NutraIngredients-USA Podcast

OmniActive Health Technologies has released a new survey, offering insights the company considers essential for guiding the development of future health products that align with evolving consumer needs.

Research in women's health, mental health, sleep and longevity has long been underfunded despite growing demand for innovation in these vital areas. Susanne Mitschke, co-founder of contract research organization Citruslabs, believes that robust clinical trials are essential to closing this gap.

Phil Vigeant, CEO and cofounder of PlantFusion, says active consumers should consider plant protein.

While women have been historically underserved, the last decade has witnessed a rise in products dedicated to improving women's health—tackling issues such as fertility, pregnancy, menstruation, menopause, pelvic health, sexual wellness and more.

McKinsey's ‘Future of Wellness' report found that nearly one in five consumers and one in three millennials in the U.S. prefer personalized wellness solutions. Pelin Thorogood of Radicle Science says that today, more than ever, advanced technologies like AI are accelerating a seismic shift toward personalization.

Consumer surveys have informed market research since the late 1800s, but traditional methods only scratch the surface—prompting one company to push behavioral research boundaries by accessing the subconscious drivers of ingredient preferences.

Los Angeles-based Axiom Foods recently debuted Oryzatein 2.0, the first patented plant protein with no detectable levels of lead, according to independent lab tests.

The dietary supplement industry relies heavily on other regions for ingredients. With today's ever-changing geopolitical climate, Craig Koffler, VP of sales at the Freeman Nutra Group says that diversifying the supply chain is no longer optional — it's essential.

The CEO discusses the rapid evolution of the essential oils market over the past decade and doTERRA's role in driving this growth and innovation.

Without any marketing, Chiyo became the top Google search result for postpartum nutrition, attracting thousands of pre-orders and recognition from The New York Times and Bon Appétit. The company has since expanded beyond postpartum care to address various women's health concerns including fertility, PCOS and endometriosis.

Two years ago, the founder of 24 Stories Marketing launched Move Nutrition Network, a platform that connects researchers, brands, dieticians and trainers in the sports nutrition world. Today, Move has a popular quarterly newsletter and just announced several new additions to its advisory board.

The Akkermansia Company launched into the U.S. consumer market in 2024, introducing a gut health product with Akkermansia muciniphila, a bacterium discovered and decoded by the company's founders.

After launching NutraShure amid the pandemic, Brandon Sojka set out to develop a novel, non-mineral based butyrate source using L-lysine.

With his diverse background in athletics, the army and now the business side of sports nutrition, Lynn brings a unique perspective to helping athletes and consumers make informed choices about supplementation.

As the hemp industry rapidly evolves, the U.S. Hemp Authority, a third-party certification body for hemp and CBD products, recently launched its Adult-Use Hemp Product Certification Program. The program is designed for manufacturers and sellers of products that contain delta-8 THC and other hemp-derived cannabinoids.

For the past 25 years, Chromadex has been at the forefront of innovation and research in healthy aging. Rob Fried, the company's CEO, reflects on its evolution from an analytical testing service to a developer of proprietary ingredients, with a particular focus on NAD precursors like nicotinamide riboside (NR).

On the 30th anniversary of the Dietary Supplement Health and Education Act of 1994, we sat down with United Natural Products Association (UNPA) President Loren Israelsen, who played an instrumental role in the landmark legislation that protects consumers' access to natural health products.

Botanical extraction company Groupe Berkem recently announced its Global Plant Exploration initiative. The effort includes sending a team to travel around the world to source plants directly. And who better to send on this exploration than the Medicine Hunter himself, Chris Kilham?

In the 1990s, iHerb started out as a small California start-up selling St. John's Wort online but quickly saw global demand, receiving orders from five different countries on its first day alone.

Infertility affects one in six couples worldwide, and despite the burden typically placed on the woman, the root cause of infertility is equally split between partners.

Glanbia details how the company's research is informing its nutritional offerings to meet the evolving needs of female consumers.

With more than 160 years in business, Bayer explains how it keeps up with the modern day consumer and shares updates from its Health Division.

Biohacking can take various forms, from exercise optimization to the use of wearables or the simple act of drinking a cup of coffee. Biohacking is currently a $17 billion industry and is expected to grow exponentially by 2030. At the forefront of this biohacking movement is biotech company FitBiomics.

The CEO of Imaraïs joined the NutraCast to discuss the ins and outs of pioneering a new category of clean, plant-based, clinically-backed ingestible beauty supplements.

It's no secret that food is a major part of managing cholesterol, with plant sterols playing an especially valuable role. But is today's Western diet adequate? Sue Hewlings, PhD, says while it is possible, it's not easy.

The global gummy market is expected to reach $48.5 billion by 2028, driven by the demand for efficacious yet good-tasting supplement formats. Brands are innovating to create healthier gummy options, like low-sugar and plant-based formulas, in order to cater to the health-conscious consumer.

Hair and skincare brand Rodan + Fields' recent decision to abandon its multi-level direct selling model marks a significant industry shift, and it's something today's guest said he saw coming. What does this move mean for the company, and perhaps more importantly, what can the dietary supplement industry learn from this?

Three quarters of Americans take dietary supplements and that number continues to grow, especially post-pandemic. Pure Branding, a strategic consulting, market research and brand development agency for dietary supplement brands, highlights takeaways from its census-balanced market research that segments and captures supplement consumer attitudes and behaviors pre and post-pandemic.

The advertising watchdog recently explored the divide between the marketing and the science pertaining to popular apple cider vinegar supplements.

China has a rich tradition of growing, cultivating, studying and using mushrooms in Traditional Chinese Medicine. Deep-rooted expertise, historical background and substantial research contribute to a profound comprehension of mushroom chemistry and biology. Despite this, many Americans offer negative views of the country and the ingredients that come from it.

New Hampshire-based MegaFood has unveiled its fully-integrated ambassador platform to provide practical, credible advice on health and wellness topics for women.

Dr Zack Abbott, founder and CEO of ZBiotics, says the science supporting probiotics is inconsistent because like a fingerprint, everyone has a unique microbiome. Instead, Abbott suggests genetically engineered probiotics.

Since the passing of DSHEA 30 years ago, the dietary supplement industry has gone from about 4,000 products in 1994 to an estimated 80,000 today. With 80% of U.S. consumers using dietary supplements, some say a stronger regulatory framework is needed to address the growing and changing industry, including the United States Pharmacopeia (USP).

Kava has been used as a ceremonial drink in the Pacific Islands for hundreds of years and is now gaining popularity globally. But the rise to popularity has been a long, windy road.

Several states and most recently the platform TikTok have placed tighter restrictions on dietary supplements, causing concern for many in the industry as well as supplement users. Adel Villalobos, founder and CEO of Lief Labs, says now is the time to advocate for the industry and take action.