Podcasts about ZoomInfo

Subscription-based software as a service (SaaS) company based in Waltham, Massachusetts

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Best podcasts about ZoomInfo

Latest podcast episodes about ZoomInfo

RecTech: the Recruiting Technology Podcast
Yello and Zoom Acquire more #HRtech

RecTech: the Recruiting Technology Podcast

Play Episode Listen Later Nov 20, 2025 7:55


This week my company, RecTech media announced the official rebrand of our press release newswire service from RecTech PR to HR Technology Wire. https://hrtechfeed.com/introducing-hr-technology-wire/ ZoomInfo the Go-To-Market (GTM) Intelligence and Talent Solutions platform, today announced the launch of its AI Builder Catalog, a specialized dataset that surfaces verifiable Proof-of-Work Signals to accelerate AI hiring. https://hrtechfeed.com/new-hr-tech-from-zoominfo-employ/ Employ Inc., a leading provider of people-first, intelligent hiring solutions across JazzHR, Lever, and Jobvite, today announced the launch of the AI Screening Companion….Built using IBM watsonx.governance, the AI Screening Companion delivers proactive, intelligent assistance that goes beyond basic automation.  https://hrtechfeed.com/new-hr-tech-from-zoominfo-employ/ CHICAGO, Nov. 20, 2025 — Yello, a leading provider of early talent acquisition software solutions, today announces the acquisition of Symba, the go-to platform for new hire readiness. Through this acquisition, Yello will help employers reduce the manual work of running internship and new grad programs while maximizing candidate engagement and conversion rates. https://hrtechfeed.com/yello-acquires-symba-onboarding-tool/ SAN JOSE, CA—Zoom has announced the acquisition of BrightHire, a leading AI-powered hiring intelligence platform, in a move to significantly expand its enterprise offering and embed intelligent capabilities into the critical talent acquisition workflow. The purchase, which was announced in a blog post, integrates BrightHire's capabilities directly into Zoom Workplace, the company's AI-first work platform. https://hrtechfeed.com/interviews-zoom-acquires-brighthire/ Learn more about your ad choices. Visit megaphone.fm/adchoices

The Revenue Formula
For 2026, Don't do more - Do better (w/ Koen Stam from Personio)

The Revenue Formula

Play Episode Listen Later Nov 18, 2025 51:47


Most teams think the answer to growth is simple. Add more. More markets, more products, more layers, more plays. The layer cake approach.It almost never works.It adds complexity, drains focus, and breaks what was already working.In this episode, Toni Holbein and Personio's Koen Stam talk about a better path. Instead of piling on new initiatives, fix the foundation. Improve the things that already drive revenue. Tighten ICP. Narrow focus. Sell better. Enable buyers. Strengthen the ecosystem around you. Document the process so the business does not depend on a few heroes.Do less. Execute better.This episode is brought to you by ZoomInfo, the Go-To-Market Intelligence Platform. ZoomInfo gives you high-quality B2B data and sales intelligence on in-market buyers across companies of all sizes, powered by AI-driven automation with integrated outreach tools to help your GTM teams build pipeline and close deals faster. Check them out at zoominfo.com/revenue-formula Want to work with us? Learn more: revformula.io(00:00) - Introduction (04:37) - Addressing the Great Pipeline Starvation (07:22) - Challenges of the Layered Approach (14:58) - Understanding Revenue Sources (19:19) - Data-Driven Decision Making (24:36) - The Parking Lot Exercise (27:43) - Vanity in Expansion (30:28) - Understanding Y our ICP (31:43) - Building a Target List (34:23) - Enabling Buyers (38:51) - Leveraging Ecosystems (43:55) - Process Over People (48:35) - Final Thoughts and Wrap-Up

CIO Classified
How AI is Expanding the CIO Role with Chetna Mahajan of Webflow

CIO Classified

Play Episode Listen Later Nov 6, 2025 31:30


In this episode, Chetna explains how new automation strategies are evolving not only productivity, but the role of the CIO. Chetna emphasizes the importance of data quality and security when scaling a fast-growing company, as well as transparency and partnership in vendor relationships. About the Guest: Chetna is an award winning CIO, board member, and VC advisor with over 25 years of experience working in the Fortune 100 and serving as a 3X CIO for hyper-growth SaaS businesses. Chetna currently serves as CIO of Webflow, a hyper-growth Website Experience Platform SaaS company. Previously, she served as CDIO at Amplitude and ZoomInfo.Chetna is an advisor to prominent VC firms including Sequoia Capital, Accel, Ridge Ventures, and Mayfield and serves on the Customer Advisory Board (CAB) at Veza and, Productiv and was formerly at Snowflake and Google Cloud Platform CAB. She served on the Tech Committee with Carlyle and Thoma Bravo, and on the Advisory Board of Ninja Focus and Women & AI.She was a finalist and nominee for the Bay Area ORBIE, CIO award, a finalist for “2019 Markie's Cultivator Award for Best Lead Management Program,” a recipient of the Delta Dental Women in Business Stevie Award of Excellence in Healthcare Transformation, and a Boeing Spirit of Excellence Award recipient. Outside of work, she enjoys traveling, hiking, and skiing and has a passion for exploring different cultures.Timestamps:01:41 - About Chetna04:53 - Automation as a starting point07:16 - Employee productivity and the CIO11:25 - Discovering new AI tools13:44 - Evolving revenue systems22:47 - How will the CIO role evolve?28:37 - Lightning roundGuest Highlight:“ AI has really taken productivity at a whole different level now. It has really helped us drive the pace in productivity we couldn't have fathomed before the event of the content generation. It's not just content generation anymore. It's way beyond that. The velocity at which we are innovating on the product is huge.”Get Connected:Chetna Mahajan on LinkedInYousuf Kahn on LinkedInIan Faison on LinkedInHungry for more tech talk? Check out past episodes at ciopod.com: Ep 62 - Running IT Like a Growth EngineEp 61 - What Manufacturing Can Teach You About Scaling Enterprise AIEp 60 - Why the Smartest CIOs Are Becoming Business StrategistsLearn more about Caspian Studios: caspianstudios.comOur Sponsor:This episode was brought to you by Blitzy, the Enterprise Autonomous Software Development Platform with Infinite Code Context.Blitzy uses thousands of specialized AI agents that think for hours to understand enterprise scale codebases with millions of lines of code. Enterprise Engineering leaders start every development sprint with the Blitzy platform, bringing in their development requirements. The Blitzy platform provides a plan, then generates and pre-compiles code for each task. Blitzy delivers 80%+ of the development work autonomously, while providing a guide for the final 20% of human development work required to complete the sprint.Public companies are achieving a 5x engineering velocity increase when incorporating Blitzy as their Pre-IDE development tool, pairing it with their coding co-pilot of choice to bring an AI-Native SDLC into their org.Visit Blitzy.com and press book demo to learn how Blitzy transforms your SDLC from AI Assisted to AI Native. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

TD Ameritrade Network
ZoomInfo's (GTM) 1Q Triumph: Revenue Growth & Sales Surge Led by A.I. Solutions

TD Ameritrade Network

Play Episode Listen Later Nov 4, 2025 8:07


ZoomInfo (GTM) CEO and founder, Henry Schuck, breaks down the company's record 1Q results, including 5% year-over-year revenue growth and a 20% jump in operations business sales. He credits the success to growing demand from enterprise and large customers for A.I.-driven sales and marketing solutions. Schuck highlights wins from clients like Ryder and Google, and explains how ZoomInfo's data foundation sets it apart in a crowded market.======== Schwab Network ========Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/ About Schwab Network - https://schwabnetwork.com/about

The Resilient Recruiter
Automate Your Outreach: How to Generate Client Leads Every Day on Autopilot, with Giorgio Zanella

The Resilient Recruiter

Play Episode Listen Later Oct 29, 2025


The hardest part of business development isn't effort, it's consistency. Most recruiters know what to do, but struggle to do it every day while juggling clients, candidates, and placements. You know you should be reaching out to prospects daily, but between managing active searches, candidate interviews, and client meetings, your pipeline suffers. The solution? Build automated systems that generate leads while you focus on conversations that close deals. Giorgio Zanella is a go-to-market engineer who's built hundreds of automation workflows for recruiters and founders. Working out of Clay's New York office, he's spent three years mastering the platform and helping recruitment professionals scale their outbound without losing the personal touch. In this behind-the-scenes episode of The Resilient Recruiter, we break down the exact infrastructure, tools, and strategies you need to automate your outbound without sacrificing personalization or sounding like spam. This isn't theory. Giorgio has analyzed thousands of campaigns and knows exactly what separates automation that works from automation that gets ignored. You'll learn why Clay.com has become the number one platform for scaling outreach, how to choose the right tools for email and LinkedIn automation, what infrastructure you actually need (domains, inboxes, and warming protocols), and how to achieve 3-5% response rates on cold email when most people can't break 1%. We cover the complete tech stack: Clay for workflow automation and data enrichment, Instantly for email sequencing, HeyReach for LinkedIn automation, and how these tools work together to create synchronized multichannel campaigns. You'll discover how Clay's "waterfall enrichment" replaces expensive tools like ZoomInfo (saving you $15K+ per year), why LinkedIn outreach gets higher response rates than email (and its hidden limitations), and how to build email infrastructure that protects your domain reputation while scaling to hundreds of sends per day. Giorgio shares the exact formula for safe, sustainable outreach: 3-4 alternate domains, 2 inboxes per domain, 12-15 emails per inbox per day, and the two-week warming process you can't skip. He explains why most recruiters wreck their deliverability by sending from their main domain, how to set up synchronized campaigns where email, LinkedIn, and phone calls happen in coordinated sequences, and why relevance (right person, right time, right message) beats volume every single time. You'll learn what "good" response rates actually look like (spoiler: they're lower than you think, but the ROI is massive), how to calculate return on investment for cold outreach campaigns, and why even a 1% response rate can generate huge returns when your infrastructure costs are minimal. Giorgio breaks down why personalization and timing are more important than blast volume, how to track real-time signals like job changes and promotions to time your outreach perfectly, and the practical first steps to start automating your business development this month. This episode is part of our new course, Automate Your Outreach: How to Generate Client Leads Daily on Autopilot, a four-week implementation program where Mark and Giorgio guide you step-by-step through building your own automation system. Whether you're a solo recruiter trying to scale or an agency owner looking to systematize business development across your team, this conversation gives you the blueprint. Episode highlights: • [00:50] Introducing Giorgio Zanella and the vision behind the "Automate Your Outreach" program • [03:30] What is Clay and why recruiters are using it to automate lead generation • [07:35] The tech stack you actually need: Clay, Instantly, HeyReach (and what to skip) • [12:20] How to replace expensive data tools like ZoomInfo with Clay's "waterfall enrichment" • [18:40] Email vs. LinkedIn outreach: which gets more replies and why • [23:25] How to run synchronized multichannel campaigns (email + LinkedIn + phone) • [31:30] Why personalization and timing beat volume every time • [40:55] Building a bulletproof email infrastructure (domains, inboxes, warm-up rules) • [52:00] What "good" reply rates look like and how to calculate ROI on outreach • [1:10:00] Practical first steps to start automating your BD this month For more information or to register for the Automate Your Outreach course, visit recruitmentcoach.com/automate Get your FREE 30-minute strategy call: http://www.recruitmentcoach.com/strategy-session/ Connect with Giorgio Zanella on LinkedIn Subscribe to The Resilient Recruiter on Apple Podcasts, Spotify, or wherever you listen to podcasts.

Thirty Minute Mentors
Episode 303: ZoomInfo Co-Founder and CEO Henry Schuck

Thirty Minute Mentors

Play Episode Listen Later Oct 28, 2025 39:59


Henry Schuck is the co-founder and CEO of ZoomInfo, a data intelligence company that generated $1.2 billion in revenue last year. Henry joins Adam to share his journey and his best lessons and advice. Henry and Adam discuss a wide range of topics: entrepreneurship, leadership, innovation, competition, growth and scale, career success, managing through highs and lows, and much more.

Lead(er) Generation on Tenlo Radio
EP148: From Pipeline To Revenue: Rewriting The Marketing Playbook With Gabe Lullo

Lead(er) Generation on Tenlo Radio

Play Episode Listen Later Oct 22, 2025 36:02


In this Leader Generation episode, CEO Gabe Lullo shares the playbook Alleyoop uses to turn “more pipeline” into real revenue.  You'll hear how to fix unqualified pipeline syndrome by aligning on a clear ICP, catching buyers at the right time and using the BDR function as the bridge between marketing and sales. Gabe breaks down simple rules of engagement for MQL-SQL handoffs and the feedback loops that keep everyone moving in the same direction. We also dig into what actually works right now: human-first outreach, SDRs who think like marketers and LinkedIn content that warms leads before a sales call ever happens. Gabe shows how empowering employee voices on social can fuel 40% of new business, while cutting recruiting spend and improving pipeline quality.  If you want practical ideas to get better leads, better teamwork, and better outcomes, this one's for you. Leader Generation is hosted by Tessa Burg and brought to you by Mod Op.  About Gabe Lullo: Gabe Lullo is the CEO of Alleyoop, a sales development agency working with industry giants such as ZoomInfo, Salesloft, and Adobe. He has trained over 8,000 salespeople across diverse businesses and, during his tenure in Alleyoop, he has personally hired and managed more than 1,500 SDRs. With over two decades of experience in sales, marketing, and executive recruitment, his strategies have significantly driven Alleyoop's growth and shaped its corporate culture. Beyond his career accomplishments, Gabe graduated from the Barney School of Business at the University of Hartford and his leadership ethos is rooted in cultivating environments that prioritize both professional development and individual success. About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at Tessa.Burg@ModOp.com.

The Revenue Formula
How to Hire Salespeople in 2025

The Revenue Formula

Play Episode Listen Later Oct 21, 2025 47:42


Most companies still hire salespeople wrong in 2025.They rely on resumes, gut feeling, and vague interviews instead of testing real skills. In this episode, Raul and Toni explain why that approach fails and how to replace it with a system that actually works.They break down a practical process to identify what you really need, define the skills that matter, and test candidates in realistic scenarios. No fluff, no guesswork, just a repeatable way to hire people who can actually sell.This episode is brought to you by ZoomInfo, the Go-To-Market Intelligence Platform. ZoomInfo gives you high-quality B2B data and sales intelligence on in-market buyers across companies of all sizes, powered by AI-driven automation with integrated outreach tools to help your GTM teams build pipeline and close deals faster. Check them out at zoominfo.com/revenue-formula Want to work with us? Learn more: revformula.io(00:00) - Introduction (01:41) - Hiring is Broken (07:09) - Basics of Effective Hiring (12:35) - The Myth of the Perfect Candidate (14:20) - Understand your Needs and Context (16:56) - Time Pressure in Hiring (22:02) - The Three Step Solution (29:10) - Assessing Candidates: Interpretation (30:16) - Assessing Candidates: Talking (31:21) - Assessing Candidates: Showing (32:53) - Assessing Candidates: Doing (36:53) - Iterating on the Process (39:57) - Roleplaying in Sales Hiring (43:33) - Hiring Sales Leaders (46:00) - Final Thoughts and Takeaways

The Elite Recruiter Podcast
Leaving Agency Life: Zack Cress on When to Stay, Switch, or Start Your Own Recruiting Firm (and How to Actually Do It)

The Elite Recruiter Podcast

Play Episode Listen Later Oct 21, 2025 48:21


Are you a seasoned recruiter wondering if it's time to move on from agency life? Maybe you're itching to branch out but feel stuck by golden handcuffs—or curious about starting your own firm but unsure where to begin. This episode of The Elite Recruiter Podcast is your roadmap to clarity.

Sales Gravy: Jeb Blount
How a Carrot Keeps Top Sellers Disciplined (Ask Jeb)

Sales Gravy: Jeb Blount

Play Episode Listen Later Oct 8, 2025 10:20


How do you prepare your mindset and create the discipline to be effective every single day? That's what Jeff Velez asked on a recent Ask Jeb episode, and it's the question that separates the pros from the amateurs in sales. Sales is the hardest profession in business. It's the only job where you have to go out and find rejection and bring it home every single day. Every ask you make carries the potential to be rejected at a deep, painful level. That's why we get paid so well. And that's why most people can't hack it. But the ones who do? They've figured out the secret. Find Your Carrot My friend Will Fratini from ZoomInfo nailed it when he talked about what motivates him, or his carrot. His five-year-old daughter once bought him a carrot Christmas ornament, and he carries it with him everywhere as a reminder of why he shows up every day. But here's what matters: Your carrot needs to be specific and tangible. Not some vague "I want to be successful" nonsense. I'm talking about something real. A commission check of X dollars. A boat. Generational wealth through real estate. A college fund for your kids. Think of it like an old-time horse and carriage. You put a carrot on a stick in front of a stubborn horse, and suddenly it'll go forward even when it thinks it can't. That's what your carrot does for you when everyone else is giving up. Your carrot is what pushes you past the point where giving up would be completely justified. It's what separates the best from the rest. The Hard Truth About Sales Discipline Let's be clear about what sales discipline actually means. You have to show up every day and do a certain number of activities. Every. Single. Day. Consistently. And in order to do those hard things consistently, you need that carrot. It's about sacrificing what you want now (which is easy) for what you want most (which requires doing hard things). I want to do things that are easy. But in order to get what I want most, I've got to do things that are hard. That's the entire game. The Scottie Scheffler Example Look at Scottie Scheffler, the PGA golfer. When he makes a bogey, he bounces back with a birdie or better 62 percent of the time. The rest of the field? Less than 18 percent. Why? Because Scheffler is crystal clear about what's important to him. He knows his carrot. He understands what fulfillment means. When something goes wrong, there's no cascade of "everything is wrong." His ego doesn't take a hit because he's focused on what matters most. He picks himself back up, brushes himself off, and keeps moving. But here's what most people don't know: It wasn't always this way. When he first brought on his caddie, Ted Scott, Ted told him straight up: "I'm not working for you unless you get the attitude, temper, and anger under control." Think about that. The caddie refused to work with him unless he fixed his mindset first. That's how important mindset in sales really is. Everything else comes after. Your Visual Cue Go get yourself a carrot ornament. Seriously. Find one on Amazon, hang it in your office, and use it as your visual cue for what matters most. When you're sitting at your desk in the morning trying to get started, or when something has gone wrong and you're trying to bounce back, that carrot will remind you why you chose this soul-sapping profession in the first place. Because maybe the only thing harder than sales is golf. But you chose it. Now own it. The Secret Superpower Here's the bonus that Will dropped that's pure gold: Sometimes your carrot isn't even about you. Sometimes the ultimate sales superpower is genuinely helping someone else be the star of the show. The best sellers in the world don't care about how great their product is. They care about making their customer the hero. If you genuinely believe you're there to help someone else's day get better, you're going to come through. And when you have that extra little carrot hanging th...

The Revenue Formula
$1.2B ARR CRO on AI in GTM (w/ James Roth from ZoomInfo)

The Revenue Formula

Play Episode Listen Later Oct 7, 2025 53:30


James Roth, CRO at ZoomInfo, joins Toni to break down how AI is reshaping go-to-market. From the collapse of inbound demand to the rise of intelligent outbound, he explains how teams can stay efficient, use AI without the hype, and turn data into real impact.We also talk about ZoomInfo's $1.2B ARR growth, the myth of “AI-native” startups, and what go-to-market intelligence actually means in 2025.Want to work with us? Learn more: revformula.io(00:00) - Introduction (01:38) - ZoomInfo's Growth and Public Perception (06:45) - AI's Role Today (10:04) - ZoomInfo's Approach to AI and Competition (15:35) - Go-to-Market Intelligence Explained (21:09) - Integration and Collaboration in the Industry (26:01) - SEO Challenges and Market Impact (28:45) - The Resurgence of Outbound Sales (33:27) - AI's Role in Sales Efficiency (39:46) -  Leveraging AI for SMB Data (46:39) - The Drive for Efficiency with New Tools (53:10) - Next Week: $5M ARR per AE with AI

The Daily Sales Show
Top Frameworks for Stronger Deal Qualification

The Daily Sales Show

Play Episode Listen Later Oct 7, 2025 43:35


Too many teams treat deal qualification like a checkbox exercise. They follow a “proven process” that looks good on paper but still leads to bloated pipelines, wasted time, and disappointing close rates.Marcus Chan reframed qualification as a dynamic skill, not a rigid step. Watch and learn why strong qualification saves reps time, margin, and credibility, and how to use it as your first real line of defense against bad deals.He also walked through practical frameworks like BANT, MEDDICC, and CHAMP, not as rules to memorize, but as guides to help you run better conversations.Leave knowing exactly what questions to ask, what red flags to watch for, and how to qualify in a way that earns buyer trust.You'll Learn:Why most “proven processes” fail to deliver quality dealsHow to use frameworks as guides, not crutchesA consultative approach to qualification that builds credibility and momentumThe Speakers: James Buckley and Marcus ChanIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo and People.aiLooking to up your sales skills?Sales Training for YOU: Use code SELLBETTER to save $200 off your yearly membershipSales Training for your TEAM

TD Ameritrade Network
Zoominfo (GTM) CEO on A.I.'s Role in Customer Engagement, Moving to 'Offense'

TD Ameritrade Network

Play Episode Listen Later Oct 6, 2025 7:51


Henry Schuck, founder and CEO of Zoominfo Technologies (GTM), talks about how the company uses A.I. to enhance client engagement with customers. He addresses concerns that A.I. will reduce staff head count by making the argument that A.I. actually boosts the need for more sales workers. On the future of tech, Henry believes it will give Zoominfo an opportunity to move on the "offense" instead of "defense."======== Schwab Network ========Empowering every investor and trader, every market day.Options involve risks and are not suitable for all investors. Before trading, read the Options Disclosure Document. http://bit.ly/2v9tH6DSubscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/About Schwab Network - https://schwabnetwork.com/about

The Elite Recruiter Podcast
How to Crack $500k+ Billings & Build Elite Remote Recruiting Teams – Dante Nino's Framework for Top Billers

The Elite Recruiter Podcast

Play Episode Listen Later Oct 6, 2025 57:08


Struggling to scale your recruiting desk, close bigger deals, or turn your agency into a powerhouse? This episode of The Elite Recruiter Podcast is your playbook for becoming a $500k+ biller and doubling down on the exact tactics powering the fastest-growing remote firms today. Host Benjamin Mena sits down with Dante Nino, co-founder of TLO, to unpack the uncompromising frameworks and high-conversion business development strategies behind his team's explosive growth (and their unstoppable recruiter mindset). If you want to make Q4 your best ever or simply operate at elite standards, don't miss Dante's systems, templates, and the proven deal box strategy that's redefining recruiting success.  

The VentureFizz Podcast
Episode 399: Luisa Herrmann - Founder & CEO, AINovva

The VentureFizz Podcast

Play Episode Listen Later Oct 3, 2025 56:41


Episode 399 of The VentureFizz Podcast features Luisa Herrmann, Founder & CEO of AINovva. This episode was recorded live at Startup Boston Week at Suffolk University which is the third year that I've hosted it onsite. Thank you to Stephanie Roulic for the invitation as it's a lot of fun and great to be involved in such a meaningful conference. And, since it was hosted live, this episode is audio only and my apologies for the background noise. Entrepreneurs take different paths when it comes to finding ideas to start a business and how they go about funding it. Her company, AINovva was born out of her own need. After working in AI for several years and learning how to code, she built the product to solve her own content-switching exhaustion called AIFred. It handles email prioritization, meeting prep, and relationship management so busy professionals can focus on what matters. And to fund the company, she has bootstrapped it through consulting revenue. Not every company needs an outside investment and if it does, the longer an entrepreneur can hold out… the better situation they will be in when it comes to negotiating the terms. In this interview, we cover: * Advice on attending networking events. * Luisa's background story in terms of how she got involved in the tech industry and her journey into product management. * Her experience in product roles at ZoomInfo, Validity, and other startups. * All the details about AINOvva. * Advice for hiring your first Product Manager. * And so much more.

The Daily Sales Show
A Human-First Playbook for Multi-Channel Outreach

The Daily Sales Show

Play Episode Listen Later Oct 1, 2025 43:59


AI might dominate the conversation right now, but the truth is this: effective outbound still comes down to fundamentals, creativity, and human connection.Anthony Natoli shared how to build multi-channel outreach sequences that cut through the noise without relying on AI. You'll see how to combine email, LinkedIn, phone, and more into a repeatable playbook that creates real conversations instead of burnout.We also broke down how to adjust your messaging by channel, keep follow-ups fresh, and use persistence as a relationship-building tool rather than a spam tactic.Whether you're an SDR, AE, or sales leader, this show will help you refresh your outbound strategy with approaches that resonate today.You'll Learn:How to structure multi-channel sequences that balance consistency, timing, and creativityMessaging techniques that fit each channel and feel human, not roboticFollow-up strategies that build relationships and drive responses over timeThe Speakers: Will Aitken and Anthony NatoliIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo

CRO Spotlight
From BDR to CRO: Building Cross-Functional GTM with Michael Maimone

CRO Spotlight

Play Episode Listen Later Oct 1, 2025 56:36


Warren Zenna sits down with Michael Maimone, CRO at LucidLink, to unpack his journey from BDR to enterprise sales leader to CRO. Michael shares how his time at IBM, Marketo, Adobe, and ZoomInfo shaped a systems mindset, enabling him to translate big-company rigor into agile, early-stage execution without stifling momentum.They dive into the first 30-60-90 days in the seat: observe, diagnose, implement. Michael explains how he sequenced quick wins—enablement, RevOps guardrails, hiring profiles, interview kits—before rolling out robust territory, account, and opportunity planning. He emphasizes credibility through results and the art of modulation when change-managing seasoned teams.Michael details LucidLink's category-defining approach to distributed cloud file access for massive media and design workflows, and how that expands into broader enterprise use cases. He outlines direct and channel motions, global team structure, and the zero-knowledge security model that unlocks collaboration without compromising control.The conversation closes with pragmatic AI adoption across Gong, ZoomInfo, dialers, website conversion, and Gemini-driven planning. Michael shares early signal lifts, how to beat tool fatigue, why human analysts still matter, and advice to aspiring CROs: lead cross-functionally, stay humble, build lieutenants, and align every motion to predictable, scalable revenue.

Blissful Prospecting
[Playbook] Account Executives: Steal this framework to self-source 30%+ of your pipeline (without making hundreds of cold calls)

Blissful Prospecting

Play Episode Listen Later Sep 30, 2025 61:55


This episode is the audio from our recent webinar on AE self-sourcing. Erika Fuchs from EliseAI, Rob Anderson from TitanX, and Darin Alpert from ZoomInfo joined us to share how top reps self-source pipeline to book more meetings and crush quota, without making hundreds of cold calls. Check out more free content and get coaching at ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://outboundsquad.com.⁠

The Daily Sales Show
Cold Email Using AI: Faster Research, Better Sequences, Higher Replies

The Daily Sales Show

Play Episode Listen Later Sep 29, 2025 26:58


Using AI for optimizing cold emails can be beneficial if you know how to do it right.Aaron Reeves shared the exact prompts, frameworks, and QA tips he uses to speed up research, build sequences in minutes, and keep every cold email personal.Get real examples you can copy, learn how to avoid the “AI feel” that kills replies, and leave with ready-to-use workflows you can plug into your process the same day. You'll Learn:How to use AI for account researchTactics to build cold email sequences using AICommon AI cold email pitfalls to avoidThe Speakers: Jed Mahrle and Aaron ReevesIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo and Skrapp

FrumFWD
Sales Advice That Will Change How You Sell Forever | EP 17 ft. Michael Kleinfeld

FrumFWD

Play Episode Listen Later Sep 25, 2025 44:49


On this episode of The YM Show, I sit down with my good buddy Michael Kleinfeld, a top performer in B2B sales. We get super practical about how he actually wins contracts—from the first cold call, to follow-ups, to proposals—and how you can apply the same frameworks in any industry.If you're in sales (or you're a founder doing sales yourself), this episode is a cheat-sheet: the ins & outs, do's & don'ts, misconceptions, and yes—the occasional “scheme” to watch for—so you can close more cleanly and build long-term relationships.

The Daily Sales Show
A Modern Prospecting Playbook for Sellers

The Daily Sales Show

Play Episode Listen Later Sep 24, 2025 45:19


Prospecting looks different in 2025 but the fundamentals still matter.Learn exactly which prospecting tactics are still driving results today, which outdated approaches to drop, and how to use AI to work faster without losing the human touch.We covered what's working across cold calling, multi-channel outreach, and targeted personalization, then showed you how to pair those tactics with AI tools that speed up research, surface insights, and help you create more relevant messaging.Leave knowing how to build a modern prospecting workflow that saves time, keeps your outreach fresh, and helps you connect with more buyers without relying on overused templates or outdated playbooks.You'll Learn:Prospecting tactics that still work in 2025 (and what to stop doing)How to use AI to research, personalize, and scale outreach effectivelyHow to build a modern, multi-channel prospecting workflow that connects with today's buyersThe Speakers: Jason Bay, Leslie Douglas, and Leslie VenetzIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo and Sales Assembly

Sales Gravy: Jeb Blount
How to Start Using AI in Sales (Ask Jeb)

Sales Gravy: Jeb Blount

Play Episode Listen Later Sep 23, 2025 11:33 Transcription Available


Here's a question that'll make your head spin: You know AI is transforming sales, everyone's talking about it, but you're still staring at ChatGPT like it's some mysterious black box, wondering what magical question you should type in first. That's the reality for most salespeople in 2025. They know they need to embrace AI, they've heard the success stories, but they're paralyzed by the complexity and overwhelmed by the options. If you're nodding your head right now, you're not alone. The biggest barrier to AI adoption isn't technical—it's mental. Salespeople are asking the wrong question entirely. The Wrong Question That's Keeping You Stuck Most people approach AI like it's some mystical oracle they need to appease with the perfect question. They think there's some secret prompt that will unlock AI's full potential, like finding the right combination to a safe. Here's the brutal truth: There is no perfect first question for AI. The real problem isn't what to ask—it's how you're thinking about the problem. Instead of asking "What should I ask AI?" you need to flip the script entirely. The Mental Shift That Changes Everything Twenty minutes before recording our latest Ask Jeb episode, I was working on a new training program for Sales University. I had a slide deck and workbook that needed proofreading, and my first instinct was to think, "Who can I get to proofread this thing?" That's how most of us think: "How can someone else do this?" or "How can I get this done?" But I caught myself and asked a different question: "How can AI do this?" I uploaded the slide deck to AI and asked it to proofread for me. Fifteen seconds later, I had a response—not perfect, but a starting point. I refined my prompt, asking for typos organized slide by slide, and boom—seven minutes later, the entire deck was cleaned up. What would have taken me 45 minutes and still resulted in missed errors was done in minutes, with better accuracy than I could achieve manually. Why You're Already Qualified to Use AI Here's what Will Frattini from ZoomInfo pointed out that hit me like a lightning bolt: You already know how to use AI. You've been doing it for years. If you've ever asked Siri for directions, told Alexa to turn up the music, or typed a question into Google, congratulations—you've been using AI. The only difference now is the sophistication and power of what's available. The barrier isn't technical competency. It's the mental block of overthinking it. You don't need to understand large language models or machine learning algorithms. You just need to ask a question and hit enter. That's it. That's the profound simplicity everyone's missing. Think Like a Conductor, Not a Solo Act Here's the game-changing mindset shift: Stop thinking of yourself as someone who needs to learn AI. Start thinking of yourself as a conductor standing in front of a symphony orchestra. You've got Claude for certain tasks, ChatGPT for others, ZoomInfo Copilot for prospecting intelligence, Gemini for research—each AI is like a different instrument in your orchestra. Your job isn't to play every instrument; it's to conduct them all to create something beautiful. The apex predators in sales aren't going to be the people who master one AI tool. They're going to be the conductors who know when to use which AI for maximum impact, iterating and refining until they get exactly what they need. This means developing your prospecting methodology becomes even more critical—you need to know what outcome you're trying to achieve before you can direct your AI orchestra to help you get there. Your Practical Starting Point Stop overthinking this. Here's your action plan: Step 1: Pick one AI tool you have access to. Your company probably already provides something. If not, start with ChatGPT, Claude, or any of the major platforms. Step 2: Identify one recurring task that eats up your time. Email templates, research,

The AI for Sales Podcast
Meta-Prompting, Context, and Saving 7.6 Hours/Week

The AI for Sales Podcast

Play Episode Listen Later Sep 22, 2025 36:11


Top TakeawaysAI's real win in sales right now: offload repetitive tasks (triaging inboxes, drafting replies/follow-ups, note-taking, CRM updates) so sellers can focus on discovery, demos, and closing. Time to value is the new battleground. ChatGPT has reset expectations; buyers want activation on day one, not week 12. Meta-prompting → compounding quality. Prompts and personas should self-improve as your style and outcomes evolve. Context engineering increases quality. Simple details (who/where/when) measurably boost LLM output quality. Adoption reality check. Biggest blocker isn't tech—it's org inertia and middle-management friction. Start with a tiger-team pilot.Be great at your craft first. AI massively amplifies already-excellent practitioners. The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth.Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.

The Daily Sales Show
How to Boost Your Cold Call Connect Rates

The Daily Sales Show

Play Episode Listen Later Sep 22, 2025 28:26


If you can't get people to pick up the phone, it doesn't matter how good your pitch is.In this show, we broke down why connect rates stay low and what you can do about it starting today.You'll learn how to diagnose whether the problem is your rep, your list, or your motion, plus the specific changes that can dramatically increase your chances of reaching real decision-makers.From timing strategies and list optimization to voicemail techniques that actually work, you'll leave with a set of proven tactics to boost connections without burning out your team. You'll Learn:How to pinpoint what's actually killing your connect ratesWhen to use power hours vs. trickle dials for maximum efficiencyVoicemail strategies that get replies instead of deletesThe Speakers: James Buckley and Kyle VamvourisIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo

The Daily Sales Show
First 10 Seconds: Winning Cold Call Openers and Talk Tracks

The Daily Sales Show

Play Episode Listen Later Sep 18, 2025 44:47


Most cold calls die in the first 10 seconds, not because of bad fit, but because they sound just like the last five.Zak Murray and Sara Uy showed you how to stand out from the noise with creative openers, real talk tracks, and timing tactics that actually spark conversations.Learn how to earn attention fast, handle early pushback, and structure your call to build trust instead of pressure.Whether you're looking to break out of a calling slump or just want new material to test, this session gives you practical ideas you can try on your very next dial. You'll Learn:Creative openers that use humor, tone, and pattern interruptsSituational talk tracks for handling pushback in the first 10 secondsThe best times to call and how to structure the first 30 seconds for trust and momentumThe Speakers: Will Aitken, Sara Uy and Zachary MurrayIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo

The Elite Recruiter Podcast
Consistent Success in Recruiting: Simple Strategies from Big Biller Amy Simpson

The Elite Recruiter Podcast

Play Episode Listen Later Sep 18, 2025 42:18


Do you feel overwhelmed by endless recruiting tech, tools, and “hacks”—but still wonder why top-billing recruiters win? This episode pulls back the curtain! Join Benjamin Mena as he sits down with powerhouse insurance recruiter Amy Simpson to unlock her 20 years of consistent, high-performance results. Amy proves that big wins come not from chasing shiny objects but from nailing the basics and building lasting client relationships.  

The Daily Sales Show
The Cold Email Template Playbook for Higher Reply Rates

The Daily Sales Show

Play Episode Listen Later Sep 17, 2025 43:41


Most reps either waste time rewriting every cold email from scratch or send the same stale template over and over. Both kill reply rates.In this show, you'll get a proven set of cold email templates you can use right away, plus the know-how to customize them in under a minute.Tom Alaimo will broke down the exact psychology behind each template, showed you where and how to add personalization, and explained how to adapt them for different outreach scenarios without losing speed.You'll also learn how to avoid the common traps that make templated emails feel generic or robotic, so your outreach stands out in any inbox.You'll Learn:Proven cold email templates for first touches, follow-ups, and break-upsHow to personalize templates quickly without slowing down your workflowMistakes to avoid that make templated emails feel generic or ineffectiveThe Speakers: Leslie Douglas and Tom AlaimoIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo

Sales Gravy: Jeb Blount
Sales Prospecting Sequences and ZoomInfo: Buy or Die Without Burning Bridges (Ask Jeb)

Sales Gravy: Jeb Blount

Play Episode Listen Later Sep 16, 2025 14:00


Here's a question that'll keep you up at night: What do you do when you believe in "buy or die" but you're terrified of ruining future opportunities with annoying prospecting sequences? That's exactly what Angie Anderson asked during a recent Ask Jeb session, and it's a problem that's plaguing salespeople everywhere. Angie subscribes to the buy or die mentality but doesn't want to destroy her odds of winning in the future by becoming the prospect's worst nightmare. If you're nodding your head right now, you're not alone. The tension between persistent prospecting and respectful relationship building is one of the biggest challenges facing modern sales professionals, and getting it wrong costs you deals—both now and in the future. The Buy or Die Misconception That's Killing Your Pipeline Here's the brutal truth: Most salespeople completely misunderstand what "buy or die" actually means. They think it's about hammering prospects until they crack, but that's not persistence—that's harassment. Real buy or die mentality recognizes that the prospect is never not a prospect, but sometimes now is not the right time. The key is knowing when to push and when to pull back. Your sequence length and touch frequency should be driven by one critical factor: deal complexity and account size. Short Cycle Sales Need Short, Aggressive Sequences Run 10-14 touch sequences over 10-30 days with touchpoints every 2-3 days. These prospects have buying windows that are typically always open, and the stakes are relatively low. Complex Accounts Require Long-Term Relationship Building For massive, high-value accounts, you could run sequences that extend up to two years. Touch them monthly or quarterly to stay top of mind, waiting for the right opportunity window to open. The magic happens when you track meaningful engagement. In any properly executed sequence, 30-50% of prospects will give you some form of signal—yes, no, or even "go away." All of these responses give you something to work with. But here's the critical part: When you get complete radio silence from the other 50%, you stop. Pull them out of your sequence, slot in fresh prospects, and circle back in 90 days or six months. You have infinite time to go after them—use it strategically. Why Generic Messages Get You Blocked Every Time This brings us to the second major challenge facing modern salespeople: crafting relevant messages that actually resonate with busy prospects. James Baldwin perfectly captured this struggle when he asked about leveraging tools like ZoomInfo to create relevant messaging. He sees tons of information but doesn't know what to use or how to use it effectively. This is where most reps completely miss the mark, and it's costing them relationships. The Research Failure That Destroys Credibility Want to know the fastest way to get permanently blocked? Send a message that screams "I know nothing about you or your business." This happened to me recently with a rep from a major software company. They did everything technically right—multi-channel approach, proper timing, professional voicemails—but they failed at the most critical element: relevance. They prospected Sales Gravy without doing even basic research. My LinkedIn profile was right there. My content was everywhere. I've literally said thousands of times that if you mention my books when prospecting me, I'll almost always respond. But they were too lazy to look. That's not persistence—that's sales malpractice. How to Turn Data Overload Into Relevant Conversations The problem isn't lack of information—it's information overwhelm. Modern tools give you access to massive amounts of data, but most reps freeze up trying to figure out what matters. The solution is asking better questions of your data. Instead of just building lists, use AI-powered tools to ask specific questions: "What are three conversation starters that would make this CEO interested in talking with us?

דקות או פחות ‎30
ד"ר מיכה בריקסטון – מאקזיט של מאות מיליונים לרפואה שמצילה חיים

דקות או פחות ‎30

Play Episode Listen Later Sep 13, 2025 32:46


את ד"ר מיכה בריקסטון אירחנו כאן לפני כשנתיים, זמן קצר אחרי האקזיט המרשים של קרוב ל־600 מיליון דולר, שבו נמכר הסטארטאפ קורוס שייסד ל־ZoomInfo.כעת, בפרק החדש של הקריירה שלו, הוא בחר מטרה אחרת לגמרי – לעשות טוב.החברה החדשה שהקים, Somite, מפתחת מודלים מבוססי בינה מלאכותית לייצור תאים ורקמות אנושיות, כחלק ממדע הרפואה הרגנרטיבית – שיקום, תיקון או החלפה של תאים פגועים לטיפול במחלות קשות.הטכנולוגיה של החברה מאפשרת להשתמש בתאים אנושיים ורקמות כתרופות, עם פוטנציאל יישום רחב – מסוכרת נעורים, דרך בעיות אורתופדיות ומפרקיות, ועד ניוון שרירים ועוד.עד היום גייסה Somite כ־60 מיליון דולר, בין היתר מ־Khosla Ventures (הקרן הראשונה שהשקיעה ב־OpenAI) ומקרן הצדקה של מארק צוקרברג ופרסיליה צ'אן.אחרי שבנה חברה ששינתה את עולם המכירות באמצעות בינה מלאכותית, בריקסטון נחוש עכשיו להשתמש בטכנולוגיה כדי להציל חיים ולרפא מחלות.

The Daily Sales Show
How to Turn AI Research Into High-Converting Outbound Lists

The Daily Sales Show

Play Episode Listen Later Sep 10, 2025 44:41


This session dives deep into how to think like a researcher and then get AI to do the heavy lifting for you.Jordan Crawford and Doug Bell shared their exact ChatGPT workflows for uncovering insights about your buyers that go way beyond job titles or industries. The kind of data points that make your outbound stand out in a crowded inbox.It's not about the tool itself, it's about the thinking, the structure of your prompts, and how you turn those insights into targeted campaigns that work.You'll Learn:Why most sales research is surface-level (and what to do instead)How to prompt ChatGPT for deep, targeted researchTurning AI research into an actionable prospecting listThe Speakers: Jed Mahrle, Jordan Crawford and Doug BellIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo and People.ai

Blissful Prospecting
[Playbook] State of Cold Calling (from analyzing 1B cold calls)

Blissful Prospecting

Play Episode Listen Later Sep 9, 2025 60:34


This episode is the audio from our recent webinar on cold calling. Colin Specter from Orum and Calvin Flax from ZoomInfo joined us to share what top reps do to land more meetings through the phone, based on insights from 1B cold calls completed using Orum. Check out more free content and get coaching at ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://outboundsquad.com.⁠

The Daily Sales Show
Proven Tactics to Hook Prospects on the Phone Fast

The Daily Sales Show

Play Episode Listen Later Sep 9, 2025 38:29


If your cold calls feel stale, you're not alone. Most reps are saying the same things, in the same tone, and getting the same results, voicemail or a brush-off.Jack Frimston shared his most creative, out-of-the-box tactics for opening calls, catching attention, and having more fun on the phones.This isn't another “here's how to get past the gatekeeper” session. It's a punch of energy, personality, and sharp ideas that make people want to stay on the phone.We have a high-energy breakdown of how top cold callers own the first few seconds, play the right “character” to shift the vibe, and stand out with moves no influencer has told you to try.You'll Learn:Creative openers that break patterns and spark real conversationsHow to channel a confident “alter ego” that makes you more effective on callsUnconventional tips for working with gatekeepers instead of battling themThe Speakers: Leslie Douglas and Jack FrimstonIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo

After Earnings
ZoomInfo Founder and CEO Henry Schuck on AI, Sales Strategy & the Story Behind Ticker Symbol GTM

After Earnings

Play Episode Listen Later Sep 8, 2025 29:45


On the latest episode of After Earnings, Ann Berry sits down with Henry Schuck the Founder and CEO of ZoomInfo to break down the company's recent earnings, including revenue growth and profitability. They discuss ZoomInfo's efforts to leverage AI for product development, customer acquisition strategies, and how the company is navigating increased competition and market challenges in the sales intelligence space. 00:00 - Henry Schuck Joins01:15 - Securing the GTM Ticker Symbol 02:43 - Customer Segmentation and Target Markets 04:18 - Product Application for a Cleaning Services Business 09:14 - Launch and Growth of Copilot 13:12 - Earnings and Market Reaction16:37 - Enterprise Use of ZoomInfo for AI Integration 17:09 - Supporting AI Implementation 18:41 - Leveraging Proprietary Data Assets 19:35 - Internal AI Adoption and Efficiency Gains 22:49 - Founding Story and Early Growth 25:55 - Competitive Landscape and Entry Barriers 26:41 - Data Network as a Long-Term Differentiator After Earnings is brought to you by Stakeholder Labs and Morning Brew. For more go to https://www.afterearnings.com Follow UsX: https://twitter.com/AfterEarningsTikTok: https://www.tiktok.com/@AfterEarningsInstagram: https://www.instagram.com/afterearnings_/Reach OutEmail: afterearnings@morningbrew.com $GTM Learn more about your ad choices. Visit megaphone.fm/adchoices

The Agile World with Greg Kihlstrom
#729: The mindset shift needed for AI integration success with Rafael Flores, Treasure Data

The Agile World with Greg Kihlstrom

Play Episode Listen Later Sep 5, 2025 29:12


Is the hype around AI in marketing justified, or are we setting ourselves up for another "tech bubble" disappointment? Agility requires not only embracing new technologies like AI, but also a fundamental shift in mindset, processes, and even organizational structure. It demands a willingness to experiment, learn, and adapt quickly to the ever-changing marketing landscape. Today, we're going to talk about how AI is poised to revolutionize marketing, from personalization and customer engagement to the very structure of the SaaS market itself. To help me discuss this topic, I'd like to welcome, Rafael “Rafa” Flores, Chief Product Officer at Treasure Data. About Rafael Flores As an accomplished technology executive and proud immigrant from Honduras, I specialize in scaling SaaS companies from startup to high-growth enterprises. My career is built on my family's deep-rooted principles: valuing education, treating others with equal respect regardless of background, and uplifting younger talent—because I was once that little boy with big dreams. Throughout my career, I have led transformative initiatives at some of the most recognized names in the technology landscape:Meltwater: Played a pivotal role in the company's successful IPO, showcasing expertise in product innovation and market readiness.Datanyze: Led strategic initiatives that culminated in a successful acquisition by ZoomInfo, enhancing data intelligence capabilities.ARM Holdings: Spearheaded innovation in Retail SDK and IoT solutions, advancing the company's technology ecosystem and driving new business opportunities. 6sense: Led all automation, data, and AI-products, fostering a culture of collaboration and inclusion, while delivering data-driven solutions that empower GTM team(s) to sell effectively.Treasure Data: Orchestrated a landmark $600M acquisition by ARM and secured record-breaking Customer Data Platform (CDP) funding. Today, I am back leading Treasure Data through a transformative era of intelligence and automation fit for scale, while returning to an organization that feels like home—rich with talent, poise, and a passion for progress. I am also a devoted father of three beautiful children and grateful for the unwavering support of my wife—a registered nurse who embodies strength and compassion. My core expertise lies in defining and executing product strategies, roadmaps, and key performance indicators (KPIs). I possess deep knowledge of CDPs, data management, privacy frameworks, and SaaS go-to-market (GTM) applications, scaling solutions for businesses ranging from agile SMBs to Global 2000 enterprises. Rafael Flores on LinkedIn: https://www.linkedin.com/in/ref2019/ Resources Treasure Data: https://www.treasuredata.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

The Daily Sales Show
Prospecting in the Age of AI: Build an Engine That Books Meetings & Drives Pipeline

The Daily Sales Show

Play Episode Listen Later Sep 3, 2025 50:34


For the first time ever, Sell Better went live from San Francisco with an in-person audience and you can be part of it from anywhere.This high-energy, multi-guest session tackled the big question facing every seller, marketer, and revenue leader today: how do you turn AI from a buzzword into a pipeline-building machine?You'll see real workflows, practical examples, and tested tactics for personalizing at scale, stitching together the right tools, and keeping the human touch in your outreach.From building an AI-powered prospecting system from scratch to balancing volume with relevance, this show walked you through how to create a repeatable process that moves prospects from first touch all the way through the funnel.Whether you're in sales, marketing, or revenue operations, you'll leave with a clear blueprint for using AI to prospect smarter, align your team, and generate pipeline that actually converts.You'll Learn:How to build a scalable outbound process with AI without losing qualityWays to balance speed and personalization so your outreach never feels roboticHow to connect meetings to pipeline and measure impact across the funnelWhere AI accelerates prospecting and where manual effort still winsThe Speakers: Will Aitken, Leslie Douglas, Jed Mahrle, James Buckley, Kyle Vamvouris, Zoe Hartsfield, Mandy McEwen, and Lindsay RiosIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo and Hyperbound

The Daily Sales Show
A Step-by-Step System for Outbound Messaging That Converts

The Daily Sales Show

Play Episode Listen Later Aug 28, 2025 45:26


Most outbound pitches fall flat because they focus on features instead of real problems.In this episode, Will Aitken and Keenan shared insights from their upcoming book GAP Prospecting and they will walk you through exactly how to build outbound messaging that resonates.You'll learn how to identify the problems your prospects actually care about, recognize the signals that suggest those problems exist, and use both to craft emails and calls that get results.This session includes a live exercise you can run with your team and practical frameworks to sharpen your outreach immediately.You'll Learn:How to map the key problems your product solvesThe signals to watch for that indicate prospect painNew templates and talk tracks that make your outbound pitch landThe Speakers: Will Aitken and KeenanIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo

The Revenue Formula
The Great Pipeline Starvation

The Revenue Formula

Play Episode Listen Later Aug 26, 2025 48:37


Pipelines are drying up. AI hasn't delivered the growth it promised. And the old playbooks like SEO and outbound just don't work the way they used to. We call it the great pipeline starvation, and in this episode we break down what's really happening, what it means for sales and marketing teams, and how companies are trying to adapt. This episode is brought to you by ZoomInfo, the Go-To-Market Intelligence Platform. ZoomInfo gives you high-quality B2B data and sales intelligence on in-market buyers across companies of all sizes, powered by AI-driven automation with integrated outreach tools to help your GTM teams build pipeline and close deals faster. Check them out at zoominfo.com/revenue-formulaWant to work with us? Learn more: revformula.io(00:00) - Introduction (02:10) - Pipeline starvation (05:22) - Breakout companies are dominating (06:50) - The cost of lead gen (15:54) - The role of AI in cost reduction (20:18) - The future of sales and marketing automation (27:10) - The impact of AI on job roles (31:05) - The limitations of AI in growth (35:21) - The augment Bucket: Enhancing roles (39:36) - Zero waste GTM (46:35) - Final thoughts (47:27) - Next week: Todd Busler on the rev tech industry

The Neuron: AI Explained
How ZoomInfo's CEO Rewired a 3,500-Person Company to Be AI-First with Henry Schuck

The Neuron: AI Explained

Play Episode Listen Later Aug 24, 2025 46:07


What does it take to steer a 3,500-person company into the age of generative AI? ZoomInfo founder and CEO Henry Schuck joins us to unpack the company's journey from data powerhouse to AI-first GTM platform, the cultural shifts that enabled it, and the hard-won lessons any leader can borrow. We explore how they reduced teams from 26 to 2 people using AI agents, why 2/3 of employees now use AI daily, and the critical role of data infrastructure in AI success.Subscribe to The Neuron newsletter: https://theneuron.aiLearn more about ZoomInfo: https://www.zoominfo.com

The Daily Sales Show
How to Increase Your Cold Call Pick Up Rates

The Daily Sales Show

Play Episode Listen Later Aug 21, 2025 39:29


A lot of prospects aren't ghosting you, their phone is.With iPhone's Silence Unknown Callers, Android filters, and third-party blockers like Hiya and Robokiller, your dials may never even ring. Cold calling isn't dead, but it has changed and reps need to adapt fast.In this episode, Sara Uy and Will Aitken broke down what's actually happening to your calls, how to improve your pickup rates, and what to say once you finally get someone on the line.You'll walk away with specific strategies, data-backed tips, and real examples that help turn silence into live conversations.You'll Learn:How to overcome mobile call screening features and get more pickupsTactical ways to boost your connect rateHooks, tone shifts, and openers that keep conversationsThe Speakers: Will Aitken and Sara UyIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo and JustCall

The Daily Sales Show
Tactics to Build Trust Early and Move Deals Faster

The Daily Sales Show

Play Episode Listen Later Aug 19, 2025 44:13


Too many reps chase the close and forget the relationship. But the best sellers know that trust comes first and that trust builds champions.In this episode Alexis Rivera Scott and Tania Arakelin Doub broke down how top sellers invest in real relationships that pay off with bigger, faster deals down the road.You'll learn what it takes to earn trust early, create internal advocates, and follow up in a way that feels personal, not pushy.If you're tired of being ghosted or stuck in “just checking in” mode, this session will give you the strategies to shift your mindset, build momentum, and turn prospects into true partners.You'll Learn:How to shift from transactional selling to relationship-driven outreachTactics to build trust and identify real internal championsCreative follow-up ideas that add value and keep conversations warmThe Speakers: Leslie Douglas, Tania Arakelian Doub and Alexis Rivera ScottIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: Aligned, ZoomInfo and People.ai

Alles auf Aktien
Nutella-Strategie beim Investieren und Drama um Clean Energy ETF

Alles auf Aktien

Play Episode Listen Later Aug 12, 2025 20:43


In der heutigen Folge sprechen die Finanzjournalisten Daniel Eckert und Holger Zschäpitz über einen Kursstolperer bei Hypoport, die Rallye Cannabis-Aktien und Mega-Verluste bei Softwaretiteln. Außerdem geht es um Hensoldt, Renk Group, Rheinmetall, Heidelberg Materials, Monday.com, Vertex, Twilio, ZoomInfo, OKTA, Mongo DB, Intuit, Workday, Snowflake, C3 AI, BigBear AI, Archer Aviation, AMC Enertainment, OpenDoor, Kohl's, Intuitive Machines, Tesla, Reddit, BitMine, Tilray Brands, Ørsted, BP, Shell, iShares Global Clean Energy Transition ETF (WKN: A0MW0M), PlugPower, Jinko Solar, SMA Solar, RWE, Enel, iShares iBonds Dec 2026 Term EUR Corporate ETF (WKN: A3EHAJ), Xtrackers II Target Maturity ETF EUR Corporate Bond (WKN: DBX0U6), Invesco Bullet-Shares 2027 EUR Corporate Bond ETF (WKN: A400MB) und iShares iBonds Dec 2028 Term ETF (WKN: A3EHAK). Wir freuen uns an Feedback über aaa@welt.de. Noch mehr "Alles auf Aktien" findet Ihr bei WELTplus und Apple Podcasts – inklusive aller Artikel der Hosts und AAA-Newsletter. Hier bei WELT: https://www.welt.de/podcasts/alles-auf-aktien/plus247399208/Boersen-Podcast-AAA-Bonus-Folgen-Jede-Woche-noch-mehr-Antworten-auf-Eure-Boersen-Fragen.html. Der Börsen-Podcast Disclaimer: Die im Podcast besprochenen Aktien und Fonds stellen keine spezifischen Kauf- oder Anlage-Empfehlungen dar. Die Moderatoren und der Verlag haften nicht für etwaige Verluste, die aufgrund der Umsetzung der Gedanken oder Ideen entstehen. Hörtipps: Für alle, die noch mehr wissen wollen: Holger Zschäpitz können Sie jede Woche im Finanz- und Wirtschaftspodcast "Deffner&Zschäpitz" hören. +++ Werbung +++ Du möchtest mehr über unsere Werbepartner erfahren? Hier findest du alle Infos & Rabatte! https://linktr.ee/alles_auf_aktien Impressum: https://www.welt.de/services/article7893735/Impressum.html Datenschutz: https://www.welt.de/services/article157550705/Datenschutzerklaerung-WELT-DIGITAL.html

The Daily Sales Show
Key AI Tactics That Help Reps Work Smarter

The Daily Sales Show

Play Episode Listen Later Aug 12, 2025 45:25


AI isn't here to replace you, it's here to give you time back.Leslie Douglas and Kate Reed walked you through how to use AI to boost productivity in your sales role and beyond.This isn't just about summarizing calls or writing follow-ups. It's about building workflows that help you stay organized, reduce your mental load, and focus on what really moves the needle, both professionally and personally.Learn how to shift your mindset around AI, start small with high-impact use cases, and apply these tools in creative ways that actually make life easier.You'll Learn:How to integrate AI into your daily sales workflowsThe biggest mistakes reps make when prompting AIWays to use AI outside of workThe Speakers: Leslie Douglas and Kate ReedIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo

The Daily Sales Show
How to Prep, Call, and Close Like a Top Cold Caller

The Daily Sales Show

Play Episode Listen Later Aug 11, 2025 31:16


Most reps get dropped into cold calling with a script and a quota. But the reps who win on the phone? They've got strategy, confidence, and a prep process that sets them up to succeed.Sara Uy and Chelsea Rickman joined us to deliver the cold calling masterclass every rep wishes they got on day one.Learn how to prep smarter, dial with confidence, and pick up the cues that help top reps know when to stick to the script and when to break it.Whether you're just getting started or looking to sharpen your skills, this session is packed with real techniques, mindset tips, and data-backed insights that drive results in today's calling environment. You'll Learn:How to prep for call blocks with intention and confidenceThe mindset shifts top callers use to stay sharp and focusedCold call techniques that work in 2025The Speakers: Sara Uy and Chelsea RickmanIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo

30 Minutes to President's Club | No-Nonsense Sales
Podcast Title: How to Close Bigger Deals by Doing LESS in the First Call | Steven Bryerton | Ep. 329

30 Minutes to President's Club | No-Nonsense Sales

Play Episode Listen Later Aug 5, 2025 37:14


Blissful Prospecting
[Playbook] Cold Email: Analyzing 85M+ cold emails to find what's working in 2025

Blissful Prospecting

Play Episode Listen Later Aug 5, 2025 61:43


This episode is the audio from our recent webinar on cold email. Armand Farrokh from 30 Minutes to President's Club and Jonathan Mack from ZoomInfo joined us to break down a proven cold email framework and unpack insights from our analysis of 85M+ cold emails with Gong and 30MPC. Check out more free content and get coaching at ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://outboundsquad.com.⁠

TD Ameritrade Network
ZoomInfo (GTM) CEO: We are ‘The Best Asset from an M&A Perspective'

TD Ameritrade Network

Play Episode Listen Later Aug 5, 2025 7:53


Henry Schuck, CEO of ZoomInfo (GTM), joins Market On Close to discuss the company after its latest earnings. ZoomInfo is a software and data company helping businesses find and keep customers. Despite beating on earnings, a buyback program, and revising their outlook to positive growth for the year, the stock is down today. He calls his company “the best asset from an M&A perspective” and thinks shares should be trading higher. Henry also talks some of their AI products and use cases.======== Schwab Network ========Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/ About Schwab Network - https://schwabnetwork.com/about

The Daily Sales Show
Cold Call Objection Tactics That Book More Meetings

The Daily Sales Show

Play Episode Listen Later Aug 1, 2025 31:00


Cold calls can go sideways fast, but top SDRs don't panic, they pivot.Mesha Wright joined us for a high-energy, session where we spin the Cold Call Roulette wheel and drop into real scenarios: surprise objections, new personas, tricky moments like pricing or the close.See exactly how to reframe pushback, match tone to ease tension, and reset permission when the conversation derails.Walk away with a repeatable playbook to handle cold call chaos, with creativity, control, and zero scripts.You'll Learn:How to reframe objections in real timeTone techniques to build instant trustPermission resets that steer calls backThe Speakers: Will Aitken and Mesha WrightIf you want to catch The Daily Sales Show live, join hereFollow Sell Better to get the latest actionable tactics from sales pros at the top of their gameExplore our YouTube ChannelThank you to our sponsors: ZoomInfo

Salesology - Conversations with Sales Leaders
148: Vaughn English – How to Build Out a Sales Team

Salesology - Conversations with Sales Leaders

Play Episode Listen Later Jul 28, 2025 33:11


Guest: Vaughn English   Guest Bio: Vaughn English is a growth-focused sales leader with over 10 years of experience driving revenue across industries including digital marketing, 3D visualization, tourism, and insurance. He has a proven track record of building high-performing outreach strategies, leading cross-functional teams, and closing complex B2B deals. Vaughn specializes in leveraging CRM platforms, marketing automation, and creative campaigns to engage prospects and accelerate the sales cycle. From launching national tourism campaigns to scaling 3D content solutions for enterprise clients, he brings a consultative approach that aligns client goals with actionable solutions. Vaughn thrives at the intersection of strategy, creativity, and execution, consistently turning opportunities into lasting partnerships. ​ Key Points: Background and Path to Sales Started in theater; transitioned to sales due to communication skills and confidence. First job: selling DirecTV inside Costco, a challenging experience that taught resilience. Gradually moved into more prestigious roles, now at Fracture.   Role at Fracture Tasked with building the B2B infrastructure from scratch, including identifying the ideal customer profile (ICP), creating case studies, lookbooks, product menus, and developing marketing and outreach processes.   Finding the Ideal Customer Profile (ICP) Initially targeted hospitality, but realized sales cycles are very long. Exploring design firms and higher education as more promising ICPs. Higher ed (e.g., Boston College) often needs ongoing art installations, recognition plaques, etc., making them strong repeat buyers.   CRM and Sales Technology Strong proponent of using CRMs despite challenges. Believes CRMs are essential for organizing contacts and outreach, launching automated email campaigns, and tracking sales activity.    Sales Outreach Strategy Focuses heavily on cold email campaigns. Personalized and well-researched. Uses intent data (from sources like ZoomInfo, Bombora) to identify companies showing buying signals. Example: campaign to Ben & Jerry's using their "Flavor Graveyard" as a custom subject line. Warm leads via email before calling; cautious about cold calling personal cell phones (though interviewer disagrees).   Team Dynamics and Management Style Small team (essentially 2 people); the other focuses on account management. Balances trust with light micromanagement, uses CRM visibility (e.g., BCCs, task tracking) to monitor activity, steps in when new leads aren't followed up quickly enough. Believes in hiring people he can trust to reduce the need for hovering.   Challenges and Learnings Struggles with ensuring consistent follow-up on new leads while handling large ongoing projects. Building out processes and infrastructure in real-time while scaling the B2B arm. Emphasizes that real ICP identification comes through direct conversations and testing. Guest Links: vaughn.english@fractureme.com Connect on LinkedIn     About Salesology®: Conversations with Sales Leaders Download your free gift, The Salesology® Vault. The vault is packed full of free gifts from sales leaders, sales experts, marketing gurus, and revenue generation experts. Download your free gift, 81 Tools to Grow Your Sales & Your Business Faster, More Easily & More Profitably. Save hours of work tracking down the right prospecting and sales resources and/or digital tools that every business owner and salesperson needs. If you are a business owner or sales manager with an underperforming sales team, let's talk. Click here to schedule a time. Please subscribe to Salesology®: Conversations with Sales Leaders so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! To learn more about our previous guests, listen to past episodes, and get to know your host, go to https://podcast.gosalesology.com/ and connect on LinkedIn and follow us on Facebook and Instagram, and check out our website at https://gosalesology.com/. 

Selling With Social Sales Podcast
Modern Buyer Journey Demands New Lead Generation Approaches with Zach Jones | Ep. 302

Selling With Social Sales Podcast

Play Episode Listen Later Jul 4, 2025 45:00


In today's rapidly evolving sales landscape, lead generation remains a top priority for Chief Revenue Officers and sales leaders. But with the rise of AI, changing buyer behaviors, and an overwhelming array of tools and technologies, how can sales teams effectively navigate this complex terrain? In this episode of the Modern Selling Podcast, I sit down with Zach Jones, Chief Revenue Officer at TechnologyAdvice, to explore the cutting-edge strategies and tools that are reshaping the lead generation game. With over a decade of experience in scaling sales teams and driving revenue growth, Zach offers invaluable insights into the current state of B2B sales and marketing. Adapting to the New B2B Buyer Journey One of the most significant shifts we discuss is the changing nature of the B2B buyer journey. Zach highlights that: 75% of the buyer journey now happens before someone wants to talk to sales 86% of buyers start with a shortlist of vendors 92% of purchases come from that initial shortlist This means that awareness and early education are more critical than ever. Sales and marketing teams need to focus on getting on that shortlist through strategic content placement and engagement across various channels. The Rise of AI in Sales and Marketing Artificial Intelligence is not just a buzzword – it's reshaping how we approach lead generation and engagement. Zach shares eye-opening statistic: There's been a 240% increase in page views from ChatGPT to their websites since January This shift towards AI-driven content creation and research is changing how buyers find and evaluate vendors. Sales teams need to adapt their strategies to ensure they're visible and relevant in this new AI-powered landscape. From Funnel to Rooms: A New Perspective on Lead Nurturing Zach introduces an interesting concept of thinking about lead nurturing not as a funnel, but as two rooms: Prospects who are ready to talk to a vendor Prospects who are not ready The key is figuring out how to move prospects from the "not ready" room to the "ready" room. This approach requires a more dynamic and personalized marketing strategy, leveraging AI and intent data to create tailored experiences for each prospect. Actionable Takeaways for Sales Leaders Experiment with new technologies and strategies – don't be afraid to break things Focus on niching down and segmenting your audience for more personalized outreach Leverage AI tools to level the playing field and enhance your team's capabilities Align your sales and marketing strategies based on your target market and how they buy Consider implementing an Account-Based Experience (ABX) approach for enterprise sales As the B2B sales landscape continues to evolve, staying ahead of the curve is crucial. By embracing new technologies, focusing on personalization, and adapting to changing buyer behaviors, sales teams can position themselves for success in this dynamic environment. Timestamped Summary of this Episode: 00:00:00 The Rise of AI in Content Creation AI tools like ChatGPT are becoming increasingly popular for content creation and personalization. Marketers are focusing on delivering more relevant, timely messages to smaller, engaged audiences rather than high volume outreach. The shift towards AI-driven personalization is changing how companies approach lead generation and engagement. 00:01:07 Introducing Zach Jones: CRO of TechnologyAdvice Zach Jones, Chief Revenue Officer at TechnologyAdvice, shares his background and the company's role in connecting tech marketers with B2B buyers. TechnologyAdvice operates multiple digital media properties and offers services like content creation, digital advertising, lead generation, and buyer intent intelligence.  00:03:27 From Punk Pop to B2B Sales: Zach's Surprising Past Zach reveals his unexpected background as the frontman of a punk pop band in college. This experience, while not impressing his future wife, showcases Zach's diverse background before entering the B2B sales and marketing world. 00:05:19 Evolving Lead Generation Landscape The lead generation landscape is shifting due to economic changes and emerging technologies. Key trends include niching down to target smaller, engaged audiences, leveraging AI for personalization, and adapting to the changing demographics of B2B buyers, with millennials and Gen Z now dominating. 00:08:18 Adapting to Modern Buyer Journeys Marketing and sales teams are adapting to new buyer journeys by embracing diverse media channels like podcasts, YouTube, and newsletters. The focus is on meeting buyers where they are and providing relevant content throughout their decision-making process, rather than relying solely on traditional lead generation methods. 00:10:11 Effective Sales and Marketing Tools While some companies are cutting back on tools, certain platforms like Sixth Sense and ZoomInfo continue to deliver ROI. The trend is moving towards efficiency and proven value rather than accumulating multiple tools. New opportunities in forums, Reddit, and connected TV are emerging as ways to engage buyers. 00:12:50 Key Metrics for Evaluating Tools CROs should prioritize usage and adoption rates when evaluating tools. Pipeline generation and productivity improvements are also crucial metrics. The focus should be on how tools increase efficiency and drive tangible results rather than just adding more features. 00:17:37 Intent Data and Personalized Engagement Leveraging intent data and behavioral analytics is crucial for identifying and engaging high-potential leads early in the buyer's journey. TechnologyAdvice is developing an AI-driven "intent to lead" model that creates personalized, timely outreach based on prospect behavior across their ecosystem. 00:32:40 Rethinking the Sales Funnel The traditional sales funnel concept is evolving into a two-room model: prospects are either ready to talk to a vendor or they're not. The focus is on moving prospects from "not ready" to "ready" through personalized, dynamic marketing across various channels and touchpoints. 00:36:42 Tailoring Strategies to Audiences and Verticals There's no one-size-fits-all approach to sales and marketing strategies. Leaders must consider factors like product type, sales motion, and target market to determine the most effective channels and tactics. Account-based experience (ABX) is becoming increasingly important for enterprise sales. 00:40:18 Advice for CROs: Experiment and Personalize CROs should focus on testing new approaches, leveraging AI, and personalizing experiences for target accounts. The key is to be willing to experiment, niche down, and use available tools effectively to stand out in a competitive landscape. Follow Us on: ·         LinkedIn ·         Twitter ·         YouTube Channel ·         Instagram ·         Facebook You might also like: ·         FlyEngage - Social media AI engagement tool. ·         FlyPosts - Thought leadership AI post generator tool. ·         FlyMSG - Auto text expander (Try it out here for free). ·         FlyMSG Sales Pro for Individuals: On-demand sales training for individual sellers. ·         FlyMSG Sales Pro for Teams: On-demand sales training for sales teams for prospecting.  Install FlyMSG for free: ·         As a Chrome Extension. ·         As an Edge Extension.