Podcasts about ad groups

Google Ads Will Pause Ad Groups With No Impressions SAVE YOUR GA3 DATA - https://uadataextract.com/ Take the Marketing O'Survey - https://survey.marketingoclock.com/ Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00

This is a portion of Paid Search Podcast episode 351 titled "Awesome Google Ads Q&A About Match Types, Negatives, SKAGS, E-commerce, and More!" In this clip, Jason and Chris answer a question about how to transition from single-keyword ad groups.Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

This is a portion of Paid Search Podcast episode 348 titled "How to Launch a Brand-New Google Ads Account for Long-Term Success". In this clip, Chris and Jason discuss how many ad groups you should start with in a new Google Ads campaign.Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

This is a portion of Paid Search Podcast episode 346 titled " Outstanding Google Ads Q&A about Optimization, Ad Group Negatives, Huge Account Management, and More". In this clip, Jason and Chris answer a listener's question about adding all three match types in each ad group. Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

This is a portion of Paid Search Podcast episode 346 titled " Outstanding Google Ads Q&A about Optimization, Ad Group Negatives, Huge Account Management, and More". In this clip, Jason and Chris answer a listener's question about adding negative keywords at the ad group level.Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe to the Paid Search Podcast on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspJason Rothman - https://rothmanppc.com/Chris Schaeffer - https://www.chrisschaeffer.com/Show Notes:In this episode, we're talking about how to launch brand-new Google Ads accounts with long-term success in mind by explaining what can go wrong, why it went wrong, and the negative results that can occur.(5:25) Our mindset for new account builds in Google Ads(9:07) Using only zip code targeting is a bad sign(15:17) Don't play games with your ad schedule(18:45) The power of conversion tracking(22:35) How many ad groups should you have?(26:49) The exact match only strategy leads to problems(33:29) How many keywords are enough?(40:20) The most common bidding mistakes in Google AdsWe need your help! Please help us grow the show:If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content. Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast First 100 Episodes - https://paidsearchpodcast.com/archive

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.com/Jason Rothman - https://rothmanppc.com/Show Notes:We're jumping back into our inbox for another amazing Google Ads Q&A episode! This week we're answering questions about the form asset in Google Ads,  location settings, Performance Max for B2B, chatbots, manual bidding on large accounts, and more.(4:04) Do you use the form asset in Google Ads?(9:33) Why am I getting leads from locations I don't want?(17:15) How to get Performance Max to work for B2B(21:14) How will AI chatbots affect Google Search and Google Ads?(26:39) How do you do manual bids on high-spend and large Google Ads accounts?(34:55) How granular should ad groups be?We need your help! Please help us grow the show:If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content. Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast First 100 Episodes - https://paidsearchpodcast.com/archive

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspJason Rothman - https://rothmanppc.com/Chris Schaeffer - https://www.chrisschaeffer.com/Show Notes:2022 was a big year for Google Ads. In this episode, we discuss some things that have had a high level of impact on our campaigns and what we've changed to get the best results from Google Ads.(4:03) Google Ads in 2022(8:16) Don't fight the system(23:20) Keep things open(31:29) Bidding strategies have evolved(37:44) Conversions are really importantWe need your help! Please help us grow the show:If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content. Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast First 100 Episodes - https://paidsearchpodcast.com/archive/

SB ad groups now allow more than one creative. Adding them is now similar to adding multiple products inside Sponsored Products campaign.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/audit

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/pspJason Rothman - https://rothmanppc.com/Chris Schaeffer - https://www.chrisschaeffer.com/Show Notes:There are a lot of distractions in Google Ads but in this episode, Chris and Jason discuss prioritizing what you should do first when managing a Google Ads campaign. (8:20) The first rule of Google Ads management - Bids and Budget(24:04) The second rule of Google Ads management - Quality of Traffic(38:16) The two third rules of Google Ads management - SegmentsWe need your help! Please help us grow the show:If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content. Send us your questions here - https://paidsearchpodcast.com/contact-us/Subscribe on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast First 100 Episodes - https://paidsearchpodcast.com/archive/   Adventures by A Himitsu https://soundcloud.com/a-himitsuCreative Commons — Attribution 3.0 Unported— CC BY 3.0Free Download / Stream: http://bit.ly/2Pj0MtTMusic released by Argofox https://youtu.be/8BXNwnxaVQEMusic promoted by Audio Library https://youtu.be/Mk

Andre Alpar ist unser Mann für Antworten. Der Online Marketing Experte und SEO Profi beantwortet in #askAndre eure Fragen rund ums digitale Business. Bisher hat Andre noch auf jede Frage eine Antwort gewusst. Heute auch? Es geht um Custom Audiences und Ad Groups, Content vs. SEO und Budget-Automatisierung bei Facebook. Wir starten mit der Frage von Mareike zu Targeting (00:02:32): In meinen Kampagnen habe ich das Targeting recht breit aufgestellt und versuche das Set Up schlank zu halten. So hab ich zum Beispiel in einer Ad Group alle Custom Audiences zusammengefasst. Nun schwächelt diese Ad Group seit einiger Zeit (hohe CPAs). Macht es Sinn, die Custom Audiences doch wieder in einzelne Ad Groups zu packen? Oder würdest du eher weitere Zielgruppen bilden? Weiter gehts mit Björn, der folgende Frage für Andre hat (00:09:32): Ist es besser guten Content zu produzieren und auf unsere Webseite zu stellen, oder sollte man weniger Zeit für den Content aufwenden und dafür die Seiten weiter SEO-optimieren? Die letzte Frage, der sich Andre in dieser Episode widmet kommt von Yannick (00:21:09): Könnt ihr die hauseigenen Regeln von FB zur Budget Automatisierung empfehlen? Welche andere Möglichkeiten taugen euer Meinung nach noch zur Automatisierung von Budgets und welche davon nutzt ihr (oder euch bekannte Firmen) selbst? Andre lässt sich wie immer nicht lumpen und gibt euch die volle Breitseite seiner Expertise. Hier kann wirklich jede:r was lernen! Hast du auch eine Frage an Andre? Schick uns eine Mail an report@omr.com und gewinne einen OMR Report nach Wahl, wenn deine Frage in den Podcast kommt. Abonniere den Kanal und schreibe uns eine Bewertung auf Apple Podcasts, wenn dir OMR Education gefällt!

In Episode # 87 of the SharePoint Maven podcast, I answer a question I got from one of my followers. The question is whether or not AD Groups still make sense now that we all use Teams/Microsoft 365 Groups. Listen to this episode where I explain and provide an answer. NEED HELP? Want to confidently navigate SharePoint and Microsoft 365? https://academy.sharepointmaven.com/ (Enroll in my revamped On-Demand SharePoint and Microsoft 365 Academy) FREE RESOURCES Get access to https://sharepointmaven.com/ (free resources, live training & On-Demand courses), and get the help you need to properly set up and implement SharePoint TIPS IN YOUR INBOX https://sharepointmaven.com/newsletter-signup/ (Bi-Weekly newsletter) FOLLOW ME https://facebook.com/sharepointmaven (Facebook) https://www.instagram.com/sharepointmaven/ (Instagram) https://twitter.com/gregoryzelfond (Twitter) https://linkedin.com/company/sharepoint-maven (LinkedIn) https://www.pinterest.com/sharepointmaven (Pinterest) https://www.youtube.com/c/sharepointmaven (YouTube)

00:00 Intro10:24 AMZ suspended FBA shipment options to send stuff in, "Deleted/Abandoned Shipments"11:57 For A+ content product grid, can you pick SKUs12:22 Just got a notification that my Oct restocking limit is going up, does AMZ only refresh the limit once a month/quarter12:58 Does a listing have to be live before you can build A+ content for it15:15 Regarding your latest video around giving a discount for a hashtag on social, do you set up a Google alert to get notifications on user's hashtags17:20 Deleted my listing for 24hrs then added and still the main image does not update18:00 If a customer clicks on a PPC ad, how many days does AMZ track for that conversion18:20 I used to see refunds for Failed Delivery Promise w/ refund amount approx $6, so just shipping, but recently I'm seeing Full Price Refunds19:55 How can I accurately estimate customs and duty I will pay for my order20:45 How would you treat a product that no more generates any profits because of the shipping cost increase21:37 We have a brand registry, we have GS1 UPC bar code printed on labels attached to products, we are ready to ship products, do we use GS1 UPC label or cover-up and use Amazon Bar Code23:23 Thoughts about the image panels that are offering specific discount codes for purchase of more than one quantity25:03 Is it worth joining the webinars that Amazon hosts25:55 What do you think is the best way to capture people's email26:46 If some other seller has similar products, colors, and size of our products but our title name are different, do we not use AMZ bar code for shipping so the products will not get comingled at AMZ27:12 How do people launch in the supplement category29:23 Can I have an insert in products that do not ask for a review but thanks them for purchase29:53 When using PickFu, do you have recommendations of the parts of the listing30:39 Can I have the QR code that links shoppers to my website on the packaging30:48 Any trustworthy inspection service in China32:39 How do you keep everything organized w/ your 90+ clients in your agency, do you use a CRM33:31 You mentioned that sub-dividing campaigns into Ad Groups were not recommended, but is there any downside to using portfolios33:59 What software/manual process can you find influencers34:18 If you create a new listing but do not send it into FBA right away, will this negatively affect the IPI score as it sits in inactive status36:13 When talking on a new client, how do you research and determine the brand sales potential38:08 How do you beat a competitor that seems to have an unlimited marketing budget39:48 What kind of images would you recommend for each image slots42:40 Do you handle AMZ provided discounts for manufacturers that have MAP43:36 I keep on losing the Buy Box even when I higher it slowly45:14 Have you ever turned daw a client looking for your services46:39 I've noticed the number of reviews is increasing, but when I look at the reviews, I don't see any new reviews reflecting the reviews I'm getting48:10 AMZ requires EPA number for my listing, will the manufacturers EPA be enough49:10 When I was running out of stock, I raised my price to $55 and was still able to sell w/ little PPC. I am back in stock and price at $34 and spending $100/da on PPC w/ bad results50:47 When creating a variation for a listing is using the color variation theme the only option to have the small picture swatch show for the variations options51:35 We well many MAP items for manufacturers and AMZ provides a discount to lower the sale price. This upsets manufacturers as the price is below MAP53:04 I'm trying to edit my listing but AMZ will not let meSupport the show (https://www.paypal.com/paypalme/myamazonguy)

Single Keyword Ad Groups (SKAGs) have been a controversial topic in the PPC industry over the last few years. But why? The Paying for Attention hosts explain exactly why you should still use SKAGs and why it's still the best structure for most PPC campaigns.

After three years throwing jabs at erstwhile rivals, Sir Martin Sorrell finally admits he couldn't change WPP fast enough. He says public company structures doom the holdcos to failure, hobbling their ability to change direction at the requisite speed. Meanwhile, he blasts WPP AUNZ's attempts to effect change, suggesting the London-controlled group will remain ‘'rudderless'' if it fails to appoint a strong parochial leader. Naturally, everyone else gets a poke too as Sorrell graces Mi3's 100th podcast, which probably isn't suitable for the thin skinned. See omnystudio.com/listener for privacy information.

Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/psp2     Show Notes:This week we’re revisiting SKAGS. We cover what they were and how we’re referring to them now. We also discuss how we currently build new campaigns, and how we manage their growth once we start getting data. Thanks for listening and enjoy the episode.Don't miss the weekly Aftershow:Don't miss the aftershow! Join hundreds of other Paid Search Podcast fans for our exclusive weekly aftershow at Patreon, along with other exclusive content. Check it out - https://www.patreon.com/paidsearchpodcastWe need your help! Please help us grow the show:If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content.Send us your questions here - https://paidsearchpodcast.com/contact-us/First 100 Episodes - https://paidsearchpodcast.com/archive/ Support the show (https://www.patreon.com/paidsearchpodcast)

Today's topic is paid search related! We will cover single keyword ad groups and some benefits as it pertains to automotive and mortgages.

Στο Digital Jam Podcast #72 πάμε απο τα Single KW Ad Groups σε Intent-Based Ad Groups στα Google Ads. Στην εποχή του Smart Bidding πόσο καλύτερη ιδέα είναι να περάσουμε σε Intent-Based; Και τα δύο είναι δύο διαφορετικές στρατηγικές δομής στα Google Ads. Πρακτικά αφορούν το Campaign Structure ενός λογαριασμού. Tα SKAGs με λίγα λόγια […]

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Please support our sponsors because they make the show possible!Get Opteo for free for two months - https://opteo.com/psp2 Show Notes:Big Q&A this week! The guys answer questions about conversion tracking, negative keywords, Google Ad Grants, splitting up campaigns based on device, seeing search terms come in from the wrong ad groups, and more. Thanks for listening and enjoy!Don't miss the weekly After Show:Don't miss the after show! Join hundreds of other Paid Search Podcast fans for our exclusive weekly aftershow at Patreon. Check it out - https://www.patreon.com/paidsearchpodcastWe need your help! Please help us grow the show:Please leave us a rating and review on Apple Podcasts and share the show with friends because it helps us grow the show and create more content.Send us your questions here - https://paidsearchpodcast.com/contact-us/First 100 Episodes - https://paidsearchpodcast.com/archive/Support the show (https://www.patreon.com/paidsearchpodcast)

Please support our sponsors because they make the show possible!Free Opteo trial - https://opteo.com/psp Four Free Lessons at Institute - https://directiveconsulting.com/institute/ Show Notes:This week we're continuing our perfect Google Ads account checklist series. Use this checklist to see how you can improve your Google Ads account. Part two of the series covers checklist items related to ad groups, ads, extensions, and conversions.Thanks for listening and sharing the show, and we hope you enjoy the episode!Weekly After Show:And we invite you join hundreds of other Paid Search Podcast fans for our weekly Patreon After Show. Sign up here - https://www.patreon.com/paidsearchpodcastWe need your help! Please help us grow the show:Please leave us a rating and review on Apple Podcasts and share the show with friends because it helps us grow the show and create more content.Send us your questions here - https://paidsearchpodcast.com/contact-us/Check out PSP News - https://paidsearchpodcast.com/news/First 100 Episodes - https://paidsearchpodcast.com/archive/Send us mail at:Paid Search Podcast5380 Old Bullard RoadSte 600-238Tyler, TX 75703Support the show (https://www.patreon.com/paidsearchpodcast)

Kyle answers the questions:   What is a Google Ads account? What is the structure of a Google Ads account? What are "campaigns"? Can a company have several ad accounts? In an ad account, what should you define at the campaign level? What are ad groups? For Display campaigns and YouTube video campaigns, what should an ad group target? Can you set up different ad groups for different targets? Can you set up different bidding strategies for different ad placements?   Episode resources and transcript: https://googleadsstrategy.com/what-are-campaigns-and-ad-groups/

David Szetela welcomes back Kirk Williams, the owner of ZATO, his Paid Search PPC micro-agency of experts.Kirk shares his thoughts on Single Keyword Ad Groups (SKAGs), which is an ad group that targets variations of a single keyword rather than following the AdWords setup guide and having 20 keywords in your ad group.They also talk about shopping campaigns and running Shopping Ads for clients and how Kirk has been wondering lately about whether you should use Smart Shopping campaigns.Kirk wrote recently, "Does it always negatively impact positioning? Surely not, but it's certainly a part of the conversation that needs to take place. Unfortunately, Google removed our ability to have that conversation when they removed our ability to make any adjustments around ad placements in Smart Shopping.Just so I'm clear here, it's not just that you can't add negative keywords, or select/remove Channels right now in Smart Shopping (you can't do either of those).

David Szetela welcomes back Kirk Williams, the owner of ZATO, his Paid Search PPC micro-agency of experts.Kirk shares his thoughts on Single Keyword Ad Groups (SKAGs), which is an ad group that targets variations of a single keyword rather than following the AdWords setup guide and having 20 keywords in your ad group.They also talk about shopping campaigns and running Shopping Ads for clients and how Kirk has been wondering lately about whether you should use Smart Shopping campaigns.Kirk wrote recently, "Does it always negatively impact positioning? Surely not, but it’s certainly a part of the conversation that needs to take place. Unfortunately, Google removed our ability to have that conversation when they removed our ability to make any adjustments around ad placements in Smart Shopping.Just so I’m clear here, it’s not just that you can’t add negative keywords, or select/remove Channels right now in Smart Shopping (you can’t do either of those).

David Szetela welcomes back Kirk Williams, the owner of ZATO, his Paid Search PPC micro-agency of experts.Kirk shares his thoughts on Single Keyword Ad Groups (SKAGs), which is an ad group that targets variations of a single keyword rather than following the AdWords setup guide and having 20 keywords in your ad group.They also talk about shopping campaigns and running Shopping Ads for clients and how Kirk has been wondering lately about whether you should use Smart Shopping campaigns.Kirk wrote recently, "Does it always negatively impact positioning? Surely not, but it’s certainly a part of the conversation that needs to take place. Unfortunately, Google removed our ability to have that conversation when they removed our ability to make any adjustments around ad placements in Smart Shopping.Just so I’m clear here, it’s not just that you can’t add negative keywords, or select/remove Channels right now in Smart Shopping (you can’t do either of those).

David Szetela welcomes back Kirk Williams, the owner of ZATO, his Paid Search PPC micro-agency of experts.Kirk shares his thoughts on Single Keyword Ad Groups (SKAGs), which is an ad group that targets variations of a single keyword rather than following the AdWords setup guide and having 20 keywords in your ad group.They also talk about shopping campaigns and running Shopping Ads for clients and how Kirk has been wondering lately about whether you should use Smart Shopping campaigns.Kirk wrote recently, "Does it always negatively impact positioning? Surely not, but it's certainly a part of the conversation that needs to take place. Unfortunately, Google removed our ability to have that conversation when they removed our ability to make any adjustments around ad placements in Smart Shopping.Just so I'm clear here, it's not just that you can't add negative keywords, or select/remove Channels right now in Smart Shopping (you can't do either of those).

Try Opteo free for 6 weeks - https://opteo.com/psp PSP Insider - https://paidsearchpodcast.com/insider/ Hi everyone, say it with us? 1, 2, 3... YES. Today we kick off the PSP with a question about ad rotation settings, optimized versus rotate indefinitely. Then we get back into the nursing home build. This week we're covering how we use ad groups and how we come up with keywords for those ad groups now that the big red keyword button is gone. Enjoy the episode, thanks for listening and sharing!Support the show (https://www.patreon.com/paidsearchpodcast)

Try Opteo free for 30 days - https://opteo.com/ PSP Archive - https://paidsearchpodcast.com/archive/ PSP Insider 3: How To Get Local Clients - https://gum.co/insider003 Ask us a question - https://paidsearchpodcast.com/contact-us/ Hi PPC professionals and Google Ads advertisers! Today we are talking about SKAGS, single keyword ad groups. We break down why we think SKAGS are not worth the hassle, don't work as well as traditional themed ad groups, and we share an easy and quick way to transition out of SKAGS and into using themed ad groups. Enjoy the episode and thanks for listening!Extending call and message reporting to more places - https://support.google.com/google-ads/answer/9194359Single Keyword Ad Groups (SKAGS) vs Normal Ad Groups - https://youtu.be/YnaosN7cdpwAre SKAGS the Best Way to Setup an AdWords Campaign? - https://youtu.be/AUjx40ikAVYHow you can help the show: on YouTube please like and subscribe, on iTunes please leave us a rating or review, and please share the show with your friends and colleagues on social media. Thank you! Work with Jason - https://rothmanppc.com/Work with Chris - http://www.chrisschaeffer.com/Support the show (https://www.patreon.com/paidsearchpodcast)

Today's question comes from Collin, in England. He wants to know if he should put different match types of keywords in separate ad groups or campaigns. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2

Today's question comes from Scott, who asks for the best strategy to move a high-performing keyword from one ad group to another, more optimal ad group. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id1352588764?mt=2

Today's question comes from Colin. Colin runs a pest control business and asks us about how many ad groups he needs. What should make up an ad group? How many ad groups is enough? And how many ad groups are too many? Thanks for listening. Please rate and review the show on iTunes because that helps the show grow, and please share with your friends and colleagues. Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/

Today's question comes from Ed. Ed was assigned an extremely large AdWords account with tons and tons of campaigns and ad groups, and he is a bit overwhelmed and looking for guidance on how to get started managing an account this large. Thanks for listening. Please rate and review the show on iTunes because that helps the show grow, and please share with your friends and colleagues. Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/

BG Theory Founder Brad Geddes demystifies powerful Google AdWords Remarketing to reach abandoned shoppers. He discusses finding the audience, coding, ad groups and more.

BG Theory Founder Brad Geddes demystifies powerful Google AdWords Remarketing to reach abandoned shoppers. He discusses finding the audience, coding, ad groups and more.