Podcasts about Hardly Working

This week on Marketing O'Clock: Microsoft is now starting to roll out AI Max worldwide. The feature is meant to help improve campaign performance by using Microsoft AI to locate other high-intent queries and more. Plus, Microsoft Advertising sent out emails last week with an important announcement about Max CPC bidding. Visit us at - https://marketingoclock.com/

Google Will Be Removing Campaign-Level Targeting From Search Campaigns on Search and AI Max | EP. 446This week on Marketing O'Clock: Starting in late September, Google is removing campaign-level language targeting for Search campaigns from AI Max and Search. Plus, Google's Ask Advisor feature will be getting new agentic capabilities across certain Google platforms.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google's new experimental specialized feature, Deal Ends Annotation, is within Product Listing Ads in Merchant Center. According to Google, this feature emphasizes “time-sensitive discounts that create a sense of urgency for shoppers.” Plus, learn about another option in Customer Acquisition. Visit us at - https://marketingoclock.com/

God's grace doesn't just forgive us, it changes us. That's because forgiveness isn't the finish line...it's the starting line. ****************** If you are new with us, want to pray with someone, or want to take the next step in your faith journey: churchonthedrive.org/next If you would like to give: churchonthedrive.org/give If you would like to to start volunteering somewhere in church or in our community: churchonthedrive.org/serve

This week on Marketing O'Clock: With Google's newly rolled-out AI content label update, advertisers can directly add text or visual labels, or turn on a new AI label setting across platforms. Plus, Google's Platform Properties tool is live globally. Visit us at - https://marketingoclock.com/

Google's AI Search Is Sending "Billions of Clicks", But Is This Metric Accurately Highlighting Its “Success”? | EP. 443This week on Marketing O'Clock: While Google celebrates AI Search sending billions of clicks to “websites” every week, other sources are highlighting some problems with the feature. Plus, Local Services Ads are moving into Google Ads' User Interface.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google Ads' August bidding update is causing tension in the marketing world and leaving clarification to be desired. Plus, for Google Image Search's 25th anniversary, Google changed its homepage from a clean image search box to a gallery.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google Search Console is introducing social performance reporting for Instagram, TikTok, X, and YouTube. Plus, Google Ads is changing bidding for budget-limited campaigns, and a new "Visit site" button is appearing in desktop search ads.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: DMCA request forms are supposed to help you remove copyright-infringing content, but with fraudulent requests, content owned by the original publisher is being targeted, too. Plus, Google Ads is testing placing AI-generated summaries under descriptions.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google Ads is testing Strong Match labels, with the top ad getting labeled “✓✓Strongest Match” and the 2nd highest ad a "✓ Strong Match." These new tests are stirring up some expert voices in the marketing world. Plus, Max Conversions for Standard Shopping is coming (again). Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google Search is pushing out Information agents within AI Mode for a fee within Google AI Ultra subscription plans. Plus, Meta announced that they're adding new AI-powered options on Facebook. Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: OpenAI announced the launch of product feeds, a new beta Ads Manager tool that will allow retail advertisers to upload product feeds and to create ads from individual catalog items automatically. Plus, Google's testing a new style of sponsored carousels in the images tab of Search.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google's new Search Generative AI Performance Reports are starting to head to Search Console; while limited to certain UK-based sites now, this feature will eventually be global. Maggie Humphrey - PMAX vs Standard Shopping: Driving Ecommerce Growth in Google Ads-https://speakerdeck.com/mhumprey/pmax-vs-standard-shopping-driving-ecommerce-growth-in-google-ads-smx-advanced-2026Plus, hear from some of the leading voices in the marketing world who were present at SMX Advanced! Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: OpenAI says that if your conversion tracking is set up in ChatGPT by June 1, you can get early access to conversion optimized campaigns by June 5. Plus, in Google news, Display Network is moving to Demand Gen and they announced “New Prospects Mode.”Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: GML's announced updates are bringing about different opinions from voices in the marketing world. Plus, the second Google core update of 2026 is rolling out.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google says Search Terms reports may now show AI-generated approximations of user intent rather than exact queries. Also, YouTube introduces new shoppable TV ads and upgraded Masthead placements. Plus, TikTok has announced new major ad tool updates.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: As OpenAI has begun rolling out ChatGPT Ads, industry experts are keeping track of important updates and finding best practices. Plus, Google AdSense is getting rid of the back button trigger for vignette ads on June 15. Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: YouTube announced that they're trying out a “conversational” search experience that's called “Ask YouTube.” Plus, AI Max is expanding to shopping and travel and Meta announces a new app. Get your SMX tickets! - http://marketingoclock.com/smxVisit us at - https://marketingoclock.com/

CPC Campaigns Are Live For Certain Advertisers & CPC Is Being Tested on ChatGPT | EP. 430This week on Marketing O'Clock: ChatGPT is making moves with CPC and expanding its ad visibility. Plus, Microsoft launched AI Max for Search campaigns and ChatGPT to expand ads to logged-out users.Visit us at - https://marketingoclock.com/

All of God's people receive the same reward of Himself.Preached April 26, 2026Pastor Aaron Frasier

Google Ads to Phase Out Dynamic Search Ads | Episode 429Visit us at - https://marketingoclock.com/This week on Marketing O'Clock: Google is moving Dynamic Search Ads into AI Max this September. Also, Google is coming after back button hijackers. Plus, AI Mode is testing a split-view desktop experience.

Google Tests Sending Traffic to AI Mode From AIO's on Desktop | EP. 428This week on Marketing O'Clock: Google is testing the functionality of sending traffic to AI Mode from Desktop-based AIOs. Plus, a presently-being-addressed Google Search Console logging error has resulted in inaccurate reporting of impressions since May 2025.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google is rolling out its first core update of this year, which aims to help surface relevant content for searchers. Plus, there is a new Customer Acquisition Calculator in Google Ads Campaign Settings. Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google's New PMax Budget Report is increasing spending transparency for advertisers & PMax's new Asset Group Theming feature helps high-performing asset groups transform for seasonal events or sales. Plus, the new Apple Business platform helps businesses manage devices and expand customer outreach.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google's recent statement noted that it's allowing sites to opt out of AI features in Search. Plus, OpenAI is continuing to test ads in ChatGPT and Ads Manager, & more.Visit us at - https://marketingoclock.com/For the Dad's shirt - https://bwtb.com/pages/tier-1-design-contest?_pos=1&_psq=tier+1+design&_ss=e&_v=1.0

Google Launches New Merchant Center | EP. 424This week on Marketing O'Clock: Google has launched its Merchant Center for agencies, which greatly improves workflow and allows you to focus more on client strategy over maintenance. Plus, PPC Survey's 2026 “The State of PPC Global Report” was released.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google is disabling the Ads API Customer Match feature for certain users starting in April. Also, Meta is adding click and engage-through attribution to its ad measurement framework. Visit us at - https://marketingoclock.com/

Google Ads Text Guidelines Are Now Universal & More Digital Marketing News | Ep. 422This week on Marketing O'Clock: Google Ads announced that it's expanding its beta to make text guidelines universal. Also, as ChatGPT's ad rollout continues, trigger patterns are emerging and highlighting what is really bringing in commercial intent.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google updates budget pacing for campaigns using ad scheduling, starting March 1st. Also, ChatGPT ads officially make their debut, appearing immediately after high-intent prompts for signed-in U.S. users.Visit us at - https://marketingoclock.com/

Visit us at - https://marketingoclock.com/This week on Marketing O'Clock: Google continues to expand ads in AI mode. Also, OpenAI suggests advertisers could generate entire campaigns through “prompts”. Plus, Bing launches a new AI Performance report in Webmaster Tools.

This week on Marketing O'Clock: Google reports its biggest revenue & ad revenue to date. Also, the February Google Discover Core Update is Rolling out. Plus, Google is now offering Network Segmentation via API for PMax. Visit us at - https://marketingoclock.com/

Google AI Overviews are Shifting Users to AI Mode & More Digital Marketing News | Ep. 418This week on Marketing O'Clock: Google's AI Overviews begin pulling users out of traditional search and into AI Mode, raising major concerns for publishers. Plus, OpenAI reportedly has rolled out $60 CPM ChatGPT ads with limited tracking, and Google launches a unified Experiment Center for cross-campaign testing.Visit us at - https://marketingoclock.com/

OpenAI Reveals Pay-Per-View Ads in ChatGPT & More Digital Marketing News | EP. 417This week on Marketing O'Clock: OpenAI reveals pay-per-view ad model for ChatGPT, while Google confirms Gemini still has no plans for ads. Plus, ChatGPT checkouts will take a 4% cut of Shopify sales, and Performance Max rolls out new Data Exclusions for audience and remarketing control.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Campaign total budgets are rolling out globally for Search, PMax, and Shopping. Also, Google introduces the Universal Commerce Protocol and Direct Offers in AI Mode. Plus, Gemini launches Personal Intelligence.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Performance Max introduces new asset-level A/B testing experiments, Gmail rolls out major updates with Gemini integration, and more digital marketing news.Visit us at - https://marketingoclock.com/

Google Finishes December Core Update & More Digital Marketing News | EP. 414This week on Marketing O'Clock: Map placements surface in Demand Gen, Google completes the December 2025 Core Update rollout, and fresh analysis highlights how poor UX, aggressive ads, and frustrating site experiences can tank performance.Need Lead Gen Help? - https://cypressnorth.com/Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Demand Gen adds location targeting options, and Meta expands creator partnership tools for brands. Plus, Google's December 2025 Core Update rolls out with major early impact.Visit us at - https://marketingoclock.com/

Shopify Launches New Cross-Merchant Product Network & Interview w/ Mike Ryan | EP. 412This week on Marketing O'Clock: Microsoft tested grouping Bing ads under one “Sponsored results” label — but confirmed the experiment is over. Shopify launched its new Product Network, integrating products across merchants. Search Console added weekly & monthly views for more granular reporting. Plus, the December 2025 Core Update is rolling out.Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google's latest test blends AI Overviews with AI Mode. Also, PMax reporting now reveals how Search Partner traffic performs.Nils Rooijmans - LinksFree Google Ads Scripts Library - The Ultimate List – Nils RooijmansMy Daily Newsletter with tips & tricks:https://nilsrooijmans.com/daily/Custom GPT: Google Ads Script Senseihttps://tinyurl.com/ScriptSenseiVisit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google Ads is appearing inside AI Mode as testing expands, food bloggers report major Thanksgiving traffic declines due to AI-generated recipe content, and both Perplexity and ChatGPT debut new AI shopping features.Try Cookiebot - http://marketingoclock.com/cookiebotVisit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google rolls out AI-assisted brand query filters in Search Console, launches Nano Banana Pro for Gemini 3 image generation in Google Ads, and confirms that “Brand Inclusions” in Shopping was a UI bug. Also, Gemini 3 now powers AI Mode, and search volatility continues.Visit us at - https://marketingoclock.com/Try Cookiebot - http://marketingoclock.com/cookiebot

Brand Inclusions Coming to Google Shopping Ads & Interview w/ PPC Greg | EP. 408This week on Marketing O'Clock: Google adds Brand Inclusion to Shopping ads, Opal's “optimized content at scale” pitch raises SEO questions, and Reddit launches a WooCommerce integration for syncing product catalogs directly into Reddit ads.Visit us at - https://marketingoclock.com/Try Cookiebot - http://marketingoclock.com/cookiebot

This week on Marketing O'Clock: Three new Performance Max updates, including Waze inventory for store campaigns, and more channel reporting visibility — plus, Sam Altman hints at advertising on ChatGPT, and Google Merchant Center debuts a video asset management feature.Visit us at - https://marketingoclock.com/Try Cookiebothttp://marketingoclock.com/cookiebot

All Scripture: Proverbs 12:24, 20:13, 24:30-34

This week on Marketing O'Clock: Google has introduced a new Merchant Center for Agencies, designed to let marketing teams manage multiple client accounts more efficiently from one unified dashboard. GMC is also featuring two new analytics charts: giving merchants clearer visibility into how their promotion campaigns are performing in search. Plus, ads are rumored to be coming to Apple Maps & more digital marketing news.Get 10% off Cookiebot for 6 MonthsMarketingoclock.com/cookiebotVisit us at - https://marketingoclock.com/

This week on Marketing O'Clock: we aren't going to browse over ChatGPT's new browser. Plus, Google Ads rolls out some long demanded changes for Demand Gen campaigns with new customer value rules and video generation tools.Visit us at - https://marketingoclock.com/Adzviser - https://adzviser.com/

This week on Marketing O'Clock: Google rolls out “Sponsored results” label in Search — now with a hide button for when you've had enough ads. Also, Shopping ads welcome subscriptions, helping sellers turn one-time buyers into repeat customers.Adzviser - https://adzviser.com/Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: YouTube launches an AI-powered Brand Pulse report connecting paid and organic video performance. Also, Google Ads rolls out a new “View-through Conversion Optimization” Beta for Demand Gen campaigns. Plus, a new “Missed Growth Opportunities” tab appears in Google Ads.Check out Adzviserhttps://adzviser.com/Visit us at - https://marketingoclock.com/

This week on Marketing O'Clock: Google upgrades PMax channel reporting and assets, OpenAI launches Instant Checkout with Etsy (Shopify coming soon), and Sora 2 debuts as OpenAI's latest video generation model.Visit us at - https://marketingoclock.com/Adzviser - https://adzviser.com/

Google Ads Subtracts Individual Ad Labels From the SERPS & Interview w/ Mordy Oberstein | EP. 401This week on Marketing O'Clock: Google's new Sponsored results label changes how ads appear in Search, Meta rolls out 8 major ad updates, and Pinterest introduces new ad placement options.Visit us at - https://marketingoclock.com/