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In this episode of the She Built It® Podcast, host Melanie Barr sits down with Karen Behnke, the visionary Founder and Chief Brand Officer of Juice Beauty. Karen shares her remarkable journey in revolutionizing the beauty industry with her commitment to organic and sustainable skincare. Discover how she turned her passion for wellness and environmental health into the pioneering brand that Juice Beauty is today. From overcoming challenges to achieving groundbreaking success, Karen's story is a testament to innovation, resilience, and the power of staying true to one's values.Tune in to hear Karen's insights on building a brand that not only thrives in the market but also makes a positive impact on the world. #SheBuiltIt #JuiceBeauty
Discover how Karen Behnke, fueled by a lifelong passion for health and wellness, transformed the beauty industry with Juice Beauty. In this enlightening episode of Dear Founder, Lindsay Pinchuk sits down with the mind behind the clean beauty pioneer to explore the creation of a brand that's as committed to the environment as it is to efficacy.Diving into Karen's story, listeners will learn about her leap into entrepreneurship in her late 40s, after a successful exit from her previous company. What makes Karen's venture stand out is not just the innovative use of organic botanical juices in her products but also her relentless pursuit of a mission that marries beauty with environmental stewardship.Hear firsthand about the challenges of maintaining a brand's core values in the face of rapid growth and the strategic moves Juice Beauty made to expand its reach during the pandemic. Karen's reflections on the importance of community, resilience in entrepreneurship, and the impact of genuine passion for your niche offer invaluable insights for anyone dreaming of turning their entrepreneurial vision into reality.In a candid conversation, Karen and Lindsay also touch on the significance of Juice Beauty's farm-to-beauty approach and how it underscores the brand's commitment to sustainability. This episode is a deep dive into what it means to build a purpose-driven brand in an industry ready for change.Quotes:“What's the foundation of our brand? Antioxidant-rich farm to beauty. If you come here, you'll get our signature bright green packaging, and everything is sustainable, organic, reclaimed. It's on brand from top to bottom.” (23:17 | Karen Behnke)“That's really the essence of what we do. We deliver glowing, beautiful skin and we clinically validate everything and we have authentically organic formulas. So that's kind of the foundation.” (26:11 | Karen Behnke)“Oftentimes TikTok gets the reputation that it's for the younger generation. But I know so many women who are over 40 who are on TikTok, they might not necessarily be participating by sharing, but they're participating by viewing and engaging and ultimately buying.” (35:06 | Lindsay Pinchuk)Connect with Karen Behnke:http://www.instagram.com/juicebeautyhttp://www.instagram.com/juicebeautykarenIf you like what you're hearing, please leave a rating or review at https://ratethispodcast.com/dearfoundher You can now work with Lindsay 1:1 to build and monetize your community through the same method she used to grow and scale her business. Fill out the form here and set up a FREE 30-minute consultation.Make sure you sign up for Lindsay's newsletter and have all of the takeaways from every podcast episode sent straight to your inbox. PLUS, you'll get a tip every week to help you grow and scale your own business.Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.
Today we are chatting with Karen Behnke, the founder of Juice Beauty, to talk all things clean + sustainable beauty. Karen founded Juice Beauty, a pioneer in the clean beauty space, in 2005. Today we'll discuss her journey in the beauty industry and the importance of truly organic beauty. Karen also highlights the innovative practices at the Juice Beauty farm and the importance of ingredients in sustainability. We'll also cover the need for nuanced conversations on sustainability and Karen's everyday eco tips. Takeaways Why organic beauty is better for your skin and the planet Growing ingredients at the Juice Beauty farm allows for traceability and high-quality organic ingredients. Why the beauty industry needs to prioritize both packaging and ingredients in sustainability efforts. Skincare tips straight from an expert - how to find a routine that works for you How small sustainable changes in daily life can make a big difference. The future of Juice Beauty involves continued innovation and a commitment to sustainability. Follow Juice Beauty on Instagram HERE Follow Juice Beauty on TikTok Here Shop Juice Beauty at Ulta Visit juicebeauty.com to learn more Connect with Glo Eco on Instagram HERE. Get in touch with me HERE.
Founder of Juice Beauty, Karen Behnke, was creating plant-based skincare and makeup before “clean beauty” was a buzz phrase. Karen and Neka discuss their experiences as female founders, what motivates them, and the obstacles they've overcome. Listen for an inspiring conversation between two wellness entrepreneurs who have led with purpose from the start.
Founder of Juice Beauty, Karen Behnke, was creating plant-based skincare and makeup before “clean beauty” was a buzz phrase. Karen and Neka discuss their experiences as female founders, what motivates them, and the obstacles they've overcome. Listen for an inspiring conversation between two wellness entrepreneurs who have led with purpose from the start.
Today, I have the pleasure of sitting down with Karen Behnke, a beauty industry pioneer and the founder of Juice Beauty. Karen's unwavering commitment to her passion for creating an organic and sustainable brand is the perfect example of success achieved through hard work, perseverance, and a whole lot of creativity. Juice Beauty, recognized by Forbes and Cosmopolitan as the original green beauty brand, has gained global recognition and is now available in major retailers like Ulta and Sephora. In our conversation, Karen reflects on the early days of disrupting her industry, developing products aligned with her values, and building a thriving brand. We dive into Juice Beauty's dedication to authentic organic practices, the misconception of "organic" as an umbrella term, and how they source their ingredients from certified organic farms (including their own Juice Beauty farm). Plus, Karen shares her keys to success as a woman in business in the face of skepticism and doubt. In this episode we talk about: - (3:15) The challenges Karen faced when pioneering her vision - (10:19) A brief masterclass on the truth behind the beauty industry - (20:41) Juice Beauty's “farm to beauty" philosophy - (24:21) How Juice Beauty's commitment to quality has translated into business success - (30:48) Karen's keys to success as a female entrepreneur RESOURCES MENTIONED: - Screen your sunscreen at juicebeauty.com If you loved today's episode, please share your favorite takeaways or your own systems and processes by screenshotting this episode and tagging us on Instagram! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership CONNECT WITH KAREN Follow Karen: @juicebeautykaren Follow Juice Beauty: @juicebeauty CONNECT WITH POWERHOUSE WOMEN Follow Powerhouse Women: @powerhouse_women Follow Lindsey: @llindseyschwartz Follow Hannah: @hannahmwells Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity
20 years ago, Karen Behnke took a leap with an organic approach to skincare, thinking it would yield better results than conventional products on the market at the time. Multiple clinical tests alongside scientists proved her right, leading to the launch of award winning targeted skincare brand, Juice Beauty—a brand that pioneered the chemistry of clean beauty. On today's episode Karen Behnke joins us to talk about her work leading this breakthrough, transparency in digital beauty marketing, and opportunities for emerging brands in technology. RESOURCES: To connect with Karen Behnke click here To follow Juice Beauty click here To connect with Jaclyn Johnson click here To follow along with Create & Cultivate click here To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. Right now, Thinkific Plus is offering my listeners one month FREE at Thinkific.com/PARTY Produced by Dear Media
Glam & Grow - Fashion, Beauty, and Lifestyle Brand Interviews
Originating from her passion for environmentalism and triggered by her pregnancies, Karen Behnke founded Juice Beauty in 2005. A first of its kind in clean beauty, Juice Beauty has become known for setting the standard for product results, efficacy, and quality within the clinical organics category.Today, Karen discusses her journey paving the way for clean sustainable beauty long before it was a trend. She also shares the intention behind Farm to Beauty and what it means for Juice Beauty.In addition, you'll hear about:The difficulties Karen faced when launching one of the first clean beauty brandsThe importance of retaining the right team that will grow with your brand and excel through adversityNavigating the pandemic with a retail focused beauty brand which forced them to focus on digital marketingAdvice Karen offers to other growing brandsKaren also shares exciting news for Juice Beauty, including their inclusion in the first phase of the Ulta Beauty at Target launch.This episode is sponsored by AttentiveAttentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue. Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages. And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.This episode is also brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don't email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co
Hosts Jessica Quick and Denise Dente of Buzz Beaute are joined this week by Karen Behnke, the Founder of Juice Beauty. Karen talks about how and why she set out to find healthy skincare products that delivered results, and her journey to solve complex organic formulation challenges. Instagram: https://www.instagram.com/beautybizshow/ See omnystudio.com/listener for privacy information.
Karen Behnke has enjoyed a long and successful entrepreneurial career in the Health & Wellness Industry. Her consistent goal is to equally marry her passion for helping people enjoy healthier lifestyles with her skill at building financially successful businesses that are mission driven. Juice Beauty (as noted by Forbes, Cosmo, ELLE, etc.) is the “OG” - original green – beauty brand and leading the way in the clean beauty industry. The Company philosophy centers around strong commitments to vegan, cruelty-free, sustainability, certified organic ingredients, wellness and their unique Farm to Beauty approach. Prior to founding Juice Beauty, from 1996-2003, Karen led the Healthy Lifestyle investment strategy for two private equity firms, including a firm that was the majority shareholder of a major fitness chain, where she was a Board of Director and an Operating Executive during a seven-year growth period, from $75 mm to over $1 billion in revenue. From 1983-1996, Karen founded PacifiCare Wellness Company (formerly known as Execu-Fit Health Programs) in San Francisco, one of the first corporate wellness companies in the country. The company delivered worksite medical fitness screenings, health risk appraisals, and fitness programs, for major corporations. The wellness company grew to provide services to over 2 million members in six states. Karen graduated from Western Michigan University and completed Harvard/MIT's multi-year Executive Business Summer School “Giants” program. She has received many awards throughout her career including Goldman Sachs 100 Most Innovative Entrepreneurs (2019 & 2018); Woman Entrepreneur of the Year (2011); the “Top Eco-Leader” named by Glamour Magazine (2009); San Francisco Woman Entrepreneur of the Year (1987); the San Francisco Examiner's Top 39 Movers and Shakers; and the WMU Distinguished Alumni Award.
In this episode, I am joined by Karen Behnke - the CEO and Founder Juice Beauty, which was named the OG pioneer of clean beauty by Forbes, Elle and Cosmopolitan. In 2005 Karen launched Juice Beauty after failing to find active, clean skincare throughout her first pregnancy. In 2016, Karen and the Juice beauty team collaborated with Gwyneth Paltrow for the Goop by Juice Beauty skincare line and the Juice Beauty Phyto-pigment collection - a clean yet luxurious collection of colour cosmetics. Now, Juice Beauty is taking organic skincare a step further with the Juice Beauty Farm - a sustainable farm owned by the brand to grow and harvest the active ingredients utilised in their line. In this conversation Karen shares her go-to wellness advice, how she started her first businesses with very limited capital, advice for young female entrepreneurs, why clean beauty is something we should all be incorporating into our regime, and the one ingredient in skincare we should all try to avoid. Products mentioned: Juice Beauty Green Apple Peel SHOP Juice Beauty Stem Cellular CC Cream SHOP Enjoy! X
In the early 2000s you could only get organic skincare at Whole Foods or Pharmica. Today, a new clean beauty line pops up on your Instagram feed nearly every day. Karen Behnke was the OG (original green) pioneer of clean beauty products, and with her analytical background she committed to making green products as good as or better than their conventional counterparts, and set the standard for clean beauty that works. Hear her incredible story full of grit, ingenuity, and success. As always, our guest shares her advice and product recs too! Show Noteshttps://blog.beautyscripts.com/blog/gg-7
How privileged I am to be learning about racism, rather than experiencing it. Black lives matter. The resources I mentioned that I had found useful can be found here: https://www.instagram.com/stories/highlights/17898196033499578/In episode forty four of the Glow Journal podcast, host Gemma Watts sits down with the founder and CEO of Juice Beauty, Karen Behnke. Credited by Forbes as being the original pioneer of clean beauty, Karen Behnke’s career began as a health and wellness entrepreneur in the early 1980s. By the age of 25, Karen had founded two highly successful businesses in the fitness space, one being the first ever corporate wellness business in the United States- however the bank would not give her a loan unless she were married. Karen explains to me in our conversation that, when you’re an entrepreneur and you feel you have a good idea, you blast forward with blind faith- and that’s precisely what she did. In 2005, she launched Juice Beauty, one of the world’s first organic skincare brands and one that completely quashed the belief that natural products couldn’t match the potency of their traditional counterparts. With Karen widely regarded as an innovator across the health, wellness and beauty spaces, it made sense that when Gwyneth Paltrow was looking to develop skincare under her Goop brand AND find a clean, organic colour cosmetics range, it was Karen and the Juice Beauty team that she chose to work with. Heralding a collaboration between Karen, Gwyneth and their respective companies, 2016 saw the launch of both Goop by Juice Beauty AND Juice Beauty’s Phyto-Pigment collection- a clean yet luxurious line of colour cosmetics, born out of Karen and Gwyneth’s wish for makeup that cared for the skin in the same way their skincare does. Gwyneth was also appointed Juice Beauty’s Creative Director of Makeup, a role she held for three years, with Karen and Gwyneth remaining shareholders in one another’s companies to this day. Today, Karen tells me Juice Beauty’s focus is on returning to its roots. Time is being spent researching and continuing to innovate at the Juice Beauty Farm, with the brand working towards converting the entire farm to organic and continuing to improve upon their existing sustainability initiatives. This episode was recorded remotely, myself being in Australia and Karen in the US, so if you would prefer to read the interview you can find the complete transcript on glowjournal.comIn this conversation, Karen shares her biggest advice for those looking to fund a startup, how Juice Beauty manage to colour their entire makeup collection using plant pigments, and the secrets of the Green Apple Peel that put the brand on the map. You can read this interview now at: glowjournal.com/interview-juice-beauty-founder-karen-behnkeFollow Juice Beauty on Instagram at @juicebeautyStay up to date with Gemma on Instagram at @gemkwatts and @glow.journal, or get in touch at hello@gemkwatts.com See acast.com/privacy for privacy and opt-out information.
Masterminded by a California team passionate about healthy lifestyles and whose organic products are backed by powerful science. It all started when Karen Behnke, a serial wellness entrepreneur, who built one of the first corporate wellness companies in the country, developed a keen interest in personal care products upon becoming pregnant with her first child at the age of 40. Experiencing hormonal changes and the beginning of lines in her skin, Karen set out to find healthy skincare solutions that delivered visible results. She was astounded to learn that, although the skin absorbs over 60% of what is placed on it, there were very few available healthy personal care products that worked well. She wanted to create meaningful change in the beauty industry. Years after her second child was born, Karen subsequently bought the name “Juice Beauty” in 2004 and launched the company from scratch in 2005. Karen set out to do the impossible: to create organic and natural formulations that perform as well as conventional beauty products yet never compromise on the luxurious experience. Over 5 years, Karen’s team worked with PhD chemists, physicians, and microbiologists to perfect Juice Beauty’s chemistry. Juice Beauty’s revolutionary formulations started with a basic premise: Karen believed that by formulating with an antioxidant and vitamin-rich organic botanical juice base, rather than petroleum derivatives or added water, and combining it with powerful skincare ingredients, it could yield equal or better results than conventional or natural products. Multiple clinical testing proved her right. The company really started growing when the GREEN APPLE® Peel – now patented – escalated to fame through celebrity favorite mentions and media awards. Today, Juice Beauty offers award winning (InStyle, ELLE, Allure, Glamour, EWG) skincare and makeup products that meet rigorous USA organic regulations supported by solid eco-values that include purchasing many ingredients locally from West Coast certified organic farmers and manufacturing strictly in the USA, often with solar & wind power, utilizing sustainable containers and printing with soy ink. Juice Beauty is committed to providing continual support to its non profit friends, Breast Cancer Prevention Partners and EWG / Environmental Working Group.
It is hard to imagine today with organic-certified beauty products readily available a time when launching a high-performance organic skincare brand would have required the founder to make the market, educating customers to the benefits of organic beauty. Now, barely a week passes without us hearing of a big brand in the personal care industry buying up clean, green, organic beauty brands as well as creating their own ranges on the naturals' spectrum. However, we might not know just how difficult it was for organic brands entering the market a couple of decades ago when their voices and valid claims would fall on deaf ears. Our guest in this episode, serial wellness entrepreneur Karen Behnke, took a leap of faith back in 2004 to start a high-performance organic skincare brand under the name 'Juice Beauty'. Now a highly-acclaimed international beauty brand, Juice Beauty offers award-winning skincare and make-up products that meet rigorous USA organic regulations. Karen's declared mission at the outset was to create high-performance organic skincare with scientifically-proven efficacy that was also backed by solid eco values. She found herself in the early noughties pitching Juice Beauty against an industry largely sceptical of natural and organic products' ability to match, let alone exceed the benefits of traditional personal care products whose formulas were composed largely of synthetic ingredients. As an exemplar for emerging, organic beauty brands, Karen talks us through the secrets of success in building and growing a truly high-performance organic skincare brand. She explains that it is as important as ever, if not more so, to stay true to your declared, transparent mission and ensure you create truly high-performance organic skincare products that do deliver on promise. In this episode on high-performance organic skincare, you'll find out about: Why it's best not to rush your products to market. Dedicating budget, time and effort to creating something innovative can be key to your brand's point of difference in the market. Why efficacy is the holy grail of high-performance organic skincare if you wish to grow your beauty business and gain loyal customers in the increasingly crowded naturals' sector. Why budgeting for scientific tests to prove any efficacy claims your formulations offer can be the most important decision you make in starting an organic skincare brand. Formulating high-performance skincare is also about creating the right emotional and sensual consumer experiences. How a cream, for example, glides on - the 'slip' - is just one criterion that customers will review your products' performance on. Why transparency in how and where you source ingredients - from field to supplier - gives you more control over your supply chain, valuable insights into the provenance of your organic products and messages that can empower your brand. Key take-outs include: Science-led innovation helps you stay ahead in the organic beauty sector. Be aware that any organic, vegan, or other business claims will be investigated, so ensure you have a declared mission statement and principles guiding your business from the start. Decide which certification and/or claims are more important to your mission - whether vegan, sustainability, ethical business and so on - and be prepared to go the extra mile to ensure your brand adheres rigorously to your mission. Consumers are very demanding these days so understand the implications of any 'way of life' you or your brand project in your marketing messages. You might like to see some of our other podcasts and articles on aspects of sourcing and formulating with high-performance organic skincare ingredients, including: Sourcing sustainable organic skincare ingredients (podcast with Jem Skelding of Naissance) How to research cosmetic ingredients for organic skincare How to make a high-performance vitamin E serum The benefits of vitamin C in high-performance skincare Find out more about Juice Beauty, its range of high-performance organic skincare products and make-up and its commitment to sustainable, organic practices: Juice Beauty website. Juice Beauty on Facebook. Juice Beauty on Instagram. Juice Beauty on Twitter. Juice Beauty on Youtube. Juice Beauty on Pinterest. Listen, Download and Subscribe to Green Beauty Conversations Thank you for joining us for this episode of the Formula Botanica: Green Beauty Conversations podcast. If you enjoyed this episode, please share, subscribe and review on iTunes or Stitcher so that more people can enjoy the show. Don’t forget to follow and connect with us on Facebook, Twitter and Instagram.
Karen started Juice Beauty in her 40’s and is the LEADER in ORGANIC BEAUTY! We are extremely grateful for this opportunity to discuss her pioneering in the WELLNESS INDUSTRY and how she’s taken Juice Beauty to big name stores like ULTA and Sephora Canada with her PERSEVERANCE! You don’t want to miss this HUGE EPISODE! Get your face masks on & LISTEN TO THIS: * Karen’s SKINCARE ROUTINE is AMAZING * Using 17 CREDIT CARDS to run a business?! * How perseverance landed a deal at ULTA! * Saving our beautiful planet * * * Watch on Youtube: https://youtu.be/sDxnJVwNcxw ♥ Stay sassy with us! ➝ INSTA: http://www.instagram.com/glowradioco ➝ FACEBOOK: https://www.facebook.com/glowradioco ➝ WEBSITE: https://www.whoaglow.com
With 20 years of experience running two companies in the health and fitness space, Karen Behnke was horrified when she learned about the ingredients found in beauty products and the damaging effects they pose to people’s health and wellness. Knowing she could offer a better, more natural product, she got the idea for her third company, Juice Beauty, while she was pregnant in her early 40’s. Founded in 2005, Juice Beauty sells certified organic beauty, skincare, and makeup products and was one of the first brands 12 and a half years ago to offer products sans parabens, a group of synthetic compounds commonly used as preservatives in health and beauty products that has been known to be detrimental to our health. While Juice Beauty is considered their prestige brand, found in stores such as Nieman Marcus, Bloomingdales, Ulta Beauty, and Dillards, they also have a sister brand, Juice Organics, which sells shampoo’s and conditioner’s and can be found at several Target locations throughout the United States. For full show notes, visit http://wealthywellthy.life/89
Where do you begin to create an industry? How do you convince mainstream retailers to take a chance on you? How do convince manufacturers to take a chance on you? Where does your uniqueness lye? Hey, She Did it Her Way Listeners! Today we get to meet Karen Behnke, the founder of Juice Beauty, an organic beauty product line! She started her first company in the fitness industry right out of college and has since become a serial wellness entrepreneur, with her business ventures spanning 20 years. But she said despite her submersion in the corporate health and wellness industry, like so many other women, she never paid attention to the ingredients that went into her beauty products. Her curiosity about her beauty product’s ingredients was peaked when she became pregnant for the first time in her 40’s. She said she was completely devastated by what was in the average beauty product. She saw ingredients like formaldehyde, and petroleum, and was shocked that she never noticed them before because she had worked with so many experts on quality ingredients in health and wellness products for so many years. Seven or eight years later, she bought the name Juice Beauty and took it upon herself to radically transform the chemistry of beauty. Since her collection has expanded to skin care and makeup, gained Gwyneth Paltrow as a creative director, has been picked up by retailers like Ulta Beauty, Neiman Marcus, and Bloomingdales; and has been up and running for over 12 years! To begin to surpass the conventional chemical standards of beauty products, she had to learn about its current state, so she brought in an in-house group of chemists and product development experts. She said they found that a lot of them start out with glycols, which are petroleum waste products that act as a hydrating ingredient as dense as Vaseline. They also found that natural products start out with water, meaning consumers are paying the top-notch price for a diluted product. Her concept was to start out with organic botanical juices, aloes, shea’s, grapeseed, and guavas; and pack all the products with antioxidants, vitamins, and minerals. As of a couple years ago, they also released a photo pigments makeup collection, which is plant derived with plant pigments, and no artificial colors or fragrances. Though she was a seasoned entrepreneur when she launched Juice Beauty, she had never dived into the world of cosmetics, so she wasn’t exempt from the turbulence that is early entrepreneurship. She said she had forgotten how hard running a start-up was, and how much she’d have to be involved in every aspect of her business. She said she spent 75% of her time leading product development in the beginning, along with one chemist and analyzed every single ingredient to make sure it was clean and healthful for consumers and the planet. When it was time to bring in more people, she said she also struggled with attracting professionals in the organic beauty industry, because she was so new, and didn’t have the allure of big name brands. Once she became a household name and attracted teams of in-house experts and executives, she said had to learn to transition into a leader and teach her new staff how to convey her message and vision on a daily basis. One of her goals from day one was to make it hard for consumers to tell the difference between Juice Beauty and another big name commercial brand. She said she wanted her stem cellular CC cream that was made zinc (for SPF coverage), and coconut alkenes, and grapeseed (for beautiful slip and feel), from chemical sunscreen made with oxybenzone, or silicones, and dimethicones. It was very difficult in the beginning, and she said they had problems with their zinc being too heavy, and things turning blue. But through trial and error, trusting her women’s intuition, she navigated the choppy waters of early entrepreneurship, and was able to add Juice Beauty to her repertoire of successful businesses! Get comfortable and enjoy today’s episode as you learn more about Karen and Juicy Beauty’s story! In this episode you will… Know how to change and upgrade the standards of an industry Be able to go after big commercial brands See what it’s like to start over as the founder of a start-up if you already have an established business Be able to define your company’s goal Start to follow your instincts as a business owner Learn the best way to land investors for your company, and invest in yourself INSIGHTS “It’s kind of a win-win-win. You win with high [ethics] skin care, and vibrant plant makeup. You win with what you’re putting on your skin is healthful, and for the people that care, you win with supporting a company that is really supporting organic farming, supporting the planet, and building a sustainable company from top to bottom.” -Karen Benkhe “If you have a wrong hire in a very small business, that can set you back a couple of years. Every single hire has to be right…and then sometimes you may have amazing people in the beginning, but they might not make it through with all the change. When it’s a great transition, it that’s wonderful. But when it’s a bad transition, that can really be hard.” -Karen Behnke “I was the lead investor in Juice Beauty…but I’m still surprised when young entrepreneurs come in to talk to me, and they don’t want to put any of their money at risk, [but they] want everybody else to invest. I always say you’ve got to put your own money up…f you’re not going to risk it, nobody else is going to.” -Karen Behnke “Passion has fueled me. I love business, and I love mission-driven businesses, that’s what I’ve always done. I’ve never been not motivated to get up and go at it every day.” -Karen Behnke RESOURCES Juice Beauty Website Juice Beauty Facebook Juice Beauty Instagram Juice Beauty Twitter
This episode starts and ends with me catching up [gushing] with you about how I've been feeling lately and sharing some things I've been too nervous to share on the podcast before. I talk about saying yes to too much, buckets of life, my general feeling of overwhelm as well as sharing what I've been loving and grateful for in the last month. This week I interviewed the smart, genuine, and fascinating entrepreneur Karen Behnke founder of my favorite make-up brand Juice Beauty. I'm obsessed with their products so I'm real happy I loved Karen their founder just as much. She honestly was one of the nicest, most down-to-earth people I've ever interviewed for this podcast. In this episode we talk about how we're both from Michigan, wellness in the 80’s, being vegetarian, being an entrepreneur, why green apples are great for your skin and how much we both love eating them with cinnamon on them, using food for beauty, finding your passions and turning that into a profession, motherhood, body-image, the sexism she's experienced in her career, what working with Gwyneth Paltrow is like and so much more.This is a very robust episode, hope you like it all! Let me know. -Come hang with me & listeners twice in one week in NYC! Nov. 30th + Dec. 2nd -- see all events here.FAVORITE MAKEUP I'M USING: Juice Beauty Green Apple Cleanser & Primer + Glossier HighlighterREADING: Material Girl, Mystical World, The Great Discontent (magazine), The Fullest (magazine)PODCASTS: Dan Harrison 10% Happier, Girl Boss, Unstyled, Pop Rocket, The Great DiscontentMOVIES: Person to Person, Landline, Lady Diana, Joan Didion: The Center Will Not Hold, JaneTV:High Maintenance, Sex & The City, Stranger Things, Kevin Probably Saves the WorldMUSIC: youtube playlistFOOD: Chai Latte (Tero explains in this episode about the benefits of chai lattes!), splits sticks Sea Clear green apples Splendid Spoon soups Sitete tortillas + coconut yogurt + berries + pumpkin seed butterRESTURANTS: Springbone & Divya’s Kitchen (check out the events I have at both these places!)PEOPLE: Simi (episode #136 & episode #76 ), Sarah (@saraweinreb), Katie Norris (@figgyandsprout), Andrée Vermeulen, Andrew Michaan, Talia, Phoebe Lapine, Jamie Mandell, Christy Harrison, Kara (@boundlessfashion), Val Chaney, Jon Leland, Misty Boyce, Anea Bouge (founder of RealGirl) , Ashley FordKaren's favorites:Blackish (TV show)The Contender (movie), Coldplay & Bruno Mars & Bob Seger (music),Her favorite skincare products: Stem Cellular CC Cream, SPF products. Her Favorite make-up products: lip crayon (Malibu, Pebble and Laguna), Phyto-pigments eyeliner and mascaraOTHER NOTES:-Come hang with me & other let it out listeners twice in one week in NYC! Nov. 30th + Dec. 2nd -- see all events here.-I talk about the buckets of life (which Jonathan Fields talks more about in this episode)-Do you like these kinds of episodes? Let me know in the Listener FB Group-I'm offering some podcast advising - let me know if you are interestedCool Things to Check-Out:-Sign-up for my newsletter to get updates on where I'll be and what I'm loving!-Join the listener Facebook Group-Come hang with me at an upcoming event!-Get my book Let It Out: A Journey Through Journaling-Interested in learning how to launch your own podcast? I'm gaging interest for podcast advising + perhaps eventually an online course down the line. Email us to let us know if you're interested.-The Good Fest will be in L.A. on Feb. 3rd, 2018 !! Get $10 off with the code "KATIEDALEBOUT" — Show Sponsors —Juice BeautyI'm thrilled to have Juice Beauty as a sponsor for the podcast. It's the only makeup brand that will actually feed and nourish your skin while you wear it. The company uses only antioxidant-rich certified organic ingredients sourced from farms in California. My personal favorite products include the Green Apple Cleanser and the Primer. Karen (the founder) also recommends the Stem Cellular CC Cream, SPF products + in her makeup bag: lip crayon (Malibu, Pebble and Laguna), phyto pigments eyeliner and mascara. Be sure to use the link below for 15% off all your online orders.Use this link to get 15% off all your online orders for Juice Beauty products! Bob's Red Mill Most of you probably are familiar with Bob's Red Mill. If you aren't then you definitely need to take advantage of this offer and check out their products. I love Bob's Red Mill. I've been using the products for years and 100% stand behind their wholesome brand with hundreds of products (literally... they have 400+ products!). They offer high quality organic, gluten free and stone-ground products that make it easy to feel good about what you’re eating. Some of my personal favorites are the almond flour, ground flax seed, and granolas.Use the code "LETITOUT" to get 25% all orders before March 31st, 2018