Podcasts about Human touch

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Best podcasts about Human touch

Latest podcast episodes about Human touch

AI in Marketing: Unpacked
The Human Behind the Algorithm: Amy Landino's Approach to AI-Enhanced Content Creation

AI in Marketing: Unpacked

Play Episode Listen Later Jun 21, 2025 39:07


Are you struggling to create consistent content for your YouTube channel because scripts and outlines take forever to produce? You're not alone. Most creators hit this wall, trying to balance quality with production speed, while wondering if AI could help without making their content feel generic or robotic. Today you'll discover exactly how to use AI for content creation while keeping your authentic voice intact. I'm excited to welcome my long-time friend and colleague Amy Landino, a high-performance personal brand coach who's transformed personality-led businesses into 7-figure thought leaders. Her award-winning YouTube channel has touched millions, and she's authored three books including the bestseller "Good Morning, Good Life." Amy has mastered the balance between leveraging AI and maintaining the human touch that makes her content uniquely hers. The AI Hat Podcast host Mike Allton asked Amy Landino about: ✨Voice Preservation Techniques - Learn Amy's specific prompting strategies that maintain her authentic voice while leveraging AI assistance. ✨Workflow Integration Points - Discover the critical moments in content creation where AI tools create the most value with the least risk to authenticity. ✨Authenticity Amplification - Understand how AI can actually enhance your unique perspective rather than dilute it when used strategically. Learn more about Amy Landino Connect with Amy Landino on LinkedIn Follow Amy Landino on Instagram Resources & Brands mentioned in this episode Amy Landino International Good Morning, Good Life AI Digital Clone: How to Augment Your Team's Expertise with George B. Thomas AI Primer: A Comprehensive Guide AI Training for Businesses Explore past episodes of the The AI Hat Podcast podcast CHAPTERS: 00:00 Introduction: The Key to Effective Marketing 01:04 The AI Hat Podcast Theme Song 02:13 Welcome to The AI Hat Podcast 02:35 Challenges in Content Creation 02:58 Interview with Amy Landino: AI in Content Creation 04:02 Amy's Approach to Using AI 05:13 The Importance of Human Touch in AI Content 06:35 Amy's Content Workflow with AI 08:08 Using AI for YouTube Analytics 10:22 Balancing AI and Authenticity 13:50 Tips for Effective AI Use 35:07 The Future of AI in Content Creation 37:37 Conclusion and Farewell SHOW TRANSCRIPT & NOTES: https://theaihat.com/the-human-behind-the-algorithm-amy-landinos-approach-to-ai-enhanced-content-creation/ Start your AI journey with the AI Marketing Primer. Brought to you by The AI Hat - Get Your AI On. Interesting in sponsoring an episode? Learn more here. AI Training for Business Leaders & Teams: https://theaihat.com/ai-training-for-business/ Powered by Magai - why choose one AI tool when you can have them all? And Descript, the magic wand for podcasters. Produced and Hosted by Mike Allton, AI Consultant & Trainer at The AI Hat, where he's tirelessly helping businesses and marketers get ahead of the AI Revolution and apply advanced technologies to their roles. He's spent over a decade in digital marketing, bringing an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop. If you're interested in helping business owners with AI in an upcoming episode, reach out to Mike. Powered by the Marketing Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices

Earned: Strategies and Success Stories From the Best in Beauty + Fashion
AI With a Human Touch: Building Better Creator Partnerships at Scale from CreatorIQ Connect London

Earned: Strategies and Success Stories From the Best in Beauty + Fashion

Play Episode Listen Later Jun 18, 2025 26:23


AI's role in creator marketing has been a subject of much conversation and debate in a human-centered business. How can AI accelerate versus compete with human connection and creativity? In today's episode of Earned, we're sharing a replay of a panel from Connect London, where Google Meta and CreatorIQ share perspectives on how AI unlocks value without blocking the power of the people who make it all work. The group discusses how AI can enhance, rather than replace, the creative process by supporting content ideation, improving efficiency, and scaling partnership strategies. You'll learn how to balance automation with authenticity, apply AI tools to streamline creator discovery and campaign execution, and navigate internal conversations about responsible AI adoption. Whether you're experimenting with wearables or just starting your AI journey, this session offers tactical advice and a strong reminder: creators are people first—and that should never be lost. Connect with the Guests: Kahlea's LinkedIn - @kahleawade Fleur's LinkedIn - @fleurvansambeeck Nate's LinkedIn - @nateonawalk Lousie's LinkedIn - @louiseholmestv   Connect with Brit Starr & CreatorIQ: Brit's LinkedIn - @britmccorquodale CreatorIQ LinkedIn - @creatoriq Follow us on social: CreatorIQ YouTube - @CreatorIQOfficial CreatorIQ Instagram - @creatoriq CreatorIQ TikTok - @creator.iq CreatorIQ Twitter - @CreatorIQ

The Bootstrapped Founder
396: Jack Friks — Building Tools That Empower Without Overwhelming

The Bootstrapped Founder

Play Episode Listen Later Jun 18, 2025 39:17 Transcription Available


Jack Friks (@jackfriks) is the founder of PostBridge, a social media scheduling tool that grew from his own frustration with spending hours posting across platforms to a $18k/month business. We explore the evolution of social media toward authenticity, the challenges of building lean products as a solopreneur, and how to navigate the noise while maintaining a genuine human connection in an AI-driven world.The blog post: https://thebootstrappedfounder.com/jack-friks-building-tools-that-empower-without-overwhelming/ The podcast episode: https://tbf.fm/episodes/396-jack-friks-building-tools-that-empower-without-overwhelmingCheck out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fmSend me a voicemail on Podline: https://podline.fm/arvidYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

Women at Halftime Podcast
355.Slowing Down to Soar with Tech Entrepreneur Emilia D'Anzica

Women at Halftime Podcast

Play Episode Listen Later Jun 17, 2025 44:41


What if the secret to soaring higher is actually found in slowing down, especially as a tech entrepreneur? In today's episode, we explore this concept with a remarkable guest—a seasoned tech entrepreneur, acclaimed author, and advocate for women in technology, Emilia D'Anzica. She has successfully built and sold multiple companies, and today shares not only her expertise but also the mindset shifts that helped her scale and exit two companies while raising a family and growing as a leader. And find out why, when she's not working, you can find her in the dirt! Full article here: https://GoalsForYourLife.com/tech-entrepreneur Contact her at: Emilia@emiliaspeakscx.com or on LinkedIn Make sure you're getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com CHAPTERS: 00:00 - Introduction 01:33 - Amelia D'Anzika's Background 05:27 - Embracing AI Technology 10:12 - Customer Lifecycle Management Strategies 13:03 - AI and the Human Touch 16:13 - Starting and Exiting Companies 22:15 - Future Plans and Aspirations 27:24 - Unexpected Leadership Lessons 33:40 - Final Thoughts and Insights 34:37 - Parenting and Work-Life Balance 38:35 - Final Advice for Entrepreneurs 43:57 - Outro #techmentorship #digitalmarketing #aitoolsforcontentcreation #techsales #aitoolsforproductivity Quick recap: Deborah and Emilia discussed Emilia's background as a tech entrepreneur, her experiences in scaling and exiting companies, and her advocacy for women in technology. They also explored Emilia's journey in advisory work, her focus on personal growth and self-care, and the importance of active listening in leadership. The conversation concluded with a discussion on the importance of being present for children, the value of gratitude and small steps in achieving growth, and the need for a human touch in the tech industry. Deborah introduces Emilia D'Anzica, a seasoned tech entrepreneur, author, and advocate for women in technology. Emilia has successfully built and sold multiple companies while raising a family. The conversation focuses on Emilia's expertise, mindset shifts, and experiences in scaling and exiting companies. They discuss the importance of technology for women and overcoming fears related to AI and tech tools. Emilia's background includes speaking engagements, teaching women in tech, and successfully selling two companies with exit strategies.

The Sales Evangelist
Cold Calling's Not Dead...It's Just Harder! | Gabe Lullo - 1907

The Sales Evangelist

Play Episode Listen Later Jun 16, 2025 27:07


No matter what anyone says, cold calling isn't dead. The digital world just made it harder than it used to be.This is why I'm revisiting episode 1730 with my guest, Gabe Lullo. He shares his expertise and insights on cold calling and sales strategies in this ever-evolving landscape. Is Cold Calling Dead?Addressing the prevalent debate, Gabe firmly asserts that cold calling is far from dead.Supported by data and real-life experience, he emphasizes the effectiveness of cold calling in qualification, call-to-action, and appointment setting, debunking the myths surrounding its relevance in the current sales environment.Modern Sales ApproachGabe stresses the importance of an omnichannel approach, integrating call, email, and social platforms to establish meaningful and relevant connections with prospects. He emphasizes the need for high-volume activity paired with a relevant message, highlighting the power of personalization and the human touch in driving engagement.Strategies for Relevant MessagingGabe delves into the nuances of crafting relevant messaging, emphasizing the importance of relevance over mere personalization. He shares insights on identifying and leveraging data providers to tailor messages according to the prospects' specific verticals and ICPs, and the significance of using technology for optimizing communication channels.The Role of Human Touch and EmpathyWe explore how human touch, empathy, and personalized, relevant communication set sales professionals apart in the current market. Gabe emphasizes the need to sound like a human, not an AI bot, illustrating how to engage prospects effectively and foster genuine connections.Optimizing SequencingGabe challenges the traditional sequence approach, advocating for a burst of activities across multiple channels rather than drawn-out, segmented sequences. He highlights the significance of engagement and conversation to drive effective communication, emphasizing the need to adapt and modernize sales strategies.Mastering the Cold CallGabe shares valuable insights into mastering the art of cold calling, stressing the need for extensive training and knowledge of objection handling. Understanding and anticipating objections empowers sales professionals to navigate conversations effectively and win at cold calling."Relevance matters more now. That human touch is what sets individuals apart from the low-hanging fruit." - Gabe Lullo.ResourcesConnect with Gabe on LinkedIn.If you like more guidance with improving your sales skills, join my Sales Mastermind Class.Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.2. This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at

iTunes - Insurance Journal TV
InsurTech Summit 2025 Highlight: How Can Insurers Balance Automation with the Human Touch?

iTunes - Insurance Journal TV

Play Episode Listen Later Jun 16, 2025 1:30


While automation can dramatically boost productivity in insurance operations, it shouldn't come at the expense of human oversight. Michael Parcelli of Xceedance recommends a balanced approach—using technology to … Read More » The post InsurTech Summit 2025 Highlight: How Can Insurers Balance Automation with the Human Touch? appeared first on Insurance Journal TV.

The CUInsight Network
The Human Touch - VisiFI

The CUInsight Network

Play Episode Listen Later Jun 13, 2025 21:54


“Credit unions are so critical in helping their members and communities.” - Robin KolvekThank you for tuning in to The CUInsight Network, with your host, Robbie Young, Vice President of Strategic Growth at CUInsight. In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.My guest on today's show is Robin Kolvek, CEO of VisiFI. She joins me to share her compelling story of career pivots, personal values, and staying human in a rapidly evolving tech landscape. Robin reflects on how she went from chasing dreams of being a teacher, coach, or even a detective to leading a major fintech company focused on credit unions—and how none of it was part of the plan.In our conversation, we discuss the often overlooked but incredibly important role that credit unions play in community development and why they deserve more attention in conversations around innovation. Robin offers an insider look at how VisiFI supports small and midsize credit unions by delivering the kinds of digital tools and enhancements that help them not just keep up but also genuinely compete with bigger players. She stresses that their clients' voices aren't just “heard” but are integral.Robin opens up about what it means to be a leader in the credit union space, especially when your organization is backed by a global tech powerhouse like Italy-based Dedagroup. We explore how that relationship gives VisiFI crucial access to next-level tools such as AI, cybersecurity, and analytics—while keeping them local enough to stay responsive to credit unions' specific needs.As we wrap up the episode, Robin also reflects on the impact her mother had on her as a child, her love of travel, and how she manages to maintain a work-life balance. She also offers a couple of great book recommendations. Enjoy my conversation with Robin Kolvek!Find the full show notes on cuinsight.com.Connect with Robin:Robin Kolvek, CEO of VisiFIvisifi.comRobin: LinkedInVisiFI: LinkedIn | Facebook | YouTube

Voices for Excellence
How Do You Lead Tech Innovation Without Losing the Human Touch?

Voices for Excellence

Play Episode Listen Later Jun 13, 2025 59:44


In this episode of Voices for Excellence, Dr. Michael Conner sits down with Jennifer Womble—Chair of the Future of Education Technology Conference (FETC) and District Administration—to explore how AI, innovation, and authentic leadership are reshaping the education landscape. They discuss what it takes to build scalable professional development, the power of one-on-one tutoring powered by AI, the urgent need for infrastructure upgrades, and how schools can start building intentional, human-centered strategies for today—not tomorrow. With real-world insight and boundless optimism, Jennifer offers a roadmap for school leaders to embrace the now and lead with purpose.

Mexico Business Now
“Digital Adoption in Recruitment Underscores Need for Human Touch” by Ricardo Rodarte, CEO, Redarbor (AA1553)

Mexico Business Now

Play Episode Listen Later Jun 13, 2025 7:00


The following article of the Talent industry is: “Digital Adoption in Recruitment Underscores Need for Human Touch” by Ricardo Rodarte, CEO, Redarbor.

The M Word - Uncensored Conversations On Marketing
Episode 69: Embracing AI in Business Without Losing Your Human Touch with Chris Singel

The M Word - Uncensored Conversations On Marketing

Play Episode Listen Later Jun 12, 2025 29:05


What if AI could revolutionize your business and destroy it all at the same time? In this episode of The M Word, Jennifer sits down with Chris Singel, AI enthusiast, TEDx speaker, and comedian, for a candid (and funny) look at how artificial intelligence is reshaping the way we do business. The post Episode 69: Embracing AI in Business Without Losing Your Human Touch with Chris Singel first appeared on Arlington Strategy.

Focus Check
ep68 - Cine Gear 2025 Wrap-Up with Markus Förderer, ASC: Lenses, Metadata & The Human Touch - CineD Focus Check Ep68

Focus Check

Play Episode Listen Later Jun 12, 2025 37:51


In this Cine Gear 2025 wrap-up episode of CineD Focus Check, Johnnie is joined by acclaimed cinematographer Markus Förderer, ASC (Red Notice, I Origins, Stowaway) for a rich and thoughtful conversation. Set against the cinematic backdrop of the Universal Studios lot, the two dive deep into the current state of lens technology, digital cinematography, and the importance of preserving the emotional core of storytelling amidst rapid technological change, and the state of the filmmaking industry in general. This Cine Gear 2025 wrap-up episode is sponsored by FUJIFILM. Check out this week's educational One-Minute Tip from them at (08:40)! Markus joined us once before over a year ago in a prior episode of the Focus Check podcast, talking about his project CineFlares after it launched, and his work on Constellation. Check it out here if you missed that episode. From discussing metadata integration in modern lenses and the rise of affordable anamorphic glass, to reflecting on the potential and limitations of AI-generated visuals, this episode offers a grounded and inspiring perspective from one of Hollywood's most thoughtful DPs. Markus also shares insights on his lens test platform CineFlares, custom LUT workflows, and how he chooses optics based on narrative needs, not specs. If you're passionate about the intersection of story, gear, and artistry — this one's for you. Chapters & Show Notes: (00:00) - Intro and Cine Gear impressions Johnnie and Markus open the episode from Cine Gear LA 2025 at Universal Studios and share first impressions of the show. (01:04) - Markus Förderer on his career and latest work From Germany to Hollywood — Markus talks about September 5 (available on Apple TV), Red Notice, and Independence Day: Resurgence. (02:08) - CineFlares: Lens testing reimagined Markus introduces CineFlares.com, a motion-control-based lens test platform with over 100 lens sets and 1,500+ clips. (03:56) - What impressed Markus at Cine Gear He discusses new smart lens tech, metadata tracking, and RED/Nikon's collaboration with Preston. (04:40) - Lens metadata and autofocus on large productions Why autofocus still can't replace a good focus puller — and how hybrid systems are evolving. (07:40) - Small AF rigs for solo shoots Markus shares a jungle shoot story using PDMovie's compact autofocus motor system. https://www.cined.com/pdmovie-live-air-2s-worlds-smallest-wireless-follow-focus-handwheel/ (09:40) - Favorite new lenses at Cine Gear Iron Glass, Zero Optik chip mounts for metadata, and the new Xelmus Apollo “Aura” lenses. (11:28) - Sigma's AIZU full-frame High-Speed Prime line A look at Sigma's new AIZU 1.3 T-stop cine primes and their unique three-dimensional character. https://www.cined.com/sigma-aizu-cinema-prime-lenses-a-talk-with-kazuto-yamaki-san/ (14:10) - What makes a lens cinematic? Markus discusses personality, bokeh, barrel distortion, and why clean ≠ compelling. (18:24) - Flare behavior and subconscious texture How internal lens reflections subtly shape the emotional feel of an image. (19:22) - Affordable anamorphics: SIRUI IronStar A hands-on look at SIRUI's 1.5x squeeze lens series, priced around $1,200. https://www.cined.com/sirui-ironstar-1-5x-t1-9-anamorphic-full-frame-cine-lens-announced/ (23:00) - Cameras that stood out Markus reacts to FUJIFILM's upcoming GFX ETERNA cinema camera and its internal film emulation science. https://www.cined.com/fujifilm-gfx-eterna-2025-release-confirmed-new-technical-details-explained/ (25:09) - FX2, rolling shutter, and global shutter tech The pros and cons of older sensors, rolling shutter artifacts, and RED Komodo X's global shutter advantage. (30:00) - Industry mood check: post-strike recovery Markus sees improving energy in the industry, with more global shoots and cautious optimism. (31:58) - Long takes and storytelling rhythm Thoughts on Apple's The Studio, one-take shots, and why editing still matters emotionally. (34:30) - AI image generation and its limitations Markus argues that real, human-captured moments can't be replaced by AI dream-logic imagery. (37:02) - Final thoughts and sign-off A warm Cine Gear 2025 wrap-up with hopes to reconnect at the same show next year — and a reminder to leave your comments below. Thanks for watching/listening — if you enjoyed this conversation, don't forget to like and subscribe on YouTube and your favorite podcasting platform, and let us know in the comments which topic resonated most with you. See you next time on CineD Focus Check!

Power Producers Podcast
Putting the Human Touch on Human Services with Dylan Jordan

Power Producers Podcast

Play Episode Listen Later Jun 11, 2025 54:27


In this Power Producers Podcast episode, David Carothers sits down with Dylan Jordan from Amwins to discuss specialized niches within the insurance world, particularly focusing on the human services, healthcare, and life sciences markets. With only two months until Producers in Paradise 2025, the conversation covers a variety of challenges and opportunities in the current hard market, from navigating supplemental applications to understanding the unique risks of sectors like MediSpas and behavioral health. Dylan shares insights into Amwins' approach, the importance of micro-niches, and how they continue to provide solutions in challenging markets. They also dive into the latest trends in tort reform, staffing shortages in healthcare, and how producers can effectively position themselves in a competitive market. This episode is packed with practical advice for producers looking to specialize and stay ahead in the evolving insurance landscape. Key Highlights: Specializing in Niche Markets Dylan talks about Amwins' focus on the human services, healthcare, and life sciences sectors, explaining how their expertise in these areas helps them close deals faster and more effectively than general wholesalers. Navigating the Hard Market The discussion touches on the challenges of the current hard market, particularly in healthcare and human services, and how tort reform and statute of limitations changes are influencing the market dynamics. Understanding Supplemental Applications Dylan emphasizes the importance of supplemental applications and how data gathering from clients is critical to ensuring comprehensive coverage in niche areas. Finding Opportunities in Emerging SectorsDavid and Dylan explore growing sectors like MediSpas and home healthcare, and how producers can capitalize on these opportunities by identifying gaps in coverage and leveraging specialized markets. The Role of Technology in Insurance They discuss the impact of new technologies, such as Assembly, that help agents streamline data collection and improve efficiency, particularly for complex policies. Strategic Risk Management Dylan highlights how risk management in sectors like MediSpas and behavioral health requires in-depth knowledge of both underwriting and the nuances of each industry to avoid potential pitfalls and claims. Connect with: David Carothers LinkedIn Dylan Jordan LinkedIn Kyle Houck LinkedIn Visit Websites: Power Producer Base Camp Amwins Killing Commercial Crushing Content Power Producers Podcast Policytee The Dirty 130 The Extra 2 Minutes

Apptivate
AI in ad production - Hype, hurdles and human touch - Andre Kempe (Admiral Media)

Apptivate

Play Episode Listen Later Jun 11, 2025 17:50


Andre Kempe is the CEO of Admiral Media, a performance marketing agency based in Europe. He returns to Apptivate to discuss the role of AI in creative development for mobile app marketing campaigns. Find out what types of apps can leverage AI in their ads, where the human touch still outperforms the machine, and where AI makes the biggest impact from a mobile marketing standpoint.Questions Andre answered in this episode:Tell us about what Admiral Media does and who you serve.As you're integrating AI into the creative development process for clients, what were some of the surprising challenges your team encountered?How do you decide when to use a particular AI tool versus a person?What quality and branding assurances do you have in place when developing creatives with AI for clients?Can you quantify how much faster the production of creative variation has become by integrating AI into your workflow?Are there any changes to your process that have had a meaningful impact on ad campaign performance?What types of developments in AI are you most eagerly anticipating when it comes to creative development?Timestamp:1:20 About Admiral Media5:36 Challenges working with AI in creative ad development7:43 Quality control when working with AI tools11:30 How much faster is creative production with AI, really?14:00 The greatest AI advantage15:15 Where AI needs progress in ad productionQuotes:(9:58-10:04) “AI, from my perspective and what I've seen so far, is really not where it should be for big brands.”(13:19-13:35) “The time saved with AI is good for sure, but it's not that much that it's replacing people easily, because having a human touch to a creative, from what we see so far, is still outperforming on the channels.”Mentioned in this episode:Andre Kempe's LinkedInAdmiral Media

The Productpreneur Success Podcast
Oxytocin Over Clicks: How to Use AI Without Losing the Human Touch in eCommerce

The Productpreneur Success Podcast

Play Episode Listen Later Jun 11, 2025 22:54


We need to talk about AI. More specifically, what AI is doing to the way we market and connect in eCommerce—and why so many brands are getting it wrong. Not in a “robots are taking over” doomsday kind of way, but in a very real, “my sales are slowing down and I don't know why” kind of way. It used to be that if you could get your ad in front of the right person, or stuff your page with keywords, you'd drive traffic. Clicks equaled conversions. But now? We're entering the era of generative search. So if you're still relying on click-based tactics—whether it's old-school SEO or basic Meta ads—without optimizing for this new era of conversational discovery, you're gonna be left behind. And this brings us to today's real question: How do we create marketing that still works in an AI-driven world? That's what this episode is all about.  www.catherinelangman.com/avatar   Other Ways To Enjoy This Episode: Listen on Apple Podcasts: https://podcasts.apple.com/au/podcast/scale-my-ecommerce-store/id1496911739 Listen on Spotify: https://open.spotify.com/show/3NLRaZh2ReX0Iy7met8HK6 Youtube: https://www.youtube.com/@scalemyecomstore

OrbisX Off the Clock Show
No Discounts, No Gimmicks - Just Damn Good Marketing

OrbisX Off the Clock Show

Play Episode Listen Later Jun 11, 2025 80:26


In this episode of The Off the Clock Show, Shawn Gervais and Marshall Hill uncork a deep dive into what really drives customer loyalty and business success in today's market. From the surprising lessons found in aging wine and beer to why leave-behinds beat gift baskets, they break down creative ways to stand out in the detailing industry—and beyond. Shawn and Marshall break down a flyer and Instagram posts from a local detailer who is trying but receives a C- for their recent ads and they explain how to supercharge these efforts to transform this barely passing grade to an A+ with a few crucial tweaks and changes.They challenge the old discount-driven playbook, arguing instead for stronger value propositions, crystal-clear calls to action, and understanding your real target customer. The duo also unpacks the rise of AI in marketing—how to use it, when to ignore it, and why authenticity still reigns supreme.Expect laughs, straight talk, and smart tactics for building habitual customers, navigating tough economies, and staying ahead of the curve with both tech and hustle.#orbisx #hypercleancarcare #hyperclean #offtheclockshow #detailing #ceramiccoating #businesstips #businessadviceChapters00:00 Introduction and Beer Talk02:58 Aging Beers and Wines05:55 Creative Gifting Ideas with Wine09:02 Innovative Marketing Strategies in Detailing12:01 The Importance of Leave-Behinds in Business14:52 Mindset Differences Among New Entrepreneurs17:57 Adapting to Competition and Market Changes21:11 Success Stories from the Kiosk Business24:06 Targeting High-Value Customers24:59 Pop-Up Car Spa Concept26:27 Discounts vs. Value Proposition29:20 Targeting the Right Customer33:01 Effective Call to Action36:21 The Importance of Clarity in Marketing40:52 Creating Habitual Customers46:57 The Role of AI in Marketing53:26 The Evolving Role of AI in Marketing55:58 Balancing AI and Human Touch in Communication01:00:03 The Importance of Authenticity in Customer Engagement01:03:00 Marketing Strategies: The Power of Video01:07:00 Navigating Economic Challenges in Business01:10:05 Final Thoughts on Effective Marketing and Customer Value

Perpetual Traffic
(Replay) 5 AI video tools you can't live without with Ian Garlic

Perpetual Traffic

Play Episode Listen Later Jun 10, 2025 31:42


Ralph Burns and Lauren Petrullo sit down with online video storytelling expert Ian Garlic to unpack the collision of artificial intelligence and video marketing. Broadcasting from the legendary Casa de Garlic, they dive into how AI is reshaping content creation—and the critical difference between smart augmentation and soulless automation. Ian shares insider tools, real-world use cases (including a wild Florida Bar AI debacle), and a framework for scaling video that connects, converts, and ranks. From Descript to Airtable to human intuition, this episode is a must-listen for marketers navigating the noisy world of AI-generated everything.Chapters:00:00:00 - Welcome to the Perpetual Traffic Podcast00:00:35 - The Wild Rise of AI in Video Content00:02:04 - Is Human Video Dead? The Future of AI Creation00:03:11 - When AI Hallucinates: Risks, Ethics, and Epic Fails00:05:31 - SEO Flashbacks and What AI is About to Break00:11:30 - Behind the Curtain: AI Tools That Actually Work00:12:33 - Turning Prompts Into Profit: Smarter Content With AI00:14:28 - Airtable Hacks That Supercharge Your Workflow00:16:42 - Why AI Alone Will Tank Your Audience Targeting00:17:20 - Human Touch vs. AI Logic: Striking the Right Balance00:18:17 - CMOs, Here's Where AI in Marketing is Headed Next00:19:59 - How Pro Editors Use AI Without Losing the Plot00:22:08 - Um, Wait—Do Imperfections Build Trust?00:24:15 - Jungle Stories, Tall Hair, and Total Authenticity00:26:30 - Final Takeaways, Laughs, and Where to Find IanLINKS AND RESOURCES:Video Case StoryConnect with Ian on LinkedInYouTube: Video Case Story Tier 11 on YouTubeGet Your Marketing Performance Indicators™ Checklist Now!Tier 11 JobsPerpetual Traffic on YouTubeTiereleven.comMongoose MediaPerpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Lauren on Instagram and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Unbounce - Code PT10off

The Modern Hotelier
#163: Reviving the Human Touch in Hospitality | with Jill Wilder

The Modern Hotelier

Play Episode Listen Later Jun 10, 2025 29:23


How do you maintain a deep understanding of the evolving needs of hotel owners and operators?In this episode, we sit down with Jill Wilder, President of Aptech, for an honest, insightful, and inspiring conversation on leadership, longevity, and what it really takes to serve the hospitality industry at the highest level. With over 38 years at Aptech, Jill shares her journey from pencil-and-paper accounting to pioneering enterprise-level business intelligence solutions for hotels worldwide.We talk about:The value of staying small to serve bigWhy customer service still wins in hospitality techHow Aptech's acquisition by Jonas Hospitality is opening new doorsWhat hoteliers really want from their financial systemsWhy AI is a tool—not a replacement—and where the human touch still mattersJill's biggest lessons in leadershipWhether you're a hotelier, tech leader, or just someone who believes in putting people first, this conversation will give you a fresh perspective on what long-term success really looks like in this industry.Watch the FULL EPISODE on YouTube: https://youtu.be/pRapsxBAdygThis episode is sponsored by Jonas Hospitality: https://www.jonashospitality.com/Join the conversation on today's episode on The Modern Hotelier LinkedIn pageThe Modern Hotelier is produced, edited, and published by Make More MediaLinks:Jill on LinkedIn: https://www.linkedin.com/in/jillewilder/Aptech: https://www.aptech-inc.com/Jonas Hospitality: https://www.jonashospitality.com/For full show notes head to: https://themodernhotelier.com/episode/163Follow on LinkedIn: https://www.linkedin.com/company/the-...Connect with Steve and David:Steve: https://www.linkedin.com/in/%F0%9F%8E...David: https://www.linkedin.com/in/david-mil.

Hoagie Mouth
#159 - We Have Outsourced Our Intelligence to the Bot

Hoagie Mouth

Play Episode Listen Later Jun 4, 2025 62:33


Look folks, we're still just three guys on a weekly podcast about Philadelphia sports, but that doesn't mean we don't embrace the NEW TECH that's out there. So we may generate some funny AI images of Jesus Luzardo (usually represented as a holy lizard in semi human form who can pitch baseballs), but we PROMISE that you get the HUMAN TOUCH when it comes to the pod.This week - the only active team once again is the Phillies. We explore the "post-Memorial Day" mini swoon against the Brewers (boo Rhys), and what the plan is for the pitching staff going forward. We then jump back into the Eagles, where we look at the OTAs and start to make some light conclusions on where the team is going. We even started to rank the Defensive Coordinators in Eagles history. Guess who the Wide-9 Warlord is?And we wrap it up with a little Flyers monologue from Jeff....Tocc hire and Foerster and Cates extensions. Mike and Bob don't like Tocchet's nickname. I can't do anything about it, it's hockey tradition and it's mostly in Canadian parlance.Email: hoagiemouthpod@gmail.comIG: @hoagiemouthpod

The Smartest Amazon Seller
Episode 307 - How CPG Brands Win on TikTok with Rob Principe

The Smartest Amazon Seller

Play Episode Listen Later Jun 3, 2025 42:22


Scott welcomes industry veteran Rob Principe to explore the explosive growth potential in Consumer Packaged Goods (CPG). Drawing from his extensive experience at Jungle Scout and Netrush, Rob shares insights on how emerging brands can leverage strategic positioning and TikTok's unparalleled reach to transform from unknown startups to market leaders. Learn why TikTok has become the essential platform for modern CPG marketing as Rob breaks down the critical differences between micro and macro-influencer strategies and their impact on consumer trust. This is a masterclass in social media marketing for e-commerce brands, revealing how the right digital presence can dramatically accelerate brand growth and establish lasting customer relationships.   Episode Notes: 00:13 - Robert Principe Introduction 01:23 - Consumer Packaged Goods (CPG) 03:07 - CPGs and Top 10 Lists 05:50 - Challenger Brands: Growth and Positioning 08:51 - GLP-1s, Protein Trends, and Product Positioning 12:10 - The Evolution of Protein Bars & Consumer Tastes 14:44 - Identifying PE-Backed Versus Bootstrapped Brands 15:37 - Multi-Channel Launch Strategies for Brands 17:17 - Matching Brands with the Right Service Providers 20:43 - The Critical Role of TikTok for Modern Brands 24:12 - Navigating TikTok Agencies and Service Providers 28:47 - Brick and Mortar: Still Relevant for CPG? 31:54 - Influencer vs. Affiliate Strategies on TikTok 37:45 - The Value of Human Touch and Relationship Building   Related Post: The Top 10 Amazon Sellers in the U.S. Marketplace   How to Reach Robert: LinkedIn: linkedin.com/in/etailfounder Website: etail-advisors.com   Scott's Links: LinkedIn: linkedin.com/in/scott-needham-a8b39813 X: @itsScottNeedham Instagram: @smartestseller YouTube: www.youtube.com/@smartestamazonseller2371 Newsletter: https://www.smartscout.com/newsletter-sign-up Blog: https://www.smartscout.com/blog

The Pediatric Lounge
196 Leveraging Call Center & Virtual Medical Assistants to Enhance Pediatric Care & Reduce Costs

The Pediatric Lounge

Play Episode Listen Later Jun 3, 2025 66:13


Enhancing Pediatric Practice Efficiency with Call Centers and Virtual Assistants featuring Dr. Igor TroganIn this episode of The Pediatric Lounge, hosts George and Herb welcome frequent guest Dr. Igor Trogan to discuss the implementation and benefits of call centers and virtual medical assistants in pediatric practice. Dr. Trogan shares insights on the necessity of call centers due to front desk inefficiencies, the logistics of setting up a call center, and the advantages of using virtual assistants from abroad. They delve into the impact on scheduling, patient care, and overall practice management. The conversation also highlights the technology used, the renaming of call centers to 'patient care centers' to avoid blame, and the importance of preserving the human element in pediatric care. Dr. Trogan emphasizes the need for a step-by-step approach to integrate these changes smoothly into any practice.00:00 Introduction to The Pediatric Lounge00:38 Meet Dr. Igor Rogan01:11 The Need for a Patient Care Center02:31 Setting Up the Patient Care Center04:53 Virtual Medical Assistants06:30 Call Center Operations08:56 Handling Appointments and Records15:48 Technology and Tools27:43 Managing Remote Workers34:58 Challenges with Traditional Medical Assistants36:46 Advantages of Virtual Medical Assistants38:08 Managing a Virtual Medical Assistant Team39:56 The Role of Technology in Modern Practices44:32 Maintaining Team Culture Remotely50:16 Cost Savings with Virtual Medical Assistants51:09 Future of AI in Medical Practices54:36 The Importance of Human Touch in Pediatrics01:02:25 Steps to Implementing Virtual Medical Assistants01:05:15 Conclusion and Final ThoughtsSupport the show

LaunchPod
Inside MailChimp's PLG Engine | Lauren Schuman, VP of Prod. Growth (Bitly) | LaunchPod

LaunchPod

Play Episode Listen Later Jun 3, 2025 35:03


On today's episode, our guest is Lauren Schuman, VP of Product Growth at Bitly & former Sr. Dir. of Product Growth at MailChimp. In this episode, we discuss: How Lauren created product-led growth (PLG) as a discipline at MailChimp and turned it into a systematic growth engine The turnaround story behind a failed product launch, and how it led to a 183% spike in adoption overnight Why lagging engagement pushed her to lead a ground-up rebuild of MailChimp's core email editor to improve growth Links LinkedIn: https://www.linkedin.com/in/laurenschuman/ Chapters 00:00 Introduction to Lauren Schumann 03:09 Transition to E-commerce and PLG 07:15 Joining MailChimp and Early Challenges 09:50 Implementing PLG at MailChimp 13:43 Navigating Organizational Politics 19:03 Improving User Experience at MailChimp 19:26 Defining Key Customer Journey Metrics 20:30 Challenges and Solutions in Email Activation 21:40 Balancing Core Competencies and Expansion 22:59 The Role of AI in Product Management 24:50 Human Touch in the Age of Automation 27:48 Future of AI and Personalization 34:50 Outro Follow LaunchPod on YouTube We have a new YouTube page (https://www.youtube.com/@LaunchPod.byLogRocket)! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket's Galileo AI watches user sessions for you and surfaces the technical and usability issues holding back your web and mobile apps. Understand where your users are struggling by trying it for free at LogRocket.com (https://logrocket.com/signup/?pdr). Special Guest: Lauren Schuman.

Revenue Cycle Optimized
RCM Insights - AI, Automation, and the Human Touch in GLP-1 and E&M Prior Auth

Revenue Cycle Optimized

Play Episode Listen Later Jun 2, 2025 8:59


GLP-1 medications and Evaluation & Management (E&M) services present two very different prior authorization challenges—one is high-volume and fast-moving, the other is nuanced and frequently blocked by PBM red tape. In this episode, Infinx's Jonathan Aguiar and Jennifer Glockzin break down how their team uses AI, automation, and hands-on intervention to streamline both, improving speed and accuracy while reducing provider burden. 

Numbers and Narratives
Balancing AI and Human Touch in Modern Customer Support

Numbers and Narratives

Play Episode Listen Later Jun 2, 2025 40:05


In this episode of Numbers and Narratives, Ibby Syed and Sean Collins dive deep into the world of AI-powered customer support with special guest Kenji Hayward, Head of Support at Front. As a veteran in the support industry, Kenji shares his unique perspective on leading support at a company that provides support software. The conversation kicks off with a discussion on the limitations of using deflection rate as a primary KPI for chatbots and AI assistants. Kenji introduces his innovative AXIS framework, designed to more accurately measure the quality of AI interactions beyond simple deflection metrics.They explore the evolving role of support teams in modern organizations, with Kenji advocating for viewing support as a value driver rather than just a cost center. He emphasizes the importance of leveraging customer data and insights gathered by support teams to drive product improvements and business growth. The episode also delves into the ethical considerations of AI in customer service, referencing recent controversies and discussing best practices for transparency. Kenji provides valuable insights on how companies can effectively integrate AI into their support workflows while maintaining a human touch.Listeners will gain practical advice on implementing AI in customer support, measuring its effectiveness, and positioning support teams as strategic assets within their organizations. Whether you're a support leader looking to optimize your AI strategy or a business executive interested in the future of customer experience, this episode offers a wealth of actionable insights. Don't miss out on this thought-provoking discussion – tune in now to stay ahead of the curve in AI-powered customer support!Follow Kenji on LinkedIn at https://www.linkedin.com/in/kenjihayward/

Lady Gaga In Space ©™
Human Touch Like This

Lady Gaga In Space ©™

Play Episode Listen Later May 30, 2025 3:23


Smash hit from Lady Gaga In Space 2025 Volume 9 with over 20 countries listening for free online music. 

Pathmonk Presents Podcast
Streamlining Healthcare Claims with Human Touch | Stephanie Short-Romanello of ClaimMD

Pathmonk Presents Podcast

Play Episode Listen Later May 28, 2025 33:01


Join Pathmonk Presents as we explore ClaimMD with Stephanie Short-Romanello, Marketing Manager at this medical claims clearinghouse. Stephanie explains how ClaimMD acts as the vital link between providers and insurers, ensuring swift claim payments for small practices to large health systems. Discover their multi-pronged acquisition strategy using LinkedIn, Google Ads, and conferences, and the website's role in client education with free demos. Learn about pain points like claim delays, Stephanie's “chunking” approach for website conversions, and the value of human support. Tune in for insights on balancing automation with authentic connections!

Serve No Master : Escape the 9-5, Fire Your Boss, Achieve Financial Freedom
AI Can't Go Solo: Why the Human Touch Still Matters with Robert Brown

Serve No Master : Escape the 9-5, Fire Your Boss, Achieve Financial Freedom

Play Episode Listen Later May 26, 2025 46:47 Transcription Available


Welcome to the Artificial Intelligence Podcast with Jonathan Green! This episode delves into the nuanced world of decision-making as it intersects with artificial intelligence, featuring our exceptional guest, Robert Brown. With a wealth of experience in decision strategy, Robert offers insights into not just making decisions, but making the *right* decisions, highlighting the vital role of structured processes.Robert discusses how current approaches often use AI tools backward, seeking problems for pre-existing solutions rather than vice versa. He emphasizes the necessity of understanding human decision-making weaknesses and crafting structured methodologies that guide better outcomes. Through this lens, Robert reveals how businesses and individuals can effectively navigate cognitive biases and uncertainties inherent in decision processes.Notable Quotes:"We're doing everything backwards...I bought a hammer, now I need to find some nails." - [Robert Brown]"A good decision is not necessarily one that gives you the outcome you desire. It's one that conforms to a standard of quality associated with decision making." - [Robert Brown]"I know what you said, but I have to figure out what you meant to say and what's the problem we're trying to solve." - [Jonathan Green]"Solving irrelevant problems is the biggest waste of resources." - [Robert Brown]Robert further discusses the importance of identifying core business objectives and aligning decision-making strategies with these goals. He introduces the concept of value-focused thinking, urging decision-makers to prioritize organizational values and preferences before embarking on major AI implementations.Connect with Robert Brown:LinkedIn: https://www.linkedin.com/in/rdbrown3/Email: robbrown@cyberresilience.comIf you aim to hone your decision-making capabilities and leverage AI to its fullest potential, this episode is a treasure trove of insights that underscore the importance of structured frameworks in achieving desired business outcomes.Whether you're a startup founder or an executive in a large corporation, tune in to glean from Robert's expertise and redefine your decision-making blueprint!Connect with Jonathan Green The Bestseller: ChatGPT Profits Free Gift: The Master Prompt for ChatGPT Free Book on Amazon: Fire Your Boss Podcast Website: https://artificialintelligencepod.com/ Subscribe, Rate, and Review: https://artificialintelligencepod.com/itunes Video Episodes: https://www.youtube.com/@ArtificialIntelligencePodcast

HR Like a Boss
Automating Talent Acquisition Without Losing the Human Touch | HR Like a Boss with Mike Stafiej

HR Like a Boss

Play Episode Listen Later May 22, 2025 25:41


In this episode of HR Like a Boss, John Bernatovicz chats with Mike Stafiej, founder of Erin, an employee referral platform. Mike dives into the evolving world of talent acquisition, highlighting the power of employee referrals and the growing impact of automation in HR.From the shifting pace of hiring decisions to the importance of maintaining human connection in an increasingly tech-driven landscape, Mike offers a grounded perspective on where HR is heading. Whether you're rethinking your hiring strategy or exploring new HR tech, this episode is packed with insights for HR pros looking to innovate without losing what matters most—people.ABOUT MIKEMike Stafiej is the founder and CEO of ERIN, a Pittsburgh-based SaaS startup that streamlines employee referrals for enterprise businesses around the world. ERIN is a strategic recruiting tool for hundreds of businesses with over 3 million employees, in over 100 countries, and has automated over half a billion dollars in referral bonuses. . Mike is a Serial Entrepreneur with a Master's degree in I.T. Project Management from Robert Morris University and has over 15 years of experience in successful SaaS startups.

Product Thinking
Episode 224: Why Empathy Is a Product Superpower with Somer Simpson

Product Thinking

Play Episode Listen Later May 21, 2025 40:02


In this episode, Somer Simpson, VP of Product at Customer.io, joins us to discuss the role of empathy in product management. With a wealth of experience in online media and startups, Somer shares how product managers can drive innovation by cultivating empathy for customers and themselves.She explores how you can have a human-centered approach when crafting products and how self-reflection grows empathy for customers. Somer also highlights the balance between using AI to close knowledge gaps and maintaining a human touch to truly understand user needs.Are you ready to discover how empathy can improve your product strategy and execution? Don't miss this conversation that offers wisdom for product managers at every career stage.You'll hear us talk about:13:00 - Embracing Chaos in Product ManagementSomer discusses the need to be comfortable with chaos as a product manager. Like whitewater rafting, being a PM is about leaning into chaos rather than resisting it. This helps managers better discern patterns and innovate effectively.16:30 - Developing True EmpathySomer explains that empathy goes beyond the simple observation or acknowledgment of customer pain. It involves accepting others' perspectives as valid. She relates this concept to personal growth, suggesting that self-acceptance is crucial for developing authentic empathy37:49 - Human Touch in InnovationSomer believes that humans play an irreplaceable role in innovation, despite advancements in AI. While AI can increase efficiency, it's the human understanding and care for customer problems that truly drive product success.Episode resources:Somer on LinkedIn: https://www.linkedin.com/in/somersimpson/Customer.io website: https://customer.io/Check our new course: https://productinstitute.com/p/mastering-product-strategy-overviewTimestamps:00:00 Introduction02:50 Dear Melissa16:30 Empathy starts with yourself22:29 Curiosity, failure, and building customer love28:47 Meaningful discovery and avoiding chaos33:28 AI can't replace empathy

The Futurist Society Podcast
The Human Touch In AI: Building Technology We Can Trust

The Futurist Society Podcast

Play Episode Listen Later May 19, 2025 54:40


As AI continues to reshape how we consume information, one critical question emerges: how do we maintain accuracy and trust in an AI-powered world? Brooke Hartley Moy, CEO of Infactory, tackles this challenge head-on by working with major publishers and enterprises to build AI solutions that prioritize reliability and truthfulness.Discover how AI is transforming journalism, clinical research, and everyday life through practical applications and emerging technologies. Brooke shares insights on the democratization of AI tools, the future of work, and how the next generation will interact with AI companions and assistants. From self-driving cars to personalized content delivery, learn how AI is evolving from a mere productivity tool to a trusted partner in our daily lives.Whether you're a technology enthusiast, a professional adapting to AI integration, or simply curious about the future of human-AI interaction, this conversation offers valuable perspectives on building AI systems we can trust while embracing their transformative potential.Love the show? Subscribe, rate, review, and share! http://thefuturistsociety.net/

The Good Leadership Podcast
What Every Leader Should Know About Body Language with Joe Navarro & Charles Good | TGLP #224

The Good Leadership Podcast

Play Episode Listen Later May 19, 2025 36:25


Today, we are joined by Joe Navarro.For 25 years, Joe Navarro served as an FBI agent specializing in counterintelligence and behavioral assessment. Since retiring, he has authored 14 books in 32 languages dealing with human behavior and body language. Through his experience working with CEOs and senior leaders of major global organizations he is highly sought out for his expertise on leadership, influence, and the behavioral qualities that drive more effective leaders and in turn happier, more productive workforces.Joe earned his Master of Arts degree from Salve Regina University and lectured annually for a decade at the Harvard Business School. He sits on the Global Advisory Board of The Libra Group, supporting its Executive Team and Board of Directors. He provides strategic guidance to the group that is active in aviation, energy, hospitality, real estate, shipping, and diversified investments worldwide.In this episode, we dive deeper into practical applications of nonverbal communication for leaders. Joe reveals how small behavioral changes can create a significant impact on leadership effectiveness.Key topics include:Why comfort versus discomfort is more important than trying to detect deceptionHow leaders can use nonverbal signals to create psychological safety and presenceThe significance of gesture variations like arms akimbo, hand steepling, and palms upUniversal body language behaviors that transcend cultural differencesTechniques for improving your virtual presence and video call effectivenessThe importance of preparation and practice in making strong first impressionsLearn from Joe Navarro how to apply advanced nonverbal communication skills in leadership situations. Joe Navarro's Books: "What Every BODY is Saying" - https://a.co/d/9sXXrxD "The Dictionary of Body Language" - https://a.co/d/gE94ZON Website: joenavarro.net -Website and live online programs: http://ims-online.com Blog: https://blog.ims-online.com/ Podcast: https://ims-online.com/podcasts/ LinkedIn: https://www.linkedin.com/in/charlesgood/ Twitter: https://twitter.com/charlesgood99Chapters:(00:00) Introduction(01:30) Tip: Focusing on Comfort vs. Discomfort Rather Than Deception(04:30) Technique: Creating Psychological Safety Through Body Language(09:30) Tool: Using Arms and Hands to Signal Status and Confidence(16:40) Tip: Recognizing Universal Body Language Across Cultures(20:40) Technique: Mastering Virtual Communication and Camera Presence(24:50) Tool: Making Powerful First Impressions Through Preparation(28:30) Tip: The Importance of Human Touch and Connection(30:30) Technique: Teaching Children Body Language from an Early Age(34:00) Tool: Using Nonverbal Communication as a Leader for Better Relationships(35:30) Conclusion

Omni Talk
Amazon Debuts Vulcan Robot with Human Touch | What It Means for Warehousing

Omni Talk

Play Episode Listen Later May 18, 2025 6:49


Amazon has introduced Vulcan, its first robot with a sense of touch, now operating in Spokane and Hamburg fulfillment centers. ⏱️ Time Stamps: 0:00 – Amazon announces Vulcan robot 0:15 – Vulcan's capabilities: Force sensors, suction cups & vision 0:53 – Hair straightener meets ruler? Describing the tech 1:30 – Why warehouse automation is gaining momentum 2:40 – Human dexterity vs robots 3:25 – Will Vulcan ever hit stores? Not so fast 4:00 – Naming robots: Why always sci-fi? 5:00 – What's realistic: 10–20 year outlook for stores 5:45 – Final thoughts on Vulcan's warehouse potential This clip of the Omni Talk Retail Fast Five is brought to you by the A&M Consumer and Retail Group, Simbe, Mirakl, Ocampo Capital, Infios, and ClearDemand,. #AmazonVulcan #warehouseautomation #retailai #AmazonRobots #FulfillmentTech #retailinnovation #RetailFastFive #omnitalk #robotics #aiinretail For the full episode head here: https://youtu.be/AUSpdi73JPk

Unlocking The AI Advantage
⚡ How AI-Driven ITSM for Small Businesses Is Changing Everything!

Unlocking The AI Advantage

Play Episode Listen Later May 15, 2025 37:08


If budget weren't an issue, what AI tool would you implement first in your business?What's stopping your team from going all-in on AI for IT?Are XLAs the new gold standard for service performance?What's your take on Experience-Level Agreements (XLAs)? Are they the future of customer satisfaction?Do you trust AI to deflect tickets and reduce support workload?Hey there, tech enthusiasts! Today we're diving into how AI is rewriting the rules of IT support—especially for small and mid-sized businesses. From outdated SLAs to dynamic, experience-driven XLAs, this episode breaks down how AI-powered ITSM is helping companies move from reactive service models to proactive, personalized support systems Join our expert panelists, Joshua Lawrence, IT Service Manager – United Trust Bank, Ravi Tharisayi, Senior Director, PMM - Freshworks, and Shivam Bhandary Solution Engineer – Freshworks. to discover how automation can enhance empathy, how lean IT teams can scale smarter (not harder), and why investing in AI tools today is essential for delivering better employee and customer experiences tomorrow.If you're a tech-savvy entrepreneur, IT strategist, or business leader looking to future-proof your operations— this episode is packed with practical insights on how AI is reshaping IT support through automation, empathy, and experience-first service—you don't want to miss it!

STR Daily
Airbnb's Human Touch vs. Expedia's AI Power: The Future of Travel Tech

STR Daily

Play Episode Listen Later May 15, 2025 3:21


In this episode, we dive into the bold moves reshaping the travel industry. Airbnb relaunches Experiences and debuts Services with a mission to create more human connection—think chefs, massages, and personal trainers on demand. Meanwhile, Expedia doubles down on B2B and AI, launching powerful new APIs and an intelligent travel agent to streamline discovery and booking. From emotional connection to seamless automation, we explore how two giants are redefining what it means to travel in 2025.Are you new and want to start your own hospitality business?Join our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Boostly and join the discussion:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Want to know more about us? Visit our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Stay informed and ahead of the curve with the latest insights and analysis.

Decidedly
Deciding to Deliver World-Class Customer Experiences with Dr. Joseph Michelli | The Michelli Experience

Decidedly

Play Episode Listen Later May 14, 2025 58:05


What makes a customer feel like they matter? In this powerhouse conversation, bestselling author and world-renowned customer experience consultant Dr. Joseph Michelli joins us to unpack the magic behind some of the most beloved brands in the world — from Ritz Carlton and Starbucks to Zappos, Mercedes-Benz, and more. Whether you're a business owner, team leader, or someone obsessed with elevating your client journey — this episode is your blueprint. This conversation isn't just about customer service — it's about legacy. The kind that turns clients into loyal fans and employees into brand ambassadors. If you've ever wondered what truly sets great businesses apart, you'll want to hit play on this one.  KEY TOPICS The “chocolate on the pillow” effect: How small, thoughtful details create unforgettable experiences Why not every customer is right — and how to know which feedback is worth your energy The art of designing a space and culture that your team and clients love What Chick-fil-A does that AI never could How to use brand rituals to stand out in a saturated market Why the future of business is deeply personal — not just digital  CHAPTERS 00:00 Welcome to the New Studio  02:26 Introducing Dr. Joseph Micelli  03:15 Implementing 'Carry the Bag' Concept  04:11 Signature Moments in Customer Experience  06:22 Balancing Consistency and Innovation  12:27 Understanding Target Customers and Aspirations  22:39 Challenges in Customer Perception  29:37 The Importance of Company Culture  30:26 Employee Feedback and Engagement  30:58 AI in Customer Experience   34:29 Human Touch vs. AI in Customer Service  37:45 Balancing Technology and Human Interaction  40:32 Personalized Customer Service  44:28 Effective Sales Techniques  54:29 Decision Making in Business  55:58 Conclusion and Key Takeaways  MENTIONED IN THIS EPISODE All Business is Personal: https://www.amazon.com/All-Business-Personal-Human-Centered-Technology-Powered/dp/1637746768   CONNECT WITH US www.decidedlypodcast.com  Join us on Instagram: www.instagram.com/decidedlypodcast  Join us on Facebook: https://www.facebook.com/decidedlypodcast  Shawn's Instagram: www.instagram.com/shawn_d_smith  Sanger's Instagram: www.instagram.com/sangersmith   MAKING A FINANCIAL DECISION? At Decidedly Wealth Management, we focus on decision-making as the foundational element of success, in our effort to empower families to purposefully apply their wealth to fulfill their values and build a thriving legacy.  LEARN MORE www.decidedlywealth.com   SUBSCRIBE TO OUR WEEKLY DECISION-MAKING TIP EMAIL Join us every Wednesday for more strategies to DEFEAT bad decision-making - one episode ata time!  CONNECT WITH DR. JOSEPH MICHELLI Website: https://www.josephmichelli.com/ Podcast: https://www.josephmichelli.com/podcast/ X: https://x.com/josephmichelli Facebook: https://www.facebook.com/TheMichelliExperience LinkedIn: https://www.linkedin.com/in/josephmichelli/  Joseph A. Michelli, Ph.D., C.S.P., is an internationally sought-after speaker, author, and organizational consultant who transfers his knowledge of exceptional business practices in ways that develop joyful and productive workplaces with a focus on customer experience. His insights encourage leaders and frontline workers to grow and invest passionately in all aspects of their lives. 

The Dentalpreneur Podcast w/ Dr. Mark Costes
2244: Why AI Will Never Replace the Human Touch in Dentistry

The Dentalpreneur Podcast w/ Dr. Mark Costes

Play Episode Listen Later May 12, 2025 46:39


In today's episode, Dr. Mark Costes sits down with returning guest Cory Pinegar, CEO of the fast-growing dental service company Reach. Cory shares his journey from purchasing the company for just $1 at age 22 to scaling it into a team of over 200 employees, with accolades from Inc. 500 and the Salt Lake Tribune. The conversation explores the essential balance between AI and human touch in service industries, the art of sustainable growth, and the alignment of incentives that empower team members and customers alike.  Cory opens up about the painful, lesson-filled early years of entrepreneurship—what he calls his “expensive MBA”—and the vital importance of honest, sometimes uncomfortable, conversations in leadership. The episode wraps with an inspiring discussion on creating long-term value and a mission-driven culture in a rapidly evolving industry. EPISODE RESOURCES https://www.getreach.co https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

ITSPmagazine | Technology. Cybersecurity. Society
Simplifying Cybersecurity Operations at Scale: Automation with a Human Touch | A Brand Story with Subo Guha from Stellar Cyber | An On Location RSAC Conference 2025 Brand Story

ITSPmagazine | Technology. Cybersecurity. Society

Play Episode Listen Later May 7, 2025 19:38


In this episode, Subo Guha, Vice President of Product Management at Stellar Cyber, shares how the company is reshaping cybersecurity operations for managed service providers (MSPs) and their customers. Stellar Cyber's mission is to simplify security without compromising depth—making advanced cybersecurity capabilities accessible to organizations without enterprise-level resources.Subo walks through the foundations of their open XDR platform, which allows customers to retain the endpoint and network tools they already use—such as CrowdStrike or SentinelOne—without being locked into a single ecosystem. This flexibility proves especially valuable to MSSPs managing dozens or hundreds of customers with diverse toolsets, including those that have grown through acquisitions. The platform's modular sensor technology supports IT, OT, and hybrid environments, offering deep packet inspection, network detection, and even user behavior analytics to flag potential lateral movement or anomalous activity.One of the most compelling updates from the conversation is the introduction of their autonomous SOC capability. Subo emphasizes this is not about replacing humans but amplifying their efforts. The platform groups alerts into actionable cases, reducing noise and allowing analysts to respond faster. Built-in machine learning and threat intelligence feeds enrich data as it enters the system, helping determine if something is benign or a real threat.The episode also highlights new program launches like Infinity, which enhances business development and peer collaboration for MSSP partners, and their Cybersecurity Alliance, which deepens integration across a wide variety of security tools. These efforts reflect Stellar Cyber's strong commitment to ecosystem support and customer-centric growth.Subo closes by reinforcing the importance of scalability and affordability. Stellar Cyber offers a single platform with unified licensing to help MSSPs grow without adding complexity or cost. It's a clear statement: powerful security doesn't need to be out of reach for smaller teams or companies.This episode offers a practical view into what it takes to operationalize cybersecurity across diverse environments—and why automation with human collaboration is the path forward.Learn more about Stellar Cyber: https://itspm.ag/stellar-cyber--inc--357947Note: This story contains promotional content. Learn more.Guest: Subo Guha, Senior Vice President Product, Stellar Cyber | https://www.linkedin.com/in/suboguha/ResourcesLearn more and catch more stories from Stellar Cyber: https://www.itspmagazine.com/directory/stellarcyberLearn more and catch more stories from RSA Conference 2025 coverage: https://www.itspmagazine.com/rsac25______________________Keywords:sean martin, subo guha, xdr, mssp, cybersecurity, automation, soc, ai, ot, threat detection, brand story, brand marketing, marketing podcast, brand story podcast______________________Catch all of our event coverage: https://www.itspmagazine.com/technology-and-cybersecurity-conference-coverageWant to tell your Brand Story Briefing as part of our event coverage? Learn More 

Time to Thrive - Marketing Strategies For Small Business
Mastering the Future of Small Business (Steve Strauss)

Time to Thrive - Marketing Strategies For Small Business

Play Episode Listen Later May 5, 2025 44:19


In this episode of Time to Thrive, host Bethany Meadows sits down with small business expert and bestselling author Steve Strauss to explore the future of entrepreneurship. From leveraging AI and automation to streamlining operations and securing funding, Steve shares practical strategies for scaling smart and staying ahead in a rapidly evolving market. He also discusses the power of thought leadership, branding and maintaining the human touch in a digital age. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with valuable insights to help you thrive.Tune in now and learn how to future-proof your business!Learn more at www.MrAllBiz.comSubscribe to Notes To An Entrepreneur (I did!) at Notes To An Entrepreneur00:00 Introduction and Guest Welcome00:36 Icebreaker Question02:22 Challenges for Small Businesses03:01 The Role of Technology07:02 Lessons from Big Brands14:12 Scaling Smart and Growth Strategies20:53 Succession Planning and Personal Stories22:14 Unexpected Inheritance and Business Challenges22:51 The Importance of Succession Planning23:42 Innovative Marketing Strategies25:03 The Power of Pay Per Click Advertising26:48 Leveraging AI and Technology in Business34:13 Securing Funding for Your Business36:28 Future Trends and Human Touch in Business40:40 Key Takeaways and Final Thoughts Discover the strategies, systems and skills that lead to success in business. Visit TimeToThriveInBusiness.com to learn more.

Retirement Talk for Boomers, Seniors, and Retirees

Thoughts about increasing demands on our social security system brought a former vision of mine to the surface. Human Touch was the title of my Master's thesis work. I wrote up a proposal to the State of Alaska for the creation of a program that would benefit seniors, students and society.

The Tech Blog Writer Podcast
3264: How Deepdub Is Scaling Storytelling Without Losing the Human Touch

The Tech Blog Writer Podcast

Play Episode Listen Later May 1, 2025 29:37


What if AI could help your content speak every language without losing its heart? In today's episode, I sat down with Oz Krakowski, Chief Business Development Officer at Deepdub, a company reshaping how stories cross linguistic and cultural borders through AI-powered dubbing. As global demand for diverse entertainment continues to surge, Deepdub is offering studios a new way forward—one that balances scale with emotional fidelity. Oz walked me through how Deepdub's platform enables post-production teams to dub content into over 130 languages and dialects, with output that respects the tone and intent of the original performance. This isn't about replacing human creativity—it's about integrating it into smarter workflows. Through a hybrid approach, Deepdub fuses cutting-edge AI with seasoned voice actors, directors, and editors to maintain authenticity while massively improving efficiency. From monetizing dormant titles trapped in single-language formats to opening up live broadcasts for real-time localization, the implications are wide-ranging. Oz also shared how Deepdub Live is already unlocking access to new global audiences for sports, conferences, and beyond—potentially transforming how we experience real-time events. We also explored the deeper economics of AI dubbing, especially as the cost of localization begins to fall, making it more viable to bring overlooked content into untapped markets. Whether it's delivering content in regional dialects or enabling personalized voice experiences across industries like eLearning and customer service, the roadmap for AI localization is expanding far beyond the entertainment world. At a time when studios are re-evaluating their content strategies, Deepdub offers a glimpse of what's possible when AI meets cultural intelligence. Could your next global audience already be waiting? Have you considered how AI might help your content reach new viewers without losing its original voice?

Outcomes Rocket
Technology, Human Touch, and Cost-Effective Solutions with Zane Burke, CEO of Quantum Health

Outcomes Rocket

Play Episode Listen Later May 1, 2025 10:06


Enhancing healthcare navigation by combining technology with a human touch reduces costs, improves patient experiences, and promotes sustainable innovation. In this episode, Zane Burke, CEO of Quantum Health, talks about leveraging technology and human connection to enhance healthcare navigation. Zane discusses Quantum Health's pharmacy navigation solution, which reduces pharmacy costs, especially for specialty medications, by offering cost-effective alternatives at the point of care. This approach aims to minimize friction, improve member experiences, and enhance provider knowledge. He also talks about expanding solutions to surgery and oncology, utilizing reference-based pricing to manage costs.  Tune in to discover how Quantum Health is revolutionizing healthcare navigation with innovative technology and human touch! Resources: Connect with and follow Zane Burke on LinkedIn and X. Follow Quantum Health on LinkedIn and visit their website. 

Sales Lead Dog Podcast
Gregory Banning: Exploring the Human Touch in an AI-Driven Sales World

Sales Lead Dog Podcast

Play Episode Listen Later Apr 28, 2025 40:27


Greg Banning, VP of Sales and Channels for North America at Service Express, offers his expertise on navigating the unpredictable economic landscape, providing listeners with valuable insights into third-party maintenance within the data center sector. As an IBM Platinum partner, Service Express is helping businesses extend equipment life and manage costs. Greg shares his unexpected journey into sales, fueled by grit and perseverance, offering an authentic take on career success and the power of self-belief in overcoming personal challenges.  Mentorship and creativity take center stage as Greg reflects on the profound influence of mentors like Barb Johnson and Pete Peterson in shaping his career. Barb's contribution to building his confidence and Pete's wisdom in fostering self-awareness highlight the irreplaceable human elements in personal growth. Greg also sheds light on the role of AI in sales, emphasizing how creativity and human ingenuity remain unmatched by technology, and how these traits drive sales processes forward in an AI-driven world.  Listeners will gain insights into developing leadership through authenticity and balancing technology with human relationships. The discussion covers AI's potential to enhance sales processes and the traits required for identifying future leaders, like empathy and a growth mindset. Greg underscores the importance of storytelling in leadership and the long-lasting impact it can have on careers. The conversation wraps up by celebrating CRM systems as essential tools for driving sales success and supporting both personal and professional growth through understanding and aligning with team members' aspirations.  Greg is a seasoned sales executive with over 20 years of leadership experience across Fortune 500 companies and private equity-backed startups, spanning industries like SaaS, technology, finance, and manufacturing. He currently serves as Vice President of Sales & Channels for North America at Service Express and has held senior roles at Adobe, Capital One, Amazon, SAP Concur, TD SYNNEX, and HNI. Greg began his sales journey cold-calling from the Yellow Pages and has since built a career defined by growth, strategy, and performance. Originally from Oakland, California, he now lives in Tampa, Florida, with his wife Laura, their three children, and their Australian Shepherd, Bailey. Outside of work, he enjoys working out, meditating, MMA, golf, beach days, cooking, and fine wine.    Quotes: "In the world of sales, grit and perseverance are the cornerstones of success. It's not just about hard work, but also about believing in yourself and being a lifelong learner."  "While AI is a powerful tool in sales, it will never replace the human touch. Creativity and ingenuity are irreplaceable elements that drive the sales process forward."  "Leadership is about authenticity and understanding your team. It's not just about positional authority; it's about having a positive impact on people's careers and lives."  "Storytelling is a powerful tool in leadership. It allows you to connect with your team on a deeper level, helping them to see the bigger picture and motivating them towards success."   Links: Gregory's LinkedIn - https://www.linkedin.com/in/gregbanning/ Service Express - https://serviceexpress.com Find this episode and all other Sales Lead Dog episodes at https://empellorcrm.com/salesleaddog/ 

Recruiting Future with Matt Alder
Ep 699: AI, Regulation, and the Human Touch

Recruiting Future with Matt Alder

Play Episode Listen Later Apr 26, 2025 28:10


The entire recruiting landscape is undergoing a profound transformation as organizations grapple with the implications of AI and the economic disruption 2025 is bringing. Talent acquisition teams are drowning in applications while simultaneously being asked to do more with fewer resources. Candidates find themselves in increasingly dehumanized processes where ghosting is now the norm. At the same time, regulatory bodies are developing laws to ensure fairness and transparency around the use of AI in hiring. So, how can employers navigate this challenging terrain while creating fair, accessible, and effective hiring processes? My guest this week is Ruth Miller, a talent acquisition and HR consultant who works across the public and private sectors. Ruth is an advisor to the Better Hiring Institute, working with the UK Government on developing legislation around AI in recruiting. In our conversation, she shares her insights into how organizations can proactively develop strategies that balance innovation with compliance while enhancing rather than diminishing the human elements of hiring. - Different perceptions and reactions to AI among employers across sectors - The paradox of AI both introducing and potentially removing bias from hiring processes - Neurodivergent candidates and AI in job applications - Common misconceptions job seekers have about employers' AI usage. - Strategic advice for organizations implementing AI in recruitment - The future of recruitment and the evolving balance between AI and human interaction Follow this podcast on Apple Podcasts. Follow this podcast on Spotify.

The Tech Leader's Playbook
Authenticity in the Age of AI: Marketing, Medicine & the Human Touch

The Tech Leader's Playbook

Play Episode Listen Later Apr 24, 2025 53:21


In this compilation episode of the Tech Leaders Playbook, we bring you a powerhouse mix of insights from top minds exploring how AI is transforming marketing, personal branding, and precision healthcare. You'll hear expert insights on why emotional intelligence is the new edge in the age of automation, how personal connection and consistent content win over sterile AI-generated noise, and what it means to position your startup like a media company. We also dive into the future of healthcare—where biomarker-driven AI can detect risks before they escalate—and the ethical, societal, and regulatory challenges we must navigate as AI and robotics become more integrated in our daily lives. Packed with practical advice and future-forward thinking, this episode is a must-listen for any tech-savvy leader.TakeawaysAI has redefined marketing strategies for businesses of all sizes.Emotional intelligence is crucial in maintaining authenticity in branding.Building a personal brand requires consistent effort and community engagement.Communication with consumers in real-time is essential for brand success.Content creation should focus on providing value rather than just selling.Positioning a startup as a media company can enhance its market presence.Transparency and direct communication with consumers build trust.Generosity in sharing knowledge can significantly boost personal branding.The digital marketplace is noisy, making it harder to stand out.AI in healthcare faces regulatory challenges related to data privacy.Transformative AI can significantly impact drug discovery processes.Predictive models can help assess patient risks effectively.Timely interventions are crucial for improving patient outcomes.Precision medicine focuses on delivering care at the right time.Ethical considerations in AI development are still evolving.Robotics can play a role in enhancing safety in schools.General intelligence could revolutionize how robots interact with humans.AGI can facilitate knowledge transfer between robots.Adapting robots to changing environments is essential for their effectiveness.Chapters00:00 The Rise of AI in Marketing02:46 Balancing AI and Human Touch06:05 Building Personal Brands in the Digital Age08:51 The Importance of Community and Feedback11:54 Content Creation as a Long-Term Strategy15:11 Precision Medicine and AI Innovations17:52 Challenges of AI in Healthcare26:35 Navigating AI Regulations in Healthcare28:01 Transformative AI in Drug Discovery30:54 Predicting Patient Risks with AI34:19 Precision Medicine and Timely Interventions36:45 Ethical Considerations in AI Development39:32 The Future of Robotics and AI in Society43:50 General Intelligence and Autonomous Systems49:30 Breakthroughs in AGI and Home Robotics

HR Superstars
Putting a Human Touch on Data-Driven HR with Brittany Rohde

HR Superstars

Play Episode Listen Later Apr 22, 2025 43:34


Being data-driven doesn't mean sacrificing the human side of HR. Data can be used to guide decisions while keeping people at the center.   Brittany Rohde, Head of People at Monarch Money, believes that HR can be both analytical and people-focused. She shares how to scale sustainably by using automation wisely, bringing employees into key decisions, and building trust through transparency. Brittany also explains why data literacy is an essential skill for HR leaders—helping them make better decisions, strengthen teams, and drive long-term success. Join us as we discuss: (00:00) Meet HR Superstar: Brittany Rohde (05:58) Building a comp plan that's fair to everyone (09:26) Intentional scaling during rapid growth (14:32) How to get buy-in from employees (18:42) The power of transparency in open forums (22:28) Building relationships as a remote company (25:44) How to maximize employee engagement surveys (31:07) The value of mentorship for HR leaders (35:33) Setting boundaries for work-life balance   Resources: For the entire interview, subscribe to HR Superstars on Spotify, Apple Podcasts, or YouTube, Or tune in on our website. Original podcast track produced by Entheo. Listening on a desktop & can't see the links? Just search for HR Superstars in your favorite podcast player. Hear Karina's thoughts on elevating your HR career by following her on LinkedIn: https://www.linkedin.com/in/karinayoung11/ Download 15Five's HR Outcomes Playbook: https://www.15five.com/ebook/hr-outcomes-playbook-unlocking-the-true-business-value-of-hr/?utm_source=podcast&utm_medium=podcast&utm_campaign=Q2_2023_Podcast_CTAs&utm_content=HR For more on maximizing employee performance, engagement, and retention, click here: https://www.15five.com/demo?utm_source=podcast&utm_medium=podcast&utm_campaign=Q2-Podcast-Ads&utm_content=Schedule-a-demo Brittany Rohde's LinkedIn: https://www.linkedin.com/in/brittany-rohde-970964b2/ Monarch Money's website: https://www.monarchmoney.com/

Content Creatives Podcast
How Content Creators Can Use AI (Without Losing the Human Touch) with Bree Pair from Thrive Podcast

Content Creatives Podcast

Play Episode Listen Later Apr 22, 2025 46:38


In this special crossover episode, Emma from the Creative Edition Podcast teams up with Bree from the Thrive Podcast for Content Creators to dive into all things AI and content creation.We break down what artificial intelligence actually is—from generative AI like ChatGPT to narrow AI tools like Grammarly—and explore how creators are integrating these tools into their workflows to brainstorm ideas, write captions, pitch clients, and streamline editing.We also talk candidly about the fear, bias, and misinformation surrounding AI—and how to use these tools ethically and effectively in your creative business. Whether you're a seasoned content creator or just AI-curious, this episode will give you real-world examples, tool recommendations, and ideas for how to use AI without replacing your voice or your team.

#DoorGrowShow - Property Management Growth
DGS 290: AI in Property Management

#DoorGrowShow - Property Management Growth

Play Episode Listen Later Apr 18, 2025 42:33


As the property management industry continues to evolve, it's important to stay up to date on the latest innovations in technology. In this episode of the #DoorGrowShow, property management growth expert Jason Hull sits down with David Normand from Vendoroo to talk about AI's role in the future of property management. You'll Learn [01:29] The AI Revolution [08:47] The Importance of Empathy and Human Touch [22:21] Decreasing the Cost of Maintenance Coordination [32:29] New Features Coming to Vendoroo Quotables “As any property manager believes, we know how to do it the best.” “If you're not reading articles and studying up on this, I think that's going to catch you by surprise pretty quickly.” “Empathy is the magic lubrication that makes everything better.” “Empathetic reflection and empathy is a magical ingredient.” Resources DoorGrow and Scale Mastermind DoorGrow Academy DoorGrow on YouTube DoorGrowClub DoorGrowLive Transcript [00:00:00] David: If you're not building AI tools from working with your partners, from being on the ground floor with them and using the data and building tools based upon the data and their pain points and their failures, buyer beware. If somebody's coming to you and saying, Hey, we figured this all out in the lab. [00:00:14] David: Come use it. Yeah. Right. Buyer beware. [00:00:18] Jason: All right. Welcome property management entrepreneurs to the DoorGrow Show or the Property Management Growth podcast. I'm Jason Hull, the founder and CEO of DoorGrow, the world's leading and most comprehensive group coaching mastermind for residential property management entrepreneurs. We've been doing this for over a decade and a half. [00:00:39] Jason: I've brought innovative strategies and optimizations to the property management industry. I have spoken to thousands of property management companies. I've coached over 600 businesses. I've rebranded over 300 companies like Bar Rescue for property managers, cleaning up their businesses, and we would love to help coach you and support you and your growth. [00:01:01] Jason: We have innovative strategies for building out growth engines, for building out your operational challenges, for helping you figure out how to get to the next level in your business and one of the cool tools that I'm excited to showcase today with my guest here, David Norman, is Vendoroo. We've had you on the show before. [00:01:19] Jason: Welcome back David.  [00:01:20] David: Yeah. Thank you for having me. It felt like years ago, it was only about, I think eight months ago since we did this, so much has changed over the time, so it's great to be back. Yeah, it's great to be back.  [00:01:29] Jason: Good to have you. I know you're in the middle of this AI revolution, which AI is just innovating and changing so rapidly. It probably does feel like years ago, so, yeah. Yeah. Yeah. It's been crazy. You guys have made a lot of changes too, so, you even changed your brand name from the last time we had you on the show. Yeah. Which was I think Tulu. Yeah. Right. And so, yeah. So why don't you get us caught up on what's going on 'cause, you know, there's been a lot.  [00:01:55] David: Yeah. Yeah. Thank you first of all for having me here today, Jason, and from the entire Vendoroo group of us, which, you know, the team has grown 10 x over the past eight months, which has been awesome. And I just also wanted to start in thanking everybody from what we call our client partners who have jumped in into this great unknown that is AI and is going to be like, how is this going to work in our industry? And so that's really what we've been focusing on the past eight months. You know, it's been a unbelievable journey of both failures, successes learnings and insights. And ultimately we're getting excited here at the NARPM broker owner which is in Denver to unveil Vendoroo. Like this is the coming out party. And so we're super excited if you're going to be there. We have a massive booth that we have set up that we have the ai alliance with other people that are working in the AI space, and I really hope that you guys come over and check it out. I promise this. [00:02:53] David: You'll never see a booth or a display like we have set up. At the NARPM broker owner. So.  [00:02:58] Jason: Now I want to go attend it. Yeah. Just so I can see your booth.  [00:03:01] David: So, let me put it this way. You may see the robot from the Jetsons walking around the booth walking around the NARPM broker owner, so, okay. [00:03:07] David: Yeah. Rosie? Yeah. You may see something like that. So she'll be vacuuming with her apron? Yeah. She'll be doing a little social engagement. It'll be cool. So, okay. Okay.  [00:03:17] Jason: Yeah. Very cool. Yeah, so catch us up on what, like, let's get into the kind of the background and the overview for people that have never heard about Vendoroo and what you guys do and how you got into this. [00:03:29] Jason: Yeah. Give people kind of the backstory. Yeah.  [00:03:31] David: Yeah. Thank you for that. So really the backstory is that, you know, we know of this AI economy that's coming, right? And there was a few of us, you know, I've been in this industry for 18 years. You know, I've managed you know, portfolios of 40,000 doors. [00:03:47] David: I've managed them for governments. You know, I started off with our own property management. Much like you guys. We started off with 80 doors. We grew to 550 doors in four years. So it was exciting to know that technology that was coming that promised duplication because, you know, as any property manager believes, we know how to do it the best, right. [00:04:05] David: And so what we decided to do is to come together and say, Hey, if AI's coming, there's two things that we need to figure out. Number one is how is this going to help us show value in this new industry to this new generation of property owners that is here, that is coming, that has been raised in the technology world too, right? [00:04:25] David: And two, can it actually duplicate our efforts? Can it actually be an employee for us? Right? And I don't care what people are promising about ai, you don't know until you get into what we call like, you know, get into the weeds, you got to get into the trenches. And so that's what we did, right? We went out and we were the guys that grabbed the torch and we said, we are going to take all the risk. [00:04:46] David: We are going to jump into the mix. We're going to ask people to jump onto the bandwagon with us and we're going to figure this out. And oh my gosh, what an unbelievable eight months it has been in learning and insights. And I can't wait to get into all the things that we've learned about the property management industry. [00:05:01] David: But that's really what we've been focusing on here the past eight months, right? So we started off with well hey, can the AI assist the va? Can it turn them into a super va? Is that what it's going to be? And, you know, some people were like, yay. And some people were like nay, you know? And so, and you know, because that human failure still was there, right? [00:05:21] David: And you know, what happens if they left? There was that inconsistency. And then it was like, all right, well what can the AI own? Right? What can it do? What can it perfect? And you know, can AI actually be the last employee that I ever hire? Right. That's really, that's a really cool thing to do. [00:05:39] David: But the property managing community had some really specific demands that they said that if this is going to be the last employee that I've had, it has to do this. And that's what I'm excited about our new technology 'cause it's doing those things. You know? [00:05:52] Jason: Yeah. And now you guys have made some big moves. I know, like I've, I have clients that we've sent over to you and they've shared some incredible stories. Like one client, I think he had 154 units or something like under management, and he said in the first day you're of turning on Vendoroo, like it closed out like 80 something work orders. [00:06:12] Jason: Yeah, like, it was crazy. Another client, they had a little more doors. They said it was like 50 something work orders were closed out in the first day of turning it on. And so, I mean, you're creating some dramatic stuff. Like this is a very different thing than what people are used to in maintenance. [00:06:27] David: Yeah. Yeah. And really what the exciting part about this, Jason, is that maintenance is actually really easy. And I know people laugh when I say that it's managing communications that is extremely difficult. Okay. Okay. Right, because you have, you know what AI told us about our industry over the last eight months is when we dove in with it and it took a step back and it said, whoa, you guys don't have a data problem here. [00:06:51] David: You guys have a emotion problem here. There's very specific categories of emotion that are in this space, right? Like, how do you build a technology that senses something? And I know this relates with property managers, 'cause I know this for myself. A property manager can walk into their office, sit down at their desk, and their spidey senses go off and they know something's wrong. [00:07:15] David: There's no screen that's telling them anything. There's no spreadsheet. They know something's off. Right. And so the AI is like, well, the statuses really don't matter that much to me based upon the feedback that I'm seeing from the property managers. Because the status and the communication all seem to be in order, but there's a disruption somewhere. [00:07:35] David: So I need to know about people's emotions. I need to understand about is the resident happy? Does the owner feel supported? Is the vendor being directed? And does the property manager believe that I can own the outcome for this? And it was really cool to start seeing its learning and understanding and picking up on these cues where, you know, people say that this is a data-driven industry. [00:07:55] David: It's really in an emotion driven industry.  [00:07:57] Jason: Oh yeah. It's a relationship and emotion industry for sure. Yeah. Yeah, big time.  [00:08:01] David: And it's really cool to see, and it's really started happening over this past last 60 days, the amount of residents, I was actually just looking at one before I jumped on here, that are like thanking the system, right? [00:08:15] David: Imagine that, like think of all of us that actually worked with the chat bot at like Verizon. I've never thanked that chatbot at Verizon for being their customer service. Right.  [00:08:25] Jason: And how do I get a representative? Representative. Representative!  [00:08:28] David: Yeah. Yeah, for sure. Versus you seeing people, you know, seeing individuals saying to the, you know, saying to the Vendoroo maintenance coordinator, Hey, I really appreciate feeling supported and how fast you acted because you know, there's empathy that's inside of its law and learning. So I don't want to get too much into the details on there. But yeah, these are some of the exciting things that we're working on.  [00:08:47] Jason: I mean, empathy is the magic lubrication that makes everything better. [00:08:52] David: Yeah,  [00:08:52] Jason: I mean they, they've done studies. Teams, even in working in warehouses, are more productive if the team has a higher level of empathy. Yeah. And doctors perform better. Yeah. If there's a higher level of empathy, there's less malpractice suits, like empathetic reflection and empathy is a magical ingredient. [00:09:10] Jason: I coach clients to add that in during sales. Yeah. 'cause their close rate goes up dramatically. Yeah. Right. So yeah. So leveraging and like getting the AI to actually be empathetic in its communication. Yeah. When that's probably not a natural skill for a lot of maintenance coordinators to be empathetic. [00:09:26] David: It's not, it's not a natural skill for a lot of people in the maintenance industry. Right? Yes. Especially when you talk about burnout. People begin developing views of the rental community, right? Like, oh my gosh, they're calling again, and that empathy meter goes lower and lower and lower. [00:09:41] David: Yeah. As people have been in the industry longer. But isn't it great that you have an employee now that knows that, yeah, it's my duty, rain or shine, 24 hours a day, seven days a week, 365 a year to always operate at the highest level of empathy? I never have a bad day. I never take a day off. [00:09:57] David: I'm never upset. I'm never short with somebody on the phone, never tired, never like, oh my gosh, Susan is calling me again. I'm going to let the phone just ring because I'm annoyed of talking to her. And it just is constantly hitting that same level of standard. And this is what's exciting to me, is that there are people that that have played around with this and have been a part of what I call the pain phase, right? [00:10:20] David: The pain phase is that understanding the way that agentic AI works, right? It's input in output. Input, output, right? The more that you're putting into it, the better the results are that you're going to get out of it, okay? Right. It's just like training an employee. So over the last eight months, what we've seen is that the community has trained this to be the level of a person that has now been working in the industry for five years. [00:10:46] David: In eight months. It's got five years of learning in eight months. Okay. Wow. In the next six to 12 months, we're probably looking at somebody that has 10 to 15 years understanding in the next six to 12 months and understand the level of type of tasks that it can do, especially getting into estimates and getting some other work. [00:11:04] David: And again, just you know, having empathy in my own life towards the people that jumped in that are like, what is this all about? Like, how does AI fail? Like, you know, there's still people that are involved and it was like this big like momentous train of like, you know, all these people were jumping on and giving ideas and people are in the loop and now it's weeding everything out and the AI stepping in and saying. [00:11:27] David: Hey, I appreciate all the input that you've given me. Thank you for all your effort. I'm now ready to step up to the plate and to own the outcome. Right. And that's what we're seeing at the NARPM show that's coming out. There's five AI tools. There's a master agent, five AI tools. And you know, I'll give you a couple of pieces here that, you know, we had feedback from our property managers like number one across the board. [00:11:50] David: A property manager said, if I'm hiring AI as my last employee, that has to work in my system. Yeah. Okay. Right. Like I don't want another, I don't want another technology. Yeah.  [00:11:59] Jason: I don't want a new system I got to get every vendor to use or a new system I got to get my team to use or figure out. We don't need another tool to make our lives more difficult. [00:12:08] Jason: No. They've got to use our stuff.  [00:12:09] David: They got to use, we have our existing stack. Yeah. So now the AI is fully integrated into all the most common PMS systems. You know, you have a cool chrome extension that you can download and there's a little yellow kangaroo right right there. And it's actually reading the work order that you're working on, and you can literally just ask it a question now and just being like, Hey, did anybody express frustration or concern on this work order? [00:12:32] David: Right? Because that's the emotion behind the status that you need to know. And it's like, yeah, two days ago Sally said that, you know, she was actually really frustrated about the multiple reschedules by this vendor. And it's like, great, that's a person I should be reaching out to and that's what I should be knowing that a status is never going to tell you. [00:12:47] David: Right? Yeah. It's in your slack, right? So if I have, if I'm on my phone, I'm talking to my employee and I'm laying in bed and I have a panic attack as a property manager, and I'm like, oh my gosh, did we take care of John's refrigerator and the office is closed? I can't get ahold of my employee. Yeah, you can. [00:13:03] David: Your employee works 24 7 now. Hey, can you give me an update on the refrigerator replacement at John's place? Yeah, it was scheduled this day. I contacted John. Everything's good to go. You know, go to sleep. You know, like, like that's the power. Full audit. Full syncing. So it's in your platform. That's really cool. [00:13:21] David: The other thing, it's got to be branded, right? This is a thing that we really learned about, like how important branding is to the community of property managers, right? Yeah. So the communications that go out have to be from your area code that's done. The emails that go out have to have like, you know, your company name and your logo on it. [00:13:39] David: The AI is doing that as well too. So that's being sent out, which is really cool. So people are feeling like, you know, that loyalty to brand is super important. And also do you know now that the AI can ask the residents to give a Google Review and we can link to the Google reviews and give you instant Google reviews to your page through the ai, which is cool, like how it's, it will know that if the success of a Google review is high on the way that the work order was done, that it's probably best to ask this person and it will send them a little thing. [00:14:11] David: Hey, can we get a feedback from you? And we link up to your Google review. And it posts that Google review to generate those 'cause we know those are super, super valuable to property managers. So that's actually going out today. That's kind of a little teaser there. That's the emails out now. [00:14:23] Jason: Nice. We'll have to get you to also connect it to our gather kudos links for clients 'cause then people can pick which review sites. So it diversifies the review profile.  [00:14:32] David: Love it. Love that. I'm going to hook you up with our guy Dotan. He's running that. He's one of our head of product. He's, actually out of Israel. [00:14:39] David: He's a amazing guy. I'd love to get you connected with him. Yeah. Cool. Let's do it. Cool. And then the biggest one too is like, I need a single point of contact. Right. And we knew that before there was a lot of people were still involved. There was a lot of oversight that was going on there, having that confusion and single point of contact. [00:14:56] David: Now it's in your phone, it's in your Slack, it's in your phone extension. It doesn't matter what's going on. You have one point of contact. It's your employee. You ask the question, get the answer, Jason, you can even ask for a change. You can even say, Hey, I want to change a vendor on a job and you'll see that the vendor gets changed for you in the system. [00:15:17] David: You can even say to your ai, and this is the big one: hey how do you triage this work order? And I want you to do this, or I want you to do that. And you just do it right through Slack or right through your PM chat and it makes the change for you. And now you have custom triage and all property managers have the ability to train their own AI for their company. [00:15:36] David: Think how cool that is. A person with 75 doors now, and the product that's being released has their own AI agent customized for their company, right? Yeah. Like, that's what happened over the last eight months, so you can see my excitement. There's been a lot of hard work in this. [00:15:54] David: Yeah, that's amazing. But this has been all the effort and a huge thank you out to everybody who's tried us, you know, even said that this wasn't for them at that point in time because those learnings went into what's going to make this product the best product in the property management space and is going to help people leverage sales and leverage efficiencies and blow their owners' minds away in ways that, that we have never thought about. [00:16:15] David: Oh yeah.  [00:16:16] Jason: Yeah. So I know like initially when you rolled this out, a lot of people were nervous about AI and you guys had kind of a human layer in between the AI and any communication Yeah, initially. Yeah. And so there was like, they had like a reps and a lot of people associated, oh, I've got this rep. [00:16:33] Jason: Yeah. You know, Steven or whatever is my rep or Pedro and I've got Pedro and like, oh no, what if Pedro leaves? And they were associating with that while the AI is really doing the crux of the work. Right. And so you guys have shifted away from even that now the AI is directly communicating with people. [00:16:52] Jason: Correct? Yeah.  [00:16:53] David: Yeah. So let's talk about that. So, definitely, so in the beginning there was like, we all had like lack of trust. We believed what it was going to do, but it was like we had a ton of people still trying, like, you know, using qualified VAs, training them. Like, you know, like, you know, if it fails, like, you know, you have to have a person stepped in and so let's talk about that. [00:17:12] David: So, you know, it was definitely that human layer. And let's talk about where we're at today. It is very clear to us, and the one thing that separates us from everybody is we still believe that humans are super important in this process. Okay? Yeah. And where humans are very important in this process are going to be when the AI says, Hey, I need you to make a phone call to this person for me, right? [00:17:35] David: Hey, I've reached out to this vendor three times and they haven't responded yet. I need you to give a phone call to see what's going on. Right? Hey, I need you to recruit a vendor for me. I need you to reach out and do a recruitment for the vendor. For me. Hey, this owner is asking questions about this estimate. [00:17:51] David: I need you to give a call for me. So the AI is basically able, on a standard work order, the AI can handle 95% of the workflow, no problem. Work order comes in, gets assigned to the resident. It gets out to the vendor. It's under the NTE not to exceed. It's great. The work gets done, the resident uploads its photos, the AI says to the resident, are you happy? [00:18:14] David: Everyone's good. It closes the work order out. Cool. Right. And then if a human...  [00:18:19] Jason: and how is it communicating with the tenant and with the vendor typically? [00:18:24] David: Yep. So, it's very clear that and this isn't a surprise to anybody. Everybody loves text messages, right? Yeah. I mean, that's just, it's just what it is. [00:18:32] David: You literally, like, people will get a phone call and they won't pick up and the text will come back and like text back. Yeah, text me. What do you need? Yeah. Text me here. But, so here's the things that people don't see behind the scenes that we'll talk about. So the complexity that went into. [00:18:51] David: Mapping out how to allow vendors... so a vendor could have like 20 jobs, right? And we don't want to send him like a code that he has to text for every work order so that it links to the right work order. Like what guy wants to do that? Okay. Like that's not how he works. So we figured out how to allow a vendor through AI just to use his regular phone and text anything about this thing. And it's understanding it and it's mapping it, it's routing it to all those work orders because we knew that in order for this to be the last employee somebody would have to handle, it also means that the vendor has to be happy and the same for the resident. [00:19:30] David: They can just text that they have multiple work orders. It understands what work order it's going to. If it's not quite sure, I would ask them, Hey, is this question about this work order? And they say, yeah. And so there's not like, again, codes and links and things that they have to do. It has to be seamless if they're working with a person. [00:19:46] David: So yeah, text message is massive. Email is second, and then phone is third for sure.  [00:19:51] Jason: Got it. So is your AI system calling people yet or you or telling the property manager to make the phone call?  [00:19:58] David: Yeah. People are okay with. If they're calling in like our new front desk agent, which if a person calls in and they want to get information about a listing or if they want to get information about a work order or something like that, or, you know, they're okay with getting that type of information. [00:20:13] David: Yeah. But they are, it is very clear that they are not okay with AI calling them when they're asking for an update on a work order like that. Like that line in the sand very clear. Yeah. And so we have people on on the team. That are constantly monitoring into ai, giving feedback, hitting improvement. [00:20:31] David: I want everybody to know there is not a work order that is taking place that is not touched by a human at least twice.  [00:20:38] Jason: Okay.  [00:20:39] David: Okay. Right.  [00:20:40] Jason: So there's a little, there's some oversight there. There there's, you're watching this, there are humans involved  [00:20:45] David: And then the ai will when it hits certain fail points, right? [00:20:51] David: It then escalates those things up to what we call the human in the loop, right? So there's an AI assistant, we there's people now that we're training a whole new generation of people that are no longer going to be maintenance coordinators. They're AI assistants now, right? And so when the AI says, Hey, this work order is not going down the path that I think it should go to be successful. [00:21:12] David: I'm escalating this up to a human, and so now as a property manager, not only am I getting this AI agent workflow that's standardizing the empathy and the workflows and all the stuff that we talked about in the communications, I also now get a fractional employee that when the AI says, Hey, I need help, I already have an employee that it can reach out to that can make that phone call or call the vendor. [00:21:36] David: But it's also monitoring the AI for me on top of it. So yes, there is, and that's one of the big thing that separates us apart is that the platform comes with what we call a human in the loop, an expert in the loop and so we're training the first generation of AI assistants in the property management industry. [00:21:55] David: Yep.  [00:21:56] Jason: Got it. So the AI maintenance coordinator. Has human assistance. Yep. Underneath it.  [00:22:02] David: And before it was the other way around where Yeah. The AI was assisting the human right. And now the humans are assisting the ai. That's what's happened in the last...  [00:22:11] Jason: that may be the future of all of our roles. [00:22:12] Jason: So,  [00:22:13] David: If you're not reading articles and studying up on this I think that's going to catch you by surprise pretty quickly. Yeah. Learn how to write prompts. I'll tell everybody right now. Yes.  [00:22:21] Jason: Yeah. Interesting. So, now what about this, you know, there's the uncanny, you know, sort of stage where people get a little bit nervous about AI and what do they call it? The uncanny valley or something like this, or right where it gets, it's so close to human that it becomes creepy. And there's some people that have fear about this, that are concerned. You're going to have a lot of late, you know, adopters that are like resistant. "I'll never do ai." [00:22:49] Jason: What would you say to somebody when you get on a sales call and they're like, well, I'm really nervous about this AI stuff, you know, and they just, they don't get it.  [00:22:57] David: Yeah.  [00:22:58] Jason: I'm sure there's people listening right now. They're like, oh man, AI is going to kill us all and it's going to take over the world and it's going to take our jobs. [00:23:05] Jason: And they think it's evil.  [00:23:06] David: Yeah. Yeah. I, and you know, I really want to hear that fear and I want to like, again, have empathy towards that. 'cause I do understand that fear of change causes people to get... Change in general. Yes. Right. It's like, whoa, I like everything the way it's going to be. Right. And we are historically in one of those phases of like, you know, the industrial revolution, the renaissance, like the automobile from horse. [00:23:34] David: Like, this is what is taking place. This is, this will be written down in history. It's massive change. It's a massive change. Massive. So what I would say to them, and not to, not from a way of fear. But to inspire them is there are a lot of hungry entrepreneurs out there that are embracing this head on. [00:23:57] David: Yeah. That are pushing the boundaries and the limits to be able to bring insights and customer service to their clients at a much higher level. And if you want to compete in this new AI economy. I would definitely encourage you to understand and get in and start investing in yourself now. But understand that investing in AI means having some pain threshold. [00:24:21] David: Like you got to get in, like you, you need to be able to give the feedback. You need to understand that if it falls short, do you have to be able to give it the time and the energy and the reward and the payoff of what I'm seeing for property managers who've embraced that when they're sitting there and they're going, I don't touch maintenance at all anymore. Yeah, it's wild. Right? And those are the people that in the beginning of this relationship, and there's a few that come to my head, are the ones that were sending me emails constantly saying, David, this is failing me. I believe in this, but this is failing me. And as my technology partner, I know that you're going to help us get this better. [00:24:58] David: And there is, you know, I have this word down that struggle equals great con conversation, right? Like, and so they had a struggle and that opened up a great conversation and because of that, their technology and the technology is getting better. So yeah, I think that from a personal point of view in this industry, one thing that I want to solve with AI is I think that we can all say that over the past 15 years, we've probably yelled at a lot of vendors or yelled at a lot of VAs or yelled at a lot of people. Let's start yelling at the ai. And then hopefully that the AI will actually eliminate the need for us to ever have to yell at anybody again because it knows us. [00:25:36] David: Yeah. It never fails us.  [00:25:38] Jason: You know? It really is amazing. I mean, your company is creating freedom for the business owner from being involved in maintenance. Yeah. Really?  [00:25:46] David: Yeah.  [00:25:47] Jason: And it just, and they get used to that pretty quickly. Like maintenance is just running and they're like, yeah. It frees up so much head space for them to focus on growth. [00:25:56] Jason: It gives them a whole bunch of like just greater capacity. Yeah. So they feel like, yeah, we could handle adding any number of doors now and we know we can still fulfill and do a good job.  [00:26:07] David: Yeah. Fixed cost scaling. Right? That's a term that we came up with is now that you know that I have a price per door that will cover all my maintenance. So if I went in and brought on 75 doors, I know that I don't have to go out and hire another employee. The system just grows with it and I know exactly what my margin is for all those doors. Right. And as we know previous, before fixed cost scaling a property managers is like, I have enough people. [00:26:32] David: I don't have enough people. Someone quit, someone didn't quit. My profit margins are good. My profit margins are bad. Yeah. And now with these AI tools. You know, you have your front desk employee, you have your maintenance coordinator, you have these fixed cost scales, and now somebody calls you up and says, Hey, I want you to take on 25 doors, and you're like, I have the resource resources for maintenance, which is, we know is 80% of the workload already. I don't have to go out and hire another maintenance coordinator 'cause the system just grows with me, which is cool.  [00:27:00] Jason: So one of the things you shared at DoorGrow Live and you're our top sponsor for the upcoming... Can't wait for DoorGrow Live, can't wait to, so we're really excited to have you back so. [00:27:10] Jason: Everybody make sure you're at DoorGrow Live if you want. Our theme this year is innovating the future of property management. And we're bringing, we're going to be showcasing, innovating pricing structures that are different than how property managers have typically historically priced, that allow you to lower your operational costs and close more deals more easily at a higher price point. [00:27:30] Jason: We're, we'll be showcasing a three tier hybrid pricing model that we've innovated here at DoorGrow, and we've got clients using it. It's been a game changer. We're going to be sharing other cool things about the future hiring systems, et cetera. Right. So you guys will also be there showcasing the future. [00:27:46] Jason: One of the things you shared previously that really kind of struck me as you showed, you did some research and you showed the typical cost. Per unit that most companies had just to cover and deal with maintenance. Yeah. And and then what you were able to get it down to.  [00:28:03] David: Yeah.  [00:28:04] Jason: And that alone was just like a bit of a mind blowing. [00:28:07] Jason: Could you just share a little bit of numbers here?  [00:28:09] David: Yeah. So one of the first things that we had to do when we started way back in the day is figure out well. Like, like what's the impact of AI going to be us from like a cost perspective, right? Is it a huge change? And so we went out on a big survey mission and we were surveying property managers and asking them, what's your cost per door for managing maintenance? [00:28:30] David: How much do you spend every door to manage maintenance? Now the first thing is less than 1% of property managers knew what that cost was. Sure.  [00:28:37] Jason: Oh, sure. Right. Because, but then they got to figure out, oh, we got a maintenance coordinator and we've got these people doing phone calls and they cost this, and yeah, it's complicated. [00:28:45] David: It's complicated. So we built a calculator. Okay. And then people could start adding in that information out into the calculator, and the average person was around $13 and 50 cents a door.  [00:28:56] Jason: Okay. Okay.  [00:28:57] David: Wow. Right, right. So that was where the average person was, somewhere in the low twenties. Yeah. [00:29:01] David: And others were actually pretty good. Like, I'd say like, you know, some of the good ones that we saw were maybe around like, you know, 10, $11 a door or something along that line.  [00:29:09] Jason: They probably had a large portfolio would be my guess.  [00:29:12] David: Yeah. And also I think a lot of it's just like, you know, I don't know if they were still accounting for all their software and everything that they had. [00:29:19] David: Maybe they're not factoring everything. Yeah. No, I think if we really dug in, it'd be different. So now we know that, you know, the base package of what people are getting in. The average cost of what people are paying for 24 7 services that's emergencies around the clock is about $7 and 50 cents a door, right? [00:29:37] David: So right off the bat in AI's first swing, it said we cut the cost in half. Yeah. Okay. Right. So 50% reduction. I mean, to me as an owner, a 50% reduction in cost. That's like. You know, alarms and celebration going off, you know? For sure. And then, yeah.  [00:29:55] Jason: And that's, if everything just stayed the same, like it was still the same level of quality, cutting in half would be a solid win right there. [00:30:03] Jason: Yeah.  [00:30:03] David: Yeah. That's just like status quo stuff. And now what, with the release of the new Vendoroo product that, that's actually being announced here today. The email's going out to all of our existing clients of all the new features that are coming out now, we're starting to see that. You know that quality is now increasing to where if you were to go out and hire that person, you may have to be spending, you know, 55,000 or $65,000 a year. [00:30:29] David: Right? So now it's like saying, okay, if we can get as good as what these people are using for their VAs right, and we know what that cost is, and they're saying that's, you know, that's what their factors is. Well, what happens in the next six to 12 months when this is a seasoned person that you would've to pay $85,000 a year to? [00:30:45] David: Right. Yeah. And right, because they have knowledge of. Estimates and knowledge of vendor routing and knowledge of, you know, it can handle...  [00:30:53] Jason: you've invested so much time into them, so much attention. They know your properties and know your portfolio. They know the vendors. Like you've invested so much into this person that now they sort of have you by the balls so that they're like, Hey, I want 80 k or I walk.  [00:31:06] David: Yeah.  [00:31:06] Jason: You're like, you've got to come up with it.  [00:31:08] David: Yeah.  [00:31:09] Jason: Right. You've got to do it.  [00:31:10] David: Yeah.  [00:31:10] Jason: And you know, because that's not easy to create. And a lot of people, in order to have a good maintenance coordinator, they need a veteran of the industry. Veteran of industry. [00:31:19] Jason: They need somebody that's been doing this a long time.  [00:31:21] David: Yeah.  [00:31:22] Jason: And that's really hard to find.  [00:31:24] David: Yes. It's extremely hard to find as we know. One of the things that I think that we're doing for this industry is we're actually preserving knowledge that I don't think is necessary getting passed down. [00:31:33] David: Yeah. You know, there's a lot less people that I think are as handy as they once were in the Americas and so we have a lot of that knowledge. Like, you know, we know that the average age of an electrician is in the sixties, the average age of a plumber's in the sixties. And these guys, you know, they have wealth of knowledge that it can troubleshoot anything that's going on in a house. [00:31:54] David: And so to be able to try to preserve some of that, so maybe if a person does come in, you know, maybe there's some knowledge sharing along the lines. But let's take it even in another step forward Jason that in the future, you know, the AI is going to know the location of the hot water tank in that house. [00:32:10] David: It's going to then add it automatically to the system, like. It's going to know more knowledge than they will because it's going to have maps of every single property that's all currently sitting inside of, you know, that maintenance coordinator's head, right? And so it's going to, it's going to actually know more than them, you know. [00:32:26] Jason: Yeah. That's wild. Yeah, it is. Absolutely. It's the future. Cool. Well, you're rolling out a bunch of new features. You're announcing these today. You've told me a little bit, but why don't you tell the listeners what's changing, what's new, what innovations have come out? What are you guys launching? [00:32:41] David: Yeah. Exciting. Yeah. So, the biggest one I think is, which is the most exciting is, is Resiroo, which is the first one that actually handles all the communications with the resident and does the triage and troubleshooting. First one of what are you talking about? So we have our products. [00:32:57] David: So you have these AI tools, right? These agents. Right.  [00:33:00] Jason: And so, you know, every, so think of them like different sort of people?  [00:33:04] David: Skill sets. Yeah. Different person. Okay. Exactly. And so that's when you come and see our display at the NARPM conference, you'll actually will see these five agents kind of in their work desk and in their environments, kind of cool. [00:33:15] David: Okay. Able to see them right. So the coolest part about that one is we're doing a major product you know, update on that for not only the knowledge base, but we're actually turning that over to the company. We were talking about this a little bit before, and now they own their own AI agent and they can customize it into how they want it to ask questions or the type of questions and the mindsets when it's triaging stuff. [00:33:41] David: Triaging work orders for their portfolio. Like super cool. So fully customizable to your company, right?  [00:33:49] Jason: So now sometimes the more humans get involved, the more they mess stuff up.  [00:33:54] David: Yes. We make sure they don't mess it up. So everyone's going to learn how to write prompts and they'll submit it into us. [00:33:59] David: And we have a great team of AI engineers that when that knowledge base is written or what they're doing. We will ensure that it is put in so that it actually produces the desire outcome, right? Yeah. Yeah. So that's a very exciting one. The second one that I'm that I think is so cool, do you know that only 10% of all estimates get approved by the owner without one or multiple questions? [00:34:23] David: Because owners really struggle with trust when it comes to estimates. Like 10%. Like, that's a really bad number, I felt as the industry that owners only believe us one out of 10 times. Like that's the way I took that. Yeah. Right. And so, Owneroo is what I coined inside, is the estimate of the future. [00:34:41] David: That really was looking in understanding like what was, what questions was the owner asking when they were rejecting a bid that that we could proactively ask the answer for them to help guide them to understanding the value in this estimate that they're looking at in historical context of the property. [00:35:00] David: How many other people have experienced this issue? Like, like there's a whole bunch of factors that should go into an estimate and an estimate should no longer be like, here's a cost from Frank. Right? Like, like that was like, like that was...  [00:35:14] Jason: here's what Frank said it is. Yeah. Like that was like from the 1940s. [00:35:17] Jason: That's good. How do I trust that?  [00:35:18] David: How do I trust that? That was from the forties and we're still...  [00:35:21] Jason: how much went into this decision? Was this just out of the blue, like pulled out of your ass or is this like legit?  [00:35:27] David: Yeah. Yeah. What's the, you know, we live in a data-driven world, so what's the intellect behind this estimate? [00:35:33] David: And so I'm really excited about Owneroo, which is going to be the new standard for the way the estimates are created. We have the front desk agent which is coming out. So, that one is going to handle phone calls that are coming in, be able to talk about available listings, actual general questions about leases route phone calls over to property managers for you. [00:35:54] David: So again. Very human-like interaction, great AI voice. Actually. We feel it's going to be the best in the industry. So a person's calling in, just like they're calling your office able to handle all those front desk things. We, we have the PM chat, which is now the employee which is fully integrated into all of your systems. [00:36:14] David: It's in Slack. That's your employee that you get to talk to. We believe that if you're going to hire somebody, they should be inside of your communication channels. You have the Google Chrome extension that it's on right inside your AppFolio or your buildium or your Rentvine software that you can ask and talk to it. [00:36:31] David: So, yeah, so we have a lot of exciting products that have come out. And then of course the backbone of all of them in the middle is Vendoroo, which handles all the scheduling, all the communications. You know, a resident asks for an update, responds to them, an owner asks for an update, it responds to them. [00:36:48] David: And you know, it handles actually the body of the work order. So you have those five tools, we believe are what the property management industry said. If you are going to give me an employee, this is what the employee has to be. This is what makes up that employee. So we say that these tools, these agents were actually built by the property management industry. [00:37:08] David: And that excites me because if you're not building AI tools from working with your partners, from being on the ground floor with them and using the data and building tools based upon the data and their pain points and their failures, buyer beware. If somebody's coming to you and saying, Hey, we figured this all out in the lab. [00:37:25] David: Come use it. Yeah. Right. Buyer beware.  [00:37:29] Jason: Yeah. So you guys connect with Slack. They can communicate through Slack, but it slack's a paid tool. Have you guys considered Telegram? I love Telegram Messenger.  [00:37:37] Jason: Alright. Could you do that? Write it down. Telegram Messenger is like the iMessage tool that works on every device. [00:37:44] Jason: It's free. It's one of the most secure, it's not owned or controlled by Facebook. Like, WhatsApp, like, yeah. But WhatsApp might be a close second, but we use Telegram internally, so I love Telegram.  [00:37:58] David: We'll definitely take that into, into consideration for sure. Yeah, check it  [00:38:02] Jason: out. Because I, what I love is the voice message feature and I can just listen to my team and others at like high speed, but internal communications and it's free for everybody, which is great. [00:38:12] Jason: So, yeah.  [00:38:13] David: Yeah. I think a lot, for a lot of people it was like you know, who was Vendoroo in the beginning and Vendoroo was like the team of like people that were trying to figure out like how is AI going to work in this industry? [00:38:26] David: How is it going to solve the needs of our property management partners? And this is why I say to everybody, if you thought about Vendoroo, if you came in and the experience wasn't great with Vendoroo, if you're one of our existing clients that has been with us and you're and you're still moving forward, and we thank you so much for your dedication to this, the Vendoroo product, everything that we've done, everything that we worked at is being showcased at the NARPM broker owner. The email's going out today. This is who Vendoroo is. We are a team that is a technology partner for the property management industry that is helping building meaningful AI tools, specifically by demand, by our industry to help us show value and to preserve this great industry. [00:39:09] David: For the future in this new AI economy, right? Like we need to step up. We have clients that are adding doors left and right because they're showing their clients that they use an AI maintenance system and their clients are like, this is what I expect from a property management in this community. [00:39:24] David: Right? And again, Owneroo, that estimate, we believe that in the future. Like, like owners are going to say like, I'm not approving an estimate unless it's like the estimate of the future, right? Like, like that's the new standard. So you got to know what the new standards are and you got to get technology that are going to help you compete with those new standards that will be in your community and are will be in your community in the next week, the next two weeks. [00:39:46] David: And definitely some really cool products in the next six months.  [00:39:49] Jason: All right. Well, yeah, I'm really excited to see what you guys have been able to create so far. So yeah, it's pretty awesome. Yeah. All right. Well David, it's been awesome having you on the show. Sounds like you guys are really innovating the future. Everybody come to DoorGrow Live. David, are you going to be at that one? I will be there. All right, so you can come meet David in person. [00:40:08] Jason: We've got some amazing people that are going to be at this. We've got technology people. There's a gentleman there, one of the vendors they created another really cool tool, but he had a hundred million dollars exit, you know, in a previous business, like there's really amazing entrepreneurs and people at this event, so come to DoorGrow Live, get your tickets, and if you do, we have just decided that we're going to give out to anybody that registers. [00:40:34] Jason: You can pick from one of our free bonuses that are well worth the price of the ticket. Or coming or anything in and of itself, including our pricing secrets training that goes over a three tier hybrid pricing model or our sales secrets training, which goes over how we're helping property managers crush it and closing more deals more easily at a higher price point. [00:40:55] Jason: And reputation secrets, which are helping our clients get way more positive reviews by leveraging the psychology and the law of reciprocity and getting the majority of their tenants in order to give them positive feedback online. Maybe some others. So you'll be able to pick from these bonuses one of these that you might like and that's our free, most incredible free gift ever that we'll give to each person that registers for DoorGrow Live. [00:41:19] Jason: So.  [00:41:20] David: Cool. Awesome man. Always great to see you. Looking forward to seeing you at DoorGrow Live and love that you guys are working on pricing because AI is going to make people think different about pricing. It's going to be way more efficient, so you guys are ahead of the curve on that. Great job, Jason. [00:41:33] Jason: Awesome. All right, so how can they check out Vendoroo, David?  [00:41:36] David: Just visit, Vendoroo.ai, go to the website, request a demo with one of our great sales reps, and yeah they'd love to help you out. See all the new products, see how far it's come. And again, we thank everybody from the bottom of our hearts for all their effort, people who've tried us out. [00:41:52] David: Come back and see what you built and yeah. Come check us out at Vendoroo.  [00:41:57] Jason: Got it. Go check out Vendoroo, it's vendor. If you know how to spell that, V-E-N-D-O-R-O-O dot A-I, go check it out. All right? And if you're a property management entrepreneur, you want to add doors, you want to make your business scalable, you want to get out of the day to day, you want to increase the capacity so your company could easily handle another 200 plus doors without having to make any significant systems changes, reach out to us at DoorGrow. We will help you figure it out. So until next time to our mutual growth. Bye everyone. 

Marketing Trends
Bernard Slowey: Forget Chatbots! Smart Brands Are Moving to AI Agents!

Marketing Trends

Play Episode Listen Later Apr 16, 2025 71:04


Imagine onboarding a new employee who never sleeps, speaks every language, knows all your products, and can handle thousands of customers at once.That's the reality Salesforce is building with Agentforce — and it's already transforming customer success, marketing operations, and revenue growth.In this episode, Salesforce SVP of Digital Customer Success Bernard Slowey joins us to break down how they became Customer Zero for Agentforce, what went wrong (and right), and why agentic AI is reshaping the future of marketing and operations.If you lead marketing, operations, or customer success — and you're serious about not falling behind — this episode is your AI playbook.Key Moments:00:00: What Is Agentforce? Introducing Salesforce's Digital AI Workforce 01:21: Meet Bernard Slowey: VP of Digital Customer Success at Salesforce 01:46: From AOL to Salesforce: Bernard's Career Path Through the Tech Revolution 03:57: The Rise of AI Agents: Why Chatbots Are Officially Obsolete 06:36: AI Agents vs. Chatbots: What They Are and Why They Matter 11:22: Lessons from the Frontlines: What It Takes to Implement AI Agents 15:16: Inside Salesforce: How Agentforce Came to Life 18:55: How Salesforce Launched Agentforce in Just 4 Weeks (And What They Measured) 30:27: Rethinking Success: Metrics That Actually Matter in AI Rollouts 38:25: Why Traditional Customer Service Automation Is Failing Us 42:36: Real Use Cases: How Salesforce Clients Are Winning with Agentforce 44:11: AI Implementation Challenges (And How to Solve Them) 50:32: Cross-Functional Teams and the Future of AI Collaboration 57:18: Why AI Still Needs a Human Touch in Customer Experience 58:33: The New Job Titles and Skills Emerging in an AI-First Era 01:04:02 Human Intuition vs. AI Logic: Finding the Right Balance 01:09:35 Customer Obsession in the Age of Automation  Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

Something You Should Know
Why Human Touch is So Important & Space Facts That Will Shock You - SYSK Choice

Something You Should Know

Play Episode Listen Later Apr 5, 2025 50:13


Who doesn't love the smell of freshly cut grass? While there may be some people who don't like that smell, it seems most people do. Why is it so universally liked? This episode starts with an explanation and reveals why that scent may actually be good for you. https://www.prevention.com/life/a20432070/spending-time-outside-relieves-stress/ Something special happens when people touch each other. It could be a handshake a passionate embrace or a welcome hug – something magical occurs. What is that magic? Why does it seem that we crave physical human contact? You have probably heard that physical touch is good for you but how exactly? Joining me to explain the interesting science on the importance and the magic of physical touch is Michael Banissy. He is an award-winning professor and author of the book Touch Matters: Handshakes, Hugs, and the New Science on How Touch Can Enhance Your Well-Being (https://amzn.to/40HlNjl). Did you know that Saturn's rings are vanishing? Or that it is raining diamonds on Neptune or that black holes can sing? Or that our galaxy smells like rum and raspberries? Listen and you will hear these and other fascinating facts explained by my guest Dr. Jillian Scudder. She is an assistant professor of physics & astronomy at Oberlin College and author of the book The Milky Way Smells of Rum and Raspberries: …And Other Amazing Cosmic Facts (https://amzn.to/3GmAm3E). One of the leading causes of house fires is kitchen stoves. And a lot of people don't know what to do if you stove or oven catches fire. Listen to the recommended protocol if your conventional oven or microwave ever catches fire. https://www.usfa.fema.gov/downloads/pdf/publications/cooking_fire_safety_flyer.pdf PLEASE SUPPORT OUR SPONSORS!!! FACTOR: Eat smart with Factor! Get 50% off at https://FactorMeals.com/something50off TIMELINE: Get 10% off your order of Mitopure!  Go to https://Timeline.com/SOMETHING INDEED: Get a $75 sponsored job credit to get your jobs more visibility at https://Indeed.com/SOMETHING right now! SHOPIFY:  Nobody does selling better than Shopify! Sign up for a $1 per-month trial period at https://Shopify.com/sysk and upgrade your selling today! Learn more about your ad choices. Visit megaphone.fm/adchoices