Podcasts about brand manager

Philipp Hockenberger is brand manager at Hofbräuhaus, an authentic Bavarian restaurant in the heart of Melbourne. The pub will once again broadcast the matches of the German national team during the FIFA World Cup 2026, even at 5am in the morning. For Phillip and his team, this will also mean continuous opening hours — but the football fanatic is happy to accept the lack of sleep due to his love for the sport. - Philipp Hockenberger ist Brand Manager beim Hofbräuhaus, einem authentisch bayerischen Restaurant im Herzen von Melbourne. Das Lokal will auch dieses Jahr die Spiele der deutschen Nationalelf der FIFA World Cup live übertragen- und zwar auch schon um 5 Uhr morgens. Für Phillip und für sein Team bedeutet dies teilweise durchgehende Öffnungszeiten- doch den Schlafmangel nimmt der Fußballfanatiker aus der Liebe zum Sport gern in Kauf.

In dieser Episode des Deloitte Future Talk präsentieren wir eine spannende Folge unseres Kaffee-Podcasts «The Coffee Chronicles» von unserem Kollegen Daniel Laude. Daniel spricht mit André Eiermann, Gründer des Gen Z Coffee Intelligence Lab, über die faszinierende Frage: Wie trinkt Gen Z Kaffee anders als ältere Generationen? André und sein Team haben eine globale Umfrage unter Kaffeetrinkern durchgeführt, um die Kaffeetrinkgewohnheiten der Gen Z zu verstehen. Die Ergebnisse sind überraschend und widersprechen vielen gängigen Annahmen. Wie André selbst sagt: «Viele denken, dass Gen Z nur bunte Getränke mit verschiedenen Schichten, Milchschaum und Streuseln trinkt. Aber das entspricht nicht dem typischen Getränk dieser Generation.» Das Kaffeetrinkverhalten der Gen Z folgt nicht nur Ästhetik, sondern einem strukturierten Rahmenwerk aus vier Fs. Diese vier Dimensionen prägen das Verständnis dafür, wie junge Konsumenten Kaffee wahrnehmen und konsumieren: Function (Funktion) – Kaffee als praktisches Getränk mit Zweck Familiarity (Vertrautheit) – Bekannte und verlässliche Marken Freedom (Freiheit) – Individuelle Wahlmöglichkeiten und Kontrolle Fun (Spass) – Genuss und Erlebnis beim Kaffeetrinken In dieser Episode erklärt André dieses Rahmenwerk im Detail, beschreibt die Ursprünge seines Interesses an der Gen Z und deren Konsumgewohnheiten, und diskutiert mit uns die praktischen Implikationen der Umfrageergebnisse für Unternehmen und Kaffee-Marken, die jüngere Kaffeetrinker erfolgreich ansprechen möchten. Diese Episode ist interessant für Kaffee-Enthusiasten und Branchenexperten, Marketing- und Brand-Manager, Unternehmer, die die Gen Z verstehen möchten, sowie für alle, die wissen wollen, wie sich Konsumentenverhalten generationenübergreifend unterscheidet. Das Gespräch wurde im April 2026 auf Englisch geführt. LinkedIn Profil André Eiermann  Weitere Episoden des Coffee Chronicles Podcast  Kaffee Studie Deloitte Neben Apple Podcast kannst du unseren Podcast auch bei Spotify, SoundCloud, Google und anderen Podcast Apps hören. Über Dein Feedback und Deine Anregungen zu dieser Episode freuen wir uns sehr. Besuche uns auf unseren Websites Deloitte Schweiz und Deloitte Deutschland Oder schreibe uns auf LinkedIn: LinkedIn Alexander Börsch LinkedIn Michael Grampp

Send us Fan MailThis week on The Renaissance Podcast, Sydney is joined by two members of the Renaissance team — Christina Provenzano, Brand Manager, and Maddie Miller, Senior Account Manager — for a fun, honest, and very relatable conversation about the generational differences they've noticed while working together in Renaissance's new East Nashville office space.From Gen Z vs. Millennial work habits and communication styles to office culture, social media behavior, trends, and internet humor… this episode feels like sitting in on a real team conversation at the agency.But beyond the laughs, the team also dives into: what's actually working right now on social media for brands and creators  the current state of the social media marketing industry  trends they're seeing across client accounts  what business owners should stop doing online  how authenticity and founder-led content are changing marketing  the types of content performing best in 2026  behind-the-scenes updates from “Renaissance land” If you're a business owner, creator, marketer, or someone fascinated by internet culture and generational differences online, this episode is packed with insight and personality.✨ Looking for support in your business? Our podcast partner NexusPoint helps founders delegate and build support systems through incredible virtual assistants — and they're waiving their $500 recruiting fee for Renaissance Podcast listeners. 

On Prime Time Episode 375, we welcome Tom Zbyrad, the Brand Manager for Zino from Davidoff of Geneva. Zino has emerged as one of the hottest brands in the Davidoff portfolio. There also is a new release with the Zino Honduras. Tom will get into all of the happenings and we will learn a little more about him. Plus, we will have our FSG Beef Question of the Night, Tabacalera USA Ties That Bind, Alec Bradley Live True, Espinosa Today in Sports History, and the Dunbarton Tobacco & Trust Deliberation segments.

On Prime Time Episode 375, we welcome Tom Zbyrad, the Brand Manager for Zino from Davidoff of Geneva. Zino has emerged as one of the hottest brands in the Davidoff portfolio. There also is a new release with the Zino Honduras. Tom will get into all of the happenings and we will learn a little more about him. Plus, we will have our FSG Beef Question of the Night, Tabacalera USA Ties That Bind, Alec Bradley Live True, Espinosa Today in Sports History, and the Dunbarton Tobacco & Trust Deliberation segments.

Resumes never tell the full story. The candidate who casually mentioned she's open to relocating, the manager who said he wants a four-day week, the senior dev who's quietly looking — that detail gets buried in notes and forgotten. Atlas changes that. It's the AI-first recruitment platform built to eliminate admin, capturing every conversation automatically and turning it into something you can actually search. With MagicSearch you can ask Atlas "who talked about relocating?" or "who mentioned a four-day week?" and it pulls the answers instantly across your entire database. Atlas also makes BD easier with opportunity tracking and client relationship tools powered by generative AI, plus smart dashboards that give you full pipeline visibility across the business. Atlas customers report 40%+ EBITDA growth and 80%+ increases in monthly billings after adoption. It's built for agencies that want to grow without adding more manual work. https://recruitwithatlas.com April 24, 2020. Catiana Ibarra Aponte was handing layoff letters to her own team when her own letter came. Her director's parting line: "If we had more recruiting, you'd still be here." She heard what she'd been hearing her whole life. Not good enough. This wasn't her first no. Her father, a second-generation pharmacy owner, told her she couldn't take over the family business — she was a girl, she'd have other roles. Her master's professor told the class on day one they weren't degree material. Now her employer was saying the same thing during a global pandemic. She cried for four hours. Then she built a plan. In this episode of The Elite Recruiter Podcast, Catiana — now CEO and Brand Manager of PeopleLift, an HR staffing and AI consulting firm serving clients across Puerto Rico, Latin America, and the United States — walks Benjamin Mena through one of the most resilient career arcs in recruiting. Surviving Hurricane Maria with six months of no electricity while still trying to fill jobs. Bouncing through four contract roles in two years. Driving alone to a hotel during COVID lockdown for a first interview she suspected might be a kidnapping. Getting publicly attacked in a company-wide Slack channel by a teammate who compared her to a dog chasing a bone. Building the trust with clients that eventually moved her from talent acquisition manager to CEO. This is an episode for any agency recruiter, executive search professional, or staffing firm owner who's ever wondered whether they have what it takes to become an operator, a partner, or a CEO. It's also for any recruiter who's been told no — by a client, a candidate, a boss, a family member — and needs to hear from someone who turned every one of those nos into the next chapter. What you'll learn: Why being told "no" is the single most useful career fuel for an agency recruiterHow Catiana rebuilt her career across four contract roles before landing the CEO seatThe after-5pm work that took her from TA manager to operator to CEOHow to spot top billers who can become leaders — and which top billers should stay individual contributorsThe change-management playbook she used to push new processes through resistant teamsWhy one-service staffing firms are at risk and how PeopleLift expanded into fractional HR and AI consultingThe mindset shift that transformed her client retention and BD resultsWhat recruiters who dream of becoming operators or partners need to start doing tomorrow  

This year's London Coffee Festival is fast approaching – once again bringing together thousands of coffee professionals and enthusiasts for four days of conversation, innovation, and endless tastings in the heart of one of the world's most dynamic coffee cities.Since launching in 2011, the festival has become far more than a celebration of coffee culture. It's a key moment for the industry to connect, spotlight innovation, and stay ahead of the trends shaping coffee's future.In this episode we catch up with both new and familiar faces from the festival community to hear what's capturing their attention this year, how they approach an event of this scale, and why London Coffee Festival remains such an important fixture on the global coffee stage.We're joined by Ian Bryson, Managing Director, Lincoln & York, Siala Farani-Tomlin, Head of Coffee, Elsewhere Coffee, Sam Warren, Brand Manager, La Savista, Will Hinton, National Sales Manager, BWT water+more, and Corin Camenisch, Global Marketing & Brand Strategy Lead, SumUp.And if you're visiting London Coffee Festival this year, be sure to stop by our stand (M12, Upper Ground Floor), say hello and pick up your free copy of 5THWAVE Magazine. This year we'll be collaborating with The London Coffee Guide to give visitors the chance to get behind the mic and share their extra hot coffee takes! Sign up for our newsletter to receive the latest coffee news at worldcoffeeportal.comSubscribe to 5THWAVE on Instagram @5thWaveCoffee and tell us what topics you'd like to hear

For most cities and regions the idea of a real circular economy and stable, sustained innovation in every detail of business and life remains a goal to be chased. In the Brightlands-Limburg region of The Netherlands however, a region of 1.1 million people, the goal is being achieved. With multiple "innovation campuses" producing products and services focused on sustainability in areas as diverse as chemical engineering and food (it is home to a company that produces 80,000 beefburgers without killing a single cow!) Brightlands-Limburg has gotten on the radar! It is wonderful place to see, visit and study what a future of Intelligent Communities and collaboration are ushering in to the economy. Lou speaks with two of the people there who are driving this forward in a conversation that will again show what the Dutch have been giving the world for over 400 years! In this edition of The INTELLIGENT Community Interview, ICF Co-Founder Lou Zacharilla speaks with Ronald Otten, Strategy Advisor and Brand Manager, Brightlands-Limburg and Maurice Olivers, Manager PR & Communications, Brightlands-Limburg.

We catch up with North sail NEW Windsurfing Brand Manager - Vincent anger

Altus van Heerden – Product & Brand Manager, Coba Biomedical SAfm Market Update - Podcasts and live stream

Join guest host, Aubrey Zobrist as she chats with a panel of IMSTL representatives, including IMSTL Co-founder and Program Directo, Susan Gobo, about the IMSTL mission of connecting international women and their families with St. Louisans, empowering them to thrive in the region.The St. Louis International Mentoring Program started in late 2017 as a pilot with just ten women - five international mentees and five local mentors. By June 2018, co-founders Susan Gobbo and Annie Schlafly, backed by the St. Louis Mosaic Project, officially launched the program. Originally a complement to the Mosaic Project's Women's Connector Program and the St. Louis International Spouses/Expat Women Group, it quickly grew into a dynamic network, linking international and local families. In 2022, we became our own 501(c)(3) nonprofit organization and embarked on a rebranding journey in 2024 to reflect our mission with a fresh name, logo, and slogan. In December 2025, we celebrated a new milestone when the World Trade Center St. Louis formally approved bringing International Mentoring St Louis under its international umbrella as a complement to its Mosaic Project initiative. Learn more about IMSTL at their website. https://www.imstl.org/Susan Dealis Gobbo's journey from Brazil to the U.S.A. marked a transformative entry into a new chapter of her life. She navigated and overcame multiple challenges, learned from her setbacks, rediscovered her identity, and rebuilt herself. Transitioning from a successful healthcare professional to an impactful social entrepreneur in a new land, Susan found her calling! Through more 10+ years of her civic work, she's supported many international women to feel heard, recover their identities, find their path, build meaningful relationships, and integrate into their new community while championing diversity, equity, and inclusiveness. Her numerous accolades for her achievements fuel her ongoing commitment to advocating for the international community. By sharing her story with vulnerability, Susan intends to resonate with and uplift other international women who may feel “alone” in a new country. Sarah Stauffer, originally from Philadelphia, moved to St. Louis in 2019 and is a two-time mentor with IMSTL, serving in both 2023 and 2024. She currently assists with initial interviews for the program and setting up new connections.  Donna Eovaldi career in the insurance industry spans 38 years, including time with Midwest Employers Casualty as Senior VP of Underwriting. She currently serves as a mentor for IMSTL.  Magdalena Fiserova, originally from the Czech Republic, move to St. Louis in 2025. She has served in multiple roles with Nestle and is currently a mentee in the IMSTL program. Guest host Aubrey Zobrist is a Brand Manager with Bunzl Distribution NA and is a graduate of SLU's Executive Master of International Business

Cleo is the Co-Founder of Barrière and also serves as the brand's CEO and brand-lead. Before starting Barrière with her Co-Founder, Alexa Adams, in 2020, Cleo had over a decade of experience in corporate fashion and styling.  She was inspired to leave the corporate world and start Barrière to offer a chic, yet medically-effective masking option to customers during the global pandemic. This led her and Alexa to expanding the brand into transdermal supplement patches, as inspired by her own issues with nutritional deficiencies.  Before starting Barrière, Cleo's most recent professional roles included Brand Manager at Moda Operandi and Director of Special Projects at Saks Fifth Avenue, where she led brand, marketing, and e-commerce strategy for these top fashion destinations.  In This Conversation We Discuss: [00:00] Intro [02:19] Finding inspiration from personal pain points [05:04] Sponsor: Klaviyo [07:03] Setting your own standards when regulations fall short [10:26] Avoiding the one-size-fits-all trap in product design [12:16] Sponsor: Intelligems [14:15] Seeding products to spark word-of-mouth online [16:18] Choosing product confidence over paid promotion [18:35] Measuring the long-term return on free samples [20:07] Sponsor: Electric Eye [21:16] Thinking creatively when marketing funds run dry  [22:48] Callouts [22:58] Owning customer relationships through websites  Resources: Subscribe to Honest Ecommerce on Youtube Wear your vitamins mybarriere.com/ Follow Cleo Davis-Urman linkedin.com/in/cleo-davis-urman-91928322/ Get your free demo klaviyo.com/honest Book a demo today at intelligems.io/ Schedule an intro call with one of our experts electriceye.io/connect If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews.

Relebogile Mabotja speaks to Mmathapelo Khumalo, Brand Manager of Stellantis South Africa, about Citroën’s evolving presence in the local market. The brand’s current line-up is centred on comfort, space, and value, with the C3 and C3 Aircross forming the backbone of its B-segment offering. The recent launch of the Basalt SUV-Coupé signals Citroën’s intent to compete more strongly in one of South Africa’s fastest-growing categories bringing together distinctive design, everyday practicality, and accessible pricing. 702 Afternoons with Relebogile Mabotja is broadcast live on Johannesburg based talk radio station 702 every weekday afternoon. Relebogile brings a lighter touch to some of the issues of the day as well as a mix of lifestyle topics and a peak into the worlds of entertainment and leisure. Thank you for listening to a 702 Afternoons with Relebogile Mabotja podcast. Listen live on Primedia+ weekdays from 13:00 to 15:00 (SA Time) to Afternoons with Relebogile Mabotja broadcast on 702 https://buff.ly/gk3y0Kj For more from the show go to https://buff.ly/2qKsEfu or find all the catch-up podcasts here https://buff.ly/DTykncj Subscribe to the 702 Daily and Weekly Newsletters https://buff.ly/v5mfetc Follow us on social media: 702 on Facebook https://www.facebook.com/TalkRadio702 702 on TikTok: https://www.tiktok.com/@talkradio702 702 on Instagram: https://www.instagram.com/talkradio702/ 702 on X: https://x.com/Radio702 702 on YouTube: https://www.youtube.com/@radio702 See omnystudio.com/listener for privacy information.

Assessing the current state of the market is a vital part of running a successful business in this industry. No matter whether you sell shotguns, rifles, airsoft, clothing, or accessories, it pays to know what the current trends are, what issues are impacting the market, and where the opportunity lies. Of course, you can gather much of this information yourself from your sales figures, market research, or your partners in the sales chain, but another fruitful way to do it is to attend a trade show. Meeting with peers, partners, and professionals across the global hunting and shooting industry is an ideal way to get a true feeling for what's going on in the market and pick up insightful information that may have otherwise passed you by. For the 30th episode of the Gun Trade World podcast, host David Guest did exactly that and spoke to a wide range of industry leaders on the show floor of IWA Outdoor Classics 2026.Featured in this episode:Melissa Schilling, Vice President, Exhibitions and Events at NSSF Louis Field (UK Sales Executive) & Brandon West (Head of Export) at Air ArmsAbdussamed Güzel, Commercial Director at HugluMark van Giesel, Brand Manager at TacstackGerd Walther, Managing Director of Lothar WaltherTsvetan Zahariev, Business Development Manager at ATN Europe.

Have you ever wondered where it all started? In this episode of the Journal Podcast, Chris Shadforth, Communications Director at the CII Group, looks back on the history of the CII, alongside our Brand Manager, Harry Elliott. We'll be exploring the origins and evolutions of the CII, how it began, why it formed and how our physical presence and identity has changed over time.

Food doesn't just live on the plate anymore. It lives in media. Episode 189 brings together two sides of that reality, how food is created, and how it's seen. Featured guest Alexandria Ebron, Brand Manager for The Zest and Classical WSMR, part of the NPR ecosystem at WUSF and the University of South Florida, shares her path from blogging and Creative Loafing to helping shape food stories across the state. Her perspective lives in the day-to-day of content creation, covering restaurants, building narratives, and understanding what actually connects with an audience. In studio, Chef Jason F. Lynn returns to Walk-In Talk, cooking while navigating a different kind of pressure, building within a system at Del Webb Minneola while still pushing his identity as a chef. From plating decisions to photography angles, Jason speaks to the shift every chef is feeling as food and media become inseparable. This episode continues the conversation around the evolving relationship between chefs, content, and visibility, and what it really takes to stay relevant in today's hospitality industry. Because food doesn't just get served anymore. It gets documented. It gets shared. It gets judged before it's even tasted.

Jill Nazeer is the Brand Manager for Salsa Cycles, and this week she joins Kathryn and Kristi to talk about the brand's mission to build communities in the world of cycling. Salsa is out to remind folks that every rider at every event is valued, and deserves to be celebrated as such. As a beacon of this mission, you can find the famous Salsa Chaise at many gravel events across the country. Jill fills us in on what exactly The Chaise is, what it represents, and at which events you'll be able to find it this year. A cyclist and gravel racer herself, Jill also talks about balancing training with life on the road.Follow Salsa Cycles on all the socials to stay caught up on all the fun things they have on the go. Follow Jill on Instagram @jille.nazeer

Alejandro Gómez, el cerebro detrás de la comunicación de Telepizza, se sienta en nuestro programa número 200 para explicarnos cómo una caja roja ha pasado de ser un pedido a domicilio a formar parte del imaginario colectivo español. El PR y Brand Manager de la compañía nos revela los entresijos de sus campañas más locas en esta conversación que funciona como la radiografía de una marca histórica.En este episodio te hablaremos de:- Cómo pasar de una comunicación unidireccional a ser un agente cultural que vive en el real time- El reto de mantener la coherencia de marca en 700 locales y con cientos de franquiciados.- Marketing de guerrilla: cómo lograr millones de impactos orgánicos fletando barcos o colándose en streamings- La estrategia para convivir con los agregadores (Glovo, Uber Eats) sin perder el control de tu propio deliveryEnlaces y recursos recomendados en el programa: Síguenos en YouTube: https://www.youtube.com/@MarketingParadiseNuestra newsletter sin humos: https://mkparadise.com/emailAcademia de profesionales, no de profesores: https://mkparadise.com/academia

After more than a decade away from the Big Game, WK Kellogg Co's Raisin Bran made a historic—and hilarious—return for Super Bowl LX. Cassie is joined by JP Severin, Brand Manager at WK Kellogg Co, to pull back the curtain on the "Will Shat" campaign. Starring the legendary William Shatner, the campaign tackled America's "fiber gap" by blending sci-fi nostalgia with irreverent bathroom humor. JP breaks down the decision to forgo a traditional national linear buy in favor of a tactical, streaming-first approach on Peacock and NFL+, and explains how the brand used "staged" paparazzi stunts to build organic hype weeks before kickoff. Key Takeaways:// Why Raisin Bran chose the Super Bowl's massive scale to address the fact that 95% of Americans are fiber-deficient—turning a "boring" health stat into a high-stakes marketing mission.// How humor, wordplay, and a 94-year-old icon were used to destigmatize gut health and make fiber an accessible, talkable topic for a broad audience.// The data-driven "why" behind prioritizing Peacock, NBC Sports, and NFL+ over a traditional national TV spot to reach a younger, digitally-native demographic.// A look at the VaynerMedia-led "pap walks" that put William Shatner in the news cycle weeks before the ad aired, proving that the Super Bowl is now an "ecosystem of screens."// How a massive company like WK Kellogg Co remains agile enough to execute social-first stunts that feel authentic and timely.// JP's advice for Millennial and Gen Z marketers on the one "non-textbook" skill required to manage iconic household names in 2026.Connect with JP: LinkedInWatch the Campaign: YouTube____Join the MHH Collective! The MHH Collective is a community for marketers and business owners to connect, ask real questions, and grow their careers together. Join for access to live Q&As with industry experts, a private Slack community, and ongoing resources: https://www.marketinghappyhr.com/mhh-collectiveSay hi! DM us on Instagram and let us know what content you want to hear on the show - We can't wait to hear from you! Please also consider rating the show and leaving a review, as that helps us tremendously as we move forward in this Marketing Happy Hour journey and create more content for all of you. ⁠Join the MHH Collective: ⁠Join now⁠Get the latest marketing trends, open jobs and MHH updates, straight to your inbox: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our email list!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow MHH on Social: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

In this episode of the Pearls of Wisdom Jewelry Podcast, we're joined by Sebastian "SEBAS" Velasquez, Brand Manager of INOX Men's Jewelry, for a high-energy, insight-packed conversation on how men's jewelry can thrive at retail when story, training, and lifestyle align. INOX has built a reputation as the brand for "men who don't like jewelry," delivering bold designs, approachable price points, and immersive storytelling that resonates with a traditionally overlooked customer. From their iconic Man Cave displays to their industrial aesthetic and bro-friendly brand voice, INOX has redefined how men engage with jewelry in-store. Sebastian dives into one of the industry's biggest challenges: the breakdown of enthusiasm between trade shows, store owners, and frontline sales staff. To solve this, INOX is making a major investment in retailer success with the launch of School of Hard INOX, a comprehensive video training series created in partnership with Jewelry Sales Academy. These short, engaging modules go beyond specs and materials, teaching sales teams how to communicate stories, emotion, and identity—because stories sell, and facts just tell. The episode also highlights INOX's expanded 2026 support program, including ready-to-use social media campaigns, event-driven marketing assets, and teaser tools that help retailers build hype before new collections even arrive. Listeners will hear about upcoming product drops, including dozens of new styles, and how INOX aligns with meaningful causes like Movember to connect authentically with today's consumer. If you're a retailer looking to energize your men's jewelry category—or a brand seeking inspiration for full-circle support—this conversation delivers real-world insight, humor, and actionable takeaways. Tune in, get inspired, and discover why INOX continues to stand out in the jewelry industry. Don't miss this episode!   Sponsored By:  INOX Men's Jewelry  - https://www.inox-us.com/ - https://www.instagram.com/inoxjewelry/?hl=en  - https://www.facebook.com/inoxmensjewelry/   

This Black History Month, Chris Baker (MultiTracks Gospel Brand Manager) and Dee Jone (MultiTracks Africa Brand Manager) trace the sound that carried the people from spirituals, to gospel, to today's worship, and how that river now flows across Africa and back again. They speak on mission, music, and the future of a truly global Church. We hope you enjoy the conversation! MultiTracks Gospel resources: https://www.leadworshipwell.com/releases/top-gospel-songs-2026Visit MultiTracks Africa: https://www.multitracksafrica.com/Follow us @multitracks // @multitracksgospel // @leadworshipwellwww.multitracks.com

Send us a textYou probably wouldn't have guessed that the Brand Manager for Caden Lane wasn't a mom, but she's finally pregnant with her first baby! Katy wanted to sit down with Kylie to ask how she found her inspiration, how her experience has helped her feel prepared, and what she's looking forward to next!Keep up with us on social media!Instagram - @cadenlaneTikTok - @cadenlanebabyFacebook - @cadenlaneCheck out our mom blog:imthatmom.comAnd our store:CadenLane.com

January 30, 2026 ~ J.P. Jerome, Co-owner and Master Distiller and Dante Dasaro, Brand Manager at Detroit City Distillery join Kevin to highlight their Paczki Day Vodka Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

From Pepcom at CES 2026, Ty Wayman, Brand Manager for ESR, explained how their MagSlim 25W Qi 2.2 magnetic power bank addresses the heating issues associated with the higher power with cryo-boost that actively cool phones for faster wireless charging. The include a versatile three-in-one chargers for iPhone, Apple Watch, and AirPods, and a Geo Wallet with built-in Find My support.  Show Notes: LInks: ESR 3 in 1 Charging Station for Apple, Qi2.2 25W MagSafe Charger with CryoBoosthttps://amzn.to/45EEj0e ESR Geo for MagSafe Wallet with Full Find My Functionality, 5-Card Holder, RFID Blocking, Adjustable Stand, Magnetic Wallet for iPhonehttps://amzn.to/4qFJt4oSupport:      Become a MacVoices Patron on Patreon     http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect:      Web:     http://macvoices.com      Twitter:     http://www.twitter.com/chuckjoiner     http://www.twitter.com/macvoices      Mastodon:     https://mastodon.cloud/@chuckjoiner      Facebook:     http://www.facebook.com/chuck.joiner      MacVoices Page on Facebook:     http://www.facebook.com/macvoices/      MacVoices Group on Facebook:     http://www.facebook.com/groups/macvoice      LinkedIn:     https://www.linkedin.com/in/chuckjoiner/      Instagram:     https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes     Video in iTunes      Subscribe manually via iTunes or any podcatcher:      Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss

From Pepcom at CES 2026, Ty Wayman, Brand Manager for ESR, explained how their MagSlim 25W Qi 2.2 magnetic power bank addresses the heating issues associated with the higher power with cryo-boost that actively cool phones for faster wireless charging. The include a versatile three-in-one chargers for iPhone, Apple Watch, and AirPods, and a Geo Wallet with built-in Find My support.  Show Notes: LInks: ESR 3 in 1 Charging Station for Apple, Qi2.2 25W MagSafe Charger with CryoBoost https://amzn.to/45EEj0e ESR Geo for MagSafe Wallet with Full Find My Functionality, 5-Card Holder, RFID Blocking, Adjustable Stand, Magnetic Wallet for iPhone https://amzn.to/4qFJt4o Support:      Become a MacVoices Patron on Patreon      http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect:      Web:      http://macvoices.com      Twitter:      http://www.twitter.com/chuckjoiner      http://www.twitter.com/macvoices      Mastodon:      https://mastodon.cloud/@chuckjoiner      Facebook:      http://www.facebook.com/chuck.joiner      MacVoices Page on Facebook:      http://www.facebook.com/macvoices/      MacVoices Group on Facebook:      http://www.facebook.com/groups/macvoice      LinkedIn:      https://www.linkedin.com/in/chuckjoiner/      Instagram:      https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes      Video in iTunes      Subscribe manually via iTunes or any podcatcher:      Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss

In this episode of IndieGameBusiness, we're joined by Kyle Blessing, Brand Manager at Apogee Entertainment. Kyle shares how his background as a content creator shaped his approach to game marketing, from understanding algorithms and audiences to building campaigns rooted in authenticity. We'll talk about why indie games are often harder to market than AAA titles, how deep product understanding leads to better messaging, and why creator-led marketing consistently outperforms traditional influencer spend. Kyle also walks through real case studies from Apogee launches like Bread & Fred, Total Chaos, and Turbo Overkill, breaking down what worked and why. This conversation also covers the strategic role of trailers, demos, and key moments, plus practical advice for indie developers who don't have the budget or margin for error. If you're trying to get your game noticed without burning money, this episode is packed with actionable insight. Follow Kyle Blessing: Twitter: https://twitter.com/KyleBlessing LinkedIn: https://www.linkedin.com/in/kyleblessingvo/ Instagram: https://instagram.com/blessiousplays #IndieGameBusiness #GameMarketing #ApogeeEntertainment #IndieDev #CreatorMarketing

January 15, 2026 ~ Ryan Shaugnessy, Mustang Brand Manager talks to Chris Renwick in for Paul W. Smith. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

January 15, 2026 ~ Alison Davis, Navigator Brand Manager talks to Chris Renwick in for Paul W. Smith. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

This week on the podcast, Darian and Steve are joined by Penn State alum Mike Conti. Mike is the play-by-play announcer for the Atlanta United and Brand Manager of Sports Radio 92.9 The Game in Atlanta.  Plus, Steve has five questions for Darian.  Follow Darian and Steve on Twitter @StuffSomersSays and @SteveSamspell. Visit the website at StuffSomersSays.com. Join the newsletter today. Go buy Stuff by visiting StuffSomersSays.com/TheStuff  

En este episodio me senté a platicar con Jazmín Martínez, la mente detrás de ⁨@foodpolicemx⁩ . Lo que empezó como un espacio para escribir mientras trabajaba como Brand Manager, se convirtió en una de las cuentas de gastronomía más auténticas de la CDMX. Jazmín me contó cómo un "año sabático" terminó siendo una carrera de más de una década analizando la fauna de los restaurantes, rompiendo la solemnidad de la crítica tradicional y creando guías tan necesarias (y ácidas) como la de "Guía de restaurantes para encontrar marido". Explora los altavoces, barras de sonido y todo lo que ofrece la plataforma en https://www.sonos.com/es-mx/home. Encuentra a Jazmín Martínez y sus recomendaciones en: https://www.instagram.com/foodpolicemx Este episodio en corto:

CapeTalk’s Sara-Jayne Makwala King is joined on Weekend Breakfast by City Sightseeing South Africa’s Marketing and Brand Manager, Lisa Nel. Listen live on Primedia+ Saturdays and Sundays between 07:00 and 10:00am (SA Time) to Weekend Breakfast with Sara-Jayne Makwala-King broadcast on CapeTalk https://buff.ly/NnFM3Nk For more from the show go to https://buff.ly/AgPbZi9 or find all the catch-up podcasts here https://buff.ly/j1EhEkZ Subscribe to the CapeTalk Daily and Weekly Newsletters https://buff.ly/sbvVZD5 Follow us on social media: CapeTalk on Facebook: https://www.facebook.com/CapeTalk CapeTalk on TikTok: https://www.tiktok.com/@capetalk CapeTalk on Instagram: https://www.instagram.com/ CapeTalk on X: https://x.com/CapeTalk CapeTalk on YouTube: https://www.youtube.com/@CapeTalk567See omnystudio.com/listener for privacy information.

Duki Cvetkovic (Co-Founder & Chief Creative Officer) und Roberto Aufiero (Co-Founder & CEO) haben aus einer gemeinsamen Leidenschaft für Basketball, Sneaker und Streetwear eine europäische No-Go-To-Brand aufgebaut: BSTN. Im Gespräch mit Carsten Puschmann erzählen sie, wie aus Freundschaft eine langlebige Gründer-„Ehe“ wurde, warum Authentizität wichtiger ist als kurzfristige Skalierung und wie Retail, Community-Building und spektakuläres Storytelling die Marke international tragen. Wir reden über:

Feelers, we're back, and this one's extra special. In partnership with Boobs, Booty, and Body (BBB), a brand built on the belief that every body deserves intentional, specialized care, we're diving deep into what self-care really looks like in adulthood. Amidst all the noise of daily life, how do we truly show up for our bodies?Joining us are our wonderful Plus Ones: returning +1 Zane, a creative and professor, and Justine, Brand Manager at BBB. Together, we explore everything from breast cancer awareness to the personal rituals that help us feel grounded, confident, and at home in our bodies. This episode is a reminder, a celebration, and a love letter to our bodies in all their forms and phases.LIKED THIS EPISODE? DONATE!Bank: UNIONBANK OF THE PHILIPPINESAccount Name: Gian Viatka MalizonAccount #: 1094-3040-2314SUPPORT & SUBSCRIBE!Youtube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/feelingsxplained⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/feelingsxplained⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/feelingsxplained⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tiktok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@feelingsxplained⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/feelingsxplnd ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Gäst idag är Pontus Rundqvist från Raw Fury som jobbar med marketing. Pontus började sin resa mot spelbranschen på Dreamhack där han arrangerade Dreamhackathons och Pokémon-turneringar. Efter tiden på Paradox som Product Marketing Manager arbetar han nu som Brand Manager på Raw Fury.Vi tittar närmare på marknadsföringsarbetet bakom Snufkin: Melody of Moominvalley - ett musikaliskt äventyrsspel där Snusmumriken utforskar Mumindalen. Pontus berättar om hur de identifierade olika målgrupper och nådde ut genom kanaler som TV4:s morgonsoffa istället för traditionella spelkanaler.Vi diskuterar också succén med Blue Prince och hur Raw Fury blev världens topprankade publisher på Metacritic. Pontus betonar att det inte finns någon “silver bullet” inom spelmarknadsföring - varje spel kräver sin unika approach.Trevlig lyssning!Har du tankar om Spelskaparna, känner dig sugen på att delta i ett avsnitt eller kanske vill visa upp ett spel som du jobbar på - kom in på Spelskaparnas discord. Där har mysig stämning skapats och ett gäng utvecklare chattar om stort och smått. Hyser du starka aversioner mot Discord går det även bra att höra av sig på info@spelskaparna.se, @ollandin eller @saikyun.LänkarRaw FuryDreamhackSnufkin: Melody of MoominvalleyHyper GamesMoomin (1990 anime)Tokyo Game ShowBlue PrinceParadox InteractiveStellarisEuropa UniversalisOuter WildsThe Witness

Today on Selfdom, I'm joined by Matilda Murray, co-founder and Brand Manager of STAX.—the Australian activewear brand transforming the industry with inclusive sizing and fashion-forward designs. From starting in a spare room to creating a multi-million-dollar business worn by celebrities like Jennifer Lopez, Lizzo, and Megan Fox, Matilda's journey is one of resilience, growth, and redefining what it means to build a community-first brand.In this conversation, Matilda opens up about leaving her corporate HR career to pursue entrepreneurship with her husband, Don Robertson, the challenges of scaling STAX. through rapid growth, and the lessons she's learned about leadership, wellness, and staying authentic. Whether you're an entrepreneur, fashion lover, or someone navigating your own path to growth, this episode is full of inspiration and insight.Produced by Talkback Mediainfo@talkbackmedia.com.au

Zaragoza acoge una nueva edición de Casa Vero, el evento que une vino, música y cultura urbana en un entorno único: el restaurante Aura, a orillas del Ebro. Con las entradas agotadas desde hace meses, Casa Vero se consolida como una de las citas más esperadas en la antesala de las Fiestas del Pilar. Para conocer más sobre esta experiencia sensorial y festiva, nos acompaña Sara López, Brand Manager de González Byass.

In this episode of the Faith For Work podcast, Lori Drury, Executive Director and CEO of BBT, interviews Jay Strydom, Global Leadership Director, about his recent journey to Zimbabwe in partnership with Global Network of Evangelists. From fostering church unity to witnessing miraculous moments of faith, Jay recounts how the mission trip not only spread the gospel but strengthened community ties, and inspired personal growth. Jay shares inspiring stories of unity among churches, the power of prayer, and the transformative impact of faith in the workplace.If you are interested in joining the BBT hosted weekly Bible study or checking out a sample group - CLICK HEREAbout Jay:Dynamic and versatile leader with extensive experience in both corporate and nonprofit sectors. Prior to coming to BBT, Jay held roles as CEO, Executive Director, Sales Executive, and Brand Manager, blending strategic thinking with hands-on leadership. Passionate about social transformation, he transitioned from a successful corporate career to lead impactful initiatives for orphaned and vulnerable children in South Africa.Now balancing corporate expertise with nonprofit vision, he specializes in driving results, mentoring teams, and fostering community upliftment. As a Ward Committee Member and nonprofit leader, he leverages his experience to inspire change, align teams with purpose, and create meaningful impact. Guided by faith and a love for learning, Jay thrives on empowering others and building sustainable growth across diverse environments.Jay, his wife and son are now living in Hot Springs, Arkansas and are adjusting to life in the States.Support the showTransforming the workplace one Bible study at a time - GET STARTED today! CONNECT WITH US:B-B-T.org | News | LinkedIn Biblical Business Training (“BBT”) equips busy, working people to grow in the grace and knowledge of Jesus Christ and empowers them in small-group Bible study settings to apply Biblical principles to their every day lives - especially in the workplace. BBT is a nonprofit 501(c)(3) organization which exists to help people develop their Christian “Faith for Work – Leadership for Life!”

Jim og Joakim får med seg Atle Daatland, Brand Manager for Jaeger-LeCoultre i Bjerke-huset, til et grundig dypdykk i historien, utviklingen og mange spennende modeller av Reverso. Det blir prat om ikoniske urverk, sjeldne komplikasjoner og hvorfor Reverso fortsatt står som en av de største klassikerne i klokkehistorien.See omnystudio.com/listener for privacy information.

In this episode, host Brian VanHooker welcomes back NECA's Trevor Zammit to Turtle Tracks Podcast to talk all about the upcoming line of 2012 TMNT figures. The two discuss their favorite things about the series, how the toy line developed at NECA and the unique challenges of making toys using the 3d models straight from the show. The preorders for the four Teenage Mutant Ninja Turtles and Shredder begin on 9/16/2025 (https://store.necaonline.com/) and Zammit announces that if you order all five figures, NECA will ship for free! Sound engineering by Ian Williams. Follow Turtle Tracks Podcast on Instagram: https://www.instagram.com/turtle_tracks_podcast/

On this week's episode of The Whiskey Trip, Big Chief heads back to Houston to sit down with Master Distiller Julian Giraldo and Brand Manager Mike Cosby of Giant Texas Distillers. Julian isn't just any guest—he was the very first to appear on the show—so it was only fitting to bring him back to share another round of stories and pours. We start with Giant Texas' standard 90-proof expression, then move into the University of Houston Cougars commemorative bottling with notes of kettle corn, toasted sugar, and just the right amount of spice. From there, the lineup takes off:     •    A five-year-old honey infused bourbon at 105.7 proof, crafted through a unique process of resting honey in a wet bourbon barrel for six months before finishing the whiskey for another eight.     •    A maple infused rye whiskey at 118 proof, aged in an empty maple rye whiskey barrel from Seldom Seen Farm, marrying decadent maple character with rye spice.     •    And finally, a Texas brandy made from Orange Muscat and Trebbiano grapes from the Panhandle, aged seven years in a toasted barrel and bottled at 117.3 proof—a perfect palate cleanser with notes of toasted marshmallow and bright citrus. Along the way, Julian and Mike share stories of traveling together, building a community of whiskey lovers, and carrying forward the true meaning of Tejas—“friendship.” Julian also offers a sneak peek at a future American Single Malt, showcasing the distillery's range and diversity. This episode is a perfect mix of tradition, innovation, and Texas pride—just like Giant Texas itself. So pour yourself a glass, settle in, and come along for the ride on this stop of The Whiskey Trip.

En este episodio de Langosta Literaria nos adentramos en el mundo de los audiolibros con quienes los hacen posibles en Penguin Random House México.Alan Viruette, gerente de negocios digitales, conversa con Aldo Larrinaga, productor de audiolibros, y Carlos Obregón, Brand Manager de e-book y audio. Juntos nos cuentan cómo se elige la voz adecuada para narrar una historia, cuánto tiempo tarda en producirse un audiolibro, qué papel juega la edición en el resultado final y algunas anécdotas curiosas que han vivido en el estudio. Hosted on Acast. See acast.com/privacy for more information.

This is PART 2 of the advice you need to hear before your first job!

This week on the SUPERLATIVE Podcast, host and aBlogtoWatch founder Ariel Adams is joined by Cédric Joos, the Brand Manager of Hautlence, to explore the vision and direction of one of Switzerland's most innovative independent watch brands. Together they reflect on the company's founding during the early 2000s renaissance of independent watchmaking, the challenges of producing unconventional movements, and how Hautlence continues to redefine the way time is displayed. Cédric discusses the brand's integration with H. Moser & Cie. under the MELB Holding group, the unique opportunities that partnership creates, and the importance of maintaining a close connection with collectors while producing only 200 watches annually. From avant-garde creations like the Retrovision series to the evolving strategies for brand awareness in a digital era, the conversation highlights how Hautlence blends creativity, technical ambition, and community to shape the future of modern horology.Keep up with Cédric and Hautlence:- Instagram - https://www.instagram.com/hautlence/ - Website - https://www.hautlence.com/ Check out this week's sponsor:Marathon Watch - https://www.marathonwatch.com/ SUPERLATIVE IS NOW ON YOUTUBE! To check out Superlative on Youtube as well as other ABTW content:- YouTube - https://www.youtube.com/@ablogtowatch To check out the ABTW Shop where you can see our products inspired by our love of Horology:- Shop ABTW - https://store.ablogtowatch.com/To keep updated with everything Superlative and aBlogtoWatch, check us out on:- Instagram - https://www.instagram.com/ablogtowatch/- Twitter - https://twitter.com/ABLOGTOWATCH- Website - https://www.ablogtowatch.com/If you enjoy the show please Subscribe, Rate, and Review!

Sold out para Casa Vero. La cita, que se celebrará el 2 de octubre a las 17.00 en el espacio Aura de Zaragoza, se consolida con su cuarta edición, y volverá a combinar conciertos en directo, un ambiente inmejorable y el carácter único de sus vinos. Lo cuenta Sara López, Brand Manager de Viñas del Vero, que adelanta los artistas que componen el cartel, y que se han convertido durante este año en referentes del panorama musical español: Samuraï, Ultraligera, Carlos Ares, Modelo y Rialto.

This is the advice you need to hear before your first job!

This is the compilation of advice I wish I knew before entering the workforce!

Some of the best campaigns don't come from massive budgets or high-gloss production. They come from leaning into what feels real. Currys' Gen Z ads are a perfect example: low-fi, deadpan, and unexpectedly brilliant.In this episode, we're unpacking what made this retail campaign a breakout success with the help of our special guest David Hooker, Director of Brand at Printful and Printify.Together, they explore what B2B marketers can learn from embracing scrappy creativity, building brand affinity over awareness, and trusting that great content doesn't need to sell a product—it just needs to make people care.About our guest, David HookerDavid Hooker is the Director of Brand at Printify and Printful. He's an experienced Creative Director and Brand Manager. Built the Prezi Evangelism and Creative Services teams. Seasoned speaker, including TED-X Talk (see below). David built the Brand and PR function at TravelPerk, securing coverage in Wired, TechCrunch, Sky News, Al Jazeera, Financial Times, Business Insider, Handelsblatt, Süddeutsche Zeitung, and the BBC. He's currently helping empower entrepreneurs at Printify and Printful. What B2B Companies Can Learn From Currys' Gen Z ads:You don't need a big budget to make standout content. Some of the most impactful marketing doesn't come from a fancy studio—it comes from a phone camera, an employee, and a smart idea. David says, “You don't have to spend thousands and thousands of dollars to make really good, great content that works.” Don't wait for budget approvals. Focus on originality and execution.B2B still means you're selling to people. Behind every buying committee is a group of humans—ones who laugh, scroll, and crave connection just like everyone else. David says, “You are B2B, but that B is a population of people… you can create great quality content that brightens up people's day, that generates awareness and an affinity for your brand.” Lead with humanity, not just logic.Ignore the naysayers—go make something people love. Not every campaign needs to hit every KPI to be worth doing. Sometimes the boldest ideas face the most resistance—and deliver the most impact. David says, “I'm sure there was someone in the meeting room… who went, ‘How are they gonna know where our stores are?' But the naysayer was wrong. If you make really great quality content that people connect with, enjoy—it's going to do good things for your marketing.” Make the thing. Publish the thing. Let the audience prove it out.Quote*“ You don't have to spend thousands and thousands of dollars to make really great content that works. Investing in the content and the quality of the content always pays off… Your B2B, but that B is a population of people, right? You've got an ecosystem of decision makers, but they're all human beings at least for the moment…You can create great quality content that brightens up people's day, that generates awareness and an affinity for your brand, without spending a lot if you focus on the content itself.”Time Stamps[00:55] Meet David Hooker, Director of Brand at Printify and Printful[01:08] Why Currys' Gen Z ads?[02:35] The Origin Story of Printful and Printify[09:32] The Power of Merch[13:38] The Demand for Personalization[24:11] Understanding the Currys' Gen Z Ad Campaign[33:11] B2B Marketing Lessons from the Gen Z Currys' Ads[40:41] Authenticity in Advertising[52:21] Advice for Brand Leaders[54:26] Importance of Visual LiteracyLinksConnect with David on LinkedInLearn more about PrintifyLearn more about PrintfulAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

In this week's episode, Kory and LeRoy sit down with Chad Ofiara, Brand Manager for Ferris at Briggs & Stratton. Chad shares his journey into the green industry and how he found his way to one of the most respected names in commercial mowing. He gives us a look behind the curtain at the history of Ferris, and dives into the innovative marketing and branding strategies his team has rolled out to elevate the brand. From new products to emerging trends in the mower space, Chad brings high-level insight into where the industry is headed and what professionals should keep an eye on. Whether you're a longtime Ferris fan or just curious about what's next in commercial mowing, this episode is packed with valuable info you won't want to miss. Powered by Jobber and Protiv!  Free Trial and 20% off Jobber for 6 months: go.getjobber.com/ballardinc Need a website? Use the code GreenGrind to get your first month for $1.  https://www.greenfrogwebdesign.com/koryballard

You don't have to look far these days to find a jersey and bib short that costs more than my first road bike, or one that costs less than lunch. In this episode, I sit down with Steve Smith, Brand Manager at Castelli and Sportful, to unpack what really drives the cost of cycling kit. From €1.50 chamois pads to €300 retail tags, we explore the full supply chain, manufacturing realities, sponsorship costs, direct-to-consumer myths, and why a €30 short might look the part and what it might be missing, if anything. If you've ever wondered what you're really paying for, if it's marginal gains or just all margins for the manufacturers, this episode has answers.

Ever wondered what it's really like to work behind the scenes with a major online creator? Join us this week as we sit down with Annie Varellas, the Brand Manager for our host, Corporate Natalie! Annie pulls back the curtain on her fascinating role in the world of influencer marketing, giving us a glimpse into her day-to-day life and the surprising aspects of working so closely with a creator. We delve into compensation, how to get a job in the space, the power of building a company with an all-woman team, and the unique advantages of open communication in the workplace. Listeners chimed in with burning questions around the need for a large social battery, Annie's unconventional sleep schedule, fitness routines, and the pair's professional pet peeves. Discover the professional strengths and weaknesses that balance this dynamic duo. Go to https://Goodr.com/demoted and use promo code DEMOTED for Free Shipping! We want to hear from you! Send in your Corporate Confessions, Dear Demoted questions, and Shout-outs right here: ⁠https://forms.gle/nJc667dUL65Xh63C6⁠ Episode Content: 00:00 - Introducing Annie Varellas, Brand Manager for Corporate Natalie 03:44 - What does a Brand Manager do in influencer marketing? 08:29 - A Week in the Life of Corporate Natalie's Brand Manager 13:21 - Something Surprising about Working for a Creator 15:46 - Is Annie Fairly Compensated in her Role? 18:23 - Crafting Your Ideal Job 22:23 - Building a Company with an All Woman Team and the Advantage of Open Emotions in the Workplace 28:03 - Questions from Listeners: Who has a bigger social battery? 30:29 - Annie's Crazy Sleep Schedule 32:35 - Pet Peeves Working with Corporate Natalie 35:55 - Corporate Natalie's Fitness Journey and Annie's Triathlon 39:15 - A Professional Strength that is the other's Weakness 41:21 - Dating in San Francisco as an Influencer 43:07 - Things you might not know about Corporate Natalie and her Brand Manager Annie 46:03 - Tips for Giving Feedback to a Sensitive Employee 48:12 - Promoted or Demoted: Weekend Work, VLogging, Fighting in the Newark Airport 52:35 - Dear Demoted: What is the Appropriate Response Time for Work Messages? 56:29 - Shout outs to the Moterheads