POPULARITY
Today we're talking to Rocky Buckley. Rocky works with experts, thought leaders, and influencers to shape their personal brand and package and monetize their expertise at a high price point. In this episode we dive deep into Rocky's journey from being behind the scenes to putting himself out there, building community, monetizing your personal brand, and much more. If you're interested in building your personal brand and getting paid for your expertise, this episode is a must listen. Key Lessons:You have a unique voice and experiences and only you can reach certain people. Don't try to be someone else. Monetizing your personal brand is not as simple as just putting content out and money will start falling from the sky. You have to start with looking internally and finding your why, understanding your strengths, and then implement a proper business model that aligns with that. Rocky's Website: https://www.rockybuckley.com/
Nowadays the way you promote yourself, the way you get your message out and market your business is through online means. You need to figure out how to communicate what you do to the right audience, to message it properly, to engage people and show a different side of your personality. We are all living in a social age where having a public persona is no longer a choice and the question is how do we maximise ourselves and put that best version of ourselves out there. In this podcast:How to stand out in a crowded marketMaking structural shifts to get unstuckEmotionally tapping in to your sense of purpose.
Have you ever wanted to reinvent yourself, but thought 'I'm too old, it's too late, or 'how do I do start?' You're not alone, and in good hands. My next guest is Rocky Buckley, a reinvention specialist of sorts. Rocky reinvented himself a couple years ago to fullfill a long-standing dream of serving others realize their full potential. Over the last 23 years, Rocky has helped his clients bring over $100 million dollars in training programs and information products to the market. He's consulted on over 3000 projects for clients ranging from billion-dollar brands like Wiley, Pearson and Macmillan, to experts, authors, thought leaders, influencers and entrepreneurs in 9 countries and over 100 different markets. The power of reinventing yourself against all odds at any age The inner game of personal branding, reinvention and "conscious identity design." Tapping natural charisma to become a magnetic "power persona" Find Rocky: https://www.rockybuckley.com/ @rocky.buckley
Joining me today is Rocky Buckley. He is an entrepreneur, a coach and a consultant. He is also the creator of Platinum Path Mastermind and of The Power Persona Project.
Welcome to Life Transformation Radio In this episode, Rocky Buckley and I discuss how your life decisions are all about you. So if you want to understand how your power in what you decide can bring fame, influence, and how it can impact the life you want to live, tune in now! In this episode, you'll discover: It's All About You Self Empowerment Live the life you want to live About Rocky Buckley Over the last 23 years, Rocky has helped his clients bring over $100 million dollars in training programs and information products to the market. He's consulted on over 3000 projects for clients ranging from billion-dollar brands like Wiley, Pearson, and Macmillan, to experts, authors, thought leaders, influencers, and entrepreneurs. He is the creator of a training program for experts called Platinum Path and a membership community called The Power Persona Project, where he has conversations with superstars like Kevin Harrington from Shark Tank, legendary authors and speakers like Bob Burg, and internet marketing gurus like Stu McLaren, and Brian Kurtz. More Information Learn more about Rocky Buckley by visiting https://www.rockybuckley.com/ Thanks for Tuning In!
Welcome to Life Transformation Radio In this episode, Rocky Buckley and I discuss how your life decisions are all about you. So if you want to understand how your power in what you decide can bring fame, influence, and how it can impact the life you want to live, tune in now! In this episode, you'll discover: It's All About You Self Empowerment Live the life you want to live About Rocky Buckley Over the last 23 years, Rocky has helped his clients bring over $100 million dollars in training programs and information products to the market. He's consulted on over 3000 projects for clients ranging from billion-dollar brands like Wiley, Pearson, and Macmillan, to experts, authors, thought leaders, influencers, and entrepreneurs. He is the creator of a training program for experts called Platinum Path and a membership community called The Power Persona Project, where he has conversations with superstars like Kevin Harrington from Shark Tank, legendary authors and speakers like Bob Burg, and internet marketing gurus like Stu McLaren, and Brian Kurtz. More Information Learn more about Rocky Buckley by visiting https://www.rockybuckley.com/ Thanks for Tuning In!
How can you conduct conscious identity design for your marketing? Do you know how to embody a magnetic persona? Where is your zone of... The post Looking Inward to Improve Your Marketing with Rocky Buckley | MP 116 appeared first on How to Start, Grow, and Scale a Private Practice| Practice of the Practice.
Welcome to Life Transformation Radio In this episode, Rocky Buckley and I discuss how your life decisions are all about you. So if you want to understand how your power in what you decide can bring fame, influence, and how it can impact the life you want to live, tune in now! In this episode, you'll discover: It's All About You Self Empowerment Live the life you want to live About Rocky Buckley Over the last 23 years, Rocky has helped his clients bring over $100 million dollars in training programs and information products to the market. He's consulted on over 3000 projects for clients ranging from billion-dollar brands like Wiley, Pearson, and Macmillan, to experts, authors, thought leaders, influencers, and entrepreneurs. He is the creator of a training program for experts called Platinum Path and a membership community called The Power Persona Project, where he has conversations with superstars like Kevin Harrington from Shark Tank, legendary authors and speakers like Bob Burg, and internet marketing gurus like Stu McLaren, and Brian Kurtz. More Information Learn more about Rocky Buckley by visiting https://www.rockybuckley.com/ Thanks for Tuning In!
Welcome to Life Transformation Radio In this episode, Rocky Buckley and I discuss how your life decisions are all about you. So if you want to understand how your power in what you decide can bring fame, influence, and how it can impact the life you want to live, tune in now! In this episode, you'll discover: It's All About You Self Empowerment Live the life you want to live About Rocky Buckley Over the last 23 years, Rocky has helped his clients bring over $100 million dollars in training programs and information products to the market. He's consulted on over 3000 projects for clients ranging from billion-dollar brands like Wiley, Pearson, and Macmillan, to experts, authors, thought leaders, influencers, and entrepreneurs. He is the creator of a training program for experts called Platinum Path and a membership community called The Power Persona Project, where he has conversations with superstars like Kevin Harrington from Shark Tank, legendary authors and speakers like Bob Burg, and internet marketing gurus like Stu McLaren, and Brian Kurtz. More Information Learn more about Rocky Buckley by visiting https://www.rockybuckley.com/ Thanks for Tuning In!
Over the last 23 years, Rocky has helped his clients bring over $100 million dollars in training programs and information products to the market. He's consulted on over 3000 projects for clients ranging from billion-dollar brands like Wiley, Pearson and Macmillan, to experts, authors, thought leaders, influencers and entrepreneurs in 9 countries and over 100 different markets.Rocky Buckley is also the creator of a training program for experts called Platinum Path and a membership community called The Power Persona Project, where he has conversations with superstars like Kevin Harrington from Shark Tank, legendary authors and speakers like Bob Burg, and internet marketing gurus like Stu McLaren, Brian Kurtz and Pedro Adao and many more.https://www.platinumpath.co/about/
When building a business, it's a common entrepreneur mistake to jump into the tactics right away - put out a lot of content and so on. But according to Rocky Buckley, this episode's guest, entrepreneurs should always start from a strategic standpoint - from the inside-out by starting with a crystal clear vision.In this episode, Rocky explains how you can be the best version of yourself by having a clear vision of your purpose and goals to be resonant, attractive, magnetic, and noticeable; shares his two programs - the Power Personal program and the Platinum Path Mastermind - to become a high-priced premium personal brand; why you should a brand for your business and have your brand as the owner/entrepreneurs, and gave some tips on how you can transition yourself from one business to another, or your business from one owner to another. And lastly, he also shares how he gets himself noticed by having a clear vision, as well.Post-production, transcript and show notes by XCD Virtual Assistants The UnNoticed Entrepreneur Book The UnNoticed Entrepreneur: Fifty Ideas for your Company to Stand Out The Marque of an Entrepreneur Get noticed as an entrepreneur with the 19 Dots range of merchandise; bottles, cups, caps et al Social listening - google alert killer! Generate leads and market your product using social listening Get Otter with 1-month FREE Pro Lite Generate rich notes for meetings, interviews, lectures, and other important voice conversations.Support the show Support the show
When building a business, it's a common entrepreneur mistake to jump into the tactics right away - put out a lot of content and so on. But according to https://www.linkedin.com/in/rocky-buckley/ (Rocky Buckley), this episode's guest, entrepreneurs should always start from a strategic standpoint - from the inside-out by starting with a crystal clear vision. In this episode, Rocky explains how you can be the best version of yourself by having a clear vision of your purpose and goals to be resonant, attractive, magnetic, and noticeable; shares his two programs - the Power Personal program and the Platinum Path Mastermind - to become a high-priced premium personal brand; why you should a brand for your business and have your brand as the owner/entrepreneurs, and gave some tips on how you can transition yourself from one business to another, or your business from one owner to another. And lastly, he also shares how he gets himself noticed by having a clear vision, as well. Post-production, transcript and show notes by XCD Virtual Assistants https://prowly.com/#a_aid=eastwestpr (Prowly - the media relations platform) Prowly has everything you need to get your PR work done. https://www.descript.com/?lmref=FTZ00A (Descript is what I use to edit the show.) All-in-one audio & video editing, as easy as a doc. https://www.visme.co/?ref=eastwestpr (Graphic design toolbox - Visme) Create visual brand experiences for your business whether you are a pro designer or a total novice. https://share.scoreapp.com/49164113 (Build responsive quizzes) Generate higher quality, higher converting leads
When building a business, it's a common entrepreneur mistake to jump into the tactics right away - put out a lot of content and so on. But according to Rocky Buckley, this episode's guest, entrepreneurs should always start from a strategic standpoint - from the inside-out by starting with a crystal clear vision.In this episode, Rocky explains how you can be the best version of yourself by having a clear vision of your purpose and goals to be resonant, attractive, magnetic, and noticeable; shares his two programs - the Power Personal program and the Platinum Path Mastermind - to become a high-priced premium personal brand; why you should a brand for your business and have your brand as the owner/entrepreneurs, and gave some tips on how you can transition yourself from one business to another, or your business from one owner to another. And lastly, he also shares how he gets himself noticed by having a clear vision, as well.Post-production, transcript and show notes by XCD Virtual Assistants The UnNoticed Entrepreneur Book The UnNoticed Entrepreneur: Fifty Ideas for your Company to Stand Out The Marque of an Entrepreneur Get noticed as an entrepreneur with the 19 Dots range of merchandise; bottles, cups, caps et al Social listening - google alert killer! Generate leads and market your product using social listening Get Otter with 1-month FREE Pro Lite Generate rich notes for meetings, interviews, lectures, and other important voice conversations.Support the show Support the show
When building a business, it's a common entrepreneur mistake to jump into the tactics right away - put out a lot of content and so on. But according to https://www.linkedin.com/in/rocky-buckley/ (Rocky Buckley), this episode's guest, entrepreneurs should always start from a strategic standpoint - from the inside-out by starting with a crystal clear vision. In this episode, Rocky explains how you can be the best version of yourself by having a clear vision of your purpose and goals to be resonant, attractive, magnetic, and noticeable; shares his two programs - the Power Personal program and the Platinum Path Mastermind - to become a high-priced premium personal brand; why you should a brand for your business and have your brand as the owner/entrepreneurs, and gave some tips on how you can transition yourself from one business to another, or your business from one owner to another. And lastly, he also shares how he gets himself noticed by having a clear vision, as well. Post-production, transcript and show notes by XCD Virtual Assistants https://prowly.com/#a_aid=eastwestpr (Prowly - the media relations platform) Prowly has everything you need to get your PR work done. https://www.descript.com/?lmref=FTZ00A (Descript is what I use to edit the show.) All-in-one audio & video editing, as easy as a doc. https://www.visme.co/?ref=eastwestpr (Graphic design toolbox - Visme) Create visual brand experiences for your business whether you are a pro designer or a total novice. https://share.scoreapp.com/49164113 (Build responsive quizzes) Generate higher quality, higher converting leads
Connect with Rocky: https://www.linkedin.com/in/rocky-buckley/http://powerpersonaproject.com/
Rocky Buckley is an entrepreneur, coach, consultant, and the creator of the Platinum Path mastermind. He and his faculty of experts help thought leaders, authors, speakers, consultants, and coaches reinvent their expertise and shift into a high-priced, lifestyle-friendly business model. He is also the creator of the Power Persona framework, a unique “inside-out” strategy for personal branding and positioning as a public figure. Over the last 22 years, Rocky has helped his clients bring over 100 million dollars in training programs, curricula, and information products to the market. He's consulted on over 3000 projects for clients ranging from billion-dollar brands like Pearson, Wiley, and Macmillan, to experts, authors, and entrepreneurs in 7 countries and over a hundred different markets. What you will learn How Rocky help his clients generate five figure profits The strategies Rocky used to grow his highly engaged Facebook group Rocky's unique Power Persona framework How to lay the best foundation when building a personal brand The secret to systemizing your expertise to achieve work-life balance How to leverage your time more effectively Content Proliferation: How to repurpose your content to get the most out of it Rocky's best tips on designing the life you want
Welcome to another episode of the Revenue Accelerator Podcast. Today we have Rocky Buckley, creator of Platinum Path and The Power Persona Project. Rocky assists influencers and experts in reinventing their brands and helping them with strategies to improve their business.Discovering you[04:05]It is critical to discover and understand oneself. It is working with your foundation to become the person you want to be. After completing those tasks, it's time to consider how unique you may be.Taking a step back[07:02]Know which parts of yourself you want to leave behind, your assets, and the resources that you have—Taking a step back is critical to get some perspective.[09:38]Be conscious of your identity, your strengths and resources that you can use on personal branding, and elements in your past that can help you resonate with people.Brandable character[15:48]Developing systems and procedures that people will use, including instructional design ideas, in your work is highly crucial. Importance of design in a system[21:43]Design can help you to market what you are selling. People find it highly appealing when you have this three-part system with all of these features and functions, and it even sounds more digestible from a marketing perspective.It's all about speed[24:01]it's about speed and ease and clarity. You can market rate by telling your clients that you can achieve something faster than it usually takes.Components in building an audience[25:42]You need to decide if you want to be a public figure. It would help if you do not only decide who you want to be but also examine your market to determine its demographics. People won't be drawn to you if you aren't enthusiastic about what you do and have a clear sense of purpose that motivates you daily.Attracting audience[30:25]It would be best if you were engaged, and you can't expect others to be interested if you only try to post every so often. Engaging with people in the comments and having enough grasp of human nature is the way to know what would pique someone's interest.Entrepreneurs' perspective[34:40] Always begin with a perspective of an entrepreneur. What do you envision for your life? The decisions you make in business are contingent on how you expect your life.Foundation for everything else[39:21]What am I doing here? Why do I exist? What is my purpose, and where am I headed? Objectively experiencing life is the basis for everything else. Take the time to stand back and get perspective if you're not already doing so. You will begin to observe shocking alterations in the aftermath if you get conscious of your life.Join Rocky's Facebook group to learn more: https://www.facebook.com/groups/powerpersonaListen to Revenue Accelerator Podcast on:Apple | Acast Hosted on Acast. See acast.com/privacy for more information.
293 Rocky Buckley Facebook.com/rockybuckley linkedin.com/in/rocky-buckley twitter.com/rockybuckley instagram.com/rocky.buckley tiktok.com/@rockybuckley rockybuckley.com, powerpersonaproject.com Rocky has been working with authors, experts, thought leaders, and influencers for 23 years, helping clients bring over $100 million in information products and training programs to market. Rocky is the creator of The Power Persona Project community and the Platinum Path coaching/consulting program, helping experts reinvent their business models to unleash their highest potential.
In the episode 90 of IDEAS+LEADERS podcast I am speaking with Rocky Buckley about reinventing your brand and strategy. If you are a business owner, I really recommend his episode for you. Rocky helps experts, thought leaders, and influencers to "Go Platinum" by reinventing their brand, strategy and business model. He helps transform what experts, influencers, and thought leaders already know into high-priced training programs, so they can generate 5-figure clients and create lucrative lifestyle businesses they can run in a few hours a week. You can contact Rocky HERE Thank you for joining me on this episode of IDEAS+LEADERS. If you enjoyed this episode, please share, subscribe and review so that more people can enjoy the podcast https://podcasts.apple.com/pl/podcast/ideas-leaders/id1531433083
Rocky Buckley is an entrepreneur, coach, consultant, and the creator of the Platinum Path mastermind, where he and his faculty of experts help thought leaders, authors, speakers, consultants, and coaches reinvent their expertise and shift into a high-priced, lifestyle-friendly business model. He is also the creator of the Power Persona framework, a unique "inside-out" strategy for personal branding and positioning as a public figure. Over the last 22 years, Rocky has helped his clients bring over 100 million dollars in training programs, curriculum, and information products to the market. He's consulted on over 3000 projects for clients ranging from billion-dollar brands like Pearson, Wiley, and Macmillan, to experts, authors, and entrepreneurs in 7 countries and over a hundred different markets. You can hang out with him every day in his free Facebook group, called The Power Persona Project. Highlights: 1. Your source is your best marketing tool 2. The essence of personal branding - connecting with the values 3. The real problem why you're not making money in your business Connect: Facebook.com/rockybuckley linkedin.com/in/rockybuckleyinstagram.com/rocky.buckley www.instagram.com/dijanallugolli Links: Power Persona Project, PowerPersonaProject.com https://reviewthispodcast.com/insider www.dijanallugolli.com LOVE + GRATITUDE D --- Send in a voice message: https://anchor.fm/fearlessandsuccessful/message
In a social age, creating a powerful public persona is no longer a choice. Those who master the art and science of attraction leap out from the crowd, amass large followings, create lucrative businesses around their knowledge and personalities, and enjoy lifestyles of fulfillment and contribution mentally and physically. LEARN MORE: WEBSITE:PowerPersonaProject.comFACEBOOK:facebook.com/rockybuckley INSTAGRAM:instagram.com/rocky.buckley TWITTER:twitter.com/rockybuckley LINKEDIN:linkedin.com/in/rocky-buckley/
Brand Manager Day In A Life - Brand Manager ROCKY BUCKLEY"Remember the dream of freedom when you first started your business? It's finally time to simplify, scale, and leverage your business so that you can have the time freedom and lifestyle you want - all while doing what you love and are great at." Rocky BuckleyIf you resonate with this quote, then you need to embrace our latest podcast. We interviewed Rocky, and he shared with us some keen insight on what we should be doing right now. This conversation will place you light years ahead of your competition. FOLLOW ROCKY'S FB PAGEhttps://www.facebook.com/groups/powerpersona
In this installment of Evolution Revisited, I'm sharing some of my big takeaways from Episode 038 of Evolution of Brand featuring Rocky Buckley.I've also got some additional insight and commentary on beginning with the end in mind, mastering the inner and outer game of success, and vetting your ideas before investing time into bringing them to life.And finally, I have a sneak preview of Episode 040 of EoB featuring Charles Alexander.10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copyMUSIC CREDIT: "Victory" courtesy of purple-planet.com
In this installment of Evolution Revisited, I'm sharing some of my big takeaways from Episode 038 of Evolution of Brand featuring Rocky Buckley. I've also got some additional insight and commentary on beginning with the end in mind, mastering the inner and outer game of success, and vetting your ideas before investing time into bringing them to life. And finally, I have a sneak preview of Episode 040 of EoB featuring Charles Alexander. 10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy MUSIC CREDIT: "Victory" courtesy of purple-planet.com
Working alone can be tough, especially when you're stuck on a problem or challenge that prevents you from taking the next step in your business. One of those challenges can be trying to get out of your business so it can actually grow and scale. And what this comes down to is how we structure our business model. To help us shift our mindset on how we approach our business models, I interviewed Rocky Buckley. Rocky Buckley an entrepreneur, coach, consultant, and the creator of the Platinum Path mastermind, where he and his faculty of experts help thought leaders, authors, speakers, consultants, and coaches reinvent their expertise and shift into a high-priced, lifestyle-friendly business model. He is also the creator of the Power Persona framework, a unique "inside-out" strategy for personal branding and positioning as a public figure. While the focus of our show hits on personal brands, you can take the nuggets you learn on the show and shift them into whatever business you're working in. Dive into this episode now! To get in contact with Rocky: Facebook: https://Facebook.com/rockybuckley Instagram: https://instagram.com/rocky.buckley LinkedIn: https://linkedin.com/in/rocky-buckley Website: https://PowerPersonaProject.com Rocky's Email: rockybuckley@gmail.com To get in contact with Rochelle: To Book a 15 min networking strategy call with Rochelle click here: https://calendly.com/itsrogroh Instagram: https://www.instagram.com/itsrogroh/ Facebook: https://www.facebook.com/RochelleGroh What type of networker are you? Take this quiz now! https://www.letscutclass.com/networking-quiz Free resource to boost your networking: 5 Minute Networking Exercises -> https://cutclass.mykajabi.com/5-minute-networking Ready to take the leap from your 9-5 to start your own biz Not sure? Take the quiz here -> https://www.letscutclass.com/employee-vs-entrepreneur-quiz Free networking training video here: mine-your-network
How can you maintain a thriving business? Sometimes, you can't just stick to what you've been doing when it's not working anymore. You have to recognize that it needs fundamental changes. For more than 20 years, Rocky Buckley has been helping publishing companies in creating and selling products through books, courses, training by working with authors and experts. After that, he realized that he could do more by creating The Power Persona Project, which aims to reinvent organizations' brands, strategies, and business models to achieve better results. Tune in to learn how he created the new business where he's the public figure for the first time.Love the show? Subscribe, rate, review, and share! https://milliondollarhobbies.com/
Top 3 Takeaways From This Value-Packed Conversation:Begin building your brand with the end in mind. If your business can't function without you integrally involved, it will be extremely difficult to sell, pass down, or transfer ownership in the futureWhen it comes to building your personal brand, you have to put emphasis on mastering the inner game of success before all the pieces of the outer game puzzle will fall into placeBefore you bring anything to market, whether it be a course, training program, or brand itself, take time to vet it and make sure it's something that people want. If you skip this step, you may waste massive amounts of time creating something that will inevitably fall flat Click here for complete show notes Episode 038 of Evolution of Brand is sponsored by Bonjoro! Discover how you can connect with leads, customers, and colleagues in a unique, dynamic, impactful way with personalized videos. Click here to learn more 10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copyMUSIC CREDIT: "Victory" courtesy of purple-planet.com
Top 3 Takeaways From This Value-Packed Conversation: Begin building your brand with the end in mind. If your business can't function without you integrally involved, it will be extremely difficult to sell, pass down, or transfer ownership in the future When it comes to building your personal brand, you have to put emphasis on mastering the inner game of success before all the pieces of the outer game puzzle will fall into place Before you bring anything to market, whether it be a course, training program, or brand itself, take time to vet it and make sure it's something that people want. If you skip this step, you may waste massive amounts of time creating something that will inevitably fall flat Click here for complete show notes Episode 038 of Evolution of Brand is sponsored by Bonjoro! Discover how you can connect with leads, customers, and colleagues in a unique, dynamic, impactful way with personalized videos. Click here to learn more 10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy MUSIC CREDIT: "Victory" courtesy of purple-planet.com
In this installment of Evolution Revisited, I'm sharing some of my big takeaways from Episode 036 of Evolution of Brand featuring Laura Kelly, the Founder of TulaBooks.I've also got some commentary on Super Bowl 56 and how the advertising stage has changed during the "big game."And finally, I've got a sneak preview of Episode 038 of Evolution of Brand featuring Rocky Buckley.Pick up a free copy of Laura's helpful guide How to Fix the Top 3 Money Blunders (Almost) Every Entrepreneur Will Make10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copyMUSIC CREDIT: "Victory" courtesy of purple-planet.com
In this installment of Evolution Revisited, I'm sharing some of my big takeaways from Episode 036 of Evolution of Brand featuring Laura Kelly, the Founder of TulaBooks. I've also got some commentary on Super Bowl 56 and how the advertising stage has changed during the "big game." And finally, I've got a sneak preview of Episode 038 of Evolution of Brand featuring Rocky Buckley. Pick up a free copy of Laura's helpful guide How to Fix the Top 3 Money Blunders (Almost) Every Entrepreneur Will Make 10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy MUSIC CREDIT: "Victory" courtesy of purple-planet.com
Rocky Buckley is an entrepreneur, coach, consultant, and the creator of the Platinum Path mastermind, where he and his faculty of experts help thought leaders, authors, speakers, consultants, and coaches reinvent their expertise and shift into a high-priced, lifestyle-friendly business model. He is also the creator of the Power Persona framework, a unique "inside-out" strategy for personal branding and positioning as a public figure. Over the last 22 years, Rocky has helped his clients bring over 100 million dollars in training programs, curriculum, and information products to the market. He's consulted on over 3000 projects for clients ranging from billion-dollar brands like Pearson, Wiley, and Macmillan, to experts, authors, and entrepreneurs in 7 countries and over a hundred different markets. You can hang out with him every day in his free Facebook group, called The Power Persona Project. Let's tune in and learn more about his inspiring story and listen to how he kept his life and career visions alive. [00:01 – 09:30] Getting to Know Rocky I welcome and introduce my guest, Rocky Buckley Rocky shares about his life and career journey Reinventing himself for personal and business development “I thought I was going to be a pro baseball player.” Passion versus making a living [09:31 – 49:22] The Inner and Outer Game Of a Public Persona Consistently shifting Passion What's constant is your name Be strategic Get clear, find your vision When is the right time to stop pursuing your passion? Designing and Finding Out What You Really Want The Life Vision versus the Business Vision Dealing with the financial lapses Give yourself the opportunity to experiment The Biggest Distraction Life is really busy Use the calendar to think! Keep Your Vision Alive Habits. Check the books mentioned below Control your environment Good Luck, Bad Luck How much luck do you need to have in your life? When will your vision come alive? Progress is Encouraging Intentionally Designing Your Life Rocky shares about a conflict he got through in his youth Seeking God on the vision and desire level “Faith” in Greek is a verb Can you create your own faith? Our identity, our belief systems Personal Brand Should you have a personal brand? How to Stand Out of the Crowd A shift in business trust Rocky takes over the world stage [49:23 – 51:29] Closing Segment How to connect with Rocky Buckley. See links below. Final words Resources Mentioned: https://www.amazon.com/Myth-Revisited-Small-Businesses-About/dp/0887307280 (The E Myth) https://www.amazon.com/Miracle-Morning-Not-So-Obvious-Guaranteed-Transform/dp/0979019710 (The Miracle Morning) https://www.amazon.com/Atomic-Habits-James-Clear-audiobook/dp/B07RFSSYBH (Atomic Habits) https://www.amazon.com/Personal-Power-Books-Volumes-Vol/dp/1616404299 (Personal Power Books) https://www.amazon.com/Four-Agreements-Practical-Personal-Freedom/dp/1878424319 (The Four Agreements) Tweetable Quotes: “I think the big thing is to get that first success on the board. Be successful in that first thing, work really hard at it. When you can get that success, it then creates other opportunities for you to create space, time exploration, and so on in your life.” – Rocky Buckley “It's really important to like, stick with something until you get traction in it.” – Rocky Buckley “You've got to control your environment because your environment is what allows you to set up the proper structures and systems to have the right habits.” – Rocky Buckley “Once you can become aware and go, Oh, that's what I'm doing. Now you have the power to make shifts and changes in that.” – Rocky Buckley ----------------------------- Follow Rocky on https://www.facebook.com/groups/powerpersona (Facebook), https://twitter.com/rockybuckley?lang=en (Twitter), https://www.linkedin.com/in/rocky-buckley/ (LinkedIn), and...
Episode Summary:In today's episode of A Cup of Confidence, we are joined by special guest Rocky Buckley, Creator of Platinum Path and The Power Persona Project. Rocky shares his journey to learning how to develop projects and businesses online. For two decades, Rocky built a successful company and created his own business but later learned he was building his business wrong by being at the center. Rocky gives us his knowledge on what he learned through his flawed model and shares how he discovered he was capable of a lot more by being driven by passion and desire for a fulfilling and enjoyable life. This episode is so inspiring and driven! You don't want to miss it - stay tuned!Thanks for Listening:Thanks so much for listening to my podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below!Subscribing to The Podcast:If you would like to get automatic updates of new podcast episodes, you can follow the podcast on Apple Podcasts or Stitcher. You can also give Cup of Confidence a follow on your favorite podcast app.Leave Us an Apple Podcasts Review:Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you.Guest Bio:Rocky Buckley is the Creator of Platinum Path and The Power Persona Project. He received his Bachelor's Degree in English Writing Concentration from William Paterson University of New Jersey. Rocky worked in media companies like Paramount Pictures and USA Network s a production manager and ancillary products in the Higher Education Science market. Rocky built successful companies for two decades and created his own business called Black Diamond. The group mid-sizes clients in the training and education space bring over 3000 learning programs, products to market, and content development to digital production. Then afterward became the Founder/CEO of another company called Swaysion. Swaysion helps entrepreneurs like experts, authors, speakers, consultants, coaches, advisors, strategists, and professionals. Rocky helps transform into high-priced training programs to generate 5-figure clients and create lucrative lifestyle businesses. Swaysion's flagship program is Platinum Path. It is an immersive learning and mentoring experience that targets clients to strategize and design irresistible offers to their market.Links:Website: https://www.platinumpath.co/Twitter: https://twitter.com/rockybuckleyFacebook: https://www.facebook.com/thepowerpersonaprojectLinkedin: https://www.linkedin.com/in/rocky-buckley/
Rocky is a successful entrepreneur, coach, and the founder of Power Persona Project. For over 22 years, he has helped clients bring over 100 million dollars in trainings, programs, curriculum, and information products to the market. He's also consulted over 3000 projects from clients ranging from billion-dollar brands to experts, authors, and entrepreneurs. Rocky is currently managing his free Facebook group, Power Persona Project, to help people find their potential and become impact makers of the future. In today's episode, Rocky talks about his career and how he was able to find his potential through creating systems and models for himself and his business. “I think the body language and the energy level is definitely a big clue to where you should be going” -- Rocky Buckley
To celebrate the 200th episode of CSR, I've asked some of my favorite guests to share their number one success secret for creating a winning coaching business! Ann Carden has over 40 years of business experience. She's brilliant and helping coaches create and sell winning high-ticket coaching packages. Robert B. McGuinness has helped hundreds of his clients navigate their journeys by helping them uncover their true calling. Alexandria Agresta believes in creating a world where people fully align what they do to make money, with what they do to experience meaning and fulfillment in their lives. Tsufit is the award-winning author of a provocative book ‘Step into the Spotlight! : A Guide to Getting Noticed'. She's not just a coach- she's also a speaker, marketing genius, former lawyer, singer, and comedian. Annie Henderson is a Professional Life Coach helping people-pleasers that struggle with saying no, avoid conflict, and over apologize start living authentically and find the peace they have been missing. Lori McNeil has successfully grown countless organizations organically, including her own International company that includes Legacy Builders, Media Secrets, and Driven Mastery; all brands than help entrepreneurs build a true, long-lasting purpose. Rocky Buckley is the creator of the Platinum Path Program. His passion is taking successful experts and turning their expertise into a signature training program that demands first-class prices from clients. Marc Mawhinney is a true "coach's coach". He has dedicated the past 12 years to helping coaches succeed in growing their own coaching business. His Facebook group "The Coaching Jungle" currently has over 21,000 active members. Is your coaching calendar consistently filled with clients and sales calls? Are you able to comfortably engage with prospects in a way that doesn't feel salesy? Are you bringing in AT LEAST $5K each month into your coaching business? It's possible – and it can happen faster than you might think! If you're ready to hit consistent $5K+ months, visit https://www.5K90.com today.
Creator of Platinum Path and The Power Persona Project. We help experts, thought leaders, and influencers to "Go Platinum" by reinventing their brand, strategy and business model. If you're a successful expert in your field, we turn YOUR EXPERTISE into a signature training program AND help you get clients for it. This means “platinum prices” and tremendous value for your 5-figure clients. Message us to learn more about the Platinum Path™. #ExpertTalkWithTGo #ExpertTalkXtra #TalkShow #PodcastToBroadcast #TheresaGoss #ExpertTalkFM #Roku #Pandora #iHeartRADIO #PodNationTV #talkshowtv #talkshowonline #talkshowhost #podcast #motivation #broadcast #listennow #entrepreneur #marketing #TGoTV #9@9 #FastFunInformative #LightsCamerasTakeAction
If you are a course creator, run masterminds, have a membership or are looking to create mutually beneficial partnerships, then this interview on Talking With Experts Podcast will be very valuable to you! Rocky Buckley started his career in publishing with Apprentice Hall, but then launched his own business in 1999 after seeing a gap in the market. Rocky Buckley has helped launched 3000 projects and helped create $100m in revenue for billion dollar clients.
If you are a course creator, run masterminds, have a membership or are looking to create mutually beneficial partnerships, then this interview will be very valuable to you! Rocky Buckley started his career in publishing with Apprentice Hall, but then launched his own business in 1999 after seeing a gap in the market. Rocky Buckley is an entrepreneur, coach, consultant, and the creator of Platinum Path, a program for thought leaders, authors, speakers, consultants, and coaches to reinvent their expertise and shift into a high-priced, lifestyle-friendly business model. He has helped launch 3000 projects and helped create over $100m in revenue for his billion dollar clients.He has also interviewed Pedro Adao, Stu McClaren, Kevin Harrington, Jim Padilla and Brad Blazar in his own private community which you can join in the links down below. We talk about personal branding, creating partnerships and delve deeper into Rocky's strategies for growing an audience through relationship building.Make sure you check out how Rocky would go about creating a course down below.~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~This is how Rocky Would Create A Course:1. Create an audience first. (at least 300 people)2. Research your niche, their problems, their goals and validate your course idea with a free or low paid beta version3. Don't make everything perfect at the start, just get started4. Get lots of feedback so you can make lots of improvement5. Collect testimonials - social proof will drive your business forward6. Then create a 5 day personal challenge course like Pedro Adao. 7. You'll build a very high level of authority and trust with your audience and once the challenge comes to an end you will have a community of people that you've build that will be waiting for another offer. 8. Make an offer.Private Facebook Group: http://powerpersonaproject.com/ Website: https://www.platinumpath.co/ Facebook: https://www.facebook.com/rockybuckley Linkedin: https://www.linkedin.com/in/rocky-buckley/ ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~Talking With Experts Podcast is the podcast for Business Owners, Entrepreneurs, Solopreneurs, Freelancers, CEO's, Coaches and anyone else that wants to become an expert and grow and scale their business. Every week a new guest will gift you at least 3 actionable steps to take your business and life to the next level. You'll hear stories, lessons they've learned along the way, what is working right now, how to create new revenue streams, how to work more efficiently and so much more. Join Chris Cownden on his journey by subscribing, liking, leaving a review and getting your questions answered.Website: https://www.talkingwithexpertspod.com/ep1-10Links: https://linktr.ee/talkingwithexpertsHave Questions You Need Answering: https://forms.gle/LD6QpPGERjdfUXwK7Resources: https://talkingwithexpertspod.com/libraryFull Transcription: https://talkingwithexpertspod.com/ep09Join The Family: https://talkingwithexpertspod.com/communitySee you next week!~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ This podcast contains affiliate links. If you use these links to buy something we may earn a commission. Thanks.Reduce your expenses so you can grow, marketing and scale your business without all the associated costs. Sign up to GrooveFunnels hereIf you want to start your own podcast and use the same platform I use, then sign up to Bcast today. See acast.com/privacy for privacy and opt-out information.