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Paul Ross is the founder of the Subconscious Sales Advantage and a sales trainer with more than 30 years of experience helping entrepreneurs, founders, and sales teams dramatically improve their close rates. Known for his expertise in hypnotic language patterns and subconscious influence, Paul has helped organizations generate millions in additional revenue and achieve 30%+ sales increases in as little as 90 days. His unique approach blends neuroscience, psychology, and language frameworks to help sales professionals bypass resistance and guide prospects toward confident buying decisions. On this episode we talk about: How subconscious influence shapes buying decisions Why modern prospects have shorter attention spans and how that impacts sales The difference between rapport and true compliance in a sales conversation Powerful language patterns that create focus, trust, and authority Pattern interrupts and objection-handling techniques that reopen stalled conversations Top 3 Takeaways Sales is about engineering decisions. Instead of trying to convince people to buy, focus on creating the mental states—focus, trust, and curiosity—that help prospects make confident decisions themselves. Trust in themselves matters as much as trust in you. Prospects often hesitate because they don't trust their own judgment. Helping them feel confident in their decision-making process can dramatically increase conversions. Pattern interrupts break resistance. When prospects default to common objections like “I need to think about it,” disrupting the expected response can create suggestibility and reopen the conversation. Notable Quotes "You're never selling a product or service—you're selling decisions and good feelings about those decisions." "Focus is the currency of any kind of sale." "Language structures consciousness, consciousness shapes decisions, and decisions drive behavior." Connect with Paul Ross: LinkedIn: https://www.linkedin.com/in/speakerpaulross/ Instagram: https://www.instagram.com/speakerpaul/ Other: https://sellwithsuggestion.com/travis Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency. Capture leads, nurture them, and close more deals—all from one powerful platform. Get an extended free trial at gohighlevel.com/travis Learn more about your ad choices. Visit megaphone.fm/adchoices
Sales is full of advice — but most teams only learn the real lessons the hard way.In this special episode of Revenue Leaders, we break down 5 brutal sales lessons most teams learn too late — from cold calling myths to sales conversations, proposals, and building systems that actually win clients.You'll hear practical insights on:• Why cold calling isn't actually dead• How organizations start winning more clients consistently• Why most sales conversations fail before they begin• How teams leave money on the table after winning an account• What separates average proposals from winning dealsIf you work in B2B sales, SaaS, professional services, or revenue leadership, this episode will challenge common sales assumptions and help you build a more effective sales process.⭐ Unlock free resources (templates, frameworks & prompts):https://coachpilot.beehiiv.com/Join the community & access 157+ templates, frameworks and mega AI prompts used by top revenue teams.Watch Full Episode on YouTube:https://www.youtube.com/@revenueleadersFollow us:https://www.instagram.com/davidfastuca/
Send a textRuss Ferguson (Commercial Sales Guru) has spent 40 years in the "school of hard knocks," from knocking on doors for Pitney Bowes to leading high-stakes medical device teams. His biggest takeaway? Money is a shadow. If you chase the shadow (the commission), it stays out of reach. If you chase the sun (helping the customer and their patients), the shadow follows you automatically.In this episode of The Selling Podcast, we break down the "Sales Recipe":The Duck Analogy: Why the best reps make it look easy while "paddling like heck" behind the scenes.Plagiarize with Pride: Why you should emulate the best traits of your mentors—and how to make them authentically yours.The "Help Me/Teach Me" Opening: How to endear yourself to experts by becoming the student.The OTE Reality Check: Why a $200k target means nothing if only 10% of the team is hitting it.Master Traits (M.T.S.T.E.R.): The 6 non-negotiable qualities of a top-tier sales professional.Stop trying to reinvent the recipe. Sometimes you just need to follow the one that works.Do you lead with the outcome or the service? Let's discuss in the comments!
Why B2B deals stall isn't about competition - it's about buyer indecision. Consultative selling, value-based selling, and traditional B2B sales strategy fail when sellers focus on solutions instead of driving buyer decisions. Harry breaks down why sales momentum disappears even in engaged deals. Buyers don't go quiet because they lack information - they stall because they haven't resolved the consequences of change. When the cost of inaction isn't made explicit, doing nothing feels rational. For sales leadership teams, sales coaching cultures, and anyone serious about modern B2B selling, this is a reset on how to create urgency without pressure.
How can take-back programs move beyond compliance to become a primary sales driver and scaling mechanism? In this episode, Daniel Unger, Environmental Sustainability Manager at Johnson & Johnson MedTech Germany, and Michael Leitl, Executive Director at Indeed Innovation, discuss how J&J's collection system solves a core operational problem for its customers: the waste management costs for hospitals. The conversation explores how their take-back program functions as a crucial sales and commercial lever. What you'll hear in this episode: • The function of the take-back program as a Unique Selling Proposition that secures sales and influences procurement. • The major regulatory barriers that block cross-border logistics and the strategic decisions that facilitate rapid market scaling and partner adoption. • The long-term business case and vision for industry-wide collaboration This episode covers the practical trade-offs and operational shifts required to build a financially and environmentally viable take-back business model, despite regulatory and cost constraints. This is the second episode in the series Irresistible Circular Business, sponsored by Indeed Innovation, the global design and innovation firm pioneering the Circular Economy. The series showcases business practices that deliver irresistible commercial and circular results, with examples from different industries across different R-strategies.
This week's guest is Doug C. Brown, CEO of CEO Sales Strategies and a leading authority on building predictable, measurable, and scalable sales growth. After a career as a top salesperson, including serving as president of sales and training for peak performance coach Tony Robbins, Doug is now advising CEOs on how to rethink their approach to sales. Among the companies Doug and his team have advised are Procter & Gamble, Enterprise Rent-A-Car, and Embassy Suites. Doug challenges the belief that charisma, closing tricks, or motivational hype drive sales success. Conversational selling, he explains, builds trust faster than persuasion-based tactics. Doug has spent three decades finding hidden profits for founder-led companies. Most companies can quickly achieve a 20-30% improvement in operating profits by following his recommendations. For business owners, CEOs, and entrepreneurs, this episode provides a clear framework for turning sales into a reliable engine for valuation, cash flow, and sustainable growth. Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Doug C. Brown, CEO Sales Strategies Posted: March 2,, 2026 Monday Morning Run Time: One hour and two minutes Episode: 14.35 RELATED EPISODES: UX is the Most Powerful Differentiator in Today's Highly Competitive Business World Huddle Up. Head Coach Rob Cornilles is About To Share the Secrets of His Sales Playbook Starting Today, You Can Profit by Running Your Business Like It's "Day One"
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros welcomes Olly Feldman, the Head of Global Sales at Hosting.com. Together, they discuss the intricacies of agency sales and the importance of building relationships to understand client needs. Olly shares insights on how agencies can level up by focusing on their core competencies and productizing their services for scalability. He emphasizes the significance of consultative selling, where understanding the client's pain points leads to better solutions and stronger partnerships. The conversation also touches on the evolving role of AI in sales processes, highlighting both its benefits and limitations in fostering genuine human connections. Takeaways:Focus on building relationships, not just closing deals.Productizing services allows for scalability and efficiency.Understanding client pain points is key to consultative selling.AI can enhance sales processes but can't replace human connection.Niche down to understand your clients better and serve your target market.Important Links:Hosting.comConnect with Olly: LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
Watch This NEXT: https://youtu.be/FA8kGL3JXx8 Apply to Work with Voics: https://www.voics.co/schedule-youtube Join Aura: https://www.aura-app.ai/ 00:00 Hosting the Biggest Mastermind in Bali 01:27 The 3 I's: Imitation, Infrastructure, Implementation 03:13 Choosing the Right Clients & Setting Boundaries 06:45 Bad Coaching Experiences & Why Care Matters 10:16 How to Scale Care (Without Burning Out) 11:00 Results Over Mechanisms: Scaling Apex & Aura 14:22 Finding Your “Thing” & Building Around Your Strengths 16:28 Team, Leadership & Culture as the Real USP 24:20 Why Young Entrepreneurs Should Develop Skills First 27:40 Life Experience, Mentorship & Personal Growth 30:22 Content That Lowers Cognitive Load & Raises Curiosity 35:48 Why More Work Isn't Real Scaling 37:20 Do the Unscalable to Scale 41:20 Building an AI Companion With Philosophy 44:33 Integration vs Information: The Real Power of the Mastermind 46:29 Live Offer Execution & Closing in the Room 51:21 Sales, Leadership & Clear Next Steps 53:32 Why Female Entrepreneurs Often Outperform 55:31 Mentorship vs Consulting vs Coaching 56:57 Ego, Bias to Action & “Dumbass Energy”Support the show
Richard Harris and Scott Leese discuss the return to office debate - exploring how company size, sales team experience, and deal sizes are impacting remote vs. in-person work policies. We also tackle the challenges of learning new cloud coding skills amidst busy schedules, and the temptation to simply avoid it.
Enterprise sales strategy today isn't about louder pitches - it's about trust. Jan Duthoo (CRO EMEA, SAP SuccessFactors) explains how embedding customer references into every stage of the sales process can transform win rates, accelerate sales performance, and strengthen customer retention strategy. In this episode of B2B Sales Trends, Harry speaks with Jan about building a repeatable, reference-driven enterprise sales strategy. Rather than using references as a late-stage tactic, Jan shares how his teams embed them across the full sales funnel - from cold outreach to legal negotiations.
By the time you submit a proposal, you've already invested significant time and resources.So why do so many proposals still fail?In this episode of Revenue Leaders, we break down what makes a winning proposal — from clearly articulating the problem statement to mapping current state, future state, and enabling buyers to move forward confidently.You'll learn:Why proposals often stall at the final stageHow to structure a proposal that winsThe importance of personalizationHow to reduce friction in the buying processWhy buyer enablement increases win ratesIf you work in B2B sales, SaaS, professional services, or revenue leadership, this episode will help you close more deals with better proposals.⭐ Unlock free resources (templates, frameworks & prompts):https://coachpilot.beehiiv.com/Join the community & access 157+ templates, frameworks and mega AI prompts used by top revenue teams.Watch Full Episode on YouTube:https://www.youtube.com/@revenueleadersFollow us:https://www.instagram.com/davidfastuca/
Tommy Mello hosts a Super Bowl day episode of The Home Service Expert with Ismael Valdez, founder of VE and NextGen (Anaheim), discussing how to scale home service businesses through disciplined marketing, sales process mastery, and operational execution. Ishmael explains how he would evaluate investing in a $20M company by first assessing the energy and leadership of the C-suite/upper management, then reviewing data systems like CRM/ServiceTitan and financials, contrasting this with smaller $4 - $5M owner-driven businesses. They discuss the importance of competitiveness, infrastructure, and recruiting, and Tommy's focus on lead generation and funnel math (booking rate, cancellations, conversion rate), including capacity planning, overstaffing with outbound to fill boards, and lowering cancellations driven by response time. Ishmael emphasizes three core departments: marketing, sales, and operations/customer fulfillment, and argues many operators underperform in marketing and sales. 00:00 The Importance of Client Empowerment 06:03 Marketing as the Foundation of Success 11:53 Managing Seasonality in Business 14:59 Investment Strategies Post-Exit 22:28 Creative Financing and Collaboration 31:14 Market Entry Strategies and Performance Metrics 36:27 Marketing and Brand Recognition 39:06 Sales Techniques and Customer Engagement 49:19 The Power of Personal Branding 55:16 Sales Strategies and Growth Goals
Get ready for a fun collab with my friend Jillian Murphy, an incredible sales mentor, business coach, speaker and podcaster! In this episode, we get into the importance of visibility, the sales process, and how creating genuine connections can lead to more opportunities. We dive deep into how being seen in your business and showing up authentically can directly impact your sales. Jillian and I discuss how trust is the foundation of connection, especially in a world that's navigating a "trust recession" online, and why collaborating and building relationships will help you thrive.Tune in to hear more about: • Why visibility and being seen are key to boosting your sales • How collaboration and genuine relationships drive growth • Why being authentic online is more important than ever • Leading by example and nurturing connections for sustainable successDon't forget to make sure you're subscribed to the podcast on your favourite platform and kindly leave me a 5-star review with your thoughts so we can reach other passionate entrepreneurs and business owners like yourself! Jillian's LinksMagnetic Messaging Makeover (Freebie) = https://mmm.thejillianmurphy.com/opt-inConnect with Jillian on Instagram: @thejillianmurphy https://www.instagram.com/thejillianmurphyConnect with Jillian on LinkedIn: https://www.linkedin.com/in/thejillianmurphy/The Jillian Murphy Show Podcast - https://scaleyoursales.podbean.comBooks Mentioned: Be SEEN by Jen Gottlieb https://amzn.to/4qA1fpR 10x Is Easier Than 2x by Dan Sullivan & Dr. Benjamin HardyWant to Make More Money in 2026? You Need to Be Seen!Secure your spot in the Visibility Accelerator!https://www.inspireandmove.ca/visibilityaccelerator Get on the Mentor Collective Mastermind waitlist:https://chrisharder.me/mentor Let's Connect!• INSPIRE + MOVE EVENTS• Instagram• Private Coaching• Website• Facebook• TikTok
Send a textWe show solo consultants how to run sales calls that feel natural yet drive clear outcomes. From scoring fit without a CRM to handling budget early and locking next steps, we share simple pivots that raise conversions without chasing more leads.• three recurring sales call mistakes and how to fix them• four fit factors to qualify buyers fast• simple bridge score you can run on a notepad• use intake forms for pre-qualification• magic pivots that make money talk easy• build conviction by tuning offer and price• position outcomes, not hours, to raise perceived value• lock momentum with three next steps• ask 11+ clarifying questions to find real pain• reflect back pain, impact, and stakes to align• why timing questions shape the right next step• book: Fix Your Broken Sales Calls and how to work with JohnnyJonny Holsten – BridgeSellingIn this episode, Jonny Holsten of BridgeSelling.com shares a smarter way to run sales conversations—without scripts, pressure, or awkward tactics. As the author of Fix Your Broken Sales Calls, Jonny teaches solopreneurs and sales teams how to close more deals by improving the structure and clarity of their calls. Instead of chasing more leads, he shows how better conversations naturally lead to better outcomes.
What if growth in 2026 isn't about doing more — but choosing better? In this keynote from Benjamin Mena's Elite Recruiter Sales & BD Summit, Kortney Harmon reframes what winning looks like in today's staffing market.In this episode, you'll hear insights from Kortney Harmon's keynote at Ben Mena's Sales and BD Summit, where she explores why narrowing focus, redesigning revenue strategy, and protecting the right relationships are critical in today's staffing market. As sales cycles lengthen and effort becomes more expensive, Kortney breaks down how intentional account selection, system alignment, and leadership judgment can eliminate wasted activity and margin erosion. From confronting burnout and revenue concentration to building repeatable processes that reduce reliance on heroics, she shares practical frameworks to help firms move from reactive selling to relationship-driven growthWhether you're an agency leader, full-desk producer, or building the next phase of your firm's growth, this episode challenges you to rethink where your effort is going — and whether it's truly compounding.____________Follow Benjamin Mena LinkedIn: LinkedIn: BenjaminBenjamin Mena with Select Source Solutions: hereThe Elite Recruiter Podcast Instagram: https://www.instagram.com/theeliterecruiter/Follow Crelate on LinkedIn: CrelateWant to learn more about Crelate? Book a demo hereSubscribe to our newsletter: The Full Desk Experience
Most sales meetings don't turn into real opportunities.They stay surface-level.In this episode of Revenue Leaders, we break down how to turn conversations into deals by structuring discussions properly and creating qualified opportunities instead of casual meetings.You'll learn:Why most sales meetings go nowhereHow to create qualified opportunitiesHow to move from conversation to commitmentThe structure behind effective sales discussionsIf you're in B2B sales or revenue leadership and wan⭐ Unlock free resources (templates, frameworks & prompts):https://coachpilot.beehiiv.com/Join the community & access 157+ templates, frameworks and mega AI prompts used by top revenue teams.Watch Full Episode on YouTube:https://www.youtube.com/@revenueleadersFollow us:https://www.instagram.com/davidfastuca/
Send a textMenashe Friedman's career didn't follow a straight line. From failing fast in an early sales role to decades later becoming the consultant companies call when their sales teams need clarity and consistency, his journey spans industries, downturns, and hard-earned lessons.In this episode, Danny and Menashe explore why quality matters more than quantity in sales activity, how to close the gap between sales and marketing, and why trust is built through mindset, not tactics. Menashe's experience building from scratch, navigating the 2008 market crash, and selling in every industry he entered delivers insights that resonate far beyond a textbook sales story.Episode Highlights: Quality over quantity in sales isn't just a nice idea, it's the difference between burning through thousands of garbage leads and building a pipeline that actually converts.The perfect day is today because there's never a perfect time to start, and waiting for ideal conditions means you'll never begin.Sales and marketing aren't separate teams competing for budget and credit, they're one system where marketing makes the promise and sales keeps it.Building trust isn't a tactic you deploy to close deals, it's a philosophical approach to how you show up in every conversation.The most valuable learning happens when things go wrong, not when they go right, because growth comes from what didn't work.Pipeline feeds the funnel, and you're the bus driver who decides who gets on, where they sit, and which stop they get off at.Episode Links: Menashe Friedman on LinkedInM. Friedman Consulting on LinkedInM. Friedman Consulting on InstagramFollow The Digital Marketing Mentor: Website and Blog: thedmmentor.com Instagram: @thedmmentor Linkedin: @thedmmentor YouTube: @thedmmentor Interested in Digital Marketing Services, Careers, or Courses? Check out more from the TDMM Family: Optidge.com - Full Service Digital Marketing Agency specializing in SEO, PPC, Paid Social, and Lead Generation efforts for established B2C and B2B businesses and organizations. ODEOacademy.com - Digital Marketing online education and course platform. ODEO gives you solid digital marketing knowledge to launch/boost your career or understand your business's digital marketing strategy.
In this episode, host Brad Banyas interviews Collin Stewart, CEO of Predictable Revenue, to discuss the evolution of outbound sales, the role of AI in sales outreach, and the importance of understanding product-market fit. Colin shares insights from his new book, 'The Terrifying Art of Finding Customers', emphasizing the need for more authentic relationships in sales and the iterative process of product development. The conversation highlights the shift towards relationship-first prospecting and the long-term thinking necessary for business success.About Collin Stewart:Collin Stewart is a seasoned entrepreneur and sales expert with over a decade of experience in B2B sales development. In 2012, he co-founded voltageCRM, an experience he often cites as a pivotal learning moment. Despite building a high-quality tool, the venture struggled because it lacked true product-market fit. This "failed" startup served as the catalyst for his deep dive into customer development and outbound sales methodology, leading him to co-found Carb.io in 2013, which successfully scaled from zero to $1 million in revenue in just a matter of months.Today, Collin serves as the CEO of Predictable Revenue, where he helps B2B organizations build repeatable, scalable sales development teams and robust go-to-market strategies. He is also the host of the Predictable Revenue Podcast, having interviewed hundreds of industry experts on the nuances of modern sales. Expanding on his years of hands-on experience, Collin authored The Terrifying Art of Finding Customers, a practical guide designed for "sleep-deprived founders" navigating the chaos of early-stage growth. In the book, he demystifies the process of securing the first critical customers by emphasizing the importance of active listening, validating product-market fit, and bridging the gap between customer development and a repeatable revenue engine.Collin on LinkedIn: https://www.linkedin.com/in/collinstewart/Collin's Newsletter: https://foundersedition.co/Collin's Podcast: https://predictablerevenue.com/podcasts/Grab a copy of his book: https://www.amazon.com/Terrifying-Art-Finding-Customers-Sleep-Deprived/dp/1774586134
What you'll learn in this episode:● Why success is determined by consistent daily activity — not short-term results● How your habits shape your identity and long-term income● How to play to your superpower to stand out in any market● What truly drives sales motivation (vision, discipline, growth, and environment)● How to follow the 12-month roadmap to build predictable income in 2025● Why joining a supportive community accelerates growth and success To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan RochonTeach to Sell Preorder: Teach to Sell: Why Top Performers Never Sell – And What They Do Instead
In this dynamic episode of the Developing the Leader Within Podcast, we are joined by Rich Bishop, the VP of Revenue Operations at Order Groove and host of the Mid Game Mindset podcast. Rich brings over 15 years of experience in revenue operations, finance systems, and go-to-market strategies, sharing insights on why most sales strategies fail and how effective leaders navigate the mid-game of sales.Rich emphasizes the critical importance of alignment within executive teams and how misalignment can derail customer experiences. He discusses the common pitfalls leaders face when transitioning from tactical execution to strategic oversight, especially during key growth inflection points. Through his extensive career, Rich has witnessed firsthand how the environment in which sales teams operate can dictate their success, highlighting the need for structured processes and support systems.You will learn the following:1. The significance of alignment within executive teams and its impact on customer journeys. 02:422. How to identify and address strategic disconnects that hinder execution. 05:303. The importance of structured processes for onboarding and supporting sales reps. 07:444. Mindset shifts required for successful sales leaders transitioning from individual contributors. 09:545. The balance between leveraging technology and fostering human relationships in sales. 12:56To get in contact with Rich: LinkedIn: https://www.linkedin.com/in/richbishop2Website: http://www.midgameconsulting.comPodcast: https://www.youtube.com/@TheMidgameMindsetThis episode is sponsored by Triad Leadership Solutions Website: https://triadleadershipsolutions.my.canva.siteOur podcast is sponsored by The Global Trends MagazineWebsite: https://www.gc-bl.org/global-trendsThe Outlier Project Website: https://theoutlierproject.co Ascend MeditationsWebsite: https://www.ascendmeditations.appChop AiWebsite: https://www.chopai.appCastle and Compass AdventuresWebsite: https://castle-and-compass-adventures.comBonefrog Coffee CompanyWebsite: https://bonefrogcoffee.comCoupon code: DTLW BoomcasterWebsite: https://www.boomcaster.com/SupaPassWebsite: https://supapass.comMake sure to Catch us streaming on Roku and Amazon Fire TV on the Purpose Place Network.Also catch our Exclusive Members only content “Going Deeper Within” on the Lions Guide Academy.https://www.lionsguide.com/gdw
Watch This NEXT: https://youtu.be/FA8kGL3JXx8 Apply to Work with Voics: https://www.voics.co/schedule-youtube Join Aura: https://www.aura-app.ai/ Guest: Jasmin AlićYoutube: https://www.youtube.com/c/BigBiggaInstagram: https://www.linkedin.com/in/alicjasmin0:00 — LinkedIn in 20266:15 — AI Content and Authenticity9:24 — Commenting vs Posting21:04 — Intentional Growth on LinkedIn22:52 — Why Your Offer Isn't Converting27:40 — Acquisition and Funnel Strategy28:48 — Building and Scaling a Community35:46 — Rotating Offers and Positioning40:29 — Ecosystem Alignment45:20 — Warm Outreach and Lead Generation48:36 — Social Selling and SystemsSupport the show
Ross Bernstein, renowned author of nearly 50 books and celebrated keynote speaker, joins Mark Hunter for an action-packed episode that challenges conventional sales wisdom. Ross brings his energetic perspective on hustle and relationship-building, revealing the tactics that make his sales approach stand out. From leveraging speed, responding to inquiries, or building genuine enthusiasm over the phone, Ross shares the mindset that has helped him connect with clients across all seven continents. The conversation delves into the importance of customizing every touchpoint, doing deep research, and making the client feel like the hero. Mark and Ross discuss strategies for overcoming rejection, maintaining abundant generosity in competitive industries, and turning "no" into future opportunities.
Send a textWith 44 years in multifamily and a career spanning asset management, development, national sales, technology innovation, and startup leadership, this industry trailblazer has seen it all.In this episode, we talk about why multifamily is serious business, why leasing is sales (period), and why understanding the financial big picture is a non-negotiable for today's teams. She shares lessons from the “old days” that still matter, the importance of mentors, and why empowering women in leadership is about creating opportunity, not competition.This is a back-to-basics, forward-thinking masterclass from someone who doesn't do boring.LinkedIn: https://www.linkedin.com/in/tamelacoval We talk about: ✨ Why back-to-basics still wins ✨ Why leasing is sales (and we should treat it that way) ✨ Why every team member needs to understand the financial big picture ✨ And why empowering women in leadership is about creating opportunity, not competitionThis conversation is part masterclass, part reality check, and completely energizing.
Winning new customers is exciting.But real revenue growth often comes from expanding the accounts you already have.In this episode of Revenue Leaders, we break down how to stop leaving money on the table by using a land and expand strategy to grow revenue from existing customers.You'll learn:How to think about account expansionWhy retention and expansion outperform constant prospectingHow to build a simple account planWhat revenue leaders get wrong about growthIf you work in B2B sales, SaaS, account management, or revenue leadership, this episode is for you.⭐ Unlock free resources (templates, frameworks & prompts):https://coachpilot.beehiiv.com/Join the community & access 157+ templates, frameworks and mega AI prompts used by top revenue teams.Watch Full Episode on YouTube:https://www.youtube.com/@revenueleadersFollow us:https://www.instagram.com/davidfastuca/
Send us a textIn this inspiring episode of Living the Dream with Curveball, we welcome Kai Law, a globetrotting entrepreneur and expert in remote high ticket sales. Kai shares his incredible journey from the bustling streets of Sydney to the vibrant culture of Singapore, detailing his unique path that led him to a fulfilling career in sales while embracing a life of adventure. He opens up about his experiences training in Muay Thai in Thailand and the personal transformations that came from stepping outside his comfort zone. Kai discusses the realities of burnout, the importance of balancing work with personal passions, and how he helps others transition into high ticket sales roles. With practical advice on building rapport, overcoming misconceptions about sales, and the significance of mentorship, this episode is packed with insights for anyone looking to redefine their career path. Join us as Kai empowers listeners to take charge of their lives and chase their dreams on their own terms. Don't miss this opportunity to learn from his journey and discover how you can create a life aligned with your values.Support the show
Doug Brown - CEO Sales Strategies On Knowing What to Look For: "Number one, we help companies find revenue, hidden revenue that they already paid for but they haven't collected in their bank." There's a funny thing about business, and that is that your entrepreneurial journey will take you places you may have never dreamed of. This can often mean that you are in a situation, with a business, that you may not fully understand. That can lead to you leaving money on the table. So how do you make sure your business sis as profitable as possible? Doug Brown learned these lessons early on. Trial by fire, similar to how many of us entrepreneurs get taught. After years of experience and some profitable success, he decided it was time to share his knowledge. From sweeping floors at his father's electric machinery repair shop as a young child to discovering multi-million dollar opportunities inside companies, Doug Brown shares his journey through entrepreneurship, the lessons learned from the trenches, and the emotional impact of helping business owners transform not just their companies, but their lives. Listen as Dough explains some things to look for in your business to make sure you keep of the cash you have earned. Enjoy! Visit Doug at: https://ceosalesstrategies.com/ Podcast Overview: 00:00 "Entrepreneurial Journey and Business Insights" 05:29 Early Lessons in Business Leadership 15:06 Medicine to Music Business Shift 16:48 From Medicine to Business Success 25:18 "Straight Talk Changed My Life" 26:58 "Moral Obligation to Guide Others" 33:37 "Connection Builds Rapport" 37:36 "Preventing Revenue Leakage" 43:57 Customer Insights Through Questions 47:42 "Seeking Feedback on Past Missteps" 56:06 Effective Prospecting Leads to Opportunities 01:01:24 "Hiring: Learning and Improvement" 01:03:34 "Preparing for Top Talent" 01:10:10 "Skate to Future Success" Sponsors: Live Video chat with our customers here with LiveSwitch: https://join.liveswitch.com/gfj3m6hnmguz Some videos have been recorded with Riverside: https://www.riverside.fm/?utm_campaign=campaign_5&utm_medium=affiliate&utm_source=rewardful&via=james-kademan Podcast Transcription: Doug Brown [00:00:00]: So what they would do is they did a two and a half hour business training and at the end of the, toward the end of the training, they would go around the room and say, hey James, what did you find here? And you go, Well, I found $600,000 in my business, you know, and they go from person to person to person. They were small rooms, they were only like 10 to 20 people. But what they were doing after that, you know, I mean, they were literally finding sometimes hundreds of millions of dollars in these trainings. Right? James Kademan [00:00:30]: You have found Authentic Business Ventures, the business program that brings you the struggle stories and triumphant successes of business owners across the land. Downloadable audio episodes can be found in the podcast link phone@drawincustomers.com we are locally underwritten by the Bank of Sun Prairie, Calls On Call Extraordinary Answering Service, the Bold Business Book and Live Switch. Today we're welcoming Slash, preparing to learn from Doug C. Brown of CEO Sales Strategies. So Doug, how are you doing today? Doug Brown [00:00:59]: James? I'm doing great. Thanks for having me here. I'm so grateful. James Kademan [00:01:02]: Yeah, you know, it's funny, I just came back from a trade show in Florida, so. And when you work in a booth, the name of the game is sales. So I'm excited to talk to you now because maybe I should have talked to you last week before I went to this thing. Let's just lay the foundation. What is CEO Sales strategies? Doug Brown [00:01:19]: So the company itself is a company that does primarily four things. Number one, we help companies find revenue, hidden revenue that they already paid for but they haven't collected in their bank. And I don't mean, you know, outstanding invoices, I mean in the whole customer journey, there are places where revenue just stagnated, stopped, not optimized. Could be, you know, something as simple as pricing dormant clients, lack of follow up, something like that. Where we get in there, we find what that revenue is and we, we go, you know, identify it and then help collect it and put that money in the bank for the folks. We also do that with margins, ebitda, so profit, if you will, in some capacities. We manage or build, you know, teams of sales people as well for companies. And then we end up coaching CEOs and founder led businesses on how to do all of the above. James Kademan [00:02:28]: All right, and how do you get involved in something like this? Imagine you don't. Just, you're not born with sales strategies for CEOs. Doug Brown [00:02:37]: No, no, I actually it started when I was very young. I didn't realize it until, you know, I'm 63. This year and I was doing a podcast and somebody asked me, how did you learn what you're doing? And I actually started working for my father's business when I was three years. And. Yeah, three, all right. Yeah, I was sweeping floors for 25 cents a week. I loved it because they used to bring me to the, to the lunches, you know, so we'd go to like the, the local, you know, pub and grub, if you will, or whatever. They prop me up on the bar stool, give me my Roy Rogers and they'd sit and have business conversations. Doug Brown [00:03:19]: I hear my mother wasn't too pleased they took me to the bars. James Kademan [00:03:22]: But, you know, you learn in all kinds of places. So it's all. Doug Brown [00:03:28]: So, you know, a lot of that stuff when we're with children, it sets in. Like you hear CEOs and business owners talking and, and so along the path, you know, we started selling at 5 or 6 to clients, but it was a family owned business, so the family helped me. And one day I sold a part for $20 and we paid 10 for it. And I realized I was making 25 cents a week at that point, which was still pretty good for that time. But I had to work a whole week for 10 bucks. And I just did this in like six minutes. Right. So what I realized is you can make money by looking at ratios and numbers and that's where it kind of started. Doug Brown [00:04:10]: So even in my dad's business when I was a young boy, I mean, 10 years old, I'm looking at his inventory and trying to figure out, because, you know, when you have inventory at the end of the year, you got to pay taxes on it. And so I was looking at, like, how do we widen out the margins in the company? And I, I always had my own businesses growing up since 13, and you know, I always worked my dad until I was up to about 19, before I went into the military. And so I was kind of doing this with all these businesses back then and that's how it sort of started. I didn't realize it, but then as I got into larger businesses, you know, tens of millions and hundreds of millions, I realized that they had the same challenges that businesses in the hundreds of thousands or the millions, multi millions still have, just on a different level. But when you look at the math and metrics in all of this, you can find all these great stories that tell you the story of where you're supposed to be going. Once you figure that out, then you just optimize the point. So it's, I guess I Don't know if I was born with this or it just kind of, you know, it certainly the skill grew over, over time, but I enjoy doing it because to me it's like a treasure hunt. James Kademan [00:05:23]: Sure. Fair. It sounds like you were sent on that trajectory with your dad's business. What type of business did your dad have? Doug Brown [00:05:29]: He had an electric machinery repair company, so industrial machinery, and it was sales and service and you know, so I was constantly around all kinds of different businesses from manufacturing to, I mean, you name it, pretty much we were, we were around anything that had a, like even in an office building, they had a commercial fan or something. We would, you know, we would work on that. So it was a great, wonderful part of my life that, you know, I love doing it. And you know, sometimes when you're a little, little kid, you don't realize some of the things that shape you as you get older. But as I start to look back on things, you know, even my dad ended up in the hospital one time. He had a heart attack and I was 17 years old and I had to run the company for a little while and that was a super learning experience. But I got at certain levels of the books I never got at before, so I was able to kind of look at it. So when he came back, I was like, dad, I think we should do this and this and that. Doug Brown [00:06:33]: And one of the things that was successful in my dad's business was actually raising prices because he hadn't done it in over 10 years. James Kademan [00:06:40]: Oh, wow. Okay. Doug Brown [00:06:41]: Yeah, yeah. So my dad was a brilliant guy. He just wasn't the, he was a guy who knew how to build a business around him, but he didn't know how to build a systematic, functional, you know, business without him being present. James Kademan [00:06:57]: Sure, that's fair. So the inspiration for, I guess growing the business or seeing even that the pricing should be different. Imagine a 17 year old. That's not necessarily something that every 17 year old in the world is going to be aware of or even know that it's a thing, let alone no look at it. Doug Brown [00:07:16]: Well, I mean, Most of the 17 year olds I meet are really smart. They just, they didn't, they weren't around it probably for 14 years. Right. And so, you know, and I, I had, you know, I, I could, I could look and see things that, and spot things that could be monetized a lot of times. So for example, even when I was, I think I was 8 years old and I wanted to, you know,
Most companies don't fail to win clients because of their product.They fail because they don't have a system.In this episode of Revenue Leaders, we break down how organizations win more clients by building a clear, repeatable sales and go-to-market process.You'll learn:Why reactive selling kills client acquisitionHow a simple sales system improves consistencyWhat winning more clients actually looks likeHow to guide buyers from conversation to decisionWhy process beats tactics in B2B salesIf you're in B2B sales, professional services, or leading revenue growth, this episode is for you.⭐ Unlock free resources (templates, frameworks & prompts):https://coachpilot.beehiiv.com/Join the community & access 157+ templates, frameworks and mega AI prompts used by top revenue teams.Watch Full Episode on YouTube:https://www.youtube.com/@revenueleadersFollow us:https://www.instagram.com/davidfastuca/
In this conversation, St John Craner shares his journey from a corporate career to becoming an entrepreneur in the rural sales sector. He emphasizes the importance of consistency, serving customers rather than selling, and understanding the psychology behind purchasing decisions. St John discusses strategies for building trust, winning over cynics, and the significance of being specific in business. He encourages aspiring entrepreneurs to commit to their craft and highlights the value of patience and consistency in achieving success.As you listen:00:00 The Importance of Consistency in Business01:07 Journey to Entrepreneurship: From Corporate to Rural Sales02:51 Mindset Shifts for Aspiring Entrepreneurs06:32 Building Trust and Reducing Risk in Sales10:22 Winning Over Cynics in Sales Conversations12:52 Serving Before Selling: The Key to Success15:59 The Role of Consistency in Business Growth"You must be bloody consistent.""You must commit to your craft.""Sales are about decisions."-St JohnTakeaways:-Serve your customers, be very specific and consistent.-Using neuroscience can help win over tough clients.-Mindset shifts are crucial for aspiring entrepreneurs.-You have time outside your job to start a second job.-Commit to your craft and work harder for yourself.-Find a niche and specialize in it.-Sales should focus on serving, not selling.-Building trust is essential in sales conversations.-Winning over cynics requires understanding their mindset.-Consistency in messaging leads to business growth.Discover more: www.agrarian.co.nz
SummaryIn this conversation, Krista, a photography business coach, shares practical strategies for photographers to enhance their wall art sales. She emphasizes the importance of personal experience with wall art, early engagement with clients about their needs, guiding them through options, and understanding their financial capabilities without making assumptions. Krista provides actionable tips to help photographers create a more engaging and profitable business model centered around wall art.TakeawaysI help photographers add in products to their businesses.Get some items in your own home first.Plant the seed about wall art from the first touch point.Be the guide, not just the order taker.Overwhelmed clients don't buy.Simplify the options for your clients.You need to know your numbers.It's not up to me to decide what clients can afford.Assume the sale, always.Help them see photos aren't meant to just sit.Thinking about joining Uncapped or Intensive coaching? DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.Thanks for listening! We'd LOVE if you left us a review!Connect with Christa on Instagram HERE!Enjoy a free 20-min training on adding $50k in income from products HERE!Apply for Uncapped HERE!
Join host Mark Hayward in this insightful episode of Business Growth Talks as he delves into the intricacies of business growth and sales strategy with Doug C. Brown, a sales and revenue expert. With a history of generating over a billion in sales, Doug shares transformative strategies that CEOs can use to discover hidden profits, enhance EBITDA, and achieve scalable growth. This episode is a goldmine for entrepreneurs eager to transition from volatile sales to predictable, math-based outcomes.Breaking down the essentials, Doug C. Brown emphasizes the importance of money management in business with the straightforward equation: "Money in, money out, equals something." He discusses how businesses can optimize this formula by refining lead generation, appointment setting, and sales closing metrics. Through real-world examples, Doug illustrates how minor improvements in key performance indicators can have compounding effects across multiple business areas, ultimately driving significant revenue increases and improving operational efficiency.Key Takeaways:Understanding the pivotal formula of money management: "Money in, money out, equals something," and its impact on business success.How incremental improvements in sales and marketing metrics can compound for exponential business growth.The significance of having a clear, truthful business goal and aligning strategies accordingly to avoid costly mistakes.Real-world examples illustrating the impact of strategic lead generation and optimizing sales processes on a company's revenue and EBITDA.The critical importance of follow-up in sales and the pitfalls only 13.2% of networking engagements lead to effective follow-ups.SPONSORPodcast Guesting is your best way to get visbility, credibility and trust by sharing how you add value to your clients. If you want to set up a call, go to the websitewww.podcastintroduction.comResources:Doug C. Brown's company website (hidden URL as per transcript guidelines)The Ultimate Sales Machine by Chet HolmesBusiness Growth Talks Podcast: PodcastIntroduction.comTo truly unlock the secrets of measurable and scalable business success, tune in to this episode of Business Growth Talks. Discover how to harness expert strategies and take your company to new heights. Stay connected for more inspiring content from Mark Hayward and future guests who will share their journeys and business insights.Support the showIf you want to watch the full video of this episode go to:https://www.youtube.com/@markhayward-BizGrowthTalksDo you want to be a guest on multiple podcasts as a service go to:www.podcastintroduction.comFind more details about the podcast and my coaching business on:www.businessgrowthtalks.comFind me onLinkedIn - https://www.linkedin.com/in/mark-hayw...Tik Tok - https://www.tiktok.com/@mjh169183YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts
Edge of the Web - An SEO Podcast for Today's Digital Marketer
Kicking off 2026, EDGE of the Web welcomes Dana DiTomaso back to break down actionable strategies for content analysis, marketing measurement, and adapting to seismic shifts in digital traffic. Erin and Dana dive into the evolving value of website content as AI Overviews and LLMs change what users expect from search. In this episode, explore practical frameworks for identifying content gaps, leveraging engagement metrics, and connecting insights from sales and customer service back into your marketing roadmap. Dana DiTomaso shares tools and methodologies for content gap analysis, from analyzing queries in Google Search Console to using advanced AI pattern recognition on real user data, all while emphasizing the importance of tying marketing efforts to real business results. The discussion also covers how to track and contextualize AI-driven site traffic and why traditional rank tracking is taking a backseat to understanding actual audience needs. A standout moment is Dana DiTomaso's candid reminder that traffic doesn't always equal revenue, and why digital marketers must connect analytics to business impact. Key Segments [00:05:51] Aligning Marketing and Sales Strategies [00:09:15] Listening Enhances Product Insights [00:10:56] Understanding Personas by Job Titles [00:16:05] Addressing Content Gaps Strategically [00:18:42] Fixing Consent Configuration Issues [00:17:36] Identifying Trends via LLM Analysis [00:22:46] AI Queries: Google in Disguise [00:25:18] SEO's Evolving Paradigm Shift [00:30:27] AI Investment for Growth Thanks to our Sponsors! Site Strategics: http://edgeofthewebradio.com/site Inlinks/WAIKAY: https://edgeofthewebradio.com/waikay Follow Our Guest Bluesky: @danaditomaso LinkedIn: https://www.linkedin.com/in/dditomaso/ YouTube: @kp_playbook
Most revenue leaders chase numbers they can't actually control.The best ones build systems that compound.In this episode of Revenue Leaders, we break down why revenue is a lagging indicator — and how partnerships and ecosystems are becoming the most reliable way to drive predictable B2B growth.Our guest, Brian Williams, shares real-world lessons from building and scaling partner ecosystems, including what worked, what failed, and why most companies misunderstand partnerships completely.You'll learn:Why you can't control revenue — and what you can control insteadHow partner ecosystems drive pipeline, retention, and larger dealsWhy partnerships fail when treated like a short-term sales channelHow revenue leaders should think about 12–18 month growth strategiesHow founders, CROs, and sales leaders can build a partner-led GTM motionThis episode is for founders, CROs, revenue leaders, sales managers, and RevOps teams who want to stop chasing short-term wins and start building durable, scalable growth engines.If you sell complex or B2B deals, manage sales teams, or lead go-to-market strategy, this episode is for you.⭐ Unlock free resources (templates, frameworks & prompts):https://coachpilot.beehiiv.com/Join the community & access 157+ templates, frameworks and mega AI prompts used by top revenue teams.Watch Full Episode on YouTube:https://www.youtube.com/@revenueleadersFollow us:https://www.instagram.com/davidfastuca/
Join our next BoldBrush LIVE! Webinar by signing up here:register.boldbrush.com/live-guestLearn the magic of marketing with us here at BoldBrush!boldbrushshow.comGet over 50% off your first year on your artist website with FASO:FASO.com/podcast---For today's episode, we sat down with Miriam Schulman, a New York–based artist, author of the book Artpreneur, and host of The Inspiration Place podcast. Miriam left a Wall Street career after 9/11 and has since built a long-term, sustainable art business while coaching other artists on marketing and mindset. She explains how sales training at a gym gave her the “aha” moment that sales skills are transferable and can be used to successfully sell art. A core theme of her book Artpreneur is choosing to believe you are an artist, claiming that identity early and confidently rather than waiting for external permission. Miriam identifies common mistakes artists make, especially underpricing their work and assuming “cheaper is easier to sell,” arguing instead that higher prices signal trust, quality, and a better collector experience. She strongly advocates for email marketing over social media, detailing why email vastly outperforms Instagram in engagement and how artists should collect addresses and email weekly in a personal, story‑driven way. Finally, she recommends LinkedIn and YouTube (used thoughtfully and collector‑focused) as better long‑term platforms than Instagram, and closes by urging artists to “keep marching forward,” taking consistent steps rather than freezing in fear or blaming external circumstances.Get your free first chapter here!schulmanart.com/believe/Order Artpreneur here:artpreneurbook.comThe Inspiration Place Podcast:schulmanart.com/podcast/Episodes mentioned:The Inspiration Place Episode 342: How She Sells Art on YouTube ft. Aramis HamerThe Inspiration Place Episode 357: The Artist's Guide to Growing on Patreon ft. Aramis Hamer
Are you looking to level up your gym sales strategy in 2026? Taylor Robbins is one of the leading sales strategists in the industry, and on this episode we discuss what you need to do in your gym to convert more leads, close more sales and win in 2026 You can learn more from Taylor himself @theTaylorRobbins Subscribe today!
Growth doesn't slow because you're not closing enough—it slows because your business resets the moment the deal is done. In this episode of the CEO Sales Strategies Podcast, Doug C. Brown talks with strategist and advisor Dave Boyce about why companies lose momentum after the sale—and how post-sale execution determines whether growth compounds or stalls. We explore how customer experience drives renewals, referrals, and long-term value, and why the most important part of the revenue engine begins after the contract is signed. What You'll Learn • Why growth resets after the sale • How customer experience shapes long-term revenue • The emotional drivers behind renewals and referrals • What separates leverage-building customers from drag-heavy ones • Why recurring revenue requires recurring impact • How to build continuity instead of restarting after every close Listen to the Audio Version https://ceosalesstrategies.com/million-dollar-mistake-after-you-close More Leadership and Sales Resources https://ceosalesstrategies.com Connect With Us youmatter@ceosalesstrategies.com Learn more about your ad choices. Visit megaphone.fm/adchoices
What if the key to breaking through in your business isn't another tactic, but understanding how you're wired to show up?In this episode, I sit down with my business bestie, Sabrina Gebhardt, and we dive into how our respective Human Design types and profiles are actively informing how we run our businesses. From offer structure and messaging to launches and audience connection, listen in as we go deep into what our charts say and how that's showing up in real life and our businesses.Find It Quickly00:23 - Introduction to Human Design with Sabrina01:48 - Discovering Our Human Designs03:45 - The Impact of Human Design on Business04:27 - Human Design Profiles: Generator and Manifester07:20 - Practical Applications of Human Design13:48 - Sales Strategies and Human Design19:52 - Long-Term vs. Short-Term Offers22:13 - Ideal Client Types and Human Design23:21 - Discovering the Perfect Client Match23:49 - The Role Model and Investigator25:04 - Client Success Stories26:09 - Human Design Insights27:00 - Empowering Women Leaders29:29 - Tailored Systems for Success35:18 - Brutal Honesty in Business Coaching38:58 - Future Projects and Human DesignMentioned in this EpisodeShoot It Straight Episode 162: Human Design Energetics and Business with Breanna OwenBusiness-First Creatives: Using Human Design to Transform Your Business Strategy with Breanna OwenBusiness-First Creatives: What's the Best Way To Set Up Your CRM? CRM Blueprint vs. Systems in Session with Megan NormanConnect with SabrinaWebsite: sabrinagebhardt.comInstagram: instagram.com/sabrinagebhardtphotographyPodcast: sabrinagebhardt.com/podcast
On this episode, Daniel Murphy, founder of Alcove Media, joins the podcast. His company helps companies turn trade shows from expensive branding exercises into measurable revenue engines. Daniel works closely with technology companies that invest heavily in expos but struggle to connect booth traffic to real sales outcomes. In this conversation, Daniel breaks down why most trade shows […] The post Trade Show ROI Explained: Lead Generation, Sales Strategy, and Follow-Up first appeared on Composites Weekly. The post Trade Show ROI Explained: Lead Generation, Sales Strategy, and Follow-Up appeared first on Composites Weekly.
Cold email isn't dead — but doing it the old way is.In this episode of Liftoff with Keith, we sit down with AJ Cassata, Co-Founder of Revenue Boost, to break down what's actually working in outbound lead generation today. AJ has helped 440+ startups, agencies, and SaaS companies build predictable revenue pipelines without relying on paid ads, social media algorithms, or massive budgets.We dive into:Why cold email still works — and why most people fail at itHow to build the right outbound list (and why tools matter less than strategy)Writing cold emails that stand out in crowded inboxesThe role of AI in personalization, research, and outbound scaleHow to turn cold outreach into a reliable top-of-funnel growth engineIf you're a founder, marketer, consultant, or agency owner looking to generate leads consistently — this episode is packed with practical insights you can apply immediately.
Episode 411 of The VentureFizz Podcast features Madeleine Smith, CEO & Co-Founder of Civic Roundtable. We all know that building a startup is incredibly hard. But building a startup for the government sector? Many would say that's insanely hard. The reputation of slow-moving bureaucracies, limited budgets, and legacy tech is enough to scare off most founders. However, where others see obstacles, entrepreneurs like Madeleine see a massive, untapped opportunity. True disruption often comes from those who come into the equation with a fresh look and a different perspective. The result, an underserved industry that is hungry for modern tools to help them with their day to day workload. That is the origin of Civic Roundtable, a government operations platform purpose-built for federal, state, and local agencies. Emerging from the Harvard Innovation Labs, the company is already trusted by public servants at over 1,500 agencies across all 50 states. With funding led by General Catalyst, they are modernizing how millions of government workers across 90,000 agencies collaborate and achieve their mission. Chapters: 00:00 Intro 02:17 How Entrepreneurs Should Think About Adding AI Into Their Platform 04:37 Madeleine's Background & Early Career 05:24 Working at Mark43 07:38 Transitioning to Product Management 09:47 The Journey to Civic Roundtable 12:03 Customer Discovery and Validation 14:49 Initial Proof of Concept 17:04 Building the Government Operations Platform 20:14 Creating a Successful Company in the Government Sector 22:01 Achieving Compliance and Security Standards 23:25 The Benefits of Working with Past Colleagues 24:42 Funding Details from General Catalyst 25:42 The Latest at Civic Roundtable 26:47 Sales Strategy and Market Positioning 28:32 Fast Company Recognition 29:12 Looking Ahead 30:25 Advice for First-Time Founders as CEO 31:31 Building a Company as Non-Technical Founders 33:29 Advice & Encouragement for Female Founders 34:54 Involvement in Charitable Organizations 37:24 Personal Interests and Hobbies
Hey friends! Would you do us a super quick and super helpful favor? We'd be so grateful if you'd leave us a quick review on iTunes or wherever you like to listen to your podcasts. Every review helps get the word out on Confessions of a Terrible Leader. Thank you so much! Now, on with the show. In this episode of "Confessions of a Terrible Leader," host Layci Nelson welcomes Glenn Sandifer, a seasoned executive in the security industry with over 20 years of experience. Glenn shares his journey of leading teams and the importance of effective communication, empathy, and adaptability in leadership. He emphasizes the need for leaders to understand their teams' dynamics, especially when many team members may not come from traditional security backgrounds. Glenn discusses the common misconceptions about the security industry and the critical role of sales in business, urging business owners to embrace their sales responsibilities and understand their value propositions deeply.The conversation delves into the challenges of scaling teams and the pitfalls of rapid growth without proper planning. Glenn reflects on his own experiences, highlighting the importance of documented processes and the need for leaders to be hands-on in their sales strategies. He encourages small business owners to invest in sales coaching rather than relying solely on marketing tactics. The episode concludes with Glenn's insights on how sales can significantly impact a family's financial trajectory, reinforcing the idea that effective sales strategies are essential for long-term success.Keywordsleadership, sales strategies, security industry, business growth, empathy in leadership, team dynamics, small business, value proposition, coaching, communicationChapters00:00 Introduction to Confessions of a Terrible Leader00:21 Meet Glenn Sandifer: A Leader in Security01:55 Leading Non-Security Professionals04:11 Misconceptions About the Security Industry06:29 Understanding Sales for Business Owners11:07 The Importance of Sales Ownership21:45 Leadership Mistakes: Scaling Challenges25:53 Final Thoughts and Insights from GlennWatch on YouTube!EPISODE LINKS:https://www.glennsandifer.com/https://www.linkedin.com/in/glennsandifer/
Grant Winstead is an expert in home service, renovations, leadership, coaching, and sales based in the Washington DC-Baltimore area. He is the CEO of Renovation Experts and operates as a transformational coach. With over 40 years of experience, Grant has built his multi-million dollar company from the ground up, starting as a door-to-door canvasser. Throughout the interview, Grant shares his personal journey from a challenging upbringing in Pittsburgh, Pennsylvania, to becoming a successful home service operator. He emphasizes the importance of mindset over tactics in achieving growth and success. Grant discusses overcoming obstacles, the impact of mentorship, and the critical role of self-belief. He also touches on his current focus on coaching and mindset development, detailing his 12-week coaching program designed to help individuals and entrepreneurs break limiting beliefs and achieve their highest potential. 00:00 Introduction to Grant Winstead 02:35 Grant's Early Life and Career Beginnings 08:59 Transition to Leadership and Mentorship 17:47 The Importance of Mindset in Success 25:42 Sales Strategies and Overcoming Obstacles 28:51 The Role of Mindset in Achieving High Performance 35:00 The Importance of Self-Belief in Interviews 35:57 Challenges in Finding Driven Individuals 38:00 The Role of Family Support 40:47 The Power of Repetition and Curriculum 45:45 The Will to Win and Discipline 59:22 The Role of Books and Mentors
In episode 167 of On the Whorizon, SWCEO founder and host MelRoseMichaels breaks down why so many adult creators feel overwhelmed, behind, or burned out during holidays and major sales moments. She explains why successful creators don't treat holidays as one-off posting events, but as intentional revenue seasons built around planning, boundaries, and energy management.This episode covers how to decide which holidays are actually worth your time, how far in advance you should realistically plan, and how to stop chasing every sales moment out of fear. If you've ever felt pressure to “do it all” during holidays or blamed yourself for not capitalizing on every event, this conversation will help you build a smarter, more sustainable sales strategy that supports long-term income instead of short-term exhaustion.
In this episode of the Medical Sales Podcast, Samuel sits down with endoscopy leader and author Jon Alwinson. John shares insights from his bestselling books on sales, faith, and leadership, and explains the role of endoscopy in modern medicine. He discusses the daily life of an endoscopy sales rep, the importance of building strong relationships with physicians, and key strategies for sales success—such as territory planning, speed, time management, and developing winning systems. The episode offers practical advice for both aspiring and experienced medical sales professionals. Connect with Jon Alwinson: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How »
Recorded live at CiderCon, this episode brings listeners into a rare, in-depth conversation about Chile's living cider tradition—one shaped by more than 450 years of apple fermentation, deep regional biodiversity, and community-based agriculture. Moderated by Eli Shanks, this panel features cider makers, cooperative leaders, and academics from southern Chile who explore how apples arrived, adapted, and endured across Araucanía, Los Ríos, and the Chiloé archipelago. Rather than a "new" cider movement, Chile offers something far rarer: a cider culture that never disappeared. At the heart of the discussion is Chicha—the traditional name for fermented apple beverages in Chile—and the cultural weight that language carries. Panelists unpack how Chicha and cider share the same roots, why heritage orchards matter, and what's at stake as aging farmers, development pressure, and climate change threaten seed-grown apple diversity. Listeners will also hear about: Heritage apple orchards over 100 years old, many grown from seed The role of women as primary stewards of orchards and biodiversity Native fermentation vessels made from Raulí and other Chilean woods Cooperative cider making on the island of Chiloé The challenges of valuing cider beyond "cheap, rural" perceptions The future of Chilean cider on the global stage, including education, competitions, and potential export This episode offers an essential perspective for anyone interested in cider as culture—not trend—and in how place, people, and history shape what ends up in the glass. Panelists & Contributors Eli Shanks – Co-founder, Punta de Fierro Fine Cider; Head Cider Maker, Western Cider Gicella – President, Cooperative Chilwe (Chiloé) René Galindo – Third-generation cider maker, Araucanía Carlos Flores – Co-founder, Punta de Fierro Fine Cider; Orchardist, Valdivia Fabián Lara – Cider & beer consultant; INDAP (Chilean Ministry of Agriculture) José Antonio Aldea – Professor and fermentation educator Key Themes Chilean cider and Chicha traditions Heritage apple orchards and seed-grown ecotypes Women's roles in orchard preservation Cooperative models and island agriculture Native materials and spontaneous fermentation Preserving cider culture in a changing landscape Timestamps ⏱️ Detailed timestamps are listed above to help you jump to specific topics, speakers, and cider discussions. 00:00 Introduction to Chicha and Cider 00:26 News Out and About Ciderville 00:43 Episode Overview: Chilean Cider Panel 03:30 Upcoming Events and Announcements 07:42 Introduction to the Chilean Panel 10:44 Chilean Cider Regions and History 16:11 Traditional Cider Making in Chile 18:11 Modern Chilean Cider and Future Prospects 20:16 Cider Tasting and Panel Discussion 29:32 Consumer Perception of Cider in Chile 30:07 Challenges and Efforts in Differentiation 30:34 Traditional and New World Ciders 31:13 Exciting Apple Varieties and Characteristics 32:19 Naming and Regional Varieties 35:40 Incorporating Local Fruits into Cider 38:09 Historical Context and Apple Lineages 41:47 Fire Blight and Disease Resistance 42:57 Modern vs. Traditional Cider Making 44:15 Collaborations with Winemakers 47:12 Preserving Heritage Apple Orchards 52:10 Forming a Cooperative in Chiloé 54:53 Market Development and Sales Strategies 57:03 Generational Gaps and Preservation Efforts 59:08 Future Goals and International Connections Support Cider Chat® If you value independent, long-form conversations that preserve cider history and amplify global voices, consider supporting Cider Chat® on Patreon. Your support helps keep these stories accessible and the podcast on the air.
In this episode, I'm joined by Virginie Raphael — investor, entrepreneur, and philosopher of work — for a wide-ranging conversation about incentives, technology, and how we build systems that scale without losing their humanity. We talk about her background growing up around her family's flower business, and how those early experiences shaped the way she thinks about labor, value, and operating in the real economy. That foundation carries through to her work as an investor, where she brings an operator's lens to evaluating businesses and ideas. We explore how incentives quietly shape outcomes across industries, especially in healthcare. Virginie shares why telehealth was a meaningful shift and what needs to change to move beyond one-to-one, supply-constrained models of care. We also dig into AI, venture capital, and the mistakes founders commonly make today — from hiring sales teams too early to raising too much money too fast. Virginie offers candid advice on pitching investors, why thoughtful cold outreach still works, and how doing real research signals respect and fit. The conversation closes with a contrarian take on selling: why it's not a numbers game, how focus and pre-qualification drive better outcomes, and why knowing who not to target is just as valuable as finding the right people. If you're thinking about the future of work, building with intention, or navigating entrepreneurship in an AI-accelerated world, this episode is for you. And for more conversations like this, join us at Snafu Conference 2026 on March 5th, where we'll keep exploring incentives, human skills, and what it really takes to build things that last. Start (0:00) Reflections on Work, Geography, and AI Adoption Virginie shares what she's noticing as trends in work and tech adoption: Geographic focus: she's excited to explore AI adoption outside traditional tech hubs. Examples: Atlanta, Nashville, Durham, Utah, Colorado, Georgia, North Carolina, parts of the Midwest. Rationale: businesses in these regions may adopt AI faster due to budgets, urgency, and impatience for tech that doesn't perform. "There are big corporates, there are middle and small businesses in those geos that have budget that will need the tech… and/or have less patience, I should say, for over-hub technologies that don't work." She notes that transitions to transformational technology never happen overnight, which creates opportunities: "We always underestimate how much time a transition to making anything that's so transformational… truly ubiquitous… just tends to think that it will happen overnight and it never does." Robin adds context from her own experience with Robin's Cafe and San Francisco's Mission District: Observed cultural and business momentum tied to geography Mentions Hollywood decline and rise of alternative media hubs (Atlanta, Morocco, New Jersey) Virginie reflects on COVID's impact on workforce behaviors: Opened a "window" to new modes of work and accelerated change: "There were many preexisting trends… but I do think that COVID gave a bit of a window into what was possible." Emphasis on structural change: workforce shifts require multi-year perspective and infrastructure, not just trends. Investor, Mission, and Capital Philosophy Virginie clarifies she is an investor, not a venture capitalist, resisting labels and prestige metrics. "I don't call myself a venture capitalist… I just say investor." Focuses on outcomes over categories, investing in solutions that advance the world she wants to see rather than chasing trendy tech sectors. "The outcome we want to see is everyone having the mode of work that suits them best throughout their lives." Portfolio themes: Access: helping people discover jobs they wouldn't otherwise know about. Retention / support: preventing workforce dropouts, providing appropriate healthcare, childcare, and caregiving support. "Anyone anywhere building towards that vision is investible by us." Critiques traditional venture capital practices: Raising VC money is not inherently a sign of success. "Raising from a VC is just not a sign of success. It's a milestone, not the goal." Concerned about concentration of capital into a few funds, leaving many founders unsupported. "There's a sense… that the work we do commands a lot less power in the world, a lot less effectiveness than holding the capital to hire that labor." Emphasizes structural, mission-driven investing over chasing categories: Invests in companies that prevent workforce dropouts, expand opportunity, and create equitable access to meaningful work. Portfolio strategy is diversified, focusing on infrastructure and long-term impact rather than quick wins. "We've tracked over time what type of founders and what type of solutions we attract and it's exactly the type of deal that we want to see." Reflects on COVID and societal trends as a lens for her investment thesis: "COVID gave a bit of a window into what was possible," highlighting alternative modes of work and talent distribution that are often overlooked. Labor, Ownership, and Durable Skills Virginie reframes the concept of labor, wages, and ownership: "The word labor in and of itself… is something we need to change." Interested in agency and ownership as investment opportunities, especially for small businesses transitioning to employee ownership. "For a very long time… there's been a shift towards knowledge work and how those people are compensated. If you go on the blue-collar side… it's about wages still and labor." Emphasizes proper capitalization and alignment of funds to support meaningful exits for smaller businesses, rather than chasing massive exits that drive the VC zeitgeist. AI fits into this discussion as part of broader investment considerations. Childhood experience in family flower business shaped her entrepreneurial and labor perspective: Selling flowers, handling cash, and interacting with customers taught "durable skills" that persisted into adulthood. "When I think of labor, I think of literally planting pumpkin plants… pulling espresso shots… bringing a customer behind the counter." Observing her father start a business from scratch instilled risk-taking and entrepreneurial spirit. "Seeing my dad do this when I was seven… definitely part of that." Skills like sales acumen, handling money, and talking to adults were early lessons that translated into professional confidence. Non-linear career paths and expanding exposure to opportunity: Concerned that students often see only a narrow range of job options: "Kids go out of high school, they can think of three jobs, two of which are their parents' jobs… Surely because we do a poor job exposing them to other things." Advocates for creating more flexible and exploratory career pathways for young people and adults alike. Durable skills and language shaping work: Introduction of the term "durable skills" reframes how competencies are understood: "I use it all the time now… as a proof point for why we need to change language." Highlights the stigma and limitations of words like "soft skills" or "fractional work": Fractional roles are high-impact and intentional, not temporary or inferior. "Brilliant people who wanna work on a fractional basis… they truly wanna work differently… on a portfolio of things they're particularly good at solving." Work in Progress uses language intentionally to shift perceptions and empower people around work. Cultural significance of language in understanding work and people: Virginie notes that language carries stigma and meaning that shapes opportunities and perception. References Louis Thomas's essays as inspiration for attention to the nuance and power of words: He'll take the word discipline and distill it into its root, tie it back into the natural world." Robin shares a personal anecdote about language and culture: "You can always use Google Translate… but also it's somebody learning DIA or trying to learn dharia, which is Moroccan Arabic… because my fiance is Moroccan." Human-Positive AI, Process, and Apprenticeship Virginie emphasizes the value of process over pure efficiency, especially in investing and work: "It's not about the outcome often, it's about the process… there is truly an apprenticeship quality to venture and investing." Using AI to accelerate tasks like investment memos is possible, but the human learning and iterative discussion is critical: "There's some beauty in that inefficiency, that I think we ought not to lose." AI should augment human work rather than replace the nuanced judgment, particularly in roles requiring creativity, judgment, and relationship-building: "No individual should be in a job that's either unsafe or totally boring or a hundred percent automatable." Introduces the term "human-positive AI" to highlight tools that enhance human potential rather than simply automate tasks: "How do we use it to truly augment the work that we do and augment the people?" Project selection and learning as a metric of value: Virginie evaluates opportunities not just on outcome, but what she will learn and who she becomes by doing the work: "If this project were to fail, what would I still learn? What would I still get out of it?" Cites examples like running a one-day SNAFU conference to engage people in human-centered selling principles: "Who do I become as a result of doing that is always been much more important to me than the concrete outcomes of this thing going well." AI Bubble, Transition, and Opportunity Discusses the current AI landscape and the comparison to past tech bubbles: "I think we're in an AI bubble… 1999 was a tech bubble and Amazon grew out of it." Differentiates between speculative hype and foundational technological transformation: "It is fundamental. It is foundational. It is transformative. There's no question about that." Highlights the lag between technological introduction and widespread adoption: "There's always a pendulum swing… it takes time for massively transformative technology to fully integrate." AI as an enabler, not a replacement: Transition periods create opportunity for investment and human-positive augmentation. Examples from healthcare illustrate AI's potential when applied correctly: "We need other people to care for other people. Should we leverage AI so the doctor doesn't have to face away from the patient taking notes? Yes, ambient scribing is wonderful." Emphasizes building AI around real human use cases and avoiding over-automation: "What are the true use cases for it that make a ton of sense versus the ones we need to stay away from?" History and parallels with autonomous vehicles illustrate the delay between hype and full implementation: Lyft/Uber example: companies predicted autonomous vehicles as cost drivers; the transition opened up gig work: "I was a gig worker long before that was a term… the conversation around benefits and portability is still ongoing." AI will similarly require time to stabilize and integrate into workflows while creating new jobs. Bias, Structural Challenges, and Real-World AI Experiments Discusses the importance of addressing systemic bias in AI and tech: Shares the LinkedIn "#WearThePants" experiment: women altered gender identifiers to measure algorithmic reach: "They changed their picture, in some cases changed their names… and got much more massive reach." Demonstrates that AI can perpetuate structural biases baked into systems and historical behavior: "It's not just about building AI that's unbiased; it's about understanding what the algorithm might learn from centuries of entrenched behavior." Highlights the ongoing challenge of designing AI to avoid reinforcing existing inequities: "Now you understand the deeply structural ingrained issues we need to solve to not continue to compound what is already massively problematic." Parenting, Durable Skills, and Resilience Focus on instilling adaptability and problem-solving in children: "I refuse to problem solve for them. If they forget their homework, they figure it out, they email the teacher, they apologize the next day. I don't care. I don't help them." Emphasizes allowing children to navigate consequences themselves to build independence: "If he forgets his flute, he forgets his flute. I am not making the extra trip to school to bring him his flute." Everyday activities are opportunities to cultivate soft skills and confidence: "I let them order themselves at the restaurant… they need to look the waiter in the eye and order themselves… you need to speak more clearly or speak loudly." Cultural context and exposure shape learning: Practices like family meals without devices help children appreciate attention, respect, and communication: "No iPad or iPhone on our table… we sit properly, enjoy a meal together, and talk about things." Travel and cultural exposure are part of teaching adaptability and perspective: "We spent some time in France over the summer… the mindset they get from that is that meals matter, and people operate differently." Respecting individuality while fostering independence: "They are their own people and you need to respect that and step away… give them the ability to figure out who they are and what they like to do." Parenting as a balance of guidance and autonomy: "Feel like that was a handbook that you just offered for parenting or for management? Either one. Nobody prepares you for that… part of figuring out." Future of Work and Technology Horizons Timeframes for predicting trends: Focus on a 5-year horizon as a middle ground between short-term unpredictability and long-term uncertainty: "Five years feels like this middle zone that I'm kind of guessing in the haze, but I can kind of see some odd shapes." Short-term (6–18 months) is more precise; long-term (10–15 years) is harder to anticipate: "I'm a breezy investor. Six months at a time max… deal making between two people still matters in 18 months." Identifying emerging technologies with latent potential: Invests in technologies that are ready for massive impact but haven't yet had a "moment": "I like to look at technologies that have yet to have a moment… the combo of VR and AI is prime." Example: Skill Maker, a VR+AI training platform for auto technicians, addressing both a labor shortage and outdated certification processes: "We are short 650,000 auto technicians… if you can train a technician closer to a month or two versus two years, I promise you the auto shops are all over you." Focuses on alignment of incentives, business model innovation, and meaningful outcomes: "You train people faster, even expert technicians can benefit… earn more money… right, not as meaningful to them and not as profitable otherwise." Principles guiding technology and investment choices: Solving enduring problems rather than temporary fads: "What is a problem that is still not going to go away within the next 10–15 years?" Ensuring impact at scale while creating economic and personal value for participants: "Can make a huge difference in the lives of 650,000 people who would then have good paying jobs." Scaling, Incentives, and Opportunity Re-examining traditional practices and identifying opportunities for change: "If you've done a very specific thing the exact same way, at some point, that's prime to change." Telehealth is an example: while helpful for remote access, it hasn't fundamentally created capacity: "You're still in that one-to-one patient's relationship and an hour of your time with a provider is still an hour at a time." Next version of telehealth should aim to scale care beyond individual constraints: "Where do we take telehealth next… what is the next version of that that enables you to truly scale and change?" Incentives shape outcomes: "Thinking through that and all the incentives… if I were to change the incentives, then people would behave differently? The answer very often is yes, indeed." Paraphrasing Charlie Munger: "Look for the incentives and I can tell you the outcome." Founders, Pitching, and Common Mistakes Pet peeves in founder pitches: Lack of research and generic outreach is a major turn-off: "I can really quickly tell if you have indeed spent a fraction of a minute on my site… dear sir, automatic junk. I won't even read the thing." Well-crafted, thoughtful cold inbound pitches get attention: "Take some time. A well crafted cold inbound will get my attention… you don't need to figure out an intro." Big mistakes entrepreneurs make: Hiring too early, especially in sales: "Until you have a playbook, like don't hire a sales team… if you don't have about a million in revenue, you're probably not ready." Raising too much capital too quickly: "You get into that, you're just gonna spend a lot more time fundraising than you are building a company." Comparing oneself to others: "You don't know if it's true… there's always a backstory… that overnight success was 15 years in the making." Sales Strategy and Non-Sales Selling Approach is contrarian: focus on conversion, not volume: "It is not a numbers game. I think it's a conversion game… I would much rather spend more time with a narrower set of targets and drive better conversion." Understanding fit is key: "You gotta find your people… and just finding who is not or should not be on your list is equally valuable." Recognizes that each fund and business is unique, so a tailored approach is essential: "The pitch is better when I'm talking to the quote unquote right people in the right place about the right things." Where to Find Virginie and Her Work Resources for listeners: Full Circle Fund: fullcirclefund.io Work in Progress: workinprogress.io LinkedIn: Virginie Raphael Where to Access Snafu Go to joinsnafu.com and sign up for free.
Send us a textIf you've been jumping between offers, changing your niche, or wondering what to sell next, this episode is your sign to ground in.I'm sharing how I created one signature offer that now brings in daily sales, why I stopped reworking my product suite, and what actually builds long-term momentum in an online business.We talk launch patterns, personal branding, decision fatigue, and the real reason entrepreneurs keep pivoting their offers.This is the most anchored I've ever felt in business, and I want to help you get there too.
A FREE COPY OF JEFF'S Book DiscernmentVisit: https://JeffDudan.com If you run a business that lives on leads, quotes, and callbacks… this conversation could change your revenue. In this episode, I sit down with marketing and customer experience expert Jay Baer to talk about the advantage most small businesses keep missing: speed. Not just speed to close — speed to respond. We get into why “first contact” sets the tone for the entire relationship, the difference between being fast and being too fast, and how word-of-mouth actually works in the real world (hint: “competent” doesn't create conversations). We also talk talk-triggers — the simple operational choices that turn customers into volunteer marketers — plus what AI is changing (and what it can't replace): the human touch. If you want more leads, better close rates, and customers who actually stick… start here. Subscribe for more episodes built for business owners who want real-world tactics they can use immediately. A FREE COPY OF JEFF'S Book DiscernmentVisit: JeffDudan.com Learn more from Jay Baer:
A FREE COPY OF JEFF'S Book DiscernmentVisit: https://JeffDudan.com If you run a business that lives on leads, quotes, and callbacks… this conversation could change your revenue. In this episode, I sit down with marketing and customer experience expert Jay Baer to talk about the advantage most small businesses keep missing: speed. Not just speed to close — speed to respond. We get into why “first contact” sets the tone for the entire relationship, the difference between being fast and being too fast, and how word-of-mouth actually works in the real world (hint: “competent” doesn't create conversations). We also talk talk-triggers — the simple operational choices that turn customers into volunteer marketers — plus what AI is changing (and what it can't replace): the human touch. If you want more leads, better close rates, and customers who actually stick… start here. Subscribe for more episodes built for business owners who want real-world tactics they can use immediately. A FREE COPY OF JEFF'S Book DiscernmentVisit: JeffDudan.com Learn more from Jay Baer: