The Roof Strategist Podcast

Follow The Roof Strategist Podcast
Share on
Copy link to clipboard

The only FREE Roofing Sales Training Channel on YouTube focused on both retail and storm damage roofing sales. Every video has an actionable take away to help you generate roofing leads, cold call, ace your pitch at the door, close sales, get more referrals and more... Learn how to stand above competitors and win more sales, even if you suck at selling. Get everything you need to become a "million dollar closer" in roofing sales for retail, hail damage, and door to door (canvassing). Subscribe & follow for FREE roofing sales training 3x/week!

Adam Bensman


    • Aug 12, 2026 LATEST EPISODE
    • weekdays NEW EPISODES
    • 17m AVG DURATION
    • 685 EPISODES

    5 from 101 ratings Listeners of The Roof Strategist Podcast that love the show mention: sales, adam.


    Ivy Insights

    The Roof Strategist Podcast has become an invaluable resource in my life. As someone who studies the content and listens to this podcast on a daily basis, I can honestly say that it has significantly improved my sales skills and strategies. The host, Adam, provides practical advice and insights that have boosted my confidence both at the door and during negotiations with customers. I am incredibly grateful for the continuous hard work put into creating such valuable content and for Adam's dedication to helping others in the same field of work become better. This podcast has truly become my lifeline.

    One of the best aspects of The Roof Strategist Podcast is Adam's firsthand experience and expertise in the sales industry. His advice comes from someone who has been there, done it, and achieved success. This level of authenticity is refreshing and makes his tips more relatable and actionable. Additionally, I appreciate that the podcast cuts straight to the chase, delivering quick sales tips without unnecessary fluff or filler content. This allows listeners to easily integrate these insights into their own sales strategies.

    While it's difficult to find any major flaws in The Roof Strategist Podcast, one minor aspect that could be improved upon is the frequency of new episodes. As a dedicated listener, waiting for new episodes can sometimes feel like an eternity. Having more regular releases would be greatly appreciated by avid fans like myself who eagerly anticipate each new episode.

    In conclusion, The Roof Strategist Podcast is a game-changer for anyone in sales, particularly those in roofing or related industries. It provides practical advice that translates into real results on the field. Listening to this podcast has had a profound impact on my sales abilities and overall success in my career. If you're looking for concise yet powerful sales tips from someone who truly understands the industry, look no further than The Roof Strategist Podcast. You won't be disappointed.



    Search for episodes from The Roof Strategist Podcast with a specific topic:

    Latest episodes from The Roof Strategist Podcast

    He Rarely Knocks Doors Because of Referrals. Here's How.

    Play Episode Listen Later Aug 12, 2026 6:04


    One of the best roofing salespeople I know rarely knocks doors.Dan Walrack gets roofing customers coming to him so he doesn't need to knock doors all the time.He shared his strategy that's helped him become a referral machine over the last 20 years. Whether you're in your 1st year, or have been doing this for decades, you'll likely learn at least one thing that will help you earn more referrals. Watch this new interview and pay close attention to: 1) The script that Dan uses2) When and how he asks for referrals 3) The long game play that many overlookI hope this video helps you and your team serve even more homeowners in today's challenging market. P.S. You can start using the done-for-you marketing material that Dan and I talk about in the video as a Member of the Roofing STRONG Alliance™. If you're a Member, go to the ‘Marketing Battle Pack' and then watch ‘The Complete SALES Strategy' for step-by-step instructions. Not a Member yet? Learn more or apply to join: https://rsa.pro/=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam Bensman's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO as well as Dan Walrack's personal experiences in the roofing industry. As such, their views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, or business transactions. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, or high-pressure sales practices. Contractors must ensure their sales and business practices comply with all applicable federal, state, and local laws, including consumer protection, telemarketing, lending, and employment laws. Revenue and performance figures cited are specific to the speakers and are not guaranteed. Viewers are encouraged to consult qualified professionals before applying these concepts or making any decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    7 Closing Techniques Every Roofing Sales Rep Should Know

    Play Episode Listen Later Aug 10, 2026 10:20


    The best salespeople don't “hard close” at all. They simply guide the homeowner naturally toward the next step. So if you're not closing as much as you want to, or if you feel awkward, sleazy, or pushy, then this new video is for you. Watch to learn my top 7 closing techniques:1) The Comfort Close 2) The Options Close 3) The Ask-less Close 4) The If-Then Close5) The Install Date Close 6) The Negative Agreement Close 7) The From-To Close Every roofing sales rep should know these because they actually work.Feel free to share this with your team or play this video in your next sales meeting.P.S. Want to improve your close rates? Join me inside the Roofing Strong Alliance™: https://rsa.pro/=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInViews and opinions expressed are based on the speakers' personal experiences in the roofing industry prior to  working with TAMKO. As such, their views are intended for general informational purposes only and should not be considered professional advice regarding insurance, insurance claims, financing, legal matters, compliance, or business transactions. All references to insurance policies, claims processes, deductibles, depreciation, or coverage are general in nature and for illustrative purposes only — actual insurance terms, coverage, deductibles, policy exclusions, and claim outcomes vary by carrier, policy, state, and individual circumstances. This video does not constitute insurance, public adjusting, or claims-handling advice. Contractors must independently ensure that their communications with homeowners regarding insurance claims, coverage, deductibles, and out-of-pocket costs comply with all applicable federal, state, and local laws, including state-specific restrictions on contractor involvement in insurance claims, public adjuster licensing requirements, anti-rebating statutes, and consumer protection regulations. Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. Viewers are encouraged to consult qualified legal, insurance, and compliance professionals before applying these concepts or making any decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    The Game Has Changed: How Winning Roofers Sell in 2026 | Dan Walrack

    Play Episode Listen Later Aug 6, 2026 7:21


    Roofing sales just aren't as easy as they used to be.A few years ago, if you knew the insurance process, stayed persistent, and followed the playbook, you could do very well.Today we have higher deductibles, more ACV policies, managed repair programs, and more. That combined with a depressed market and even more competition makes it feel much harder than it used to be.The game has changed.That's exactly what Dan Walrack and I dive into in this week's video.Watch: The Game Has Changed: How Winning Roofers Sell in 2026We discuss: • The advantage of shifting from insurance-first conversations to retail-first thinking.• How to overcome today's objections. • Why your sales process should evolve to meet homeowners' new needs. Our industry is headed in a new direction, and I hope this conversation helps you feel optimistic about how to adapt. P.S. The contractors who thrive over the next few years won't necessarily be the ones who knock the most doors; they'll be the ones who adapt the fastest.If you're looking for practical training, sales systems, and a community of growth-minded roofing contractors committed to serving homeowners the right way, I'd love to invite you to join the Roofing STRONG Alliance™ community: https://rsa.pro/=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInViews and opinions expressed are based on the speakers' personal experiences in the roofing industry prior to  working with TAMKO. As such, their views are intended for general informational purposes only and should not be considered professional advice regarding insurance, insurance claims, financing, legal matters, compliance, or business transactions. All references to insurance policies, claims processes, deductibles, depreciation, or coverage are general in nature and for illustrative purposes only — actual insurance terms, coverage, deductibles, policy exclusions, and claim outcomes vary by carrier, policy, state, and individual circumstances. This video does not constitute insurance, public adjusting, or claims-handling advice. Contractors must independently ensure that their communications with homeowners regarding insurance claims, coverage, deductibles, and out-of-pocket costs comply with all applicable federal, state, and local laws, including state-specific restrictions on contractor involvement in insurance claims, public adjuster licensing requirements, anti-rebating statutes, and consumer protection regulations. Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. Viewers are encouraged to consult qualified legal, insurance, and compliance professionals before applying these concepts or making any decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    Why Cheap Roof Packages Get Homeowners to Spend More

    Play Episode Listen Later Aug 4, 2026 12:13


    Before you start dropping prices or negotiating with homeowners, read this. Homeowners are price shopping more than before. One of the smartest sales strategies I've ever learned was from Jon Abernathy, and he trained his team to do the exact opposite: Offer an economy roof package.Here's the surprising part...Most homeowners don't buy it.Because it gives them a reference point that builds trust, removes price objections, and naturally leads them into the higher value option without feeling pressured.Jon's approach had me re-thinking things… and I imagine it will do the same for you. Watch this interview to see Jon break down:• Why an economy package can actually make your premium packages easier to sell.• How to stop negotiating on price and start negotiating on value instead.• The simple package strategy that helps homeowners confidently choose the option that's right for them.I hope this valuable interview helps you make even more sales in today's ultra-competitive market. P.S. If you're serious about building a stronger roofing company, the Roofing STRONG Alliance™ gives you access to the tools, training, and community support to help scale your business in today's changing market. Membership is now available at no additional cost to The TAMKO Edge® contractors. Learn more or apply to join: https://rsa.pro/=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam Bensman's and Jon Abernathy's personal experiences in the roofing industry prior to coming to TAMKO. This content is intended for general informational and educational purposes only and should not be considered professional advice regarding warranties, insurance, financing, legal matters, compliance, or business transactions. All product performance claims, warranty descriptions, and package recommendations discussed are general in nature. Actual warranty terms, conditions, limitations, and exclusions vary by product, system, and registration level — contractors and homeowners must review the applicable written warranty for complete terms before making purchasing decisions or sales representations. Contractors must ensure their sales and business practices, including all warranty and product representations made to homeowners, are accurate, substantiated, and comply with all applicable federal, state, and local laws, including consumer protection, advertising, and insurance regulations. Financing and pricing examples are illustrative only. Viewers are encouraged to consult qualified professionals before applying these concepts or making any decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    The D2D Pitch Used By a Roofing Industry Legend

    Play Episode Listen Later Jul 30, 2026 17:57


    Roofing industry legend Dan Walrack shares the word-for-word d2d pitch he has refined over 20 years in this new interview.What inspired me the most from this interview was Dan's philosophy. He isn't trying to "close" homeowners.He's trying to understand them and what they need.Dan's pitch is brilliant because:• It starts a conversation that consistently gets homeowners talking.• The neighborhood strategy that turns one approved roof into multiple signed jobs.• How to stop sounding like every other roofing salesperson in your market.You may want to share this one with your team or watch it in your next sales meeting.I think you'll finish this video knowing what it takes to be great on the doors. Important: Door-to-door solicitation laws vary by state and municipality. Ensure your team is compliant with local permit requirements and any applicable restrictions before using these techniques.P.S. Imagine how strong your team will be on the doors after making small, easy adjustments week over week, month after month. Ongoing training from industry experts could help your team get even stronger on the doors: https://rsa.pro/=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO as well as Dan Walrack's personal experiences in the roofing industry. As such, their views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, or business transactions. Communication and sales techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, misleading, or high-pressure sales practices. Door-to-door solicitation is heavily regulated at the state and local level. Contractors must independently ensure compliance with all applicable solicitation permit requirements, anti-solicitation ordinances, "No Soliciting" sign laws, and state-specific restrictions on contractor solicitation related to insurance claims or storm damage. Penalties for non-compliance can include fines, license suspension, or criminal charges. Contractors must ensure their sales and business practices comply with all applicable federal, state, and local laws, including consumer protection, insurance, advertising, telemarketing, lending, and employment laws. Revenue and performance figures cited are specific to the guest speaker and are not guaranteed. Viewers are encouraged to consult qualified legal and compliance professionals before applying these concepts or making any decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    Roofing Sales Are Harder in 2026 (Here's Why)

    Play Episode Listen Later Jul 27, 2026 14:30


    Roofing sales have gotten harder this year...I've had more conversations with roofing contractors describing sales as a “knife fight” than ever before.Leads are down.Homeowners are comparing more estimates.And too many roofers are responding by dropping prices just to keep jobs coming in.Here's the problem...If your answer to a changing market is simply lowering your price, you're playing a game you can never win.The market didn't just get slower, it changed.Homeowners are making buying decisions differently than they did just a few years ago. They're comparing more options, delaying decisions longer, and looking for more confidence before they move forward.The good news?Once you understand what's changed, you'll feel confident about what to do next.Watch this new video to learn:-The 3 biggest reasons roofing sales are harder in 2026.-The real reason homeowners are shopping differently than ever before.-The new opportunities this creates.Strong roofing companies are adapting in real-time to earn more business without relying on discounts, and I hope this helps you do exactly that. P.S. If you're looking for more than just YouTube videos and want sales systems, training, resources, and a community of growth-minded roofing contractors, then this might be for you: https://rsa.pro/=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, or business transactions. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, or high-pressure sales practices. Contractors must ensure their sales and business practices comply with all applicable federal, state, and local laws, including consumer protection, telemarketing, lending, and employment laws. Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. TAMKO makes no representation regarding any financing product or its availability. Viewers are encouraged to consult qualified professionals before applying these concepts or making any decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    $250M PER YEAR From Referrals?

    Play Episode Listen Later Jul 23, 2026 31:38


    They are generating $250M per year… from referrals and repeat business. I sat down with Josh Sparks, Chairman of the ~$600M roofing portfolio called Infinity Home Services (IHS) to learn exactly how 40-60% of their revenue is word of mouth.While some companies are struggling for leads, IHS is growing and referrals are a huge reason why. Josh isn't shy to share what's worked for them because he says, “Everybody has your strategy. Nobody has your execution.” Watch this interview to learn: - Why most referral programs fail- The ‘SMART' framework he's been using for 30 years- His best advice to drive referrals that anyone can useIt's been a tough year for a lot of roofers, and I hope this video helps you drive more word-of-mouth business.P.S. Josh is right… Strategies don't win, execution does. If you want to surround yourself with powerful strategies plus a community dedicated to executing at a high level, then the Roofing STRONG Alliance™ community may be exactly what you've been searching for: https://rsa.pro/=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO as well as Josh Sparks' personal experiences in the roofing and home services industry. As such, their views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, business valuations, mergers and acquisitions, or business transactions. TAMKO does not endorse, recommend, or make any representation regarding any third-party company, platform, service, or business opportunity discussed in this video. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, misleading, or high-pressure sales practices. Contractors must ensure their sales and business practices comply with all applicable federal, state, and local laws, including consumer protection, telemarketing, lending, and employment laws. Revenue, referral, and performance figures cited are specific to the guest's organization, are unverified by TAMKO, and should not be interpreted as typical or guaranteed results. Viewers are encouraged to consult qualified professionals before applying these concepts or making any decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    Homeowners Actually Want to Buy THESE 'Good, Better, Best' Roof Packages

    Play Episode Listen Later Jul 21, 2026 14:57


    Have you noticed how much harder it feels to get homeowners to make a decision lately?They're collecting more estimates.Comparing more options.Taking longer to decide.And in many cases... doing nothing at all.I recently heard about a homeowner who collected 12 roofing estimates.If every contractor presented three options, that homeowner was comparing 36 different roof packages.No wonder so many homeowners feel overwhelmed.Here's the surprising part...The problem may not be your price.And it isn't your products.It's often how the packages are built and presented.In today's new video, I break down the simple framework to make it even easier for homeowners to choose the best one (for them).Inside the video, you'll learn:• The 4 building blocks every roof package should include• How to structure your unique Good, Better, Best packages• Why homeowners tend to keep choosing one package over the others• The pricing psychology that helps homeowners compare options with confidence• A few simple changes you can make that may improve both your close rate and average saleIf your sales team is presenting multiple options, this is a video you'll want everyone to watch.Watch the video here.P.S. Today's roofing competition is feeling higher pressure than before. Roofers are having to adapt in real time. Whether it's sales practices, lead generation, hiring, or even working through the storm damage process. We're doing it together inside our community: The Roofing STRONG Alliance™. Would you like to join us? Visit https://rsa.pro/ to learn more. Membership is now included at no additional cost for The TAMKO Edge® Certified Contractors.=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInTAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, warranties, pricing, or business transactions. Communication techniques and package-pricing examples discussed are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, misleading, or high-pressure sales practices. Contractors must ensure their product, warranty, pricing, sales, and business practices comply with all applicable federal, state, and local laws, including consumer protection, advertising, licensing, permitting, home improvement contract requirements, cooling-off periods, cancellation rights, telemarketing, lending, and employment laws. Pricing and package examples are illustrative only; actual pricing, product availability, warranty coverage, and required disclosures vary by contractor, product, market, and state. Contractors should review applicable product specifications, manufacturer installation instructions, written warranty terms, and local code requirements before presenting package options. Viewers are encouraged to consult qualified legal, compliance, financial, and other professional advisors before applying these concepts or making decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    Money Follows Speed in Roofing: Master These 3

    Play Episode Listen Later Jul 16, 2026 10:17


    If you're struggling with low leads, low close rates, or cashflow problems, this could be why…You could be too slow at the moments that matter most. Because money follows speed. And if you're too slow, you may be putting yourself at a big disadvantage. In roofing, there are 3 measurements of speed to master.Watch this new video to learn what they are, how to track them, and how to improve them. P.S. Speed = more money. If you're searching for ways to operate faster, train your team faster, and get answers to questions faster, then I'd love to invite you to join us inside the Roofing STRONG Alliance™ community: https://rsa.pro/Membership is now included at no additional cost for The TAMKO Edge® Certified Contractors.=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, or business transactions. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, misleading, or high-pressure sales practices. Contractors must ensure their sales and business practices comply with all applicable federal, state, and local laws, including consumer protection, telemarketing, lending (including the Truth in Lending Act), employment, and any applicable home improvement contract, payment, or collection requirements. Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. TAMKO makes no representation regarding any financing product or its availability. Any discussion of business operations, payment timing, cash flow, financing, credit, or capital strategies is general in nature; contractors should consult qualified financial, legal, and other professional advisors before making borrowing, contract, payment-collection, or other business decisions.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    Do Shingle Ratings & Warranties Actually Drive Sales? (w/ John Senac)

    Play Episode Listen Later Jul 14, 2026 35:29


    How do shingle ratings and warranties actually drive sales? First, they are not the same thing, and many roofers are getting this wrong. Ratings = “This has been tested.” Warranties = “This company backs it.”Why does this matter? Because homeowners aren't buying roofs.They're buying what feels like certainty. If you can't explain this properly to homeowners, they will not understand your value. But if you get this right, you could be the one roofer that stood out from everyone else. P.S. If you're looking to increase your close rates, improve your processes, and learn from industry experts, I'd love to invite you to join us inside the Roofing STRONG Alliance™ community: https://rsa.pro/Membership is now included at no additional cost for The TAMKO Edge® Certified Contractors.=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on the speakers' personal experiences in the roofing industry and are for general informational purposes only. Jon Senac is a Mentor inside the Roofing STRONG Alliance by TAMKO™ community. All product performance claims, ratings, and warranty descriptions discussed in this video are general in nature and intended for educational purposes. “Beyond Class 4” is a marketing term and does not refer to any official UL impact rating – please review the official HailGuard™ product specifications for complete details and tamko.com for the actual terms of HailGuard™ Extended Limited System Warranty. Product ratings reflect testing under controlled laboratory conditions and do not guarantee performance under all real-world conditions, including but not limited to hail events. This video does not represent that any product will prevent hail damage or eliminate the need for insurance claims. Contractors must ensure their sales representations regarding product ratings, warranties, and insurance are accurate, substantiated, and comply with all applicable federal, state, and local laws, including consumer protection, advertising, and insurance regulations. Recording of sales interactions must comply with applicable state and federal recording consent laws. Consult your advisors before applying these concepts.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    Control Your Leads! 5 Steps to Build Your Own Roofing Call Center

    Play Episode Listen Later Jul 8, 2026 35:31


    One of the most frustrating parts of running a roofing company right now is feeling like someone else controls your growth.Maybe it's the lead company.Maybe it's the marketing agency.Maybe it's a referral source that's slowed down.Or maybe it's the simple reality that every lead seems to cost more than it did a year ago.When leads get tight, most contractors react the same way:"We need more leads."But in many cases, that's not actually the problem.The real problem is control.When your business depends entirely on outside sources for opportunities, you're constantly reacting instead of proactively creating growth.That's exactly why I sat down with RSA mentor Kody Landals.After building and scaling an in-house call center for his own roofing company, Kody went on to help implement the same systems across multiple roofing brands.Watch this interview where Kody breaks down the 5-step framework for building your own roofing call center.A few of the topics we cover:• The first numbers you need to know before spending a dollar on leads• The technology stack that makes an in-house call center possible• Why hiring for personality beats hiring for call center experience• How to create scripts, scorecards, and accountability systems that actually work• The daily metrics that tell you whether your lead generation is healthy—or headed for troubleIf you're looking for more control, more predictability, and a practical framework for building an internal lead generation engine, I think you'll get a lot from this one.Stay strong.P.S. Kody is working with contractors like you on lead generation, call center builds, phone sales, and scaling. If you want to join Kody, the other RSA mentors, and surround yourself with a community of value-aligned roofers growing together, then joining The Roofing STRONG Alliance™ community might be for you: https://rsa.pro/Membership is now included at no additional cost for The TAMKO Edge® Certified Contractors.=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, or business transactions. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, or high-pressure sales practices. Contractors must ensure their sales and business practices comply with all applicable federal, state, and local laws, including consumer protection (including cooling-off periods, cancellation rights, or home solicitation sale regulations), telemarketing, lending (including the Truth in Lending Act), and employment. Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. TAMKO makes no representation regarding any financing product or its availability. Any discussion of business financing, credit, or capital strategies is general in nature; contractors should consult qualified financial, legal, and other professional advisors before making borrowing or credit decisions or any other decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    3 Trends Roofers Are Whispering About Right Now & What This Could Mean

    Play Episode Listen Later Jun 30, 2026 10:45


    Have you noticed it feels harder to get homeowners to make a decision lately?Maybe you've watched estimates sit longer than they used to.Maybe you've seen homeowners choose repairs over replacement.Maybe lead costs are climbing while opportunities feel harder to come by.You're wondering..."Is this just happening to me, or is something bigger going on?"I had the opportunity to spend time with roofing contractors from across the country at the Florida Roofing & Sheet Metal Association Annual Convention.In conversations at the TAMKO booth, during an industry panel, and at a private gatherings with contractors, I kept hearing these same 3 themes over and over again.And while none of us has a crystal ball, these trends may be signaling something important about where our industry is today and where it could be heading next.In this new video, I break down:1) How homeowners are using AI to compare and choose roofing estimates 2) How sales cycles are stretching to two and even three years in some markets3) How and why repairs are becoming a larger part of the conversation as homeowners delay replacement decisionsMost importantly, I share what I believe the opportunity is for roofing companies willing to adapt.Because while some contractors see these trends as threats...The strongest companies will recognize them as signals.Signals to improve their sales process, better serve homeowners, and run leaner, smarter businesses.The good news?Every home still has a roof.And every roof will eventually need to be replaced.The question isn't whether opportunity exists.The question is whether we're preparing ourselves for what's next.Stay strong,P.S. Are you searching for a community of contractors focused on navigating challenges, sharing what's working, and building stronger roofing businesses together? I invite you to check out The Roofing STRONG Alliance™ community: https://rsa.pro/Membership is now available at no additional cost to The TAMKO Edge® Certified Contractors.=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, or business transactions. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, or high-pressure sales practices. Contractors must ensure their sales and business practices comply with all applicable federal, state, and local laws, including consumer protection (including cooling-off periods, cancellation rights, or home solicitation sale regulations), telemarketing, lending (including the Truth in Lending Act), and employment. Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. TAMKO makes no representation regarding any financing product or its availability. Any discussion of business financing, credit, or capital strategies is general in nature; contractors should consult qualified financial, legal, and other professional advisors before making borrowing or credit decisions or any other decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    Homeowners Are Using AI to Compare Roof Estimates. I Tested It.

    Play Episode Listen Later Jun 25, 2026 13:37


    Homeowners are now using AI to compare roof estimates.That means that AI could be advising your homeowners on which roofer to choose. And from the conversations I've been having, it sounds like this is becoming even more common. I wanted to know exactly what AI was saying to homeowners, so I ran the experiment myself.I fed three real roof estimates into ChatGPT, Claude, and Gemini and I documented everything.Watch this new video to see my test results:1) The 7 things AI looks for when comparing roof estimates2) How estimates that don't include attic ventilation details get “red flagged”3) The specificity AI expects on warranties, flashing, ice & water shield, and more4) The details about the cleanup process that AI seems to want in an estimate5) The 3 common questions AI is prompting homeowners to ask their contractors (these were the most surprising to me)This emerging trend is actually great news for contractors who are willing to adapt.Because what AI flagged is very fixable. And if you adapt before your competitors do, your estimate could become the one AI points to as the winner.P.S. Are you interested in building an even stronger, more modern roofing company? I'd love to invite you to join the Roofing STRONG Alliance™ community: https://rsa.pro/Membership is now available at no additional cost to The TAMKO Edge® Certified Contractors.=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, artificial intelligence, inspections, estimates, or business transactions. Communication techniques and estimate-review concepts discussed are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, misleading, or high-pressure sales practices. Contractors must ensure their inspection, estimate, sales, and business practices comply with all applicable federal, state, and local laws, including consumer protection, licensing, permitting, insurance, advertising, lending laws (including the Truth in Lending Act), and home solicitation sale requirements, including any applicable cooling-off periods or cancellation rights. Any discussion of artificial intelligence tools or AI-generated outputs is illustrative only; such tools may produce incomplete, inaccurate, or variable results and should not be relied upon as a substitute for independent professional, legal, technical, or compliance judgment. Financing and payment-term examples are illustrative only; terms, availability, fees, and required disclosures vary by lender, payment processor, and state. TAMKO makes no representation regarding any financing product, payment method, or its availability. Viewers are encouraged to consult with qualified professionals before applying these concepts or making any decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    Hidden Roofing Leads? 7 Ways to Get NEW Sales WITHOUT Buying Leads

    Play Episode Listen Later Jun 23, 2026 11:51


    Leads are down.Marketing costs are up.And it feels like every week there's another roofing company willing to bid a roof for less than what you'd charge just to cover material and labor.Lots of roofers are asking the same question, "Where can I get more leads?"But what if I told you there's an easier way to drive sales without buying more leads?The leads aren't gone. They're hiding. And they're a lot closer than you think.Right now, sitting inside your CRM, there are real homeowners who showed interest and never said no. They just... went quiet. I sat down with my journal and mapped out 7 techniques I've tested over the years to create sales seemingly out of thin air. And I put it all into this brand new video for you.Here's a taste of what's inside:1) The simple rehash technique that re-injects life into cold opportunities (with word-for-word text templates you can use today)2) How to run a promotion or special offer that gives people a reason to act now3) A free offer reframe that excites homeowners to say yes even if they said no before4) How a true price increase notice can encourage people to take action today5) New payment plan messaging that opens doors for budget-conscious buyers6) A repair conversation opener that gets you back in the home with zero pressure7) How to revitalize old estimates with one simple question that closes dealsThese aren't complicated strategies. They don't require a big budget or a new lead source. They just require knowing where to look and what to say when you get there.P.S. If you enjoy practical sales, leadership, recruiting, and business-growth training built specifically for roofing contractors, I'd love to invite you to join us inside the Roofing STRONG Alliance™ (RSA).Inside RSA, you'll get access to training, systems, industry experts, and a community of contractors committed to building stronger roofing businesses together through today's challenging times.Membership is now available at no additional cost for The TAMKO Edge® Certified Contractors.Learn more or apply to join: https://rsa.pro/=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, or business transactions. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, or high-pressure sales practices. Contractors must ensure their sales and business practices comply with all applicable federal, state, and local laws, including consumer protection (including cooling-off periods, cancellation rights, or home solicitation sale regulations), telemarketing, lending (including the Truth in Lending Act), and employment. Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. TAMKO makes no representation regarding any financing product or its availability. Any discussion of business financing, credit, or capital strategies is general in nature; contractors should consult qualified financial, legal, and other professional advisors before making borrowing or credit decisions or any other decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    How to Survive a CASHFLOW CRISIS (for Roofers)

    Play Episode Listen Later Jun 18, 2026 21:02


    Kody had nearly $1M in revenue due that month when the phone started ringing…It was the solar companies calling - the same solar companies he was installing roofs for.They said they were having cashflow problems and couldn't pay what they owed.In a few short weeks, Kody was stiffed for $1M.Payroll was staring him in the face.His company owed more than he was bringing in.He had two choices.1. Figure out how to survive the cashflow crisis.2. Go out of business.Kody worked seemingly non-stop to save his company by focusing on one simple concept: Speed up cash coming in and slow down cash going out.He survived by focusing on using these 5 cash flow management practices.P.S. Behind most successful roofers is a story like Kody's. People just don't talk about it in the open. But when you are surrounded by a value-aligned community, you can be real, ask real questions, and get helpful advice. That's how we support each other inside the Roofing Strong Alliance™. Learn more or apply to join us: https://rsa.pro/=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO as well as Kody's personal experiences in the roofing industry and as a Mentor in the Roofing STRONG Alliance by TAMKO™ community. As such, their views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance or business transactions. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, or high-pressure sales practices. Contractors must ensure their sales practices and business practices comply with all applicable federal, state, and local laws, including consumer protection,  lending (including the Truth in Lending Act), and employment. Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. TAMKO makes no representation regarding any financing product or its availability, whether consumer or commercial, including but not limited to business lines of credit, credit cards, merchant cash advances, or accounts receivable financing. Any discussion of business financing, credit, or capital strategies is general in nature; contractors should consult qualified financial and legal advisors before making borrowing or credit decisions for their businesses. Viewers are encouraged to consult with qualified professionals before applying these concepts or making any decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    The Roof Report That Sells Itself: The “i35” Framework w/ Jon Broce

    Play Episode Listen Later Jun 16, 2026 19:23


    If you take roof pictures like this, they'll basically sell themselves.The problem is that many sales people don't know how to share them the best way.So they whip out their phone, scroll through dozens of photos, and tell the homeowner that the roof is absolutely destroyed and they need to buy a new roof immediately.The homeowner puts their guard up, and for good reason.Instead, you can use what Jon Broce calls the “i35” framework.i = Inspection3 = 3 Photos (in this exact order: Bad, Good, Worst)5 = 5 Questions The way Jon Broce explains this process is nothing short of brilliant.It puts the homeowner in control.They see the photos, understand them, take ownership of the condition, and choose what to do about it.Watch this new video to learn Jon Broce's “i35 Framework” and get your roof pictures selling themselves.P.S. Jon Broce is our newest Mentor inside the Roofing STRONG Alliance™. And now, Membership is included at no additional cost for The TAMKO Edge® certified contractors. Learn more or apply to join us: https://rsa.pro/=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO as well as Jon Broce's personal experiences in the roofing industry and as a Mentor in the Roofing STRONG Alliance by TAMKO™ community. As such, their views are intended for general informational purposes only and should not be considered professional advice regarding insurance, legal matters, compliance, inspections, or business transactions. Communication techniques and inspection-report examples demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, misleading, or high-pressure sales practices. Contractors must ensure their inspection, sales, and business practices comply with all applicable federal, state, and local laws, including consumer protection laws, home solicitation sale regulations, cancellation rights, and any applicable licensing or inspection requirements. Viewers are encouraged to consult with qualified professionals before applying these concepts or making any decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    How He Sold $2,000,000 Per Month in Roofing Sales… Over the Phone

    Play Episode Listen Later Jun 11, 2026 34:22


    Most roofing contractors believe there are only two ways to sell a roof: 1) Get a lead. 2) Sit at the kitchen table. Kody Landals proved there's a third. After building a roofing company around solar partnerships, the industry shifted overnight.  More than $1 million in receivables got pushed out, cash flow tightened, and the business was staring down a major problem. Instead of doubling down on the traditional model, Kody built a system that allowed homeowners to buy roofs over the phone. No kitchen table. No 2-hour in-home presentations. No driving across town for every estimate. The result? His company scaled to over $2,000,000 per month in roofing sales while dramatically reducing operational complexity. In this interview, Kody breaks down: • The exact moment that forced him to reinvent his business • How he sells roofs without traditional in-home appointments • The process homeowners actually prefer today • The systems that made scaling possible • Where contractors could start if they want to test this model Whether you decide to implement phone sales or not, this conversation will challenge some assumptions you may have about how roofing companies can grow in today's market. P.S. Kody is teaching RSA Members how to sell roofs over the phone just like he did. Would you like to learn how? https://rsa.pro/=============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO as well as Kody's personal experiences in the roofing industry and as a Mentor in the Roofing STRONG Alliance by TAMKO™ community. As such, their views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, or business transactions. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, or high-pressure sales practices. Contractors must ensure their sales practices and business practices comply with all applicable federal, state, and local laws, including consumer protection (including cooling-off periods, cancellation rights, or home solicitation sale regulations), telemarketing, lending (including the Truth in Lending Act), and employment. Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. TAMKO makes no representation regarding any financing product or its availability. Any discussion of business financing, credit, or capital strategies is general in nature; contractors should consult qualified financial, legal, and other professional advisors before making borrowing or credit decisions or any other decisions related to their business operations.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    Become a Roofing Sales CLOSING Artist

    Play Episode Listen Later Jun 4, 2026 14:34


    You want to close like an artist?You need to understand the psychology of closing, not just regurgitate word-tracks or one-liners. That means knowing what's going through the mind of the prospect so you can guide them on the journey in a supportive and helpful way.Closing like an artist means having authentic, natural conversations that flow into earning a homeowner's business. I'll show you how without being inauthentic, sleazy, or pushy. P.S. If you want to increase your close rates, you'll likely want training, practice, and feedback. You can do that on your own, with your company, or with expert guidance. If you want expert guidance, I'd love to help. Learn more: https://rsa.pro/P.P.S. Did you see the news? I joined the TAMKO family. We're re-launching the Roofing & Solar Reform Alliance as the Roofing STRONG Alliance™ community and membership is included for The TAMKO Edge® contractors. =============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on the speaker's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, or business transactions. Viewers are encouraged to consult with qualified professionals before making any decisions related to their business operations. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, or high-pressure sales practices. Contractors must ensure their sales practices comply with all applicable federal, state, and local laws, including consumer protection and lending laws (including the Truth in Lending Act). Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. TAMKO makes no representation regarding any financing product or its availability. Consult your legal, compliance, and financing advisors before applying these concepts.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    How to Handle Any Roofing Sales Objection (Updated Masterclass)

    Play Episode Listen Later May 28, 2026 10:41


    Sales are harder to close right now… I'm hearing this from roofers all over the country because they are getting even tougher objections.Now, I know I've covered a lot of objections over the years, but this one's different.I just uploaded this brand-new, updated, and expanded 5-part objection handling masterclass.This new video is a more detailed objection handling training than previous versions.Because I break down the psychology in a deeper so you can confidently tackle whatever might come up.I'd recommend watching this together in your next sales meeting. I hope this helps you in 2026 because I know it's feeling hard out there right now. P.S. Strong training is especially helpful right now in today's challenging economy. I'd love to help you and your team earn more business. There's a few ways my team and I can help, and now cost isn't a concern. Did you see the news? I joined the TAMKO family. We're re-launching the Roofing & Solar Reform Alliance as the Roofing STRONG Alliance™ community and membership is included for The TAMKO Edge® contractors. Interested in joining us? Learn more or apply to join: https://rsa.pro/ =============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost.FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeFOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on the speaker's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, or business transactions. Viewers are encouraged to consult with qualified professionals before making any decisions related to their business operations. The sales techniques discussed in this training are for educational purposes only. Some techniques, including any involving a buyer's right of rescission or cancellation, in-home appointment conduct, follow-up, and closing techniques, are subject to federal and state law and applicable state home solicitation sales acts, home improvement contractor licensing requirements, unfair trade practice statutes, including protections for elderly consumers and homeowners in post-disaster situations. Contractors are solely responsible for ensuring their sales practices comply with all applicable laws in their jurisdiction. Nothing in this training constitutes legal advice. TAMKO makes no representation that any technique discussed is compliant with the law of any particular state. Consult your applicable advisors before applying these concepts.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    The Sales Technique to Find Out Almost Anything WITHOUT Asking

    Play Episode Listen Later May 21, 2026 7:31


    You know those questions that are socially unacceptable to ask? Like, “How much is your tax refund?” You want to know so you can provide the best solution to your homeowner.So how do you find out without asking?You can use this technique called elicitation. Learn how in this new video.P.S. Did you see the news? I joined the TAMKO family. We're launching the Roofing & Solar Reform Alliance as the Roofing STRONG Alliance by TAMKO™ community and membership is included for The TAMKO Edge® contractors. Interested in joining us? Learn more or apply to join: https://rsa.pro/ =============Join The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/Exclusively available to The TAMKO Edge® Certified Contractors at no additional cost. FREE Starter Membership (RSA): https://rsa.pro/freePODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe FOLLOWFacebookInstagramTikTokLinkedInThe views and opinions expressed are based on the author's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO. As such, his views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, or business transactions. Readers are encouraged to consult with qualified professionals before making any decisions related to their business operations. Communication techniques demonstrated are intended solely to help contractors better understand and serve homeowners — not to encourage manipulative, deceptive, or high-pressure sales practices. Contractors must ensure their sales practices comply with all applicable federal, state, and local laws, including consumer protection and lending laws (including the Truth in Lending Act). Financing examples are illustrative only; terms, availability, and required disclosures vary by lender and state. TAMKO makes no representation regarding any financing product or its availability. Consult your legal, compliance, and financing advisors before applying these concepts.Content produced on or before 5/13/26 was previously produced by The Roof Strategist, TAMKO Building Products LLC makes no representations or warranties regarding its accuracy, completeness, or applicability to current products, programs, or operations.

    BIG NEWS: RSRA Officially Joins the TAMKO Family

    Play Episode Listen Later May 13, 2026 11:40


    RSRA has officially joined the TAMKO family.I know that might raise some questions. To answer them before you have to ask, and to show you what this means for you moving forward.It started in 2021 when I had a wild dream… I wanted to find a partner who would offer sales training, resources, and community collaboration to their contractors. And they needed to help provide even more value and resources to contractors than I could do on my own. I didn't know who it would be, or how it would happen. But one thing I knew for sure - if I was going to stake my own name behind them, we had to be value-aligned. And access to the resources needed to continue to be by application-only so we could maintain the standard.In 2025 I shared the idea with Members to reach out to their manufacturer or distributor to see if they'd support, sponsor, or reimburse RSRA Membership dues. And it worked! Some Members shared success.So it led me to creating a new Sponsorship Offering that would allow a manufacturer or distributor to cover RSRA Membership for their contractors. The day I put the new offer together I picked up the phone and called my good friend Jon Abernathy. Jon Abernathy joined the TAMKO team about 2 years ago after building and selling a very successful roofing company. He was previously what I would consider a ‘loyalist' to a different manufacturer. But after he saw the shift in TAMKO's product development (Titan XT® shingles specifically), leadership, culture, and desire to create a wildly valuable contractor program, he literally sold his company to join the team because he was so passionate about creating positive transformation in the roofing industry. Since he joined TAMKO, Jon had been calling on me to get involved, but I initially refused. So when I called him, I figured this would be a good way to find out who was leading the TAMKO team and what they were actually about. It would give me a ‘behind the scenes' peek. Jon was ecstatic and set up a meeting right away. Then, this happened… In December 2025, I had a conversation with their leadership team pitching them the idea of this new sponsorship option they could offer RSRA to top tier The TAMKO Edge® contractors.Seemingly without hesitation they said yes. So we moved forward together with this sponsorship package (and you may have seen the announcement in December 2025). I walked away from that meeting with a feeling I'd never had before. Like I had found my people. TAMKO was building something special, and how we do business was wholly aligned. They did not allow bad actors in their program, emphasizing members that are a good fit. So did I. They wanted to be the best and not the biggest. So did I. They wanted to find ways to provide even more value and resources to help contractors grow. So did I. I knew they were going to be my new partner, even if they didn't know it yet. A couple weeks later I booked a flight to their corporate headquarters to meet with the leadership team so I could share my vision of how we could create the training & growth community the roofing industry has been needing.What unfolded was a series of strategic conversations about how we could bring this vision to life. Today I'm proud to announce the official acquisition of RSRA by TAMKO. We are joining forces, I'm joining the TAMKO team, and we are relaunching what was known as The Roofing & Solar Reform Alliance into something even more special… The Roofing STRONG Alliance by TAMKO™ Because your company is only as STRONG as you are. And that's what we will continue to do differently - focus on developing STRONG people. I'm grateful for our RSRA team, the entire TAMKO team, our Mentors John Senac, Dashaun Bryant, Kody Landals, Jim Ahlin, and two new Mentors Jon Abernathy and Jon Broce, because we are all aligned on how we can continue to serve at an even higher level. But most importantly, I'm grateful for you and the amazingly generous and supportive contractors in our community who share and support each other inside what is now known as RSA. So, what can you expect from me moving forward? I'll be continuing to lead the community! My new role at TAMKO is putting me in a position to take value creation to the next level. Making these resources free for The TAMKO Edge® contractors is a dream come true, and I'm equally as excited about being in a position to do even more and go even bigger because of the additional resources and support of a team who is equally as passionate as me.I couldn't be more excited about our future together! What This Means for YouAll existing memberships continue until December 31, 2027 no matter whose shingles you sell. Same community. Same standards. Starting January 1, 2028, membership will be exclusively available to The TAMKO Edge® contractors.  Even more value is coming. Merging TAMKO's resources with the team behind RSRA, the training, content, and community you rely on will only grow.RSA Membership is now FREE for The TAMKO Edge® contractors. The dream I had in 2021 came true! You Might Be Thinking… I recognize that the response to this news may come with mixed emotions from excitement to frustration, and I'd like to address the ‘elephant in the room' head on. “But I don't want to join TAMKO”I've developed deep friendships and relationships with many Members over the years, and I recognize that some folks may be upset by my decision to choose an exclusive partner. My love and care for you and your success remain as strong now as ever before.This was not a decision I made lightly. I hired expert advisors, consulted with my team, and most importantly, did lots of soul searching to create this outcome.RSRA had been approached by multiple interested parties, many of which I had spent hours meeting with as we vetted each other. I chose to pursue TAMKO as my partner because I felt spiritually called to, even though they weren't aware that other companies were interested. In my new role, I'll continue to lead RSA as well as help shape the future growth of TAMKO as Director of Market Development and Channel Strategy.My hope is that you at least consider a conversation with TAMKO so you can be your own judge of who they are today, and know that I respect your decision either way.“RSRA used to be agnostic.”Choosing a single manufacturer may seem like I've ‘gone back' on my desire to stay agnostic, and I'm excited about it because we can now provide even more specific training and resources that are ‘plug and play.' Plus, we will all be able to ‘speak the same language' and be on the same team. “Will the community still be vetted?” Yes! The caliber of contractor and community standards will continue to be upheld.“You sold out.”I expect a few people may think that, and that...

    Fresh Storm Sales? 7 Ways to Win More Jobs FAST

    Play Episode Listen Later May 7, 2026 14:53


    Burning the candle from both ends? That's what it feels like when a storm hits, especially as you look around and see competitors getting more than you are.If you're working a storm right now, or preparing for the next one, this video will walk you through what's worked for me.=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Say Goodbye to SEO + AEO, Say Hello to AI Agent Optimization

    Play Episode Listen Later Apr 30, 2026 37:27


    Getting less roofing leads from Google? You're not alone.It's not only ChatGPT…But because homeowners are sending AI Agents to do the research for them.Like finding roofers, pricing, financing, reviews, and even scheduling appointments.So if your website isn't ‘AI Agent Friendly,' the agent won't be able to interact with your website and give the homeowner what they want.I know this may sound far off, but the use of AI Agents is becoming the new normal.I sat down with Marcus Sheridan to learn the best practices.P.S. This is the new trend of lead generation in roofing. I invited Marcus Sheridan to help RSRA Members prepare their websites for it. He's hosting a guest session for us soon. Join now to attend live or watch the recording. https://www.rsra.org/join=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    The BEST Roofing CRM? There Isn't One. Here's How to Choose

    Play Episode Listen Later Apr 22, 2026 11:02


    “What's the best CRM for roofing?” This question has been asked in 194 posts and 491 comments inside RSRA. The answer isn't black and white because it's not the right question to ask. Instead, “What's the best CRM for roofing for me?”I will help you answer this question in this new video.P.S. If you need personalized feedback evaluating the best CRM for you, join RSRA and post your question in the community. You can get real-world feedback from other Members. There are 514 comments in the community saying “call me” because that's the kind of Members inside. Learn more or apply to join: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    How to Add Recurring Revenue in Roofing With Service Contracts

    Play Episode Listen Later Apr 14, 2026 37:11


    Are you interested in creating a recurring revenue stream for your roofing company? Most roofers immediately think that the answer is with commercial sales, but that's where most roofers go wrong. In this interview with commercial roofing expert Cody Kline, you'll learn the simplest path to selling service contracts. And surprisingly, Cody recommends starting with residential sales (if that's your bread and butter) instead of commercial. Watch this interview to learn why and how. =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    NEW Rule on Roof Insurance Just Passed: This Could Be Bad

    Play Episode Listen Later Apr 8, 2026 13:34


    This new rule on roof insurance just passed on March 18, 2026. You'll want to get ahead because it could significantly impact how you do business.Watch this video to learn what you need to know.SUMMARY:The Federal Housing Financing Agency reversed a previous policy and now permits Fannie Mae and Freddie Mac to accept Actual Cash Value (ACV) roof coverage for single-family homes.This change applies to all new mortgage applications and renewals.In the video I break down:1) What this could mean for homeowners 2) What this could mean for roofers 3) How roofers can adapt their marketing and sales strategies I hope this helps you adapt in today's fast-changing times. P.S. The roofing industry is changing faster than most even realize. Inside the RSRA community, we are sharing what's working and what's not so we can grow through these changes together. Learn more or apply to join us: https://www.rsra.org/join/ =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Roofing Sales Commission Trends in 2026: How Much to Pay and Why?

    Play Episode Listen Later Apr 2, 2026 16:19


    Roofing company owners who care deeply about their teams often find themselves here. They realized that they might be overpaying commissions and don't know what to do. In this video, I explain why old commission models are failing, and what many are doing in 2026.=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    5 Easy Ways to Boost Roofing Profits (Especially in Today's Cutthroat Market)

    Play Episode Listen Later Mar 31, 2026 12:33


    Profit margins have never been under as much pressure as they are right now.Because today's roofing market is tight.Contractors are competing on price while leads are running dry. That's why today, more than ever, it's critically important to run a smart company by the numbers to protect your profits.Inside RSRA, I hosted an Owners' Round Table where we shared P&Ls and got a peek behind the curtain of fellow Member's companies so we could all see what's normal and what's not. We spotted the trends and opportunities to help each other protect our profits so we can continue to create an amazing customer experience and a culture that employees love.In this new video, I show you the top 5 easiest ways to increase profit in your roofing company without overhauling your entire business.I hope this video inspires you to run lean, smart, and profitable in 2026.P.S. The RSRA community is sacred because of the confidentiality we share. Where else can you surround yourself with value-aligned company owners and review each other's P&Ls? If this sounds like the people you want to be surrounded by, then I invite you to join us: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Top 3 Money-Making Sales Lessons From My 1st Year in Roofing

    Play Episode Listen Later Mar 25, 2026 13:53


    My 1st year of roofing sales was off to a brutal start… I knocked for about 6 weeks with nothing to show for it until this happened. It was my first money-making lesson, and it happened while I was sitting in my truck pouring sweat and trembling with anxiety. I made you this new video to tell you the story and share the 3 lessons I learned during my 1st year of roofing sales that made me successful.I'm sharing this with you to help you be as successful as possible without making the same mistakes I did. So be a hero and share this video with your entire sales team. P.S. If you believe in the ‘iron sharpens iron' philosophy, then I invite you to join the RSRA community where we sharpen our sales and business skills together every day: https://www.rsra.org/join/ =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Stop Lighting Money on Fire! TOP ‘Branding' Mistakes Roofers Make

    Play Episode Listen Later Mar 23, 2026 22:00


    Get the 2026 Roofing Marketing & Sales Playbook: https://secure.rsra.org/2026-roofing-marketing-sales-playbook/---Many roofers have been convinced that ‘branding' is investing.But in reality, they are practically lighting money on fire.Knowing what branding is, and what it isn't… Well, that's the first place to start. So I sat down with marketing expert Jim Ahlin for a brutally honest conversation.We uncovered the most expensive ‘branding moves' that roofers are making right now.=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    He Sold His Company for 5X Because of His Content: He's Doing It Again

    Play Episode Listen Later Mar 19, 2026 23:10


    He was terrified to get in front of a camera.Like most roofers, he figured content was for someone else.But then something changed.Meet Teddy, a serial entrepreneur who built and sold his last company for a 5x multiple because of his content. Now he's doing it again with his roofing company.In this new interview, Teddy breaks down exactly how he's using video, AI, and SEO to build a sales machine from scratch.If strategies like this light you up, you'll love being inside the Roofing & Solar Reform Alliance where we dig into this stuff together every week.P.S. The fastest way to start dominating it with content is to get started and get feedback. You can turn to the RSRA community and me for fast feedback. Just make a post in the Members-Only app, share your video, and improve faster than trying to figure it out yourself: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/JOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Roofing Sales TANK When You're Not Leading The Team? Do This NOW

    Play Episode Listen Later Mar 17, 2026 9:23


    Your team is on fire when you're around, but the moment you step away, their numbers drop.You start asking yourself who's actually putting in the work.There's actually a studied reason for this.It's called the Hawthorne Effect.I break down what it is, why it happens, and the fix in this new video.This is the same concept we teach inside the Roofing & Solar Reform Alliance.Accountability isn't accidental.It's designed.=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    7 Ways Smart Roofers Get More Sales Using AI Call Transcripts

    Play Episode Listen Later Mar 11, 2026 46:43


    Download the Roofing Market Report, 100% FREE: https://roofmarketreport.com/----- Most roofers are sitting on a goldmine and never use it.It is not another lead source.It is not another fancy tool.It is the real words your customers already say on calls, texts, and appointments.In this new interview, Michael and I break down 7 ways to use AI transcripts to drive sales, marketing, and higher close rates.When you know why homeowners call, what they fear, and what makes them say yes, everything gets easier.Your lead gen gets even better.Your sales process gets even stronger.Your close rate gets even higher.And if you are serious about using AI and real-world strategy to grow, that is exactly why committed contractors join the Roofing and Solar Reform Alliance: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Setter vs. Closer: Which Canvasser Model WINS for Retail Roofing?

    Play Episode Listen Later Mar 9, 2026 11:44


    Which canvassing model is best for retail roofing sales? Setter vs. closer? Whether you're a retail roofing company or making the transition from storm to retail, this is for you.I breakdown: 1) Pros and cons of each 2) The skillset requirements for each one3) Which model is best for you I hope this video creates clarity for you.P.S. When roofers need to switch from being storm-dependent to retail-driven, they join RSRA because we're doing it together: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    5 Things to Do BEFORE Every Sales Appointment to CLOSE More

    Play Episode Listen Later Mar 5, 2026 9:36


    Roofing sales are won or lost before the appointment even starts. Do these 5 things before every sales appointment, and close even more.P.S. When roofers need to get serious about building a highly-skilled sales team, they join RSRA because the market is getting even tougher to compete with right now: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    11 Words That Close Roofing Deals… And 1 That Destroys Them

    Play Episode Listen Later Mar 3, 2026 16:43


    Sales professionals are artists because every word they use paints pictures in the prospect's mind.That's what separates amateurs who think that because they are ‘good with people' or a ‘smooth talker' from true professionals. After personally selling, marketing, and training sales people for the last 15 years, I have analyzed and tested different words and phrases to discover something very interesting. There are 11 words that strengthen close rates, and I explain why in this new video.I am sharing this to inspire you to become a more effective and intentional communicator. P.S. When roofers need to get serious about building a highly-skilled sales team, they join RSRA because the market is getting even tougher to compete with right now: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    If I Started Over in Roofing Sales in 2026, I'd Do These 5 Things

    Play Episode Listen Later Feb 25, 2026 11:30


    I got started in roofing sales in 2011 as a broke massage therapist making under $19k a year. We hand-measured roofs and used fax machines for material orders. Here are the 5 things I'd do differently if I started over in 2026.P.S. When roofers are feeling the pressure of industry changes, they join RSRA because we grow through them together. https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    I Secret Shopped 20+ Roofers. Are YOU Making These 7 Mistakes?

    Play Episode Listen Later Feb 23, 2026 20:47


    The companies I ‘secret shopped' asked me to do it because I offered to give them personalized coaching feedback (and they gave me permission to use the recordings). This is the kind of feedback we give each other inside RSRA. https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    How to Get More Roofing Leads: Secrets No One is Talking About

    Play Episode Listen Later Feb 19, 2026 16:30


    Get The Full 2025-2028 Roofing Market Report: https://roofmarketreport.com/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Roofers NEED Organic Content, or They'll Pay More For Ads in 2026

    Play Episode Listen Later Feb 17, 2026 32:45


    Join RSRA to get feedback + coaching on your content: https://www.rsra.org/join/Joe's New FREE Course: https://course.contractordynamics.com/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Roofers Who Ignore This in 2026 Will Lose

    Play Episode Listen Later Feb 11, 2026 31:58


    Download the Roof Market Report, 100% FREE: https://secure.rsra.org/roofing-market-report/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Roofers Are Using AI Wrong and It's Costing Them $$$

    Play Episode Listen Later Feb 9, 2026 27:21


    Have you spent money on AI tools this year?And your overhead has gone up, but your sales have not?I just sat down with Ryan Fontaine, an AI developer who's worked with Fortune 500 companies and government agencies worldwide. He's also built AI tools specifically for roofers like Roof Hawk and Storm Scout.If you're serious about using AI to grow your business, then watch this interview to learn:-The 5 best AI use cases for roofing companies.-What to use AI for, and what NOT to use AI for.-The highest leverage AI tools you should start using first (and it's different for every company). And if you want more… You can join us at the 2-day AI workshop we're hosting with Ryan next month. It's for RSRA Members-Only and we'll be inside one of the largest AI data centers in the country. This event is capped at 65 people and 40 spots are already taken. Become a Member of RSRA and ask about the AI event details: https://www.rsra.org/join/ =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Pro Marketer Starts Roofing Co Today | Brilliant or Financial Suicide?

    Play Episode Listen Later Feb 5, 2026 39:02


    Roofing Market Report: https://roofmarketreport.com/---Tim Brown runs one of roofings most well known marketing agencies… and now he's starting his own roofing company. He's entering the market in one of the worst times in recent history. Will his expertise as a marketer give him a competitive advantage, or will his strategy fail?I interviewed Tim to find out how a professional marketer like him would launch a new roofing company in 2026. I openly disagreed with some of his strategies, but I'm open to being proved wrong. And I truly admire his vulnerability and desire to challenge the status quo.P.S. Even though I don't agree with Tim on everything he's doing, I sincerely appreciated our conversation. I believe ‘Like-mindedness' creates a cult and echo chamber. I like surrounding myself with people who share my values but think differently. That way I can learn from diverse perspectives, just like I did in this interview. This is the type of culture you'll find inside RSRA. Rich conversations where we challenge the status quo and help each other grow. Learn more or apply to join us: https://www.rsra.org/join/ =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Roofing Recession' of 2026 and The Moves to Make Right Now

    Play Episode Listen Later Feb 3, 2026 42:00


    Roofing Market Report: https://roofmarketreport.com/---I was interviewed by AJ Briley, CEO of ProLine at the IRE.He asked me about the state of the roofing industry, where we are going, and what I predict. Watch this interview to learn: 1) Why leads are down. 2) Why lead costs are going up. 3) The struggle of retaining sales reps. 4) What homeowners really want.5) The 2026 ‘Playbook' for roofers. If you're nervous about 2026, allow me to share some words of encouragement.There's smart plays to make that will create long term opportunities for those who execute. =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    He Sold 585 Roofs By Himself in 1 Yr... This Is His Best Advice

    Play Episode Listen Later Jan 29, 2026 31:21


    His best year was selling 585 roofs totalling $18.7 million in residential sales. I ran into Dan at the IRE and we took over the ‘Master Your Craft' booth for this special interview. Watch the full interview with industry legend Dan Walrack and learn: 1) Why he pitches the way he does. 2) How he starts every single morning. 3) The sales opportunities most are overlooking in 2026.He shared a lot more, and this was one of the most valuable conversations I've had. I hope it inspires you and your team like it inspired me. Share this in your group chat because everyone will thank you. =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Why Your Roofing Reps Quit in 90 Days (It's Not Training or Money)

    Play Episode Listen Later Jan 27, 2026 28:54


    EPISODE RESOURCESRoofing Market Report: https://roofmarketreport.com/WHY Discovery 50% off with the Code: Podcast50 https://whyinstitute.com/why-os-discovery/ =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Roofing Leads Are About to Change Forever… Because of NEW ChatGPT Ads

    Play Episode Listen Later Jan 22, 2026 15:01


    Roofing Market Report: https://roofmarketreport.com/ChatGPT Announcement: https://openai.com/index/our-approach-to-advertising-and-expanding-access/#rsra #roofingsales #roofingmarketing #roofingleads=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    10 Ways to Get More Leads WITHOUT Spending a Dime

    Play Episode Listen Later Jan 20, 2026 16:45


    Roofing leads are down and costs are up.That's why I made this new video to show you 10 ways to get more leads without spending another dollar.You'll be able to start using at least 3 to 4 of these strategies right away. P.S. You can get real-time feedback on your ads, website, landing pages, truck wraps, door hangers, direct mail letters and more as a Member of RSRA. Because marketing is the life-blood of your company. Do you want feedback on your marketing? Join us inside: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    How Nick Runs This Roofing Company From 1,000 Miles Away

    Play Episode Listen Later Jan 14, 2026 34:54


    Join owners and managers like Nick who are building roofing companies that run without them: https://www.rsra.org/join/ Nick's Article in Roofing Contractor Magazine: https://www.roofingcontractor.com/articles/101558-blueprints-and-battle-plans =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    The 'Elevator Pitch' That Turns Strangers into Roofing Customers

    Play Episode Listen Later Jan 12, 2026 5:29


    Download the FREE 'Perfect Elevator Pitch' Cheat Sheet (no catch): https://secure.rsra.org/free-training-center/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Google Search Game JUST Changed for Roofers (Do This NOW)

    Play Episode Listen Later Jan 8, 2026 23:05


    Stay ahead of the roofing industry changes. Download the 2025-2028 Roofing Market Report: https://roofmarketreport.com/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

    Claim The Roof Strategist Podcast

    In order to claim this podcast we'll send an email to with a verification link. Simply click the link and you will be able to edit tags, request a refresh, and other features to take control of your podcast page!

    Claim Cancel