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Brian Rothenberg went from skeptic to full-Bitcoiner in just 59 days after a single Michael Saylor interview cracked his fiat worldview. He poured 400+ hours into research, moved his entire portfolio, orange-pilled his parents—and now he's launching a Bitcoin podcast to pay it forward.› https://x.com/RothenbergBrian› The podcast that changed Brian's mind: https://www.youtube.com/watch?v=GLs6CEsJp5sPARTNERS
Is generative AI rewriting the rules for how startups scale, hire and grow? In this episode, Brian Rothenberg, Partner at Defy.vc, explores how the resurgence of the Bay Area, the rise of generative AI and the future of marketplaces are reshaping the startup landscape. We revisit Brian's 2017 talk on scaling marketplaces and analyze which lessons still hold true. Specifically, Brian discusses:(02:54) Why defy backs early-stage founders with a strong operator mindset.(03:59) How the Bay Area has re-emerged as the epicenter of AI-driven innovation.(09:15) Applying AI to the most constrained side of a marketplace can unlock major growth.(12:37) Training-wheel tools can help onboard more users to AI in a business-friendly way.(15:46) Generative AI can likely handle 80–90% of tasks that once needed large teams.(20:11) AI performance may shift ratings to simple yes-or-no outcomes.(25:40) Verified identities could help filter fake content as trust declines.(31:55) AI may shift roles but will likely create new kinds of jobs.(35:00) Data privacy concerns are fueling cautious AI adoption and enterprise solutions.(40:42) Outcome-based pricing is overtaking traditional per-seat SaaS models.Resources Mentioned:Brian Rothenberghttps://www.linkedin.com/in/brianrothenberg/Defy.vc | LinkedInhttps://www.linkedin.com/company/defy-vc/defy.vc | Websitehttps://defy.vc/This episode is brought to you by:Leverage community-led growth to skyrocket your business. “From Grassroots to Greatness” by author Lloyed Lobo will help you master 13 game-changing rules from some of the most iconic brands in the world — like Apple, Atlassian, CrossFit, Harley-Davidson, HubSpot, Red Bull and many more — to attract superfans of your own that will propel you to new heights. Grab your copy today at FromGrassrootsToGreatness.com.Each year the US and Canadian governments provide more than $20 billion in R&D tax credits and innovation incentives to fund businesses. But the application process is cumbersome, prone to costly audits and receiving the money can take as long as 16 months. Boast automates this process, enabling companies to get more money faster without the paperwork and audit risk. We don't get paid until you do! Find out if you qualify today at https://Boast.AI.Launch Academy is one of the top global tech hubs for international entrepreneurs and a designated organization for Canada's Startup Visa. Since 2012, Launch has worked with more than 6,000 entrepreneurs from over 100 countries, of which 300 have grown their startups to seed and Series A stage and raised over $2 billion in funding. To learn more about Launch's programs or the Canadian Startup Visa, visit https://LaunchAcademy.ca.Content Allies helps B2B companies build revenue-generating podcasts. We recommend them to any B2B company that is looking to launch or streamline its podcast production. Learn more at https://contentallies.com.#StartupGrowth #VentureCapital #Entrepreneurship #OutcomeBasedPricing #Product #Marketing #Innovation #StartUp #GenerativeAI #AI
Brian Rothenberg is a general partner at Defy, an early-stage venture firm. He was the former Head of Growth at Eventbrite and has been a serial marketplace founder; starting a services marketplace that was acquired by TaskRabbit in 2011. He's also a husband and the father of four kids. In today's conversation we discussed:* Pivoting your plans to follow your future spouse* How to divide and conquer when you've got four kids* How the family dynamic changes as it grows from one to four kids* How to prioritize time with your wife amidst the "controlled chaos" of a large family* Advice he'd give younger Brian and advice he'd ignore* The wildcard of the "third child"* How to give up being self-absorbed and become more selfless as a parent* Mistakes made as a father and the most surprising aspects of becoming a dadListen or watch Startup Dad on Apple, Spotify, YouTube, and Overcast.—Where to find Brian Rothenberg- LinkedIn: https://www.linkedin.com/in/brianrothenberg/- Twitter / X: https://twitter.com/bmrothenberg- Defy: https://defy.vc/Where to find Adam Fishman- Newsletter: startupdadpod.substack.com - Newsletter: www.FishmanAFNewsletter.com- LinkedIn: https://www.linkedin.com/in/adamjfishman/- Instagram: https://www.instagram.com/startupdadpod/—In this episode, we cover:[1:45] Welcome[2:06] Professional background[5:10] Childhood[6:47] His kids and how he met his partner[8:36] Dividing/conquering in the household[12:07] Managing larger households and controlled chaos[15:21] Prioritizing time with your partner[17:04] Brian's wife stepping back from career for household[19:23] His earliest memory of being a dad[20:23] Most surprising thing about being a dad[21:17] Advice for younger Brian/Advice to ignore[24:04] His kids' favorite book[24:57] Partnership/natural conflict[27:09] Where you don't align with partner[29:19] Kid's relationship to technology[31:27] How to give up self absorption[32:43] Importance of exercise[34:38] Mistake as a dad[38:03] Startup hustle culture[41:28] Where to follow along with Brian[42:10] Rapid fire—Show references:Die Hard: https://www.imdb.com/title/tt0095016/Indiana Jones: https://www.imdb.com/title/tt0087469/?ref_=fn_al_tt_3Cocomelon: https://cocomelon.com/Blippi: https://blippi.com/Maclaren F1: https://www.mclaren.com/racing/Patagonia Fleece Jacket: https://www.patagonia.com/shop/category/fleeceVuori Sunday Jogger: https://vuoriclothing.com/collections/joggersCrib net: https://www.amazon.com/RUNNZER-Baby-Safety-Canopy-Climbing/dp/B08NJGZQZM/Defy: https://defy.vc/EventBrite: https://www.eventbrite.com/USC: https://www.usc.edu/Yahoo: https://www.yahoo.com/Skill Slate: https://en.wikipedia.org/wiki/SkillSlateTaskRabbit: https://www.taskrabbit.com/The Lorax: https://www.amazon.com/Lorax-Classic-Seuss-Dr/dp/0394823370Dragons Love Tacos: https://www.amazon.com/Dragons-Love-Tacos-Adam-Rubin/dp/0803736800/—For sponsorship inquiries email: podcast@fishmana.com.For Startup Dad Merch: www.startupdadshop.com Production support for Startup Dad is provided by Tommy Harron at http://www.armaziproductions.com/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startupdadpod.substack.com
Brian Rothenberg is a general partner at Defy, an early-stage venture firm. He was the former Head of Growth at Eventbrite and has been a serial marketplace founder; starting a services marketplace that was acquired by TaskRabbit in 2011. He's also a husband and the father of four kids. In today's conversation we discussed: Pivoting your plans to follow your future spouse How to divide and conquer when you've got four kids How the family dynamic changes as it grows from one to four kids How to prioritize time with your wife amidst the "controlled chaos" of a large family Advice he'd give younger Brian and advice he'd ignore The wildcard of the "third child" How to give up being self-absorbed and become more selfless as a parent Mistakes made as a father and the most surprising aspects of becoming a dad — Where to find Brian Rothenberg - LinkedIn: https://www.linkedin.com/in/brianrothenberg/ - Twitter / X: https://twitter.com/bmrothenberg Where to find Adam Fishman - Newsletter: https://startupdadpod.substack.com/ - Newsletter: https://www.fishmanafnewsletter.com - LinkedIn: https://www.linkedin.com/in/adamjfishman/ - Instagram: https://www.instagram.com/startupdadpod/ — In this episode, we cover [1:45] Welcome [2:06] Professional background [5:10] Childhood [6:47] His kids and how he met his partner [8:36] Dividing/conquering in the household [12:07] Managing larger households and controlled chaos [15:21] Prioritizing time with your partner [17:04] Brian's wife stepping back from career for household [19:23] His earliest memory of being a dad [20:23] Most surprising thing about being a dad [21:17] Advice for younger Brian/Advice to ignore [24:04] His kids' favorite book [24:57] Partnership/natural conflict [27:09] Where you don't align with partner [29:19] Kid's relationship to technology [31:27] How to give up self absorption [32:43] Importance of exercise [34:38] Mistake as a dad [38:03] Startup hustle culture [41:28] Where to follow along with Brian [42:10] Rapid fire — Show references: Die Hard: https://www.imdb.com/title/tt0095016/ Indiana Jones: https://www.imdb.com/title/tt0087469/?ref_=fn_al_tt_3 Cocomelon: https://cocomelon.com/ Blippi: https://blippi.com/ Maclaren F1: https://www.mclaren.com/racing/ Patagonia Fleece Jacket: https://www.patagonia.com/shop/category/fleece Vuori Sunday Jogger: https://vuoriclothing.com/collections/joggers Crib net: https://www.amazon.com/RUNNZER-Baby-Safety-Canopy-Climbing/dp/B08NJGZQZM/ Defy: https://defy.vc/ EventBrite: https://www.eventbrite.com/ USC: https://www.usc.edu/ Yahoo: https://www.yahoo.com/ Skill Slate: https://en.wikipedia.org/wiki/SkillSlate TaskRabbit: https://www.taskrabbit.com/ The Lorax: https://www.amazon.com/Lorax-Classic-Seuss-Dr/dp/0394823370 Dragons Love Tacos: https://www.amazon.com/Dragons-Love-Tacos-Adam-Rubin/dp/0803736800/ — For sponsorship inquiries email: podcast@fishmana.com. For Startup Dad Merch: www.startupdadshop.com Production support for Startup Dad is provided by Tommy Harron at http://www.armaziproductions.com/
Brian Rothenberg of Defy Ventures. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On this episode of the Traction podcast, host Lloyed Lobo of Boast.AI welcomes Brian Rothenberg, Partner at defy.vc. Finding exponential growth is the holy grail of every startup, but many fail in pursuit of it. Brian's career has spanned every stage of startup growth, from scrappy zero to triumphant IPO. He founded SkillSlate which was acquired by TaskRabbit (acq. Ikea), then went on to scale Eventbrite's $5B+ growth engine as VP of Growth and helped them to IPO. Today, Brian is investing in and advising early-stage startups. In this session, Lloyed and Brian discuss: 5:25 - How to determine early stage market fit 9:59 - What to focus on after the initial value and hook 15:00 - Keys to successfully defining and utilizing growth loops 21:57 - Pitfalls for companies that haven't been able to leverage growth loops 31:29 - Defining Eventbrite's growth model 43:41 - How growth teams are changing today This episode is brought to you by: Each year the U.S. and Canadian governments provide more than $20 billion in R&D tax credits and innovation incentives to fund businesses, but the application process is cumbersome, prone to costly audits, and receiving the money can take as long as 16 months. Boast automates this process enabling companies to get more money faster without the paperwork and audit risk. We don't get paid until you do! Find out if you qualify today at https://Boast.AI. Launch Academy is one of the top global tech hubs for international entrepreneurs and a designated organization for Canada's Startup Visa. Since 2012, Launch has worked with more than 6000 entrepreneurs from over 100 countries, of which 300 have grown their startups to Seed and Series A stage and raised over $2 Billion in funding. To learn more about Launch's programs or the Canadian Startup Visa visit https://LaunchAcademy.ca Content Allies helps B2B companies build revenue-generating podcasts. We recommend them to any B2B company that is looking to launch or streamline their podcast production. Learn more at ContentAllies.com
This is Stephen Schmidt from the Gazette digital news desk and I'm here with your update for Saturday, November 13 and Sunday, November 14. We will stay in our newly found cold zone for the weekend, but there will be no more snow for now. According to a forecast from the National Weather Service there will be a high of 38 degrees in the Cedar Rapids area on Saturday. The day will begin cloudy, before gradually becoming sunny. Winds will blow at 10-15 mph. On Saturday night into Sunday morning there will be a small chance for rain, and a low of 36 degrees. On Sunday it will be mostly cloudy with a high of 35 degrees. It could be a bit breezier, with a northwest wind of 15 to 25 mph gusting as high as 35 mph. An 18-year-old Cedar Rapids man admitted during a Friday plea hearing that he fatally shot University of Iowa student, Malik Sheets, during an argument at a June 18 party last year. https://www.thegazette.com/crime-courts/lower-bail-for-teen-accused-of-killing-malik-sheets-was-denied-by-judge/ (Christian D. Emedi), originally charged with first-degree murder and obstruction of prosecution, pleaded guilty to the lesser charge of second-degree murder. Under the plea agreement, he will be sentenced to 15 years in prison. During the hearing, Emedi acknowledged he fired all five shots that killed Sheets, 20, who died from injuries to his neck and chest. The other teen charged in Sheets' death, Marshawn Jeffries, also of Cedar Rapids, has a tentative plea agreement, which hasn't been filed. Deere & Co. and the International Union, United Automobile, Aerospace and Agricultural Implement Workers of America have reached their third tentative agreement, according to a release Friday from Brian Rothenberg, an UAW spokesman. A ratification vote by members of the union will be held Nov. 17 according to the Quad-City Times. The strike has been ongoing since mid October, affecting workers in three states, including thousands of workers in Eastern Iowa and Western Illinois. Cindy Axne, the lone Democrat in Iowa's congressional delegation, announced Friday that she plans to seek re-election in Iowa's 3rd Congressional District next year. Axne previously also considered running for the U.S. Senate or Iowa governor in 2022. She is serving her second two-year term in the U.S. House. Iowa's 3rd District race likely will draw national attention as Democrats attempt to maintain their slim majority in the U.S. House. Democrats have a small voter registration advantage in the new 3rd District, which includes Polk and Dallas counties, plus much of south-central Iowa. The crash that killed Iowa State Patrol Trooper Ted Benda last month happened when Benda swerved to avoid a deer while responding to a call at high speed, Iowa State Patrol reported Friday. Benda, 37, of rural Decorah, was https://www.thegazette.com/crashes/trooper-in-critical-condition-after-northeast-iowa-crash/ (driving south) on Highway 51 north of Postville around 11:30 p.m. Oct. 14 when he swerved to avoid striking a deer that had entered the roadway from the west, the Iowa State Patrol said. “Due to this evasive action, the Dodge Charger lost traction, entered into the east ditch, and struck an embankment on the driver's side,” Sgt. Alex Dinkla said in an email to The Gazette. “The vehicle then rolled, coming to rest on the driver's side.” Benda was extricated from the damaged patrol car and airlifted to Gundersen Lutheran Hospital in La Crosse, Wis., where he was in critical condition for several days before he died Oct. 19. Are you a fan of trying new restaurants? Get the latest restaurant openings & closings and more chewy tips from The Gazette's Chew On this newsletter. Sign up at http://thegazette.com/ (thegazette.com) slash chew Be sure to subscribe to The Gazette Daily news podcast, or just tell your Amazon Alexa enabled device to “enable The Gazette Daily News skill" so you can get your daily briefing by simply saying “Alexa, what's the... Support this podcast
In this episode we hear from Brian Rothenberg, a Partner at the early stage venture capital firm, Defy. Brian was at Eventbrite for over 6 years from startup through IPO generating $300M revenue and nearly $3B market cap while serving as VP of Growth and running a $100M+ revenue line as GM. Blake and Brian discussed how Eventbrite's growth model created a viral loop that led to massive success, how to go about building a distribution advantage and the biggest pitfalls of people who haven't done this and how founders can go from siloed to a cross functional approach. All of that and more on this episode of BUILD.
The SaaS model is now enabling SMB and vertical SaaS companies to evolve from tool companies to market makers. When they reach a critical mass of service providers using their platforms, these pioneering companies can leverage data and mindshare advantages to create demand for the services they enable. Such two-sided marketplaces generate powerful network effects, a deeper moat, and a significantly larger TAM. In this conversation, Brian Rothenberg, former VP of growth at Eventbrite, explains the steps and structures necessary to accomplish this strategic transformation and reach scale. He also offers priceless tips on timing and managing relationships with original SaaS clients, to gain and sustain the most powerful network effects.
Finding exponential growth is the dream and goal of every startup. It’s also extremely difficult. On this episode of Marketing Trends, we talked with an expert in startup growth about what it takes to achieve liftoff. Brian Rothenberg is a partner at the venture capital firm defy.vc and a veteran of startup marketing himself. He previously served as the Head of Growth and GM at Eventbrite and the Co-Head of Marketing at TaskRabbit. On this episode, Brian talks all about how growth needs to evolve at every startup stage, including how to find product/market fit, scaling, and creating durable growth. Links: Notes & Quotes: http://bit.ly/2mVRkzI Brian’s LinkedIn: linkedin.com/in/brianrothenberg/ Brian’s Twitter: twitter.com/bmrothenberg Defy: defy.vc/ 3 Key Takeaways: - Growth marketing looks different at different stages for a startup. Effective entrepreneurs need to learn to adapt and change as their company grows. - In the first stages, marketing should be focused on experimentation and finding product-market fit. - After that comes finding the most effective marketing channels and optimizing those channels. Bio: Brian is an Investment Partner at Defy.vc. He previously worked at Eventbrite as the VP of Growth and GM of their self-service business/product. He helped to scale Eventbrite’s business to several billions of dollars in annual transactions across 180+ countries around the world. Before Eventbrite he was Co-Head of Marketing at TaskRabbit where he helped to 3x their core business volume and co-authored the strategy that led to TaskRabbit’s successful pivot to a more tightly-managed marketplace. He joined TaskRabbit via acquisition of his own company, SkillSlate, which he co-founded and ran product and marketing for. Brian started his career as a Product Manager for Yahoo!’s marketplace businesses where he was focused on consumer product, SEO, conversion optimization, traffic acquisition, and any other growth lever he could find. --- Marketing Trends is brought to you by our friends at Salesforce Pardot, B2B marketing automation on the world’s #1 CRM. Are you ready to take your B2B marketing to new heights? With Pardot, marketers can find and nurture leads, close more deals, and maximize ROI. Learn more by heading to www.pardot.com/podcast. To learn more or subscribe to our weekly newsletter, visit MarketingTrends.com.
Ian and Lauren are joined by Brian Rothenberg, a GM, CMO, and VP of Growth at Eventbrite. He helped grow Eventbrite from 100 employees to over 1,000 and a successful IPO earlier this year. 1:00 - Brian introduces the trend of consumer businesses becoming their own platforms, and what this means for product marketing. 3:20 - Creating cross-functional teams. 7:00 - Why the Head of Growth position will flatline and decline. 13:20 - The ways in which SaaS and B2B companies will start to act more like consumer businesses. Marketing Trends is brought to you by our friends at Salesforce Pardot, B2B marketing automation on the world's #1 CRM. Are you ready to take your B2B marketing to new heights? With Pardot, marketers can find and nurture leads, close more deals, and maximize ROI. Learn more by heading to www.pardot.com/podcast. To learn more or subscribe to our weekly newsletter, visit MarketingTrends.com.
Ian and Lauren are joined by Brian Rothenberg, a GM, CMO, and VP of Growth at Eventbrite. He helped grow Eventbrite from 100 employees to over 1,000 and a successful IPO earlier this year. In this episode, we discuss the top marketing trends for 2019. 2:50 - How Brian became a marketer. 6:05 - Why the top of the funnel will shrink in 2019 and what it means for marketers. 8:45 - What to do about a shrinking funnel. 13:50 - Brian explains paid-acquisition arbitrage. 20:00 - How the podcasting industry will change in 2019. Marketing Trends is brought to you by our friends at Salesforce Pardot, B2B marketing automation on the world's #1 CRM. Are you ready to take your B2B marketing to new heights? With Pardot, marketers can find and nurture leads, close more deals, and maximize ROI. Learn more by heading to www.pardot.com/podcast. To learn more or subscribe to our weekly newsletter, visit MarketingTrends.com.
Meaningful growth is about connecting more people to the value of your product, so they become loyal, long-term, paying customers, who share it with others. Pulled from some of our favorite growth-focused conversations to date, Andrew Chen, Shaun Clowes, Casey Winters, Gina Gotthilf, Sean Ellis and Brian Rothenberg share their best practices. Interested in getting more growth lessons? Grab a copy of our newest book, The Growth Handbook, at intercom.com/books.
Five years ago Brian Rothenberg joined Eventbrite to start its cross-functional growth team. Fast forward to today, and Eventbrite is the world's largest self-service event ticketing and registration platform. In conversation with Intercom's Adam Risman, Brian explains why a company’s mission and growth are inextricably linked, how he built momentum for Eventbrite’s growth team in its earliest days, the nuances of growth for marketplaces and more.
In our latest podcast, our Growth Advisor in Residence Casey Winters invites Eventbrite VP and GM Brian Rothenberg to riff on starting and scaling marketplaces. Brian has a deep background in marketplaces — he was a PM at Yahoo! for their local marketplaces businesses, founded a local services marketplace called SkillSlate, and served as Taskrabbit’s Co-Head of Marketing before joining Eventbrite as VP of Growth. Before heading growth at Pinterest, Casey ran marketing for Grubhub. The pair dive into marketplace strategies and share how they’ve solved growth and operations problems in their past roles. This podcast is packed with helpful content and examples for anyone starting or working at a marketplace business.