My Amazon Guy

Follow My Amazon Guy
Share on
Copy link to clipboard

Seller Central Expertise. Technical how to advice to improve sales. With more than 300 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. www.myamazonguy.com

Steven Pope

Donate to My Amazon Guy


    • May 8, 2026 LATEST EPISODE
    • weekdays NEW EPISODES
    • 19m AVG DURATION
    • 1,919 EPISODES

    Ivy Insights

    The My Amazon Guy podcast, hosted by Steven Pope, is a must-listen for anyone interested in selling on Amazon. Steven's extensive knowledge and passion for the subject make him a reliable resource for Amazon-related information. The podcast is filled with valuable insights and practical tips that can help sellers succeed on the platform. Steven's energy and ability to bring out the best in his guests make for engaging and informative conversations.

    One of the best aspects of this podcast is Steven's deep understanding of every aspect of selling on Amazon. Whether it's discussing running your own agency or providing insight into specific product categories, he offers a wealth of knowledge and valuable advice. Unlike many self-proclaimed "gurus," Steven emphasizes the importance of hard work and makes no false promises. He provides listeners with realistic expectations and actionable tips that can truly benefit their businesses.

    Another great aspect of this podcast is Steven's interviewing skills. He asks thoughtful questions that elicit real-world insights from his guests. His ability to draw out valuable information sets this podcast apart from others in the same niche. Listeners can expect to gain practical, actionable knowledge from each episode.

    While it's difficult to find any major flaws with this podcast, one minor drawback could be that some episodes may cover similar topics. However, even in these cases, Steven manages to provide fresh perspectives and new insights to keep the content interesting. Additionally, as with any interview-style podcast, some guests may be more engaging than others, but overall, the quality of content remains high.

    In conclusion, The My Amazon Guy podcast stands out as a reliable source of information for anyone looking to sell on Amazon. With Steven's expertise and passion driving each episode, listeners can trust that they are receiving valuable insights and practical tips that will contribute to their success on the platform. If you're interested in great conversations about Amazon and want to improve your selling strategies, this podcast is a must-listen.



    Search for episodes from My Amazon Guy with a specific topic:

    Latest episodes from My Amazon Guy

    How Top Amazon Sellers Scale Their Products (Full Episode)

    Play Episode Listen Later May 8, 2026 63:17


    Send us Fan MailAmazon scaling strategy starts with PPC data, AMC audiences, Rufus questions, listing content, conversion rate, and market share. This video explains how sellers can use Amazon Marketing Cloud, PPC metrics, search query reports, pricing, and product variations to grow sales. Learn how Amazon sellers can find broken ad funnels, improve listings, test prices, review product ceilings, and scale without wasting spend.If growth is stuck, ad spend is rising, or Amazon data feels messy, get a real scaling plan before wasted spend becomes the strategy: https://bit.ly/4jMZtxu#AmazonScaling #AmazonPPC #AmazonSellers #AmazonFBA #AmazonMarketingCloudWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Amazon Scaling Roadblocks and Sales Growth00:53 - AMC Audiences for Amazon Scaling02:14 - Building Custom AMC Audiences03:35 - Competitor ASIN Audience Targeting05:00 - Time Frames and Shopper Segments06:25 - Audience Queries and Market Share08:25 - AMC Availability and Playbook Questions09:23 - Why Custom Audiences Help PPC10:30 - Rufus Questions for Listing Content12:06 - Answering Customer Questions on Listings13:37 - Rufus Use and Review Data15:09 - PPC Strategy Gaps and ROI17:18 - Shopper Behavior Chain in Ads18:30 - CPC, ACoS, Ranking, and TACoS20:34 - Finding Strong PPC Traffic Chains22:00 - Sponsored Brand and Sponsored Product Gaps24:46 - Finding the Product Sales Ceiling27:34 - Market Size and Product Limits31:29 - When to Launch the Next Product35:51 - Combining Similar Product Variations39:17 - Product Performance Metrics to Review44:42 - SEO Phase Three and Rufus Strategy49:44 - Shopify, Amazon, and Branded Search54:57 - Pricing, Conversion Rate, and Testing56:20 - Splitting Large Color Variations59:23 - Isolating High Performing PPC Clusters01:01:19 - Testing Campaigns Without Breaking Winners-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    How to Build an AI-Ready Workforce Without Losing Talent

    Play Episode Listen Later May 7, 2026 6:06


    Send us Fan MailThis discussion centers on fostering a workplace culture where employees are empowered to use ai automation to replace aspects of their roles, ultimately boosting employee productivity. The goal is to prepare for the future of work by equipping staff with advanced ai skills, leading to significant business growth. Leadership plays a crucial role in implementing these strategies effectively.Stop guessing which Amazon PPC tasks should be automated. Get a real growth plan before bad bid rules drain your ad budget: https://bit.ly/4jMZtxu#AmazonPPC #AmazonSellers #AmazonFBA #PPCAdvertising #aiforbusiness Want free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - AI Culture for Growing Teams00:34 - What to Automate First in Business01:19 - Amazon PPC Macros and Bulk Sheets02:18 - Why PPC Automation Breaks Often03:20 - AI Bid Rules for Bulk Sheet Changes04:02 - SEO Tasks AI Can Handle05:07 - Teaching Staff to Use AI Well-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Will AI Take Amazon PPC Jobs Next?

    Play Episode Listen Later May 6, 2026 3:08


    Send us Fan Mail Kevin Sanderson discusses the future of work and the impact of artificial intelligence on employment. He addresses concerns about ai job replacement, emphasizing the need for strategic thinking to remain relevant in the evolving landscape. This video offers career advice for navigating the changes brought by ai news and trends.Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/4jMZtxu#AmazonPPC #AmazonAds #AmazonSellers #ArtificialIntelligence #MyAmazonGuyWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYX-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    Amazon PPC Launch Strategy | Auto Campaigns, Broad Campaigns & Rankings

    Play Episode Listen Later May 5, 2026 6:38


    Send us Fan MailThis video breaks down the recommended approach for a successful Amazon product launch, focusing on initial ad campaigns. Learn how to set up your amazon ppc with auto and broad campaigns to understand search terms and drive incremental sales. The goal is to optimize your amazon advertising campaign strategy right from the start for effective amazon ppc optimization.If launch ads are eating budget without ranking gains, get a real Amazon PPC campaign plan before the next dollar gets spent: https://bit.ly/3ZlHh6G #AmazonPPC #AmazonFBA #AmazonAds #AmazonSellers #AmazonProductLaunchWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - 5 Amazon PPC Campaigns for Launch00:57 - Competitor ASIN Targeting Campaigns01:28 - Low and Medium Budget Launch Plan02:16 - Price Range and Competitor Research03:14 - Brand Terms and PPC Structure04:55 - Organic Rank and Search Term Placement05:52 - Search Volume and 30 to 45 Day Ranking-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    How One Niche Brand Exploded on Amazon Despite Market Pressure

    Play Episode Listen Later May 4, 2026 19:31


    Send us Fan MailAmazon business growth, niche brand growth, customer proof, Amazon sales strategy, and brand positioning shape this growth podcast case study. The video covers customer segments, sales channels, market pressure, buyer trust, Amazon listings, clear visuals, and how brands explain complex offers. Business owners can learn how proof, story, audience fit, and better positioning help a niche brand grow in a crowded ecommerce market.Stop letting weak positioning drain Amazon sales, get a growth plan built around buyer trust, better traffic, and cleaner conversion paths: https://bit.ly/4jMZtxu#AmazonBusiness #AmazonSelling #EcommerceGrowth #BrandGrowth #amazonsales Want free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Business Growth Hook From a Niche Brand01:36 - Growth Podcast Guest and Brand Story02:27 - Turning Rule Changes Into Market Position03:03 - Using Proof to Build Buyer Trust03:53 - How a Niche Idea Reached the Market04:53 - Press Coverage That Moved Sales06:01 - Solving a Clear Customer Pain Point07:12 - Explaining Complex Offers Without Confusing Buyers07:48 - Building Messages for Different Customer Segments09:18 - Video Ads for Hard-to-Explain Brands10:39 - Why Amazon Worked as a Sales Channel11:30 - Storytelling Angles for Better Marketing12:29 - Expanding Offers for Recreational Buyers14:48 - Market Rules and Competitive Pressure16:21 - Lessons From Regulated Markets17:37 - How Rules Shape Growth Strategy-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Amazon Seller News April Recap Every Seller Should Watch

    Play Episode Listen Later May 1, 2026 11:07


    Send us Fan MailAmazon seller fees, FBA surcharge, Amazon Ads payment changes, and A+ content alt text updates are adding new pressure on margins. This April update covers fulfillment fee increases, credit card payment changes, retail proceeds billing, and seller account impact. It also explains why alt text indexing changes matter for Amazon SEO, A+ content, brand story modules, FAQs, and product ranking.Amazon fee changes, ad billing shifts, and A+ content updates can drain margin fast. Get a seller account review before the next update hits: https://bit.ly/4jMZtxu#amazonfbanews  #AmazonSellers #AmazonAds #AmazonPPC #ecommercetips Want free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Amazon FBA Surcharge and Fee Pressure01:12 - Why Seller Margins Are Getting Hit02:04 - Amazon Ads Credit Card Payment Changes03:18 - Retail Proceeds and Ad Billing Risk04:24 - A+ Content Alt Text Indexing Change05:40 - Why Alt Text May No Longer Help Ranking06:52 - Brand Story, FAQs, and A+ Content Updates08:05 - Seller Reaction to Amazon Payment Changes09:18 - What Sellers Should Check in Seller Central10:25 - Amazon Updates That Can Hurt Profit-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Grow Your Amazon Brand Faster with the Right Team Behind You

    Play Episode Listen Later Apr 30, 2026 3:49


    Send us Fan MailAmazon brand management services explained for sellers looking to grow sales and improve PPC performance. This covers how Amazon agencies manage Seller Central, relaunch products, and handle ads for growth. Learn how switching providers and using full account management can improve Amazon sales results.Still managing everything alone and seeing slow growth? Get a full account breakdown and see what's holding your sales back: https://bit.ly/4jMZtxu#AmazonFBA #AmazonPPC #AmazonBrand #EcommerceGrowth #amazonsellerssociety Want free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Switching Amazon Service Providers00:34 - Referral From Another Amazon Seller01:24 - Help With Amazon Sales and Product Relaunch02:11 - How Amazon Brand Management Works03:06 - Brand Story and Conversion Rate Impact-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Amazon's Latest Update: What Sellers Need to Do Now

    Play Episode Listen Later Apr 29, 2026 1:29


    Send us Fan MailThis video details a significant new Amazon change on the Product Detail Page (PDP), introducing an "Auto Buy" button. This new feature gives customers enhanced purchasing power, simplifying the process to buy now pay later. For any amazon seller, understanding this e commerce update is crucial for optimizing how to sell on amazon during the amazon prime experience.Get help from My Amazon Guy to grow Amazon sales: https://bit.ly/4jMZtxu#AmazonSellers #AmazonFBA #AmazonPDP #AmazonUpdates #SellerCentralWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYX-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Possible Expo Miami Day 2 - Creator Economy Meets AI

    Play Episode Listen Later Apr 29, 2026 6:29


    Send us Fan MailNoah Wickham is currently at the Possible Marketing Conference and Expo in Miami, where it's day two of an incredible event. This expo is packed with opportunities for business networking, featuring tons of brands, various providers, and numerous business solution options. If you're looking for how to network with people or seeking networking tips for career growth, this is the place to be!Stop guessing which creator, AI data, or customer intent signal matters, claim a strategy call that maps how buyers find and trust your product: https://bit.ly/4jMZtxu#CreatorEconomyForBrands #MicroInfluencerMarketing #UGCContentMarketing Want free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Marketing Conference Takeaways From Miami00:32 - Creator Economy For Brands01:03 - Micro Influencers And Follower Counts01:40 - Micro Influencers Vs Macro Influencers02:17 - YouTube Creator Trust And Recommendations03:08 - UGC Vendors And Influencer Talks03:34 - AI Marketing Tools And Content Creation03:58 - AI Data And Multi-Touch Attribution04:29 - GEO, AEO, And Agentic Commerce04:57 - Marketing Changes And Customer Intent05:40 - Customer Search Intent For Products-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Meta and AWS Just Did Something Huge for Agentic AI

    Play Episode Listen Later Apr 28, 2026 3:15


    Send us Fan MailCatch up on the latest ai news as Amazon makes significant investments in ai technology. Meta's agreement with amazon web services to power agentic AI on Graviton chips highlights the ongoing ai infrastructure growth. This move reinforces the importance of aws cloud in supporting various tech advancements, much like its historical role with Amazon Seller Central.Margins getting squeezed by rising Amazon fees? Get a full breakdown of your account and fix profit leaks now: https://bit.ly/4jMZtxu#AmazonFBA #AmazonFees #Ecommerce #AmazonSellers #amazonbusiness Want free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Amazon AI News and AWS Partnership00:30 - How AWS Used to Support Amazon Sellers01:00 - What Changed When New Leadership Took Over01:30 - Why Amazon Fees Keep Increasing02:00 - Amazon Business Units Explained (Ads, FBA, Logistics)02:30 - How Sellers Face Rising Costs Every Year03:00 - Why Amazon Runs Like Multiple Companies-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    The Best Way To Escalate Amazon Seller Support Cases

    Play Episode Listen Later Apr 27, 2026 3:26


    Send us Fan MailHaving issues with your amazon product listing, or buybox problems? This video will show you how emailing specific Amazon addresses can resolve account issues like listing suppressions, a trick we've used for years. Learn how to navigate amazon seller central and optimize your amazon seo to get your account back on track, helping you sell on amazon with fewer headaches.If Amazon issues are costing real money daily, get direct expert help before the damage stacks up: https://bit.ly/4jMZtxuWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Amazon listing suppression and buy box issues explained00:32 - Old Amazon escalation email method that worked01:01 - Emailing Amazon CEO for seller support cases01:30 - Real example of buy box suppression resolution02:00 - Why Amazon seller support still fails sellers02:34 - When to use CEO escalation for account issues03:05 - Risks of overusing escalation emails-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Your Amazon Brand Is at Risk and You Don't Even Know It

    Play Episode Listen Later Apr 24, 2026 36:56


    Send us Fan MailOne bad Amazon review can scare buyers, hurt trust, and slow sales faster than most sellers think.This video tackles the challenge of removing critical reviews, a process that can significantly impact your reputation management and ultimately, your customer satisfaction. We share insights on how to approach review removal, emphasizing that ignoring bad feedback can hinder your online selling efforts and overall ecommerce success.Get better sales and grow your brand with My Amazon Guy. https://bit.ly/4jMZtxuWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Bad Reviews Can Stop Amazon Sales01:00 - Shane Barker Joins Mad Growth01:50 - How TraceFuse Started03:00 - 17,000 Reviews Removed for 700 Brands04:31 - Why Reviews Became the Biggest Pain05:37 - The Pain of Amazon Review Removal06:11 - Bad Actors and Review Attacks07:37 - Free Amazon Review Checker Tool08:29 - Why Review Work Eats Seller Time10:10 - Why SOPs Still Need Real People11:58 - Hiring Experts Saves Time14:48 - How AI Changes Amazon Service Work16:35 - How TraceFuse Uses AI on Reviews17:43 - Why AI Cannot File Amazon Cases19:10 - Why Sellers Still Need Human Help21:44 - What Sellers Should Learn About AI24:26 - Online Reputation Management for Brands26:40 - Untrue Claims and Review Damage28:37 - Why Some Bad Reviews Still Help29:30 - Grand Canyon Bad Review Lesson30:41 - Headline Readers and Brand Risk32:52 - Monitor Brand Mentions Online34:37 - Digital Footprint Means More Now35:52 - TraceFuse Tool and Contact Info-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw#AmazonSellers #AmazonReviews #AmazonFBA #Ecommerce #BrandReputationSupport the show

    Why & How You Should Use Bulk Sheets For Amazon PPC

    Play Episode Listen Later Apr 23, 2026 6:36


    Send us Fan MailAmazon PPC bulk operations tutorial showing how to optimize bids, lower ACoS, and manage campaigns using bulk sheets for better ad performance.If ad spend is slipping out of control, get a full PPC breakdown and fix what's wasting money now: https://bit.ly/4jMZtxuLearn how to analyze bulk file data, adjust keyword bids, pause poor campaigns, and improve Amazon ads efficiency with simple PPC changes. Step by step bulk operations guide covering campaign filters, performance metrics, and bid updates to control Amazon advertising costs.Want free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - What Are Amazon Bulk Operations00:40 - How to Access Bulk Sheets in Ads Console01:16 - Setting Date Range for PPC Data Analysis01:43 - Understanding Bulk File Data Fields02:28 - How Operation Column Works for Changes03:04 - Finding High ACoS Keywords to Fix03:33 - When to Pause or Negate Keywords04:06 - Adjusting Bids Using Bulk Sheets04:49 - Setting Updates Correctly in Bulk File05:20 - Uploading Bulk File Changes to Amazon05:51 - Why Bulk Operations Save Time in PPC-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw#AmazonPPC #AmazonAds #BulkOperations #ACoS #EcommerceMarketingSupport the show

    How To Recover Suspended Amazon Account from KYC Issues and Save Your Business

    Play Episode Listen Later Apr 22, 2026 4:52


    Send us Fan MailAmazon KYC verification issues cause account suspension, disbursement delays, and identity errors. Get real answers on your KYC suspension before Amazon locks your account for good, talk to an expert now: This video explains KYC verification problems, account suspension appeals, backend errors, and seller account recovery steps. Learn how to handle Amazon KYC errors, fix account verification issues, and avoid permanent account shutdown.#AmazonKYC #AmazonSuspension #AmazonSellerHelp #EcommerceTips #AmazonAccountWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - What is Amazon KYC and why it affects sellers00:30 - Why KYC suspension is hard to fix01:00 - Disbursement stuck due to KYC issue01:40 - When to escalate or consider legal action02:05 - Backend errors and escalation steps02:35 - Account deactivated after verification call03:05 - Can KYC suspension be appealed03:40 - Risk of opening a new account after suspension04:10 - Fixing brand name issues after registration-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Agencies Stall at 40 Clients Because of This

    Play Episode Listen Later Apr 21, 2026 10:28


    Send us Fan MailAgency owners often hit a client limit, with 40 clients being a common benchmark before experiencing client burnout. This video explores why exceeding this number frequently leads to entrepreneur burnout and a subsequent decline in client numbers, stabilizing around the 40-client mark. Understanding how to deal with burnout is crucial for sustained entrepreneurship and effective business strategy.Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxuWant free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Why agencies stall at 40 clients00:40 - Burnout cycle from 40 to 60 clients01:05 - Missing account director problem01:30 - Why owners must stop client calls02:00 - Outsourcing vs high salary roles02:30 - SOPs and process failures03:10 - Why documentation changes everything03:40 - Sales vs operations conflict04:10 - Stepping away from client work04:40 - Letting go of sales as an owner05:10 - When AI actually helps agencies05:45 - Problems AI cannot fix06:10 - Using AI for churn prediction06:40 - Why agencies struggle with client growth07:10 - Referral limits vs acquisition systems07:40 - Cutting costs with AI and outsourcing08:00 - When to sell an agency08:40 - Private equity and bad deals09:10 - Market risks and competition09:40 - Profit focus mistakes10:00 - Fixing burnout with structure and AI-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw#AgencyGrowth #AmazonAgency #BusinessScaling #Entrepreneurship #SOPsSupport the show

    How To Gain New To Brand Customers with Amazon PPC

    Play Episode Listen Later Apr 20, 2026 9:09


    Send us Fan MailAmazon Marketing Cloud audience strategy for new to brand buyers using competitor ASIN targeting.Every brand owner should prioritize new-to-brand buyers for sustained brand growth. This video guides you through creating effective amazon ads to target new customers. By optimizing your ppc strategy and focusing on specific audience segments, you can significantly boost customer acquisition and expand your brand's reach.Book a call with My Amazon Guy and get a direct action plan for your brand: https://bit.ly/4jMZtxuWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Why new to brand buyers matter00:30 - Using Amazon Marketing Cloud for audience building01:03 - Creating a custom AMC audience01:31 - Using ads agent without SQL skills02:01 - Choosing competitor ASINs to target02:57 - Reviewing the first audience setup03:47 - Understanding audience structure and filters04:49 - Improving audience with better inputs05:13 - Adding 180 day repeat browser filter06:04 - Using brand names and merchant IDs07:06 - Finalizing and applying the audience07:29 - Running competitor targeting ads08:00 - Expanding with category and keyword targeting-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw#amazonppc #amazonmarketing #amazonmarketingcloud #amazonadsSupport the show

    Find Amazon FBA Overcharges Before They Eat Your Revenue

    Play Episode Listen Later Apr 17, 2026 12:30


    Send us Fan MailAmazon FBA fees, wrong dimensions, fulfillment costs, Cubiscan errors, and hidden Amazon overcharges hurting profit margins.Stop guessing where your money is going and get a full breakdown of your hidden Amazon fees today: https://bit.ly/4jMZtxuThis video discusses the 'Dimension Problem' in Amazon FBA logistics, where incorrect dimensions can silently erode profits for the amazon seller. Learn how to audit your order fees and seek reimbursements for overcharges, which is crucial for effective supply chain management. This insight is vital for anyone looking at how to sell on amazon and optimize their ecommerce operations.Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Hidden Problem Killing Amazon Profit00:30 - Wrong Dimensions and FBA Fees Explained01:30 - How Amazon Measures Packages with Cubiscan02:30 - Why Fee Errors Go Unnoticed03:00 - Real Profit Loss Examples from Sellers04:00 - Fuel Surcharge Impact on Amazon Costs05:00 - Common Causes of Dimension Errors06:30 - How Amazon Misclassifies Products07:30 - Monthly Fee Audit Process Explained08:30 - Tracking Dimension Changes Over Time09:30 - How to Request Cubiscan Remeasurements10:30 - Step by Step Fee Audit Process11:30 - How Small Errors Turn Into Big Losses-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw#FBAFees #AmazonFBAFees #AmazonFees #FBACosts #AmazonSellerFeesSupport the show

    You Don't Need Expertise to Build a Brand (Here's Why)

    Play Episode Listen Later Apr 16, 2026 3:33


    Send us Fan MailAnswer customer questions with short videos to improve SEO and get real client calls.Steven Pope discusses how asking questions can lead to valuable content creation, using 'Diary of a CEO' as an example of successful personal brand development without needing to be an expert. He emphasizes that content marketing and consistent posting are crucial for youtube growth, and that a solid content strategy is more important than achieving viral status. This approach helps in how to become a content creator and build an audience.Get better sales and grow your brand with My Amazon Guy:Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Amazon Ads Payment Change Explained00:27 - Why Sellers Were Concerned About Credit Cards01:36 - Amazon Response to Billing Confusion02:25 - Is This a Beta Test for Ads?03:37 - How This Could Impact Seller Profit04:34 - Community Reaction and Industry Response-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Why This Amazon PPC Option Is Risky

    Play Episode Listen Later Apr 15, 2026 3:28


    Send us Fan MailAmazon PPC cost per click vs cost per acquisition explained, including Amazon ads bidding, impressions, conversion rate, and pay-per-sale risk.Schedule a coaching call with My Amazon Guy for expert advice: https://bit.ly/4jMZtxuThis video explains why cost per click is still the safer option for most Amazon sellers. It breaks down how Amazon ads use impressions, clicks, relevance, and conversion rate to decide what gets shown. It also explains why pay-per-sale or cost per acquisition models can be risky when there is not enough data behind the account.Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Amazon Ads Charged on Sales Question00:42 - Cost Per Acquisition vs Cost Per Click01:39 - Amazon Experiments and Conversion Rate02:18 - Why Pay Per Sale Can Limit Impressions-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw#AmazonPPC #AmazonAds #CostPerClick #AmazonAdvertisingSupport the show

    Breaking News: Amazon To Allow Credit Cards For Ad Payments.... For Now

    Play Episode Listen Later Apr 14, 2026 5:14


    Send us Fan MailAmazon ads payment method update explained, including credit card changes, seller reactions, billing concerns, and beta test risks for advertisers.Struggling with rising ad costs or confused about Amazon's changes? Get a clear plan for your account: https://bit.ly/4jMZtxuThis video explains the recent Amazon ads billing update and what it means for sellers. It covers the impact of removing credit card rewards, why advertisers were concerned about lower margins, and how Amazon clarified that the change only applied to a small group. It also breaks down how Amazon tests new ad features through beta programs and what sellers should watch for next.Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Amazon Ads Payment Change Explained00:27 - Why Sellers Were Concerned About Credit Cards01:36 - Amazon Response to Billing Confusion02:25 - Is This a Beta Test for Ads?03:37 - How This Could Impact Seller Profit04:34 - Community Reaction and Industry Response-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw#AmazonPPCnews #AmazonAds #CostPerClick #AmazonAdvertisingSupport the show

    The Simple Strategy That Turned Questions Into Millions

    Play Episode Listen Later Apr 14, 2026 4:21


    Send us Fan MailGet clients for your agency by answering customer questions and turning small videos into real revenue.If you need help, book a call with experts: https://bit.ly/4jMZtxuSteven Pope explains how answering customer questions helped bring in clients and millions in revenue. He talks about YouTube content strategy, organic lead generation, agency growth, hiring interns, and why small videos can work better than big view counts in a niche. This video shows a simple way to get clients for an agency or business without relying on ads.Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Why Client Questions Bring Revenue00:58 - Why Content Beats Referrals01:46 - Why Interns Become Leaders02:25 - Why AI Changes the Plan03:22 - Why Fast Execution Wins-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw#LeadGeneration #YouTubeMarketing #AgencyGrowth #ContentMarketing #ClientAcquisitionSupport the show

    How To Buy An Amazon FBA Business in 2026

    Play Episode Listen Later Apr 13, 2026 13:49


    Send us Fan MailBuying an Amazon FBA business in 2026 requires understanding profit multiples, valuation, and real risks. This video breaks down where to find FBA businesses, how to review listings, and what numbers matter most. Learn how to analyze revenue, profit margins, inventory costs, and paid traffic before buying a business.View all of trusted partners here: https://myamazonguy.com/recommended-3rd-party-services/Stop guessing on deals that can cost six figures, get a full breakdown of your target business before you buy: https://bit.ly/4jMZtxu#AmazonFBA #AmazonBusiness #EcommerceTips #OnlineBusiness #AmazonSellerWant free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Where to Find Amazon FBA Businesses for Sale00:42 - Top Platforms to Buy FBA Businesses01:42 - When to Use Brokerages for Bigger Deals02:33 - Quiet Light and Large Scale Buying Options03:41 - What to Check Before Buying a Business04:34 - Wholesale Business Risks Explained05:12 - Inventory and Logistics Red Flags05:57 - Reviewing Listings and NDA Details06:41 - Understanding Profit Margins and Multiples07:12 - Ideal Profit Multiples for FBA Deals08:08 - Inventory Costs and True Purchase Price08:57 - Reading High Value Listings Correctly09:39 - Monthly vs Yearly Profit Multiples11:07 - How to Know if a Business Is Worth It12:05 - Avoid Seasonal and Unstable Revenue12:28 - Paid Traffic vs Organic Sales Risks13:00 - Inventory Costs and Supplier Risks--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    2026 Amazon PPC Profitability Masterclass That Actually Delivers Results

    Play Episode Listen Later Apr 10, 2026 30:29


    Send us Fan MailJoin Noah Wickham from My Amazon Guy as he discusses current amazon ppc strategy and answers audience questions on managing brands effectively. This session covers screen shares of Amazon Ads dashboards, focusing on audience targeting, performance metrics, and search impression share. Learn about optimizing your amazon advertising campaigns and discover the best approaches to amazon sponsored ads.Stop guessing your ad strategy, get a real breakdown of what's draining your budget and fix it fast: https://bit.ly/4jMZtxu#AmazonPPC #AmazonAds #EcommerceStrategy #AmazonSellerTips #PPCAdvertisingWant free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - PPC Overview and Common Questions00:52 - Understanding Cost Per Click Basics02:13 - Suggested Bid vs Actual CPC Explained03:33 - Bid Adjustments and Top of Search Strategy04:33 - Low Profit Margin and PPC Strategy05:31 - High CPC Examples and Profit Impact07:08 - ACOS vs TACOS Explained Clearly08:43 - Brand Metrics and Funnel Breakdown10:38 - Amazon Marketing Cloud Audience Targeting12:02 - Fixing Low Awareness with New Audiences13:40 - Turning Consideration Into Purchases15:18 - Cart Abandon Strategy for More Sales17:01 - Keyword vs Audience Targeting Shift18:24 - Top of Search Strategy and Impression Share21:03 - Combining Audience and Bid Adjustments23:18 - New Product PPC Launch Strategy25:22 - Declining Demand and Rising CPC27:05 - Campaign Optimization Time and Bulk Files28:33 - PPC Budget Strategy by Month--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Amazon Killed Alt Text Indexing For Good

    Play Episode Listen Later Apr 9, 2026 2:33


    Send us Fan MailAmazon has implemented a significant update regarding alt text functionality within A+ content, impacting how sellers previously handled indexing. This video explains that Amazon now uses artificial intelligence to automatically generate alt text for all images. This change affects amazon listing optimization and amazon seo practices, requiring sellers to adapt their strategies for enhanced brand content moving forward.Fix lost rankings fast before traffic drops further get a full listing strategy review now: https://bit.ly/4jMZtxu#AmazonSEO #AmazonFBA #EcommerceTips #AmazonListing #keywordranking Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Amazon alt text removed update00:30 - AI generated alt text explanation01:00 - Why this hurts keyword indexing01:26 - Loss of Spanish keyword ranking01:50 - What sellers should do now02:07 - Focus on crawlable text and FAQs--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    We Paid Millions to Learn This So Amazon Agencies Don't Have To

    Play Episode Listen Later Apr 9, 2026 9:43


    Send us Fan MailAI tools now replace expensive software, reduce development time, and improve business systems. Learn how agencies use AI for automation, churn prediction, customer data tracking, and faster builds. This video covers AI for ecommerce, agency growth, automation tools, and real use cases in 2026.If outdated systems are slowing growth, fix it now before competitors replace you with AI:  https://bit.ly/4jMZtxu#AIforBusiness #AgencyGrowth #AutomationTools #EcommerceStrategy #aitools Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - $2.6M software replaced by AI00:20 - Why AI is finally ready in 202601:03 - Real use vs AI hype explained01:42 - Turning agency systems into AI products02:30 - Why agencies must transition now03:26 - Replacing copywriting and design roles with AI04:50 - Building websites and tools in hours05:38 - Using AI to predict client churn06:53 - Data driven decisions with AI systems08:30 - How to build tools using AI prompts09:02 - Too many good ideas problem with AI--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Amazon Sellers Making This Expansion Mistake

    Play Episode Listen Later Apr 8, 2026 7:00


    Send us Fan MailWondering how to determine if your brand is ready for market expansion beyond Amazon? This video helps assess if your online business has the necessary cash flow and inventory for growth. Learn key considerations for ecommerce scaling and whether you're prepared to sell on Amazon, Walmart, Shopify, or TikTok Shop. We dive into ecommerce operations to ensure a smooth transition.If scaling to new marketplaces feels risky or unclear, fix the gaps now before expansion turns into lost profit and inventory issues: https://bit.ly/4jMZtxu#EcommerceGrowth #AmazonSellers #TikTokShop #ShopifyTips #AmazonFBAWant free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - When to Expand Beyond Amazon00:15 - Cash Flow and Inventory Check00:30 - Managing Inventory for New Channels00:52 - Ad Budget for Shopify and TikTok01:16 - Fulfillment Options and 3PL Setup01:44 - Off Amazon Ads Impact on Sales02:12 - Why External Traffic Helps Ranking02:33 - How Offsite Sales Affect SEO03:05 - Common Expansion Mistakes03:18 - Expanding Too Fast Issues03:26 - Treating Platforms the Same03:47 - Spreading Too Thin Across Channels04:16 - Focus Strategy for Growth04:29 - Is TikTok Shop Worth It05:12 - Measuring Traffic Impact05:45 - Tracking Brand Search Growth06:06 - Influencer Programs Explained06:33 - TikTok vs Amazon Influencers--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Your Ads Are About to Get Obsolete

    Play Episode Listen Later Apr 7, 2026 29:07


    Send us Fan MailThis video features a thought-provoking discussion about the future of advertising and the impact of AI purchasing agents. The conversation explores how artificial intelligence could shift marketing strategies from humans to robots, raising concerns about emotional appeals and human preferences. We discuss the role of knowledge and culture when considering this new era of automation.If ad spend is rising but sales are flat, it is time to fix the strategy before more budget is waste, get expert eyes on it now: https://bit.ly/3ZlHh6G #AmazonAdvertising #AmazonPPC #EcommerceStrategy #AmazonAds #DigitalAdvertisingWant free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - AI and the Future of Advertising00:30 - Why Amazon Customers Think They Buy From Amazon01:15 - How Ecommerce Knowledge Gaps Affect Brands02:10 - Getting Started in Amazon Advertising03:20 - Hiring Challenges in Ecommerce and Agencies04:40 - Remote Work and Talent in Amazon Businesses06:00 - Why Hiring the Right People Is Difficult07:10 - Explaining Ecommerce to Non Amazon Users08:40 - Customer Behavior on Amazon Explained10:00 - Why Building a Brand on Amazon Is Hard11:10 - Changes in Advertising and Privacy Rules12:00 - Evolution of Amazon Ads and DSP13:20 - Full Funnel Strategy and Audience Building14:40 - Why Off Amazon Traffic Drives Sales15:50 - Attribution Problems Across Platforms17:00 - AI Tools and Amazon Advertising Future18:20 - Rufus and AI Search Reality Check19:30 - What Amazon Might Do Next With AI20:40 - Amazon vs Walmart Data Strategy22:00 - Limits of AI Advertising Tools23:10 - Human Behavior vs Automation in Ads24:20 - AI Buying Agents and Future Concerns25:40 - Personalization and AI Decision Making26:50 - Will AI Replace Advertising Decisions28:00 - Final Thoughts on Advertising Future--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    How Strikethrough Pricing Works On Amazon in 2026

    Play Episode Listen Later Apr 6, 2026 7:03


    Send us Fan MailAmazon is implementing significant changes to how list price and strikethrough price are displayed, affecting every amazon seller. This video clarifies the new "Typical Price" and "List Price" terminology, detailing how these are calculated and validated to help you understand how to price your product. Learn how to update these prices within Seller Central to optimize your amazon sales and ensure effective ecommerce practices.Fix the pricing setup before Amazon wipes out the discount, get a direct strategy call for the listing now: https://bit.ly/4jMZtxu#AmazonPricing #AmazonStrikethroughPrice #AmazonListPrice #amazonsellertips Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:33 Amazon changes list price to typical price01:08 New Amazon pricing rules for list price and typical price01:53 How 90 day pricing affects strikethrough discounts03:04 How Amazon calculates reference pricing04:02 Where to update list price in Seller Central05:02 How sale price creates strikethrough pricing06:07 Why long promotions can remove the strikethrough--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Steven Pope Built This After Watching Amazon Fail Sellers

    Play Episode Listen Later Apr 3, 2026 5:35


    Send us Fan MailPeople are often frustrated with Amazon's 'shoot first, ask questions later' culture and the perceived lack of care for sellers, often citing customer service as a major pain point. This video features a discussion about these frustrations and the motivations behind starting MyAmazonGuy, highlighting the importance of strong client relationships for any entrepreneur. It offers valuable small business advice for those navigating the complexities of an online business and selling on Amazon.If your Amazon listings are getting traffic but not converting, fix it now with expert help before sales drop further: https://bit.ly/4jMZtxu#AmazonFBA #AmazonSellers #EcommerceGrowth #AmazonTips Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Why Amazon Sellers Are Frustrated00:30 - Background and Startup Journey01:12 - Corporate vs Entrepreneur Path02:02 - How the Amazon Agency Started02:49 - Who Needs Help on Amazon03:05 - Traffic and Conversion Strategy03:13 - Why CTR Drives Sales Growth03:41 - Common Amazon Seller Problems04:30 - How to Increase Click Through Rate05:01 - Managing Amazon Accounts Effectively--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Credit Cards No Longer Work for Amazon Ads | Here's Why

    Play Episode Listen Later Apr 2, 2026 10:02


    Send us Fan MailCritical news regarding Amazon advertising: effective April 16, 2026, credit cards will no longer be an accepted payment method for Amazon ads. This significant change for every amazon seller account means payments will be pulled directly from your Amazon account, impacting how you make money decisions for your small business. Prepare now to adjust your amazon ppc strategies.If this change is about to hit your cash flow, get a real plan in place before your ad spend starts choking your growth: https://bit.ly/4jMZtxu#AmazonPPC #PPCStrategy #AmazonAds #amazonppcnews #amazonppcupdatesWant free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Amazon Ads Payment Change Announcement00:07 - Credit Card Payments Being Removed00:25 - Why Amazon Made This Decision01:02 - New Payment System Explained01:40 - Double Impact on Seller Cash Flow02:10 - Loss of Credit Card Rewards Explained03:07 - Extra Perks and Benefits Going Away04:06 - Amazon Promotional Credit Breakdown05:03 - Why Credits May Not Help Sellers06:16 - Cash Flow Delay and 60 Day Impact07:01 - Is Selling on Amazon Still Worth It08:10 - Opportunity for Sellers Who Adapt09:00 - Final Thoughts on Future Challenges--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Amazon Adds New Logistics Fees Starting April 17th

    Play Episode Listen Later Apr 2, 2026 3:24


    Send us Fan MailAmazon sellers face new fulfillment fee increases with a 3.5% surcharge tied to fuel and logistics costs. This change impacts FBA fees, profit margins, pricing strategy, and overall Amazon seller costs across US and Canada. Learn how rising Amazon fees affect margins, product pricing, and long term profitability for sellers.Margins getting squeezed? Get a full breakdown of your numbers before these fees take more than they should: https://bit.ly/4jMZtxu#AmazonPPC #PPCStrategy #AmazonAds #EcommerceGrowth #productlaunches Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Amazon Fee Increase Announcement00:07 - 3.5 Percent Fulfillment Surcharge Explained00:27 - Fuel Costs and External Factors Impact00:48 - Why This Fee May Not Go Away01:20 - Concerns About Permanent Surcharges01:52 - How Fees Keep Adding Over Time02:01 - Impact on Seller Margins and Pricing02:10 - Why Small Fees Hurt Profits Long Term02:25 - How to Analyze Fee Impact on Products02:55 - What Sellers Should Do Right Now03:09 - Outlook on Future Fee Changes--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    The Checklist That Fixes Your Agency's Biggest Problem

    Play Episode Listen Later Apr 2, 2026 4:16


    Send us Fan MailSimple checklists help agencies fix workflow issues, reduce errors, and improve team output over time. Content strategy built from customer questions drives consistent lead generation, better rankings, and stronger authority online. Daily content creation using real client problems improves SEO, increases visibility, and supports long-term agency growth.Fix your lead flow and close more deals, get direct strategy built around your exact bottlenecks: https://bit.ly/4jMZtxu#AgencyGrowth #ContentStrategy #LeadGeneration #DigitalMarketing #SEOContentWant free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Why checklists solve agency problems00:30 - Can checklists reduce client churn01:00 - Adding services vs fixing sales funnel01:30 - Why sales should be the main focus02:00 - Best platforms for content and ads02:30 - Simple content strategy using customer questions03:10 - Why expertise content ranks higher03:40 - Daily content plan for agency growth--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Your Amazon Launch Strategy Is Too Complicated, Here's Why

    Play Episode Listen Later Apr 1, 2026 3:17


    Send us Fan MailKevin Sanderson shares expert advice on navigating Amazon PPC during a new product launch, especially in a crowded market. He emphasizes a smart amazon product launch ppc strategy that involves targeting longer-tail keywords to gain initial traction, rather than immediately competing for high-volume terms. This approach helps in how to beat competition by building competitiveness gradually and optimizing your overall ppc amazon strategy for sustained growth on amazon.Stop guessing your PPC strategy and get a clear action plan built for your product launch today: https://bit.ly/4jMZtxu#AmazonPPC #PPCStrategy #AmazonAds #EcommerceGrowth #productlaunches Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:02 - PPC launch strategy in saturated categories00:18 - Why long tail keywords matter first00:42 - Paid ads vs organic clicks explained01:15 - Why organic results are getting pushed down01:42 - Simple PPC campaign structure that works02:15 - Keyword grouping and budget control tips02:45 - Why overcomplicating PPC hurts performance--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Good Product, Zero Sales? Here's What's Missing

    Play Episode Listen Later Mar 31, 2026 4:02


    Send us Fan MailAre you struggling with customer acquisition and growing your online business? This video addresses the challenges of selling on Amazon and the need for effective strategies to drive sales. We explore how to improve your e-commerce growth by leveraging platforms like Impact Affiliate Program to acquire new customers and increase your revenue. Learn how to make money online by optimizing your sales process.Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu#AmazonSales #AffiliateMarketing #EcommerceTips #AmazonSeller #OnlineBusiness--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Seller Struggling With Sales00:21 - Why Sales Are Not Coming In00:54 - Using Small Creators for Promotion01:11 - Low Cost Way to Start Growing01:36 - Product Value and Customer Feedback02:22 - Affiliate Marketing Platform Suggestion02:46 - Pay Per Sale Strategy Explained03:19 - Building Daily Discipline for Growth________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    New Amazon MCF Beta Program

    Play Episode Listen Later Mar 30, 2026 4:22


    Send us Fan MailWe're discussing a new Amazon MCF beta program, "Confidential Product," which allows merchants to offer direct-to-consumer sales on their own websites. This initiative aims to enhance the customer experience for DTC sales, potentially including benefits like zero additional fees and seamless Amazon Prime shipping. This program is a significant step for ecommerce and could foster considerable business growth.Stop losing customers to slow shipping and get a real plan to match Prime-level delivery on your store: https://bit.ly/4jMZtxu#AmazonMCF #EcommerceShipping #AmazonSellers #PrimeShipping #FulfillmentStrategyWant free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Amazon MCF beta program explained00:29 - Prime shipping on ecommerce websites01:00 - Difference vs Buy With Prime01:30 - Why Amazon is offering this feature02:00 - Fees and June 2026 warning02:32 - How it works with carts and subscriptions02:52 - Eligibility and MCF requirements03:06 - Amazon strategy behind the program03:39 - Possible future pricing changes04:03 - Should sellers test this beta--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Why This Mystery Box Disaster Revealed a Bigger Problem

    Play Episode Listen Later Mar 27, 2026 32:46


    Send us Fan MailThis subscription box made one mistake that cost them customers. In this episode, they break down what went wrong, how it affected churn and retention, and the exact changes they made to fix it. Learn how product testing, systems, and customer feedback shape a successful ecommerce subscription business like BattleBox.Get better sales and grow your brand. Book a call with us: https://bit.ly/4jMZtxu#EcommerceTips #SubscriptionBox #AmazonBusiness #CustomerRetention #DTCBrand--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0Timestamps00:00 - Subscription box challenges explained01:45 - Subscription vs regular ecommerce difference03:00 - Why mystery products still sell05:25 - How products are selected and tested08:00 - Internal voting and rejection process10:10 - Supply chain risks and delays12:45 - Planning inventory months ahead14:20 - Biggest product failure story16:00 - Customer reaction and churn impact17:30 - How the business recovered18:45 - Customer lifetime value explained20:00 - Long-term customers and loyalty22:00 - Building community and content strategy24:30 - YouTube and content growth strategy27:00 - Marketing attribution challenges29:30 - Why content drives real sales________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Amazon News: Stranded Inventory with live listings

    Play Episode Listen Later Mar 26, 2026 4:18


    Send us Fan MailWondering when Amazon Prime Day 2026 will be? This video shares insights into the anticipated date, with a major hint coming from Amazon's announcement for submitting deals. Discover key information about this highly-anticipated amazon sale, helping you plan your amazon shopping experience. Stay ahead to find the best amazon deals today and grab those amazon must haves!Stop guessing your Prime Day plan and get a clear strategy built for your listings before deadlines hit:  https://bit.ly/4jMZtxu#AmazonPrimeDay #AmazonFBA #EcommerceStrategy #AmazonSellerTips #PrimeDay2026--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Prime Day 2026 question and early hint00:30 - Deal submission and deadline breakdown01:10 - Inventory deadlines and FBA shipment rules01:50 - Why Prime Day may be earlier this year02:30 - Calendar breakdown and July 4th impact03:05 - Expected Prime Day 2026 date prediction03:35 - Promotion rules and pricing mistakes to avoid--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Amazon Sellers Keep Asking This After Brand Registry

    Play Episode Listen Later Mar 26, 2026 5:05


    Send us Fan MailAmazon sellers often ask if Amazon Transparency or Project Zero can stop hijackers after getting Amazon Brand Registry.This video details the process for an existing FBA listing to enroll in Amazon's Transparency program after a brand is registered. We guide you through the enrollment for product tracking on the Transparency website, which is essential for every amazon seller. Understanding this process is key for selling on amazon and protecting your products via brand registry on amazon.Need help protecting your listings or growing your Amazon sales?Book a call with My Amazon Guy: https://bit.ly/4jMZtxu--------------------------------------------------------------------------2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOdGrowth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:03 – How to Enroll Products in Amazon Transparency00:36 – What Happens to Existing FBA Inventory Without Codes01:00 – Should Sellers Use Transparency or Project Zero01:21 – Why Most Brands Regret Using Transparency01:33 – When Transparency Actually Makes Sense02:05 – How Brand Registry Protects Most Sellers02:41 – Why Your Trademark Shows as Pending03:16 – Amazon Toys Compliance and ASIN Blocking04:26 – Reporting Competitors Copying A+ Content________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    Amazon Sellers Missing This AI Shift Will Fail in 2026

    Play Episode Listen Later Mar 24, 2026 6:36


    Send us Fan MailAI search is changing how Amazon agency services rank, get found, and win new clients online.This video explains AI SEO ranking, keyword strategy, website audits, and client acquisition changes. Learn how AI tools impact Amazon marketing, lead generation, client communication, and growth strategy.If AI search is not bringing you clients yet, fix it now before your competitors take every deal: https://bit.ly/4bnpFMZ#AmazonAgency #AISEO #EcommerceGrowth #AmazonMarketing #leadgeneration Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Why AI search is changing Amazon agency discovery00:12 - Ranking number one for Amazon agency on AI and Google00:29 - How client behavior changed with AI search results00:42 - AI use cases for strategy and keyword research01:04 - AI website audit and SEO issues breakdown01:24 - Missing keyword strategy and weak website content01:42 - Small agencies outranking bigger competitors02:02 - AI lead generation limits and data challenges02:30 - Using AI for cold email campaigns03:13 - AI context advantage in communication and data03:44 - Predicting client churn using AI signals04:24 - Combining data points for smarter AI insights04:37 - Solving bottlenecks with AI tools05:03 - Hiring vs AI for managing client calls05:42 - Using AI to replicate email responses06:05 - AI future and long term growth decisions--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    How to rank #1 on Amazon without ads - 2026 SEO Guide

    Play Episode Listen Later Mar 23, 2026 18:47


    Send us Fan MailRank #1 on Amazon without ads using a 2026 SEO guide focused on title optimization, bullet points, and backend keywords. Learn Amazon SEO strategy with keyword research, competitor analysis, and listing structure that improves ranking, impressions, and organic traffic.Step by step Amazon listing optimization using A+ content, alt text, and main image strategy to increase clicks, conversions, and sales organically.If your ads are doing the heavy lifting, it is time to fix the real problem, get expert help to rebuild your listing the right way: https://bit.ly/4jMZtxu#AmazonSEO #AmazonFBA #AmazonListing #amazonsellertips  #amazonsellertips Want free resources? Dowload our Free Amazon guides here:Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Why sales drive more sales on Amazon00:18 - Ads vs SEO misunderstanding00:40 - Core areas of Amazon SEO explained01:08 - How to structure your product title01:40 - Using high relevancy keywords in titles02:12 - Adding extra search terms and product details02:45 - Avoid keyword stuffing in titles03:29 - How customers actually read listings04:22 - When to use brand name in titles05:04 - Bullet points SEO strategy explained05:48 - Using bullet points for keyword coverage06:18 - Title vs bullet point ranking impact07:23 - A+ content and description indexing08:05 - Alt text and hidden SEO value09:13 - Keyword research using competitors10:03 - Using Helium 10 and tools for keywords11:02 - Filtering high relevancy keywords12:07 - Finding non-branded keyword opportunities13:32 - Building a master keyword list15:23 - Aligning SEO with ad campaigns16:25 - Competitor strategy and keyword relevance17:36 - Why main image impacts clicks and sales--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Amazon News: Stranded Inventory with live listings

    Play Episode Listen Later Mar 20, 2026 2:03


    Send us Fan MailAmazon FBA stranded inventory issue where listings stay live but show backend errors affecting catalog and sales tracking. Learn how sellers are fixing stranded inventory using flat file updates, resolving listing errors, and checking UPC data issues. Step by step process to handle Amazon inventory glitches, seller support tickets, and restore proper FBA inventory status fast.Stop letting hidden Amazon errors drain your sales, get a real fix from experts who deal with this daily: https://bit.ly/4jMZtxu#AmazonFBA #AmazonSeller #InventoryManagement #EcommerceTips #Amazonfbanews--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0Timestamps00:00 - Amazon stranded inventory issue overview00:18 - Inventory marked stranded across multiple brands00:34 - Listings still live and selling under FBA00:46 - Why this is likely a backend catalog issue01:00 - Common listing error and false flag problem01:11 - Fix using full flat file update01:27 - Check UPC and listing data accuracy01:45 - Why sales are not affected (yet)--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    How to Turn Side Hustle into Main Hustle

    Play Episode Listen Later Mar 20, 2026 13:27


    Send us Fan MailAre you wondering how can someone turn a side hustle into their main hustle? Steven Pope, founder of My Amazon Guy, shares his personal entrepreneurial journey from employee to owner, an truly inspiring story of creating nearly 500 jobs since 2018. He details how he mentored an employee, John Aspinall, in content creation, leading to John's remarkable linkedin personal branding success and significant linkedin lead generation. This journey showcases effective strategies for how to grow on linkedin and build a powerful personal branding.This video explains how employees can transition into ownership through side hustles and skill-based work. It covers cash flow, business models, content creation, and why most people fail when quitting too early. Learn how long-term planning, problem solving, and income control shape sustainable business ownership.#EntrepreneurLife #SideHustleTips #BusinessOwner #CareerChange #SmallBusiness--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 – Employee to owner mindset shift01:35 – Side hustling before quitting02:50 – Picking a business based on skills04:05 – Content and CTR as leverage05:20 – Choosing the right work environment06:40 – Why some businesses do not scale07:55 – Cash flow and risk reality09:10 – Solving big problems for fewer clients10:25 – Using AI to start faster11:35 – Real timelines for side hustles12:45 – When to go all in________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Amazon AMC Audiences Tier List

    Play Episode Listen Later Mar 19, 2026 17:02


    Send us Fan MailAmazon AMC audience targeting ranked from S to D tier to improve ad performance and resultsThis video breaks down Amazon Marketing Cloud (AMC) audiences and how they perform. Noah Wickham reviews retargeting, new-to-brand, and high-value audience segments. Viewers will see which audiences are worth using for Amazon ads and which ones are not effective.Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxuTry the AMC audience tier list here: https://tiermaker.com/create/amc-audi...#AmazonAds #AmazonDSP #EcommerceMarketing  #AmazonFBA  #AmazonStrategy--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0Timestamps00:00 - AMC audiences overview and tier list intro00:28 - Prime Video audience and sponsored TV relevance01:22 - Ready to upgrade audience explained02:05 - High value audience targeting strategy02:51 - Optimal frequency and retargeting limits04:09 - Custom audience with AI review05:06 - List and registry audience value05:42 - DSP campaign retargeting audiences07:09 - Add to cart but no purchase (top retargeting)08:05 - New to brand high value customers08:56 - Frequently exposed audience analysis09:38 - Fire TV and lookalike audiences10:10 - Multiple detail page views retargeting10:55 - Clicked ads but did not purchase12:01 - Sponsored keyword audience targeting12:45 - Seasonal and off Amazon engagement13:39 - Subscribe and save audience strategy14:47 - Sponsored ads exposure audience14:58 - Brand store visitors retargeting15:28 - Accessories and product pairing audiences15:56 - Final rankings and closing thoughts--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6Support the show

    Expanding to Amazon Mexico? Watch This First

    Play Episode Listen Later Mar 18, 2026 3:11


    Send a textAre you considering selling on Amazon in Mexico? We explain how to leverage Amazon remote fulfillment, specifically NARF Amazon, to expand your ecommerce reach. While you can sell on Amazon this way, the video notes that sales volume might be limited compared to Amazon.com. Learn how to sell on Amazon effectively across borders.If your Amazon ads are burning budget or your expansion plan feels risky, get direct strategy guidance before you waste another month guessing: https://bit.ly/4jMZtxu#AmazonPPC #AmazonMexico #AmazonAdvertising #EcommerceGrowth --------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0________________________________Timestamps00:02 – Selling on Amazon Mexico and NARF00:39 – FBA in Mexico and RFC Requirements01:00 – Raising Bids vs Increasing Budget01:24 – Why Budget Is a Guardrail02:02 – TikTok and Instagram Ads for Amazon02:37 – When External Traffic Actually Works02:54 – Products That Benefit from Video Ads________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Amazon Sellers Are Wasting Money With This PPC Campaign Mistake

    Play Episode Listen Later Mar 17, 2026 24:12


    Send a textEveryone talks about this Amazon PPC strategy but does it actually work?In this video, Noah reviews a popular approach from Darren  @FBA-Elite   and breaks down the real impact of using only exact match campaigns, small ad budgets, and beginner PPC setups. Some ideas make sense while others can slow down growth.Watch the full video to see the full breakdown and what Amazon sellers should actually do when launching PPC.Need help with Amazon PPC or scaling your product? Book a call with us: https://bit.ly/4jMZtxu#AmazonPPC #AmazonAdvertising #AmazonFBA #AmazonSeller #EcommerceTips--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0Timestamps00:00 - Why Sellers Asked for This Amazon PPC Review01:07 - Reviewing Darren FBA Elite's Beginner Strategy02:12 - Exact Match Only Campaigns Explained03:23 - Why Exact Match Can Still Waste Money04:01 - Starting Bids and Budget Problems04:39 - Why £5 Per Sale Is Too Low06:24 - Launch Costs, CPC, and Sales Goals07:07 - When to Pause Keywords After 20 Clicks08:44 - Helium 10 Xray and Competitor Keyword Research10:25 - Cerebro Filters and Search Volume Rules12:15 - Cutting Weak Keywords and Grouping Campaigns13:40 - Average CPC and Conversion Rate Math15:12 - Organic Ranking, Listing Relevance, and Sales Velocity16:43 - Why Broad and Phrase Match Still Matter17:20 - Campaign Setup and Why Auto Campaigns Matter19:12 - Bid Settings, Daily Budgets, and Scaling Limits20:02 - Final Review of the Strategy and Best Lessons22:17 - Negations, Budget Reality, and Closing Thoughts--------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Scaling Fails When You Miss This System

    Play Episode Listen Later Mar 16, 2026 8:07


    Send a textScaling looked like success until it started breaking the business.In this video, Steven Pope talks about the scaling mistake many agency owners make when client numbers keep growing. He explains why many agencies hit a wall around 40 clients, what went wrong when the business kept expanding, and the systems that helped handle more clients without chaos.If you run an agency or plan to scale one, this lesson could save you from learning the hard way.Need help growing your Amazon business? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu-------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYXAmazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0________________________________00:00 – The 3D to a Seat System and SOP Framework00:30 – Why Most Agencies Hit a 40 Client Limit01:05 – Why Founders Get Stuck in the Account Director Role01:21 – Can AI Help Agencies Handle More Clients?01:41 – Why Every Agency Needs a Website02:14 – Using Claude AI to Build a Website Fast03:04 – How AI Is Changing Design Work03:36 – Adding Design Services to Increase Revenue04:12 – Using AI to Create New Services for Clients05:25 – Why Big Companies Focus on Old Customers05:51 – Using AI to Sell New Services06:08 – AI Homework: Build a Sales Plan06:42 – Email, Cold Calls, and Content for New Clients07:19 – Why Content Beats Ads Early On07:46 – Sales Models and AI Help07:58 – Why YouTube Brings the Most Clients08:12 – Turning Customer Questions Into Video Content08:26 – Why Agency Partnerships Often Fail08:40 – The Only Three Questions That Matter to Clients________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Hiring for Different Roles - Personality Profiling Tips

    Play Episode Listen Later Mar 13, 2026 8:23


    Send a textEver wonder about the roles and responsibilities within a business? This video explores the concept of infinite entrepreneur roles across various industries. We discuss how `business documentation` can help define these roles, leading to increased `productivity` and helping you save time and money.This video explains how to hire for different business roles based on personality and job needs. It breaks down sales roles versus brand manager roles, including drive, impatience, and follow-through. Learn how founders use personality profiling, role fit, and hiring platforms to scale teams correctly.#HiringTips #BusinessLeadership #TeamBuilding #SalesHiring #founderadvice --------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOd2026 Amazon PPC Guide: https://bit.ly/4lF0OYXGrowth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 – Why hiring depends on role fit00:45 – Infinite roles inside a business01:30 – What makes a strong sales hire02:35 – Why impatience matters in sales03:30 – Account executive vs brand manager04:20 – Traits needed for client management05:15 – Tradeoffs in every personality type06:10 – Hiring for culture and consistency07:00 – Where to find sales vs brand talent07:55 – Managing people based on personality________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Your Amazon Traffic Isn't Converting? Watch The Amazon Listing Optimization Masterclass

    Play Episode Listen Later Mar 12, 2026 49:53


    Send a textAmazon listing optimization tips that increase conversion rate, improve product images, and raise average order value. We're talking about how to get more profitability and increase sales from your amazon product listing. Many sellers feel like they're just throwing money at ads without improving conversion rates, which is ineffective without a strong amazon listing. Learn how optimizing your amazon listing keyword optimization and improving your amazon seo ranking can make a real difference in your sales.If your Amazon listing is wasting ad spend and missing sales, get a full expert listing audit and find the exact fixes your product needs: https://bit.ly/4jMZtxu#AmazonListingOptimization #AmazonSellerTips #AmazonFBA #amazonmarketing --------------------------------------------------------------------------2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOd2026 Amazon PPC Guide: https://bit.ly/4lF0OYXGrowth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 Increasing profitability with listing optimization01:03 Why average order value matters for Amazon sellers02:17 AOV competitive gap audit explained04:00 Finding the right competitors to analyze04:51 Variation strategies to increase order value06:08 Real product examples using variation ladders09:05 Why increasing AOV changes your ad economics11:02 Understanding Amazon BSR and sales velocity12:05 Pricing ladder strategy using variations14:22 Parent child listings and variation structure18:04 Why basics matter more than shiny tactics20:47 What makes a strong Amazon main image23:42 Simple main image CTR strategy24:11 How secondary images improve conversions26:13 Example of poor listing design mistakes28:18 Showing product benefits clearly in images33:06 Getting main images approved on Amazon36:07 Using reviews to improve listing images40:04 Choosing the right secondary images by category43:00 Why video is becoming essential for listings45:24 Making wall art listings stand out48:37 How to schedule a listing audit call________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    2026 Amazon Launch Strategy Questions Answered

    Play Episode Listen Later Mar 11, 2026 6:23


    Send a textWe address a common question: what is the best product launch strategy in 2026? This video explains the Early Vine program for new product launches, offering insights into how to launch a product effectively. Learn about Amazon's general approach and our updated perspective on the Amazon product launch process. We also discuss how to launch a product on Amazon and structure PPC campaigns for better results.If your Amazon launch is stuck with low impressions and no sales, get direct PPC strategy guidance before you waste another dollar on ads: https://bit.ly/3ZlHh6G#AmazonPPC #AmazonProductLaunch #AmazonAdvertising #AmazonSellerTips--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:03 – Early Vine Program and Review Strategy00:30 – Review Count vs Star Rating and Conversion Data01:17 – Why Organic Reviews Often Outperform Vine02:22 – Amazon PPC Structure for New Product Launch03:40 – Best Bid Strategy: Down Only vs Up and Down04:40 – No Sales and Low Impressions After Launch05:21 – CTR, Conversion Rate, and Traffic Benchmarks05:59 – Why Bid Optimization Fixes 90% of Low Impression Issues________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    You Don't Need Third-Party Tools Anymore: Amazon's New Feature Explained

    Play Episode Listen Later Mar 10, 2026 5:26


    Send a textAmazon price tracking can reveal whether a deal is real or just a coupon on a higher price. In this video, Steven Pope, founder of My Amazon Guy, explains how buyers check Amazon price history using tools like Camel Camel Camel, Keepa, and Helium 10. He also shows how Amazon's Rufus feature inside the mobile app lets users view recent price history, set price alerts, and even trigger auto-buy when the price drops. Watch the full video to see how these tools work and how to avoid misleading Amazon promotions.Need help fixing your Amazon listings or growing sales? Book a call: https://bit.ly/4jMZtxu#AmazonTips #AmazonShopping #EcommerceTools #AmazonSellers #OnlineShopping--------------------------------------------------------------------------2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOdGrowth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:35 - How Price Tracking Tools Show Amazon Price History01:15 - Problems With Camel Camel Camel Data Updates01:29 - Using Keepa and Browser Extensions for Price Tracking01:46 - Checking Price History With Amazon Rufus02:11 - Why Buyers Should Verify Promotions and Coupons03:00 - Viewing Price Data With Helium 1003:38 - Sales Rank Data and Product Demand Insights04:03 - Setting Price Alerts Inside the Amazon Mobile App04:37 - Auto Buy Feature When Price Drops04:53 - One Year Limit on Amazon Price Alerts________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    The AI Singularity - What Can You Expect?

    Play Episode Listen Later Mar 9, 2026 26:28


    Send a textAI strategy for business is shifting toward business automation built on real data, SOPs, and repeatable systems. This episode breaks down AI automation, AI integration, Amazon AI tools like Rufus, internal company knowledge systems, AI agents, automation for sellers, and how businesses can prepare for the AI singularity. Learn how to use AI services, document processes, build AI-ready systems, automate repetitive work, and create a real AI advantage instead of chasing overhyped tools.If your business is still running on manual processes, get on a strategy call and build an AI system before your competitors cut their costs in half: https://bit.ly/4jMZtxu#AIstrategy #BusinessAutomation #AIforBusiness #AmazonSellers #artificialintelligence --------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOdGrowth Email Marketing Strategies: https://hubs.ly/Q04457QF0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Amazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 – Launching AI Services for Businesses01:03 – Why AI Is Overhyped Without Data02:34 – How SOPs Create AI Advantage04:00 – Favorite AI Tool and Why Integration Wins06:34 – Switching AI Platforms vs Staying Consistent07:02 – Best AI Automation Inside the Company08:40 – AI for Amazon Sellers and Image Quality10:00 – Predicting the AI Singularity by 202811:27 – Is Amazon Rufus Actually Good?14:11 – How Rufus May Hurt Sellers15:44 – Price Alerts and Hidden Features17:10 – Why Customers Don't Use Rufus18:32 – Wendy's vs Chick-fil-A Business Lesson21:21 – Custom AI Agents for Companies22:10 – How Amazon Sellers Avoid Getting Left Behind23:45 – Why Documenting Processes Is Critical25:16 – AI Efficiency Gains and What Comes Next________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

    Claim My Amazon Guy

    In order to claim this podcast we'll send an email to with a verification link. Simply click the link and you will be able to edit tags, request a refresh, and other features to take control of your podcast page!

    Claim Cancel