Designed to Sell

In this Episode of Designed to Sell, we explore the vital importance of focusing on product excellence over relentless marketing efforts. Discover how crafting exceptional products can lead to long-term success in the coaching and course creation industry. Spend time crafting, not just marketing: Prioritize product development to create offerings that stand out and resonate with your audience. The power of remarkable products: Exceptional products can lead to a snowball effect of referrals and customer loyalty, driving sustained business growth. Building trust through quality: Trust is built on delivering consistent value. Exceptional products build credibility and foster long-term relationships with your audience. Long-term impact and transformation: Genuine transformation takes time. By focusing on creating products that deliver tangible results, you set the stage for lasting customer satisfaction and loyalty. Great Marketing Doesn't Always Equal Great Transformation: If you've ever felt duped by someone's marketing and their product wasn't reflective of the promise, you now have an opportunity to disrupt the industry Tips on how to create impact through your products: tap into our insights and advice on how to get your clients amazing results and turn them into raving fans (even with a $7 product)

In this episode, we dive into the often overlooked yet powerful tool of testimonials in marketing strategies. We the significance of incorporating context into testimonials and share practical insights on how to utilize them effectively across various platforms. Testimonials, when used strategically and with context, serve as powerful tools in marketing strategies. By incorporating testimonials into various marketing channels and refining messaging, businesses can effectively communicate their value proposition and build trust with their audience.

In this Episode of the Designed to Sell Podcast, we covered: the topic of email reminders for live virtual events, prompted by a listener's question. why effective email reminders require more than just a last-minute notification. the importance of pre-event engagement and preparation to ensure attendees remain committed. Strategies discussed include providing immediate action steps, nurturing engagement with fun content, and building anticipation for the event. the need for genuine interaction and responsiveness to emails from attendees, fostering a sense of connection and trust.

In this Episode of the Designed to Sell Podcast, we covered: the intricacies of handling difficult clients in business. the importance of context in dealing with difficult clients, highlighting that what constitutes 'difficult' can vary widely from person to person. the importance of empathy and compassion in dealing with challenging clients. the power of open communication the value of compassion, communication, and self-reflection in navigating difficult client relationships. addressing challenges with empathy can lead to deeper understanding and more productive resolutions

In this Episode of the Designed to Sell Podcast, we covered: Overcoming Financial Overwhelm Personal Finance Experience Money Mindset and Financial Education Financial Knowledge and Fear Importance of Financial Literacy Challenges of Financial Education System Navigating Finances in Business Early Business Financial Decisions Acknowledgment: Not financial or legal professionals, sharing personal experiences.

In this Episode of the Designed to Sell Podcast, we covered: The Overwhelm of Starting Out The Power of Keeping It Simple Avoiding the Trap of Overthinking Guiding Principles for Starters The Dangers of Overcomplicating Dismissing unrealistic expectations of instant success

In this episode we talk about: Marketing ICKS Bully marketing And some really interesting posts we've seen floating around that left us feeling... ICKY

This week we dove into a really cool conversation: Exploring the negative consequences of attaching expectations to uncontrollable factors. The distinction between desires and expectations in personal and business contexts. Lean back, rely on intuition, and trust the process to invite play and miracles. Balancing desires and expectations for a more open-minded and fulfilling approach to life and business. If you want to help us with our ask at the beginning of the episode, please click the link below and leave a review. Note: you will have to create an account to do so, but we will forever be grateful for your help with this matter!

This week we dive deep into some of the un-sexy things we deal with in business. You know, the stuff that a lot of people go through behind the scenes that doesn't get talked about much. Here's what we chatted about: Something that has been going on behind the scenes with our site for a month and how we've been navigating it The process of creating new and improved trainings in our D2S Mastermind The talk took a turn when Cora-Lynn brings up hot wheels socks It's a goodie, tune in and let us know what you think!

Tune in to learn about the profound shift in mindset and strategy that led to a significant business pivot, breaking free from the constraints of a uniform approach. It's a raw and honest exploration of redefining success and rediscovering authenticity in a world saturated with marketing courses. If you've ever questioned the traditional business narrative, this episode is a must-listen. Here's a peak of what's in this episode: Mindset shifts around pivoting Client celebrations Moving away from what worked to something completely new Revamping EVERYTHING The outcome from pressing on

Join us for a fun conversation where we answer two questions: What year would you like to travel back to and why? What would you do? What is currently causing us stress at the moment? We're curious, where would you travel? Let us know in the DM's

In this Episode of the Designed to Sell Podcast, we covered: the significance of commitment and decision-making in both personal and professional aspects of life. Cora-Lynn's therapy lesson that prompted quite the coversation Chantal's latest menty-b moment Closure vs Acceptance

In this episode, we dive into the importance of embracing authenticity, exploring personal answers, and bringing a human element into business transactions. We share some recent experiences and reflections on staying true to ourselves, both in personal and professional aspects. We discuss the aftermath of a recent post that sparked conversations and engagement within our community. Plus some other fun topics: Trusting Yourself The Human Element in Business Adding a Human Touch to Content Engagement in Business Programs Sales with Authenticity Building Trust in Business Anxious Mama Vibes

In this Episode of the Designed to Sell Podcast, we covered: Cora-Lynn & Chantal break down their holiday escapades Cora-Lynn Talks about moving in with her man & the hilarious moments she can't unsee Cora-Lynn & Chantals New Year Intentions The time we waste just deciding How Shame Changed Everything in 2023 What to expect in 2024 from the D2S Fam

In this Episode of the Designed to Sell Podcast, we covered: The Intensity of Teaching and the Energy Hangover Redefining Three-Day Challenges The Transformational Power of Challenges The Realities of Intense Work Actionable Teaching and Transformative Experiences

In this episode, we reflect on our own business journey, sharing the highs and lows of our experience with the business audit. We discuss the importance of trimming the fat and focusing on what truly matters to drive results. If you're gearing up for big goals in 2024, this episode is a must-listen. We break down the audit into three key areas: traffic and marketing, offers and programs, and sales and systems. For each area, we provide essential questions to help you evaluate your current strategies and make informed decisions for the future.

In this episode, Cora-Lynn & Chantal share updates on their lives, discussing everything from Black Friday shopping plans to business considerations for the upcoming year. We discuss the necessity of having difficult conversations, taking radical responsibility, and the process of turning the business around. Here are some key topics we covered: Life Updates Reflecting on 2023 Business Challenges and Revelations Lessons Learned Looking Ahead

In this Episode of the Designed to Sell Podcast, we dive into the intriguing question from one of our Designed to Scale Mastermind members about the origin of coaching offers. We dissect why certain durations, like two to three weeks or six months, became the norm and emphasize the importance of understanding the "why" behind coaching structures and debunk the myth that there's a one-size-fits-all approach in the coaching industry. We explore the lack of regulations and standards in coaching, shedding light on the absence of clear guidelines for setting up coaching offers. Discussing the pitfalls of mimicking others' business models and stress the importance of a holistic approach tailored to individual businesses. Sharing our insights on creating intentional coaching offers, breaking free from the industry's cookie-cutter approaches, and prioritizing client outcomes over industry norms. If you want to shift your focus from what sells to what genuinely serves and supports both you and the client, you're going to want to give this episode a listen!

In this Episode of the Designed to Sell Podcast, we covered:

In this Episode of the Designed to Sell Podcast, we covered:

In this Episode of the Designed to Sell Podcast, we covered: Chantal's birth story and how nothing went as planned What taking a full month of mat leave taught her Easing back into the business - Leaning into powerlessness Letting go of control and seeing how quickly things happen.

In this episode, Cora-Lynn sits down with multiple six-figure membership owner Faith Mariah. They talk about all things: Investing in your business Calculating ROI on investments Developing the BEST products to stand OUT The business models that don't last How to win for the long-term Are you problem-solving? Okay but is that a fact? Data is power You can connect with Faith Mariah: https://www.instagram.com/the.faith.mariah/ https://www.faithmariah.com/

In this Episode of the Designed to Sell Podcast, we covered: A big, exciting announcement from the fam! A vulnerable share about doing things differently than usual; 3 Sales strategies that every business owner NEEDS to know! How to get the highest conversions in the LEAST amount of time; A big indicator as to how many sales you'll make in your business.

In this Episode of the Designed to Sell Podcast, we covered: Mental health and when you're going through it Having a safe space to work through what's coming up We dive into business practices about when to update and add to your group coaching program What's actually needed to scale a group coaching program A little life update and what's been happening behind the scenes

In this Episode of the Designed to Sell Podcast, we covered: A tip for the ladies to give their men… Is codependency showing up in your business? A HILARIOUS interruption

In this Episode of the Designed to Sell Podcast, we covered: Is your radar tuned? Red flags when taking on coaching clients Expectations set the tone for everything But how do you FEEL around them - protecting your space The most precious thing you have as a business owner A banana analogy that you'll never forget…

In this Episode of the Designed to Sell Podcast, we covered: Trying to find dates in the grocery store The meaning we put on learning something new Making something bigger than what it actually is Having to let go of a part of you to embrace something new A deep realization during the podcast episode by CL

In this Episode of the Designed to Sell Podcast, we covered: Not to freak out when things don't go your way How trust plays a big role in our lives and business Chantal's less than 30 days away from due date, and where she's at How dating helps with your communication skills (CL coming in with some smooth transitions)

In this Episode of the Designed to Sell Podcast, we talked about the trap of comparison when building your business.

In this Episode of the Designed to Sell Podcast, we covered: Life updates from Cora-Lynn and Chantal; A belief to untangle about having to choose between relationships and careers; How our beliefs can box us in and how we can become someone else outside of the boxes we create; Learning to ride out the storms of life; An ask on behalf of a community member who could use our help.

In this Episode of the Designed to Sell Podcast, we covered: Overcomplicating your business growth; Wasting time when you have no time to waste; Creating simple systems to support your growth; Understanding how your business works to make better decisions.

In this Episode of the Designed to Sell Podcast, we covered: Some big life updates; What to do when you're “in the thick of it” personally; The difference that awareness can make in your mindset and relationships; A debate about how we put rules on ourselves in different roles we have; A moment of deep gratitude despite the challenges.

In this Episode of the Designed to Sell Podcast, we covered: Dealing with the thoughts and ideas that come up when you start to make a shift in your target audience; The role that your business finances take in this type of decision; How to know when it's time to pivot; How martyr complexes and codependency can cause you to hold yourself back in your business; The importance of making space for the new clients who can come in.

In this Episode of the Designed to Sell Podcast, we covered: What is actually required in a specific season of your business; Highlights of what we've been through in the last year; Letting balls drop that aren't necessary; Letting go of control.

In this Episode of the Designed to Sell Podcast, we covered: The importance of thinking outside the box when going from one income level to the next; Why “more” isn't always the approach to scaling your business; The 80/20 rule and how it looks different in business; Why sometimes it's okay to cut things out, even if they're making you some money; The importance of building the life you want and making sure that the business you want fits inside of that.

In this Episode of the Designed to Sell Podcast, we covered: Why growing super fast without systems isn't good for you or your business; The test your offer must go through to know whether it is scalable or not; Why scaling can sometimes be MORE work in the beginning; Why people won't just come flocking to your offers and you must do actions to create the traffic; The importance of going beyond selling in the DM's to scale; The role that technology plays in scaling your business; Why it's okay that your business feels boring.

In this Episode of the Designed to Sell Podcast we covered: Why selling on social feels hard; The importance of showing up and believing in what you're selling; What causes there to be so much pressure around social selling; How to always have content ideas by looking around with gratitude and celebration.

Your launch meditation starts at 6:30 on the timer! In this episode, Cora-Lynn shares a juicy bonus from within the Momentum Launch System Masterclass! This meditation is designed to help you build momentum during your launch, visualize your offer coming to life & create exponential results for your next launch! Not launching? No biggie, you can use this meditation to tap into Momentum in your business every day if you desire! If you're ready to launch differently… I highly recommend joining us inside Momentum Launch System!

In this Episode of the Designed to Sell Podcast, we covered: Why each step of business is an important “dot” on the timeline, even if they don't seem to make sense when they happen; The catalyst for deciding to push back our Masterclass, Momentum Launch System; Why messy action is good at the beginning of a business, but there comes a time when more refinement should become standard; The ins and outs of focusing on revenue versus experience and people; A vulnerable share about personal standards and how they expand into business and every other area of life.

In this Episode of the Designed to Sell Podcast, we covered: How business owners sabotage their launches by lacking enthusiasm; How inviting people behind the scenes builds momentum for your launch; What it should feel like to your audience when you're selling (hint: it shouldn't feel like they're being sold to!) Announcement about our upcoming masterclass series, the Momentum Launch System.

In this Episode of the Designed to Sell Podcast, we covered: A celebration around our brand-new content system, Discovered & In Demand! What we DIDN'T do on or before launch day and why it mattered; The essential mindset that carries us through every launch; Our best tips for increasing cash flow in your business during a launch; What to do if your content is not content-ing the way you want it to.

In this very special, content-focused episode, we covered: Why being seen as an authority is up to you; What it looks like to share truly impactful content (and why it doesn't always feel good!) Why content creation should be your FIRST priority if you care about your community; How figuring out who you are will impact your business and your content creation process.

In this Episode of the Designed to Sell Podcast, we covered: A life update from behind the scenes; What to do when you've built a business that no longer aligns with the vision you have for your life; Where to look when you're looking for signs that it's time to change; Why spending a lot of money isn't always key to making a lot of money, and what really is important when it comes to making money; Why you'll always disappoint people in business but if you are, you're doing something RIGHT.

This Episode of the Designed to Sell Podcast is a replay of a live training from inside our Designed to Sell Formula Facebook Group. Here's what we covered: A riff on the importance of business boundaries; How your self-worth (or lack of it) can create a different experience for your clients and customers; The importance of letting go of trying to be everything for everyone in your business; The difference between “want” energy and “need” energy; The importance of knowing and being strong in your values to know what's in alignment within your business.

This Episode of the Designed to Sell Podcast is a replay of a live training from inside our Designed to Sell Formula Facebook Group. Here's what we covered: The three biggest mistakes people make when branding; How to convey certain emotions through branding and why it helps to gain trust; Simple ways to build stronger brand recognition.

This Episode of the Designed to Sell Podcast is a replay of a live training from inside our Designed to Sell Formula Facebook Group. Here's what we covered: How things not going the way we thought they should can work out in our favor, even if it doesn't feel like it in the moment; Why there are no coincidences in life or business; What happens when you start to ignore the nudges that you're being given.

This Episode of the Designed to Sell Podcast is a replay of a live training from inside our Designed to Sell Formula Facebook Group. Here's what we covered: The 5 questions to get your presence back on track; What to do when you get into a content slump; How to be yourself in your marketing when you're still figuring out who you are; Why “ugly marketing” is okay; A great analogy to remember when you're worried if you're doing things the “right” way.

Chantal and Cora-Lynn chat all things moving to Thailand after building a course business for two years. The weirdness that is the coaching industry & how to navigate the in-between when you're not seeing the ROI on you're an investment Join our free Facebook Group: https://www.facebook.com/groups/d2sellformula Join Money & Momentum: https://d2sell.com/money-momentum Apply for Designed to Scale: https://d2sell.com/start

In today's episode we're diving into the one thing that everyone is seeking online - the be the AUTHORITY - the go to person in their industry. I break down my experience in seeking strategies to build authority & share how you can develop AUTHORITY for yourself & your business. This truth took me my entire life to learn & I'm bringing it you now. Join ETERNAL TRUTH: https://www.d2sell.com/offers/MQ6nzdBg Book a free Strategy Session: https://calendly.com/designed-to-scale/30-minute-max-research-meeting-clone Follow Cora-Lynn on Instagram : https://www.instagram.com/coralynnhazelwood Follow Chantal on Instagram: https://www.instagram.com/chantal.gatien

An unscripted conversation with Cora-Lynn & Chantal about the 10 lessons they learned while generating their first $550K. Part two is going to break down the first 5 important lessons: Getting people to start is the most important part. Building a course based business requires you to know how to market & sell yourself. Learn everything you can about money. The answers are not out there, they are within. 5. Systems = freedom Let us know if what you want us to chat about next! Have any specific questions you want us to chat about? Drop them in the comments. CONNECT WITH US: https://www.instagram.com/coralynnhazelwood https://www.instagram.com/chantal.gatien FREE TRAINING: https://www.d2sell.com/350 FREE STRATEGY SESSION: https://www.d2sell.com/strategy-session