☛ What are two critical ingredients that are a must in influencer partnerships☛ How to spot influencers that are credible and impactful☛  How Paul's new book "Good Influence" is a roadmap for using influencers that     applies to small and large profit and not-for-profit organizations☛  Why does Paul's life's work follows this quote: "We are all going to die, we don't     know when, and now is an excellent time to learn how to play the piano." In GOOD INFLUENCE, Cultural Change Agent Paul Katz Shows How Any Organization Can Engage Influencers to Create Programs that Raise Awareness, Inspire Action, and Do Good. Paul on LinkedIn: https://www.linkedin.com/in/paulkatznewyork/

    [39] Rich Litvin: "Effective Coaching Messes With Your Thinking."

    Play Episode Listen Later May 23, 2023 48:01


    I vividly recall my exhilaration when Rich Litvin graciously accepted my invitation to appear as a guest on the podcast.  I deeply admire Rich, and the wisdom and insights you'll gain are invaluable.  Rich is a masterful transformational coach who works exclusively with high-performing leaders and coaches. His extraordinary ability to forge profound connections with anyone he engages in a conversation or coaches captivates me.Join me on this extraordinary podcast, where we delve into the mind of Rich Litvin, exploring his unique approach to coaching and his remarkable ability to empower individuals to unleash their true potential. Here are some highlights of the treasure of insights from my incredible conversation with Rich Litvin: The impact of Rich's demanding father on his future and presentWhat did Rich do with his students as a biology teacher that was actually more coaching than teaching?The surprising start of Rich's coaching career? What does Rich mean when he says: "I went through my entire childhood knowing I was different but not realizing it was OK to be different?"Can coaching be taught, or does most of the skill an innate talent?“Being a leader is like being a lady. If you have to tell people you're one, you're probably not.” What is the true test of leadership? Rich's first ever role was at 11 years old.The fallacy of “open door policy.”Rich's definition of “fear” and why he believes confidence is a result, not a requirement. Why the most effective coaching “messes with your thinking.”Rich's raw revelation of why he proposed after just two weeks.“After you're gone, your obituary isn't going to say how much money you have in your bank account cause nobody cares.” What is skill-stacking and how it increases your probability of successConnect with Rich:LinkedIn: https://www.linkedin.com/in/richlitvin/Website: https://richlitvin.com/For Coaches: https://richlitvin.com/scorecardEnjoy, and please share this episode with your friends and colleagues. 

    [38]: Jahmaal Marshall. "Before You Help People You Need To Help Yourself."

    Play Episode Listen Later May 3, 2023 58:38


    Jahmaal Marshall is blessed with a natural ability to help people. He's been doing it since he was a teenager. Listen to Jahmaal's journey, how his childhood traumatic experience defined his future and career, and why he strongly feels that "what we believe about ourselves is often hardwired into a traumatic event."Here are key nuggets from our session together:Jahmaal's journey in/out of prison (not what you think)Why he calls himself a Biblical Counselor, and what he means by "I'm not religious."The difference between living and existingThe difference between coaching and counselingWhat does Jahmaal mean by "if you go too deep and fast, you may drown."What is 'burnout' and the root cause for that stageJahmaal's advice for determining if someone is a weight or a wingThe best places to get a true perspective on lifeConnect with Jahmaal here:https://www.linkedin.com/in/jahmaalmarshall/ (32K+ followers)https://listenthenspeak.com/

    [37] Awet Woldegebriel: "In one second, I learned about the fragility of life."

    Play Episode Listen Later Apr 18, 2023 69:58


    As a society flooded by images and new stories, we've become numb to tragedies here and abroad; a Tesla commercial follows a CNN coverage of thousands of refugees living in sub-standard conditions, or a new record of Covid deaths followed by a BOGO (Buy One Get One) free commercial. We may feel a tang of emotion, yet, we can't help ourselves to be numb. This podcast is about hope and a salute to the few who decide to act and make a difference. Meet Awet, whose experiences have shown him how fragile and challenging life can be: As an eight-year-old refugee in war-torn Ethiopia to overcoming language barriers, academic struggles, racism (“I learned what it means to be a black man in America. Coming from Africa, being black was something I never thought about. Race was not something you think about.” ) to how he makes a bold decision to make a difference in other people's lives.Awet's father, the most inspiring figure in his life, made a successful living as a tailor. His mantra to his son has been, “Always look out for people with greatness in their hands.” While witnessing the devastating impact of the pandemic on the fashion industry,  leaving thousands of workers jobless, Awet starts a fashion business, Awet New York, to provide life-changing income to garment workers in New York City. Listen to Awet's inspirational journey and learn:The mindblowing creative and courageous way Awet fights against teachers who told the only black student in their school "he couldn't handle advanced placement classes."How a job with Coca-Cola helped Unicef deliver urgent help to needy children in remote locationsHow Awet breaks into the highly competitive fashion business in the middle of a devastating pandemicWhy did people lineup 'around the block" to buy hoodiesAwet's surprising pricing strategyHow a fishing trip propels Amet from an unknown brand to almost instant successWhy people supporting his cause was not enough, and what did Awet do to ensure his new brand would spread organicallyCheckout Awet's line here: https://awetnyc.com/Follow Amet on LinkedIn and all other social media platforms:https://www.instagram.com/awetnyc/https://twitter.com/AwetNychttps://www.facebook.com/AwetNewYorkCityhttps://www.linkedin.com/in/awetgw/

    [36] Adam Robinson: "How we beat the "SaaS slow ramp of death."

    Play Episode Listen Later Apr 7, 2023 81:51


    If you're looking for an authentic and inspiring entrepreneurial success story, this podcast episode with Adam Robinson is a must-listen. Adam's transparent and detailed account of his journey is a gem. He shares strategies, technical insights, and valuable lessons he's learned. His story is a treasure trove of wisdom for anyone considering starting their own business, especially in the competitive Software as a Service (SaaS) industry.Adam bootstrapped Robly to an eight-figure exit and publicly shares how he plans to grow his new venture, Retention.com, to a one billion dollars valuation by the end of 2023. Retention.com (formerly GetEmails ) grew to fourteen million in two and a half years with just six people and zero funding.Adam graduates from Rice University and is unsuccessful in getting a position with a major consulting firm. A chance encounter gets Adam a job as a trader on Wall Street, when, in his early twenties, he is able to create a financial nest egg. What happened next is not your typical "young man makes millions and spends it all on a luxurious lifestyle." Adam saves money and gets a reality check from one of his mentors: "The skills from ten years ago are useless, so go get some skills that will keep you busy and employed ."Watching his brother start a tech company plants a seed. Adam invests his savings and dives into entrepreneurship to take on email giants like MailChimp and Constant Contact.Here are a few highlights of Adam's revealing conversation:As a trader, what did it feel like when your biggest client lost eight million dollars in one day, and what was the valuable lesson that served Adam later in his careerHow a web crawler opens the door to new opportunitiesWhere does Adam get the knowledge of how to be an Internet Entrepreneur?The formula of what you need to invest when you're up against market leaders that own 80% of your marketWhat is a Competitive Moat, and how Adam's Navy Seal strategy allowed him to take market share from Constant ContactWhy telemarketing played a critical role in Robly's success: it's not just calling but whom you call and what you do say to grab their attentionHow to grow a small Saas business to scale and overcome "The slow ramp of death" syndromeWhy Adam claims, "It's easier for me to sell a $20K deal than a $46 monthly subscription?"What is a 'subscription decoy' plan, and why were people happier paying more? Why differentiation, especially in Saas, was and continues to be, a game-changerAdam's strategy: "You pick a lane that MailChimp will never choose or do."How Adam and his team invested just $5K on FB ads in the first month, which converted to $10K monthly recurring revenue?How and why Adam was able to become a Digital Nomad and the turning point when he decided it was time to exitHow Adam plans to grow his new company, Retention.com to a $1B valuation by the end of 2023Follow Adam's journey on LinkedIn:https://www.linkedin.com/in/retentionadam/

    [35] Peter Murphy Lewis: "The human return on investment is superior to anything else."

    Play Episode Listen Later Mar 28, 2023 54:22


    Peter was born crosseyed and, for years, was bullied by his schoolmates. He had corrective surgeries when he was two, four, ten, thirteen, and nineteen. When you listen to his crazy (and adventurous) journey, you can understand how this experience shaped his tenacity and grit.  At twenty-seven, in the middle of his Ph.D. studies,  a non-malignant colon cancer diagnosis sparks a  "midlife crisis" and propels Peter into entrepreneurship; he quit school and dove into entrepreneurship by opening a biking, walking, wine, golf, and high-end luxury package touring company. This is when Peter discovers that "when you spend your own money, you learn very quickly."Other highlights from Peter's incredible story:The one thing Peter's dad told him that changed his future trajectoryWhy learning to speak a foreign language is critical to understanding human behavior How Peter was able to interact and assimilate with the homeless population in BostonWhy the best way to master a foreign language is to date your teacherWhat Peter did after a tumor diagnosis in his colon was not what the doctor ordered or what you would expectWhy and how a risky tip-based travel business was a successThe one memorable thing Peter does on a blind date with his future wifeThe wake-up call in Peter's life in Chile that led him to his new career in Long Term Care (LTC)Why Peter decides to get certified and work as a CNA "Certified Nursing Assistant) Which book changed Peter's life, saved his marriage, and gave him the most valuable perspective on human relationshipsConnect with Peter on LinkedIn: https://www.linkedin.com/in/petermurphylewis/

    [34] Rui Boom: Breaking free from routine and embracing the unknown."

    Play Episode Listen Later Mar 16, 2023 82:46


    Buckle up and get the popcorn ready; it's a longer podcast worth listening to every minute. When your guest opens the conversation with a profound quote from Confucius - "We have two lives; the second begins when we realize we only have one" - you know you're in for a deeply personal conversation.Rui Boom grew up in Portugal and wanted to become an international soccer player. However, he followed his parents' wishes and pursued a more conventional path as a Finance major. What happens next? He takes a leap of faith, "embraces the unknown" and moved to another country.Here are key insights from Rui's journey:Why did Rui abandon his Finance college degree and trade it for sales and marketing with Unilever? Hint, Rui quotes Mark Twain, "I have never let schooling interfere with my education.”Who was the person who changed Rui's life forever? He still doesn't know.  What does Rui mean when he says, "I was 27, but it felt like I was a baby again?"What happened within five minutes of Rui landing in Japan?What is the most critical aspect of early-stage start-ups? Learn about the dynamics of mentoring start-up founders and what they must have in order to benefit from the engagement. "The best way to become an entrepreneur is to be an entrepreneur." What does Rui mean by "Profit is F$^% Money?""Older players understand there's no such thing as...."Connect with Rui here: https://www.linkedin.com/in/rui-bom/

    [33] Ferol Vernon: "Hey Dad, we're out of gas."

    Play Episode Listen Later Mar 9, 2023 60:55


    Vernon grew up in an entrepreneurial family: His father ran a hotel, and his mother was an artist. His introduction to running a business started when his father told him, "I'm done mowing the lawn; it's your job now." Vernon and his wife "bet the farm" and took the plunge into entrepreneurship. They own a media company that helps authors and publishers to connect with more readers, a tough problem in a  challenging industry. Their mission was to offer authors an effective, reliable channel for book marketing at a time when other book promoters  often "took advantage of authors' hopes and dreams by promising them the world."Their solution is self-service and done-for-you book promotion, where authors manage their book promotion at a budget they can afford. But, as Vernon explains, to be a successful book publisher, authors must understand the concept of "the lifetime value of a reader" so their art can become a commercially viable product. Listen to find answers to the following: The biggest lesson Vernon learned mowing lawnsWhat did he mean by "I didn't know how good I had it?"What kind of a job do you get with a Classical Civilization degree?The difference between art and designWhat did Vernon say when he chose entrepreneurship, and why is this the last thing any entrepreneur ought to say or think about What is entrepreneurial inertia? What is the #1 reason why business (nonfiction) book authors fail?"The one thing we missed that everyone leaping into entrepreneurship must recognize and prepare for."Connect with Vernon and learn more about his services:https://www.linkedin.com/in/ferol/https://www.freebooksy.com/for-the-authors/

    vernon hey dad ferol classical civilization
    [32] Chris Hennessy: Did the crime. Did the time and it transformed his life.

    Play Episode Listen Later Feb 24, 2023 56:33


    Chris Hennessy is a "sweets guy" always looking for a snack (chocolate preferred). He has a golden voice and an upbeat personality. Not what you would expect when you listen to his story. In his early years, Chris aspired to be a vet, worked at a jail, and did some construction jobs.  But, in his 20s, his life took a downward spiral, as he, in his words, "went crazy" and ended up in prison.Chris reveals his experience living in a confined and hard environment, something few of us can relate to. Being isolated from society and surrounded each day by men with criminal backgrounds ] had a profound impact on Chris; it changed his perspective on life and helped him reconnect with religion.Chris' biggest revelation while serving a long sentence in prisonHow did Chris wind up choosing to coach as his new career?Why does Chris take the bold move of working with "Christian coaches?"The biggest advice Chris receivedWhat does Chris mean by "I want it so bad I can't think of not doing it?"P.S. I forgot to ask Chris how long it takes him each morning to get his beard ready for a day filled with video coaching. Connect with Chris on LinkedIn: https://www.linkedin.com/in/hipproductions/

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