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The companies I ‘secret shopped' asked me to do it because I offered to give them personalized coaching feedback (and they gave me permission to use the recordings). This is the kind of feedback we give each other inside RSRA. https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman
Book a free strategy call to see how we can help you hit your goals and beyond: https://bit.ly/3TvGiNW or call us at: (214)-453-1591Grab our FREE resource: The Foundation Series, Real strategies to build a business that runs (and grows) without chaos: https://bit.ly/3Yqzow5────────────────────────────────────────────────────────────────────────────────“How did I do this before?”That's the number-one thing ServiceTitan hears from contractors after they make the switch. And now, ServiceTitan and CertainPath are officially partnered—which means the best coaching in home services just got paired with the most powerful software platform in the industry.In this episode of The Successful Contractor, Bob sits down with Joseph Morales and Phil Stern from ServiceTitan—recorded live at CertainPath's Eagles' Summit—to unpack what this partnership means for contractors, what's new with ServiceTitan's Pro Products, and why the AI revolution is already changing how you dispatch, market, and grow.Joseph has spent four years on the road meeting contractors face-to-face. Phil came from 12 years at Google, where he worked on AI solutions and partnerships with brands like Wells Fargo and Ford. Together, they break down ServiceTitan's biggest announcements—from the commercial and construction expansion to the AI-powered Dispatch Pro that's already proving your gut instincts wrong.What You'll Learn in This Episode:• Why ServiceTitan and CertainPath partnered—and why Phil says “CertainPath's model was a perfect fit”• The “How did I do this before?” moment—what contractors consistently say after adopting ServiceTitan• How one contractor was spending 4 hours a day tracking time through email—and how geo-fencing automation eliminated it overnight• Dispatch Pro: the AI tool that's matching the right tech to the right job for profit—and proving that your “best guy” isn't always who you think• Marketing Pro: the most-adopted Pro Product, with smart campaigns, UTM tracking, reputation management, and AI-powered ad optimization• Scheduling Pro: how to automate maintenance contract bookings and online scheduling—straight into your ServiceTitan dashboard• Atlas and Titan Intelligence: ServiceTitan's new AI-powered voice and dispatching tools• Titan Score: how ServiceTitan grades your software usage and tells you where to expand next• The commercial and construction expansion: why contractors who dismissed ServiceTitan as “residential only” need to take a second look• ServiceTitan's roofing push: the GAF partnership and growing adoption across trades• CertainPath coach certification: 40–60 hours of training, full curriculum access, and demo accounts—so your coach knows the software inside and out• Why ServiceTitan is “all in” on CertainPath events—not a one-and-done partnershipWhether you're already on ServiceTitan and want to get more out of it, or you've been on the fence about making the switch—this episode gives you the inside track on where the software is going and how CertainPath coaching is about to make it even more powerful.
Get clarity on your 2026 roofing marketing strategy and what to focus on moving forward: https://call.contractordynamics.com/ytAI has changed roofing marketing forever. As we head into 2026, the gap between roofing companies who understand this shift and those who don't is widening fast.In this episode, Joseph sits down with Sydney Vasquez, Marketing Director at Contractor Dynamics, to break down what roofers must do in 2026 to stay competitive as AI, technology, and consumer behavior continue to evolve.This conversation is based on what we're seeing every day working with roofing companies across the country, along with real insights from RoofCon, CertainTeed workshops, and live contractor conversations.What we cover:0:28 – Setting the stage at CertainTeed and RoofCon2:05 – How AI is impacting roofing marketing (and what it won't replace)3:42 – Why human connection matters more in the AI era4:49 – The offline marketing comeback for roofers5:42 – Why real faces on video beat AI and stock content7:22 – How roofers should distribute video in 202610:55 – The tracking problem holding roofing companies back16:07 – Speed to lead in the age of AIIf you're a roofing company owner or leader who wants:More control over your marketingBetter ROI from your ad spendClear direction heading into 2026Book a free call with our team at Contractor Dynamics and get clarity on your next best steps.
How many unpaid hours have you wasted driving around pricing jobs that never go ahead? Evenings gone. Weekends lost. Quotes sent… then silence and ghosted. Who is paying for all that time you have invested to get nothing back? Many trades have now started charging for quotes to cover their time. But will this work for you in your business and if so how and where do you start? In this episode I teach the 8 crucial steps you must follow to charge for quotes without killing your conversion rate. Get this framework right and charging for quotes becomes a competitive advantage, not a risk.WHAT YOU WILL LEARN AND KEY ACTIONS FROM THIS EPISODE:1. Discover the 8 step framework to charge for quotes, winning more work not less2. Uncover the new sales process you must undertake to make this work 3. Stop creating boring quotes and start to create sexy brochure quotes 4. Why you must use Loom to present video walkthroughs of your quotes 5. Steal my bonus and FOMO closing technique to win more profitable jobs If you value your time and want better customers, this episode is essential listening. LISTEN NOW!BECOME A MEMBER: Join our Growth Club and get instant access to live marketing training, business coaching, courses and a thriving community of professional trades. Guaranteed to help you to achieve time and financial freedom. JOIN OUR FACEBOOK GROUP: Join our free and thriving Facebook group and community APPLY TO JOIN OUR INNER CIRCLE: Apply to join our 12-month business and marketing coaching programme LeadZilla - Marketing and Sales Software: Start your 14 day free trial nowServiceM8 - Job Management Software: Start your extended 28 day free trial and bonuses WHO WE HELP AND SUPPORTAt the Trades Freedom Club, we help tradesmen and tradeswomen such as Plumbers, Heating Engineers, Electricians, Renewable Energy, Plasterers, Builders, Joiners, Roofers, Flooring, HVAC, Glazing, Scaffolders, CCTV, Security companies and Sub Contractors to build, grow and scale their trades or construction businesses.
Join RSRA to get feedback + coaching on your content: https://www.rsra.org/join/Joe's New FREE Course: https://course.contractordynamics.com/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman
Robin Clevett talks to a Plasterer, Roofer and a Decorator about their honest experiences working with Carpenters & Joiners. Guests: Plasterer & DIY SOS Cast Member - Chris Frediani, Roofer - Will Hughes AKA Will The Roofer, Chris Ordinaire - Painting & Decorator.
Book a free Discovery Call to see how we can help you hit your goals and beyond: https://bit.ly/3TvGiNW or call us at: (214)-453-1591
In this March Roofer of the Month podcast Alex Tolle sits down with Chris and Shannon Minihan, owners of Minihan Roofing, to talk about what makes this company a trusted name in roofing. With over 18 years of experience, Minihan Roofing approaches every project as if it were their own home, balancing quality, care and affordability. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry #MinihanRoofing
Download the Roof Market Report, 100% FREE: https://secure.rsra.org/roofing-market-report/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman
Imagine having an automated marketing and sales machine generating qualified leads on tap, even whilst you're sleeping.In this podcast episode, I reveal why relying on outdated website contact forms, social media DMs, and email enquiries is killing your sales and costing you jobs. If your sales process depends on you being available to respond, your business effectively closes when you stop working. Instead, I explain how building an automated, well-oiled funnel can generate pre-qualified enquiries, book surveys directly into your calendar, and nurture prospects through automated emails, texts, and WhatsApp, keeping your business open 24/7, 365 days a year.WHAT YOU WILL LEARN AND KEY ACTIONS FROM THIS EPISODE:Uncover what a funnel is, how it works and why you must have them in your businessDiscover how you're silently killing your own sales by using outdated lead generation Learn the 2 most important sales triggers that you are missing yet customers craveDiscover the 6 vital components you need to build the ultimate sales funnel Join the LeadZilla community and training platform, access courses and live trainingsIf you're ready to generate vetted leads, save hours of time and win more work you need to listen to this powerful episode now.BECOME A MEMBER: Join our Growth Club and get instant access to live marketing training, business coaching, courses and a thriving community of professional trades. Guaranteed to help you to achieve time and financial freedom. JOIN OUR FACEBOOK GROUP: Join our free and thriving Facebook group and community APPLY TO JOIN OUR INNER CIRCLE: Apply to join our 12-month business and marketing coaching programme LeadZilla - Marketing and Sales Software: Start your 14 day free trial nowServiceM8 - Job Management Software: Start your extended 28 day free trial and bonuses WHO WE HELP AND SUPPORTAt the Trades Freedom Club, we help tradesmen and tradeswomen such as Plumbers, Heating Engineers, Electricians, Renewable Energy, Plasterers, Builders, Joiners, Roofers, Flooring, HVAC, Glazing, Scaffolders, CCTV, Security companies and Sub Contractors to build, grow and scale their trades or construction businesses.
Markets rallied back into positive territory today, but the real risk-management lesson isn't the chart—it's behavior. Lance Roberts & Jon Penn unpack the “WD-40 & Duct Tape” framework: WD-40 reduces emotional friction when headlines and volatility try to lock up decision-making, and duct tape is the discipline that keeps your portfolio plan intact (allocation, diversification, rebalancing rules, time horizon, liquidity). We also hit real-life planning topics investors ignore until it's urgent—pre-nups, trusts, board liability, and why you shouldn't scrimp on estate planning. Because protecting wealth isn't just about returns—it's about structure, documents, and decisions made before stress shows up. 0:00 - INTRO 0:19 - Valentine's PSA & Earnings Recaps 4:25 - Markets Rally Back Into Positive Territory 9:21 - Christmas Lights, Roofers, & Racoons 12:31 - Engagements, WD-40, & Duct Tape 18:35 - Investors Getting Emotional w Markets 26:57 - When Should a Pre-Nup Be Used? 31:57 - Will a Trust Protect One's Assets? 39:27 - Don't Scrimp on Estate Planning 42:58 - Can I Get Sued on a Board of Directors? 45:22 - Updating an Estate Plan Hosted by RIA Advisors Chief Investment Strategist, Lance Roberts, CIO, w Senior Investment Advisor, Jonathan Penn, CFP Produced by Brent Clanton, Executive Producer ------- Register for our next Candid Coffee, 2/21/26: https://streamyard.com/watch/Wq3Yvn9ny5GV ------- Watch Today's Full Video on our YouTube Channel: https://youtube.com/live/EsweZ6GtMvI?feature=share ------- Articles Mentioned in Today's Show: "Speculative Narrative Unwinds" https://realinvestmentadvice.com/resources/blog/speculative-narrative-unwinds/ "Technology Stocks: Dead Or An Opportunity?" https://realinvestmentadvice.com/resources/blog/technology-stocks-dead-or-an-opportunity/ ------- Watch our previous show, "Technology Stocks: Dead… or the Next Opportunity?" here: https://youtube.com/live/dkvgydsdn-g?feature=share -------- The latest installment of our new feature, Before the Bell, "Market Signals Melt-up" is here: https://youtu.be/U5PtR83h4qs ------- Visit our E-book Library (no library card required!) https://realinvestmentadvice.com/ria-e-guide-library/ -------- SUBSCRIBE to The Real Investment Show here: http://www.youtube.com/c/TheRealInvestmentShow -------- Visit our Site: https://www.realinvestmentadvice.com Contact Us: 1-855-RIA-PLAN -------- Subscribe to SimpleVisor: https://www.simplevisor.com/register-new -------- Connect with us on social: https://twitter.com/RealInvAdvice https://twitter.com/LanceRoberts https://www.facebook.com/RealInvestmentAdvice/ https://www.linkedin.com/in/realinvestmentadvice/ #StockMarket #MarketMeltUp #SectorRotation #TechStocks #BitcoinAnalysis #BehavioralFinance #MarketVolatility #PortfolioDiscipline #EstatePlanning #WealthProtection
Markets rallied back into positive territory today, but the real risk-management lesson isn't the chart—it's behavior. Lance Roberts & Jon Penn unpack the "WD-40 & Duct Tape" framework: WD-40 reduces emotional friction when headlines and volatility try to lock up decision-making, and duct tape is the discipline that keeps your portfolio plan intact (allocation, diversification, rebalancing rules, time horizon, liquidity). We also hit real-life planning topics investors ignore until it's urgent—pre-nups, trusts, board liability, and why you shouldn't scrimp on estate planning. Because protecting wealth isn't just about returns—it's about structure, documents, and decisions made before stress shows up. 0:00 - INTRO 0:19 - Valentine's PSA & Earnings Recaps 4:25 - Markets Rally Back Into Positive Territory 9:21 - Christmas Lights, Roofers, & Racoons 12:31 - Engagements, WD-40, & Duct Tape 18:35 - Investors Getting Emotional w Markets 26:57 - When Should a Pre-Nup Be Used? 31:57 - Will a Trust Protect One's Assets? 39:27 - Don't Scrimp on Estate Planning 42:58 - Can I Get Sued on a Board of Directors? 45:22 - Updating an Estate Plan Hosted by RIA Advisors Chief Investment Strategist, Lance Roberts, CIO, w Senior Investment Advisor, Jonathan Penn, CFP Produced by Brent Clanton, Executive Producer ------- Register for our next Candid Coffee, 2/21/26: https://streamyard.com/watch/Wq3Yvn9ny5GV ------- Watch Today's Full Video on our YouTube Channel: https://youtube.com/live/EsweZ6GtMvI?feature=share ------- Articles Mentioned in Today's Show: "Speculative Narrative Unwinds" https://realinvestmentadvice.com/resources/blog/speculative-narrative-unwinds/ "Technology Stocks: Dead Or An Opportunity?" https://realinvestmentadvice.com/resources/blog/technology-stocks-dead-or-an-opportunity/ ------- Watch our previous show, "Technology Stocks: Dead… or the Next Opportunity?" here: https://youtube.com/live/dkvgydsdn-g?feature=share -------- The latest installment of our new feature, Before the Bell, "Market Signals Melt-up" is here: https://youtu.be/U5PtR83h4qs ------- Visit our E-book Library (no library card required!) https://realinvestmentadvice.com/ria-e-guide-library/ -------- SUBSCRIBE to The Real Investment Show here: http://www.youtube.com/c/TheRealInvestmentShow -------- Visit our Site: https://www.realinvestmentadvice.com Contact Us: 1-855-RIA-PLAN -------- Subscribe to SimpleVisor: https://www.simplevisor.com/register-new -------- Connect with us on social: https://twitter.com/RealInvAdvice https://twitter.com/LanceRoberts https://www.facebook.com/RealInvestmentAdvice/ https://www.linkedin.com/in/realinvestmentadvice/ #StockMarket #MarketMeltUp #SectorRotation #TechStocks #BitcoinAnalysis #BehavioralFinance #MarketVolatility #PortfolioDiscipline #EstatePlanning #WealthProtection
If you want your roofing business to be: Recommended by AI tools like ChatGPT ???? https://info.roofingwebmasters.com/ If your roofing leads are down, you're not alone and it's not just the economy.Homeowners are changing how they search. Instead of Googling “roofer near me,” they're asking ChatGPT who the best roofing companies are in their area.This isn't hype. AI search is already influencing buying decisions, and roofing companies that don't adapt will lose ground to competitors who do.???? Learn more about AI-ready roofing marketing at @roofingwebmasters
Have you spent money on AI tools this year?And your overhead has gone up, but your sales have not?I just sat down with Ryan Fontaine, an AI developer who's worked with Fortune 500 companies and government agencies worldwide. He's also built AI tools specifically for roofers like Roof Hawk and Storm Scout.If you're serious about using AI to grow your business, then watch this interview to learn:-The 5 best AI use cases for roofing companies.-What to use AI for, and what NOT to use AI for.-The highest leverage AI tools you should start using first (and it's different for every company). And if you want more… You can join us at the 2-day AI workshop we're hosting with Ryan next month. It's for RSRA Members-Only and we'll be inside one of the largest AI data centers in the country. This event is capped at 65 people and 40 spots are already taken. Become a Member of RSRA and ask about the AI event details: https://www.rsra.org/join/ =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman
In this episode, I reveal the four-step formula to achieve success in your business and life faster than you ever thought possible. If you're putting in serious time, money, effort, blood, sweat, and tears but still feel frustrated by the lack of results or freedom, this episode is for you. You're not failing, you're just missing four critical steps. I break each one down into 12 clear, bite-sized actions you can implement immediately to close the gap between where you are now and where you want to be. WHAT YOU WILL LEARN AND KEY ACTIONS FROM THIS EPISODE:Uncover the deadly self sabotage that's holding you and your business back Discover the 4 step formula that's stopping you from growing your business and life Learn the 6 critical areas of mindset you must change and quick5 areas of motivation you need to unleash to skyrocket your results Find out what action and accountability you are going to need to get quick wins If you feel stuck, overwhelmed, or fed up, this episode is the key you've been working so hard to find. LISTEN NOW!BECOME A MEMBER: Join our Growth Club and get instant access to live marketing training, business coaching, courses and a thriving community of professional trades. Guaranteed to help you to achieve time and financial freedom. JOIN OUR FACEBOOK GROUP: Join our free and thriving Facebook group and community APPLY TO JOIN OUR INNER CIRCLE: Apply to join our 12-month business and marketing coaching programme LeadZilla - Marketing and Sales Software: Start your 14 day free trial nowServiceM8 - Job Management Software: Start your extended 28 day free trial and bonuses WHO WE HELP AND SUPPORTAt the Trades Freedom Club, we help tradesmen and tradeswomen such as Plumbers, Heating Engineers, Electricians, Renewable Energy, Plasterers, Builders, Joiners, Roofers, Flooring, HVAC, Glazing, Scaffolders, CCTV, Security companies and Sub Contractors to build, grow and scale their trades or construction businesses.
In the February Roofer of the Month podcast, host Alex Tolle sits down with Jewels DeCorsey, General Manager of All Craft Exteriors to explore her journey in the roofing and exterior services world. Jewels shares how she has helped built the business, the challenges she's faced as a leader in a competitive industry and the strategies that keep her team focused on quality and customer satisfaction. Hear candid insights from Jewels on company culture, community engagement and the evolving role of women in trade leadership. Tune in for a conversation that highlights resilience, innovation and what it takes to stand out in today's exterior services market. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #AllCraftExteriors #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
Book a free Discovery Call to see how we can help you hit your goals and beyond: https://bit.ly/3TvGiNW or call us at: (214)-453-1591
Get clarity on your 2026 roofing marketing strategy and what to focus on moving forward.AI has changed roofing marketing forever. As we head into 2026, the gap between roofing companies who understand this shift and those who don't is widening fast.In this episode, Joseph sits down with Sydney Vasquez, Marketing Director at Contractor Dynamics, to break down what roofers must do in 2026 to stay competitive as AI, technology, and consumer behavior continue to evolve.This conversation is based on what we're seeing every day working with roofing companies across the country, along with real insights from RoofCon, CertainTeed workshops, and live contractor conversations.What we cover:0:28 – Setting the stage at CertainTeed and RoofCon2:05 – How AI is impacting roofing marketing (and what it won't replace)3:42 – Why human connection matters more in the AI era4:49 – The offline marketing comeback for roofers5:42 – Why real faces on video beat AI and stock content7:22 – How roofers should distribute video in 202610:55 – The tracking problem holding roofing companies back16:07 – Speed to lead in the age of AIIf you're a roofing company owner or leader who wants:More control over your marketingBetter ROI from your ad spendClear direction heading into 2026Book a free call with our team at Contractor Dynamics and get clarity on your next best steps.
Meet Charlie Mullins OBE, the world's wealthiest and most famous plumber.The council-estate kid who left school at 15 and went on to build a plumbing empire consisting of: 450 employees 230 vans £50M turnoverIn this episode, Charlie opens up and shares his knowledge on how he built “Pimlico Plumbers” then sold it for £145 million and he's now doing the same with his new business “We Fix London”He pulls back the curtain on branding, marketing, building a team, culture, what he got right, what nearly broke him and the realities of rapid growth.WHAT YOU WILL LEARN AND KEY ACTIONS FROM THIS EPISODE:Discover how important branding and pulling PR stunts is to your brand awareness How and why he came up with the famous Pimlico Bible that helped grow his team Why standards and value are the most important areas of business to focus on How his son negotiated the deal to sell Pimlico Plumbers for £145 million Discover how We Fix London has scaled to nearly £3 million in turnover in 12 monthsBECOME A MEMBER: Join our Growth Club and get instant access to live marketing training, business coaching, courses and a thriving community of professional trades. Guaranteed to help you to achieve time and financial freedom. JOIN OUR FACEBOOK GROUP: Join our free and thriving Facebook group and community APPLY TO JOIN OUR INNER CIRCLE: Apply to join our 12-month business and marketing coaching programme LeadZilla - Marketing and Sales Software: Start your 14 day free trial nowServiceM8 - Job Management Software: Start your extended 28 day free trial and bonuses WHO WE HELP AND SUPPORTAt the Trades Freedom Club, we help tradesmen and tradeswomen such as Plumbers, Heating Engineers, Electricians, Renewable Energy, Plasterers, Builders, Joiners, Roofers, Flooring, HVAC, Glazing, Scaffolders, CCTV, Security companies and Sub Contractors to build, grow and scale their trades or construction businesses.
EPISODE SUMMARYMost roofers chase leads. The best roofers build a brand.In this episode, Dave and Crystal Williams explain why branding—not just ads—is what makes leads cheaper, customers more loyal, and businesses more valuable over time.EPISODE DESCRIPTIONRoofers are obsessed with leads.But leads get more expensive every year — unless you build something that makes people remember you, trust you, and look for you by name.That's called branding.In this episode, Dave Sullivan sits down with Crystal Williams of Lemon Seed Marketing to explain what branding actually means for roofing companies — and how to build it while still generating leads today.They break down:Why most roofers look the sameHow differentiation keeps you out of price warsHow mascots, billboards, trucks, and storytelling really workWhy “direct search” is the real scorecard for brandingAnd why marketing cannot fix broken operationsCrystal also shares the real-world case study of Eminem Roofing and Rufus the Armadillo, showing how consistent branding helped turn a small roofing company into a dominant regional player.If you want cheaper leads, better customers, and a business that's worth more than its trucks — this is where it starts.YOU'LL LEARNWhat branding actually means (it's not your logo)Why differentiation lets you charge moreHow branding and lead gen should run togetherWhy mascots work — if you commitHow to measure branding using direct searchWhy marketing exposes bad operationsWhen it's time to rebrandHow consistent branding lowers your cost per leadTIMESTAMPS00:00 – Why branding matters01:16 – What branding really is03:45 – Storytelling and emotional connection06:45 – Differentiation vs being a commodity09:02 – Brand personality and origin stories13:29 – Eminem Roofing case study17:16 – Rufus the Armadillo and mascots23:24 – When mascots work (and when they don't)29:47 – Ideal customer avatars and audits35:21 – How to measure brand ROI41:14 – Branding is a long-term commitment43:09 – Why marketing can't fix bad operations48:15 – When to rebrand53:45 – Final takeaways54:19 – How to reach CrystalRESOURCESLemon Seed Marketinghttps://lemonseedmarketing.comEmail: hello@lemonseedmarketing.comEmail: crystal@lemonseedmarketing.comLINKSWork with...
Book a free strategy call to see how we can help you hit your goals and beyond: https://bit.ly/3TvGiNW or call us at: (214)-453-1591 Grab our FREE resource: The Foundation Series, Real strategies to build a business that runs (and grows) without chaos: https://bit.ly/3Yqzow5 -------------------------------------------------------------------------------- What if the refrigerant decision you make today determines whether you're ahead of the curve—or scrambling to catch up five years from now? Ben Middleton, National Sales Training Manager for Goodman, Amana, and Daikin, has spent nine years helping contractors navigate the biggest shifts in HVAC. In this episode of The Successful Contractor, Ben breaks down why Daikin chose R-32 over 454B, what that means for your business, and why the contractors who embrace change now will dominate their markets. But this conversation goes far beyond refrigerants. Ben shares how Daikin is revolutionizing HVAC training with virtual reality—yes, actual VR headsets that eliminate distractions and boost retention. He reveals a game-changing rebate tool that finds all 2,000+ utility programs and files the paperwork for you. And he delivers a powerful message about thriving in what he calls the era of 'perma-uncertainty.' What You'll Learn in This Episode: • Why Daikin chose R-32 over 454B—and the real-world benefits contractors are seeing (smaller units, lower cost, proven since 2012) • How to use Daikin's free VR training to get new techs job-ready faster • The Daikin Energy Rebate Center—a tool that finds all available rebates and files the paperwork for homeowners • Why the $2,000 IRA heat pump rebate is going away—and how to use that urgency to close more sales NOW • The financing shift: why 15-year loans are now beating 0% interest (and what it means about affordability) • Ben's 'perma-uncertainty' framework—why NOW is the time to innovate, test, and push the envelope • Why Ben says 'the days of the cube-style unit are numbered'—and how to position yourself as the innovator in your market • Critical advice: have 3-6 months of operating capital in the bank Ben also hosts his own podcast, Accelerated HVAC Success, where he brings in vendors, contractors, and product managers to share what's working right now. Check it out on YouTube: https://www.youtube.com/@AcceleratedHVACSuccess Resources Mentioned: • R32Reasons.com - Learn why Daikin chose R-32 • HVAC Learning Campus - Free on-demand training and VR simulations • Daikin Energy Rebate Center - Find and file utility rebates automatically Whether you're evaluating refrigerant options, looking for better training tools, or trying to figure out how to close more sales in a tight economy—this episode delivers actionable insights you can use today. Watch now on YouTube or listen on your favorite podcast platform. And don't forget to subscribe to The Successful Contractor for more interviews that move the needle. Chapters: 00:00 - Meet Ben Middleton, National Sales Training Manager at Daikin 02:15 - Time Is the Biggest Barrier to Training 06:28 - Ben's Journey: From Aeronautical Engineering to HVAC Training 09:45 - The Ripple Effect of Great Training 11:41 - Accelerated HVAC Success Podcast 14:36 - Why Daikin Chose R-32 Over 454B 18:30 - R-32 Is Proven Since 2012 19:00 - Market Response to R-32 21:55 - The Financing Shift: 15-Year Loans vs 0% Interest 23:26 - Daikin's Core Value: Absolute Credibility 26:37 - The Days of the Cube-Style Unit Are Numbered 27:50 - Daikin's Training Resources & HVAC Learning Campus 30:50 - The Daikin Energy Rebate Center 31:20 - The $2,000 Heat Pump Rebate Is Going Away 33:49 - VR Training: The Magic School Bus for HVAC 37:15 - Why Retention Is Higher in VR 40:13 - Perma-Uncertainty = Innovation Opportunity Show Notes The Successful Contractor Podcast is a part of the CertainPath family. CertainPath builds successful home service businesses—and has for 25 years. We do it by providing contractors with a proven path to success, professional coaching, software solutions, and a member community of 1,200+ strong. Doubling your sales, with a 20% net profit, and an inspiring company culture is ALL possible. Let us show you the way. With CertainPath, Success is Made Certain. Visit www.mycertainpath.com for more information. FOLLOW CERTAINPATH: Facebook: https://www.facebook.com/CertainPath LinkedIn: https://www.linkedin.com/company/certainpath Instagram: https://www.instagram.com/certainpath/
Most tradesmen know they should be using video marketing, but avoid it. You hate the sound of your voice. You feel awkward on camera. You worry mates will take the mickey. Meanwhile, a younger generation is pulling phones out daily and stealing your customers. In today's market those who consistently create and share videos are the ones winning all the work. You might be the most established and professional company in your area but if your competitors are using video marketing they are stealing all the enquiries.WHAT YOU WILL LEARN AND KEY ACTIONS FROM THIS EPISODE:Uncover the deadly self sabotage that's holding you and your business back Discover the 8 massive benefits to video marketing and SEO Learn the most powerful 5 videos that you must be shooting to win all the workFind out what videos you need on your website and social media Links to website and social media showing examples of your competitors videos BECOME A MEMBER: Join our Growth Club and get instant access to live marketing training, business coaching, courses and a thriving community of professional trades. Guaranteed to help you to achieve time and financial freedom. JOIN OUR FACEBOOK GROUP: Join our free and thriving Facebook group and community APPLY TO JOIN OUR INNER CIRCLE: Apply to join our 12-month business and marketing coaching programme LeadZilla - Marketing and Sales Software: Start your 14 day free trial nowServiceM8 - Job Management Software: Start your extended 28 day free trial and bonuses WHO WE HELP AND SUPPORTAt the Trades Freedom Club, we help tradesmen and tradeswomen such as Plumbers, Heating Engineers, Electricians, Renewable Energy, Plasterers, Builders, Joiners, Roofers, Flooring, HVAC, Glazing, Scaffolders, CCTV, Security companies and Sub Contractors to build, grow and scale their trades or construction businesses.
EPISODE SUMMARYThis episode was recorded during the roofing boom—when being busy hid bad numbers. Today, work is slower and margins are tighter. Dave explains why job costing is now the difference between surviving and disappearing, and why “gut feel” leaves contractors broke even even when they're busy.EPISODE DESCRIPTIONThis interview was recorded a few years ago when the roofing market was on fire. Phones were ringing, jobs were everywhere, and being busy hid a lot of sins.Today it's different.Jobs are harder to get. Margins are thinner. And the contractors who don't truly understand their numbers—what jobs actually make money, what crews are profitable, what their real labor cost is—those companies won't survive this market.I hear it every week:“Dave, we're working like crazy… but there's never any money in the bank.”That's not bad luck. That's no job costing.Successful contractors job cost every job. Unsuccessful ones run on gut feel—and in this market, gut feel will put you out of business.In this conversation, Dave Sullivan sits down with construction finance expert Leslie Shiner to break down the simple job costing system profitable roofers use to protect margins and make real decisions.You'll LearnWhy “gut feel” lies—and cash proves itThe real reason busy roofers still have no moneyHow to calculate true labor cost (labor burden)Paid hours vs billable hours = labor utilizationWhy labor overruns destroy profit faster than materialsHow estimate vs actual fixes bad pricingHow to see which crews and job types make moneyTwo KPIs every roofer must trackTIMESTAMPS00:00 – Why this matters now02:20 – Gut feel vs real profit06:20 – What job costing actually means10:15 – True labor cost & labor burden17:30 – Labor utilization explained24:15 – Estimate vs actual the right way30:25 – Fixing downtime & productivity36:40 – Sales to production handoff40:35 – KPIs that matter44:15 – Improving your systemRESOURCESShiner Group: https://www.shinergroup.comFree Labor Burden Calculator (on Leslie's site)LINKSWork with Dave / Mentoring: https://theroofercoach.com/mentoring/Free resources: https://theroofercoach.com/resources/Connect with Dave!Text Dave: (510) 612-1450Free Strategy CallWant to grow a more profitable roofing business?Book a free strategy call with Dave here → davesullivan.as.me/free-strategy-callFree ResourceDownload your FREE 1-Page Business Plan for Roofing Contractors → theroofercoach.com/planWatch on...
(January 15, 2025) Federal court upholds California’s new congressional districts. Judge skeptical on masked ICE agents after Minneapolis shooting. LAUSD students fall short of district academic goals, but improvements win praise. Where did all the American-born roofers go?See omnystudio.com/listener for privacy information.
Book a free Discovery Call to see how we can help you hit your goals and beyond: https://bit.ly/3TvGiNW or call us at: (214)-453-1591
Denver's extreme climate accelerates roof deterioration dramatically. Discover what professional roofers check first when deciding between repair and replacement, why certified inspections matter, and how insurance claims work for storm damage in Colorado's unique conditions. Peak to Peak Roofing & Exteriors City: Denver Address: 4155 E Jewell Ave #1100 Website: https://peaktopeakroofing.com/
Stay ahead of the roofing industry changes. Download the 2025-2028 Roofing Market Report: https://roofmarketreport.com/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman
Standard asphalt shingles fail at just one-inch hailstones. Metal roofs resist 2.5-inch impacts, while Class 4 shingles earn insurance discounts. Simple maintenance and smart material choices separate minor repairs from financial disasters. Learn more: https://goldroofing.com/ Gold Roofing Loveland City: Loveland Address: 1424 E Eisenhower Blvd Website: https://goldroofing.com/
In the January 2026 Roofer of the Month podcast, host Alex Tolle sits down with Paige Boot of EAS Roofing for a look at what drives one of Pittsburgh's standout roofing teams. Paige shares how EAS Roofing built its reputation on craftsmanship, communication and a customer-first mindset in a market where homeowners expect clarity and consistency. The conversation offers a window into the company's culture, its commitment to growth and the passion that keeps Paige and the EAS Roofing team raising the bar for residential roofing. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #EASRoofing #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
Go from marketing chaos to marketing confidence, book a call with our team to learn how.If your roofing company's marketing didn't produce the results you expected in 2025, you're not alone — and it's probably not because you “didn't spend enough.”In this episode, Joseph Hughes breaks down the 4 real reasons roofing marketing stopped working in 2025, and more importantly, what roofing company owners must do differently to create predictable, consistent growth in 2026.From AI-driven algorithm changes and rising ad costs to shifting homeowner behavior and weak tracking, this video explains why many roofing companies were unknowingly spraying and praying with their marketing — and how to take back control.If you're a roofing business owner, operator, or marketing leader who wants clarity, accountability, and a real marketing plan (not more guesswork), this episode is for you.Key Takeaways for Roofing Company Owners✔️ Why AI broke “set it and forget it” marketing✔️ How PE-backed companies are driving up ad costs✔️ Why homeowner trust is lower than ever✔️ The 80% rule that's changing buying behavior✔️ Why generic ads and stock content no longer work✔️ What “Five Mile Famous” really means in 2025✔️ How poor tracking hides wasted ad spend✔️ How smart companies double down on what worksTimestamps00:00 Why roofing marketing failed in 202501:38 Reason #104:34 Reason #206:51 Reason #308:32 Reason #409:56 Stop spraying and praying10:45 Tracking what actually matters11:54 The 4 reasons recap12:29 Accountability beats tactics13:08 Book a marketing clarity callConnect with Contractor DynamicsWebsiteFacebookInstagramLinkedIn#roofingmarketing #roofingcompany #roofingbusiness #contractordynamics #roofingcontractors #roofingleads #roofingindustry #roofinggrowth #marketingstrategy #digitalmarketing #roofingmarketingstrategy #roofingbusinessowner #roofingads #leadgeneration #fivemilefamous #marketingforroofers
Most roofers won't like hearing this—but they need to.In this Christmas-week episode, we break down the uncomfortable future of the roofing industry and why most small roofing companies won't survive the next 10 years unless they start taking marketing seriously right now.???? You need to listen up. ???? Want help or have questions? Reach out we're happy to talk shop, educate, and help roofers who are ready to get serious. https://www.roofingwebmasters.com/
Discover why Colorado roofs age faster than anywhere else and learn the three climate factors destroying your shingles right now. Expert insights reveal hidden storm damage, insurance claim secrets, and proactive strategies to extend your roof's lifespan. Peak to Peak Roofing & Exteriors City: Denver Address: 4155 E Jewell Ave #1100 Website: https://peaktopeakroofing.com/
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James will DEFINITELY get a stern, "I told you so" from his wife and he's probably thrilled to be alive to hear it in this Setting the Bar story! Source: https://www.fox13news.com/news/tampa-first-responders-rescue-86-year-old-man-blowing-leaves-off-roof
Follow Dom and Matt on Instagram @dominiclatour and @mattrousecomedy. Check out their podcast "Brain Beavers". If you would like to support the podcast on Patreon, you can do so at the link below. Cheers x https://www.patreon.com/CHIEFCAST
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This episode sponsored by Name That Shingle and John The Roof Pro LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ In this eye-opening Dropping Bombs episode, material ID expert and roofing consultant John Senac (aka The Roof Pro) exposes contractor vandalism, private equity opportunities, and the $10–20M exit strategy hiding in the roofing industry. From disrupting a monopoly out of his garage to processing 25,000 material samples yearly, Senac reveals how broke contractors become millionaires—and why now's the time to strike. John drops hard truths on roofing scams plaguing homeowners, why relationships beat transactions every time, and how AI is revolutionizing construction material analysis. If you're ready to dominate overlooked industries or exit your trades business, this is your blueprint to stop chasing money and let wealth chase you by solving real problems in overlooked markets.
Guests: Dustin Mitchell – Co-Owner, Half Moon Plumbing Tiffany Mitchell – Co-Owner, Half Moon PlumbingGuest Links: Dustin Mitchell LinkedIn: https://www.linkedin.com/in/dustin-mitchell-364310250/ Tiffany Mitchell: (no public LinkedIn available — can add another link if preferred) Half Moon Plumbing Website: https://HalfMoonPlumbing.comIn this episode of The HVAC & Plumbing Hustle, Tim talks with Dustin & Tiffany Mitchell from Half Moon Plumbing in the Tulsa Metro. After years of steady but stagnant growth, they recently hit $10M+ in plumbing-only revenue, placing them in rare company. They break down the mindset shift, business acumen, leadership development, and operational changes that made it possible.What We CoverHow Half Moon Plumbing went from stagnant to scalingThe mindset shift behind their $3M → $10M breakthroughThe marketing leap that changed everythingWhy technical excellence became a growth limiterBuilding leaders internally as they scaledTheir in-house technician training universityCulture challenges at $10M vs. $3MWhy strategy + intention beats relying on skill aloneThe personal growth required to grow a company
Want to start a $1M side hustle? Get 100+ ideas here: https://clickhubspot.com/gtb Episode 769: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Sheel Mohnot ( https://x.com/pitdesi ) about $10M business ideas you could be early on. — Show Notes: (0:00) Intro (3:42) 50-year mortgage (11:22) #1 - AI Yard Vision (15:02) #2 - AI Pool Vision (24:05) #4 - Peptides (35:43) #5 - eHarmony for Surrogacy (44:13) #6 - EMS - not the one you're thinking (55:53) #7 - Prediction Marketplaces (56:30) Books are a waste of time (58:13) Message the owner — Links: • BTV - https://www.btv.vc/ • DeepLawn - https://deeplawn.com/ • Roofer - https://roofer.com/ • Hone - https://honehealth.com/ • Katalyst - https://katalyst.com/ — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam's List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano //
2025-2028 Roofing Market Report: https://roofmarketreport.com/FREE Roofing Sales & Growth Platform: https://adamsfreestuff.com/ =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman
Today, Dave Sullivan chats with Matt Tyner, who's the VP of Marketing at Bone Dry Roofing. They dive into what really works when it comes to marketing for roofing contractors. Matt talks about how to find the right balance between digital and traditional advertising, why building a trustworthy brand matters, and which metrics are actually worth tracking. He also explains how marketing and operations can work hand-in-hand. Plus, Matt shares why getting involved in your community and focusing on real human connections, rather than just relying on AI, can make a big difference in customer service. You'll hear plenty of practical tips for growing your business in a sustainable way. If you're a contractor looking to boost profits, run things more smoothly, and build strong relationships with your customers, this episode is packed with useful advice.What you'll hear in this episode:Importance of effective lead capture and management for roofing contractorsDifferences in marketing strategies between HVAC and roofing industriesSignificance of brand building and community involvement in marketingThe role of traditional advertising channels (TV, billboards) in enhancing brand awarenessNecessity of tracking key performance indicators (KPIs) for marketing effectivenessImpact of customer experience and trust on lead conversion and retentionEvolving role of AI in marketing and customer interactions within the roofing industryStrategies for nurturing leads and maintaining customer relationships over timeThe challenges of marketing for multi-location roofing companies and the need for localized contentConsistent processes in soliciting customer reviews and optimizing SEOResources:Connect with Matt!Bonedry.comLinkedInmatttyner@bonedry.comConnect with Dave!Text Dave: (510) 612-1450Free Strategy CallWant to grow a more profitable roofing business? Book a free strategy call with Dave here → davesullivan.as.me/free-strategy-callFree ResourceDownload your FREE 1-Page Business Plan for Roofing Contractors → theroofershow.com/planWatch on YouTubeSubscribe for weekly tips and full episodes → @DaveSullivanRooferShowTrusted & Vetted SponsorsRuby Receptionists – US-based professionals who answer your phones live, leave a great first impression, and tee up the sale. Get $150 off your first month → theroofercoach.com/ruby.ProLine – Automate your follow-up and close more jobs with text, email, and CRM integration. Try it FREE + save 50% off your first month with code DAVE50 → useproline.com.SMA Support – Roofing-specific virtual assistants who know the business. Free up your time by outsourcing admin, marketing, and customer service tasks → smasupport.us.
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We're going to hear some new radio ads that we've produced here at Level 10 for one of our new Roofing clients; Rich is going to walk you through them, and show you how "telling your story" is critical to marketing success.
Episode Resources: https://roofmarketreport.com/https://aitrustsignals.com/--------50% of homeowners now use ChatGPT instead of Google to find roofers.Not "will use." ARE using. Right now.It gives them 3 recommendations. That's it. With detailed reasons why.And AI referral traffic converts 6-12X better than Google traffic. Either you're in that AI answer... or you're invisible.I just sat down with Marcus Sheridan and he walked me through exactly why most roofing companies are invisible to AI, and the 6 fast fixes that will take you 20 minutes or less. Your competitors probably aren't doing this yet. You've got a 6-12 month window before this becomes table stakes.Those who move first will have a big advantage.I hope this puts you ahead of the pack. If you want to join a community of first-movers who are sharing their winning secrets to help each other dominate, then maybe the Roofing & Solar Reform Alliance is exactly what you've been searching for: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman
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In the December Roofer of the Month podcast, Alex Tolle is joined by Bridget Wilson from Cardinal Roofing. Bridget shares how she found her way into the roofing world, the high-quality projects her and her team produce and the traditions that keep their crew connected. She opens up about challenges that have tested Cardinal Roofing's resilience, why homeowners can feel confident putting their trust in the company and what being part of the R-Club community means to her. Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/ Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up Follow Us! https://www.facebook.com/rooferscoffeeshop/ https://www.linkedin.com/company/rooferscoffeeshop-com https://x.com/RoofCoffeeShop https://www.instagram.com/rooferscoffeeshop/ https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw https://www.pinterest.com/rcscom/ https://www.tiktok.com/@rooferscoffeeshop https://www.rooferscoffeeshop.com/rss #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry
Send us a textEpisode 140: The Death of a KY Roofer Ft. DianaWelcome back guest co-host Diana to this episode of Operation Evil! I'm so happy to have you back on the show!www.newspapers.comThe Paducah Sun, “Wife charged in Campbell”The Courier-Journal, “N. Ky. businessman slain in bedroom; wife, children unharmed”Lexington Herald-Leader, “Wife pleads not guilty to slaying”Lexington Herald-Leader, “Wife held in killing charged with tampering”Lexington Herald-Leader, “Business owner slain in his home”Lexington Herald-Leader, “Prosecutors seek 20 years for Bosley”Snapped, Season 5, Episode 2, “Amy Bosley”https://www.wlwt.com/article/kentucky-woman-murdered-husband-released-amy-bosley/40040149https://murderpedia.org/female.B/b/bosley-amy.htmhttps://youtu.be/m6lJ2DvkAL8?si=SW0B8qAQyGAVE1Ml https://youtu.be/YLRhvQV_5ro?si=EXibh8YveK1NzgSw Patreon: https://www.patreon.com/operationevilpodcastOperation Evil + : https://www.buzzsprout.com/1805554/subscribe Buy Me a Coffee: https://www.buymeacoffee.com/operationevil Link to Operation Evil Notebook for purchase: https://www.amazon.com/Operation-Evil-Notebook-Crime-Podcast/dp/B0BQY4RNRD/ref=sr_1_1?crid=1KD47LOHSZM1L&keywords=nyoka+johnson&qid=1677893619&sprefix=nyoka%2Caps%2C180&sr=8-1 Facebook: https://www.facebook.com/operationevil Email us! Operationevilpodcast@gmail.com Support the show
ICE Raids are targeting roofers… And it's really prevalent in some cities like Chicago. Reports are coming in from former employees, competitors, upset homeowners, and even crew members themselves (you'll see why in the video).Attorney Trent Cotney joined me for this interview to give you the ICE Raid Playbook. Because he's been dealing with this daily for months and he predicts it will continue.Watch this video to know your legal responsibilities and rights.Everyone on your team should be prepared in case it happens on your jobsite. CONTACT TRENT COTNEY: trent.cotney@arlaw.comSocials: @trentcotney=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman
Book a free Discovery Call to see how we can help you hit your goals and beyond: https://bit.ly/3TvGiNW or call us at: (214)-453-1591
Roofers are entering solar. Solar pros are adding roofing. How are these trades getting the training & resources required to level up and provide the appropriate level of service to homeowners? Is the future of residential solar trades consolidating int a new kind of contractor?In this RE+ 2025 live session, Nico sits down with James Mason, VP of Renewable Energy at ABC Supply, to explore the once-in-a-generation convergence of two massive industries—and why the right strategy (and the right partner) makes all the difference.From short-term wins to 30-year vision, James unpacks the lessons ABC Supply has learned over 40+ years of helping contractors grow and adapt. This conversation is loaded with honest advice, bold warnings, and real success stories from the field. If your business is stuck in survival mode—or if you're planning your next big move—you'll want to hear this.Expect to Learn: