POPULARITY
Margo is joined once again by artist, metalsmith, teacher, creative business coach, writer, and entrepreneur Megan Aumen. Megan has built a multi-faceted business around her passion for art, design, and creativity. In addition to her eponymous jewelry line and various other creative pursuits (including textile design, painting, and sculpture), she runs Designing an MBA, where she talks and teaches about the intersection of art and business, and Artists and Profit Makers, an online mentorship program for creative business owners. She is the author of four books, including Try It & See and Permission to Be an Artist. Margo and Megan discuss: The importance of experiential art Understanding the seasonality of a business and why it's important Her journey with both self-doubt and self-empowerment when it comes to valuing creative work Rest and relaxation for creatives and how she integrates principles into her own life to maintain a healthy creative process Traditional advice that's often given to artists regarding problem-solving and how it can limit their creative expression and the impact of their work Generative AI: ethical considerations and its impact on creative workers Connect with Megan: shop.meganauman.com instagram.com/meganauman youtube.com/meganauman Connect with Margo: www.windowsillchats.com www.instagram.com/windowsillchats www.patreon.com/inthewindowsill
Welcome to episode #76. In this episode, Liz chats with Megan Auman - metalsmith, artist, writer, teacher, and creative business coach. They discuss how to find your voice as a brand. Special discount from Megan! Take 20% off these two programs: Poetic Product Descriptions Sell without Shame https://Shop.MeganAuman.com Code: SWJ20 We also want to tell you about our Insider community. When you join, you'll have access to extended episodes, full of tips that you can start implementing today and further resources about each topic we discuss. In the bonus content of this episode, they talk about about what makes a good brand voice To get access to exclusive content as well as direct access to me and Laryssa, sign up by visiting https://SUCCESSWITHJEWELRY.com.
Our art podcast guest today is Megan Auman. Megan is an artist, metalsmith teacher, writer, and business coach. In addition to making and selling her jewelry, she helps artists and makers grow their businesses through her books, online classes, and coaching. Now, after Megan reached out to us, I read her book, Try It and See it's all about mindset shifts to help creatives get things done. I loved the the book. It was a real kick up the creatives for me. And so I was curious to hear more from her. So I really hope you enjoy the show. Shownotes You can find the shownotes for this episode at https://kickinthecreatives.com/productive-artist-megan-auman/ Our Art Challenges We have 3 challenges every month: https://kickinthecreatives.com/all-creative-challenges/ On Social Media Instagram | Facebook Group Our Sponsor This episode is sponsored by Magic Mind is a productivity shot, but unlike other energy drinks, Magic Mind's benefits don't come from excessive amounts of stimulating compounds such as caffeine. Each shot is packed instead with natural ingredients, such as Nootropics and adaptogens which are scientifically designed to improve mood and support focus, calmness, energy, and productivity. To get your shot of magic, you can go to… http://magicmind.com/kickinthecreatives And to get up to 56% off your subscription for the next 10 days, use the code KITC Character and Cartoon Course Just a quick reminder about our new Characters and Cartoons course Don't forget we have an early bird offer of $29 dollars! https://kickinthecreatives.com/cartooncourse
171. megan auman joins me to talk about how to get shit done. we talk a lot about her book, try it and see, and the try it and see planner. this is the perfect episode for you if you have a project you're working on or you have a creative business and you want to learn how to get more done and make more money. we talk about:decisions aren't permanent. decide and go.everything is an experiment.scheduling money-making activities.getting your work in front of more peoplegoal settingbeing willing to get nos on the way to yeses. find out more about megan here :: meganauman.comfollow megan on instagram here :: instagram.com/meganauman/let us know if you take us up on the challenge issued in the episode.i can help you feel better and get more done in 6 months. if you loved what i talked about in this episode, you're going to love working with me. want to see if we are a good fit for 1:1 coaching? go to https://showupsociety.com/coaching and schedule a consult. join my newsletter for 1-2 times a week tips, fun links, and inside scoop.hang out with me on instagram @showupsociety
Margo has a conversation with artist, metalsmith, teacher, creative business coach, writer, and entrepreneur, Megan Auman. Megan has built a multi-faceted business around her passion for art, design, and creativity and in addition to her eponymous jewelry line and various other creative pursuits (including textile design, painting, and sculpture), she runs Designing an MBA, where she talks and teaches about the intersection of art and business, and Artists and Profit Makers, an online mentorship program for creative business owners. She is the author of Try It & See: How to Get Sh*t Done While Overanalyzing Everything, which is her answer to the question of "how do you get so much done?" She believes in the power of art & craft to enhance our everyday lives. Margo and Megan discuss: Why it's important to get comfortable with asking people for money Minimum viable product Learning opportunities versus failures Giving yourself permission to explore other revenue streams and new creative mediums Normalizing NOT monetizing all hobbies Understanding that every business is different and how she teaches and coaches to that Why she things organization is overrated Getting inspired in the new year Her book, Try It & See: How to Get Sh*t Done While Overanalyzing Everything Lazy marketing tactics (why social media is a lottery and not a business strategy) And more! Learn the ART of PROCREATE with Beth Buffington Learn more about the From Line to Color Retreat in Cote du Rhone, France and sign up today! Connect with Megan: www.meganauman.com www.designinganmba.com www.artistsandprofitmakers.com www.instagram.com/meganauman Connect with Margo: www.windowsillchats.com www.instagram.com/windowsillchats
Educator, artist, and speaker Megan Auman breaks down the 3 pillars of a successful online sales strategy for any creative business owner. Here are the resources mentioned in the show: Megan Auman
Elitism in the art world is not an easy topic to tackle—it's something that I even grapple with. To help make sense of these complex issues, I've invited Megan Auman back to the podcast. Megan and I talk about what exactly the art world is and dive into problems that occur when entire groups of people are excluded from the art world (or art worlds, I believe). Elitism in this art world, the art world that is written about in newspaper reviews and whose artists are shown in museums and sold at auction is rampant, and that can be a real problem. Or is it? In our conversation Megan and I unpack the many layers of elitism in the art world, from the traditional artist models that need to be permanently retired to the concern that too many artists are undervaluing and underpricing their work. There is a lot that needs to change, and this conversation is the perfect starting point for any artist who is interested in exploring and contributing to this difficult dialogue. Highlights Megan Auman shares the studio practice that evolved from her childhood artmaking. (2:19) ‘This is the story that we're not paying attention to.' Is elitism running rampant in the art world? (4:52) Megan defines the elite art world (with a capital A) and the inclusive artworld for the rest of us. (8:58) The definition of art from 50 years ago just isn't cutting it by today's standards. (15:29) A look at the many levels of elitism in the art world, and what exactly is wrong with all of them. (17:12) What effect does the democratization of the art world have on the monetary value of an artist's work? (23:54) The importance of valuing what you make enough to be paid for that value. (25:54) The basis of gender inequality in the art world. (27:45) Defining elitism in the art world, why it's worth ranting against, and what we can do about it. (28:40) Reaching the point that you can confidently call yourself an artist and make your art truly accessible (not affordable). (35:00) If anyone could be an artist, how can we differentiate the makers of the world and value what those makers make? (41:36) Mentioned Guardian interview with Robin Wall Kimmerer The Straits Times Singapore Survey Episode 39: Our Stuff Matters with Megan Auman Resources Full show notes including photos and listener comments Art Career Success System Art Biz Success Community Intro and outro music by Wildermiss Quotes “When I talk about elitism in the art world, it's not actually the art world that I inhabit.” — Megan Auman “There is this level of gatekeeping that happens and it's a problem because only certain, very specific kinds of people get paid and supported in making their art.” — Megan Auman “It's a matter of whether or not you believe that what you're doing has enough value that you should be paid for that value.” — Megan Auman “What I want is for more people to claim what they do as art, and for us as a culture to value that art. Meaning that we put our money where our mouth is.” — Megan Auman “Calling yourself an artist does not preclude you from also spending money on other people's art. — Megan Auman About My Guest Megan Auman is an artist, metalsmith, teacher, writer, and business coach. She designs jewelry that is simultaneously bold and easy to wear. Though trained as a metalsmith, Megan draws endless inspiration from textiles and fashion, seeking to recreate the ease and fluidity of fiber and textiles in metal. She works predominantly in steel, forming each element and link by hand from wire, then torch welding each joint. Other welded metals, including silver and bronze, are sometimes used to add variety and contrast to her designs. Megan received a BFA in metals from Syracuse University and an MFA in metals and jewelry from Kent State University. While studying at Kent, she developed a love for working with steel and torch welding, which led to the development of her current line. First posted: artbizsuccess.com/elitism-auman-podcast Let's do this together: https://artbizsuccess.com/community Music by https://wildermiss.com
Too often, we exile the parts of us that hold complex emotions and difficult parts of our story at the expense of our wholeness. And not respecting our own wholeness in favor of living a compartmentalized life is perpetuated in the spaces we live and lead. So, we hide away the things that we've been taught to believe are not acceptable—and what we hide is often rooted from the soul of what makes us unique and feel most alive. Making space to lead complexity means signing up to navigate emotions, beliefs, and perspectives that do not fit into a tidy box. This is the call right now. To dig into nuance and hang out in this place of complexity requires awareness that cannot be put back into the proverbial toothpaste tube. This is super vulnerable. But remember, respecting the whole person still requires boundaries, honoring core values, and developing systems that move you and your business forward. The fear of chaos is more about the fear of change–and what that change means for our own safety and status. What we are seeing is how leadership that respects the whole person is rewriting the rules on what is professional and appropriate. Oh, the rules. You know the rules... the shoulds about what is professional and ok for business and work and what is not. These rules crush our souls along with our clarity of voice and desire to create. And they continue to dehumanize and marginalize. Approaching business and people with a perspective that values all parts of those they lead requires doing the inner work to navigate the complexity of emotions and lived experiences with compassion and curiosity instead of shame and correction. My guest today lives this work and this approach. Megan Auman is a jewelry designer, metalsmith, educator, and entrepreneur with over a decade of experience in selling art through a variety of channels. Currently, Megan is running her eponymous jewelry line and the online community Artists & Profit Makers for fellow creatives who sell high-end products. A best-selling CreativeLive instructor, Megan's designs have been featured in Elle Decor, Better Homes & Gardens, Cooking Light and on top-rated blogs like Design*Sponge. Listen to the full episode to hear: How Megan discusses how we can care but not be burdened by judgment–from ourselves or others. I love this insight she offered. Listen for Megan's discussion around shame, especially around our workspaces and what we charge for our services. Notice how Megan approached her own rumble with anxiety that shifted so much for her. Learn more about Megan Auman: meganauman.com Artists & Profit Makers Follow Megan on Instagram Learn more about Rebecca: rebeccaching.com Work With Rebecca Sign up for the Weekly Rumble Email Resources from this episode: thanks, mom - MEGAN AUMAN The Death of the Artist: How Creators Are Struggling to Survive in the Age of Billionaires and Big Tech by William Deresiewicz Art Juice Podcast: Are You a Painter or an Artist? with Seth Godin
There is A LOT going on in this interview with artist and educator Megan Auman, from why selling your art isn’t ‘selling out’ all the way through to using self-portraits to sell your work and learning to love yourself even more. There are so many pieces of wisdom that artists of any experience need to hear and I can’t wait to share it with you. Before we jump in I want to give a big shout-out to all the folks who are here for the first time, I’ve had over a thousand people sign up to my free e-course and it’s so lovely to welcome all the new faces at Susan Nethercote Studio and see all the new work popping up in my feed under the hastag #PaintingAsAPractice over on Instagram. Now back to the episode, some of the juicy bits include; How the internet has democratised the fine art world. Overcoming the feeling of shame around selling your art. The many compounding reasons why artists are so uncomfortable pricing their work sustainably and some of the tools to overcome that resistance. How photographing your self with your work is the best way to not only sell your work but gain self confidence. Why thinking of your art practice as a job can be very freeing. Some nifty Pinterest and SEO tips. Suse ox Megan Auman Megan’s Website Megan’s Instagram Suse's FREE course Susan Nethercote: Suse's Instagram Suse's Facebook Suse's education website Suse's art website --- Send in a voice message: https://anchor.fm/susan-nethercote/message
Karima chats with metalsmith and jewelry designer Megan Auman. Megan shares her story and the path she took as an artist and entrepreneur. Listen in for Megan’s advice for product-based business owners to balance marketing, selling, and creating. Follow Karima on Instagram @karima.creative Find the show notes at karimacreative.com
Business Straight Up Podcast - Business Help for Creative Entrepreneurs & Photographers
Full shownotes: http://www.businessstraightup.com/053 Email marketing for creatives & artists is something that is SO underused, often out of fear. In today's episode of Business Straight Up, we are going to dive into moving PAST the fear to really embrace marketing and showing off what you do, proudly, so that people can hire you and pay you! Megan Auman is an artist and metalsmith who runs a very successful business selling her work, and knows how scary it can be to really step into marketing and putting yourself out there. She also knows how IMPORTANT it is, and will share how she got past the fear. Listen in!
This bonus episode of The Unofficial Shopify Podcast is presented by Rewind.The secret to productivity & success isn't a system, it's a mindset. Metalsmith and entrepreneur Megan Auman returns to The Unofficial Shopify Podcast to discuss how she's cultivated an "investment mindset" and the power of mindset in business.Key Takeaways:How to take a vacation as a entrepreneurDon't be so hard on yourselfCultivating mindfulnessHow to make big financial decisionsMegan Auman is a jewelry designer, metalsmith, educator and entrepreneur with over a decade of experience in selling art through a variety of channels. In addition to running her eponymous jewelry line, she is the founder of Designing an MBA, which features business thinking for artists and makers, and Artists & Profit Makers, an online mentorship community. A best-selling CreativeLive instructor, her designs have been featured in Elle Decor, Better Homes & Gardens, Cooking Light and on top-rated blogs like Design*Sponge. Her newest class, Sell Without Shame, helps artists and makers find and articulate the value in their work.Links Mentionedmeganauman.comDesigning an MBAIG:@meganaumanSponsorsRewindNever miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave a reviewSubscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.
Megan Auman is a jewelry artist from Pennsylvania. She majored in metalsmithing in college and now makes stunning jewelry from steel and silver. She has many years of experience with retail sales as well as showing her creations at wholesale trade shows. She now teaches other artists how to profit from their creativity through her classes and coaching. Show notes for all of these episodes can be found on my website at https://suzanneredmond.com/my-podcast/list-of-artists/
This week, i talked to Megan Auman about plants, plants, and more plants! What we are even doing: Megan Auman Designing an MBA Beating the blues with houseplants Summer Rayne Oakes Amanda Rae Wright What Are We Even Doing? is a podcast that explores all the different ways we are interacting in the world. Life is a shared experience so let's share our experiences! Reach out to me on Instagram @redscorpiomade --- Send in a voice message: https://anchor.fm/wawed/message
Megan Auman is a designer and metalsmith who creates bold, wearable jewelry made from steel and recycled sterling silver sold in stores across the U.S. She is also a focused businesswoman who has helped many artists grow their businesses through her blog, courses, e-books, and consulting at Designing an MBA. That makes her a writer/author, instructor, and entrepreneur as well. In this episode of the Art Biz Podcast, you’ll hear Megan and I talk about a manifesto she wrote back in 2012 titled Stuff Does Matter. Megan has some insight that will make you feel better about making more art. You are not contributing to the landfills. What you do is critically important—it's the antidote to mass consumerism. See Megan's work: http://meganauman.com Read about her consulting: http://designinganmba.com Follow her on Instagram: https://www.instagram.com/meganauman In this episode, you'll hear a conversation about pricing and why it's critical to get your pricing right—especially not to undervalue your art. If you're confused about pricing or if you'd just like to validate your price points, see my new pricing guide for artists, How to Price Your Art, at http://howtopriceyourart.com. Music for the podcast is by Wildermiss: Wildermiss.com Read the show notes, see photos, and leave a comment at https://ArtBizSuccess.com/podcasts (episode 39). Follow me on Instagram @AlysonStanfield Facebook @ArtBizSuccess #ArtBizSuccess If you have enjoyed this or other podcasts, I would so appreciate it if you would leave a rating and comment on Apple Podcasts or wherever you get your podcasts. It really helps!
Megan Auman is a jewelry designer, metalsmith, educator and entrepreneur with over a decade of experience in selling art through a variety of channels. In this episode, Megan reveals how she built her own high-end handmade jewelry business, what it takes to sell art and handmade products online, and the mistakes artists make when selling online. You'll learn: Where to steal free time from The problem with Etsy for makers The steps you should take today if starting from scratch A sane content strategy Why you need a strategy for making money today, and another for money long-term. In addition to running her eponymous jewelry line, she is the founder of Designing an MBA, which features business thinking for artists and makers, and Artists & Profit Makers, an online mentorship community. A best-selling CreativeLive instructor, her designs have been featured in Elle Decor, Better Homes & Gardens, Cooking Light and on top-rated blogs like Design*Sponge. Show Links Megan's Shopify store Book: How to Break With Your Phone Book: Digital Minimalism NY NOW Course: Market Your Selfie MeganAuman.com Megan's new book: Try It & See: How to Get Sh*t Done While Overanalyzing Everything Never miss an episode Subscribe on iTunes Join Kurt's newsletter Help the show Ask a question in The Unofficial Shopify Podcast Facebook Group Leave an honest review on iTunes. Your ratings & reviews help, and I read each one. Subscribe on iTunes What's Kurt up to? See our recent work at Ethercycle Take a ride with Kurt on YouTube Apply to work with Kurt to grow your store. Sponsors Try Bold Product Upsell free for 90 days Save 20% on Turbo, a blazing fast Shopify theme Improve your shop's search engine ranking with Venntov SEO Meta Manager Outsource your Shopify customer service with Simplr
Megan Auman is a jewelry designer, metalsmith, educator and entrepreneur with over a decade of experience in selling art through a variety of channels. Currently, Megan is running her eponymous jewelry line and the online community Artists & Profit Makers for fellow creatives who sell high-end products. A best-selling CreativeLive instructor, her designs have been featured in Elle Decor, Better Homes & Gardens, Cooking Light and on top-rated blogs like Design*Sponge.Megan shared in this interview that she likes spending her money, but she knows that financial stress does not help her creativity. In this episode, Megan shared:1. How is Megan able to charge premium pricing for her jewelry from the very beginning2. What are the impacts of Etsy and mass-produced products to the creative maker3. What is Megan’s advice to the creative maker entrepreneur to bridge the gap between capital outlays and cash inflow to the business4. What process did she build in to counter-act her spending habits and yet able to have the financial confidence to grow her jewelry and coaching businessConnect with Megan:- Website- Facebook- Instagram- Twitter- Pinterest- LinkedIn
Hiya Rebels!! We have a throwback episode today with Megan Auman. We chatted all things Pinterest with Megan and this episode is full of information and gems. Megan helps us understand how to look at Pinterest as a "brand magazine" for our product based business, to what kinds of things to pin and how to incorporate it into your marketing strategy. Be sure to take notes! About Megan Megan Auman is a designer and metalsmith who has bridged that gap successfully in her business. Not only has she grown her following on Pinterest and Instagram, but she’s successfully leveraged both visual platforms to sell her jewelry. In addition to running her eponymous jewelry line, you’ll find her at designinganmba.com, talking and teaching about the intersection of art and business. Connect with MeganMegan Auman Jewelry | Designing an MBA | Instagram | Pinterest | Twitter Become a supporter of the podcast today! Head to www.patreon.com/creativebizrebellion for more information! Introducing the Creative Rebel Base: THE place for Creative Rebels to collaborate, learn, and support each other! THE place to go online if you want to connect with, learn from, and support other product-based business owners, artists, and makers. We created this community to help you along your journey, but also to give you a safe place to learn and interact with other like-minded business owners whether you are just starting your biz or have been doing this a while, let's all move forward TOGETHER! WANT TO CONNECT WITH CREATIVE BIZ REBELLION? SUPPORT the podcast. Become a Patron today! JOIN our Facebook Group! FOLLOW us on Instagram and use #creativebizrebellion. Tag us in a photo of you listening! LEAVE us a review on Itunes or on your favorite podcast app. We will give you all the virtual fistbumps! SIGN UP for our email list and be the first to learn about workshops, rebel sessions and more CONNECT WITH KELLY on her websites here, here, and her Etsy shop. CONNECT WITH CAROLINE on her website and Etsy shop.
Megan Auman is the designer and maker behind her jewelry line, Megan Auman, and the founder of Designing an MBA, an online business course specifically for artists and makers. She graduated with a masters in metalsmithing and naturally made the transition into making and selling her own jewelry. After successfully scaling her practice, she founded her online education course to provide artists and makers with the tools necessary to become profitable and build a healthy business. You can check out Megan and her jewelry on Instagram @meganauman or online at meganauman.com or designinganmba.com.
Megan Auman starts off by telling A + K her creative backstory and how she came into metalsmithing. She talks about diving in head first exhibiting at her first trade show with no experience, with only two months to prepare for it, and repeating everything she heard in the next booth over. She says, “If you wait ‘till you’re ready, you’re never gonna be ready. Sometimes you have to jump in.” Plus, Megan talks about the big ‘P’ WORD in running your own business: PRICING. She brings up the term 'artificial pricing’ for the first time on the podcast, and how ‘dream jobs’ are still JOBS and ‘work we love’ is still WORK! Megan makes a case for what her jewelry has that big box stores don’t: a story, a REAL person behind it, and a connection. She finishes the conversation talking about the hashtag #endstudioshame, to end the anxiety + shame about how messy & un-Pinterest worthy the creative process in your physical space can get.
This week I spent time with a designer, Metal Smith Educator and entrepreneur, Megan Auman, who has built a multifaceted business around her passion for art, commerce and visual content creation. Really that's just a fancy way of saying that she's obsessed with Instagram and Pinterest. In addition to running her eponymous jewelry line, you'll find you're helping artists and makers grow their profit through her online mentorship program, artists and profit makers. This episode is for those who want to create an incredible art and beauty in the world. You'll find that Megan is straight up with her advice, which I find incredibly helpful as I even talk about my own interest in having a physical product business. Some of my favorite takeaways include… What Megan's take on Etsy really is What the biggest challenge is with selling physical products online What common advice makers are listening to that is actually hurting their business What steps artists or makers could start doing in order to have more effective marketing Find more of Megan's teachings in her classes at https://www.meganauman.com/classes-workshops/ You can find her on Instagram at https://www.instagram.com/meganauman/ or on her website at https://www.meganauman.com/ Create like you mean it, Jamie
This week I spent time with a designer, Metal Smith Educator and entrepreneur, Megan Auman, who has built a multifaceted business around her passion for art, commerce and visual content creation. Really that’s just a fancy way of saying that she's obsessed with Instagram and Pinterest. In addition to running her eponymous jewelry line, you'll find you're helping artists and makers grow their profit through her online mentorship program, artists and profit makers. This episode is for those who want to create an incredible art and beauty in the world. You’ll find that Megan is straight up with her advice, which I find incredibly helpful as I even talk about my own interest in having a physical product business. Some of my favorite takeaways include… What Megan’s take on Etsy really is What the biggest challenge is with selling physical products online What common advice makers are listening to that is actually hurting their business What steps artists or makers could start doing in order to have more effective marketing Find more of Megan’s teachings in her classes at https://www.meganauman.com/classes-workshops/ You can find her on Instagram at https://www.instagram.com/meganauman/ or on her website at https://www.meganauman.com/ Create like you mean it, Jamie
This week I spent time with a designer, Metal Smith Educator and entrepreneur, Megan Auman, who has built a multifaceted business around her passion for art, commerce and visual content creation. Really that's just a fancy way of saying that she's obsessed with Instagram and Pinterest. In addition to running her eponymous jewelry line, you'll find you're helping artists and makers grow their profit through her online mentorship program, artists and profit makers. This episode is for those who want to create an incredible art and beauty in the world. You'll find that Megan is straight up with her advice, which I find incredibly helpful as I even talk about my own interest in having a physical product business. Some of my favorite takeaways include… What Megan's take on Etsy really is What the biggest challenge is with selling physical products online What common advice makers are listening to that is actually hurting their business What steps artists or makers could start doing in order to have more effective marketing Find more of Megan's teachings in her classes at https://www.meganauman.com/classes-workshops/ You can find her on Instagram at https://www.instagram.com/meganauman/ or on her website at https://www.meganauman.com/ Create like you mean it, Jamie
This week I spent time with a designer, Metal Smith Educator and entrepreneur, Megan Auman, who has built a multifaceted business around her passion for art, commerce and visual content creation. Really that’s just a fancy way of saying that she's obsessed with Instagram and Pinterest. In addition to running her eponymous jewelry line, you'll find you're helping artists and makers grow their profit through her online mentorship program, artists and profit makers. This episode is for those who want to create an incredible art and beauty in the world. You’ll find that Megan is straight up with her advice, which I find incredibly helpful as I even talk about my own interest in having a physical product business. Some of my favorite takeaways include… What Megan’s take on Etsy really is What the biggest challenge is with selling physical products online What common advice makers are listening to that is actually hurting their business What steps artists or makers could start doing in order to have more effective marketing Find more of Megan’s teachings in her classes at https://www.meganauman.com/classes-workshops/ You can find her on Instagram at https://www.instagram.com/meganauman/ or on her website at https://www.meganauman.com/ Create like you mean it, Jamie
Marketing for Creatives Show | Marketing Tips for Creative Entrepreneurs and Small Business Owners
Ep #91: Pinterest is a visual platform and if you provide any kinds of services then you probably still didn’t take it seriously as a marketing tool. Our special guest today Megan Auman will turn this upside down. In this episode, we talk about how service-providers can use Pinterest to find more clients. Megan will share how to leverage the visuals on Pinterest to drive traffic to your website or landing pages and convert people to the clients. Megan is a jewelry designer, metalsmith, educator, and entrepreneur with over a decade of experience in selling art through a variety of channels. Currently, Megan is running her eponymous jewelry line and the online community Artists & Profit Makers for fellow creatives who sell high-end products. A best-selling CreativeLive instructor, her designs have been featured in Elle Decor, Better Homes & Gardens, Cooking Light and on top-rated blogs like Design*Sponge. Time Stamped Show Notes: [00:22] About the episode and Megan Auman [01:49] Megan grew up in the entrepreneurial family and started her business in 2007 passing a hard time of financial crisis in the US [05:54] How she started with Pinterest and made it work for her business [07:26] How Pinterest works for service business [09:05] What content to post on Pinterest [10:58] An example of how a life coach used Pinterest to find more clients [13:32] The tricks that will help you to drive more traffic from Pinterest [17:54] A content marketing strategy for Pinterest [23:18] How to promote your service on Pinterest [25:16] A better place to ask for the sale is your website, not Pinterest [27:13] A step by step plan on how to leverage Pinterest to get more clients [30:01] Where to find Megan online [31:10] For the show notes go to marinabarayeva.com and subscribe to the Marketing for Creatives show Let’s get in touch: Check what influencer you are as an entrepreneur. Take a quiz at marinabarayeva.com/influencer Did you get new insights? Please leave a short review on iTunes Follow on Instagram @MarinaBarayeva Follow on Twitter @MarinaBarayeva
Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | StartUp
Megan Auman is a jewelry designer, metalsmith and educator with over a decade of experience in selling art through a variety of channels. She designs for women who want to be effortlessly bold. She says, “You need jewelry that makes a statement but is easy enough to wear every day. You need pieces that make you feel fantastic every time you put them on. Something that reflects your confidence and strength. A kind of armor that helps you tackle your day, every day.” Currently, Megan is running her eponymous jewelry line and the online community Artists & Profit Makers for fellow creatives who sell high-end products. Megan has seen talented makers walk away from creating because they are given one-size-fits-all marketing advice that just doesn’t translate to the world of selling art. A best-selling CreativeLive instructor, her designs have been featured in Elle Decor, Better Homes & Gardens, Cooking Light and on top-rated blogs like Design*Sponge. Business Building InsightsThe beauty of wholesale accounts is that once you’ve established contacts you can reach out to them over and over again. Wholesale trade shows are an excellent place to start as you begin to develop relationships. There’s no one right way to run a business. You have to figure out what works best for you. Your product does not need to solve a problem in order for it to sell. Show off your product through experienced based marketing: what it tastes like, what it looks like, how it feels and the experience of using it. Add a human element to your photography. We are trained to read emotions through other humans; whether it’s the expression or a movement like reaching for something. Email is a powerful way to connect with customers. Put a call to action on your sites and social media to collect emails for your list. Contact Links Website (http://meganauman.com) Facebook (https://www.facebook.com/meganauman) Instagram (https://www.instagram.com/meganauman/) Twitter (https://twitter.com/meganauman) Gift Biz ResourcesJoin our (http://www.giftbizunwrapped.com/GooglePodcasts) . That helps us spread the word to more makers just like you. Thanks! Sue
As we head into the holidays, the Proof to Product team and I will be taking a break. While we’re gone, I want to encourage you to go back and listen to some of this year’s most popular episodes. I’ve included links to our top 5 episodes at the bottom of our show notes here so you can find them quickly & easily. But all in all, we covered a lot of ground in 2018 talking about business finances, licensing opportunities, marketing strategies, selling wholesale, finding manufacturers, exhibiting at shows and the ups and downs of running a business. Our guests were vulnerable, I was vulnerable. In fact, there were a few episodes I was nervous to air — it felt too raw - but we did it anyway! Because that’s what this show is about… sharing our struggles, successes, and strategies so that all of us can continue to grow our businesses in a way that feels good to us. I’m really proud of how Proof to Product has grown and I’m overwhelmed (in a good way) when I receive messages from all of you or read the reviews you leave for the show. I appreciate you listening and am so glad that the show has positively influenced your life and your business. As we head into the holidays and 2019, I want to share some important reminders and six things that I wish for each and every one of you... I want you to continue to make intentional decisions in your business. Decisions that get you closer to your business goals. Decisions that reflect the season of life that you’re in. And, decisions that further ignite your passions even more. I want you to make time for yourself and the things that bring you joy in life. As an entrepreneur it is easy to overwork ourselves. We love what we do and we should. But, I want you to carve out time over the next few weeks for play. For hobbies. For time with friends and family. I want you to spend some time reflecting on the progress you’ve made this year. Remember that success doesn’t happen overnight. It happens little by little, step by step. But we need to celebrate our progress along the way. You worked hard this year and you deserve to be celebrated. Friends, I want you to remember that you set the rules for your business. You decide what products to sell, whether to sell retail, wholesale or both. You decide whether to go to shows or hire a team. You hold the power, never forget that. I want you to remember that if you’re in an uncomfortable state of change, that this usually means you’re in a growth period and that you’re onto something exciting and new. Don’t let fear hold you back. Try it out and see what happens. If it doesn’t go as planned you can always change direction and try again. And, I want you to remember that we see you doing amazing work and pouring your heart and soul into your products. This entrepreneurial journey can be tough but also very rewarding. Remember that you’re not alone. We see you. I want you to know that i’m grateful for you. Thank you for being here. Thank you for listening. I hope you have a wonderful holiday season surrounded by family and friends. I’ll be back with a new episode on January 8th. Until then, happy holidays and happy new year. Proof to Product | Top 5 Episodes of 2018 043 | Renee Griffith, HeartSwell Co on changing her business name, finding a voice within your brand and why she scraped her product line and started anew 053 | Megan Auman on product photography and leveraging Pinterest for sales 046 | Richele Silva, Richie Designs on leveraging past work experiences and the benefits of growing our businesses slow and steadily 049 | Emily Thompson, Being Boss on why being boss requires vision and hustle, the importance of setting boundaries and being open to saying yes to the right opportunities 051 | Kim Burks, Ramona & Ruth on changing her business name, growing her wholesale program and how reps have enhanced her business What if you could sit in a room with 30 other product makers who are doing exactly what you’re doing -- building a business they love! You could share resources, leverage each other’s experiences and learn from those who are where you want to be. Imagine the growth potential! Join us March 14-15th in Los Angeles for our Paper Camp Conference. Over 800 brands have attended Paper Camp. Brands that sell to stores like Target, Paper Source, Container Store, Anthropologie and independent boutiques internationally. This program is for you if you’re a stationery or gift company interested in selling wholesale, exhibiting at trade shows or looking to expand your outreach to wholesale customers. We believe in the power of community, collaboration and sharing everything we know. Get all the details and register at www.tradeshowcamp.com/papercamp ABOUT PROOF TO PRODUCT: Proof to Product is brought to you by Tradeshow Bootcamp and hosted by Katie Hunt. Since 2011, TSBC has worked with hundreds of product based businesses to help them up level, scale, and build profitable sustainable companies. You can find our show notes and additional resources at ProofToProduct.com. If you like what you heard today, please head over to Apple Podcast to leave a five star review and subscribe. Thanks so much for listening. We'll be back next week with a new episode!
My friend Megan Auman has been running her eponymous jewellery line for over 12 years. She also, like me, [...]
Today on the Dear Handmade Life podcast we’re talking to designer, metalsmith, educator, and entrepreneur Megan Auman about getting and maintaining control over your marketing efforts through multi-avenue marketing.
Megan Auman is a designer, metalsmith, educator, and entrepreneur who has built a multi-faceted business around her passion for art, commerce, and visual content creation! (Which is just a fancy way of saying she's obsessed with Instagram and Pinterest.) In addition to running her Megan Auman jewelry line, she runs the site Designing an MBA, where she writes and teaches about the intersection of art and business. On today’s episode we’re talking about product photography and why you should be leveraging pinterest to get more sales. ON TODAY’S EPISODE: A common mistake that Megan sees product-based business owners making around marketing strategies When she started her jewelry line and how it lead to her starting her Designing an MBA program Her product photography & the importance of having high quality photos of your products Megan’s tips on preparing for a photo shoot The editing software that Megan uses How she is leveraging her product photography and Pinterest for sales Some of Megan’s struggles when she first got started on Pinterest How she measures conversions and the effectiveness of her Pinterest strategy Utilizing Pinterest scheduling apps to batch content Megan’s experience with Pinterest ads The advice she would offer to someone just starting out in a product based business What’s next for Megan KEY TAKE-AWAYS: “It's really easy to get sidetracked just by all the information online about running a business, and trying to know what applies to you and what doesn't.” - Megan Auman “You have to show your customers how it fits into their lives, otherwise they're not going to buy it.” - Megan Auman “Your life will be so much easier if you batch your photography, whether that's product photography or social media photography, it doesn't matter, the easiest thing is to batch.” - Megan Auman “Shoot like crazy and then pick your best ones and delete everything, because it's better to have a lot of options when you're editing.” - Megan Auman “Shoot from far away and then get in and shoot the detail, and shoot somewhere in the middle. Shoot from those different distances and you going to have a lot more options.” - Megan Auman “One of the reasons that people get frustrated with Pinterest, is sometimes they just pin their product photography directly from their online shop, which is good, but it's not ultimately the best way to use it, especially if your price point is higher.” - Megan Auman “If you're starting out and you're only putting your images with your images, and no one else is pinning your content, Pinterest isn't showing it to anybody.” - Megan Auman “As soon as you start putting your content across other boards with other people's pins, it greatly increases the chances that Pinterest is going to show them to other people.” - Megan Auman “More often than not, stuff doesn't go viral immediately, people call it the Pinterest lag.” - Megan Auman “The biggest challenge with Pinterest ads is that, they're better at keyword targeting than audience targeting.” - Megan Auman “You really cannot compete if you don't have that email list and you're not using it regularly.” - Megan Auman LINKS: Afterlight: https://afterlight.co/ Snapseed: https://itunes.apple.com/us/app/snapseed/id439438619?mt=8 Retouchup.com: https://www.retouchup.com/ Viraltag: https://www.viraltag.com/ Tailwind: https://www.tailwindapp.com/ CONNECT WITH MEGAN: Website: http://designinganmba.com Instagram: http://instagram.com/meganauman Pinterest: http://pinterest.com/meganauman Twitter: http://twitter.com/meganauman Market Your Selfie: http://www.marketyourselfie.com Megan Auman's Pinterest for Makers class on CreativeLive SUBSCRIBE TO PROOF TO PRODUCT: If you'd like to receive more information about our upcoming episodes of Proof to Product including show notes and information about our guests, head over to www.prooftoproduct.com and sign up for our email list. ABOUT PROOF TO PRODUCT: Proof to Product is brought to you by Tradeshow Bootcamp and hosted by Katie Hunt. Since 2011, TSBC has worked with hundreds of product based businesses to help them up level, scale, and build profitable sustainable companies. You can find our show notes and additional resources at ProofToProduct.com. If you like what you heard today, please head over to Apple Podcast to leave a five star review and subscribe. Thanks so much for listening. We'll be back next week with a new episode!
Oh rebels, have we got an episode for you! We chatted all things Pinterest with Megan Auman and this episode is full of information and gems. Megan helps us understand how to look at Pinterest as a "brand magazine" for our product based business, to what kinds of things to pin and how to incorporate it into your marketing strategy. Be sure to take notes! About Megan Megan Auman is a designer and metalsmith who has bridged that gap successfully in her business. Not only has she grown her following on Pinterest and Instagram, but she’s successfully leveraged both visual platforms to sell her jewelry. In addition to running her eponymous jewelry line, you’ll find her at designinganmba.com, talking and teaching about the intersection of art and business. Connect with MeganMegan Auman Jewelry | Designing an MBA | Instagram | Pinterest | Twitter Links Pinterest Course Blogging Course Viral Tag Tailwind Hey Rebels! We are so excited to be using Sudio’s Vasa Blå earphones! These wireless earphones have the perfect harmony of studio-quality sound and Scandinavian minimalist design. They feature carefully tuned internal drivers and amplifiers to separate distinct sounds within the music - giving you an authentic, almost-like-being-there listening experience! Plus, you get ultimate wireless freedom with up to 8 hours of unlimited play-time! Its unparalleled design, coupled with being the lightest on the market to-date, makes the Vasa Blå the perfect companion for any Bluetooth enabled device. To get a discount, use our special code CREATIVEBIZ at https://www.sudio.com/us/ & get yourself a pair! Follow us on instagram (@creativebizrebellion) and use hashtag #creativebizrebellion for a shop shout out!!! If you have a second please jump over to iTunes and leave us a review! Click on the link and then click on “view in iTunes” to leave us a review. We give you all the virtual fist bumps. Thank you! JOIN THE REBELLION! Sign up for our newsletter and get our fave list of Instagram hashtags FREE! YOU CAN FIND KELLY ONLINE AT: www.helloworldpaperco.com www.kellyparkersmith.com www.helloworldstamps.etsy.com YOU CAN FIND CAROLINE ONLINE AT: www.carolinecreates.com www.carolinecreates.etsy.com SHOW YOUR REBEL SPIRIT WITH SOME AWESOME GEAR FROM THE CREATIVE BIZ REBELLION SHOP: www.creativebizrebellion.com/shop
Hashtag Authentic - for small businesses, bloggers and online creatives
This week I chat with metalsmith and fellow digital marketing nerd Megan Auman. Pinterest is far and away the number one traffic referrer for Megan's jewellery business - so much so that she's gone on to teach classes in her strategies. We talk about all our favourite platforms, the differences between them, and the rare and magical marketing strategies out there that can also be tools for self love.
Hello and welcome back to another episode of She Means Business! In this episode, I was joined by the lovely Megan Auman. She creates absolutely beautiful jewellery. I love hearing behind the scenes of how she’s turned into a big success. One of the biggest takeaways is the fact that as entrepreneurs we need to show up and take action. We don’t have to have it all figured out. We don’t need to be able to see the whole path. We just need to get going and test it all out. That’s how we can create lots and lots of success. Anyway, I hope you enjoy this episode and love it as much as I did. It is honestly so inspiring. Give yourself and your business permission to evolve. – #SheMeansBusinessPodcast CLICK TO TWEET YOU will LEARN… >> how Megan ended up going to college and getting her BFA in metalsmithing >> about the progress that comes from quitting what doesn’t work well for you >> the value in selling off-line in terms of getting accurate feedback >> what she learned through working in retail and how it helped her sell more of her own products >> the perspective that made the difference in her sales: “If I was my own biggest fan, how would I talk about my products?” >> the importance of always DOING something even when you don’t have a clue. >> about the culture of overthinking and why you should embrace action over “thinking about it” >> about picking the platform and strategy that is right for you and being 100% committed >> why Megan returned to being the one working in her studio instead of hiring the work out RESOURCES & PEOPLE MENTIONED Animoto.com/business Megan’s Jewelry Website Shopify Carrie’s Book: She Means Business LOVING the SHOW? >> Download the transcript here to get even more out it. >> Please leave us a review and rate it on iTunes. It would help us get the show out there even more.
Hello and welcome back to another episode of She Means Business! In this episode, I was joined by the lovely Megan Auman. She creates absolutely beautiful jewellery. I love hearing behind the scenes of how she’s turned into a big success. One of the biggest takeaways is the fact that as entrepreneurs we need to show up and take action. We don’t have to have it all figured out. We don’t need to be able to see the whole path. We just need to get going and test it all out. That’s how we can create lots and lots of success. Anyway, I hope you enjoy this episode and love it as much as I did. It is honestly so inspiring. Give yourself and your business permission to evolve. – #SheMeansBusinessPodcast CLICK TO TWEET YOU will LEARN… >> how Megan ended up going to college and getting her BFA in metalsmithing >> about the progress that comes from quitting what doesn’t work well for you >> the value in selling off-line in terms of getting accurate feedback >> what she learned through working in retail and how it helped her sell more of her own products >> the perspective that made the difference in her sales: “If I was my own biggest fan, how would I talk about my products?” >> the importance of always DOING something even when you don’t have a clue. >> about the culture of overthinking and why you should embrace action over “thinking about it” >> about picking the platform and strategy that is right for you and being 100% committed >> why Megan returned to being the one working in her studio instead of hiring the work out RESOURCES & PEOPLE MENTIONED Animoto.com/business Megan’s Jewelry Website Shopify Carrie’s Book: She Means Business LOVING the SHOW? >> Download the transcript here to get even more out it. >> Please leave us a review and rate it on iTunes. It would help us get the show out there even more.
Megan Auman is a designer, metalsmith, educator, and entrepreneur who has built a multi-faceted business around her passion for art, commerce, and visual content creation. AKA she rocks Instagram and Pinterest! In addition to running her eponymous jewelry line, you’ll find her on Designing an MBA, talking and teaching about the intersection of art and business. In this episode, we’ll be looking at how to use Instagram and Pinterest to see a return on investment and grow your email list. We’ll even be getting some tips on what to do with New York Now, how to plan a holiday marketing strategy and why keeping it simple it key. So hold onto your panties! As a trained and practicing metalsmith, Megan is a great person to help those entrepreneurs who are specifically hand-makers trying to grow a hand-made business. Take a listen! Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. To download the transcript of this episode head to: thestrategyhour.com.
Megan Auman is a designer, metalsmith, educator, and entrepreneur who has built a a multi-faceted business around her passion for art, commerce, and visual content creation. Megan splits her time between running her eponymous jewelry line and teaching the intersection of art and business on Designing an MBA. A best-selling CreativeLive instructor, her designs have been featured in Elle Decor, Better Homes & Gardens, Cooking Light and on top-rated blogs like Design*Sponge. Full shownotes: http://yourcreativepush.com/meganauman In this episode, Megan discusses: -Her creative education in metalsmithing. -How platforms like Instagram and Pinterest are tailor-made for visual artists. -Some of the mistakes that people make on Instagram and Pinterest, like being overly promotional (or not promotional enough). -Her tactic of using professional images alongside conversational dialogue. -The ratio you should be sharing of personal pictures versus pictures of your work. -How you should feel free to repost old work as well as share things that are sold out. -Why so many creators get frustrated and give up on Pinterest (and why they shouldn’t). -How you can utilize Instagram and Pinterest in tandem. -Thinking about Pinterest as a search engine. -How to turn your followers on Instagram and Pinterest into customers and sales. -The importance of having an optimized website. -Getting into a mindset as a businessperson if you are looking to make money from your art. -Starting a mailing list. -How she balances her time between her business, her art, and her teaching by separating them. -“Marketing mornings.” -Designing an MBA and her Creative Live courses. Megan's Final Push will remind you to treat your creativity like an athlete would treat their sport! Quotes: “My motto is ‘professional images, conversational copy.’” “If you’re not consuming a lot of the visual culture that’s happening online, it’s hard to turn around and create your own.” “On Pinterest, it’s about reaching critical mass.” “You don’t know if it’s going to sell unless you put it up for sale.” “Selling online is hard and if you are struggling you are so not alone.” Links mentioned: What you need to know about the Pinterest lag (and how to get past it to find success on Pinterest) What to post on Instagram when you're a maker, artist, or designer (and how to share your work without feeling overly promotional) Viraltag Tailwind: Pinterest & Instagram Marketing, Scheduling & Analytics Tool Connect with Megan: Website / Facebook / Instagram / Pinterest / Twitter On the next episode: Amanda Giacomini : Website / Instagram Join the discussion in the Facebook group!
Roam + Golightly: A Podcast For Creative Adventurers - Roam + Go Lightly
It's a small world, after all! Today I'm chatting it up with jewelry designer, metalsmith, educator and entrepreneur Megan Auman. After discovering Megan's strikingly gorgeous jewelry on Instagram, I just knew we'd be a match made in heaven on the podcast. Turns out, she also happens to live right in my own neck of the woods in Pennsylvania! Crazy right? We discuss her love for all things India, challenging herself finding the world in our own neck of the woods, and her desire to surround herself with gorgeous things for the sake her own sake of being a super visual learner. This episode is great for anyone needing a quick pick me up in a midwinter, hibernation slump!
On today's episode of the Craft Industry Alliance podcast we're talking about online learning with my guests, Celeste Olds and Megan Auman. Celeste Olds joined CreativeLive in 2010 and is now the Executive Producer of Production Operations. Megan Auman is a designer, educator and entrepreneur. Her eponymous jewelry line is sold in stores across the U.S. and online. She's also the founder of Designing an MBA. Megan has taught many classes on CreativeLive. We talk about CreativeLive's unique model of broadcasting classes live with a studio audience and the rewards that offers as well as the challenges it presents. Megan shares her perspective on what works as a teacher and Celeste explains how CreativeLive selects teachers and classes for the platform. +++++ This episode is sponsored by The Merriweather Council - a resource for handmade shop owners who want to learn about how to effectively market their business online from someone who has actually done it. For more information, visit merriweathercouncil.com. +++++ Please note that this show used to be called the While She Naps podcast. The name has changed, but the content and host have stayed the same. To get the full show notes for this episode, visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Meet with show host, Abby Glassenberg, each month for our Craft Business Roundtable, get access to courses and webinars taught by industry leaders, and much more.
On this week's episode I talk to Megan Auman about how she grew her jewelry business, selling wholesale, the future or trade shows and how to manage cash flow.
Megan Auman began her journey as an artist by studying metalsmithing. The early foray into the work of a metalsmith led to making jewelry and most recently a transition into the world of textiles and fashion. Here are a few of the highlights from our chat. An early look at Megan’s interest in jewelry and metalsmith work How to not lose your creative juices in the first place Why you must be prepared to create really bad art The sense of fulfillment that comes from making things with your hands Working with a variety of artistic materials Using a series of small successes to to grow as an artist Why should work on learning one new skill at a time Using a similar process and structure to create unmistakable The power of using creative constraints to make your art Why Megan always believed that she could make living from her art Learning to tolerate pain in the process of becoming successful Why you must come up with your own definition of impact Learning to love the work you make and the art you create How enthusiasm continually drives Megan’s art Making the shift to design a textile line The litmus test for your creative endeavors Learning to be yourself unapologetically Developing the courage required to launch bold ideas Why you don’t have to know what the end result is Learning to view everything in life as a great big experiment Combining the experiences of your life to express yourself Finding the common thread between the art you create Megan Auman is a designer, artist and educator who was trained as a metalmsmith. She designs for women who want to be effortlessly bold. Resources and People Mentioned Creating Your Body of Work with Pamela Slim The Moment When Everything Starts with Sarah Peck Megan Auman began her journey as an artist by studying metalsmithing. The early foray into the work of a metalsmith led to making jewelry and most recently a transition into the world of textiles and fashion. Here are a few of the highlights from our chat. An early look at Megan’s interest in jewelry and metalsmith work How to not lose your creative juices in the first place Why you must be prepared to create really bad art The sense of fulfillment that comes from making things with your hands Working with a variety of artistic materials Using a series of small successes to to grow as an artist Why should work on learning one new skill at a time Using a similar process and structure to create unmistakable The power of using creative constraints to make your art Why Megan always believed that she could make living from her art Learning to tolerate pain in the process of becoming successful Why you must come up with your own definition of impact Learning to love the work you make and the art you create How enthusiasm continually drives Megan’s art Making the shift to design a textile line The litmus test for your creative endeavors Learning to be yourself unapologetically Developing the courage required to launch bold ideas Why you don’t have to know what the end result... See acast.com/privacy for privacy and opt-out information.
Megan Auman defends “stuff” on this week’s episode of After the Jump with host Grace Bonney. Megan is the woman behind the popular website, Stuff Does Matter, and the author of the upcoming book “In Defense of Stuff”. Tune in to hear an in-depth conversation on the importance of objects in ones life, from functionality to nostalgia, and find out why most people’s idea of hoarding is way off base. Why are we so brainwashed into buying stock products when more interesting and higher quality hand made or artisanal options are readily available? Why do some people hold on to things for so long? From family heirlooms to simple household items, learn the differences and similarities between objects, possessions, things and “stuff”. This program has been brought to you by Whole Foods. “I don’t see a difference between the word stuff and object. What i want to do is take the word stuff and make people realize it’s not about a mass it’s about individual things.” “People get stuck in a process of thinking ‘I need something new so I’ll go to Target’. I think it’s important for us to show people that there are alternatives. I liken it to the holistic food movement…people are seeking out the good stuff.” “Just because we loved something once, doesn’t mean we have to hold on to it forever. Some people carry a lot of guilt over these things.” –Megan Auman of StuffDoesMatter.com on After the Jump