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Nir Eyal is the author of two best-selling books, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. He writes, consults, and teaches at the intersection of psychology, technology, and business. His books have sold over 1 million copies in more than 30 languages; he has taught at Stanford's Graduate School of Business and its Design School; and he has started and sold two startups since 2003. In our conversation, we discuss:• Strategies for becoming less distractible and improving focus• The difference between distraction and “traction”• Reactive work vs. reflexive work and why you should book time in your calendar• The 10-minute rule to overcome internal triggers and stay focused• The problem with to-do lists, and what to do instead• The value of creating a timebox schedule that aligns with personal values and priorities• The use of pacts as a last line of defense against distraction• How to develop a high-agency mindset• Advice for leaders on helping employees improve focus in the workplace—Brought to you by Vanta—Automate compliance. Simplify security | Jira Product Discovery—Atlassian's new prioritization and roadmapping tool built for product teams | Teal—Your personal career growth platform—Find the full transcript at: https://www.lennyspodcast.com/strategies-for-becoming-less-distracted-and-improving-focus-nir-eyal-author-of-indistractable-and/—Where to find Nir Eyal:• X: https://twitter.com/nireyal• LinkedIn: https://www.linkedin.com/in/nireyal/• Website: https://www.nirandfar.com/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Nir's background(04:20) How to become less distractible(07:43) Understanding distraction and traction(12:52) The four steps to becoming indistractable(13:53) Mastering internal triggers(18:49) Surfing the urge with a 10-minute timer(23:20) Making time for traction with a timebox schedule(25:02) How to turn your values into time(28:36) Booking deep work time(29:22) Making pacts to prevent distraction(31:00) The problem with to-do lists(34:31) The drawback of deadlines(36:08) Distraction is an emotion regulation problem(39:54) Hacking back external triggers(45:03) Preventing distraction with pacts(48:18) Specific tools to hold you accountable(53:42) Managing emotions and discomfort(56:37) Taking responsibility and being high-agency(01:00:09) Becoming indistractable at work(01:05:04) Schedule syncing to align with managers(01:09:36) We are not as hooked on technology as people think(01:16:00) Life purpose and personal responsibility(01:17:38) Lightning round—Referenced:• Indistractable: How to Control Your Attention and Choose Your Life: https://www.amazon.com/Indistractable-Control-Your-Attention-Choose/dp/194883653X• Hooked: How to Build Habit-Forming Products: https://www.amazon.com/Hooked-How-Build-Habit-Forming-Products/dp/1591847788• Dorothy Parker's quote: https://twitter.com/nireyal/status/1472280598723108866• “Writing is bleeding” quote: https://www.hemingwaysociety.org/quotation-controversy-writing-and-bleeding• The Pomodoro Technique Explained: https://www.forbes.com/sites/bryancollinseurope/2020/03/03/the-pomodoro-technique/• Timeboxing: Why It Works and How to Get Started in 2024: https://www.nirandfar.com/timeboxing/• Using your working time well - Issue 22: https://www.lennysnewsletter.com/p/time-management-issue-22• All-In podcast: https://www.allinpodcast.co/• Nir's post about “the planning fallacy”: https://www.linkedin.com/posts/nireyal_why-do-tasks-always-seem-to-take-longer-than-activity-7137440438939959297-XIUB/• How the Ancient Greeks Beat Distraction: https://www.nirandfar.com/tantalizing-distractions/• Jeremy Bentham: https://iep.utm.edu/jeremy-bentham• An overview of Sigmund Freud's pleasure principle: https://www.sciencedirect.com/topics/nursing-and-health-professions/pleasure-principle• The Matrix “There is no spoon” scene: https://www.youtube.com/watch?v=uAXtO5dMqEI• Outlet timer: https://www.amazon.com/Century-Indoor-24-Hour-Mechanical-Outlet/dp/B01LPSGBZS• Forest app: https://www.forestapp.cc/• Focusmate: https://www.focusmate.com/• Have We Been Thinking About Willpower the Wrong Way for 30 Years?: https://hbr.org/2016/11/have-we-been-thinking-about-willpower-the-wrong-way-for-30-years• We Need Social Antibodies to Fight the Disease of Distraction: https://nireyal.medium.com/we-need-social-antibodies-to-fight-the-disease-of-distraction-51f9187be016• The Mere Presence of Your Smartphone Reduces Brain Power, Study Shows: https://news.utexas.edu/2017/06/26/the-mere-presence-of-your-smartphone-reduces-brain-power• Leading in Tough Times: HBS Faculty Member Amy C. Edmondson on Psychological Safety: https://www.hbs.edu/recruiting/insights-and-advice/blog/post/leading-in-tough-times• If Tech Is So Distracting, How Do Slack Employees Stay So Focused?: https://www.nirandfar.com/slack-use/• Managing up: https://www.lennysnewsletter.com/p/managing-up• Duolingo: https://www.duolingo.com/• FitBot: https://www.fitbotapp.com/• Paulo Coelho's quote: https://twitter.com/paulocoelho/status/416264984188825600• Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life: https://www.amazon.com/Alchemy-Curious-Science-Creating-Business/dp/006238841X• The Experience Machine: How Our Minds Predict and Shape Reality: https://www.amazon.com/Experience-Machine-Minds-Predict-Reality/dp/1524748455• Empire of the Sun on Prime Video: https://www.amazon.com/Empire-Sun-Christian-Bale/dp/B001N3JY82• Sesame grinder: https://www.miyacompany.com/450-014-450-014• Muji pens: https://www.muji.us/collections/pen-pencils—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe
Why don’t we always do what we plan or promise? Distractions have been around forever, but there are methods of overcoming them. Our guest today is Nir Eyal, the author of Hooked and Indistractable. You’ll learn all about distractions and the reasons behind them, as well as Nir’s expert tips on managing your time effectively.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.Show NotesIndistractable — Nir’s latest bookBehavioral design — a Wikipedia articleHooked— Nir’s previous bestselling bookKahoot, Fitbot — companies Nir has worked withPlato’s Akrasia — the tendency to do things against our interestInternal triggers vs external triggersPrevent distractions by creating pactsNir’s four tools to staying focusedNir’s free schedule maker — a more effective alternative to to-do listsNir and Far — Nir’s websiteGet Nir’s book and enter your order number at indistractable.com for free video course and resourcesToday’s SponsorThis episode is brought to you by Userlist — a lifecycle messaging tool for your SaaS product. At Userlist, our mission is to make your founder journey more enjoyable and less overwhelming. That’s why we built an email automation tool that does exactly what you need. No more, no less. Manage your users, segment them, and get in touch throughout their journey — all based on their behavior. Try Userlist free whenever you’re ready at userlist.com.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.
Como siempre otro martes más que os traemos nuevas aplicaciones para que probéis en vuestro iPhone,iPad, macOS o Apple Watch. Hoy venimos con unas aplicaciones muy curiosas y que te puede servir para tu día a día , deberías probar alguna te lo recomendamos que lo hagas. Si tienes apps que le puede servir a alguien compártelas con nosotros para comentarlas en el episodio de appwars. ya sabéis como nos pueden ayudar, compartiendo el podcast y dejando vuestro like. • PhotoX Pro Top Live Wallpapers• Perder grasa abdominal FitBot• IM+ Instant Messenger• Paper de FiftyThree // Síguenos en Twitter • Applelianos // Telegram Applelianos • Applelianos (Oficial) Si queréis recibir notificación en tiempo real de nuestros directos tenéis que descargar esta app Si has disfrutado de este episodio, no olvides darnos una reseña en iTunes
Como siempre otro martes más que os traemos nuevas aplicaciones para que probéis en vuestro iPhone,iPad, macOS o Apple Watch. Hoy venimos con unas aplicaciones muy curiosas y que te puede servir para tu día a día , deberías probar alguna te lo recomendamos que lo hagas. Si tienes apps que le puede servir a alguien compártelas con nosotros para comentarlas en el episodio de appwars. ya sabéis como nos pueden ayudar, compartiendo el podcast y dejando vuestro like. • ? ?PhotoX Pro Top Live Wallpapers• ?Perder grasa abdominal FitBot• ?IM+ Instant Messenger• ?Paper de FiftyThree // Síguenos en Twitter • Applelianos // Telegram Applelianos • Applelianos (Oficial) Si queréis recibir notificación en tiempo real de nuestros directos tenéis que descargar esta app Si has disfrutado de este episodio, no olvides darnos una reseña en iTunes
Matt and Scott answer your questions in Q&A #3. Listeners submitted questions via email and Instagram and the boys will tackle them over the course of several episodes. They also read some podcast reviews (good and bad) from iTunes. This week they answer: Colin asks: What physical, mental, or medical conditions would preclude someone from barbell training? Aortic aneurysm. As Scott says, if you walk normally and can defecate then you're probably good to go. Matt won't train anyone with fibromyalgia either. If a trainee misses a workout in a HLM program, is there anything you can do to avoid messing up the whole week? There's no shortcut to building the stress necessary to drive the weekly 5RM, so not really. If absolutely necessary you could do the light workout followed immediately by the medium workout, to avoid losing the week. However this is very suboptimal and should only be done as a last resort. Scott mentions adding two more days to your training "week" so that you stretch out the SRA cycle from 7 days to 9 days, but again this is a major compromise. From Matt B: Why doesn't Online Great Books read Gilgamesh as part of the reading progression. Isn't it even older than Homer? Scott gets this question all the time, and the answer is that Gilgamesh has some problems. The main issue with Gilgamesh is that it was lost until 1853. Aristotle doesn't mention Gilgamesh, neither does Shakespeare. It doesn't seem to have influenced anyone in the Western canon, therefore it wasn't part of the actual Great Conversation. What does a good training log look like? Scott uses FitBot for a video log of his training, but he swears by a paper log too. In his view, a paper log should have the date, the warm-ups and work weights, notes about performance and cues for future workouts. Matt likes to track his bodyweight too. More Q&A's to come in the future! Send us your questions at barbelllogicpodcast@gmail.com or on Instagram @barbell_logic. Use the discount code LOGIC to save 10% off any order of Iron Joe. Save 5% off any order at Dominion Belts with the discount code fahveoff. Connect With Matt Matt on Instagram Starting Strength Online Coaching — Matt’s website Matt on Facebook Matt on Twitter Connect With Scott Scott on Instagram Silver Strength – Scott’s website Scott on Facebook Scott on Twitter Connect With the Show Barbell Logic on Twitter Barbell Logic on Instagram The Website Barbell Logic on Facebook barbelllogicpodcast@gmail.com
Journals aren't just for recording your feelz... they are a useful training tool too. Even in today's frenzied technology age, good old pen and paper are the best tools for logging your training and developing a deeper understanding of how well your training is driving you toward your goals. That's not to say there's no place for apps and spreadsheets. These digital tools offer the ability to track trends and metrics very easily and can be accessed on a variety of devices. Yet, the tactile experience of recording your training and training notes in a physical logbook engages the brain in a way that typed notes do not. A recent Princeton and UCLA study compared two cohorts - one asked to record notes on assigned reading materials by hand in a notebook, and another asked to record the same notes in a computer via keyboard - and found that the group recording notes by hand gained a deeper understanding of the principles in the material, and retained that knowledge for a longer period of time. The researchers noted that handwriting offers tactile feedback, perhaps due to the greater amount of fine motor skills involved compared to typing, which causes the brain to pause and consider what is being written more deeply. Typing on a keyboard, on the other hand, does not confer the same degree of tactile feedback, thus it was not as effective for retaining knowledge. Needless to say, it's not much effort to log your training on paper. As a novice trainee, learning to use the programming jargon of set and rep schemes by writing them down is helpful when communicating with your coach. As your training progresses, recording notes about how you felt each day - whether it's a formalized assessment of effort like RPE or simply a note about the subjective experience of training that day - will provide useful data on how you respond to various programming methods. Some workouts, like conditioning workouts involving circuits, EMOMs, and anything involving a variety of exercises with different sets and reps, are difficult to log accurately in a spreadsheet or app. Using a journal in this case makes it easier to track your performance in those workouts. Bottom line, if it's worth doing, it's worth writing down. Go ahead and use your Fitbot account, spreadsheet, or app of choice, but log in your notebook too. Years and many reps later, you'll thank yourself for the wealth of training data you have built! Connect with 40fit Radio 40fit website Facebook 40fit Masters Community 40fit Radio on Instagram
This week's show we recount the biggest lessons on how to coach and deal with competitive athletes from Monday's interview. We also review a film which covers the entire history of barbecue in different countries. We wrap up with a review on FitBot.
Casey Jenks is the visionary founder of Fitbot, the communication software for coaches and athletes that is changing the world. What used to take a coach hours to complete is now taking them just minutes and Fitbot is the reason why. Active Life was one of the first companies in the world using Fitbot, we saw the value immediately. We like it so much that we decided to do an episode all about how it works, why it was founded, who it's for, and why you are missing out if you're not on it. This is a good episode for any entrepreneur or for any coach or athlete who writes or receives private programming. Fitbot can be found at: @fitbot www.thefitbot.com
Casey tells us the story of FitBot and the itch he scratched when developing the software. It is a tremendous tool for coaches to have in their tool belt. It solves a ton of problems from client communication to retention to saving mass amounts of time. Technology is undeniable and this is an area you'll want to keep an eye on!
Casey Jenks is the CEO and Co-Founder of The Fitbot. If you ask any coach who pursues individual coaching about their number one tool -- I guarantee you they will say Fitbot. Not only does it allow you take massive leaps in efficiency, it give you the time and space to focus on delivering value to your clients. Measure compliance rates, deliver designs, demo videos, take notes during consults, communicate under one roof -- and so much more. If you want to scale your client load without sacrificing quality -- this is the tool you need in your arsenal to become apart of your coaching system. I wanted to get inside the mind of Casey and see what sparked this for him and where we see individualized coaching headed. Show Notes: (8:35) - First iteration of Fitbot (9:55) - Communicating the value of individualized design (15:42) - Burnout (21:32) - Getting your first client (26:34) - Biggest mistakes (31:15) - Accountability (39:51) - Key business lessons (52:00) - Future of individualized design Resources we may have talked about: https://thefitbot.com How To Win Friends And Influence People Carl Segan How you can connect with Casey: https://thefitbot.com If you wanna grab any book we’ve talked about in the past, head over to theairbornemind.com/readinglist. You’ll see all the books recommended from each guest. And if you want you can get a free audiobook and 30 day free trial there as well. If you enjoyed this episode, please leave a review on iTunes and lemme know what you think. It would really help me out so I can continue creating awesome stuff for you. And remember the greatest compliment you can give is by sharing this with someone else who might enjoy it or somewhere on the web. Once again thank you for being a listener and supporting the show. Until next time.
A huge thank you to our partners, Icon Athlete Affiliate Programming and InBody USA. All this week, InBody is offering up to $250 off their flagship model, an extended 1 year warranty, PLUS a sweet consultation package to upgrade your setup. john.ross@inbody.com to learn more. Be sure to mention "321Go Podcast" to access your discount and bonuses. Registration is open for the first ever digital growth summit for Gym Owners. Go to www.GymOwnersGrowthSummit.com to see the speaker list, register, and learn more about the event. Today we're joined by the Co-Founder and CEO of Fitbot, Casey Jenks. Casey shares his story of gym ownership, serial entrepreneurship, and building up a rockstar team. We also dive into some lessons gym owners can take away from the tech industry. Fitbot does all the heavy lifting for you so you can focus on your clients. You can create individualized workouts, communicate with your clients, and track & visualize progress all from the comfort of your browser. No more living in email & spreadsheet hell — Fitbot helps you reach your goals and your clients’ goals. Learn more at: https://thefitbot.com/ Please take a moment to head over to iTunes and leave us a rating and review. We'll see you next week!
Looking to add an additional revenue stream but you're capped on time? Individual program design and the use of Fitbot allow coaches to hack the time constraints of personal training. Scale your time!
Barbell Business - Podcast for gym owners by Barbell Shrugged
What would it take to get Casey Jenks functional fitness sainthood status? Is that a thing? If we just put his face on a medal and wear it around our gym, will that do the trick? Casey’s the creator of Fitbot, the software that keeps our personal training programs from being our personal nightmares. One thing we’ve found as gym owners is that people very rarely stumble upon a great opportunity without first encountering a world of pain. For Casey (and for us before he came along with Fitbot,) the pain was in the logistics of maintaining individualized fitness plans for personal training clients. To manage all the aspects of a program with remote, in-person, and hybrid clients, the whole digital circus would have to come to town: email, Excel, Google Docs, Evernote, Vimeo, copying, pasting, smartphones, desktops. When Casey would ask other coaches how they were keeping track of fitness plans, the same gigantic list of tools would come up. Luckily for all of us in fitness entrepreneurship, Casey already happened to be a software developer. “I got sick of it, and decided to fix it. And I’ve believed that I could do a better job than what was being done. And I believe that what coaches and trainers do is a super-important part of society, and the tools they had at the time were just complete shit. And I believe that they deserve better.” But let’s back up to why efficient individualized fitness plans are even necessary: A lot of coaches start with group fitness, and this is where they feel most comfortable. So this is sometimes where they want to stay. But personal training is what your gym needs in order to extend the lifecycle of your members. We see a ton of burnout after two years, but with a robust personal training program, you not only extend the interest and commitment of your clients, but you create a useful career path for your coaches. Join us as we talk to Casey about how well-managed personal training programs increase income, improve employee and client retention, and get the best athletic results.